Small Business

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  • 10 Most Common SEO Pitfalls

    Content Marketing Institute
    Arnie Kuenn
    18 Dec 2014 | 3:00 am
    Just over 20 years ago, internet marketing was not on the radar for most businesses. Nowadays, every company has a website; believe it or not, 571 new websites are created every single minute. With that, most industry markets have become increasingly competitive, compelling companies to provide the best online experience for their audience while ensuring their content can be found by search engines. However, many businesses weren’t aware of SEO best practices when they first published their website, and since then have received a great deal of misinformation regarding SEO tips and tactics.
  • The Digital Evolution of Physical Retail: Opnia Introduces Advos to Bring Customized In-Store Offers to Shoppers

    Mobile Marketing Watch
    J. Barton
    18 Dec 2014 | 7:00 am
    Marketers want to reach consumers to build brand image and to advertise before they make purchasing decisions. But it doesn’t end there — not anymore. Now top retailers want to target shoppers in-store, offering information, special offers, and other goodies that improve sales across the board. The strategy just got a boost from Opnia, a Minneapolis-based ad tech company. The firm has launched Advos, an Internet of Things (IoT) platform for physical stores that “brings the convenience and efficiency of the online shopping experience to physical retail stores.” The…
  • Top 10 Small Business Trends for 2015

    Small Business Labs
    Steve
    16 Dec 2014 | 1:00 am
    Top 10 Small Business Trends for 2015 Below is our 8th annual Top 10 Small Business Trends List. Click here to see last year’s list and for links to the lists from prior years.  2015 Technology Trends The ongoing technology platform shifts to Cloud and Mobile Computing will continue as long term drivers of change in 2015. While each is important and powerful on its own – and both have been listed individually multiple times in our top 10 lists from prior years - their growing convergence is amplifying their impact and fundamentally altering how business is done. 1.  Cloud…
  • Google Ventures: less Ubers, more health care

    Small business news - CNNMoney.com
    16 Dec 2014 | 3:08 pm
    The venture capital investment arm of the tech giant has quadrupled its funding of life sciences and health startups this year.
  • Advantages and Disadvantages of Outsourcing

    The Thriving Small Business
    Patricia Lotich
    2 Dec 2014 | 10:56 am
    Outsourcing is a business strategy that moves some of an organization’s functions, processes, activities and decision responsibility from within an organization to outside providers. This is done through negotiating contract agreements with a vendor who takes on the responsibility for the production process, people management, quality, service and key asset management.  Read the Full Article →The post Advantages and Disadvantages of Outsourcing appeared first on The Thriving Small Business. You Might Also Like: Advantages and Disadvantages of Performance Appraisals Advantages and…
 
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    Fast Company

  • Does Discussing Your Religion At Work Make You Happier?

    Marisa Kabas
    18 Dec 2014 | 11:53 am
    A new study finds that being open about religion in the workplace leads to higher satisfaction.If you have a crucifix on your office wall or a nativity-scene mouse pad on your desk, you might be happier at work, new research suggests. The collaborative study at Kansas State University revealed that people who openly discuss their religion in the workplace are happier on average than those who don't.Read Full Story
  • 12 Holiday Gifts You'll Want To Keep For Yourself

    Jacqui Cheng
    18 Dec 2014 | 11:36 am
    The team at The Wirecutter spent hundreds of hours in their test labs to find the best gifts of 2014.The best gifts are often things that people wouldn't get for themselves. Sometimes it's because those items are too expensive or luxurious, and other times it's because they didn't even know they needed the item until after they received it. Over at the The Wirecutter and the The Sweethome, we spend all year squirreled away in our test labs, spending hundreds of hours trying to suss out the best items that would fit most people's lives. So which of these make the best gifts this holiday…
  • The Quest To Reproduce The Scent Of A Rose, With Designer Microbes

    Jessica Leber
    18 Dec 2014 | 6:25 am
    Stop and smell the genetically engineered yeast.Once upon a time, perfume was a luxury only kings and queens could afford. The technology of fragrance originally involved crushing up flowers, until the French perfected the technique of extracting and concentrating essential oils from plants instead. Later, chemists came along who could whip up a recipe for a fragrance in a lab, giving us the mass-produced scents that the proletariat know and love.Read Full Story
  • Here's The Big Problem With Sony Releasing "The Interview" On Demand

    Evie Nagy
    18 Dec 2014 | 5:56 am
    It may be a long time before anyone (legally) sees the Seth Rogen and James Franco comedy. And not because of North Korea.Yesterday things quickly unraveled for the Seth Rogen, James Franco comedy The Interview, which depicts a fictional assassination plot against North Korean leader Kim Jong-un. After a message from the hackers known as Guardians of the Peace threatened violent attacks on movie theaters if the film was released, all the major theater chains pulled out of showing it, and then Sony itself canceled the movie's Christmas Day release.Read Full Story
  • This Addictive Game Could Save You Money On Your Next Utility Bill

    Eric Jaffe
    18 Dec 2014 | 5:00 am
    It worked for some PG&E households in California.If you're looking to waste some time today—and since you're reading this column, that's a pretty safe bet—check out the online strategy game Power House on Facebook. The premise may not sound that exciting: guide a family of four through a series of everyday household tasks using as little electricity as possible. But Power House is addictive and challenging, and better yet, it could save you money on your next utility bill.Read Full Story
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    Escape From Cubicle Nation

  • 7 Rookie Legal Mistakes Entrepreneurs Make (And How to Avoid Them)

    Pamela Slim
    1 Dec 2014 | 8:18 am
    On this Cyber Monday, I wanted to share an important article from my dear friend and trusted IP lawyer Rachel Rodgers. Having been in business for 18 years, and worked with hundreds of entrepreneurs, I have either lived through or seen just about every mistake you can make in business. The legal mistakes can be especially egregious, and costly. I want to emphatically recommend that you follow Rachel’s advice. It will not only protect you from risk, it will make your business much stronger and more enduring. Enjoy her advice, and cover your assets! -Pam —- “Your body of work is…
  • How to think like a marketer and sell like a superstar – interview with John Jantsch

    Pamela Slim
    27 May 2014 | 3:59 pm
    When I first started writing about small business marketing many years ago, one of the first people I heard about was John Jantsch of Duct Tape Marketing. John had a great reputation, a solid business and a well-respected and highly trafficked blog. I referred many clients to his first book, Duct Tape Marketing. Then to his second, The Referral Engine, and his third, The Commitment Engine. Through the years, we became good friends, and he has been a very trusted and valued mentor in my own business. I was thrilled that he wrote a new book, this time about selling, called Duct Tape Selling. I…
  • Scaling up Excellence: An interview with Stanford professor Bob Sutton

    Pamela Slim
    28 Feb 2014 | 5:52 pm
    Many entrepreneurs dream of starting a business in their garage, scaling it, then selling it to Google for a billion dollars. Such things rarely happen. But scaling happens every day, in our career, our business or our workplace. We are constantly trying to improve ourselves, share our ideas, and put in systems and infrastructure that will grow our organizations without destroying that which made them great. Stanford professors Robert Sutton and Huggy Rao describe in their exceptionally well-researched and readable new book, Scaling Up Excellence: Getting to More Without Settling for Less…
  • Celebrating the body of work of my clients in 2013

    ssanders
    31 Dec 2013 | 7:52 am
    Happy New Year’s Eve! 2013 has been a very special year for me. In addition to working with some amazing people, traveling to great events and having fun with my family, I wrote a brand new book, Body of Work: Finding the Thread That Ties Your Story Together that I believe will define my own body of work (pun intended!) for the next ten years. Here is the book trailer created by my awesome friends at Simplifilm. Today is the last day to get preorder goodies, including an all-expense paid trip to Phoenix to get a consulting day with me where we work intensively on your career or…
  • Search for good stories and good stories will search for you

    Pamela Slim
    27 Dec 2013 | 1:43 pm
    Any professional journalist will tell you that maintaining an objective point of view is a critical part of telling an accurate and interesting story. Boston Globe reporter Billy Baker maintained this principle when he went in search of an interesting story about someone on the #19 bus line in Boston. He found it, through the help of Emmett Folgert, who runs the Dorchester Youth Collaborative, in the story of George and Johnny Huynh, who traveled on the #19 bus from their rough neighborhood into Boston Charter School, which Billy called “one of the great symbols of hope” in the…
 
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    VISANOW Global Immigration

  • Green Card Cost and Fees

    Aneesah Ali
    16 Dec 2014 | 9:44 am
    Bringing a loved one to the U.S. to get a Green Card can seem like a confusing process. The Green Card process requires that many different forms and documents be submitted and various government fees will need to be paid. It is important to know the cost of applying for a Green Card from start to finish. These fees are related to a standard Green Card process for a foreign national located outside of the United States. If the foreign national is already located inside of the United States, different fees will apply. Green Card Cost & Government fees There are five separate government…
  • The January 2015 Visa Bulletin Has Been Released

    Jake VanKersen
    10 Dec 2014 | 7:11 am
    The State Department has released the Visa Bulletin for January 2015. Here are the priority dates for family-based visas.   The categories for Green Card petitions are as follows: F1: The unmarried sons and daughters of U.S. citizens. F2A: Spouses and Children of LPRs. F2B: Unmarried Adult Children of LPRs. F3: Married sons and daughters of U.S. citizens. F4: Brothers and sisters of adult U.S. citizens. Once again we saw advancement in each priority date category. The F1 category saw a three week advancement for China, India and other countries.  There was also a one month advancement…
  • How to Get a Spouse Visa from Outside the U.S.

    Aneesah Ali
    9 Dec 2014 | 7:30 am
    If you have a spouse residing outside of the United States and would like that spouse to relocate to the U.S. permanently, you can apply for a U.S. spouse visa. Once your spouse enters the U.S. on his/her spouse visa, he/she will be a lawful permanent resident and receive a Green Card in the mail. Read on to learn more about how to apply for a U.S. spouse visa. Who can apply for a U.S. spouse visa? The spouse of a U.S. citizen or a Green Card holder can apply for a spouse visa. What does the spouse visa process involve? Applying for a spouse visa for a spouse located outside of the U.S…
  • Four K-1 Fiance Visa Interview Questions to Expect

    Aneesah Ali
    2 Dec 2014 | 6:30 am
    Part of the fiance visa process is to attend an interview at either a US Embassy or consulate. The purpose of the interview is to both verify the legitimacy of the relationship and that you truly intend to marry your fiance(e) 90 days after your entry to the US. Here are four K-1 Fiance visa interview questions that you should be prepared to answer at your interview. 1) How did you and your fiance meet? Give a detailed description of how you met. Specify if you met online, in person, or through a friend. 2) What do the two of you have in common? How do you maintain a long…
  • Green Card Renewal: What you need to know about Green Card Renewal

    Aneesah Ali
    25 Nov 2014 | 6:00 am
    There are a variety of reasons to renew/replace your Green Card. It is important to have a valid Green Card for identification purposes and for working or traveling. Reasons to renew your Green Card: – Your Green Card was lost, stolen, or destroyed. – Your name has been legally changed since the time your Green Card was issued. – You are a permanent resident whose Green Card is expired or will be expiring within 6 months. – You never received your Green Card in the mail. – Your Green Card was delivered with errors due to USCIS. – You have an older version…
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    Small Business Labs

  • Top 10 Small Business Trends for 2015

    Steve
    16 Dec 2014 | 1:00 am
    Top 10 Small Business Trends for 2015 Below is our 8th annual Top 10 Small Business Trends List. Click here to see last year’s list and for links to the lists from prior years.  2015 Technology Trends The ongoing technology platform shifts to Cloud and Mobile Computing will continue as long term drivers of change in 2015. While each is important and powerful on its own – and both have been listed individually multiple times in our top 10 lists from prior years - their growing convergence is amplifying their impact and fundamentally altering how business is done. 1.  Cloud…
  • Ford's 2015 Consumer Trends

    Steve
    15 Dec 2014 | 1:00 am
    It's predictions season and lots of 2015 trends, forecasts and predictions lists are being released. I'll be covering several of these lists inc the coming weeks. We'll also be releasing our 8th annual Top 10 Small Business Trends list tomorrow.   Starting our prediction season coverage is a look at Ford Motor Company's Looking Further With Ford 2015 Trends report.  Ford's been doing annual trend reports for several years. Their reports are glossy and very well written. Their trends lists tend are consumer focused and mainstream - so don't expect to be…
  • Drones, 2nd Order Effects & Technology Forecasting

    Steve
    8 Dec 2014 | 1:00 am
    The New York Times article Now, Anyone Can Buy a Drone. Heaven Help Us covers the growing use of drones by what the article calls "troublemakers and pranksters".   Key quote: As the price of drones has fallen and sales have risen, the machines have emerged as central characters in stunts from the puckish to the criminal. In recent months, drone pilots have tried to smuggle contraband into prisons and disrupt sporting events at stadiums. Animal rights groups have turned to drones to stalk hunters as the hunters stalk wildlife. And in France, more than a dozen…
  • Truck-Based Commerce Continues to Expand

    Steve
    4 Dec 2014 | 1:00 am
    The New York Times article Shops on Wheels, but the Goods aren't Sold From the Trunk covers the growing trend towards trucks being used as mobile retail/service outlets. The article features the fashion truck Nomad, which we covered last year in our article The Rise of Fashion Trucks, as well as Bootleg, which we covered several years ago in our article The Advantages of Truck-Based Commerce.  The key article quote goes to the heart of why mobile retail is becoming more popular - lower costs and risks - and comes from the founder of Nomad: “I had very briefly considered opening a…
  • Portland's Artisans

    Steve
    3 Dec 2014 | 1:00 am
    The Portland Made Collective is an association of Portland-based Makers, artisans and manufacturers. It promotes its members and their products through media and marketing support, public education, promotional events and retail sales.   They recently conducted a membership survey which yielded a lot of interesting results. The full report can be accessed here. Some of the key findings include: Most of the firms are young: 82% have been in operation 10 years or less and 63% five years or less. Most of the firms are small: Only 12% had revenues greater than $1…
 
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    Planning, Startups, Stories

  • Do We Want Our News Crowdsourced?

    Tim Berry
    17 Dec 2014 | 7:08 am
    And what do we do if the Internet doesn’t disappear? Whether we want our news crowdsourced, or not, I don’t think we have a choice. The steady onslaught of rapid information via the new technologies – digital, social media, et. al. – is happening. In the background, traditional news media get less attention (readers, viewers, web traffic) and that means less money to pay for traditional journalism. And traditional journalism costs money. What real reporters do is work. I recently ran across Can Silicon Valley disrupt journalism if journalists hate being disrupted? by Emily Bell…
  • How do I make a good pitch deck for investors?

    Tim Berry
    5 Dec 2014 | 7:56 am
    This is my answer to How do I make a good pitch deck for investors? on Quora. First you need to differentiate between the pitch deck you leave behind for its information value – which has more words – and the pitch desk you use when you are there talk, which should be much more pictures than words, ideally just a title and a compelling photograph. Don’t confuse the two: A pitch to be read must be very different from a pitch that supports a live presentation with you talking. Different media, different styles. In either case, what you want to show is something like this (but be…
  • Q&A: When should a small business focus on growth over profits?

    Tim Berry
    24 Nov 2014 | 9:25 am
    This is my answer to an interesting question on Quora: When should a small business focus on growth over profits? As soon as you have the cash flow managed, you should focus on growth, not profits. Profits are today, and growth is tomorrow. You need today assured by cash flow, but don’t sacrifice more today than you have to when you pay for it with tomorrow. Find the right level. Cash is what’s real; money in the bank. That’s much more important than profit. Growth, meaning higher sales, more customers, is also real. Within reasonable, limits, growth is more important than…
  • Quick Quiz: What Do Investors Cite as the Common Cause of Failures?

    Tim Berry
    17 Nov 2014 | 8:22 am
    What do venture capitalists and angel investors cite as the common cause of the failures in their portfolios? That’s a great question, which somebody posed in Quora. And as I write this post, it has several really interesting answers. Jason Lemkin, who runs Storm Ventures, has my favorite answer. It’s also the overwhelming favorite of those who voted on the answer collection: We did this analysis at Storm recently, trying to go back through 14 years of venture investments, all of them very early-to-pretty-darn-early stage, and most pre-revenue. Here was the learning: the #1 correlation…
  • You Have to Do Disappointment Twice

    Tim Berry
    13 Nov 2014 | 8:17 am
    Such a beautiful quote: I ask if stories are empires, you’ll say— ‘Stories are people. I’m a story, you’re a story . . . your father is a story. Our stories go in every direction, but sometimes, if we’re lucky, our stories join into one, and for a while, we’re less alone.’ ‘But you never answered the question,” Pasquale said. “Why you come here.’ Bender pondered the wine in his hand. ‘A writer needs four things to achieve greatness, Pasquale: desire, disappointment, and the sea.’ ‘That’s only three.’ Alvis finished his wine.
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    Copyblogger

  • 5 Steps to Revising Your Content Marketing Strategy to Attract and Retain Future Customers

    Joe Pulizzi
    18 Dec 2014 | 6:00 am
    This is not a how-to post; this is a how-to-think post. What troubles me about the majority of current content creation activities from companies is the sheer lack of strategy and purpose. I see a lot of activities — tweets, posts, articles, infographics, and more — that don’t support a real business goal. Content Marketing Institute’s latest research even found that only 38 percent of all marketers believe they are effective at content marketing. Your business goal that drives your particular content creation strategy should be to build an audience. With a loyal…
  • How to Create Simple Drawings to Clarify Your Ideas and Captivate Your Audience

    Mike Davenport and Henneke
    17 Dec 2014 | 6:00 am
    Struggling to find a stock image for your next blog post? You browse Flickr for ages. You settle on a picture that’s okay. You’d love to hire a professional illustrator, but you don’t have the budget. Not yet. Sometimes you wonder if a better source of images exists. What if you could create your own images to clarify your ideas? What if your custom images could make readers smile and draw them closer to you? Images that make you stand out online? Sound far-fetched? Read on and we’ll show you how anyone — even you — can draw images. No art school required.
  • Seth Godin on Stepping Up and Making it Happen

    Brian Clark
    16 Dec 2014 | 9:00 am
    Seth Godin is the author of 17 bestselling books. He’s the founder of email marketing pioneer Yoyodyne, and the charity-driven publishing platform Squidoo. And he’s the selfless dispenser of daily wisdom via the most popular marketing blog on the planet. But if you had to sum Seth up in one word, it might well be impresario. The classical definition of that word refers to a promoter, manager, or conductor of an opera or concert company. The modern definition, set forth by Seth himself when he’s teaching others about the prime entrepreneurial role of the connection economy,…
  • Adaptive Content: A Trend to Pay Attention to in 2015

    Jerod Morris
    16 Dec 2014 | 6:00 am
    Each new year seems to bring with it a new buzz term or two describing a concept that will change how we reach an audience, or how we build and grow a business. Some of these buzz terms pan out and become legitimate, long-term parts of the lexicon because they work and prove important. Others flash then fade like the pet rock. So the question now as we look ahead to 2015 is what buzz concept should you be paying attention to? Because if there is a concept that is starting to pick up steam, and will prove worthy, you’re going to want to get in on it at the ground floor. Well guess what?
  • Take Your Content Marketing to the Next Level at Authority Rainmaker (And Save)

    Brian Clark
    15 Dec 2014 | 6:00 am
    The “what” and “why” phases of the content marketing revolution are over. To effectively gain and maintain your competitive advantage, you need a clear and concise strategy with the exact tactics to effectively execute. More than that, you need the best talent you can get. You’re tasked with finding and assessing the right strategic partners, content production pros, and technical resources to optimize the audience experience that builds your business. Enter Authority Rainmaker. Happening again this year in Denver, Colorado, it’s live content marketing training and networking…
 
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    crowdSPRING Blog

  • Fresh from the SPRING: JohnBlaine

    Audree
    17 Dec 2014 | 7:03 am
    When perusing our galleries here on crowdSPRING, we see some amazing work submitted in the projects. Today, we noticed this gem submitted in this logo project. Let us start the slow clap for JohnBlaine. Check out more great work on JohnBlaine’s profile page. Nicely done, JohnBlaine, nicely done!   Related posts: Fresh from the SPRING: bokomoslav Fresh from the SPRING: greenblack Fresh from the SPRING: 
ravitejabhukya
  • Customer Service: The Difference Between Empathy and Sympathy

    Ross
    16 Dec 2014 | 10:49 am
    Most customer service teams respond to customers with sympathy. A sympathetic response could be: “I’m also unhappy with the way that product works.” Sympathy is rarely an ideal response to a customer’s problem. Instead, show empathy. Empathy allows to you be professional and caring at the same time. It also allows you to avoid becoming emotionally involved (like when you show sympathy). Think about it this way: when you’re sympathetic, you simply feel badly for someone. Sympathy doesn’t communicate to a customer that you understand WHY they feel the way…
  • Small Business and Startups: How Do I Thank You?

    Mike
    15 Dec 2014 | 4:05 am
    Mom taught us well. She raised us to be polite and she raised us to consider other’s feelings. For many small business owners saying thanks to your team is a head-scratcher. Performance-based bonuses can be a powerful incentive for individuals, and profit-sharing plans can reward great teamwork, but saying thank you can and should rise above those. Besides, not every business can afford meaningful bonuses for the team and not every business has profits to share in the first place. People (read, your team) have a very basic need to be appreciated. Simply saying, “Thank you”…
  • Twitter Link Roundup #247 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

    Mike
    12 Dec 2014 | 7:36 am
    “Make it snow,” says Captain Picard! Have a listen to this wonderful leader’s very own version of this old holiday chestnut.  13 days until Christmas, but who’s counting, anyhow? WE ARE! And now… our weekly roundup of the great links and articles we shared with you over the past week on our  crowdSPRING Twitter account (as well as my own Twitter account). We do like to talk about logo design, web design, startups, entrepreneurship, small business, leadership, social media, marketing, economics and other interesting stuff! I hope you enjoy! How to Tell…
  • Payoneer Is Coming to crowdSPRING!

    Mike
    10 Dec 2014 | 3:51 pm
    We are happy to announce that, as of next week we will be offering a new payment option for crowdSPRING Creatives. In addition to receiving your awards via PayPal you will also have the option of signing up for Payoneer, a leading provider of global payment solutions, for additional flexible and low-cost payment options. We will no longer offer direct Bank Wire transfers, but through our friends at Payoneer, you can now choose between two additional payment options: a pre-paid Credit Card or bank transfer service: Bank transfer: Once you have signed up for the Payoneer service, you…
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    The Franchise King®

  • How Franchise Businesses Help Deliver Holiday Happiness This Season

    The Franchise King®
    18 Dec 2014 | 1:26 pm
    (Sponsored Post) The holiday season is an exciting time for households and businesses across the country. As friends and families gear up for seasonal gifting, decorating, entertaining and more – franchises and local businesses throughout your community are gearing up as well to keep up with the surging demand that comes in over the next few months. Manufacturers, retailers, couriers, and other important industries go into overdrive to ensure your holiday gift giving experience is as seamless and stress-free as possible. Here’s a look at some of the many ways franchise owners and holiday…
  • Cuba: President Obama Just Opened The Door To Franchising In Cuba

    The Franchise King®
    17 Dec 2014 | 1:04 pm
    (Photo – Pete Souza) President Obama, in one fell swoop, just opened the door to normalized relations between two countries that have been at odds with each other for 5 long decades. The One Fell Swoop Alan Gross, a U.S. contractor that has been held by the Cuban government for the last 5 years, was freed today. His release, part of a historic deal with Cuba, will pave the way for a major overhaul of U.S. – Cuban relations. According to a story filed by CNN, “President Obama has instructed Secretary of State John Kerry to immediately begin discussions with Cuba to…
  • Franchise Ownership: The Pros And Cons

    The Franchise King®
    14 Dec 2014 | 8:27 pm
    The decision to become the owner of a franchise is a big one. Franchise ownership can be very, very rewarding. It can also be not very, very rewarding. The franchise business model is a powerful one. But, it’s not perfect. That’s why I suggest you ignore some of the more common sayings in franchising. Like these: “You’re buying a ‘business in a box’ when you buy a franchise.” Or “Everything is all set-up for you. You just have to follow the system.” Or “Franchisors provide all the support you’ll need to be successful.” Or “Buying a franchise is less riskier than…
  • The Duke, The Duchess And The Franchise King®: A Reunion

    The Franchise King®
    11 Dec 2014 | 2:21 pm
    I had to wait a lot longer than I thought I would. I know that The Duke and The Duchess are busy people. But, I am too. Keep going…   Royalty I know that The Duke and The Duchess are Royalty. But, so am I. I know that The Duchess is pregnant-so she’s especially tired these days. But still. I really needed to jet up to NYC to see them. After all, they’re family. Dukes, Duchesses, Kings, Princes, Princesses, Queens-there just aren’t that many of us around anymore. That’s why it’s so darn important for us to get together when we’re on the same…
  • This Could Put Waiters And Waitresses On The Unemployment Line

    The Franchise King®
    10 Dec 2014 | 7:53 am
    Please don’t pass this blog post onto any family members or friends that wait tables for a living. You’ll only succeed  in depressing them. Big time. As a mater of fact, if you do  pass this blog post onto the waiters and waitresses in your life, they’ll probably decide to never wait on you again. Please don’t do it.   The Scenario It’s Friday night, and your kid is back from college for winter break. She likes-and misses, Panera Bread. The girl needs some soup and a muffin. Heck, she’ll eat anything Panera serves after 4 months of college, and the…
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    SmallBizTechnology

  • How To Ensure Technology Does Not Bury Heartfelt Customer Service

    Ramon Ray
    18 Dec 2014 | 11:00 am
    Technology is great. But sometimes we have so much tech that we take the heart, the soul the feeling from what we’re doing. Chip R. Bell is a renowned keynote speaker and the author of several best-selling books. His newest book, Sprinkles:  Creating Awesome Experiences Through Innovative Service will be released in February.  He can be reached at www.chipbell.com. I’ve asked him to share his thoughts on technology and customer service. Ask a hundred grandparents about how customer service has changed and you will get a common theme–the soul of service has been…
  • Business and Sustainability: A Conversation with Leyla Acaroglu

    Carolyn Crummey
    18 Dec 2014 | 8:00 am
    Sustainability is a subject on the minds of many people, but it’s not something that is typically a priority for most small business owners. Inundated with the never-ending tasks that exist in simply running a business, the small business owner might make efforts to be more ‘green’ in their operation, but creating a fully sustainable business model might seem completely out of reach. Leyla Acaroglu At a recent Wix and Infusionsoft Small Business Breakfast, Leyla Acaroglu - designer, social scientist, sustainability provocateur, entrepreneur and renowned TED speaker (Paper…
  • vCita Offers Service Businesses Simple Scheduling and Payment Solutions.

    Ramon Ray
    17 Dec 2014 | 11:00 am
    While big companies make it easy for their customers to schedule and pay online – it’s at times not that easy for smaller businesses to do so. However, vCita has a powerful and simple solution that makes it easy for businesses who rely on scheduling and payments to implement these options. Here’s a list of some of the features that vCita offers. One-Click Pay Now: An online payment form easily added to any web page or embedded within an email campaign. Clients can effortlessly make a payment and get an email confirmation once processed without leaving the website, while…
  • 7 Examples of Everyday Technology That Should Change in 2015

    Young Entrepreneur Council
    17 Dec 2014 | 7:00 am
    What’s one everyday technology you use all the time that you wish a startup would totally rethink in 2015? The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. 1. The Printer As all other areas of consumer technology have raced ahead, one piece of equipment seems forever frozen in the year 1995. Printers are every bit as unreliable, expensive…
  • Online Cloud vs Local Computer File Storage. Dropbox, Google Drive, Microsoft OneDrive – Which One Is Best For Your Business?

    Ramon Ray
    16 Dec 2014 | 10:00 am
    Over the past few weeks I’ve taken a look at Dropbox, Google Drive and Microsoft OneDrive. All three of these online file storage products let you store and synchronize your files across multiple devices and let you access them from anywhere you can get an Internet connection. As I’m writing this, I”d be remiss to not mention Citrix SahreFile and Box solutions as well. For our review we’ll just focus on Dropbox, Drive and OneDrive. I find all are relatively easy to use and can definitely help you be more productive and save time. While saving files to your computer…
 
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    Small Business Trends

  • Single Serve Wine Company Makes Shark Tank History

    Annie Pilon
    18 Dec 2014 | 4:30 pm
    Zipz, a single serve wine company, made Shark Tank history last week by closing the biggest deal in the show’s history. The company makes a wine-by-the-glass product that is covered in a protective wrapping to increase its shelf life. Zips came to Shark Tank seeking $2.5 million for 10 percent of the company, which it received from Kevin O’Leary along with some other contingencies. To date, the company has raised $8.5 million from 25 backers, including six former Goldman Sachs partners. Not every Shark Tank investor was enthusiastic about the idea though. Read Full Story
  • 11 Great Questions to Ask Your Employees

    The Young Entrepreneur Council
    18 Dec 2014 | 2:30 pm
    Being a founder or CEO requires a lot of time, and you often can’t chat with your employees as much as you’d like to. So how do you know if they’re happy and doing the best work they can? To find out some direct, easy ways to learn this important information, we asked 11 founders the following question: “I don’t check in with my employees often but would like to. What is one straight-to-the-point question to ask them when I do?” Here’s what YEC community members had to say: 1. What Can I Do for You? “If you have a good team, you’re really just there to…
  • Freescale Wireless Charging Introduced for Tablets, Laptops

    Joshua Sophy
    18 Dec 2014 | 12:30 pm
    The fastest wireless battery charging solution available to consumers could be just a few months away — even closer. For a lot of smartphone, tablet and even laptop users, that could mean the end of USB and other power cords winding their way across your office and desk. And it could also mean more mobility outside the office free of the need to always look for an outlet. That’s because Freescale, an Austin, Texas, semiconductor company says it is close to releasing a wireless battery charger that’s three-times faster than any common charger available. Read Full Story
  • What Do Your Employees Want from Their Managers?

    Rieva Lesonsky
    18 Dec 2014 | 10:00 am
    If you’re like most entrepreneurs, you’re always looking for ways you can become a better manager, and ways you can help your managers improve as well. A new study from Addison Group has some insights on what employees of all generations want from their managers and what qualities managers think are important to have. Whether you’re hiring managers, coaching your managers or trying to become a better manager yourself, there’s something to learn. Read Full Story
  • Dropbox Badge Lets You Collaborate on Windows and Mac

    Joshua Sophy
    18 Dec 2014 | 7:30 am
    Dropbox has added a feature enabling users the ability to collaborate on projects created in Microsoft Office applications. The Dropbox Badge has been added to the Dropbox for Business suite. The badge appears inside any Microsoft Word, Excel, or PowerPoint project that’s shared among co-workers or team members. Here’s a video giving an overview: When users are inside a shared Word document, for example, the Dropbox Badge hovers over the screen. Read Full Story
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    Seth Godin's Blog on marketing, tribes and respect

  • Clear language and respect

    Seth Godin
    18 Dec 2014 | 2:01 am
    Our connection economy thrives when people understand what to expect from one another. We're more likely than ever to engage in interactions that involve an exchange, something that deserves a specific clarification. I'll do this and you'll do that. More and more agreements are being made, because more and more transactions happen outside or between organizations. The question then: What does good drafting look like? If the agreement starts with "whereas" and continues along with, "notwithstanding the foregoing," and when it must be decoded by a lawyer on the other side, something has gone…
  • End of year book and audio roundup

    Seth Godin
    17 Dec 2014 | 9:53 am
    Just in time for the last-minute frenzy (of reading, listening or giving): My favorite fun novel of the year was Whiskey Tango Foxtrot. I listened to it on audio and loved every moment. On Immunity was another audio favorite. An even-handed meditation on why people believe what they believe, even in the face of overwhelming evidence, this book is almost literary at times. Eastern Standard Tribe is a great introdution to the books of Cory Doctorow. The later stuff is even better, but all of it is thought provoking. The Diamond Age was so far ahead of its time that most of you haven't read it.
  • Where to start

    Seth Godin
    17 Dec 2014 | 2:24 am
    Start your first business this way: Begin with the smallest possible project in which someone will pay you money to solve a problem they know they have. Charge less than it's worth and more than it costs you. Repeat. You don't have to wait for perfect or large or revered or amazing. You can start.        
  • Retribution

    Seth Godin
    16 Dec 2014 | 1:57 am
    "He deserved it," is usually the explanation we hear for behavior that strikes us as unproductive, inhumane or counter-productive. The bully is always happy to point a finger at the person he hurt, to cast blame for his inexcusable actions. Retribution is a habit, usually a learned one. It's tit for tat, the instinct to punish. That's a very different posture than the one the productive professional takes. She says, "I choose to take actions that are effective." She chooses a response designed to produce the outcome she seeks, actions that work. We can react or respond, as my friend Zig used…
  • The annual plan construction set

    Seth Godin
    15 Dec 2014 | 2:00 am
    It's that time of year, when big companies race to put together their annual plan for the coming year. These documents, even though they're now digital, involve thousands of hours of analog meetings and discussion and compromise. To save you time, here's a simple list you can use. Just pick one or more phrases, string them together using words like, "using," and a bit of reconjugation and you're on your way. Act in collaboration Break existing paradigms Commit to quality Define new aspirational goals Deliver on opportunities Develop and align talent Develop the optimal portfolio of…
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    Small Business Marketing Blog from Duct Tape Marketing

  • Focus on Important Instead of Urgent

    Guest Post
    18 Dec 2014 | 1:32 pm
    Focus on Important Instead of Urgent written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing It’s guest post day here at Duct Tape Marketing, and today’s guest post is from Paige Wilson– Enjoy! photo credit: Copyright: elnur / 123RF Stock Photo As a small business owner, do you know how much your company earns or loses because of the skills of your employees? How can you increase the productivity and efficiency of your business? Productivity is vital to the success of a business, especially for small businesses. Every business owes its success to the…
  • The Role of Luck in a Startup

    John Jantsch
    17 Dec 2014 | 4:00 am
    The Role of Luck in a Startup written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing podcast with Mikkel Svane When you look at a seemingly successful company – say one that went from meager to startup to household name to public phenomenon – it’s easy to gloss over what it took to get from the garage to the board room. My guest for this week’s episode of the Duct Tape Marketing Podcast is Mikkel Svane, founder and CEO of Zendesk. From humble beginnings: “Zendesk was started in a Copenhagen loft by three friends who…
  • Stop Trying to Make Your Customers Smarter!

    John Jantsch
    16 Dec 2014 | 4:52 am
    Stop Trying to Make Your Customers Smarter! written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Waiting for a flight home from Bangkok the other week, I found myself leaving the lounge at the same time as a lovely elderly woman from Chicago. She was headed home, after being part of a two-week group tour around Thailand. We struck up a conversation (of course we did, dear reader, do you not know me? I talk to EVERYONE!) – Anyhow, as I offered to carry her bag to the gate, we compared seats – She was sitting two seats in front of me, and she showed me…
  • How and Why I Use BuzzSumo

    John Jantsch
    15 Dec 2014 | 9:03 am
    How and Why I Use BuzzSumo written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Like you I use lots of tools to keep up on things, amplify things, research things, and share things. Online tools for such things come and go and often get replaced by this week’s new addition, so I love it when a tool I already like just keeps getting better. I’ve written about BuzzSumo in my weekend favs column and in other tool roundups, but recent upgrades to BuzzSumo have me going to it more and more. (Full disclosure, I talked about BuzzSumo so much they…
  • Weekend Favs December Thirteen

    John Jantsch
    13 Dec 2014 | 10:31 am
    Weekend Favs December Thirteen written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or one that I took out there on the road. Look who else thinks ducttape is pretty awesome! Good stuff I found this week: UpCity – Nice little suite of SEO and inbound marketing tools…
 
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    Andy Sernovitz | Damn, I Wish I'd Thought of That!

  • Why ASAP makes work suck

    Andy Sernovitz
    18 Dec 2014 | 10:00 am
    This is a post from The Pursuit of Happiness, a blog on happy workplaces and work culture at my company, GasPedal. Check it out for more posts like this every week. Here at GasPedal, we have functions that each team is responsible for. They’re the recurring things we have to do to keep the business running — things like paying the bills, preparing for an upcoming event, or taking the time to write this post, for example. They’re important, but they’re not always urgent. If we’re not careful, it’s easy to get caught up in the latest new project or new…
  • Newsletter #1018: The “Elements of a Great Logo” Issue

    Andy Sernovitz
    18 Dec 2014 | 8:00 am
    [Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Your logo isn’t just a big part of your company’s identity, it might be the only part of your brand most people come into contact with. And while there are entire professions devoted to figuring out the best one for each company, there are still some basics that we think make a big difference for any company’s logo. Here are four things that make a logo great: 1. It needs no…
  • Sherri Maxson, Social Business Leader at Grainger

    Andy Sernovitz
    16 Dec 2014 | 10:00 am
    This is a post from my company, SocialMedia.org’s blog. Check it out for more profiles and stories about the people running social at really big brands. Sherri Maxson is one of those all-star SocialMedia.org members who has taken us along for her career as a social media executive at three different brands. She’s been a member since 2010 and a speaker at two different SocialMedia.org Member Meetings. With nearly 20 years of professional experience in the digital world, Sherri Maxson’s career started back in 1994 as a web developer when the Internet was still new and shiny…
  • 3 word of mouth tips for local businesses

    Andy Sernovitz
    12 Dec 2014 | 10:00 am
    This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Local businesses have a great opportunity to tap into community pride and earn passionate word of mouth from people around town. The businesses that get this right become the icons of a community — the companies people think of when they talk about what makes their town unique. (P.S. This works for local franchises of big brands too.) How to become a remarkable local business: 1. Be a hometown billboard 2. Don’t forget your best influencers 3. Take part in…
  • We’re expanding our events team

    Andy Sernovitz
    11 Dec 2014 | 10:00 am
    My company, GasPedal, and its brands, SocialMedia.org and WordofMouth.org, are growing fast. And we’re looking for talented, passionate people to join our team in Austin and Chicago. We’re hiring a VP of Events and a Senior Meeting Planner. These folks will join our existing, awesome event team — and they’ll help us continue delivering amazing event experiences for our members. If either of these roles sound like you or someone you know, you know what to do! About the VP of Events role: GasPedal’s Vice President of Events is an experienced executive and member of the…
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    Signal vs. Noise

  • The curse of compressing reality

    Noah
    16 Dec 2014 | 6:16 pm
    When I’m not analyzing data, I like to make things from wood—furniture, cutting boards, etc. Making something physical after sitting at a computer all day is relaxing and rewarding, and I’m never short on gifts for family and friends. My woodworking isn’t totally detached from technology, and I rely heavily on forums, websites, online magazines, and YouTube both for inspiration and to learn how to do things. I’ve learned most of what I know about woodworking from people on the Internet, and I’ve been inspired to tackle things that I never would have thought…
  • Stuck again

    Nathan Kontny
    11 Dec 2014 | 9:01 am
    In 1949, Earl Bakken and his brother-in-law Palmer Hermundslie started a medical device repair shop in Palmer's garage. It was a terrible place to work – freezing in the winter, stifling in the summer. We used a garden hose to spray water on the roof in a not especially successful attempt to cool the place down a few degrees. At least once during those early days, the garage was infested with flying ants. Unlike your typical "successful" startup garage stories, they were in that garage for the next 12 years. In their first month of operation, they earned a whopping $8 of…
  • A Slice of Small Business Life

    Wailin Wong
    10 Dec 2014 | 6:16 am
    There was a time in America, if you can believe it, when you would order a pizza and it would arrive somewhat cold and soggy. A horrifying prospect! Ingrid Kosar was disenchanted with cold delivery pizza too, and she wanted to do something about it. In 1984, she filed a patent for a “thermally insulated food bag,” which is familiar to pizza eaters the world over. Photo by Michael Berger Kosar has a great entrepreneurial origin story. The next three decades of her career don’t make as tidy a narrative. The bags got commoditized; Kosar lost business to lower-priced competitors…
  • Shipping Basecamp for iOS 2.0

    Nick
    4 Dec 2014 | 8:57 am
    Almost 2 years ago I wrote about our approach to building our first in-house native application. This week, we shipped version 2.0 of Basecamp for iPhone, which now shares a codebase with Basecamp for iPad. I’m proud to say this is our best iOS release yet. Give it a shot! What’s changed? Everything. For starters, we’ve: Rewritten the app in Objective-C Banked on our hybrid architecture Shared a universal codebase between iPhone and iPad Reinforced our testing infrastructure I’m happy to share the details on how we built and shipped the app. Let’s dig in.
  • Basecamp the Infomercial

    Shaun
    4 Dec 2014 | 7:44 am
 
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    Small Biz Survival

  • 10 Tips for Increasing Your Sales at Art and Craft Shows

    Glenn Muske
    18 Dec 2014 | 8:00 am
    Art show – Used with permission – Nate Welk Photography The bottom lime for survival of a business eventually comes down to making sales. You need to get money coming in the door. There are many ways that you, as a business owner, can make your product and services available. One way used successfully by many art and craft businesses is by participating in shows that highlight such products. For some businesses, this is where they test new ideas. Others use this venue as a place to start. Some use it as one avenue of reaching the consumer while others depend on it as their sole…
  • Grow Your Business by Saying No

    Small Biz Survival
    15 Dec 2014 | 5:34 am
    Ever feel like you get so many requests for support that you want to put a “do not disturb” sign on your front door? Stephanie Ward has some suggestions on saying no. Photo by Becky McCray. As a business owner in a small town, I know it can feel like you’re constantly barraged with requests for donations, to serve on committees or groups and to volunteer for good causes. You cannot and should not say yes to them all. You have to learn to say no. Oklahoma native and now Netherlands resident Stephanie Ward has excellent advice on how to grow your business by saying no.
  • Our Brag Basket is for Your Good News

    Small Biz Survival
    12 Dec 2014 | 11:02 am
    Photo by InfoBunny on Flickr. The Brag Basket is open! This one is for December 12-31, 2014. Bring your good news to share with everyone. What can you do in the Brag Basket? introduce yourself share some great news from this week congratulate a friend applaud for each other confess your undying love for rural places How do you join in? Below this post is the comment section. Add your good news there. If you are reading this by email, just reply to the email with your good news. I’ll add it to the comments. Don’t like to brag? Just share some good news for yourself or a friend. Just…
  • Let the Holiday Season Propel Your Business All Year

    Glenn Muske
    11 Dec 2014 | 9:30 am
    Photo (CC) by Jocelyn Kinghorn, on Flickr The holiday season generates substantial revenues, as well as browsers, for most small businesses. That means the owner and all of the employees are very busy. So business owners are not looking to add more to the list of things to do during this time of year. Yet, small-business owners need to remember this may be the only time during the year that this customer enters the store. It’s great to have that one-time sale or shopper, but wouldn’t you like to make that person a regular patron? So the holiday season is a great time to build your…
  • Survey says: Shopping at small businesses makes people feel good

    Becky McCray
    10 Dec 2014 | 2:29 pm
    Nearly all customers say that shopping at small businesses makes them feel good. What’s your plan to build on that overwhelming consumer sentiment? Photo: The Daisy Village clothing store in Alva, Oklahoma. Photo by Becky McCray.   Tidbits from the Small Business Saturday Consumer Insights Survey, and what they mean for small town retail businesses: Nearly all (94%) U.S. consumers say that shopping at small businesses makes them “feel good.” That’s good news for small town retail businesses. It’s up to us to reinforce the good feelings by making the shopping…
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    Marketing Practice

  • SKINN : Every Day French Perfumes

    Harish B
    9 Dec 2014 | 10:09 am
    Brand : SKINNCompany : Titan CompanyBrand Analysis : # 552Titan Company has forayed into the Rs 2000 crore Indian perfume market with the brand SKINN. This is the first launch from Titan after the company has rebranded itself as  Titan Company. The launch of SKINN is a smart move because in my personal opinion, Indian perfume market is at a nascent stage with very little penetration.Business Line puts the penetration at 4%.SKINN as a brand is launched with an endorsement from Titan. It was wise for Titan not to launch this brand as a sub-brand like Titan SKINN, rather SKINN is…
  • Brand Update : Dear Engage, Parent in me requests - can you move on please !

    Harish B
    25 Nov 2014 | 9:08 am
    Engage, the deo from ITC has made a quick impact in the Indian market. Within a year, the brand has claimed second spot in the India deo market with a volume market share of 8.1% ( source : ET). The brand playing on the " attraction " theme has taken it to the next level.This season, the brand has come out with the new campaign for the "zero gas" cologne spray version.Watch it here : Engage DeoThe brand's ads have always forced parents like me who have little kids to scramble for the remote to change channels. The new ad takes the " attraction" to the next level. While the rise of the…
  • Libero : Love Every Moment

    Harish B
    12 Nov 2014 | 9:33 pm
    Brand : LiberoCompany ; Svenska Cellulosa Aktiebolaget ( SCA)Brand Analysis Count : # 551Johnson & Johnson (J&J) now has a competition from a global player in the Rs 4500 crore Indian baby care market. SCA which is a  $10Bn Swedish company has launched its range of baby products in the Indian market. SCA is a global hygiene and forest products company which is Europe's second largest diaper maker. SCA has launched its diaper and other baby products like soaps, baby lotion , powder etc. The brand is now running its campaign in my state Kerala for its range of products.Libero…
  • Brand Update : Colgate Slimsoft Charcoal toothbrush will make you say WhattheBlack !

    Harish B
    5 Nov 2014 | 11:02 am
    A black bristled toothbrush for your white teeth !!Colgate has done something unusual in the Indian market- a black colored toothbrush branded as Slimsoft Charcoal. The brand which is available in other parts of the world is now launched in India with much fanfare.What is unusual and interesting about the new product is the color of the toothbrush itself. Black color is something that will be in the last option when one chose a color for the toothbrush bristles. However Colgate chose to play contrarian and launched it in the market.The brand claims to have charcoal infused bristles which will…
  • Marketing Funda : Brand Refresh

    Harish B
    28 Oct 2014 | 11:18 pm
    This post is inspired by  my learned Twitter friend @vijaysankaran when he queried about my opinion about the brand refresh by Raymond. I was more familiar with Re-branding and not refresh which lead to more learning about this term. Brand refresh is a term that signifies slight modification of the brand ( or brand elements). Radical modification or change of brand elements implies re-branding. Refreshing of brand usually happens under following conditions The brand is perceived to be old.Brand is trying to appeal to a new segment , for example younger crowd.When…
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    Mobile Marketing Watch

  • The Digital Evolution of Physical Retail: Opnia Introduces Advos to Bring Customized In-Store Offers to Shoppers

    J. Barton
    18 Dec 2014 | 7:00 am
    Marketers want to reach consumers to build brand image and to advertise before they make purchasing decisions. But it doesn’t end there — not anymore. Now top retailers want to target shoppers in-store, offering information, special offers, and other goodies that improve sales across the board. The strategy just got a boost from Opnia, a Minneapolis-based ad tech company. The firm has launched Advos, an Internet of Things (IoT) platform for physical stores that “brings the convenience and efficiency of the online shopping experience to physical retail stores.” The…
  • Going, Going, Gone! Medium Launches New Native Ad Platform with Marriott as Main Marketer

    Michael Essany
    18 Dec 2014 | 6:45 am
    It was two years ago that Twitter co-founders Ev Williams and Biz Stone launched Medium. The platform has experienced variable traffic numbers, from below 1 million to close to 3 million uniques a month, according to comScore multiplatform stats. But the business model must be worth expanding. Now Medium is launching “Gone,” a travel vertical, in cahoots with Marriott International. “This is the second vertical that Medium has launched with an advertiser, the first being its six-month pact with BMW on design-focused Re:form, which was launched over the summer,” noted…
  • Some Mobile Payments ‘Magic’ Comes to Orlando

    ChristaH
    18 Dec 2014 | 6:30 am
    It’s almost time for tip-off for Apple Pay in Orlando. As part of what the NBA franchise calls “Orlando Magic’s continuing commitment to the fan experience and technology,” the team, along with Chase and E15 Group, will be integrating Apple Pay into the Amway Center, home of the Orland Magic basketball organization. The Magic becomes the first team in the NBA to offer fans access to Apple Pay, which will debut in Amway Center when the Magic host the Utah Jazz tomorrow. “The Magic are committed to our fans and their experience and are continually looking for ways to…
  • Sony Email Hack Renews Concerns of Nation-Sponsored Cyber Terrorism

    Michael Essany
    18 Dec 2014 | 6:15 am
    It’s one thing to worry about the privacy implications of how social media platforms or mobile apps may monitor or record your unique user preferences. But it’s another matter altogether to have your email hacked and digital properties wrongfully taken. Unfortunately, the recent Sony email hacking underscores the growing global threat of cyber terrorism. And on the heels of new reports that implicate North Korea in the aforementioned hacking scandal, the era of state-sponsored electronic terrorism is sparking debates today about that which could lead to war between or among…
  • INFOGRAPHIC: What Will Be The Hottest Hotel Marketing Trends for 2015?

    Mike Randazzo
    18 Dec 2014 | 6:00 am
    A new infographic from Net Affinity takes a good hard look at hotel marketing in the new year. With mobile technology now firmly entrenched across the world of hospitality, it comes as no surprise that digital marketing will likely play a major role in the hospitality industry in 2015. “2015 is set to be a big year in digital marketing for hotels with an explosion of new and exciting marketing tools in a rapidly changing environment,” the firm says. “As leading edge practitioners in digital marketing, the team at Net Affinity have identified 15 Hotel Marketing Trends which…
 
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    Branding Strategy Insider

  • Would your brand pass The Tinder Test?

    Mark Di Somma
    9 Dec 2014 | 6:02 pm
    Nir Eyal, author of Hooked, recently suggested that products are becoming increasingly addictive. Three macro-trends are driving that, he told me, and together they are lifting the addictive potential of all sorts of products and services: Companies are now able to collect more data about user behaviors; Interactive technology is more accessible; and The transfer of data is happening faster than ever before. You don’t have to look far to see consumers heavily engaging with the apps they have integrated into their lives. Facebook, Twitter and LinkedIn are all obvious but Marie Claire cites…
  • Grateful brands are great brands

    Chris Wren
    5 Dec 2014 | 1:00 pm
    The principle behind gratitude as a state of mind is pretty simple and works by tinkering with individual perception. A grateful person not only acknowledges what they have, they appreciate it. People in a state of abundance (rather than a state of lack) are happier and more productive. When a mind operates in a state of lack, it is more disposed to cheat and steal and or operate with unbounded ambition. A few months ago I wrote on the subject of brand social value and the importance of viewing a network from the point of view of ‘entity as group’, as well as ‘entity as individual’.
  • Improving brand meaning

    Chris Wren
    3 Dec 2014 | 11:48 am
    The human mind is visual. Millennia before we posted images on each other’s Facebook walls, our ancestors posted illustrations on the walls of the Caves of Lascaux. As both consumers and brands increasingly shift from a vocabulary of words to a vocabulary of images — videos, emoji, and infographics (which we substitute for words), brands should understand how this new visual language creates meaning in the minds of consumers. We know the brain does not “see” the outside world as it actually is. There is too much information to process. Our eyes capture images and pass them along…
  • Brand actions are not the same as brand strategy

    Mark Di Somma
    1 Dec 2014 | 12:41 pm
    Actions are not strategies. Great strategies change more than where you are, what you call yourselves, what you offer. That’s Michael Porter’s thought. Great brand strategies re-invent the emotional context within which your brand competes against others in the marketplace. That’s mine. A great brand strategy redefines the relationship that people have with a brand over time. People think about you differently because they feel about you differently. That opportunity often gets missed in the rush to give people internally things to execute. Great brand strategies focus on shifting the…
  • 7 key considerations for brand expansion

    Mark Di Somma
    24 Nov 2014 | 12:03 pm
    As marketing teams finalize plans for the year ahead, the logistics of making growth happen should be strongly influencing the targets you set. Most of us would agree there are four ways to strategize for growth: increase the share you hold in the markets you are strong in; develop new products for those markets; extend your reach by finding new markets for your current brands; and develop new products that cater to new markets. But while the strategies themselves are well-known, your capacity to expand is of course directly proportional to your capacities to generate demand and to fulfil.
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    Men with Pens

  • 6 Strategies for a Powerful About Page

    James Chartrand
    16 Dec 2014 | 6:00 am
    Click here to read the full article →Another rocking post from Men With Pens! 6 Strategies for a Powerful About Page first appeared on Men With Pens Copyright 2006 — 2014, All Rights Reserved.
  • Win a Scholarship to the Best Writing Course for Business Owners

    James Chartrand
    13 Aug 2014 | 9:09 am
    Each time I prepare for a new session of the Damn Fine Words writing course, I open up the DFW writing contest. Many people tell me they wish they could register for the course, because if they could just get in... ... they'd finally have the skills to write engaging website copy that pulls in much-needed clients. ...they could make more money, instead of guessing at what to write and struggling to get words out on the page. ...they could feel excited and happy about writing for their business for the first time in their lives, instead of agonizing over every word. I want to help make that…
  • 5 Smart Sentences that Clients Need to Hear from You

    Agent X
    2 Jun 2014 | 10:00 pm
    “Thanks, but we decided to go with someone else.” You don't understand what happened. You've lost the gig… but everything was going so well! The client seemed keen to work with you, you’d hammered out the details, and the only thing left was the final go-ahead to start the work. Instead of getting a green light, you receive a one-line email from the client that says they chose another freelancer. That’s when warning signals start going off in your head. Maybe the problem isn't with the client – maybe the problem is you. Click here to read the full article →Another…
  • How to Get Back to Writing After a Death in the Family

    Agent X
    26 May 2014 | 10:00 pm
    2013 was a good writing year. At least, for me: I wrote and self-published two books, began writing a third and had articles published as well. I was proud of what I'd accomplished and was determined to ride the momentum to make 2014 even better. I set my goals, made my plans, and on January 1st, I was off to the races. Then one morning in mid-February, I got the news that a cherished family member had died. All my writing progress came to a grinding halt. Click here to read the full article →Another rocking post from Men With Pens! How to Get Back to Writing After a Death in the…
  • How to Find Your Muse – and Fire Her

    Agent X
    22 May 2014 | 7:37 am
    The Muse - the source of creativity and inspiration that all writers search for so desperately. I’d found mine a few years back, and oh, what a vision she was! Airy and beautiful, lulling me with dulcet tones. I was enthralled. No more writer’s block, no more floundering for inspiration and ideas. She was the answer to my literary prayers. I summoned my beleaguered Muse more and more often until we arrived at an impasse. “I’m sorry,” she said, “but this is untenable. Can’t you do any of this yourself?” I sought out the answers on how to find my own inspiration, but the…
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    IttyBiz

  • Product Launch Advice #4: How close together can my launches be?

    Naomi Dunford
    18 Dec 2014 | 12:00 am
    (The series continues! Catch up with part one, part two and part three.) How close together can your launches be? The answer to this depends on the kind of question you’re asking. Are you asking how often you can release a new product, or are you asking how often you can launch? (We can even make it more complicated and include re-releases of existing programs or products, and even standard promotions where nothing new is released.) Basically, the answer isn’t complex, but it is very dependent on the context of what you’re referring to when you say “launch.” If you’re asking…
  • Product Launch Advice, Part 3: How Long Does My Sales Page Need To Be?

    Naomi Dunford
    16 Dec 2014 | 12:00 am
    (Late to the party? Take a look at part one and part two.) Sales pages are one of those things that everyone’s got an opinion on. And that’s fine. At the same time, it’s helpful when that opinion is based on actual customer data rather than just “what feels like it won’t offend anyone” or “what I hate.” We get this a lot with clients during consults, and when Dave’s writing sales pages for some of them. Emotion enters into the picture, and there’s a lot of worry and fear and “but I can’t do that!” going on, whether we’re advising a particular page go longer – or…
  • Product Launch Advice, Part 2: How Sexy Does My Launch Need To Be?

    Naomi Dunford
    15 Dec 2014 | 12:00 am
    (If you missed part one, you can find it here.) Given the spectacle that many online launches are today – I’m surprised people aren’t handing out free popcorn and balloons for the kids – a lot of people wonder if their launch is going to be sexy enough. Now when we say “sexy”, here, what we’re specifically referring to is flashy and overt marketing and sales tactics. It probably doesn’t help that the typical advice handed out to them tells them that launches cannot succeed if they are not big sexy affairs that get people all in a bother. (Well, I guess a big sexy affair should…
  • Freebie Friday #8! (Reclaiming Non-Buyers After Your Launch)

    Naomi Dunford
    12 Dec 2014 | 2:24 pm
    Freebie Friday continues! If you missed the last few weeks’ editions, then check them out here: Getting Great Testimonials Training People To Be Trained By You Clear, Not Clever Titling Using Transitions To Boost Sales Page Conversion Increasing Click Through Rate On Launch Emails Hand Upsells That Can Boost Your Numbers Advanced Tips for Getting Endorsements (We’ll wait.) This week’s release is “Reclaiming Non-Buyers After Your Launch”. For those new to Freebie Friday, we are sending out samples from our BIG LAUNCH class (opening up in late December) so you can…
  • Product Launch Advice, Part 1: “I feel like I did everything right but it still flopped. What went wrong?”

    Naomi Dunford
    10 Dec 2014 | 11:00 pm
    Welcome to day one of our blog series of advice on product launches. Day one is unique in that it is the only day that comes before day two, but after the introduction. As promised, we’re answering common launch questions. We’re trying to answer the hard ones, too, so that you’re not totally wasting your time. We are very aware that you had a choice in what you did today, and that getting blasted on egg nog was among those choices, so please accept our thanks. We will work hard to ensure you feel you made the right decision. So. First question. Probably the most common among…
 
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    All You Need Is A Good Idea!

  • Best advice of the year

    Jay H. Heyman
    18 Dec 2014 | 7:57 am
    1,000,000,000 What will make your marketing exceptional? It’s as simple and difficult as this: You need to tell a good story. It’s true of ads, job searches, competition for crowd funding, and start-ups trying to convince investors that they will be the next Google. As an article in The New York Time says, you need to be compelling, unforgettable, funny and smart. It’s just not enough to offer up plain facts. The example I use is large numbers. A million, a trillion, a billion…they all sound pretty much alike, with perhaps a few zeros more or less. But if you put this information into…
  • The winner in a brand new category

    Jay H. Heyman
    15 Dec 2014 | 8:06 am
    This is the end of year award season, and we have the first winner in a brand new category: The “pretentious, overstated slogan” category. This year’s winner is Con Edison, a utility that provides electricity to the New York area. This is certainly important, and you would think that their tag line would somehow refer to the essential service it provides. Instead we have an overblown philosophical mantra, worthy of a Zen chant or a cryptic Buddha imperative. Their two-word slogan, “Everything Matters,” is certainly positive, uplifting, affirmative and even inspirational. What it is…
  • What a poor apology

    Jay H. Heyman
    11 Dec 2014 | 7:26 am
    Arby’s has a deal with Pepsi to feature the soft drink in two commercials a year. This year, Arby’s forgot to run a second commercial, and Pepsi sent them a reminder. So Arby’s and their ad agency, Fallon, created this apology spot. Part of the appeal, I guess, is that it could be produced and aired quickly. But the part they forgot about was to make it a good commercial. (Admittedly, some, maybe most people, like it.) You can’t argue with the visual. Well, certainly Pepsi can’t. It is thirty seconds of an image of a glass of Pepsi. Ahh, but the copy, and the delivery. The announcer…
  • We have a winner (loser)

    Jay H. Heyman
    8 Dec 2014 | 7:45 am
    Since it is almost 2015, I doubt if a more tasteless print ad will appear. So I am nominating, and crowning, the ad above as the “best” worst taste piece of advertising for 2014. (This is a print only category; so all the “half fast” Verizon commercials aren’t contenders, though they certainly are in the worst possible “cheap shot “ bad taste category. As you can see below.) There are so many reasons why the “Pot” ad is so bad. And not only because of the silly, smutty headline. It is the attempt to use this sophomoric potty headline to try to sell a $125,000 chamberpot.
  • How do you get new ideas?

    Jay H. Heyman
    4 Dec 2014 | 7:36 am
    “The person who is most likely to get new ideas is a person of good background in the field of interest and one who is unconventional in his habits.” That quote is by Isaac Asimov, that I found online in the MIT Technology Review. (Boy, what I read just to unearth worthwhile topics for you.) He continues: "Obviously, then, what is needed is not only people with a good background in a particular field, but also people capable of making a connection between item 1 and item 2 which might not ordinarily seem connected.” That last part is something I unquestionably agree with. If you…
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    Bplans Blog

  • 13 Ways to Make Customers Desperately Want to Open Your Emails

    Scott Gerber
    18 Dec 2014 | 12:28 pm
    With so much inbox clutter these days and especially at this time of the year, how can you get more customers to open emails from you, especially emails containing important account information? We asked 13 entrepreneurs from the Young Entrepreneur Council (YEC) to share their tips. 1. Do a drip email campaign Your email might not reach everyone on the first send:... The post 13 Ways to Make Customers Desperately Want to Open Your Emails appeared first on Bplans Blog. [Click the title above to read more and comment]
  • The Best Free Apps and Online Tools for Entrepreneurs and Obsessive Collectors

    Candice Landau
    17 Dec 2014 | 3:03 pm
    As we head toward the new year, you’re likely thinking about setting goals and getting things organized. To help you prep, I’ve collated a list of tools—for both web and mobile devices—that have helped me and others get things done, save time, and work more productively. I should preface this list by saying that I... The post The Best Free Apps and Online Tools for Entrepreneurs and Obsessive Collectors appeared first on Bplans Blog. [Click the title above to read more and comment]
  • A Guide to Crafting Your LLC Operating Agreement

    Matt Kaufman
    17 Dec 2014 | 4:30 am
    An operating agreement is the document that sets the rules for your LLC. You’ll be able to choose your management structure, lay out who’s responsible for what, and many other important issues. In this article, we’ll talk about how to create your own LLC operating agreement, what you should include, and where you’ll need to... The post A Guide to Crafting Your LLC Operating Agreement appeared first on Bplans Blog. [Click the title above to read more and comment]
  • Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

    Jonathan Michael
    16 Dec 2014 | 7:00 am
    To grow a business, most entrepreneurs know that they should be implementing PR strategies. But where do you start, and what are the best approaches to public relations for an entrepreneur? For this webinar, we were joined by Jennefer Witter, CEO and founder of the Boreland Group, and author of the new book, “The Little... The post Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap] appeared first on Bplans Blog. [Click the title above to read more and comment]
  • Target Marketing 101 [Infographic]

    Jonathan Michael
    16 Dec 2014 | 4:30 am
    The term “target marketing” has been around for decades, but that doesn’t mean that everyone knows what it is or how to apply it to their business. If you’re just starting out, or if marketing your business has been something that you do without fully understanding it, then getting a grasp on target marketing will... The post Target Marketing 101 [Infographic] appeared first on Bplans Blog. [Click the title above to read more and comment]
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    SiliconBeat

  • Google tries to quash antitrust lawsuit over Android

    Matt O'Brien
    18 Dec 2014 | 12:54 pm
    Before they force Google executives to cough up their internal email records and testify in court, two Android smartphone consumers suing the company will have to come up with more facts if they want...
  • What privacy will look like in 2025, according to Pew study

    Levi Sumagaysay
    18 Dec 2014 | 11:04 am
    As the year winds down, we’re being bombarded with predictions about what’s in store for 2015. But a new report released today by Pew Research is looking further ahead — at privacy in...
  • Peter Thiel taking human growth hormone to make it to 120

    Michelle Quinn
    18 Dec 2014 | 10:50 am
    Peter Thiel is known for his big bets like PayPal and Facebook. With his campaign contributions, the Libertarian Thiel influences the Republican party, as Heather Somerville wrote recently. And now...
  • On topic: Tech news to know now

    Levi Sumagaysay
    18 Dec 2014 | 10:27 am
    Here’s what’s on the Thursday menu. U.S. links Sony hack to North Korea, the New York Times reports. Wednesday, Sony announced it would not be releasing “The Interview.”...
  • Oracle’s stock price jumps on earnings report

    Steve Johnson
    18 Dec 2014 | 9:19 am
    Shares of Redwood City-based Oracle – which closed at $41.16 on Wednesday – were up more than 8 percent in early trading Thursday, following the company’s announcement yesterday...
 
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    BizSugar / Published News

  • Your “Quick and Dirty” Marketing Plan for 2015

    seltzer04
    18 Dec 2014 | 7:50 am
    There is a secret to "marketing plans" that most people fail to discover in their business lifetime. Are you ready for it? Hold on to your hat... Marketing plans don't have to be complicated. Here are some simple strategies to create marketing plan tactics that deliver a consistent return on 20 Vote(s)
  • 5 Tricks To Supercharge Your PPC Performance

    Chillies14
    18 Dec 2014 | 7:49 am
    If you manage your PPC program internally, consider hiring an agency.Find a new winner and you will supercharge your paid search program. 17 Vote(s)
  • Shhh, Do Not Listen to Those Who Speak the Loudest

    markzarr
    18 Dec 2014 | 7:30 am
    Ever notice how those that speak the loudest always seem to be naysayers and complainers? You know who I am talking about - every business and organization has them. The people who always resist change, who can find the negative in any plan. They have an opinion about everything and seem to be most17 Vote(s)
  • How Marketing on Twitter Can Help Boost Holiday Sales

    Rieva Lesonsky
    18 Dec 2014 | 7:22 am
    Is social media going to be a big part of your holiday marketing plans this year? True, it's already December, but the beauty of social media is if you haven't yet planned a holiday strategy, you still have time. Russ Laraway, head of small-business accounts at Twitter, says the research shows ther16 Vote(s)
  • The Art Of Saying No

    tathan
    18 Dec 2014 | 6:51 am
    It is common in today days of connected world, for you to have receive many requests by various people. That's why you should learn how to saying no in a convincing and polite way!16 Vote(s)
 
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    Chief Home Officer Home Office, Home-Based Business, Remote Work, Telework & Cloud Computing

  • Home Office Hack: A Portable ‘Pocket Billboard’ Protector

    Jeff Zbar
    12 Dec 2014 | 4:58 am
    As a freelance journalist and corporate copywriter bitten by the Spartan bug infected with frugaluenza, I’m not one to invest in frilly or superfluous stuff. My favorite laptop bag is a 10-year-old Oakley knapsack I’d just as soon take to a four-day music festival as I would to a client meeting. I don’t carry a $1,000 Macbook, instead preferring my $249 Chromebook. And don’t get me started on my business suit (note the singular). I’m also a lover of home office hacks that improve the workspace. I’ve written about designing the perfect desk and shot a video…
  • Br’er Writer, the Brier Patch and Workin’ in the Home Office

    Jeff Zbar
    9 Dec 2014 | 9:20 am
    I heard today from an editor, well, a former editor, well – maybe a former editor, I’m not quite sure yet how it will all play out. She emailed to tell me she’d parted ways with the publication she was editing. If that sequence was convoluted, it highlights the brier patch in which, like Br’er Rabbit before me, this Br’er Writer finds himself. Tales of Uncle Remus aside, mine sure is a sticky wicket like’n that tar baby and the brier patch. It’s not uncommon for any freelancer in the “gig economy” – writers, designers, web-jockeys,…
  • This Is Chief Home Officer TV

    Jeff Zbar
    8 Dec 2014 | 8:00 am
    SCROLL DOWN FOR NEW BLOG POSTS Watch Chief Home Officer’s library of videos & sister site Home Office Highway — rich with great tools & tips for working remotely. . There’s also Home Office Highway, where home-based workers can discover the open road — then workation from it. With News, Reviews & Tips from the Road, Home Office Highway explores how to become a well-balanced home-officing road warrior. Vocation meets Vacation on Home Office Highway. ___________________________________________________  
  • Spartan No Longer: Road Tripping Tech With a Battle-Hardened Shell

    Jeff Zbar
    1 Sep 2014 | 5:56 am
    Anyone who’s followed this home office, home-based business and road warrior / teleworker blog knows the Chief Home Officer has gone hardcore minimalist in recent years. The laptop bag went from carrying every possible tech accessory to a pared-down, Spartan approach that reduces clutter, weight and mental detritus. That’s even been the case with my smartphone case. In January, I switched to and reviewed the Q Card Case for my iPhone 4S. With my driver’s license and a couple of credit cards in the built-in sleeve, my traditional wallet was a thing of the past. But as I…
  • Road Trippin’ ‘Necessities’ Redefined: Booze, Food, Aux Power Take Equal Rank

    Jeff Zbar
    30 Aug 2014 | 6:58 pm
    If you were headed out to an event where provisions are a great unknown, what necessities would you deem essential? Clothing, a few toiletries, food and drink – even spirits. Of course. What about electricity? In modern culture, where the smart phone is as important to many as having access to a stocked ATM or one’s right arm, a long day of tweeting, Facebooking and shooting photos and videos could drain a device’s battery in no time. Thus, power is critical. Enter the PowerPak Xtreme. Called “the tank” by its manufacturer, New Trend, the battery power source…
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    Small Biz Daily

  • Year-End Tax Planning For 2014

    Rieva Lesonsky
    18 Dec 2014 | 12:01 pm
    By Cliff Ennico For most people, the end of December is called “the holidays.” For lawyers, accountants and other financial types, however, it’s called “year-end.” While most of us celebrate with turkey, egg nog, ugly sweaters and football (often all at once), these folks are working late hours trying to save their clients as much money in taxes as possible before the ball drops in Times Square. Thanks to the midterm elections, 2014 wasn’t a big year for major changes in the tax law. The basic year-end advice still applies: defer the recognition of taxable income into 2015, and…
  • The Four P’s for Coaching Employees through Disappointments

    Rieva Lesonsky
    18 Dec 2014 | 3:00 am
    By Shani Magosky Year-end is often a daunting time to be a manager, especially when faced with the uncomfortable task of communicating potentially disappointing news, constructively critical performance reviews, or unsettling changes. A best practice I’ve developed to help leaders coach people through such stressful situations involves guiding them through a logical series of Four P’s: Process. Encourage your people to actually process setbacks rather than bottling them up. Emotions must be processed so that they can move through and eventually out of us; otherwise, they literally get…
  • Prepare Your Business for Wintry Weather

    Rieva Lesonsky
    17 Dec 2014 | 12:00 pm
    By Joe DiNicolantonio For most of the country, harsh weather conditions are inevitable. According to a recent study by Forrester Research, weather is the leading cause of business disruptions and with nine out of the top ten costliest storms occurring in the past decade, business continuity plans are no longer a should-have, but rather a must-have. What businesses both large and small may not realize is that continuity of operations during a severe weather event is vital to maintaining an organization’s reputation. The question that begs to be asked is, “How quickly could your…
  • 3 Secrets to Social Media & eCommerce

    Rieva Lesonsky
    17 Dec 2014 | 3:00 am
    By Simon Horton Competition among eCommerce stores is at an all-time high. What online retailers now need is the extra edge, and social media has introduced a new retail ecosystem in its short reign. There is no denying that sites like Facebook and Twitter have changed the way we communicate. With time, social media has even extended its impact on the way companies do business, especially in changing their digital marketing approach. “72 percent of retailers say they will increase their spending on social networks this year over last year.” ‐ Forrester Research (May 2011) The new…
  • Staying Productive When the Internet Goes Down

    Rieva Lesonsky
    16 Dec 2014 | 12:01 pm
    By Shawn Hunt Ask the average business to rate their dependency on the internet from 1-10 and they’re likely to say 12. But while most businesses these days couldn’t function properly without getting online, a temporary internet outage doesn’t have to mean an end to the working day and all hell breaking loose. Here are a few ways to stay productive when the internet goes down: Have a Spring Clean It’s said that if you clear your desk you clear your mind, so why not take the first five minutes or so of internet downtime to declutter your desk. If you’ve still got time to kill you can…
 
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    Lip-Sticking

  • Stay Connected While You’re Home for the Holidays

    Yvonne
    26 Nov 2014 | 2:17 pm
    If you, like many people, will be headed over the river and through the woods to Grandma’s house — or anywhere else for that matter — you may stress out at the idea of stepping away from your business for days or weeks at a time. Thankfully, we live in an era of technology and being out of the office doesn’t have to cause a catastrophe for your business. Here’s how to reduce that holiday stress, enjoy time with family and friends, and keep your business up and running. Plan Ahead. Simply giving your customers a head’s up that you will be unavailable (or have limited access to…
  • How to Unleash Your Pet Business’ Marketing Success

    Alicia Lawrence
    18 Nov 2014 | 7:34 am
    Business owners who work in the pet industry are lucky to have an inherently loyal customer base of animal lovers and pet parents who cherish their fur babies and want to give them the best products and services available. Marketing your business well ensures that those committed pet owners are aware of your existence and more likely to refer others your way. Never underestimate the impact an effective marketing plan can have on your overall success as an entrepreneur. By following some basic marketing guidelines, you’ll immediately gain a head start on the competition. Identify Your Target…
  • Your Power is in Your Voice #womenofpower

    Yvonne
    4 Oct 2014 | 6:50 am
    by Yvonne DiVita "It's great reconnecting," she said. Her voice boomed through the phone with a power that penetrated my entire body. It dominated her presence. I could see her speaking to me, through the miles between us, the phone line, the very air separating us. "I agree," I said, without anywhere near as much impact, I am sure. We talked business. We talked personal lives. We laughed. We shared a few stories. We took the frayed edges of our lost connection and began to repair them. The color of our lives improved. We went from gray to red... and variations between.  I find it…
  • Conversation with A Friend #friendshipendures

    Yvonne
    3 Oct 2014 | 10:57 am
    Dr Lorie Huston and Yvonne at WIPIN by Yvonne DiVita   #friendshipendures “This is an amazing event,” she said as we met in the narrow hall of the exhibit area for BlogPaws Denver, 2010. Her blue eyes sparkled like a sunny afternoon in June. I have to admit, I was pleased with all the praise coming our way. The event was the second BlogPaws, here in Denver, back in our launch year. I remember the conversation so well because having someone of the stature of Dr. Lorie Huston compliment you is not something you forget. “Thank you,” I said. We shook hands. We talked a bit more about why…
  • Blogging is So 1999!

    Yvonne
    30 Sep 2014 | 12:43 pm
    by Yvonne DiVita It may only be October but the New Year is looming. Somehow, once we hit September, the days and weeks pass by in a blur and before you know it, Jolly Old St Nick is arriving, with the celebratory night called New Year's Eve, hard on his heels. I wonder how St. Nick celebrates - does he just crash and heave a big sigh, and wait for his wife to bring him a beer? #thingsthatmakeyougohmmmm Over the last two years, as I've worked more intimately in blogging and programs with brands, over at BlogPaws, my emerging and strong community of pet people who blog or tweet or just connect…
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    OnStartups

  • A Few Funny Characters You'll Find In Silicon Valley

    15 Dec 2014 | 12:17 pm
    The following is a guest post by Nathan Beckord.  Nathan is co-founder and CEO of Foundersuite, a San Francisco-based company developing the ultimate collection of software tools and templates for entrepreneurs.   I’ve worked in Silicon Valley for quite awhile now, and a lot has changed—SaaS and social have supplanted silicon as the medium of choice for starting new companies; San Francisco has usurped Palo Alto as the center of the startup universe; and the 280, long a delightful drive to Sand Hill Road, is now almost as traffic clogged as the 101. But one thing that has…
  • The Day I Had To Wear Pants To Ring The IPO Bell

    20 Nov 2014 | 11:05 am
    It's #TBT. It's been a busy and exciting several months. Earlier this year, HubSpot decided to publicly file our S1 document as part of the IPO process.  On October 9th 2014, after our IPO roadshow, I had the thrill of joining a few HubSpotters and ringing the bell on the NYSE.  $HUBS (NYSE:HUBS) was off to the races. Note: I'm the guy in the middle.  I'm easy to pick out because I'm the calmest one of the bunch.  That's not because I'm cool and collected, but because I'm a bit overwhelmed by it all. In the intervening time between the S1 filing and the IPO, I was in what…
  • 10 Tips For A Successful Startup Job Search

    23 Oct 2014 | 7:26 am
    This following article is a guest post by Rick Burnes.  Rick is the VP of Content Products at BookBub.  You can follow him on twitter: @rickburnes. Startup job searches are hard. There’s more risk (most startups fail!), there’s less information and the best opportunities are sometimes hidden and hard to find. So how do you navigate a startup job search successfully?   I learned about this over the last six months. Earlier this month, after six months speaking with Boston-area startups about new opportunities, I left HubSpot to begin a job at the Cambridge book…
  • You're Probably Wrong

    22 Oct 2014 | 8:49 am
    Dear Friend About that thing we were chatting about the other day.  I've been trying to find a good way to say this, but... You're probably wrong. You think you're right, but you're probably wrong.  And, it's not that I disagree with you.  In fact, quite the opposite, I agree with you.  I agree with you so strongly that I made exactly the same mistake you're about to make -- years ago.   Coincidentally, back then, I made the exact same arguments you're making now. I was less eloquent and less brilliant than you but equally stubborn -- and equally wrong. But, I realize…
  • Startup Traction Starts With The Right Goal. How To Get It Right.

    28 Aug 2014 | 8:01 am
    Without traction -- sustainable customer growth -- your startup will languish or die. As such, traction should always be top of mind. To focus your traction efforts, you need a traction goal to work towards. Example goals are 1,000 new users, 100 new customers or 10% market share. The right goal for you depends on your business. It should  be chosen carefully and align with your company's next inflection point. When you reach this goal, what will change significantly? Perhaps you’d be profitable, be able to raise money, or become the market leader. The importance of choosing the right…
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    Content Marketing Institute

  • The Pivot: A Journalist’s Voyage into Content Marketing

    Pamela Muldoon
    18 Dec 2014 | 9:00 am
    In this week’s episode of The Pivot, host Todd Wheatland is joined by a true journalist-turned-content-marketer. Brian Crisp, Editor-in-Chief at Flight Centre, the world’s largest travel agency, shares his journey from becoming a sports journalist right out of high school, to working as a travel editor at News Corp., and finally landing in content marketing at Flight Centre. What may surprise you Brian is the lead singer for a band called Deadliners, performing on cruise ships and other functions around Australia. He grew up in Kiama, a seaside town120 kilometers south of Sydney,…
  • 10 Most Common SEO Pitfalls

    Arnie Kuenn
    18 Dec 2014 | 3:00 am
    Just over 20 years ago, internet marketing was not on the radar for most businesses. Nowadays, every company has a website; believe it or not, 571 new websites are created every single minute. With that, most industry markets have become increasingly competitive, compelling companies to provide the best online experience for their audience while ensuring their content can be found by search engines. However, many businesses weren’t aware of SEO best practices when they first published their website, and since then have received a great deal of misinformation regarding SEO tips and tactics.
  • How to Build YouTube Subscribers: An Inspiring Story From a Niche Brand

    Pamela Muldoon
    17 Dec 2014 | 3:00 am
    Before reality television and social media, fame was difficult to achieve and usually came in a 15-minute increment. With online distribution platforms, becoming famous is not only easier to do, but it can be the perfect avenue to increasing brand awareness and business revenue. The CMI Podcast Network is excited to announce its latest show, Claim Your Fame, with host Andrew Davis. You may be familiar with Andrew as the best-selling author of Brandscaping: Unleashing the Power of Partnerships or as the high-energy keynote presenter at Content Marketing World 2014. Now, Andrew brings his…
  • Jim Kukral Tells Why Now Is The Time to Conquer Your Book

    Pamela Muldoon
    16 Dec 2014 | 9:00 am
    Is writing a book still one of those items on your list to conquer? In this episode of Content Marketing NEXT, Jim Kukral of the Author Marketing Institute joins me to discuss what holds you back from finally writing that book and how changes in the publishing industry can work to your advantage. What’s new, what’s now, what’s next What’s new: There is a revolution happening in the publishing industry. Over the past five-plus years, anyone can write a book and get it in front of the world in both digital and print versions. Jim launched Author Marketing Institute, which is an umbrella…
  • 9 Ways to Use Content Marketing as a Recruiting Tool

    Tracy Gold
    16 Dec 2014 | 3:00 am
    Content marketers often focus exclusively on creating content for prospective customers and clients. That’s great, and it helps spur growth. But when you grow, who’s going to do the extra work? Make sure you’re not forgetting a key audience that can be served by content marketing: prospective employees. If you use content marketing as a recruiting tool, once your customer-focused content marketing does its job, you will be able to hire more people to handle the growth without a scramble. Especially if you’re in an industry where talent acquisition is competitive,…
 
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    Jill Konrath's Fresh Sales Strategies

  • 3 Strategies to Stop To-Do List Overwhelm

    18 Dec 2014 | 5:49 am
    One most challenging aspects of learning something new is feeling overwhelmed by the sheer magnitude of what you don’t know. Your To-Do list is probably a mile long already. And, if you’re like most people, you haven’t even made a dent in it. In fact, you’ve probably already added a few additional items. Every day you fall further and further behind. In Willpower: Rediscovering the Greatest Human Strength, authors Burmeister and Tierney state that a person typically has 150 different tasks on their To-Do list. Think about your own. You have prospecting calls to make, proposals to…
  • Avoid This Brain-Draining Distraction to Increase Sales Productivity

    11 Dec 2014 | 6:00 am
    Learning something fast requires concentration. To make sense of it all requires you to really wrap your brain around it. So does coming up with a new strategy for a perplexing sales problem or figuring out how to enter a new market. Distractions of any sort slow your absorption of new material. Every time you jump off-topic, you waste hours of time getting your head back into the task at hand. Yet most sellers are totally oblivious to the #1 distraction of all – checking email.
  • Is it Time to Amp Up Your Sales?

    8 Dec 2014 | 6:00 am
    Recently, while speaking at the American Association of Inside Sales Professionals, I had a chance to chat with Andy Paul, author of the new book, Amp Up Your Sales. We spent a lot of time talking about what salespeople need to do to succeed with today's busy, savvy buyers. Keep on reading to find out what we talked about. Also, click here to download a preview chapter. Enjoy the conversation ....
  • Sales Advice for Startups (& Small Biz Too!)

    5 Dec 2014 | 6:00 am
    Today I spent 30-minutes on the phone with a startup company that's soooo excited about their new offering. In our short time together, they tried to tell me everything it could possibly do. They even talked fast to cram as much in as possible. I had to slow them down to so I could digest what they were saying – and try to figure out the business value.
  • What to Do If You Don't Have Metrics for Your Value Proposition

    2 Dec 2014 | 6:00 am
    Let me guess. Your company doesn't have any metrics for your value proposition and you're wondering if it's possible to be successful. Absolutely. 1. Go talk to Your Clients If they don't have exact metrics, perhaps you can suggest a range. You might say, "Gut level – do you think it helped cut costs somewhere between 8 – 10%?" They'll either say, "That's about right," or tell you if it's too high or too low. Either way, you now have some metrics you can use.
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    B2B Lead Blog

  • Lead Generation via Influencers and Experts in 4 Steps

    info@meclabs.com
    15 Dec 2014 | 12:00 am
    TweetProactively building relationships with influencers and industry experts is a powerful way to generate leads and positive word of mouth (WOM). Most of us know this as influencer marketing, aka influence development. Influence development is a practice of building relationships with key individuals who have influence over your buyers’ decisions. There are multiple opportunities with influencer development, which include: Getting more opportunities with people and companies you may have not otherwise engaged with Increasing your close rate and reducing sales cycle time by earning an…
  • Lead Nurturing in 6 Simple Steps

    info@meclabs.com
    8 Dec 2014 | 12:01 am
    TweetWhat’s the quickest, cheapest way to implement lead nurturing? I get that question frequently when I talk to marketers about lead nurturing. Lead nurturing is pretty easy to understand, but hard to execute when you have little time or budget. I thought I’d share my barest-bones lead nurturing strategy. I’ll do my best to resist the urge to elaborate. Volumes could be written about each bullet point. In fact, they have been.   Step #1. Set up your nurturing database Include all of the people you could potentially sell to, such as people you’ve met at trade shows, who have…
  • Marketing Automation: Lessons from 4 case studies

    info@meclabs.com
    1 Dec 2014 | 12:01 am
    TweetMarketing automation technology has become an indispensable tool in the complex sale marketer’s arsenal. Lead generation, lead nurturing and determining the time for the handoff to Sales would be extremely difficult without that technology. Add lead scoring and tracking through that final conversion to sale and the task is flat out impossible without automation. Luckily, for B2B marketers there is a wide range of marketing automation options out there from relatively simple solutions that help streamline email marketing to full-blown packages that seem like they do everything but…
  • Lead Nurturing: What it is, and what it is not

    info@meclabs.com
    24 Nov 2014 | 12:01 am
    TweetBuilding on my post last week, I was reminded of a conversation I had with a marketer who was meeting with her new boss to explain the need for a new lead nurturing strategy. The problem was that her boss felt their current integrated marketing campaigns qualified as lead nurturing. We discussed the challenges of communicating what is and isn’t lead nurturing. A lot of marketers say they are “nurturing” their prospects, when in reality, all they are doing is sending out nice brochures, landing page links or marketing copy focused on product releases or company announcements.
  • Lead Nurturing: You can’t automate trust

    info@meclabs.com
    17 Nov 2014 | 12:01 am
    TweetI recently had coffee to catch up with my friend Jill Konrath and we were talking about new opportunities, ideas for the improvement of lead nurturing and I’m currently pondering my next book. If you’re not familiar with Jill, she’s the best-selling author, sales guru and is a featured keynote speaker at companies like LinkedIn, HubSpot and many others. Both of us attended Dreamforce 2014 (Jill was a featured speaker) and we stopped by number of trade show booths to see the different vendors and learn what’s new in their companies. As you might guess, we both experienced lead…
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    Rebel CEO

  • Increase Margins by Carrying Inventory in Your Dropship Business

    Bill DAlessandro
    18 Dec 2014 | 7:03 am
    In my consulting practice, I often work with entrepreneurs who own dropship e-commerce stores and are struggling to expand. Dropshipping as a business model is getting harder and harder – margins are compressing, niches are getting crowded, and everyone is in a brutal price war with Amazon. As a result, many dropshippers are finding it increasingly difficult to grow top-line revenue, and are looking for ways to grow the bottom-line instead by expanding margins. One of the best ways for a dropshipping business to expand margins is to do the one thing they’re all scared to do…
  • How to Deal with Too Much Email

    Bill DAlessandro
    20 Oct 2014 | 3:34 pm
    Like many people, I get way too much email. You probably do, too. Until recently, I didn’t have a good system for dealing with my inbox volume, which was nearly 500 messages per day. That’s nearly one every waking minute! I’ve tried in the past to use the “batching” technique and only check emails every so often, but I found that this just leads to email procrastination, while important messages go unanswered (for further thoughts on my attempts to prioritize email, read “The Urgent vs. Important Matrix”). A CEO friend of mine emailed recently asking…
  • Thailand Won’t Make You Happy

    Bill DAlessandro
    11 Jul 2014 | 3:32 pm
    For many aspiring entrepreneurs (especially readers of Tim Ferriss’s 4HWW), the “digital nomad” lifestyle is the holy grail. And it sounds great – globetrotting, living on a beach in Thailand, working a few hours a day from your laptop, running your business through a 4G modem. And I must admit that I spent a few years of my life trying to do the same thing. But there’s one thing I’m finding out as I mature as an entrepreneur and a human being – our digital nomad culture often focuses too much on building a lifestyle, rather than a life. Yes, Thailand…
  • Shipping is Your Best Customer Touch Point

    Bill DAlessandro
    31 Oct 2013 | 11:17 am
    Lots has been written about how e-commerce is taking over traditional retail and that all commerce is moving online. But the truth is, as an e-commerce retailer, you’re inherently at a disadvantage against all the stores at your local mall. They have something you’ll never have – a tactile, real-world product experience. Walk into Nordstroms and you can touch, feel, and try on the merchandise. You speak with a friendly sales person. All of this comes together to create a cohesive, high-fidelity shopping experience. You don’t have any of these advantages online. There…
  • Entrepreneurship, Skydiving, and Inertia

    Bill DAlessandro
    17 Nov 2010 | 2:47 pm
    How is entrepreneurship like skydiving? As they say, the hardest part of skydiving is jumping out of the airplane. I think entrepreneurship is the same way. I believe that the key to success in life is overcoming your fears and eliminating the excuses that keep you in your comfort zone. Action almost always brings more fulfillment than the status quo. “Ready Fire Aim” is an expression of that ethos. I also believe it’s very applicable to entrepreneurs thinking of starting a company – the starting is often the hardest part. Think of all the “armchair…
 
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    Gotham & Hudson

  • Hoboken City Council Votes 8-1 to Approve Hoboken Yards Redevelopment Plan

    Stewart Mader
    16 Dec 2014 | 7:59 pm
    In a lengthy and at times lively meeting Tuesday night, the Hoboken City Council heard public comment and debated the Hoboken Terminal and Yards Redevelopment, before voting 8-1 to approve the plan. Councilmembers Bhalla, Castellano, Cunningham, Doyle, Giattino, Mello, Occhipinti, and Russo voted in favor, while councilmember Mason offered the lone dissenting vote. Ann Brady, executive director of Plan Smart NJ, spoke in support of the plan. She said that to be competitive, New Jersey needs to invest in infrastructure, provide a variety of housing types, and protect the environment, and she…
  • Hoboken Mayor Dawn Zimmer asks City Council to Support Hoboken Terminal Plan

    Stewart Mader
    16 Dec 2014 | 10:52 am
    At its meeting tonight, the Hoboken City Council will vote on the proposed Hoboken Terminal and Yards Redevelopment. Hoboken Mayor Dawn Zimmer released a letter asking for the City Council’s support of the redevelopment plan, along with a bond issue to purchase an additional flood pump for the north end of the city: The new proposed redevelopment plan will revitalize our transit hub, bring jobs to Hoboken, add affordable housing, and provide funding for open space. It is also an important part of the flood mitigation plan that has received $230 million of federal funding. All of this…
  • Hoboken Terminal & Yard Plan Would Create Transit-Oriented Urban Neighborhood for City’s Southern Edge

    Stewart Mader
    9 Dec 2014 | 7:00 am
    Train stations in the New York area have long been catalysts for the growth and evolution of their surrounding neighborhoods. In 1902, William J. Wilgus, chief engineer of the New York Central Railroad, proposed a visionary project to replace the existing Grand Central Station and its increasingly chaotic, open-air rail yards with electrified, subterranean tracks capped by a state-of-the-art new terminal. Sam Roberts, urban affairs correspondent for The New York Times, describes the scope of the project in his book, Grand Central: How a Train Station Transformed America: Absent the smothering…
  • Tap&Ride MetroCard: the future for fare payment in New York?

    Stewart Mader
    18 Nov 2014 | 7:00 am
    Gotham & Hudson was contacted recently by RSG, a research firm conducting a survey on future fare payment technology for the MTA. The survey presented a hypothetical contactless fare payment system that appears to work much like London’s Oyster card, and other systems that rely on near-field communications (NFC) technology. In addition to accepting contactless cards, the survey suggested the hypothetical New York system would also accept fare payment from NFC-equipped phones: Within the next five years, MTA NYC Transit will introduce a “contactless” fare payment method.
  • A Viable Plan for Penn Station

    Stewart Mader
    5 Nov 2014 | 7:00 am
    At the 2014 Summit for New York, the Municipal Art Society and Regional Plan Association presented the latest development in their Penn 2023 campaign to remake Penn Station. The 42-page report, Madison Square Garden: Shaping the Future of West Midtown, highlights two options for the future of the station and arena, along with a feasibility study for turning the surrounding neighborhood into a cultural district. The first option, presented as the ideal scenario, would relocate Madison Square Garden one block southwest, replacing the Morgan postal facility on a site bounded by Ninth and Tenth…
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    Innovation Management

  • Intrapreneurs, Catalysts, Champions, etc: The Changing Needs Within Innovation Development

    Anthony Ferrier
    17 Dec 2014 | 8:47 pm
    In part three of this series Anthony Ferrier considers why organizations are seeking ways to identify, engage and drive their employees towards innovative activities, with titles such as Intrapreneaurs, Innovation Catalysts, Innovation Champions, etc.
  • Five Ways to Make Your Innovation Culture Smell Better

    Braden Kelley
    16 Dec 2014 | 9:27 pm
    When it comes to fostering continuous innovation, most organizational cultures stink at it. Industry research provides some interesting statistics which highlight that innovation is not easily obtainable and that companies are not innovating fast enough to repel the unrelenting threat posed by new market entrants with declining barriers to entry.
  • Open Innovation: Lego and Bagels

    Elliott Wilkins
    15 Dec 2014 | 10:15 pm
    Arguably, the principle of Open Innovation was utilised for the first time by Professor James Murray in 19th Century Oxford, England. In the time that has passed since then, this concept has become infinitely easier to implement thanks to the development of Innovation Management technology, however some companies are yet to wake up to its potential.
  • Learning From Innovation Hubs: Fluidity, Serendipity, and Community Combined

    Lidia Gryszkiewicz & Nicolas Friederici
    14 Dec 2014 | 8:44 pm
    Innovation hubs are popping up from Addis to Amsterdam and Boston to Bangalore. Fuelled by ideals of openness, community and collaboration, hubs aim to be the next orgware for innovation—beyond business incubators and R&D labs. Managers, policymakers and investors have taken note, but are grappling with how to engage. What makes hubs so appealing and can they teach innovation managers anything new?
  • Market Intelligence Oriented Culture: a Key Driver for Innovation

    Rui Patricio, George Leal Jamil & Antonio Rocha
    10 Dec 2014 | 8:47 pm
    It is always a great achievement when we can affirm that something has been done according to one strategic plan, goal or thought. Sound strategic planning capabilities depend on industry/sector specific understanding and full perception of the external competitive environment. In the sixth and last of a series of articles focused on Innovation Culture, the focus is on a process called Market Intelligence (MI). This process can be affirmed as a cyclic, continuous organizational process that deals with dispersed data, information and knowledge in a competitive sector, to produce knowledge to…
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    The Global Small Business Blog

  • What It's Like to Be a Global Entrepreneur

    18 Dec 2014 | 2:35 am
    ©iStock/JimmyFamFour entrepreneurs address the following four questions on what it's like to be a global entrepreneur.What’s your experience and how did you start out in business?What characterizes entrepreneurship and what’s great about it?Can you be creative and make money in business?Can turning what you love into a business help with your success?Read:  Entrepreneurship:  A global perspective
  • Importing and Exporting Fashion: How to Handle U.S. Customs

    17 Dec 2014 | 1:17 am
    In this video of Fashion Counsel, with partner Anthony Lupo, he talks with International Trade counsel, David S. Salkeld, about customs valuations, trade agreements, and Rules of Origin for textile and apparel goods.
  • Walgreens Goes Global

    16 Dec 2014 | 1:07 am
    ©iStock/HconQAfter Walgreen's acquisition of the European drugstore giant, Alliance Boots, Walgreens formed a new holding company with four divisions that include "Global Brands." The other three divisions are:Walgreen Co., which includes the U.S. drugstore chainBoots, which includes the pharmacy and beauty business in the United Kingdom and IrelandThe global wholesale operationAccording to the Global Powers of Retailing 2014 list by auditing firm Deloitte Touche, "Walgreen is now the eleventh-largest retailer of any type in the world (not just among drugstore chains), one of eight U.S.
  • Today in Global Small Business: What Bitcoin Technology May Offer to the Future of Finance

    15 Dec 2014 | 2:37 am
    ©iStock/MerznataliaWhat's affecting me, my clients, my colleagues and other global small business owners:Why larger number of small and medium-sized enterprises are joining the global marketplace.The reality of going global and why a positive attitude helps.How Middle East cloud computing is set to grow at a fast global pace.What Bitcoin technology may offer to the future of finance according to American Express CEO.How Monsanto is using big data to take over the world.Why everything Small Business Labs publishes is worth reading.
  • Engaging the Whole World

    13 Dec 2014 | 2:04 am
    ©2014 Laurel J. Delaney.  All rights reserved.“Blessed is the season which engages the whole world in a conspiracy of love.” - Hamilton Wright Mabie
 
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    Art Biz Blog

  • Celebrate Your Year: 2014 Personal Review

    Alyson Stanfield
    18 Dec 2014 | 4:00 am
    You’re surely already thinking about and planning for the New Year. But before you get too far into everything you want to do, take a moment to look back on what you accomplished in 2014. Time to celebrate! ©Victoria Eubanks, Red Sticks & Stones. Encaustic, 24 x 24 inches. Used with permission. Prepare for your review by 1) setting aside time on your calendar for this process and 2) gathering any data you might need. This might mean that your first step is updating your bookkeeping. You also want to have your calendar handy so you can go through it month-by-month. Expanding Your…
  • Are Art Consultants Right For You?

    Alyson Stanfield
    11 Dec 2014 | 4:33 am
    This article is excerpted and summarized from an interview with artist Leslie Neumann for my Art Biz Incubator. Leslie generously shared her experience working with art consultants. The key points here are provided by Leslie and with include my annotations. If you have a solid studio practice and welcome the challenge of commissioned work, art consultants might be a good sales venue for you. What Art Consultants Do and Who They Are Art consultants are people who seek and buy art for a client, whether it’s a healthcare company, a private collector, or a hotel. Leslie Neumann with her…
  • 5 Steps to a Magazine Feature of You and Your Art

    Alyson Stanfield
    4 Dec 2014 | 4:06 am
    The November 2014 / January 2015 edition of Professional Artist magazine features an article by me titled “Think Before You Leap: Beware of People Who Tell You to Follow Your Passion.” The editor suggested photos of artists at work to accompany the article and I knew exactly who to contact: ceramic artist Patricia Griffin. Patricia Griffin in her studio. Photo by Debbie Markham. Patricia is a member of my Art Biz Incubator and I receive her newsletter. Months ago she sent an email with gorgeous photos of her in the studio. I complimented her on the images and she told me that she had…
  • 10-Year Anniversary Tweekly Special

    Alyson Stanfield
    30 Nov 2014 | 5:44 am
    The Art Biz Blog is 10 years old today! Happy anniversary to us. I couldn’t let this special day fly by without posting something here. So, in honor of the occasion, here’s a special Tweekly edition: my top tweets since the last Tweekly (a long long time ago) – along with a few pics from Art Biz Makeover 2014. Thank you for being a reader,   General Business How To Get Good At Making Money: 6 Life Lessons From A Self-Made Entrepreneur zite.to/1tugCRp The panel of experts was a huge hit with my guests at Art Biz Makeover 2014. Photo by Regina-Marie Photographer. The…
  • A Feast for the Eyes: Food in Art

    Alyson Stanfield
    27 Nov 2014 | 4:00 am
    Wishing you a very Happy Thanksgiving – surrounded by people you love and filled with yummy food. Here’s a no-calorie feast just for your eyes. ©Sylvia Tucker, Onions with Copper Bowl. Oil, 12 x 16 inches. Used with permission.   ©Sarah Atlee, Lunch at Sakagura. Acrylic and colored pencil on paper, 22 x 22 inches. Used with permission.   ©Jonathan Meter, Shishito Peppers with Lime. Photograph. Used with permission.   ©Richard Hall, Heirlooms. Oil, 36 x 34 inches. Used with permission.   ©2010 Karin Olah, Newton’s Daydream. Fabric, gouache, acrylic, and…
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    Capital Solutions Bancorp » Blog

  • How To Figure Working Capital Needs

    Rob Oskins
    12 Dec 2014 | 6:30 am
    How to Figure Working Capital Working capital is the money your business uses to pay for day-to-day expenses. Eventually, every business runs short on occasion and will need a business line of credit or working capital funding to fill in the gaps. Today we’ll be discussing how to figure working capital so you can decide if your business needs working capital funding from an outside source. The working capital cycle The working capital cycle is the amount of time it takes to turn your goods/services into cash. The shorter it is, the better it is for your business. There are four parts to the…
  • Survive the Recession

    Rob Oskins
    24 Nov 2014 | 4:00 am
    How to Improve Cash Flow without Drastically Changing Your Business The good news is that we’re technically out of the recession. The bad news is, money is still not falling out of the sky. Every business and every market goes through fluctuations. Whether it’s a competitor opening down the street or a country-wide shift in the marketplace, the tide can turn on your business at any time, and frequently does. But there are plenty of things you can do other than grin and bear market changes. The way you structure your cash flow can make a HUGE impact on your business’ immunity to market…
  • The killer within your business … is you

    Rob Oskins
    18 Nov 2014 | 1:49 am
    When you think of things that could bring down your business, you probably think about outside forces such as too few customers, rising materials costs, or overbearing government regulation. But did you know that internal cash management issues are the primary reason most businesses fail? Who’s in charge of internal cash management? You are. Poor cash management: The #1 threat to your business’ success In the most simplistic terms, every business runs like a math equation: money comes in, and money goes out. If more is going out than coming in, the business will eventually fail. Period.
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    Business of Software US

  • Buffer vs Sony Pictures. Can transparency scale?

    Mark Littlewood
    16 Dec 2014 | 7:23 am
    Want to know what Joel Gasgoine and the team at Buffer App are paid and how much they spend on Kindle books a year? Be their guest… Joel did a great talk on scaling a culture of transparency at Business of Software Conference 2014. Extraordinarily impressive guy and an extraordinarily impressive business. When does transparency become a bad thing for a business? Buffer celebrates transparency, is exceptional in many respects but not exceptionally big, yet. Sony Pictures is big but clearly not comfortable with transparency. Is there a point that transparency will hinder Buffer?
  • Happy Birthday Wendi Labbie

    Mark Littlewood
    16 Dec 2014 | 3:00 am
    Happy Birthday Wendi Labbie! Many congratulations from us all to Wendi Labbie who is now of legal drinking age. We know this is all supposed to be about software but software is all about people (or should be) and we wanted to recognise the shining star that makes Business of Software Conference happen. Have a fantastic day! The post Happy Birthday Wendi Labbie appeared first on Business of Software US.
  • Product Strategy is about saying ‘no’ – part 2. Des Traynor Intercom at BoS USA 2014

    Mark Littlewood
    15 Dec 2014 | 3:45 am
    Des Traynor, Co-Founder of Intercom, follows up his bravura 2013 Lightning Talk with an hour of precision focus on successful product strategy. Successful product management requires frequent hard decisions and compromises, all based on a healthy balance of data and intuition. In the absence of strategy, products are pigeon-holed into categories. They focus on fleshing out a feature matrix to win comparison wars with perceived competitors- who are doing the same thing! It’s a vicious cycle that yields the biggest, not the best, product. This fails; first you lose touch, second you lose…
  • Pictures from Business of Software Conference USA 2014

    Mark Littlewood
    11 Dec 2014 | 4:24 am
    We took a few pictures but we had the amazing Betsy Weber from TechSmith at BoS again this year so we are far too embarrassed to share our. Luckily, Betsy is so lovely she let us share these… Please send us links to any you have on Facebook, Flickr or anywhere else you like sharing stuff. BoS talks to your inbox. Don't miss another talk! Leave your email address (unsub anytime and we'll never sell your details). Be the first to hear when new BoS talks go live Hear about chances to talk to speakers online to answer questions you have about their talks Reminders so you never miss a…
  • The breakfast of champions: Feedback from BoS2014

    Mark Littlewood
    28 Oct 2014 | 8:49 am
    ‘Awesome people’, ‘My tribe’,’Quality of other attendees’, ‘Being surrounded by people smarter than me’. As ever, there is a theme to the feedback forms from BoS USA this year. And – as ever – it’s the people. Thank you all for being there and for participating so whole heartedly. It’s what gives BoS its unique atmosphere and believe me, we love it as much as you do. While we’re on the theme of participation, this year many of you got involved in the breakout sessions where you took time to think about your BoS…
 
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    Rise of the Innerpreneur

  • You’re So Much More Than Your Story

    Tara Joyce
    8 Dec 2014 | 1:47 pm
    There’s a growing phenomenon in Business, specifically in Marketing and Branding trends, of increasingly emphasizing the importance of telling your story — or more truthfully, selling your story. This concept confuses me. Asking me what my story is confuses me. You knowing what your story is confuses me. When I’m asked what my story is, for instance, I may think about my “Innerpreneurial” story just to help my mind focus, but even then I fragment into a million directions. Do I want to share about getting my business starting? Do I want to share about reclaiming my…
  • Systems Thinking My Way to Freedom

    Tara Joyce
    2 Dec 2014 | 1:20 pm
    In order to write Pay What It’s Worth, my first book of what I hope is many books, I needed to trick myself into not being so scared. I didn’t believe I could do it. I didn’t trust that I had what it took to fulfill a dream I’d held for so long. I couldn’t see how I could clearly share everything that was within me. As time passed and I continued to struggle with inaction, I decided that a re-framing was in order. I needed to see my newly forming book not as a static unchanging expression (a singular book) but rather as a system of expression (a book that could…
  • Helpful Creative Feedback

    Tara Joyce
    21 Nov 2014 | 9:38 am
    Helpful creative feedback is encouraging, sensitive, honest, and constructive. Creating is an arduous process that employs your very heart and soul. It is an act that leaves you, the creator, totally vulnerable to those who experience your creation. Helpful creative feedback comes from honouring this sacred creative space and meeting you, the creator, in it. Helpful creative feedback is sensitive to the fact that you are doing your best, that your creation is not perfect nor is intended to be, and that what you truly desire is the opportunity to grow, express, and improve. Helpful creative…
  • Practicing With Pain

    Tara Joyce
    11 Nov 2014 | 9:37 am
    If the pain is going to be there either way, why would I choose to feel it? If I feel it, I can actually heal it. If I don’t feel it, I can not know its true state, and I can not start to heal it. Whether I like it or not, feeling my pain fully is necessary for my healing, for my whole-ing. I can not reduce my pain when I don’t acknowledge it. I can not feel more whole and healed when I deny parts of my experience. When I want to hide from my pain, I remember that in facing it, I start to heal it. Stuffing it down only guarantees I will hold onto these feelings longer. My pain is…
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    Dr Jeff Cornwall

  • Transitioning from Working in a Job to Starting a Business

    Jeff Cornwall
    15 Dec 2014 | 10:20 am
    The Entrepreneurial Mind : Cameron Powell talks about building a runway with a day job as a way to bootstrap a startup TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post Transitioning from Working in a Job to Starting a Business appeared first on Dr Jeff Cornwall.
  • Biotech Biz Bootstraps

    Jeff Cornwall
    26 Nov 2014 | 6:04 am
    The Entrepreneurial Mind : Shawn Glinter, founder of Nanoferix, talks about his newest venture, which sees him bootstrapping by utilizing a virtual team to cut down on overhead while maximizing the talent pool. TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post Biotech Biz Bootstraps appeared first on Dr Jeff Cornwall.
  • A Chat With the Founders of Talkapolis

    Jeff Cornwall
    25 Nov 2014 | 10:58 am
    The Entrepreneurial Mind : Founder of Talkapolis, John Bransford, and co-chair Kane Harrison take a break from staying behind the scenes of The Entrepreneurial Mind and come on as guests to talk about their progress. TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post A Chat With the Founders of Talkapolis appeared first on Dr Jeff Cornwall.
  • Independent Artists Need to Think Like Entrepreneurs

    Jeff Cornwall
    24 Nov 2014 | 10:58 am
    The Entrepreneurial Mind : Drummer for hire Michael McManus talks with Dr. Cornwall about his numerous experiences, and how the career of a musician is not so dissimilar from that of an entrepreneur. TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post Independent Artists Need to Think Like Entrepreneurs appeared first on Dr Jeff Cornwall.
  • PR Firm Founder Plans Her Exit

    Jeff Cornwall
    5 Nov 2014 | 6:03 am
    The Entrepreneurial Mind : Paula Lovell, founder of Lovell Communications, talks the growth of her company and her exit strategy. TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post PR Firm Founder Plans Her Exit appeared first on Dr Jeff Cornwall.
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    The Small Business Watchdog

  • November-December Issue of The Small Business Advocate Newsletter Released

    BrookeNelson
    18 Dec 2014 | 8:30 am
    The Office of Advocacy has released the November-December issue of The Small Business Advocate newsletter. This edition features a recent trip to the Denver Biz Tech Expo where Chief Counsel for Advocacy Winslow Sargeant was the keynote speaker. Also covered is Region III Advocate Ngozi Bell’s recent visit to West Virginia for the Women and Technology Conference. In addition, Assistant Chief Counsel Kevin Bromberg received an award from the EPA recognizing him for his work with the agency on underground storage tanks. We also look at two recently-released economic studies and several…
  • Small Business Lending Report Released

    BrookeNelson
    16 Dec 2014 | 12:33 pm
    The Office of Advocacy released its annual report on small business lending.  Small Business Lending in the United States, 2013 describes trends in the small business lending market in general.It also provides data on more than 6,000 U.S. lenders, showing the emphasis on small business lending in their portfolios. The report covers the time period June 2012 to June 2013 using Call Report data from the FDIC, and supplements this with Community Reinvestment Act data from 2012. During this period, small business lending improved, but at a slower pace than large business lending. Soon afterward,…
  • September-October 2014 Issue of The Small Business Advocate Released

    BrookeNelson
    15 Oct 2014 | 1:34 pm
    The Office of Advocacy released the September-October 2014 issue of The Small Business Advocate newsletter. It features Advocacy’s regional advocates’ tour of 1776, a Washington, D.C.-based organization that seeks to nurture local startup businesses by connecting them with a variety of resources. The message from the chief counsel explores the issue of the gender gap in STEM fields. In addition, rulemakings by the DOJ, CPSC, EPA, FCC, DOL and NOAA are discussed. Finally, the newsletter introduces Advocacy’s new staff members. Articles in this issue include: Regional News: 1776 Offers…
  • Innovative Funding Model from Silicon Valley Could Change How Non-Profits and Socially Responsible Firms Do Business

    BrookeNelson
    8 Oct 2014 | 11:15 am
    By Jonathan Porat, Regulatory Economist Startups such as Dropbox, Reddit, and Airbnb have become aspirational success stories for entrepreneurs. They have made people’s lives easier, disrupted established industries through simple innovations, and in some cases received billion-dollar valuations. Some people however may not be aware that these high-growth and high-value startups have all taken advantage of an innovative funding mechanism for small businesses: the accelerator program. Now, startups in the non-profit sector are taking note and hoping to use this model traditionally leveraged…
  • Advocacy Helps Guide Small Food Importers through FDA Regulations

    BrookeNelson
    24 Sep 2014 | 10:47 am
    By Yvonne Lee, Region 9 Advocate Jacklyn Sher’s parents were refugees from Laos who came to the United States in 1976 with nothing but hope for a better life for their family. They worked hard—their first job was as night janitors at a fast food restaurant—and saved enough money to buy an old station wagon. The Shers then started delivering soy sauce to southern California food businesses. Twenty-seven years later, HC Foods is a successful food import and distribution company serving food businesses throughout the western U.S. This family-owned business now employs 25 workers and the…
 
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    PaySimple Blog

  • All the ways you can accept online payments in 2015

    Kristin Piccirillo
    17 Dec 2014 | 7:30 am
    Editors Note: A version of this post was originally published in January 2012 and has been completely revamped and updated for accuracy and comprehensiveness. In 2015, customers will continue their movement towards a completely digital life not only including a continuance of embracing online billing and payments, but also increased mobile-connectedness. According to the  2014 Annual Billing Household Survey, customers on average use three different payment methods each month for their bills, those using mobile increased by 69% in 2014, and payment due reminders increase electronic billing…
  • The Best of 2014 Best of Lists

    Lisa Hephner
    16 Dec 2014 | 6:00 am
    Tis the season to look back on the year and identify standout trends, inventions, events, and other noteworthy 2014 happenings. From the economy, to entertainment, education, and entrepreneurship, there’s a best of list for it. While not all directly related to small businesses, the following 2014 best of lists will provide information, instruction, and inspiration that can help you and your small business thrive in 2015 and beyond. Inventions, Innovators, and Hot Businesses 2014′s Weird, Wild, Jaw-Dropping Innovations from Entrepreneur This list highlights ten unique 2014 inventions…
  • Behind the Scenes with PaySimple Customer Care

    Amy Wigginton
    15 Dec 2014 | 3:47 pm
    Here at PaySimple, it’s our goal to make your life easier. From keeping your data safe to making it easy for you to get in contact with us, we are dedicated to helping you succeed. Take a minute to meet our Stevie Award winning Customer Experience team, learn how we verify and keep your information secure, and discover the variety of ways you can contact us for help. Watch the video:
  • Reads of the Week – Dec 12th

    Kristin Piccirillo
    12 Dec 2014 | 7:30 am
    We know you’re busy, so we pulled together the most interesting reads of the week from topics affecting small business owners. Feel free to add your own favorites that we may have missed in the comments. ____________________________ Though the recession of 2008-2012 is over, spending and sentiment are not quite the same as they were – and might be changed forever. The McKinsey Customer Sentiment Survey recap is a deep dive into the shifting behavior with some insights into how a business can still succeed in a frugal economy. As the year winds down, the predictions for the 12 months…
  • 3 Questions You Should Be Able to Answer about Your Business

    Amanda Jurgens
    11 Dec 2014 | 7:30 am
    The beginning of a new year is a chance to do things differently. We see the gyms fill up and hear conversations of people promising to be a better version of themselves. The changing of a year is not just a chance to brush off personal goals, but also to make impactful business changes. This year, resolve to understand the data driving your business. It’s power is unlimited, and many business owners miss out on opportunities by not setting aside the time or assuming they already know everything there is to know. Ask yourself: Do you know these three things about your business? What is your…
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    The Shoeboxed Blog

  • What’s New at Shoeboxed This Week: 3 New Features

    Emily Farrar
    17 Dec 2014 | 8:32 am
    This week, we’ve released even more updates to our new receipt tables! Here’s a quick list of three new features to try: Filter by “None” to find receipts without a vendor or category: Find all receipts that are missing a vendor or category, then enter the missing field(s) yourself or click our new Reprocess Document button to send them back through data entry. Batch edit currency on receipts: You asked for it, and we delivered! You can now select a group of receipts and change the currency. Batch change document type: If a document was mistakenly sorted into the…
  • 5 Ways to Make Your Tax Life Easier in the New Year

    Emily Farrar
    9 Dec 2014 | 11:08 am
    Zach Olson is the Founder & CEO of TaxAlli.com. At Tax Alli, we pair you with real life accountants and use cloud software to make small business accounting awesome. So you can do what you love while we handle the rest. Tired of always stressing when tax time rolls around? There are myriad ways you can reduce the amount you owe in taxes next April, including deductions and other means. However, if you don’t know what they are, they can’t help you! Here are a few things you can do right now to help make next year’s tax time just a little easier for yourself. 1. Business Related…
  • Track This Small Business Metric Today for a Happier Tomorrow

    Shoeboxed Contributor
    1 Dec 2014 | 10:57 am
    This guest post is brought to you by Thibaut Barrère, a freelancer, long-time small business owner and the founder of WiseCash, a lightweight cash flow forecasting app It’s safe to say that small business owners have to keep track of a lot of numbers. Profit and loss reports. Invoices due. Discounts from vendors. Shipping charges. Tax deductions. Sometimes you just don’t want to see a single other number! But if I told you there was one small business number that could put your mind at ease, avoid a dipping bank account, and even allow you to take a vacation once in awhile? There is. And…
  • How to Acheive the Perfect Work-Life Balance During the Holidays

    Shoeboxed Contributor
    26 Nov 2014 | 7:09 am
    Achieving that perfect balance of work and life is difficult any time of the year, but between the festive parties, wrapping presents, and helping out with your kid’s holiday pageant, it’s especially difficult to balance at this time of year. When the scale has a tendency to lean a little more towards the “life” side of things, how do you keep your work a priority? Put everything on the same calendar. Typically, the number one rule of keeping work life and personal life separate is to leave work at work and leave home at home. Though, during this time of year, with so many things…
  • Are you ready for Small Business Saturday?

    Emily Farrar
    25 Nov 2014 | 6:58 am
    While you hear a lot of hype over Black Friday and Cyber Monday, Small Business Saturday has been skyrocketing in popularity and dollars spent over the past few years. If you’re a small business owner, are you ready to capitalize on this holiday? Last year, consumers spent over $5.7 million dollars at small businesses on Small Business Saturday. This year, Small Business Saturday happens on November 29. Here are some ways to make sure you maximize your sales on Small Business Saturday: Make sure customers and passersby know that you’re participating in the holiday. Promote any…
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    Business Pundit

  • 10 Search Engines That Couldn’t

    Merrill Cook
    15 Dec 2014 | 8:06 pm
    Image Source It wasn’t long ago that the doors to the top of the search engine race were wide open. Before Google, Bing, and Yahoo! controlled almost all of search and advertising a host of unique search engine ideas were created. Some have survived, others acquired and shut down, and some ideas have resurfaced with the backing of a new century’s technology. Check out this winding tale of 10 search engines that just couldn’t make it.
  • 10 Celebrated Business Leaders Struck Down While In Their Prime

    Julian
    10 Dec 2014 | 5:03 pm
    Image Source The business world is fraught with risk. Market destabilization, unexpected losses and bad decisions, for instance, can all prove devastating to even the biggest company or richest entrepreneur. Rarely, though, are these risks life-threatening. While the following ten business leaders successfully overcame corporate challenges to rise to the top of their respective organizations, each was tragically struck down in their business prime, and their deaths were felt on both personal and professional levels. One was a tech entrepreneur responsible for the world’s best-known…
  • 10 Most Successful Business-Savvy Graffiti Artists Ever

    Julian
    8 Dec 2014 | 10:17 am
    Image Source Forget Vincent Van Gogh and start thinking Damien Hirst; after all, not every artist dies without a penny to their name. The following graffiti artists, for example, have shrewdly capitalized on their street credibility, parlaying their popularity into significant cash windfalls through various business ventures, collaborations and commercial releases. Their output ranges from vinyl toys and phone accessories to an Oscar-nominated documentary; and collectively they prove that through art it’s possible to make money – a lot of money, in fact. Read on for ten of the world’s…
  • 10 Most Business Friendly Cities in the US

    Merrill Cook
    5 Dec 2014 | 1:37 pm
    Image Source The third year of Thumbtack.com’s business friendliness survey is now online, and now that there are a few years of results, we thought it was a good opportunity to build some memory into their survey findings and see what the results were. The survey draws on data from over 12,000 small business owners and ranks states and metropolitan areas in terms of overall business friendliness, ease of starting a business, ease of hiring, regulations, health & safety, employment, labor & hiring, tax code, licensing, environmental, zoning, and training & networking…
  • 10 U.S. War Heroes Who Became Incredibly Successful Businessmen

    Julian
    2 Dec 2014 | 11:40 am
    Image Source Making it big in business is no easy feat; a lot of blood, sweat and toil is often required to reach the top. Perseverance, smarts and skill are all key – yet notwithstanding such effort and ability, when success is achieved, the financial rewards can be great, with personal fortunes sometimes amounting to hundreds of millions or even billions of dollars. The following ten figures have all climbed to the summit in their respective industries and made a pretty penny along the way. However, great wealth aside, they each have something else in common: their status as military…
 
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    Small Biz Bee

  • How To Get Online The Right Way

    smallbizbee
    18 Dec 2014 | 8:00 am
    Deciding to take your business online is a big step to take, and it is important to know your basics and do it the right way in order to achieve the benefits that can come along with making the move from offline to online. When you establish yourself online, your business opens to nearly unlimited opportunities. Just recently, a 2012 study found that 85% of consumers use the internet to find local businesses. All businesses, whether small or large, are at different stages in their business cycles, and are asking themselves: why should I take the step to move my business online?  do I make my…
  • How to Get Your Emails Delivered

    smallbizbee
    25 Nov 2014 | 8:37 am
    Do you know if your emails are getting delivered? Did you know that Thanksgiving, Cyber Monday and Black Friday have the highest percentage of promotional emails sent throughout the year? Cyber Monday has the highest number of marketing emails sent in one day. Many of the emails received over the three days don’t get opened and instead are considered spam and never get opened. How do you avoid having your emails get lost during this busy time? How do you avoid having your emails lost on a daily basis? And more importantly, do you know how to avoid having the infamous “spam” button…
  • 4 Secrets of Low-Stress Entrepreneurs

    smallbizbee
    25 Nov 2014 | 4:32 am
    Even though the negative effects of stress are well-known, when you’re running a business by yourself or with a small team, it’s pretty much unavoidable. Despite this, psychology and other entrepreneurs’ success can teach us a few ways to loosen up and focus in on our budding businesses. 1. They get things done on-the-go Finding the elusive “work/life balance” is a goal for many business owners, but sometimes it’s hard to keep the two worlds separated. Fortunately, you can still take time to recharge if you use these simple tools to pump a little extra productivity into your…
  • What Triggers People To Buy – And How To Make Them Buy More

    smallbizbee
    30 Oct 2014 | 8:01 am
    No business can run without making sales. People in marketing spend a great many of the company’s resources trying to find out just what triggers their customers to buy. Some products are basic necessities and will be bought periodically no matter what the economic situation is. Other products are seen as luxuries and will be the first to be cut off when financial difficulties arise. However no matter what the monetary state of a customer, there are certain emotional triggers that may make a person buy products even when he has no real need for them at the time. Why does a customer buy a…
  • Small Businesses Feeling the Fear and Doing It Anyway

    smallbizbee
    22 Oct 2014 | 12:09 pm
    Small businesses are widely considered to be the lifeblood of both the UK and global economy. Whilst a great deal of multinational corporations have suffered in the wake of an international economic downturn over the past 6 or 7 years, leaving many consumers sceptical as to the sustainability of big business, the public has been going back to what it knows: keeping it local. Setting the scene A study by small business financiers CAN Capital has revealed that 58% of US-based SME owners expect growth over the course of the next 12 months. The study looked at many aspects of small business, from…
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    Triple Pundit: People, Planet, Profit

  • Conferences and Carbon: The Impact Behind the Event

    3p Contributor
    18 Dec 2014 | 3:00 am
    Conferences and events are an integral part of getting business done in today’s world, but they have an inherent impact on the communities where they’re held: some good, some bad. What’s the right way to address sustainability when there are so many other details to focus on?
  • PG&E Smart Grid Lab Tests Battery Storage

    Andrew Burger
    18 Dec 2014 | 2:30 am
    Leading private- and public-sector energy players are joining to install and test a grid-scale battery storage system at PG&E's Smart Grid Lab. Eos Energy Storage's Aurora advanced battery storage technology will be at the test system's core.
  • Six Enviros Pledge to Go Public on Diversity

    Jan Lee
    18 Dec 2014 | 2:00 am
    Six environmental giants have pledged to post their diversity stats on GuideStar by February. It may mean more changes to the green lobby's hiring and appointing practices, especially when it comes to the rights of people of color. And hopefully it will help redefine our limited understanding of just what diversity means.
  • Rocky Mountain Institute and Carbon War Room Merge

    Leon Kaye
    18 Dec 2014 | 2:00 am
    Yesterday Rocky Mountain Institute and Carbon War Room announced they will merge, allowing the new organization more leverage as it fights climate change.
  • Tropical Countries Vow to Fight Deforestation at Lima Climate Conference

    3p Contributor
    18 Dec 2014 | 2:00 am
    Last week in Lima, pledges to the Global Climate Fund topped $10 billion, with new contributions not only from wealthy nations like Belgium and Australia, but also from developing forest nations like Peru and Colombia.
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    Solo Entrepreneur Blog | Resources For The Solo Entrepreneur Lifestyle

  • Checklist for Organizing Your Home Office or Workspace Before 2015 – Part 1

    Laureen Wishom
    18 Dec 2014 | 7:00 am
    Some of you may think that you don’t have time to organize your office, but if you really knew how much time disorganization is costing you, you’d reconsider. Office organization is a big job. It tends to be overwhelming at first glance -and guess what – even at the second and third glances. If you’re not quite ready for a full office makeover – but desperately need more office organization, here are 25.5 manageable things I am currently doing to get my office organized before 2015. 1) Pick three things and throw them out. There’s probably a lot more than just three things you…
  • 10 Holiday Marketing Ideas

    Dana D'Orsi
    17 Dec 2014 | 7:00 am
    Do you have a plan in place in your business to make the most of this holiday season? In this week’s success strategy, I’m sharing 10 simple holiday marketing ideas for you to choose from. Enjoy! 1. Have a holiday sale. Take advantage of big shopping days like Black Friday and Small Business Saturday to feature a sale on one of your products or services. 2. Give your loyal customers a special discount. Show your customers that you appreciate them by offering them a special, limited-time “inner circle” discount. 3. Offer a discount for purchasing a special “bundled” package of 2-3…
  • Video Podcast: 3 Tips To Improve Your Sales Pages

    Michele A Scism
    16 Dec 2014 | 7:00 am
    Michele Scism, Business Coach and Business Strategist gives you her best tips for improving your sales page conversions. People read sales pages in a certain way – find out how in this video and gain the knowledge to make your sales pages rock! View the latest episode of her video podcast: Related posts: Highlight Your Success Paper Squeeze Page You Have to Invest Either Time or Money to Build Your List Giving Away Too Much is Actually a Disservice Have Prospects Pre-Qualify so You Close the Sale
  • Don’t Know What To Post? Read This Post TODAY!

    Karen Yankovich
    15 Dec 2014 | 7:00 am
    Picture this with me: You grab your morning coffee and fire up your computer for the day. You glance at your to-do list. It is long, but you are energized because, well, you are running your own business! And that in itself makes you want to dance a jig (when you’re not so tired from working so hard). But then your eyes get to a hastily scrawled note added after the fact to the page. You sigh deeply. You sigh again because you know you didn’t do it yesterday, you probably won’t do it tomorrow, and you reaaaallly don’t want to do it today. This note to yourself says: Post to social…
  • Get Instant Access to $2,000+ Worth of Free Business-Building Gifts

    Dana D'Orsi
    14 Dec 2014 | 7:00 am
    The holiday season is in full swing – and while you’re busy shopping for all the special people on your gift list, my friends & I wanted to bring some special gifts to you (because we think you’re pretty special, yourself!). I’m thrilled to announce that I’ve partnered with 17 business-building experts to bring you The Build Your Six-Figure Business Giveaway Extravaganza,where we’re gifting you $2,000+ in training resources to help you grow your business to six figures & beyond! Already know you want in? Get instant access to your free gifts here: http://bit.ly/1IceZNo…
 
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  • Sinister truth about man's 'heart attack'

    18 Dec 2014 | 6:34 pm
    Sinister truth about man's 'heart attack'WESHIn a Florida Wal-Mart, Genard fell to the floor, but the local deputies say it was all planned.Act happening behind-the-scenesTake a lookChild nearly abducted in Fla.Veteran's stolen pup returned
  • Man spends $150K to look like Kim K.

    18 Dec 2014 | 6:34 pm
    Man spends $150K to look like Kim K.APJordan Parke, 23, has undergone more than 50 costly procedures to get the reality star's look.Shocking 'after' pic you have to see to believeMore entertainment newsHuge cost of North's holiday giftsAguilera's Disneyland birthday
  • 12 simple ways to decorate for Christmas

    18 Dec 2014 | 6:34 pm
    12 simple ways to decorate for ChristmasGettyResist the urge to go all out and instead, consider these ideas for a less-is-more-approach to holiday decor.Your ultimate holiday guideA peek insideHoliday drink nutritionNon-red holiday nail colors
  • Mystery man who came back with Alan Gross said to be ID'd

    18 Dec 2014 | 6:34 pm
    Mystery man who came back with Alan Gross said to be ID'dThe White HouseHe flew back from Cuba aboard the same airplane as Alan Gross.Who one expert believes he isRelated coverageTabloids react to US-Cuba deal Castro visit to US is possible
  • Rondo dealt in blockbuster NBA trade

    18 Dec 2014 | 6:34 pm
    Rondo dealt in blockbuster NBA tradeAPAfter years of rumors, the Celtics finally pulled the trigger and sent their star point guard to a championship contender.Best starting five in the league?More from sportsNFL's highest-paid QB benchedPlayer won't apologize for protest
  • add this feed to my.Alltop

  • Sinister truth about man's 'heart attack'

    18 Dec 2014 | 6:34 pm
    Sinister truth about man's 'heart attack'WESHIn a Florida Wal-Mart, Genard fell to the floor, but the local deputies say it was all planned.Act happening behind-the-scenesTake a lookChild nearly abducted in Fla.Veteran's stolen pup returned
  • Man spends $150K to look like Kim K.

    18 Dec 2014 | 6:34 pm
    Man spends $150K to look like Kim K.APJordan Parke, 23, has undergone more than 50 costly procedures to get the reality star's look.Shocking 'after' pic you have to see to believeMore entertainment newsHuge cost of North's holiday giftsAguilera's Disneyland birthday
  • 12 simple ways to decorate for Christmas

    18 Dec 2014 | 6:34 pm
    12 simple ways to decorate for ChristmasGettyResist the urge to go all out and instead, consider these ideas for a less-is-more-approach to holiday decor.Your ultimate holiday guideA peek insideHoliday drink nutritionNon-red holiday nail colors
  • Mystery man who came back with Alan Gross said to be ID'd

    18 Dec 2014 | 6:34 pm
    Mystery man who came back with Alan Gross said to be ID'dThe White HouseHe flew back from Cuba aboard the same airplane as Alan Gross.Who one expert believes he isRelated coverageTabloids react to US-Cuba deal Castro visit to US is possible
  • Rondo dealt in blockbuster NBA trade

    18 Dec 2014 | 6:34 pm
    Rondo dealt in blockbuster NBA tradeAPAfter years of rumors, the Celtics finally pulled the trigger and sent their star point guard to a championship contender.Best starting five in the league?More from sportsNFL's highest-paid QB benchedPlayer won't apologize for protest
  • add this feed to my.Alltop

  • Sinister truth about man's 'heart attack'

    18 Dec 2014 | 6:34 pm
    Sinister truth about man's 'heart attack'WESHIn a Florida Wal-Mart, Genard fell to the floor, but the local deputies say it was all planned.Act happening behind-the-scenesTake a lookChild nearly abducted in Fla.Veteran's stolen pup returned
  • Man spends $150K to look like Kim K.

    18 Dec 2014 | 6:34 pm
    Man spends $150K to look like Kim K.APJordan Parke, 23, has undergone more than 50 costly procedures to get the reality star's look.Shocking 'after' pic you have to see to believeMore entertainment newsHuge cost of North's holiday giftsAguilera's Disneyland birthday
  • 12 simple ways to decorate for Christmas

    18 Dec 2014 | 6:34 pm
    12 simple ways to decorate for ChristmasGettyResist the urge to go all out and instead, consider these ideas for a less-is-more-approach to holiday decor.Your ultimate holiday guideA peek insideHoliday drink nutritionNon-red holiday nail colors
  • Mystery man who came back with Alan Gross said to be ID'd

    18 Dec 2014 | 6:34 pm
    Mystery man who came back with Alan Gross said to be ID'dThe White HouseHe flew back from Cuba aboard the same airplane as Alan Gross.Who one expert believes he isRelated coverageTabloids react to US-Cuba deal Castro visit to US is possible
  • Rondo dealt in blockbuster NBA trade

    18 Dec 2014 | 6:34 pm
    Rondo dealt in blockbuster NBA tradeAPAfter years of rumors, the Celtics finally pulled the trigger and sent their star point guard to a championship contender.Best starting five in the league?More from sportsNFL's highest-paid QB benchedPlayer won't apologize for protest
 
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  • Sinister truth about man's 'heart attack'

    18 Dec 2014 | 6:34 pm
    Sinister truth about man's 'heart attack'WESHIn a Florida Wal-Mart, Genard fell to the floor, but the local deputies say it was all planned.Act happening behind-the-scenesTake a lookChild nearly abducted in Fla.Veteran's stolen pup returned
  • Man spends $150K to look like Kim K.

    18 Dec 2014 | 6:34 pm
    Man spends $150K to look like Kim K.APJordan Parke, 23, has undergone more than 50 costly procedures to get the reality star's look.Shocking 'after' pic you have to see to believeMore entertainment newsHuge cost of North's holiday giftsAguilera's Disneyland birthday
  • 12 simple ways to decorate for Christmas

    18 Dec 2014 | 6:34 pm
    12 simple ways to decorate for ChristmasGettyResist the urge to go all out and instead, consider these ideas for a less-is-more-approach to holiday decor.Your ultimate holiday guideA peek insideHoliday drink nutritionNon-red holiday nail colors
  • Mystery man who came back with Alan Gross said to be ID'd

    18 Dec 2014 | 6:34 pm
    Mystery man who came back with Alan Gross said to be ID'dThe White HouseHe flew back from Cuba aboard the same airplane as Alan Gross.Who one expert believes he isRelated coverageTabloids react to US-Cuba deal Castro visit to US is possible
  • Rondo dealt in blockbuster NBA trade

    18 Dec 2014 | 6:34 pm
    Rondo dealt in blockbuster NBA tradeAPAfter years of rumors, the Celtics finally pulled the trigger and sent their star point guard to a championship contender.Best starting five in the league?More from sportsNFL's highest-paid QB benchedPlayer won't apologize for protest
  • add this feed to my.Alltop

  • Sinister truth about man's 'heart attack'

    18 Dec 2014 | 6:34 pm
    Sinister truth about man's 'heart attack'WESHIn a Florida Wal-Mart, Genard fell to the floor, but the local deputies say it was all planned.Act happening behind-the-scenesTake a lookChild nearly abducted in Fla.Veteran's stolen pup returned
  • Man spends $150K to look like Kim K.

    18 Dec 2014 | 6:34 pm
    Man spends $150K to look like Kim K.APJordan Parke, 23, has undergone more than 50 costly procedures to get the reality star's look.Shocking 'after' pic you have to see to believeMore entertainment newsHuge cost of North's holiday giftsAguilera's Disneyland birthday
  • 12 simple ways to decorate for Christmas

    18 Dec 2014 | 6:34 pm
    12 simple ways to decorate for ChristmasGettyResist the urge to go all out and instead, consider these ideas for a less-is-more-approach to holiday decor.Your ultimate holiday guideA peek insideHoliday drink nutritionNon-red holiday nail colors
  • Mystery man who came back with Alan Gross said to be ID'd

    18 Dec 2014 | 6:34 pm
    Mystery man who came back with Alan Gross said to be ID'dThe White HouseHe flew back from Cuba aboard the same airplane as Alan Gross.Who one expert believes he isRelated coverageTabloids react to US-Cuba deal Castro visit to US is possible
  • Rondo dealt in blockbuster NBA trade

    18 Dec 2014 | 6:34 pm
    Rondo dealt in blockbuster NBA tradeAPAfter years of rumors, the Celtics finally pulled the trigger and sent their star point guard to a championship contender.Best starting five in the league?More from sportsNFL's highest-paid QB benchedPlayer won't apologize for protest
  • add this feed to my.Alltop

  • Sinister truth about man's 'heart attack'

    18 Dec 2014 | 6:34 pm
    Sinister truth about man's 'heart attack'WESHIn a Florida Wal-Mart, Genard fell to the floor, but the local deputies say it was all planned.Act happening behind-the-scenesTake a lookChild nearly abducted in Fla.Veteran's stolen pup returned
  • Man spends $150K to look like Kim K.

    18 Dec 2014 | 6:34 pm
    Man spends $150K to look like Kim K.APJordan Parke, 23, has undergone more than 50 costly procedures to get the reality star's look.Shocking 'after' pic you have to see to believeMore entertainment newsHuge cost of North's holiday giftsAguilera's Disneyland birthday
  • 12 simple ways to decorate for Christmas

    18 Dec 2014 | 6:34 pm
    12 simple ways to decorate for ChristmasGettyResist the urge to go all out and instead, consider these ideas for a less-is-more-approach to holiday decor.Your ultimate holiday guideA peek insideHoliday drink nutritionNon-red holiday nail colors
  • Mystery man who came back with Alan Gross said to be ID'd

    18 Dec 2014 | 6:34 pm
    Mystery man who came back with Alan Gross said to be ID'dThe White HouseHe flew back from Cuba aboard the same airplane as Alan Gross.Who one expert believes he isRelated coverageTabloids react to US-Cuba deal Castro visit to US is possible
  • Rondo dealt in blockbuster NBA trade

    18 Dec 2014 | 6:34 pm
    Rondo dealt in blockbuster NBA tradeAPAfter years of rumors, the Celtics finally pulled the trigger and sent their star point guard to a championship contender.Best starting five in the league?More from sportsNFL's highest-paid QB benchedPlayer won't apologize for protest
 
  • add this feed to my.Alltop

  • Sinister truth about man's 'heart attack'

    18 Dec 2014 | 6:34 pm
    Sinister truth about man's 'heart attack'WESHIn a Florida Wal-Mart, Genard fell to the floor, but the local deputies say it was all planned.Act happening behind-the-scenesTake a lookChild nearly abducted in Fla.Veteran's stolen pup returned
  • Man spends $150K to look like Kim K.

    18 Dec 2014 | 6:34 pm
    Man spends $150K to look like Kim K.APJordan Parke, 23, has undergone more than 50 costly procedures to get the reality star's look.Shocking 'after' pic you have to see to believeMore entertainment newsHuge cost of North's holiday giftsAguilera's Disneyland birthday
  • 12 simple ways to decorate for Christmas

    18 Dec 2014 | 6:34 pm
    12 simple ways to decorate for ChristmasGettyResist the urge to go all out and instead, consider these ideas for a less-is-more-approach to holiday decor.Your ultimate holiday guideA peek insideHoliday drink nutritionNon-red holiday nail colors
  • Mystery man who came back with Alan Gross said to be ID'd

    18 Dec 2014 | 6:34 pm
    Mystery man who came back with Alan Gross said to be ID'dThe White HouseHe flew back from Cuba aboard the same airplane as Alan Gross.Who one expert believes he isRelated coverageTabloids react to US-Cuba deal Castro visit to US is possible
  • Rondo dealt in blockbuster NBA trade

    18 Dec 2014 | 6:34 pm
    Rondo dealt in blockbuster NBA tradeAPAfter years of rumors, the Celtics finally pulled the trigger and sent their star point guard to a championship contender.Best starting five in the league?More from sportsNFL's highest-paid QB benchedPlayer won't apologize for protest
  • add this feed to my.Alltop

  • Sinister truth about man's 'heart attack'

    18 Dec 2014 | 6:34 pm
    Sinister truth about man's 'heart attack'WESHIn a Florida Wal-Mart, Genard fell to the floor, but the local deputies say it was all planned.Act happening behind-the-scenesTake a lookChild nearly abducted in Fla.Veteran's stolen pup returned
  • Man spends $150K to look like Kim K.

    18 Dec 2014 | 6:34 pm
    Man spends $150K to look like Kim K.APJordan Parke, 23, has undergone more than 50 costly procedures to get the reality star's look.Shocking 'after' pic you have to see to believeMore entertainment newsHuge cost of North's holiday giftsAguilera's Disneyland birthday
  • 12 simple ways to decorate for Christmas

    18 Dec 2014 | 6:34 pm
    12 simple ways to decorate for ChristmasGettyResist the urge to go all out and instead, consider these ideas for a less-is-more-approach to holiday decor.Your ultimate holiday guideA peek insideHoliday drink nutritionNon-red holiday nail colors
  • Mystery man who came back with Alan Gross said to be ID'd

    18 Dec 2014 | 6:34 pm
    Mystery man who came back with Alan Gross said to be ID'dThe White HouseHe flew back from Cuba aboard the same airplane as Alan Gross.Who one expert believes he isRelated coverageTabloids react to US-Cuba deal Castro visit to US is possible
  • Rondo dealt in blockbuster NBA trade

    18 Dec 2014 | 6:34 pm
    Rondo dealt in blockbuster NBA tradeAPAfter years of rumors, the Celtics finally pulled the trigger and sent their star point guard to a championship contender.Best starting five in the league?More from sportsNFL's highest-paid QB benchedPlayer won't apologize for protest
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    Business News Headlines - Yahoo! News

  • Thai Union Frozen to buy North American tuna firm Bumble Bee for $1.5 billion

    18 Dec 2014 | 6:18 pm
    BANGKOK (Reuters) - Thai Union Frozen Products PCL , the world's largest canned tuna producer, said on Friday it has signed an agreement to acquire 100 percent of North American tuna company Bumble Bee Foods for $1.51 billion from a private equity firm. The deal is part of a plan by Thai Union, the world's largest canned tuna producer, to boost the group's portfolio of seafood products in the United States and Canada, the company said in a statement. ...
  • Asian stocks extend bounce on Wall Street, Fed cheer

    18 Dec 2014 | 6:08 pm
    By Wayne Cole SYDNEY (Reuters) - Japanese stocks led Asian markets higher on Friday, after Wall Street boasted its biggest two-day advance since late 2011 amid relief the Federal Reserve was in no rush to start hiking interest rates. The gains came even as oil stayed under pressure, suggesting equity investors were beginning to see the positives in lower fuel costs and increased consumer spending power. Brent had ended Thursday $1.37 lighter at $59.81 a barrel, while U.S. crude was hovering around $54.88 after losing more than $2. In Asia, Japan's Nikkei climbed 1. ...
  • Google accuses Hollywood of 'trying to censor the Internet'

    18 Dec 2014 | 6:02 pm
    Using information from alleged documents leaked by the Sony hackers, Google said the Motion Picture Association of America and Mississippi's attorney general conspired to limit free speech on the Internet.>
  • American Apparel approached for possible buyout: WSJ

    18 Dec 2014 | 6:00 pm
    (Reuters) - Clothing manufacturer American Apparel Inc has been approached by private equity firm Irving Place Capital for a possible takeover, The Wall Street Journal reported, citing sources. The Los Angeles-based retailer received an expression of interest from Irving Place in the last couple of weeks, people familiar with the matter told the Journal, adding that the approach was initially rebuffed because of the low price. Irving Place then raised its price range to $1.30 to $1.40 per share. The board has yet to respond, the sources told the Journal. ...
  • Tomorrow Daily 103: Man's bionic arms make history, NASA proposes cloud cities on Venus and more

    18 Dec 2014 | 5:40 pm
    On today's show, we tell you how one man is making history with dual bionic arms, why a team at NASA thinks we should look into sending astronauts to Venus instead of Mars, and when you might be able to purchase animated statues of your favorite characters.>
 
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    The Retail Doctor Blog

  • How to Increase Retail Sales – Three Tips

    18 Dec 2014 | 5:30 am
    In some ways, brick and mortar retailers have a finite client base. After all, there are only so many people who can walk into the store on a given day. While marketing can certainly impact that number, your focus can’t be just about attracting new customers. In fact, if you’ve felt meeting your retail sales projections depends solely on the number of shoppers who show up at your door, then you’re leaving a lot of money on the table. Why? Because you probably aren’t maximizing the shoppers who already come into your store. You’re probably not consistently moving them from a browser…
  • I Said, Some People Are Born Gay, Lost A Reader and I'm Fine With It

    17 Dec 2014 | 5:30 am
    I lost a reader today because I included the following sentence… …”It implies being a good salesperson is something you are born with, like being left-handed, or double-jointed or being gay.” How do I know I lost them?
  • Rewarding Customer Loyalty Without Sacrificing Retail Profits

    16 Dec 2014 | 5:15 am
    Luxury shoppers like special, in-person treatment during their shopping experiences. That’s why they prefer brick and mortar stores to online shopping - it’s hard to get a meaningful interpersonal experience from a web browser or app. Standing on the sales floor, luxury shoppers can enjoy being the center of attention and revel in the overall shopping experience. The goal for brick and mortar stores should be to create an in-store experience that makes these high-end shoppers want to return again and again. Often in pursuit of this goal, retailers employ customer loyalty programs. These…
  • Every Retail Customer Has A Holiday Story - This Is Mine

    14 Dec 2014 | 10:45 am
    I always wanted to be the great uncle. You know, the one who really made something special for a kid during the holidays. Probably because I didn’t have someone like that and I wanted to reparent myself. One Christmas, knowing how my nephew Matt and his sister had watched the X-Files religiously, I purchased an original script from the X-Files at a silent auction. Figuring it needed some type of toy for a 5-year old, we tied a green slide whistle to the bow. When Matt saw the whistle, he tried to get it off but it was tied so tightly, he couldn’t.  Somehow, someone said, “Does…
  • National Retail Federation - Why Didn’t You Wait For The Facts?

    12 Dec 2014 | 5:04 am
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    Business Insider

  • Warming leads to more run-ins with polar bears

    Clément Sabourin
    18 Dec 2014 | 6:11 pm
    Kuujjuarapik (Canada) (AFP) - Word spread quickly: a polar bear, then two, were spotted near this remote Inuit village on the shores of Hudson Bay, about 1,800 kilometers (1,120 miles) north of Montreal.Children were whisked indoors. Hunters armed with rifles set out from Kuujjuarapik on snowmobiles in a blizzard to kill the intruders, before the bears could get close enough to take a bite out of any of the town's 1,500 residents.Clashes between bears and people so far south of the Arctic were unheard of a century ago."Polar Bears were just stories when I was growing up in the 1920s," said…
  • British VIP abuse ring inquiry probes boys' murders

    18 Dec 2014 | 6:04 pm
    London (AFP) - An inquiry into an alleged powerful ring of child abusers in the British establishment of the 1970s and 1980s is investigating the murders of three young boys, police said on Thursday.An alleged victim known only as Nick told the investigation that Westminster politicians and other high-profile figures were involved in the murder of three children aged between seven and 16.Nick has given a "harrowing account" of abuse from 1975, when he was aged seven, to 1984, according to investigators in Operation Midland.He has told the investigation he and other boys were picked up in cars…
  • Apple suppliers accused of poor treatment of workers

    18 Dec 2014 | 6:03 pm
    London (AFP) - Workers in Chinese factories making Apple products are poorly treated, with exhausted employees falling asleep on their 12-hour shifts, British broadcaster the BBC found in an investigation broadcast.Reporters who took jobs undercover at the Pegatron factories found workers regularly exceeded 60 hours a week -- more than the company's guidance -- and that standards on ID cards, dormitories, work meetings and juvenile workers were also breached.The broadcaster said promises made by Apple to protect workers in the wake of a spate of suicides at supplier Foxconn in 2010 were…
  • Check Out The Epic Mansion Minecraft's Creator Just Bought With His Microsoft Money (MSFT)

    Sam Colt
    18 Dec 2014 | 5:51 pm
    The creator of Minecraft, Markus Persson, just bought an amazing house in Beverly Hills. The eight-bedroom mansion sold for $70 million. Persson outbid Jay-Z for it. He sold his company to Microsoft for $2.5 billion in September.The front of the house is ultra-modern but unassuming. There's an infinity pool out back with a view to kill for. Here's the master bedroom. See the rest of the story at Business Insider
  • Experts 'grasping at straws' to save near-extinct rhino

    Michael Thurston
    18 Dec 2014 | 5:39 pm
    Los Angeles (AFP) - So how exactly do you save an almost extinct rhinoceros? Turns out, a test tube baby rhino could be the solution, being sought by experts on three continents. But it won't be easy.Keepers at California's world-renowned San Diego Zoo announced this week that Angalifu, one of its two northern white rhinos, had died at the ripe old age of 44.That leaves only five other members of the species in the world: one female in California, one in the Czech Republic, and two females and one male -- the sole remaining on the planet -- in Kenya.The trouble is, four of the five are…
 
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    Women Entrepreneurs GROW Global

  • Think Bigger About Your Global Potential

    Laurel J. Delaney
    13 Dec 2014 | 3:47 pm
    Changes are a coming for women.  More women are becoming entrepreneurs.  More women are expanding their businesses globally.  More women are thinking differently and bigger about their global potential.  More women are connecting with other women in different parts of the world to build their businesses.  And more women are living the life they want by choice. … [a] study [published by The World Bank on Why Gender Matters agrees, however, with everyone I spoke to about what women need, particularly globally, saying, “While the number of women operating their own business is…
  • 2014 Was the Break-out Year for Female Entrepreneurs

    Laurel J. Delaney
    7 Dec 2014 | 2:28 pm
    Why has Forbes referred to 2014 as the break-out year for female entrepreneurs? Reasons are aplenty: For example, nearly 20 percent of early stage “angel” funding was invested in women-led businesses in 2012 – a growth of 40 percent from the previous year. The number of women-led businesses with more than $10 million in revenue increased 57 percent – significantly faster than the growth rate of $10 million-plus businesses overall. As the article below says, “Supporting female entrepreneurship is not only the right thing to do – it’s the smart thing.” Agree?  If you…
  • Female Entrepreneurs Are Critical for Building a Stronger Economy

    Laurel J. Delaney
    29 Nov 2014 | 1:55 pm
    Below is a great interview that Jeremy Quittner, Staff Writer for Inc. and Inc.com conducted with Secretary of Commerce Penny Pritzker at the recent Global Entrepreneurship Summit in Morocco.  They talk about immigration reform, why female entrepreneurs are critical for building a stronger economy, and how businesses can be agents for change. Here’s one remark she makes in the interview: What I am struck by is issues that I hear women talk to me about throughout my career, and the ones I am hearing women talk about here at this conference are the same. They are: How do I manage my…
  • Women Business Owners Are Encouraged to Happily Trade Overseas

    Laurel J. Delaney
    23 Nov 2014 | 2:02 pm
    What do a lot of women think the key to success is in exporting?  Surprisingly enough, many think face-to-face meetings are critical because you cannot get your idea across in an email.  I don’t necessarily agree with that because if you do a fantastic job marketing your products via social media platforms (like this one, for example), customers will not only find you but be excited about buying from you. One female business owner who I agree with, Suzie de Rohan Willner, chief executive for Fitflop, following a career in international sales for global fashion brand, said this about…
  • Women Entrepreneurs Light Up the Holidays

    Laurel J. Delaney
    16 Nov 2014 | 12:25 pm
    In Manila, Bacolod, Tacloban, Pampanga, Batangas and Davao, more than 400,000 women small business owners participated in Sari-Saring Happiness Day.  Coca-Cola (part of the global 5by20 Program) launched it to brighten Christmas all over the Philippines. “Christmas is the most celebrated season in the Philippines, so Coca-Cola mounted this campaign to recognize the women who light up our communities, and at the same time help drive sales to their businesses.  We have gone through a lot of challenges this year, so we want to send a reminder that even with the trials of every day, some…
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    Forbes - Entrepreneurs

  • Encourage Employees to Engage Them

    WomensMedia
    18 Dec 2014 | 4:35 pm
    Why is there so much attention and focus on employee engagement? Because when engagement increases within a company, productivity, profitability, and employee retention increase as well.
  • AppNexus Draws Closer To IPO By Acquiring MediaGlu, Its Third Buy For A Combined $200 Million

    Alex Konrad
    18 Dec 2014 | 3:54 pm
    To keep up with Facebook and Google in digital advertising, you have to break out the checkbook. And with a combined $200 million spent this year in acquisitions, AppNexus is doing just that.
  • Google Can Change The Game For Amazon -- But Should It?

    Panos Mourdoukoutas
    18 Dec 2014 | 3:35 pm
    Learning a lesson or two from Alibaba, Google (NASAQ:GOOG) wants to turn into an e-commerce platform, whereby users can do their on-line shopping from merchants listed on its pages. That’s certainly a direct challenge to Amazon.com, and to consumers and regulators, too. Google is contemplating adding a “buy” button to its Google Shopping service, which could help the company keep users longer on its own pages rather than shifting to on-line retailers. “Google Inc. plans to push deeper into online commerce by enhancing its Google Shopping service with features…
  • American Apparel: A Case Study In CEO Transition

    Richard Levick
    18 Dec 2014 | 2:00 pm
    When the announcement of Dov Charney’s firing was finally made this week, the story was as much about American Apparel’s future as it was about the downfall of a once great entrepreneur. As evidenced by Wall Street’s reaction, analysts and pundits think that future looks bright under incoming CEO Paula Schneider.
  • Advice From The Most Innovative Leaders

    Jack Zenger
    18 Dec 2014 | 1:53 pm
 
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    Online sales proposals | Mimiran

  • 4 Rules for Pricing Proposals

    Reuben
    14 Dec 2014 | 7:59 pm
    One of the most important (and stressful) parts of the proposal, for both the buyer and the seller, is the price. As the seller, you get to decide on the price you offer, although you can’t always dictate the final price. How you price the proposal, and how you present that price are big factors in whether you win the deal, and, if so, how much money you make. How important is the price? Let’s look at an illustrative example— a software development company plans to bid on a project that they estimate will take 10 person-months of work. To keep the math simple, let’s imagine that the…
  • Ever Put the Wrong Customer Name in a Proposal?

    Reuben
    5 Dec 2014 | 8:22 am
    I have. I was sending off a proposal to a very large manufacturer. I read and re-read and edited and re-read the proposal. I thought everything looked good. (Looking back, I’m cringing at how awful the proposal probably was, even without the big faux pas.) Then I realized I forgot something. I copied and pasted some legalese from a different proposal. It was close to midnight. I glanced at the pasted text. Everything looked good. It was until I pulled up the proposal the next day to prepare for a follow up conversation that I got that awful sinking feeling in my stomach. Why did I have…
  • Learning to Say No, So You Can Say Yes

    Reuben
    20 Nov 2014 | 8:04 am
    Most people want to say “yes”, to be helpful, most of the time. In sales, there’s a lot of pressure to say “yes” to the prospect. However, sometimes saying “yes” not only kills the deal, it means you’ve actually said “no” to more important things. So, how do you know what to say? First, you have to know what’s important, what really matters. If you don’t know this, in a sales cycle, in your business, in your life, the rest of it doesn’t matter. As the cliché goes, if you don’t know where you’re going,…
  • Bad Corporate Writing, Again

    Reuben
    13 Nov 2014 | 1:06 pm
    John Gruber over at @daringfireball points out the absurdity of Twitter’s corporate strategy statement: Twitter’s New ‘Strategy Statement’ “Reach the largest daily audience in the world by connecting everyone to their world via our information sharing and distribution platform products and be one of the top revenue generating Internet companies in the world.” That’s 220 characters. If any company should be able to fit its strategy into a single tweet, it’s Twitter. [emphasis added] So clunky. Worrisome that they can’t express themselves clearly. I can just see…
  • Snippets Let You Save and Reuse Proposal Content

    Reuben
    11 Nov 2014 | 9:32 am
    Sometimes you have some content that you want to reuse. It’s smaller than a whole template– maybe a section, or even a few bullet points, or a nicely formatted image with a customer quote. Now you can, with “snippets.” Here’s how they work: Select a Snippet Zoom The first step is to create the snippet of content you want to reuse. Then select the content and right click, bringing up the context menu. Select Save as Snippet. Save Snippet Zoom Enter a name and description for the snippet. You can also see the exact HTML content of the snippet (and make adjustments,…
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    Business.com B2B Online Marketing Blog

  • An Intro to Paid Search by Business.com’s SEM Analyst

    Thomas Li
    10 Dec 2014 | 12:12 pm
    Search engine marketing is an important focus for us at Business.com. In an effort to make sure everyone in the company understands what it really is, I presented an overview of paid search during one of our lunchtime learning sessions. So I figured, why not share it with all of you as well? This presentation was designed for people who have heard about SEM but do not have direct knowledge about it. We explored the very basics of how search engine marketing works, and all the basic tenants of paid search. Here’s the rundown. What is paid search? Paid search, or search engine marketing, is…
  • Future Selling: The Role of Ad Tech and Programmatic in B2B Media

    Tony Uphoff
    3 Dec 2014 | 2:00 pm
    Two weeks ago, I spoke at the Business Information & Media Summit on the impact of ad technology and programmatic buying on B2B media. The title of my talk: “Future Selling in B2B Media: Yes, there is a future.” To give you a sense of perspective, #BIMS14 brought together 400 senior executives from business media, information, data and software companies ranging from some of the largest in the world, to start ups. It was an audience of smart, experienced professionals, many of whom are still struggling with the havoc that the Internet has wrought on their traditional media and…
  • Content Marketing Metrics: Write, Measure, Repeat

    Shayna Marks
    18 Nov 2014 | 12:00 pm
    Content marketing is all sorts of huge, with only 12% of companies NOT focusing on it. But how do you know if your content is successful? In three words, successful content marketing has to have the following: write, measure, repeat. The new Business.com is a content-centric approach to our mission: to help people grow their businesses. Every day, we publish multiple pieces of content daily that all have that exact goal, but that’s just where it starts. In order to learn if our efforts are working, it is imperative that we dig into the analytics and to find out. Below are the content…
  • 3 Insights On How Brands Can Create Disruption for a #BrighterFuture

    Betsy Scuteri
    5 Nov 2014 | 9:00 am
    I recently attended the iMedia Brand Summit where top brands from around the country come together to share insights, trends and tips. The theme of the conference was “Marketing in an Always-On World,” and couldn’t be a more accurate statement about the landscape brands and marketers are in today.The good news? The scene is set for marketers and brands to really step up. As marketers, there are a few challenges we are currently facing: Tackling the content conundrum How to master the art of storytelling Great companies not only tell a story, but whenever they can, appeal to…
  • 9 Monstrous Copywriting Mistakes, care of Halloween’s Michael Myers

    Ashtyn Douglas
    30 Oct 2014 | 12:00 pm
    My favorite things in life are writing and watching the original masterpiece, Halloween. And today I get to combine the two! Viewing after viewing, I’m consistently impressed by the fact that Michael Myers, the fictional psychopath of the cult classic Halloween, is able to slay so many victims without saying a single word. I’m equally perplexed at how many content marketers persuade customers to buy their product by using terrible copywriting tactics. We don’t like to shame specific businesses, but if Michael Myers were a copywriter, we’d gladly point out his creepy copywriting…
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    MyWifeQuitHerJob.com

  • Should You Sell On Amazon And Will It Cannibalize Your Online Store Sales?

    Steve C
    10 Dec 2014 | 9:37 pm
    My wife and I started our online store back in 2007 and ever since our first year when we made 100K, we’ve been growing in the double and triple digits. But here’s the thing. With every passing year, we are finding it more and more difficult to maintain our double digit growth. Don’t get me wrong. Our store makes plenty of money and I’m really happy with where we are at. But there’s always a part of me that wants to grow it even more. In addition, I often feel pressure to show positive growth because of this blog:) I know it shouldn’t be that way but I do…
  • MWQHJ 048: How To Buy An Existing Online Store And Double Revenues In Just 1 Year With Bill D’Allesandro

    Steve C
    8 Dec 2014 | 9:39 pm
    Why start an ecommerce store from scratch when you can buy an existing site and double its revenues? Today, Bill D’Allesandro shows us the exact process he goes through to buy an online business and how he finds stagnant businesses to buy that he can improve upon within a short time frame. Bill D’Allesandro owns a portfolio of ecommerce stores which you can check out at ElementsBrands.com. In this interview, Bill and I will be referring to his recent acquisition NurtureMyBody.com. Enjoy! What You’ll Learn Why you should consider buying a business as opposed to starting one…
  • MWQHJ 047: What It’s Like To Be On Shark Tank With Eric Bandholz

    Steve C
    3 Dec 2014 | 8:55 pm
    I’m really happy to have Eric Bandholz back on the show. In the last episode when we talked about BeardBrand.com, Eric’s Shark Tank episode had not yet aired so we couldn’t talk about it. But now that everything is out there, Eric can now finally share his experiences to the public. Since Eric went on Shark Tank, his business has grown dramatically. Here are some of his stats His store went from about $4500/day to about $12k/day in revenues His store got 20k visitors on Friday and Saturday of the show (40k total) The most concurrent visitors he had was during the East coast…
  • How To Dig A Moat For Your Online Store And Keep Your Competitors Away

    Steve C
    1 Dec 2014 | 10:04 pm
    Once every month, I meet with a small ecommerce mastermind group and discuss various strategies to improve our businesses. If you are not participating in a mastermind group of some kind, I highly recommend that you join one or form your own. No matter how good or how smart you are, there is always something that you are not doing or thinking about. And for me, I learn something new after every session. In fact, this particular post was inspired from my last meeting. Today I want to talk to you about my fears and my doubts regarding the future of my online businesses. Yes, you heard that…
  • Cheapest Way To Start An Online Business | Take Advantage Of These Killer Deals

    Steve C
    27 Nov 2014 | 9:20 pm
    While it’s always a good time to start an online business, the least expensive time to do so is on Black Friday and Cyber Monday when there are great deals to be found. Many tools and services like webhosting, niche research software, vendor tools etc… are being discounted extremely heavily to the point where it’s a no brainer to sign up. For example, you can literally start an online business for under 3 bucks which is pretty insane. So realistically speaking…Do you have 3 bucks to spare on something that could potentially change your life? There really is no excuse…
 
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    Flyte New Media

  • 32 Marketing Experts Share Tips That Never Go Out of Style

    Katrina Crowell
    3 Dec 2014 | 4:39 am
    Tired of chasing the next “big thing” in marketing? Maybe it’s time to get back to basics. It’s that time of year again. All the prognosticators are telling us what’s coming next. All the “10 Marketing Trends for 2015″ posts. All the advice to make you nervous that you’re falling behind. But the truth is, the more things change, the more they stay the same. So, in the spirit of uncovering timeless strategies, we asked 32 of our all-time favorite marketers to share with us their best tips that never go out of style. OK, we included ourselves,…
  • How to Measure Social Media ROI

    Katrina Crowell
    13 Nov 2014 | 2:13 pm
    Proving the efficiency of time or money spent on any given activity is a critical component of any marketing campaign. This is especially true of social media marketing campaigns, where the true value of time and money spent isn’t always immediately recognizable. So, how do you prove to your clients, or boss, or your own bottom line that there’s actual value for you in social media? That you aren’t just throwing your money away spaghetti on the wall and hoping something sticks? By establishing a clear way to measure and track social media ROI. And here’s how to do just that. Define…
  • Anonymous Apps: Whisper, Secret, and Yik Yak

    Rich Brooks
    8 Nov 2014 | 8:10 am
    Want to take some of the social out of social media? Want to share your deepest secrets with the world…anonymously? Then you may want to check out Whisper, Secret, and & Yik Yak, among others. It had been a little while, but I was back on 207 the other day, talking about a category of apps that allow you to hide behind a veil of anonymity.  While tools like Facebook and LinkedIn want to link profiles to real people, there is a popular movement to allow people to post and share without revealing their identity. In this session we look at three apps in this category, and talk about…
  • How to Build Loyalty for a Commodity Product

    Rich Brooks
    30 Oct 2014 | 9:13 am
    How could a commodity product like razors build a rabid and loyal following? They showed personality from beginning to end. Recently I joined the Dollar Shave Club, a service that sends razors to your house each and every month. One of the big selling points of the Dollar Shave Club is the ridiculously low prices. The entry level blade is $1 a month for five blades. Compare that to your typical Sensor blades that would run ten to fifteen bucks at your local Walgreens for the same amount of shaves. Now, it would be relatively easy for another company to compete with Dollar Shave Club on price.
  • How Do I Activate Google Webmaster Tools?

    Katrina Crowell
    17 Oct 2014 | 10:28 am
    Discover how to unlock the full power of Google Analytics by connecting Google Webmaster Tools to your account. So, you’ve successfully installed Google Analytics and you’re officially tracking your website activity. Nice work! Now, in order to take the most advantage of the metrics and tracking tools Google Analytics provides, you’ll want to make sure you’ve activated your Google Webmaster Tools. Doing this is actually not very complex and activating this tool gives you access to important Search Engine Optimization metrics such as Search Queries and In-Page…
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    Blog@PixelCrayons™

  • Christmas Bonanza: Avail 15% Discount on all Services at PixelCrayons

    Mark Wilston
    17 Dec 2014 | 4:01 am
    As you rejoice in the spirit of the birth of Jesus Christ and gets ready to present Christmas gifts to your loved ones and share the overwhelming joy, we at PixelCrayons wish to present all of you our gift in the form of 15% discount on all of our services & packages. Unlike our love, […]
  • What’s new to look in enterprise mobility beyond BYOD?

    Mark Wilston
    14 Dec 2014 | 10:50 pm
    The trend of “Bring Your Own Device” (BYOD) is catching up fast with the organizations that are focusing more on the enterprise mobility. The BYOD allows employees to use their own devices to carry out the tasks from remote locations. The enterprise needs to ensure that their system supports various devices and platform so that […]
  • Is m-commerce going to leave e-commerce behind in 2015?

    Mark Wilston
    11 Dec 2014 | 10:22 pm
    So, what do you think? Will 2015 be the year of mobile revolution? If so, the m-commerce is going to emerge in a big manner in the New Year. However, there are several factors that are yet to be improved in order to welcome m-commerce in a big way in 2015. One of the primary […]
  • Drupal 8 features you need to know about

    Mark Wilston
    9 Dec 2014 | 12:53 am
    Drupal is an open source software with millions of users around the world. Its flexibility and user-friendly features are adding to its popularity and website administrators are using it increasingly on their sites. As a premier Content Management System solution, it allows managing multiple users with custom levels of access control and password management. Drupal […]
  • How Enterprise Mobility is Influencing The Healthcare Industry

    Mark Wilston
    1 Dec 2014 | 2:00 am
    The enterprise mobility is the new success mantra to hit the healthcare industry. A range of healthcare applications is being developed to help deliver healthcare through a variety of mobile devices. The new mobile technology is bringing healthcare and mobile devices together for the betterment of the humans in the modern era. With the emerging […]
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    BizCentral USA » Blog

  • Website Development for Your Small Business

    mark
    10 Dec 2014 | 8:42 am
    One crucial component of a small business owner’s plan for success is the development of a website. Most individuals have an understanding when they start a business that with more than 191 million shoppers now online, website development in a critical component to small business success. Truthfully, if you are marketing a product or service without advertising and promotion in the midst of your competitors it is likely you will find yourself and your business quickly falling behind. Regardless of your point-of-sales, many consumers utilize the internet to attain business information prior…
  • Starting a Small Business? You Need a Business Plan!

    Sandy Ramirez
    8 Sep 2014 | 6:29 am
    Many successful business owners agree that having a business plan was their guide for success of their business. A business plan keeps you focused and sets expectations of what needs to be done. If you’re starting a new business, you must know that planning ahead of time can save your business from failing. And a business plan does exactly that, it breaks down how your business will make money, determines your future financial plans, and outlines the spending to avoid pitfalls. Here we will explain how a business plan sets a foundation for a successful future. Shows how your business will…
  • Website Tips That Generate Sales!

    Sandy Ramirez
    2 Sep 2014 | 6:47 am
    Did you always dream about starting your own business and making it profitable?  Here at BizCentral we know what a huge step you’ve made by making your dream a reality.  We get it, starting your own business is difficult, full of sleepless nights thinking about finding new customers and growing. To help with this we have developed website tips that can help you make your website more effective. Tip #1 Have a Lead Capture Page A lead capture page has a place where prospects insert their name, phone number and email addresses for the business to use. Typically a lead capture form would be a…
  • SBA 8(a) Certification Program Explained

    Sandy Ramirez
    25 Aug 2014 | 1:22 pm
    How can it help my small business? There are various reasons why your small business should look into government contracting. The SBA’s 8(a) Certification Program will limit your competition for business as an 8(a) contractor to other small similar companies. Business certifications are intended to help hindered small businesses thrive in the competitive environment. These business certifications are the only one provided by the Federal Government and are the hardest to qualify for. Applicants who are members of socially-disadvantaged groups and are economically disadvantaged can be…
  • Social Media Marketing is a Daily Commitment

    Sandy Ramirez
    18 Aug 2014 | 7:16 am
    Your small business social media marketing efforts start with you. In order to successfully market your small business through social media you need to do two things: Grow and nurture your online networks Create and share great content If you haven’t put the time into social media engagement or building and nurturing your networks, then your social media efforts will likely be an uphill battle. It’s a commitment very much like going to networking events, trade shows and business expos with all of the necessary follow up. It’s a daily commitment, which means commenting, posting,…
 
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    Business Credit

  • How to Get a Business Cash Advance that Builds Biz Credit

    Marco Carbajo
    5 Dec 2014 | 9:52 am
    How to Get a Business Cash Advance In today’s lending climate, finding traditional business loans with bad credit or no credit and little or no collateral is next to impossible. The good news is because of this tight credit market some alternative financing sources have spawned new opportunities for business owners to get access to […] The post How to Get a Business Cash Advance that Builds Biz Credit appeared first on Business Credit.
  • Do I Build Business Credit? Five Reasons Why You Should

    Marco Carbajo
    26 Nov 2014 | 10:32 am
    Do I Build Business Credit In a recent post for the Small Business Administration (SBA) I covered five key reasons to start building business credit for your startup or existing business. If you have been following my blog for some time I know we’ve talked about this at length, but there have been a few […] The post Do I Build Business Credit? Five Reasons Why You Should appeared first on Business Credit.
  • The Best Way to Build Business Credit (Part 2 of 2)

    Marco Carbajo
    11 Nov 2014 | 9:30 am
    Best Way to Build Business Credit In Part 1 of the Best Way to Building Business Credit we covered credit listings, creditworthiness, credit categories, and Tier 1. Part 2 of this series we’ll cover the remaining tiers of the structure. As a quick recap, Tier 1 should consist of 4-5 reporting trade lines made up […] The post The Best Way to Build Business Credit (Part 2 of 2) appeared first on Business Credit.
  • The Best Way to Build Business Credit (Part 1 of 2)

    Marco Carbajo
    3 Nov 2014 | 8:06 am
    Best Way to Build Business Credit Is your startup or existing business ready to build business credit? Do you know what crucial business credit building components you need before your company starts applying for credit? Well, the good news is in today’s post we’re going to take out all the guesswork and show you the […] The post The Best Way to Build Business Credit (Part 1 of 2) appeared first on Business Credit.
  • The Best Online Business Directories to Get Listed With

    Marco Carbajo
    23 Oct 2014 | 10:22 am
    Best Online Business Directories Since searching the internet is the number one tool used to locate a business today, it’s crucial to make sure your business is listed on major online business directories. While there are many popular online directories to get listed with there are several key sites that play a role in the […] The post The Best Online Business Directories to Get Listed With appeared first on Business Credit.
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    The Work at Home Woman

  • What to Say When a Prospect Says Your Rate is Too High: 9 Tips for Confident Freelancers

    Holly - The Work at Home Woman
    17 Dec 2014 | 10:00 pm
    By Diana Schneidman It happens to all of us freelancers. You are talking to someone who may hire you as a freelancer and the subject gets to your pay rate. She asks, you answer. And she says it is “too high.” It doesn’t matter if you quote a project rate or an hourly rate. Doesn’t […]
  • Three Ways to Boost Your Productivity With Everyday Technology

    wahanelson
    16 Dec 2014 | 10:00 pm
    By Mridu Parikh Overwhelmed by the onslaught of apps that promise to make your life more productive? You’ll learn to organize your emails, take control of your finances, streamline your grocery shopping and never miss a to-do again. But getting yourself to use the apps as intended is where you fall short. They’ll make good […]
  • Five Tips for Hosting a Virtual Holiday Party

    Holly - The Work at Home Woman
    15 Dec 2014 | 10:00 pm
    By Christy Schutz As hard as it is for all of us to believe, the Holiday season is well underway. In fact, when this article is published, it will be the first day of Hanukah and about 9 days until Christmas. As if the pressure of those facts is not enough, please let me remind […]
  • How These Woman Make $45K Annually Writing Resumes From Home

    Holly - The Work at Home Woman
    14 Dec 2014 | 10:00 pm
    By Holly Reisem Hanna You’re probably familiar with these common freelance writing jobs: journalists, bloggers, travel writers, magazine writers, and authors … but have you ever considered resume writing as a viable way to make money from home? Probably not. For some reason, resume writing as a career isn’t talked about much. So I decided […]
  • How and Why You Should Make Freelance Friends

    wahanelson
    10 Dec 2014 | 10:00 pm
    By Anneke Steenkamp  One of the things that leave me envious when talking to my 9-5 friends is the office antics and bonding with fellow colleagues. Don’t get me wrong, most of the time this is counter-productive and in my case, irritating – but in some way they all have ‘the office’ in common. As […]
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    Small Biz Daily

  • Year-End Tax Planning For 2014

    Rieva Lesonsky
    18 Dec 2014 | 12:01 pm
    By Cliff Ennico For most people, the end of December is called “the holidays.” For lawyers, accountants and other financial types, however, it’s called “year-end.” While most of us celebrate with turkey, egg nog, ugly sweaters and football (often all at once), these folks are working late hours trying to save their clients as much money in taxes as possible before the ball drops in Times Square. Thanks to the midterm elections, 2014 wasn’t a big year for major changes in the tax law. The basic year-end advice still applies: defer the recognition of taxable income into 2015, and…
  • The Four P’s for Coaching Employees through Disappointments

    Rieva Lesonsky
    18 Dec 2014 | 3:00 am
    By Shani Magosky Year-end is often a daunting time to be a manager, especially when faced with the uncomfortable task of communicating potentially disappointing news, constructively critical performance reviews, or unsettling changes. A best practice I’ve developed to help leaders coach people through such stressful situations involves guiding them through a logical series of Four P’s: Process. Encourage your people to actually process setbacks rather than bottling them up. Emotions must be processed so that they can move through and eventually out of us; otherwise, they literally get…
  • Prepare Your Business for Wintry Weather

    Rieva Lesonsky
    17 Dec 2014 | 12:00 pm
    By Joe DiNicolantonio For most of the country, harsh weather conditions are inevitable. According to a recent study by Forrester Research, weather is the leading cause of business disruptions and with nine out of the top ten costliest storms occurring in the past decade, business continuity plans are no longer a should-have, but rather a must-have. What businesses both large and small may not realize is that continuity of operations during a severe weather event is vital to maintaining an organization’s reputation. The question that begs to be asked is, “How quickly could your…
  • 3 Secrets to Social Media & eCommerce

    Rieva Lesonsky
    17 Dec 2014 | 3:00 am
    By Simon Horton Competition among eCommerce stores is at an all-time high. What online retailers now need is the extra edge, and social media has introduced a new retail ecosystem in its short reign. There is no denying that sites like Facebook and Twitter have changed the way we communicate. With time, social media has even extended its impact on the way companies do business, especially in changing their digital marketing approach. “72 percent of retailers say they will increase their spending on social networks this year over last year.” ‐ Forrester Research (May 2011) The new…
  • Staying Productive When the Internet Goes Down

    Rieva Lesonsky
    16 Dec 2014 | 12:01 pm
    By Shawn Hunt Ask the average business to rate their dependency on the internet from 1-10 and they’re likely to say 12. But while most businesses these days couldn’t function properly without getting online, a temporary internet outage doesn’t have to mean an end to the working day and all hell breaking loose. Here are a few ways to stay productive when the internet goes down: Have a Spring Clean It’s said that if you clear your desk you clear your mind, so why not take the first five minutes or so of internet downtime to declutter your desk. If you’ve still got time to kill you can…
 
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    MLM Blog - Network Marketing Blog

  • 7 Business Killing Mistakes Network Marketers Make Online

    ty@tribble.org (Ty Tribble)
    18 Dec 2014 | 5:34 pm
    I was checking out Facebook the other day and saw something so terrible, something to awful that I am still trying to get the picture out of my head. Someone had posted an ad (in their timeline) for an MLM product that had something to do with curing fat and cellulite. Like you, I really don’t want to see someone’s cellulited up booty so early in the morning. However, the cellulite booty inspired me to head to into the factory and create 7 videos that discuss the biggest business killing mistakes Network Marketers make online. Kind of ironic that someone would go online…
  • Bo Short Interview: # 31 All Time Network Marketing Income Earner

    ty@tribble.org (Ty Tribble)
    12 Dec 2014 | 11:48 am
    Bo Short is ranked # 31 on the BusinessForHome.org list of the Top 250 Lifetime Income Earners.
  • “They” are leaving MLM…I’m Getting Back In

    ty@tribble.org (Ty Tribble)
    1 Dec 2014 | 10:27 pm
    For those of you who don’t know me, I’m Ty Tribble, founder of MLMBlog.net and author of ‘Double Your Income with Network Marketing‘. About 3 years ago, I pretty much retired from Network Marketing/MLM. In that time I focused on writing a new book, Affiliate and Internet Marketing and creating products and apps for WordPress Bloggers. So there is your update on me, now to the point… Earlier today, I was looking through Facebook and I saw a sponsored post that said something like: “Top Recruiters are Leaving MLM” And it’s funny because I just got…
  • Morinda Updating Compensation Plan

    ty@tribble.org (Ty Tribble)
    26 Sep 2014 | 11:09 am
    PROVO, Utah, Sept. 18, 2014 (GLOBE NEWSWIRE) — Morinda, a leader in the network marketing industry for nearly two decades, has enhanced the company’s existing Area Developer Program—adding new payouts, title positions and team bonuses to the already popular expansion and commissions program. The enhancements, announced at the company’s recent Vision Retreat event in Kauai, Hawaii, are aimed at driving new growth and expansion for a company that has created 250 millionaires as part of its compensation plan over the past 18 years. The Area Developer Program’s…
  • Todd Falcone’s “Cracking The Code To Network Marketing Success”

    ty@tribble.org (Ty Tribble)
    11 Sep 2014 | 8:17 am
    Today, Todd Falcone launched what is really a culmination of 25 years of experience in the world of Network Marketing called “Cracking The Code To Network Marketing Success“. I have known Todd for 10 years now, traveled with him, sat in his office and actually watched him work. In my opinion, no one is better positioned to give you the essential information it takes to get your business really moving. This is a physical product, something you can hold in your hands and take with you anywhere.     Part #1: On Your Mark 1: Take The First Step: Eliminates your fear on…
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    Springwise

  • Design-your-own bikini brand lets women shop by body shape

    Springwise
    18 Dec 2014 | 9:35 am
    Add / Remove Over the years we've seen many startups tap into consumers' desire to design their own clothes, from YrStore to Telfar Clemens. However, even if they can pick their own patterns, they're still typically stuck with the same cuts that fit the non-existent average body shape. Picking up on this problem, Australia's Kini Swimwear lets customers design their own bikinis while also helping them to pick items that will complement their physique. Visitors to the online store do have the option to choose 'ready to wear' designs just like any standard store.
  • Marketplace helps patients find better healthcare abroad

    Springwise
    18 Dec 2014 | 8:49 am
    Add / Remove Thanks to the internet, more consumers are now aware of the healthcare choices available abroad, making medical tourism more popular now than it's ever been. While startups such as TraveDoc have focused more on helping tourists find doctors that speak their language in emergency situations, Medigo is a Berlin-based company that helps users plan their medical tourism trips, with clinic reviews and information. Having just picked up EUR 5 million in funding from investors such as Accel and announcing plans to launch in the US and UK, the startup has already amassed numerous top…
  • Site lets anyone commission their own portrait for under $500

    Springwise
    18 Dec 2014 | 7:57 am
    Add / Remove Artworks can add a unique touch to any space, but the nature of one-off pieces can often make them prohibitively expensive to own. We've already written about ARTtwo50, the platform that sold works by independent artists for the fixed price of USD 250. Now UK-based Fabulous Noble is enabling anyone to upload a photo of themselves and have it turned into an affordable, personalized portrait by an expert artist. The process is fairly simple. Customers can first browse the artists on the site to find one they like the style of. At present, visitors can choose from a range…
  • This vending machine will deny you snacks based on medical records

    Springwise
    17 Dec 2014 | 6:48 am
    Add / Remove Businesses often stand by the motto 'the customer is always right' — but are they? We've already seen a few services that deny consumers what they want based on their personal info. For example, Billboard Brasil's Fan Check Machine only gave out copies of the music magazine if the buyer could prove they owned tracks by the artist on the cover. Now the Luce X2 Touch TV vending machine uses facial recognition and customers' medical records to determine if they should be allowed to buy an unhealthy snack. Created by Italy-based Rhea Vendors and recently…
  • Fishing nets biodegrade so they don’t pollute the sea

    Springwise
    17 Dec 2014 | 6:09 am
    Add / Remove Fishing nets are typically made of nylon or other synthetic plastics. The problem with this is that when they break, they're often simply abandoned, polluting the ocean and harming its wildlife. In the past we've written about Bureo Skateboards, a project that's cleaning up 'ghost' nets from the coast of Chile and turning them into skateboards. Now a Spanish design student has created Remora, a sturdy fishing net that breaks down safely if it gets lost or abandoned. Developed as a project at Spain's ELISAVA Superior School of Design and Engineering, the…
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    PR Newswire: Business Technology

  • Heat Exchanger Market Worth $21,084.3 Million by 2019

    18 Dec 2014 | 4:30 pm
    DALLAS, December 19, 2014 /PRNewswire/ -- The report, "Heat Exchanger Market by Type (Shell & Tube, Plate & Frame, Air Cooled, Printed Circuit), by Application (Chemical, Petrochemical, Oil & Gas, HVACR, Food & Beverage, Pulp & Paper, Power Generation),...
  • SendThisFile Announces its Year in Review

    18 Dec 2014 | 4:06 pm
    WICHITA, Kan., Dec. 18, 2014 /PRNewswire/ -- SendThisFile, an industry-leading platform for secure file transfers, released its 2014 Year in Review. The company provides a fully compliant file sharing solution that meets the unique privacy needs of many business sectors including...
  • Averna Completes First DOCSIS 3.1 Interop

    18 Dec 2014 | 4:06 pm
    MONTREAL, Dec. 18, 2014 /PRNewswire/ -- Averna, an industry-leading developer of test solutions and services for communications and electronics device-makers worldwide, announced today it successfully participated in the first Interoperability test of DOCSIS 3.1 products organized by...
  • Intergraph® Honors 16 Customers in Annual SmartPlant® Engineering & Schematics Excellence Awards

    18 Dec 2014 | 4:00 pm
    HUNTSVILLE, Ala., Dec. 18, 2014 /PRNewswire/ -- Intergraph® Process, Power & Marine, the world's leading provider of enterprise engineering solutions for the design, construction and operation of plants, ships and offshore facilities, has presented its 2014 SmartPlant®...
  • Medicine in the Digital Age Brings First-Rate Care Directly to the Patient

    18 Dec 2014 | 3:37 pm
    LOS ANGELES, Dec. 18, 2014 /PRNewswire/ --  In the 21st century, communications technology and the Internet have both come to play a definitive role in almost every aspect of our daily lives. A broad range of products and services can now be exchanged with an ease and efficiency...
 
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    Jeff Korhan

  • Facebook Marketing: How to Target the Right People Every Time

    Jeff Korhan
    12 Dec 2014 | 1:03 pm
    Listen to the Episode Below (0:39:30) Download iTunes Stitcher SoundCloud Get Weekly Marketing Updates Discover What is New for Business Powered by Simple Podcast Press This is Episode 21 of This Old New Business weekly business podcast with Jeff Korhan. Many of us have experimented with Facebook marketing to extend our reach using basic advertising and boosting posts. However, Jon Loomer says reach is overrated, and that there are smarter ways to use your Facebook marketing dollars. Jon shares a number of Facebook marketing best practices in this episode, including how to use the more…
  • Pinterest Marketing: How to Build Sustainable Website Traffic

    Jeff Korhan
    5 Dec 2014 | 8:12 am
    Listen to the Episode Below (0:33:56) Download iTunes Stitcher SoundCloud Get Weekly Marketing Updates Discover What is New for Business Powered by Simple Podcast Press This is Episode 20 of This Old New Business weekly business podcast with Jeff Korhan. If you have been ignoring Pinterest for growing your business, you may be surprised to learn that it often drives more traffic than sites such LinkedIn, YouTube, and Reddit … combined! Do I have your attention now? I thought so. Many of us set up our Pinterest accounts years ago and then walked away because we were not quite certain…
  • Visual Storytelling: Business Marketing with Instagram

    Jeff Korhan
    28 Nov 2014 | 2:45 am
    Listen to the Episode Below (0:39:25) Download iTunes Stitcher SoundCloud Get Weekly Marketing Updates Discover What is New for Business Powered by Simple Podcast Press This is Episode 19 of This Old New Business weekly business podcast with Jeff Korhan. If you have been wondering why Instagram has become one of the top social media channels the last couple of years — but more important — how you can use it to market your business, then you will want to listen to this episode. Sue B. Zimmerman kicks everything off by explaining why a strategic approach to Instagram is…
  • Content Marketing Tools: How to Get Relevant Website Traffic

    Jeff Korhan
    21 Nov 2014 | 1:30 am
    Listen to the Episode Below Download iTunes Stitcher SoundCloud Get Weekly Marketing Updates Discover What is New for Business Powered by Simple Podcast Press This is Episode 18 of This Old New Business weekly business podcast with Jeff Korhan. Ian Cleary is best known as “the tools guy,” especially as it relates to content marketing and social media. You’ll find this conversational episode to be an easy listen, especially if you are fond of the Irish accent. The links to all of the tools will be listed in the show notes below, so just site back and learn as Ian reveals his go-to…
  • Inhabit One Social Media Channel

    Jeff Korhan
    20 Nov 2014 | 10:10 am
    Unless your company is a big brand, it’s unlikely your customers are scattered across multiple social media channels. Why not simplify your life and improve your marketing efforts by choosing just one? Consolidate Your Resources As social media continues to evolve, it is increasingly important to evaluate the respective channels and the allocation of your resources to them. Obviously, your commitment to a social media channel will determine your success with it. Copyblogger Media recently declared they were killing their Facebook business page, despite the fact that it had earned nearly…
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    SmartCEO

  • Co-working spaces – a growing real estate trend

    Marina Locks
    15 Dec 2014 | 12:42 pm
    Thanks to smartphones, wi-fi, and business oriented apps, we can stay connected to just about anyone, at any time, from any location. The upside? Technology allows workers to break away from the traditional nine-to-five workplace. The downside? Despite the freedoms technology brings, it doesn’t eliminate the need for a personal connection. Many workers are meeting the need for face-to-face interaction in an alternative professional setting. Here’s how. Independent not isolated A corner office with a view is no longer the measure of success. Since the recession, many people are…
  • Work’s a game; you’re the coach

    Marina Locks
    15 Dec 2014 | 6:58 am
    Work is like a game in a million ways. We all want to use the winning strategies that help us succeed. We have playbooks and team meetings. We view film, recruit the best players and more. Keys to winning are the right trainers, managers, coaches and execs. Leadership done right wins. Here are some great things I learned about leadership from teaching a bunch of 6-year-old girls how to play soccer: 1. Teamwork is more important than anything you can do on your own. Teamwork matters, and everyone needs to know where the goal is! Sometimes a player kicks the ball in the wrong direction, just…
  • Go with your gut: How to use your intuition to succeed in business

    Marina Locks
    15 Dec 2014 | 6:55 am
    The biggest indicator of an intuitive person is that they listen to and heed the signs his or her intuition is giving. Intuition is what sets apart the brilliant from the average. Here are five ways you can cultivate your intuition: 1. Follow your vision. Your vision is the essence of your legacy, your “why” and your purpose. When you craft a meaningful and encompassing vision for your life, your business and your world, you can use it as a map for years to come. If you use it, your vision will show you what is in alignment in your life and what is not. Visualize the outcome of your…
  • Before you bring a co-founder on board, ask him these 5 questions

    Marina Locks
    10 Dec 2014 | 8:27 am
    The first question to ask is why you want this person to be your partner. Don’t bring someone on just because you’re in dire need for support — make sure they have long-term potential. The fastest way to land in a failing relationship is by making too quick of a decision to who the yin to your yang is. Of course you are going to like anyone who “says the right things” but just like any relationship, you need to dig further and analyze compatibility. Assuming you’re in the driver seat and have the concept, ask your potential partner to lay out their vision…
  • Employee IT horror stories – disaster recovery gone terribly bad

    Marina Locks
    1 Dec 2014 | 4:00 am
    Thought Leadership on Real Life Technology Stories by Raven Data Technologies. Everyone enjoys a great employee horror story or two, in the last 20 years of working in the field of Information Technology I have come across and watched first hand many employee related stories both good and bad. When it comes to Disaster Recovery and Backup, employees play a critical role and can be the difference in recovering or losing your data. Recovering from a data loss can be timely and costly, the role of your employees is to reduce both the time to recover and the financial loss to your company. Our…
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    Roundpeg | Indianapolis | Web Design | Social Media | Marketing

  • Email Promotions – Keep it Simple Stupid

    Anne
    18 Dec 2014 | 4:00 am
    Remember the saying, keep it simple, stupid? Some people might find it offensive, but I don’t. That saying can apply to a lot of areas in your business, but most importantly to your email promotions. When you send an email which offers four or five different deals or discounts, you are going to overwhelm your customers. No one is going to spend the time reading through all of that text. And, there is really compelling research which says the more choices you give someone, the less likely they are to make a decision. That’s why you need to keep your email promotions simple and…
  • Simple Tricks for Better Design

    Jenna
    17 Dec 2014 | 4:00 am
    Not all clients come to me looking for brand new designs. Often I’m asked to redesign existing pieces of marketing. Starting a project like this can be daunting at first, especially if the original materials are very outdated, or the client still feels very attached to them. So what do you do when you’re handed an old flyer and told to redesign it with primarily the same elements? I tend to think of it like rearranging furniture, as opposed to remodeling a room in your house. I have a few techniques I gravitate towards first when redesigning existing materials using the elements…
  • Tough Questions About Your Customers

    Lorraine
    16 Dec 2014 | 4:00 am
    A few weeks ago I gave you a list of tough questions your sales people should be asking potential clients. Today, I am going to turn the table on you and share some of the tough questions you should be asking yourself about your marketing. What do you want your business to look like a year from now? It will take more than just wishing to get there. You need a marketing plan, budget and calendar which will help you decide when to invest, how much to spend and what type of activities are the best fit for your business. To develop your marketing plan, you need to answer some tough questions…
  • 10 Hip Web Designs For Inspiration

    Peter
    15 Dec 2014 | 4:00 am
    When clients visit Roundpeg for their first web design meeting, we spend about 15 minutes looking at websites. We ask clients to bring a list of their competitors’ sites to get a sense of their market and another list of websites they think simply look good, from any industry. Looking at other websites for inspiration is a key part of working with your web designer to convey your desires. Most of us don’t have all the right words to write out what we like, but we know it when we see it. Browsing the Internet with your web designer creates opportunities to ask what draws you to a…
  • Spice Up Your Content Mix

    Jarred
    12 Dec 2014 | 4:00 am
    Unless you have been under a rock for the last few years, you have probably heard some marketing professionals professing “Content is King” in reference to strategy planning. Even though it has been the center of attention for several years, some writers are still talking about content as a trend to look out for in 2015! The problem with all the emphasis on content is the growing level of noise competing for the attention of your prospective customers. So what can you to stand out? Just like a bland recipe, you need to spice up your content mix. While you need to start with solid…
 
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    The Thriving Small Business

  • Is Your Organization Better at Correcting Errors – or Preventing Them?

    Patricia Lotich
    16 Dec 2014 | 4:37 pm
    The recent recall of vehicles to correct defective airbags has everyone shaking their heads. I don’t know about you but when I see organizations make blatant mistakes in how products are designed, manufactured or delivered to the customer I have to wonder what is going on behind the scenes. One of the biggest challenges with the pace of business today is that it doesn’t easily allow for the “think” time necessary to refine products and services before they are delivered to the paying customer.   Read the Full Article →The post Is Your Organization Better at Correcting…
  • 6 Tips for Managing the Family Business

    Patricia Lotich
    10 Dec 2014 | 5:53 am
    Most businesses are birthed out of an idea someone had who possessed the drive and determination to make it a reality.  As a business begins to gain a bit of momentum and success there becomes a need to recruit others to help with the business endeavors. This need creates the challenge of identifying someone who has the passion for the business and who is trustworthy in this fragile phase of a business start-up. Read the Full Article →The post 6 Tips for Managing the Family Business appeared first on The Thriving Small Business. You Might Also Like: 8 Tips for Managing Social Media in…
  • Advantages and Disadvantages of Outsourcing

    Patricia Lotich
    2 Dec 2014 | 10:56 am
    Outsourcing is a business strategy that moves some of an organization’s functions, processes, activities and decision responsibility from within an organization to outside providers. This is done through negotiating contract agreements with a vendor who takes on the responsibility for the production process, people management, quality, service and key asset management.  Read the Full Article →The post Advantages and Disadvantages of Outsourcing appeared first on The Thriving Small Business. You Might Also Like: Advantages and Disadvantages of Performance Appraisals Advantages and…
  • Free Independent Contractor Agreement Template

    Patricia Lotich
    25 Nov 2014 | 7:36 am
    Many employers are using independent contractors to save costs and to help fill the gap in staffing. Many of these freelance workers are hired to fill a need or to complete a project or job. Because these workers are not technically employees, who receive the same benefits, there needs to be a written agreement between the two parties to ensure an understanding as to the requirements and expectations of both parties. Read the Full Article →The post Free Independent Contractor Agreement Template appeared first on The Thriving Small Business. You Might Also Like: IRS Rules Regarding…
  • 4 Employer Concerns about Moonlighting

    Patricia Lotich
    19 Nov 2014 | 6:45 am
    The recent recession has resulted in many people doing whatever it takes to make ends meet and pay off debt. This sometimes means moonlighting by working a second job. Moonlighting is defined as “to work at an additional job after one’s regular, full time employment, as at night”. The Bureau of Labor Statistics (BLS) estimates that an average of 4.9% of workers have multiple jobs. Read the Full Article →The post 4 Employer Concerns about Moonlighting appeared first on The Thriving Small Business. You Might Also Like: Laws Related to Human Resources: What Every Employer Should…
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    Fizzle

  • How to Deconstruct Your Projects Into Truly Minimum Viable Products

    Chase Reeves
    16 Dec 2014 | 5:00 am
    For some reason you haven’t shipped that project yet. I haven’t either. We make excuses, even as we daydream about the idea. We fool ourselves with a future reality even as we procrastinate. We all have projects we want to complete. Ideas we want to build out. Stories or articles or podcasts or courses we want to publish successfully. And they’re not getting finished. It doesn’t happen because you’re lazy or because you’re incompetent or because you’re not good enough. None of that is true. You’re not procrastinating because you’re…
  • “It Wasn’t the Most Legit Thing.” How to Recover from an Illegal Business Idea (FS084)

    Chase Reeves
    12 Dec 2014 | 5:00 am
    It was a successful business making good money, a few thousand a month. And then, suddenly, poof — the whole business is gone. This is the allure and the danger of a business ideas that’s “not the most legit thing,” and this is the situation one of our podcast guests today has to deal with. Our answers to his question and 3 other Fizzle Show listeners on today’s show. Enjoy! It’s better to listen on the go!    Subscribe on iTunes  Subscribe: (how to) iTunes, Soundcloud, Stitcher, RSS, Download “It Wasn’t the Most Legit…
  • How 1 Data Point Increased Conversion 1,000%

    John O'nolan
    9 Dec 2014 | 5:00 am
    “That can’t be right…,” I muttered. +1,000% conversion? How could that possibly be right? A 4-digit increase? I checked and re-checked the data; but there were no mistakes. Having read countless books and blog posts, I’d heard about the paradigm from other startup case-studies. This was the first time I was seeing it in person. A unicorn! Note From Chase: This is a killer article republished from Ghost’s Blog. Ghost is a blogging platform, like WordPress, and I love this post because it shows so clearly how data can give us real, human intelligence about…
  • How to do a Yearly Review (FS083)

    Chase Reeves
    5 Dec 2014 | 5:00 am
    Here at Fizzle, we’ve spent the last couple weeks in full-on year review mode. We have some new ideas to share (and some time-proven designs as well). We talked in an episode a long time ago about how we do these reviews and, more specifically, how we find the plan for next year in last year’s review. In this episode we rebroadcast that conversation with a few edits, some new stories and an updated process from Chase at the end. The Fizzle team spent the last week executing this exact review process and there’s some good insights here for your own review + plan. I,…
  • 2014’s Most Popular Articles, Podcasts + Courses

    Chase Reeves
    2 Dec 2014 | 5:00 am
    Do you know what we do for a living? We make things for self employed people, for indiepreneurs and solopreneurs and bloggers and podcasters and mediapreneurs and all the great names the news labels us with. We write an article every tuesday morning… publish a podcast every friday morning… release a course about every month (in Fizzle)… and interview someone we admire as well (Founder Stories, also in Fizzle)… We’re like a giant cat head marauding through a convenience store. Like this: It’s December. I wondered what we wrote this year. So I went through…
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    Small Business Blog - Montreal Financial

  • Prevent Cash Flow Crises with these Ten Tips:

    Ronika Khanna
    25 Nov 2014 | 8:03 pm
    One of the most pervasive problems that face small business owners, particularly in the initial and growth stage of their enterprise, is maintaining sufficient cash flow.  Many businesses with great potential have suffered an untimely demise due to their inability to pay their suppliers, employees and revenue agencies (always pay your government obligations otherwise Revenue Canada and Quebec will take matters into their own hands and potentially freeze your bank accounts).   Often these issues can be prevented through a greater awareness of your small business’ cash flow…
  • Guidelines For Deducting Conference and Training Expenses

    Ronika Khanna
    9 Jul 2014 | 1:36 pm
    Attending conferences and investing in ongoing training can be a great way for small business owners to keep current on industry developments and improve their skills.  It also allows for networking opportunities and occasionally includes trips to exotic locations (and Las Vegas), which can be a nice break.  The best part is that the cost of both the events and travel are deductible against your business income, subject to specific guidelines discussed below.Conferences/Conventions/Seminars:Only 2 events per year are deductible.Per IT-131R2 The conventions must be:(a) held by a…
  • 5 Income Tax Tips from the Trenches

    Ronika Khanna
    13 Apr 2014 | 6:05 pm
    It is the time of year when many accountants and tax preparers live, breathe, eat and sleep taxes (leaving very little time to write about them!).  And while much of it is routine, there are numerous issues that arise, the treatment for which is not immediately apparent and can actually be quite interesting (perhaps more so to a tax nerd), some of which are compiled below:Income from a part time or hobby businessI frequently get calls from small business owners who have not declared income from “hobby or part time businesses”.  Note that any income earned during the year…
  • What Small Business Owners need to know about Tax Filing Deadlines for 2014

    Ronika Khanna
    5 Feb 2014 | 3:30 pm
    One of the responsibilities of being a small business owner requires having to submit a variety of tax declarations by specific deadlines or face consequences that involve penalties, interest and if left long enough, aggressive letters from Revenue Canada and Revenue Quebec.  The bad news is that there is no way around it and ignoring it does not make it go away.  The good news is that if you are prepared and organized it doesn’t have to be painful and can actually be quite straightforward with the right infrastructure.  The first step is to be aware of the deadlines and…
  • 9 Year End Tax Planning Tips for Small Business Owners

    Ronika Khanna
    27 Nov 2013 | 2:56 pm
    As the end of the year draws nigh, it is time for business owners everywhere to start contemplating some end of year tax planning tips to not only ensure that they can maximize their tax deductions and reduce taxes payable, but to streamline the tax filing process in the New Year.  Even if you are incorporated and your year end date is not December 31st, it is a good time to take advantage of calendar year deadlines for personal tax planning purposes.Know your small business tax filing deadlines for 2014 Organize & File – While not necessarily a direct method for saving taxes,…
 
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    The Sales Lion by Marcus Sheridan

  • The Hubcast #21: How to Listen, Understand, & Address Your Customer’s Pain Points

    George Thomas
    18 Dec 2014 | 5:00 am
    The Hubcast Podcast Episode 021       Welcome back to The Hubcast folks, a weekly podcast all about HubSpot news, tips, and tricks. Please also note the extensive show notes below including some new HubSpot video tutorials created by George Thomas. Show Notes: Inbound 2015 It’s been a little while since INBOUND 2014. In [...]
  • Mad Marketing 41: Why Businesses Simply Don’t Get “Marketing Automation”

    Marcus Sheridan
    15 Dec 2014 | 5:24 am
    It’s podcast time again my friends, and in this episode Mad Marketing, we dive into quite the variety of topics. Specifically I’ll be riffing on the following: - Why the phrase “marketing automation” is a disaster, and is one of the big reasons why tools like HubSpot, Marketo, Pardot and others have less than a [...]
  • The Hubcast #20: Great Web Design & You Statements, Vital for your Inbound & Content Success

    George Thomas
    11 Dec 2014 | 5:30 am
    The Hubcast Podcast Episode 020       Welcome back to The Hubcast folks, a weekly podcast all about HubSpot news, tips, and tricks. Please also note the extensive show notes below including some new HubSpot video tutorials created by George Thomas. Show Notes: We are looking for a Jedi Masters of the developer kind…. [...]
  • How to Powerfully Prioritize Your Content Marketing Calendar for 2015 and Beyond

    Marcus Sheridan
    9 Dec 2014 | 5:44 am
    It has been a fun day for me as I’ve had the opportunity to review the 2015 content editorial calendars for two of our newest clients here at The Sales Lion. And as I’ve been doing this, I was reminded of one of the most important “changes” we made to editorial calendar strategy over the [...]
  • Building B2B & B2C Brands One Personal Brand at a Time – Nick Sal at HubSpot

    George Thomas
    6 Dec 2014 | 7:30 am
      In this weeks interview I talk to Nick Sal from HubSpot about personal and company branding. Nick works with the HubSpot partner program helping agencies to embrace Inbound Marketing goodness. Have you ever wondered what the quickest way to build your B2B or B2c brand is? It might surprise you that the easiest, fastest, [...]
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    Head Startup

  • Public trusts to serve poor people

    admin
    1 Dec 2014 | 1:30 am
      Nowadays, there are a number of hospitals and other service based organizations available in Ngati Paoa. Most of these organizations were profit based and private sectors that is only motivated to get more profits. But the Ngati Paoa Trust (Public trust) is the service based organization that is not motivated to get profits. The only mission of these kinds of trusts is to serve the poor people with what they needs. The charitable trusts and hospitals were useful for the poor people to get extensive care without any issues. The trusts were helpful for the poor people to get…
  • Best ways to get more income online

    admin
    18 Nov 2014 | 1:17 pm
      Nowadays, most of the people were interested to learn the language English because of its popularity. And if you are fluent in the language and able to teach it to others trough the internet then you can get more income in your free time. The only thing people have to do is Teach English overseas in their free time through the internet. The educational institutes were hiring professionals to teach their students. One can get sources of income with the help of their English language skills and talents. Any person can become as a teacher in the reputed institute and get their salaries…
  • Consider a few important things before choosing SEO service provider online

    admin
    17 Nov 2014 | 1:20 pm
      Do you have desires to use SEO services to promote your business online effectively?  You have to be careful while choosing companies that provide search engine optimization services. Many companies have started to provide these services without professional expertise and trained staff members. You have to choose the most reputable SEO Company online to get the desired support to make use of professional services at competitive prices. It is time to use the most advanced services from experts in the SEO. You have to be sure that you have a valid reason and goal to use a service from a…
  • Earthquake

    admin
    6 Nov 2014 | 7:46 pm
    Who can prevent the tragedy of Tangshan occur? Xiong Shukai yesterday afternoon, Wenchuan County in Sichuan province took place 7.8-magnitude earthquake. This is the second 32Years ago, the Tangshan earthquake and again after the worst natural disaster. Premier Wen Jiabao rushed to the scene, organizing rescue work. Despite heavy rainfall, causing landslides, traffic jams, brought great difficulties to the rescue work. But armed police officers, soldiers, medical staff and in all industries have launched an emergency plan, at full speed, most urgent sense of investment went into the rescue…
  • old man in train station

    admin
    5 Nov 2014 | 7:48 pm
    Meettheold manisaveryfortuitousthing   ItwasanextremelyhotafternoonSunEarthboilinghotsoa bitslurredAt that timeIwasajuniorstudentthreememberandgoodfriendyanKingworriedtogotoschools   Go toschoolafterahillsideunder the stairsthere is astationon the slopesincefrommyhometo ourschoolcanhavemanyroadsIrarelygotheresoforthatstation is alsoverystrange   TostationthreesweatyTrying to cross the roadwhen heheardawomancryofdisgust“Oh what are youdoingSodirtygogogoit really is…… “Babbitwasafashionableyoung womenThegirlsfaceBlushPinkdoubleeyebrowlooks30years…
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    The Shoeboxed Blog

  • What’s New at Shoeboxed This Week: 3 New Features

    Emily Farrar
    17 Dec 2014 | 8:32 am
    This week, we’ve released even more updates to our new receipt tables! Here’s a quick list of three new features to try: Filter by “None” to find receipts without a vendor or category: Find all receipts that are missing a vendor or category, then enter the missing field(s) yourself or click our new Reprocess Document button to send them back through data entry. Batch edit currency on receipts: You asked for it, and we delivered! You can now select a group of receipts and change the currency. Batch change document type: If a document was mistakenly sorted into the…
  • 5 Ways to Make Your Tax Life Easier in the New Year

    Emily Farrar
    9 Dec 2014 | 11:08 am
    Zach Olson is the Founder & CEO of TaxAlli.com. At Tax Alli, we pair you with real life accountants and use cloud software to make small business accounting awesome. So you can do what you love while we handle the rest. Tired of always stressing when tax time rolls around? There are myriad ways you can reduce the amount you owe in taxes next April, including deductions and other means. However, if you don’t know what they are, they can’t help you! Here are a few things you can do right now to help make next year’s tax time just a little easier for yourself. 1. Business Related…
  • Track This Small Business Metric Today for a Happier Tomorrow

    Shoeboxed Contributor
    1 Dec 2014 | 10:57 am
    This guest post is brought to you by Thibaut Barrère, a freelancer, long-time small business owner and the founder of WiseCash, a lightweight cash flow forecasting app It’s safe to say that small business owners have to keep track of a lot of numbers. Profit and loss reports. Invoices due. Discounts from vendors. Shipping charges. Tax deductions. Sometimes you just don’t want to see a single other number! But if I told you there was one small business number that could put your mind at ease, avoid a dipping bank account, and even allow you to take a vacation once in awhile? There is. And…
  • How to Acheive the Perfect Work-Life Balance During the Holidays

    Shoeboxed Contributor
    26 Nov 2014 | 7:09 am
    Achieving that perfect balance of work and life is difficult any time of the year, but between the festive parties, wrapping presents, and helping out with your kid’s holiday pageant, it’s especially difficult to balance at this time of year. When the scale has a tendency to lean a little more towards the “life” side of things, how do you keep your work a priority? Put everything on the same calendar. Typically, the number one rule of keeping work life and personal life separate is to leave work at work and leave home at home. Though, during this time of year, with so many things…
  • Are you ready for Small Business Saturday?

    Emily Farrar
    25 Nov 2014 | 6:58 am
    While you hear a lot of hype over Black Friday and Cyber Monday, Small Business Saturday has been skyrocketing in popularity and dollars spent over the past few years. If you’re a small business owner, are you ready to capitalize on this holiday? Last year, consumers spent over $5.7 million dollars at small businesses on Small Business Saturday. This year, Small Business Saturday happens on November 29. Here are some ways to make sure you maximize your sales on Small Business Saturday: Make sure customers and passersby know that you’re participating in the holiday. Promote any…
 
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    ReachLocal Blog

  • 12 Small Business Marketing Predictions for 2015 from the Experts

    Tiffany Monhollon
    16 Dec 2014 | 5:00 am
    What will be hot in small business marketing for 2015? We asked a dozen top digital marketing experts to share their trends and predictions for small businesses in 2015 to help you kickstart your planning and help you stay on top of what’s next. We wanted to know: What digital marketing trend or prediction is most important for small businesses in 2015? Here’s what we heard from top experts: 1) Technology and data will empower SMBs to better know their customers, resulting in better marketing strategies and more ROI. “2015 will be the year that small business truly begins using big…
  • ReachLocal Review: How a Home Services Client Boosted Sales

    Amy Neeley
    11 Dec 2014 | 1:19 pm
    Frank Cardia, owner of Cupertino Plumbing, made the switch to online marketing after he realized his print campaign wasn’t getting him the leads and customers he wanted. He turned to ReachLocal’s digital marketing solutions, including search engine advertising, a responsive website, and the integrated ReachEdgeTM lead conversion software. Working with a team of digital marketing experts, he was able to tap into new markets and ultimately increase his revenue. “When I found ReachLocal, they opened my eyes and showed me ways of capturing a marketplace I wasn’t even aware of before.”…
  • Not Just Retail: 64% Supporting Pet Care Businesses This Holiday Season

    Tamara Weintraub
    9 Dec 2014 | 3:02 pm
    On Small Business Saturday and beyond, we’re passionate about supporting local businesses. So, we asked our clients, fans, and followers what kinds of local businesses they supported this holiday season. While an overwhelming majority said they supported retail stores (no surprise there!), we were interested to learn that nearly two-thirds, or 64%, would be supporting pet care businesses, such as veterinarians and daycare facilities. In addition, respondents said they supported wellness businesses such as health clubs and spas, medical and dental businesses, and home services. See…
  • Now Get Even Better Online Marketing Insights with ReachEdge

    Kris Barton
    9 Dec 2014 | 2:49 pm
    What if you could get better insights into how all your online marketing was working to get you leads and customers? Our ReachEdge lead conversion software helps local businesses get more contacts and leads, turn their leads into customers, and most importantly, see the results of all their marketing. The real-time alerts and reporting included in ReachEdge have already been showing clients the results of all their ReachLocal marketing efforts (such as SEO, local listings, and social media) sorted and filtered by source, so they can know exactly how their marketing is working. Now, we’re…
  • Marketing Resolutions Poll: What Should SMBs Stop Doing in 2015?

    Tamara Weintraub
    9 Dec 2014 | 7:54 am
    Online marketing continues to evolve all the time, but many small businesses are still doing marketing the same way they did five years ago, or even more. So, as we venture into 2015, what online marketing resolutions do you think SMBs should focus on in order to get more leads and customers in the New Year? Take our poll now and let us know: what should SMBs stop doing in their marketing in 2015? Then, check back in January to see the results! Create your free online surveys with SurveyMonkey , the world’s leading questionnaire tool. The post Marketing Resolutions Poll: What…
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    Women Unlimited Worldwide

  • Book Love: ‘So we leaned in…now what?’

    Jayne Ryan
    18 Dec 2014 | 1:00 am
    You may remember Julie’s great review last year of Sheryl Sandberg’s book Lean In: Women, Work, and the Will to Lead Now, further down the track, we have Sheryl back on the TEDWomen stage, being interviewed by Pat Mitchell about what she has learned since her Ted Talk and the book’s publication. If the book has had an impact on you and your life please share in the comments, we’d love to hear from you! Sheryl Sandberg admits she was terrified to step onto the TED stage in 2010 — because she was going to talk, for the first time, about the lonely experience of being a…
  • The No 1 thing business owners would hate you to know!

    Alison Bradford
    17 Dec 2014 | 1:00 am
    Want to know one of the biggest issues which many small businesses are dealing with right now? The answer may surprise you, as it’s something that’s rarely talked about. It’s like a shameful secret that lots of business owners are hiding away because they’re worried people will think they’re not running their business effectively. The unspoken shame is OUTSTANDING INVOICES Having done the work, you’ve not been paid, and it’s now starting to feel really uncomfortable. What should you do next? Cashflow is most definitely king in your business, and no matter what your accounts…
  • Ready for a ‘real’ detox? It’s all in your mind!

    Liz Lyon
    16 Dec 2014 | 1:00 am
    When marketers target us with ads, talking about ‘our busy lifestyle’, I sometimes think we’re supposed to feel flattered. They assume we’re busy 21st century multi-taskers, running successful businesses, raising well-rounded children, engaging in stimulating relationships, and in our spare time, baking dinky macaroons. Or maybe they want us to think that’s what other people are doing, and consequently ask ourselves ‘why aren’t we?’ Of course we can aspire to this desirable state, and pretend we’ve made it, by buying their ready to cook meals, the…
  • Ep #25: Writing and marketing a best selling book with Dee Blick

    Julie Hall
    12 Dec 2014 | 1:00 am
    In episode 25 of Micro Entrepreneur: the magic of starting small, I had a great time talking with Dee Blick, best-selling author, speaker and small business marketing guru. Dee is a Chartered Marketer, CIM Fellow, blogger, columnist and writes for many magazines. She has 31 years experience in marketing, copywriting and public speaking. Dee’s interview spans 2 podcasts. This week we’re talking about her fantastic new book ‘The Ultimate Guide to Writing and Marketing a Bestselling Book on a Shoestring Budget’; and then next week we’ll be discussing the…
  • The secret sauce to selling on social media without selling

    Cassie Hicks Kerr
    9 Dec 2014 | 1:30 am
    Imagine the scene. Thousands of people in one place, socialising, enjoying some light relief, looking to be educated, entertained and informed. There’s a real buzz. It’s an exciting sensory overload of people, noise, colour, music and creativity. Competing for attention. Jostling for position. All wanting to be heard! I’m talking about social media, right? Actually, it’s the Edinburgh Festival, where we enjoyed our annual fun-packed festival extravaganza back in August. Selling might not be the first thing that comes to mind when you visit the Edinburgh Festival, but the similarity…
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    Firefly Coaching

  • How to Build an Engaged Community, Marieke Hart’s Practical Marketing Tips

    Stephanie Ward
    9 Dec 2014 | 3:14 am
        Marieke Hart is the co-founder of Thuisafgehaald, a Dutch platform that lets people share their meals with their neighbors. The English language version of their platform is Shareyourmeal. What a wonderful concept that connects people and helps people express their passion for cooking. The sharing economy has emerged and is growing. I love this quote that Marieke shared during a recent talk. “Technology connects us, humanity unites us.” Lisa Gansky Click to Tweet I asked Marieke to share her top marketing tips and they may surprise you. It’s all about going…
  • You Probably Have No Idea You’re Making This Promotion Blunder

    Stephanie Ward
    5 Dec 2014 | 1:23 am
        On a daily basis I see a lot of business owners making one big mistake when they announce and promote their latest creation. It happens frequently on Facebook and other social media platforms as well. It also happens in ezines, blogs, videos, website copy, sales pages, and during speaking engagements. Basically, it can happen on any platform or in any situation where you can communicate. The blunder these business owners are making is that they make the message all about them instead of making it about the people they are serving. I don’t think it’s intentional. And I truly…
  • The Mistake You’re Making When You Ask For Feedback

    Stephanie Ward
    21 Nov 2014 | 12:30 am
    When you want feedback on something you’ve created, how do you ask for it? If you’re like most people you’re making a big mistake that is keeping you from getting feedback that would actually be helpful for you. Watch this short video to find out what it is and what to do about it. Click here to view the embedded video. Don’t miss any new marketing videos, simply click on the red ‘YouTube’ button below:   “What I want instead of your opinion is your analysis.” Seth Godin Click to Tweet What are your tips for asking for useful feedback? Share your…
  • Delight Your Clients and Be Memorable With One Change

    Stephanie Ward
    7 Nov 2014 | 1:21 am
        What if you went to a beautiful place to have a drink and you never had to bother trying to catch the waiter’s eye to flag him down so you can order something or to request the bill. Wouldn’t that be convenient and enjoyable? It happened to me recently in Spain. I had never seen such a device sitting on our table. With a press of a button you can call the waiter, another button requests the bill, and a third button cancels your request in case you change your mind (see photo for device by Pulsayvoy). When I figured out what it was, I asked myself that question that happens…
  • Smart Marketing Tips from David Allen of Getting Things Done

    Stephanie Ward
    17 Oct 2014 | 12:27 am
        David Allen’s internationally best-selling book, Getting Things Done: The Art of Stress-Free Productivity, is a classic that has been published in over 28 languages. David is not only a master at getting things done, he has also built an extremely successful business. So how did he do it? I sat down with David in Amsterdam (where he now resides) and asked him to share the marketing strategies he used to create a stable and flourishing company. Prepare to be inspired. Click here to view the embedded video. Don’t miss any new marketing videos, simply click on the red…
 
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    Smart Simple Marketing - Practical Strategies for Creating a Highly Successful Small Business

  • Goal Setting That Actually Works: How To Achieve More In 2015 (Part 2)

    Sydni Craig-Hart
    17 Dec 2014 | 6:00 am
    In Part 1 of our 3-part series on goal setting in 2015, we covered the importance of creating 90-day cycles in order to achieve your goals throughout the year. Remember that for most small business owners, huge, sweeping goals and/or changes don’t stand the test of time. Goals are much more likely to be realized when approached in smaller 3-month cycles. In Part 2 of our series on goal setting in 2015, we’ll show you how to break 90-day goals down into prioritized action steps. Breaking Goals into Action Steps In Part 1 of this series, we used the big goal of publishing a book as an…
  • Goal Setting That Actually Works: How To Achieve More In 2015 (Part 1)

    Sydni Craig-Hart
    10 Dec 2014 | 10:25 am
    Be honest - have you ever set New Year's resolutions and actually stuck to them? If the answer is yes, have you ever stuck to them all year? If you're like most Americans, your New Year's resolutions are long forgotten by the end of January. Why? Because setting goals for an entire year is ineffective and unrealistic. Life moves quickly and things change all the time. What matters to you most in December can be long forgotten by February. The best way to achieve more in 2015 is by breaking your goals down into manageable 90-day achievement cycles. By declaring your goal or goals for the next…
  • How To Graciously Collect Fabulous Testimonials From Your Clients

    Sydni Craig-Hart
    8 Dec 2014 | 6:00 am
    As small business owners, we love to hear from our clients that we are making a difference in their lives. But we often hesitate to ask for their support to toot our own horn - which we need to do to attract more clients. Watch and learn how to collect amazing success stories from your clients without feeling sleezy about it. The post How To Graciously Collect Fabulous Testimonials From Your Clients appeared first on Smart Simple Marketing - Practical Strategies for Creating a Highly Successful Small Business.
  • The Webinar That Keeps on Giving: 3 Simple Ways to Re-purpose Your Webinar and Win More Customers

    Sydni Craig-Hart
    3 Dec 2014 | 8:00 am
    It takes a lot of work to create a great webinar. After preparing your content, dealing with technical issues, working hard to increase attendance, and finally winning new customers, you may be asking yourself - what's next? While your live webinar event may be over, that doesn't mean your webinar has to stop working for you. By repurposing your webinar into other content marketing formats, you can.... Maintain the marketing momentum you've created Continue to attract new clients and customers Increase sales! Here are three simple, painless ways to convert your webinar content into new…
  • 5 Ways to Monetize Your Next Webinar

    Sydni Craig-Hart
    26 Nov 2014 | 6:00 am
    It takes a lot of work to create a successful webinar. In fact, it's been said that writing, designing, promoting, and hosting a webinar presentation is similar to hosting a live corporate event! Why are so many small businesses scrambling to increase attendance to their next webinar? Because webinars, when done right, can be incredibly lucrative both short and long-term. While attendance at most webinars is free, there are many ways to make money with a webinar that do not include selling tickets to the event. Here are the top 5 most effective ways to monetize your next webinar: 1.
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    Women Entrepreneurs - The Secrets of Success blog

  • Be a Solo Pro Beacon to Build Your Business

    17 Dec 2014 | 4:00 am
    by Barbara SaundersWe live in a very image-centric society. We’re filled with preconceptions about how we should look or dress in order to be taken seriously.As a Solo Pro, we may try even harder to fit those preconceptions since we’re on our own and don’t have a big ‘corporate’ identity to give us credibility. Blending in with the crowd is comfortable. Just going along with the crowd means
  • Over-delivering? A Quick Trick To Offering Value Without Burning Out In The Process

    11 Dec 2014 | 4:00 am
    by Kendall SummerHawk If you’re an over-delivering type of personality, you probably find it painful to cut back on giving your clients everything you know (or that you think they need) in order to be successful.For years, I was the same way. The idea of cutting back went completely against my nature of generosity, giving and caring.But at the same time, over-delivering has its downside, and
  • How She Does It: Elizabeth Kraus, Co-Founder of MergeLane

    8 Dec 2014 | 4:00 am
    Elizabeth Kraus is co-founder of MergeLane (along with CEO & Co-Founder, Sue Heilbronner), which discovers, accelerates and invests in exceptional women and the companies they run. She's an entrepreneur and angel investor, and founder of the Impact Angel Group, a group of investors equally dedicated to making a difference and realizing a return. Prior to founding the Impact Angel Group,
  • 5 Most Effective Holiday Marketing Ideas for Your Online Business

    5 Dec 2014 | 4:00 am
    by Donna GunterThe holidays are just around the corner, which means holiday marketing opportunities abound!Here in the U.S., the sales made in November and December represent the highest sales months for most brick and mortar retailers.  Now online businesses are getting into the holiday shopping game, creating their own version of “Black Friday” with “Cyber Monday,” the first Monday following
  • Multi-Published Author Patricia Saunders on Women Entrepreneurs Radio™

    3 Dec 2014 | 4:00 am
    Patricia A. Saunders was born and raised in Waterbury, Connecticut before relocating to the San Francisco Bay Area nearly 20 years ago. She received her Master's in Management from the University of Phoenix in 2011. After the passing of her mother who had Alzheimer's, Patricia decided that all the words that she kept to herself were to be released. She released her first published book
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    Small-Business

  • Employer Branding for Small Businesses

    Susan Wilson Solovic
    18 Dec 2014 | 8:00 am
    Unlike their large, corporate competitors, small businesses often don’t have resources to dedicate to the high-powered branding campaigns that make them top-of-mind for many talented job seekers. That means small business owners need to learn how to work with what they’ve got to create a great employer brand. And because smaller businesses typically lack the flashy employee perks or deluxe benefits packages the big guys dole out, your brand may be your best way to sell yourself to potential employees. So, how can a small business create a great employer brand?
  • Are You Loosening Up Your Arm Getting Ready to Throw in the Towel? Read This First

    Susan Wilson Solovic
    18 Dec 2014 | 5:30 am
    The final few weeks of the year are always a time of reflection and planning. For some of you it will be outlining marketing or expansion plans for 2015. Others may be looking at 2015 and wondering if its time to throw in the towel and move on. Here are some approaches to take as you try to answer that difficult question. Various systems designed to explain human nature have opposing or complementary elements, like the id and ego, and the yin and yang. Business is similar. There is the unforgiving “bottom line” and then there is the less tangible side, which includes elements such…
  • Friction Kills the Customer Experience

    Susan Wilson Solovic
    17 Dec 2014 | 8:00 am
    Merriam-Webster’s defines the word friction three ways; the act of rubbing one thing against another; the force that causes a moving object to slow down when it is touching another object; and the disagreement or tension between people or groups of people. If you tie the concept of friction to the concept of customer service, none of these definitions are good. Looking at it from another angle, the opposite of friction is agreement, peace and harmony. Most of us would agree that we would like a customer experience without friction, one that is easy. Yes, that’s the word; easy.
  • 6 Ways That Lack Of Focus Can Kill Your Business

    Martin Zwilling
    17 Dec 2014 | 5:30 am
    Many passionate entrepreneurs fight to add more features into their new products and services, assuming that more function will make the solution more appealing to more customers. In reality, more features will more likely make the product confusing and less usable to all. Focus is the art of limiting your scope to the key function that really matters for the majority of customers. YouTube did it with videos, Instagram did it with photos, and Amazon did it with books. Many of the business plans I have seen as an investor, like trying to integrate all the social media features of Facebook,…
  • Stop Your Workers from Singing: ‘Tis the Season to be Stealing!

    Susan Wilson Solovic
    17 Dec 2014 | 3:07 am
    By now we have all seen the pictures of looters destroying small businesses in Ferguson, Missouri. They make compelling television images and it’s a tragic situation for the local business owners, their employees and the citizens of Ferguson in general. However, there is another crime spree that’s picking up steam throughout the holiday season that doesn’t provide the network and cable TV crews with the kind of photo ops they thrive on. I’m referring to employee theft. This theft can take many forms and hit virtually any business: retail, restaurants and service…
 
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    Constant Contact Blogs

  • A Special ‘Thank You’ from All of Us to You

    Ryan Pinkham
    18 Dec 2014 | 6:30 am
    We wanted to say “Thank You” to every one of our customers. So we hit ‘Record’ and got started. (Having trouble viewing the video? Watch it here.) Thank You for a great 2014! The post A Special ‘Thank You’ from All of Us to You appeared first on Constant Contact Blogs.
  • Push Your Organization to the Next Level with Recurring Donations 

    Jim Mariano
    17 Dec 2014 | 7:51 am
    In the nonprofit space, a monthly recurring donation is the ultimate sign of an engaged donor. That’s why we’re thrilled to add a monthly recurring donation option to our Online Donations campaign within the Constant Contact Toolkit. With this added functionality you’ll be able to capture more donations than ever before and build important long-lasting relationships with loyal donors. Why are recurring donations so important? Donor convenience: By allowing donors to sign up once for an ongoing gift you are saving them the time and effort of sending a gift each and every month. Donor…
  • 3 Homepage Mistakes that Will Undermine Your Marketing

    Susan Solovic
    16 Dec 2014 | 6:57 am
    Some might argue for Beverly Hills, New York City, or the Washington D.C. area, but if you ask me — your website homepage is the most valuable piece of real estate you can invest in. Why? Your homepage is the first place most people will see when they visit your website. Even if they visit your website through a different page, they’re sure to make it to your homepage to learn more about you, your business, and the products or services you have to offer. If you’re not giving your homepage the attention it needs, you could already be missing out on valuable opportunities for your…
  • Social Media Quick Tips: Using the Facebook Save Feature

    Danielle Cormier
    15 Dec 2014 | 6:19 am
    Have you ever seen something on Facebook that you’d like to come back to later? Whether it’s an interesting article you scroll by on-the-go in your mobile News Feed, or a video a friend shared when you don’t have headphones, the Facebook Save feature is an easy way to keep track of the content that you can’t consume the moment you discover it. Check out this week’s social media quick tip video to discover how to a save an item from your News Feed: (Can’t see the video? View it here!) Here’s a recap of how to save a piece of content for later from your News Feed on your…
  • How to Create a Newsletter that Builds Credibility and Shows Off Your Expertise

    Miranda Paquet
    13 Dec 2014 | 6:00 am
    As any consultant knows, there’s no shortage of people who claim to be experts. With almost 25 years’ worth of experience in consulting, Tom Ahern has come to realize that claiming your expertise is never enough to be successful — you have to show people your talent upfront. “One of the first things I learned is you have to become a visible expert. You have to speak in front of audiences, publish articles, and send a professional newsletter that demonstrates your capabilities,” Tom explains. With this approach in mind, Tom has become one of the world’s top authorities on…
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    UBC - a place of mind

  • How rumours about the Sydney siege spread on social media

    18 Dec 2014 | 3:22 pm
    It has become one of the hallmarks of the news now. Whenever there is a dramatic event, social media instantly comes alive with comment...
  • How the Impact Lab created an impact in my life!

    18 Dec 2014 | 1:14 pm
      It all started with a workshop about workshops! Yes, a totally awesome workshop about how to run a workshop. I attended it at the Global Lounge, thinking one day when I’m older, I’ll remember what I learned from it and it’ll be helpful to me. It so happened that right after the workshop, the […]
  • Integrating Sexual Minorities in South Korea

    18 Dec 2014 | 12:14 pm
    Memo #321 By Joseph Yi – joyichicago [at] yahoo.com, Joe Phillips – joephillips5 [at] gmail.com, Heather Yang – heatheryang0102 [at] gmail.com The LGBT (Lesbian, Gay, Bisexual, Transgender) occupy a peculiar place in South Korean society. By maintaining somewhat sexually free, separate social enclaves, they avoid significant public backlash and government oppression. However, they have no... Read More »
  • Lessons we can learn from two Homers

    18 Dec 2014 | 11:38 am
    The Vancouver Sun Wed Dec 17 2014 By: Daphne Bramham Link to full text TV’s longest running sitcom is indirectly responsible for the growth of Fox News, according to UBC classics professor Toph Marshall. The Simpsons has brought in millions of dollars in advertising revenue for the right-wing network and attracted even people who despise […]
  • Gender-specific toys

    18 Dec 2014 | 11:35 am
    Global News Wed Dec 17 2014 The gifts that children receive can send uncomfortable messages about gender roles and stereotypes, cautions UBC psychology professor Andrew Scott Baron. “Research shows that within the first year of life children are already picking up what are gender-appropriate toys to play with,” he said. “These early kinds of biases […]
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    makemoneyhomebusinesscenter.com

  • ISACA Conference – Audit Practices Every Auditor Should Know and Use Now! – Part 2

    admin
    17 Dec 2014 | 5:36 am
    ISACA CACS ISRM Conference, Day 2 Track 2, Audit Practices Every Auditor Should Know and Use Now! – containing following tracks – Cloud is not Going Away – How Do You Audit the Cloud and Outsourced Operations? Discussion to include: • What cloud strategies are currently working? • What are the risks associated with these strategies. • How to perform an effective audit? Digital Identity — performing a detailed audit Discussion to include: • Unauthorized access to data or transactions • Regulatory fines or litigation • How to prevent destroying…
  • KPI Best Practice Example for Audit Process

    admin
    17 Dec 2014 | 5:18 am
    www.winningkpi.com | KPI for measurig of audit process. The actual KPI depends on if you aim to measure the efficiency of your auditing process? Are you also looking to measure how the audits results have been implemented? Buy from Amazon US redirect.viglink.com?key=1f0527e04637dcdb26bf99b11836bfbf&out=http%3A%2F%2Fwww%2Eamazon%2Ecom%2Fexec%2Fobidos%2FASIN%2FB008AXSA4C%2Fhomefame%2D20 Customer Reviews “Apple keeps finding ways to expand the use of my iPhone. I was looking for a portable pH meter for my chemistry class and when I seen this add on attachment for my iPhone I purchased…
  • How To Make $12614 in 29 Days Anywhere

    admin
    30 Oct 2014 | 8:51 pm
    Get started here: tinyurl.com How to make money online work from home work from no home peng joon internet millionaire wealth get rich quick clickbank affiliate marketing make money with laptop anywhere Video Rating: 0 / 5
  • Professional Web Design Services – Online Marketing and Advertising

    admin
    10 Oct 2014 | 2:19 am
    www.PhilippinesWebdesign.com Professional SEO, Web Design, Marketing and Web Hosting We offer the perfect choice for quality Marketing, Advertising, SEO Web Design and Green Hosting. We Create High Quality, Search-Engine Friendly Websites That Link Your Business to the WORLD!” Banners Broker is a credible Company, with several members and offices in the world! Is the most effective way of advertising Online, with more than 200.000 members! Register on the link for free!!! – bannersbroker.com Get ready to start in the world of Online advertising and to Make Money Online. But you…
  • Film Accounting & Auditing – An Overview

    admin
    1 Oct 2014 | 8:55 pm
    This is a short video about the self-study on line course. It shows the structure of the course, how to navigate through it and other tips.
 
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    Cash Protection Agency Ltd

  • Dialling into debt: 8% miss mobile payments

    admin
    18 Dec 2014 | 1:00 am
    Photo Credit: jenny downing via Compfight cc   One in twelve people have missed a mobile phone bill payment, according to figures from the Debt Advisory Centre – potentially putting them at risk of being rejected for bigger lending like a mortgage. Many people might not even consider their mobile phone bill to be a form of credit, but when you use your phone to make calls or send texts, and pay for that usage at the end of the month, it is in essence a line of credit. Fail to pay, and you could suffer a black mark on your credit history that will take literally years to erase.
  • Police warn of telephone debt collection scam

    admin
    17 Dec 2014 | 1:00 am
    Photo Credit: Chris JL via Compfight cc Humberside Police have warned of a telephone debt collection scam, in which victims are told of a ‘phantom debt’ they owe, and threatened that if they do not pay immediately, they will be taken to court in Birkenhead. The details of the scam are always the same – and unless you live in the area, the specific threat of being taken to Birkenhead County Court is probably the most stand-out claim made by the scammer. Other details given in the call include the caller claiming his name is Derek Jones, and that he is working on behalf of The…
  • Dodge debt for a happier Christmas

    admin
    16 Dec 2014 | 1:00 am
    Photo Credit: open-arms via Compfight cc It might be a little late to make any major changes to how you finance this Christmas, but if things have been a little tight this year, it might be worth making it a New Year’s resolution to be better prepared next December. Luckily Maike Currie, associate investment director at Fidelity Personal Investing, has a top five tips that should make it easier to dodge the debt in December 2015, and make next Christmas a more comfortable holiday season. First the obvious – try to save towards Christmas all year round. We all know it’s…
  • HMRC debt recovery ‘direct access’ rules revised

    admin
    15 Dec 2014 | 1:58 am
    Photo Credit: fractalznet via Compfight cc The controversial ‘direct access’ rules that allow HMRC to remove funds from individuals’ bank accounts for the purposes of debt recovery have been revised in order to make it safer for the population. Since the measures were first announced – which allow HMRC to take money from individuals, leaving them with a minimum of £5,000 across all their bank accounts – concerns have been raised about the potential for errors, and simply whether it represents too much power handed to the Revenue. Existing safeguards include the…
  • Financial Planning Week says ‘reach your goals’

    admin
    12 Dec 2014 | 1:00 am
    Photo Credit: dmelchordiaz via Compfight cc All this week, Financial Planning Week has been urging people to get their finances in order – a way to reach your goals in life, without over-stretching your bank account. It’s an initiative of the Institute of Financial Planning, and this year’s event, which began on November 24th, is just the latest in a long line of annual weeks devoted to the importance of effective financial planning. “It doesn’t matter how much money you have or have not got, we all need to make sound plans for our future,” the IFP says. To…
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    Small Business Bliss

  • My fav posts of 2014 to power your small business journey

    Martina Iring
    10 Dec 2014 | 8:16 am
    2014. A year with a lot of changes with online marketing and social media. Perhaps, a year with a lot of changes in your small business. Beyond that, maybe even a year with a lot of changes for you personally. The tides are soon approaching to wash away 2014, and bring new waves of change for 2015. The dawn of a new year is always a great time for reflection and for planning ahead. Being the busy small business owner that you are, you may have missed some of these posts throughout the past year. I’ve compiled a round-up to get you caught up and ready to move on into the new year…
  • How to talk about yourself on social media (or how to sell without selling)

    Martina Iring
    3 Dec 2014 | 4:33 pm
    What is the point of being on social media? Many business owners will be quick to reply – to make money! And while that is certainly a valid goal, direct sales cannot stand as the be-all and end-all reason for getting social. Some other goals for social media might include: Driving traffic to your site Increasing awareness about your business and your services or products Establishing yourself as a credible specialist in your field and educating fans about your industry Keeping your business top of mind so that when someone needs your service or offering, they think of you Creating and…
  • Honour your flow

    Martina Iring
    19 Nov 2014 | 8:08 am
    A lot of the advice that I’ve read for business success and productivity revolves around the idea of motivation and dedication to getting stuff done, no matter the weather. On some level, this definitely resonates with me. Sometimes, you do need to push yourself a little. If you always followed your ‘I don’t feel like working’ whims, you most likely would get a lot less done, am I right? I know that for me, I can often push through the road blocks by just getting started. Like with this blog post – I didn’t really feel like writing when I woke up this morning, but let me tell…
  • Is guest blogging a bad idea?

    Martina Iring
    13 Nov 2014 | 7:46 am
    “Guest blogging is dead!” “Guest blogging is bad for SEO!” These sorts of attention grabbing headlines have been circulating since the beginning of 2014, a year with a lot of debate regarding guest blogging. This started due to some of most recent changes with Google becoming much more strict in the parameters for guest blogging. A small business owner practicing guest blogging as a marketing strategy may have started to panic and ask the questions: Should I stop guest blogging? Is guest blogging a bad idea? Like with all attention grabbing headlines, there are…
  • Small business around the world – Slovakia & the UAE

    Martina Iring
    3 Nov 2014 | 6:51 am
    Slovakia holds a very special place in my heart. I consider it my second home. It’s where both of my parents are from. It’s where all my family (apart from my folks and sis) live. I feel such a strong connection to the people, the culture, the landscapes and the energy. So I was very excited to go on a trip “back home” with my parents… and of course excited to check out the small business scene. I loved the creativity of the little businesses I saw. The unique flair they all had. The absolute “Slovak-ness” of some of them. The trip also included a pit…
 
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    creativecommons.org

  • 6 Great Ways to Lose Customers

    ask@michaelhartzell.com (Michael Hartzell)
    26 Nov 2014 | 4:03 pm
    You just might be making a mistake or two that’s costing you customers! Just a 5% increase in customer retention can increase profits up to 95%, so it makes sense to find your problem and implement a solution before your business takes a hit. 1. Problem: Using an outdated email list for campaigns. An outdated list may wind up costing you more than a few undelivered emails. If your domain is spam listed, every email you send could wind up in your customer’s spam folder. And if you continue emailing someone who tries to opt-out, you can be penalized or fined. A spammy reputation is hard to…
  • What is your churn policy?

    ask@michaelhartzell.com (Michael Hartzell)
    25 Nov 2014 | 9:28 am
    Do you have a churn policy? Is it "Good riddance"? Or as Mr. Wonderful on Shark Tank would say "You are dead to me"?  It is easy to give up on people who have given up on you. Not knowing what it is that caused them to reject you will not help you know where to improve. "Complaints" are the most valuable type of feedback but if the complaint is in the form of "walk away" or "unsubscribe", no amount of guessing will help you turn it around. Does it matter? You continue to add new contacts and as long as the number of new contacts is growing faster than those who are unfriending, unliking,…
  • Catching fish with strawberries and cream

    ask@michaelhartzell.com (Michael Hartzell)
    21 Nov 2014 | 11:48 am
    They look the other way, ignore your Facebook page, delete your email without reading, discount your interview and while your business is very visible, it might be also very ignored. This is hurtful and you take it personally because you took hours picking the exact photos for your website, the faucet for your AirBnB rental, the perfect font for your landing page. Perfection is ignored and it is all personal. Entrepreneurs blend personal and business, there is little separation.  This blur between personal and business warps judgment and what appears to be so important may not be so.
  • More valuable than a list is a rating with an analysis

    ask@michaelhartzell.com (Michael Hartzell)
    17 Nov 2014 | 1:28 pm
    You can offer a spreadsheet or a list and humans are certainly going to be interested as many love to hoard more information. A list of software gives people a “Choice” and does save time to research. You can find the best The Best Email Marketing Services List for Business on the Planet but the size of the list makes it unhelpful. More interesting than a list is your final decision about which are the best and why.  You can find A Great List of 13 Online Scheduling Software Programs but more importantly you will know which is my favorite and why.  One…
  • How CEOs start their business [infographic]

    ask@michaelhartzell.com (Michael Hartzell)
    14 Nov 2014 | 7:54 am
    CEOs took part in this year's annual survey of companies on the Inc. 500.  45% said their biggest pitfall in the first 12 months was having too little startup funding. 46% percent dipped into their own bank accounts to get business off the ground. 47% launched their businesses with a partner. 12% had issues with said partner. 57% called home their office because they couldn't afford a real one.  52% worked more than 80 hours a week. And here is an infographic with a more complete breakdown:
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    Surefire Social

  • Most Effective Marketing Strategies for 2015

    Chris Marentis
    18 Dec 2014 | 7:00 am
    Now that 2014 is winding down, it may be a good idea to start crafting your strategic marketing plan for 2015—if you haven’t already. Although the principles of effective marketing never change, there are always some changes in technology and the way consumers interact with businesses online that may change the way you want to approach marketing next year when it comes to your marketing strategies. Consumers now expect to interact with your company on a variety of devices, including wearable technology.   Here are some of our favorite tips for attracting more online consumers next…
  • Google Wants Websites to Have a Responsive Web Design

    Sean Kidder
    12 Dec 2014 | 12:05 pm
    Now that more and more of your customers are using their mobile devices to find local businesses, it’s more important than ever for internet marketers to make sure their websites are mobile friendly with a responsive web design. Google knows the importance of mobile friendly websites, too. Without mobile users, it would lose more than half of its user base. That’s why it’s practically begging businesses to make sure their websites are mobile friendly. How to Determine Whether Your Website Is Mobile Friendly Not sure if your website is mobile friendly? Helpful as always, Google has…
  • Leverage LinkedIn Groups to Increase Your Online Presence

    Alexandra Reichenbach
    5 Dec 2014 | 6:00 am
    LinkedIn for Business In fact, a large percentage of LinkedIn users visit the site every day, thanks in part to its recently added news feed. Besides this robust news feed, which is often filled with intriguing articles from the business world, LinkedIn also makes it possible for people with similar interests to join groups where they can engage in discussions and share information that matters to them. For any type of business, whether it’s a general home contractor, roofer or insurance company, these groups are the key to building relationships and ultimately increasing your online…
  • Key Components of an Optimal Email

    Jennifer Clark
    3 Dec 2014 | 6:00 am
    Make sure your email gets seen Although email marketing may seem outdated, it’s still an effective way for businesses to attract more customers to their website. In fact, nearly 70 percent of consumers make purchases as a result of an email. Because more than 90 percent of consumers check their email at least once a day—and many check several times a day—it’s the ideal way to reach your customers with limited time offers that lead them directly to your website. Craft a Winning Subject Line Since most local marketing experts are aware of the power of email marketing, consumers are…
  • SEO Tips for Your 2015 Marketing Strategy

    Chris Marentis
    1 Dec 2014 | 8:45 am
    SEO Strategy Tips Toward the end of the year, business owners like yourself are getting ready for the new year, and if you’re like most companies, you’re aiming for more web traffic and more customers. The good news for online marketers is that the rules haven’t changed all that much. Since the beginning, major search engines likes Google have been focused on providing users with relevant, accurate search results, and it’s up to us to design websites that make it easy for search engines to make this happen.   Here are a few things you can do to get your website ready for search…
 
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     Vistage Executive Street Blog

  • Top 5 Leadership Traits: A List Worth Checking Twice!

    Leon Shapiro
    18 Dec 2014 | 9:29 am
    If it’s a list of Top 5 Leadership Traits you want this holiday season, who is most likely to give it to you?  Richard Branson?  Read MoreThe post Top 5 Leadership Traits: A List Worth Checking Twice! appeared first on  Vistage Executive Street Blog.
  • How to Choose the Right Business Software for Your Company

    Curt Finch
    17 Dec 2014 | 3:40 pm
    As the CEO of a software company, I’m keenly aware that having the right business software for your company is absolutely critical in today’s economy. Read MoreThe post How to Choose the Right Business Software for Your Company appeared first on  Vistage Executive Street Blog.
  • Man vs. Machine and the Retraining of America

    Marc Emmer
    15 Dec 2014 | 4:54 pm
    For some time, I have thought that amongst our country’s biggest problems, is that we have not retrained and retooled. Throughout the heartland, there are Read MoreThe post Man vs. Machine and the Retraining of America appeared first on  Vistage Executive Street Blog.
  • Why Don’t I Think LIKE that?

    Leon Shapiro
    11 Dec 2014 | 11:56 am
    Earlier this year, Sekou Andrews, the world’s leading poetic voice, challenged our members to think differently about innovation. He said, “When you discover that your Read MoreThe post Why Don’t I Think LIKE that? appeared first on  Vistage Executive Street Blog.
  • Align with Your Customers: They are Watching You

    Rick McPartlin
    10 Dec 2014 | 3:58 pm
    They are watching what you do, & there is NO in-between!  Who wants to admit they are “Herb” from WKRP in Cincinnati or “Willie Loman” Read MoreThe post Align with Your Customers: They are Watching You appeared first on  Vistage Executive Street Blog.
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    The Deluxe Blog

  • [Infographic] 3 Essential Elements to a Professional Logo Design

    Julie Gordon<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2014/01/Julie-Gordon-FB.jpg" alt="Julie Gordon" class="avatar" width='50' height='50'/>
    17 Dec 2014 | 1:21 pm
    A custom logo design not only helps your business become more recognizable, but it also establishes credibility with potential customers. Learn how these three key areas of logo design come together to provide a memorable, visual experience that set your business stand apart from the competition. 1. Logo Design Colors Selecting the right color for your logo is one of the most important steps in the logo design process, and may have a bigger impact on your business than you realize. Used correctly, colors can position your company in a positive light and reinforce its core values to…
  • The Subscription that Can Help Small Businesses Minimize Legal Risk

    Deluxe Blogmaster<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2014/01/Deluxe-Thumbnail.jpg" alt="Deluxe Blogmaster" class="avatar" width='50' height='50'/>
    16 Dec 2014 | 5:30 am
    Can a subscription protect your small business from  regulatory fines and the risk of high damage awards? If we’re talking about a subscription that helps your small business successfully navigate the increasingly complex labor law landscape, the answer just might be “yes.” Let’s look at the scope of the challenges standing between small businesses and labor law compliance: About 175 federal and state agencies issue labor law posters that must be displayed in the workplace. Do you know which ones apply to your business? With President Obama’s support of minimum wage increases, more…
  • Marketing Collateral 101: When to Create In-House vs. Outsource

    Kelli Schutrop<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2014/01/Kelli-Schutrop-Blogger-Profile.jpg" alt="Kelli Schutrop" class="avatar" width='50' height='50'/>
    15 Dec 2014 | 9:35 am
    If you own a company, or manage marketing for a small- to mid-sized company, you know the art of wearing multiple hats and juggling priorities quite well. Many people put forth a valiant effort to accomplish every marketing task on their own, but depending on their skill set, available bandwidth, and the company’s needs, that can be daunting task at times. That’s where delegating comes in.  I have worked for a number of small- to mid-sized companies, and have needed to delegate parts of marketing out to agency vendors from time to time. One of those marketing needs for many small…
  • Boost Print Marketing Response with Offline “Landing Pages” Approach

    Brian Morris<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2014/01/brianmorris1-150x150.jpg" alt="Brian Morris" class="avatar" width='50' height='50'/>
    11 Dec 2014 | 1:02 pm
    If you’re more familiar with digital marketing than print but you want to launch a powerful direct-mail postcard, flyer, or brochure marketing campaign, it can be helpful to think of your print marketing materials as offline “landing pages.” Even though print marketers long ago set the standard for purpose-driven, goal-based, response-motivating marketing materials, today’s digital marketers who consistently use those same practices on website landing pages can nevertheless struggle when it comes to perfecting print copy. Envisioning direct-mail postcards, flyers, posters,…
  • How Deluxe Helped a Local Auto Shop Build a Strong Online Presence

    Julie Gordon<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2014/01/Julie-Gordon-FB.jpg" alt="Julie Gordon" class="avatar" width='50' height='50'/>
    9 Dec 2014 | 2:34 pm
    When Michelle and Don Juen took over the family business, they knew building a professional website would be one of their priorities.  “I started thinking about a new website the first day we took over the business,” said Michelle. “Since Don and I don’t know a whole lot about the Internet, we knew we needed to hire a professional,” she added. With the help of our web team at Deluxe, the Juen’s quickly established themselves online with not only an effective website, but a complete web strategy.  Five main pieces to their online puzzle were built in order to…
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    QuickBooks

  • Small Business Grants: A Reality Check

    Mary Baker
    4 Dec 2014 | 10:26 pm
    Thousands of small-business owners are looking for grants to fund their startup businesses. But the reality is that these grants are as rare as hen’s teeth. Those that do exist are usually earmarked for businesses that fall within very narrow socioeconomic parameters. First, the Bad News Colorful online ads promising packages of grants that you’ll never have to pay back, and “Obama stimulus packages” are scams, according to the Small Business Administration. These ads are fronts for scammers charging $30 to $50 for lists of “free” grants that do not…
  • How Lima Peruvian Food Stays Lean and Flexible to Drive Success

    Katherine Gustafson
    4 Dec 2014 | 1:01 am
    In 2011, when Chris Kese and Chio Burga decided to open a Peruvian food business in San Francisco, their first instinct was to go the traditional route with a brick-and-mortar restaurant. Instead — “thankfully,” they say — they started small with a food truck, a farmers market tent, and rented prep tables in a commercial kitchen. That first year running Lima Peruvian Food was “an intensive study in how to run a food business,” they say. Starting small “allowed for us to make some mistakes with little consequences and learn from them. It worked…
  • In the Trenches: Crafting a Differentiated Product

    Brett Snyder
    3 Dec 2014 | 3:00 pm
    I’ve been pretty excited about our small-business travel service at Cranky Concierge for some time, and I’ve mentioned it’s been growing (here and here, for example). But we’ve run into multiple occasions where prospective clients don’t understand the value of what we offer and aren’t interested. It’s a frustrating problem, but it makes me realize that we need to do more to stand out. With that in mind, we made the decision to beef up the service. We’ve added enough differentiation to make it even more compelling, we hope.
  • How to Get Noticed by Investors

    Mary Baker
    3 Dec 2014 | 11:00 am
    Whether you’re looking to launch a snazzy new mobile app or build a resort, investors are all looking for the same basic things — marketability, sustainability, good planning, and passion. It simply isn’t enough to have a great idea. Investors want to know that you have the skills and knowledge to take your concept all the way from idea to solid success. Great preparation is the key to getting noticed, so you’ll want to do your research, prepare a solid business plan, and be ready for that all-important face-to-face meeting. Know Your Stuff Know your product or service…
  • How to Tell if You Have Employees or Independent Contractors

    Suzanne Kearns
    3 Dec 2014 | 1:00 am
    Employers can catch unwanted attention — along with fines, possible audits, and back taxes — from the IRS and the U.S. Department of Labor if they misclassify employees as independent contractors. In fact, the government takes it so seriously that the Department of Labor partnered with the IRS to launch a Misclassification Initiative that aims to reduce the incidence of wrongly classified employees. If you use independent contractors in your business, you should evaluate your relationship with them in light of the current laws. The Consequences of Employee Misclassification…
 
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    ChrisReimer.com

  • Happywork TV Episode 24: Don’t Interrupt People Who Are Trying to Concentrate

    Chris Reimer
    18 Dec 2014 | 4:52 am
      In Episode 24 of Happywork TV, I present the next commitment in my work code of conduct called “The Happywork Agreement.” This one is made jointly by employers and employees. It goes like this: “When a fellow employee must work in complete concentration, I will try to give that employee a chance to work […] The post Happywork TV Episode 24: Don’t Interrupt People Who Are Trying to Concentrate appeared first on ChrisReimer.com.
  • Happywork TV Episode 23: Don’t Be a Chief Problem Identification Officer

    Chris Reimer
    16 Dec 2014 | 8:14 am
    In Episode 23 of Happywork TV, I present the next commitment in my work code of conduct called “The Happywork Agreement.” This one is made jointly by employers and employees. It goes like this: “We won’t publicly present a problem without offering at least one viable solution. Chief Problem Identification Officer is not a staffed […] The post Happywork TV Episode 23: Don’t Be a Chief Problem Identification Officer appeared first on ChrisReimer.com.
  • Download Chapters 1-3 of Happywork for Free!

    Chris Reimer
    14 Dec 2014 | 2:23 pm
    Want to download Chapters 1-3 of my upcoming book Happywork for free? Just enter your email address below and I’ll send you a download link! I hope you’ll join my effort to change the workplace forever. Thank you kindly for your interest.   The post Download Chapters 1-3 of Happywork for Free! appeared first on ChrisReimer.com.
  • Happywork TV Episode 22: Praise Publicly, Criticize Privately

    Chris Reimer
    14 Dec 2014 | 4:44 am
    In Episode 22 of Happywork TV, I present the next commitment in my work code of conduct called “The Happywork Agreement.” This one is made jointly by employers and employees. It goes like this: “Praise will be public; complaining and criticism (whether constructive or not) will be private.” This goes back to the simple notion […] The post Happywork TV Episode 22: Praise Publicly, Criticize Privately appeared first on ChrisReimer.com.
  • Happywork TV Episode 21: Employees Should Challenge Each Other to Be Their Very Best

    Chris Reimer
    11 Dec 2014 | 4:00 pm
    In Episode 21 of Happywork TV, I present the next commitment in my work code of conduct called “The Happywork Agreement.” This one is made jointly by employers and employees. It goes like this: “As employees, we will challenge each other to be our very best. Doing great work gives human beings the sense of […] The post Happywork TV Episode 21: Employees Should Challenge Each Other to Be Their Very Best appeared first on ChrisReimer.com.
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    Blue Kite Marketing blog

  • Top 10 Digital Marketing Blog Posts of 2014

    Laura Click
    18 Dec 2014 | 6:34 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • Top 20 Digital Marketing Blogs of 2014

    Laura Click
    15 Dec 2014 | 6:32 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • Share Your Feedback in our 2014 Reader Survey

    Laura Click
    11 Dec 2014 | 6:06 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • 6 Digital Marketing Trends to Watch in 2015

    Laura Click
    8 Dec 2014 | 5:38 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • How to Create Your 2015 Content Marketing Plan {Podcast}

    Laura Click
    3 Dec 2014 | 7:53 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
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    Barry Moltz

  • #304 Looking Toward 2015: Technology, Change, Mobile, and Profitability

    Courtney Deruy
    16 Dec 2014 | 6:15 am
    To get ready for the holiday and the new year, this week’s episode discusses hot technology for small businesses and how to figure out which of this technology you want versus need. This is also a time of making new years resolutions, but why are so many companies failing to make actual changes? We discuss how you can move your business forward. Also, we look toward the role that mobile is going to play in your business in 2015. Finally, learn how to make the busiest time of the year the most profitable time of the year. Check Out Business Podcasts at Blog Talk Radio with Barry J Moltz…
  • The Holiday Bonus Trap

    Barry Moltz
    14 Dec 2014 | 8:42 am
    This is one of the trickiest questions to answer this time of year. Holiday bonuses are the proverbial double edge sword for owners. In one instance, they want to share the holiday “cheer” with the people that have helped all year long. They want to seem powerful over the employees by gifting them money. Many also don’t want to be viewed as a holiday “grinch”. In the other instance, owners don’t want employees to expect the same holiday bonus every year and at the same dollar level. This is all a trap. If a company has a great year and the owner gives…
  • How to Generate Consistent Original Content for Your Website

    Barry Moltz
    11 Dec 2014 | 6:51 pm
    This post is one in a series of tips designed to help small business owners better-navigate the challenges of today’s startup environment and is sponsored by Canon MAXIFY – the printer lineup crafted to help small business owners increase productivity so that they can focus on everything else that matters. For more information about the Canon MAXIFY printer lineup visit www.usa.canon.com/MAXIFY. One  of the biggest problems for most small business owners is the huge task of sourcing content on a continuing basis to drive their marketing strategy. Search engines want new content to keep…
  • Why You Need to be Skeptical of Your Own Business

    Courtney Deruy
    11 Dec 2014 | 11:50 am
    Guest post by Tim McCarthy. In three words: “Be the skeptic”. This came to me recently while my son, Kevin, was putting together a business plan for www.borderlinewebdesign.com He was his own skeptic. First he told me, “Dad, anyone can do what I do.” My answer was “Yes, but do they want to?” Small businesses owners, in particular, are overwhelmed with so many things that must be done.  Hopefully those are the things they are good at too, like proposing and closing sales. So while most people, especially Kevin’s peers, can certainly use a “paint…
  • Using Time Lapse Videos for Marketing

    Courtney Deruy
    11 Dec 2014 | 9:09 am
    Time lapse videos are not only cool, they are a practical way to enhance a marketing strategy. Thanks to Hyperlapse, a free app by Instagram, a business of any size and budget can capture high-quality time lapse videos in an easy to use format. Here are 7 tips for how to use time lapse videos fordeveloping original marketing content with examples of how popular brands are putting the videos to best use. 1. Show off the product The hyperlapse application has made it possible for businesses to display their products effectively without using professional video equipment. Instead of using a…
 
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    俺得修学旅行~男は女装した俺だけ!! 美形ギャルとの絡みが楽しい漫画

  • 俺得修学旅行~男は女装した俺だけ!!が巻で読めるようになった

    gekiore
    12 Dec 2014 | 8:43 pm
          確認したのは、コミなびと。     でもで巻を読もうと思うと、また。            
  • 俺得修学旅行の単行本化について

    gekiore
    28 Nov 2014 | 3:46 pm
      だそうです。引用はtwitterより。         自分は、電子書籍としてipad等で読みたい派なのでDMM等で早くでないかな~と思っています。   最近になっておなかいっぱい、あやかしの種などがDMMでフルサイズで読めるようになりましたね。きっとそんな流れになっていくのだろうと思います。    
  • Aカップ微乳の美少女 尾形保奈美(3話~5話)

    gekiore
    17 Nov 2014 | 9:25 pm
    俺得修学旅行~男は女装した俺だけ!!の3話から5話にかけて登場する理系女子 尾形保奈美。   俺得修学旅行~男は女装した俺だけ!!の星女3巨女 尾形保奈美は、待望のAカップ微乳の美少女です。   Aカップ微乳の魅力   Fカップだ!Gカップだと騒いでいるでいても、所詮不細工なデブが多いのは事実。   Aカップ微乳には、美少女・美女率が異様に高いのをご存知ですか?        …
  • 【無料ダウンロードできる】は、嘘です!

    gekiore
    17 Nov 2014 | 1:22 am
    俺得修学旅行~男は女装した俺だけ!!の新しい情報を探しに、俺得修学旅行を検索するとというサイトがよく目につきます。   はっきり言って、その手のサイトはです。       俺得修学旅行~男は女装した俺だけ!!は、コミなびで一番人気(2014年12月調べ)         コミなびは、俺得修学旅行~男は女装した俺だけ!!が現在人気NO.1。(2014/11/調べ)  …
  • 貧乳 尾形保奈美と姉の親友に3Pしちゃう鬼畜な弟

    gekiore
    14 Nov 2014 | 1:43 pm
    やっと俺得修学旅行~男は女装した俺だけ!!の3~5話が配信開始になりました。今度のキーワードは、夜這いと3Pです。               でも2VS4で、ちょっと数的に不利だと思った瞬間。味方が登場。   睡眠薬弾を投げ入れ、その場の窮地をすくったのは、超天才児 。通称     さっき投げ入れたのは、護身用神経ガスZV2らしです・・(汗)                    …
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    Free Enterprise

  • Whole Foods Sued Over Child's Death, Allegedly From Tainted Beef

    Brett Snider, Esq.
    18 Dec 2014 | 2:25 pm
    Whole Foods is being sued by a Massachusetts couple over their son's death after he allegedly ate tainted beef that was purchased from the store. Melissa and Andrew Kaye filed suit in federal court in Boston on Tuesday, alleging that the grass-fed beef purchased at a Whole Foods Market led to their 8-year-old son's death from E. coli in July. The Associated Press reports that Whole Foods issued a recall of ground beef products on August 15 after an investigation by the Food Safety and Inspection Service (FSIS) into E. coli contamination. What is a business' liability for this kind of E.
  • Zillow Lawsuits: 3 Legal Lessons for Business Owners

    Daniel Taylor, Esq.
    17 Dec 2014 | 10:18 am
    Online real estate marketplace Zillow was hit with five new lawsuits this week alleging employee discrimination, retaliation, and other mistreatment of workers. The five lawsuits were all filed by the law firm of Geragos & Geragos, reports LAist. Geragos & Geragos is the same law firm representing a Zillow employee who sued the company earlier this month for sexual harassment. In that lawsuit, former Zillow employee Rachel Kremer described the company's Irvine, California office as having an "adult frat house" culture. The latest lawsuits also involve employees who worked at the…
  • Wrong Prices on Your Website: What Can Happen?

    Brett Snider, Esq.
    16 Dec 2014 | 9:14 am
    Websites are pretty much a necessity for any business that wishes to remain relevant, and advertising prices on that website can be a good way to draw consumers in. But what happens if you make an error in advertising your prices online? Is your business guilty of fraudulent advertising or deceptive business practices? Do you need to give a refund? Here are a few things that can happen if your business lists the wrong prices on its website: Complaints With State Consumer Protection Agencies Almost every state has consumer protection laws that focus on transactions between companies and…
  • NLRB Reversal: Employees Can Use Work Email for Union Activity

    Daniel Taylor, Esq.
    15 Dec 2014 | 12:35 pm
    The National Labor Relations Board ruled last week that employees should be permitted to use work email for union organizing activities. The ruling represents a reversal of a 2007 NLRB decision allowing employers to prohibit such communications through company email, reports Reuters. The case involved employees of Purple Communications, a sign language interpreting service based in California. A workers' union had challenged a company policy prohibiting employees from using work email to "engage in activities on behalf of organizations." What led to the NLRB's reversal on employees' rights to…
  • EEOC Disability Discrimination Settlement Offers 3 Lessons for SMBs

    Brett Snider, Esq.
    12 Dec 2014 | 12:36 pm
    The EEOC has announced that storage and security product manufacturer Justrite will pay $418,000 to settle claims of disability discrimination. In an EEOC press release issued Wednesday, the agency noted that this settlement was the result of years of investigation into disability discrimination complaints at Justrite, based in Mattoon, Illinois. It resulted in some troubling findings about how the company treated employees seeking reasonable accommodations. What three lessons can your business learn from this Justrite settlement? 1. Have a Dialogue With Employees About Reasonable…
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    Noobpreneur.com

  • Increased Efficiency could Equal Increased Profit: Top 3 Types of Efficiency Tracking Software

    Ivan Widjaya
    18 Dec 2014 | 7:00 am
    Running a business can be a daunting and complicated enterprise, even for the most experienced among us. There are employees to manage, tasks to be completed, projects to begin, equipment to monitor, invoices to issues and deadlines to be met. And the longer it takes you to get on top of these things, the more it costs your business in time, efficiency and profit.… Continue reading » The post Increased Efficiency could Equal Increased Profit: Top 3 Types of Efficiency Tracking Software appeared first on Noobpreneur.com.
  • How to Establish a Small Construction Business

    Ivan Widjaya
    18 Dec 2014 | 4:00 am
    While the ongoing oil price crisis may be pushing the global economy to the brink of collapse, the portents for the British financial climate remain positive. This is encouraging aspiring entrepreneurs to establish their own independent business venture, with a view to achieving success and earning their own financial independence.… Continue reading » The post How to Establish a Small Construction Business appeared first on Noobpreneur.com.
  • Are Aftermarket Parts for Your Bottled Water Business?

    Ivan Widjaya
    18 Dec 2014 | 1:00 am
    The demand for bottled water is rising. According to the International Bottled Water Association, by 2016, bottle water will be the number one packaged drink. If you manufacture the supplies for this industry or actually manufacture the end products yourself (e.g.… Continue reading » The post Are Aftermarket Parts for Your Bottled Water Business? appeared first on Noobpreneur.com.
  • 12 Ways to Optimize your Website for Maximum Holiday Season Sales

    Ali Sadr
    17 Dec 2014 | 10:43 pm
    Although most major retailers started their online holiday marketing about one month ago, smaller retailers are still scrambling to find ways to deal with the shortened holiday period. This year, retailers are more concerned as the gap between Thanksgiving and Christmas is shorter due to Thanksgiving landing at the end of November versus the third week.… Continue reading » The post 12 Ways to Optimize your Website for Maximum Holiday Season Sales appeared first on Noobpreneur.com.
  • Your Guide to a Culinary Arts Career (Infographic)

    Ivan Widjaya
    17 Dec 2014 | 7:00 am
    You’re a whiz in the kitchen. You can do amazing things with an egg beater. The thought of a stuffed lobster tail emerging from the oven, glistening with melted butter makes you tear up in joy. You were born to work in the culinary arts, and no malfunctioning blender or cracked mixing bowl can stand in your way.… Continue reading » The post Your Guide to a Culinary Arts Career (Infographic) appeared first on Noobpreneur.com.
 
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    Big Brand System

  • Why You Need an Impact Table to Write Better Copy (Waaay Faster)

    Amy Harrison
    17 Dec 2014 | 3:00 am
    I’m so pleased to have Amy Harrison back on the pages of Big Brand System. Today, Amy shares a powerful secret for creating persuasive  copy that resonates with your prospects. And, she’s sharing a free, downloadable worksheet you can use every time you need to write copy that’s compelling and convincing … and that converts. Find your free worksheet at the bottom of this post. –Pamela As a smart marketer, you know there’s no such thing as a magic button for creating mesmerizing copy, right? Compelling content that attracts, engages and converts only comes after…
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    Auto Repair Marketing Company | 23 Kazoos

  • Best SEO Services

    Wendy Kenney
    23 Nov 2014 | 6:23 pm
    Best SEO Services Are you looking for the Best SEO Services for your small business website? 23 Kazoos is is one of the Best SEO Services online. We provide search engine optimization seo services to small businesses in the United States. We specialize in search engine optimization seo services for small businesses such as automotive businesses, dental offices, […] Local SEO Services Alaska Boise SEO Local SEO Services Boise Idaho Auto Repair Marketing Company | 23 Kazoos - Building Buzz for Business
  • One Irresistible Offer Your Customers Can’t Refuse!

    Wendy Kenney
    15 Oct 2014 | 6:38 pm
    One Irresistible Offer Your Customers Can’t Refuse! Congratulations! You have just downloaded one of the most successful auto repair shop marketing campaigns that have ever been done! When used correctly, it can generate 5 figures or more in new sales for your shop! Your download includes three fill-in-the-blank templates. (Click link to download). Fill in the blank letter template with attached check […] 6 Easy Ways to Market Your Business with Social Media Creative Marketing and PR Ideas for July Auto Repair Marketing Company | 23 Kazoos - Building Buzz for Business
  • Top 10 Reasons You Need a New Auto Repair Website:

    Wendy Kenney
    19 Sep 2014 | 12:13 pm
    Top 10 Reasons You Need a New Auto Repair Website: Top 10 Reasons You Need a New Auto Repair Website: 10.  If you made your website yourself in 1992 using any do it yourself web technology, you need a new website. 9.    If your website was created using Microsoft Front Page, you need a new website. 8.    If your website can only be […] Automotive Repair Website Design Auto Repair Shop Website Design Website Designs Auto Repair Marketing Company | 23 Kazoos - Building Buzz for Business
  • 10 Joan Rivers’ Quotes That Will Make You Chuckle

    Wendy Kenney
    4 Sep 2014 | 1:01 pm
    10 Joan Rivers’ Quotes That Will Make You Chuckle Rivers learned early on that in order to succeed as an entertainer she had to differentiate herself from everyone one else in the industry. S The Goal 9 Ways to Make Your Business Stand Out From a Crowd Top 10 April Fool’s Day Office Pranks Auto Repair Marketing Company | 23 Kazoos - Building Buzz for Business
  • 17 Essential Elements of a Successful Direct Mail Marketing Campaign

    Wendy Kenney
    29 Jul 2014 | 6:13 pm
    17 Essential Elements of a Successful Direct Mail Marketing Campaign Direct mail marketing can be an excellent way to get new customers. This article explains what you must include in your campaign to ensure its success. MUST DO MARKETING ACTIVITIES FOR YOUR AUTO REPAIR SHOP The ONE Marketing Tool That Will Get New Customers In The Door, Guaranteed! Book Auto Repair Marketing Company | 23 Kazoos - Building Buzz for Business
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    Bulldog Drummond - Uncommon Sense

  • Timberland Teams with Omni To Create Recycled Footwear

    Bulldog Drummond
    18 Dec 2014 | 8:11 am
    Timberland announced a partnership with tire manufacturer and distributor Omni united on Monday to create the first line of tires ever purposely designed to be recycled into footwear outsoles at the end of their lifecycle.
  • Our 2014 List of Uncommon Gifts

    Bulldog Drummond
    16 Dec 2014 | 8:04 am
    We live in a world today where people make things far more complicated than they need to be—including the holidays. Instead of enjoying the journey to find the perfect gift for that special person, the season seems to bring stress and obligation leading to convenientsupermarket gift cards and the obligatory wish list sweater. We think it’s time to put a little soul back into the giving season and rekindle the inspiration around the magical exchange of goods. Here’s our 2014 list of uncommon gifts that we hope will help you tell a story to the people you love. And if you…
  • Are You Working For A Cause Or For Applause?

    Bulldog Drummond
    15 Dec 2014 | 8:00 am
    Written by Shawn Parr Brands and people alike need to question what they’re working for. On the surface, most repeat their company’s mission statement or life mantra, however digging a bit deeper one might begin to question their intentions. So before you celebrate success and declare a cause-driven world to be better because of your efforts, examine how the temptation to work for applause has crept into the cause. Do any of the following apply to you? Your first move in the morning is to see if anyone has retweeted last night’s tweet You say yes to any speaking engagement before…
  • Live Life To Express, Not To Impress—Learning Lessons from Paul Smith

    Bulldog Drummond
    12 Dec 2014 | 8:29 am
    Written by Olivia Purvis “You can find inspiration in everything (and if you can’t look again).” –Paul Smith Building a brand that inspires people is challenging—it takes time, authenticity and a healthy dose of passion. Paul Smith is a man, and a brand, whose passion for creativity and design clearly propels his company forward and stands out in the saturated fashion industry. Experiences spark creative thinking and enhance our ability to create.  I recently attended the Paul Smith exhibition in London dedicated to his life and career. Excitedly sitting in the front row I was…
  • Choreography At Its Finest

    Bulldog Drummond
    11 Dec 2014 | 7:49 am
 
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    EpicLaunch

  • D Software Test Management

    EpicLaunch
    17 Dec 2014 | 10:47 pm
    Business operations do not have to be overly confusing for managers and employees looking to improve operational efficiency. By implementing test management software throughout your company, it is easy to ensure that your processes are not only streamlined but are also of the highest quality. Deploying this type of software helps developers resolve issues easily and early on so that that risk of costly errors is almost eliminated. In addition, the real-time updates that test management software provides can also allow employees to troubleshoot errors as they arise and not after they have…
  • A Graphic Design Bidding Site that Actually Takes Care of its Designers

    EpicLaunch
    17 Dec 2014 | 10:45 pm
    Usually the thing that businesses are most concerned with is their customers. To them, employees and especially independent contractors are less of a priority than the people actually spending money on their services. Want an example? Ask yourself this: does Uber care more about its drivers, or its passengers? The answer should be obvious, and it’s heartbreaking for the individuals who helped build the brand. That’s why it’s such a breath of fresh air to see a company willing to prioritize its freelancers as highly as its consumers. Crowdsite.com is a platform where users can hold…
  • Should Your Business Be More Digital

    EpicLaunch
    15 Dec 2014 | 9:14 am
    The digital age is among us and we aren’t going back. If your business is still stuck in the analog age you’re limiting your company. Here’s three benefits of going digital. Collaboration When your business becomes more digital it makes it much easier for employees to collaborate on projects. Consider using cloud storage plans like Microsoft’s OneDrive service. Microsoft offers the first 15GB of storage for free, but businesses can further expand this for low-priced monthly fees. Business users can currently take advantage of to 1TB of data (that’s 1,000GB) for just £5.99 p/m and…
  • 5 Tips for Transforming Your Lawyer Bio into a Strong Marketing Tool

    EpicLaunch
    13 Dec 2014 | 3:57 am
    What does your bio say about you? If you’re like most lawyers, not much. While you may be one of the best lawyers in your niche, your clients don’t know it because your bio either does too much bragging or it says nothing substantial about you and your accomplishments. Clients Don’t Care Where You Attended Schools Don’t bother putting where you went to law school down in your bio. Does that sound crazy? OK, you can throw it in there, but put it in an inconspicuous place. Seriously, if someone really wants to know, they’ll find the information. But, clients seriously don’t care.
  • Biggest Business Takeovers: Comparing Today’s Transactions With The Past

    EpicLaunch
    10 Dec 2014 | 12:09 am
    Ask someone to name the largest business merger in history, and chances are he or she will say the America Online and Time Warner merger of 2000, a deal worth $257.84 billion in today’s currency. However, while that was the biggest tech acquisition at the time, it’s not the biggest transaction in history. So what was? Let’s take a look back through history. In 1708, the British East India Company purchased the English Company Trading to the East Indies, which formed the United Company of Merchants of England Trading to the East Indies- or the East India Company, for short. This merger…
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    Web Marketing Therapy Blog

  • Stop Sniveling Over New Facebook Business Page News Feed Rules

    Lorrie Thomas
    4 Dec 2014 | 2:46 pm
    The recent WSJ article New Facebook Rules Will Sting Entrepreneurs has been generating a bit of buzz in the small business and entrepreneur crowd. While Facebook plans to remove unpaid business plugs in user news feeds mid January 2015, we can’t look at this as a sting.  Business owners need to stop sniveling and look at this realistically: 1. Facebook business pages are FREE. Get over entitlement issues. You get what you pay for (or in this case, what you don’t pay for). If something seems too good to be true, it usually is (or all good things must come to an…
  • Happy, Healthy Thanksgiving!

    Web Marketing Therapy
    25 Nov 2014 | 11:43 am
    As our team winds down to spend time with our loved ones for the Thanksgiving break, we wanted to wish you a wonderful, stress-free Thanksgiving. Embrace the holiday, be present, be grateful, unplug and recharge.
  • Let’s Get Visual: Ideas for Your Social Media

    Katherine L. Garcia
    25 Nov 2014 | 6:53 am
    I handle social media for companies on a daily basis and I see something consistent every time: More visibility on social media means more engagement, connections and more social media love! In the name of holiday giving, I decided to share some healthy ways you can increase your visual efforts on social media. Let’s get visual. 1. Install Facebook Open Graph If you have WordPress, install a Facebook Open Graph plugin. Its like magic. It turns your Facebook posts from this: (drum roll please…) to this: The difference is huge! The Facebook post went from eh to sexy. This free…
  • How to be heard among web and social media noise

    Lorrie Thomas
    17 Nov 2014 | 7:33 pm
    An article in Experience Life magazine about noise shared data from Mathias Basner, MD, PhD, assistant professor at the University of Pennsylvania School of Medicine and president of the International Commission on the Biological Effects of Noise: “Social noise has tripled since the 1980’s.  Everyone has a smartphone and earphones.  There’s neighborhood noise.  Traffic has increased.  Noise is everywhere.” The increase of noise online – web, social media and mobile is no different. It’s everywhere and it’s a growing part of our lives.
  • Social Media Acceptances Do Not Equal Permission to Solicit

    Web Marketing Therapy
    10 Nov 2014 | 11:52 am
    One of my favorite business allies is communication expert Dr. Bill Lampton. He shared a funny story about a person requesting to connect via LinkedIn. He accepted her request, then IMMEDIATELY received a sales pitch message.  His response to her was perfect.  It was worth the healthy reminder that social media is about building relationships (not shoving your services at others)! Hello– Since 1997 I have taught sales groups across the U.S. My entire career, after teaching communication at the university level, has depended on my sales knowledge and ability. So I am going to give…
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    Entrepreneurs Unpluggd

  • How to Sell Without Being Too Salesy

    Guest Author
    2 Dec 2014 | 9:09 am
    Perhaps the biggest challenge for new entrepreneurs is selling. We’re smart and good at what we do, but most of us aren’t natural salespeople. In fact, we cringe when we think of the stereotypical brash salesman who’s patting the client on the back while sliding a fat contract in front of him on the table. We fear selling, because we fear coming off as too “salesy.” But there’s no need to feel this way. Selling has changed over the years. Authenticity is now paramount, which is good news for those of us who aren’t salespeople. It means we can be more natural and still win great…
  • Spotlight on Brad Flora: Founder of Perfect Audience

    Christine Mortensen
    3 Nov 2014 | 8:36 am
    Brad Flora founded Perfect Audience in 2012 to create the easiest way for marketers to retarget lost visitors and get more sales. After parting ways with his co-founder and several attempts of finding a new developer he packed up and headed to Silicon Valley. “I tried to build the company 100% in Chicago and failed,” Flora said in an email. “I just couldn’t convince any developers in Chicago to join. And a software company without developers isn’t much of a software company.” He raised seed funding from YCombinator, SVAngel, and top angel investors in San Francisco,…
  • Spotlight on Jimmy Odom: Founder and CEO of WeDeliver

    Christine Mortensen
    29 Oct 2014 | 7:59 am
    Jimmy Odom has been described as energetic, passionate, dynamic, optimistic, inspiring and driven by vision and purpose. After nearly 5 years in leadership roles with Apple Retail, combined with years of logistics management and several National Start-up Awards, Jimmy has once again transformed the entrepreneurs experience and expectations. As Founder and CEO of WeDeliver, Jimmy has continued to win local Chicago start-up awards along with continually growing a start-up business since 2012, and connecting to other entrepreneurs in the Chicago area. His mission is to build a brand whose…
  • Lessons We Can Learn From Inspiring Entrepreneurs

    Guest Author
    21 Oct 2014 | 12:19 pm
    When attempting to find the market sweet spot for your startup, entrepreneurs often walk the line of embracing history, and forging their own path. As the late Steve Jobs so eloquently stated, “Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition.” Obviously, there is no denying the success that Steve Jobs enjoyed, and the history…
  • If you could ask them anything what would it be?

    Christine Mortensen
    21 Oct 2014 | 9:37 am
    No matter how you look at it—this crop of entrepreneurs has seen success! If you had the chance to ask them anything about how they achieved that success what would you want to know? Send us your questions and we’ll get the answers for you from our Elevate Chicago speakers. You can submit your questions via a: comment on this post tweet to @EntUnpluggd email to christine@entrepreneursunpluggd.com You do, by the way, have a chance to ask your questions to our speakers listed below in person.  You can join us for a full day of actionable insight and the raw storytelling…
 
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    Launch Grow Joy

  • Two MUST-HAVE tools for an amazing 2015!

    launchgrowjoy
    18 Dec 2014 | 9:04 am
    Do you feel overwhelmed in your business? If so, you’re definitely not alone! When I first started my t-shirt business in 2007 I felt like things were going great at first and I had everything “under control.” I was able... The post Two MUST-HAVE tools for an amazing 2015! appeared first on Launch Grow Joy.
  • More than 40 work-life balance tips from dad entrepreneurs

    launchgrowjoy
    11 Dec 2014 | 8:25 pm
    Are you a dad entrepreneur trying to do it all? There are now more fathers than ever who are starting businesses, in addition to having children. Many parents, both mothers and fathers alike, are now starting businesses that fit their... The post More than 40 work-life balance tips from dad entrepreneurs appeared first on Launch Grow Joy.
  • What it takes to run a six-figure ecommerce store with Steve Chou of @mywifequit

    launchgrowjoy
    10 Dec 2014 | 9:25 am
    Do you want to know what it takes to run a six-figure ecommerce store? If so, in today’s interview with Steve Chou of MyWifeQuitHerJob.com and BumblebeeLinens.com, you’ll get to hear how Steve and his wife Jennifer managed to net over... The post What it takes to run a six-figure ecommerce store with Steve Chou of @mywifequit appeared first on Launch Grow Joy.
  • Three ways to stand out to retailers

    launchgrowjoy
    8 Dec 2014 | 10:02 am
    This is a guest post by Sarah Leung of Handshake. The world of wholesale is a competitive one. Retail buyers are overwhelmed by a market saturated with products and the many high-stakes decisions they must make to stock their store... The post Three ways to stand out to retailers appeared first on Launch Grow Joy.
  • More than 90 work-life balance tips from mom entrepreneurs

    launchgrowjoy
    2 Dec 2014 | 8:28 am
    Are you a mom entrepreneur trying to do it all? I started my first full time business (an eco-friendly t-shirt company called Tees for Change), a month before giving birth to my first baby, so I had to quickly learn... The post More than 90 work-life balance tips from mom entrepreneurs appeared first on Launch Grow Joy.
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    » Business Broker Blog

  • 5 Key Ways to Selling your Business

    Alan Brind
    1 Dec 2014 | 8:10 am
    Alan Brind The current state of the global economy, impending baby boom phenomenon, plus the geopolitical instability, is creating uncertainty for business owners considering selling their business. Since, timing is always a challenge, strategies for the sale of your business should take all theses variables into account when deciding on the time to transition. However, even if […] The post 5 Key Ways to Selling your Business appeared first on Business Broker Blog.Business Broker Blog - NEW YORK'S PREMIER BUSINESS INTERMEDIARY | Selling a Business | Buying a Business
  • A Different Approach to Marketing:

    Alan Brind
    3 Oct 2014 | 1:33 pm
    Alan Brind By Victoria Munro and Dave Block Achieving success in today’s economy demands a different approach to marketing and relating to current and future clients. We can no longer rely on marketing strategies that have worked in the past. Rather, knowing that people choose to do business with those they know, like and trust, we should […] The post A Different Approach to Marketing: appeared first on Business Broker Blog.Business Broker Blog - NEW YORK'S PREMIER BUSINESS INTERMEDIARY | Selling a Business | Buying a Business
  • The End of The Journey-Transitioning

    Alan Brind
    13 Sep 2014 | 4:05 pm
    Alan Brind Business owners are generally pretty competent when it comes to managing their business, but when thinking about transitioning that business they have no idea where to start. Generally, exiting their business isn’t something in their everyday experience and therefore, they don’t know what they don’t know. Planning for Transitioning On-the-other-hand, some may understand the exit process, […] The post The End of The Journey-Transitioning appeared first on Business Broker Blog.Business Broker Blog - NEW YORK'S PREMIER BUSINESS INTERMEDIARY | Selling a Business |…
  • FSBO…Tips for Potential Buyers

    Alan Brind
    12 Aug 2014 | 12:38 pm
    Alan Brind The “For Sale by owner” approach to selling valuable property is less commonly used for sale of commercial real estate and businesses than residential real estate. However, from a buyers point of view, this usually would be more risky than buying a business when the seller is represented by a business broker. Why could it […] The post FSBO…Tips for Potential Buyers appeared first on Business Broker Blog.Business Broker Blog - NEW YORK'S PREMIER BUSINESS INTERMEDIARY | Selling a Business | Buying a Business
  • Planning to Sell? “THE” most important question

    Alan Brind
    1 Jul 2014 | 11:58 am
    Alan Brind Many business owners believe the act of selling their business is similar to passing the baton in a 400 meter relay: once you’re finished running, you get to relax. In reality, buyers will insist that you stay on for a transition period – anywhere from six months to five years – during which time you […] The post Planning to Sell? “THE” most important question appeared first on Business Broker Blog.Business Broker Blog - NEW YORK'S PREMIER BUSINESS INTERMEDIARY | Selling a Business | Buying a Business
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    The Metropreneur Columbus

  • Turn It On, Turn It Up, Get Sued: Playing Music in Your Place of Business

    Brian Downey
    18 Dec 2014 | 5:00 am
    Do you want to create a unique atmosphere for your business, or even just provide some background music for your customers while they browse? Maybe you, or one of your employees, went out and bought some CDs, or legally downloaded some songs from iTunes onto an MP3 player, and now you want to play that […]
  • Short North CPA Educating Entrepreneurs About Taxes

    Susan Post
    17 Dec 2014 | 5:00 am
    “Tax” is dreaded and unwelcome word for most, but not for Doug Smith. The certified public accountant, certified internal auditor and certified fraud examiner is the one-man operation that is the Short North CPA. Smith not only wants to do your taxes, but he’s striving to share his knowledge to develop smart business owners that are tax-savvy. […]
  • Behind the Scenes: BiBiBop

    Susan Post
    16 Dec 2014 | 11:42 am
    There’s a growing trend of fast-casual design-your-own-meal restaurants, Chipotle, Piada and as of August 2013, BiBiBiop is populating the Columbus landscape with four locations across the city in less than a year and a half. The Korean-inspired chain takes a spin on a classic dish, offering a healthy, fast meal that’s appealing to a wide […]
  • At Work: treetree Moves to a New Space in the Arena District

    Anne Evans
    15 Dec 2014 | 4:00 am
    A long-time empty space in the heart of the Arena District has received a new life. You may remember treetree’s old space in the Berry Boltworks Building. While they loved that space, they were quickly outgrowing it, and even when they gave The Metropreneur a tour in March of 2013, it was tight. “We absolutely […]
  • 2014 Best Small Business Success Story: CoverMyMeds

    Susan Post
    12 Dec 2014 | 8:20 am
    Rapidly growing CoverMyMeds has been voted best small business of the year. Although small doesn’t describe any of the numbers coming from the software company that recently moved from downtown to 2 Miranova Place. A new sign facing Interstate 70 announces the company’s permanence and growing presence. As of July 2014, the company had helped […]
 
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    Blogtrepreneur - For Busy Entrepreneurs

  • How To Bootstrap your Startup with Your Paycheck

    Matthew Toren
    15 Dec 2014 | 11:06 pm
    Paycheck Financing: A Great Way To Bootstrap Your Startup by Sramana Mitra Entrepreneurs looking to launch their startups are often faced with myriad difficult decisions, chief among them being the question of seed financing. If you’ve ever found yourself asking, “How can I fund this?” or “Can I fund this on my own, while I’m still holding my current job?” the answer is yes—you absolutely can. Vasu Akula and his two cofounders launched Voziq in late 2011 with one simple goal in mind: to help companies who purchase advanced analytics and business intelligence solutions better…
  • Rethinking the Way You Plan Events, Weddings, Corporate Meetings, and Parties

    Matthew Toren
    8 Dec 2014 | 7:00 am
    What is Greenvelope? Greenvelope.com is a Seattle based start-up rethinking event planning. Our event planning services allow people to custom design and send digital invitations and easily manage events with integrated tools such as RSVP and plus one tracking, Google map direction integration, ticketing sales, donation facilitation and more. It makes planning anything from a corporate event to a wedding simple and organized. In a world of Facebook invites and expensive stationary, Greenvelope provides a perfect balance between “modern” and “traditional” that is changing the way…
  • Get Your Customers to Fund Your Business – NakedWines Did It!

    Matthew Toren
    21 Nov 2014 | 7:00 am
    Many companies, particularly tech startups, get funding from venture capital groups or angel investors – individuals who fund a startup in exchange for a stake in the business or return on the investment. Crowdfunding is a less traveled road, but NakedWines.com, a company founded by Rowan Gormley, is blazing its own path in an industry known for its traditions. NakedWines.com has brought more than 200,000 wine drinkers worldwide together to invest more than $5 million a month in indie winemakers, giving winemakers a chance to follow their dream of producing their own wines while providing…
  • How a Drop-Out Became an Entrepreneur – 3 Lessons Randy Wyner Learned Along the Way

    Blogtrepreneur
    14 Nov 2014 | 7:00 am
    I founded Chronic Tacos with my friend Dan when I was 26 and I never spent a day in college. Anyone can do it, right? It sounds easy enough to skip the college degree in favor of pursuing your dreams. And with entrepreneurs out there, like Bill Gates and Richard Branson, acting as the perfect example of finding success as a dropout, the argument seems pretty strong against getting a degree. And while I share with those two the fact that we don’t have a degree, every entrepreneur has to find their own path and use those lessons they learn along the way to their advantage. I believe that all…
  • 24/7 Entrepreneur Education Takes U of Utah to Next Level

    Adam Toren
    13 Nov 2014 | 7:00 am
    New $45 million facility will allow students to live, build prototypes and launch companies in the same place Entrepreneurship is not something that can be fully understood in a classroom. It’s something that must be experienced. It’s more of a mindset than anything, a confidence you can overcome what comes next. Universities everywhere are grappling with this problem as they adjust their curricula to keep pace with innovation and respond to how society glamorizes people, like Mark Zuckerberg and Steve Jobs, who have found success by dropping out of college to start a business. The…
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    That Bookkeeper

  • Improve productivity by taking time off

    Eric Matthews
    15 Dec 2014 | 4:00 am
    December is the month where being an entrepreneur really hits home for me.As a child this was the greatest time of year. I mentally checked out of school early in the month, and for the most part my teachers accounted for that and let the class coast into the holidays.As an employee it wasn’t much different. When I was pumping gas or selling computers, the workload was more intense around the holidays, but only physically. It was easy to spend the 8 hours daydreaming at most of those early jobs. Even if the work was hard, it wasn’t my business. As soon as my feet left the building my mind…
  • Fighting the winter blues

    Eric Matthews
    27 Nov 2014 | 4:00 am
    The days are getting shorter. Although we were blessed with an unusually warm Halloween this year, November was quick to throw snow on the ground and it hasn't looked back since. When you combine that with the clock going back an hour, we're now in that part of the year where it's dark when the kids leave for school, and it's dark again when the clock strikes supper. I thought I'd take a minute to talk about SAD (seasonal affective disorder). Why? Well, I'm guessing a lot of my readers work in offices (probably a lot of home offices too), and spend a lot of time in front of a computer. When…
  • Just Get Started

    Eric Matthews
    25 Nov 2014 | 4:30 am
    Have no fear of perfection - you'll never reach it. -Salvador Dali Being a perfectionist can be dangerous. You're never going to achieve it. Some people do end up achieving greatness along the way to perfection, but more often than not people just don't bother getting started because they know that they'll never do it "perfectly". This is very true about running a small business. Heck, just getting started in the first place is where most would-be entrepreneurs fall down. How many people tell you about their great idea for a business? How many of them actually do it? Just get started... I…
  • Plan ahead for a stress-free holiday season

    Eric Matthews
    21 Nov 2014 | 4:18 am
    I can’t believe it’s almost December. In just over a month retail businesses will be completely swamped...and my business will be a ghost town. If you are in the world of retail, where everyone pays you before they leave the store...you can safely skip this post. This information is for those of us who provide services and who spend time chasing down payments throughout the year. This is a very tricky time of year. The holidays usually demand a large monetary sacrifice, so we want to bring in as much money as possible. We also roll into December completely exhausted, and want nothing more…
  • Let Xero Supercharge your bank reconciliation

    Eric Matthews
    18 Nov 2014 | 4:51 am
    The trouble with trying to pick a "favourite" cloud-based bookkeeping service is that they all have unique things that make them stand out. In Xero, at least for me, their standout feature is bank rules. Most services will automatically pull down bank transactions. Some of them will even "learn" how to categorize some of your transactions over time. Xero's implementation is my favourite. Xero lets you create rules. These rules let you auto-categorize transactions as they come in based on several criteria. Instead of trying to explain it all by text, let me show you. Here's a transaction that…
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    Barbara’s Blog

  • Heed Minimum Wage Rules or Else

    Barbara Weltman
    18 Dec 2014 | 1:00 am
    That was the message from Labor Secretary Perez in a December 4 speech at the Center for American Progress in Washington, D.C. The U.S. Department of Labor (DOL) has increased its staff for enforcing minimum wage and overtime rules under the Fair Labor Standards Act (FLSA), indicating that DOL is very serious about enforcement. A study from the Eastern Research Group found that 3.5% to 6.8% of workers are victims of minimum wage/overtime violations, so there are many businesses that fail to comply with the FLSA. Small business owners I know want to do the right thing. Unfortunately, there are…
  • Social Media in Hiring Decisions

    Barbara Weltman
    11 Dec 2014 | 1:00 am
    Follow @BarbaraWeltman You may be able to discover the “real” person applying for a job with you by viewing the person’s postings on social media sites such as Facebook, LinkedIn, Instagram, and Twitter. But there are questions about whether you should, or even can, do this. What you can and cannot do with public postings It’s not difficult to track down a person who has tweeted or made other postings open for anyone to read. The dilemma is how to use the information you learn from social media—wisely and legally. It’s a fact that today hiring managers and recruiters are using…
  • The Sharing Economy — What It Means to Your Business

    Barbara Weltman
    4 Dec 2014 | 1:00 am
    Follow @BarbaraWeltman Technology has enabled people to share homes (Airbnb), rides (e.g., Lyft, Sidecar, cars (e.g., RelayRides, Getaround), bicycles (e.g., CycleHop), home wifi networks (e.g., Fon), and more, easily and inexpensively.  Technology has enabled people to share their money with worthy causes through crowdfunding (e.g., LendingClub). And businesses are getting into the sharing economy, also referred to as collaborative consumption. The purpose: Only pay for what you need. Sharing space Businesses can use well-outfitted commercial space when they need it at a modest cost. For…
  • Being Grateful: A Business Perspective

    Barbara Weltman
    27 Nov 2014 | 1:00 am
    Follow @BarbaraWeltman On this Thanksgiving Day, there are many things to be grateful for. Family, friends, good health, and freedom top my list. Thinking about my business brings several other things to mind that I’m grateful for. 1.    Business associates I’ve been at this for a long time, and I’m pleased to say that I continue to work with a number of the same folks for many, many years (e.g., almost 38 years with one person; over 30 years with another). It’s a blessing to have these long associations, and to be able to count on these people. 2.    Stimulating subject matter…
  • Net Neutrality: For It or Agin’ It?

    Barbara Weltman
    20 Nov 2014 | 1:00 am
    Follow @BarbaraWeltman There’s been a lot of media attention lately to the issue of net neutrality. Essentially, net neutrality means that Internet service providers of broadband would be regulated like a public utility. It would be up to the government to dictate what actions these providers could and could not take with respect to certain customers or content providers. Toward this end, the FCC is working on regulations to reflect net neutrality. One idea put forward recently by FCC Chairman Tom Wheeler would be to impose strict guidelines for certain businesses (e.g., content providers)…
 
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    Small Business Marketing Blog

  • Make the most of last-minute Christmas shoppers

    brafton
    18 Dec 2014 | 4:08 am
    Small business owners know that the holiday shopping season is no time to take it easy. Not only should you process more sales and shipments than at any other point in the year, but you also need to dress up your store to make it more inviting for customers as they pass by on the street. While most businesses do well during this period, all it takes is one day of laziness to fall behind your competitors. But that anxiety is nothing compared to what it's like waking up a few days before Christmas and realizing that you still have most of your family and friends to buy for. While…
  • Can loyalty programs help retain customers?

    brafton
    9 Dec 2014 | 1:49 am
    It's been a long, hard slog from the days of writing up a business plan to making your first sale. If your small business has made it this far, you're no slouch when it comes to attracting customers. However, getting them to come back can be a different story entirely, which is why you might want to think outside the box to turn first-time customers into repeat visitors. "It's so easy for customers who are price-sensitive to slip away or go to a competitor," Chris Cottle, vice president of marketing and products at Allegiance, told Inc. magazine. "One of the…
  • 4 ways to make employees and customers love National Thank You Month

    brafton
    8 Dec 2014 | 6:47 am
    If you're one the millions who make New Year's resolutions, your intentions are probably to start the next 12 months on the right foot. Maybe you're going to give that diet another shot or you finally took the plunge and signed up for the dance class you've been too nervous to take. Whatever the reason, January is an important month for you as a person – but it just might be more important for your business. January is National Thank You Month, and while this may seem silly, it's important to make sure that your employees and customers know that you not…
  • Do you know your trade show timeline?

    brafton
    3 Dec 2014 | 4:25 am
    Trade shows are a great opportunity to expand your brand's reach and network with other professionals in your field. Exhibitor Online explained that only 28 percent of a given trade show's attendees are from within 200 miles of the event – where else can you market to such a diverse group of customers in a single location? However, you don't want to waste this chance to grow your business. Even if your chosen trade show is over a year away, you should start preparing well ahead of the event itself. This way, you'll have an accurate budget, plenty of…
  • Celebrate the Rockefeller Center tree lighting with an in-store party

    brafton
    1 Dec 2014 | 8:43 am
    This year, the Christmas tree that stands in front of Rockefeller Center will reach almost nine stories into the air and weigh 13 tons, USA Today reported. When officials throw the switch to light the tree the night of Dec. 3, more than 45,000 LED lights and a tree-topper star made by Swarovski will snap into brilliant, shining focus. You don't have to be in Rockefeller Center to have your own Christmas kickoff party though. In fact, this is a great opportunity to draw customers to your store by holding your very own tree lighting party. Get a tree that fits your…
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    codelessinteractive.com

  • 3 Website Traffic Tips to 2X Your Growth

    Brad Smith
    17 Dec 2014 | 2:00 am
    Most companies know how to grow their website traffic 10% year over year. But how do you grow it exponentially? One of the most common questions we get when speaking directly to business owners, or to the entire management teams (CEOs, CMOs, VPs and Directors of Marketing) is how to prioritize their promotional efforts. They more or less know where the traffic’s coming from currently. And they might know how to get it up 10% or 20%. But how do you really start growing 50%, 100%, 200% year over year? There are many different ways to answer this, but one of the ways we personally like is…
  • How to Get Started Creating Inbound Marketing Campaigns

    Brad Smith
    10 Dec 2014 | 3:00 am
    You know what inbound marketing is. You’re also familiar with personas and how they influence things like content, social media, and every other aspect of the inbound marketing methodology. But just knowing and understanding these things isn’t quite enough. And if you have any interest in turning strangers into devoted customers (which you probably do, as that’s kind of the whole point of this stuff), these important inbound marketing elements need to work with one another, perfectly intertwined and carefully executed. An inbound marketing campaign is a specific, defined series of…
  • Why these Marketing Messaging Mistakes Are Sabotaging Your Results

    Brad Smith
    2 Dec 2014 | 7:00 pm
    The best way to differentiate your company and increase pricing power is to position your products and services an investment, not an expense. Obvious, right? Another brilliant, over-used business cliché straight from a MBA course. The problem is that while most companies would agree with this statement, few actually understand it. And fewer still actually pull it off. As a result, each company looks, sounds and more-or-less does the same exact stuff as their competition. (Or at least, that’s what it looks like from their customer’s point of view). Here’s why, and how you can start to…
  • 5 Simple Customer Research Tools to Improve Your Website

    Brad Smith
    23 Nov 2014 | 7:00 pm
    If you don’t know everything about your customers (like their roles, their characteristics, and their personalities), then your business will struggle, and there’s no amount of promotional marketing or advertising tricks that will save you. We recently discussed why customer research matters for marketing. And then we uncovered the ways in which psychology is (and always has been) impacting the sales cycle. In the words of 1950’s researcher Martineau, “In an intelligent, normal person, virtually everything is motivated by subtle reference to the person’s self-ideal—the kind of…
  • How to Quickly & Easily Develop a Content Creation Strategy

    Bethany McDaniel
    18 Nov 2014 | 7:00 pm
    Content is the cornerstone of online inbound marketing. It helps you get people’s attention, stand out from the competition, and earn the trust of your target audience. And it ties in to every phase of your inbound marketing strategy. With content, we can attract visitors to our site through our blogs, create keywords that are optimized around our blog posts & website content, and carry out successful, content-driven social media campaigns. Once people are on our site, we can convert those visitors into leads with the content we write for our forms, calls to action, and landing pages.
 
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    Adrian Swinscoe

  • What’s your brand’s customer service persona?

    adrianswinscoe
    17 Dec 2014 | 12:40 am
    Customer personas are all the rage in marketing, particularly when it comes to content marketing and user experience, and are widely used to help brands better understand their customers and serve them better. However, applying the concept of personas to how brands deliver customer service has (to my knowledge) never been done before. So, I […]
  • Different customers have different journeys and needs – Interview with Daniel Lind of Qmatic

    adrianswinscoe
    7 Dec 2014 | 11:49 pm
    Today’s interview is with Daniel Lind, Head of Business Development at Qmatic, a company who through its software and hardware is helping organisations manage their online and offline customer experience. Daniel joins me today to talk about the work that Qmatic are doing to help improve the customer experience, especially as it relates to waiting […]
  • Customer behaviour is changing: Check your assumptions

    adrianswinscoe
    4 Dec 2014 | 11:28 pm
    When we set out to design, build and deliver a great customer experience or anything else for that matter, we can tend to make assumptions about who it is for, what they like, what they prefer and what they enjoy. However, in the face of ever changing consumer behaviour, can we be sure that our […]
  • An organisational constitution improves employee engagement and customer experience – Interview with Chris Edmonds

    adrianswinscoe
    1 Dec 2014 | 12:06 am
    Today’s interview is with S. Chris Edmonds, who is the founder and CEO of The Purposeful Culture Group. Chris joins me today to talk about his new book: The Culture Engine: A Framework for Driving Results, Inspiring Your Employees, and Transforming Your Workplace, which gives firms and leaders a new framework for building and maintaining […]
  • The longest lasting emotions in customer experience

    adrianswinscoe
    24 Nov 2014 | 9:33 am
    I’m really interested in the emotional and psychological side of customer service and customer experience. As a result, I’m always on the look out for new and interesting research findings that can inform and provide insight into customer experience strategy decisions. One piece of research that I recently came across, via PsyBlog, was published in […]
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    EnMast

  • Thanks to my key business advisors who have helped me build my business

    Brad Farris
    11 Dec 2014 | 6:08 am
    I’d like to thank my key advisors… In growing my business I have relied on the advice and wisdom of LOTS of other people. Some of those people are close to me, and they know the impact they’ve made. There are others whom I’ve never met, but their wisdom has nonetheless shaped the business owner that I am. I’ve never gathered all these people together, or taken the time to give them the thanks they deserve. Here’s one humble step in that direction: Clients Every client I’ve ever had has taught me something. Some have taught me hard lessons (like always get paid in advance). But…
  • 5 people to meet on your entrepreneurial journey

    Brad Farris
    8 Dec 2014 | 8:14 am
    No business owner walks alone. We all work inside an ecosystem, a community, that supports our efforts and enables us to turn our passion into entrepreneurial success. Here’s 5 people that should be a part of that village. The customer, or client The only thing you need, to be “in business”, is a customer. Without the customer you may have an idea for a business, but you aren’t in business. Therefore, the customer, or client, is often the first person we meet on our entrepreneurial journey. At first these clients are hard to come by. We treat them well, often underselling our…
  • Business owners can’t do it all on their own: 4 ways to build a business support system

    Brad Farris
    4 Dec 2014 | 11:06 am
    In 2001, I went out on my own. (That’s what I called it; going “out on my own”). I set up an office in a spare bedroom with a computer and a phone and started to try to find business. On my own. I’m a pretty resilient person. When I set a goal, I do what it takes to get there. I can overcome a lot of obstacles and disappointment on the way to that goal… but a few months in, I was getting my butt kicked. My idea about what it would be like to be “out on my own” was a far cry from the reality of it. Here I was, a single father of three. My corporate friends thought I was looney…
  • Top small business articles | November 2014

    Devan Perine
    2 Dec 2014 | 9:14 am
    We know well how tough it can be at the top. Running a business can run ourselves down. And we need confidence to give us the energy and perseverance to keep going when things get tough. So we made November a month about building your confidence so you can lead your team, yourself, and your company well. We also talked about how to create an unstoppable business by focusing on YOU first. Next month we’re going to be talking about how it’s hard to go it alone, and how much we need people around us and our business to help us out when we need it. I’m really excited to share…
  • Small Business Advisory Board Tool: How to set up an advisory board

    EnMast Editor
    1 Dec 2014 | 6:55 pm
    Owning a business can be fulfilling and gratifying, but also lonely, stressful and frustrating. Dealing with this full range of emotions can be challenging, and it’s difficult to find people who understand and who can help. Every business owner needs an advisory board — a team and group of mentors and people who can help them when they’re down in the trentches! An Advisory Board is one place where business owners can turn. And this tool will help you build one.  Here’s what’s inside:  A complete guide to setting up a board of advisors An Advisory Board Member…
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    Deimar - Business Tips and Strategies for Entrepreneurs

  • How Corporate Volunteering Boost Workplace Productivity

    Deimar Gutierrez
    15 Dec 2014 | 3:30 am
    Workplace volunteerism allows a company to increase both their social impact and employee engagement.If giving means doing the “right thing," then doing the right thing has some very practical rewards. Being a “giver” removes you from mediocrity. And that’s not just a flowery virtue shared among amateur philosophers at the coffee shop. It’s a statistically proven fact that givers will appear as both the best and worst performing employees. Yes. I also said “worst." Where you end-up has a lot to do with how and when you give. All things considered, it’s better to be a…
  • 5 Expenses Your Startup Can't Afford to Overlook

    Deimar Gutierrez
    24 Nov 2014 | 3:30 am
    During the planing stage, often startups ignore some costs that are necessary to keep their business a float. These unexpected expenses can be decisive in stability and future of the organization. Learn about them. Getting a startup off the ground today can be very challenging, especially where expenses and budgets are concerned. In a market where 8 out of every 10 businesses fail within the first two years of launching, looking seriously at all necessary expenses before opening the doors is a must in order to secure your business’s financial future.
  • Discovering the Work Habits of the Millennials (Infographic)

    Deimar Gutierrez
    5 Nov 2014 | 4:00 am
    Learn about the work habits of millennials, and how they are shaping how people will work in the future.With more new millennials entering the workforce today, we may actually be seeing less of them in the future. This contradiction is occurring since a growing number of employees will be working off site or telecommuting. Forrester Research forecasts that the 34 million Americans that currently work from home will almost double to a staggering 63 million, or 43% of the US workforce by 2016. Think about that, in just a couple years, almost half of all Americans will be working from their…
  • Tips to Tackle the Difficulties of Scaling your Business

    Deimar Gutierrez
    4 Nov 2014 | 3:00 am
    Learn how to grow your business, the challenges that you can find, and how to face them. Own a new business? Congratulations! It’s probably a good bet that you and many of the entrepreneurs reading this article can look back on the previous week and recall at least one episode where they were bored, excited, scared and frustrated about something. Such is the range of emotions when one plans a business too. There are numbers to crunch, opportunities to exploit, costs to overcome, and compromises to make. Before any other considerations are made, the scalability of a small business…
  • Tips to Implement Environmental Standards in Your Business

    Deimar Gutierrez
    21 Oct 2014 | 4:00 am
    Implement eco-friendly standards not only shows interest in the environment, but also the company's ability to optimize the use of their resources.Sustainable and eco-friendly production practices remain a high priority for us, especially working within the print industry – which can be harmful to the environment is not managed well. So how can you help your business to be as green as possible whilst continuing to print attractive, high-quality resources and materials? At Elanders Print, we work incredibly hard to ensure that our materials, processes and business standards are as…
 
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    Small Business Bonfire

  • 5 Ideas for Minimizing Risks in Your Small Business

    Dixie Somers
    18 Dec 2014 | 9:22 am
    By Dixie Somers Starting your own business is a prestigious accomplishment, and a shot at working for yourself and doing something you care about. As an entrepreneur, you’ve got plenty of concerns on your plate, and must handle problems as they come. While there are no guarantees for business success, one easy way to avoid an early end to your entrepreneurial dreams is to take extra precautions in order to lower any risks to your business. Business is naturally risky by its deal-making nature, so if you’ve chosen to take on this venture, or you’re contemplating it as a future move,…
  • 6 Tips for Forgetful Small Business Owners

    Emily Suess
    16 Dec 2014 | 5:58 am
    By Emily Suess As a small business owner, remembering everything from people’s names to why you sat down at your desk can be a challenge. However, with a little practice you can take steps improve your day-to-day schedule and lessen those distractions that often wreak havoc on your short-term memory. 1. Use a Calendar Whether you prefer to use your smartphone, your email client, or an old school desk calendar to track meetings, appointments, events, birthdays, and other occasions, start using a calendar immediately. This frees up some brain power. Instead of remembering what’s on tap for…
  • Top 5 Tips Entrepreneurs Wish They Knew When They Started Their Businesses

    Daniel Mason
    12 Dec 2014 | 10:16 am
    By Daniel Mason The road to business success is rarely smooth. Small business owners face countless challenges during their struggle to break even, and often make myriad mistakes along the way. From the myth of perfection to drawing up contracts, here are some of the tips and tricks entrepreneurs wish they knew when they first started their businesses. Tax is Not Optional Entrepreneurs who start their businesses as a small home-based side project often neglect to declare their income or file their taxes, because they “don’t earn enough to make it worthwhile.” However, as the…
  • What Every B2B Marketer Needs To Know About Promotional Items

    Mark Ditteaux
    10 Dec 2014 | 7:24 am
    By Mark Ditteaux The world of B2B marketing is complex and diverse. From using SEO for lead generation to direct mail to help with branding, a company has a lot of options when deciding how to spend their marketing dollars. However, one marketing tactic that should never be overlooked is the use of promotional items. Why Should B2B Marketing Include Imprinted Items? In short, promotional items are some of the most affordable types of B2B marketing available, and they often yield the best results. It puts the name of the company in front of the desired end user time and time again. This…
  • Should You Outsource Payroll?

    Emily Suess
    8 Dec 2014 | 4:47 am
    By Emily Suess Small business owners frequently ask themselves whether they should keep payroll responsibilities within the business or outsource them to a payroll company. Of course, the answer to that question—like most others—is that it depends. If you analyze the pros and cons of outsourcing, though, you will find it’s much easier to determine which option is right for you. The Pros of Outsourcing Payroll Perhaps the biggest benefit of outsourcing is that it saves you time. Running your own business is complicated enough; letting someone else deal with payroll details frees you and…
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    CorporationCentre.ca Small Business Blog

  • Begin your work day on a productive note

    CorporationCentre.ca
    15 Dec 2014 | 8:29 am
    Every entrepreneur, business owner, and manager aspires to enhanced productivity. The reasons for this are obvious: greater productivity is conducive to not only increased profits, but diminished stress and more free time too—highly esteemed desiderata for most people. But, like community engagement, leadership or employee morale, productivity is not necessarily an easy concept to pin down. In the abstract, we all want it. But if we are serious about realizing it (and enjoying its many benefits), we need a clear process and concrete steps by which to make it happen.One of the simplest and…
  • Post Date Your Incorporation for January 1st 2015

    CorporationCentre.ca
    3 Dec 2014 | 9:05 am
    Did you know that you can choose the incorporation date of your business? Many people choose a specific date of incorporation for personal or financial reasons. So why not make your date of incorporation the first day of the year?Order your business incorporation through CorporationCentre.ca from now until December 29th to request a January 1st 2015 incorporation date. We’ll do the paperwork as you relax during the holidays. Simply make a note in the order comments that you want a January 1st 2015 incorporation date (or any other post-date you’d prefer). Please see the table below…
  • The Large and Small of the Canadian Video Game Industry

    CorporationCentre.ca
    27 Nov 2014 | 8:39 am
    Matthew Jackson has been working in video games ever since he graduated from Montreal’s National Animation and Design Centre (Centre NAD), but he admits that it’s his passion for video games that has made him successful in the business – a quality he believes is an absolute requirement for anybody working in a collaborative and creative environment like video games.Like a lot of people working in the video game industry, Matthew got his start working on various projects for some of the larger video game producers with offices in Quebec such as EA and Behaviour Interactive – companies…
  • The Benefits of Giving Back

    CorporationCentre.ca
    19 Nov 2014 | 11:34 am
    There are few satisfactions in life that can match the feeling of helping to make the world a better place. And while there are many ways to accomplish this, ranging from modest to ambitious, supporting a cause you believe in can bring a tremendous sense of fulfillment, in addition to improving the lives of others. But that’s not all—involvement with charitable work can be a boon for your business too.Read on to find out why.1.  Goodwill. Which business would you rather patronize and support: one that participates in community-building projects, sponsors events and fundraisers, and…
  • Handling Conflict in The Workplace

    CorporationCentre.ca
    13 Nov 2014 | 8:27 am
    In all long-term relationships, including professional ones, interpersonal friction is bound to arise. For many people, the natural (and comfortable) response to confrontation is to avoid it entirely, but this is not always the most sensible option. If you believe that a dispute may have an adverse impact on your workplace, it is generally wiser to intervene early and decisively, before the issue has time to fester.That said, conflict is not necessarily a bad thing. The same qualities that contribute to individual professional success—like drive, ambition, creativity, and…
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    The Biz Adviser

  • How Mark Cuban Turned Trouble Into Triumph

    Charles Gaudet
    5 Dec 2014 | 1:36 pm
    “I hate to lose.” Four little words… But for billionaire entrepreneur Mark Cuban, they spelled trouble – and in typical Cuban-style, a brand new business opportunity too… When Cuban was investigated by the SEC (the charges were later dropped), one of the pieces of information that the government focused on was that short statement… That the message was in reference to a Mavericks game was considered less important. The SEC believed that because Cuban “hated to lose,” he must logically be willing to do anything to win…. Including insider trading. To Cuban, it illustrated…
  • When Old is Better Than New

    Mike Major
    26 Nov 2014 | 8:43 am
    Strange as it may seem, this is where most entrepreneurs fail miserably: encouraging previous customers to buy again. It’s easy to spend so much time focused on getting new customers that you forget about previous buyers. And before you know it, they’ve forgotten about you too. Yet retention tactics are usually the easiest, most effective and least expensive to implement. After all, you don’t have to tell past clients who you are, or explain the value of what you offer. That’s because they’ve already discovered it for themselves. And if they were happy the first…
  • How to Transfer a Call

    Mike Major
    21 Nov 2014 | 11:29 am
    I get it. You clicked to read this because you wonder what’s the big deal about transferring a phone call, right? In that case, you need to read on! As Michael Gerber points out in his E-myth books, there should be a system for every part of your operation – even for how the phone is answered and calls are transferred. This may seem too simple, even unnecessary, but in fact a telephone call is often the first contact a customer has with your business. You’ve probably heard it said “you only get one chance to make a first impression.” That may be a joke, but…
  • The Mental Ladder

    Mike Major
    17 Nov 2014 | 11:01 am
    In your area, are you the best at what you do? It’s only normal for business owners to be mighty proud of their product or service, of course, and they’re often terribly disappointed when I tell them: it doesn’t matter! Marketing professors Jack Trout and Al Ries wrote, over 30 years ago, that business is a battle of perceptions not of products. So it’s how your prospective customers see you that determines whether or not you get their business. Consumers build a “Mental Ladder” of suppliers for any products or services they need. The ladder will…
  • Don’t Let Customers Make Bad Decisions

    Ellen Rohr
    6 Nov 2014 | 8:34 am
    The other day my 20 year old dishwasher died.  Alas.  So, I went to a big box appliance store.   I asked to see some dishwashers and a nice young man escorted me to a row of them.  From left to right, the most expensive to the cheapest were lined up. I barely cook.  It’s just me and Hotrod at home.  I usually wash each dish before I put it in the dishwasher.  I was pretty sure I would be easily pleased with whatever decision I made.  Of course, I was in a hurry.  This is how I made my decision:  I counted 2 from the right and pointed at the 3rd cheapest dishwasher. “I’ll…
 
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    SBA 504 Loan Blog

  • Construction 101: New Construction vs. Renovations

    Trey
    26 Nov 2014 | 9:52 am
    For some businesses, simply purchasing a commercial building and just moving in works alright. Others, however, may have specific requirements for the spaces they occupy. Maybe there’s custom equipment, or a certain layout that gives a competitive advantage. When business owners want to customize their commercial facilities, there are two basic options: building something new (ground-up construction) or renovate an existing property. There are pros and cons to both, and we’re good at both because every SBA 504 project we work on is different. Here’s Shannon to explain a bit:…
  • Commercial Finance Update – November 2014

    Trey
    14 Nov 2014 | 11:33 am
    Giving Thanks (and eating a bunch of food) Thank You. We say it all the time, and we mean it. We can’t do what we do without the help and good work of others. When real estate brokers, mortgage brokers, other lenders, and past clients refer new clients to us, we’re thankful. When a small business owner chooses us to finance one of the biggest purchases he or she will ever make, we’re thankful. When the other parties involved in our projects work hard to meet deadlines and track down documents and keep the ball rolling, we’re thankful. We get to work with some amazing…
  • We do a lot of construction loans…

    Trey
    31 Oct 2014 | 8:02 am
    We’ve seen something of a small business construction boom in terms of our loan production in the last few years. Because we have so many construction projects under our collective belt, we think maybe we can say that we’re small business construction loan experts. It’s a very subjective judgement on our part, but we would never say something like that without having some evidence to back it up. Shannon Marks, our President and COO, has graciously answered a few questions about Mercantile’s collective experience in construction financing. Take a look… Mercantile…
  • Commercial Finance Update: October 2014

    Trey
    10 Oct 2014 | 11:13 am
    Happy New Year! (In October?) The SBA’s fiscal year began on October 1st, so SBA lenders nationwide are working on their resolutions. Probably lots of the usual stuff: eat better, quit smoking, join a gym, do more loans, etc. We’re not big on new year’s resolutions, so we’ll just keep helping small business owners. Business as usual. We’ll probably take a break to do some Halloweening later this month, but that won’t deter us from providing the best commercial real estate financing experience for small business owners nationwide. Featured Project: Safe…
  • Apple Ruined Our Smartphone App *UPDATED*

    Trey
    26 Sep 2014 | 2:10 pm
    Every time Apple releases an iOS update, we have to scramble to fix whatever problems it causes with our iPhone app. Sometimes the problems are minimal, but sometimes the app is rendered unusable. The process is compounded because we didn’t develop the app in-house and we don’t have any mobile developer types on staff who can troubleshoot and fix even minor issues. In case you hadn’t heard, Apple’s recent release of iOS 8 has gone poorly so far. The initial rollout was a little buggy, so Apple released an update (8.0.1) on Wednesday. Users immediately complained that…
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    Business Pipeline

  • Accounting Apps to Run Small Business

    Jacqueline Edwards
    1 Dec 2014 | 1:23 pm
    Accounting apps to run small business is making bookkee […] The post Accounting Apps to Run Small Business appeared first on Business Pipeline. This is some of the content posted on BusinessPipeline.com visit our site for more content. Thank you for visiting.
  • Selecting Friendly Small Business Bank

    Jacqueline Edwards
    17 Nov 2014 | 6:13 am
    Selecting friendly small business bank is now just a si […] The post Selecting Friendly Small Business Bank appeared first on Business Pipeline. This is some of the content posted on BusinessPipeline.com visit our site for more content. Thank you for visiting.
  • Essential Tools to Have When Starting a Business

    Jacqueline Edwards
    7 Nov 2014 | 10:21 am
    Essential tools to have when starting a business are &# […] The post Essential Tools to Have When Starting a Business appeared first on Business Pipeline. This is some of the content posted on BusinessPipeline.com visit our site for more content. Thank you for visiting.
  • How to Use Different Types of Blog Post

    Jacqueline Edwards
    25 Sep 2014 | 9:33 am
    Learning how to use different types of blog post can so […] The post How to Use Different Types of Blog Post appeared first on Business Pipeline. This is some of the content posted on BusinessPipeline.com visit our site for more content. Thank you for visiting.
  • Website Templates verse Custom Design

    Jacqueline Edwards
    15 Aug 2014 | 6:26 am
    We meet entrepreneurs and small business owners everyda […] The post Website Templates verse Custom Design appeared first on Business Pipeline. This is some of the content posted on BusinessPipeline.com visit our site for more content. Thank you for visiting.
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    RunApptivo

  • Top 5 Digital Marketing Trends to watch out for in 2015

    Maya Pillai
    15 Dec 2014 | 4:11 am
    In a couple of weeks’ time 2014 will draw to a close. Startups and established businesses would be burning the midnight oil to figure out various marketing and advertising strategies for next year. Though the basics of marketing has not changed much, the landscape of marketing has changed drastically. It’s an era of digital marketing. Therefore digital marketing has to be innovative enough to capture the product’s market share.  Here we have put together five trends of digital marketing that you can look out for in the year 2015. Content will be given more importance than ever- It’s…
  • Advantages of partnering with other businesses today

    Maya Pillai
    13 Nov 2014 | 5:30 am
    Today the business environment is very competitive. Organizations need considerable financial strength and constant innovation to both survive and thrive. It may be a wise move for firms to partner with other businesses to stay competitive and boost business prospects. We look at the benefits of doing the same. Increased strength and credibility – When companies partner with other successful businesses, their strength in different domains improve. There are increased financial and human resources available. Stronger marketing campaigns and better infrastructure can be realized.
  • Tips on Business Etiquette

    Maya Pillai
    11 Nov 2014 | 6:24 am
    Today, business is more than just generating more revenue and profits.  It is also about establishing and nurturing goodwill and relationships. We look at what business etiquette to follow in the workplace. Get up on your feet – Don’t follow the laidback attitude by remaining seated when being introduced to somebody new. You need to show at least the basic respect and courtesy by standing up while greeting others. Try to genuinely respect and show interest in the other person. Some people may take offence if others don’t stand up to greet or acknowledge them. To be regarded as…
  • How to choose the right employees for your business

    Maya Pillai
    3 Nov 2014 | 3:08 am
    Hiring employees is both a science and an art. Having the right employees is crucial to the success of your business. The wrong choice of employees can adversely affect the morale and financial prospects of any business. We look at ways to select candidates who fit the needs of businesses currently as well as in the future. Make a list of qualities you are looking for in a candidate – List down all the mandatory and desired qualities of the candidate. This could include education, relevant work experience, work skills and personality attributes. This will help you eliminate candidates…
  • Factors to consider before turning your hobby into a business in the coming year

    Maya Pillai
    30 Oct 2014 | 10:12 am
    Hobbies are a great way to unwind and relax. People derive a lot of satisfaction and enjoyment by indulging in their hobbies. It is a good idea to make your hobby into your business. This way you will be doing something you enjoy and are passionate about while also making money and fulfill your business goals. However, running a business is quite different than just having a hobby. We look at factors to consider before turning your hobby into a business: Will the hobby help you reach your business goals – The first step is to identify what you really want for yourself and your business.
 
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    Best Small Biz Help

  • 6 Holiday Marketing Tips for Small Businesses

    Dawn Fotopulos
    13 Dec 2014 | 6:16 pm
    It’s the peak of the holiday season and small businesses are looking forward to finishing the year strong. Although your customers are excited about spreading cheer, they’re also looking for the perfect gifts this season. According to National Retail Federation, it’s expected for 2014 holiday sales to be $616.9 billion, which is a 4.1 percent […]
  • Shop Small All Year- Here’s Why

    Dawn Fotopulos
    11 Dec 2014 | 4:06 pm
    It was so much fun being on Doug Stephan’s Good Day Show last week talking about Small Business Saturday. The AMEX Open folks started this movement in 2010 to encourage shoppers to make their purchases with locally owned small businesses. According to Verizon Small Business, it matters for three reasons: The multiplier effect in your […]
  • The American Small business Owner; Endangered Species

    Dawn Fotopulos
    10 Dec 2014 | 10:51 am
    It’s amazing the stories one hears when having brunch with friends who own a small business. “We have to do business with seven city agencies to keep our doors open” one retail store owner laments. One agency wants the pipes behind dry wall, the other says the pipes have to be exposed. I get charged […]
  • Holiday Stress? How to Keep A Sense of Humor…

    Dawn Fotopulos
    10 Dec 2014 | 7:00 am
    Missouri Star Quilt Company is now one of the happy places I go online. I don’t like quilting and I have no idea how to quilt. That’s not the point. This small business has a fabulous sense of humor that’s an example for rest of us as we Grinch around holiday shopping. Here’s the shipping notice […]
  • Small Business Top 10 Wishlist

    Dawn Fotopulos
    8 Dec 2014 | 9:48 am
    Team DF has compiled this amazing top 10 small business wishlist. The costs are minimum, but the returns can be huge. Don’t just buy gifts this Christmas; make investments in people’s futures. All the books and resources below are designed to help small business owners thrive in any economic environment. Moo.com Business Cards, $19.99+ These […]
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    Solopreneur Solutions

  • Starting a New Business Or Growing an Existing One?

    Donna Amos
    11 Dec 2014 | 2:39 pm
    Starting a New Business or Re-energizing Your Current Business. I started my first business in 1981 with a friend and it was a dismal failure. I started my second business in 1986 and it took me three years to turn a profit, but I finally figured it out. Maybe you find yourself confronting some of the same challenges I have faced: How are you going to prepare for the journey? Do you find yourself on the edge of succeeding at something and then all of a sudden everything falls apart? It’s called self-sabotage and it kills thousands of dreams everyday. Have you struggled with knowing you are…
  • Attacked by Falcons | Ready for Prosperity?

    Donna Amos
    6 Dec 2014 | 11:35 am
    Okay so I was not really attacked by falcons, but Thanksgiving evening after a full day I developed the stomach flu and it put me out of commission for 4 days and 2 more days to recover.  I think I may have felt a little bit how the Owl swimming in Lake Michigan after he was attacked by two Falcons must have felt.  But it reminded me how resilent solopreneurs must be, just like the Owl…Resilent and determined. Read the entire story. To survive as a successful solopreneurs takes the ability to go through things that resemble being beat up by two Falcons, and come out on the other…
  • Today I am Thankful For?

    Donna Amos
    21 Nov 2014 | 11:43 am
    Please share your thoughts over this next week and I will develop an infographic of all of them.
  • Storify: Profitably Launching Your Business

    Donna Amos
    16 Nov 2014 | 7:42 am
    [View the story “Profitably Launching Your Business” on Storify]
  • Selecting a Business Structure as a “Solopreneur”

    Donna Amos
    5 Nov 2014 | 4:41 am
    As a solopreneur, especially a first-timer, you may feel overwhelmed by legal vocabulary, tax structures, and licensing. It’s easy to get bogged down in the details, and what’s worse, there’s tons of misinformation out there. In your research, you will have encountered several business structures, which all sound strangely alike. The good news is the choice is simpler than you think! When you’re first starting out as a solopreneur, there are really only two options: a sole proprietorship or a limited liability company (LLC). For this article, we’ll consider Mary Johnson, an…
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    Funding Gates Community

  • 7 Ways Equipment Financing and Leasing Can Help Your Business Grow

    Creditera
    18 Dec 2014 | 9:45 am
    Depending on your industry, you may need to regularly purchase equipment for your business. This can get expensive. And for most of us, dropping a bunch of cash at once isn’t really practical. These days, more small business owners than ever are faced with the question “Should I get equipment financing?”. Lacking a “war chest” of cash and considering equipment financing and leasing is a dilemma faced by both new business owners and seasoned veterans. That’s why many smart business owners turn to equipment financing and leasing to get the tools and machinery…
  • Should Your Small Business Offer Delivery? A Complete Guide

    Diana Mackie
    16 Dec 2014 | 12:56 pm
    With the new year upon, it’s time to think about ways you can innovate and grow your business in the new year. The end of the year is a good time to reflect on the latest changes and trends within the small business marketplace. In addition to competition from big box stores, small businesses are also facing increased competition from the proliferation of delivery on demand services. These days, it seems there is a delivery based company capable of providing or connecting to every kind of product imaginable. This trend even extends to the increased number of small business delivery…
  • What Emotions Trigger Customers To Buy

    Funding Gates Blog
    15 Dec 2014 | 12:12 pm
    Love. Hate. Fear. Jealousy. Trust. Competition. In many ways, emotions are what make the world go round. Emotions are why we do what we do—especially why we do what we do when we’re acting impulsively.  When it comes to marketing products—especially products that are more wants than needs on the consumer spectrum—tapping into these emotions is the key to influencing buying decisions. But which of those emotions is the key to the sales dilemma: how to get customers to buy? Your customer is looking for a product that solves a problem. The problem they are faced with is causing them to…
  • 9 Creative Ways to Add a Customer Loyalty Program to Any Small Biz

    Diana Mackie
    12 Dec 2014 | 8:55 am
    One of your best assets as a small business is your connection with your customers and the connection they feel to you in turn. In order to remind your customers how much you appreciate their continued business, and to run a more efficient business, you might want to implement a customer loyalty program. Of course, these programs will vary wildly depending on the type of business you run (B2C businesses will show customer appreciation differently than B2B businesses, for example). These 9 ideas will help get your creative juices flowing to help you find the right customer loyalty program to…
  • Is a Neighboring Empty Storefront Driving Away Your Customers?

    Funding Gates Blog
    11 Dec 2014 | 2:28 pm
    That empty storefront a few doors down is making your entire block look shabby. Sometimes vacant properties are owned by the government, sometimes by a landlord who can’t seem to rent or sell the space. Either way, that blank facade is lowering the value of your store’s property and could even be subtly driving away customers! Assuming you are not in a position to open a new business and take over the storefront for yourself, here are some suggestions for dealing with a vacant property on your block.   1. Rent the Window Consider renting the store window on a temporary basis. You can…
 
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    On Our Bikes

  • The leaky tap – are your customers happy?

    Jon Stow
    17 Dec 2014 | 5:18 am
    We all try to do the best for our customers, but do we know if they are happy? There might be something which they see as having gone wrong with our service, and we do not even know about it. We cannot put it right if we don’t know. As someone who has many landlords as clients, I take an interest in the property rental market. Sooner or later, if a house or flat is being let, something will go wrong. Maybe the stair carpet is coming loose, maybe there is a damp patch, and perhaps there is a dripping tap which might not just be annoying but do damage. Most tenants would tell the landlord…
  • Small business and swimming out of your depth

    Jon Stow
    27 Nov 2014 | 3:59 am
      The Beatles wave to fans after arriving at Kennedy Airport. (Photo credit: Wikipedia) A week or so back I was watching an antiques and collectible show on the TV. It was one of those where people bring along some item in the hope that one of the dealers on the show will buy it for cash. These programmes are quite interesting and one can learn a lot about antiques sitting in one’s armchair. On this particular episode a woman brought in what purported to be all four of the Beatles’ signatures. These were on a torn-out diary page which had a couple of entries for November…
  • The value resold

    Jon Stow
    24 Nov 2014 | 3:27 am
    A few months ago I advised a client on some potential tax issues he was concerned about. It took a while to research; well mainly to check as I had good knowledge of the issues. It is always important to check one’s memory against the latest legislation and case law as things can change. What my client was looking for was not a tax scheme – I don’t do those – but the answers to a series of questions. It was a “what if?” sort of project. When I was asked to quote in the first place, as always I thought about the value to the client. How valuable could it be to him in terms…
  • Ignoring the signs

    Jon Stow
    13 Nov 2014 | 3:47 am
    Some signs people ignore It is great when our businesses are running smoothly. It is easy to take our eye off the ball, and not think about the future. It might be that there is plenty of income coming in, but are we relying too much on too few customers? We do not know how fickle those customers might be, no matter how hard we work on their accounts. Are our suppliers creeping their prices up faster than they deserve, and can we sustain those higher costs? Should we be shopping around? Is our admin work becoming too much of a burden? Should we get assistance before it gets in the way of our…
  • Seth Godin and the Time Machine

    Jon Stow
    10 Nov 2014 | 3:57 am
    British author H. G. Wells’ 1895 novel The Time Machine is an early example of time travel in modern fiction. (Photo credit: Wikipedia) Seth Godin said recently that we need the drive to want more and to be better. Our businesses and indeed our lives would be no fun if we knew we had achieved all we could, and that there was nothing more. The will to win, the excitement of the game, and the reward of getting things done are what give me satisfaction, and I guess you feel the same. What if we thought that we had achieved all we could? It would be so depressing having to have to sit on…
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    Planning, Startups, Stories

  • Do We Want Our News Crowdsourced?

    Tim Berry
    17 Dec 2014 | 7:08 am
    And what do we do if the Internet doesn’t disappear? Whether we want our news crowdsourced, or not, I don’t think we have a choice. The steady onslaught of rapid information via the new technologies – digital, social media, et. al. – is happening. In the background, traditional news media get less attention (readers, viewers, web traffic) and that means less money to pay for traditional journalism. And traditional journalism costs money. What real reporters do is work. I recently ran across Can Silicon Valley disrupt journalism if journalists hate being disrupted? by Emily Bell…
  • How do I make a good pitch deck for investors?

    Tim Berry
    5 Dec 2014 | 7:56 am
    This is my answer to How do I make a good pitch deck for investors? on Quora. First you need to differentiate between the pitch deck you leave behind for its information value – which has more words – and the pitch desk you use when you are there talk, which should be much more pictures than words, ideally just a title and a compelling photograph. Don’t confuse the two: A pitch to be read must be very different from a pitch that supports a live presentation with you talking. Different media, different styles. In either case, what you want to show is something like this (but be…
  • Q&A: When should a small business focus on growth over profits?

    Tim Berry
    24 Nov 2014 | 9:25 am
    This is my answer to an interesting question on Quora: When should a small business focus on growth over profits? As soon as you have the cash flow managed, you should focus on growth, not profits. Profits are today, and growth is tomorrow. You need today assured by cash flow, but don’t sacrifice more today than you have to when you pay for it with tomorrow. Find the right level. Cash is what’s real; money in the bank. That’s much more important than profit. Growth, meaning higher sales, more customers, is also real. Within reasonable, limits, growth is more important than…
  • Quick Quiz: What Do Investors Cite as the Common Cause of Failures?

    Tim Berry
    17 Nov 2014 | 8:22 am
    What do venture capitalists and angel investors cite as the common cause of the failures in their portfolios? That’s a great question, which somebody posed in Quora. And as I write this post, it has several really interesting answers. Jason Lemkin, who runs Storm Ventures, has my favorite answer. It’s also the overwhelming favorite of those who voted on the answer collection: We did this analysis at Storm recently, trying to go back through 14 years of venture investments, all of them very early-to-pretty-darn-early stage, and most pre-revenue. Here was the learning: the #1 correlation…
  • You Have to Do Disappointment Twice

    Tim Berry
    13 Nov 2014 | 8:17 am
    Such a beautiful quote: I ask if stories are empires, you’ll say— ‘Stories are people. I’m a story, you’re a story . . . your father is a story. Our stories go in every direction, but sometimes, if we’re lucky, our stories join into one, and for a while, we’re less alone.’ ‘But you never answered the question,” Pasquale said. “Why you come here.’ Bender pondered the wine in his hand. ‘A writer needs four things to achieve greatness, Pasquale: desire, disappointment, and the sea.’ ‘That’s only three.’ Alvis finished his wine.
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    Scentsy Blog

  • Great Ormond Street Scentsy Buddy Appeal

    Christine
    21 Nov 2014 | 2:45 am
      I've done this since 2011, collected Scentsy Buddies for Great Ormond Street Childrens Hospital and their Christmas Toy Appeal.  Last Year I was able to give quite a few but this year I've started later so worried about being able to donate as many.  When you shop online with me you'll see a little link....Shop as Normal when you click on the link and 25% of the proceeds from these orders will go to get Buddies. You can also send me Buddies---direct.  You can order some and have them delivered to:   Christine Jolley16 Colgate HouseArmoury RoadLondon, SE8 4LG  …
  • Scentsy Christmas Shipping Dates 2014

    Christine
    20 Nov 2014 | 12:33 pm
    Behind on your Christmas shopping? Want to know last date for ordering Scentsy to ensure delivery to put under the tree for Santa?   14 December for the UK/Europe   Other Scentsy Regions: -11 December Canada -18 December USA -11 December 2014 (in Australia) for orders shipped to the following postal codes: Queensland 4600 to 4999, Western Australia 6200 to 6999, and Northern Territory 0800 to 0899 -14 December 2014 (in Australia) for orders shipped to the rest of Australia   Outside of Europe/UK you cant order from me, but you can join my global Team as a consultant.  If…
  • Scentsy Christmas Collection 2014

    Christine
    19 Nov 2014 | 11:15 am
    To me part of the Christmas Season is the gorgeous smells and what better way to have a house smelling like the holidays than with Scentsy.  I'm going to be writing my Xmas gift guides in the next few days but here's our specific holiday warmers.  We've already had Merry and Bright sell out within just a few weeks which looked like the cutest little Christmas Bauble ever.   I personally own the Snowman, The Starburst Snowflake Wrap and hoping to get the cardinal this year.  I'd love to hear what your favourites are in the comments below.   Joy to The WorldScentsy…
  • Australia Scentsy Incentive Trip 2015: Bali

    Christine
    19 Nov 2014 | 10:41 am
    I have to admit I'm a little jealous that Australia Scentsy Consultants are going to freaking BALI for their Incentive Trip in 2015.  I mean COME ON...seriously can this get any more dreamy????  A FREE vacation to BALI???  Wasnt part of Eat, Pray Love in Bali????  Yep that one!!! So guys its not too late to join and earn this incentive.  Scentsy actually gives you catch up points when you joinI've posted some details about it below.  Why would you want to get sponsored by someone in the UK when you're in Australia???  I'm experienced for one and already have…
  • Cobbled Leather Scentsy Warmer

    Christine
    18 Nov 2014 | 2:48 pm
    Cobbled Leather Scentsy Warmer:  A swirling mosaic of burnished red ochre enhances this simple warmer with the look of cobbled leather.  Will add a look of sophistication to any home.       £33/€40 (Prices may vary for Mainland Europe)  
 
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    Cool Touch Blog

  • Why Would Thieves Steal Air Conditioning Units?

    siteadmin
    2 Dec 2014 | 8:21 am
    When late spring, early summer arrives here in Phoenix AZ, residents all over the valley start bracing themselves for the sweltering heat that usually comes with it. Phoenicians place a lot of value on their air conditioning, after all, it’s what keeps us sane when then temperatures climb over a 100 degrees. In fact, summer in Phoenix Arizona is like cold, harsh winters in Buffalo NY! People back east generally stay inside where it’s warm and cozy and don’t do much outside for at least 4-5 months. Here in the hot, summer heat, most of us don’t do too much outside…
  • The Smart Way to Replacing Your Old Heating System

    siteadmin
    10 Nov 2014 | 9:54 am
    If your heating system is less than 15 years old, it should still have some life left in it. You can expect as many as 15 to 20 years of service from properly installed and maintained heating equipment. To help make this long service life a reality, it is a good idea to have your heating system inspected and adjusted on an annual basis. If your system is over 10 years old, then you should definitely place it on an annual maintenance program. Good preventive maintenance will ensure that your system runs safely and efficiently for a long time. Eventually, an older system may need to be…
  • Does Your A/C Unit Need a New Motor?

    siteadmin
    3 Oct 2014 | 4:33 pm
    Your air conditioner is a complicated piece of equipment, but it is also one of the most important pieces of equipment in your home. When you live in places like Glendale and Phoenix where the temperatures routinely reach the triple digits in the summer, any disruption in service could create not just an extremely comfortable situation, but also one that is hazardous to your health. One of the most common parts to need repair or replacement is the motor. While you don’t want to rebuild the motor or repair it yourself, you should be aware of the signs that there could be a problem so you…
  • The Benefits of a Properly Insulated Home

    siteadmin
    22 Sep 2014 | 8:53 am
    In Phoenix our summer heat can be extremely brutal, no question about that. Your air conditioning is often running full-blast all day long and home owners start to wonder about that extra expense, which is one of the necessary evils of living in the desert. Your air conditioning expense doesn’t have to be as big as what you’re currently paying to keep your home cool. Properly insulating your home can cut the costs of air conditioning in the summer months and, additionally, it can also help lower your heating bill in the winter. Good insulation keeps the cold air (or heat) circulating…
  • Cool Touch Offers Air & Heating Services for Goodyear AZ

    siteadmin
    12 Sep 2014 | 9:44 am
    Goodyear is a suburban community in the southwest portion of metropolitan Phoenix Arizona featuring more than 188 square miles of plains, rivers and the beautiful Estrella Mountains. With a rich, rewarding quality of life and tremendous community spirit, Goodyear was the recipient of two prestigious national awards in 2008: the All-America City and City Livability awards. Today, Goodyear is a city of relaxed sophistication, where you will feel at home right away. Goodyear AZ Forbes recently named Phoenix one of the country’s next big boomtowns. As one of the fastest-growing regions in the…
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    TheSuccess4Life

  • 9 Simple Social Media Tips Even Amateurs Can Follow

    Christian Trejo
    16 Dec 2014 | 11:13 am
    TheSuccess4Life TheSuccess4Life Social media marketing can be pretty intimidating, especially for amateur marketers. Unlike a personal account, a business page on Facebook or
  • Why Leaders Are Awesome

    Christian Trejo
    16 Dec 2014 | 10:31 am
    TheSuccess4Life TheSuccess4Life Leaders are truly amazing. They are able to think outside of the box, engage effectively with their charges, and make things
  • 4 Reasons Expanding Businesses Should Outsource Their HR Needs

    Christian Trejo
    9 Dec 2014 | 6:48 pm
    TheSuccess4Life TheSuccess4Life For many businesses, Human Resources is a vital but often-neglected department. Executives and managers, while recognizing the importance of this unit’s
  • 10 Remarkable Tips To Be A Guest Blogger

    Christian Trejo
    8 Dec 2014 | 7:06 pm
    TheSuccess4Life TheSuccess4Life Guest blogging іs а method usеd bу bloggers tо upsurge blog traffic whеrе bloggers write posts tо bе published оn оthеr
  • Are You А Small Business Owner Or Аn Inspired Entrepreneur?

    Christian Trejo
    7 Dec 2014 | 1:20 pm
    TheSuccess4Life TheSuccess4Life When І wаs stuck іn thе corporate wоrld mаnу years ago, І dreamed оf escape tо thе freedom оf running mу
 
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    The Reveal: Demystifying Web Marketing for Local Business

  • Web Analytics & TRUE Visitor Count: How Web Stats Get Over-Reported

    H. T. Major
    11 Dec 2014 | 4:01 am
    Web analytics are a tricky business for companies new to website marketing. When just starting out, many small business owners get fooled into believing that the website “visits” their hosting package reports actually equate to living, breathing humans. This is almost never the case. I was fooled by this too, when first starting out with Web marketing in the ’90s. The “visits” the Web analytics that your Web hosting control panel (i.e., cPanel) reports almost always include way more than simple human visits. For instance, in the case of cPanel, they include a…
  • Stay the Course: The Importance of Marketing Persistence … or … “Don’t Miss the Bus!”

    H. T. Major
    16 Jan 2014 | 8:47 am
    On this cool January morning, I drove my son to his bus stop through wet snow flurries.  Arriving only a moment or two after our usual time, we noticed that the teen-aged boy, whom we usually beat to the stop, was already there.  Soon after arrived the third child, also chauffeured to the stop by her parent.  And there we waited … and waited … and waited. Our driver, usually at least five minutes earlier than his scheduled stop time of 6:38 A.M, was slightly off schedule. Consequently, by 6:36 or so, the parents were all antsy.  By 6:40, our antsiness began to approach…
  • Harmony Major Featured on iZania.com Black Business Community Website

    H. T. Major
    6 Nov 2013 | 10:50 pm
    Goodness gracious! A little late in catching this one, but I’ve been featured on the home page and in the October 19, 2013 issue of the iZania newsletter. iZania is a Black business community created to facilitate the growth of Black-owned businesses, and to be an advocate for social issues in the Black community:   The article features two beautiful write-ups for Excellent Presence Raleigh Web Design and Expect Perfection Raleigh Transcription Services. Coincidentally, I found it when I was checking to ensure I had the link correct and in the process of recommending iZania…
  • Content Marketing “Consistency” – Not All it’s Cracked Up to Be

    H. T. Major
    1 Mar 2013 | 12:13 am
    “Content marketing.” An annoying little term, but one I’m finally getting used to.  As one who’s seen the latest and greatest marketing strategies come full circle so many times with new names that us old-timers on that marketing wagon get woozy, I must confess…  I’m sick to death of hearing about it. When I started my first biz, it was simply called … “article writing.”  Or “article marketing.”  Yeah, yeah, I get it — “content” can be more than an article.  It can be tips, it can be follow-up series, it…
  • Local Search PLUS Social Media to Obliterate Your Competition

    H. T. Major
    21 Dec 2012 | 2:15 am
    Almost instantly after I happily, eagerly, and enthusiastically made the decision to kick my design/marketing company’s Facebook Fan Page to the curb… Facebook tossed us another loop. Basically, they’re mimicking Google Plus’s attempts to make their social site mandatory for business success in “local search” marketing.  Determined to show us, in no uncertain terms, how they plan to remain a major contender in the social media market, Facebook has increased the significance of their social platform — yet again — in what seems like an…
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    PowerHomeBiz.com

  • Starting a Medical Transcription Business

    Tammy Harrison
    16 Dec 2014 | 9:30 am
    Article from PowerHomeBiz.com I have been doing medical transcription for 2 years out of my home and I am now ready to expand. What should I be doing before expanding my medical transcription business? This article was written by Tammy Harrison for PowerHomeBiz.com - PowerHomeBiz.com Related posts: Starting a Medical Billing Business Starting a Web-Based Relationship Counseling Business Starting a Home-Based Recruiting Business
  • Starting a Salad Dressing and Marinade Food Business

    Nach Maravilla
    15 Dec 2014 | 9:45 am
    Article from PowerHomeBiz.com My brother and I want to go into business from home at first. We have this salad dressing/ marinade that we want to sell. How do we start? This article was written by Nach Maravilla for PowerHomeBiz.com - PowerHomeBiz.com Related posts: 50 Books on Starting a Food Business Introducing a New Dip Recipe Into the Food Market How to Start a Food Business in Texas
  • 10 Ways on How to Brand Your Website

    Yvonne Buchanan
    14 Dec 2014 | 8:17 am
    Article from PowerHomeBiz.com Branding your website follows the intrinsic rules of marketing, but there are a number of elements where branding online is different from branding offline. Here are 10 ways on how to brand your website This article was written by Yvonne Buchanan for PowerHomeBiz.com - PowerHomeBiz.com Related posts: 10 Simple Ways to Improve Website Usability 10 Ways to Grow Your Online Business 10 Free Ways to Promote a Web Site
  • Starting an International Trading Business: How to Get Leads

    Nach Maravilla
    10 Dec 2014 | 9:30 am
    Article from PowerHomeBiz.com A reader wants to start an international trading business, and wants opinion on websites that offer buy/sell leads. How and where do you get leads for an international trading business? This article was written by Nach Maravilla for PowerHomeBiz.com - PowerHomeBiz.com Related posts: Starting a Home-Based International Trading Business Starting Your Own Home-Based International Trading Business Setting Up Suppliers and Buyers for Your International Trading Business
  • Running a Dump Truck Business from Home

    Nach Maravilla
    9 Dec 2014 | 8:45 am
    Article from PowerHomeBiz.com We have two dump trucks at our residence and have small office area only for our personal use in our home. Would this be considered a business out of home when we are for hire through brokers? This article was written by Nach Maravilla for PowerHomeBiz.com - PowerHomeBiz.com Related posts: Starting a Dump Truck Business Zoning Laws and Your Home Business 21 Steps to Starting a Home Business (Part 2)
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    Small Businesses Do It Better

  • 5 Technology Secrets to Help Build Your Small Business

    Carissa Dunphy
    13 Dec 2014 | 12:19 pm
    It’s nearly impossible to run a small business without getting help from technology. Before you let larger businesses get the upper hand, consider whether these 5 technological secrets could help you compete. 1. Use Inexpensive Point-of-Sale Technology Sometimes, you can only sell your items by going where the customers are. Places like festivals, flea markets, and farmers markets make great places to publicize your small business while making some money. To take advantage of this opportunity, though, you need to accept multiple forms of payment. If you only take cash, you’ll lose…
  • 12 Lessons from Small Business Rule Breakers

    Carissa Dunphy
    17 Nov 2014 | 11:09 am
    Over the past 2 years, I’ve interviewed almost 200 women about how they manage running their businesses, their families, their health and their sanity. Each woman I’ve come across has taught me so much about doing things THEIR way, regardless of how things are “supposed” to be done. I’m consistently surprised at how sometimes, what’s good for everyone else ends up to be the opposite of successful for one individual. But what it comes down to is this: running your business, YOUR way, is really the only way that is the right way. Lesson 1: Being Yourself, At All Costs So many small…
  • Using an Employee Friendly Focus to Improve Your Office Environment

    Carissa Dunphy
    1 Nov 2014 | 5:31 pm
    You can improve your office environment by focusing on changes that will directly benefit your employees. By keeping the needs of your employees in mind, the changes you set in motion will help to improve employee productivity and office morale. Two key areas of focus should be physical improvements and social improvements. Here are a few examples in each category: Physical Improvements Improve Ease of Access Do your employees have all of the tools and supplies they need to do their jobs well? If the answer is no, or you are unsure, make this a top priority. Next, take a look at the layout of…
  • 5 Ways to Test Your Small Business Idea

    Carissa Dunphy
    30 Oct 2014 | 6:08 pm
    Starting a new small business is a big deal. You need to put together your business plan and figure out how to fund your project. However testing your business is one of the most important steps you’ll take before starting your small business. There are several questions you need to ask yourself before you decide your business idea is a great one. What Makes You Better than the Competition? Let’s be honest – there is competition out there for nearly any product or service you can provide. However, this shouldn’t be something that discourages you. Instead, this should help…
  • 5 Reasons Not To Take VC Money

    Carissa Dunphy
    25 Oct 2014 | 5:51 pm
    I had an interesting conversation with a brilliant, hugely entrepreneurial guy who owns a technology company that is so hot right now that, with absolutely zero PR or fundraising activity, he is getting pursued by Venture Capitalists who want to invest. Major VC firms are calling him; clamoring to invest in and/or acquire his business. They are desperate to get a piece of what he’s building. But he’s not interested. He wants to build something big – huge. And he wants to own all of it. Here is what I learned about his strategy: You should only take on investment if your…
 
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    Sweet Dreamz Design » Blog

  • Refresh Your Business Mojo for the New Year

    Barbara Austin
    16 Dec 2014 | 11:13 am
    Sometimes, business can be tougher than usual. And it gets us down in the dumps. Crickets chirp. We lose our creative mojo. And sometimes, we have loads of exciting stuff planned, lots of great ideas, but can’t seem to scrape up the motivation to follow through and get it done. (That’s the boat I’m in […]
  • Time vs. Money: The age-old dilemma…

    Barbara Austin
    9 Dec 2014 | 6:19 pm
    Deciding whether to apply your time, or your money, to solve a problem is never easy……especially when you’re a small business owner and you know how valuable both of those resources are! Believe me, I’ve been there: That state of pushing things back, because I lack the time and/or the funds, and yet knowing that […]
  • Sweet Brand! Why Tory Burch Has Such a Loyal Following… Personality & Style Lessons for Us All

    Barbara Austin
    2 Dec 2014 | 2:05 pm
    {The Sweet Brand! series appears on the 1st Monday of each month, and features awesome niche brands, small companies, solo businesswomen, and even celebrity brand personalities. The purpose of this series is to introduce you to businesses that are kickin’ it in their brand, and to point out what they’re doing right—principles that you can […]
  • Optimizing Your Website, Part 2: A Simple Tip to Retain More Site Visitors

    Barbara Austin
    24 Nov 2014 | 3:37 pm
    When it comes to technology, slow is definitely NOT good. There’s nothing like a sluggish computer, slow internet, or a smartphone that freezes up on you, to get on your nerves—right? Think about your website visitors…you can imagine how frustrating it might be for them to sit and wait for your web pages to load! […]
  • Optimizing Your Website, Part 1: Where do your visitors spend the most time?

    Barbara Austin
    10 Nov 2014 | 2:28 pm
    Yesterday, I was spending time with friends in their adorable (shared) rental house/cottage. Inevitably, we started talking about their décor, and how cute they’ve made the inside of the house look… But they lamented that the exterior color scheme of the house leaves much to be desired (and being only tenants, they have little say […]
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    WebStartToday Blog

  • Time for Winter Wonder Sale!

    wst-web-access
    17 Dec 2014 | 5:51 am
    Cozy up your business savings during Web Start Today’s Winter Wonder Sale. A perfect way to save and yet give a perfect look to your business online through stunning web designs by Web Start Today. Designed by adept professionals and developed with highest industry precision and modernized technology languages, Web Start Today is known for its bouquet of industry specific designs. This winter season when the weather God plans to paint the city white with snow, Web Start Today plans to warm your business with elegant web designs at jaw dropping price point. All the web designs right from…
  • Is Your Business Holiday Season Ready

    wst-web-access
    9 Dec 2014 | 4:39 am
    With every part of the country basking in the joyous mood of festivities, it makes a perfect business sense to make most of this million dollar extravaganza. From promotional deals, to fun engagements, and freebies, holiday season is the season not to be missed, rather one of the best times to build higher visibility, brand connect, and may be profits too! So, how all can you leverage this holiday season? Tip #1: Say it with a picture! A picture is worth a thousand words, so let’s say it with a picture. Make sure you update your banners across the mediums to have a similar brand image.
  • Its Black Friday Week at Web Start Today!

    wst-web-access
    26 Nov 2014 | 1:53 am
    Unlike the age old, chaotic one day sale, Web Start Today brings to you a week-long super saving Black Friday Week sale of 80% discount on all the premium accounts starting November 24, 2014. Searching for a catch? Well the catch is, that there is no catch. All you need to do is register yourself and select your favorite design from the range of stunning website designs. And yes, all our website designs are on sale, including the mobile-friendly, responsive range and online stores. So, when you are done with the selection, take your time, customize it according to your business and publish.
  • DIY Tips for Better SEO

    wst-web-access
    11 Nov 2014 | 5:35 am
    SEO has become as significant as having a site these days. As it makes no sense to have a website which doesn’t rank on search engines. And yes, there are various SEO tips which you could apply on your own, without seeking an expert and spending dollars and boost your website’s search engine credibility. So without wasting much of your time, here’s a list from Web Start Today’s SEO experts for you to explore and exploit to fullest: Keyword friendly site Optimize your website with the converting, relevant, as well as long-tail industry keywords that matter to your business. It…
  • Is it the time to move to Mobile Web Design?

    wst-web-access
    7 Nov 2014 | 4:58 am
    A lot is being said and talked about moving to responsive, mobile web designs. But is it really the time? Lets see what facts have to say about it. The post Is it the time to move to Mobile Web Design? appeared first on WebStartToday Blog.
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    SucceedAsYourOwnBoss.com

  • How to Succeed in Life and in Business

    Melinda Emerson
    18 Dec 2014 | 1:30 am
    Melinda Emerson, Twitter’s @SmallBizLady offers business advice and encouragement to more than three million entrepreneurs every week online. Forbes magazine named her the top woman for entrepreneurs to follow on Twitter. She’s a successful businesswoman, a social media expert, a best-selling author and journalist, and a dynamic and stimulating speaker. We decided to turn the tables on her and put her in the interview chair for a change. Her new book Become Your Own Boss in 12 Months, 2nd Edition is being released January 2, 2015.  She’s really excited about her updated book, which…
  • How To Use Budgeting To Save Your Business

    Melinda Emerson
    16 Dec 2014 | 1:30 am
    Guest Article As this year nears closer and closer to the end, you have to start thinking about your budget for next year.   It continues to amaze me how many businesses don’t want to create a budget.  They would rather operate their business blindly than to create a profitable plan so they can prosper in the upcoming year. Not having a budget can cost you a lot of time and money.  Unnecessary time and money.   So I am going to share with you five ways that a budget can save your business. Creates structure If you haven’t learned by now, creating or starting a business is…
  • 10 Ways to Usher Your Small Business Into the New Year

    Melinda Emerson
    15 Dec 2014 | 1:30 am
    Most businesses don’t realize that success in January starts long before the first of the New Year. It takes plenty of work and planning to set your year up right. Here are several items you should start checking off your list starting today. Don’t miss these 10 Ways to Usher Your Small Business Into the New Year. 1.  Set Your Business Resolutions New Year’s resolutions are not all about losing weight. It is beneficial to lay out what you want for your business in the coming 12 months. Be specific, so you can actually measure results and see whether you accomplished them by year’s…
  • How to Develop a Successful Online Business

    Melinda Emerson
    11 Dec 2014 | 1:30 am
    Every week as @SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This week’s guest is Steven Power @StevenRPower. Steven is the President of Bigcommerce. Previously he was the founder and CEO of ReachLocal Australia. Steve brings extensive leadership experience in helping both global companies and small businesses succeed. For more information about launching an online business check out bigcommerce.com SmallBizLady: How do I decide what to sell online? Steve Power: Choosing what to sell…
  • How to Participate in Globalization As a Small Business Owner

    Melinda Emerson
    9 Dec 2014 | 1:30 am
    Guest Article As a small business owner, globalization presents an opportunity for growth, expansion and investing abroad. Although many small businesses are learning how globalization can significantly expand and impact their business operations, some are still hesitant to embrace this new business opportunity. Globalization and investing are equivalent in many ways and work together simultaneously; implementation of both requires money, effort, research and time. Both involve establishing relationships, partnering, focusing on consumers, putting monies out to test the market, visiting a…
 
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    Write Money Incorporated

  • Save money during snowy winter travel

    admin
    7 Dec 2014 | 11:26 am
    By Rhonda Campbell Plans to stay indoors on snowy, winter days don’t always pan out. It’s not easy to limit yourself to the living room sofa, basement recreation area or den for a week or longer. As any ocean traveler knows, cabin fever starts to set in. Tracking winter weather conditions before traveling Client meetings, faraway visits home to see family and face-to-face management discussions could also pull you outdoors and onto snow covered roadways. Head outside during winter and you’ll have to devise a way to deal with rising hotel rates, airline prices, rental car…
  • How to eat healthy meals without spending a lot of money

    admin
    22 Nov 2014 | 7:32 pm
    By Rhonda Campbell Food is one of the earth’s greatest resources. Without it, the human body wouldn’t have the fuel or the energy to do anything. Yet, eating any type of food is not enough. In fact, eat the wrong foods and you could develop illnesses and diseases like high blood pressure, heart disease and diabetes. You could also start packing on unwanted pounds; no time may be easier to do this than the holiday season. Food habits worth forming To get into the habit of eating healthy food, set certain times of the day when you’ll eat. Stick to these times as closely as…
  • More than 12 places to get exposure for your business

    admin
    2 Nov 2014 | 1:07 pm
    By Rhonda Campbell picture of business website URL It’s not surprising that social media outlets (i.e. Facebook, Twitter, Pinterest) are top of mind when business owners and marketing managers think about steps that they will take to introduce their products or services to new customers. Even during the recession, online retail saw a sales increase of 11%, according to Buzzle. Tap into growing online business sales Future expectations for online businesses are good. Consider this. Online sales in the United States alone were at $225.5 billion in 2012. By 2017, those sales numbers are…
  • More than 10 practical steps to help you land your next job

    admin
    25 Oct 2014 | 1:02 pm
    By Ericka Simpson Unemployment in the United States was at 5.9 percent as of September 2014. Hiring has increased, so too have salaries. National job salary index averages have also increased, exceeding $44,000. Organizations like the Society for Human Resource Management (SHRM) share that salaries are expected to increase by approximately 3 percent during the 2014 annual salary increase cycle. Go and get the jobs you really love It would appear that getting hired into a better job would be relatively easy. It would appear. . . However, anyone who has been searching for a better job for…
  • Great food to eat during winter

    admin
    19 Oct 2014 | 1:51 pm
    By Rhonda Campbell Winter is a great time to stay indoors spending quality time with family and friends. You can cook your favorite dishes, perhaps even barbecuing on an indoor grill, and watching an exciting football game on television while your friends “bad mouth” your favorite team, laughing and kidding you. Some of your best memories may be created then. Dishes you’ll love dining on during winter Whether you realize it or not, food is a major part of many of you most memorable events. Eat the right foods and you will not only delight your taste buds, you could also keep…
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    Attention Getting Marketing

  • Creative Ideas for Last Minute Holiday Cards for Your Small Business

    Gail Oliver, Marketing Consultant – Hire Me to Advise Your Small Business
    17 Dec 2014 | 7:09 am
    by Gail Oliver, Small Business Marketing Consultant If you are a Small Business, a great way to remind your customers that you exist is to send out Holiday Greeting cards. If you haven’t done it yet, you may be a little late for mail, but there are other ways to do it last minute. Seasons Greetings by Email If you want to send your Seasons Greetings by email, this gives you an opportunity to send something that may get greater exposure for your business if it is unique enough that your customers then want to share on their social media pages. Email an animated gif of a snowman being…
  • Why Your Small Business Needs a Marketing Calendar

    Gail Oliver, Marketing Consultant – Hire Me to Advise Your Small Business
    14 Dec 2014 | 1:38 pm
    by Gail Oliver, Marketing Consultant Why does your small business need a marketing calendar? A marketing calendar is one of the best ways to stay on top of your marketing and promotional efforts. A marketing calendar makes sure that your business is taking advantage of all upcoming press opportunities, selling occasions, trending events and more. It is all about keeping your business visible with new and creative ways to promote it to potential customers. I have just launched my Marketing Calendars for January 2015 for the following types of small businesses: Marketing Calendar…
  • 3 Christmas Traditions That Turned Into Marketing Genius

    Gail Oliver, Marketing Consultant – Hire Me to Advise Your Small Business
    8 Dec 2014 | 8:27 am
    by Gail Oliver, Marketing Consultant I have been noticing that some tried and true Christmas traditions have been slightly modified to become hot and trendy product offerings in today’s marketplace, from ugly Christmas sweaters to Advent calendars to Santa photos. What holiday traditions can your business modify for marketing gold? Consider how these ones have changed: The Ugly Christmas Sweater How popular has the ugly Christmas sweater become? I actually gave an idea to one of my pet business clients a couple of years back to come up with an ugly Christmas sweater for a dog. What dog…
  • Top 5 Shopping Blogs to Follow

    Gail Oliver, Marketing Consultant – Hire Me to Advise Your Small Business
    3 Dec 2014 | 10:56 am
    by Gail Oliver, Marketing Consultant I love shopping blogs because they are some of the few sites out there that will still promote products for free, because that is the basis of their editorial content. Below are some of my favorites that I frequent almost daily. Now, keep in mind that some of these sites have additional advertising, sponsorship and promotional opportunities that you can pay for as well. So, let’s help keep these sites in business because they provide a great service for small, indie companies. Outblush All of my e-commerce customers know my love for the shopping…
  • Should Your Small Business Create an Annual Event, Just for the Publicity?

    Gail Oliver, Marketing Consultant – Hire Me to Advise Your Small Business
    28 Nov 2014 | 5:13 am
    by Gail Oliver, Marketing Consultant Every year Victoria’s Secret, the lingerie store, creates a “Fantasy Bra”. This is a bra that they unveil at the end of their annual fashion show, and it is typically jewel encrusted and worth millions of dollars. The bra isn’t for sale, merely a publicity opportunity that they started in 2001 …. and it does get lots of press from television, print and online media. #VSFantasyBra even started trending on social media simply when they announced which model would be wearing the bra. That is how popular it has become. Next week Pantone will…
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    Paychex BuildMyBiz

  • Tips for investing in small business technology

    12 Dec 2014 | 6:47 am
    Small business technology is an attractive option for a business owner, but with so many choices, it can be difficult to pick which will be best-suited for a company. Here are some tips to help entrepreneurs choose the best software for their small business: A goal that coincides with the product Having a vision of what you want out of a particular technology is necessary to reap the most benefits. Forbes recommended that an entrepreneur do thorough research before spending money on a system or application and think about how it will benefit the business in the long run. Lacking strategy…
  • Tips for preparing for the worst in a small business

    10 Dec 2014 | 5:30 am
    Bad times can sneak up on a company, which means preparation is crucial. Small business owners should prepare for a variety of scenarios from the very beginning. Unexpected issues most people don’t want to think about can happen at any time, including recessions and extreme debt. Here are some tips to ensure that everything is in order in case the worst does happen: Keeping small business finance tidy Ensure that legal documents and records are well-organized. Small business finances are important, so owners should work with a banker to make sure everything is in…
  • How management can keep businesses competitive

    4 Dec 2014 | 5:29 am
    Running a business means things are going to get competitive. It doesn’t matter what size an organization is, there will be rivals in the same market looking to dominate. Small business technology has enabled companies of all categories to operate with the same tenacity as even the largest corporations since prices on such equipment have fallen to levels even a startup can afford. Groups tend to seek out plenty of small business funding options to help them invest in the tools needed to compete on a level playing field with their most daunting opponents.However, business leaders can…
  • Methods of a Good Leader

    3 Dec 2014 | 5:03 am
    Starting a small business can be tough, but managing a team can be even more challenging. Awkward situations may arise with employees that a small business owner has to deal with creatively. But there are a few ways to be ready to be the manager of a team. A infographic by The Muse said that the qualities of a good leader include a sense of humor, confidence, commitment and creativity. Finding all of these qualities and juggling them for employees sounds difficult, but shaping managerial goals and what a business owner desires out of his or her team can make a business work at its full…
  • Small business funding looking up

    1 Dec 2014 | 5:23 am
    During the height of the Great Recession, small business lending hit severe lows, hindering the chances that entrepreneurs had to maintain or grow healthy operations for more than a few years. Since most entrepreneurs cite small business funding and access to credit as the most important aspects of running their companies, these significant contractions in loan availability severely tested their resolve. Now, the skies are clearing with commercial lending and U.S. Small Business Administration loan programs starting to reach pre-recession levels. It appears as though these improvements will…
 
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    Small Biz Viewpoints

  • What can Full Service Office Rental do for Small Business

    SmallBizViewpoints
    18 Dec 2014 | 3:46 pm
    Renting a full service virtual office instead of signing a lease can save significant money to small business owners. Here are all benefits of virtual office. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • How can Distribution Software Help with Inventory Control

    SmallBizViewpoints
    17 Dec 2014 | 6:21 pm
    Inventory management is very crucial for profitability for small business owners. Distribution software can help with inventory control as discussed in this post. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • How to Get Funding for New Business with Little or No Credit

    SmallBizViewpoints
    16 Dec 2014 | 3:00 pm
    Getting funding for new business with no credit is a challenge for many entrepreneurs. Here are tips on how to improve your chances. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • How to Save Money in Manufacturing Process

    SmallBizViewpoints
    13 Dec 2014 | 1:29 pm
    A penny saved is penny earned! There are number of ways in which small business owners can save money during manufacturing. Here are three of them. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • What Role Business Loans Play in Post Recession Environment?

    SmallBizViewpoints
    11 Dec 2014 | 6:03 pm
    Business loans play an important role in small business growth, however excess of it can lead to reckless decisions. Where is the right balance? [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
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    Point Blank | Direct Capital

  • The Best Holiday Gifts for Small Business Owners

    Alex Myers
    18 Dec 2014 | 7:00 am
    Treat Yourself to These Gifts This Holiday Season Among the many things you’ve done this year, buying yourself or your business something new probably hasn’t been one of them. As a business owner, you work hard all year long to ensure your employees and customers remain happy, leaving little time to think about yourself. Well, the holidays are the perfect way to not only give to others, but to yourself as well. So whether you are a business owner and are looking to indulge, or you are looking to buy a gift for that special business owner in your life, Direct Capital can help. We’ve…
  • 26 Small Business Experts Reveal Their Top Tax Tips for Small Business Owners to Get Bigger Tax Breaks

    Scott Lynch
    17 Dec 2014 | 6:27 am
    As the year draws to a close, now is the time many businesses focus on a variety of important yearly business assessments such as performance reviews, internal audits, and yearly projections. But one of the most important, and unavoidable, evaluations every business and business owner will make during the year is their taxes. While there are tons of business tax resources available online that can help businesses make better tax filing decisions, that doesn’t make tax season much less stressful, especially for small business owners who like to remain informed and in control of their…
  • 5 Ways Business Owners Can Lower Their Taxes

    Alex Myers
    16 Dec 2014 | 7:00 am
    Note: This article is not intended to replace the advice of a qualified tax adviser, attorney, or accountant. The end of 2014 is near – it’s crunch time. Time to crunch the numbers, that is. In the last two weeks of the year, it’s important for business owners to start thinking about the final things they can do to lower their taxes. Direct Capital has put together a list to help you organize those last minute tasks that can help you feel some tax relief in 2015. How To: Lower Taxes for Your Small Business Buy or Lease Equipment: Want to start off the New Year with a POS system? More…
  • How to Manage Holiday Stress as a Small Business Owner

    Alex Myers
    12 Dec 2014 | 7:00 am
    Step One: Remember What the Holidays Are All About In a 2012 FedEx Holiday survey, 36% of business owners agreed that the holiday season is a stressful time for the business.  42% of those surveyed said running their business during the holiday season is just as stressful as finding the perfect gift for a loved one, while 26% thought running the business was actually more stressful. Are you feeling the same way? Between managing employee vacations, shortened workweeks, increased inventory needs, and trying to level out your business’s holiday budget, you probably don’t have time…
  • How To: Receive Your Financed Equipment

    Alex Myers
    10 Dec 2014 | 7:00 am
    Steps to be Taken Before Funds and Equipment are Released You have reached the end of your financing journey. You’ve made your case for financing and considered all the possible questions that would need answering before you financed. You researched your financial lender to feel confident you’ve made the right choice. You successfully navigated and filled out the financing application. And now, you are here. What are the final steps? Direct Capital has created a quick guide to walk you through the process of actually receiving the equipment you financed. When the lender releases the…
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    WP Curve

  • Lessons learned from 171 pieces of content in 2014

    Kyle Gray
    15 Dec 2014 | 4:13 pm
    2014 has been a huge year for WP Curve. In terms of content marketing, we’ve had some big hits and even bigger misses. In this post we’ll share what’s worked and what hasn’t with ideas that you can use to improve your own content. Evergreen content that adds up to over half a million views in 2014 goo.gl/lhF0sY @WPCurve #WordPress – CLICK TO TWEET Top post by visits One of our main goals that we measure each month is a 5% growth in traffic. The posts below were some of the best at helping us consistently achieve that goal this year. PostPage views Comment WordPress speed –…
  • 12 ways to increase engagement through visual content

    Kyle Gray
    7 Dec 2014 | 9:21 pm
    A fact that every content creator should know: Posts with compelling visual content average 94% more views @wpcurve. – CLICK TO TWEET In this post we will share 12 ways and examples of how you can use visual content to make your blog stand out. 1. Screenshots No need for expensive design here, a screenshot with a few quick annotations can increase the value of the ideas you present to your visitors by showing actual examples to support your writing. Take a look at how many screenshots Dan Norris used in his post on reviewing websites. We use both Skitch and Jing as our primary screen…
  • 107 new customers, 17% growth, starting a wait list, 7 new team members, Alex meets Dan – November 2014 WP Curve monthly report

    Kyle Gray
    30 Nov 2014 | 11:57 pm
    To say November was a big month in Curve land would be a huge understatement. Let’s get stuck into what happened. 107 new customers, 17% growth, starting a wait list, 7 new team members, Alex meets Dan: Nov @WPCurve monthly report. – CLICK TO TWEET Dan met Alex! November started off with a bang with Alex and Dan finally meeting each other face to face for the first time. Despite going from scratch to a half a million dollar annual run rate in just over a year, Alex and Dan still hadn’t met face to face. They decided to meet close to half way between Australia and the US…
  • Lessons learned reviewing 300 websites in 2 weeks (how to build a decent website)

    Dan Norris
    19 Nov 2014 | 3:27 pm
    I’ve been on a bit of a website review binge for the last 2 weeks. It started on the Smart Passive Income podcast where I volunteered to do a quick review for the people in Pat Flynn’s audience. Turns out, quite a few people were keen! We are up over 600 comments and I’m well behind in the reviews. I also caught up with Chris Ducker and offered to do an in depth 8 page website review for people who signed up via his page. Again I had many more people than we expected, so I’ve spent a good chunk of the last few weeks reviewing websites. “In the last 2 weeks I’ve…
  • October 2014 WP Curve monthly report 46% web traffic and 13% revenue growth

    Kyle Gray
    16 Nov 2014 | 9:47 pm
    Hi guys, Dan here. Our new Content Marketing Manager Kyle Gray will be writing the monthly reports from now on. Here is the first one, I hope you like it.  We do these reports to help other entrepreneurs get real information about running a startup. I did the 1st report in 2012 when I was earning $0. Here is the full archive. Here is a post I wrote recently on some monthly income reports from other startups. If you like the reports I’d love you to share it. 13% revenue growth and record breaking 46% traffic growth. WP Curve September monthly report Click to tweet 13% growth to…
 
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    Tanya Smith Online » Tanya Smith Online - Helping Service Providers Share and Stand Out

  • [Slides] Get Engaged on Social Media Without Being Salesy

    Tanya Smith
    10 Dec 2014 | 5:00 am
    I created a new slide series from my tips on Instagram. You can view it here or on Slideshare. Apply these tips to post responsibly and don’t miss the opportunity to engage with others in a way that is mutually beneficial. See ya next time. Remember…share awesome stuff!
  • The Best Types of Snack Sized Content For Social Media Marketing

    Tanya Smith
    4 Dec 2014 | 7:33 pm
    Social media is all the rage today and if you have any social networking profiles set up, you know that you must consistently generate great content to add to your news stream. If you’re like a lot of solo entrepreneurs, then your content strategy should help you get the right kind of social content out in the […]
  • How to Eliminate Marketing ADD

    Tanya Smith
    9 Nov 2014 | 5:46 am
    As much as I talk about content calendars and staying organized, I have in the past and I still do suffer from Marketing Attention Deficit Disorder (ADD) from time to time. You probably have experienced this too if you are a creative type.  You want to rush your beautiful content out to the world so […]
  • Why Canva Is So Hot For Social Media Branding

    Tanya Smith
    21 Oct 2014 | 6:35 am
    You will find Canva on just about any page you visit online these days – Facebook, random blogs, and more.  That’s because this simple online tool can make non-artists into graphic pros in minutes. Okay, maybe that’s a bit too far…graphic designers are still the pros. But in a pinch, if you need images that look […]
  • Planning Your Content the First 30 Minutes of the Day

    Tanya Smith
    19 Sep 2014 | 5:00 am
      The morning planning session is one of the few time management techniques that just about every self-development speaker and every business coach teaches. From Anthony Robbins to Brian Tracy to David Allen – they all teach one form or another of this technique. Using this time to plan out your content can make a […]
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    Small Business Blog | Hiscox

  • Management Consultants Need Small Business Insurance. Here’s Why.

    Hiscox Blog
    18 Dec 2014 | 3:00 am
    Management consulting may not seem like a particularly dangerous line of work, but consultants in this space face as many risks as personal trainers or family therapists. Each of these professions  offers solutions to client problems based on their knowledge and experience. Occasionally those solutions don’t work, or may even cause harm – whether it is physical, emotional and financial. But even though the advice management consultants give their clients is aimed at boosting their business, there may be one who is dissatisfied enough to purse legal recourse, with potentially devastating…
  • How can I incorporate video as part of my small business marketing plan?

    Hiscox Blog
    16 Dec 2014 | 3:30 am
    Marketing is one of the many critical functions of small business operations. Even if the majority of your customers come to you via word of mouth, or your service-based business has a high rate of repeat clients, most small businesses do some marketing – a Facebook page update here, a blog post there or some strategic signage around town. Whether your growing business has a formalized marketing plan or takes a more casual approach, using video marketing can be an effective way to step up your marketing game.   One of the biggest benefits to using video in small business marketing is…
  • 3 Tips for Better Small Business Holiday Parties

    Hiscox Blog
    11 Dec 2014 | 3:00 am
    With the end of the year comes a flurry of holidays, and with those holidays come holiday parties. For your staff and clients these festive events are nothing but fun, but as the small business owner you’ve got more on your mind than dinner and drinks; you’re thinking about your liability if something should go wrong.   To help free your mind for fun we’ve put together a quick list of holiday party considerations. Make sure you’ve got everything here covered and your holiday party will be fun for everyone – even you!   Limit the alcohol. We know, most people like to have a…
  • Navigating Healthcare Reform for Your Small Business

    Hiscox Blog
    9 Dec 2014 | 3:00 am
    With the extensive media coverage and opinionated debate surrounding healthcare reform, you’re likely aware of the healthcare changes happening on a national level, and as a small business owner you probably know that there are options for small businesses. But it’s also likely that this is where your knowledge base about healthcare reform ends. Of all the things you’re dealing with – clients to help, staff to lead, and finances to manage – wading through your healthcare options probably isn’t at the top of your to-do list.   Thankfully, a handful of organizations…
  • How to file an insurance claim for your small business

    Hiscox Blog
    4 Dec 2014 | 3:00 am
    It’s important to know how to file insurance claims so that your business isn’t caught paying for damages it would otherwise be insured for. Disasters can sometimes hit your small business. Here are some things to remember the next time you’re caught filing an insurance claim, to ensure your business receives all the coverage it needs. Always report your insurance claim immediately Reporting insurance claims after too much time has passed allows room for additional damages to be incurred on your property, which may not be related to the incident you’re reporting, which is what your…
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    Rabid Office Monkey for Business

  • Tips for Organizing Your Office for Maximum Productivity

    Marlena Stoddard
    18 Dec 2014 | 8:34 am
    The latest from Rabid Office Monkey: Every year, countless work hours are wasted due to sloppy offices that aren’t optimized for productivity. Transforming an office into a hive of focused activity is no mean feat; to make the most of the available space, you need to go into the organization process with a well-thought-out plan. These simple, yet powerful, tips should point you in the right direction. Maintain a Clutter-Free Desk Your desk should induce a state of zen-like concentration that allows you to bang out projects on a tight schedule. That rarely happens when your desktop is…
  • Business Practice Predictions: What we’ll be Doing by 2025

    Contributor
    17 Dec 2014 | 5:30 am
    The latest from Rabid Office Monkey: Cast your mind back to the big grey CRT monitors from the office of yesteryear. Recall the floppy disk, and of course, this wonderful piece of art gracing every desktop background: A lot has changed in the decade since: broadband internet is commonplace, personal USB sticks can hold multiple gigabytes, and you can no longer ‘Ask Jeeves’. Below are five of our predictions for the next ten years. Full Cloud operation The Cloud is gaining in size and popularity as evidenced by Microsoft allocating 90% of its R&D budget to cloud-related projects in…
  • Essential Elements of a Successful Project

    Contributor
    16 Dec 2014 | 5:30 am
    The latest from Rabid Office Monkey: Projects come in many different shapes and sizes, but regardless of the complexity there are a few essential elements successful projects have in common. This is true whether you are looking to improve an existing product, implement a new system, or manage change. If you can get the following considerations right then it is very likely you will be managing a successful project. If you ignore them, odds are your project will be dragged down by problems, issues, and challenges. Balancing the ‘Triple Constraint’ Key to project management is an…
  • Why It’s Critical To Have An Online Presence No Matter What Business You Are In

    Contributor
    15 Dec 2014 | 5:30 am
    The latest from Rabid Office Monkey: Every business today needs to have some online presence. It is a key element for success. Not owning a website can harm your business and reduce profits over the years. No matter your target market, not having a website can hurt your business. Here are a few reasons why having an online presence is important for any business: Consumers Expect Business to Be Online Consumers today expect businesses to have an online presence. A website allows people to find out business hours, directions and other information from any location. Consumers are starting to see…
  • Essential Apps for Coffee Lovers

    From Around the Web
    14 Dec 2014 | 7:00 am
    The latest from Rabid Office Monkey: Are you a coffee lover? Then here are some great — essential even — apps that you have to try! Check out this infographic provided compliments of Espresso Works. The post Essential Apps for Coffee Lovers appeared first on Rabid Office Monkey for Business.
 
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    JDR Group's 'Digital Prosperity' Blog

  • Does Google AdWords/PPC Work For UK Small Business Owners?

    6 Dec 2014 | 2:31 am
    Google AdWords is the name of Google’s Pay Per Click (PPC) advertising platform. There are different forms of this type of advertising, but when most people think about Google AdWords they think about the search results at the very top of Google’s search result pages (which used to be on a shaded background, and now have a small yellow tag by them reading ‘Ad’), and also the results that appear on the right hand side of search results pages.
  • Black Friday Blunders

    3 Dec 2014 | 12:16 pm
    Its Friday 28th November 11am in the morning, I am drinking my first cup of coffee in my office and going through my emails for the day when I start to spot some really interesting ‘Black Friday’ offers hitting my inbox.  As an avid marketer I am always interested in what companies do to take advantage of this time of year and specifically this year, how the big brands are taking on Black Friday and Cyber Monday, is of great interest to me. So you can imagine my absolute horror as I click on my Argos Special Black Friday Offer –which says 1 day deals – while stocks last….
  • Inbound Marketing Vs Outbound Marketing - Is Outbound Marketing Dead?

    29 Nov 2014 | 2:00 am
    Marketing tactics to consumers and clients are changing rapidly. It’s not about asking, “Hey, do you want to buy this product or use these services?” Marketing is now making sure that target customers come across your products or services when they are looking for them and are ready to purchase. Marketing is no longer about hunting down customers, but more about making the customers come to you. Is Outbound Marketing Dead? Outbound marketing tactics (hunting down customers) such as cold calling, exhibition stands, mass leaflet drops and radio/TV advertising are expensive and looking out…
  • Get Even More Advanced Shopping Campaigns In Time For The Festive Season

    28 Nov 2014 | 7:30 am
    December is almost upon us, which means only one thing for ecommerce businesses; the pre-Christmas sales rush. In the digital age, more people than ever are bypassing the packed shopping centres and doing their Christmas shopping online in the hopes of getting better prices, quicker and more conveniently.
  • Will the Development of Smartwatches Change the Way we Search Locally?

    27 Nov 2014 | 8:30 am
    Do you own a Smartwatch? Are you looking at buying one? Are you familiar with wearable technology? The use of Smartwatches and wearable technology is increasing and you are seeing more and more people using and wearing them. They are now being used for more than just checking the time, taking pictures and having the novelty of one. More online searches are now being completed on Smartwatches and it is expected that this will continue to be the trend.
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    Blog | Harbor Compliance

  • Pres. Obama Makes December 26th a Federal Holiday

    James
    12 Dec 2014 | 6:18 am
    Last week, President Barack Obama issued an executive order declaring December 26th, 2014 a federal holiday. All executive branch departments and federal agencies will be closed, and their employees will have a four-day weekend. Obama is not the first President … Read more >> The post Pres. Obama Makes December 26th a Federal Holiday appeared first on Blog | Harbor Compliance.
  • Ready, Set, Hire! An Overview of Legal Issues in the Hiring Process for Businesses (Part 4 of 6)

    James
    11 Dec 2014 | 8:18 am
    Background Checks of New Employees Let’s face it, hiring a new employee is a very important part of your business. You set out to find the perfect candidate for the position hoping to add an important characteristic to your business. … Read more >> The post Ready, Set, Hire! An Overview of Legal Issues in the Hiring Process for Businesses (Part 4 of 6) appeared first on Blog | Harbor Compliance.
  • Minnesota Launches New Business Services Website

    James
    4 Dec 2014 | 9:24 am
    The Minnesota Secretary of State announced that beginning December 8, 2014, they will launch a newly designed Business Services website. The new website will include Ability to file annual reinstatements online. • User-friendly homepage design to better guide visitors. • … Read more >> The post Minnesota Launches New Business Services Website appeared first on Blog | Harbor Compliance.
  • Where Should I Register An Online Business?

    James
    2 Dec 2014 | 12:48 pm
    We get many inquiries regarding where to register an online business. Having no tangible presence (i.e. a storefront) understandably leads to some confusion, including whether registration is necessary, and if so, in which state to register or incorporate. Luckily, it’s … Read more >> The post Where Should I Register An Online Business? appeared first on Blog | Harbor Compliance.
  • Ready, Set, Hire! An Overview of Legal Issues in the Hiring Process for Businesses (Part 3 of 6)

    James
    24 Nov 2014 | 6:57 am
    Last week, we tackled the issues of mandatory insurance for employers and compliance posters in the workplace. This week, we will navigate the complicated and often shark-infested legal waters of post offer, pre-employment physical examinations. Where the Problem Arises The … Read more >> The post Ready, Set, Hire! An Overview of Legal Issues in the Hiring Process for Businesses (Part 3 of 6) appeared first on Blog | Harbor Compliance.
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    THE RESOURCEFUL CEO™

  • Thriving How-To: A Redefinition of Success

    Tiffany C. Wright
    16 Dec 2014 | 12:08 pm
    Here is a slideshow/presentation from Arianna Huffington. From one entrepreneur to another, this will help you to re-focus on what is important to you. The money is nice, yes, but is that truly what drives you? Or is it the experiences that money can help bring to you (i.e., travel, art, sumptuous surroundings, charitable contributions)? […]
  • Best Metrics for Measuring Your Health and Safety Program’s Success

    Tiffany C. Wright
    12 Dec 2014 | 11:35 pm
    One of the upper management’s key duties in the development and administration of a Health and Safety Program is to ensure its effectiveness. In order to manage the program using a balanced approach, the program must have clearly defined objectives that upper management can assess. In most organizations, the senior management staff will develop policy […]
  • How Mobile Payments Can Increase Your Amount Of Potential Customers

    Tiffany C. Wright
    11 Dec 2014 | 8:00 am
    Mobile payments aren’t just a cost-efficient tool that allows customers to pay with a debit or credit card. They empower small and mid-size businesses to offer meaningful benefits that customers value — many of which were historically available only to large corporations with significant infrastructures and financial resources. Here’s a look at why and how […]
  • Happy Thanksgiving to All!

    Tiffany C. Wright
    27 Nov 2014 | 10:36 am
    Happy Thanksgiving to you, your family, your friends, your employees, your customers, and your vendors/ suppliers!! Be Thankful Remember to be thankful for what you have today. Whether your business is booming or you are having serious financial issues, you ALWAYS have something to be thankful for. Focusing on what you are grateful for can […]
  • Inspiration and Issues as an Entrepreneur

    Tiffany C. Wright
    15 Nov 2014 | 8:00 am
    My name is Tiffany C. Wright and I am the author of “The Funding Is Out There! Access the Cash You Need to Impact Your Business” (Morgan James Publishing, October 2014). I am a serial entrepreneur, former business advisor, and a former CFO and COO. My firm, The Resourceful CEOTM, provides products, tools and training […]
 
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    Small Business Heroes

  • Small business employee benefits: what you need to know

    The Small Business Heroes Team
    17 Dec 2014 | 6:16 am
    PMI Health Group Director Mike Blake reveals some of the employee benefit options available for companies to help improve employee satisfaction, reduce sickness absence and boost the business bottom line. Employee benefits can have a significant role to play in helping companies attract, recruit, engage and motivate employees. What’s more, if the right benefits package is introduced, they can help companies tackle the costly issue of staff sickness absence – a considerable burden for small businesses. Many smaller businesses shy away from providing benefits across their workforce however…
  • Your liability insurance guide

    The Small Business Heroes Team
    15 Dec 2014 | 4:34 am
    The world of liability insurance can be a murky place at the best of times. Luckily, the lovely folks at Towergate Insurance have produced this brilliant liability insurance guide to illuminate the subject! It covers the five key questions you’ll need to answer about your business to make sure you get the cover you need, alongside some eye-opening facts and figures.   The post Your liability insurance guide appeared first on Small Business Heroes.
  • Flowers for business: a day in the life of a florist manager

    The Small Business Heroes Team
    10 Dec 2014 | 3:28 am
    I’ve been involved in the horticulture sector for more than 15 years; working with many of the largest retailers and some of the most impressive growers of flowers in the world. Throughout that time the challenges and opportunities provided by the industry have grown massively and I have never stopped learning. With continuous development in plant breeding, production technologies, environmental efficiencies and supply chains affecting the quality and range of products we’re able to bring to market and simultaneous development of the retail space and marketing techniques used to…
  • 11 Simple Steps to Make Your Office Greener

    The Small Business Heroes Team
    8 Dec 2014 | 6:28 am
    Most of us do all we can to live rather eco-friendly lives at home – it doesn’t just help to save our planet, but it helps us to save money. We spend just as much time at work though, so it’s important to act in a green manner in the office too. Employees that work in an environmentally friendly office are also said to be happier and more productive in the workplace! Here are 11 simple steps you can take to help ensure your business is playing its part in working towards a sustainable planet: 1. Turn everything off at the end of the day This may sound obvious, and you probably do…
  • From bricks to clicks: why we need to support our SMBs whether onsite or online

    The Small Business Heroes Team
    5 Dec 2014 | 7:22 am
    By Ian Davidson, President for SMB Mailing Europe, Pitney Bowes   The UK and Germany are fiercely loyal when it comes to supporting home-grown businesses, according to Pitney Bowes’  Global Online Shopping Study.  French shoppers, whilst virtually venturing further afield to spend their Euros, still like to shop within the European boundaries.  Pitney Bowes’ research took a closer look at the buying habits of 12,000 consumers across 12 countries, and found that the UK has the largest percentage of shoppers that have bought products online from retailers in their own country. 95%…
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    OPEN Forum

  • 10 Small-Business Predictions for 2015

    Barry Moltz
    18 Dec 2014 | 12:30 pm
    This coming year with be a critical growth time for small-business owners. There will be a major positive attitude shift for customers, employees and vendors that will help companies grow. Here are 10 ways to help your company take advantage of the factors that will have an impact on business in 2015: 1. The stock market will continue its momentum. Even with the recession in Japan and the fear of one coming to Europe, stocks will continue to rise. Your move: With no daily fear from negative stock market reports, customers will be in a buying mood. Small businesses should ramp up their…
  • 4 Ways the U.S.-Cuba Opening Could Help Small Businesses

    Kelly Spors
    18 Dec 2014 | 11:00 am
    Only Congress can officially lift the United States’ embargo and travel ban on Cuba. But the Obama administration’s decision to normalize diplomatic relations with the communist nation offers some potential opportunities for U.S. businesses: 1. More Americans traveling to Cuba General licenses for travel to Cuba have been expanded to 12 different categories, including such areas as “support for the Cuban people” that could pretty much allow any American to visit Cuba. U.S. financial institutions will also be permitted to open correspondent accounts at their Cuba peers,…
  • Why Big Social Media Numbers May Not Mean Big Sales

    Gini Dietrich
    18 Dec 2014 | 9:30 am
    When social networks became prevalent in households across the nation and organizations began using them for marketing, communication and customer service efforts, many business leaders thought it was the answer to their sales prayers. “We need a Facebook page!”  “Let’s make a viral video!” “I want a million Twitter followers!” What everyone failed to remember, however, is there is no such thing as overnight success, no silver bullet, no golden ticket. Yes, we have new tools, but we still have to build relationships with human beings who need to…
  • Choosing the Best Payroll Strategy for Your Company

    Mike Periu
    18 Dec 2014 | 8:00 am
    Deciding how often to pay your employees can be just as important for your small business as determining how much to pay them. While at first it may seem like a simple decision, there are a number of factors you need to take into account that can impact employee morale, payroll processing costs and compliance with state and federal regulations. As you prepare for 2015, let’s take a closer look at several different options you have for paying your people. 1. Standard payroll periods. There are four standard options you can choose for pay periods: weekly, bi-weekly, semi-monthly and monthly.
  • Getting Your Real-World Prep for Entrepreneurship

    Peter Daisyme
    18 Dec 2014 | 6:30 am
    Being an entrepreneur isn’t like being a doctor, fireman or princess—it’s usually not something that tops the charts when kindergartners say what they want to be when they grow up. Instead, it’s often a path that’s discovered a little later in life. Some people stumble into entrepreneurship out of college, while others may find it after getting frustrated spending years in the corporate grind. No matter how you discover that owning a business is what you’re really meant to do, there are many careers and jobs that can help prep you to be a great entrepreneur. Who knew that…
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    Great Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories

  • When A Start Up Should Seek Funding

    Entrepreneur Writer
    17 Dec 2014 | 3:10 am
    Funding is one of the most crucial things for a start up. When you are a starting entrepreneur, money is usually scarce and in the same time it’s so needed for growing the business. But does a start up really need to seek for cash in all circumstances? Actually, funding is not always good and there are bad moments to do that. Sometimes it...You can also check these cool posts:How Starting Entrepreneurs Fund Their Start UpsThe Financing Stages Of A BusinessGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
  • Dharmesh Shah Shares His 8 Steps For Slowly Becoming A Millionaire

    Entrepreneur Writer
    14 Dec 2014 | 6:42 am
    Becoming a millionaire is a dream of many. This is an important milestone for any entrepreneur, too. This is why the stories of the type how to become a millionaire are so widely spread around the Internet. The most valuable ones are written by millionaires themselves, like this one below. These are the 8 slow steps for making a million Dharmesh Shah, one of...You can also check these cool posts:Top 13 Qualities Of Successful EntrepreneursHow to Make a Million Investing 5 Dollars a DayGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
  • This Grumpy Cat Made Nearly $100 Million For Its Owner

    Entrepreneur Writer
    10 Dec 2014 | 12:09 am
    She was a waitress at first, but one cat with dwarfism would later radically change her life. This is the amazing story of Tabatha Bundesen and her friend, the cat Tardar Sauce. The animal was born to to normal parents, but it had a strange grumpy look because of dwarfism. Tabatha’s brother found this really funny and one day he decided to shoot (talking...You can also check these cool posts:What Was the First Job and Career of Some Billionaires?Online Entrepreneurshp Is Exploding, See Why (Infographic)Great Business Ideas, Entrepreneurs, Start Ups & Inspirational…
  • Ryan Blair – How A Gangster Became A Millionaire

    Entrepreneur Writer
    20 Nov 2014 | 12:36 am
    This is just another story about how you can get anything you desire if you are fully dedicated to it. This is the story of a bad kid, who becomes a multimillionaire, founding his own company. This is a story about a guy who hasn’t even finished high school, and in the same time he writes a book that reaches a top place on...You can also check these cool posts:A Story Of A 7 Years Old EntrepreneurThe Engaging Story Of People Helping People and Patrick…Great Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
  • The Engaging Story Of People Helping People and Patrick Bet-David

    Entrepreneur Writer
    18 Nov 2014 | 11:56 pm
    Patrick Bet-David didn’t have an easy childhood. He was born in Iran in 1970, during the Iranian revolution. He suffered from war and all bad consequences it caused. When he was 10 years old, he and his mother escaped from hell, they left Iran and went to Germany where they spent 2 years living in a refugee camp there. When he was 12, they...You can also check these cool posts:From Living On Food Stamps To A BillionaireRyan Blair – How A Gangster Became A MillionaireGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
 
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    Strategy Lab Marketing

  • What I Learned on a Research Project on Teen Drinking and Driving

    Jeph
    7 Dec 2014 | 6:32 am
    During the spring and summer of 2014 I was commissioned to do a drinking and driving research project. Over the past few years, Saskatchewan can’t seem to reduce the number of drinking and driving incidents. In a country where almost everywhere the drinking and driving numbers are decreasing, here in Saskatchewan that’s just not the case. We were going to tour the province and talk to teens about “why” they drink and drive. The wrong way to approach a problem; ask the person with the problem “why they do it” and they are most certainly going to lie. Ask…
  • The Seven Most Important Words a Leader Can Say

    Jeph
    25 Nov 2014 | 8:42 am
    I’m not sure, what do you think? From Richard Branson’s The Virgin Way he talks about the 7 most important words for leaders to use. “I’m not sure, what do you think?” puts your staff at ease, makes everyone around you feel like you aren’t a know-it-all and willing to implement other people’s ideas. When you ask others for their ideas you get more options to choose from. You incentivize people coming to you with innovative solutions to organizational problems. Today’s best businesses empower their people to share ideas up the chain of command.
  • How Do You Build a Visionary University?

    Jeph
    11 Nov 2014 | 9:48 pm
    You pick what you want to be known for. Do you think the University of Florida cares about their academic performance? No, they don’t because they don’t need to. Their sports following for Basketball and Football is incredible and enough to give students a great reason to go there.   Do you want to go to the University of Pennsylvania (Wharton School of Business)? Do you want to play on their Basketball team? They haven’t won their division since 1979 and have never won the NCAA tournament. But that doesn’t matter, the only reason you’re going to Wharton is…
  • The Phrase You Hate To Hear But Have to Say Yes To

    Jeph
    3 Nov 2014 | 10:08 am
    Can I give you some feedback? If you’re like me this is one of the worst phrases to hear in the English language. What they’re actually saying is “would you like me to tell you how I actually feel about you? And oh yeah, if it was good we would have already told you so it’s almost guaranteed to be negative.” Without feedback we never learn, we never get better, and we never progress. The extent of your management career will largely be based on the amount of feedback you’re willing to take. I’ve said to Brandon many times that we will get as far as…
  • Not All Websites Are Created Equal: A beginners guide to website strategy

    Jeph
    24 Oct 2014 | 12:15 am
    In the real world if your store has a better location, if you can get in front of more people, if everyone can recognize your store from a mile away, you have a distinct advantage.   The Internet doesn’t work that way.   If you rent space in the West Edmonton mall beside a popular retailer you’re sure to increase your foot traffic. The catch is, retail space beside Holts, the Disney or Apple store will come at a premium. When you build a website it’s like you put your store in a farmers field somewhere near Grenfell, SK. As your site acquires more links, is updated…
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    Fit Small Business

  • Temporary Office Space – Top Providers Compared

    Jason Rueger
    18 Dec 2014 | 4:00 am
    If you are a business owner who is looking to rent temporary office space for an important meeting, or as short-term base operations for you and your employees, then this article is for you. In this article, we will compare 3 top temporary office space providers, and recommend the one we feel is the best for small business owners, […] The post Temporary Office Space – Top Providers Compared appeared first on Fit Small Business.
  • How Much Does Buying A Business Cost?

    Jason Rueger
    17 Dec 2014 | 4:00 am
    If you have $250,000 to invest, there are many businesses available for purchase. The average small business sold for $189,000 in 2014. We will share with you the latest information on the cost of buying a business and explain how you can use two ratios/multiples  to get a ballpark figure for the fair selling price […] The post How Much Does Buying A Business Cost? appeared first on Fit Small Business.
  • How Zillow Premier Agent Works

    Jeremy Marsan
    16 Dec 2014 | 4:00 am
    This guide is for realtors who are considering advertising on Zillow. We’ll show you the costs and potential benefits as well as advice from experts on how to get the most from Zillow Premier Agent. What is Zillow Premier Agent? Zillow is a free service with some additional paid options. With a free realtor account, you […] The post How Zillow Premier Agent Works appeared first on Fit Small Business.
  • Where To Buy Retail Displays – Top Providers Compared

    Jason Rueger
    15 Dec 2014 | 6:24 am
    In this article we look at 3 of the most popular options for buying retail displays online. We compare the cost and services provided by BuyStoreFixtures.com vs. Mfried.com vs. StoreSupply.com and recommend what we feel is the best option for the brick-and-mortar small business owner. If you need a crash-course in planning out your store […] The post Where To Buy Retail Displays – Top Providers Compared appeared first on Fit Small Business.
  • US Small Business Economic Health Index

    Marc Prosser
    12 Dec 2014 | 7:16 am
    Fit Small Business will be working to create an economic index to measure the economic health of small businesses in the United States. The definition of what constitutes a small business varies greatly. We would like to measure as closely as possible the economic vitality of companies that have under 25 employees. This represents both […] The post US Small Business Economic Health Index appeared first on Fit Small Business.
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    The Shoeboxed Blog

  • What’s New at Shoeboxed This Week: 3 New Features

    Emily Farrar
    17 Dec 2014 | 8:32 am
    This week, we’ve released even more updates to our new receipt tables! Here’s a quick list of three new features to try: Filter by “None” to find receipts without a vendor or category: Find all receipts that are missing a vendor or category, then enter the missing field(s) yourself or click our new Reprocess Document button to send them back through data entry. Batch edit currency on receipts: You asked for it, and we delivered! You can now select a group of receipts and change the currency. Batch change document type: If a document was mistakenly sorted into the…
  • 5 Ways to Make Your Tax Life Easier in the New Year

    Emily Farrar
    9 Dec 2014 | 11:08 am
    Zach Olson is the Founder & CEO of TaxAlli.com. At Tax Alli, we pair you with real life accountants and use cloud software to make small business accounting awesome. So you can do what you love while we handle the rest. Tired of always stressing when tax time rolls around? There are myriad ways you can reduce the amount you owe in taxes next April, including deductions and other means. However, if you don’t know what they are, they can’t help you! Here are a few things you can do right now to help make next year’s tax time just a little easier for yourself. 1. Business Related…
  • Track This Small Business Metric Today for a Happier Tomorrow

    Shoeboxed Contributor
    1 Dec 2014 | 10:57 am
    This guest post is brought to you by Thibaut Barrère, a freelancer, long-time small business owner and the founder of WiseCash, a lightweight cash flow forecasting app It’s safe to say that small business owners have to keep track of a lot of numbers. Profit and loss reports. Invoices due. Discounts from vendors. Shipping charges. Tax deductions. Sometimes you just don’t want to see a single other number! But if I told you there was one small business number that could put your mind at ease, avoid a dipping bank account, and even allow you to take a vacation once in awhile? There is. And…
  • How to Acheive the Perfect Work-Life Balance During the Holidays

    Shoeboxed Contributor
    26 Nov 2014 | 7:09 am
    Achieving that perfect balance of work and life is difficult any time of the year, but between the festive parties, wrapping presents, and helping out with your kid’s holiday pageant, it’s especially difficult to balance at this time of year. When the scale has a tendency to lean a little more towards the “life” side of things, how do you keep your work a priority? Put everything on the same calendar. Typically, the number one rule of keeping work life and personal life separate is to leave work at work and leave home at home. Though, during this time of year, with so many things…
  • Are you ready for Small Business Saturday?

    Emily Farrar
    25 Nov 2014 | 6:58 am
    While you hear a lot of hype over Black Friday and Cyber Monday, Small Business Saturday has been skyrocketing in popularity and dollars spent over the past few years. If you’re a small business owner, are you ready to capitalize on this holiday? Last year, consumers spent over $5.7 million dollars at small businesses on Small Business Saturday. This year, Small Business Saturday happens on November 29. Here are some ways to make sure you maximize your sales on Small Business Saturday: Make sure customers and passersby know that you’re participating in the holiday. Promote any…
 
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    BoostSuite

  • Don’t Leave Your Customers Home Alone During the Holiday!

    Daniel Smith
    17 Dec 2014 | 8:00 pm
    We’ve come to the time of year where everyone is scrambling to get things done before the holiday break. They are frantically trying to make quotas, those last few sales and complete projects they’ve been putting off for months. So when the “slow” time between Christmas and New Years rolls around – this year basically Wednesday the 24th to Thursday the 1st. – they want to be left alone. Right? NOOOOO!!!! The day after Christmas through New Year’s Eve is often the best time to be in touch with your current and potential customers. Here are a few reasons why: It’s out-of-the…
  • How to Get Content for Your Website in Less Time

    Daniel Smith
    11 Dec 2014 | 12:00 am
    You’ve got a beautiful and easy to navigate website in place. You’ve done your homework and optimized the SEO potential of your pages. But now you need quality posts, and you need them quickly. What are the best and most effective ways to get content for your pages without delay? Quality v/s Cost. When building content for your pages there are always sites such as scripted.com or elance.com that allow you to log in, state your subject & criteria and pay one of their writers to custom write an article for you. Most times this is fairly inexpensive (ranging from $20-80), but often…
  • How to Attend an Industry Conference or Tradeshow for (Practically) Free

    Daniel Smith
    10 Dec 2014 | 12:00 am
    Attending a tradeshow as an exhibitor with a booth for your small business can be an expensive proposition. Considering that you will have to rent/buy the booth, staff it and pay for travel expenses for you/your team. Even a small booth (10×10 or pop-up display for instance) can add up to tens of thousands of dollars. Not an easy number to swallow when ever dollar counts. There is an alternative – participate remotely from your laptop via social media. You can engage with conference attendees and build brand visibility without actually attending the conference! Use these five…
  • Holiday SEO Checklist – 4 Steps to Make the Most out of Seasonal Traffic

    Adam Tanguay
    9 Dec 2014 | 12:00 am
    The upcoming holiday season means a big increase in search traffic on seasonal keywords as consumers look for gift ideas, travel accommodations and other holiday-related products and services. This means that it’s time to implement a seasonal SEO plan to give search engines the opportunity to crawl and index your content in time for the holiday traffic spikes. These 4 steps will help you build a solid SEO plan for the holidays. Keyword Drafting Keyword drafting is a combination of writing and keyword research that helps you create more natural content before focusing on SEO. Start by…
  • Should You Blog on Your Website or Other Websites?

    Daniel Smith
    3 Dec 2014 | 7:29 am
    In a previous post, we answered the question “why would I want to publish content from another business on my blog?” Our simple answer to this question – because it drives traffic! A similar question from one of our customers addresses this in a different way: “Should I blog on my website or other websites?” Let’s start with an analogy: You have a cabin on a lake and love to fish. You go out on a regular basis and catch a decent amount, enough for an occasional fish dinner, mostly consisting of bass and pike. A friend has a cabin on a different lake, and he’s catching mostly…
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    The Best Direct Sales Companies

  • 4 Direct Sales Companies Offering Essential Oils

    Angie
    14 Dec 2014 | 10:34 pm
    Essential oils are huge right now. Spend any amount of time on Pinterest or parenting blogs and you will likely run across quite a few articles explaining the benefits and use of these aromatics. As a result, there are a number of direct sales companies featuring essential oils and opportunities for men and women to earn an income as consultants. The below companies feature product lines that include essential oils, essential oil blends, diffusers, accessories, roll-on applicators and more. Young Living offers consultants wholesale pricing at 24% off. The company also offers frequent sales…
  • New Direct Sales Company: esbe Designs

    Angie
    13 Dec 2014 | 10:21 pm
    esbe is a new direct sales company founded by Sara Blaine. The company sells handcrafted jewelry created with semi-precious gemstones and freshwater pearls. As a consultant you can empower women in your community to find and unleash their signature style. Compensation:  Base commission is 25%. Earn up to 35% with personal volume bonuses. Start-Up Costs: The esbe Designs Gold Showcase is currently $1,500 and has a retail price of $5,000. The Platinum Showcase is $2,500 and includes over $8,300 in business supplies and esbe product. Inventory Requirements: None Personal Website: Each sales…
  • Ryte Direct Sales Opportunity: 5 Things You Need to Know

    Angie
    13 Dec 2014 | 6:37 am
    As a Ryte Member  you share and sell clean, all natural health supplements that improve VITALITY in everyday living. There are only three products, a morning SPARK, an evening REJUV and a daytime appetite suppressant, FUEL. These supplements are the very best on the market passing rigorous testing and strict quality standards with only 11 ingredients, leaving out all the chemical fillers. These products have a long history of being highly effective at improving mood/depression, focus, energy, appetite suppression, gradual weight loss, sleep and night-time body rejuvenation. You will feel…
  • Direct Sales Companies With An Earn-Your-Kit Option

    Angie
    9 Dec 2014 | 11:59 am
    The cost of a starter kit can be a major obstacle for many hoping to join a home party plan. Luckily there are a few direct sales companies that allow new consultants to earn their kit through meeting specific sales goals either before enrolling or during a specified period of time. Northern Clover – Host a Northern Clover Style Boutique and apply your Hostess credit towards the cost of the kit ($49 and up). L’BRI – Accumulate $2500 in sales in your first 45 days to receive a rebate for the cost of your starter kit ($350). Norwex – Get your kit free ($200) when you submit $2,000…
  • Own a Faith-Based Business with Christian Bling

    Angie
    7 Dec 2014 | 11:31 am
    Christian Bling is a direct sales company selling only faith-inspired products. The company’s product line includes jewelry, unique crosses, gifts and more. Christian Bling’s mission is to inspire and comfort those it comes in contact with. Compensation:  Christian Bling Consultants earn 20 – 29% commission on personal sales. Teambuilding is optional and allows sponsors to earn 1-3% on team sales volume up to 5 generations deep. Start-Up Costs: The Starter Kit is currently $199 and includes business materials, Consultant Tool Kit, six bestselling pieces and the Christian Bling Product…
 
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    CFO Services and Financial Consulting

  • What You Must Know to Protect Trade Secrets

    David Worrell
    15 Dec 2014 | 3:05 pm
    Are you protecting the value you’ve built in your business? Lately we’ve talked a lot about employee theft and embezzlement. But what about the value that you can’t put in the bank?  Trade secrets are hard to place a value on, but can be a vital part of your competitiveness and profitability. In the USA, companies lost nearly $300 billion to trade secret theft last year.  Is your business at risk? Trade Secret Laws Your strategies, processes and unique ways of doing business do not have to be patented to qualify as a trade secret.  Your “secret sauce” is protected under the…
  • 7 Keys to Preventing Fraud in the Workplace

    David Worrell
    4 Dec 2014 | 5:15 am
    In small business accounting, honest mistakes happen. Dishonest mistakes happen too – all too frequently. Both can be prevented with the proper processes and procedures for cash handling and accounting … but only if you are on the lookout. Think it couldn’t happen to you?  Think again: most fraud happens in smaller companies, because they lack the controls and procedures to prevent it.  In fact, more than 31% of companies with fewer than 100 employees will experience some kind of embezzlement or check fraud, the highest rate of any business size category. (Association of Certified…
  • Infographic: How Better Accounting can Help You Qualify for a Surety Bond or Contractor Bond

    David Worrell
    5 Nov 2014 | 2:20 pm
    General contractors have long been required to purchase construction bonds to qualify for federal public works projects. These days, the practice is spreading to private projects too.  Now its more important than ever to qualify for a surety bond (or general contractor bond) no matter who your clients are. How can a GC qualify for a (larger) surety bond? By keeping a strong financial position — and the documents to prove it! — will give you the best chance at a favorable general contractor bond. Surety companies are now taking a good, hard look at financial statements and…
  • 5 Terms You Need to Know Before Selling Stock to Angels… or Sharks

    David Worrell
    24 Sep 2014 | 7:14 am
    If you’re hoping to sell stock to Angel Investors (or Sharks!), be sure you know the law.  The JOBS Act has shifted the landscape a bit, but there are basics that still apply.  Here’s a quick primer on the 5 key concepts you should know before moving forward with any equity investor or stock sale.  Follow the links in each definition to get more detail, or call your CFO for more. 1 Exemptions Small businesses who need to raise funds may qualify for exemptions which allow them offer securities via private sales to small groups of accredited investors, intrastate sales, and…
  • Ready for Apple Pay? Mobile Payments will Finally Reach Small Business

    David Worrell
    10 Sep 2014 | 6:26 am
    In the seemingly endless parade of new features announced by Apple yesterday was one that should make you sit up and take note. Apple Pay – a new way for iPhone users to pay you for goods and services without a credit card. Apple Pay will be part of the new iPhone 6, the new Apple Watch, and other devices too as Apple rolls out iOS 8 to its existing base of users.  The iPhone 5 family of devices will support Apple Pay for online and in-app transactions, but the physical retail use will only work if you also buy the new Apple Watch. Until today, mobile payments has been a fragmented…
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    waypointsg.com

  • Are You Making Some of These 5 Social Media Mistakes?

    kutenda support
    16 Dec 2014 | 5:15 pm
    You probably think it’s enough to be involved with social media at all, but let me be the one to break it to you: there are some grievous errors you could be making with your social media marketing that will not only cost you followers, but hurt your brand long term. All too often we blunder into it, and not just fail to produce any results we can point to, but can in many cases actually hurt our own brands by unintentionally making several easy to make mistakes. Let’s take a look at what these mistakes are, and how to avoid them. 5 Social media marketing mistakes to avoid Not being…
  • Words Matter – Effective Phrases to help You Close More Sales

    kutenda support
    11 Dec 2014 | 5:44 pm
    Words matter, and nowhere is that more evident than when it comes to the words you choose to close your sales with. Frequently a single word or phrase can kill the deal, and you’re left holding the bag. (Literally!) The words we select to create our sales messages have to create a mindset that is conducive to persuading the prospect to click the buy button. There’s a great deal of thought that has gone into the science of conversion, and the psychology behind it is really quite interesting. But for right now, let’s just take a short look at 5 ways you can shape your words and…
  • How to craft your welcome emails

    kutenda support
    9 Dec 2014 | 4:44 pm
    You know the drill: you opt-in to someone’s subscriber list, and soon you receive a confirmation email from them, welcoming you to the list, newsletter or whatever you just signed up for. The fact that we are expecting these emails is a primary reason why they are usually opened. But how does the sender craft these emails for best effect? What elements are needed to not only welcome them, but also spotlight what they can expect and what you have to offer them during their time with you? Here are 7 ways you can optimize your welcome emails to set the stage for a long lasting, profitable…
  • How to Make Your Site Google-Friendly

    kutenda support
    4 Dec 2014 | 5:05 pm
    Every one of us want our web pages to rank well, and often times we think that simply posting a wealth of great content will do the trick, but we’re here to let you know that there is a bit more to the recipe than just adding words and images. Google loves to reward pages that are technically well done with high rankings, as they feel that while you may have great content, if your user experience is less than wonderful, they’ll say no thank you and look elsewhere. So how can you satisfy the technicians at Google and get them to rank your pages better? Let’s have a look at 5 tips you can…
  • How to Manage your Visual Content

    kutenda support
    3 Dec 2014 | 5:54 pm
    These days businesses are producing visual content at an astounding rate, and the question soon arises, where and how to manage these assets? The sheer numbers of images, infographics, videos and creative web art bring into play the need for a cohesive strategy for keeping everything organized should and when you need it. The reasons for having a workable visual content strategy are grounded mainly in time-savings and asset protection. How often have you personally looked for what seemed an eternity for a specific visual? Painful memories, I know. Also, in this era of easy litigation, should…
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    Orlando Realty Consultants

  • Free Orlando Home Value Tool

    Jenny Zamora
    15 Dec 2014 | 11:30 am
        The Orlando Realty Consultants team is now offering a free Orlando home value tool for homeowners that are considering selling their home. This tool determines your property’s value by factoring various details about the home including the current condition of the home, the square footage, upgrades, etc. All you have to do is fill in the fields on the home value estimator and within a 24 hrs you’ll receive a free report prepared by a top Orlando realtor of what your  home is worth in today’s real estate market.     This tool is a great way for both…
  • ORC Closes Another Orlando Short Sale

    John Conde
    8 Dec 2014 | 12:14 pm
            ORC closes another Orlando short sale. Jenny Zamora, Listing Specialist/short sale expert known for getting her listings sold in record time for top dollar has beaten the odds once again. Now…  I don’t write about every short sale listing our company closes [or I wouldn't have time to write about other stuff] but I felt that this one is worth sharing.   This Orlando home was originally listed by an investment group that claimed to be short sale experts and promised to get the job done fast and efficient, and of course… free of charge. In…
  • Top Orlando Realtor Testimonial VIDEO

    Jenny Zamora
    5 Dec 2014 | 11:24 am
    Top Orlando Realtor Testimonial VIDEO This is the story of David Millerton. This was a special listing client because he lived in New York with his family and had no plans of coming to Florida in order to get his Orlando vacation home sold. Lucky for David that we deal with many absentee homeowners that would prefer to complete the entire process by mail.   We were able to help David and his family get their Orlando vacation home sold for top dollar in a very short time. The funny thing is that we’ve never even met David in person to this day.   Sometimes people need to sell…
  • The Closing Process

    John Conde
    1 Dec 2014 | 11:38 am
      Once there is a solid offer on a property, it’s time to begin the closing process. The closing process can be explained best by breaking it down into steps.   The first step is the signing of the contract by both the buyers and sellers. This is done after both parties have agreed to all the terms of the sale including price, repairs, contingencies etc.       When both parties sign the contract, it’s then referred to as an executed contract. The next step is for the buyer to deposit a pre-determined amount of money [earnest money deposit] into an escrow…
  • Orlando Realty Website Tutorial

    John Conde
    28 Nov 2014 | 11:30 am
    Orlando Realty Website Tutorial Website tutorial Watch this video and see just how easy it is to use our most popular tools such as the “home value estimator” and the “Find Florida Properties” search feature   Orlando Realty Consultants is a full service Real Estate brokerage located in Orlando, Florida.   We provide Professional Real Estate solutions for both home buyers and sellers. Our diverse team of Orlando real estate experts have experience in all aspects of Real Estate. We will work with you to make your home purchases and sales process as simple as…
 
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    Growing Your Biz

  • Want to Quit Your Job to Start a Business? First, Read This

    Susan Brown
    16 Dec 2014 | 2:53 am
    Have you been debating with yourself (and maybe others) about whether or not you should quit your job and start a business? From the outside looking in, being an entrepreneur... Read more » The post Want to Quit Your Job to Start a Business? First, Read This appeared first on Growing Your Biz.
  • Protect Your Business from Cyber Attacks

    Guest Author
    27 Oct 2014 | 5:16 am
    If you have been putting off making the effort (and spending the money) to protect your business from cyber attacks, perhaps you should reconsider. Over the past few years, cyber crime has... Read more » The post Protect Your Business from Cyber Attacks appeared first on Growing Your Biz.
  • How to Attract Good Clients and Get Them to Refer Their Friends

    Susan Brown
    22 Oct 2014 | 5:45 am
    As a professional running your own business one of the biggest struggles to overcome is figuring out how to attract the “good clients.” These people or businesses are the ones... Read more » The post How to Attract Good Clients and Get Them to Refer Their Friends appeared first on Growing Your Biz.
  • How to Really Make Money on Fiverr

    Susan Brown
    11 Aug 2014 | 7:32 am
    Are you wondering how to start an online business on Fiverr that can help you pay your bills, develop your portfolio, and build up your brand online? While I’ve written... Read more » The post How to Really Make Money on Fiverr appeared first on Growing Your Biz.
  • 7 Compelling Reasons to Get a Virtual Phone Number for Your Home Business

    Guest Author
    2 Jul 2014 | 7:15 am
    Got a virtual number for your home business? If you are a self-employed professional, an artist selling crafts online, or you run your micro business from a home office, there... Read more » The post 7 Compelling Reasons to Get a Virtual Phone Number for Your Home Business appeared first on Growing Your Biz.
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    The Pulse Australia

  • Looking towards the future of accounting

    Alistair Nestor
    17 Dec 2014 | 4:05 pm
    Without a doubt, 2014 will be viewed as the year that cloud accounting went mainstream. Businesses have flocked to online solutions in massive numbers, with cloud software such as AccountRight and Essentials Accounting outpointing desktop solutions by some considerable margin. So what does 2015 hold? What will the end-of-year summaries be reflecting on in December 2015? From an MYOB point-of-view, we’re focussing on helping improve how you connect with your clients. We want to ensure those connections are optimised and provide more value to your business than ever before. That’s why…
  • Why I sacked my “best” staff member

    Matthew Snelleksz
    16 Dec 2014 | 2:28 pm
    The deal was done, and we had shaken hands on it. I was so excited. I had just employed a Senior Manager for my business, and the future looked bright. I was going to delegate much of my day-to-day management tasks to him — I could spend more time building the business and focus on my key customers. I had spent the last 12 months trawling through recruitment agencies, employment websites, word of mouth and advertisements to hire a manger for my business so I could free up my time and focus on growing my business. The hunt was over, and now I was going to enjoy the fruits of my labour, or so…
  • 10 Signs you are pushing your limits or over working

    Liam Shorte
    15 Dec 2014 | 3:38 pm
    When you are managing a small business, you can get totally caught up in running and developing it to the extent that it takes over your life. Most of us work longer hours at what we do because we have a passion for it, and that is often to the detriment of our own health — and often to time spent with family. Neither of these is good for you or your business in the long term, so you need to make sure you get some balance. More importantly, you need to be aware of the signs of burnout. So what are the telltale signs? Here are a few that colleagues and I noticed in ourselves when we got…
  • Does your accounting firm have a marketing plan?

    Andrew McIntosh
    14 Dec 2014 | 6:34 pm
    The unexpected question The next graduate arrives, interviewing for a position at a small to medium-sized accounting firm: your accounting firm. This graduate will be one of the top performing employees for the employer of their choice.  It takes you a while — nearly fifteen minutes into the interview, to fully realise that they are actually interviewing you. Methodically, the graduate carefully crafts their answers and questions. When you look up from your notepad, direct eye contact takes a fraction of a second to re-connect: this graduate is absorbing the environment, the workspace and…
  • Beware of the Christmas pitfalls – skeleton staff vs. attracting the best employees

    Jenny Nedanovski
    10 Dec 2014 | 5:24 pm
    It’s that time of year again – the festive season is fast approaching. Christmas and New Year celebrations take centre stage, but for small businesses with employees this could mean difficulties in recruiting or difficulties in keeping skeleton staff on. Almost every business experiences a quieter time at some stage during the year. Some quieter times are caused by seasonality such as Christmas and New Year. However, that’s not a reason to let your employees slack off. These quieter times are a great time for employees to tie up loose ends and start on jobs they have been avoiding. As…
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    Industry Edge

  • In the News: PetSmart Bought Out by BC Partners

    Whitney Richardson
    18 Dec 2014 | 1:28 pm
    The sale of the specialty retailer, for a premium price, speaks volumes about overall confidence in the pet industry. As other industry reports have noted, the pet industry is certainly a booming one, with owners frequently willing to spend top dollar for their furry friends. This week provided yet another telling factor of this industry’s success: the $8.7 million buyout of PetSmart by BC Partners. This week provided yet another telling factor of this industry’s success: the $8.7 million buyout of PetSmart by BC Partners. Flat sales prompted activist investment manager Jana Partners this…
  • Lowe’s to Add HGTV HOME Line to Paint Selections

    Whitney Richardson
    18 Dec 2014 | 4:00 am
    The designer-inspired collection from Sherwin-Williams will be available at Lowe’s stores and online at Lowes.com. Following other fashion-forward color trends in the home-improvement industry, Lowe’s will begin carrying Sherwin-Williams’ HGTV HOME collection starting in March 2015. “Sherwin-Williams is the most recognized and trusted brand in paint for both homeowners and pros,” said Mike Jones, chief customer officer for Lowe’s, in a news release. “We are proud to bring the quality and long-standing reputation of Sherwin-Williams combined with the design expertise…
  • Clean Water Bottles, Done Easy

    Whitney Richardson
    17 Dec 2014 | 12:52 pm
    Let customers leave tedious scrub brushing behind with a new easier-to-clean, multifunctional water bottle. Water bottles currently account for 2 million tons of waste in U.S. landfills and take more than 1,000 years to biodegrade, according to The Water Project. Although recycling efforts can help cut down on waste, reusable water bottles reduce waste further. But some reusable’s can be a pain to wash, dissuading some consumers from using the bottles. Although recycling efforts can help cut down on waste, reusable water bottles reduce waste further. Thanks to Nice Reusables’ ALEX water…
  • 40 Best Hardware Retail Blogs of 2014

    Whitney Richardson
    17 Dec 2014 | 4:00 am
    Category-specific industry resources to complement the hardware retail information you receive from Industry Edge The hardware retail industry involves a wide array of products, from spray-foam insulation and miter saws to small kitchen appliances and decorative candles. The National Hardware Show is the best place to source these myriad products, with an opportunity each May to see the latest and greatest creations to hit the market. Industry Edge keeps attendees and other hardware retail enthusiasts abreast on industry news year-round. To help provide even more information, the editorial…
  • Show Customers How to Get Organized

    Martha White
    16 Dec 2014 | 11:56 am
    Bring in a professional organizer for an in-store educational event. Experts say hosting events at your store can be a good way to increase foot traffic and build customer loyalty. Consumer education events have the added advantage of positioning your store as a resource for information while driving sales. With January approaching, a workshop teaching customers how to organize their garage, kitchen or pantry is a natural fit with the New Year’s resolutions they’re sure to be making. With January approaching, a workshop teaching customers how to organize their garage, kitchen or pantry is…
 
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    Small Business Sense

  • Monthly Small Business Roundup (November 2014)

    Kim George
    26 Nov 2014 | 7:07 am
    Hey peeps!  Here are some of the latest and greatest in small business and entrepreneurship from around the web. Enjoy! Entrepreneurship Here are 4 tips for crafting a mission statement worth remembering List of 3 tips for managing a fast-growing company Here is a look at 7 ways to maximize your productivity during your daily commute Marketing and Sales Five tips for writing emails that people want to respond to Check out these 9 ways to sharpen your online consumer research Here are 3 ways to turn email subscribers into social fans   Social Media A list of 26 tips to strengthen your…
  • 5 of the Best Network Attached Storage Devices for Small Business (2014 Edition)

    Kim George
    19 Nov 2014 | 7:07 am
    If you have more than one pc running on your computer network and don’t have a backup or file storage server in place, you might be a good candidate for a Network Attached Storage device.  Using a NAS storage system in your business will give you the peace of mind knowing that your data and files are stored in a separate location –in the event of a disaster.  Why Purchase a Network Attached Storage Device? Here are 4 main reasons that you should use a Network Attached Storage device to backup your business data: You can backup ALL of the computers connected to your small business or…
  • 9 Email Subject Lines that Command Attention

    Kim George
    11 Nov 2014 | 7:05 am
    On average, there are more than 144.8 billion emails sent every day.  Wowza!  It’s no secret email remains one of the preferred methods of communication – especially for business owners. Yet, of the 144.8 billion emails sent per day, sadly an estimated 69% of email recipients report email as Spam based solely on the subject line. With email being one of the most widely used communication channels and least expensive marketing channels available, it’s important to focus on creating magnetic and attention grabbing email subject lines to make sure that your email messages won’t go…
  • 5 Ways to Rock at Marketing Your Business with Twitter (2014)

    Kim George
    6 Nov 2014 | 7:07 am
    Are you looking for ways to successfully market your business with Twitter?  Do you want to learn some of the marketing strategies that are currently being used? Great! But, before I get into the post, here are a few things that you should know: Twitter (when used correctly) can be a powerful platform that you can use for marketing and lead generation The rules of engagement for using Twitter has changed tremendously In reality, there is no set way to market your business using social media. However, one thing is important in the small business arena… and (any other industry for that…
  • 44 of the Best Productivity Apps of 2014

    Kim George
    4 Nov 2014 | 6:28 am
    Are you looking for ways to become more productive and efficient in your business? If you are, look no further. This infographic, courtesy of DailyInfographics.com features an awesome list of  44 productivity apps that you can use in your business. Key Productivity Apps Mentioned Some of the key productivity apps mentioned in this infographic include: Wunderlist Hootsuite Dropbox Any.do Now on to the infographic:   The post 44 of the Best Productivity Apps of 2014 appeared first on Small Business Sense.
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    blog.hotspotshield.com

  • Wearable Tech and Personal Security Breaches: 6 Things to Know

    Peter Nguyen
    16 Dec 2014 | 10:28 pm
    Wearable technology is growing rapidly in popularity, with the consulting firm Deloitte predicting as many as 100 million wearable gadgets on the market in 2020. These devices track users’ behavior, lifestyle, and performance, creating what’s known as a “quantifiable self” from the data. While maintaining this quantifiable self can help users follow a fitness regime or track personal goals, it also makes them vulnerable to hackers in a number of ways. Bluetooth Transmissions are Vulnerable to Remote Tracking Wearable devices usually use Bluetooth synchronization to…
  • VPN Prevents Google Queries from Being Linked Publicly to an IP Address

    Peter Nguyen
    14 Dec 2014 | 11:09 pm
    The majority of your search history is probably not all that sensitive; perhaps you Googled where to buy tickets for the latest Hunger Games flick or how to get rid of belly fat. Search queries like these don’t really require the utmost confidentiality, but consider the other topics that you search. Thinking your search anonymous, you may have Googled highly sensitive material that you believed would be no one’s business but your own. The disquieting truth is that, in the last year, several websites have made users’ entire Google search histories public and associated them…
  • The Masque Attack iOS Security Flaw: Latest Details and Staying Safe

    Peter Nguyen
    9 Dec 2014 | 11:25 pm
    The threat of a Masque Attack has made big headlines in recent weeks, warning iOS users of this potentially dangerous security flaw. While this type of attack does have the potential to compromise a user’s data, it’s not as malicious or as pressing of a concern as it may seem. The key to avoiding a Masque Attack is as simple as understanding how it works and taking common sense precautions to protect yourself. What is the Masque Attack? At first glance, the headlines about a Masque Attack security flaw are alarming. However, it’s important to understand that a Masque Attack…
  • 10 ways to Keep your Mobile Data safe from mCrime

    Robert Siciliano
    3 Dec 2014 | 11:23 pm
    A smart thief will go after smartphones: a portal through which to gain access to your money, accounts, data and social. Few people think they’re not smart enough to prevent a crime involving their precious mobile phone, but it happens to even the highly educated who think they can’t be outwitted. mCrime is big business and knowing how to protect yourself is a big deal. Texts, e-mails, social media and so much more contain enormous amounts of private information. And crooks know how to get this information. One trick is to send a phishing e-mail: a scam that’s designed to sucker the…
  • Is the Chromebook Really Just a “Google Spyware Machine”?

    Peter Nguyen
    2 Dec 2014 | 12:09 am
    A lawsuit filed in 2014 against Google has reignited the debate over the company’s controversial email-scanning practices. Represented by the Electronic Privacy Information Center (EPIC), two of the suit’s nine plaintiffs accuse Google of data-mining student emails sent and received through Google Apps for Education on Chromebooks. They contend that Google violated student privacy laws by using email scanning to compile secret profiles of students and target them with ads. The plaintiffs seek class certification to recover damages for all Gmail users subject to the allegedly…
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    SOHO Tech Training

  • 4 Business Tech Tools to Increase Your Profits

    Deb Lee
    15 Dec 2014 | 10:39 am
    Many thanks to Allison Martin for today’s post. For the past year or so, you’ve spent countless hours building the perfect website for your business. You figure this will be great for bringing in your fist customers, but to your surprise, operations get off to a rather slow start and your profits are taking a […] The post 4 Business Tech Tools to Increase Your Profits appeared first on SOHO Tech Training.
  • Organize Your Small Business: Apps To Manage Business Documents

    Deb Lee
    5 Dec 2014 | 10:48 am
    As I mentioned last week, January is Get Organized month. The start of a new year is a great time to get your business in shape and to make positive changes so you can hone in on a successful 2015. So, over the next few weeks, I will be sharing apps that will help you to organize […] The post Organize Your Small Business: Apps To Manage Business Documents appeared first on SOHO Tech Training.
  • Organize Your Small Business: Apps That Help Build Client Relationships (CRMs)

    Deb Lee
    26 Nov 2014 | 3:37 pm
    Did you know that January is officially known as Get Organized Month? With just a few short weeks left in 2014, professional organizers, productivity specialists, and small business coaches (like me!) are gearing up across the world to share ways that you can organize your life and business in 2015. If you don’t believe me, have a look […] The post Organize Your Small Business: Apps That Help Build Client Relationships (CRMs) appeared first on SOHO Tech Training.
  • The Future of Business Networking and How Tech Can Help

    Deb Lee
    19 Nov 2014 | 4:00 am
    Today’s post was contributed by Stephen Collins. There was a time when growing your customer base (or finding people who could help you do so) was a labor-intensive and time-consuming process. Hours and hours each week and month had to be dedicated to planning, finding, and attending a limited number of networking events — all […] The post The Future of Business Networking and How Tech Can Help appeared first on SOHO Tech Training.
  • Tech Tools You Need to Rock Your Next Webinar

    Deb Lee
    10 Nov 2014 | 1:52 pm
    Hosting a webinar is a great way to share your expertise on a particular topic and to give attendees a sneak peek at some of your premium programming. Of course, it helps if you’re comfortable with the content you’ll be sharing so that you can deliver a high quality presentation. And, to help you rock your next […] The post Tech Tools You Need to Rock Your Next Webinar appeared first on SOHO Tech Training.
 
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    DP Marketing Services

  • 5 Real Marketing Trends to Examine for 2015

    Richard Dannenberg
    18 Dec 2014 | 10:01 am
    I received some interesting feedback from last week’s tongue-in-cheek post, 6 Absolutely Reliable Marketing Predictions for 2015. As promised, I’m continuing the discussion this week with a few trends that could provide some potentially beneficial areas of consideration for small business marketers as they make their plans for the coming year. Here goes: Engagement and Word of Mouth One of the last week’s comments from Gail Gardner went like this: Small business owners who want to be big often hate engagement. I’ve had a couple who actively avoided actually dealing with customers over…
  • 6 Absolutely Reliable Marketing Predictions for 2015

    Richard Dannenberg
    9 Dec 2014 | 6:28 am
      A Note About Accuracy My son, Wil, attends a sizable public university with an imposing football team. They’re also noted for their meteorology department, which has produced a bevy of weatherpersons who grace the local stations of small towns and communities throughout the Southeast. Wil is somewhat skeptical of the meteorology students, who earn an A with a grade of 68, but he understands the logic behind the grading system. After all, 68% is the degree of accuracy expected from the local weatherman. Just so you’ll know, the approach I’ve taken in determining the following list…
  • Marketing Print: The Transatlantic Duel

    Richard Dannenberg
    4 Dec 2014 | 3:35 am
    Deborah Corn and Matthew Parker Have you been following the transatlantic debate between the two print industry sages? Matthew Parker and Deborah Corn have been tackling thorny print sales and marketing problems from both sides of the pond for the last month or so and I’ve been following the correspondence with great interest and some amusement. About a week ago, the duo took on the question of how print companies might get more work from their customers (from a print buyer’s perspective). The conversation is fascinating and I highly recommend reading both Deborah’s and Matthew’s…
  • Selling is Selling. Marketing is Marketing. Right?

    Richard Dannenberg
    23 Nov 2014 | 9:06 am
    I talked with a businessman a couple of weeks ago who was riding a unicycle. The business owner didn’t understand the need for marketing. “We have a sales force. We don’t need to market,” was the particular statement that is still ringing in my ears. He runs a locally-focused printing operation that is struggling to come up with new customers. Like many in the printing industry, he’s seen volumes decrease in the past few years as products that were once mainstays have vanished and content has gone online. His average revenue per customer has declined, so the…
  • The Commodity Trap

    Richard Dannenberg
    13 Nov 2014 | 9:23 am
    Copiers Are Commodities When I walked into the front door of my old customers’ business, he was happy to see me. We caught up for a bit. His business had recovered from the recession and was expanding again. He has always been an optimist and was excited about the potential to grow again. After a few minutes conversation, we changed gears. “So what have you been doing since the printing business sold?” he asked. I explained that I had freelanced for a bit with a small marketing company, but that I had recently taken a new job as sales manager for a local copier distributor. I presented…
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    VerticalResponse Blog

  • Email Marketing Helps S&S Brand Whet Its Customers’ Appetites

    Connie Sung Moyle
    18 Dec 2014 | 6:00 am
    From reality TV (“BBQ Pitmasters”) to cooking shows (“Barbecue U with Steve Raichlan”), to say America is a bit obsessed with barbecue might be an understatement. In San Francisco, S&S Brand is fanning the flames with its regionally influenced, handcrafted barbecue sauces, spice rubs and brine mixes for meats and seafood.  Founders Sarah Burchard and Spencer O’Meara together have more than 30 years of restaurant experience working as chefs at some of the most acclaimed restaurants in San Francisco. S&S Brand sauces, rubs and mixes are…
  • 5 Tips to Improve Your Non-Profit Emails

    Lisa Furgison
    17 Dec 2014 | 6:01 am
    Email marketing isn’t just a successful marketing tool for retailers and service-based businesses, it can yield impressive results for non-profits too. A study from M+R Benchmarks, an organization that tracks online fundraising and advocacy for non-profits, shows 35% of online donations are connected to email marketing. To maximize your marketing efforts, here are five tips to improve your emails: 1. Send a variety of emails Non-profits need donations and volunteers, but that doesn’t mean every email you send has to ask for support. You should send a variety of emails. From…
  • Get Recognized: 10 Small Business Awards You Should Enter

    Connie Sung Moyle
    16 Dec 2014 | 6:00 am
    Whether your company has been around for decades or is just getting off the ground, getting a business award under your belt is a great way to build credibility and generate positive PR. Winning an award tells customers that you’ve been vetted by a third party and bested other companies to come out on top – no easy feat! Awards programs run the gamut. Some are free to enter, while others can cost hundreds of dollars per submission. Some have simple entry procedures, and others can rival an Ivy League college application. Still, others are inexpensive to enter but will cost an arm…
  • Three Ways to Rock Organic Search Results

    Kim Stiglitz
    15 Dec 2014 | 6:00 am
    Every business could benefit from more website or brick and mortar visits. To achieve either of these things, a solid organic online presence is vital, especially when it comes to search results. When someone conducts a search online and uses keywords related to your business, or searches branded terms (like the name of your company), it’s important your business appears high on the SERP (search engine results page). After all, results that appear on the first page enjoy a whopping 95% of all search traffic. In addition, the very first organic result on the SERP (not including ads)…
  • 30 Spot-on Holiday Subject Lines, Plus Tips!

    Contributing Author
    12 Dec 2014 | 6:00 am
    When you’re trying to reach consumers through email during the holiday season, your messages need to stand out, inspire and engage. Why? Consumers are busy. Between work, time with family and endless shopping lists, online audiences are slammed. How do you rise above the inbox chaos to capture attention? It all starts with a captivating holiday subject line. To deliver the most impactful message possible, we’ve created a list of tips to help you reach your target audience with spot-on holiday subject lines. We’ll also showcase 30 examples to get your creative juices flowing.
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    Matt's Chat

  • What Every IT Marketer Should Know About Choosing a Niche Market

    2 Dec 2014 | 3:30 am
    Marketing advice is very easy to dish out. Do you ever get the impression though, that those giving the advice rarely (if ever) have to convince a sceptical CEO or backers to actually accept that advice?
  • The Best Advice I Ever Got on Standing Out from the Crowd

    26 Nov 2014 | 1:03 am
    In business, there will always be competition when it comes to getting noticed and gaining customers. And in no industry is this more the case than in technology, where ever-changing and improving systems and programs mean that there is always going to be a number of companies trying to meet these needs. So for any IT business owner or executive, the question is "How do we stand out from the pack?".
  • The First 6 Things to do About Your Business's Digital Presence

    24 Nov 2014 | 4:21 am
    Standing out from the digital crowd requires a certain finesse; an eloquence in presentation, an elegance of voice, a digital dexterity - that same finesse with which you built your business and plied your wares to the right people, in the right way, at the right time. Digital presence involves more than a static website. Think angle, think approach and remember that managing and maintaining a digital presence is underpinned by a simple, timeless tenet of business success: provide something of value.
  • 3 Simple Ways to Differentiate Yourself from the Competition

    6 Oct 2014 | 8:18 am
    Across industries, the up-turn in Entrepreneurship has seen increased competition in recent times.  Whilst great to see such "green shoots" emerging in the economic sense, many business owners are starting to feel increased pressure to perform in a crowded marketplace.  So how can we ensure that our prospects beat a happy path to our door, rather than our competitors?  If you've ever answered the question "What's your USP" with the response "Great customer service", it's time to get real.  Here are 3 ways you can differentiate in a more sustainable and game-changing way...
  • 10 Tips for Increasing Brand Awareness with Social Media Marketing

    1 Oct 2014 | 2:03 am
    It seems a bit "retro" to be talking about brand awareness through social media, but many businesses - especially service oriented - still struggle to make their content stick.  Content only does it's job when the right people see the right posts and shares, and many marketers still struggle with this more than the content creation itself.
 
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    Kim Yuhl

  • How to Handle Donation Shaming and the Guilt of Not Giving

    Kim
    11 Dec 2014 | 8:54 am
    “When we give cheerfully and accept gratefully, everyone is blessed.” ― Maya Angelou Giving to others in need is a wonderful thing. We experience the joy of giving and someone else feels valued and supported. It’s a win, win. When you give to the right charities, you can affect many lives and your positive action […]
  • The Biggest Misconception About Happy People

    Kim
    9 Dec 2014 | 9:23 am
    “Every man has his secret sorrows which the world knows not; and often times we call a man cold when he is only sad.” ― Henry Wadsworth Longfellow One of my dear friends recently asked me, “How can you coach people to be happier when you are so sad?” It was the day following the […]
  • Gratitude Through Failure

    Kim
    4 Dec 2014 | 2:07 pm
    Are you a straight A kind of student or do you occasionally dip a bit lower? It’s easy to be full of gratitude when everything goes according to plan but what about when life isn’t so perfect? I am a proponent of remembering and embracing the bad, the failures and a less than stellar report card […]
  • 5 Habit Mistakes You Probably Don’t Know You’re Making

    Kim
    1 Dec 2014 | 11:19 am
    “The chains of habit are too weak to be felt until they are too strong to be broken.” ― Samuel Johnson When I first learned habits made up 40% of my day, I set out to change my habits as part of my journey towards a happier life. It made sense that if I could […]
  • 4 Words Holding You Back and One Will Surprise You

    Kim
    27 Nov 2014 | 8:46 am
    There are all sorts of words that when spoken can hold you back. Words like can’t, impossible and won’t are perfect examples. When I started thinking about words that might be holding me back, I really took note of what I was saying and hearing in various conversations with family, friends, clients and acquaintances. I […]
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    pbsfranklin.com

  • Don’t Go Broke in 2015

    18 Dec 2014 | 1:34 pm
        You’re about to see blogs and articles about this topic all over the internet very soon. That’s why we’re writing ours before Christmas—so you can start making a plan even before the year ends. You probably aren’t even thinking about your New Year’s resolutions yet. But here we are, putting the thought in your head before you spend everything on Christmas presents. Let’s look at some strategies for keeping afloat throughout every month next year.   Don’t Go Broke Christmas Shopping The first step toward maintaining a New Year’s resolution about finances is…
  • Spreadsheets, Receipts, Taxes, Oh My!

    25 Nov 2014 | 6:28 am
        There’s a whole lot to understanding accounting. Unless you went to school to become a CPA, you probably don’t get all of it. But that doesn’t mean you can’t have a solid grasp on the field so that you can manage your own business—or make sure you don’t get shorted on your taxes. We’re not going to undertake to explain all the elements of accounting in one blog post. But we can get started by talking about the two types of accounting methods businesses use: accrual and cash-based. Those may sound intimidating at first, but once we break them down, you’ll know…
  • How to Start a Business with Just $2

    14 Nov 2014 | 6:24 am
        You might have heard of this strategy before, but humor us. It’s worth considering how to multiply your dollars if for nothing else than as a refresher for financial investment tips. Did you start your business with a similar limit to cash flow—or are you strapped for cash right now? Not to worry. It is possible to start a business with only $2—really! Let’s take a look.   The Plan Say an investor hands you $2 and tells you to go for your dream. You put up $8 of your own money, and now you have $10 to work with. One business model is to use the $10 to buy brownie…
  • Why Your Accountant Should Write Your Business Plan

    24 Oct 2014 | 2:18 pm
        Have you written a business plan for your small business? Or are you planning to sit down and write it up soon? In either case, you have found—or will encounter soon—the financial dilemma. It’s a dilemma, of course, only to the non-accountants of the world. Sure a business plan has a lot of sections, not all of them pertaining to money. But if you think about it, who is the business plan for, ultimately? Yes it’s so you can prove to naysayers that you have a viable, money-making venture. Yes it’s to keep you on track over the years. But mostly, the business plan exists…
  • Who Says Family and Business Don’t Mix?

    4 Oct 2014 | 1:15 pm
        Are you a small business owner with a family to support? It’s not always easy to start a business and still have time to invest in your spouse and children, but that doesn’t mean it’s impossible. In fact, learning how to balance the different parts of your life that don’t mix well is a hallmark of a well-rounded person. If you’re having a hard time reconciling the two worlds of family and business, it’s time you did something about it.   Priorities and Planning Be purposeful about your life. Carpe diem, as it were. Do you spend a lot of time logging hours at…
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    Godot Media

  • Content Marketing Trends and Predictions for 2015

    Godot
    16 Dec 2014 | 3:11 am
    Scientists have predicted that 2015 is going to be the warmest year on record and the price of coffee is expected to rise. However, talking purely in terms of relevance, here are some predictions that might be evoke greater interest if you are a content marketing professional: Value Over Volume With social networks having become primary sources of content discovery, some businesses have been fussing over the number of views/likes/followers to assess the effectiveness of online marketing campaigns. Although they aren’t completely wrong in doing so, wise marketers will tell you that…
  • How to Use B2B Content Marketing to Increase Conversions

    Godot
    20 Nov 2014 | 3:57 am
    While content plays a significant role in B2B content marketing, its benefits can only be reaped if it is applied the right way. Content can be used for product or service promotion, lead generation, and making a connection with prospective and existing customers. However, marketers often tend to overlook the potential that content can bring into B2B marketing. Content must be used in a smart way. Instead of taking the sell, sell and sell approach, marketers can use good content to provide vital information about the product or service to the customer. Although a large percentage of B2B…
  • Survey Shows More B2B Marketers Are Turning To Content Marketing

    Godot Media
    14 Oct 2014 | 9:26 pm
    Do you have a content marketing strategy? If yes, is it a documented one? According to a survey conducted by the Content Marketing Institute and MarketingProfs, more and more B2B marketers and organizations are turning to content marketing and making it their primary marketing tool. However, the survey also suggests that while it is quite helpful to have a content marketing strategy in place, it is more beneficial to have a strategy that is documented. Simply put, those who write down their strategy, produce more effective content, and are more successful in their businesses. In the survey,…
  • Is Audio The New Kid On The Block?

    Godot Media
    25 Sep 2014 | 9:18 pm
    As content marketing strategies pick up speed, new content marketing tools like podcasts are being discovered as ways of getting the point across in marketing campaigns. Marketers are starting to realize that there is a lot more that can be done to promote brands other than using written content. During the Golden Age of Radio, people sat glued to the radio and listened to news bulletins, commercials, drama and more with a lot of interest. We are seeing the same trend with the increase in the number of people who regularly tune in to listen to podcasts. Now that a lot of marketing campaigns…
  • The Top 15 Mistakes to Avoid In Content Marketing Strategy

    Godot Media
    19 Sep 2014 | 2:19 am
    Content is king – and if you still haven’t boarded this train, you are missing out on a lot of profitable opportunities. However, to get the most out of your content marketing strategy, you must plan and be consistent in your content. Here are the top 15 common mistakes that you can avoid making when planning your content marketing strategy. 1. DON’T do it for the sake of doing it. Content marketing strategy is serious business and if used the right way, they can help your business reach new heights. Have a plan before moving forward with your content, and discuss potential…
 
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    CIPHR

  • Our Favourite CIPHR Blog Articles From 2014

    Barry
    18 Dec 2014 | 1:30 am
    Here’s our favourite CIPHR blog articles from 2014. It’s been a great year for us and we look forward to 2015! It’s been a busy year for the CIPHR blog and with so many articles to choose from the list became bigger than expected. With articles from offboarding to using LinkedIn to find a new career we think we got everything covered! Here it is: 9 Ways To Grow Your Company Culture We all want to work in a happy, productive and rewarding environment. We all want to get up and be happy to go to work, everyday. Company culture is a vital ingredient to achieving true employee…
  • S4C move to CIPHR SaaS

    admin
    17 Dec 2014 | 5:45 am
    S4C has been operating for over 30 years and is the only Welsh language TV channel in the world, broadcasting 115 hours of programming, across a range of platforms, including online. The post S4C move to CIPHR SaaS appeared first on CIPHR.
  • Your Personal Brand Strategy For 2015

    Barry
    16 Dec 2014 | 1:30 am
    As social networks evolve and a different article each week reveals the next big thing that you should be part of, how can you keep up and know what’s best for your personal branding efforts? Fear not, here’s our guide for your personal brand strategy for 2015. Be targeted, consistent and disciplined Trying to spread yourself too thinly and sharing content on every social network is counter productive. The sheer amount of information that you’ll have to create, find and post will mean that you’ll soon either run out of time or start to compromise on quality in order…
  • What Will The Workplace Be Like In 2015?

    Barry
    11 Dec 2014 | 1:30 am
    What will the workplace be like in 2015? Will there be a huge difference compared to today or will next year herald the introduction of a new way of working? Back in October 2013 I made 5 predictions of what our workplaces would look like moving forward. I made 5 predictions, which were: An increase in flexible and remote working Hand held technology competing with more traditional equipment Greener offices An increased use of video and social media by brands The utilisation of cloud based tech to increase During 2014 there’s been a definite rise in each of these trends and…
  • 11 Things You Can Do Today To Turbocharge Your Career

    Barry
    9 Dec 2014 | 1:30 am
    Getting noticed or knowing what to do for the good of your professional growth isn’t always easy. Luckily, we’ve put together 11 things you can do today to turbocharge your career. Smarten up (even if it’s a little) Many brands operate a relaxed dress policy (we do at CIPHR for office-based staff). You don’t need to come to work every day in a 3 piece suit, just spruce yourself up a bit with a casual shirt and trousers. The same goes for footwear, scruffy two year old trainers can be replaced with a pair of casual shoes. Looking like you’ve just fallen out of…
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    Deimar - Business Tips and Strategies for Entrepreneurs

  • How Corporate Volunteering Boost Workplace Productivity

    15 Dec 2014 | 3:30 am
    Workplace volunteerism allows a company to increase both their social impact and employee engagement.If giving means doing the “right thing," then doing the right thing has some very practical rewards. Being a “giver” removes you from mediocrity. And that’s not just a flowery virtue shared among amateur philosophers at the coffee shop. It’s a statistically proven fact that givers will appear as both the best and worst performing employees. Yes. I also said “worst." Where you end-up has a lot to do with how and when you give. All things considered, it’s better to be a…
  • 5 Expenses Your Startup Can't Afford to Overlook

    24 Nov 2014 | 3:30 am
    During the planing stage, often startups ignore some costs that are necessary to keep their business a float. These unexpected expenses can be decisive in stability and future of the organization. Learn about them. Getting a startup off the ground today can be very challenging, especially where expenses and budgets are concerned. In a market where 8 out of every 10 businesses fail within the first two years of launching, looking seriously at all necessary expenses before opening the doors is a must in order to secure your business’s financial future.
  • Discovering the Work Habits of the Millennials (Infographic)

    5 Nov 2014 | 4:00 am
    Learn about the work habits of millennials, and how they are shaping how people will work in the future.With more new millennials entering the workforce today, we may actually be seeing less of them in the future. This contradiction is occurring since a growing number of employees will be working off site or telecommuting. Forrester Research forecasts that the 34 million Americans that currently work from home will almost double to a staggering 63 million, or 43% of the US workforce by 2016. Think about that, in just a couple years, almost half of all Americans will be working from their…
  • Tips to Tackle the Difficulties of Scaling your Business

    4 Nov 2014 | 3:00 am
    Learn how to grow your business, the challenges that you can find, and how to face them. Own a new business? Congratulations! It’s probably a good bet that you and many of the entrepreneurs reading this article can look back on the previous week and recall at least one episode where they were bored, excited, scared and frustrated about something. Such is the range of emotions when one plans a business too. There are numbers to crunch, opportunities to exploit, costs to overcome, and compromises to make. Before any other considerations are made, the scalability of a small business…
  • Tips to Implement Environmental Standards in Your Business

    21 Oct 2014 | 4:00 am
    Implement eco-friendly standards not only shows interest in the environment, but also the company's ability to optimize the use of their resources.Sustainable and eco-friendly production practices remain a high priority for us, especially working within the print industry – which can be harmful to the environment is not managed well. So how can you help your business to be as green as possible whilst continuing to print attractive, high-quality resources and materials? At Elanders Print, we work incredibly hard to ensure that our materials, processes and business standards are as…
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    Wasp Buzz

  • Should Your Business Be Using QR Codes?

    Brian Sutter
    18 Dec 2014 | 7:10 am
    Are QR codes dead? Ask Google that question and you get a variety of different headlines and just as many opinions.  A number of journalists have provided arguments for and against using QR codes in business. In her Ad Age article, “QR Codes Are Dead, Trampled by Easier-to-Use Apps,” B.L. Ochman suggests that new technology [...]
  • Year-End Write-Offs That Could Change Your Financial Statement

    Jason Sentell
    16 Dec 2014 | 7:29 am
    With the calendar year drawing to a close, many businesses are looking at what can be done to improve their financial position for the new year. According to CNBC, there are a number of inventory and asset-focused activities that your small business can complete this month to help take advantage of tax write-offs, including: (1) [...]
  • Three Ways to Prepare Your Inventory for the End of 2014

    Jason Sentell
    11 Dec 2014 | 5:37 am
    As the end of 2014 approaches, your small business is likely focused on a number of different objectives, including holiday sales and closing out your books for the calendar year. Inventory impacts many of these year-end objectives, and as you prepare for 2015, consider these three tips to ready your inventory for the end of [...]
  • Three Episodes of The Profit and the Importance of Good Inventory Practices

    Brian Sutter
    9 Dec 2014 | 7:42 am
    In CNBC’s The Profit, Marcus Lemonis invests his time and money to turn around struggling businesses. The reasons for each business’ lack of success cover a range of bad business practices. However, the show’s second season (particularly episodes in the second half) pointed to bad inventory practices more than once as factors behind the failing [...]
  • After the Storm: The Importance of Accurate Asset Records

    Brian Sutter
    2 Dec 2014 | 6:53 am
    Superstorm Sandy, hurricanes Katrina and Rita, and the 2013 OK tornados were all shocking, unfortunate reminders of Mother Nature’s power. While some businesses, homes, and schools escaped relatively unscathed, others suffered catastrophic losses. Unforeseen disasters, natural or otherwise, can cause a business to be turned upside down—18,700 Louisiana businesses were impacted by hurricanes Katrina and [...]
 
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    eShield VPN Blog

  • How iOS users can protect themselves from the Masque attack?

    Khushbu Goyal
    16 Dec 2014 | 4:06 am
    In the past few weeks, a number of threats of the Masque attack have made big headlines and warning the iOS users of the harmful security flaws. Luckily, it’s not tough to deal with Masque attack. You just need to … Continue reading →
  • How to keep your mobile data safe from mCrime?

    Khushbu Goyal
    10 Dec 2014 | 4:22 am
    A smart thief will surely go for your Smartphone to access your personal information like your bank accounts, your social account, money, etc. Few people think that they are not capable to block a crime, which involve their Smartphone’s, but … Continue reading →
  • The Flaws of Social Media Privacy Policies – Know About them

    Khushbu Goyal
    8 Dec 2014 | 2:13 am
    In this world of modernization, Social media is considered as one of the important and powerful methods to interact and communicate with one another. We frequently login to our social media accounts to add connections and make more friends, but … Continue reading →
  • Google Chromebooks – Are they Safe or a Spyware machine?

    Khushbu Goyal
    3 Dec 2014 | 3:12 am
    A lawsuit filed against Google in 2014 has re-sparked the discussion over the company’s email scanning practices. They claimed that Google has disobeyed the privacy laws of students by using email scanning to collect the private profile of students and … Continue reading →
  • 4 Incredible ways to make YouTube safe for your Kids

    Khushbu Goyal
    1 Dec 2014 | 3:46 am
    As we all know, YouTube is considered as one of the most popular social sites over the Internet. Although, it serve as a store of several kind of information for people of all ages, but, YouTube also contains adult and … Continue reading →
 
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    GetHow Newsletter

  • What are the Benefits of Getting Microliter MPSS?

    Atul Kumar Pandey
    17 Dec 2014 | 8:18 pm
    Working with costly samples can be an extremely delicate process and you need to make sure to take all proper precautions to ensure that you do not end up losing these precious materials. As with any...
  • 4 Checklist Items Before Opening Doors to a New Business

    Atul Kumar Pandey
    16 Dec 2014 | 4:46 am
    Just like a Broadway production, there are a lot of things to check off your to-do list before opening the doors of a new business. This is true whether you’re a first-time entrepreneur or this is...
  • How to Use the Internet to Hone Your Carpentry Skills

    Atul Kumar Pandey
    7 Dec 2014 | 8:32 pm
    The Internet is a vast collection of information covering nearly any subject you can imagine. By digging through the websites and blogs, you can find information that can help you hone a variety of...
  • Start Your Budget Business

    Atul Kumar Pandey
    5 Dec 2014 | 8:36 am
    We all have those ‘Eureka’ moments from time to time – when the perfect business idea pops into our heads, but how many people actually convert their business ideas into a reality? In a study...
  • Why Should You Buy Cryogenics?

    Atul Kumar Pandey
    2 Dec 2014 | 6:55 am
    In the modern age, scientific research is a booming field. Computer technology is advancing in leaps and bounds, the concept of true artificial intelligence is getting closer to a reality, and...
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    Blogroll

  • Avoiding Appointment Disappointment

    2 Dec 2014 | 5:00 am
    It’s happened to nearly every one; you set up a sales or prospect appointment, only to have the meeting end in disappointment. Obviously, not every appointment is going to end in that huge sales contract or an amazing deal – but here are some business coaching tips on how to make the majority of your appointments result in success rather than disappointment. The first step is to learn from your mistakes, your disappointment and your rejections. It is important to use each failure as a learning experience. When you leave an appointment disappointed, get past the discouraging…
  • Protecting Your Cashflow

    25 Nov 2014 | 10:44 pm
    Cashflow, or lack of, is the most common concern highlighted by 78% of new business coaching clients. Simply defined, cash flow is the comparison of the money coming into your business versus the funds going out. Incoming payments, being items such as revenue from cash sales, payments from customers, sales of assets and income from investments.  Outgoing meaning taxes, wages, expenses, payments to suppliers, loan payments and so on. As a small business owner the goal is to keep the incoming higher than the outgoing or at least to keep them in balance with one another. Knowing there will…
  • Six Sales Tips to Boost Your Confidence

    18 Nov 2014 | 5:00 am
    Sales are an eclectic mix of winning and losing. Knowing that shows how important it is to keep your confidence up at all times but particularly when rejection is outweighing victory. I have included a lot of sales related business coaching tips in the past and here are some more to boost your confidence every day. Believe in what you sell. This is key – if you don’t believe your product or service is going to truly benefit your customer then they won’t believe it either. Right alongside this is the belief in your price – your product or service has value –…
  • Taking Control Of Your Supply Chain

    11 Nov 2014 | 5:00 am
    Controlling your supply chain and raising its level of efficiency requires strategy and, as a business coach, I have seen even the smallest of clients make some quite extraordinary gains. The management of your supply chain – no matter how large or how small – can help you set your business above your competitors (or below them) in the market. Supply chain management affects sales, profits and position. As a small business, you have to view your supply chain as a whole, not just the individual processes in order to compete in the marketplace. When you begin to look at the parts…
  • How to Build Your Personal Brand

    4 Nov 2014 | 5:00 am
    Today creating your own unique personal brand is just as important (and maybe more) as building your business brand. Your personal brand is a work in progress, ongoing, and intended to give your career the promotion needed to achieve your dreams. Creating and building a personal brand can also be a great benefit to your company brand. Building your personal brand begins with the definition of you and your distinctive abilities. Determine what you have to offer that no one else has – think of yourself as your product – it could be a special ability, talent, resource or service.
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    Small Business Ideas Blog

  • Pinterest Marketing: How I Became One of the Top Pinners for “Baby Shower”

    Brian Lang
    2 Dec 2014 | 6:11 am
    Ranking well on Pinterest can greatly improve your ability to gain followers and tap into the traffic potential of this popular social media channel. Here's how I became one of the top ranked pinners for the competitive term "baby shower". The post Pinterest Marketing: How I Became One of the Top Pinners for “Baby Shower” appeared first on Small Business Ideas Blog.
  • GoAnimate Review: Make Your Own Business Videos & Video Infographics Online

    Brian Lang
    27 Oct 2014 | 6:46 am
    Intimidated by online video? GoAnimate is a tool you may want to consider to tap into the effectiveness of online video without breaking your budget. The post GoAnimate Review: Make Your Own Business Videos & Video Infographics Online appeared first on Small Business Ideas Blog.
  • LinkedIn Publishing Study: How Top Writers Get Featured on the Pulse

    Brian Lang
    10 Sep 2014 | 6:27 am
    LinkedIn's publishing platform provides a new way for writers to gain new followers and promote their business. Here's how top writers are getting featured on the Pulse. The post LinkedIn Publishing Study: How Top Writers Get Featured on the Pulse appeared first on Small Business Ideas Blog.
  • How I Got 1265 Visitors from a Channel that Most Marketers Ignore

    Brian Lang
    25 Jun 2014 | 6:22 am
    How LinkedIn spiked my traffic to a post and is one of the most overlooked opportunities. Win in noisy channels by creating epic content. The post How I Got 1265 Visitors from a Channel that Most Marketers Ignore appeared first on Small Business Ideas Blog.
  • SEO Considerations and Tips from Experts for Guest Posts

    Brian Lang
    9 Apr 2014 | 8:47 pm
    How can we be sure that we are receiving the full benefit of SEO from guest posting? Here are some ideas on how to link that should keep you out of trouble. The post SEO Considerations and Tips from Experts for Guest Posts appeared first on Small Business Ideas Blog.
 
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    Active Business

  • An employer’s guide to buying smartphones for hearing impaired employees

    clientsfirst
    18 Dec 2014 | 5:58 am
    Smartphones are part of our every day lives but they are in danger of leaving one group of users behind. Despite great advances in technology to improve how we communicate, smartphones still do not cater well for hearing impaired users, and UK legislation is lagging behind US efforts to address the situation. In this guide, we provide you with everything you need as an employer to ensure you are putting the best solution possible in place for your hearing impaired users. Alternatively, if you are hearing impaired yourself then the guide has plenty of useful content on the best handsets and…
  • Reigning In The Cloud

    Active_Business
    28 Oct 2014 | 8:52 am
    Cloud computing has dramatically transformed the way we work, but to really reap the benefits, you need the best applications. When it comes to filesharing, for example, via Smartphone or mobile device, few cloud-based solutions are more geared towards business than Box. When combined with a powerful security application, such as McAfee Multi Access, you’ve got a powerful business tool that can help your business run much more efficiently, improving productivity and cutting costs along the way. Thinking In The Box In what’s becoming a saturated market, Box’s creators are working hard to…
  • Are you worried your Dropbox Account could have been hacked?

    Sara Metcalfe
    15 Oct 2014 | 2:54 am
    A number of newspapers and online news sources have reported that the cloud data storage service Dropbox has been hacked and millions of usernames and passwords stolen. This is not true. So what is going on? It appears that the passwords and user names have been stolen from a variety of third party sites and then applied to DROPBOX on the assumption that some users will be using the same password for multiple sites and accounts. Unfortunately this is true. Despite advice to the contrary, many people continue to insist on using the same password for many or all of their online accounts. This…
  • An overview to flexible working

    Active_Business
    30 Jun 2014 | 3:40 am
    Changes that extend the right to request flexible working have now been put in place and have become law today. The government says it wants to remove the “cultural assumption” that flexible working only applies to parents or carers, and introducing these changes will make the workplace “fit tor the 21st Century” So, what will the future of flexible look like, and what is covered by the extended “right to request flexible working?” First point to note is that the legislation does not give employees the right to work flexibly, instead it provided the right to request this. The…
  • Gameover Zeus, Cryptolocker and how you can keep your computer safe from the new breed of hacker attack

    Sara Metcalfe
    11 Jun 2014 | 2:26 am
    It has been difficult to avoid the recent press coverage of increasingly prevalent hacker threats over the last week or so, with the authorities in the US making some headway against the rise of two pieces of malicious software known as Gameover Zeus and Cryptolocker. The two pieces of malware are increasingly used by criminal gangs as part of an organised cyber war against consumers, with the sole aim being to extort money or to trick the infected computer into automatically carrying out cyber crime. This represents a relatively new stage of cyber attack, combining offline criminal…
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    Hamptons DJ

  • Private Party Engel Rose Hill Estate Watermill 12/6/14   Recently updated !

    Paul
    9 Dec 2014 | 6:13 am
    i had such a great time playing for Mr Engel at a private party and friends last year and the feeling was mutual as I was invited back this year.  I stuck to my plan last year that seemed to work for this crowd.  I took a few more chances than i normally do and […] The post Private Party Engel Rose Hill Estate Watermill 12/6/14   Recently updated ! appeared first on Hamptons DJ.
  • Gray Suprise Wedding Southampton 8/23/14

    Paul
    26 Aug 2014 | 4:04 pm
    This wedding was a great idea.   When Jen approached me with the concept I was excited to be apart of it.  They invited about 50 of their closest friends to what they thought was an engagement party.  Little did they know a priest would be arriving 45 minutes in and they were getting married. […] The post Gray Suprise Wedding Southampton 8/23/14 appeared first on Hamptons DJ.
  • Kevin’s 50th Birthday Party Manorville 8/16/14

    Paul
    18 Aug 2014 | 6:24 pm
    Been a while since I did something in Manorville so I was excited to put in a winning bid on this one. Yes, Thumbtack. The hosts Milli & Kevin were very nice people. I knew i had a very down to earth crowd so I played some classic Rock, motown, and then I went current. […] The post Kevin’s 50th Birthday Party Manorville 8/16/14 appeared first on Hamptons DJ.
  • Heather Benn 40th birthday party boat Real Escape

    Paul
    10 Aug 2014 | 10:04 am
    Boat Birthday Party in Sag Harbor 8/9/14   I received a call about a week and half ago to play at a 40th birthday party on a boat.  I was really excited about the opportunity.  A week of thoughts raised a couple of concerns that I wasn’t able to answer.  They told me they had […] The post Heather Benn 40th birthday party boat Real Escape appeared first on Hamptons DJ.
  • Southampton Commons 2014 Annual Holiday Party

    Paul
    8 Jul 2014 | 4:42 pm
    It’s really been a strange summer, and the one constant is the annual holiday party at Southampton Commons.  It was a relief for me to get back to work after a two week hiatus.  I hope the rest of my summer improves.  Here is my set list i rocked.  Opened up with some big band […] The post Southampton Commons 2014 Annual Holiday Party appeared first on Hamptons DJ.
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    THE Small Business Expert

  • Employer Branding for Small Businesses

    Raymond Manley
    18 Dec 2014 | 8:00 am
    http://www.susansolovic.com/2014/12/employer-branding-for-small-businesses/Unlike their large, corporate competitors, small businesses often don’t have resources to dedicate to the high-powered branding campaigns that make them top-of-mind for many talented job seekers. That means small business owners need to learn how to work with what they’ve got to create a great employer brand. And because smaller businesses typically lack the flashy employee perks or deluxe benefits packages the big guys dole out, your brand may be your best way to sell yourself to potential employees. So, how…
  • Are You Loosening Up Your Arm Getting Ready to Throw in the Towel? Read This First

    Raymond Manley
    18 Dec 2014 | 5:30 am
    http://www.susansolovic.com/2014/12/are-you-loosening-up-your-arm-getting-ready-to-throw-in-the-towel-read-this-first/The final few weeks of the year are always a time of reflection and planning. For some of you it will be outlining marketing or expansion plans for 2015. Others may be looking at 2015 and wondering if its time to throw in the towel and move on. Here are some approaches to take as you try to answer that difficult question. Various systems designed to explain human nature have opposing or complementary elements, like the id and ego, and the yin and yang. Business is similar.
  • Friction Kills the Customer Experience

    Raymond Manley
    17 Dec 2014 | 8:00 am
    http://www.susansolovic.com/2014/12/friction-kills-the-customer-experience/Merriam-Webster’s defines the word friction three ways; the act of rubbing one thing against another; the force that causes a moving object to slow down when it is touching another object; and the disagreement or tension between people or groups of people. If you tie the concept of friction to the concept of customer service, none of these definitions are good. Looking at it from another angle, the opposite of friction is agreement, peace and harmony. Most of us would agree that we would like a customer experience…
  • Stop Your Workers from Singing: ‘Tis the Season to be Stealing!

    Raymond Manley
    17 Dec 2014 | 3:07 am
    http://www.susansolovic.com/2014/12/stop-your-workers-from-singing-tis-the-season-to-be-stealing/By now we have all seen the pictures of looters destroying small businesses in Ferguson, Missouri. They make compelling television images and it’s a tragic situation for the local business owners, their employees and the citizens of Ferguson in general. However, there is another crime spree that’s picking up steam throughout the holiday season that doesn’t provide the network and cable TV crews with the kind of photo ops they thrive on. I’m referring to employee theft. This theft can take…
  • Looking to Grow in 2015? Your First Resolution: Partner with an Accountant

    Raymond Manley
    16 Dec 2014 | 8:00 am
    http://www.susansolovic.com/2014/12/looking-to-grow-in-2015-your-first-resolution-partner-with-an-accountant/The countdown to 2015 has begun and you may have started thinking about what you can do in the new year to grow your business. In years past you may have made plans to overhaul your marketing initiatives or expand your product or service offering, but what if instead of planning specific tactics for growth you partnered with an advisor that consistently helped you make better, quicker business decisions? Who is this potential partner? It’s someone you may not expect – an…
 
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    Customer Service Guru » Articles

  • The Lowdown On Returning Unwanted Gifts This Xmas

    Kathryn Kearns
    18 Dec 2014 | 8:25 am
    It’s inevitable that some people are going to make bad decisions this year when purchasing gifts for their loved ones. Maybe that lava lamp you bought for your brother is not quite as cool as you thought it was, and that bright pink jumper from your Nan, well it’s just not your style anymore. It’s okay though, just graciously accept the gift, smile politely and when everyone’s had a few glasses of Sherry; grab the receipt. If you know the rules, returning items is a breeze and can be done while you’re shopping in the Christmas sales. The Law While retailers are required by law to…
  • 7 Customer Service Stories That Went Viral in 2014

    Adele Halsall
    18 Dec 2014 | 5:07 am
    When it comes to knowing about a particular customer service story, the internet holds no boundaries. Whether its an amazing customer experience dream, or more like a living nightmare…those stories can rocket around the globe in less than 24 hours thanks to the concept we now commonly term as ‘going viral’. Here are seven viral customer service stories that had us going nuts in 2014. 1. Comcast’s Call Center Cringe The chances are you’re already well aware of journalist Ryan Block’s uncomfortable call with a Comcast rep when he tried to get his service…
  • 9 Most Genius Advent Calendars We’ve Seen This Season

    Adele Halsall
    12 Dec 2014 | 9:28 am
    The humble advent calendar is now no longer just an advent calendar. With a plethora of retailers and manufacturers coming up with their own creations, there’s now something for everybody…and that’s before the chocolate has even been brought out. Here are some of our favourites, which you should definitely buy for 2015. 1. Liz Earle Skincare Calendar Price: £100 From: Liz Earle; John Lewis In this Liz Earle Skincare package, you’ll find 24 mini travel-sized beauty treats from one of the industry’s leading beauty brands. Gifts range from Liz Earle’s…
  • How Companies Are Tapping In To Free Advertising on YouTube

    Kathryn Kearns
    11 Dec 2014 | 9:22 am
    Advertising has come a long way since TV and paper adverts, incorporating slogans, taglines and catchy jingles. Yes, they are still very much prevalent, but with the rise of the internet, youtube and social media, came a whole new arena in which manufacturers, firms and companies could really target their audience. We all know how companies use websites, pop-ups and facebook to target their brands at us, but do we know how they use content creators to personally advertise their products and services on blogs and vlogs, for free? Planet Of The Bloggers And Vloggers ‘Blogging’ and…
  • 12 Thoughts Almost Everyone Has About Christmas Shopping

    Adele Halsall
    11 Dec 2014 | 2:34 am
    Even the most organised people experience at least one internal panic around Christmastime. Whether you’re a seasoned Christmas pro or buy your gifts pre-wrapped on Christmas eve, here are 12 thoughts almost everyone has at this time of year. 1. “Oh hey, it’s Christmas soon. I should really start thinking about presents. Or maybe I’ll wait till it gets closer. I’ve got plenty of time for now.” 2. “It’s actually December already. How did that happen??! Oh well, time to get excited!” 3. “I really have no idea what to buy anybody.
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    Yola

  • 4 steps to end 2014 and prepare for 2015

    Yola
    18 Dec 2014 | 4:18 pm
    The end of a year always marks a good time for reflection as well as a race to tie up any loose ends, especially for businesses. Here are a few more to do’s to add to the list that will help your business and your website get ready for 2015. Look at the past December is a great month to review the year. Look into your SiteWit or Google Analytics to see if you can determine any seasonality in traffic to your website. Look at the months with highest traffic or had the most sales as well as the ones that didn’t. Take note of what happened during this time so that you can learn from the wins…
  • 5 ways to show your brand personality this holiday season

    Yola
    17 Dec 2014 | 4:05 pm
    The holidays are nearly upon us, presenting a huge opportunity for you to demonstrate your brand’s personality through holiday campaigns. Whether you’ve clearly defined your brand’s personality, or if you’re still defining its attributes, now is the time to develop your brand and let its personality shine through. In this article, we’ll detail five ways to have fun with your brand’s personality to engage site visitors throughout the holidays. 1. Festive logo Your logo gives your business an identity and helps to build your brand recognition. What better way to catch the eye of…
  • What is a brand and how can having a brand voice help my business?

    Yola
    10 Dec 2014 | 2:50 pm
    Whether or not you know it, your website has a brand – a look and feel as well as a promise to your visitors (and/or customers). Everything you do contributes to your brand – from marketing to sales to customer service and back again. This, although intimidating, is actually something that is quite beautiful. What is a brand? A brand is a living and ever-evolving thing, which is a comforting thought to small business owners who feel that marketing and branding must be perfect in order to be successful. The truth is people make mistakes and are less than perfect, and small businesses are…
  • 14 Yola changes in 2014

    Yola
    9 Dec 2014 | 5:13 pm
    2014 came with a variety of milestones. Germany won the World Cup. Psy’s Gangnam Style became the first video to reach two billion views on YouTube. Apple released the iPhone 6 and 6+ – the biggest iPhones yet. And the Giants won the World Series (with our headquarters located in San Francisco we had to). While reflecting on this year, we were also reminded of the highlights within Yola. In celebration of a successful 2014, let’s take a stroll down memory lane. Yola Buildathon At the beginning of the year, we held a site-building contest to give Yola users the opportunity to build a…
  • How your website shows up on search engines

    Yola
    5 Dec 2014 | 11:20 am
    When it comes to building a small business website and publishing it live, we often expect something big to happen. We’re here shouting on a rooftop after clicking the publish button and expect a flood of visitors. Type in your website or keywords on Google, and you hit a wall. Why is it important to show up for search engines? When you peruse the Internet, you type in a keyword into a search engine, and less than half a second later, you’ll have 35 million search results readily available to you. The majority of Internet users will only click the first link of a search result. Each…
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    Free employee scheduling app

  • Welcome to Grid View

    Chris Davis
    6 Dec 2014 | 11:34 am
    Gather round, gather round! Grid View is our new feature that allows for spreadsheet-style scheduling. Designed to save you time, it allows you to manually schedule your workers and get a birds-eye-view of any week. Seeing your employee’s schedule has never been easier. This view gives a great deal of information for the day, worker, and shift. Never again will you be left in the dark wondering how many hours the worker is scheduled for that week, or how many workers/hours are on a particular day. Click on any day, create a shift. It’s that easy. Complete the simple form and…
  • End Times

    Chris Davis
    22 Aug 2014 | 5:43 pm
       End Times are exactly what they sound like. For the benefit of you and your workers we have now implemented a feature that allows you to specify when a skillset’s shift ends. Every company is different, and the length of shifts can vary even inside the company. For example, let’s say that you run a business from 10:00 am to 10:00 pm with workers doing 6 hour shifts. This was always possible to set up previously with Schedulehead, but now there is a way to clarify the length of a shift to workers. Quick Example:    To continue the example, let’s make a…
  • Shift Equalizer

    Chris Davis
    13 Aug 2014 | 4:19 pm
        Awesome news: We’re rolling out Shift Equalizer! It’s an incredibly powerful new feature that helps to schedule workers just like a human does! Check it out: What it does:        Schedulehead looks at all of the data it has on every worker, such as star ranking and length of employment. If there are multiple shifts in one day, Schedulehead can distribute workers evenly so that senior staff are spread among multiple shifts. Balancing shifts this way ensures that each shift will have a good mix of high ranked and lower ranked staff.     Essentially, the Shift…
  • Repeating Events

    Chris Davis
    6 Aug 2014 | 1:55 pm
    You spoke, we listened! Repeating events have arrived. What are Repeating events? Repeating events are events with multiple days that happen at regular periods, such as daily, weekly, every 2 days, etc. How do you create repeating events? You create a repeating template, which creates the rest of the repeating events on all the desired days for you. The repeating template will allow you to place workers on all the associated open repeating events, as well as change times, location, comments, etc. from a central location. So if your workers on all of your associated repeating events need to…
  • Autotext keeps Employee Scheduling Simple

    Chris Davis
    23 Jun 2014 | 12:25 pm
    Employee Scheduling Autotext     Employee scheduling can be very tiring and nerve wracking the closer to an event you get. Let’s say Ryan’s Event Staffing does not have enough people for the event in 2 days, a troublesome situation we have all seen before. The next step for most people is to start making phone calls to fill this slot. This is time consuming to look up employee’s numbers and call them one by one. If you are lucky, half of the time the employees will answer their phone. The rest of the time you are leaving messages which wastes more of your time. The event…
 
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    Business Unleashed | Real life business skills for Consultants, Creatives and Coaches.

  • EP024 – Put on Your Trousers and Pick Up Some Cash

    Chris Green
    10 Dec 2014 | 2:55 am
    If you’re building a brand, or growing an audience, it’s essential that you get out there and engage with your market. In this episode of Business Unleashed, we share a load of ideas on how to do that intentionally as part of your overall plan to increase your client base. Sometimes, you need to get away from your screen and play in the pond where you market is and listen to the stories and issues they have. That’s where you gain the knowledge and get the advantage over your competition. Also find out how shared working spaces and other corporate gatherings can be utilised to get you…
  • EP023 – The 7 Figure Sales Plan

    Chris Green
    8 Nov 2014 | 3:18 am
    There’s two big milestones in the life of an independent business owner is the $10,000 a month mark and then the jump to the $100,000 a month level. In this episode of Business Unleashed, we show you how simple it is to map out and implement a strategy to get to 7 figures a year. Here’s the numbers we go through in this episode, so you can work out your own: 7 figure sales plan: Target 1,000,000 Average Sale $30,000 Number of Sales to hit the target 33 Assuming a conversion rate of 30% Number of proposal required – 110 Assuming %50 conversion from presentation to proposal…
  • Anything is Possible and Achievable!

    Chris Green
    20 Oct 2014 | 6:53 am
    I have a younger brother. He’s bigger than me. He’s not really into business, he’s more of a musician and showman. Oh and he runs and runs and runs. This morning he taught me a massive lesson that we can all take to heart. It’s summarised like this: Anything is Possible and Achievable! And it looked like this on a Facebook post: The context of this is that this time last year Jon was heavier than he wanted to be, felt sluggish, his diet wasn’t great and he wasn’t doing any exercise. At all. Jon Just Does it So one day. When he got really fed up, he took it…
  • EP022 Fast Track Your Cash Flow

    Chris Green
    25 Aug 2014 | 2:22 pm
    We’ve all been there at some point. Waiting for clients to pay. Waiting for projects to start. Checking that bank balance to see if it’s increasing at all. They key is to do something about it as quick as possible. Cash flow is critical to any business and will probably be the number one thing that kills of small businesses this year. This episode is for you if you’re wanting to get your cash flowing quicker and clients paying faster. In this episode we cover how to: Find the low hanging fruit right now. Get paid up front. Get paid for all the work you do. Sell existing…
  • EP021 – Why You Should Charge More (Right Now)

    Chris Green
    8 Aug 2014 | 4:22 am
    In this episode we get straight to the point. In order to succeed in business as a consultant, coach or creative, you have to charge more. We’ve heard all the excuses. “Yeah, but people won’t pay more”, “I just charge by the hour” … etc etc. If that’s your mindset then unfortunately you’ll be finding yourself working far too hard, for far too little money. Most of us have been there. In this episode we interview Jason Kanigan and get him to reveal his thoughts and strategies on charging more. You’ll learn about: Finding clients with…
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    perfectmarketingequation.com

  • 4 Steps to a Profitable Business

    Tammy Hawk-Bridges
    9 Dec 2014 | 6:33 pm
    Building a profitable business should be a goal for every entrepreneur! Are you ready for the New Year? 2015 is on the horizon and I’m getting really excited! I love December! It’s a time to start thinking about fresh new ideas! It’s also a time to right some wrongs and have a new start. I want to share 4 great tips with you to help you start out your New Year right and structure your business for growth. Step 1 to a Profitable Business – Know Your Perfect Customer If you’re going to grow a profitable business you must know who your perfect customer is. The world…
  • Design a Marketing Process in Your Business

    Tammy Hawk-Bridges
    2 Dec 2014 | 11:49 am
    Several years ago I fell flat on my face in a business. It failed mainly because I didn’t understand marketing, more specifically Internet marketing. It also failed because I didn’t have a plan or a process in my business. (Perhaps I  should mention that making money wasn’t a choice for me, it was that or lose my house.) Because I didn’t understand marketing and didn’t have the right knowledge I couldn’t reach enough people to purchase my products and services. So many people struggle in their businesses because they don’t have enough cash flow. Here’s…
  • Marketing Strategies – Integrity in Marketing

    Tammy Hawk-Bridges
    1 Oct 2014 | 9:11 pm
    Do you realize that over 90% of the headlines you read and hear on the news are full of BS? Yep! They’re carefully crafted to shock, seduce and manipulate you to click or not change the channel. Advertising agencies understand that we now live in a short-attention span world and they’re very well-trained to know how to get your attention. Those aren’t just headlines you’re reading my friends, they’re actually marketing strategies. Marketing strategies that unfortunately work too well. Marketing Strategies – It’s All About the Yellow The objective is…
  • Marketing Strategies – It’s NOT Google Calling!

    Tammy Hawk-Bridges
    5 Sep 2014 | 7:09 am
    It’s my goal to teach entrepreneurs marketing strategies and how to navigate the Internet so they can benefit from all the opportunities it brings. However, many people are still reluctant and I can’t say that I blame them especially when there are so many scams going on. It truly outrages me that these things happen but as I constantly say, we must get educated. Education is key to being able to enjoy benefits of the Internet’s fruits and not have to worry about being a victim of a scam. Just a couple of days ago someone called one of my clients that by the way does use…
  • Complacency is Cancer

    Tammy Hawk-Bridges
    9 Jul 2014 | 6:24 pm
    Take a moment of self-reflection. How do you take in information? Do you absorb it? Do you read it and think to yourself that you need to do it? Then a few seconds later the dog barks and you need to take him out – then the thought is lost? Do you revisit it? Do you just move on? The entrepreneur that thrives in today’s world is the one that admits they’re guilty of being complacent and creates systems in their business (and lives) to defuse it.  They know that the key to growing a business is having the appropriate steps in place to avoid falling into complacency.