Small Business

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  • Social Media Ghost Towns

    DP Marketing Services
    Richard Dannenberg
    6 Jul 2015 | 8:47 am
    It was just a few years ago. My family loved camping and we’d head west through rural Georgia on weekend trips.  The kids would talk and sing songs. Junction City, GA was halfway to our favorite state park. It was a fading small town even then, and my kids made a game of seeing who could hold their breath as we drove past the town. It wasn’t a difficult challenge. A month ago, I had the occasion to take the same route. Junction City was all but gone. According to bit of history I turned up, the small town was really never more than semi-prosperous. It was founded in 1906 by a Mr. Perkins…
  • Meeker on Mobile: Respected Internet Trends Report Calls for Mobile Ad Innovations

    Mobile Marketing Watch
    Michael Essany
    6 Jul 2015 | 6:45 am
    The report is out — and agencies and brands are pouring over it. The much-heralded analysis, compiled by Kleiner Perkins Caufield & Byers analyst Mary Meeker, is an industry must-read. This year’s “2015 Internet Trends Report” focuses heavily on mobile media. It’s no secret that mobile is growing. And it’s driving programmatic growth. But according to Meeker, “the gap between time on mobile devices and mobile ad spend represents an opportunity worth $25 billion.” “While mobile ad spending overall was up 34 percent last year, marketers…
  • Protecting Your Data, What Consumers Want from Your Business and Are You Living the American Dream?

    Small Biz Daily
    Rieva Lesonsky
    6 Jul 2015 | 10:00 am
    14 Things Entrepreneurs Need to Know By Rieva Lesonsky   1) The State of Startup A lot has been said lately about the state of startups in America. Experian took a look and analyzed the trends. Check out the video and infographic below. 2) How to Protect Your Data Losing data can be as simple as not backing it up correctly or as complex as getting hacked. No matter how it may be lost, protecting your data from hackers, thieves and accidental loss is crucial for small business owners. David Zimmerman, the CEO of LC Technology International, a leading data recovery firm says since it’s…
  • New Infographic Highlights The Marketing Automation ‘Revolution’

    Mobile Marketing Watch
    Mike Randazzo
    6 Jul 2015 | 6:30 am
    It’s a term you hear often in the digital space today — marketing automation. And that’s not going to change any time soon, says the team at Uberflip. “It’s no secret that Marketing Automation is being adopted by many organizations as an essential tool to nurture and manage leads, and streamline many marketing activities,” a recent blog entry reads. “However, there seems to be ample room to improve so that marketers can make the most of their investments in this technology.” So what are the improvements and the underlying problems that must be…
  • Half-year’s resolution: get finances under control

    Small Biz Survival
    Becky McCray
    6 Jul 2015 | 3:11 am
    Still writing out financial records by hand? Time to move to a modern system. Photo by Becky McCray.   Take this simple quiz. When I think of last year’s tax return time, I’d say it was: A breeze. I just printed out one or two reports and answered a few questions from my tax preparer. A bit of a mess. I had to do some work to catch up and then answer a lot of questions. A nightmare. I worked like a dog to get things sorted before I could even think about filing, months late. If you’re in category 1, you win. You can stop reading here. Have a great day! If you’re…
 
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    Fast Company

  • In Cuba, An Underground Network Armed With USB Drives Does The Work Of Google And YouTube

    Sarah Kessler
    7 Jul 2015 | 3:06 am
    In a country nearly devoid of Internet access, the weekly distributors of El Paquete create a window to online content.Huddled around a laptop at the bottom of a stairwell in Havana, a group of three teenage boys banter as they skip between video clips and music. A fourth arrives with some ice cream, which completes a scene reminiscent of teenagers killing time on YouTube. They play an amateur music video in which the singer, looking for a laugh, periodically bangs his head against the wall. Then Beyoncé. Chris Brown.Read Full Story
  • Google's Waze Launches Ride-Sharing App In Israel

    Neal Ungerleider
    6 Jul 2015 | 2:00 pm
    The app will pair Waze users with commuters looking for a ride in Tel Aviv.Google-owned traffic app Waze is beta-testing a new ride-share initiative in its home city of Tel Aviv.Read Full Story
  • Nothing Is Untraceable: How The HackingTeam Got Busted

    Sean Captain
    6 Jul 2015 | 1:41 pm
    A company that offers "untraceable" surveillance services is hit by a hack that reveals its own security flaws."Here in HackingTeam we believe that fighting crime should be easy," promises the Italian company that offers surveillance services to national governments and law enforcement.Read Full Story
  • Today in Tabs: The Greek Crisis, Unexplained

    Rusty Foster
    6 Jul 2015 | 12:00 pm
    Reddit, inexplicable.Ice my wig, it's hot today! pic.twitter.com/zvIoWn3VaGRead Full Story
  • Amazon Creates Its Own Sales Holiday, "Amazon Prime Day"

    Neal Ungerleider
    6 Jul 2015 | 11:50 am
    Amazon promises July 15 will have more discounts than Black Friday.Amazon has a new plan to win goodwill with Amazon Prime customers: Massive, one-day discounts. On Wednesday, July 15, Amazon is holding Amazon Prime Day to celebrate the ecommerce site's 20th anniversary.Read Full Story
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    VISANOW Global Immigration

  • What HRs Need to Know About the F-1 OPT, H-1B Cap-Gap

    Patty Johnson
    1 Jul 2015 | 7:36 am
    While the H-1B lottery season is over, if you sponsored an H-1B petition for a student with an F-1 Optional Practical Training (OPT) status, there are a few things you should know about the “Cap-Gap.” What’s the Cap-Gap? When an HR professional sponsors an F-1 OPT holder and the H-1B application is selected for processing and subsequently approved, the earliest date the employment period can begin is October 1. But the F-1 OPT status often expires before then, leaving the student without a valid work visa. The period between the F-1 OPT expiration date and the start of the H-1B approval…
  • July 2015 Visa Bulletin Update

    Patty Johnson
    25 Jun 2015 | 1:05 pm
    The United States Citizenship and Immigration Services (USCIS) receives thousands of family- and employment-based green card applications every year, which creates a backlog. As a result, the U.S. Department of State issues the monthly Visa Bulletin, allowing applicants to learn when their petition will be processed. Each date indicates how long the current backlog is, as well as the expected processing time. July 2015: Family-Based Green Card Visa Bulletin Source: USCIS Month-to-Month Changes Similar to last month, there wasn’t much change in July’s family-based visa bulletin. Most…
  • Smart Ways to Build Credit With Your New DACA Status

    Patty Johnson
    19 Jun 2015 | 8:40 am
    With Deferred Action for Childhood Arrivals (DACA) you can apply for a social security number and start building credit. A good credit score informs financial lenders of your trustworthiness so you can apply for student loans, a car note, and a home mortgage! However, with your new social security number comes a great deal of responsibility because while having no credit isn’t ideal, having bad credit is even worse. As a result, you must build credit smartly so you can manage it and have financial stability for the future. Here are a few ways to start building credit with your new DACA…
  • VISANOW Celebrates Immigrant Heritage Month

    Patty Johnson
    17 Jun 2015 | 12:30 pm
    June is Immigrant Heritage Month and VISANOW is joining the nationwide celebration. The holiday was founded last year by nonprofits Welcome.us and FWD.us, which are dedicated to promoting immigration and tech communities in the U.S., respectively. All month long, people around the country will share their personal immigration stories and how they’re keeping their cultural traditions alive here in the U.S. Each day VISANOW’s immigration attorneys, client managers, account executives, and other team members work hard in assisting foreign nationals with their visa and green card…
  • Why You Should Join a Community Immigration Group

    Patty Johnson
    4 Jun 2015 | 7:38 am
    If you qualify for Deferred Action for Childhood Arrivals (DACA) or Deferred Action for Parental Accountability (DAPA) you may be wondering what to do until the deferred action injunction is lifted. The short answer? Stay busy by joining a community-based organization. These grassroot groups work hard each day to provide educational, career advancement and other resources to people in need. Immigration groups, in particular, are great to join because you no doubt have a shared goal—immigration reform! How to find immigration groups: Get active on Twitter The Latino community is very active…
 
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    Small Business Labs

  • The Rise of Micro Multinationals

    Steve
    7 Jul 2015 | 1:00 am
    A study recently issued by eBay reports that in the last year 190,000 U.S. small businesses that use their platform export to multiple countries and continents. This is up from about 30,000 in 2009. Even more are exporters (meaning they sell their goods or services to at least 1 country outside of the U.S.). Key quote from the study: Data from eBay demonstrates that 95% of the US SMBs on our platform [those selling $10,000 or more] engage in exporting. This is not a niche phenomenon as over 190,000 of these tech-enabled SMBs reach customers on more than 4 continents ... Given eBay's…
  • Fiverr and the Hyperspecialization of Jobs

    Steve
    6 Jul 2015 | 1:00 am
    The Harvard Business Review's The Big Idea: The Age of Hyperspecialization covers the trend towards work being divided into ever smaller tasks performed by ever more specialized workers. The article suggests these workers will increasingly be contractors provided via online talent marketplaces instead of traditional employees.  The article argues that the hyperspecialization has several key advantages - speed, quality and cost. The authors argue these advantages "virtually guarantee that this model will become more widespread." We agree. A good example of this is the…
  • Cats in Kimonos

    Steve
    3 Jul 2015 | 1:00 am
    According to Fast Company, cats wearing kimonos are taking over Japan. Key quote: Yes, friends, cats wearing kimonos are having a moment in Japan, much the same way cats as pin-ups and Quokka selfies sparked crazes in other parts of the world.  It turns out you can buy cat kimonos on Amazon. In case you don't want a kimono for your cat, they also have hundreds of doggy dresses for sale, most of which can fitted to your cat. Pet humanization continues to be one of our favorite trends - and one that shows no signs of abating. We cover in more detail in our Pet Trends section.
  • Time on Happy Independent Workers and Survivor Bias

    Steve
    2 Jul 2015 | 1:00 am
    Time's This is Why You Should Consider Dumping Your Traditional Job covers data from the 2015 MBO Partners State of Independence study showing that 79% of independent workers are happier working on their own.  The article also points out: To some extent, the study’s findings are to be expected. The majority of those surveyed say that, for a variety of reasons, they voluntarily chose the independent work life over more traditional gigs. So it’s no surprise nearly two out of three independent workers report being “very satisfied” with their work situation, and why four out of…
  • Independents Happier, Healthier Working on Their Own

    Steve
    1 Jul 2015 | 1:00 am
    MBO Partners released a preview of their 5th annual State of Independence study. We worked with MBO Partners on this study. One of the key findings is that 79% of independent workers (freelancers, contractors, self-employed, etc.) report being happier working on their own than if they worked in a traditional job. 59% also reported they are healthier. There are many reasons for this, but the key factors are they have work control, autonomy and flexibility.  Our research, and the research of others, is finding growing numbers of Americans are willing to trade income and job security for…
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    Planning, Startups, Stories » Planning, Startups, Stories -

  • 10 Qualities I’d Look for in a Business Partner

    Tim Berry
    25 Jun 2015 | 9:25 am
    Here are 10 qualities I’d look for in a future business partner: Integrity. The whole truth, not just the good news. Actually I want to know the bad news instantly; and the good news can wait. I want to work with people who never make me wonder what they are thinking or what they mean. Trustworthy is essential. The kind of intelligence that respects uncertainty and not knowing. People who know things that they are sure of are often not realizing the other side of the question. I want to work with people who respect research and data but use it to spark discussion, not end it. Somebody from…
  • Timing is the Key to Success? Do You Agree?

    Tim Berry
    11 Jun 2015 | 10:30 am
    Here’s food for thought. Idealabs founder Bill Gross analyzed several hundred startups, from big successes to big failures, looking for the most important startup keys to success.  He considered idea, team, business model, funding, and timing. This is his TED talk sharing what he found. Here’s some of his reasoning, in detail: The number one thing was timing. Timing accounted for 42 percent of the difference between success and failure. Team and execution came in second, and the idea, the differentiability of the idea, the uniqueness of the idea, that actually came in third. Take a…
  • Startup Ideas Worth Building

    Tim Berry
    26 May 2015 | 9:20 am
    (Note: I rarely do guest posts on this blog, but I ran into this answer on Quora and I am happy to post it here, as a long quote, with credit to its author. – Tim)  Noam Kaiser is a professional investment manager, alias venture capitalist, or VC. The question at Quora.com was: Do you have any startup ideas worth building? Here is his answer. Yes I do. But my startup idea/s are worthless. As are yours, and anyone else’s. Until you get off the couch and actually DO something about them. This is why I always tell young entrepreneurs to get rid of the word “founder” on…
  • Lean Business Plan to Get What You Want From Your Business

    Tim Berry
    27 Apr 2015 | 7:26 am
    Are you running your own business or looking to start a new business? The lean business plan is an easy way to set down your strategy, tactics, milestones, and essential business numbers. Just do it for yourself and your team, with a few streamlined bullet points for strategy and tactics; plus lists of key milestones, tasks, assumptions, and performance metrics; and essential business numbers. Then review and revise it regularly and you’ll have your progress towards goals, and accountability. Lean Business Plan in Four Steps One: Strategy Strategy is focus. A lean business plan…
  • All Ideas are Brilliant Before They Are Executed.

    Tim Berry
    3 Apr 2015 | 10:28 am
    “No battle plan ever survives first contact with the enemy.” – Helmuth von Moltke. Similarly, all business ideas are brilliant before they are executed.  Ideas have to run through an obstacle course of hard realities before they are really opportunities. Few ideas make it. Everybody has ideas, Millions of business ideas are floating around everywhere. Every problem anybody encounters is a solution waiting to be unwrapped. Every time somebody follows the comment “there should be a better way” by suggesting a better way, that’s a business idea. An opportunity is…
 
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    Copyblogger

  • Darren Rowse on the Intersection of Blogging and Digital Commerce

    Rainmaker.FM
    6 Jul 2015 | 12:00 pm
    We know about the power of content marketing to build audiences, inform what products and services to develop, and ultimately connect the two together. And whether you call it blogging or not, text remains a cornerstone of the online content mix. Darren Rowse is one of Brian Clark’s favorite people. Darren has been an inspiration to Brian, they’ve been business partners, and the two remain good friends. At Digital Photography School, Darren’s built what amounts to a case study in digital commerce and community — and it brings in seven figures in revenue, as well. Nothing happens…
  • A Productive, 3-Step Path to Follow When an Editor Rejects Your Writing

    Rainmaker.FM
    6 Jul 2015 | 11:00 am
    When a publication does not want to publish your writing, what is the best way to proceed? This week on Editor-in-Chief, you’ll learn a productive way to take action after an editor rejects your writing. Here is yet another way to become the Editor-in-Chief of the content you produce. In this 18-minute episode of Editor-in-Chief, host Stefanie Flaxman discusses: Trusting an editor and trusting yourself Why the nicest, hard-working people still get rejected Why we love stories of perseverance How to move past Fantasy Land and become responsive to reality How unproductive it is to take…
  • All Great Writing Boils Down to These 4 Emotional Appeals

    Rainmaker.FM
    6 Jul 2015 | 10:00 am
    Great writers write to the emotions of their readers. And they focus on just four emotional appeals. The appeal is the reason you give the reader to read, subscribe, donate, share, or buy. And the appeal is almost always expressed in the headline. John Caples, in his book Tested Advertising Methods (a must-read for any copywriter), says that all effective advertising boils down to an effective appeal. In this 6-minute episode of Rough Draft with Demian Farnworth, you’ll discover the top four: Appeal one is for people who don’t want to be lonely, want to get married, and want their…
  • 5 Ways a Penalty Can Dramatically Improve Your Call To Action

    Demian Farnworth
    6 Jul 2015 | 6:00 am
    One of the best ways to ruin a truly great sales letter is to not ask for action. The second best way is to include a call to action without a penalty. Indeed, not all calls to action are the same, but a strong call to action is typically: singular visible promising clear about what happens next brimming with trust elements It also has: a distinct button to click a trial period a guarantee When it comes to getting people to do what you want them to do, there are two ways to ensure this will happen. First, make the offer so irresistible your prospect feels like a fool for saying no. Second,…
  • The Write Way to Answer Your Most Pressing Questions

    Pamela Wilson
    3 Jul 2015 | 6:00 am
    I’m going to go out on a limb here. Because what I’m about to suggest might seem a little crazy. But it really works. And I want you to know about this simple habit, because the sooner you adopt it, the sooner you’ll start to see what I discovered. I stumbled upon this weird (and unexpected) benefit while I was developing a different habit. Now the habit is a daily practice for me because of the powerful results it produces. Move those fingers every day The habit I was trying to develop was a daily writing practice. Because here I am, managing the editorial direction of the…
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    crowdSPRING Blog

  • From the Vault: America’s Founding Entrepreneurs

    Mike
    6 Jul 2015 | 5:05 am
    EDITOR’S NOTE: We originally published this post back in July of 2011. As this is a holiday weekend (and the entire team is trying to get in a little recreation), we thought we’d repurpose this and see if it still has legs… On this Independence Day I have been thinking about the summer of ’76 and America’s Founding Fathers. Their importance to the world has been analyzed every way imaginable; thousands of books have been written about their efforts and accomplishments, and they are held up to generations as examples of great political and military leaders. But…
  • Twitter Link Roundup #276 – Patriotic Resources for Small Business, Startups, and Design!

    Mike
    3 Jul 2015 | 9:00 am
    Happy 4th of July! We love the patriotism, the food, the sun, and the gathering with friends and family. We also like the fireworks. What better to celebrate this roundup then fireworks fails? Well, actually nothing is better. Have a look at the knuckleheads and the insanity they wrought with Darwin-was-right idiocy. So, Happy Birthday, America, because once again, it’s time for our weekly Roundup! Pyrotechnics are fun, but not as much fun as this week’s set of links and articles that we shared with you over the past week on our  crowdSPRING Twitter account (as well as my…
  • Fresh from the SPRING: Alexander_Dsign

    Audree
    1 Jul 2015 | 6:07 am
    When perusing our galleries here on crowdSPRING, we see some amazing work submitted in the projects. Today, we noticed this gem submitted in this logo project. Let us start the slow clap for Alexander_Dsign. Check out more great work on Alexander_Dsign’s profile page. Nicely done, Alexander_Dsign, nicely done!   Related posts: Fresh from the SPRING: uniquemind Fresh from the SPRING: Bekk Fresh from the SPRING: GoldBug
  • A Victory for Artists Everywhere – Thank You Taylor Swift!

    Mike
    29 Jun 2015 | 5:05 am
    Thank You Taylor Swift! Wow. Words I never once imagined being typed by my own fingers. But, credit where credit is due, Miss Swift went up against Goliath, carefully aimed and swung her sling and, Pow! The monster was vanquished! If you don’t know what I am talking about here, a little background: about a year ago, Apple acquired Beats Music, the music streaming service and manufacturer of a popular line of fashion-forward headphones. Apple’s move was widely regarded as a play to compete with Spotify, Pandora and the other web-based music streaming services, collectively viewed…
  • Twitter Link Roundup #275 – Fascinating Stuff for Small Business, Startups, and Design!

    Mike
    26 Jun 2015 | 8:06 am
    We love dreams. We love childhood memories. We love stop motion animation. Vera Van Wolferen‘s  How to Catch a Bird pulls it all together in a wonderfully creative and evocative way. Now wake up! Once again, it’s time for our weekly Roundup! Take a little trip through this week’s set of links and articles that we shared with you over the past week on our  crowdSPRING Twitter account (as well as my own Twitter account) is keyboard perfection! We just love sharing articles about fonts, logo design, web design, startups, entrepreneurship, small business, leadership,…
 
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    The Franchise King®

  • What Winning Looks Like In Franchising

    The Franchise King®
    5 Jul 2015 | 6:19 pm
    If you were to buy a franchise, what would winning look like to you? Think about it for a moment. What are you seeing? What’s the visual? What is your visual?   Define Success What are your goals? If you decide to pull the trigger, and actually buy a franchise…become an Owner, what would need to happen for you to consider your business to be a winner…to be a success? Seriously: What would success “look” like like? What would success “feel” like? What would make the risk you took worth it? Can you define success in a personal way? You should. You…
  • McDonald’s: They’re Making Their Quarter Pounder Bigger Why?

    The Franchise King®
    2 Jul 2015 | 8:17 am
    I’m not sure if you’re aware of this, but most restaurants in the U.S. are trying like heck to come up with healthier menu offerings for their customers. It’s a good move, since the obesity rates in this country are through the roof. Right? So, why did the new McDonald’s CEO decide to increase the size of the McDonald’s Quarter Pounder? I’m so confused.   McDonald’s: They’re Making Their Quarter Pounder Bigger Why? According to a document CNBC got their hands on, the “new” Quarter Pounder, “Improves the taste, texture and…
  • You Open Your Franchise And This Happens

    The Franchise King®
    28 Jun 2015 | 10:11 pm
    The time: Two months after you opened your new franchise business The place: Your office Your frame of mind:     The reason: (See the 1st image)       Those are crickets.   You Open Your Franchise And This Happens Imagine investing $250,000 on a franchise business. Really. Imagine it for a minute. Feel it. Now imagine having no customers. None. Nada. Niet een. Ninguém. Niente. Pas du tout. Thank you for those translations, Babylon.com It would really suck. What would you do? How would you handle it?   Could It Happen? You bet your a$@ it could. It’s…
  • Buying A Franchise: Fighting About Money

    The Franchise King®
    23 Jun 2015 | 8:50 pm
    I grabbed the text below from my book, Become A Franchise Owner! “Over the years, I’ve actually been involved in a few mild arguments with prospective franchise buyers who didn’t feel that it was important for me to know about their financial situation. Admittedly, I’m not the most patient person when people who have requested my guidance refuse — for some strange reason — to give me the information I need to do my job properly. I do completely get how some people may be a little leery about disclosing their financial information. After all, we do frequently hear about…
  • New Report On Cleaning Franchises Is The Bomb

    The Franchise King®
    16 Jun 2015 | 4:19 am
    One very popular sector in franchising is the cleaning sector. It includes commercial cleaning and residential cleaning. That kind of makes it a double-sector. Cleaning Franchises Most of the people I work 1-on-1 with quickly discount cleaning franchises. They think they’ll be the ones doing the cleaning. Or, they just want something sexier. Now, I would never own a cleaning franchise. I have my reasons. One of them has to do with having to manage employees. Been there-done that. That’s me. Some people love having several employees under them. That’s what makes franchising a…
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    SmallBizTechnology

  • Using a CRM to Connect Your Marketing Dots [Video]

    Ramon Ray
    6 Jul 2015 | 6:53 am
      I recently had the opportunity to appear on the Plus Your Business show, hosted by Google+ expert Martin Shervington to talk about the importance of small business marketing and technology tools that every small business can use, specifically CRM systems. During the fun-filled and informative 30-minute conversation, Martin and I covered many topics relevant to today’s small business, but most importantly who crucial it is for them to ‘connect the dots’ in their marketing – or in other words the process of guiding the user through the online journey of becoming…
  • Yodle Survey Reveals What Local Business Customers Really Want

    Jennifer Peaslee
    3 Jul 2015 | 10:02 am
    Running a local business is unique in that every day you get real, genuine opportunities to connect with your customers. You know their names, you may even know what they’re going to order before they say it – but do you really know what they want? A recent Yodle survey gives us new insights on what your local business customers really want from you. Yodle is a marketing platform for local businesses, offering assistance with websites, local search, customer reviews, email marketing and social media for over 50,000 local businesses. They conducted a survey of over 6,000 consumers in…
  • SuperTasker – An Outsourcing Solution for Your Digital Tasks

    Jennifer Peaslee
    29 Jun 2015 | 11:41 am
    Small business equals small staff, a fact that has many benefits but also some drawbacks. For example, at some point you’ve likely encountered tasks that go beyond your team’s skill set or available time, causing you to hire outside freelancers or independent contractors to complete the work. With the growth of platforms, finding a qualified freelancer is easier than ever before. However, it does present some difficulties, such as the process of selecting the right worker, setting prices and the length of delivery time. Fortunately a new outsourcing platform called SuperTasker has a…
  • Amazon Free Shipping on Small Items Might Hurt Local Retailers

    Carolyn Crummey
    29 Jun 2015 | 7:25 am
    eCommerce giant Amazon recently released plans for another strategic move that they are hoping will help them secure more business that local retailers are getting: Free Shipping on smaller items purchased through their site. In a recent blog post on electronic postage solution provider, Endicia, they shared that the new offering from Amazon will provide free shipping on smaller items purchased through their website, but the items will take 5 – 7 days to arrive versus the typical two-day turnaround on most purchased items. The plus for consumers is that they do not have to be Prime…
  • 6 Tips for Video Marketing Success

    Brittany Dow
    29 Jun 2015 | 6:15 am
    6 Tips for Video Marketing Success by Brad Jefferson, CEO and Co-Founder, Animoto Video has become an integral part of marketing strategy for businesses. A recent study of 1,000 consumers found that one in every four actually lose interest in a company if it’s not using video, and four times as many consumers would rather watch a video about a product or service than read about it. Consumers are hungry for video and businesses must respond if they want to keep up with their competitors. But with more and more businesses jumping on the video marketing bandwagon, how can companies stand out?
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    Small Business Trends

  • Need Keywords Help? Try These 4 Tools

    Melinda Emerson
    7 Jul 2015 | 2:30 am
    Keywords are instrumental in helping people find your website. Every time someone searches for a keyword that relates to your brand, you want them to find your site, nestled toward the top of search results. If that’s not the case, you need to invest serious time in researching the right keywords and adding them to your website. These tools make it easy to do. 1. Google Keyword Planner This tool is part of Google AdWords, but you don’t have to buy ads to use it. Google Keyword Planner lets you search for keyword ideas as well as see how many people are searching for a given keyword. Go…
  • Disaster Preparedness for Your Business During Hurricane Season

    US Small Business Administration
    6 Jul 2015 | 6:30 pm
    With hurricane season upon us, it’s a great time to reassess your organization’s business continuity and disaster preparedness plans. If a significant disaster hit your business tomorrow, do you have a plan to respond and recover accordingly? Unfortunately, not all businesses do. According to the Institute for Business and Home Safety, nearly one in four businesses never reopen after a significant disaster strikes. Taking proactive steps beforehand will help lessen the financial ramifications of a disaster and help you reopen sooner. How Prepared is Your Business? Before disaster…
  • Citrix Hops on Grasshopper Deal

    Tabby McFarland
    6 Jul 2015 | 4:30 pm
    Citrix, a software company known for its collaboration tools, announced back in April that it would be entering into an agreement to acquire Grasshopper Group. But the deal has waited until the second quarter of 2015 to close. With the acquisition now official, company officials discuss the reasons for the deal and plans for the future. Grasshopper is a cloud-based communications service. The company provides a virtual phone system specifically designed for entrepreneurs and businesses that don’t operate from a traditional office, especially for those with employees working from multiple…
  • Why Engagement, Not Pageviews, is the Key to Growing Your Website

    Sujan Patel
    6 Jul 2015 | 2:30 pm
    If you run a website, you’re probably familiar with the temptation to log in to your analytics account every day to constantly check your page views. If you’ve ever traded stocks before, you might find that the sensation is similar to sitting around waiting for a stock to take off. In both cases, you feel like your financial future depends on the numbers you see. But while page views are important to monitor, they aren’t the key to building a powerful platform. “Content is king” is a saying so popular that’s been almost overused, but if content is what sits on the throne in the…
  • Farmers Can Use These Smart Sensors to Save Water in a Drought

    Annie Pilon
    6 Jul 2015 | 12:30 pm
    In a drought, saving water in any way possible is crucial. Both individuals and agricultural companies in several states, including California, are well aware of that challenge. But farmers have an especially difficult job and farming water use can be an issue in a drought. They have to find a way to toe the line between saving water and keeping their crops alive. And since so much of the farming process has become automated, it’s likely that each part of a farmer’s field will get the same amount of water, whether that amount of water is actually necessary or not. CropX is a new…
 
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    Seth Godin's Blog on marketing, tribes and respect

  • Templates for organic and viral growth

    Seth Godin
    7 Jul 2015 | 2:43 am
    Each of these examples is different, but they all share common traits. Invent a connection venue or format, but give up some control. Show it can be done, but don't insist that it be done precisely the same way you did it. Establish a cultural norm. Get out of the way... Crossfit EDM shows Do Lectures The Girl Scouts Airbnb listings No kill shelters Vertical TEDx's Meetup events Night basketball Farmers' markets Rock climbing gyms Alcoholics Anonymous Ultimate frisbee leagues Independent record stores Grateful Dead cover bands True Value hardware stores Habitat for Humanity chapters…
  • Comparison, escalation and the golf clap

    Seth Godin
    6 Jul 2015 | 2:09 am
    We've all encountered a tepid group, an audience that won't make noise, a bunch of disaffected students, or perhaps the distracted masses. Cat taught me this trick, which gives great insight into human nature. "Can everyone give me a golf clap, a level one clap, a quiet, polite amount of applause?" Of course, everyone can do this. This is risk-free, enthusiasm-free and easier to do than not. "Okay, what does level two sound like? Can you take it up a notch?" And within a minute, she's created a level-ten tsunami of sound. Comparison and escalation are at the heart of what makes our culture…
  • Interesting

    Seth Godin
    5 Jul 2015 | 1:37 am
    If you think about it, there's generally no correlation between how much something cost to make and how interesting it is. There are boring movies that bomb... and that cost $100mm to make. And the sound of a crying infant in the next room costs nothing at all, but it certainly gains your attention. A video made for free can go viral, and we'll happily ignore an ad campaign that cost a million or more to make. So, if money isn't related to interestingness, why do we worry so much about spending more on the media we create? Over-the-top production values are sometimes a place to hide. It's…
  • Embellishments

    Seth Godin
    4 Jul 2015 | 2:30 am
    What are they for? Absolutely nothing. Well, that's not true. The fact that they aren't directly related to what you're trying to deliver is precisely why they exist. The 'nothingness' of their value is why they are valuable. An embellishment, a garnish, a filligree... it exists because it means you took a little extra time, you cared enough to add some beauty or rhythm to the thing you brought me. As soon as we can afford it, as soon as we care, we pay extra for beauty.        
  • "All other difficulties are of minor importance"

    Seth Godin
    3 Jul 2015 | 2:48 am
    The Wright Brothers decided to solve the hardest problem of flight first. It's so tempting to work on the fun, the urgent or even the controversial parts of a problem.  There are really good reasons to do the hard part first, though. In addition to not wasting time in meetings about logos, you'll end up getting the rest of your design right if you do the easy parts last.        
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    HBR Blog Network - Harvard Business Review » Scott Anthony

  • What the Media Industry Can Teach Us About Digital Business Models

    Scott Anthony
    10 Jun 2015 | 11:33 am
    Four recommendations for leaders facing disruption.
  • How Singapore Became an Entrepreneurial Hub

    Scott Anthony
    27 Feb 2015 | 12:36 pm
    Things are heating up in the former “Singa-bore.”
  • The Chief Innovation Officer’s 100-Day Plan

    Scott Anthony
    17 Sep 2014 | 10:00 am
    Congratulations! Your energy and track record of successfully launching high-impact initiatives scored you a plum role heading up innovation. Expectations are high, but some skeptics in the organization feel that innovation is an overhyped buzzword that doesn’t justify being a separate function. So, what can you do in your first 100 days to set things off on the right track? Over the past decade we’ve helped dozens of leaders through their first 100 days. Based on our experience, augmented by in-depth interviews with a few of the most seasoned practitioners with which we have worked, we…
  • How to Market Test a New Idea

    Scott Anthony
    3 Sep 2014 | 5:00 am
    “So,” the executive sponsor of the new growth effort said. “What do we do now?” It was the end of a meeting reviewing progress on a promising initiative to bring a new health service to apartment dwellers in crowded, emerging-market cities. A significant portion of customers who had been shown a brochure describing the service had expressed interest in it. But would they actually buy it?  To find out, the company decided to test market the service in three roughly comparable apartment complexes over a 90-day period. Before the test began, team members working on the idea had built a…
  • Why Would Amazon Want to Sell a Mobile Phone?

    Scott Anthony
    16 Jun 2014 | 12:06 pm
    If you believe the rumors, Amazon.com is going to enter the mobile phone business this week, with most pundits guessing that a mysterious video suggest that it will release a phone with novel 3-D viewing capabilities. There are obvious reasons for Amazon to be eying the category. The mobile phone industry is massive, with close to 2 billion devices shipped annually and total spending on wireless-related services of more than $1.6 trillion across the world. As mobile devices increasingly serve as the center of the consumer’s world, their importance to a range of companies is increasing. What…
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    Small Business Marketing Blog from Duct Tape Marketing

  • 6 Ways to Make the Most of Your Site Navigation

    Guest Post
    6 Jul 2015 | 7:30 am
    6 Ways to Make the Most of Your Site Navigation written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Your website is one of the most important aspects of your business. If done correctly, it’s the first thing people see about your brand or product. Unless you’re such a well-known brand that people don’t have to search online to find out about, then you should make sure your website is not only a sales tool but a resource for your potential customers. Fill your website up with good content, about your product, about your company, about your process,…
  • Weekend Favs July Four

    John Jantsch
    4 Jul 2015 | 5:44 am
    Weekend Favs July Four written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or one that I took out there on the road. Good stuff I found this week: LAPA – Nice collection of landing page examples from around the web Synup – Another player in the local marketing…
  • Twitter 101: How To Craft the Perfect Tweet

    Guest Post
    3 Jul 2015 | 5:51 am
    Twitter 101: How To Craft the Perfect Tweet written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing photo credit: bigstockphoto.com You’re a small business owner, trying to make an impact in the wild world of social media. Twitter is tempting. It’s not only a slick way to share your branded content, but it’s also a great platform for sharing other news and tips you think your community would enjoy. The fact that Twitter exists in the first place, however, suggests our own collective impatience as a culture. If we wanted lots of words and links filling…
  • The Demise of Facebook’s Organic Reach

    Guest Post
    2 Jul 2015 | 7:24 am
    The Demise of Facebook’s Organic Reach written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Since its launch in 2007, Facebook’s Pages have promised businesses a free online presence with which to connect to customers, offering the opportunity to publish updates and promotional content directly into their news feeds. Yet for the past year, SMBs have seen the organic (ie. unpaid) reach of their posts diminish significantly. The data supports this conclusion. In fact, Facebook has been slashing organic reach for years. Research conducted by Ogilvy…
  • How to Use Infographics Effectively

    Guest Post
    2 Jul 2015 | 5:33 am
    How to Use Infographics Effectively written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Click to view larger via Mammoth Infographics Because of the constant bombardment of information we experience on a daily basis, the average human being now has a shorter attention span than a goldfish! In the digital era, marketers have to change and adapt their strategies in order to get their messages heard amongst the many other competing voices. Because humans are wired to respond more positively to visuals than text, infographics tend to get far more shares than…
 
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    Andy Sernovitz | Damn, I Wish I'd Thought of That!

  • The most important July 4 video …

    Andy Sernovitz
    4 Jul 2015 | 7:00 am
    (Yes, I post this every year. You can’t enough of Rhett & Link.)
  • Newsletter #1044: The “Lessons from Borrowing” Issue

    Andy Sernovitz
    2 Jul 2015 | 8:00 am
    [Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Borrowing creates an interesting relationship between a consumer and a business. Unlike a sample, it gives you a better opportunity to get feedback, to answer questions, and to ask, “What did you think?” Learn how these three companies took the traditional test drive and try-on one step further by letting people: 1. Borrow a ride home 2. Borrow an outfit 3. Borrow a cat 4. Check…
  • Newsletter #1043: The “(Not Really) NSFW” Issue

    Andy Sernovitz
    25 Jun 2015 | 8:00 am
    [Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Readers have told me before that they’d love to share my posts and newsletters if the word “damn” wasn’t in my blog’s name. But, anyone who’s spent any time with me knows that’s one of the more tame terms in my vocabulary. And like Gary Vaynerchuk, I’ve decided to put myself out there, take those losses, and stay true to my voice — occasional…
  • Newsletter #1042: The “Brilliant Customer Service” Issue

    Andy Sernovitz
    18 Jun 2015 | 8:00 am
    [Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] For as many customer service stories there are out there to make us cringe, there are just as many that make us say, “that’s brilliant!” These three companies have come up with remarkable ways to make service better for their customers as well as their employees: 1. Freeze a lost credit card 2. Check an app’s bug status 3. Get rid of waiting rooms 4. Check it out:…
  • Newsletter #1041: The “Old Stuff, New Tricks” Issue

    Andy Sernovitz
    11 Jun 2015 | 8:00 am
    [Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] The companies that continue to earn new fans and make headlines don’t just stop once they’re no longer new and shiny. They keep up the excitement by sprinkling in something unexpected and fun. Here are three ways to re-energize word of mouth: 1. Partner with someone unexpected 2. Put it in unexpected packaging 3. Offer an unexpected service 4. Check it out: Customize your own font…
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    Signal vs. Noise

  • Empty stomach, poor decisions

    David
    30 Jun 2015 | 7:37 am
    Entrepreneurial lore is rife with odes to hunger as a foundational necessity of success. Hungry founders are commended as the ones desperate enough to do whatever it takes. Hustle the gullible, bend the law, persevere through endless death marches. Whatever it takes. But is desperation really the best foundation to build the kind of sustainable and long-term businesses the world benefits from the most? Or, is it rather a cheap trick to juice the odds of a short-term pop to the primary benefit of those who are only ever along for a quick ride? I believe the latter. That it’s key to a…
  • Finding the voice of The Distance

    Wailin Wong
    18 Jun 2015 | 7:20 am
    We introduced The Distance podcast in February as a companion to our longform written stories about businesses that have stood the test of time. In just a few months, we’ve learned an incredible amount about creating audio narratives and had a great time doing it—so much so, in fact, that we’ve decided to make the podcast the sole format for The Distance. By focusing on just one medium, we’ll be able to bring you new stories every other week. Our last written story will run in early July. In the meantime, check out our bonus episode featuring Jason Fried talking to Shaun…
  • Hitting our stride with Android

    Dan Kim
    16 Jun 2015 | 7:02 am
    Over the past few months, our newly minted Android team (Jamie, Jay, and myself) has been hard at work on some shiny new Android stuff. And while we can’t share it yet (soon, I promise!), we’ve learned a lot about how to rapidly prototype, explore, and most importantly ship these new ideas within Basecamp. Like any new team, it took us a bit to find our groove. But in the past eight weeks, we’ve really hit our stride. Now we’re moving quickly and making great progress, without causing ourselves a lot of anxiety or creating undue risk. So I wanted to share a bit about…
  • The special recipe for DELIGHT

    Jonas Downey
    3 Jun 2015 | 5:43 am
    Delight is a word interaction designers have been throwing around for the past couple of years. Some people think it’s an overblown buzzword, while others believe it’s a subject worthy of an entire conference. One part of “designing delight” is about turning otherwise mundane tasks into funny or interesting moments. On the UI side, this might include adding thoughtful animations, cutesy or clever copywriting, and perhaps tossing in a few surprises on top. These surface-level treatments help make a product seem more human and less computery, which is surely a good thing to do whether…
  • Please allow me to re-introduce myself

    Nathan Kontny
    2 Jun 2015 | 8:36 am
    On March 20, 2007, Highrise, Basecamp's simple CRM tool, was launched to the public. Three years later, Highrise for the iPhone was released. Over the years, Highrise has received upgrades and improvements, but it needed a new home and dedicated team to give it the attention it deserved. So, on August 14, 2014, Highrise HQ LLC began – a new company dedicated to Highrise. At the top of the list of things we wanted to update was the iPhone app. It had been over 4 years since it was released, and it hadn't kept up with changes to iOS. Bugs crept in. Some subtle; some significant.
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    Small Biz Survival

  • Half-year’s resolution: get finances under control

    Becky McCray
    6 Jul 2015 | 3:11 am
    Still writing out financial records by hand? Time to move to a modern system. Photo by Becky McCray.   Take this simple quiz. When I think of last year’s tax return time, I’d say it was: A breeze. I just printed out one or two reports and answered a few questions from my tax preparer. A bit of a mess. I had to do some work to catch up and then answer a lot of questions. A nightmare. I worked like a dog to get things sorted before I could even think about filing, months late. If you’re in category 1, you win. You can stop reading here. Have a great day! If you’re…
  • Blow up the Brag Basket with good news

    Small Biz Survival
    3 Jul 2015 | 3:16 am
    Blow up the Brag Basket with good news. Fireworks photo by Brian Ambrozy on Flickr The Brag Basket is open! This one is for July 3-5, 2015. Bring your good news to share with everyone, and let’s blow this thing up! What can you do in the Brag Basket? introduce yourself share some great news from this week congratulate a friend applaud for each other confess your undying love for rural places How do you join in? Below this post is the comment section. Add your good news there. Reading this in your email? Hit reply. Don’t like to brag? Just share some good news for yourself or a…
  • Making a Good First Impression with Your Small Business

    Glenn Muske
    2 Jul 2015 | 7:38 am
    The Village shop – Washington Iowa – Photo by Cathy Lloyd People form impressions in the first couple of minutes after entering a new place. Have you ever considered what your business says to them? Businesses offer many types of nonverbal communication, just like people do. It makes no difference if it is a physical place or an online location. Customers look for these same key elements in your online store, too. Small-business owners spend a great deal of time working on their product or service. They also spend time and money marketing. Yet for all of that focus on knowing the…
  • Welcome to Small Biz Survival

    Small Biz Survival
    1 Jul 2015 | 3:38 am
    As we’ve hit the middle of the year, this seems like a good time to welcome subscribers new and old. This is the only place I know of focused on helping you succeed in business in a small town. My name is Becky McCray, and I am a rural small business owner myself. If you want to refer a friend to get these rural business how-to articles by email, send them to sign up here. The weekly newsletter – a whole separate deal I also write a separate weekly newsletter, called A Positive View of Rural. You get practical steps you can put into action right away to shape the future of your…
  • The customer came back, but the owner missed the point

    Becky McCray
    29 Jun 2015 | 3:18 am
    This is a story from the “You may have missed the real lesson” files: It’s great that a customer came back when you were open, but does that tell us anything about when you were closed? Photo of window-shoppers by Becky McCray. A business owner mentioned taking a walk in their own downtown on a Saturday evening after dinner. Apparently, it was a popular time for walking downtown because the business owner saw folks peering into the front window of their own business. Then, a few days later, a person came in and instantly bought a large item. Turns out this customer was one…
 
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    Superinnovators

  • Good news, things were once even worse!

    Bill Burnett
    12 Jun 2015 | 5:43 pm
    Modern Survey just released their Spring 2015 employee engagement survey results: ”Modern Survey’s latest engagement numbers are out and the good news is that engagement is still high. The percentage of engaged employees hit a seven-year high in the fall of 2014.”Here are the numbers:Positively EngagedPercent of TotalNegatively EngagedPercent of TotalFully Engaged14%Disengaged23%Moderately Engaged29%Under Engaged35%The only good news here is that it’s been worse. When you recognize that a fully engaged employee is 240% more productive, more innovative and delivers highest quality work…
  • What was Michelangelo trying to communicate?

    Bill Burnett
    25 Apr 2015 | 4:41 am
    In 1990 an American physician published an article "An Interpretation of Michelangelo's Creation of Adam Based on Neuroanatomy"  in which he suggest that the Creator portion of the painting represents the human brain.   Since then other experts have pointed to other possible anatomical depictions in Michelangelo's paintings.  Why did he do this?
  • Why Export? Six great reasons, the last two are surprising…here is the second surprise!

    Bill Burnett
    29 Mar 2015 | 5:12 am
    HIGHER VALUATIONBy selling into multiple economies exporters reduce their market risk. With lower market risk and stronger margins they tend to enjoy higher valuation multiples.EXAMPLE:Consider two similar companies with identical revenues, however, one exports while the other doesn’t. The exporter enjoys higher margins that yield a higher EBITDA. When the higher multiple is applied to the higher EBITDA, then the relative valuation of the company goes up significantly, by 50% in our example.  For the same revenue sized company, the exporter is much more valuable.
  • Why Export? Six great reasons, the last two are surprising…here is the fifth of the six and the first surprise!

    Bill Burnett
    19 Mar 2015 | 9:48 am
    EXPORTING SPURS INNOVATIONMany companies become more competitive after they begin exporting.  Within two years of exporting, companies file seven times the number of patents and deliver four times the number of new products as compared to peers who do not export. As employees travel, they are exposed to more new knowledge, which the employees then turn into new ideas and productsSource: Salomon, R. M. and Shaver, J. M. (2005), Learning by Exporting: New Insights from Examining Firm Innovation. Journal of Economics & Management Strategy, 14: 431–460. 
  • Why Export? Six great reasons, the last two are surprising…here is the fourth of the six.

    Bill Burnett
    12 Mar 2015 | 8:43 pm
    STRONGER LABOR POOLIn addition to higher revenues per employee, exporters also tend to enjoy higher margins on exported goods. This  allows exporters to pay their workers better than non-exporters, which, in turn, enables them to hire from a stronger labor pool.
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    Marketing Practice

  • Market Stat :ITC FMCG Brand share

    Harish B
    1 Jul 2015 | 10:10 am
    From Business Standard
  • Brand Update : Slice Downgraded to Sub-brand of Tropicana

    Harish B
    21 Jun 2015 | 8:05 am
    In an interesting move, Pepsi has demoted its mango drink brand Slice into a sub-brand of Tropicana. Slice which was launched in 1993 , came in to limelight with some good advertisement campaigns. The notable is the Aamsutra campaign featuring the brand ambassador Katrina Kaif. Tropicana was launched in 2004 as a healthy juice brand. What Pepsi has done with Slice is to migrate the brand to Tropicana by launching Tropicana Slice . The first launch being the variant Tropicana Slice Alphonso. The new product is being launched with the TVC featuring Katrina Kaif and Aditya Roy Kapur.Watch…
  • LuvIt Chocolates : If Someone Shares, Ushaar !

    Harish B
    11 Jun 2015 | 3:15 am
    Brand : LuvItCompany : Global Consumer ProductsBrand Analysis Count : # 558LuvIt is new brand from Global Consumer Products - a startup in the FMCG space. Global Consumer Products was started by A Mahendran who was the Managing Director of Godrej Consumer Products. The fact that an entrepreneur is trying to take on the giants like Mondolez and Nestle makes LuvIt an interesting brand.According to Economic Times, the Indian chocolate market is worth around Rs 6800 crore. The market is lead by Mondolez with a share of over 70% and distantly followed by Nestle with 18% and Ferrero with 8 % market…
  • Brand Update : Maggi Noodles in a soup !

    Harish B
    23 May 2015 | 10:15 am
    Its a worst nightmare come true for a marketer, the brand getting into a health controversy. India's favorite noodles brand Maggi landed in its biggest challenge of its life when the health officials from Uttarpradesh FDA asked the company to recall one batch of noodles of a suspected high levels monosodium glutamate (MSG).The news spread like a wildfire both in social media and mainstream media . The company sprang into action by denying any addition of MSG to its noodles however with a caveat that glutamate may have occurred naturally to noodles because of some ingredients. ( really…
  • RUOSH : Pity We Don't Make Shoes for Women

    Harish B
    6 May 2015 | 10:31 am
    Brand : RUOSHCompany : Sara Suole Pvt LtdBrand Analysis Count : # 557Ruosh is an interesting brand. The brand came to my notice through some good print ads in the TOI supplement with a very intriguing tagline " Pity we don't make shoes for women". I wondered how a brand can put such a tagline with a risk of offending women consumers.Ruosh is a premium brand of shoes from a little-known Bangalore based  company - Sara Suole. Although the company is little known to the consumer world, Sara Suole has been a supplier of shoes to some of the well known global brands like Espirit, Kenneth…
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    Mobile Marketing Watch

  • Facebook Marketing Partner AreaOne Expands to Beijing

    Michael Essany
    7 Jul 2015 | 5:30 am
    The team at AreaOne is on the move. While having already successfully served various companies in Asian markets for years, AreaOne says it is becoming the first Facebook Marketing Partner to open offices in Beijing, China. “As one of the most important markets for AreaOne, opening a branch in China was a natural strategic next step for us,” says Alon Michaeli, AreaOne’s CEO. The company’s Beijing team will be led by Xiaoyun Wu, Head of Sales and Operations, APAC. “From Beijing we are now positioned to provide the most tailored marketing technology solutions and…
  • Tweaking Ads on the Fly: Twitter Testing Ad Campaign Manager for Android, iOS

    Emma Martin
    6 Jul 2015 | 7:00 am
    Want to check ad campaigns on the fly? Make changes? Twitter wants to go there — and help you get there, too. Twitter just added a pretty cool new feature to its mobile apps: the ability to monitor and adjust ad campaigns while people are on the go — via their smartphones. As reported at The Next Web, “many users are seeing a new graph icon on their profiles on the iOS and Android apps.” The Next Web’s story includes screen shots of what all that looks like. “Tapping on the new icon takes you to an Twitter Ads interface that shows a snapshot of how the…
  • Meeker on Mobile: Respected Internet Trends Report Calls for Mobile Ad Innovations

    Michael Essany
    6 Jul 2015 | 6:45 am
    The report is out — and agencies and brands are pouring over it. The much-heralded analysis, compiled by Kleiner Perkins Caufield & Byers analyst Mary Meeker, is an industry must-read. This year’s “2015 Internet Trends Report” focuses heavily on mobile media. It’s no secret that mobile is growing. And it’s driving programmatic growth. But according to Meeker, “the gap between time on mobile devices and mobile ad spend represents an opportunity worth $25 billion.” “While mobile ad spending overall was up 34 percent last year, marketers…
  • New Infographic Highlights The Marketing Automation ‘Revolution’

    Mike Randazzo
    6 Jul 2015 | 6:30 am
    It’s a term you hear often in the digital space today — marketing automation. And that’s not going to change any time soon, says the team at Uberflip. “It’s no secret that Marketing Automation is being adopted by many organizations as an essential tool to nurture and manage leads, and streamline many marketing activities,” a recent blog entry reads. “However, there seems to be ample room to improve so that marketers can make the most of their investments in this technology.” So what are the improvements and the underlying problems that must be…
  • Audience Attribution Comes to Mobile Advertising with Kochava

    Mike Randazzo
    6 Jul 2015 | 6:00 am
    According to a new report from Mobile Advertising Watch, the team at Kochava — a mobile attribution analytics and optimization company —  is pushing forward with their newest offering called Audience Attribution. Billed as being a whole new way for advertisers to understand their customers’ behavior across devices and platforms, Audience Attribution gives mobile advertisers “the power of cross-device attribution and targeting to reveal incremental attribution lift, all while maintaining the high standard of security and privacy.” Kochava says that most attribution…
 
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    Branding Strategy Insider

  • Leveraging Brand Heritage For Stories And Strength

    Mark Di Somma
    6 Jul 2015 | 12:10 am
    Everyone loves a good story, and the critical strength of heritage brands is that they have such stories in abundance. Little wonder then that as American consumer confidence starts to look up, the brands that remind consumers of what they have, where they are and where they’ve come from are doing well. It’s a timely reminder of just how much the story of a brand links to the narrative that buyers run in their own minds of the lives they lead and the lives they would lead if they could. While we often think of heritage brands as one genre, they exist in a range of sub-categories with…
  • Marketers Are Not Creatives

    Mark Ritson
    3 Jul 2015 | 12:10 am
    It’s July, which means aside from the occasional hot spell we marketers are about to be deluged by an ocean of talks, tweets and treatises on the importance of creativity and her bespectacled, more reserved brother, innovation. Blame Cannes. Last week, 13,000 marketers descended on the French Riviera to have the overriding importance of all things creative drummed into them. If proof was needed that Cannes Lions was all about the C word, we need only consult last week’s social media analytics. Apparently, more than half of the messages emanating from the event mentioned either creativity…
  • 10 Reasons Why Rebrands Fail

    Mark Di Somma
    2 Jul 2015 | 12:10 am
    As this article in Entrepreneur reminds us, plenty of brands try to re-set the market’s understanding of their brand and are well and truly spanked for doing so. If rebranding is the hot topic of conversation at your place right now, here’s 10 reasons to leave things as they are: You don’t need to change – yes, I know it seems obvious…but it needs saying, because there are still brands that rebrand for reasons that escape everyone who missed the slidedeck. In many cases, the decision is taken not because the brand needs to change but because there’s been a change in role or people…
  • Developing An Agile Brand Architecture

    Martin Bishop
    30 Jun 2015 | 12:10 am
    In this fast-changing world, companies cannot afford the luxury of a brand positioning that ties them down to a narrow set of features and benefits. What they need is the ability to quickly take advantage of new opportunities when they emerge and shift away from old business models when they are no longer relevant. They need branding to support their need for speed. To accommodate this business imperative, brand positioning has to offer a broader perspective with fewer constraints. Narrow positioning won’t work for companies that have to reinvent themselves over and over again. That’s why…
  • 4 Ways To Address Brand Decline

    Mark Di Somma
    29 Jun 2015 | 12:10 am
    Outside-in change is prompted by shifts beyond the immediate control of the brand. Those prompts could be competitive, reputational or sectoral. They could manifest in symptoms as varied as a drop in credibility, a slump in market share or a shift in profitability within a sector as a whole. Whatever the signal, these declines prompt a brand to make sometimes radical changes in a quest to re-set how it is valued by consumers and respected by rivals. One or more of four outs usually apply: You have been outpaced – you’re not keeping with up the changes in consumer buying patterns,…
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    Men with Pens

  • How to tell clients you’ll increase your writing rates

    James Chartrand
    30 Jun 2015 | 7:00 am
    Click here to read the full article →Another rocking post from Men With Pens! How to tell clients you’ll increase your writing rates first appeared on Men With Pens Copyright 2006... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • How to take a break from writer’s block

    James Chartrand
    23 Jun 2015 | 7:00 am
    Click here to read the full article →Another rocking post from Men With Pens! How to take a break from writer’s block first appeared on Men With Pens Copyright 2006 — 2015,... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • Boost Your Brand Credibility with Personality Traits

    James Chartrand
    16 Jun 2015 | 7:00 am
    Click here to read the full article →Another rocking post from Men With Pens! Boost Your Brand Credibility with Personality Traits first appeared on Men With Pens Copyright 2006 —... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • How to Love Writing Again

    James Chartrand
    9 Jun 2015 | 7:00 am
    Click here to read the full article →Another rocking post from Men With Pens! How to Love Writing Again first appeared on Men With Pens Copyright 2006 — 2015, All Rights Reserved. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • The definitive guide on how to choose your business name

    James Chartrand
    2 Jun 2015 | 7:00 am
    Click here to read the full article →Another rocking post from Men With Pens! The definitive guide on how to choose your business name first appeared on Men With Pens Copyright 2006... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
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    IttyBiz

  • This Week’s Assignment

    Naomi Dunford
    5 Jul 2015 | 8:39 pm
    Today I went online to look for some information. I was looking to make a painting, a big one, and I wanted to find a supplier of paper in the size I needed. I found myself on a forum post from several years ago. Somebody wanted something similar, and forum participants were offering potential options. This company makes it in 6 x 8, that company only goes up to 5 feet, this other one is really expensive – that sort of thing. Then everybody’s favorite forum doofus shows up and says that if she were the original poster, she’d start with a postcard size piece. “It…
  • No Growth Plan Is Ever Going To Sound Reasonable

    Naomi Dunford
    29 Jun 2015 | 8:30 pm
    No growth plan is going to sound reasonable. Let’s say that you’ve got an eye on growing your revenue at a significant rate. Maybe you’re hoping to double it, or maybe even triple it. Maybe you’re considering adding a zero or hitting a specific round number that seems desirable to you. You think, “This is the year that I’m finally going to hit [insert big number].” That’s exciting stuff. (Well, at least in theory. It’s generally exciting until you start thinking about what you would need to DO to make it happen. And how much of it…
  • Is Your Objective Narrow Enough?

    Naomi Dunford
    28 Jun 2015 | 9:23 pm
    Recently, I found myself in a Denny’s. Sometimes there’s not much to do in a Denny’s other than stare at a bottle of ketchup, and so stare at a bottle of ketchup I did. This particular bottle of ketchup was a little bit special. It was cobranded – Heinz and Trivial Pursuit – and on the back was an invitation to scan a QR code to “start the fun”. The fun refers, I assume, to a version of Trivial Pursuit that you can play with your family while you wait for your food. This kind of thing is always really funny to me. My idea of a pleasant meal is one…
  • 5 Netflix Must Haves For Entrepreneurs

    Naomi Dunford
    25 Jun 2015 | 6:47 pm
    At some point, everybody’s got to take a break. For your breaking pleasure, here’s a list of five great films for entrepreneurs and entrepreneurs-to-be. No matter what’s going on in your business, one of these is sure to hit the spot. Mr. Holland’s Opus Musician and composer Glenn Holland takes a teaching job to support his growing family, but he always means to get back to his music. Life gets in the way, the years turn into decades, and it seems like our hero never gets his dream. Or does he? Richard Dreyfuss’ Mr. Holland is one of his very best performances.
  • Is It Possible I’m Wrong?

    Naomi Dunford
    24 Jun 2015 | 7:35 pm
    I have been wrong about a lot of things. I thought YouTube was a fad. I was certain the iPad would be the undoing of Apple. (Don’t even get me started on the Kindle.) And those are just the generic things, the ones that didn’t cost me any money. What about the things that did cost me money? A random sampling: 1. Things don’t sell in the summer. For the longest time, I would not let anyone here even suggest running a major promotion between June and August. I had it in my head that nobody was around, or nobody was paying attention. In my imagined world, an entire quarter of…
 
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    All You Need Is A Good Idea!

  • The most meaningless advertising claim of the year

    Jay H. Heyman
    6 Jul 2015 | 7:05 am
    When you are trying to create a blog over a holiday weekend, you pray for something short and weird to catch your imagination. So I want to thank Idelle labs, Ltd. for a combination of meaningless words that presumably attempts to promote the effectiveness of its anti-perspirant: Long Lasting Technology. While I am certain that this is better than short-term technology, it is indeed quite a stretch to think this has anything to do with the product or its possible efficacy. CLICK HERE Related articles Five Best Women's Deodorants How to look and smell your best during the heatwave How To…
  • The Elevator Bitch

    Jay H. Heyman
    2 Jul 2015 | 7:16 am
    (Photo credit: Wikipedia) Nope, not a typo in the title. We have all heard that “Life’s a bitch.” And that’s certainly true of the infamous elevator pitch. It is often a bitch to get right, because most of the time we approach it from the wrong direction. We all know the “rules” and rationale of an effective elevator story. The theory has it that you must craft a persuasive story that lasts about 30 seconds. The premise is that that is all the time you would have to tell your story in a (hypothetical) elevator ride before the person to whom you are talking tunes out, and wishes…
  • "Ordinary is our enemy"

    Jay H. Heyman
    29 Jun 2015 | 7:47 am
    That is a quote from a movie, Glass Chin, that I found in a review in the New York Times. The character quoted is said to be a “loan shark/restaurateur/art investor/monologist,” but obviously he is also a marketer/creative/writer/art director. Got the idea? CLICK HERE
  • Alan Rickman wrote today’s post

    Jay H. Heyman
    25 Jun 2015 | 7:45 am
    Well, more accurately, he agreed with a marketing belief I have long held. Recently I saw a preview of a film Mr. Rickman directed and acted in, A Little Chaos. After the preview he was interviewed, and one of the things he said was that a challenge for a director, more so than for an actor, is the conflict between discipline and freedom. As an example, he said you might think that as a director you are free to do as you like. But in reality you need, for example, the discipline, and have the responsibility, of staying under budget. (He tossed in that the small budget was the main reason he…
  • Father's Day Lesson

    Jay H. Heyman
    22 Jun 2015 | 6:51 am
    (Photo credit: Wikipedia) Yesterday was Father’s Day. Like most others, you either sent or received the annual father’s day card. And all of them, obviously, featured the same sentiment, “Happy Father’s Day.” Point is, when it comes to birthdays, get well, anniversary wishes and so on, cliché messages are fine; earnest, telegraphic, no reason to think about fine-tuning them. But what’s fit for a card is not acceptable for your marketing! Send the same message as everyone else and your thought will sound so familiar as to basically be invisible. So my suggestion is that short,…
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    Bplans Blog

  • Cash Flow 101: The Symptoms

    Anna Eschenburg
    6 Jul 2015 | 7:00 am
    This is the second installment in our “Cash Flow 101” series. The first installment can be found here. Though they’re by no means uncommon, cash flow problems can cripple businesses of all sizes, and smaller ones are perhaps more vulnerable. Without access to capital, companies are unable quickly adapt to today’s ever-changing business world. As... [Click the title above to read more and comment]
  • The Management Magic of Business Planning

    Tim Berry
    3 Jul 2015 | 7:00 am
    True story: As my software business began to grow, as we went from two employees to five, then 10, I discovered how hard real management is with startups and small business that grow organically. In a startup, those first few people who join feel like friends, not employees. What they taught in my MBA courses... [Click the title above to read more and comment]
  • Episode 7: Changing Plans, Niche Marketing, and the Internet of Things (IoT) | The Bcast

    Jonathan Michael
    3 Jul 2015 | 4:30 am
    This week Peter and Jonathan debate whether your should stick to your plan or change it. Lara Galloway (@mombizcoach) joins the show to discuss niche marketing. Finally, is the “Internet of Things” the sign of progress, or pushing us toward a grim future? Subscribe: Stitcher | TuneIn | Pocket Casts | PlayerFM | Soundcloud Do... [Click the title above to read more and comment]
  • How to Recognize and Put a Stop to Employee Burnout

    Micaiah Soward
    2 Jul 2015 | 7:00 am
    Many, if not all, companies deal with employee burnout. When employees feel burnt out and under-appreciated, then productivity and revenue of the company decreases. Are you worried an employee’s flame is sputtering? Here are the most common signs of a burnt out employee. Missing in action When an employee suddenly starts missing work more often... [Click the title above to read more and comment]
  • 10 Essentials Before Launch Branding Checklist [Free Download]

    Angelique O'Rourke
    1 Jul 2015 | 7:30 am
    Think a brand is just for big businesses? Think again. Branding is critical for businesses of all shapes and sizes. Your brand is what the outside world thinks of you. That’s it. Although you can influence your brand through well-designed logos, hilarious ad campaigns, carefully crafted press releases, or super-friendly service, ultimately, your brand is... [Click the title above to read more and comment]
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    SiliconBeat

  • The most healthy and unhealthy states, according to fitness apps study

    Jeremy Quach
    6 Jul 2015 | 12:48 pm
    Which states have the most fit and least fit residents? Colorado, Arizona, California and Washington top the list of states with the healthiest habits, while Rhode Island, New York, Kentucky, Wyoming and South Carolina were considered the least healthy states. That’s according to fitness apps Myfitnesspal and MapMyFitness, which along with fitness-tracker maker Withings teamed up on “The Healthy Habit Index,” based on data from tens of millions of users from 2014. The study looked at three factors. The first was a healthy diet, examining whether users met their fiber,…
  • Google’s Waze begins carpooling pilot in Israel

    Matt O'Brien
    6 Jul 2015 | 11:06 am
    Google’s crowd-sourced navigation service Waze is launching a pilot carpooling app in Israel that connects commuters who want to travel to work together. Israeli newspaper Haaretz reported on Monday that the new app, called RideWith, will be available to users in greater Tel Aviv beginning this week. Much like the decades-old Casual Carpool system in the Bay Area, passengers will pay a small fee to the driver who picks them up and are rewarded by being able to travel the fast lane. But they won’t have to depend on the same fixed drop-off and pick-up spots, because the app uses…
  • Petition to remove Reddit CEO Ellen Pao reaches more than 160,000 supporters

    Jeremy Quach
    6 Jul 2015 | 10:41 am
    An online petition to oust Reddit interim CEO Ellen Pao now has more than 160,000 supporters, with more than 100,000 signing in the past few days. Moderators and users were outraged after the firing of a high-ranking and beloved Reddit employee, Victoria Taylor, and shut down hundreds of the most active and renowned “subreddits” in protest over the weekend. Taylor oversaw the site’s popular Ask Me Anything feature. In an open to letter to Pao, moderators cite the inadequate communication between the site’s administrators and moderators as reasoning for their…
  • 23andMe raising fresh round of cash as company expands drug research

    Heather Somerville
    6 Jul 2015 | 10:39 am
    Genetic testing and research firm 23andMe is raising a new round of cash to fund its expansion into drug development and cures for genetic diseases. The Mountain View-based company has raised nearly $80 million from investors, according to a new regulatory filing. It plans to raise another $71 million, bringing the total financing round to about $151 million. Including the $80 million round, 23andMe, founded in 2006 by, among others, Anne Wojcicki, the ex-wife of Google co-founder Sergey Brin, has raised more than $190 million from investors including Google Ventures, New Enterprise…
  • On topic: Tech news to know now

    Levi Sumagaysay
    6 Jul 2015 | 10:13 am
    Here’s what’s on the Monday menu. UberPOP suspends service in France after being declared illegal, and after last week’s sometimes violent taxi drivers’ protests. Elsewhere as the Uber world turns: Company says its drivers are being intimidated by taxi drivers in South Africa. And Uber will invest $50 million over the next five years in Indian tech hub Hyderabad. SEC regulators launch probe into whether hedge funds and other investors are improperly selling hot private tech stocks. To celebrate its 20th anniversary next week, Amazon has scheduled July 15 as…
 
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    BizSugar / Published News

  • How to Sell SEO: Don\'t Sell, Educate!

    HubShout1
    6 Jul 2015 | 12:03 pm
    Read this Q&A from the very successful owner of a digital marketing agency and find out what to do if you're having trouble finding leads, closing sales or finding the time to focus on selling. Anyone who is in the business of selling anything should read this! 25 Vote(s)
  • 5 Big Questions That Will Help You Find Your Brand’s Purpose

    sannwood
    6 Jul 2015 | 5:25 am
    We spoke with branding guru Mark Di Somma about the importance of building a brand with a purpose. He gave 5 questions that every entrepreneur must ask themselves in order to discover what their brand's purpose is.23 Vote(s)
  • Should I Borrow Money, Seek Investment, or Bootstrap My Business?

    PASAngelique
    6 Jul 2015 | 5:11 am
    There are three main types of startup funding available, and each comes with its own benefits and drawbacks. No matter what your idea is, one of these options is likely to be a perfect fit for your new business's cash needs. http://bit.ly/1ejOVoG19 Vote(s)
  • 3 Simple Ways for Small Businesses to Win on Pinterest

    cendrinemedia
    6 Jul 2015 | 5:05 am
    When navigating online, you've probably seen that many of your competitors are using Pinterest to promote their business. So, you decided to also give it a try. After you've opened your Pinterest profile; optimized it with a great photo, concise bio and your website link; you then upgraded it to a 19 Vote(s)
  • The Easiest Business to Start

    smpayton
    6 Jul 2015 | 4:48 am
    So you're looking for the easiest business to start. While you'll find lists and lists of ideas for starting a business, the answer is simple: The easiest business to start is the one you're most excited and passionate about. 16 Vote(s)
 
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    Jacoline Loewen

  • Billionaires - architects of wealth and legacy

    14 Jun 2015 | 2:34 pm
    There are times in history when it has been possible to take exraordinary wealth not seen for long stretches of a century. The majority of today's billionaires have made their wealth in the past 20 years. This has been called the 2nd Guilded Age, much like the beginning of the Industrial Revolution.Leveling off is occurring now.The characteristics of billionaires is the ability to take risk, to have the tenacity to keep going and the ability to scale up or grow the business. If they do not have the skill to grow the business, to be able to partner with someone who can grow their…
  • Sustainable Investing - Jacoline Loewen

    23 Apr 2015 | 6:25 pm
    Jacoline Loewen with the UBS Bank team on Sustainable Investing.UBS Bank team presenting Sustainable Investing.http://www.moneymagnetbook.ca
  • For those with $2M to Invest

    19 Mar 2015 | 3:32 pm
    For those who are wondering why you need a Swiss bank to manage your wealth - here is an useful excerpt from Financial Review:UBS manages more than $1.6 trillion of private client money globally. Advisers at the private bank also give strategic financial advice on structuring investments, philanthropy and establishing family trusts and self-managed superannuation funds.STRATEGIC THINKINGEach month, a global team of more than 900 analysts, asset managers and investment bankers, led by UBS global chief investment officer Alex Friedman, work together to review the world environment, assess the…
  • Managing the expectations of clients of wealth managers

    30 Dec 2014 | 3:54 pm
    Clients know it all, and want instant satisfaction. With the Web putting information at everyone’s fingertips in an instant, advisers face a lot of know-it-all clients. Many clients feel their Internet research makes them more knowledgeable than the advisors are.Many clients also want instant gratification. Jacoline Loewen says, “We need to recognize this phenomenon and try to set realistic expectations for our clients…regarding the process, timing, potential complications, fees and likely results.”Jacoline LoewenLinkedIn profile for Jacoline…
  • The sale of a business brings wealth and other unspoken isues

    30 Dec 2014 | 3:50 pm
    A business sale creates wealth, and unease. When a business owner cashes in and sells an enterprise, it often brings some confusion–even unhappiness–along with new wealth. This may seem to be similar to that internet meme - First World Problems. Think about it. People hear you are suddenly wealthy and that you should invest in your neice's startup.To be of help in that situation, advisers may need to step outside their own comfort zone and discuss non-financial issues with clients. Advisors can help their client to focus on a new set of goals.Jacoline Loewen is a Director with…
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    Small Biz Daily

  • Protecting Your Data, What Consumers Want from Your Business and Are You Living the American Dream?

    Rieva Lesonsky
    6 Jul 2015 | 10:00 am
    14 Things Entrepreneurs Need to Know By Rieva Lesonsky   1) The State of Startup A lot has been said lately about the state of startups in America. Experian took a look and analyzed the trends. Check out the video and infographic below. 2) How to Protect Your Data Losing data can be as simple as not backing it up correctly or as complex as getting hacked. No matter how it may be lost, protecting your data from hackers, thieves and accidental loss is crucial for small business owners. David Zimmerman, the CEO of LC Technology International, a leading data recovery firm says since it’s…
  • Is Your Small Business Financially Confident?

    Rieva Lesonsky
    6 Jul 2015 | 9:00 am
    By Mike Savory As a small business owner, it can be difficult to keep up with the pace of it all. You’ve got a lot to think about—marketing, sales, inventory, cash flow, customer relationships—it’s enough to make you crazy. In terms of prioritizing the day-to-day, you may ignore staying up to date on your finances in order to focus on your upcoming social media campaign. I get it – and in theory it makes a lot of sense—do what you need to now to earn additional revenue or customers. However, staying current on your accounting will you help you gain the financial confidence that is…
  • Population Trends

    Rieva Lesonsky
    6 Jul 2015 | 6:30 am
    By Rieva Lesonsky The U.S. population is changing. Your business needs to change with it. Last week Manta reported that only 15 percent of small businesses were specifically targeting Millennial customers. A new report (covering up to July 1, 2014) from the U.S. Census Bureau shows how huge a mistake this is. Millennials, otherwise known as Gen Y, were born between 1982 and 2000—and there are 83.1 million of them. That makes Gen Y the biggest American generation ever, exceeding the 75.4 million Baby Boomers. Not only are Millennials numerous, but they’re also diverse—44.2 percent are…
  • What Your Business Can Learn From 3D Virtual Store Research

    Rieva Lesonsky
    3 Jul 2015 | 9:00 am
    By Alex Pejak 3D virtual store research sounds exotic, and in many respects it is. But if you’re selling to businesses, there’s a lot this normally consumer-focused technique can teach you about how to improve your sales. To be sure, you probably will not be putting on 3D glasses when you walk into the next marketing meeting any time soon. Still, the combination of cutting-edge technology with a hard-line numbers-focused approach in many respects represents one of the most sophisticated market research methods the world has ever seen. Let’s take a look at what it is, and…
  • Speak Better & Get Unstuck, Let Your Customers Schedule Their Own Appointments? And Be a Rulebreaker

    Rieva Lesonsky
    3 Jul 2015 | 8:00 am
    Reading List Week By Rieva Lesonsky The life of a business owner is a busy one. If I had my way, days would be 30 hours long—and there’d be, like the Beatles sang: “8 days a week.” But there aren’t. So to help you stay on top of important small business news, information and advice essential to running your business, here’s my weekly Reading List. Best Practices How to break-through, speak better & get unstuck: 3 great books for small business owners. Should you let your customers schedule their own appointments? How to be a business rulebreaker Money Matters The migration to…
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    OnStartups

  • Happy Birthday HubSpot! 9 Lessons From Our First 9 Years

    9 Jun 2015 | 1:48 pm
    9 years ago today, on June 9th 2006, HubSpot was officially started. I remember the day, because it was also the day I graduated.  (I had promised myself I'd enjoy my 2 years in grad school without too much distraction, so deliberately picked graduation day as the official start-date for HubSpot.) So far, we've had a pretty good run.  HubSpot is now public [NYSE:HUBS] and still growing fast.  More importantly (at least to me), I'm still having a great time. Rather than bring out the party hats and cake, I thought I'd reflect a bit on some of the hard-won lessons we've learned…
  • How Emotion Helped Grow Our Startup to 2.8M Users in 20 Months

    1 Jun 2015 | 10:30 am
    This is a guest post by Melanie Perkins, co-founder and CEO of Canva. We are launching Canva For Work that will help you and your team create original stunning visuals faster than ever. Register your interest to win free accounts. I want to start with a question. A question which I think plagues a lot of startups. Should you listen to your users or not? Most people would answer with a simple yes or no. On one side of the argument are people who believe you should test everything. They say you should trial Google AdWords and see if people click on your ad. If they don’t, you might not…
  • Why Your Startup Should Ignore Your Onboarding Experience (For Now)

    27 Apr 2015 | 12:59 pm
    This following article is a guest post by Jackson Noel. Jackson is the Co-Founder ofAppcues, a SaaS product that allows you to create in-product experiences without changing any code.  You can follow him on twitter:@jacksonjonson Since I joined a startup that focuses on user onboarding, I’ve had half a dozen conversations just like this one: Startup Friend: “Dude I need to talk to you about our user onboarding.” Me: “Okay, what’s up?” Startup Friend: “We’ve changed it 3 times now. Can’t figure out how to get users to engage.” Me: “Gotcha. Well what are you doing to…
  • We Like Humans, But We LOVE Code (Machine Learning Case Study)

    16 Apr 2015 | 1:16 pm
    The following is a guest post by Jonah Lopin (@jonahlopin), founder at Crayon.  Jonah is a HubSpot alumnus, and I'm an angel investor in the company.   Here at Crayon, we love humans.  In fact, all our moms and many of our best friends are humans!  But when it comes to solving problems, we prefer code. Humans are awesome at certain things, like closing enterprise sales deals, delivering rousing speeches, and comforting small children. For these tasks and lots of others, humans are far superior to code. But in a business context, humans have some serious drawbacks: 1.
  • An Insider's Look At HubSpot Sidekick's Growth Approach

    18 Mar 2015 | 1:27 pm
    The Sidekickgrowth team is a small, data driven and aggressive group within HubSpot that works on new, emerging products with massive audiences and a freemium business model (similar to Dropbox and Evernote).  We are constantly pushing ourselves to learn new growth strategies, tactics, and techniques. I have personally become more data driven and model driven after joining the team, and wanted to walk through an example of one decision that became much easier with the use of our generic problem solving framework. I am a big believer in the idea that complicated problems look simple when…
 
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    The Power of Goodwill Blog

  • B Is For Brag

    Janet Smith
    6 Jul 2015 | 5:08 pm
    is for brag…or more specifically, Bragging Bosses! This is the second post of my Employee Morale From A-Z series, and B is for bragging bosses. But hold on, I’m not saying that bosses should brag about themselves — that is definitely NOT a good thing for managers to do (narcissists, take note). No, I’m encouraging bosses to brag (in an appropriate, professional way) about the talents and accomplishments of those who report to them.   Want to make someone who reports to you feel appreciated, significant, valued, and great? Would you like to…
  • A Is For Accountability

    Janet Smith
    22 Jun 2015 | 11:19 am
    IS FOR ACCOUNTABILITY! In this first post of my Employee Morale From A-Z series, let’s examine the critically important topic of accountability. It’s crucial, because if every employee isn’t held accountable for doing a good job and pulling his/her weight, the bar is lowered for everyone. Morale, engagement, commitment, productivity, quality of work and customer service all suffer. Don’t assume you’ll see signs of it, though. Most employees are pros at hiding the discontent they feel when a co-worker is allowed to get away with sub-par work.  Think…
  • Employee Morale From A to Z

    Janet Smith
    8 Apr 2015 | 8:58 pm
    I recently facilitated a 12-hour front-line supervisor training “crash course” with two great guys who are going to be fantastic bosses! (In case you’re wondering, it wasn’t one 12 hour day…it was two six-hour days, about 10 days apart!) It got me thinking about the many things that the very best bosses continually do to develop and maintain a team of engaged, loyal, productive employees. That has led to the idea for a new blog series: Employee Morale From A to Z. Here are the topics this series will cover: A is for Accountability B is for Brag C is for…
  • Take the time to say “hi” every morning!

    Janet Smith
    23 Nov 2011 | 3:42 am
    Yesterday I received an email from my mom…that she received from someone else…that certainly stole my heart. It consists of four photos, telling the story of a deer that visits a cat every morning! Seems the two unlikely critters have formed a bond and start out every day showing one another some genuine affection. The kitty’s owner decided to snap some pictures to document this remarkable daily meet-and-greet event. As an employee morale consultant, I can’t help but think how many people would benefit from following the example of this deer and cat. I simply mean…
  • Here’s a quick way to make an employee feel valued

    Janet Smith
    6 May 2009 | 7:37 am
    Catch an employee as he or she is leaving at the end of the day, and say, “I just want to make sure you know how much I appreciate you and all that you do for the company.” Accompany with a genuine smile and if it’s your style, maybe a pat on the shoulder. Some may react with slight embarrassment or even with an awkward silence, but that’s okay. Assuming that you’re a decent boss and the overall work environment is pretty good, they’ll walk out the door feeling on top of the world knowing that they matter.
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    Content Marketing Institute

  • Are Organizational Silos Keeping Your Content Marketing Team From Success?

    Brian Watson
    7 Jul 2015 | 3:00 am
    Simplifying the process is a primary concern for content marketers. As organizations get larger and more complex, they switch from having one person who handles social and PR to hiring whole teams to handle different aspects of the content marketing process. These might include search teams, SEO teams, and PR teams. The problem arises when these teams get tunnel vision, focusing on what their metrics are without understanding and contributing to the whole vision of the marketing department. Silos develop, creating a domino effect of increasing complexity. In my role at Adobe, one of my major…
  • Latest Must-Reads: Summertime Books for Content Marketers on the Go (or on Vacation)

    Roger C. Parker
    6 Jul 2015 | 3:00 am
    It’s that time again, time for my third annual mid-year roundup of recommended recently published books for content marketers. Self-education never ends for content marketers … even when vacations roll around. As always, one of my goals is to highlight the latest must-reads from within the content marketing community. And, several of the following were written by familiar content marketing all-stars. But, in a larger sense, my goal is to draw attention to equally important books from beyond the content marketing community. Paradoxically, often the most productive content marketing ideas…
  • Aon Stops Shoveling Quicksand, Partners With Manchester United

    Carla Johnson
    5 Jul 2015 | 3:00 am
    Aon signed an eight-year, $240 million sponsorship of Manchester United in April 2013. The deal extended the relationship that Aon started in 2009 when it invested $130 million over four years to display its brand on Manchester United jerseys. But Aon’s sponsorship of the famed British soccer club looks unlike any you’ve ever known. As part of the deal, Aon delivers solutions for Manchester United in 20-plus areas and played a key role in its initial public offering, providing advice on the best strategies and options for access to capital. Aon Benfield helped raise $233 million for…
  • This Week in Content Marketing: Who Didn’t Launch a Content Marketing Agency This Week?

    Joe Pulizzi
    4 Jul 2015 | 3:00 am
    PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher In this week’s episode, Robert and I marvel at the flurry of new content-based agencies announced this week at the Cannes Lions International Festival of Creativity. We talk about their business models and ponder the challenges they are likely to face. We admire commercial real estate giant CBRE’s new print magazine, which has some solid strategy behind it. We close with a discussion of television, which seems to be enjoying a renaissance of late, despite many predictions of its demise. Rants…
  • The State of Social Media: 4 Brand Marketers Speak

    Keith Goldberg
    3 Jul 2015 | 3:00 am
    Since the first marketer uploaded that first Facebook brand post, there has been much discussion around social media, its role in content marketing, and ultimately how it benefits brands. For those brands that have thoughtfully integrated their social into their content marketing strategy – and that understand the tactical capabilities of each social platform they use – the benefits have often proven to be game-changing. I saw this in a big way as a member of the jury panel for the 2015 National Addy Awards. It was no surprise to me that many of the smartest, most inspired campaigns…
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    Jill Konrath's Fresh Sales Strategies

  • Cold Calling Revisited: What if Sales is Not a Numbers Game?

    30 Jun 2015 | 11:43 am
    For years, we’ve been told that sales is a numbers game. To be successful, all you needed to do was to fill your pipeline with an endless supply of suspects. And then, a certain percentage of them would miraculously turn into prospects, and ultimately customers – if you were persistent enough.
  • Beyond the Challenger Sale (Part 2)

    25 Jun 2015 | 6:08 pm
    Here's the 2nd half of my interview with Brent Adamson, coauthor of The Challenger Sale and Managing Director for CEB's Sales and Marketing practice.  During our conversation, he shares some groundbreaking research about why decisions fall apart, and how salespeople can build consensus with the 5.4 decision makers needed to make a purchase decision. You can read it below. Or, you have these options too. Download PDF of Full InterviewListen to Audio of Full Interview
  • Beyond the Challenger Sale (Part 1)

    23 Jun 2015 | 3:00 pm
    Recently I had a chance to interview Brent Adamson, coauthor of "The Challenger Sale," one of my favorite books. Brent is also the Managing Director of Advisory Services for CEB's Sales and Marketing practice.  During our conversation, he shares some groundbreaking research that has totally changed the conversation about sales. He also reveals what top performers do differently from other sales reps. Check it out. This research will change how you approach prospects. You can read it below. Or, you have these options too. Download PDF | Listen to Audio 
  • Sales Grit: What Have You Got to Lose?

    18 Jun 2015 | 6:35 am
    Stepping out of your comfort zone is always tough. Your brain starts screaming at you, “Don’t do it. You might fail – or worse, make a fool of yourself.” 
  • The Stupidest Sales Advice I Ever Heard – and I Used to Agree With It [Video]

    11 Jun 2015 | 7:28 am
 
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    Bill Caskey

  • Sales Methodology? Sales Process? Sales Philosophy!

    Travis
    24 Jun 2015 | 12:19 pm
    Lots has been written, some tediously so, about Sales Process and Sales Methodology.  It will make your eyes glaze over. So in this article, I want to clarify what each of these are (in my opinion) and also share a third, more important area of growth for sales driven companies: Sales Philosophy. Just for clarity, here are my definitions: Sales Process It’s the sequence of events that characterize how a customer makes his/her way through from Awareness to Comprehension to Conviction to Action. It is usually discussed in a step-by-step way. An example: 1) Entry Point, which is how a sales…
  • Are you trading statements or making conversations?

    Travis
    3 Jun 2015 | 8:57 am
    The other night I was at a dinner party with a handful of people and noticed an interesting dynamic. There was one gentleman there who was dominating the discussion. He would never ask anybody else a question – but would always have comments and opinions on what others said. As I’ve said before these kinds of people are what I call “reporters.” They aren’t really curious about what you think or what’s going on in your life or what your goals are. They are only wanting to comment on the world. They report to us. What I noticed is that after 30 minutes, everyone else…
  • What You Can Learn About Achievement From The Stacey Dash Interview?

    Travis
    6 May 2015 | 9:18 am
    Recently, Stacey Dash (unknown to me until I saw this and researched her) was on Meredith Vieria. Personally, I don’t watch Vieria mainly because of the tact she took in this “interview.” The video is below.  Watch it, then come back and read on. I love this girl! Unafraid to speak on a hot, controversial issue, and speak her truth. I hear this all the time: “My territory isn’t large enough.” “My compensation plan isn’t fair enough.” “People don’t answer the phone like they used to.” “Prospects lie.” “I can’t get referrals anymore.” My company doesn’t…
  • The Average Of 5 People

    Travis
    4 May 2015 | 7:34 am
    On this week’s audio post, I want you to evaluate who you spend most of your time with. Are you surrounding yourself with people that you admire and look up to? The people you choose to be around are a direct reflection of who you will become. The rule is, you are the average of the 5 people you spend the most time with. The post The Average Of 5 People appeared first on Bill Caskey.
  • Selling Yourself

    Travis
    24 Apr 2015 | 11:15 am
    On this week’s audio blog, I’m going to challenge to do something different. I want you to spend some time selling yourself to yourself. Do you believe in your personal value? Do you believe in the product you are selling? If you don’t, it will come across to your prospects.   The post Selling Yourself appeared first on Bill Caskey.
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    Innovation Management

  • How Do You Measure Innovation Fitness?

    Laszlo Gyorffy
    7 Jul 2015 | 2:21 am
    The human body serves as the perfect metaphor for understanding the innovation challenge facing today's organizations. The body is built to adapt and respond to demands that are placed upon it. The greater the demand, the stronger the response. If you and your organization are going to thrive in this world you must build and keep your innovation muscles strong. We know that only the fittest survive.
  • Innovation Incubators and Accelerators: What Happens When They Go Wrong?

    Anthony Ferrier
    6 Jul 2015 | 3:38 am
    I recently wrote an article that outlined a new approach to developing and supporting successful innovation incubators and accelerators within corporate organizations. The article appeared to have touched a nerve as I had a number of people reach out to me to offer their experiences with incubators/accelerators. While I received a range of opinions, I was actually most interested in the stories of failure.
  • The Golden Opportunity of Paradigm Shifts

    THNK School of Creative Leadership
    2 Jul 2015 | 9:12 pm
    We have identified the six major paradigm shifts that are disrupting how we see the world and do business. Recognizing these shifts will help innovation leadership discover opportunities in a wide variety of fields and develop game-changing business models.
  • 5 Way To Prepare Your Business For The Future

    Jenna Batten
    2 Jul 2015 | 3:01 am
    Thanks largely to rapidly expanding technologies, planning for the future is more important than ever in business. With thorough preparation and some strategic initiative, your business can position itself to take advantage of some of the inevitable changes that are on the horizon for companies across all industries. Here are five ways to get started.
  • IdeaScale Launches Partnership with InnovationManagement.se

    InnovationManagement
    30 Jun 2015 | 9:29 pm
    San Francisco, CA July 1, 2015 – IdeaScale, the California-based innovation management solution, today announced an exclusive partnership with Innovationmanagement.se (IM), the world's leading platform for cutting-edge innovation management content, best practices and online training programs. This announcement is part of IdeaScale’s and IM´s continued global expansion.
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    The Global Small Business Blog

  • Get Ready to Trade With Cuba

    7 Jul 2015 | 1:30 am
    ©iStock/RudimencialCuba is considered the new frontier for trade opportunities.  Learn from experts about the opening of trade and tourism with Cuba and what you will need to know to take advantage of these opportunities by attending a conference October 9, 2015 at the Sofitel in Miami, Florida.The Conference is designed for anyone who wants to be one step ahead of the curve as the U.S. eases its trade embargo with Cuba. Every company or organization that could potentially develop business interests with Cuba should attend, including the tourism industry, transportation providers,…
  • Today in Global Small Business: Why You Should Scale Your Global Business

    6 Jul 2015 | 2:55 am
    ©iStock/iSergeyWhat's affecting me, my clients, my colleagues and other global small business owners:Only 2 percent of women-owned businesses export good and services.Why you should scale your global business (presentation by Laurel Delaney for American Express).Strategies for approaching a foreign company for importing.NY-based gourmet grocery store and cafe chain Dean & Deluca expanding globally.How to grow a startup the hard way (including taking it global).Can the Hello Kitty Japanese brand get any more global?  Yes, it's coming to a theater near you!
  • America Was Built on Courage

    4 Jul 2015 | 3:44 am
    ©2015 Laurel J. Delaney.  All rights reserved.@2014 Laurel J. Delaney.  All rights reserved."America was not built on fear.  America was built on courage, on imagination and an unbeatable determination to do the job at hand." -- President Harry S. Truman Read:  22 Inspiring Quotes About What It Means to Be An AmericanGo Fourth America!
  • Chicago Goes Global Via the Metro Chicago Exports Grant Program

    3 Jul 2015 | 5:31 am
    Screenshot courtesy:  Metro Chicago Exports.Did you know that Chicago ranks fourth among U.S. metropolitan areas in total export volume ($66 billion in 2012), but lags behind the U.S. average in exports as a proportion of total output?  That is about to change.  JP Morgan Chase & Co. is generously funding the Metro Chicago Exports Grant Program to expand metro Chicago’s strong export base to meet rising demand in emerging markets.Eligible organizations can apply for the Metro Chicago Exports Grant Program to help take their business to the rest of the world. The Grant…
  • President Obama Says the U.S. Export-Import Bank Helps Small Businesses Go Global

    2 Jul 2015 | 6:16 am
    Screenshot taken 7/1/15 from U.S. Export-Import Bank websitePresident Obama recently signed two bipartisan trade bills into law that will help level the playing field for American workers and businesses, boost our trade with lower-income countries, and give our workers the job training and support they need to succeed in a rapidly changing interconnected world.Then why has authorization for the U.S. Export-Import Bank (also known as Ex-Im) expired?Barack Obama says:The Bank's sole mission is to support American jobs by increasing our exports. That's it.  It helps small businesses go…
 
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    Art Biz Blog

  • Eureka! The Purpose Of Your Newsletter

    Alyson Stanfield
    2 Jul 2015 | 4:00 am
    A couple of years ago, I wrote an article about why artists should publish newsletters. I’m delighted that people read it and remembered its basic premise: that artist newsletters aren’t for making sales. However, I’m troubled that some of that article has been misunderstood, or perhaps I left too much room for misinterpretation. It’s time to set the record straight on artist newsletters. First, a definition. A newsletter is an email sent on a regular schedule, which probably has regular features. Mine has a personal note at the top, a client testimonial, a featured article, and a…
  • Reduce the Boring Factor: Add Variety to Your Marketing Message

    Alyson Stanfield
    25 Jun 2015 | 4:00 am
    No more repetitive emails, please. Your art exhibition, class, workshop, or event has so many facets that there is no reason to send the same emails and social media posts for your promotions. They get a little stale after awhile. Years ago, Marcia Yudkin wrote a guest post for me on this topic. It was an article she originally wrote for her readers that got me interested. I still think about that article and keep that list as a reference. It’s time to revisit its premise for you, my artist readers. Here are plenty of ways to promote your exhibition, event, or teaching. Many of these…
  • Art Exhibition Checklist and Timeline to Customize

    Alyson Stanfield
    18 Jun 2015 | 4:00 am
    A checklist can keep you on task for your exhibition. The tasks on your checklist, and the deadlines you give them, will depend on the following: The type of exhibition (juried, self-curated, open studio) If the venue is in charge of sales and refreshments or if that’s up to you Whether you’re showing with other artists How much time you have to plan With this in mind, you can use the list below to customize your own timeline. Do It Now Set a goal. What would you like to have happen at this exhibition or as a result of it? Plan your budget. How much can you afford to spend on materials…
  • How To Attract More Followers to Your List

    Alyson Stanfield
    11 Jun 2015 | 4:00 am
    At last week’s Social Sharing Savvy training sessions, I received numerous questions along these lines: “How can I get more subscribers/followers/fans?” Watch the language you use and the energy around it. In particular, I’m worried about using the g-word: get. “Get” could mean anything. It could mean that you buy a list or sleazily grab email addresses from people who didn’t ask to hear from you. To my ears, getting sounds greedy and aggressive. With get, the emphasis seems to be on quantity rather than quality. It sounds like you’re only interested in the marketing…
  • Content Crimes: How You’re Misbehaving Online

    Alyson Stanfield
    4 Jun 2015 | 4:00 am
    As I wrote last week, you could waste a lot of time online if you’re not paying attention. Let’s look at this subject a little closer so that we’re not just looking at where you’re wasting time, but at how you’re harming your art career goals. My friend, Cynthia, calls them content crimes. Nobody is going to throw you in jail for committing these transgressions, but you might check yourself into rehab when you decide to do something about it. Here are the top 4 content crimes you might be committing. Content Crime #1: You’re inconsistent. You sent a newsletter for a few months and…
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    Capital Solutions Bancorp » Blog

  • 5 Ways This Is Better Than a Bank Loan or Line of Credit

    Meryl Evans
    30 Jun 2015 | 9:51 am
    Before you consider going to a bank for a small business loan or line of credit, you might want to explore another option. A better one because it’s money that already belongs to you. The money you get from the flexible financing is invoice financing, which gives you the cash flow you need to pay expenses and grow your business. It’s also known as factoring and accounts receivables financing. Accounts receivables are open invoices that haven’t been paid. It’s money a company is owed after delivering the product or service. Clients may take 30, 60, 90, or more days to pay the invoice.
  • 14 Ways to Ensure You Always Have Cash Flow

    Meryl Evans
    24 Jun 2015 | 9:35 am
    A colleague told me about a long-time client and friend who passed away. The business went with him. It happens. That’s life. While his business made up about a third of hers, she weathered the loss of income because she had enough cash stashed away to cover her while she looked for new clients. Another colleague texted me to let me know that her computer had died. Fortunately, she was able to buy a new computer the same day and restore her backed up files to the new computer. Cash and profits don’t go hand in hand. Profit can show up on paper even if the company doesn’t have…
  • How Late Payment of Invoices Are a Danger to Your Small Business

    Meryl Evans
    18 Jun 2015 | 7:43 am
    Cash flow makes or breaks a small business. If you don’t have the cash to pay expenses and make payroll, then your business can’t survive. Simply put: no cash, no business. This can and does happen even if you have all the customers you want and talented employees who do their jobs well. Small business cash flow management and payment practices references Atradius Payment Practices Barometer for the Americas, a survey that looks at B2B payment behaviors. Effects of unpaid invoices Atradius’ report explains the effects of unpaid invoices: “Unpaid invoices can have a serious impact on a…
  • 3 Powerful Ways to Generate More Leads and Grow Your Business

    Meryl Evans
    12 Jun 2015 | 8:31 am
    Are you missing opportunities with your lead generation efforts? Do you go after prospects? What about your past and current customers? Many companies forget about doing lead generation with their customers. After all, keeping customers happy is the fastest and cheapest way to grow business. Most people know this. Yet many businesses neglect their clients to spend more time hunting for new customers. Why overlook the clients they already have when the acquisition cost is $0? You may be able to harvest more business from them. Perhaps, you think you can’t upsell or cross-sell them.
  • What You Need to Know About Insurance for Small Businesses

    Meryl Evans
    5 Jun 2015 | 11:02 am
    Most of us would never own or lease a vehicle without auto insurance. Should the unthinkable happen, insurance can help take care of expensive repairs or a replacement. It protects you in the event of a lawsuit or other drivers who have little or no insurance. Insurance safeguards your assets such as your home, retirement, and investments. Not having business insurance, on the other hand, could mean the end of your business. If the unexpected happens, it could drain your cash flow and it’ll be too late for a small business loan. Just like consumers invest in auto, home, life, and travel…
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    Business of Software USA

  • Bill Aulet, MIT | Lessons Learned in Teaching Entrepreneurship

    Tanya Bobeckyj
    7 Jul 2015 | 4:36 am
    Bill Aulet is a (successful) serial entrepreneur turned teacher. This talk questions the entrepreneurial support industry, gurus, entrepreneurial education, Donald Trump and the notion that there is a recipe for entrepreneurial success. Don’t watch it to learn how to teach entrepreneurs, watch it to have your own entrepreneurial instincts challenged. “This is my goal… I want to promote entrepreneurship. For entrepreneurs to be seen as a profession; not some bunch of crazy people”. “What does ‘Disciplined Entrepreneurship‘ really mean today? Video and…
  • 15 Traits of the Most Brilliant Conference Speakers

    Mark Littlewood
    1 Jul 2015 | 2:56 am
    What separates brilliant conference speakers from the also rans, the meh, the downright painful? Whether you are speaking at Business or Software Conference or a small group of colleagues, here are some thoughts on what the very best speakers do to be so great. It was prompted by a question… “Hi Mark: Myself and our COO attended BoS 2014, and we are sending 3 people this year. We are doing our own user conference in October. If we could get our speakers to anywhere near BoS levels (of quality), I would be ecstatic. Do you have any published guidelines/tips for your speakers that…
  • Business of Software Conference Europe Slides 2015

    Joe Glover
    30 Jun 2015 | 2:47 am
    Last week we took over Cambridge, UK for the second BoS Europe Conference Europe. As ever, the speakers produced a great show for those in attendance, delivering thought provoking presentations with software businesses in mind. The slides from most of the presentations are here – with thanks to the speakers for permission to share the slides with the wider BoS Community. Bill Janeway Warburg Pincus Productive Bubbles Business of Software Conference Europe from Business of Software Conferences. The BLN. The Wrong Customer Elizabeth Ayer Business of Software Conference from Business of…
  • Best Talk I’ve Ever Seen? A Comfortable Silence Again.

    Mark Littlewood
    28 Jun 2015 | 2:46 am
    Inevitably, I get asked a lot post-conference: “What was the best talk you heard this week?” Last week as we gathered in Cambridge, England for the 2nd Business of Software Conference Europe. Inspired by talks that will change the way we work together as a team and meeting some wonderful people. Post conference, as we gathered for a drink and a spot of punting along the river, Stephen Hawking swooped by. A remarkable week. To answer the question. This is the best talk I’ve seen this week. Possibly ever. Inspiring, emotional, eloquent, thoughtful, brilliant, tackling some…
  • “You should meditate for 20 minutes a day, unless you’re too busy – then you should meditate for an hour”

    Joe Glover
    17 Jun 2015 | 4:36 am
    We’re all guilty. The world is moving too fast and we all have to deal with customers, employees, family, friends, investors, events, unexpected problems, Unicorns, smart phones, 24x7x365 availability. Do you honestly feel you’re in control of your life? If you do and can share the secret, I want to hear from you – please. Step back for one minute. Think about what you have done in the last week. How much of the stuff you did was really necessary? What made you, your team, your family, your friends, your customers, happier, healthier or wiser? It’s easy to lose…
 
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    Rise of the Innerpreneur

  • It’s Not What Happens, It’s How You Handle It

    Tara Joyce
    5 Jul 2015 | 9:00 am
    Life happens… Things you can’t control… People you can’t avoid… Stuff happens just beyond your reach, and it affects you. I used to think it was my responsibility to control the things that happened in Life. I strived to minimize the bad and to maximize the good. I watched and I stood prepared. I let in only what passed my vigorous tests. As Life continued, and continued to happen, I began to see the illusion of control I felt I had. Despite my best efforts, I could not manage and shape Life into being exactly as I wanted it to be. I could not make it more…
  • What’s the Point of This Communication?

    Tara Joyce
    24 Jun 2015 | 12:48 pm
    There’s always a goal. In every communication, in every expression, there is always a goal. It may not be conscious and it may not be visible, but it is there. Whenever we communicate, we do it for a reason. In both our business communication scenarios and our personal ones, our goals design and determine what we achieve, and what we receive. Through our language and logic, our (conscious and unconscious) goals reveal themselves; and through our resulting action, these goals are realized. When we take the space to consider our goals before we take action and communicate, we support our…
  • If I Deserve It

    Tara Joyce
    16 Jun 2015 | 12:08 pm
    Despite my best efforts to prove the contrary, what I do (or do not) deserve is not in my jurisdiction. I don’t get to decide whether I am worth it. When Life provides me with something wonderful, it’s not my job (or right) to decide if I deserve it. That decision has already been made. What I (or anyone) deserves is not in my authority. I am not the judge. When I reject the good things in my life, when I decide something is too good to be mine, I am choosing my unconscious feelings of unworthiness. I’m deciding I’m not worth it, and I don’t deserve it. And if…
  • Reaching for Perfection

    Tara Joyce
    9 Jun 2015 | 10:36 am
    Many of us dream of reaching perfection, not realizing the cost of it. Many of us dream of the day we can banish our imperfections from our lives. Perhaps, you too feel you’d be happier without your imperfections. I’m certainly not here to disagree. There’s nothing wrong with wanting to improve your Self. But there is a difference between transforming your imperfections, and removing them. Transforming them allows you the ability to choose to see your imperfections in a different light. In recognizing them clearly, you can begin to feel different about them, and to empower…
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    Dr Jeff Cornwall

  • Planning for Expansion into a New Market

    Jeff Cornwall
    6 Jul 2015 | 7:33 am
    The Entrepreneurial Mind : Greg Stephenson, PM Environmental, talks about the process of expanding this Michigan-based company into the Southeast. TweetFacebookLinkedInTumblrStumbleDiggDelicious The post Planning for Expansion into a New Market appeared first on Dr Jeff Cornwall.
  • The Ultimate Business Model Pivot

    Jeff Cornwall
    1 Jul 2015 | 7:31 am
    The Entrepreneurial Mind : Mark Scrivner – Snapshot Interactive. This company offers a great example of the importance of adjusting and pivoting your business model when the market tells you what they really want. TweetFacebookLinkedInTumblrStumbleDiggDelicious The post The Ultimate Business Model Pivot appeared first on Dr Jeff Cornwall.
  • The Importance of Linking Social Enterprise to Mission

    Jeff Cornwall
    29 Jun 2015 | 9:30 am
    The Entrepreneurial Mind : Bettie Kirkland – Project Return is a non-profit that helps released felons integrate into the workforce. To support this program, they have launched a social enterprise, PROemployment, that is a temporary employment agency that gives clients valuable work experience and helps provide revenue support for the mission of the non-profit. TweetFacebookLinkedInTumblrStumbleDiggDelicious The post The Importance of Linking Social Enterprise to Mission appeared first on Dr Jeff Cornwall.
  • Bootstrapper Alters Plans to Grow

    Jeff Cornwall
    12 Jun 2015 | 7:45 am
    The Entrepreneurial Mind : Dan Stephenson – Dan’s Gourmet Mac And Cheese TweetFacebookLinkedInTumblrStumbleDiggDelicious The post Bootstrapper Alters Plans to Grow appeared first on Dr Jeff Cornwall.
  • A Disruptive Business Model in Legal Market

    Jeff Cornwall
    11 Jun 2015 | 7:40 am
    The Entrepreneurial Mind : Roe Frazer – Cicayda In this episode of The Entrepreneurial Mind, Roe Frazer discusses his unique company. A software start-up led by founders who have done it before, which seeks to disrupt the entire e-discovery market! Facebook page: https://www.facebook.com/pages/The-Entrepreneurial-Mind-Dr-Jeff-Cornwall/129827683723995?sk=videos Twitter page: https://twitter.com/theentremind TweetFacebookLinkedInTumblrStumbleDiggDelicious The post A Disruptive Business Model in Legal Market appeared first on Dr Jeff Cornwall.
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    The Small Business Watchdog

  • Advocacy urges the FCC to preserve Small Business Choice in Communications Services

    egulbran
    1 Jul 2015 | 12:30 pm
    Small business demand for services is driving the evolution of our communications networks, and Advocacy recently filed a letter with the Federal Communications Commission (FCC), urging the body to ensure that small businesses have choices that fit their needs, at prices they can afford.  In 2010, Advocacy released a study which concluded that broadband is as vital to running a small business as basic utilities like electricity.  Moreover, the study concluded that small business owners are largely dissatisfied with the affordability and choices offered to them in the broadband market. The…
  • New Advocacy Product “3 Reasons to Love Your Region”

    egulbran
    1 Jul 2015 | 7:13 am
    The Office of Advocacy is pleased to announce the launch of a new interactive graphic titled “3 Reasons to Love Your Region.” This product aims to highlight the qualities that make each small business region unique. From thriving small manufacturing firms in Region 1 to a hub of self-employed small businesses in Region 10, each region contributes to our nation’s continuously growing small business community. As you celebrate America’s independence this week, click the image below and explore how each region contributes to our country’s small business success. -Emily Theroux, Intern
  • Patent Reform Update: Small Businesses Concerned about Bills Moving through House and Senate

    BrookeNelson
    25 Jun 2015 | 8:45 am
    Congress is currently considering another round of reform of our nation’s patent system. Current reform efforts are aimed at curbing the practice of sending fraudulent demand letters to extort unjust licensing fees or settlements by alleging broad claims of patent infringement. Advocacy has engaged with small businesses who have received such demand letters, small businesses who own patents, universities, and the technology transfer organizations that work with small patent holders to license and commercialize their inventions. Last year, Advocacy submitted a letter in response to a request…
  • Understanding the Small Business Presence in Patent-Intensive Industries

    BrookeNelson
    9 Jun 2015 | 9:18 am
    By Jonathan Porat, Regulatory Economist, Office of Advocacy Learn More: The Leahy-Smith America Invents Act: A Preliminary Examination of Its Impact on Small Business, was released by the Office of Advocacy on June 16, 2015. It can be found on Advocacy’s website here. Congress has ramped up efforts to pass patent reform legislation after years of debate and discussion. This increased attention to intellectual property has touched on the importance of patents to small businesses. Small businesses may be particularly affected by patent reform since startups rely on patents for…
  • May 2015 Issue of The Small Business Advocate Newsletter Released

    BrookeNelson
    19 May 2015 | 1:29 pm
    The Office of Advocacy has released the May 2015 issue of The Small Business Advocate. This edition features the Federal Aviation Administration’s (FAA) proposed rule governing small unmanned aircraft systems (small UAS), also known as small drones. Advocacy held a roundtable to gather small business input on the proposed rule and submitted a comment letter to FAA on the rule. In addition, the newsletter covers six comment letters that were submitted to federal agencies regarding proposed rulemakings, and three regulatory alerts on new rulemakings. The newsletter also features…
 
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    PaySimple Blog

  • A Little Goes A Long Way: Tips for Employee Appreciation

    Amanda Jurgens
    1 Jul 2015 | 7:30 am
    Office culture is a hot topic. Quality employees can be hard to find, and the high costs of hiring and training are causing employers to recognize the importance of investing in culture. Even small acts of appreciation can go a long way in keeping your team productive and happy. While employee appreciation day was formally in March, we keep recognition top of mind at PaySimple all year round. Are you looking for ideas to show your employees that you appreciate their hard work? We surveyed our employees and customers to understand their favorite ways to recognize others and be recognized.
  • The Age for Small Business

    Lisa Hephner
    30 Jun 2015 | 6:00 am
      It is in the effort to close the distance between the work imagined and the work achieved wherein it is to be found that the ceaseless labor is the freedom of play, that what’s at stake isn’t a reflection in the mirror of fame but the escape from the prison of the self. —Old Masters at the Top of Their Game, an essay by Lewis H. Lapham, New York Times Magazine, Oct. 23, 2014 I came across the New York Times Magazine feature article referenced above the other day, at around the same time as I stumbled across a recent YFS (Young, Fabulous & Self-employed) Magazine post 5…
  • Is Windows 10 Right for Your Small Business?

    Lisa Hephner
    23 Jun 2015 | 6:00 am
    You’ve probably seen the announcements about the release of Windows 10 slated for July 29, 2015. (No you’re not crazy, there was no Windows 9; Microsoft is moving straight to 10. Why skip 9? They haven’t really said, but several theories are explored here.) If you’re currently running Windows 7 or Windows 8.1 you have probably also seen an icon in your system tray that prompts you to reserve your free Windows 10 upgrade. The big question is should you upgrade. Many Windows 8 users are wary about jumping into a brand new Windows release on day one– and with good reason.
  • [VIDEO] The lessons we learn from our parents and what they mean

    Jessie Van Gundel
    22 Jun 2015 | 9:57 am
    “Measure twice, cut once.” That was one of my dad’s favorite things to say and, while he was usually referring to workshop activities, I think it can apply to every day. If you look at a decision once from only one angle, you are going to miss things. If you look at it a second time, you’ll see and understand more and make a better decision. Yesterday was Father’s Day, and many of us spent time with the important father figures in our lives. Father’s Day is also an opportunity to think about how these great men influence our lives, the choices we…
  • Reads of the Week – June 19

    Jessie Van Gundel
    19 Jun 2015 | 6:30 am
    We know you’re busy, so we pulled together the most interesting reads of the week for topics affecting small business owners. Feel free to add your own favorites that we may have missed in the comments. This week, we put our focus on articles written to help you and your business be more productive. I like to bookmark articles on productivity and come back to them…when I’m not being productive, in order to motivate myself. If you have a similar library, here are some suggested additions. 1 – Take a break, it might help you get more done. Sometimes getting back on track means getting…
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    Business Pundit

  • Anti-Airbnb Group: Sharing Economy Only Makes Money For Real Estate Moguls

    Diamond Perry
    6 Jul 2015 | 6:49 pm
    An anti-Airbnb group has released a new advertisement that refutes the idea that the short-term rental service assists the regular Joe. ShareBetter has released a new advertisement on television locally in the New York area and nation-wide online in anticipation of reaching as many cities as possible where the “illegal hotels” are looking to expand. The ad alleges that more than 40% of revenue goes to real estate moguls; however, of course, like any other statistic cited this number is a tad bit more complex than it appears. Airbnb has refuted allegations by stating it is against illegal…
  • Starbucks Is Raising Prices On Almost All Drinks

    James Kosur
    6 Jul 2015 | 12:52 pm
    Starbucks is raising prices on Tuesday with most drinks receiving a 1% increase. The company’s price hike will range from $0.05 and $0.20 per drink. According to the Associated Press, The cost of “venti” brewed coffee will increase by $0.10 to $2.45 in most US markets. Despite protests from customers, this marks the third year in a row that Starbucks has raised prices. Starbucks raised prices in June of 2014, when the cost of raw coffee was soaring. However, coffee prices have fallen since that time, while the company has continued to fight against rising labor and rent…
  • This New York Giants DE Might Have Cost Himself $60 Million After 4th Of July Fireworks Accident

    James Kosur
    6 Jul 2015 | 12:37 pm
    New York Giants defensive end Jason Pierre-Paul injured his hand during 4th of July celebrations and nerve damage plus burns could end up costing him $60 million. According to ESPN’s Adam Schefter, the injuries are not career threatening, despite some confusion over the severity of the accident when it was first reported. However, Pierre-Paul has suffered some burns and possible nerve damage to one of his fingers. Following the fireworks accident the Giants rescinded a long-term, $60 million offer. NFL’s Ian Rapoport confirms that the defensive end was going to decline the…
  • American Apparel Continues To Struggle, Will Close Stores And Raise More Capital

    James Kosur
    6 Jul 2015 | 6:31 am
    Struggling teen clothing retailer American Apparel is closing underperforming stores and plans to raise more capital in the next 12 months as part of a new restructuring plan aimed at cutting costs. The current board of directors at American Apparel plan to cut costs by approximately $30 million over the next 18 months. To reach their goal they will cut jobs and close underperforming stores. While the company will close stores that are failing to attract customers, American Apparel said it will look to add new stores in profitable fast-growing territories. The company expects its…
  • Greece Finance Minister Yanis Varoufakis Unexpectedly Resigns Following ‘No’ Vote

    James Kosur
    6 Jul 2015 | 6:00 am
    Greek Finance Minister Yanis Varoufakis has resigned. The move has surprised many analysts because Yanis had promised to step aside only if the people of Greece voted yes to Sunday’s referendum that would have delivered a bailout package from European creditors. Varoufakis stepped into the role of finance minister in January and for the last several weeks he has been rallying support around a “no” vote leading up to the referendum. Before Greece citizens voted Varoufakis promised to step down if the Greek people voted “yes” to further austerity. 61% of Greeks…
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    Triple Pundit: People, Planet, Profit

  • Unilever Crowdsources Sustainability Innovations

    Joi Sears
    7 Jul 2015 | 2:30 am
    Unilever recently unveiled the new Foundry Ideas platform at the Cannes Lions Festival. It will amplify the company's current efforts, acting as a hub for consumers and entrepreneurs to work together to tackle sustainability challenges.
  • Food Waste, Foster Kids and a Social Revolution

    Renee Farris
    7 Jul 2015 | 2:00 am
    One social enterprise and nonprofit decided to take food waste and create a culinary school to teach felons and foster care youth how to cook. Meals are given to people in need, with a focus on the elderly. Once the culinary students graduate, they are hired by restaurants or social enterprises. It’s a brilliant model that is shaking up societal norms.
  • California Achieves Economic Growth Without Growing Emissions

    Bill Roth
    7 Jul 2015 | 2:00 am
    California is proving to the rest of America that economic success does not require increased pollution. The state recently reached an economic development milestone: At a time when the California economy is growing faster than the U.S. economy, it managed to reduce greenhouse gas emission by 1.5 million metric tons.
  • Why Policy Change is the Only Way to Open Impact Investing Floodgates

    3p Contributor
    7 Jul 2015 | 1:30 am
    Bain Capital and Blackrock have created dedicated impact practices. High net-worth individuals and family offices are gathering to share deals, ideas and experiences. Foundations are sharing best practices. And yet, the amount of dollars invested in real projects and actual businesses is still a minuscule percentage of all invested capital. What’s holding us back?
  • Video: Monique Oxender, Keurig Green Mountain on “The ROI of Sustainability”

    Nick Aster
    7 Jul 2015 | 1:10 am
    At Sustainable Brands 2015 we asked thought leaders to define the "ROI of Sustainability" in their words. In this video, Monique Oxender, chief sustainability officer for Keurig Green Mountain, shares some thoughts.
 
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    Solo Entrepreneur marketing and business growth resources

  • Get It Together – Get Organized! | Sophie Zollmann | @SophieZo

    Sophie Zollmann
    6 Jul 2015 | 8:00 am
    Undisciplined, sloppy, inefficient. Messy, unorganized, discombobulated. Do you worry that those words apply to you? Many entrepreneurs and small business owners feel overwhelmed by the mountains of work they need to perform to keep their businesses running. It’s not unusual for tidiness and organization to slip through the cracks, especially because, to many people, it seems like meaningless busywork. But being organized is proven to improve efficiency, and we all know that trying to get work done in the middle of a pile of clutter makes it seem more difficult and stressful. But this…
  • My All-Time Favorite Spiritual Resource For The Last 13 Years | Karen Cappello | @karencappello

    Karen Cappello
    4 Jul 2015 | 8:00 am
    Have you heard about the Notes from the Universe? If you’ve been receiving them, you know how wonderful they are. And if you haven’t been, you can find out more and sign up here: www.tut.com These notes are completely free, come right to your inbox on the days you designate, and are a truly inspiring way to start your day. They are a combination of whimsical and powerful at the same time. Here’s one I received recently: Karen, do you know what the difference between us is? Me neither. So, if it were me living your life, I’d think of this often. Yourself, The Universe…
  • My Defining Moment | Michele A Scism | @ResultsLady

    Michele A Scism
    3 Jul 2015 | 8:00 am
    In life we all have defining moments… that moment when something changes and from then on nothing is ever the same again. Last year, on my birthday, I had one of those moments. My mom called me. My father was on the floor. He hit his head working in the garden and died the next day. That was the saddest day of my life. I also learned something every important. I had spent my whole life working along side my father. I celebrated huge successes with him and helped turn around some very big failures. Through it all, I learned something very important. My family, without knowing it had been…
  • How To Write Great Marketing Emails | Sophie Zollmann | @SophieZo

    Sophie Zollmann
    2 Jul 2015 | 8:00 am
    Most entrepreneurs rely heavily on email marketing to fill their programs and sell their services and products. Email is great because it’s trackable, fast, and costs you nothing in paper or postage. However, if your sales email isn’t written well, it won’t get a decent response, and worse, might even prompt some recipients to unsubscribe from your list. The best way to prevent this is to follow a few best practices for creating effective emails. 1. Know your audience To truly know your audience, you should have a good idea of a few different types within the group you’re writing to.
  • Shameless Shopping Plug | Justin Krane

    Justin Krane
    1 Jul 2015 | 8:00 am
    You go shopping to find that perfect shirt that will go with your new pair of jeans. You try everything on. Nothing really works. You finally find that perfect shirt. It looks SO good on you. Right? In fact, you want to wear it tonight – to this swanky party you’re going to. Time to get dressed. You take it out of that gigantic bag. But it still has that big plastic security tag on! The stoo-pid guy behind the register forgot to take the security tag off!!! Now you have to go back to the store. Like you have nothing better to do. You bought something that was just right – but then after…
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  • State Won't Let Stores Open on Nov. 22

    7 Jul 2015 | 5:32 am
    State Won't Let Stores Open on Nov. 22WMTW Most people flock to stores on Thanksgiving for last-minute items or pre-Black Friday steals -- but one state's law doesn't allow that.Where big box stores will be closed In Case You Missed ItSchool Bus Driver's Terrifying Close CallShocking Thing Opens Up in Man's LawnOfficial 'Disgusted' by What Happened to Car
  • General's Emails More Than 'Flirtatious'

    7 Jul 2015 | 5:32 am
    General's Emails More Than 'Flirtatious'APGen. John Allen, the top US commander in Afghanistan, exchanged countless emails with a woman at the heart of the Petraeus scandal.Source reveals explicit messagesMore NewsPlane Crashes Into Mississippi HomeWashington Post Editor Steps DownHusband Finds Teacher in Act With Boy
  • Reason This Ad Is Making Waves

    7 Jul 2015 | 5:32 am
    Reason This Ad Is Making Waves Marks & SpencerIt looks like any other holiday clothing ad for kids, but something about this one is different -- and it's not an accident.How a Facebook post started it allMore StoriesPreterm Birth Rate Drops to New LowPossible Risk Factor for Autism Found?Stranger I Wish I'd Stopped to Talk With
  • Soap Star Says Goodbye After 25 Years

    7 Jul 2015 | 5:32 am
    Soap Star Says Goodbye After 25 YearsCBSSusan Flannery left 'The Bold and the Beautiful' after two and a half decades -- and she's not the only star with a very long TV tenure.Actress who spent 41 years on her showMore to See'X Factor' Singer Says Sexuality Was a RiskActress Opened Up About Bipolar DisorderStreisand's Son Sings for Gay-Friendly Film
  • Take a Look at Where JFK Was Born

    7 Jul 2015 | 5:32 am
    Take a Look at Where JFK Was BornNational Park ServiceYou'll find the late president's very first belongings inside this New England home -- which is being opened to the public for the first time.Famous items the living room is 'filled with'More to SeeStar Has Rose Named After HerCommon Heating Mistake Could Cost YouThe Best Pillow for Your Sleep Style
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  • State Won't Let Stores Open on Nov. 22

    7 Jul 2015 | 5:32 am
    State Won't Let Stores Open on Nov. 22WMTW Most people flock to stores on Thanksgiving for last-minute items or pre-Black Friday steals -- but one state's law doesn't allow that.Where big box stores will be closed In Case You Missed ItSchool Bus Driver's Terrifying Close CallShocking Thing Opens Up in Man's LawnOfficial 'Disgusted' by What Happened to Car
  • General's Emails More Than 'Flirtatious'

    7 Jul 2015 | 5:32 am
    General's Emails More Than 'Flirtatious'APGen. John Allen, the top US commander in Afghanistan, exchanged countless emails with a woman at the heart of the Petraeus scandal.Source reveals explicit messagesMore NewsPlane Crashes Into Mississippi HomeWashington Post Editor Steps DownHusband Finds Teacher in Act With Boy
  • Reason This Ad Is Making Waves

    7 Jul 2015 | 5:32 am
    Reason This Ad Is Making Waves Marks & SpencerIt looks like any other holiday clothing ad for kids, but something about this one is different -- and it's not an accident.How a Facebook post started it allMore StoriesPreterm Birth Rate Drops to New LowPossible Risk Factor for Autism Found?Stranger I Wish I'd Stopped to Talk With
  • Soap Star Says Goodbye After 25 Years

    7 Jul 2015 | 5:32 am
    Soap Star Says Goodbye After 25 YearsCBSSusan Flannery left 'The Bold and the Beautiful' after two and a half decades -- and she's not the only star with a very long TV tenure.Actress who spent 41 years on her showMore to See'X Factor' Singer Says Sexuality Was a RiskActress Opened Up About Bipolar DisorderStreisand's Son Sings for Gay-Friendly Film
  • Take a Look at Where JFK Was Born

    7 Jul 2015 | 5:32 am
    Take a Look at Where JFK Was BornNational Park ServiceYou'll find the late president's very first belongings inside this New England home -- which is being opened to the public for the first time.Famous items the living room is 'filled with'More to SeeStar Has Rose Named After HerCommon Heating Mistake Could Cost YouThe Best Pillow for Your Sleep Style
 
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  • State Won't Let Stores Open on Nov. 22

    7 Jul 2015 | 5:32 am
    State Won't Let Stores Open on Nov. 22WMTW Most people flock to stores on Thanksgiving for last-minute items or pre-Black Friday steals -- but one state's law doesn't allow that.Where big box stores will be closed In Case You Missed ItSchool Bus Driver's Terrifying Close CallShocking Thing Opens Up in Man's LawnOfficial 'Disgusted' by What Happened to Car
  • General's Emails More Than 'Flirtatious'

    7 Jul 2015 | 5:32 am
    General's Emails More Than 'Flirtatious'APGen. John Allen, the top US commander in Afghanistan, exchanged countless emails with a woman at the heart of the Petraeus scandal.Source reveals explicit messagesMore NewsPlane Crashes Into Mississippi HomeWashington Post Editor Steps DownHusband Finds Teacher in Act With Boy
  • Reason This Ad Is Making Waves

    7 Jul 2015 | 5:32 am
    Reason This Ad Is Making Waves Marks & SpencerIt looks like any other holiday clothing ad for kids, but something about this one is different -- and it's not an accident.How a Facebook post started it allMore StoriesPreterm Birth Rate Drops to New LowPossible Risk Factor for Autism Found?Stranger I Wish I'd Stopped to Talk With
  • Soap Star Says Goodbye After 25 Years

    7 Jul 2015 | 5:32 am
    Soap Star Says Goodbye After 25 YearsCBSSusan Flannery left 'The Bold and the Beautiful' after two and a half decades -- and she's not the only star with a very long TV tenure.Actress who spent 41 years on her showMore to See'X Factor' Singer Says Sexuality Was a RiskActress Opened Up About Bipolar DisorderStreisand's Son Sings for Gay-Friendly Film
  • Take a Look at Where JFK Was Born

    7 Jul 2015 | 5:32 am
    Take a Look at Where JFK Was BornNational Park ServiceYou'll find the late president's very first belongings inside this New England home -- which is being opened to the public for the first time.Famous items the living room is 'filled with'More to SeeStar Has Rose Named After HerCommon Heating Mistake Could Cost YouThe Best Pillow for Your Sleep Style
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  • State Won't Let Stores Open on Nov. 22

    7 Jul 2015 | 5:32 am
    State Won't Let Stores Open on Nov. 22WMTW Most people flock to stores on Thanksgiving for last-minute items or pre-Black Friday steals -- but one state's law doesn't allow that.Where big box stores will be closed In Case You Missed ItSchool Bus Driver's Terrifying Close CallShocking Thing Opens Up in Man's LawnOfficial 'Disgusted' by What Happened to Car
  • General's Emails More Than 'Flirtatious'

    7 Jul 2015 | 5:32 am
    General's Emails More Than 'Flirtatious'APGen. John Allen, the top US commander in Afghanistan, exchanged countless emails with a woman at the heart of the Petraeus scandal.Source reveals explicit messagesMore NewsPlane Crashes Into Mississippi HomeWashington Post Editor Steps DownHusband Finds Teacher in Act With Boy
  • Reason This Ad Is Making Waves

    7 Jul 2015 | 5:32 am
    Reason This Ad Is Making Waves Marks & SpencerIt looks like any other holiday clothing ad for kids, but something about this one is different -- and it's not an accident.How a Facebook post started it allMore StoriesPreterm Birth Rate Drops to New LowPossible Risk Factor for Autism Found?Stranger I Wish I'd Stopped to Talk With
  • Soap Star Says Goodbye After 25 Years

    7 Jul 2015 | 5:32 am
    Soap Star Says Goodbye After 25 YearsCBSSusan Flannery left 'The Bold and the Beautiful' after two and a half decades -- and she's not the only star with a very long TV tenure.Actress who spent 41 years on her showMore to See'X Factor' Singer Says Sexuality Was a RiskActress Opened Up About Bipolar DisorderStreisand's Son Sings for Gay-Friendly Film
  • Take a Look at Where JFK Was Born

    7 Jul 2015 | 5:32 am
    Take a Look at Where JFK Was BornNational Park ServiceYou'll find the late president's very first belongings inside this New England home -- which is being opened to the public for the first time.Famous items the living room is 'filled with'More to SeeStar Has Rose Named After HerCommon Heating Mistake Could Cost YouThe Best Pillow for Your Sleep Style
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  • State Won't Let Stores Open on Nov. 22

    7 Jul 2015 | 5:32 am
    State Won't Let Stores Open on Nov. 22WMTW Most people flock to stores on Thanksgiving for last-minute items or pre-Black Friday steals -- but one state's law doesn't allow that.Where big box stores will be closed In Case You Missed ItSchool Bus Driver's Terrifying Close CallShocking Thing Opens Up in Man's LawnOfficial 'Disgusted' by What Happened to Car
  • General's Emails More Than 'Flirtatious'

    7 Jul 2015 | 5:32 am
    General's Emails More Than 'Flirtatious'APGen. John Allen, the top US commander in Afghanistan, exchanged countless emails with a woman at the heart of the Petraeus scandal.Source reveals explicit messagesMore NewsPlane Crashes Into Mississippi HomeWashington Post Editor Steps DownHusband Finds Teacher in Act With Boy
  • Reason This Ad Is Making Waves

    7 Jul 2015 | 5:32 am
    Reason This Ad Is Making Waves Marks & SpencerIt looks like any other holiday clothing ad for kids, but something about this one is different -- and it's not an accident.How a Facebook post started it allMore StoriesPreterm Birth Rate Drops to New LowPossible Risk Factor for Autism Found?Stranger I Wish I'd Stopped to Talk With
  • Soap Star Says Goodbye After 25 Years

    7 Jul 2015 | 5:32 am
    Soap Star Says Goodbye After 25 YearsCBSSusan Flannery left 'The Bold and the Beautiful' after two and a half decades -- and she's not the only star with a very long TV tenure.Actress who spent 41 years on her showMore to See'X Factor' Singer Says Sexuality Was a RiskActress Opened Up About Bipolar DisorderStreisand's Son Sings for Gay-Friendly Film
  • Take a Look at Where JFK Was Born

    7 Jul 2015 | 5:32 am
    Take a Look at Where JFK Was BornNational Park ServiceYou'll find the late president's very first belongings inside this New England home -- which is being opened to the public for the first time.Famous items the living room is 'filled with'More to SeeStar Has Rose Named After HerCommon Heating Mistake Could Cost YouThe Best Pillow for Your Sleep Style
 
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  • State Won't Let Stores Open on Nov. 22

    7 Jul 2015 | 5:32 am
    State Won't Let Stores Open on Nov. 22WMTW Most people flock to stores on Thanksgiving for last-minute items or pre-Black Friday steals -- but one state's law doesn't allow that.Where big box stores will be closed In Case You Missed ItSchool Bus Driver's Terrifying Close CallShocking Thing Opens Up in Man's LawnOfficial 'Disgusted' by What Happened to Car
  • General's Emails More Than 'Flirtatious'

    7 Jul 2015 | 5:32 am
    General's Emails More Than 'Flirtatious'APGen. John Allen, the top US commander in Afghanistan, exchanged countless emails with a woman at the heart of the Petraeus scandal.Source reveals explicit messagesMore NewsPlane Crashes Into Mississippi HomeWashington Post Editor Steps DownHusband Finds Teacher in Act With Boy
  • Reason This Ad Is Making Waves

    7 Jul 2015 | 5:32 am
    Reason This Ad Is Making Waves Marks & SpencerIt looks like any other holiday clothing ad for kids, but something about this one is different -- and it's not an accident.How a Facebook post started it allMore StoriesPreterm Birth Rate Drops to New LowPossible Risk Factor for Autism Found?Stranger I Wish I'd Stopped to Talk With
  • Soap Star Says Goodbye After 25 Years

    7 Jul 2015 | 5:32 am
    Soap Star Says Goodbye After 25 YearsCBSSusan Flannery left 'The Bold and the Beautiful' after two and a half decades -- and she's not the only star with a very long TV tenure.Actress who spent 41 years on her showMore to See'X Factor' Singer Says Sexuality Was a RiskActress Opened Up About Bipolar DisorderStreisand's Son Sings for Gay-Friendly Film
  • Take a Look at Where JFK Was Born

    7 Jul 2015 | 5:32 am
    Take a Look at Where JFK Was BornNational Park ServiceYou'll find the late president's very first belongings inside this New England home -- which is being opened to the public for the first time.Famous items the living room is 'filled with'More to SeeStar Has Rose Named After HerCommon Heating Mistake Could Cost YouThe Best Pillow for Your Sleep Style
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  • State Won't Let Stores Open on Nov. 22

    7 Jul 2015 | 5:32 am
    State Won't Let Stores Open on Nov. 22WMTW Most people flock to stores on Thanksgiving for last-minute items or pre-Black Friday steals -- but one state's law doesn't allow that.Where big box stores will be closed In Case You Missed ItSchool Bus Driver's Terrifying Close CallShocking Thing Opens Up in Man's LawnOfficial 'Disgusted' by What Happened to Car
  • General's Emails More Than 'Flirtatious'

    7 Jul 2015 | 5:32 am
    General's Emails More Than 'Flirtatious'APGen. John Allen, the top US commander in Afghanistan, exchanged countless emails with a woman at the heart of the Petraeus scandal.Source reveals explicit messagesMore NewsPlane Crashes Into Mississippi HomeWashington Post Editor Steps DownHusband Finds Teacher in Act With Boy
  • Reason This Ad Is Making Waves

    7 Jul 2015 | 5:32 am
    Reason This Ad Is Making Waves Marks & SpencerIt looks like any other holiday clothing ad for kids, but something about this one is different -- and it's not an accident.How a Facebook post started it allMore StoriesPreterm Birth Rate Drops to New LowPossible Risk Factor for Autism Found?Stranger I Wish I'd Stopped to Talk With
  • Soap Star Says Goodbye After 25 Years

    7 Jul 2015 | 5:32 am
    Soap Star Says Goodbye After 25 YearsCBSSusan Flannery left 'The Bold and the Beautiful' after two and a half decades -- and she's not the only star with a very long TV tenure.Actress who spent 41 years on her showMore to See'X Factor' Singer Says Sexuality Was a RiskActress Opened Up About Bipolar DisorderStreisand's Son Sings for Gay-Friendly Film
  • Take a Look at Where JFK Was Born

    7 Jul 2015 | 5:32 am
    Take a Look at Where JFK Was BornNational Park ServiceYou'll find the late president's very first belongings inside this New England home -- which is being opened to the public for the first time.Famous items the living room is 'filled with'More to SeeStar Has Rose Named After HerCommon Heating Mistake Could Cost YouThe Best Pillow for Your Sleep Style
  • add this feed to my.Alltop

  • State Won't Let Stores Open on Nov. 22

    7 Jul 2015 | 5:32 am
    State Won't Let Stores Open on Nov. 22WMTW Most people flock to stores on Thanksgiving for last-minute items or pre-Black Friday steals -- but one state's law doesn't allow that.Where big box stores will be closed In Case You Missed ItSchool Bus Driver's Terrifying Close CallShocking Thing Opens Up in Man's LawnOfficial 'Disgusted' by What Happened to Car
  • General's Emails More Than 'Flirtatious'

    7 Jul 2015 | 5:32 am
    General's Emails More Than 'Flirtatious'APGen. John Allen, the top US commander in Afghanistan, exchanged countless emails with a woman at the heart of the Petraeus scandal.Source reveals explicit messagesMore NewsPlane Crashes Into Mississippi HomeWashington Post Editor Steps DownHusband Finds Teacher in Act With Boy
  • Reason This Ad Is Making Waves

    7 Jul 2015 | 5:32 am
    Reason This Ad Is Making Waves Marks & SpencerIt looks like any other holiday clothing ad for kids, but something about this one is different -- and it's not an accident.How a Facebook post started it allMore StoriesPreterm Birth Rate Drops to New LowPossible Risk Factor for Autism Found?Stranger I Wish I'd Stopped to Talk With
  • Soap Star Says Goodbye After 25 Years

    7 Jul 2015 | 5:32 am
    Soap Star Says Goodbye After 25 YearsCBSSusan Flannery left 'The Bold and the Beautiful' after two and a half decades -- and she's not the only star with a very long TV tenure.Actress who spent 41 years on her showMore to See'X Factor' Singer Says Sexuality Was a RiskActress Opened Up About Bipolar DisorderStreisand's Son Sings for Gay-Friendly Film
  • Take a Look at Where JFK Was Born

    7 Jul 2015 | 5:32 am
    Take a Look at Where JFK Was BornNational Park ServiceYou'll find the late president's very first belongings inside this New England home -- which is being opened to the public for the first time.Famous items the living room is 'filled with'More to SeeStar Has Rose Named After HerCommon Heating Mistake Could Cost YouThe Best Pillow for Your Sleep Style
 
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    home office voice

  • Hello world!

    admin
    25 Jun 2015 | 3:45 am
    Welcome to WordPress. This is your first post. Edit or delete it, then start blogging!
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    Business News Headlines - Yahoo! News

  • U.S. trade deficit widens on fall in exports

    7 Jul 2015 | 5:34 am
    The U.S. trade deficit widened in May, fueled by a drop in exports that could heighten concerns over weak overseas demand and a strong U.S. dollar. The increase in the trade gap to $41.9 billion, announced on Tuesday by the Commerce Department, was less than analysts had expected.
  • Facebook tests 'floating' videos in your News Feed

    7 Jul 2015 | 5:15 am
    Pop-Up Video: it's not just the greatest VH1 show ever, it's also Facebook's latest feature. The social network is rolling out floating videos for desktop users that can sit anywhere in your window while ...
  • HSBC fires UK staff over mock execution video

    7 Jul 2015 | 4:51 am
    HSBC has fired UK staff who filmed themselves staging a mock Islamic State-style beheading of a colleague and posted the video online, it said on Tuesday. The short video, obtained by The Sun newspaper, showed six staff. HSBC declined to say how many employees had been dismissed.
  • Greece faces last chance to stay in euro as cash runs out

    7 Jul 2015 | 4:47 am
    By Paul Taylor and Renee Maltezou BRUSSELS (Reuters) - Greek Prime Minister Alexis Tsipras had a final chance to present credible reform proposals to an emergency euro zone summit on Tuesday to persuade skeptical creditors to reopen aid talks before his country's banks run out of money. With Greek lenders down to their last few days of cash and the European Central Bank tightening the noose on their funding, Tsipras must convince the bloc's other 18 leaders, many of whom are exasperated with five years of crisis, to authorize negotiations fast on a new loan to rescue Greece.
  • U.S. futures higher ahead of Greece summit

    7 Jul 2015 | 4:39 am
    * Greek lenders are down to their last few days of cash and the European Central Bank has tightened the noose on funding, putting pressure on Greek Prime Minister Alexis Tsipras to persuade the bloc's other 18 leaders to open negotiations fast. The summit begins at 1600 GMT (12 noon EDT) in Brussels. * It is unclear how much Tsipras' new proposal would differ from others rejected in the past.
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    The Retail Doctor Blog

  • Retail Salespeople: For Higher Holiday Sales, Take This Mid-Year Self-Assessment

    5 Jul 2015 | 12:49 pm
    Not sure how you’ll make your sales goals in December retail salespeople? The first six months of the year are over, so now is the perfect time for a quick assessment.  Take this quick inventory of how you approach your job in retail sales, and I’ll give you my thoughts afterwards. Self-improvement 1.     I’ve read at least one book (physical or electronic) on selling, attitude, or self-improvement in the past six months. Yes No
  • Discriminating Retail Signage: Keep Them Out or Welcome Them In

    3 Jul 2015 | 4:30 am
    The past two weeks, Americans have seen the shooting at another black church, the upholding of the Affordable Care Act, the taking down of the Confederate flag as a symbol of racism, and the upholding of gay marriage as the law of the land. Since the Supreme Court decision about gay marriage, several lawmakers have rushed to try to allow businesses to discriminate against homosexuals if it goes against their religion. I think if they feel that way, they should alert shoppers to this fact with a sign.
  • Sales Training: The 5 Stupidest Questions To Ask Retail Shoppers

    28 Jun 2015 | 4:28 am
    People who sell retail have to up their game, or their brick and mortar stores will bleed customers. And don’t blame online sales… In spite of the relentless onslaught of online retailers, 85% of transactions are still expected to be done in a brick and mortar store well into 2025 according to McKinsey. Since that’s the case, it would be good to stop looking at omnichannel and online retailers as the real foes of a brick and mortar store and confront the real one… Most retailers don’t make us feel comfortable enough to buy from them.
  • 9 Secrets To Effectively Managing Retail Employees [Infographic]

    21 Jun 2015 | 12:12 pm
    A March 2015 survey by LoyaltyOne shows that approximately half of consumers reported experiencing a problem on their last shopping trip. Of those customers, 81% decided not to contact the retailer about the issue. Among these silent shoppers, 32% said they were unlikely to recommend the retailer to friends and family. I’m not surprised. Are you? So very little is understood about what it takes to manage a retail employee…well any employee.  The real crisis is that poor management of associates has left them as unengaged on the salesfloor as they are in many aspects of their lives.
  • [Pics] Steal These 9 Visual Merchandising and Store Ideas

    14 Jun 2015 | 1:19 pm
    I was recently on Michigan Avenue in Chicago where some of the most inventive and successful brands put their best and brightest designs. Before I get too far showing the visual merchandising retail trends that are right on, one of the keys to the idea behind these store designs is allowing enough space for the products to be seen So many retailers think that stores that are stocked to the brim offer choice, but what they really offer is the opportunity for shoppers to get overwhelmed and leave.   Here are 9 stellar merchandising and visually interesting ideas you should adapt to fit…
 
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    Business Insider

  • Trade deficit widens less than expected in May

    Akin Oyedele
    7 Jul 2015 | 5:30 am
    The trade deficit widened 2.9% to $41.9 billion in May. Economists had forecast that the trade deficit widened to $42.7 billion in May from $40.9 billion in the prior month In a preview of economic events this week, Barclays looked back at the trade numbers: "Trade data have been volatile in recent months as a result of the West Coast port strikes that were resolved in mid-February. Imports from the Asia-Pacific region, the primary trade flow through California ports, plunged in January and February before surging in March as backed-up container ships were finally unloaded. At the same time,…
  • Morgan Stanley thinks Shake Shack shares are just way too expensive right now (SHAK)

    Myles Udland
    7 Jul 2015 | 5:20 am
    Morgan Stanley has downgraded Shake Shack.  In a note to clients on Tuesday, the firm took its rating on the burger chain to "Underweight" from "Equal Weight," writing simply that the stock is overpriced.  "While a powerful emerging brand executing on all its early commitments to its investors, [the] stock is overpriced, in our view, potentially reflecting both technical market dynamics as well as 'brand'-related optimism that is not supported by fundamentals," the firm writes. And so in short, the stock has just gotten way ahead of itself.  Since going public in late January,…
  • It only took two days for everyone to realise that the Greek vote was totally pointless

    Lianna Brinded
    7 Jul 2015 | 5:15 am
    Greeks rejoiced when their Syriza-led government let them decide their own fate by giving them a vote on whether to accept the bailout the EU was offering them. But two days later, it is looking like the referendum was completely pointless. Greece was given the simple "Yes" or "No" ("Nai" or "Oxi" in Greek) choice on July 5, over whether it should accept a range of austerity measures set out by the country's creditors in exchange for more cash to keep the nation afloat. This included pension cuts and tax increases. In the end, over 60% of Greeks voted "No," which is hardly…
  • There are reportedly about 8 unresolved issues in Iran nuclear talks as deadline looms

    Reuters
    7 Jul 2015 | 5:09 am
    Iran and major powers will continue negotiations on an historic nuclear deal past Tuesday's deadline for a long-term agreement, European Union foreign policy chief Federica Mogherini said. "We are continuing to negotiate for the next couple of days. This does not mean we are extending our deadline," Mogherini told reporters. The deal under discussion between Iran, Britain, China, France, Germany, Russia and the United States is aimed at curbing Tehran's most sensitive nuclear work for a decade or more, in exchange for relief from sanctions that have slashed Iran's oil exports and crippled its…
  • Deutsche Bank thinks Tesla's growth could be set to explode, but it won't recommend buying the stock (TSLA)

    Akin Oyedele
    7 Jul 2015 | 4:55 am
    Deutsche Bank says Tesla is about to explode, but that doesn't mean the stock is worth buying right now. In a note on Tuesday, analysts at the firm downgraded the stock to "Buy" from "Hold" while raising their price target 14% to $280 from $245. Tesla shares closed at $279.72 on Monday. In a note, Deutsche Bank wrote (emphasis added): "We've been bullish on Tesla's prospects, based on the company’s Electric Vehicle opportunity. In late April Tesla announced plans to leverage their scale and battery systems knowhow in Stationary Storage. This market is in its infancy (1.2 GWh…
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    HBR.org

  • 3 Ways Leaders Accidentally Undermine Their Teams’ Creativity

    David Burkus
    7 Jul 2015 | 5:05 am
    There are a lot of myths and misconceptions about where creativity comes from and how to nurture and grow it in a team. As a result, even well-meaning leaders can end up killing the creativity of a team when they need it most. If your team is in the midst of solving a problem or generating a new product or project idea, you might be killing their creativity without even trying. Here are three of the most common things managers do that have deleterious effects: 1. Spending too much time on brainstorming. There’s an ever-growing body of literature on the benefits and drawbacks of…
  • Comparing the ROI of Content Marketing and Native Advertising

    Kelsey Libert
    6 Jul 2015 | 9:00 am
    Many companies today rely on content marketing and native advertising to gain visibility for their brand — after all, 70% of people say they’d rather learn about products through content rather than through traditional advertising. But is either content marketing or native advertising a surefire way to boost brand awareness? And which one offers more bang for the buck? To answer this question, we at Fractl, a content marketing firm, collaborated with Moz to survey over 30 agencies specializing in content marketing about content formats and the metrics they use to…
  • How the Digital Wind Farm Will Make Wind Power 20% More Efficient

    6 Jul 2015 | 8:30 am
    Sponsor Content Insight from GE. Few people embody the backyard inventor better than Charles Brush. In 1887, he built behind his mansion in Cleveland, Ohio, a 4-ton wind generator with 144 blades and a comet-like tail, and used it to power a set of batteries in his basement. Although by today’s standards the huge, 60-foot machine was massively inefficient, it started a new industry that pushed generations of engineers to make it better. Now GE has decided to go further and improve on the entire wind farm in one fell swoop. “Every wind farm has a unique profile, like DNA or a…
  • The Risks of Changing Your Prices Too Often

    Utpal M. Dholakia
    6 Jul 2015 | 7:00 am
    Today’s technologies allow digital businesses (as well as a growing roster of traditional companies) to change prices frequently, even minute-by-minute in real time if they want to. It is not unusual for prices to change on sites like Amazon, Expedia, and Priceline several times a day. But managers are struggling to understand these tactics. How often should companies really change their prices? For any enterprise, the biggest constraint in changing prices is the “menu cost.” Historically, price changes were expensive and time-consuming. Price lists had to be…
  • Pitfalls to Avoid When You Inherit a Team

    Liane Davey
    6 Jul 2015 | 6:00 am
    Taking over as the leader of an existing team can be daunting. The team’s response to your new processes or style can make you feel a little like the evil stepmother who’s stepped into their formerly happy lives. Your team was once someone else’s team. They’ve developed habits in response to the preferences of the previous leader. Adjusting those habits is going to be challenging, but there are things you can do to make the transition easier on all of you. In spite of (or perhaps because of) your efforts to get off to a good start, you risk making a few common…
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    NASE Staff Blog

  • The Independent Contractor in the New Freelance Economy

    24 Jun 2015 | 7:56 am
    <p>You most likely have used Uber to get you where you want, or NoWait to snag a reservation at a hot, new restaurant, or bought gifts through the online marketplace Etsy. These services, and many more like it, are part of a growing and on-demand business demographic called the&nbsp;<a href="https://www.nase.org/about-us/media-relations/PressReleases/2015/02/26/nase-welcomes-freelance-economy-entrepreneurs-to-the-largest-small-business-demographic" target="_hplink">"freelance economy."</a>&nbsp;From sharing rides to purchasing items…
  • Four Simple Ways To Save Money

    22 Apr 2015 | 10:37 am
    <p>By Nick Rojas (NASE Guest Blog post)<br /> <br /> Being self-employed, managing your own business and financials as an entrepreneur can be very rewarding, but at other times is challenging. Small businesses are still the backbone of the American economy <a href="http://www.forbes.com/sites/jasonnazar/2013/09/09/16-surprising-statistics-about-small-businesses/">with over 50% of them being operated from homes</a> rather than traditional office environments. There are more than 22 million self-employed in the US with no additional employees or payroll…
  • Prospecting Isn't an Event; It's a Campaign!

    16 Jan 2015 | 11:53 am
    <p><strong> By&nbsp;Marc Wayshak (NASE Guest Blog post) <br /> <br /> <br /> Prospecting Isn't an Event; It's a Campaign</strong></p> <p>Bill is responsible for sales at his company and considers himself a tenacious worker. Whenever he discovers a new prospect, he enters him or her into the system. From there, he will attempt to contact that person by phone, through email and even via office visit if possible. However, after a number of failed attempts, Bill is likely to toss the person into the sea of dead prospects. </p>…
  • Women Entrepreneurs: An Exploding Small Business Demographic

    4 Nov 2014 | 12:22 pm
    <p>With just days until the midterm elections, you can definitely count on one demographic group to show up at the polls: women small business owners. By an overwhelming margin -- 86 percent -- women entrepreneurs intend to go to the polls to cast their ballots across this nation.&nbsp;<em>And who will win their support?&nbsp;</em>They plan to&nbsp;<a href="http://www.bizjournals.com/bizwomen/news/latest-news/2014/10/what-do-women-entrepreneurs-want-candidates-who.html" target="_hplink">vote for candidates who have a…
  • Three Buckets of Small Business Attention

    22 Oct 2014 | 12:51 pm
    <p>The small business community, including self-employed and micro-businesses, welcomed a major benefit this tax year: a new,&nbsp;<a href="http://www.nase.org/about-us/Popup_News/2013/01/18/learn-more-about-the-simplified-home-office-deduction!" target="_hplink">streamlined IRS home office standardized deduction</a>. The new, standardized deduction is available to small business owners and the self-employed as an option for the 2013 tax year (returns filed in 2014).</p> <p>This standardized, $1,500 deduction will allow for nearly 9…
 
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    Women Entrepreneurs GROW Global

  • Only 2 Percent of Women-Owned Businesses Export Goods and Services

    Laurel J. Delaney
    4 Jul 2015 | 1:52 pm
    According to Pamela Hamamoto, Ambassador and Permanent Representative of the US to the United Nations and other international organizations in Geneva: … that the majority of WOBs [women-owned businesses] are in fact small and medium-sized enterprises (SMEs), accounting for one-third of SMEs. Yet only 2% of those WOBs actually export goods and services. ‘This is not just a women’s issue,’ she said, ‘men and women must work together to achieve real progress.’ What that tells us is there is a whole heck of a lot of room for improvement to help women get out of their own backyards…
  • Accept and Deal With Challenges: Global Success Will Come Your Way

    Laurel J. Delaney
    28 Jun 2015 | 2:51 pm
    Screenshot: Linda Bi, President, Chicago Expert Importers It’s clear that thanks to technology and the Internet, all businesses are becoming global.  That’s what Linda Bi, President of Chicago Expert Importers (CEI) says in the Chicago Sun-Times article (6/28/15).  CEI is a top importer of casting components in the mobile home/RV axle manufacturing industry. Over the years, Bi expanded the business into areas including, but not limited to: sporting goods and forklift- and school-bus components, to importing parts to also providing sourcing, logistics and warehousing and…
  • Promoting the Spirit of Enterprise and Women Entrepreneurs

    Laurel J. Delaney
    21 Jun 2015 | 7:04 pm
    Saudi Arabia-based King Khalid Foundation and TRACCS signed a strategic partnership agreement to launch the Jeddah Entrepreneurship Meet and Competition. The competition opens doors for all budding entrepreneurs to present their ideas or existing business modules to be eligible for its mentorship and funding program. The Jeddah Entrepreneurs Meet and Competition is an entrepreneurial development and sustainability promoting platform open for women across the Kingdom of Saudi Arabia to present innovative business ideas or existing businesses within three categories: social entrepreneurship,…
  • Women Entrepreneurs: Be Bold, Be Brave, Fail Fast and Move On

    Laurel J. Delaney
    13 Jun 2015 | 6:11 pm
    In Australia’s startup ecosystem, only 4.3% of startups are owned by women. Despite the fact that companies owned by women bring in 12% higher revenue on average, only 3-5% of female owned businesses receive venture capital. What’s the reason for Aussie women not pursuing high-growth companies at an equal rate as their male counterparts?  StartUp Victoria’s (Twitter handle here) Female Founders’ committee member Richenda Vermeulen shares her take on the most popular reasons below. Her first is to be bold and brave but I added fail fast and move on because without failure,…
  • Women and Global Trade

    Laurel J. Delaney
    6 Jun 2015 | 4:05 pm
    The Obama Administration is committed to boosting global trade for women entrepreneurs and business owners.  They also want to create new export opportunities for them.  Here’s why: Pay more. Average pay at women-owned exporters is approximately 1.6 times higher than average pay at non-exporting female-owned businesses. This “exporter premium”—the amount by which exporters pay more than non-exporters—is larger than the equivalent premium for male-owned businesses, suggesting that increasing export participation by women-owned businesses may be one route to higher middle-class…
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    The Rise To The Top: Helping you generate big time revenue through your own online products & programs

  • Check out what peeps are doing with Course Cats (prepare mind to be blown)

    David Siteman Garland
    15 Jun 2015 | 6:47 am
    So, you might have gotten the memo about Course Cats. If you haven’t, Course Cats makes it super easy to get your course website up on WordPress without needing  a web developer, a graphic designer, a psychiatrist and a team of 1,000 nerds. Never have been more excited to share with you what Course Kittens (Course Cats Customers) have been doing with the software in a super short time (many got their full site up over a weekend…some after years of procrastination!). Finally you can create amazing online course websites without needing ANY design or programming skills. If you can…
  • Step #1 to getting your online course up online: How to buy hosting & install WordPress in less than 5 mins (for $3.49)

    David Siteman Garland
    26 May 2015 | 7:15 am
    Alrighty, so let’s talk about the VERY FIRST STEP to setting up your website for your online course. You need 3 things that can all be done in one place…and in less than 5 mins. Super easy. No tech degree required. Thing #1: A domain name…for example:  www.whateveryouwantyourcoursewebsitetobe.com …whatever domain you want your course to be on. Thing #2: Hosting…this is where your domain lives online  (think of it as your own little special place on the Internet…awww how cute). Thing #3: A fresh WordPress install. A blank, brand spankin’ new…
  • From Teacher & Park Ranger To Course Creating Rockstar: How Nikki Elledge Brown went from $0-$300,000 in Revenue In One Year

    David Siteman Garland
    6 May 2015 | 9:47 am
    How does a former teacher and park ranger create an online course that does over $300,000 in revenue in 1 year? OK, so wow. Just to catch you up, I did a (text) interview with Nikki in 2014 after she launched her epic Course About Copy and did over 50k in sales. If you haven’t checked it out yet…make sure to give it a quick read right here. I realized, it would be a PERFECT time to catch up with Nikki and have her spill all the beans on her business (because being nosey is fun). In this interview you will learn: -The way Nikki found her first “peeps” online and grew…
  • Small But Mighty: How Elise & Scott Grice went from a service-based business to a $63,259 Course Launch (with an email list of less than 1,500)

    David Siteman Garland
    5 Apr 2015 | 12:05 pm
    Enjoy the uncensored interview below! Links Mentioned: –Elise and Scott’s My Own Irresistible Brand –Hey Sweet Pea (join their happiness tribe, LOL) –Create Awesome Online Course (get started with a free video series right here) Name: Elise & Scott Grice Website: http://www.myownirresistiblebrand.com  1. Name of your course: My Own Irresistible Brand 2. What is your total revenue generated so far and how much is your course? $63,259 total at $1,197 per seat 3. What was your list size when you launched your course? 1300 by the time our cart closed  4. Who is…
  • From Nearly Homeless To Over $200,000 In Sales Of Her Online Course (in less than one year)

    David Siteman Garland
    29 Mar 2015 | 2:23 pm
    Enjoy this uncensored interview below with Renae Christine! Links Mentioned: –Renae’s website -The webinar training she is referring to: John & David’s Most Kick-Butt Webinar Blueprint Ever –Create Awesome Online Courses (get started with the Cheat Sheet) Name: Renae Christine Website: Rich Mom University http://richmombusiness.com 1. What is your total revenue generated so far and how much is your course?  $196,000 in the last 2 months 2. What was your list size when you launched your course?  1200 people opted in for the training videos 3. Who is your course…
 
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    Mimiran

  • What to Eat for Better Productivity

    Reuben Swartz
    25 Jun 2015 | 6:54 am
    How our minds and bodies feel is an important factor in how productive we can be at work (and in life). If you put the wrong fuel in your car, it will have less power, less acceleration, and you’ll damage … Read More
  • Why Consulting Websites Are Terrible

    Reuben Swartz
    24 Jun 2015 | 5:32 am
    I had a consulting website for a long time. It was terrible. Through various updates, tweaks, and relaunches, it got less terrible, but it was always terrible. Here’s why. In the early days of the web, you put up a … Read More
  • The Real 80/20 Rule for Sales

    Reuben Swartz
    16 Jun 2015 | 9:25 am
    Most people are familiar with the Pareto Principle, that a small fraction of the work takes most of the time, a small fraction of customers contribute most of the profit, etc. This is commonly known as the “80/20 Rule”. Mark … Read More
  • Enterprise Sales and the Prisoner’s Dilemma

    Reuben Swartz
    15 Jun 2015 | 12:40 pm
    If you’re not familiar with The Prisoner’s Dilemma, it’s an interesting exercise at the heart of game theory. In the dilemma, 2 criminals are imprisoned separately and can’t communicate. The detectives don’t really have enough evidence to convict them on … Read More
  • Meetup 6/17: How to Keep Your Pipeline Moving

    Reuben Swartz
    2 Jun 2015 | 6:36 pm
    Gary Smyth from Sandler sales training will be our guest speaker this month, talking about a critical sales topic: How to Keep Your Pipeline Moving. If you spend a lot of time that seems like “sales activity”, but have trouble … Read More
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    Business.com Business.com's B2B Online Marketing Blog

  • Building Content Marketing's Most Valuable Tool: The Style Guide

    Shayna Marks
    25 Jun 2015 | 3:00 pm
    “We don’t need more content. We need better content, and we need to focus on creating better content.” – Ann Handley, MarketingProfs Amen, sister. These days, content is everywhere you look. It consumes your Facebook newsfeed, Twitter feed, LinkedIn, email inbox—you name it, content is front and center. I had the pleasure of hearing Ann Handley speak about this issue earlier this year at Social Media Marketing World. She shared two stats that struck me:  75 percent of marketers want to create more engaging content 69 percent want to be better storytellers The reason why I find…
  • Don’t Believe the Hype: Why Live Streaming Isn’t For Everyone

    Shayna Marks
    12 Jun 2015 | 2:00 pm
    Periscope this, Meerkat that. Twitch this, YouTube that.   Though livestreaming services have been around for years, the recent explosion of the two apps has brought it back to the forefront of our minds. Yes, it’s incredible that modern technology has provided us the opportunities to broadcast our businesses and ourselves with the tap of a screen or the click of a button. The opportunity is great—it's practically face-to-face communication with a very captive target audience. Your brand is on a podium, and your viewer is an attentive listener that's plugged in socially. In short, a…
  • B2B Marketing: Focus on the Big Picture

    Tony Uphoff
    27 May 2015 | 12:00 pm
    Marketing business products and services to other businesses used to be relatively simple. You developed a series of ads touting the features and benefits of your product or service, and you ran those ads in leading trade journals and exhibited at leading trade and association shows. This straightforward approach existed for well over 100 years until the Internet came along, irrevocably changing how marketers reach, engage and sell to business decision makers.   Today, B2B marketers have a dizzying array of brands, platforms, services and technologies being pitched to them, each touting to…
  • Native Video: The Major Players & Why YouTube Should Be Scared

    Shayna Marks
    4 May 2015 | 2:00 pm
    Every day, people watch hundreds of millions of hours on YouTube and generate billions of views. Every minute, 300 hours of video are uploaded to YouTube. Every month, 1 billion unique visitors are watching content on the site.   Marketers are well aware of video’s impact. In fact, 72% of them used YouTube to market their business in 2014. But, has YouTube’s fame phased out with the evolution of native video launched by Twitter and Facebook? As brands and companies evolve their content marketing strategy, YouTube may have a reason to be scared. The Impact of Facebook and Twitter Video…
  • The Key to Opening Content's Lock? Content Distribution

    Betsy Scuteri
    12 Mar 2015 | 4:11 pm
    As editor in chief at Business.com, paid distribution of our content is equally as important as the production of content. With Facebook's constant algorithm changes, and Google promoting their own content over others, content distribution requires an aspect of paid promotion in order to reach earned media. As a rule, we don't pay to distribute all content-our approach is to only promote stories that have proven successful organically first. It's very similar to the approach that brands like Kraft take when using Pinterest as a sounding board for choosing the most popular images before they…
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    MyWifeQuitHerJob.com

  • 074: How To Create Amazon Listings That Sell Like Crazy With Karon Thackston

    Steve C
    1 Jul 2015 | 9:11 pm
    Karon Thackston is the owner of MarketingWords.com where she teaches others how to write high converting copy for ecommerce stores. She’s been a professional copywriter for 25 years. She’s the author of over 10 books which include popular titles such as Ecommerce Copywriting – Proven Strategies For Boosting Sales And Search Rankings Use Coupon Code: steve25 to get 25% off Writing With Keywords – Easy Keyword Optimization Strategies For Search Engine Success Use Coupon Code: steve25 to get 25% off Amazon Advantage: Product Listing Strategies To Boost Your Sales Use…
  • 9 Pages Every Online Store Needs To Improve Bounce Rate, Time On Site And Customer Trust

    Steve C
    29 Jun 2015 | 9:16 pm
    When you first launch your niche online store, it’s highly unlikely that your visitors will be familiar with your brand when they first land on your site. After all, your little shop probably doesn’t carry instant name recognition like an Amazon.com or a Zappos. Especially when you are a brand new shop, customers need to feel confident and secure that you will deliver on your promises when they hit the submit button and pay you with their hard earned cash. As a result, you have to go the extra mile to make sure a customer feels comfortable shopping from you. And the way you do so…
  • 073: Student Story: Creating A Profitable Business Selling Your Art With Arree Chung

    Steve C
    24 Jun 2015 | 9:16 pm
    Arree Chung is one of the students in my Create A Profitable Online Store Course. And what I like about Arree is that he’s a professional artist who writes and illustrates his own children’s picture books. Now most artists try to make money by selling prints and copies of their work but Arree realized early on that that path would not generate enough income to make a living. So Arree and a group of his friends got together and decided to launch LiveInAStory.com, a site that sells high quality children’s wall decals designed by artists. Today his shop is doing really well so I invited…
  • How To Grow 3 Six Figure Businesses While Working A Full Time Job With 2 Kids

    Steve C
    22 Jun 2015 | 10:46 pm
    Beginning in 2007, all of the businesses that I’ve been involved with have consistently grown in the double or triple digits every year. And overall, I’ve started 3 main revenue generating properties. First, there was my ecommerce store that I launched with my wife in 2007. Then the following year I began blogging at MyWifeQuitHerJob.com. 2 years later, I launched my online store course. And just last year, I started the My Wife Quit Her Job podcast. My online store, my blog and my ecommerce course EACH generate a very healthy six figures in profit and the podcast recently started…
  • 072: How To Create An Online Business That Suits Your Lifestyle With Scott Fox

    Steve C
    16 Jun 2015 | 9:24 pm
    Scott Fox is someone who randomly reached out to me over 3 years ago and we’ve loosely kept in touch ever since. If you’ve never heard of Scott, he has built or advised hundreds of websites that have generated billions of dollars in sales including sites like LiveNation.com and Billoreilly.com.  He’s the best-selling Author of 3 books, including his most recent one Click Millionaires: Work Less, Live More with an Internet Business You Love. Today, Scott is an internet startup coach and runs a portfolio of niche websites including the popular free entrepreneur coaching forum at…
 
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    Optimal Marketing

  • How to Host a Successful Creative Brainstorm

    Claire Westlie
    30 Jun 2015 | 8:35 am
      Have you led creative brainstorms at work? Was it an unnecessarily long ordeal and yielded poor results? Unfortunately, this can be a common occurrence. Especially if you have a smaller department or team, creative brainstorms can be stressful if only one person is coming up with ideas and the other members just go along. There are some tricks and exercises you can do to host a productive creative brainstorm. Remember That Everyone is a Creative According to ThinkerToys, a study of creatives vs. non-creatives, the only difference researchers could find was the creatives thought they…
  • SEO and CRO – So Happy Together

    Erik Kielisch
    18 Jun 2015 | 12:53 pm
    Spouses so often refer to their partners as their “other half.” The same can be said of CRO. Conversion Rate Optimization (CRO) is SEO’s other half. Without it converting traffic into customers, Search Engine Optimization (SEO) is just throwing spaghetti on a wall. SEO has dominated internet marketing conversations for years. Outsmarting Google, optimizing your site for keywords, and getting backlinks have consumed millions of businesses. In the mad dash for Page One ranking and increased traffic, one crucial part of your site’s success has been overlooked: conversions. What is a…
  • Google Voice and Google Hangouts – Up-To-Date Guide

    Jeremy Scholz
    13 Feb 2015 | 8:34 am
    Google Voice is an incredibly useful and powerful IP-based phone service provided by Google and currently has well over 3.5 million users. With Google Voice and Hangouts, you can text and call using your computer and it will all sync with your iPhone, iPad, Android phone or tablet! The best news of all…Hangouts and Google Voice native apps, plugins and extensions now enable you to call over wifi, text and call internationally for free on iPhone, Android, Mac or Windows. Communicate Easily and for Free I was an early adopter and have used Google Voice as my primary phone number ever…
  • Digital Marketing Survey Request

    Claire Westlie
    2 Feb 2015 | 6:58 am
    By now, you’ve probably heard of digital marketing. If you’re in the marketing field, you’re probably wondering how digital marketing will impact traditional marketing campaigns in the next year or two. We’ve been wondering the same thing! Our OMS team put together a short survey and would like feedback from those in the marketing field. If you are in a marketing position, we would love your response! If you have friends and colleagues in the marketing field, pass this along to them as well. Everyone who fills out the survey receives a free eBook The Elements of Content Strategy and a…
  • Why We Ended the Year with a Mini Hack Week

    Claire Westlie
    31 Dec 2014 | 12:21 pm
      Optimal Digital Marketing During Hack Week 2014 At the beginning of October, Optimal took a week to focus on team bonding, education, and strengthening our strategies. It was a great week and we even flew in our remote team to join the fun! We had all-staff discussions, we played games, and we took the time to really hone in on education. After that week, we felt refreshed and ready to go back to the grindstone. If we had such a great hack week in October, why did we have a mini hack week at the end of December? Hack Week Avoids Burnout and Refocuses Us We’ve had a great year at…
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    Flyte New Media

  • Back to Basics: Your Business Website

    Rich Brooks
    15 Jun 2015 | 2:38 pm
    Sometimes we get too carried away about using the newest tool or distracted by some shiny new app. Sometimes we need to walk before we can run.   Hell, sometimes we just have to crawl.   To that end, I wanted to put together a series of blog posts about what you really need to succeed online. What are the basics that you need to cover to increase your online visibility, drive more qualified traffic, and generate more leads and business?   With this post, we’ll focus on the hub of you digital marketing: your website.   The Absolute Basics   Yes, we’re starting slow. Use the headers…
  • What Are YouTube Cards and Why Are They The Future?

    Rich Brooks
    10 Apr 2015 | 11:50 am
    YouTube has recently released YouTube Cards, which allow viewers to interact with our videos, even on mobile devices. This is actually pretty cool. I’ve been a fan of YouTube annotations, but the big Achilles heel has been that they don’t work on mobile, where a huge percentage of views happen. Now, YouTube is offering Cards, which do work on mobile. I have plans to make my own video after I’ve got some experience to draw from, but for right now I’d like to share three videos about Cards from YouTube creators who I absolutely love: Caleb Wojcik (DIY Video Guy), Amy…
  • Online Reputation Management with Andy Beal

    Rich Brooks
    4 Apr 2015 | 7:04 am
    Have you ever Googled yourself and found people talking smack about you or your company? Or discovered an undeserved negative review of your business on Yelp? Discover to how to take control of your online reputation from industry expert Andy Beal in this interview. Managing your company or brand’s online reputation isn’t just a good idea, it’s a necessity. In a world where social media platforms are endless, even just one negative thread in a forum can snowball into a PR nightmare. Knowing where and how to monitor what’s being said about you – as well as when to get…
  • How to Capture Emails from Your Twitter Followers

    Rich Brooks
    17 Feb 2015 | 4:36 am
    Having a big following on Twitter is great, but turning your followers into email subscribers will generate far more leads and sales for your small business.  Bonus: this title is misleading. With the approach below you can capture emails from anyone on Twitter, whether they follow you or not! I’ve been asked many times how you can capture email addresses from your Twitter followers. Thankfully, Twitter doesn’t share email addresses with other users. However, there are ways in which you can turn not just your followers, but any Twitter user into an opt-in subscriber to your email list.
  • Three Content Curation Tools You Should Be Using

    Katrina Crowell
    4 Feb 2015 | 11:41 am
    For the past few years, those of us who are in the digital marketing field have heard the phrase, “content is king” pretty much relentlessly. And probably for good reason – within your website great content can help you woo customers and search engines alike. Outside of your website, in social media or email marketing, high quality content can help drive people to your website and also solidify you as a thought leader in your industry – an engaged, informed member of your industry community. Enter Content Curation This is where content curation becomes important. That is, sharing…
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    Blog@PixelCrayons™

  • 50 Tips to Create a Social Network from Scratch

    Mark Wilston
    3 Jul 2015 | 12:04 am
    Today, social media sites are the happening spots for the majority of the internet savvy populace. Since a large number of people spend a considerable amount of time on social media every day, many businesses think of creating a social networking site to get connected with a large audience base. However, creating a social networking […]
  • The UX DESIGN Process (Infographic)

    Mark Wilston
    26 Jun 2015 | 2:28 am
  • 10 Attributes of Stylish Application Development

    Mark Wilston
    11 May 2015 | 5:16 am
    The world of application development is continuously witnessing new changes and innovations. From enterprise software to entertainment apps, developers are revolutionizing the application development process. With the emergence of smartphones, a new phase of mobile application development has gripped the world, and in the recent years, a range of adorable apps have hit the mobile […]
  • BIGCOMMERCE VS SHOPIFY: Elaborate Comparison Of Leading e-Commerce Platform

    Mark Wilston
    5 May 2015 | 12:41 am
    Here is the precised comparison between BIGCOMMERCE and SHOPIFY. We tend to highlight the vital features that can assist you to track the simplest shopping cart for your online business growth. Making profit is the main purpose of each business and to meet this demand it is important to drive the traffic. For this reason […]
  • Creating Engaging Blogs with best Drupal Modules

    Mark Wilston
    25 Apr 2015 | 3:15 am
    Engaging content leads to many advantages like increase in traffic, better marketing of brands, getting more leads and better conversions. There are some lesser known factors which directly promotes your business with great content. It depends on the decision of readers to get engaged with your brands, bookmark your website, share content with other people.Here […]
 
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    Business Credit

  • The Connection between Credit for Your Business and Success

    Marco Carbajo
    1 Jul 2015 | 10:16 am
    Credit for Your Business The formula for success in business requires drive and dedication, and the ability of staying power. But make no mistake about it; credit is the component that ultimately makes a company sustainable and valuable too. The fact is business credit is an asset and considered an economic resource that make up […] The post The Connection between Credit for Your Business and Success appeared first on Business Credit.
  • How to Get a Free DUNS Number as a Government Contractor or Grantee

    Marco Carbajo
    16 Jun 2015 | 6:51 am
    Get a Free DUNS Number Is your business interested in doing business with the Federal Government? Did you know in order to receive funding from contracts or grants, your company must be registered in the System for Award Management (SAM)? In today’s post we’re going to talk about what it takes to participate in government […] The post How to Get a Free DUNS Number as a Government Contractor or Grantee appeared first on Business Credit.
  • Best Small Business Credit Cards for Bad Credit Risks

    Marco Carbajo
    4 Jun 2015 | 9:08 am
    Small Business Credit Cards for Bad Credit Looking for a business credit card but can’t get approved because of bad personal credit? Are you having a tough time rebuilding or repairing your company’s credit history? The good news is this post will provide you the answer to these two very important questions. First of all, […] The post Best Small Business Credit Cards for Bad Credit Risks appeared first on Business Credit.
  • Establish Business Credit Fast in 5 Simple Steps

    Marco Carbajo
    29 May 2015 | 10:39 am
    Establish Business Credit Fast Why don’t more small business owners establish credit for their businesses? The likely answer is because many don’t know how to get started and where to find the right credit sources. We all pretty much know how personal credit works and what it takes to build positive FICO® scores. The good […] The post Establish Business Credit Fast in 5 Simple Steps appeared first on Business Credit.
  • Fast and Easy Credit Lines and Business Loans for Dentists

    Marco Carbajo
    21 May 2015 | 7:37 am
    Business Loans for Dentists Are you planning to expand or relocate your dental practice? Do you need to upgrade equipment, systems or technology? Nothing will cripple a thriving dental practice faster than having cash flow problems. If you need a business loan or line of credit for your dental practice to fund cash flow, hire […] The post Fast and Easy Credit Lines and Business Loans for Dentists appeared first on Business Credit.
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    The Work at Home Woman

  • Summertime Productivity Hacks for Work at Home Moms

    Holly - The Work at Home Woman
    7 Jul 2015 | 4:00 am
    By Jan Pinnington A wall calendar, an egg timer, and a handful of water balloons helped this work-at-home mom stay productive during the hazy lazy days of summer. Months and months of carefully planned schedules, routines, and systematic living abruptly ends, and as exciting as summer break can be for both you and the kids, […]
  • How to Make $4,000 a Month as a Freelance Writer

    Holly - The Work at Home Woman
    6 Jul 2015 | 4:00 am
    Tell us a little bit about yourself and your freelance journey. My husband and I were just like any other couple working full-time in Corporate America two years ago. We started our family, realized that’s not how we wanted our life to be and started making changes. We had already been paying down debt, which […]
  • 5 Zenful Tips For Working From Home

    Holly - The Work at Home Woman
    2 Jul 2015 | 4:00 am
    By Emily Belcher While most people have far more positive’s than negative’s when comparing their work at home life versus their previous traditional jobs, there are still those moments when life seemed so much easier on the outside. Many people face new obstacles that they are challenged with that could be helped with creating a […]
  • Side Hustle 101: How to Make Bank Online

    wahanelson
    1 Jul 2015 | 4:00 am
    By Anum Yoon The Web is ripe with opportunities to turn your talents or hobbies into profit. For many online work opportunities, all one needs is spare time and a willingness to work. Although the positions below may not rival full-time positions in terms of immediate salary, they can serve as excellent side jobs that […]
  • Earn More Money From Your Direct Sales Business

    wahanelson
    30 Jun 2015 | 4:00 am
    By Deb Bixler Have you heard the phrase “Consistent Activity = Consistent Income”? It’s fairly simple yet has far reaching implications … Let’s ask the question, consistent at what? Does consistently making customer service calls equal consistent income? Does consistently working your business equal consistent income? Yes, we all understand that this phrase means we have […]
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    Leader Networks blog

  • 6 Things Rock-Star Community Managers Never Do

    Vanessa DiMauro
    24 Jun 2015 | 5:53 am
    Over the past ten years, my blog has offered many suggestions on community management strategy and operations best practices, as well as ideas for programs and lots of practical advice. But one thing we haven’t done (until now) is look at community management from the inside out – from the community manager’s perspective. It’s no secret that community management is one of the most challenging roles for a knowledge worker. Success relies on minute-by-minute mini decisions, driven by an overall strategy. Great community managers must be equal parts therapist, improv comedian, shepherd,…
  • 8 Ways to Use Social Media to Drive Engagement

    Vanessa DiMauro
    12 Jun 2015 | 10:18 am
    Social selling. Sounds good, right? Millions of modern marketers from around the globe are discovering that they can use digital channels to reach their buyers online. Sounds simple, obvious really. “We’ll use LinkedIn, Twitter, Facebook to post information and images about what we do and they will flock.” But is it really that easy or is this a rerun of Field of Dreams? Build it and they will come has never panned out online. We tried this with online communities and the internet is awash with digital litter of empty forums and unanswered questions. Yet, we are at it again building…
  • Why Building Social Capital Matters In Business

    Vanessa DiMauro
    9 May 2015 | 7:50 am
    I’ve been a little quiet on the blog lately because I have been busy with clients and giving talks – lecturing on social selling at Cisco’s Partner Summit to teaching about knowledge management at Columbia’s IKNS program (see photo above) and a few other stops along the way. While each venue had a different focus, the common theme across them all is that to succeed using social channels, one needs to be intentionally focused on relationship building. The strength of your relationships – the trust you build on and offline – translates into your strategic value. Your…
  • “Just Keep Doing What You’re Doing?” Stop, Then Find Your Way

    Vanessa DiMauro
    2 Apr 2015 | 5:04 am
    I sometimes hear managers say to their reports “Just keep on doing what you’re doing.” As soon as I hear this, I begin to wonder: “Do they know where they’re going with what they’re doing?” When it comes to social business, “keep on doing” often means the firm’s online activities may be taking them far, far away from the goals they set out to reach. A clearly-articulated strategy and well-defined goals are key elements of business success. To be worth the time and effort, every business activity should contribute to moving the organization in the right direction and…
  • Joining the Customer Journey Using Online Communities

    Vanessa DiMauro
    25 Feb 2015 | 12:43 pm
    Every marketer from Boston to Bejing seems to be focused on something called the “customer journey.” A Google search on this two-word phrase returns over 627,000 results. It’s one of those “Eureka!” moments – organizations realize buyers start researching a firm’s products and services long before they reach the point of purchase. These firms are now scrambling to find and engage with those customers while they are still on the move and before they arrive at a sales destination decision. But I gotta tell you, this is not news to those of us in the online community world. In…
 
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    Small Biz Daily

  • Protecting Your Data, What Consumers Want from Your Business and Are You Living the American Dream?

    Rieva Lesonsky
    6 Jul 2015 | 10:00 am
    14 Things Entrepreneurs Need to Know By Rieva Lesonsky   1) The State of Startup A lot has been said lately about the state of startups in America. Experian took a look and analyzed the trends. Check out the video and infographic below. 2) How to Protect Your Data Losing data can be as simple as not backing it up correctly or as complex as getting hacked. No matter how it may be lost, protecting your data from hackers, thieves and accidental loss is crucial for small business owners. David Zimmerman, the CEO of LC Technology International, a leading data recovery firm says since it’s…
  • Is Your Small Business Financially Confident?

    Rieva Lesonsky
    6 Jul 2015 | 9:00 am
    By Mike Savory As a small business owner, it can be difficult to keep up with the pace of it all. You’ve got a lot to think about—marketing, sales, inventory, cash flow, customer relationships—it’s enough to make you crazy. In terms of prioritizing the day-to-day, you may ignore staying up to date on your finances in order to focus on your upcoming social media campaign. I get it – and in theory it makes a lot of sense—do what you need to now to earn additional revenue or customers. However, staying current on your accounting will you help you gain the financial confidence that is…
  • Population Trends

    Rieva Lesonsky
    6 Jul 2015 | 6:30 am
    By Rieva Lesonsky The U.S. population is changing. Your business needs to change with it. Last week Manta reported that only 15 percent of small businesses were specifically targeting Millennial customers. A new report (covering up to July 1, 2014) from the U.S. Census Bureau shows how huge a mistake this is. Millennials, otherwise known as Gen Y, were born between 1982 and 2000—and there are 83.1 million of them. That makes Gen Y the biggest American generation ever, exceeding the 75.4 million Baby Boomers. Not only are Millennials numerous, but they’re also diverse—44.2 percent are…
  • What Your Business Can Learn From 3D Virtual Store Research

    Rieva Lesonsky
    3 Jul 2015 | 9:00 am
    By Alex Pejak 3D virtual store research sounds exotic, and in many respects it is. But if you’re selling to businesses, there’s a lot this normally consumer-focused technique can teach you about how to improve your sales. To be sure, you probably will not be putting on 3D glasses when you walk into the next marketing meeting any time soon. Still, the combination of cutting-edge technology with a hard-line numbers-focused approach in many respects represents one of the most sophisticated market research methods the world has ever seen. Let’s take a look at what it is, and…
  • Speak Better & Get Unstuck, Let Your Customers Schedule Their Own Appointments? And Be a Rulebreaker

    Rieva Lesonsky
    3 Jul 2015 | 8:00 am
    Reading List Week By Rieva Lesonsky The life of a business owner is a busy one. If I had my way, days would be 30 hours long—and there’d be, like the Beatles sang: “8 days a week.” But there aren’t. So to help you stay on top of important small business news, information and advice essential to running your business, here’s my weekly Reading List. Best Practices How to break-through, speak better & get unstuck: 3 great books for small business owners. Should you let your customers schedule their own appointments? How to be a business rulebreaker Money Matters The migration to…
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    Springwise

  • Camera trap kit teaches kids about tech in nature

    Springwise
    7 Jul 2015 | 4:45 am
    Add / Remove Some of the best tech devices for youngsters are those which encourage them to explore the physical world in exciting, new ways, rather than endorsing prolonged screen time. We’ve seen a whole range of these on offer in recent months including Hackaball and Moff. Now, from the UK, Naturebytes is an organization which aims to inspire in youngsters a combined passion for technology and nature through maker kits, which move tech learning into the great outdoors. Naturebytes latest product is The Wildlife Cam Kit, which the user constructs into a Raspberry Pi-powered,…
  • Nutritious powder is made from freeze-dried expiring fruit

    Springwise
    7 Jul 2015 | 2:23 am
    Add / Remove Despite record highs in world food production, the number of people going hungry globally continues to rise. More than 40 percent of fruits are thrown away — unattractive or spoiled items are immediately disposed of by groceries and supermarkets as they are deemed unsellable. We recently wrote about the French supermarket Intermarche’s product line — Les Fruits & Légumes Moches — which is produced entirely from fruit and veg deemed too ugly to sell. Now, FoPo food powder is another ingenious solution created by students at Lund University in Sweden, who plan to…
  • Thought catcher automatically converts users’ ideas into actions

    Springwise
    6 Jul 2015 | 7:35 am
    Add / Remove Of the 70,000 thoughts the average brain generates each day, around 150 get captured on people’s smartphones. Of course, many of those will be inconsequential, but a huge number of insights and decisions can be forgotten forever if they come at inconvenient times. Now, Myle Tap is a voice powered thought catcher which enables users to capture their thoughts and ideas no matter when they arrive, and convert them into usable text and action via their smartphone. Myle Tap is a touch-activated wearable voice recorder. The small device clips onto the user’s clothing and…
  • 3D printed previews for cosmetic surgery patients

    Springwise
    6 Jul 2015 | 7:30 am
    Add / Remove We have already seen 3D printing used to create lifelike busts of the deceased and pancakes with the diner’s face on, so it was only a matter of time before somebody brought the technology to the world of cosmetic surgery. Aesthetic surgery patients can already preview their prospective surgery in 3D using imaging software, but MirrorMe3D is now offering to print out miniature replicas of their post-surgery appearance, so that customers can get a sneak peak of their new face from every angle. MirrorMe3D takes three-dimensional scans of patients’ faces, then prints out…
  • Travel-sized spread jars are hand luggage approved

    Springwise
    6 Jul 2015 | 7:14 am
    Add / Remove According to London City Airport, Marmite — the divisive English spread — was the second most confiscated food item in 2014, with British travelers keen to take this unique savory condiment with them on their holidays. Now, to satisfy this demand, Marmite has launched a travel-sized jar which — at 70g — can legally be carried in consumers’ hand luggage. For those unfamiliar with the savory product, it is a yeast based spread popular in the UK and beyond, which has been famously marketed as an ‘aquired’ taste. The mini jars are now available to buy for…
 
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    Jeff Korhan

  • Personal Branding: How to Achieve Consistent Marketing Clarity

    Jeff Korhan
    29 Jun 2015 | 1:06 pm
    This is Episode 45 of This Old New Business weekly business podcast with Jeff Korhan. Those that know and follow Larry’s work have come to appreciate his unique point of view and no-nonsense approach that indeed is his brand. If by chance you are not familiar with Larry Winget, get ready to be energized, because this guy is the real deal. Larry’s fresh perspective on all things will help you sharpen your thinking and stand out to be known for what you do best. Our Featured Guest: Larry Winget Larry Winget is a bestselling author, television personality, social commentator and…
  • Mapping the Ideal Customer Content Experience

    Jeff Korhan
    19 Jun 2015 | 2:54 pm
    David Packard, co­founder of Hewlett­Packard (HP) once observed that “marketing is too important to be left to the marketing people.” That was decades ago. Yet, even then he intuitively recognized that it’s more than promotion. Marketing is a major contributor to the comprehensive customer experience. Now that online media increasingly stands in for traditional marketing, selling, and customer service, it’s time to recognize its role for adding value to the customer experience with your products and services. In short, if you want to attract and retain more customers and enjoy…
  • Adaptive Content: How to Map and Manage the Buyers Journey

    Jeff Korhan
    15 Jun 2015 | 2:32 am
    This is Episode 44 of This Old New Business weekly business podcast with Jeff Korhan. If you are not familiar with the term, adaptive content is generally described as content that meets the buyer when and where they are. This is often described as having available the right content, in the right place, and at the right time. While this may seem idealistic, it is indeed possible if you make the effort to map out your buyer’s journey and continuously make experience-based adjustments. If you really care about being the best in your market and serving your customers well, I’m confident…
  • Style is the New SEO

    Jeff Korhan
    10 Jun 2015 | 8:01 am
    On April 21st Google announced changes that will affect your business SEO. The most notable will be favorably ranking sites that are mobile­ responsive. It’s a fact that more than 50% of all web searches are performed with a mobile device. Google naturally sees little value in search results that cannot be consumed by that audience, and that’s a key reason I’m moving to the Rainmaker Platform next month. Google’s mission is to deliver the most relevant information for search queries, and as quickly as possible. That has always been true, and mobile­responsiveness is just one…
  • LinkedIn Publishing: Build Your Influence with Customer Facing Media

    Jeff Korhan
    2 Jun 2015 | 8:47 am
    This is Episode 43 of This Old New Business weekly business podcast with Jeff Korhan. In this fast-paced episode you will learn that LinkedIn is making a strong push to be a source of valuable media for business professionals. So, if you want to stand out on LinkedIn, you want to learn how to use the platform to create and publish customer-facing media that lives on your LinkedIn profile – and Viveka von Rosen will show you how. Our Featured Guest: Viveka von Rosen Viveka von Rosen is the author of LinkedIn Marketing: An Hour a Day, and known internationally as the “LinkedIn…
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    SmartCEO

  • Are you reaching the self-starter generation?

    Vincent Dajani
    30 Jun 2015 | 10:45 pm
    Thought Leadership on Business Insights presented by Sterling National Bank. Baby Boomers. Gen X. Millennials. Generation Y. The Silent Generation. You have heard of them all. Now, meet Generation Z. Monikers aside, different generations’ preferences, habits and lifestyles have always been of interest to marketers and businesses. How can these individuals be reached? What are their values, interests and behaviors? How do I manage them, and keep them happy? Marketing efforts have changed forms and have been shaped and shifted to cater to the next up-and- coming audience of Americans. Hang…
  • The new internet – same as the old internet?

    Vincent Dajani
    30 Jun 2015 | 10:42 pm
    Thought Leadership on Managed IT Services presented by SecurElement Infrastructure Solutions.  The Who was one of my favorite rock bands growing up as they were decidedly different than The Beatles and The Rolling Stones. The band embodied the rebellious feelings of the youth during the 1960s and 1970s and no one song was more indicative of that generation than the classic 1971 anthem “We Won’t Get Fooled Again.” Remembered for the primal scream of Daltrey during the penultimate moments of the piece, the song’s lyrics, “Meet the new boss, same as the old boss” always stuck with…
  • When corporate crisis strikes, will your digital response be ready?

    Vincent Dajani
    30 Jun 2015 | 10:35 pm
    Thought Leadership on Branding and PR presented by The Borenstein Group.  It’s not a question of if, but when. Whether it is a security breach that affects millions of your customers, or a bad recorded customer service experience that went viral on the web, an SBA temporary suspension from doing business with the government, natural or man-made brand disasters will strike your successful corporation, and your corporate brand that stood for trusted & reliable will unravel before your very eyes. Unless you are prepared to handle crisis communications in the digital…
  • How well is your net worth and your family protected?

    Vincent Dajani
    30 Jun 2015 | 10:30 pm
    Thought Leadership on The Pillars of Wealth Management presented by The Seiler Group at Raymond James. Do you have the proper preventive security valves in place? An integral piece to a successful financial plan is the management of risk, both within your portfolio and in your life. How do you know if you are properly protected? You can start by checking to see if you have these strategies already in place: 1. Portfolio diversification – risk of not having an investment policy statement Do you have any concentrated positions? Are you diversified across sectors and asset classes and…
  • Third space in the workplace

    Vincent Dajani
    30 Jun 2015 | 10:29 pm
    Thought Leadership on Workspace Solutions presented by Benhar Office Interiors.  In his book, The Great Good Place, the urban sociologist Ray Oldenburg wrote about the importance of third places—the informal “public places on neutral ground where people can gather and interact.” While overtly, we may not think of our workspaces and offices as communities, Oldenburg’s ideas are applicable. The first place is our home, the second place is our work, and the third place is an integral part of our day to day patterns, neutral shared spaces that serve a variety of purposes. Third…
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    Roundpeg | Indianapolis | Web Design | Social Media | Marketing

  • Email Productivity Mission: An Organized Inbox

    Jennifer Yeadon
    7 Jul 2015 | 4:00 am
    This is a difficult topic for me. I didn’t want to admit it, but I have a problem. As we speak, I have over 22,000 emails in my personal inbox. My name is Jennifer and I’m the electronic equivalent of a hoarder. There’s no shame in keeping every email since you opened your account in 2005, right? How will I remember all the important moments of my life without these food truck email receipts? This library holiday closing email from 2010 may prove important! And yes, those clothing store promotional emails from 2008 could be excellent fashion inspiration later on. Don’t get me wrong,…
  • How to Beat Creative Block & Stay Inspired

    Sara Bouchard
    6 Jul 2015 | 4:00 am
    No one likes being stuck in a creative rut. It can be especially hard when you work in a field where you have to come up with ideas all the time. You probably know the feeling — the more you fight and force yourself to come up with your next great idea, the more burned out you get. Next time you’re feeling like you need a boost, try one of these options to get your brain going and tackle creative block. Pay attention to when you’re most productive. I want to be a night owl, but it turns out that after 9 p.m. my brain just doesn’t work as well. It seems obvious to me now…
  • What’s Your Designer Up To?

    Jenna
    3 Jul 2015 | 4:00 am
    Imagine this: you recently hired a designer to brand your new company. You have spent time talking with them about the business and discussing goals and important milestones, and now it’s officially time to kick off the project. It’s an exciting time, and you can’t wait to see results, but then they give you a timeline and you’re all “WHAAAAT?! I need results this afternoon!” Every project’s timeline varies. A number of factors can affect how long a project will take, and most likely your designer knows their schedule and work flow and will give you a…
  • Mission, Vision, Values and Position Statements

    Lorraine
    2 Jul 2015 | 4:00 am
    These marketing terms get kicked around alot and are often used interchangeably but mission, vision, value  and position statements are not the same thing. Each is an important element in your overall marketing plan. Unfortunately they are often written by one person, approved by a committee and promptly forgotten.When that is the case, they aren’t very useful. But if they are created by your team, with good discussion all along the way, then they can be a powerful tool moving your company forward. Mission Statement Sometimes referred to as the purpose, passion or for a non-profit it…
  • What’s the Best Length for a Blog Post

    Jennifer Yeadon
    1 Jul 2015 | 4:00 am
    If writing blog posts is intimidating to you (and it shouldn’t be with this guide), sometimes it helps to set a goal for yourself. If you have an idea of the number of words, or length, a post should be, you can start to plan how you’ll use your content. Let’s consider a popular blog length recommendation. The Distraction Factor Hmm, sorry, did you say something? I was taking a BuzzFeed quiz on my phone. We’re a distracted society. We have tablets, eBook readers, phones and watches to keep ourselves occupied throughout the day and well into the night. Everywhere you look, someone or…
 
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    The Thriving Small Business

  • 12 Essential Competencies Every Manager Should Master

    Patricia Lotich
    1 Jul 2015 | 6:29 am
    Managers need to have leadership competencies in many different areas in order to effectively influence the behaviors of others – and ultimately achieve desired results. Competency is defined as “the quality of being competent; adequacy; possession of required skill, knowledge, qualification, or capacity.” Organizations should have defined competency requirements for their leadership team. Read the Full Article →The post 12 Essential Competencies Every Manager Should Master appeared first on The Thriving Small Business. You Might Also Like: Manager Evaluation Sample…
  • 13 Tips For Improving Job Satisfaction

    Patricia Lotich
    24 Jun 2015 | 8:17 am
    According to a Employee Job Satisfaction and Engagement Report by the Society for Human Resource Management (SHRM), 86% of US employees reported overall satisfaction with their current job in 2014.  This number is up by five points since 2013.  The purpose of the survey was to identify those factors that contribute to employee satisfaction in the workplace. Read the Full Article →The post 13 Tips For Improving Job Satisfaction appeared first on The Thriving Small Business. You Might Also Like: Employee Satisfaction Survey Example How to Turn Customer Satisfaction into Customer Loyalty…
  • How to Write a Vision, Mission and Values Statement

    Patricia Lotich
    17 Jun 2015 | 8:03 am
    I was recently asked why a business needs a mission, vision and values statement. My response was that a vision, mission and values statement is a tool to help an organization accomplish what it has set out to do and helps provide a framework for strategy, focus and decision making. Read the Full Article →The post How to Write a Vision, Mission and Values Statement appeared first on The Thriving Small Business. You Might Also Like: What is a Vision Statement? Team Charter Statement – Why Writing a Team Charter and Purpose Statement is Important The 5 Step Process of Strategic…
  • Business Decision Making Process

    Patricia Lotich
    10 Jun 2015 | 7:55 am
    There are any number of things that compete for budget dollars. And, budgeting and allocating financial resources can be very challenging. Creating a decision prioritization model for spending can help to alleviate some of that stress. Department managers are faced with spending decisions every day and unless there is a good foundation for decision making, is it easy to overspend budget dollars on things that may not add value to the organization. Read the Full Article →The post Business Decision Making Process appeared first on The Thriving Small Business. You Might Also Like: 6…
  • 9 Inhibitors to Business Growth

    Patricia Lotich
    3 Jun 2015 | 8:46 am
    Why is it that some companies are birthed and grow very quickly – seemingly overnight? While other organizations putter along at the same stagnant pace for years or die a slow death. There are several fundamental things that influence growth and when businesses neglect these business basics it hinders growth. Many things need to go on behind the scenes for an organization to be successful. Read the Full Article →The post 9 Inhibitors to Business Growth appeared first on The Thriving Small Business. You Might Also Like: Small Business Growth – How to Get Over the Hump! 9 Ways…
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    Fizzle

  • Co-Working, Mastermind Group Tips & Excellent Headlines from The Onion (FS117)

    Chase Reeves
    3 Jul 2015 | 5:00 am
    On this week’s episode we explore a handful of current events, sharing some news of our own along the way. Co-working experiences evaluated Barrett’s Elon Musk (+ Peter Thiel) obsession Ideas for telling others’ stories (instead of your own) A quick lil’ mastermind trick. That’s a few of the goodies we dive into in this episode. Enjoy! It’s better to listen on the go!    Subscribe on iTunes  Subscribe: (how to) iTunes, Soundcloud, Stitcher, RSS, Download A current events episode from entrepreneurs who know their stuff!Tweet This…
  • One Entrepreneur’s Story: Joseph Michael / Learn Scrivener Fast

    Corbett Barr
    30 Jun 2015 | 5:45 am
    “It started as a whim in a coffee shop,” explains Joseph Michael, creator of Learn Scrivener Fast, an online course that teaches students how to use the popular writing program Scrivener. “I had been trying to get a pizza delivery job, but got rejected over and over. I just wanted to make some extra dough on the side.” The pun may have been intentional, but there was nothing funny about Joseph’s financial situation back then. Scrivener is a popular writing tool for authors. It focuses on structure and editing tools for long-form text. Bestselling novelist Michael Marshall Smith…
  • How to Run an Affiliate Program (Without Being a Douchebag, FS116)

    Chase Reeves
    26 Jun 2015 | 5:00 am
    Starting an affiliate program could be a great way to increase revenue if you already have a product for sale. But it’s not easy and there’s a lot of ways it can go horribly wrong. Not to mention the fact that this industry is notoriously sleazy. In this episode we share how to manage your own affiliate program, helping you think through things we’ve had both good and bad experiences with, including: Open vs closed affiliate programs How affiliate programs go wrong Corbett’s Clickbank story Barrett’s incredible rant about how his heroes let him down through…
  • 5 Questions to Define Your Target Audience

    Chase Reeves
    23 Jun 2015 | 5:00 am
    1. Should I start by thinking about a product to sell, or an audience to sell it to? Best answer I’ve heard to this question: Yes. I hear this question from people with an idea all the time. You will need both a product to sell and an audience to sell it to, of course, to have a sustainable business. I can find you successful examples of people who did it both ways. For example, Jason Glaspey built PaleoPlan.com, a simple paleo menu plan, without an audience. Then he sold that through other people’s audiences and slowly but surely built his own audience all the while. On the other…
  • How to Manage a Side Project With a Full Time Job (FS115)

    Chase Reeves
    19 Jun 2015 | 5:00 am
    We love side projects. Most of our successful projects started out as side projects during full time employment. But finding the balance between a side project and a day job often feels impossible. Then you try to throw in a little time for yourself outside of the jobs and side projects and the whole thing topples over. So, if so many businesses are started out as side projects, how can we balance both staying employed for as long as necessary and finding enough time to build our side project? That’s what we get into in the show today, complete with several examples of very successful…
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    The Sales Lion by Marcus Sheridan » Blogging

  • Mad Marketing 61: Why Web Design and Job Resumes are Dead…(Kinda)

    Marcus Sheridan
    6 Jul 2015 | 11:29 am
    Well it’s podcast time again my friends. That means your drive to work just got a lot happier with your weekly burst of sales, marketing, speaking and life advice on the Mad Marketing Podcast. In this episode, we’ll be discussing the following: Why the 4th of July makes Facebook great...at least for one day Why… The post Mad Marketing 61: Why Web Design and Job Resumes are Dead…(Kinda) appeared first on The Sales Lion by Marcus Sheridan.
  • E-Commerce Solutions for Inbound Marketers: Tips, Tricks, and Best Practices

    George Thomas
    3 Jul 2015 | 4:00 am
    In this interview, we talk to Ross Lasley from The Internet Educator. We talk about inbound marketing, e-commerce tips and tricks, best practices and so much more. To say we get down & dirty and a little nerdy is an understated. However, we chat about it in a way that normal humans can still understand. In… The post E-Commerce Solutions for Inbound Marketers: Tips, Tricks, and Best Practices appeared first on The Sales Lion by Marcus Sheridan.
  • The Hubcast 49: Video Marketing Buy-In, HubSpot CRM Live, & Customizable Dashboards

    George Thomas
    2 Jul 2015 | 6:00 am
    The Hubcast Podcast Episode 049         Welcome back to The Hubcast  folks; a weekly podcast all about HubSpot news, tips, and tricks. Please also note the extensive show notes below, including some new HubSpot video tutorials created by George Thomas. Show Notes: HubSpot Strategy This week we talk about the many ways… The post The Hubcast 49: Video Marketing Buy-In, HubSpot CRM Live, & Customizable Dashboards appeared first on The Sales Lion by Marcus Sheridan.
  • The Power of Working on YOU

    Marcus Sheridan
    30 Jun 2015 | 7:11 am
    Anyone that knows me also knows I have a passion for public speaking. So far in 2015, after the first 6 months, I’ve given a total of 51 presentations and keynotes in roughly 20 different states/countries. For me, this is a full time job. I love it and some people say I’m pretty good at… The post The Power of Working on YOU appeared first on The Sales Lion by Marcus Sheridan.
  • Mad Marketing 60: Why Large Companies Struggle w Content Marketing

    Marcus Sheridan
    29 Jun 2015 | 4:45 am
    Hey folks, it’s podcast time! And in this fast and furious episode of Mad Marketing, we’ll be discussing: Why so many larger companies just can’t seem to get out of their own way when it comes to producing content How to manage content brainstorms with your team The power of understanding how search engines like… The post Mad Marketing 60: Why Large Companies Struggle w Content Marketing appeared first on The Sales Lion by Marcus Sheridan.
 
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    ReachLocal Blog

  • Win Back Your Site Visitors: A Quick Intro to Retargeting

    Tamara Weintraub
    1 Jul 2015 | 12:45 pm
    When a prospect leaves your website, that doesn’t mean it’s over between your business and that site visitor. There’s actually something you can do to get their attention again and bring them back to your website. It’s called website retargeting, and it’s a method used by businesses of all sizes to recapture interested website visitors. In fact, you’ve probably seen retargeting ads from some of your favorite brands today as you were spending time online. And that same technology can work for your local business, too. How Website Retargeting Works…
  • Why Mobile Matters for Local Business & Expert Tips [Webinar]

    Jenni Williams
    23 Jun 2015 | 1:17 pm
    Consumers today spend more than 3 hours per day on smartphones and over 85% of them consider their mobile devices to be a central part of everyday life. Smartphones provide consumers with constant access to the Internet, resulting in a shift in the way they search for and discover local businesses. This shift has even prompted Google to update its algorithm to emphasize mobile-friendly websites in mobile searches in what was dubbed “Mobilegeddon.” In our latest webinar coming up on July 9, we’ll discuss how trends in mobile usage impact marketing for local businesses. Then, we’ll…
  • 3 Critical Franchise SEO Tips from GIFA 2015

    Devon Anderson
    16 Jun 2015 | 2:21 pm
    I recently attended the 3rd annual Google International Franchise Assembly (GIFA) at Google’s Mountain View California campus on May 7 & 8, 2015. I was offered the chance to co-facilitate the SEO breakout sessions and speak to franchise marketing leaders about SEO best practices for franchises, along with my co-facilitators Andrew Beckman of Location3 and Michael Bunn of Scorpion Design. Franchise marketers face unique challenges in trying to drive brand consistency and user experience across a large number of local franchisees. It is important to have a centralized strategy to ensure…
  • 3 Digital Marketing Strategies That Reach Nearby Consumers

    Tamara Weintraub
    12 Jun 2015 | 1:38 pm
    Local business needs to attract local consumers. It sounds like a simple goal, but reaching the right consumers at the right time can have many challenges, especially as consumer buying behavior shifts toward micro-moments. In fact, Google has stated that searches for nearby businesses are up 34x since 2011 and they have doubled in the last year. What does this mean for local business? You need to be able to reach consumers where they are spending their time –on mobile devices— and be even better than your competitors at doing so. Making this happen requires you to have the right tools…
  • Poll: Is Having a Mobile Website a Priority for Your Local Business?

    Tamara Weintraub
    9 Jun 2015 | 2:59 pm
    Today, it seems like everyone is talking about mobile websites. Recent changes to Google’s mobile search engine algorithm essentially mean that sites that aren’t mobile-friendly could see lower performance in their search results. And, studies show that over 50% of searches now come from mobile devices. In order to get found and engage consumers on mobile, there’s no question that having a mobile website is hugely important to your business and to your marketing. But in your opinion, just how big of a priority is a mobile website for local businesses right now? Vote now…
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    Women Unlimited Worldwide

  • It’s time to move on… thank you for everything x

    Julie Hall
    18 Jun 2015 | 9:19 am
    Ok, so this post is what I had meant to say in this very emotional video.  I guess it was harder than I had thought to say goodbye to such an awesome and wonderful community.  Watch the video if you want to see the car crash heartfelt goodbye.  Below is a summary about what’s coming up Julie x ps. I hope we see you at the Party! It’s time to move on After 7 truly fantastic years I have decided that the time has come for me to move on from Women Unlimited. Women Unlimited has been one of the great joys in my life and it has been such a privilege to work with you and so many…
  • Every successful business is unique…and we want to hear about yours!

    Jayne Ryan
    8 Jun 2015 | 1:00 am
    Women Unlimited is bringing back ‘Your Stories’ If you’ve been successful as an entrepreneur, micro-business owner or solo-preneur and have survived your first 12 months in business we want to hear from you. What worked, what didn’t, what you would do the same or differently. Share your learning, give us your best tips and advice, and give those just starting out, your ‘heart and soul’ story so they can be inspired by you. The economy is growing again and women are front and centre of small businesses contributing to that growth. Let’s hear from the…
  • Forget the ‘shoulds’ and focus on the wants

    Philomena Hayward
    2 Jun 2015 | 12:00 pm
    Today I was working with a coaching client who is at a crossroads and unsure what direction to take. We all have those moments in our lives where that question arises ‘ what do you want?’ It often seems far easier to know what we don’t want. Or if it is what we want, somehow we are holding back. Perhaps you’ve started your business after being made redundant, or you’ve been in business for a while and now you’re wondering about your next step. As Lewis Carroll wrote, ‘if you don’t know where you’re going, you’ll never get there’. To discover what we truly want involves…
  • Dare to Disagree: Your business can’t grow in an echo chamber

    Jayne Ryan
    27 May 2015 | 1:36 am
    How many people tell you what you want to hear, not what you ‘need’ to hear, when you ask them for an honest opinion about your business or idea? In this TedTalk Margaret Heffernan tells us why it’s so important to challenge ourselves and each other, in order to grow. ‘Most people instinctively avoid conflict, but as Margaret Heffernan shows us, good disagreement is central to progress. She illustrates (sometimes counterintuitively) how the best partners aren’t echo chambers — and how great research teams, relationships and businesses allow people to deeply…
  • Achieve brand fabulousness without spending loads of money!

    Dena Enos
    21 May 2015 | 1:00 am
    The challenge Achieve brand fabulousness without spending loads of money. Your budget (and time) is limited. The solution for success Don’t focus on what you can’t afford and instead follow these 5 MicroEntrepreneur-friendly tips to get started on a brand that you (and your audience) will soon begin to know and love. Begin with a simple message Call me old-fashioned, but when it comes to building a fabulous brand, I’m not much for the overly-fussy or over-produced messaging. Just like a successful entrepreneur needs to clear the clutter to focus on what is truly important to move a…
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    Firefly Coaching

  • 8 Keys to Creating Remarkable Offers for Your Clients

    Stephanie Ward
    3 Jul 2015 | 12:59 am
        If you’re charging your clients per hour for your services I highly recommend you stop. And if you’re selling your products individually without anything extra, I’ve got ideas for you. Why offer the ordinary when you can stand out by creating tantalizing packages for your clients? Creating Your Packages Packages can combine products and services or can be a combination of various products. This is where you get to be creative and think deeply about how you can best help your clients. 1. Ask Your Clients Ask your clients what they want, you can use tools like Survey Monkey…
  • What’s Stopping You From Sending Out Your Ezine?

    Stephanie Ward
    18 Jun 2015 | 12:51 pm
    Do you ever feel uncomfortable about sending out your ezine? Or are you so worried about doing it that you haven’t even started sending out an ezine? In today’s video I share tips about why you need to let that go. Click here to view the embedded video. Don’t miss any new marketing videos, simply click on the red ‘YouTube’ button below:   “Decision is the spark that ignites action. Until a decision is made nothing happens.” Wilfred A. Peterson Click to Tweet Still not convinced? Discover more reasons why sending out an ezine is highly beneficial for your…
  • A Few Things You Don’t Realize Your Blog is Missing

    Stephanie Ward
    5 Jun 2015 | 1:02 am
        You go the extra mile to create compelling information for your blog. And of course you want it to be consumed. To do that, people first have to get to your blog (more on that here). But that’s not what this post is about. For the moment let’s assume that you’ve been able to get people to go to your blog. So, what happens once they arrive? Recently I visited a blog I was curious about and wanted to see what kind of juicy tips I could pick up. But there were no categories to choose from. Only one post was visible on the main blog page. There were no suggestions for posts…
  • What Every Small Business Owner Needs to Know About Business Models

    Stephanie Ward
    22 May 2015 | 12:47 am
    Your Money Maker is your Business Model, is it working for you? When is the last time you took a look at it? Your Business Model is the foundation of your business and needs to be solid in order for your small business to be a success. Watch this short video to get tips on how to improve your business model and do more of the work you love. Click here to view the embedded video. Don’t miss any new marketing videos, simply click on the red ‘YouTube’ button below: Click here to view the embedded video.   For additional information about your Business Model check out these…
  • What I Stand for and 3 Tips to Get More Clients

    Stephanie Ward
    21 May 2015 | 1:21 am
    Find out my ‘why’ about the work I do and get three practical tips about how to get more clients. Click here to view the embedded video.     Don’t miss any new marketing videos, simply click on the red ‘YouTube’ button below:   What is your top marketing strategy for connecting with new clients? Share in the comments section below (I respond to every single comment). What I Stand for and 3 Tips to Get More Clients is a post from: Firefly Coaching
 
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    Women Entrepreneurs - The Secrets of Success blog

  • Is Your Ego Wrecking Your Chances for Success?

    3 Jul 2015 | 4:00 am
    by Christine KaneYears ago – back when I was still performing music for a living, a motivational speaker almost made me give up on my dreams.In fact, he told me to give up.He stood on stage and shared the driving motivations behind his success, each of which were noble and beautiful…His passion for healing the world.His desire to transform lives.The discovery of his higher calling.Then he went
  • "Is it Time to Walk Away From Your Business?" with Kerry Heaps & Deb Bailey on Women Entrepreneurs Radio™

    30 Jun 2015 | 9:48 am
    Entrepreneur Kerry Heaps returns to Women Entrepreneurs Radio to join host Deborah Bailey for this lively discussion. Find out what to do if you are thinking of walking away from your business, or whether you only need a reset. Kerry Heaps is the Founder and President of Kerry's Network, Inc., a membership-based organization that provides exposure for business owners with access to the media
  • 3 Ways Perfection is Blocking Your Success

    26 Jun 2015 | 4:08 pm
    by Chris AtleyAs a recovering perfectionist myself, I have done a lot of studying on this topic. I am especially loving Brene Brown’s “Daring Greatly.”  She talks a lot about how we live in a “not enough” society. Everything from parenting to our professional lives, it’s all about being perfect. But, no matter how hard we try it’s never good enough. We constantly feel bad about ourselves
  • Danielle S. Wilson President and Chief Executive Officer of Aero Jet Medical on Women Entrepreneurs Radio™

    24 Jun 2015 | 4:00 am
    Aero Jet Medical president and chief executive officer, Danielle S. Wilson, is an accomplished health care executive with a proven roadmap for success. With over two decades of air medical experience, Danielle possesses a broad-base of proficiency and business acumen to ensure Aero Jet Medical provides patients with clinical excellence and operational expertise. As CEO, she oversees all
  • CEO Margie Warrell author of BRAVE: 50 Everyday Acts of Courage to Thrive in Work, Love and Life on Women Entrepreneurs Radio™

    22 Jun 2015 | 6:07 pm
    Margie Warrell is an international thought leader in human potential who is passionate about empowering people to engage in bigger conversations and lead more purposeful lives.Margie draws on her professional background in Fortune 500 business, psychology, and coaching to provide programs on communication, leadership and resilience to a diverse range of organizations worldwide. Her client
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    Small-Business

  • 15 Productivity Apps for Small Business

    Barry Moltz
    1 Jul 2015 | 10:25 am
    July 01, 2015 | By Courtney Deruy Try these apps to… Clear the Clutter 1. Mailbox helps you get your inbox down to zero by using gestures such as swiping for “snooze” which sends it to the top of your inbox at a designated time like “this evening” or “this Monday”. (iOS, Android)2. SaneBox is the answer to email overload. It works on top of your email account to prioritize important emails and summarize the rest. (iOS, Android)3. PaperKarma stops junk mail from being delivered to your home. Simply snap a photo of the unwanted…
  • 10 blogging ideas that will make your blog sizzling hot, evergreen

    Andrew Wise
    1 Jul 2015 | 2:41 am
    We are compensated for reviewing and featuring items on this blog. For more information on our full disclosure policy, please visit this link. In this post… Write captivating headlines Arouse emotions Define your purpose and stick to it—establish your niche Write in a scannable format Write evergreen content—useful, highest quality Perform robust social media sharing and encourage discussion Give case studies and inspire through personal stories Establish trust Long posts are better than short posts Create SEO-friendly content Ever noticed that some blogs have mysterious…
  • podcast: read an article recently on entrepreneurship and I thought I would share my perspective on why I love being an entrepreneur.

    atebusiness
    30 Jun 2015 | 12:17 pm
    Hello I just read an article recently on entrepreneurship and I thought I would share my perspective on why I love being an entrepreneur. Entrepreneurship is not for everyone, but if I were to say one paraphrase thing, “its in all of us.” Its in all of us because we all have ideas and dreams that we believe in and that we think we can someday bring to the Marketplace of this world. Yes we do! But, seldom do all of us bring those very dreams, put then into goals, and make something of it. So, if I were to define reasons why this profession and calling is great I would have to say…
  • #332 Tips for Catching Lies, Finding Cloud Services and Entrepreneur Success Stories Jayna Cooke and Billy Bob Teeth

    Barry Moltz
    29 Jun 2015 | 11:43 am
    June 29, 2015 | By Courtney Deruy On episode 332 of Business Insanity Talk Radio, we answer one of the questions I get asked the most when I travel around the country speaking to small business owners: I know I need to use the cloud, but where do I start? A lot of us are entrepreneurs by accident. You’ll hear one entrepreneur’s unlikely story of how she rose to success. Have you ever seen a cool invention and wished you thought of it? Hear from an entrepreneur who experienced the same thing, then proceeded to make an entire business out of a gag toy. Do you wish you were better at…
  • Goodbye iPad. Why I Now Travel with a Surface Pro 3

    Barry Moltz
    25 Jun 2015 | 3:00 pm
    June 25, 2015 | By Barry Moltz I have traveled with an iPad for years. Even though it was hard to use to type long Word documents or use sophisticated Excel spreadsheets for business. Even though my Power Point presentations would never display correctly and I was unable to make last minute changes. I stuck with the iPad since it was light and played my favorite shows I could binge watch while on the road. A few months back, I got Microsoft’s Surface Pro 3. I was reluctant to cheat on my iPad. So when no one was looking on a recent business trip, I turned this tablet on and fell in…
 
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    Constant Contact Blogs

  • Mastering Word-of-Mouth, Step 2: Spread Your Word

    Eric Groves
    6 Jul 2015 | 6:41 am
    In my last post, “Identifying Your ‘Mouths’”, I outlined the importance of knowing who’s most likely to tell others about your business Word-of-Mouth (“WoM”) happens when these people — consumers, business owners, and other local leaders — put their reputation on the line and tell others about you and your business. So how do you motivate them to do that? Start by building strong relationships WoM is built on a foundation of strong relationships. Think quality first, not just quantity. People aren’t going to talk about you if they don’t know you well. Remember, by…
  • Small Biz Stories, Episode 5: Destaré and Chaibo

    Dave Charest
    3 Jul 2015 | 6:00 am
    Small Biz Stories tells the story of some of the bravest people you’ll ever meet — small business owners. You’ll hear how they got started, their biggest challenges, and their dreams for the future. In episode 5, you’ll meet Chris Iousa, owner of Destaré martini bar and Chaibo coffee and tea house in Fitchburg, Massachusetts. Listen as he shares how small businesses have the power to transform Main Street and revitalize communities. Find us on Stitcher. You can also read the transcript below: Small Biz Stories is brought to you by Constant Contact. Constant Contact is committed to…
  • 9 Expert Ways to Grow Your Email List with Facebook

    Miranda Paquet
    2 Jul 2015 | 6:59 am
    “We’re finding Facebook to be less and less of interest to us because of the way they changed their algorithms for how our posts work…we found out that without paying for their marketing program, it doesn’t work for us.” Like many small business owners, Chris Iousa is wondering if it’s time to call it quits on Facebook.  Chris has put in the work to grow his Facebook following to over a thousand fans. He regularly posts updates about brunch specials, new craft beers, and open mic nights at his café.   But recently, his posts have been reaching fewer fans than ever…
  • What’s the Difference Between Content Creation and Content Curation?

    Rebecca Coleman
    1 Jul 2015 | 10:00 am
    Welcome to a six-part series of guest posts that I am beyond excited to be writing for the Constant Contact Blog. Over the next few months, we’ll focus on the topic of Content Creation versus Content Curation. What are they? What’s the difference between them? And what purpose do they serve? How can they help you to grow your following and populate your feeds? What are the best practices? These are all questions we’ll tackle in the course of this series. But first, let’s start with some basics. You’ve all heard the expression, “Content is king.” But what does it mean? When it…
  • The Canadian Anti-Spam Legislation (CASL): A Year in Review

    Ryan Pinkham
    1 Jul 2015 | 6:34 am
    This month marks the one year anniversary of the Canadian Anti-Spam Legislation (CASL), which went into effect on July 1, 2014. CASL is meant to protect electronic commerce in Canada by deterring damaging and deceptive forms of spam, such as: identity theft, phishing, and spyware. When it comes to email marketing, CASL requires all businesses and organizations that send commercial emails to Canadians, to obtain and document consent. The new legislation has resulted in a lot of changes for businesses marketing in Canada, but one thing has remained consistent — Canadian business owners still…
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    UBC - a place of mind

  • Maeve Winchester – Research Assistant

    6 Jul 2015 | 12:40 pm
      Maeve Winchester has joined the Sea Around Us to assist Krista Greer in the ongoing fishing effort reconstructions, and to research, update and up-grade material used for our new website. She is completing her BSc in biology at UBC and has interests in marine conservation and wildlife rehabilitation. Growing up on rural vineyards in […]
  • human

    5 Jul 2015 | 6:49 pm
    There are always things that bother me. You know, just little things. Sometimes, it’s sweat running down my back. Other times, it’s crying babies on airplanes. But there’s been something that has been bothering me for a while now, something that has been fermenting (like fine wine, kimchi, and other things that ferment) in the […] Continue reading →
  • Subaru Triathlon - July 5th

    4 Jul 2015 | 6:27 pm
    The Subaru Triathalon will take plance on July 5th on UBC's campus. Please visit the race organizers website for route information here. We have been told that access to UBC Botanical Garden wil be via Stadium Road. Traffic to Nitobe Memorial Garden may also be diverted. Signage will be posted along major routes with traffic detour information.
  • Open book exams: something to consider?

    3 Jul 2015 | 11:26 am
    One of the topics examined in my initial “professionalism” course are the bylaws and Standards of Practice of the licensing body. Bearing in mind that the end goal is that students should be able to apply these standards to practice, not just memorise them, the multiple choice question (MCQ) exam format I have used contained a typical practice scenario with a variety of possible options for action, with instructions for the student to select the “best” option.
  • Sea Around Us attends meeting to support conservation assessment for Antarctica and the Southern Ocean

    2 Jul 2015 | 5:16 pm
    A senior researcher with the Sea Around Us recently attended a three-day meeting earlier this month to discuss conservation of biodiversity with Antarctic experts in Monaco. Deng Palomares, who recently worked on an Antarctic report for the Sea Around Us, said the meeting was an important step in identifying and assuring that Antarctic research focuses […]
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    makemoneyhomebusinesscenter.com

  • 10000 A5 budget

    admin
    14 Jun 2015 | 10:09 pm
    Buy from Amazon UK Site redirect.viglink.com?key=083bca13018b6acb381a415148cefb98&out=http%3A%2F%2Fwww%2Eamazon%2Eco%2Euk%2Fexec%2Fobidos%2FASIN%2FB009SENGB4%2Foffice%5Ffab%2D21 Product Description 10000 A5 budget 10000 A5 full colour two sided leaflets budget gloss, printed onto 115 gsm gloss art paper. Disclaimer Fabriano Boutique is a participant in the Amazon EU Associates Programme, an affiliate advertising programme designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon UK Site. Amazon and the Amazon logo are trademarks of Amazon, Inc. or…
  • Social App Creator 2.2 Discount [FREE]

    admin
    20 May 2015 | 1:11 pm
    crackit.info — Article Marketing Robot Comment Ninja EzWPCloner Instant Articles Suite Mass Link Poster PingAutomatic ShareSee Video Bot WP Pop Wizard WPFB Unlimited PLUS much MORE ..!! Video Rating: 0 / 5 xxsurl.com Private Label Rights To 34 Ebaysupreg;/sup Videos Home | Sign Up | Login Note – This is a FREE Gift only for a limited time: “I Am Giving You The License To Resell A Product That Could Literally Help Millions Of People During This Recession” (You Not Only Have An Opportunity To Help People, But You Also Have A Potential Gold Mine Here…) From: Francis…
  • AdWords Christmas Hangout on Air

    admin
    1 May 2015 | 11:56 am
    wpshapes.com Hostgator free coupons hostgator.es First of all share you a discount code to pay only $ 0.01 and $ 9.94 to always save the first contract (exclusive promotion only hostings. Discount not applicable to domain registration) “webhosting994″ With this coupon receive a discount on your hosting plan .94 USD in the first contract. They also offer a bonus of to spend on Google Adwords. “indianapolis” Hostgator discount coupon indianapolis validating always to leave you free the first month and for any promos such as those held during the Indianapolis 500…
  • Robert Kiyosaki The Perfect Business | Network Marketing | Royale Business Club

    admin
    8 Jun 2014 | 8:58 pm
    Video Rating: 0 / 5
  • The most common SEO mistake

    admin
    8 Jun 2014 | 8:48 pm
    Matt Cutts talks about a common SEO mistake. More videos: http://www.youtube.com/GoogleWebmasterHelp Webmaster Central Blog: http://googlewebmastercentral.blogspot.com/ Webmaster Central:…
 
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    Cash Protection Agency Ltd

  • RBS/NatWest to repay late payment fees

    admin
    6 Jul 2015 | 2:46 am
    Photo Credit: mjcd via Compfight cc Account holders affected by the glitch in NatWest and RBS’s banking systems should be able to reclaim any late payment fees they may have incurred. Problems with the banks’ payment processing systems meant scheduled transactions did not take place, affecting credits and debits to and from customers’ accounts. The system was restored relatively quickly, although the backlog of payments took some time to clear, meaning many accountholders may have missed deadlines, and incurred penalties as a result. RBS and NatWest put out statements on…
  • How to recover a 5-year-old debt

    admin
    3 Jul 2015 | 2:47 am
    Photo Credit: Images_of_Money via Compfight cc If you’re owed a debt and have not received any payment for five years, you need to act fast to avoid the debt becoming statute-barred by the statute of limitations set out in the Limitations Act 1980. Previously we looked at some of the reasons why it may be worth chasing debts that are still outstanding from early in the recession – with a six-year limit on most debts, that takes us back as far as mid-2009 right now. If, therefore, you are owed a debt from the latter part of 2009, and have not taken action to recover it in the…
  • 5 Steps to Recover Old Debts

    admin
    1 Jul 2015 | 1:07 am
    Photo Credit: fishyfish_arcade via Compfight cc We’re on our way out of recession, and there’s more money flowing through the economy – making it a good time to recover old debts that you may have all but written off in your own mind. As long as you haven’t formally written them off, there’s nothing to stop you trying to recover old debts that have been outstanding for up to six years, the cut-off point put in place by the statute of limitations. Even if you have recorded them as unrecovered debts on a past tax return, you can usually still pursue the debtor for…
  • How soon should I try to recover a Debt?

    admin
    29 Jun 2015 | 3:02 am
    Photo Credit: wwarby via Compfight cc We all know debt recovery isn’t an exact science – which is partly why a good debt collection company will treat each debtor as an individual to find the best way to get you what you are owed. However, that can make it difficult to know when to commence proceedings; do you send a formal letter the day the invoice goes overdue, or do you give the debtor some extra time to pay up first? There are a few rules of thumb worth remembering, whatever situation you encounter, and these include: The Sooner, the Better The sooner you chase a debt, the…
  • 5 Things Every Start-Up Business Should Consider

    admin
    26 Jun 2015 | 2:25 am
    Photo Credit: We have moved! Please visit /highwaysengland via Compfight cc When you’re launching a new business, you have plenty of things on your mind, and it’s easy to get distracted by the kinds of things you’d get set as a school project – choosing a brand name, a logo, and so on. However, it’s important to be grown-up about your new business venture, to give it the best chance of succeeding in a cut-throat world. Here are five of the top things to consider, each of which has the potential to protect you against unruly business practices, and put you on the…
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    Small Business Bliss

  • Well, hello there self doubt

    Martina Iring
    26 Jun 2015 | 8:29 am
    Things have been pretty intense for me lately. For nearly a year, I’ve been building a house on a small island outside of Vancouver and living in my parents basement while I’m doing it. Pretty much every weekend has been spent up there working away on our new home and for the most part, the only days off were when I was sick. A very busy and intense time on so many levels for me personally, and running a small business on top of it all. Did I mention I’ve been living at my parents? No better way to expedite self-healing and come face to face with all the dark bits that you…
  • Lay the search marketing foundation for your small business

    Martina Iring
    3 Jun 2015 | 3:07 pm
    I think that the most common question that I get from small business owners is “how do I get my site higher up in search rankings?” A very good question and the answer will depend on each business and each industry. However, there is a basic search marketing foundation that I recommend needs to be laid for any business. With this in place, it’s then time to start looking at different search tactics. So what is this foundation? Google Analytics and Webmaster First and foremost, you need to have website tracking in place. The free Google Analytics and Google Webmaster tools are invaluable…
  • Tracking your website – the difference between Google Analytics and AWStats

    Martina Iring
    26 May 2015 | 6:08 pm
    Google Analytics When it comes to online marketing for your small business, the big kahuna, undoubtedly, is your website. As part of your marketing efforts, you should be checking on your website traffic statistics to find out the number of website visitors, on what page they enter/exit, what search terms they used to find your site, what country they’re from…the list goes on. Getting this information is called “tracking your website”. AWStats There are two common means by which you can access this information: Google Analytics and AWStats. Google Analytics is a free…
  • Marketing quick tip – get the proper Google+ tagline (the most important part of your profile!)

    Martina Iring
    15 May 2015 | 6:12 am
    If you’re going to be active on Google Plus, making the effort to add others to circles and start doing some connecting and networking, there is one crucial thing that you must do to ensure that your efforts aren’t in vain. It’s something that I see missing on profiles ALL the time. The summary blurb or as G+ calls it, the tagline. Why is it so important? First and foremost, it lets people know what you are about. So it’s a key part of getting yourself out there! But also, very importantly, the way that the Google+ platform works means that it is absolutely crucial to…
  • Free internet marketing tool – Google Webmaster

    Martina Iring
    26 Mar 2015 | 11:59 am
    There are 2 basic free tools that I always recommend small business owners to have set up. The first is Google Analytics for monitoring your website’s activity and metrics. (Not familiar with Google Analytics? Head on over to my post about setting up Google Analytics.) The next is Google Webmaster Tools. It offers up all kinds of valuable information about your site, as well as letting you know if Google has found any errors and if there are any actions you need to take to make your site more search and visitor friendly. Once you have it linked up to your website, you can click through the…
 
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    creativecommons.org

  • Caveman marketing - how to be smarter than a neanderthal man

    ask@michaelhartzell.com (Michael Hartzell)
    13 Jun 2015 | 6:30 am
    When people ask “why are you successful” the response should be “isn’t it obvious?”  True story: What did the first caveman who discovered fire do? He went back to his cave and told his cavewoman “Cavewoman, cook me some food!” What happened next? Cavepeople ran to his cave and asked “what smells so good?” The news of fire spread and cavepeople wanted more cooked food. How to make more fire was taught around the globe. …not because of a generous caveman, but from a cavewoman who knew who to cook and make the food smell awesome.   It was the first place…
  • Advice for someone with lots of expertise, but afraid to market and sell

    ask@michaelhartzell.com (Michael Hartzell)
    8 Jun 2015 | 10:46 am
    This topic relates to almost anyone, not just entrepreneurs. If you have a job and a quota, this can still work. Entrepreneurs have a harder time because there is no one standing over their head holding them accountable. Entrepreneurs create their own obstacles since feelings, emotions and comfort levels can have a more dramatic impact until a personal commitment and discipline takes over.  If you or someone you know has lots of experience, wisdom and has high expertise but is afraid to market or sell their products or services, here is a bit of advice: 1) The first time Consider…
  • The trick to creating content

    ask@michaelhartzell.com (Michael Hartzell)
    18 May 2015 | 6:24 pm
    The trick to content:Don’t think.Listen to the questions.Answer them.Done. Those who think before they listen can get lost in the possibilities.The deeper they think, the bigger the possibilities.It’s not that they are wrong, but it quickly becomes a buffet of opportunities without focus. So "think first" is not the mindset. It is "listen first" and "serve" which means you may have to Unthink.  Like those in this video:  Adding inbound marketing to your plan is not an instant fix to anything but over time you will find it less and less necessary to "hunt".   We spend our…
  • 20 Videos in 20 Days condensed into 20 Minutes - Alex Goldfayn

    ask@michaelhartzell.com (Michael Hartzell)
    20 Apr 2015 | 12:28 pm
    Waiting 20 days to watch 20 videos is too long to wait. Here you have all 20 wrapped together and watch them in 20 minutes. Marketing tips at their best from Alex Goldfayn. As marketing experts ramble on and on, you often silently shout to yourself: "When will they get to the point?"  Your wish is about to come true.  Here are the very short videos from Alex, all fast, powerful and to the point: Which is the best?  Honestly, he does such a great job of summarizing marketing in 60 seconds with each video, it would be tough to choose.  About Alex Goldfayn: Author…
  • Duplicate your way to success

    ask@michaelhartzell.com (Michael Hartzell)
    14 Apr 2015 | 12:14 pm
    I love to sing. (Though you will rarely find me singing now)When I was in 8th grade I took choir class in junior high school.Found out I wasn't as good I as I wished for.Couldn't read music well, could not sing a note on request.And so I copied the person next to me.I became an expert at listening to the person to my right and immediately matching their pitch. I believed no one noticed... at least no one said anything.It was the best I could do. By being a fast imitator and keeping up, I passed the class. ---  Which could be referred to as mimic, copycat, impersonator, parodist, pretend,…
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    Surefire Social

  • Publish, Monitor, and Measure with SurePulse™

    Jon Andrews
    6 Jul 2015 | 1:44 pm
    SurePulse™ is Surefire Social’s new local marketing cloud platform that helps you publish, monitor, and measure all areas of your business. Watch this amazing explainer video to learn more! The post Publish, Monitor, and Measure with SurePulse™ appeared first on Surefire Social.        Related StoriesSurePulse – The Local Marketing Cloud Launched for Surefire Social CustomersHow To Dominate Your Service Areas! [Sneak-Peek]Happy 4th of July Weekend from Surefire Social! 
  • 5 Rules of Thumb When Faced With An Unhappy Customer

    Steve Eastlack
    6 Jul 2015 | 6:00 am
    In the home improvement industry, one of the biggest assets a business has is its reputation. Customer satisfaction needs to be a high priority and that’s often a challenge when you’re dealing with many diverse types of people. Without the ability to properly manage an unhappy customer, you’re only stacking the deck against yourself. How can you give great customer service to a customer who just doesn’t want to cooperate? Or great customer service so when a mistake does happen, you’ll know how and be able to correct it without losing the customer? Here is 5 rules of thumb I…
  • #MondayMotivation: Never, Ever Give Up

    Steve Eastlack
    6 Jul 2015 | 5:00 am
      In our next edition of #MondayMotivation featuring inspiring TEDTalks,  I wanted to share the story of Diana Nyad who refused to admit defeat, kept pushing forward (or swimming in her case), and on her 5th attempt at 64 years young, accomplished something nobody of any age or gender had accomplished in over 50 years. What can we take away from her story to apply to our own lives? I don’t expect many reading this blog are preparing to swim 100 miles from Cuba to Florida. Well, Diana has a simple yet powerful message for us. That message is to simply never, ever give up. If you…
  • Happy 4th of July Weekend from Surefire Social!

    Steve Eastlack
    2 Jul 2015 | 2:00 pm
      In honor of this 4th of July weekend, we thought what better idea for today’s blog post than by offering fun ideas to make the most out of the long holiday weekend. But the conversation shouldn’t stop here. Let us know what your plans are for the 4th in the comments below! 4 Activities for the 4th of July 1. Watch fireworks We’ll start with the most obvious activity out there. Going to watch fireworks! Just be sure to get there early enough to get a good spot. Click here to find where the best firework spots are near you or simply Google fireworks near me. 2. Have a…
  • SurePulse – The Local Marketing Cloud Launched for Surefire Social Customers

    Jon Andrews
    2 Jul 2015 | 1:29 pm
    Surefire Social launches SurePulse™ an innovative local marketing cloud platform that enables local businesses to launch, control and measure the performance of their digital marketing activities all in one place To learn more about SurePulse, here’s an interview from Mark Richardson, author of How Fit is Your Business? and our Chief Product Officer, Deepti Madan. The idea behind SurePulse came from our Founder & CEO, Chris Marentis, who recognized a major problem businesses of all sizes were struggling with. We’re hosting a webinar next week, July 7th to walk you through…
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    Blog

  • ROI Of Organic SEO Traffic +275% vs Social Media Traffic -90%

    29 Jun 2015 | 4:30 am
    ROI Of Organic SEO Traffic +275% vs Social Media Traffic -90% In this podcast we compare the return on investment of organic traffic (which is generated by search engine optimization) and social media traffic (which is generated by social media activities or social media advertising). From our research one appears to have a great return on investment for businesses and the other has a terrible return on investment. This is extremely suprising given both seem to be all the hype in the last few years in the small business community, on blogs and from marketing speakers. A large portion of…
  • How Google Algorithm Updates Impact Your Website Rankings And Traffic

    1 Jun 2015 | 4:30 am
    How Google Algorithm Updates Impact Your Website Rankings And Traffic Google Algorithm updates impact your website rankings by moving your rankings lower if you are not doing what Google wants. If however, you are following Google's direction for how to provide web users with a better experience, Google will improve your your web pages rankings in search results. (Google's most recent update was the Mobile update, continue reading to learn more). Higher rankings means more traffic and if it is the right kind of traffic this should lead to higher sales and profits. There is a large list…
  • SEO Tips For B2B Small Businesses

    1 May 2015 | 5:58 am
    SEO Tips For B2B Small Businesses In this podcast we discuss the top 3 tips we have for B2B Small Businesses the search engine optimization efforts. If you would like us to look after your SEO for contact us now to book a time to discuss. The top three tips we outline in detail are post new content reguarily, determine what keywords you want your website to rank for and ensure each page on your website has the proper meta data.   
  • SEO Outsourcing - What Are The Benefits

    11 Apr 2015 | 5:58 am
    SEO Outsourcing - What Are The Benefits In this podcast we discuss what SEO outsourcing is, the reasons to and benefits of doing it, as well as an example of the return on investment that can be achieved. If you are not even clear on what SEO is click here to learn what SEO or Search Engine Optimization is. If after listening to the podcast and reading this article you determine that your business needs help with search engine optimization for your webiste send us and email to discuss further to see if our services would be a good fit for your business.  
  • Is Search Engine Optimization (SEO) Worth The Money?

    10 Mar 2015 | 4:58 am
    Is Search Engine Optimization (SEO) Worth The Money? In this podcast we discuss if search engine optimization is worth the money or not. In the podacst we also look at how to properly calcuate the ROI return on investment for SEO or maketing methods of any kind. This podcast was inspired by an article on SEW titled "Is SEO Worth It In 2015?" In his podcast you won't find fancy words or things you don't understand. We break down everything into simple to understand business terms. If after listening to the podcast and reading this article you determine that your business needs…
 
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     Vistage Executive Street Blog

  • Managing from the Inside Out

    Marc Emmer
    6 Jul 2015 | 9:00 am
    It is pretty easy for companies to be consumed by what is happening in the outside world. As professional strategic planning facilitators, we preach the Read More The post Managing from the Inside Out appeared first on  Vistage Executive Street Blog.
  • Adapt Faster by Changing Your Focus

    Jerry Cahn
    2 Jul 2015 | 9:06 am
    As a personality/social psychologist, I found Attribution Theory very useful in my work. Its premise is that people want to make sense of their world Read More The post Adapt Faster by Changing Your Focus appeared first on  Vistage Executive Street Blog.
  • What Is Retargeting and Why Is It Important?

    Brad Shorr
    1 Jul 2015 | 9:27 am
    Most executives have at least a high-level understanding of SEO (search engine optimization) and PPC (pay-per-click advertising). However, a third type of Internet marketing, retargeting, Read More The post What Is Retargeting and Why Is It Important? appeared first on  Vistage Executive Street Blog.
  • 4 Ways to Lead Like the Marines

    Michael Malone
    30 Jun 2015 | 9:00 am
    Leadership theories, leadership books and leadership experts are prolific and available to the curious.  I Googled “leadership books” and there were literally “about 354,000,000” hits.  Read More The post 4 Ways to Lead Like the Marines appeared first on  Vistage Executive Street Blog.
  • How to Repair and Restore Work Relationships

    Judith E. Glaser
    29 Jun 2015 | 9:39 am
    Suppose that you have argued with a colleague and now avoid talking to him. Your relationship is damaged, and you wonder how to repair and Read More The post How to Repair and Restore Work Relationships appeared first on  Vistage Executive Street Blog.
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    The Deluxe Blog

  • How to Get Better Results from Your Logo Designer

    Paul Stainton<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2014/01/Paul-Stainton_Profile-150x150.jpg" alt="Paul Stainton" class="avatar" width='50' height='50'/>
    6 Jul 2015 | 5:30 am
    So you’ve decided to create a unique brand for your business and – after carefully weighing the options – you’ve selected the right person or company to design your new logo. Before you jump headfirst into colors and fonts, it’s important to equip your logo designer with a clear vision of your business. After designing over 50,000 logos for businesses, we’ve found the most crucial steps involve the interaction between the logo designer and the business owner. Here are 4 ways to engage and get better results. Step 1 – Creative Brief Take the time to complete a proper…
  • Why Local Businesses Should Give Foursquare a Second Look

    Deluxe Blogmaster<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2015/02/Deluxe_enterprise_logo_cropped-150x28.png" alt="Deluxe Blogmaster" class="avatar" width='50' height='50'/>
    2 Jul 2015 | 5:30 am
    Think Foursquare is so over? Think again. Just like the video-game animation the directory is known for, Foursquare has pushed the reset button and reintroduced itself this year. Highlights of Foursquare’s latest version include mayorships for the entire community of Swarm – Foursquare’s check-in social app – and one player world of stickers games with leaderboards. So how do mayorships, stickers and leaderboards help your business? It’s simple. Each of these components increases Foursquare’s appeal and interactivity when it comes to people looking for and enjoying local venues,…
  • Illinois Lodge Gets Big Results Using Deluxe Social Sweepstakes [Case Study]

    Amanda Macnaughton<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2015/02/Amanda-Macnaughton-Profile-150x150.jpeg" alt="Amanda Macnaughton" class="avatar" width='50' height='50'/>
    29 Jun 2015 | 8:49 am
    With the goal of driving awareness and reservations for their vacation getaway, Harpole’s Heartland Lodge worked with Deluxe to launch a successful Social Sweepstakes on Facebook. Promoted as “The Ultimate Romantic Getaway”, fans entered for the chance to win a three-night, two-day package in one of Harpole’s lodge suites. Launching Heartland’s Social Sweepstakes Campaign Working together with Harpole’s, the social media team at Deluxe created and launched the sweepstakes by announcing the promotion on Heartland Lodge’s Facebook Page. The campaign quickly gained…
  • Enter Deluxe Corp’s Sweepstakes & Heat Up Your Marketing!

    Amanda Macnaughton<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2015/02/Amanda-Macnaughton-Profile-150x150.jpeg" alt="Amanda Macnaughton" class="avatar" width='50' height='50'/>
    25 Jun 2015 | 7:53 am
    Today, we’re excited to announce we are giving one lucky business a chance to win a complete marketing makeover, worth $4600. If your business could use a new website, a fresh logo or just a more professional look online, you’ll want to enter the Sizzlin’ Summer Marketing Makeover Sweepstakes. The Sweepstakes Prize Pack Includes: Professionally Designed Website (15-pages and mobile-friendly) Business Listings in over 50+ Major Online Directories Google, Bing and Yahoo! Business Optimization Expert Logo Design Business Class Email Promotional Merchandise Printed with Your…
  • Get Found Faster with Online Listings [Free Webinar]

    Deluxe Blogmaster<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2015/02/Deluxe_enterprise_logo_cropped-150x28.png" alt="Deluxe Blogmaster" class="avatar" width='50' height='50'/>
    24 Jun 2015 | 5:30 am
    Now that Internet search is the primary tool for finding businesses, listing your business on every popular online directory – like Yelp, Google and Bing – is a must. While getting your website found online is vital, it’s equally important to provide search engines with quality data, which means your business listing needs to be consistent, accurate and complete. In this webinar, we’ll help break it all down and explain how to: Ensure consistency across popular directories like Yelp and Superpages Claim and optimize your business listings for search engines like Google and…
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    ChrisReimer.com

  • Happywork TV Episode 40: Lay People Off Using Some Human Guidelines

    Chris Reimer
    30 Jun 2015 | 5:25 am
      In Episode 40 of Happywork TV, I talk about the next commitment in my book “Happywork.” The commitment is a LONG one. Watch the video to see what you think. Short version: treat people with dignity when you have to fire them or lay them off. Try to imagine it’s your own special little […] The post Happywork TV Episode 40: Lay People Off Using Some Human Guidelines appeared first on ChrisReimer.com.
  • Happywork TV Episode 39: Single-Tasking To Find a New Job

    Chris Reimer
    23 Jun 2015 | 12:12 pm
      In Episode 39 of Happywork TV, I explain where the hell I’ve been for the past four months! Sneak preview: 1. I prepared to launch a book 2. I was told I was losing my job 3. My book Happywork debuted to great reviews 4. I did quite a few fun speeches related to […] The post Happywork TV Episode 39: Single-Tasking To Find a New Job appeared first on ChrisReimer.com.
  • Thinking About Death

    Chris Reimer
    2 Jun 2015 | 11:31 am
    I recently tweeted out an article from The Atlantic titled “What Good Is Thinking About Death?” Mark Reardon, my radio buddy from KMOX 1120 here in St Louis, saw the article and had me in the studio to discuss, of all things, DEATH. Not always the best subject, but the stoics may have been on […] The post Thinking About Death appeared first on ChrisReimer.com.
  • Eliminate the Online Distractions in Your Life

    Chris Reimer
    12 May 2015 | 2:35 pm
    Someone or something online bothering you? Eliminate it. Slice it out of your life with no remorse. Take a walk, breathe fresh air, and return to doing YOUR work. We all have a shortage of time – never enough time to get it all done. Ignore meaningless external stimuli, as there is clearly no shortage […] The post Eliminate the Online Distractions in Your Life appeared first on ChrisReimer.com.
  • Chris Reimer is Available For Hire

    Chris Reimer
    4 Mar 2015 | 10:05 am
    I don’t mean to darken your day, but I have some important news to share. Starting very soon, I’ll no longer be employed by Kaldi’s Coffee. Sad face emoji. I had been hired to be Marketing Director of both Kaldi’s Coffee and a sister company, Honolulu Coffee (they have common ownership). Since my hire, needs […] The post Chris Reimer is Available For Hire appeared first on ChrisReimer.com.
 
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    Blue Kite Marketing blog

  • 10 Effective Tips to Pitch Your Business and Get Results

    Laura Click
    6 Jul 2015 | 5:37 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • How to Turn Content into Customers {Podcast}

    Laura Click
    1 Jul 2015 | 5:44 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • Search Engine Optimization: 3 Ways to Make Sure Your Content Ranks Well

    Laura Click
    29 Jun 2015 | 5:00 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • How to Come Up with 50 Blog Post Ideas in 15 Minutes

    Laura Click
    22 Jun 2015 | 6:21 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • Getting Started with Social Media Advertising {Podcast}

    Laura Click
    17 Jun 2015 | 5:27 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
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    Barry Moltz

  • #333 Character-Driven Leaders, Top Sales People and a New Workforce

    Courtney Deruy
    6 Jul 2015 | 4:16 pm
    On episode 333 of Business Insanity Talk Radio, we answer the question: does having high character matter to the bottom line? My first guest says yes and has the proof. Everyone wants a super star sales rep, but how do you spot and hire one? We are going to discuss the 7 key traits to look for. Finally, have you considered adding developmentally disabled individuals to your workforce? Many companies have effectively been able to hire these individuals in their companies. We’ll talk about the best approach.   Listen and enjoy: Check Out Business Podcasts at Blog Talk Radio with Barry J…
  • 15 Productivity Apps for Small Business

    Courtney Deruy
    1 Jul 2015 | 10:25 am
    Try these apps to… Clear the Clutter 1. Mailbox helps you get your inbox down to zero by using gestures such as swiping for “snooze” which sends it to the top of your inbox at a designated time like “this evening” or “this Monday”. (iOS, Android) 2. SaneBox is the answer to email overload. It works on top of your email account to prioritize important emails and summarize the rest. (iOS, Android) 3. PaperKarma stops junk mail from being delivered to your home. Simply snap a photo of the unwanted mail. PaperKarma automatically contacts the mailer and removes you from the…
  • #332 Tips for Catching Lies, Finding Cloud Services and Entrepreneur Success Stories Jayna Cooke and Billy Bob Teeth

    Courtney Deruy
    29 Jun 2015 | 11:43 am
    On episode 332 of Business Insanity Talk Radio, we answer one of the questions I get asked the most when I travel around the country speaking to small business owners: I know I need to use the cloud, but where do I start? A lot of us are entrepreneurs by accident. You’ll hear one entrepreneur’s unlikely story of how she rose to success. Have you ever seen a cool invention and wished you thought of it? Hear from an entrepreneur who experienced the same thing, then proceeded to make an entire business out of a gag toy. Do you wish you were better at spotting liars? My next guest is…
  • Goodbye iPad. Why I Now Travel with a Surface Pro 3

    Barry Moltz
    25 Jun 2015 | 3:00 pm
    I have traveled with an iPad for years. Even though it was hard to use to type long Word documents or use sophisticated Excel spreadsheets for business. Even though my Power Point presentations would never display correctly and I was unable to make last minute changes. I stuck with the iPad since it was light and played my favorite shows I could binge watch while on the road. A few months back, I got Microsoft’s Surface Pro 3. I was reluctant to cheat on my iPad. So when no one was looking on a recent business trip, I turned this tablet on and fell in love. It looked a lot like my…
  • #331 People Over Profit, Talking to Crazy, Small Business Revolution, Featured Rule Breaker

    Courtney Deruy
    23 Jun 2015 | 9:22 am
    On episode 331 of Business Insanity Talk Radio, we discuss what a small business can do to get farther up on the trust index with their customers in an environment where trust of companies is at an all-time low. Next, we have lessons from a hostage negotiator who will show you how to communicate with absolutely anyone. How do you turn around a dying brand? It’s not easy, but our guest will show you how it can be done. Finally, are you a rule breaker? We honor one of them on this episode! Listen and enjoy: Check Out Business Podcasts at Blog Talk Radio with Barry J Moltz on BlogTalkRadio…
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    Free Enterprise

  • Can I Have a 401(k) If I'm Self-Employed?

    Christopher Coble, Esq.
    6 Jul 2015 | 2:59 pm
    We have all been told the importance of contributing to a 401(k) as a retirement plan. 401(k)s are great because your employer sends your contribution straight to the company managing the investment plan, tax-free. Some employers will even make matching deductions to your retirement plan. But what happens when you are your own boss? Can you still have a 401(k)? 401(k) for One Lucky for you, you're both self-employed and you can have the benefit of a retirement plan. The individual 401(k) -- or solo 401(k) -- was designed for sole proprietors whose companies have no employees. The individual…
  • Look out for Signs of Employee Drug Abuse

    Le Trinh, Esq.
    6 Jul 2015 | 11:58 am
    A trusted employee has been missing more days of work than usual. His productivity is down and co-workers are complaining about his attitude. In this and similar situations, it's possible that your employee may be dealing with substance abuse. Here are some signs of drug abuse to look out for: Signs of Drug Abuse According to the National Council on Alcoholism and Drug Dependence, Inc. (NCADD), employee drug abuse costs employers over $80 billion annually. You can save your business money by watching out for telltale signs of drug abuse, such as: Increased absenteeism Distraction or lack of…
  • Is My Business Required to Offer Vacation Time to Employees?

    Le Trinh, Esq.
    2 Jul 2015 | 11:57 am
    Americans work too hard. Many people don't even take vacation time because they don't get vacation pay. When employers do offer their employees the benefit of paid vacation, they usually do so voluntarily. Are employers ever required to offer paid vacation benefits? Paid Vacation Time Not Required Unlike health insurance benefits, the Fair Labor Standards Act and state labor laws do not required employers to offer any paid vacation benefits to employees. Employers are able to and often do offer such benefits voluntarily. The employer can set how much and how often an employee accrues vacation…
  • How Will Obama's Proposed Overtime Pay Rule Affect Your Business?

    Le Trinh, Esq.
    1 Jul 2015 | 11:48 am
    Last week, we wrote about Obama's plan to seek changes in current overtime pay rules to allow more workers to get overtime pay. This week, President Obama has finally proposed a rule change. Here is what you need to know about the President's proposed overtime rule: The Current Rule Currently, salaried workers who earn more than $455 a week, equivalent to $23,660 a year, are exempt from current overtime rules under the Fair Labor Standards Act. The President's proposed rules seeks to raise the overtime eligibility threshold to $970 a week, or about $50,440 a year, in 2016. The new rule is…
  • Anheuser-Busch Sued for Beck's Beer 'Made in Germany' Claim

    Le Trinh, Esq.
    30 Jun 2015 | 9:59 am
    Do you drink Beck's beer? If you do, you may be entitled to a refund. A couple years ago, Francisco Rene Marty, Seth Goldman, and Fernando Marquet, all avid Beck's drinkers, sued Anheuser-Busch, the company that makes Beck's Beer for misleading marketing claims regarding the beer's origins . Finally, the case has settled, and deceived customers may soon be able to claim a refund. Made in Germany? Does "Originated in Bremen, Germany" mean the same thing as "Made in Germany"? The plaintiffs in this case definitely though so. Marty, Goldman, and Marquet all thought the Beck's Beer that they've…
 
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    BuzzBooster Marketing Advisors: Shahar and Nash

  • How Do Baby Boomers Travel? [Boomerology Revealed TV #28]

    buzz@buzzbooster.com (Buzz Booster)
    10 Jun 2015 | 11:06 am
    Baby boomers love to travel? But what are they really looking for? some tips for the travel industry when catering to boomers The post How Do Baby Boomers Travel? [Boomerology Revealed TV #28] appeared first on NeuroMarketing | Small Business Marketing | Social Media Marketing | Salt Lake City, Utah.
  • What are Baby Boomers Buying? [Boomerology Revealed #27]

    buzz@buzzbooster.com (Buzz Booster)
    2 May 2015 | 4:52 pm
    Baby boomers are looking for different solutions as they age. How to market to baby boomers today. What do they want and what do they value?. See the changes you need to make when marketing to baby boomers   The post What are Baby Boomers Buying? [Boomerology Revealed #27] appeared first on NeuroMarketing | Small Business Marketing | Social Media Marketing | Salt Lake City, Utah.
  • Web Video and Content Marketing

    buzz@buzzbooster.com (Buzz Booster)
    3 Apr 2015 | 9:44 am
    Web Video and Content Marketing by  BIG & SMALL Productions With the Internet seeping ever deeper into every pore of modern day life, our consumer habits are drastically changing. As a result, most people have turned their backs on conventional marketing. They skip television ads with the help of various technologies such as DVRs, often ignore magazine marketing, and are proficient in surfing the Internet in such a way as to disregards banners, buttons and pop-ups. In order to reach out to a new consumer, useful content is of paramount importance. A marketing strategy has emerged to…
  • What is the new normal for baby boomers?

    buzz@buzzbooster.com (Buzz Booster)
    23 Feb 2015 | 7:50 pm
    From 79 million baby boomers in the US, 43 million of us are taking care of someone older than 50. Baby boomers are also not getting any younger. Every day 10,000 boomers hit 65 years of age and since all boomers want to live forever, they are conscious about their health and consume more supplements than any other group, they might as well become the first generation to take care of its parents for as long as it cared for its children. But they want to do it their way. Care giving is really becoming a common word in any boomer vocabulary. Even though care giving might be the right word, many…
  • How Network Marketing Can Save Baby Boomers From The Retirement Crisis

    buzz@buzzbooster.com (Buzz Booster)
    1 Oct 2014 | 1:36 pm
    There are 90 million baby boomers between US and Canada (baby boomers are people born between 1946 and 1964.) Although this generation is known to spend 2 trillion a year and is said to have a disposable income of $24,000 a year, a significant part of this population is in trouble when it comes to retirement. Yes, baby boomers want to live forever, we are entering middle age kicking and screaming, and we say we never want to retire because we love to be active but reality shows that many boomers wouldn’t be able to retire even if they wanted to. First we are big spenders. We like to…
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    Noobpreneur.com » Noobpreneur.com | Using Online Videos to Benefit your Company

  • Using Online Videos to Benefit your Company

    Ivan Widjaya
    6 Jul 2015 | 5:59 pm
    Video content entertains and informs but can also play a meaningful role in your company’s marketing. Online video marketing can add a punch to your company’s marketing efforts and catch… Read more » The post Using Online Videos to Benefit your Company appeared first on Noobpreneur.com.
  • Choosing the Right Car for Your Business – at the Right Price

    Ivan Widjaya
    5 Jul 2015 | 9:16 pm
    The first time you choose a car for your business it can be really overwhelming – there are so many choices to make, so the sheer variety of options can… Read more » The post Choosing the Right Car for Your Business – at the Right Price appeared first on Noobpreneur.com.
  • Top Strategies for Mobile Trading with Binary Option

    Ivan Widjaya
    5 Jul 2015 | 12:21 am
    Binary options are variants of traditional options. There are 3 major differences between the two. First and foremost, binary options are contracts for the much shorter duration, such as an… Read more » The post Top Strategies for Mobile Trading with Binary Option appeared first on Noobpreneur.com.
  • Improving The Workplace Atmosphere

    Tara Miller
    4 Jul 2015 | 3:20 pm
    As your business grows, you will make a transition from being THE employee to actually having employees. This process can be very challenging for many entrepreneurs. Some struggle with the… Read more » The post Improving The Workplace Atmosphere appeared first on Noobpreneur.com.
  • Small Business Smarts: Level the Playing Field Using Online Marketing

    Ivan Widjaya
    4 Jul 2015 | 8:31 am
    Online marketing is almost essential for many businesses these days, and especially small businesses. It is popular because it is relatively inexpensive compared to other traditional marketing techniques, and there… Read more » The post Small Business Smarts: Level the Playing Field Using Online Marketing appeared first on Noobpreneur.com.
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    Big Brand System

  • Cultivate an Approach, Not a Business Plan

    Pamela Wilson
    1 Jul 2015 | 3:00 am
    Planning — sometimes I think it’s the biggest obstacle to actually getting things done. And I realize that sounds strange coming from someone who just offered a webinar on productivity. But it’s not the day-to-day to-do list type planning I’m referring to here. It’s the long-term forecast-type planning I mean. Spending too much time trying to figure out how the future will play out might be the worst thing you can do for your business. How to get overwhelmed and stuck, fast Back in 2009, I took Copyblogger Media’s Teaching Sells course. Six years later,…
  • How to Get Ahead by Letting Go

    Dave Charest
    17 Jun 2015 | 3:00 am
    “… in my brain I had five years to get a staff together and be able to take some time off and be able to kind of enjoy things.” – Andy King, co-owner of A&J King Artisan Bakers What is it that you really want from your business? Where is it that you’d like to be? Are you on the path to getting to that point? What is it that you need to do to move forward with your business and attain a certain lifestyle? I’ve had the privilege of speaking with many successful small business owners over the last few months as host of a new podcast, Small Biz Stories. These are small businesses…
  • How a Naturally Disorganized Person Like Me Keeps Her Sanity and Gets Things Done

    Pamela Wilson
    3 Jun 2015 | 3:00 am
    I hear this all the time: “How are you getting things done? I know you work for Copyblogger now. How are you keeping Big Brand System going at the same time?” To which I reply, “Well, there’s Piper.” Piper is my secret weapon. Piper is the content manager here at Big Brand System. She keeps the blog posts flowing by wrangling guest writers (and even me) into line when it’s time to get a post ready for publication. And she keeps all Big Brand System email communication going by putting together those great-looking blog post emails and Weekend Digest…
  • 5 Copywriting Tricks for Turning Blah Text into Persuasive Copy

    Henneke
    20 May 2015 | 3:00 am
    Feeling overwhelmed when writing your content? You’re not alone. Learning to write better copy can be frustrating. Everyone has more tips, more advice, more copywriting rules. Write tight. Use attention-grabbing headlines. Add features and benefits. Don’t forget the hook. Check your grammar rules and punctuation. No jargon. No adverbs. No … whatever. Trying to remember the advice makes your head spin. Following the rules sucks the energy out of your content (and out of you, too). But writing doesn’t need to be such an exhausting, grueling and tortuous process. It can be…
  • The Power of a Well-Placed No

    Pamela Wilson
    6 May 2015 | 3:00 am
    If you’re in the early days of your business, you can skip this post. It’s not for you. Because in the early days of your business, it’s important — for survival’s sake — to say “yes” more often than “no.” But give it a year or two, and you’ll discover that saying “no” — carefully and strategically — can be the best move you can make for your business. Why no is the hardest word to say We know that our businesses will succeed if we aim to serve our customers and build our professional networks. So we say…
 
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    Bulldog Drummond - Uncommon Sense

  • How to Put Others-First in Communication

    Bulldog Drummond
    6 Jul 2015 | 8:14 am
    Written by Paula Mulford In most situations, the degree of influence from one person to another is proportional to the quality of the relationship that exists between them. The foundation of a good relationship is good communication, and the style of communication that is most effective to building a good relationship is other-centric. Business communication can be a series of screwed up disconnects ripe with misunderstanding, creating a lack of alignment and common purpose to achieve results. Typically, in business communication people don’t seek to understand one other, instead they seek…
  • BULLDOG DRUMMOND DESIGN SERIES: GUSTO!

    Bulldog Drummond
    1 Jul 2015 | 8:55 am
    If there’s one ubiquitous trend in the food space, it’s that convenience is king. People are eating in their cars, at their desks and pretty much anywhere except their kitchen tables. So it’s no surprise that convenience store sales are on the rise—and brands are upping their game whenoffering customers new and better snacking options. Enter Gusto! by Cucina Grande—an artisan style, fresh baked, hand-held pizza. Having worked with their parent company, Aryzta, we helped establish the brand, design the packaging and develop messaging to help the product stand outon-shelf. Our first…
  • The JCPenney Company, IBM and the Golden Rule

    Bulldog Drummond
    29 Jun 2015 | 7:46 am
    Written by Peter E. Greulich Two men from uniquely different backgrounds founded two of the 20th Century’s greatest corporate brands. These two men seemed unlikely kindred spirits. Yet operating independent of, and unknown to each other, they built two unique corporate brands—one in retail and one in business machines—on the same belief system: treat customers, employees, shareholders and society the way you want to be treated. James Cash Penney In 1902, Penney started his economic life with borrowed money invested in a store in Kemmerer, Wyoming—a town of one thousand people. He…
  • Building A Culture Of Collaborative Drive

    Bulldog Drummond
    22 Jun 2015 | 7:44 am
    Written by Cassie Hughes & Gabrey Means; Co-founders, Grow Marketing People often categorize companies into two camps: 1. Those comprised of a team of cutthroat-doers willing to throw an elbow or shove a foot into the face of competitors and colleagues alike in their quest to get to the top. 2. Those who put ethics and treating others with respect at the center of their company values, often at the expense of their own success. The truth is that being driven and being a jerk don’t need to go hand in hand.  And we’d venture to say most people don’t actually enjoy acting mercenary…
  • Royal Ascot 2015

    Bulldog Drummond
    16 Jun 2015 | 11:10 am
      A British tradition worth celebrating. The Royal Ascot is one of the most phenomenal race meetings in the world. Starting in 1711, four days each year a giant celebration brings together the aristocracy, sports celebrities and fashion gurus of England to meet and exchange smiles and stories. The Royal Ascot is more than just a horse race—it is a long held celebration representing tradition, skill and speed (with a little bit of fashion splashed about). The Ascot Racecourse was founded by Queen Anne, who loved riding, racing and hunting with horses. One summer’s day she was going on…
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    EpicLaunch

  • How to Become an Entrepreneur With The Right Mindset

    Heather Stewart
    1 Jul 2015 | 9:32 am
    In a previous post, we looked at the skills that entrepreneurs have – and it is certainly true that our most successful entrepreneurs today have those skills. However, having the skills is only part of the story. The real key to success lies in your ability to adopt an entrepreneurial mindset – or the mental attitude that it takes to be an entrepreneur. Risk more than others think is safe. Dream more than others think is practical. - Howard SchultzClick To Tweet You may have already heard the term ‘entrepreneurial mindset’ – but what is it? And, more importantly,…
  • How to Start Your Own Small Business After College

    Heather Stewart
    24 Jun 2015 | 8:26 am
    With continued uncertainty in the job market and an economy still in recovery, starting a business straight out of college is an option that graduates are increasingly considering. In fact, around 60% of recent graduates say they would like to start their own business. However, with college debt at an all time high and graduates concerned about lack of experience and networks, the start-up rate for this group is much lower at 23%, according to research by the Kauffman Foundation. There is no such thing as a career for life anymore. 60% of graduates are unable to find work in their field and…
  • 135 Inspirational Business Quotes For Motivation

    EpicLaunch
    17 Jun 2015 | 7:50 am
    Entrepreneurship is tough. It’s a craft that continuously teach you new things along your journey. There are highs, there are lows. No matter where you are as an entrepreneur, you need to learn from others. We all need inspiration and ideas from others that helps kick us into a higher gear. Here are 155 inspiring business quotes that will motivate you as an entrepreneur.   1. Forget past mistakes. Forget failures. Forget everything except what you’re going to do now and do it.” – William Durant 2. “You must expect great things of yourself before you can do…
  • 21 Characteristics of an Entrepreneur (And How to Master Them)

    Heather Stewart
    11 Jun 2015 | 1:04 pm
    As an entrepreneur, you will need to master a number of skills to achieve success. From the ability to notice new business opportunities; to being happy when taking risks; from being a natural promoter to being particularly adept at cultivating networks than others. In fact, the range of skills that successful entrepreneurs demonstrate has led to some debate about whether or not entrepreneurs are born or made. Research carried out by Scott Shane of Case Western Research University in Ohio, for example, shows that the genetic tendency towards entrepreneurship is between 30 – 40% innate,…
  • How to Convert More Website Visitors Into Customers When Starting Your Business

    Joseph Iyongo
    10 Jun 2015 | 9:48 am
    Sometimes the secret to improving website traffic is not in the complicated search engine optimization tasks. Sounds ridiculous, right? We’re going to look at the fundamental strategies that can boost your traffic statistics when you implement them. Many people don’t monitor the performance of their websites to find out what is working and what is not working. Some people may have an inkling of what is happening on their site, maybe from the information they get from a particular tool. A number of people don’t know how to take this information and convert it into actionable steps…
 
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    Web Marketing Therapy Blog

  • Therapy for LinkedIn Network Neglect

    virtualwordspecialist
    1 Jul 2015 | 3:14 pm
    I was doing a little self-help this week and completed an audit of my social media accounts. I was disappointed to see how badly I had neglected LinkedIn! As a social media marketing professional, I was ashamed! But I got over the negativity and moved to positive action. First, I admitted I had a problem and came clean to The Marketing Therapist®, Lorrie Thomas Ross (which I sent via LinkedIn’s email to start using it better! Then I devised a plan to become a more active and social member of LinkedIn. My therapy was a recent Social Media Examiner article titled: “5 Tips to Build…
  • Web Marketing Communication Issues? Try Talk Therapy

    Lorrie Thomas
    23 Jun 2015 | 11:42 am
    So many companies don’t explain clearly on their web sites, about pages, social media profile descriptions, etc. who they are, what they do, whom the serve and the VALUE of what they do. We UNDERSTAND that when you work in your business, sometimes it’s not easy to work ON your business. If you need help with your marketing communications, try talk therapy as a new form of marketing Rx. Get off your computer and TALK IT OUT. Ask people you know (clients, employees, friends, family) to describe to you what they think your company does and on the flip side, describe your…
  • Ten Reasons for More Humor at Work

    virtualwordspecialist
    23 Jun 2015 | 10:31 am
    “A sense of humor is part of the art of leadership, of getting along with people, of getting things done” – Dwight D. Eisenhower It’s way more fun to work in a culture and environment that encourages humor. It’s also a useful and productive marketing strategy. An article by Forbes “10 Reasons Why Humor is a Key to Success at Work” shares why allowing people to be more open with tasteful humor in the workplace can help a business flourish. The ideal workspace involves balancing the art of allowing respectful humor, taking yourself too seriously and just plain having fun. Below…
  • How To Ask For A Testimonial Or Reference

    Lorrie Thomas
    22 Jun 2015 | 11:40 am
    Last month, I was interviewed by Fast Company in their Five Non Awkward Ways to Ask for a Recommendation article. Including testimonials is a very healthy way to help build credibility and sellability and I want to share how to ask for a testimonial or reference so you get the content you need to brand, build and boost business! It’s funny, when I ask clients if they have testimonials or recommendations, they usually cringe. Asking for a testimonial or a reference is usually cringe-worthy because the requesting party makes it that way! I know, blow to the ego, but keep reading, you…
  • Be Passionate About The Things You Love

    Lorrie Thomas
    18 Jun 2015 | 1:27 pm
    I saw this quote on social media a few days ago and it was too good to keep to myself.  Since sharing is caring, be sure to also spread the inspiration! Passion makes us stronger than we are. Love makes us better than we are. Be passionate about the things you love. Web Marketing Therapy‘s most successful clients are ones who have two main traits: PASSION and PURPOSE. They know who they are, they know what they stand for and they operate with fire in their belly and a clear reason for being.  What they do comes from who they are – they are human BEINGs, not human DOings! I love…
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    The Rise To The Top: Helping you generate big time revenue through your own online products & programs

  • Check out what peeps are doing with Course Cats (prepare mind to be blown)

    David Siteman Garland
    15 Jun 2015 | 6:47 am
    So, you might have gotten the memo about Course Cats. If you haven’t, Course Cats makes it super easy to get your course website up on WordPress without needing  a web developer, a graphic designer, a psychiatrist and a team of 1,000 nerds. Never have been more excited to share with you what Course Kittens (Course Cats Customers) have been doing with the software in a super short time (many got their full site up over a weekend…some after years of procrastination!). Finally you can create amazing online course websites without needing ANY design or programming skills. If you can…
  • Step #1 to getting your online course up online: How to buy hosting & install WordPress in less than 5 mins (for $3.49)

    David Siteman Garland
    26 May 2015 | 7:15 am
    Alrighty, so let’s talk about the VERY FIRST STEP to setting up your website for your online course. You need 3 things that can all be done in one place…and in less than 5 mins. Super easy. No tech degree required. Thing #1: A domain name…for example:  www.whateveryouwantyourcoursewebsitetobe.com …whatever domain you want your course to be on. Thing #2: Hosting…this is where your domain lives online  (think of it as your own little special place on the Internet…awww how cute). Thing #3: A fresh WordPress install. A blank, brand spankin’ new…
  • From Teacher & Park Ranger To Course Creating Rockstar: How Nikki Elledge Brown went from $0-$300,000 in Revenue In One Year

    David Siteman Garland
    6 May 2015 | 9:47 am
    How does a former teacher and park ranger create an online course that does over $300,000 in revenue in 1 year? OK, so wow. Just to catch you up, I did a (text) interview with Nikki in 2014 after she launched her epic Course About Copy and did over 50k in sales. If you haven’t checked it out yet…make sure to give it a quick read right here. I realized, it would be a PERFECT time to catch up with Nikki and have her spill all the beans on her business (because being nosey is fun). In this interview you will learn: -The way Nikki found her first “peeps” online and grew…
  • Small But Mighty: How Elise & Scott Grice went from a service-based business to a $63,259 Course Launch (with an email list of less than 1,500)

    David Siteman Garland
    5 Apr 2015 | 12:05 pm
    Enjoy the uncensored interview below! Links Mentioned: –Elise and Scott’s My Own Irresistible Brand –Hey Sweet Pea (join their happiness tribe, LOL) –Create Awesome Online Course (get started with a free video series right here) Name: Elise & Scott Grice Website: http://www.myownirresistiblebrand.com  1. Name of your course: My Own Irresistible Brand 2. What is your total revenue generated so far and how much is your course? $63,259 total at $1,197 per seat 3. What was your list size when you launched your course? 1300 by the time our cart closed  4. Who is…
  • From Nearly Homeless To Over $200,000 In Sales Of Her Online Course (in less than one year)

    David Siteman Garland
    29 Mar 2015 | 2:23 pm
    Enjoy this uncensored interview below with Renae Christine! Links Mentioned: –Renae’s website -The webinar training she is referring to: John & David’s Most Kick-Butt Webinar Blueprint Ever –Create Awesome Online Courses (get started with the Cheat Sheet) Name: Renae Christine Website: Rich Mom University http://richmombusiness.com 1. What is your total revenue generated so far and how much is your course?  $196,000 in the last 2 months 2. What was your list size when you launched your course?  1200 people opted in for the training videos 3. Who is your course…
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    » Business Broker Blog

  • Preparation, Preparation, Preparation, it’s The Name of The Game

    Alan Brind
    25 Jun 2015 | 6:49 am
    Alan Brind I literally receive hundreds of calls in a year from small business owners who tell me they’d like to sell their business…and they are somewhat in a hurry to do so. Religiously, during our phone conversation I go through my laundry list of questions to determine their real time frame, and ask the usual stock […] The post Preparation, Preparation, Preparation, it’s The Name of The Game appeared first on Business Broker Blog.Business Broker Blog - NEW YORK'S PREMIER BUSINESS INTERMEDIARY | Selling a Business | Buying a Business
  • Selling Your Business: Critical Issues to Consider

    Alan Brind
    27 Apr 2015 | 7:39 am
    Alan Brind The Big Day Arrives The day will arrive one day when you want, or need, to sell your business. Selling a business you’ve worked hard to build is an extremely emotional and challenging experience, not often realized by business owners. It is complex and there are many issues to consider. To guide you through the […] The post Selling Your Business: Critical Issues to Consider appeared first on Business Broker Blog.Business Broker Blog - NEW YORK'S PREMIER BUSINESS INTERMEDIARY | Selling a Business | Buying a Business
  • TO SELL OR NOT TO SELL – THIS IS A TIME IN HISTORY LIKE NO OTHER

    Alan Brind
    19 Feb 2015 | 9:10 am
    Alan Brind This Is A Time In History Like No Other After WWII with the passing of the G.I. Bill a wide range of benefits were available for returning World War II veterans. These benefits included low-cost mortgages, low-interest loans to start a business, cash payments of tuition and living expenses to attend university, high school or […] The post TO SELL OR NOT TO SELL – THIS IS A TIME IN HISTORY LIKE NO OTHER appeared first on Business Broker Blog.Business Broker Blog - NEW YORK'S PREMIER BUSINESS INTERMEDIARY | Selling a Business | Buying a Business
  • 5 Key Ways to Selling your Business

    Alan Brind
    1 Dec 2014 | 8:10 am
    Alan Brind The current state of the global economy, impending baby boom phenomenon, plus the geopolitical instability, is creating uncertainty for business owners considering selling their business. Since, timing is always a challenge, strategies for the sale of your business should take all theses variables into account when deciding on the time to transition. However, even if […] The post 5 Key Ways to Selling your Business appeared first on Business Broker Blog.Business Broker Blog - NEW YORK'S PREMIER BUSINESS INTERMEDIARY | Selling a Business | Buying a Business
  • A Different Approach to Marketing:

    Alan Brind
    3 Oct 2014 | 1:33 pm
    Alan Brind By Victoria Munro and Dave Block Achieving success in today’s economy demands a different approach to marketing and relating to current and future clients. We can no longer rely on marketing strategies that have worked in the past. Rather, knowing that people choose to do business with those they know, like and trust, we should […] The post A Different Approach to Marketing: appeared first on Business Broker Blog.Business Broker Blog - NEW YORK'S PREMIER BUSINESS INTERMEDIARY | Selling a Business | Buying a Business
 
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    The Metropreneur Columbus

  • 8 Leadership Challenges You Can Solve With the Leadership Matrix

    Mike Figliuolo
    7 Jul 2015 | 5:00 am
    The phrase “think outside the box” makes me physically ill. It’s trite and isn’t at all practical. But inside the box? That’s where great leaders go to get more out of their teams. My friend and fellow thoughtLEADERS instructor Victor Prince hoodwinked me into co-authoring a new book: Lead Inside the Box – How Smart […]
  • Columbus Crowdfunding Roundup – July 2015

    Susan Post
    6 Jul 2015 | 9:33 am
    If you’re feeling charitable or wanting to show some local love, there’s A LOT happening in the crowdfunding world in Columbus this month. Food, farms and games are among these 13 campaigns vying for dollars to expand, launch, build, revolutionize and entertain. Sweet Carrot Grandivew Sweet Carrot is ready to go from food truck to permanent […]
  • JobsOhio Unveils New Website to Further Drive Job Growth in the State

    Susan Post
    3 Jul 2015 | 5:00 am
    JobsOhio, a non-profit economic development organization that helps businesses relocate, expand and prosper in Ohio, has unveiled a revamped website that will further drive the organization’s goals. A strategic reorganization will help job creators easily access the information they need to make expansion decisions. “Job creators and consultants need to quickly and easily access all the information […]
  • Can Your Business Weather the Storm?

    Derrick Bailey
    2 Jul 2015 | 5:00 am
    The dog days of summer are upon us, and it’s no secret that the weather in Central Ohio has been less than ideal. Rain and severe storms have wreaked havoc throughout Ohio, causing damage to small businesses across the state. However, there are ways your business can be ready for these disasters in order to […]
  • Designing Local Helping Cities Develop Unique Identities

    Susan Post
    1 Jul 2015 | 5:00 am
    Local is a word heard often in reference to buying local or supporting local, but a new team of city planners is focused on designing local. The goal serves as the namesake for the business that launched in May 2014. Co-Founders Kyle Ezell, Amanda Golden and Josh Lapp are helping communities figure out what makes […]
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    Blogtrepreneur - For Busy Entrepreneurs

  • How To Overcome The Fear Of International Expansion

    Katya Puyraud
    6 Jul 2015 | 11:00 am
    We all suffer from fear of the unknown. It’s a perfectly natural response designed to keep our ancient ancestors from doing anything stupid. Without it the human race is likely to have been wiped out in a series of ill informed decisions, over zealous curiosity and the occasional poke at things with very big teeth. But too much fear can be equally as damaging. It can cause stagnation, paralysis and doesn’t help us reach our full potential. While many SME owners have stated an intention to expand their businesses overseas, the fear of the unknown is often cited as a major reason for not…
  • Does My Small Business Need To Accept Credit Cards?

    Kristen Gramigna
    5 Jul 2015 | 10:00 am
    Though you have control over the forms of payment you accept when you own a small business, your decision to accept credit cards might have more impact on your profitability, revenue and customer loyalty than you think. Here’s a look at whether your small business should accept credit cards. Cash is being dethroned. Remember that saying “cash is king”? It’s no longer the preferred way to pay among customers who are 49 years old and younger, according to a CreditCards.com poll. In fact, this consumer group is twice as likely to pay with a credit or debit card rather than cash, even for…
  • Best Gym Bags for the Entrepreneur 2015

    Blogtrepreneur
    5 Jul 2015 | 2:42 am
    When you’re in business for yourself, it’s important to have the best equipment possible for use. If your equipment happens to include gym bags, there are several factors to consider when choosing the best ones for you. It must be durable, dependable, stylish, and must hold all of your equipment! So if you’re on your way to the mall as we speak, check out these brands. The Under Armour UA Undeniable Storm MD Duffle This is a 100% polyester imported gym bag with UA Storm gear DWR finish which repels water without giving up its ability to breathe. It has an adjustable padded…
  • How To Get Real Traffic To Your Website

    Danny Donchev
    3 Jul 2015 | 10:30 am
    The biggest problem for most businesses is: How to get more targeted traffic to their website. Without traffic, a website will not generate any revenue. A few years ago I was in the same boat. Even after I created great content, no one was reading it. I didn’t give up and managed to drive millions of visitors to my website and for my clients. Let’s learn the most effective tactics that will help you do the same. First, define your target market. This is your first important step. You do not need to appeal to everyone except your target audience, who provides your biggest Return On…
  • Video Collaboration Tool for Business Team Discussion

    Blogtrepreneur
    1 Jul 2015 | 6:05 pm
    Collaboration has always been an important part of business, whether that collaboration is occurring between coworkers or with business partners thousands of miles away. Until recently, no form of conferencing, such as phone or email, could match the deep understanding to be gained by meeting face-to-face. All methods of remote conferencing, such as phone and email, were too impersonal. After all, over 50 percent of communication is non-verbal, and all that valuable communicative content was being lost when attempting a conference with people via remote technologies. In the last few years,…
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    That Bookkeeper

  • One on One: Xero

    Eric Matthews
    1 Jul 2015 | 4:00 am
    So far my One on One reviews have covered 2 of the 5 main bookkeeping apps I use. Today we're going to do a quick review of Xero. If you follow this industry at all you've heard about Xero. I don't think it's any secret Xero has their sights set on being the company who overtakes Intuit. I mentioned in a previous post that Intuit just announced that QuickBooks Online just surpassed 1,000,000 users. Xero has the silver medal with over 500,000 users. It's no surprise. They have created a very powerful service that offers a lot of power with a large directory of compatible 3rd party add-ons.
  • 5 Reasons You're Wasting Your Money On A Bookkeeper

    Eric Matthews
    23 Jun 2015 | 3:53 am
    Don't worry. I haven't lost my mind. I know I have written a few posts over the years telling you why it's important to have a bookkeeper. What I do see too often though, is people not using their bookkeeper properly. They get the very bare essentials done in order to file their returns each year, and little else. In my opinion, it's a big waste of money. Yes, I (or any other bookkeeper) can spend a couple hours and give you a quick report on how you "did" last year. However, most software can do the bulk of that work automatically too. If I spent a couple hours setting up rules in Xero you…
  • QuickBooks Online: First Impressions

    Eric Matthews
    16 Jun 2015 | 3:56 am
    Last week I told you I was about to make the jump to QuickBooks Online. I also said this wouldn't become a site just about QuickBooks. Both of these things are true. I had a chance to get my client file setup, and put it through a few good tests last week so I wanted to give you my first impressions. Maybe a month or so from now I'll give you another update, once I have really put it through its paces. The Basics I won't go into details about the client, but I think it's important to give you an idea of the type of work I'll be doing in QBO. It's a small business with less than 5 employees…
  • Switching to QuickBooks Online

    Eric Matthews
    9 Jun 2015 | 4:00 am
    I'm finally making the move to QuickBooks Online! At least I'm going to give it a real effort. One of my clients was interested in moving things online. We've been using QuickBooks desktop since Day 1, so switching to QBO made the most sense. I didn't realize it at the time, but this is really my only regular QB desktop client. I have some that I do year end work with, but in terms of daily bookkeeping...this is the last of its kind. (please read that last part in your best Sean Connery voice) I know what you're saying. Yes, I'm really late to the party here. It's kinda like having someone…
  • Don't assume this about your bookkeeper

    Eric Matthews
    2 Jun 2015 | 5:00 am
    I keep hearing a similar anecdote from my favourite podcasters and bloggers. They'll run into a problem, Google for a solution, and find that a post that they wrote a long time ago shows up in the results. Turns out I'm in good company. An idea for a post came to me over the weekend. I knew it was an idea I had considered before. Turns out I had gone the extra step and written about it...5 years ago. I think the advice is still relevant. I hope you agree. Your Bookkeeper: Tip #1 If by some miracle you were around when I posted this let me know. I'm not sure I was even a reader in 2010 but…
 
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    Barbara’s Blog

  • Overtime Rules: Get Ready for a Big Change

    Barbara Weltman
    7 Jul 2015 | 1:00 am
    Follow @BarbaraWeltman Under the federal Fair Labor Standards Act (FLSA), employees who work more than 40 hours in a workweek and who are not exempt from overtime pay rules must receive overtime pay at a rate of not less than one and one-half times the regular rate (“time and a half”). There is no overtime pay required for work on Saturdays, Sundays, or holidays unless overtime is worked on these days. How to figure overtime Overtime is based on a workweek, which is a fixed and regularly recurring period of 168 hours (seven consecutive 24-hour periods). The workweek does not have to…
  • Entrepreneurs Who Made the Revolution

    Barbara Weltman
    2 Jul 2015 | 1:00 am
    Follow @BarbaraWeltman It’s been 239 years since a group of men in Philadelphia signed the Declaration of Independence and started a revolution. Most of these 56 men were small business owners, lawyers, doctors, and farmers, and 13 were plantation owners. These men risked it all: “We mutually pledge to each other our Lives, our Fortunes, and our sacred Honor.” Here’s a list from the National Archives of the signers and their occupations to remind us that our businesses, our jobs, and our lives can be on the line when freedom is at stake. Signers Occupation John Adams Lawyer Samuel…
  • After the Supreme Court Decision on Obamacare

    Barbara Weltman
    30 Jun 2015 | 1:00 am
    Follow @BarbaraWeltman On June 25, 2015, the U.S. Supreme Court upheld the Administration’s view about the Affordable Care Act (“Obamacare”) that subsidies (federal tax credits) apply to qualified individuals who obtain coverage through either a state or federal exchange. The decision is clearly a relief to individuals who had obtained coverage from the federal exchange and could have lost their subsidies had the Court ruled otherwise. But what does it mean for small businesses? Employer mandate for “small” large employers to take effect The decision has no impact on the employer…
  • What I Learned about EMV Technology on My Summer Vacation

    Barbara Weltman
    25 Jun 2015 | 1:00 am
    Follow @BarbaraWeltman I recently spent a week vacationing in the Canadian maritime provinces. Great trip, and a good learning experience when it comes to EMV. I’ll share some background, and then what I learned. Background Starting October 1, 2015, merchants in the U.S. that do not use EMV technology to process in-person (“point-of-sale”) transactions bear the burden of fraud. (Currently, erroneous purchases and other fraudulent transactions in stores, restaurants, and other establishments are the burden of the credit card processor.) EMV is a chip technology that’s been in use…
  • Smart Ideas for Old Smart Phones

    Barbara Weltman
    23 Jun 2015 | 1:00 am
    Follow @BarbaraWeltman Upgrading to newer smart phones periodically can help boost productivity for you and your staff. The majority of Americans do so every one to two years. What to do with the old ones? Selling old smart phones Your old smart phone may be worth some cash to you. The old phone must be in good condition, meaning that it’s functional and that there are no cracks in the case. Sites that buy them include: Gazelle SmartphoneTradein Swappa uSell Trade-ins You may save some money by trading in your old smart phone. Check with the seller of your new version to see what trade-ins…
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    Small Business Marketing Blog

  • Events for a Happy & Healthy Summer

    Diego Turcios
    9 Jun 2015 | 3:04 pm
    Summer is all about celebrating outdoors and enjoying the pleasures of sunny weather. Encouraging health awareness and a healthy lifestyle is a great way your business can connect with your community while keeping with the vibrant spirit of the season.   The upcoming health awareness events are the perfect time to plan health fairs, fundraisers, or just send out a reminder to customers and patients to come in for an appointment or screening. Remember to enrich your event by handing out written material and branded promotional products. Healthcare giveaways can be a fun way to remind members…
  • 5 Secrets to a great health fair exhibit

    Diego Turcios
    9 Jun 2015 | 2:22 pm
    Early summer is the perfect time to boost your organization’s visibility at a wellness fair. Want to make sure you draw a healthy crowd to your booth? Follow these expert tips: * Make sure your booth has strong visual appeal. Colorful, shiny, or fun items will draw people in. So can intriguing displays–say, ones that show how much brighter teeth can become with an in-office whitening treatment or how great skin can look after visiting a dermatologist. * Address seasonal concerns. Sunburns, chapped lips, and sports injuries are hot topics in hot weather! Stay topical with our Sun &…
  • 3 common ways to ruin customer interactions on social media

    brafton
    4 May 2015 | 1:25 am
    Depending on how you use it, social media can be your small business' secret weapon or greatest flaw. Modern consumers expect some kind of presence from your brand on their computers, phones or other devices, and if you're not delivering content on a regular basis, you can be sure they're paying attention to one of your competitors who is. But the "corporate social media" industry is still fairly young, and businesses large and small run into problems with customers every now and then. Mucking up these encounters can give your brand a black eye, but handling them with…
  • Boost employee productivity through vacations and outings this summer

    brafton
    22 Apr 2015 | 7:23 am
    As a small-business owner, you need to be dedicated to improving your company every single day. Whether this involves showing up at the office at the crack of dawn to chase down suppliers on the phone or cruising across the state to meet the biggest clients in your portfolio, some days as the head of a small company can make it seem like taking just one day off could mean the end of profitability. While you might be able to burn the candle at both ends, your employees might not have the same business stamina. Instead of working them raw, it might benefit your small business more to give…
  • Show educators you care on National Teacher Day

    brafton
    21 Apr 2015 | 4:13 am
    No matter the grade level, being a teacher is a difficult job. As federal budgets keep getting slashes, educators contend with shrinking funding for books, classroom supplies and field trips. Add in swelling class sizes and you've got a profession that doesn't seem to offer many benefits. However, teachers continue to show up day after day, putting their hearts and souls on the line for their students. That's why educators at every level deserve appreciation on May 5, National Teacher Day. Whether you run a charter school, a prestigious college or a simple tutoring…
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    Codeless Interactive

  • 2 Simple, Yet Little Known Content Repurposing Ideas [Video]

    Brad Smith
    1 Jul 2015 | 8:04 am
    Most companies struggle with producing good content, consistently. In this video, we’ll show you our two favorite content repurposing ideas to triple your content production over the next few weeks. Content Repurposing – MP4 Here’s an image for your reference: Video Transcription for “Content Repurposing One of the biggest pain points we see across companies is content creation. Because everything, no matter what we’re talking about, whether it’s building a new website, whether it’s putting together email campaigns or social media posts or…
  • 4 Common SEO Mistakes that Kill Rankings & Traffic [Video]

    Brad Smith
    4 Jun 2015 | 3:00 am
    Every few months, someone writes an article that says “SEO is dead”. The issue with that is that SEO is not dead. It never will die. While tactics change frequently, classic search optimization principles and strategies will outlive most of us. Here are 4 common tactical SEO mistakes that can kill performance (and how to fix them). 4 SEO Mistakes – MP4 Here’s an image for your reference: Video Transcription for “4 Common SEO Mistakes” Search engines will always be one of the biggest (if not the biggest) driver of any online source of traffic or customers…
  • Marketing Teardown: TIDY Home Cleaning Direct Mail

    Brad Smith
    2 Jun 2015 | 3:00 am
    A few days ago, I was heading back to the office when a piece of direct mail caught my eye. Like most people, normally this stuff gets completely ignored. And that’s what makes “brand” or display type promotion difficult. Because nobody is looking for it. No matter whether we’re talking about online banner ads or offline direct mail pieces. That means in order to do it – to spend the money and time putting it together – it needs to be done right. And that’s what caught my eye. TIDY Home Cleaning Gets It Prior to seeing this on my doorstep, I’ve…
  • Should You Fear “Mobilegeddon”? [Video]

    Brad Smith
    28 May 2015 | 3:00 am
    At the end of April 2015, Google released an algorithm update to award websites that provide a good user experience on mobile devices, while de-emphasizing those that don’t. In this video, you’ll find out how you can quickly determine if you’re at risk for “Mobilegeddon”, and how to fix it. Mobile SEO – MP4 Here’s an image for your reference: Video Transcription for “Mobilegeddon” At the end of April, Google released an algorithm update to favor websites that provide a good mobile user experience and essentially, deemphasize or…
  • How to Fix Your “Customer Journey” to Solve Sales

    Brad Smith
    26 May 2015 | 3:00 am
    Nobody buys on their first website visit. Somehow, someway, you need to interact with them – multiple times, in multiple different places – to start seeing meaningful increases. Which makes digital marketing a little more difficult, and a lot more nuanced than most would believe. Because if you want to increase sales and get more customer or clients to purchase, then you need to identify all of these places and invest accordingly. But how do (a) track or measure all of the influential actions needed? And then (b) how do you make better marketing decisions based on this…
 
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    Small Business Bonfire

  • How to Keep Sunk Costs from Sinking Your Business

    Bryan Orr
    6 Jul 2015 | 8:32 am
    By Bryan Orr As small business owners, when a project doesn’t go well we feel the loss deeply; every job seems to matter and every decision that doesn’t go well affects us in a real way; both emotionally and financially. One of the greatest costs we can encounter in our business is when we allow ‘sunk costs’ to sink our ship. What are sunk costs? Sunk costs are expenses and/or investments of time that we’ve put into our business, and whether it was a good decision or not, the time and money is spent and the project is over with, therefore…
  • Bonfire Buzz: Small Business Link Roundup, July 3

    Small Business Bonfire Community
    3 Jul 2015 | 5:58 am
    Need some great small business reading this holiday weekend? Add these 5 posts to your reading list! You're reading: Bonfire Buzz: Small Business Link Roundup, July 3 from the Small Business Bonfire. If you enjoyed this post, make sure you follow us on Twitter, Facebook and Google+. You may also want to join our free small business community.
  • Are you a social media laggard?

    Alyssa Gregory
    2 Jul 2015 | 8:42 am
    By Alyssa Gregory A laggard is defined as a person who makes slow progress and falls behind others. This seems like an especially relevant term for small business owners who are still resisting social media. Social media is no longer new; it’s no longer untested; it’s certainly not a fad. In fact, instead of fading away, it has become a crucial tool for small business marketing. Obvious reasons for staying behind the curve and not jumping into social media are feeling overwhelmed by all of the networks, and simply not knowing how to start. But with all of the resources that…
  • Why Lenders Care What’s On Your Tax Return

    Meredith Wood
    1 Jul 2015 | 2:56 am
    Deciding to apply for a business loan can be an exciting time. You’re paving the way to a new business or growth in your existing venture, your brain buzzing with ideas at the thought of bigger opportunities for success. But as you go through the loan process, passion and enthusiasm can quickly give way to complete panic over the tasks looming before you: preparing financial statements, filling out what can feel like never ending stacks of paperwork… It’s enough to make you want to forget the whole thing! And then there’s the document requests, which can feel downright…
  • 4 Elements of Your Website That Can Make or Break Your Brand

    Kyle Courtright
    30 Jun 2015 | 8:19 am
    By Kyle Courtright Having a website is so important to any business, no matter the size. However, in order for the website to be useful, you have to be sure that it’s effectively doing its job. Have you ever really looked at your website? Have you thought about what it’s saying? What kinds of things would stand out to a potential customer? Here are some things you should consider. Flow In my opinion the most important part of a website being effective is the flow. When someone comes to your site, what are they drawn to? Does the layout make sense? The flow of your website greatly impacts…
 
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    B2B CFO® Metro NY/NJ

  • CFO Magazine comments on B2B CFO

    Roger Kohl
    2 Jul 2015 | 9:23 am
    Vince Ryan, Editor-in-Chief, Digital Platforms has won 20 writing and editing awards from the American Society of Business Publication Editors, including 8 national awards, attended our Annual Meeting in Scottsdale, Arizona, April, 2015. “The B2B CFO [2015 Conference] was the best gathering of finance people I have attended in years.  … Read more >The post CFO Magazine comments on B2B CFO appeared first on B2B CFO® Metro NY/NJ.
  • Start with why …

    Roger Kohl
    26 Jun 2015 | 1:00 am
    Does Our Why Benefit You? Connect with Roger on Google+ Read more and see how our partners’ expertise can help your business!… Read more >The post Start with why … appeared first on B2B CFO® Metro NY/NJ.
  • Climbing Mountains, or How to Succeed in Business and Life

    Peter Piech
    20 Jun 2015 | 3:15 am
    I am a firm believer that you can find lessons and wisdom in many different places and pursuits. Take the arduous task of climbing mountains. It is not for everyone, to be sure, but it does provide useful insights on how to succeed in both business and in life.… Read more >The post Climbing Mountains, or How to Succeed in Business and Life appeared first on B2B CFO® Metro NY/NJ.
  • 5 Tips to Survive a Spike in Demand

    Mike Jackson
    17 Jun 2015 | 1:00 pm
    I came across an interesting article in Industry Week by John Mills, discussing tips to manage a spike in ‘manufacturing’ demand. But it equally applies to non-manufacturing and service businesses. Below are extracts from the article and how they may relate to issues you are grappling with in managing growth in your business.… Read more >The post 5 Tips to Survive a Spike in Demand appeared first on B2B CFO® Metro NY/NJ.
  • Cash (Flow) Is King Especially When It’s Free!

    Kevin T. Seltzer
    16 Jun 2015 | 4:35 pm
    Numerous studies have confirmed that institutional investment firms rank free cash flows ahead of company earnings as the most important single financial metric used to assess the investment quality of a company.  Amongst other things, free cash flow is important to investors because it can have significant predictive value as to whether the business can continue as a going concern (which basically means the business anticipates being in operation for the next 12 months).… Read more >The post Cash (Flow) Is King Especially When It’s Free! appeared first on B2B CFO® Metro NY/NJ.
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    CorporationCentre.ca Small Business Blog

  • Can Meditation Help You Leave Stress Behind?

    CorporationCentre.ca
    25 Jun 2015 | 11:33 am
    At some point in your life, you may have asked yourself the question “Should I take up meditation?” There really is no right or wrong answer. For many people, meditation is an effective stress reliever and aid to productivity, concentration, and personal contentment. Others, having attempted meditation, still fail to see what all the hype is about. The only way to find out which camp you fall into is to give it a try.Meditation is a skill.Like all skills, it can be acquired, cultivated, and eventually more-or-less mastered. But you won’t become an expert overnight. Finally, as with all…
  • What is Growth Hacking, and Could it Work For You?

    CorporationCentre.ca
    18 Jun 2015 | 7:45 am
    Growth hacking is a term that originated in the tech industry—coined by entrepreneurs Sean Ellis, Hiten Shah, and Patrick Vlaskovits in 2010—and remains popular in Silicon Valley. In effect, it describes a non-traditional approach to marketing, wherein expansion of the business is the primary focus. Many growth hackers (some of whom have even adopted that title) would describe themselves as more-or-less analogous to the VP of Marketing at a conventional firm. Historically, growth hackers have tended to work with small- and medium-sized enterprises rather than major established…
  • Reflections on Celebrity Endorsements

    CorporationCentre.ca
    10 Jun 2015 | 11:34 am
    Many people automatically associate celebrity endorsements with large, established firms, but that isn’t necessarily the case. Evan Morgenstein, president and CEO of CelebExperts—a U.S. outfit that matches businesses with celebrities keen to offer endorsements—says that more than half of the client enterprises his company serves are small- or medium-sized firms and non-industry leaders.“The misconception by most is that only the P&Gs, Johnson & Johnsons and Gatorades of the world can afford a celebrity spokesperson, but that isn’t supported by our experience,” Morgenstein…
  • Tactful Self-promotion

    CorporationCentre.ca
    3 Jun 2015 | 11:46 am
    In most facets of life, it is wiser to err on the side of moderation than to indulge in excess. The same is true of the way we portray ourselves to others: confidence and self-assuredness, especially when grounded in a realistic appraisal of one’s own abilities and expertise, are admirable traits; on the other hand, cockiness, false modesty, and “humblebragging” tend to elicit disdain.So, how can you project an air of confidence and proficiency without seeming arrogant? What is tactful self-promotion, and how does it differ from boastfulness?Authenticity is key.Human beings are by…
  • On Equity Crowdfunding

    CorporationCentre.ca
    27 May 2015 | 8:45 am
    In the environment of tight credit that characterizes the global economy’s tepid recovery from the Great Recession, many entrepreneurs are turning to unconventional sources of startup financing. Equity crowdfunding, mediated through registered online funding portals, is one of the available alternatives.In order to ascertain whether EC would be right for you, there is some basic information you need to know. What is equity crowdfunding, and how does it differ from standard crowdfunding?Unlike standard crowdfunding, EC involves more than simply donating money to a cause in exchange for…
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    SBA 504 Loan Blog

  • Can Any Lender Do a 504 Loan?

    admin
    6 Jul 2015 | 12:35 pm
    Here’s the truth about SBA 504 loans: any lender can do one. There’s nothing magical or mystical about it; no special club we belong to that enables us to provide 504 loans. But before you run out and grab the first banker you see and demand a 504 loan, a word of caution: there’s a difference between can and should. We often compare what we do to a medical procedure. If you’re in need of surgery or some sort of specialized treatment, would you go with the first doctor you found in the phone book or the first recommendation from a friend? No way. You’d do your homework and choose the…
  • Mercantile & IBERIABANK Close First Loan Together

    Trey
    5 Jun 2015 | 8:09 am
    On May 27th, we closed our first SBA 504 loan in conjunction with IBERIABANK since our merger in late March. We provided financing for the acquisition and expansion of retail space for a high-end fashion boutique called Planet Bardot, located in the Knox Park area of Dallas, Texas. The $7.65 million project allows our client to purchase and renovate an existing 5,100 SF multi-tenant retail center. An additional 3,900 SF of retail space will be constructed which will allow the store to expand its footprint nearly 600% and lease the remaining space to third-party tenants. Planet Bardot will…
  • Interims & Construction: Third-Party Lenders

    Trey
    14 May 2015 | 7:48 am
    The following article (written by us) appeared in the February issue of The CPR Report (published by Government Loan Solutions). Learn more about this monthly newsletter and read past issues in The CPR Report archives. Interims & Construction: Third-Party Lenders SBA 504 loans are designed to lower the risk for small business borrowers who want to buy, build, or renovate commercial real estate. Ten percent of the total project cost as equity is pretty tough to beat. But these loans also lower the risk for banks, especially when banks work with third-party lenders to get these loans…
  • SBA 504 Loans and Mobilegeddon

    Trey
    30 Apr 2015 | 2:36 pm
    If you’re interested at all in web traffic and search engine optimization (SEO) — and you should be, at least a little — you heard a thing or two about “mobilegeddon” in the weeks leading up to last Tuesday. That’s the day when Google rolled out a change to its search algorithm that favors mobile-friendly sites. When we first read about the change, to be totally transparent, we panicked a little bit. Neither 504experts.com nor 504blog.com was designed with mobile in mind, and we worried that our web search traffic would take a hit. After reading more about Google’s change and…
  • #tbt Construction Videos

    Trey
    26 Feb 2015 | 10:16 am
    We’ve said it before and we’ll say it again: we do a lot of construction loans for small business owners. In fact, more than half our business involves construction these days (lots of it ground-up), and that’s been the case for the last several years. The reason we’ve done so much of it is that we’re so good at it. That sounds pretty cocky, but we’re not shy about bragging on our people. We believe our construction management team is second-to-none, and you can check with our clients to see if it’s true. We’re really proud of the work they do and we’re glad to be able to…
 
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    RunApptivo

  • How small businesses can make use of LinkedIn

    Maya Pillai
    16 Jun 2015 | 12:27 pm
    Though there are several social media networks present on the Internet, LinkedIn is the most popular among businesses and professionals. It is a widespread misconception that LinkedIn is suitable only for big businesses. Small businesses can greatly benefit from the host of useful features that LinkedIn offers. The professional networking platform offers useful features for networking as well as finding potential leads. Small businesses are increasingly leveraging LinkedIn for business lead generation. Sharing LinkedIn can be harnessed for sharing articles and information with business…
  • Are you using social media correctly?

    Maya Pillai
    5 Jun 2015 | 3:18 pm
    Nearly everyone is on some kind of social media platform nowadays. Small businesses are increasingly leveraging social media as a potent marketing tool. We look at whether you are using social media correctly. You don’t update regularly - A social media account which is neglected and sparsely populated sends a wrong message to current and potential customers. It is recommended that you create new posts on your accounts at least once a week. Choose the right social media channel - The main ones are Facebook, Twitter and LinkedIn. Do not neglect the other channels such as Pinterest, Instagram…
  • How Small Businesses Can Ride Out Tough Economic Times

    Maya Pillai
    27 May 2015 | 11:10 am
    It is natural for the economy to have ups and downs. While there are relatively fewer problems during good times, small business owners should be prepared for the bad times. We look at ways how small businesses can weather tough economic conditions. Concentrate on existing customers – It is always easier to get more or different business from existing customers rather than attract new customers. Superior customer service – While small business owners may perceive their business’s customer service as satisfactory, in times of business downturns, the level of customer service…
  • How small businesses can cut cost

    Maya Pillai
    18 May 2015 | 12:00 pm
    Small businesses are usually hard pressed for money. Cash is required not only to meet the daily expenses, but also to ride out tough economic times and compete with larger players. Money saved is money earned. We look at ways how small businesses can save money. Maintain an expenses journal – Don’t try to remember financial transactions in your mind. Write down all payments made in a journal. This way you can track who owes you money and how much. You can also pinpoint the major expenses and identify wastages. Make a budget plan – At the start of each month, make a budget plan…
  • Spread Word of Mouth Marketing

    Maya Pillai
    11 May 2015 | 11:29 am
    Small businesses do not have the enormous marketing resources of large businesses. Then how will they compete effectively in the market? The answer is word of mouth marketing, a potent tool for attracting new customers. We look at ways to get word of mouth publicity. Goal setting – Set concrete and tangible goals for word of mouth. Vague goals should be avoided. The key is to set measurable goals, this way you will be clear on what you have to do. Rewards System – Have a system in place for generating referrals. Offer bonuses, freebies and discounts to customers who refer other…
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    Solopreneur Solutions, LLC

  • 8 Steps to Evaluate Your Business Progress

    Donna Amos
    3 Jul 2015 | 6:15 am
    By not waiting until next year to ensure you’re meeting your goals, you can make any course corrections to ensure your success for the remainder of the year. Step 1: Revisit Your Vision, Mission and Values Did you identify these elements of your business at the beginning of the year? If you did, are you […]
  • Marketing With Instagram

    Donna Amos
    23 Jun 2015 | 5:43 am
    Solopreneurs have been using social media significantly in recent years. However, Instagram is largely untapped compared to many popular social media networks, and this makes it an ideal place for solopreneurs to promote their businesses. However, the format of the site that prominently features photos makes marketing on Instagram a bit different from advertising on other social […]
  • 4 Tips for Staying Productive While Working From Home

    Donna Amos
    14 Jun 2015 | 7:25 am
    When you began your solopreneur business you may have chose to work from home, the thought of working from home appeals to a lot of people for some pretty obvious reasons. You get to skip the commute and have complete control over your environment, in addition to never having to worry about what the weather’s […]
  • Quick Recovery Plan from Business Disappointments

    Donna Amos
    8 Jun 2015 | 5:13 pm
    We all face disappointments in our businesses. The key is to have a plan that you develop in advance of needing it. A recovery plan will help you to pull out quickly. Give yourself 24 hours to brood and then get back at it. Most Important is to assemble your recovery items before you need […]
  • Guy Kawasaki’s The Art of the Start 2.0

    Donna Amos
    20 May 2015 | 12:17 pm
    Recently I finished Guy Kawasaki’s newest updated The Art of the Start. This new updated version is a comprehensive guide for entrepreneurship based on experience and not theory. It contains so much information it is like turning on the fire hose. After reading on my Kindle I also purchased the audio version to listen to while […]
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    Funding Gates Blog

  • 6 Tips to Help Small Town Businesses Attract “Snowbird” Spending

    Diana Mackie
    6 Jul 2015 | 10:19 am
    Tourism dollars are great for businesses, but it isn’t just for businesses in big towns or tropical, paradise locations. Small town tourism is a rapidly growing trend as more people value “mom and pop” stores and supporting the local economies.  If your business is located in a mild climate, “snowbird” (or seasonal resident) retirees from northern states and even Canada likely flock to your area to escape their own chilly winters. Many snowbirds purchase second homes in sunbelt areas, staying for as long as six months a year. Some eventually settle permanently in the…
  • 5 Celebrities With Unpaid Bills

    Funding Gates Blog
    1 Jul 2015 | 9:27 am
    We’re in the business of getting people to pay on time. People or businesses may fall behind on payments for many different reasons (these are the most common)- but ultimately it can happen to anyone at any time. Here are 5 examples of delinquent payers that will probably surprise you- famous people!   1) Akon In 2012, hip-hop singer Akon hired contracting company, Southern Electric, to perform work on his Georgia mansion. However, according to court documents, after the contractors finished more than $344,000 worth of work, they never received payment for their final invoice.
  • Which Small Businesses Are The Best Fit For Your Marketing Agency?

    Funding Gates Blog
    29 Jun 2015 | 8:03 am
    American is the land of small business, and many of them could benefit from your marketing agency’s services! Accordingly to a recent small business marketing survey by Yodle: Only 14% of small businesses have an acquisition marketing program in place 56% of small and medium businesses do not measure the results of any marketing that they do 52% of small and medium businesses do not event have a website Less than 1 in 10 small businesses use social media or online advertising to market their product. A SMB DigitalScape study from last year concluded 98 percent of the nation’s small…
  • How To Find The Heart of Your Accounting Practice

    Funding Gates Blog
    19 Jun 2015 | 1:10 pm
    According to plenty of research, summarized wonderfully in this article in the Harvard Business Review, 95% of purchase decisions take place unconsciously, as emotional decisions. The theory continues that most people assign a false logic to their decisions, when examining them later. It would therefore be quite beneficial to your practice to add several emotional appeals to your marketing and advertising. But how can you make selecting an accounting firm an emotional experience? By finding and showing the heart of your accounting practice. Here’s an overview of the emotional appeal…
  • 7 Cloud-Based Inventory Management Tools For Small Businesses

    Funding Gates Blog
    17 Jun 2015 | 9:40 am
    Tracking inventory for your business can be a headache, and the costs of time wasted or lost profit from mistakes can quickly add up.  With cloud-based tools, inventory data is updated in real time, without any lag time, and can be accessed from anywhere by multiple authorized users. Here are seven highly rated cloud-based inventory management tools to consider for your small business.   1) On-Hand Straightforward inventory mobile app On-Hand lets you input item details in several ways. You can use one of several bluetooth-based barcode scanners, scan barcodes with your device’s…
 
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    On Our Bikes

  • Have a break!

    Jon Stow
    6 Jul 2015 | 2:55 am
    Some young people I know starting out at work are expected to work long hours with only brief breaks. It is true that in our youth we can concentrate for longer. That is important with a skilled job whether in a factory or the dealing room. However most of us can use a break, and that is important because we work better when we go back to our tasks. I have been lucky in that respect. I have never worked in an environment where I could not take a break. In my first job, we were allowed out for fifteen minutes to get a coffee at a café opposite our work. The break was written into our…
  • The late show

    Jon Stow
    29 Jun 2015 | 2:51 am
    It could happen to any of us I do believe in being on time for meetings. It gives a bad impression to be late. With new prospects and even with clients, they can be left feeling very unimpressed by a late show. Sometimes we are late due to circumstances beyond our control. We are stuck on the road with a serious hold-up. There has been an accident. We might be let down by public transport. Our train has broken down. In those case we need to let the person we are meeting know in good time what has gone wrong and why we will not be there when we said we would. Someone who does work for us at…
  • Do you like your clients?

    Jon Stow
    25 Jun 2015 | 2:45 am
    I think we all want our clients to like us, and that means earning their trust from the outset. However, what if we do not like or trust our clients? The other day I went to see a new prospect. I arrived at her flat and rang the bell. She opened the door but was on the telephone, to her father as it turned out. She interrupted her conversation briefly to ask me to take off my shoes or cover them with plastic slip-ons (no religious purpose here you understand) and then waved me up the steep flight of stairs to the hall. She then left me standing there while she went into another room to finish…
  • Contract essentials

    Jon Stow
    22 Jun 2015 | 3:11 am
    It is worth reminding ourselves of the most important parts of our agreements with clients and customers, the details we must put in writing: The work we will do and have been asked to do. What we have not agreed to do and would charge extra for if asked. The amount of our fee and When we expect to be paid. We might put plenty more into our contracts, but it is vital that our clients know what we are doing for them and that they do not have unreasonable expectations beyond excellent customer service. Being paid promptly is paramount too, so if everyone knows when the bill is to be paid, there…
  • Values and work-time

    Jon Stow
    8 Jun 2015 | 3:30 am
    Enjoy the fresh air This past year has been very challenging due to family illness. Despite this it has been a successful year on the business front from my point of view. I have worked less due to the non-business commitments, but have still found time to enjoy the fresh air on my walks, and with my wife. How was this possible? Well, it has helped that the economy is improving. I have a lot of consultancy, and while I always bill this on the basis of value to the clients in what I do for them, my services have increased in value and people are prepared to pay for that value having less…
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    Small Business Marketing

  • Diversity in The Workplace – A New Component

    Jim Smith
    12 Jun 2015 | 4:49 pm
    One of the definitions of Diversity in The Workplace is: “The concept of diversity encompasses acceptance and respect. It means understanding that each individual is unique, and recognizing our individual differences. These can be along the dimensions of race, ethnicity, gender, sexual orientation, socio-economic status, age, physical abilities, religious beliefs, political beliefs, or other ideologies. It is the exploration of these differences in a safe, positive, and nurturing environment. It is about understanding each other and moving beyond simple tolerance to embracing and…
  • 4 Critical Things You Need To Know To Run a Successful Business

    Jim Smith
    12 Nov 2013 | 6:31 am
    A business is created to offer some product or service to customers. Yet, many business owners fail to remember this as they allow themselves to become engulfed by the many challenges that arise when running a business. In fact, the sooner business owners recognize that the key to running a successful business involves keeping their customers at the forefront of their operations, the more they will be able to capitalize monetarily. If you are a business owner looking for ways in which you can run a successful business, here are four critical things you need to know. 1. What problems are you…
  • 10 Qualities Every Future Start-up Entrepreneur of a Small Business Needs to Have

    Jim Smith
    29 Oct 2013 | 2:41 pm
    Martin Zwilling in Management/Leadership in Entrepreneur, October 29th, wrote an article on 10 Qualities Every Leader of The Future Needs to Have. These are the same qualities you’ll need to start-up and run your small business. At the end of the article, he summarizes by saying that: Savvy entrepreneurs and managers around the world are finding it more effective to lead through influence and collaboration, rather than relying on fear, authority and competition. This is rapidly becoming the new paradigm for success in today’s challenging market. Where does your startup fit in with…
  • 10 Legal Mistakes Your Start-Up Should Avoid

    Jim Smith
    7 Oct 2013 | 5:30 am
    I saw this article in the October 1st 2013 issue of All Business Experts by Richard Harroch, a Managing Director and Global Head of M&A at VantagePoint Capital Partners and had to share it with you. He focuses on the ten most common mistakes that your small business makes on start up. Avoiding these mistakes will prevent your company from getting into difficult legal situations as it grows and prospers. Here are the ten most common mistakes: 1. Not having a founder or “pre-nuptial” agreement between co-founders 2. Not choosing the right legal form of business to gain protection…
  • 7 Reasons Why Your Customers Are No Longer Patronizing Your Bar

    Jim Smith
    16 Sep 2013 | 5:10 am
    Noticed lately that your revenues are down and that along with that your customer count is also down.  You might want to pay ateention to these 7 things that you may be doing that your patrons do not like. 1.  Some of your bar staff leave glasses/dishes and beer bottles/cans on the counter while taking long, intimate conversations with their friends at the bar. They also eat at the bar and while doing so, customers have to wait to be served. We always were taught that they were there to provide good service to the customers. 2.  Your bar staff saves bar stools and space at the bar for…
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    Youngwebbuilder

  • Is Your Website A Couch Potato?

    OIiver
    29 Jun 2015 | 1:32 am
    If your website is more of a couch potato than a sales powerhouse, you might be wondering where it went wrong. The reasons your visitors aren’t converting can often be fixed quicker than you think.Here are 10 of the most common reasons that your website might not be getting you the results you hoped for and what you can do to fix them, today!1. Your website isn’t mobile friendlyA website that isn’t mobile friendly is guaranteed to turn visitors away from your site, FAST.In a study by Google Think Insights 61% of users said that if they didn’t find what they were looking for right…
  • Is your website mobile-friendly?

    Josh
    30 Dec 2014 | 10:00 am
    The rising popularity of mobile devices (especially smartphones and tablets) cannot be understated. A website that is not ‘mobile-friendly’ will get no where in 2015.The factsI will not go into any great length into the statistics of mobile usage, but the facts are mind-blowing. For example, eMarketer (2014) estimated that in 2015 the number of smartphone users will pass the two billion mark; with many users owning multiple devices, (incidentally this figure does not include the number of tablets).This increase (from an estimated 1.75 billion in 2014) is best represented in…
  • 10 Reasons why SEO costs way more than Google Adwords anyday!

    Stephen
    20 Nov 2014 | 11:58 am
      Since the Easter Holidays I’ve read article upon article on Linkedin, all with fascinating titles like “How to get from Zero to Massive Traffic for free using SEO”, or “10 ways to apply SEO to get huge traffic to your website – free!”So, knowing that SEO is never free, I set about writing this post to counter the position that SEO is a free way of advertising.Here are the 10 reasons why SEO costs more than PPC anyday.1. If either you or your SEO contractor employ less than scrupulous SEO tactics, you could be penalized by Google and that…
  • Choosing the right topics to blog about

    OIiver
    18 Jul 2014 | 8:21 am
    If you know anything about SEO, you will have most likely heard the immortal words: “Content is always king!” Google absolutely loves content above anything else.  Although just any old content won’t quite cut it, Google likes high quality and relevant content that more importantly gives value to your readers.The best way to achieve this is through making use of a blog alongside your website, or perhaps creating a dedicated blog.   Blogs can seem time consuming and an unnecessary time expense, especially when what you really want to be focussing on is getting those sales. Good…
  • Seven Characteristics of a Successful Business

    Josh
    12 Jul 2014 | 8:45 am
    A fellow cannot expect to create and sustain a successful business by merely clicking his fingers. Here are seven characteristics that every successful businesses (whether a large company or a single project run by an individual) should have. The first five deal with the staffing team (and their approach, organisation, mindset, etc.) and the last two with the product and business environment. 1 – DevotionA successful business needs a devoted team of people (or individual) who are buzzing with ideas and full of enthusiasm for the enterprise. They cannot expect to be successful by…
 
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    Youngwebbuilder

  • Is Your Website A Couch Potato?

    OIiver
    29 Jun 2015 | 1:32 am
    If your website is more of a couch potato than a sales powerhouse, you might be wondering where it went wrong. The reasons your visitors aren’t converting can often be fixed quicker than you think.Here are 10 of the most common reasons that your website might not be getting you the results you hoped for and what you can do to fix them, today!1. Your website isn’t mobile friendlyA website that isn’t mobile friendly is guaranteed to turn visitors away from your site, FAST.In a study by Google Think Insights 61% of users said that if they didn’t find what they were looking for right…
  • Is your website mobile-friendly?

    Josh
    30 Dec 2014 | 10:00 am
    The rising popularity of mobile devices (especially smartphones and tablets) cannot be understated. A website that is not ‘mobile-friendly’ will get no where in 2015.The factsI will not go into any great length into the statistics of mobile usage, but the facts are mind-blowing. For example, eMarketer (2014) estimated that in 2015 the number of smartphone users will pass the two billion mark; with many users owning multiple devices, (incidentally this figure does not include the number of tablets).This increase (from an estimated 1.75 billion in 2014) is best represented in…
  • 10 Reasons why SEO costs way more than Google Adwords anyday!

    Stephen
    20 Nov 2014 | 11:58 am
      Since the Easter Holidays I’ve read article upon article on Linkedin, all with fascinating titles like “How to get from Zero to Massive Traffic for free using SEO”, or “10 ways to apply SEO to get huge traffic to your website – free!”So, knowing that SEO is never free, I set about writing this post to counter the position that SEO is a free way of advertising.Here are the 10 reasons why SEO costs more than PPC anyday.1. If either you or your SEO contractor employ less than scrupulous SEO tactics, you could be penalized by Google and that…
  • Choosing the right topics to blog about

    OIiver
    18 Jul 2014 | 8:21 am
    If you know anything about SEO, you will have most likely heard the immortal words: “Content is always king!” Google absolutely loves content above anything else.  Although just any old content won’t quite cut it, Google likes high quality and relevant content that more importantly gives value to your readers.The best way to achieve this is through making use of a blog alongside your website, or perhaps creating a dedicated blog.   Blogs can seem time consuming and an unnecessary time expense, especially when what you really want to be focussing on is getting those sales. Good…
  • Seven Characteristics of a Successful Business

    Josh
    12 Jul 2014 | 8:45 am
    A fellow cannot expect to create and sustain a successful business by merely clicking his fingers. Here are seven characteristics that every successful businesses (whether a large company or a single project run by an individual) should have. The first five deal with the staffing team (and their approach, organisation, mindset, etc.) and the last two with the product and business environment. 1 – DevotionA successful business needs a devoted team of people (or individual) who are buzzing with ideas and full of enthusiasm for the enterprise. They cannot expect to be successful by…
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    Planning, Startups, Stories » Planning, Startups, Stories -

  • 10 Qualities I’d Look for in a Business Partner

    Tim Berry
    25 Jun 2015 | 9:25 am
    Here are 10 qualities I’d look for in a future business partner: Integrity. The whole truth, not just the good news. Actually I want to know the bad news instantly; and the good news can wait. I want to work with people who never make me wonder what they are thinking or what they mean. Trustworthy is essential. The kind of intelligence that respects uncertainty and not knowing. People who know things that they are sure of are often not realizing the other side of the question. I want to work with people who respect research and data but use it to spark discussion, not end it. Somebody from…
  • Timing is the Key to Success? Do You Agree?

    Tim Berry
    11 Jun 2015 | 10:30 am
    Here’s food for thought. Idealabs founder Bill Gross analyzed several hundred startups, from big successes to big failures, looking for the most important startup keys to success.  He considered idea, team, business model, funding, and timing. This is his TED talk sharing what he found. Here’s some of his reasoning, in detail: The number one thing was timing. Timing accounted for 42 percent of the difference between success and failure. Team and execution came in second, and the idea, the differentiability of the idea, the uniqueness of the idea, that actually came in third. Take a…
  • Startup Ideas Worth Building

    Tim Berry
    26 May 2015 | 9:20 am
    (Note: I rarely do guest posts on this blog, but I ran into this answer on Quora and I am happy to post it here, as a long quote, with credit to its author. – Tim)  Noam Kaiser is a professional investment manager, alias venture capitalist, or VC. The question at Quora.com was: Do you have any startup ideas worth building? Here is his answer. Yes I do. But my startup idea/s are worthless. As are yours, and anyone else’s. Until you get off the couch and actually DO something about them. This is why I always tell young entrepreneurs to get rid of the word “founder” on…
  • Lean Business Plan to Get What You Want From Your Business

    Tim Berry
    27 Apr 2015 | 7:26 am
    Are you running your own business or looking to start a new business? The lean business plan is an easy way to set down your strategy, tactics, milestones, and essential business numbers. Just do it for yourself and your team, with a few streamlined bullet points for strategy and tactics; plus lists of key milestones, tasks, assumptions, and performance metrics; and essential business numbers. Then review and revise it regularly and you’ll have your progress towards goals, and accountability. Lean Business Plan in Four Steps One: Strategy Strategy is focus. A lean business plan…
  • All Ideas are Brilliant Before They Are Executed.

    Tim Berry
    3 Apr 2015 | 10:28 am
    “No battle plan ever survives first contact with the enemy.” – Helmuth von Moltke. Similarly, all business ideas are brilliant before they are executed.  Ideas have to run through an obstacle course of hard realities before they are really opportunities. Few ideas make it. Everybody has ideas, Millions of business ideas are floating around everywhere. Every problem anybody encounters is a solution waiting to be unwrapped. Every time somebody follows the comment “there should be a better way” by suggesting a better way, that’s a business idea. An opportunity is…
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    Ryan Derousseau

  • New Piece: When Two Jobs Become One

    Ryan Derousseau
    6 Jul 2015 | 12:01 pm
    My latest on Fortune.com discusses how to make sure if you’re stuck taking up the slack for a colleague that leaves, you’re not doing two jobs for the price of one. It’s important to help, but put your foot down to ensure you’re not working two jobs for long.  From Fortune.com: There’s a fine line between a busy day and feeling overwhelmed. Lately though, many of us think our workloads have taken an even bigger leap. As our work hours stretch longer—up 4% from a regular day just four years ago—more than half of us now say our jobs have become too busy,…
  • Texas Weather and Data … Get Your Umbrella Ready?

    Ryan Derousseau
    17 Jun 2015 | 5:46 am
    Although I live in New York now, much of my life, particularly my secondary school and college years, I lived in Texas. It’s the state I identify with and where my parents, brothers and sister live. This year, when I would speak with my family, what inevitably came up was the bad weather. I can’t help but laugh since I get about 5 weeks of great weather in NYC each year, otherwise, it’s either snowing, raining, melting heat or a thick cloud of humidity covering the sidewalks you have to walk on. Still, in the winter, all the talk was about their snow. Now, it’s…
  • Finishing My First Novel Has Created A New Box To Check Off

    Ryan Derousseau
    6 May 2015 | 10:39 am
    For the past two-and-a-half to three years, I’ve been writing a novel. I would wake up, scratch out 1,000 words, then move to my real work of the day. When I took a full-time position, I would try to write and edit before work. That didn’t always happen, so I would try at night. That also didn’t always happen. Then I returned to freelancing, and one goal I wanted to accomplish was that book. So I went back to editing, re-editing, and re-re-re-re-editing. Finally, I finished. I had read it enough. Tweaked it, destroyed it, rebuilt it, refined it, beautified it. I had…
  • I Almost Died A Year Ago Today. What Should I Do About It?

    Ryan Derousseau
    5 Mar 2015 | 2:51 pm
    A year ago today, I nearly died. I don’t mean I had one of those near-death experiences where a truck almost hit me or a falling piano almost crushed my unsuspecting self as I walked below. No. I mean my body gave out. It twisted in a way that without modern medicine, I would not have survived. Even with modern medicine, the urgency to fix my ailment meant a tricky and potentially dangerous procedure. And it all happened within seven hours. A blur that sent me to the hospital balled up in pain, pleading for medication, praying that this wasn’t the end, encouraged that it was…
  • “You Should Be Doing the Becoming, Not Your Damn Fool Computer”

    Ryan Derousseau
    23 Jul 2013 | 7:11 am
    Here’s a think piece from Kurt Vonnegut’s A Man Without a Country. This was his last published book while he was alive (there was one published posthumously). It’s a collection of essays, where Vonnegut discusses politics, life, death and society. I came across one line, that might help you think about how you view and interact with the technology in your household, whether it’s a smartphone, laptop or tablet. He created this in 2004, but it still resounds today. A Man Without a Country by Kurt Vonnegut (page 56) “Today we have contraptions like nuclear…
 
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    The Reveal, by ExcellentPresence.com

  • Tutorial: Learning the WordPress Dashboard

    H. T. Major
    4 Jul 2015 | 5:25 pm
    This WordPress ‘Dashboard’ tutorial covers: Managing ‘Dashboard’ widgets ‘Screen Options’ and ‘Help’ ‘Dashboard’ sidebar menu overview The ‘Toolbar’ Click on the video below to play it. The post Tutorial: Learning the WordPress Dashboard appeared first on Excellent Presence.
  • Why You Need Website Redesign First, Not “Later”

    H. T. Major
    23 Apr 2015 | 6:35 am
    As your company website is the first impression you project, delaying a much-needed website redesign is effectively delaying improved results. Consider all the effort and/or budget you’re expending on marketing: Driving traffic to an underperforming website is a waste if that site is converting few to qualified leads.Click To Tweet So you’re wise in looking to website redesign services if your site is underperforming. Let’s explore how a correctly implemented web redesign can help get your business more clients online. How to Know When Website Redesign Should Be Your First Order…
  • Mobile Friendly Web Design & Google Rankings: Should You Worry?

    H. T. Major
    6 Apr 2015 | 11:01 pm
    Google announced in November that in April 2015, their search engine would begin a major update affecting all sites not implementing mobile friendly Web design… and businesses were worried. But what classifies as sufficiently “mobile-friendly” … according to Google? Google’s 4 Mandatory Criteria for Mobile-Optimized Websites Generally speaking, a mobile-optimized website is user-friendly on all devices: smartphones, tablets, PCs, etc. In order to be considered mobile-friendly by Google, your website must meet the following (4) specific criteria: Avoids software…
  • 2 Types of “Fake” Twitter Followers Never to Delete

    H. T. Major
    17 Mar 2015 | 1:04 pm
    Often, companies are advised to remove the percentage of Twitter followers that are determined to be fake. The logic is to boost the “value” of the company’s social media following, in order to increase the return on time and/or budget they invest in Twitter social media marketing. However, as with any complex, automated, algorithmic process, it’s dangerous to trust in it completely. Removing fake followers that a tool has identified could do more harm than good. What’s the Harm in Having a Few Fake Twitter Followers? To be perfectly frank, there isn’t any. You’d be doing…
  • The Best Web Design Company in Raleigh for Diverse Firms

    H. T. Major
    5 Mar 2015 | 3:42 am
    Finding the best Web design company in Raleigh, NC—or any locale—can be arduous, as what constitutes what’s “best” is dependent on your organization’s unique needs. When your diverse organization seeks another diverse firm to give your business to, the task becomes more challenging still. Luckily, there are a few ways to tell whether the company you’re considering is also committed to workplace diversity and/or is owned by a member of the diverse population—even if they don’t outwardly state it. Consider the following four questions when…
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    PowerHomeBiz.com

  • Does a Home Business Need Insurance? Questions to Ask

    Lyve Alexis Pleshette
    20 Jun 2015 | 3:17 pm
    Article from PowerHomeBiz.com One of the biggest questions that business owners face is whether they are properly insured. Learn the questions you need to ask to determine whether you need business insurance This article was written by Lyve Alexis Pleshette for PowerHomeBiz.com - PowerHomeBiz.com Related posts: Types of Insurance for Your Home Business Is Your Small Business Properly Insured? 7 Questions Home Business Owners MUST Answer
  • 3 Work from Home Ideas You Can Start Now

    Jenny Fulbright
    7 Jun 2015 | 8:22 am
    Article from PowerHomeBiz.com If you are dreaming of starting a home business and earning money from home, learn 3 work from home ideas you can start now. This article was written by Jenny Fulbright for PowerHomeBiz.com - PowerHomeBiz.com No related posts.
  • Follow These 7 Design Tips for an Inspiring Home Office

    Kerrie Kelly
    28 Apr 2015 | 7:44 pm
    Article from PowerHomeBiz.com Working from home is becoming more and more common, yet the home office remains one of the most neglected rooms in the house. Learn to develop a space that encourages creativity and productivity. This article was written by Kerrie Kelly for PowerHomeBiz.com - PowerHomeBiz.com Related posts: Six Transformative Home Office Updates Anyone Can Manage Home Office Furniture Buying Tips 5 Ways to Secure Your Home Office with Home Automation
  • The Lawn Care and Landscaping Services Industry

    Jenny Fulbright
    25 Apr 2015 | 1:14 pm
    Article from PowerHomeBiz.com The lawn care and landscape business is a $75 billion industry. If you are thinking of starting a lawn care and landscaping service business, learn about the industry This article was written by Jenny Fulbright for PowerHomeBiz.com - PowerHomeBiz.com Related posts: Additional Services for a Landscaping or Lawn Care Business Pricing Your Lawn Care and Landscaping Services Starting a Lawn Care and Landscaping Business
  • How to Think of a Topic to Write About

    Eric Gruber
    23 Apr 2015 | 2:36 pm
    Article from PowerHomeBiz.com Do you ever find yourself staring at a blank screen or a blank sheet of paper when you’re supposed to be writing articles for your blog, for your ezine or newsletter and for article submission so you can promote your books, products or services? This article was written by Eric Gruber for PowerHomeBiz.com - PowerHomeBiz.com Related posts: How to Write an Effective Sales Letter Hiring a Ghostwriter to Write your Ebook How to Write Press Releases that Gets Results
 
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    Small Businesses Do It Better

  • How to Effectively use Web Video in Marketing a Small Business

    Carissa Dunphy
    22 Jun 2015 | 5:50 pm
    Becoming a renowned leader in one’s respective field of business, enjoying the reputation of a desirable employer and earning large profits make for the holy trinity of modern entrepreneurship ideals, but only a selected few will survive this harsh climb to top. Nevertheless, it can be safely said that every hard-working entrepreneur always tends to dream (at least secretly) of making it big. Being a founder of a small animation studio – guilty as charged. However, I’ve had the luxury of learning early on how to harness the power of web videos and thus help my small business make…
  • Designing the Perfect Business Logo

    Carissa Dunphy
    10 Jun 2015 | 10:57 am
    A logo is more than just a pretty image for customers to look at while they use a product or service. It’s the face of an entire brand, a symbol that determines how people feel about that particular company. For example, if a restaurant’s logo is cold and unappetizing, potential customers are going to associate that image with their food.   So what sort of ingredients do you need to cook up a tasty, irresistible logo? This infographic will provide you with tips and ideas related to each of the qualities that a successful logo design must have. Infographic courtesy Company Folders The…
  • The Business Plan Toolbox

    Carissa Dunphy
    4 May 2015 | 9:24 am
    We have all suffered from the agony and torture that is writer’s block, but attempting to write a business plan while staring at a blank page puts the suffering on a whole new stratosphere. That’s why an increasing amount of new business owners are beginning to use business plan samples to help them escape writer’s block and start a new business. While example business plans are useful resources when it comes to formulating your strategy, you should keep in mind the pros and cons of using one. The Pros of Using a Sample Business Plan: #1. Business plan samples give new entrepreneurs a…
  • How Businesses are Using Social Media

    Carissa Dunphy
    28 Apr 2015 | 8:34 pm
    The top social media sites, their benefits, how businesses are using them and projected usage. Infographic courtesy Real Business Rescue The post How Businesses are Using Social Media appeared first on Small Businesses Do It Better.
  • Finding, Hiring and Keeping the Best Employees

    Carissa Dunphy
    15 Apr 2015 | 8:04 pm
    Determining staff needs, searching for candicates, selecting the right people, organizing staff development, and movitvating your employees. Infographic courtesy of BackgroundChecks.org The post Finding, Hiring and Keeping the Best Employees appeared first on Small Businesses Do It Better.
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    SucceedAsYourOwnBoss.com

  • 3 SEO Tactics Could Get You Kicked Out of Google

    Melinda Emerson
    7 Jul 2015 | 2:30 am
    Guest Article Ever dabbled in SEO before? You know, Search Engine Optimization? It’s a way to use content to try to get more organic traffic from search engines like Google. If you have, you might have experience with the spectrum that is everything you can do to allegedly help your site rise in the search results and get more traffic. When it comes to SEO, there’s a right and wrong to do it. I want to explain to three SEO tactics who get you kicked out of Google search results. Let me start by explaining “white hat vs. black hat” tactics. While some “black hat” or spammy SEO…
  • Five Free Resources for Making Infographics

    Melinda Emerson
    6 Jul 2015 | 2:30 am
    By now we have all heard (and maybe even repeated) the axiom that visuals increase audience engagement. However, using sources like Shutterstock or Getty Images for attractive visuals is only part of the equation. Infographics are another source of visual communication and have the advantage of being portable, linkable, and able to break down complex concepts into more easily digested bite-sized pieces of information. If making your own infographics seems out of your reach, think again. Here are five great sources for making your own infographics for free. Piktochart Piktochart offers a wide…
  • Who is on #SmallBizChat July 2015

    Melinda Emerson
    3 Jul 2015 | 2:30 am
    #SmallBizChat is a weekly conversation where small business owners can get answers to their questions. The focus of #SmallBizChat is to end small business failure by helping participants succeed as your own boss.  Join me live every Wednesday, 8PM EST for #SmallBizChat on Twitter.  Here’s how: follow @SmallBizChat on Twitter and click here for directions on how to join the conversation.  Here is a list of who is on #SmallBizChat in July: July 1st: Alternative Resources to Fund Your Tech Start-up, @PowerMovesNOLA Veteran investment executive and entrepreneur Earl Robinson has been…
  • Alternative Resources to Fund Your Tech Start-up

    Melinda Emerson
    2 Jul 2015 | 2:30 am
    Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my interview with @PowerMovesNOLA. Veteran investment executive and entrepreneur Earl Robinson has been named President, and economic development expert September Hargrove has been named Chief Operating Officer of PowerMoves.NOLA, a new national initiative focused on providing access to capital, connections and guidance to increase the number of America’s venture-backed minority entrepreneurs. In…
  • What Every Small Business Should Know About Digital Crime

    Melinda Emerson
    30 Jun 2015 | 2:30 am
    Guest Article It seems like every few weeks has revealed another major hacking case, where a group of malicious agents break into the computer system of a major company or government agency and steal the personal information of workers or customers. All kinds of companies seem to be at risk for these kinds of attacks, and it seems difficult to imagine if there are any good security protocols that can actually prevent this kind of breach. In this post, we will discuss some ways companies can structure their security to reduce the risk that they become the victim of the next major hacking…
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    Write Money Incorporated

  • Teens benefit from paying bills early

    admin
    4 Jul 2015 | 2:51 pm
    Help for small business owners at Write Money Incorporated - Marketing writing advice and tips By Eric Bradford Found on Flickr Managing money seems like a magical process when you don’t have to go work, when you aren’t responsible for paying bills. Yet, accountable adults know that balancing a budget and saving and investing wisely is anything but magical. It takes honesty, commitment and awareness to notice what you’re doing with your money. Simply receiving a significant income isn’t always enough to keep you out of debt. Teens need to learn that money isn’t…
  • Work from home tips that help you earn more money

    admin
    28 Jun 2015 | 2:12 pm
    Help for small business owners at Write Money Incorporated - Marketing writing advice and tips By Rhonda Campbell These work from home tips are based on years of firsthand experience. The tips could increase your profits, productivity and job satisfaction. One more huge plus — these tips could reduce your stress. You already know that flexibility, the end of long commutes and the chance to achieve real work life balance are reasons why you and millions of other adults work from home. But, that doesn’t mean that working from home doesn’t come with challenges. Why you need…
  • Losing weight when you’re older

    admin
    21 Jun 2015 | 1:40 pm
    Help for small business owners at Write Money Incorporated - Marketing writing advice and tips By Rhonda Campbell I remember a former colleague having a midlife crisis when she turned 30.  Yes – 30. Looking back, I wonder if she knew that everything was starting to change, that she wouldn’t be able to turn the clock back regardless of how hard she tried. Losing weight really does get harder as you age For years, I’d heard people exclaim that losing weight gets harder after you get older. “Starts after you hit your mid-30s,” some would say. Being a dedicated long…
  • The Amazing Power of Focus

    admin
    13 Jun 2015 | 3:04 pm
    Help for small business owners at Write Money Incorporated - Marketing writing advice and tips By Rhonda Campbell Romans 12:2 says, “Be transformed by the renewing of your mind.” Buddha said, “All that we are is the result of what we have thought.” Your mind is powerful, perhaps more powerful than you realize. Have you ever stopped to consider what you could achieve if you focused your thoughts on a single purpose or goal? Being that it generally takes 30 days of consistent thought or behavior to form a habit (or to train your mind to automatically do something without consciously…
  • Faith fills in vision gaps

    admin
    30 May 2015 | 2:33 pm
    Help for small business owners at Write Money Incorporated - Marketing writing advice and tips By Rhonda Campbell Creative ideas and the faith and vision to see the steps needed to implement those ideas are at the heart of tremendous success. Madam C. J. Walker, Mary McLeod Bethune, Henry Ford and Jeff Bezos are but a handful of business visionaries who lived out a dream. Each developed a product or service that experts said wouldn’t endure (or get off the ground), let alone succeed. It took insight, innovation, courage and powerful forward thinking. What’s on your mind? Wilferd…
 
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    Attention Getting

  • Today’s Ask Gail: Will My Online Store Be More Successful If I Sell Just One Type of Product?

    Gail Oliver, Online Small Business Consultant
    7 Jul 2015 | 3:42 am
    ASK GAIL: ANSWERING YOUR SMALL BUSINESS QUESTIONS Hi Gail “Your online shop should sing the same tune.” This is advice that I’ve seen posted by others.  When I asked my recently graduated business student son what I could do to get sales, he said basically the same thing.  “You have too many ideas going on.  Choose banners OR stationery and stick with that.” The thing is, I think the fact that I’m using paper as my medium, and die cutting the majority of my products IS cohesive. Plus, I get bored doing just one or the other.  What’s your take on…
  • Weekend Reading for 7/3/15 #FridayReads

    Gail Oliver, Online Small Business Consultant
    3 Jul 2015 | 11:49 am
    by Gail Oliver, Online Small Business Consultant I am doing something a little different this week, and instead giving you links to some very cool businesses that might inspire you. Check them out! Complete Tuxedo Rental in a Box Online from TheBlackTux.com All Your Travel Question Answered at Trippy.com  Public Kiosks That Allow You To Charge Your Devices from MobileQubes.com All the Basic White Home Goods You Need at SnoweHome.com A Ride-Sharing Program for Parents When They Can’t Drive Their Kids at HopSkipDrive.com Don’t forget to send me questions you would like answered…
  • Free Small Business Advice

    Gail Oliver, Online Small Business Consultant
    29 Jun 2015 | 10:18 am
    Hello! I am going to be starting a new advice column on my blog whereby I answer a question specific to your small business. For example, questions such as: “Why am I getting lots of traffic but no sales?”, “Is it immediately obvious what my business is?”, “Where can I find my target customer online?” If you are interested, please email me at attentiongetting@gmail.com (in the email subject line put, “Free Advice”) or fill in the form below with your website and the question you have. Please note, I will not be answering these requests individually, but rather…
  • Weekend Reading List for 6/26/15

    Gail Oliver, Online Small Business Consultant
    26 Jun 2015 | 11:46 am
    by Gail Oliver, Attention Getting Marketing Can you believe June is almost over? Why doesn’t January go as fast? Oh well, here are some interesting reads for the weekend. Are Indie Brands the Answer for Plus Size Fashion? (Racked) Even Japanese Candy Has Become a Monthly Subscription Service (Japan Crate) Once a Cool Social Media Site, Ello Now Wants to Be Etsy  (Crain’s New York Business) Alibaba Marketplace’s 11 Main Street to Merge with OpenSky (TechCrunch) 9 Cool Apps if You Have a BigCommerce Shop (Ecommerce Platforms) Enjoy your weekend … Gail  WANT TO…
  • 5 Must-Do Marketing Ideas for July

    Gail Oliver, Online Small Business Consultant
    23 Jun 2015 | 3:13 pm
    by Gail Oliver, Online Small Business Consultant My July Marketing Calendar is out and I wanted to give you a sneak peek as to why it is such a valuable marketing tool, especially if you struggle on social media, with getting publicity or just promoting your business in general. So below are 5 of the 93 ideas, tips and tactics in this month’s calendar. 5 Must-Do Marketing Ideas for July Who doesn’t watch Netflix these days? Every month when Netflix updates its listings, it trends huge on social media. One of my calendar tips this month is to tweet out something about your…
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    Paychex BuildMyBiz

  • How companies can improve by being aware of the challenges women face

    23 Jun 2015 | 11:47 am
    Women looking to succeed in business still face challenges due to gender barriers. For example, a Gallup survey reported that employees who have female bosses feel more engaged, however, only one in three working Americans said they actually have a female boss.  But the barriers to success are slowly being broken down due to the improving awareness of how women are being held back in the office. What challenges do females face in the workplace? The Huffington Post highlighted the top three challenges women face when they try to make it to the top. The visualization they are given of top…
  • How to stay on task and improve time management

    15 Jun 2015 | 10:15 am
    “You have exactly the same number of hours per day that were given to Leonardo da Vinci, Albert Einstein, Nikolai Tesla, etc…” This quote was written on a whiteboard in the office of Halogens Software, as was the snarky response, “But they didn’t get 50 emails, texts, and requests during those hours.” Small business owners can make any number of mistakes that cause time management to become difficult. And although most aren’t trying to accomplish as much as da Vinci did, it can help to manage time like he might have. Scheduling and keeping on…
  • 4 ways to boost employee retention in a small business

    10 Jun 2015 | 10:14 am
    Great employees are hard to come by, and when they work for a small business, entrepreneurs have to do their best to build a long-lasting relationship. This kind of small business HR is difficult, but new tactics can help owners improve worker retention. Here are some ways business owners can keep their best employees involved and engaged: 1. Financial options While it can be difficult for small business owners to provide higher salaries, there are other offers they can provide workers. Stock options, bonuses, and investment plans are all opportunities owners can pitch to valued…
  • 5 things businesses need to know about email marketing

    2 Jun 2015 | 6:14 am
    Although email may seem like a basic tool for advertising with so many other options available, companies can still use it to augment an effective small business marketing strategy. According to a report by McKinsey, 91 percent of United States consumers use email every day, and the source found it to be 40 times more effective for acquiring new customers than Facebook and Twitter. Here’s what businesses should know about email marketing: 1. Customer attraction and cost efficiency Both clients and businesses benefit from email marketing. Ascend2 found that  email marketing has…
  • How to improve business processes by inspiring employees

    27 May 2015 | 10:46 am
    It’s a nightmare come true when a supervisor has to manage employees who are uninspired and dread coming into work. Fortunately, there are strategies managers can use in addition to small business HR approaches to help workers enjoy their jobs and become loyal to the company. Being a good leader makes productive employees An op-ed on CEO.com by Mat Ishbia, president and CEO of United Shore Financial Services, highlighted how common it is for employees to feel as though they’re making no positive contributions to the business they work for. Low morale can lead to various…
 
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    WP Curve

  • $65,522 monthly run rate – June 2015 monthly report

    Kyle Gray
    6 Jul 2015 | 9:10 am
    Welcome to the June monthly report for WP Curve. Revenue hasn’t changed this month, but we have a few things on the horizon that we think will help us hit our stride again. Let’s see what happened in June. $65,522 Monthly run rate Actual revenue is generally a bit higher than run rate because we only take 1/12 of annual plans into account in the run rate calculation and we have small amounts of revenue from other sources. We have a total of 816 customers now and a run rate of $65,522, slightly down from 66,596 in May. People, product and process People Our team shrank from 40 to 37…
  • 7 steps to resolve co-founder disputes

    Kyle Gray
    29 Jun 2015 | 7:00 am
    One of the most difficult times for a startup is when its co-founders are entrenched in a dispute. When a large disagreement arises, it is easy to become very emotional and defensive. This is completely understandable: your business is your baby, you’ve spent years building it up to where it is now and don’t want to harm it with a bad decision. In these high-intensity situations, we often default to our worst behavior. Friction and disagreements can sometimes lead to good outcomes. Unfortunately, we all have probably also experienced or heard about the opposite occurring — disagreements…
  • How to create content that follows the buyer’s journey

    Michelle Nickolaisen
    24 Jun 2015 | 7:00 am
    Kyle’s note: A common mistake content marketers make is only creating content to attract and support new customers. But most don’t create content for the whole buyer’s journey. This post from Michelle Nickolaisen gives you a strategy to design content for each step of the Buyer’s Journey. Over to Michelle. The buyer’s journey isn’t a complicated concept. The name tells you everything you need to know: it’s the journey a person goes on as they become a buyer. Traditionally, it’s been split up into three areas: Awareness: Everything up to and including the…
  • How to scale your content marketing with a process for guest writers

    Kyle Gray
    22 Jun 2015 | 7:00 am
    Guest writers are a great way to create content. They can offer different expertise and perspectives on your blog. The challenge is getting the many diverse perspectives and styles of guest writers to conform to the carefully crafted experience you have created for your audience. We have two types of guest writers. The first is a one-off post from someone in a related business, or that has something interesting to our audience. The second is from contributors we pay to write us content on a monthly basis. At first, it was challenging to manage the guest writers. We had a document with pages…
  • Why entrepreneurship is more accessible (and profitable) than ever

    Taylor Pearson
    15 Jun 2015 | 7:00 am
    Kyle’s Note: The 7 Day Startup book is so interesting because many of the ideas and strategies were not feasible even 10 years ago. This guest post by Taylor Pearson explores the forces of change that made the 7 Day Startup possible. You can use these same forces to create and grow your own business. Over to Taylor: In October of 2012, I met Dan Norris at a conference in Bangkok, Thailand. He was ranting to a group of entrepreneurs, “I’m done with services. Products only. I’m building an online dashboard for business owners.” My first impression? Kind of derpy, strong Australian…
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    Tanya Smith Online

  • How To Avoid a Massive Lawsuit With Your Microcontent – EP042

    Tanya Smith
    7 Jul 2015 | 5:15 am
    Listen to the Episode Download iTunes Stitcher SoundCloud Get My Free Guide It’s important that the claims your content make – whether on social media (microcontent) or on your blog/landing pages (core content) – deliver on their promises. This is oh so critical to gaining your customers’ trust and keeping them as followers on social […]
  • Why (and How) I Shrunk My Website

    Tanya Smith
    2 Jul 2015 | 10:53 am
    This past month I decided to shrink/downsize my overall website content, including my ecommerce suite. Sure I’d received lots of kudos and praise for how smoothly it ran, but in the end I had many reasons not to continue to manage the mammoth this system had turned into. In this post I’ll explain my reasons […]
  • 5 Tips to Make Content Research Painless #5 – EP041

    Tanya Smith
    1 Jul 2015 | 8:30 am
    Listen to the Episode Download iTunes Stitcher SoundCloud Get My Free Guide Researching information to pull together great content can be a pain. This is the last installment in the series that started with Episode 37 where we talk about making content research fast and painless. Always give credit where credit is due by correctly […]
  • 5 Tips to Make Content Research Painless #4 – EP040

    Tanya Smith
    29 Jun 2015 | 11:47 am
    Listen to the Episode Download iTunes Stitcher SoundCloud Get My Free Guide Researching information to pull together great content can be a pain. This is the 4th installment in the series that started with Episode 37 where we talk about making content research fast and painless. Do you have a system for organizing your research? […]
  • 5 Tips to Make Content Research Painless #3 – EP039

    Tanya Smith
    24 Jun 2015 | 9:41 am
    Listen to the Episode Download iTunes Stitcher SoundCloud Get My Free Guide Researching information to pull together great content can be a pain. This is the 3rd installment in the series that started with Episode 37 where we talk about making content research fast and painless. In this episode, I recommend using a search-friendly browser.  […]
 
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    Small Business Blog | Hiscox

  • How will the Recent Supreme Court Decisions Affect Small Business?

    Hiscox Blog
    2 Jul 2015 | 5:34 am
    Last week the Supreme Court handed down several major decisions that will affect the lives of countless Americans. It is supremely important that all small business owners understand how these rulings could affect their businesses. To find out how, read below. 1. The Affordable Care Act Ruling In this ruling, The Supreme Court decided that the subsidies for low-income families, that are an integral part of the Affordable Care Act (ACA) are constitutional, whether their policies are purchased on state or federal exchanges. Perhaps more importantly, the Court ruled that the subsidies must be…
  • How courageous is America?

    Hunter Hoffmann
    29 Jun 2015 | 11:51 am
    What better time to talk about courage than the week of July 4.  Our founding fathers exhibited the types of mental and moral courage that are still on display everyday in businesses big and small across the US.  Doing anything new or different takes courage, and Americans have been known since 1776 for their courage to set out on their own to pursue their dreams. But, exactly how courageous are today’s Americans in their business and personal lives?  We decided to ask you and find out in the Hiscox American Courage Index, developed by Forbes Insights.  The full survey will be out…
  • 5 ways to Grow Your Business Through Franchises

    Hiscox Blog
    26 Jun 2015 | 6:29 am
    If you’ve achieved small success, good for you! As you think about the best way to grow, you may find yourself thinking, “I wish I could clone myself!” That technology is a long way off, so perhaps a better option would be to consider cloning your business model through franchising opportunities. A franchise is one of the best ways to grow your business quickly. What is a Franchise? When you franchise your business, you give someone else the opportunity to open another location of your business and you provide them with the tools to be successful. In return, they pay you a fee and…
  • 4 Best Small Business Tips We Learned From Our Dads

    Hiscox Blog
    19 Jun 2015 | 3:00 am
    As Father’s Day approaches, we remember all the things our fathers taught us—about sports, about hard work and about life. A lot of these lessons apply in business, too. Here are some words of advice from dads that ring true for small business owners. 1. Measure twice, cut once If your dad liked to build things, you know that he likely took extra care to make sure that the measurements were right before he cut the board, because he knew he couldn’t  undo the cut. In business, it’s important to prepare as best you can, but it’s also important to know when to go ahead and make that…
  • Top 4 Tips for Promoting Your Small Business On Social Media

    Hiscox Blog
    18 Jun 2015 | 7:06 am
    So you’re a small business owner and you’ve got the basics down. Your product is great, you’ve protected your investment with small business insurance, and your customers love you. But what about social media? Most small business owners know by now that they need to have a presence on social media. You’ve probably set up a fan page on Facebook for your business, and you probably have a Twitter account. You may have a LinkedIn account, a Google+ page and even a YouTube channel. Those are great first steps toward promoting your business. Now you have to feed the beast. 1. Find Your…
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    Rabid Office Monkey for Business

  • Making a Good First Impression in the Business World: Six Tips for Success

    Anita Ginsburg
    7 Jul 2015 | 5:00 am
    The latest from Rabid Office Monkey: The business field consists of people that are professional, educated and trustworthy. Making a good impression is the first step in building trust and respect with other business people. In general, everyone gets only one chance to make a good impression, so it’s important to make it count. Here are six tips for those who are looking to expand their business and reputation as a whole. 1. Preparation Going to the first business meeting can be quite nerve wrecking, so it really helps to prepare ahead of time. The person should thoroughly know their…
  • Improve your Business Productivity by Knowing the Learning Styles of your Staff

    Contributor
    6 Jul 2015 | 5:30 am
    The latest from Rabid Office Monkey: Many major corporations now have an in-house job role of Chief Learning Officer (CLO.) We have all realised that learning is crucial to organisational effectiveness whether it is individual learning or structured classes for groups of people in the organisation, consistent and ongoing learning is key. Not everybody learns in the same way, or gets the same enjoyment out of learning in the same way. Learning style basically means learning preference. It isn’t that they can only learn in one way, it’s just that they find one way more enjoyable…
  • What To Do When Your Debt Goes To Collection?

    Contributor
    5 Jul 2015 | 5:30 am
    The latest from Rabid Office Monkey: Nowadays, everyone owes something, to banks, friends, business partners, etc. It’s the cruel time we live in. Professional debt consolidation agencies, are a business that keeps on growing. If your company falls into this maze of payments and loans, there is no reason to despair. Every maze has its exit. You may not see it now, but for the crafty and the persistent ones, a way out is possible. Of course, it would be best not to enter the maze in the first place, but as you already did, now listen to the advice that will help lead you out, when debt…
  • How To Write The Perfect Resume For The Post Of An HR

    Contributor
    4 Jul 2015 | 5:30 am
    The latest from Rabid Office Monkey: The resume you carry in an interview is the most important document that you need when petitioning work. Neither your qualification nor your experience is going to make any difference, if the resume is insufficiently exhibited or grimly thought of, you will face difficulty in grabbing your dream position as well as an interview. Making out time from your busy schedule for preparing your resume properly is truly vital. The subject matter of a resume keeps on changing depending on the job role you are applying for. Read on to get a few important guidelines…
  • Tech For Your Pet

    Contributor
    3 Jul 2015 | 5:30 am
    The latest from Rabid Office Monkey: Statistics indicate that global spending on caring for pets continues to increase year on year. Figures in 2014 were $98.3 billion and that figure is expected to rise to $103.8 billion by the end of 2015. While billions are spent on pet food, there has also been a large increase on non-edible spend such as: grooming treatments, holidays, day care, clothes and toys. It is clear that more and more people are treating their pets as family members, and companies are noticing an opportunity to cash in on this. Euromonitor has identified three different types of…
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    JDR Group's 'Digital Prosperity' Blog

  • Are Directory Sites Still Valuable in 2015?

    18 Jun 2015 | 1:07 am
      A few years ago in the SEO community, online directory websites were a goldmine for link building and you could pretty much go out to any directory site on the web and add a business listing. There were of course those that were more valuable than others, but they weren't really considered as bad links. However, in recent years, link building has changed greatly and the places we can get links from have become much more difficult to find. Continue reading to find out just how valuable directory sites are in 2015...
  • How to Analyse Your Websites On Site Optimisation

    17 Jun 2015 | 9:30 am
      Although Google has continued to evolve and ranking on the first page of Google is harder now than ever before, on site optimisation is still a huge factor in ranking a website. If your on site optimisation isn't up to scratch then you will be harming your websites search engine visibility. Meaning, you will never rank to your full potential. Is your website optimised in the best way? Continue reading this article to discover how you can analyse your existing on site optimisation and improve it, to enhance your positions in Google.
  • How To Bring Your Creativity To Life: 4 Easy Ways To Help Create Content

    Yasirah Fatimah
    13 Jun 2015 | 1:35 am
    How do you create killer content every time without fail? This question resonates so deeply with the most of us. As they say, there's nothing new under the sun. Running out of ideas is frustrating but the point isn't to offer completely new wisdom, it's to offer it from the point of view of what is happening this moment. That's what sharing content on the internet is all about. It's not creating brand new content every time that gets businesses sales and leads, it's about modifying content to the changing perspective of the reader. What do I mean by this? What you wrote about last year may…
  • How Can I Make Sure My Site Doesn’t Drop In Google?

    11 Jun 2015 | 5:17 am
    After years of keeping focussed on your target, of expensive and diligent hard work, you have finally conquered the famous Google Algorithm. You have a steady flow of new enquiries coming from the internet and it all seems worthwhile. Now for the next challenge - just because you have good rankings today, doesn’t mean you will have them tomorrow. Google results are fluid and the fact that you have been able to get your website to the top means that it is very possible that the next competitor could overtake you, or your site could drop like a stone if Google so decree.
  • Why Is It Important To Regularly Check Your Backlink Profile?

    11 Jun 2015 | 12:54 am
    Have you ever checked your Backlink profile for your website? Do you even know what a Backlink profile is? In this article I will be discussing what a Backlink profile is and why it is important to regularly check it. In May last year, we posted an article called 'How Can I See What Links My SEO Company Is Building?' In this article we discussed how you can check the Backlinks that your SEO company have built. You may be thinking, “what does that article have to do with a Backlink profile?” but if you take some tips from there you are able to see the bigger picture.
 
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    Blog | Harbor Compliance

  • Nevada Business License Fee Increase Effective July 1, 2015

    James
    30 Jun 2015 | 10:34 am
    Effective July 1, 2015, the Nevada Secretary of State is raising its fees for initial and annual lists, and business licenses for corporations, per NV Senate Bill 483. The fee for initial and annual lists is increasing by $25 … Read more >> The post Nevada Business License Fee Increase Effective July 1, 2015 appeared first on Blog | Harbor Compliance.
  • Indiana Nonprofit Annual Report

    James
    12 Jun 2015 | 12:08 pm
    Effective July 1, 2015, Indiana nonprofit annual reports will now be due on a biennial basis, instead of annually (Source). Currently, nonprofit entities file an Indiana annual report every year, while for-profit entities, such as LLCs and corporations, … Read more >> The post Indiana Nonprofit Annual Report appeared first on Blog | Harbor Compliance.
  • Selecting a Nonprofit Board of Directors

    James
    5 Jun 2015 | 7:13 am
    Selecting a nonprofit board of directors is vital to your nonprofit’s success. Collectively, the board of directors strategizes, sets policy, and makes decisions for the nonprofit. Individually, each director should have certain qualities and attributes that adds value to your … Read more >> The post Selecting a Nonprofit Board of Directors appeared first on Blog | Harbor Compliance.
  • How to Open a Nonprofit Bank Account

    James
    27 May 2015 | 8:35 am
    One of the most important steps in starting a nonprofit is opening a bank account. This allows your organization to deposit funds, to write checks, and to begin saving money. However, opening an account is not as easy as strolling … Read more >> The post How to Open a Nonprofit Bank Account appeared first on Blog | Harbor Compliance.
  • New Hampshire Nonprofit Annual Report due in 2015

    James
    7 May 2015 | 11:00 am
    As compliance junkies, we like to talk about unusual events in the corporate filing world. Today’s subject is the New Hampshire nonprofit annual report, which must be filed every five years. And you guessed it, this report is due in … Read more >> The post New Hampshire Nonprofit Annual Report due in 2015 appeared first on Blog | Harbor Compliance.
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    THE RESOURCEFUL CEO™

  • Overcoming Obstacles to Grow Your Business

    Tiffany C. Wright
    23 Jun 2015 | 8:00 am
    As business owners, we all face obstacles at different times, no matter where you are in your business(es): start-up, the growth phase, or the relatively steady stage. It’s not the obstacles that we encounter, but how we think about them and determine the solutions to eliminate or reduce those obstacles. In this article, I briefly […]
  • How to Assess a Candidate Before Making a Job Offer

    Tiffany C. Wright
    18 Jun 2015 | 8:00 am
    Human Resources departments across the United States regularly spend thousands of dollars during the hiring process—just to hire a single applicant. What many businesses fail to understand is that it is far from necessary to spend this much for a hire. Many businesses cannot afford to fail to screen out candidates who are a bad […]
  • My #1 Marketing Tip

    Tiffany C. Wright
    16 Jun 2015 | 8:00 am
    We all have our favorite marketing tips. These may be something that you find fun or interesting or something that actually drives significant calls, traffic, leads, or similar. #1 Marketing Tip My #1 marketing tip is to check in with past customers a MINIMUM of every 6 months. When you’ve been in business for awhile, […]
  • The Importance of Writing Professional Emails

    Tiffany C. Wright
    11 Jun 2015 | 8:00 am
    One issue that business owners and executive management occasionally encounter is unprofessional emails. We’ve seen emails on broadcast news programs that are highly inflammatory, which were leaked or, in some cases, hacked then leaked. Sometimes such emails are unavoidable; other times, you wish you had not sent them at all! Avoiding unprofessional emails In order […]
  • How to Have Difficult Conversations at Work

    Tiffany C. Wright
    9 Jun 2015 | 8:00 am
    This article was written in response to a journalist’s query: Have you ever had a difficult conversation at work? Confrontation, done right, is effective. Yes! Multiple times. In both roles – as an employee and as a boss. I have NEVER shied away from being honest or explicit, but I am and was always tactful. […]
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    Small Business Heroes

  • Why ‘doing’ and not ‘thinking’ is putting your business at risk

    The Small Business Heroes Team
    6 Jul 2015 | 2:03 am
    Anyone who has started their own business knows that in the early days when cash flow is tight you have to wear a whole host of different hats in order to get that business off the ground. Sales, marketing, accounting and HR are just some of the areas you have to try and juggle, while also doing your best to drive the business forward. However when business begins to take off, managing all of these different responsibilities simultaneously can often lead to balls being dropped and business growth being affected. As this point in the business cycle it’s probably best to think about bringing…
  • 5 Trends Small Businesses Must Adopt to Survive

    The Small Business Heroes Team
    3 Jul 2015 | 4:15 am
    Back in the old days, businesses might have been able to survive solely thanks to a decent shop sign and local trade. But now business behemoths and chain stores are cropping up everywhere and cutting out the little guys. Even if the product or service you’re selling is absolutely incredible, it can be a challenge to get the recognition you deserve in order to sustain and grow your small business. No matter what your trade is, small businesses must adopt these trends in order to survive. Branding Branding is everything: it’s the first impression, the message you want to communicate to…
  • Women in Suits: Are Corporations Ready for a Gender Shift?

    The Small Business Heroes Team
    29 Jun 2015 | 6:50 am
    Research undertaken by Catalyst in 2014 revealed that there is only a minority of women holding senior management roles in the United States. The research showed that North America has 21% of women in senior management positions, Latin America has 23%, Europe (Nordic region) has 24%, and ASEAN territories have 32%. It goes to show that women are still not able to penetrate the business sector, as much as they feel they could. Inspiring Females in Business Although difficult and challenging, many women nowadays have showcased their abilities to excel in enterprise. Here are some of the…
  • How to save energy in your office – infographic

    The Small Business Heroes Team
    25 Jun 2015 | 5:00 pm
    Energy costs some serious dollar for all businesses – whatever the size. Happily, there are ways to reduce the spend by focusing on some fundamental methods to save energy in your office. Since we’re the helpful kind at SBH, we wanted to share this great infographic from our friends at SwitchmyBusiness.com. And if you want to explore further ways to get your energy costs down, check out our recent post on how to cut your energy bills over the summer months!   The post How to save energy in your office – infographic appeared first on Small Business Heroes.
  • How to save money on energy bills this summer

    The Small Business Heroes Team
    23 Jun 2015 | 1:36 am
    It’s time to rejoice, summer is finally here! As a nation of weekend sun worshippers, we couldn’t be happier to see the rays shining through our windows and warming up our homes. However once the weekend is over and it’s back to business, our enthusiasm for a warm temperature starts to decline. After all, who wants to be in a stuck in a stuffy office for an entire day? Summer months may turn the heat up on energy bills Business owners who have consistently struggled with their energy bills may think that June will be the answer to their prayers, but unfortunately the warmer months may…
 
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    Great Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories

  • Ask Yourself These 18 Questions Before You Quit Your Job To Start A Business

    Entrepreneur Writer
    21 Jun 2015 | 12:18 am
    One of the riskiest and most consequential decisions that people have to make in life has to do with quitting a regular job and venturing out on their own. The risk is crystal clear. You are walking away from the security of a regular income job to a future of uncertainty and hopeful wishing for the best. Is there a perfect time to quit?...You can also check these cool business articles:Top 13 Qualities Of Successful EntrepreneursStarting a Cleaning BusinessGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
  • Jayson Gaignard – From Totally Broke To Getting Back On Track

    Entrepreneur Writer
    29 May 2015 | 12:18 am
    Jayson Gaignard was working as a mechanic, when one day he realized that people don’t live forever. That same day he quit his job to start chasing his dreams. He started a company and in a while, he was making millions in sales. Then, because of a bad business partner, things crashed and he got broke. He was totally devastated, but he managed to...You can also check these cool business articles:Starting a Payment Processing Business at 16www.bebo.com – BEBO’s HistoryGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
  • How Volkswagen, General Motors and Toyota Began Their Businesses

    Entrepreneur Writer
    27 May 2015 | 11:47 pm
    Volkswagen Volkswagen was created in 1937 and was originally run by the German Labor Front. Prototypes for the KdF-Wagen appeared from 1936, and the vehicle had the trademark Volkswagen round shape and rear-mounted engine. By the time World War II had started in 1939, the company had constructed a new factory in modern-day Wolfsburg, which was specifically built for factory staff who would be...You can also check these cool business articles:A History of Ford Motor CompanyHow BMW Was StartedGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
  • How BMW Was Started

    Entrepreneur Writer
    27 May 2015 | 8:03 am
    Today, BMW is one of the ten biggest car brands in the world, but did you know that BMW started off manufacturing aircraft engines? BMW was first established in 1916, and after a restructuring of the Rapp Motorenwerke aircraft firm in 1917, the company became a business entity. The first engine created by the company was the BMW IIIa – an inline-six engine that...You can also check these cool business articles:How Volkswagen, General Motors and Toyota Began Their BusinessesA History of Ford Motor CompanyGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational…
  • 5 Crazy Business Ideas That Were Turned Into Super Successful Businesses

    Entrepreneur Writer
    15 May 2015 | 12:06 am
      Read these 5 start-up stories and you will be amazed about how 5 really simple ideas were turned into multi-million dollar businesses. 1. The Slinky ($250 million worth) Everyone should be familiar with the slinky toy and how it can keep even grown-ups entertained for hours. Till this day nobody can explain the magic of shoving a spring’s weight from one side to the...You can also check these cool business articles:How to Make a Million Dollars Fast with a Website10 Billionaires Who Dropped Out Of CollegeGreat Business Ideas, Entrepreneurs, Start Ups &…
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    Strategy Lab Marketing

  • 9 Apps That Will Make Your Life Better and/or More Entertaining – Eps. 20

    Jeph
    6 Jul 2015 | 11:09 pm
    A couple years ago, 60% of apps were never even downloaded. That’s a startling stat. I’m sure it’s not exactly that bad now but geez, when it comes to apps we sure do have a choice. Make sure you do your due diligence before you hop on the app ban-wagon. If you’re in the business of apps you better have a reason why people are not only going to download your app but use it again a day, week, and month after downloading. Solve my problem or entertain me. There are only two reason why we go on the Internet, either to solve a problem or entertain ourselves. Think about…
  • What’s The Best Part About The Canadian “Brand”?

    Jeph
    1 Jul 2015 | 12:01 pm
    We’re the stereotypically friendly and polite to the rest of the world. How cool is that?!? We were in Las Vegas, leaving to the airport to go home and my worst fear happened. I forgot to tip the bellhop who kept our bags all day long. And everyone knows you don’t mess with Karma before a flight!! What do you do, our cab was driving off! Like any decent Canadian person would do, you stop the taxi. Run out to the bellhop counter and leave the tip you forgot to leave, no questions asked. I did just that. When I returned to the taxi, the following line out of the taxi drivers mouth…
  • Big Idea Camp 2015 – Episode 19 #LetsChangeEducation

    Jeph
    29 Jun 2015 | 1:34 pm
    “Wall Street meets Scarth Street”   Ready for the best week of Summer?!? Welcome Big Idea Camp 2015. We combine the two best parts of school to create the most effective learning environment possible. Field trips (working with real companies and organizations) and team based competitions. In school, getting out of the classroom was when you started learning (outside your comfort zone) and team based competition teaches students many different applicable skills such as, communication, empathy, leadership (more importantly followership), listening, initiative, trust, and of…
  • Three Books To Read When You’re In a Bad Place – Episode 18 #InTheLab

    Jeph
    22 Jun 2015 | 5:37 am
    Every time I speak I get some interesting questions, this one really got me, “you said when you’re in a bad place, you had some books you recommended, what were those books?”. It caught me off guard, they were obviously not in a good place and were looking for help. With little deliberation I came up with my top three books you have to read (specially if you’re in a bad place). The Monk Who Sold His Ferrari by Robin Sharma Robin Sharma also wrote the amazing book The Leader Without a Title. The Monk Who Sold His Ferrari is a tale that I believe everyone needs to…
  • The Nicest Thing Someone Has Ever Done. EVER. – Episode 17 #InTheLab

    Jeph
    15 Jun 2015 | 11:15 pm
    The greatest customer service moment happened to me just the other day. Galon Insurance has been a client for several years now. I had gone to their Saskatoon office and talked to them about online marketing, social media, their website strategy, you know, that ol’ chess nut. They were awesome to say the least. Personally, social media does nothing for a company or organization that isn’t innately “cool” or “fun” or “caring”. Social media just helps helps that. Always remember that culture trumps all. Figure out your culture and things will be…
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    fitsmallbusiness.com

  • Best Merchant Cash Advance Providers – Reviews & Comparison

    Priyanka Prakash
    6 Jul 2015 | 6:08 am
    Merchant cash advances allow businesses to get a lump sum of capital in exchange for a fixed share of their daily credit and debit card sales. Typically, merchant cash advances are extremely expensive with APRs ranging from 29 % to 132 %, so we don’t recommend them unless you’ve exhausted all other ways to get […] The post Best Merchant Cash Advance Providers – Reviews & Comparison appeared first on .
  • Kabbage vs. On Deck Capital vs. PayPal – Who’s Best?

    Marc Prosser
    4 Jul 2015 | 5:59 pm
    Does your business need a loan for 1 to 24 months?  In this article we review 3 top providers of short term financing Kabbage, OnDeck, & PayPal Working Capital. Up until a few years ago, retail-focused small businesses had one main avenue for short-term funding: merchant cash advances. “Traditional” merchant cash advances, where a business sells future […] The post Kabbage vs. On Deck Capital vs. PayPal – Who’s Best? appeared first on .
  • 10 Great Resources for Veterans Starting a Business

    Priyanka Prakash
    3 Jul 2015 | 8:48 am
    Many veterans channel the skills and leadership ability they develop in the military to starting a business. If you’ve served the U.S. in the armed forces, there are a wealth of resources you can take advantage of when starting a business. These can help you financially and in other ways. In honor of this Independence […] The post 10 Great Resources for Veterans Starting a Business appeared first on .
  • Why do Only 20% of Small Businesses Have a Company Branded Email? An Interview With Steven Aldrich of GoDaddy

    Marc Prosser
    2 Jul 2015 | 7:53 am
     I had a chance to interview Steven Aldrich, Senior Vice President of Business Applications at GoDaddy. He shared the following stats with me: 80% of small businesses do not use a true business email address. Instead of using an email address sent from the company’s domain name “@yourdomain.com,” most small businesses send and receive emails […] The post Why do Only 20% of Small Businesses Have a Company Branded Email? An Interview With Steven Aldrich of GoDaddy appeared first on .
  • Auto Attendant – What’s The Best Service?

    Jeremy Marsan
    1 Jul 2015 | 7:28 am
    An auto attendant is a pre-recorded voice that welcomes callers and gives them a menu of options, such as pressing 1 to speak with sales or pressing 9 to leave a voicemail. While this technology used to be available only to large businesses with big budgets, it’s now affordable and easy for any small business […] The post Auto Attendant – What’s The Best Service? appeared first on .
 
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    BoostSuite

  • Consider White Papers for Building Authority In Your Industry

    Aaron Houghton
    1 Jul 2015 | 12:03 pm
    Today’s guest post comes to us from Steve Myring of digitalstrategies.co.uk. Steve is CEO of Digital Strategies Marketing Agency in the UK. As the business world gets more competitive, you need more than basic marketing tools to capture and retain the interests of your audience. White papers can give you that edge. They are an excellent medium for B2B companies to tell their brand story and to be recognized as a voice of authority in their respective industries. However, in order to be effective with your white papers, you need a specialist writing approach that’s well-structured,…
  • A Four Step Process for Launching a New Product in a Crowded Market

    Aaron Houghton
    29 Jun 2015 | 3:31 pm
    This guest post comes from Charles Obinna Onwugbene of www.franchargroup.com. Charles is a small business owner and registered civil engineer, specifying the right class of American porcelain tiles for projects. New businesses decide what road to take when they begin. Many businesses look for the easy road and invariably end up not achieving success because the best road to starting a business is like the narrow road that leads to a happy life… and those who find it are few. Most businesses believe if they can develop or market a superior product by describing its numerous benefits…
  • How to Promote an Infographic

    Aaron Houghton
    29 Jun 2015 | 1:21 pm
    Today’s guest post comes from our friend Jack Knopfler of www.mammothinfographics.com. Follow Mammoth Infographics on social media for more marketing tips. We’re big fans! A few weeks ago we were preparing to launch our own infographic about Small Business SEO Nightmares and we sat down to build a list of promotional strategies. We’d spent literally weeks building what we thought was the perfect story and infographic to engage business owners who might also be interested in BoostSuite. Turns out, just about every small business owner has been burned by SEO, and BoostSuite…
  • BoostSuite Listed as Featured Marketing App for Bigcommerce

    Aaron Houghton
    25 Jun 2015 | 12:01 pm
    The friendly folks over at OrderHive recently put together a list of must-have automation apps for Bigcommerce stores. The list featured a single app in each of the following categories: shipping, customer service, marketing, analytics, and inventory management. BoostSuite was selected for the marketing category. We’ve had an integration with Bigcommerce for nearly two years now. Bigcommerce users can find the BoostSuite app in their accounts in the Bigcommerce App Marketplace. Search for BoostSuite or click the Marketing category and scroll until you find us. Or you can install the…
  • Human Translation vs. Machine Translation

    Aaron Houghton
    22 Jun 2015 | 11:17 am
    Today’s guest post comes to us from Mark Saba of www.anecsys.com. We found this topic very interesting and relevant to us because about 5% of articles submitted for trading in BoostSuite aren’t written in English. Unfortunately, right now we don’t have the resources to review and approve articles in languages other than English so we have to reject them. NOTE: We hope to improve this in the future. We realize there are so many businesses out there that don’t have marketing content in English, and we hate you can’t use BoostSuite right now. Because we…
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    The Best Direct Sales Companies

  • The Rustic Shop Representative Review

    Angie
    6 Jul 2015 | 8:56 am
    The Rustic Shop offers customers clothing, purses and accessories with a country vibe. While the company does not offer the traditional home party plan opportunity, they do have a generous affiliate program available to those looking to sell online and in-person. Compensation:  Rustic Shop Representatives earn a 30% commission on personal sales. You can also build a team and earn a percentage of your downline sales up to three levels deep. Payments are made to reps twice per month by PayPal. You cannot sell Rustic Shop products on eBay, Amazon, Etsy or the like. Start-Up Costs: The Rustic…
  • Direct Sales Companies with July Sign-Up Specials

    Angie
    3 Jul 2015 | 6:38 am
    Here’s your monthly rundown of direct sales companies offering new consultant sign-up specials. If there has been one you have had your eye on, now is the time to join. DakoModa – Qualified individuals will receive free basic business kit which includes a replicated website, virtual office and extensive training material. This is a ground floor opportunity. Le-Vel – Summer Cash Contest: Earn your piece of $60,000 in cash and Thrive Credits or a trip to Cabo San Lucas. Of course, it’s always Free to Join Le-Vel! Perfectly Posh – Join Perfectly Posh before…
  • Become a Ground Floor Ambassador with Boisset Wine Living

    Angie
    25 Jun 2015 | 5:02 am
    Boisset Wine Living is one of the latest companies to join the direct sales wine category.  Boisset Wine Living brings people together through a shared passion for wine. 
We provide entrepreneurs who are wine enthusiasts all the tools (and wines) necessary to build a successful business network through sharing our story and our wines in The Boisset Collection. We offer premium selections from globally recognized, award-winning brands along with luxury tasting experiences to customers, and generous sales commissions to our Wine Ambassadors. Become a part of this exciting, groundbreaking…
  • Hope At Home: Earn A Living While Making An Impact

    Angie
    15 Jun 2015 | 10:25 pm
    Hope at Home and ONEHOPE Wine is a cause-centric brand that strives to turn “giving back” into a lifestyle of hope and change. In addition to offering a lucrative home business opportunity, the company donates half of all profits to partner non-profits and an additional 15% to the non-profit of the party host’s choice! Not only is the wine award winning, but it makes an impact in your community. Indulge. Do Good. #WineNot? Compensation Plan: 20% of event and online storefront sales Start-Up Costs: The Event Kit is currently $99 and includes 6 bottle of ONEHOPE Wine, order…
  • Ground Floor Direct Sales Opportunity With Perfectly Posh

    Angie
    13 Jun 2015 | 10:59 pm
    Perfectly posh is a ground floor direct sales opportunity launched in October 2011. This company specializes in pampering products made with no parabens, paraffins, soy, gluten, sulfates or phthalates. These high quality, made in the U.S.A. products are also cruelty-free. Perfectly Posh encourages online marketing. Consultants are welcome to use social media and/or an additional personal website/blog to promote their business. Perfectly Posh products are priced to sell and in line with similar consumer goods. Compensation:  Earn 20% to 31% commission on personal sales. Consultants can also…
 
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    waypointsg.com

  • Email Dangers – Best Practices for Spam Email

    Patrick Scully
    9 Jun 2015 | 1:09 pm
    A Charlotte law firm received a ransom demand. But the ransom wasn’t […] The post Email Dangers – Best Practices for Spam Email appeared first on .
  • Could VR Make It This Time Around?

    kutenda support
    5 Jun 2015 | 5:21 am
    Virtual Reality is the perpetual motion machine of tech: every time you […] The post Could VR Make It This Time Around? appeared first on .
  • 3 of The Best: Marketing Automation Software

    kutenda support
    3 Jun 2015 | 7:55 am
    Marketing automation software sets marketing departments free to concentrate on more valuable […] The post 3 of The Best: Marketing Automation Software appeared first on .
  • 5 of the Best Free Online Presentation Tools

    kutenda support
    29 May 2015 | 7:39 am
    Productivity is increasingly moving away from the classic desktop machine. As mobile, […] The post 5 of the Best Free Online Presentation Tools appeared first on .
  • 4 Gmail Hacks For Productivity

    kutenda support
    27 May 2015 | 8:06 am
    Gmail is a handy tool. But if you’ve never changed the setup […] The post 4 Gmail Hacks For Productivity appeared first on .
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    Orlando Realty Consultants

  • Calculating Net Profits At The Closing

    Jenny Zamora
    6 Jul 2015 | 11:46 am
    Many people tend to focus to much on sale price when trying to determine their net profits from the sale of their home. They tend to overlook the long parade of commissions, taxes, fees and other costs that could easily add up to 7 or 8% of a home’s sale price.Homeowners that are selling an Orlando home for the first time can be especially clueless when it comes to the smaller details of a real estate transaction. After listing your home, your Orlando real estate agent should provide you with what’s called a “Seller’s estimated net proceeds worksheet”. This…
  • Sell Your Home Fast By Updating The Kitchen And Bathrooms

    John Conde
    3 Jul 2015 | 11:35 am
    When selling your Orlando home to retail buyers, they don’t want to update, touch up, re-carpet, repaint, etc. They just want to move their things in and start enjoying that wonderful Orlando lifestyle. If you have a limited budget for pre-sale improvements and aren’t sure where to spend it, my suggestion would be to update the kitchen and bathrooms above all. [Unless your roof is leaking or AC doesn’t work, then obviousely these repairs would go to the top of the list]  However, If you need to sell your Orlando home for top dollar then make sure that your…
  • Should You Get An Appraisal Before Listing Your Orlando Home?

    Jenny Zamora
    29 Jun 2015 | 12:52 pm
    Having an appraisal done on your home before you sell can put you way ahead of the game. It will also help you to avoid pricing your home incorrectly which could result in a much longer stay on the market. Or worse… selling your home for less than what it was truly worth.For a relatively small investment of around three to four hundred dollars, some homeowners will have an appraisal done on their home prior to putting it on the market. It’s always wise to have your Orlando real estate agent do a comparative market analysis [CMA] on the house you’re about to sell.
  • TOR 014 : Orlando Short Sales, What Happens To My Credit?

    John Conde
    23 Jun 2015 | 11:02 am
    Hello and Welcome to the Top Orlando Realtors show where we answer questions from consumers about buying and selling residential real estate in Orlando, FL. If you’re a first timer, welcome… and if you’ve been here before, great to have you back. OK this question comes from Allison in the Celebration area. Allison asks….”How will a short sale affect my credit score?” This is a very popular question when someone wants to do a short sale. Having good credit is a big deal for people  so it only makes sense that you’d want to protect it. For listeners…
  • Orlando Real Estate, 5 Tips On Negotiating The Best Deal

    John Conde
    22 Jun 2015 | 11:04 am
    Whether you’re a buyer or a seller in the Orlando real estate market, you want to be the one to get the best deal and feel like you came out ahead in the negotiation. That’s human nature and perfectly normal, but how do you accomplish this goal?I remember when I was studying for my real estate license, the instructor would repeatedly tell us…everything in real estate is negotiable. This is completely true and like snowflakes every real estate transaction is unique in it’s own way. It’s normal for both buyer and seller to feel like they got the best of the…
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    Growing Your Biz

  • 24 Timeless Time Management Tips for Freelancers

    Susan Brown
    22 Jun 2015 | 2:18 pm
    Ever feel like your time is not your own? When you are your business, you will learn very quickly that trading time and effort for money can easily get out... Read more » The post 24 Timeless Time Management Tips for Freelancers appeared first on Growing Your Biz.
  • The Entrepreneur Resume and Cover Letter: What to Include?

    Susan Brown
    3 Feb 2015 | 1:19 am
    If you need to get a job after running your own business for a while, creating the perfect entrepreneur resume and cover letter can be a delicate issue. How do you... Read more » The post The Entrepreneur Resume and Cover Letter: What to Include? appeared first on Growing Your Biz.
  • Top Fiverr Alternatives in 2015 (That Aren’t a Waste of Time)

    Susan Brown
    1 Feb 2015 | 1:52 am
    Are you a freelancer looking for some good Fiverr alternatives? Whether you are interested in selling your services or you are looking to buy services for your micro business, Fiverr... Read more » The post Top Fiverr Alternatives in 2015 (That Aren’t a Waste of Time) appeared first on Growing Your Biz.
  • Want to Quit Your Job to Start a Business? First, Read This

    Susan Brown
    16 Dec 2014 | 2:53 am
    Have you been debating with yourself (and maybe others) about whether or not you should quit your job and start a business? From the outside looking in, being an entrepreneur... Read more » The post Want to Quit Your Job to Start a Business? First, Read This appeared first on Growing Your Biz.
  • Protect Your Business from Cyber Attacks

    Guest Author
    27 Oct 2014 | 5:16 am
    If you have been putting off making the effort (and spending the money) to protect your business from cyber attacks, perhaps you should reconsider. Over the past few years, cyber crime has... Read more » The post Protect Your Business from Cyber Attacks appeared first on Growing Your Biz.
 
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    The Pulse Australia

  • Temporary repair levy

    MYOB Team
    5 Jul 2015 | 11:23 pm
    The 2015 Federal Budget announced a temporary repair levy applicable from 1st July 2014. In the latest EOFY Support video, our team  explain the application of the levy and how it will be treated in your MYOB Tax solution.  Temporary repair levy
  • Non-Resident criteria changes

    MYOB Team
    5 Jul 2015 | 11:22 pm
    Our Support team have created this new video to help you find out what’s changed for your Non-Resident clients and how your MYOB Tax solution will manage these changes.  Non-Resident criteria changes
  • Knowledge Base Hot Topics during Tax Peak for Accountants Enterprise

    MYOB Team
    5 Jul 2015 | 11:20 pm
    Here’s a quick overview of the Accountants Enterprise issues our dedicated support team has heard about most frequently over the past week. If you’re encountering any of these issues, the Knowledge Base might be your quickest way to get the answer! How do I identify the location from where System Release is run? KB 35189 “Incorrect application template” error when opening Tax Tracking after installing AE Tax 2015.0 – KB 37372 How do I exclude returns from rollover? KB 29489 “Cannot verify TAX ledger code. Check settings in SOL64Taxinstall.ini” error…
  • Knowledge Base Hot Topics during Tax Peak for Accountants Office

    MYOB Team
    5 Jul 2015 | 11:18 pm
    Here’s a quick overview of the Accountants Office issues our dedicated support team has heard about most frequently over the past week. If you’re encountering any of these issues, the Knowledge Base might be your quickest way to get the answer! Technical specs for installing Accountants Office – KB 34606 How do I migrate AO 2013.0+ or AO Classic to a new computer/server? KB 34955  
  • Managing BAS and GST

    Pam Pitt
    5 Jul 2015 | 4:46 pm
    BAS stands for Business Activity statement. All Australian businesses that have revenue of over $75,000 (except for not-for-profit organisations which can be over $150,000) are legally required to fill in a Business Activity Statement and report to the Australian Taxation Office. How often do I need to do a BAS? Usually businesses just starting up would report once a quarter – by the 28th October, 28th February, 28th April and 28th July. If you report quarterly, you have 3 options: Option 1: work out, report and pay GST quarterly Option 2: work out, report and pay GST quarterly and…
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    Industry Edge

  • Agricultural Drones Gaining Traction

    Whitney Richardson
    7 Jul 2015 | 4:00 am
    Exemptions for drone usage increase as the Federal Aviation Administration reviews potential rules to allow greater application of these flying tools. In February the Federal Aviation Administration (FAA) proposed rules for operating commercial drones, which could be extremely efficient tools for the agriculture industry. Since September 2014 the FAA has issued more than 700 exemptions — 19 so far in July alone — to Section 333 (the regulation overseeing the flight of drones) for everything from closed-set filming and aerial photography to aerial data capture and flight training. Farmers…
  • Healthy Food for Healthy Pets

    Whitney Richardson
    6 Jul 2015 | 12:30 pm
    Pet owners want to know what their four-legged pals are eating. See what’s trending in pet-food manufacturing and what to look out for. Healthy eating is as important for pets as it is for people, according to new research from Mintel. The U.K.-based market research company analyzed American pet owners’ purchasing decisions for pet food, a growing industry within the overall pet-products category, to see what their concerns are. One-quarter of survey participants said they are concerned that the food they buy is making their pet obese, and 55 percent are concerned about filler…
  • Industry News: Last Week in Review

    Whitney Richardson
    6 Jul 2015 | 4:00 am
    Catch up on hardware industry news you may have missed. 14 million Number of products DeWALT will produce in its seven U.S.-based manufacturing facilities. The company started its “Made in the USA” initiative in 2013 with its Charlotte, North Carolina, facility. DeWALT now operates seven facilities, with operations in Connecticut, Maryland, Kentucky, South Carolina and Tennessee, as well as North Carolina. [Multivu] Celebrity Jim Belushi will work with a team to construct a personal retreat. 19% Number of people who would rather kiss their pet than their significant other, according to a…
  • Are You a Smart Shipper?

    Whitney Richardson
    2 Jul 2015 | 1:00 pm
    Savvy retailers and manufacturers can cut down on shipping costs with these tips. Shipping is a common business expense, especially given the increase in e-commerce. Although some stores offer buy online, pick up in store (BOPIS) options, shipping to customers can get expensive because of the number of one-off destinations (versus B2B shipping, where a greater volume is being sent to one destination). But there are tricks retailers and manufacturers can use to cut down on their shipping costs. Eric Nash, senior director of online marketing at Stamps.com, shared a few with attendees at the…
  • 5 Ways to Turn a Utility Shed Into a She Shed

    Angela Tague
    2 Jul 2015 | 4:00 am
    Move over, man caves: She sheds are moving into backyards everywhere. If you thought garden sheds were just for stowing lawn mowers and potting soil, listen up. Women (and men) across the country are rolling up their sleeves and transforming storage sheds into backyard sanctuaries. Cleverly dubbed “she sheds,” these getaways are turning forgotten, and sometimes unattractive, storage spaces into coveted retreats conveniently located in homeowners’ yards. And the upswing in DIY construction is a potential cash cow for hardware stores. Cleverly dubbed “she sheds,” these getaways…
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    Small Business Sense

  • How to Get Rid of Expensive Credit Card Processing Fees

    Kim George
    30 Jun 2015 | 6:17 am
      Disclaimer:  This post was sponsored by Leap Payments.  All of the content and opinions expressed in this post are 100% my own.   Are you sick and tired of dealing with unexpected charges in your credit card processing fees from your current merchant?  One month there this fee then the next month there’s another fee.  (Ridiculous right?)   If you are frustrated with your current merchant services provider here is one that you should consider using:  Leap Payments   What is a merchant service provider?   A merchant services provider gives businesses the…
  • Monthly Small Business Roundup (June 2015)

    Kim George
    25 Jun 2015 | 6:17 am
    Hey peeps!  Here are some of the latest and greatest in small business and entrepreneurship from around the web. Enjoy!   Entrepreneurship Looking for new business ideas?  Here is a list of tips on How to Find Your Next Big Business Idea Here are 3 Ways to Stay Productive Through Hump Day and Beyond Learn How a Real Estate Investor Built a Thriving Social Network of 250K Users   Sales and Marketing Here are 6 Tips for Using Email Tracking to Dramatically Ramp Up Sales Learn the 5 Essential and Must-Have Capabilities that your Email Marketing Service Provider Needs Discover How to…
  • 15 Excellent Beginners Guide’s to Social Media Marketing for Small Businesses

    Kim George
    18 Jun 2015 | 7:08 am
    If you are not currently using social media to market your business, there has never been a better time to get started than now.   As of today, there are over 1 billion active users on social media…which equates to endless opportunities for you to extend your business reach online and get your brand in front of more customers.   From what I’ve noticed, figuring out which social network to use is the hardest part for most small business owners (myself included!).   The Top 7 Most Effective Social Media Marketing Networks for Small Business   Just recently, Social Media…
  • 5 Awesome Entrepreneurship Podcasts That You Should Check Out (2015)

    Kim George
    16 Jun 2015 | 6:17 am
    Over the past few weeks, I have been on a podcast listening binge. It has seriously been non-stop.  I have honestly been waking up listening to them and going to bed with my nook reader on hand…(listening to them).  If you are not familiar with podcasts, they are essentially – As quoted by Yaro Starak of Entrepreneur’s Journey states… (audio broadcasting on the Internet). There are a few podcasts that I have been listening too here lately that I cannot get enough of.  I wanted to share those with you as well as some additional entrepreneurship podcasts that are making waves out…
  • Monthly Small Business Roundup (May 2015)

    Kim George
    28 May 2015 | 6:17 am
    Hey peeps!  Here are some of the latest and greatest in small business and entrepreneurship from around the web. Enjoy!   Entrepreneurship Learn 7 Ways to Be More Productive on the Weekends Here’s a great list of 10 Things to Consider When Choosing a Location for Your Business Here is a look at 10 Ways To Create An Epic Business   Marketing and Sales Is Your Website optimized for Lead Generation? Here are 5 Ways to Achieve Success! Running a retail business? Here are 3 Effective Ways to Use a Blog to Boost Your Retail Business Here are 7 Tips For Launching A Video Marketing…
 
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    blog.hotspotshield.com

  • Top Websites to Access Free Ebooks and Audiobooks

    Peter Nguyen
    26 Jun 2015 | 8:05 am
    I’ve always known that reading is one of the best ways to acquire knowledge. The good news for bookworms like me is that there are now lots of sites where you can access ebooks and audiobooks for free. Once downloaded, you can access the content anywhere you go on any of your device. Here’s my top 10 list of sites for ebooks & audiobooks: Amazon.com – Amazon has a large collection of ebooks organized by categories that you can access for free. To access ebooks from Amazon, you can use their Kindle device or their free Kindle Reading app (if you do not own a Kindle device).
  • Tips to Prevent Being Tracked

    Robert Siciliano
    25 Jun 2015 | 8:13 am
    You worry about being hacked, but what about being tracked? Yes, there are hackers and then there are trackers. Internet tracking namely refers to the user’s browsing habits being followed. But there are ways to make the trackers harder to tag behind you. Duhh, a fake name. What an innovative idea! It’s amazing how many people have their real name splashed all over cyberspace. Sure, you should use it for LinkedIn, and also Facebook if you want your childhood classmates to find you. But do you really need to use it for accounts like Disqus that allow you to post comments to articles? If…
  • 3 Big Major League Baseball Games You Should Stream Online

    Levent Sapci
    23 Jun 2015 | 8:07 am
    With opening day in the distant past and the 2015 Major League Baseball season now in full swing, baseball fans have their calendars full. Nearly every night of the week, fans have their pick of MLB games, no matter which team they’re rooting for. Since you can’t be at home in front of the TV every night, though, it’s time to upgrade your tech and stream the games online. Read on for some of the biggest Major League Baseball (MLB) games of the season and how to stream them online, no matter where you are. How to Stream MLB Games From Anywhere Like many professional sports, baseball…
  • 4 Reasons You Shouldn’t Worry About the Netflix VPN Ban

    Levent Sapci
    22 Jun 2015 | 8:17 am
    As of the end of 2014, Netflix had more than 57 million subscribers worldwide. While well over half of those subscribers are in the U.S., the entertainment service has followers in roughly 40 countries. However, Netflix’s international numbers may undergo a change if the company follows through with what some Hollywood studios want them to do — that is, ban VPN users from accessing their content. Will Netflix give in to the pressure? It doesn’t seem likely. Here’s why we think there is no reason to worry. Netflix Already Changed Their Terms and Conditions Some of Netflix’s content…
  • Top Movies & TV Shows for Kids

    Peter Nguyen
    21 Jun 2015 | 8:08 am
    Whether you’re babysitting someone else’s kids, traveling with your kids out of the country, or just want to watch a good movie or show with your kids, here is a list of top movies and shows to keep them entertained. All of these shows and movies are available to watch on demand from streaming service providers such as Netflix and Amazon. I’m sure adults will find some of these hits to be entertaining too! 1) A Cat in Paris A Cat in Paris is a touching and uplifting animated movie about a cat who leads a double life. In the daytime, Dino, the cat, lives with Zoe, a mute girl whose…
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    Instore DOES

  • Simplifying Scheduling for Hourly Restaurant Workers

    Matt Niehaus
    6 Jul 2015 | 1:26 pm
    Smart employee scheduling is an often-overlooked path to profits in restaurants. An integrated mPOS system can streamline this often tedious task and give you insight into how to reap the greatest profit from each hour. Here are some tips to make it easier: Consider your busy times. Using data collected from your mPOS app, customer … Continue reading Simplifying Scheduling for Hourly Restaurant Workers → The post Simplifying Scheduling for Hourly Restaurant Workers appeared first on Instore DOES.
  • Meals on Wheels: Food Trucks Are Here To Stay

    Matt Niehaus
    3 Jul 2015 | 1:23 pm
    Food trucks have become the incubator of culinary innovation. While consumers still want food fast, the dropping market shares of your traditional fast food giants suggests that they want it better. If you’re a chef who wants to stretch your legs a little, perhaps a multi-million dollar brick and mortar establishment doesn’t sound so great … Continue reading Meals on Wheels: Food Trucks Are Here To Stay → The post Meals on Wheels: Food Trucks Are Here To Stay appeared first on Instore DOES.
  • The Psychology of Gift Card Buying and Spending

    Matt Niehaus
    26 Jun 2015 | 6:30 pm
    In 2011 the National Retail Federation conducted a study showing gift cards to be the most popular holiday gift item — 57.7% of all Americans wanted one and 80% were planning to buy one. Gift cards are available today at every grocery store, drug store, restaurant, ice cream shop, spa and mom and pop operation … Continue reading The Psychology of Gift Card Buying and Spending → The post The Psychology of Gift Card Buying and Spending appeared first on Instore DOES.
  • The High Cost of Low Customer Retention

    Matt Niehaus
    24 Jun 2015 | 6:24 pm
    “Increasing customer retention rates by 5% increases profits by 25 to 95%.” –Harvard Business School Maintaining high customer retention means more than giving your customers what they expect, but exceeding expectations. A focus on customer retention starts with the very first interaction your business or brand has with any one customer, and lasts for the … Continue reading The High Cost of Low Customer Retention → The post The High Cost of Low Customer Retention appeared first on Instore DOES.
  • When’s the Best Time to Make a POS Switch?

    Matt Niehaus
    22 Jun 2015 | 6:17 pm
    Transitioning to a cloud-based POS system can help take your business to the next level, reduce expenses, and create more efficient customer management. In fact, statistics show that 58 percent of quick service and fast casual restaurants, cite “significant” or “dramatic” improvement after having deployed a next-generation restaurant point of sale system. The big question: … Continue reading When’s the Best Time to Make a POS Switch? → The post When’s the Best Time to Make a POS Switch? appeared first on Instore DOES.
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    Premier Business Centers - Office Space

  • The Pros and Cons of Los Angeles Shared Office Space

    MBurge
    22 Jun 2015 | 11:38 am
    By Jeff Reinstein Shared office space has long been a touchy topic for those who have been forced to work in such environments. For some, shared office space has been a joyous experience, full of collaboration and networking. But for others, the term “shared office space” leaves a bad taste in their mouths. It has become synonymous with noise, lack of privacy, interruptions, and unproductive tendencies. And Los Angeles has been no exception to the shared office space trend. Coworking spots have popped up throughout the LA area, and shared office space is not unusual in companies like…
  • How to Begin the Search for Office Space

    MBurge
    17 Jun 2015 | 10:17 am
    By Jeff Reinstein For many companies, the decision to move into professional office space is a landmark step in their development. Whether your needs are for an occasional workspace, or a full-time place for your business to call home, the search can get complicated fast. That’s why we’ve put together some guidelines on how to get started on finding the perfect office. We hope they’ll bring some clarity to the process and help you find what you need faster. Determine Your Budget Deciding how much you can comfortably spend each month is the first place to start. While most business…
  • How to Choose the Right Office Space Solution to Fuel Business Growth

    MBurge
    15 Jun 2015 | 9:58 am
    By Jeff Reinstein Business growth is a result of many different factors. Often, there is a fear of growing too quickly which might lead to instability. Or the opposite concern is that the company doesn’t grow enough and ends up at a dead end before it even really got started. Factors such as employees, processes, sales, marketing, and others all contribute or damage business growth. Bringing these factors together harmoniously requires dedication. But without the right space for your business, your growth will stall. Choosing office space can be very intimidating. Office space leases can…
  • 5 Break Room Essentials That Encourage Productivity

    MBurge
    3 Jun 2015 | 11:09 am
    By Jeff Reinstein One of the most important, though often overlooked, components of your office space is the break room. This is a space where employees should be able to relax away from their desks, and take some time to recharge, connect with one another, and refuel with beverages, lunch, or snacks. But how do you go about creating a space that makes your employees feel valued, and simultaneously increases productivity? Here are a few things that every break room should have or take into consideration, regardless of the size of your company. Not only will this effect employee retention,…
  • How Shared Office Space Can Help or Hurt Your Irvine Business

    20 Apr 2015 | 12:55 pm
    By Jeff Reinstein The way we work has been changing for many years now. Ever since the recession that began in late 2007, the United States has worked hard to get back on its feet and recover from the damage done. We’ve come a long way since then. But we have not come away unchanged. How we choose to work and where we work has greatly evolved. And this has created the rise of the coworking space, along with an ever increasing desire for businesses to be a part of a greater, local community. One example has been the increase in shared office space in Irvine, California. This is ultimately no…
 
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    DP Marketing Services

  • Social Media Ghost Towns

    Richard Dannenberg
    6 Jul 2015 | 8:47 am
    It was just a few years ago. My family loved camping and we’d head west through rural Georgia on weekend trips.  The kids would talk and sing songs. Junction City, GA was halfway to our favorite state park. It was a fading small town even then, and my kids made a game of seeing who could hold their breath as we drove past the town. It wasn’t a difficult challenge. A month ago, I had the occasion to take the same route. Junction City was all but gone. According to bit of history I turned up, the small town was really never more than semi-prosperous. It was founded in 1906 by a Mr. Perkins…
  • Let’s Generate Some Data

    Richard Dannenberg
    15 Jun 2015 | 9:32 am
    Do We Really Know What We think We Know? Here’s the problem. There’s a lot of data available about what print does, but not much about what print and print-related companies do to market their own businesses. Lots of us industry folks think we know the answers, but there really isn’t much data available. One of the common questions I hear from printing company owners and managers is, “What are other companies doing?” It’s a good question that leads to an almost unlimited number of other good questions, and that leads to an idea: Why don’t we ask? Today,…
  • DIY Marketing: A Good Idea?

    Richard Dannenberg
    8 Jun 2015 | 8:06 am
    Charlie is a Do-It-Yourselfer Charlie could be any of the small business clients that I’ve worked with over the last couple of years. He could actually be me during my days as owner of a small town printing company. He mostly loves his business, complains occasionally, but can’t really picture doing anything else. He works hard and does the long hours. He has a surplus of great plans and ideas. He worries about cash flow, employees, and profit; and he wonders a lot if there’s a better way. He’s a prototypical entrepreneur – constantly doing and engaged. He contributes most of the…
  • What to Do About Your Printing Company Website? Tame the Monster

    Richard Dannenberg
    18 May 2015 | 6:57 am
    What are you going to do about your website? If you’re running a printing business, there’s around a 50% chance that you don’t have one. If you do have a website, there’s a very good chance that it needs some improvement. In last week’s article, I wrote about the difficulties printers have with the internet. For many of you, your website is like a monster under the bed. You know it’s there and you’re just a little bit afraid of it. If you ignore it or throw it a scrap of food occasionally, maybe it won’t do too much harm. Here’s the problem: The monster is making your…
  • Is Your Website the Monster Under the Bed?

    Richard Dannenberg
    8 May 2015 | 10:31 am
    Let’s Talk About Your Website I know you’d really prefer if we didn’t. And anyway, the site you have up has been sitting there perfectly well on it’s own for quite some time. Bringing a website up to speed is a lot of work. You know that. You delegated the job to one of your designers a couple of years ago and they’ve really never gotten anywhere with the project. Does this sound familiar? Websites have become the monster under the bed for many printing company owners. They’re fearful, they know there’s something horrible under there, but maybe the monster will just go away…
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    VerticalResponse Blog

  • How to Use Twitter’s New Video Response Function [Video]

    Derek Overbey
    2 Jul 2015 | 4:00 am
    Twitter is one of the “OG” members of the social media landscape. It has remained fairly simple throughout the years, but the recent addition of video responses might just pump some new life into the platform. These video responses could also pay huge dividends to businesses, large and small, that take the time to start integrating them into their Twitter interactions. Why, you ask? Well, the answer is quite simple. Video, unlike text, makes a deeper connection with people and in turn builds more lasting loyalty. If you’re the owner of a small business, you have the chance…
  • Guide to Autoresponders Part 3: Follow-Up and Confirmation Emails

    Lisa Furgison
    1 Jul 2015 | 4:00 am
    Autoresponders are an excellent way to stay engaged with leads and customers even while you’re busy doing other things. This kind of email automation saves you time and provides value to the recipients. In this final post, we examine follow-up emails and the automatic lift you get from incorporating them into your campaigns. We also look at various examples of confirmation emails and how to make them more than just a transactional message. But first let’s quickly recap what we cover in Part 1 and Part 2 of this guide. In the first of this three-part series, we explore the top five…
  • 8 Things Your Website Needs to Increase Traffic and Sales

    Contributing Author
    30 Jun 2015 | 6:00 am
    If you’ve been scratching your head trying to understand why your website isn’t getting much traffic, keeping visitors’ attention or converting visits to actual sales, we’ve got some tips to help solve this issue. Here are the eight most common “missing links” in website design, development and promotion, including tools to help you bridge the gaps and finally see some returns from your online presence. 1. A mobile version The problem: More people now access the Internet on mobile devices than personal computers, which means you’ll want your…
  • A Look at Features Past, Present and Yet to Come

    Linzi Breckenridge
    29 Jun 2015 | 10:25 am
    You may find this an odd time for reflection. We admit, tisn’t the regular season. It’s only July! Though most people reserve this type of musing for year-end, we like to take stock regularly and listen to the needs of our customers to inform product development all year round. Don’t worry, there are no chilling visits from ghosts in this post, and we’ve spared you a Charles Dickens novella. Just don’t wait until the end of the year to assess your email marketing. Do it now and make sure you’re taking advantage of all our recently added features and…
  • New Automatic Follow-Up Emails + More New Features

    Jill Bastian
    25 Jun 2015 | 7:56 am
    Our most recent release is all about top customer-requested features and enhancements. This is why we know you’re going to love it. Here is an overview of what we added to your VerticalResponse account. Follow-Up Emails We often recommend sending follow-up emails to your nonresponders (the people who don’t open your email). We added a feature last year that allows you to create a list of nonresponders from a sent email campaign. This segmentation makes it easy for you to send them a secondary email. Now we’ve automated the process for you. When you launch or schedule your email,…
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    Kim Yuhl

  • EH#14 – So Little Time

    Kim
    23 Jun 2015 | 9:28 am
    Today’s episode is titled so little time and it i […] The post EH#14 – So Little Time appeared first on Kim Yuhl.
  • EH #13 with Heather Criswell

    Kim
    16 Jun 2015 | 8:30 am
    If you have kids and really, even if you don’t, you are […] The post EH #13 with Heather Criswell appeared first on Kim Yuhl.
  • EH #12 – Redefining Happiness

    Kim
    9 Jun 2015 | 1:00 am
    Today I talk about redefining happiness. Last week I ga […] The post EH #12 – Redefining Happiness appeared first on Kim Yuhl.
  • Embracing Happy #11 with Dawn Serra

    Kim
    2 Jun 2015 | 12:20 am
    In this episode of the Embracing Happy Podcast, I talk […] The post Embracing Happy #11 with Dawn Serra appeared first on Kim Yuhl.
  • EH #10 – Life Coach Yourself Happy

    Kim
    26 May 2015 | 9:59 am
    So here’s the deal. Life coaching is the new black. You […] The post EH #10 – Life Coach Yourself Happy appeared first on Kim Yuhl.
 
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    pbsfranklin.com

  • Why Do I Need a Business Checking Account?

    30 Jun 2015 | 8:05 am
        If you’re a long-time small business owner in the Franklin, TN area, this question might be old hat. Of course you need a business checking account—you’re running a business! But not every small business owner is in such a cut-and-dried situation. If you run a small business from your home in Franklin, TN, for example, you might not make a lot of transactions outside the business. But no matter the size of your small biz, here’s why opening a separate checking account is needed.   Protection from Tax Penalties Bottom line, it’s all about record keeping. If you…
  • Startups and Payroll: What’s the Best Solution?

    16 Jun 2015 | 8:05 am
        Are you a brand-spanking-new Franklin, TN small business? These types of businesses—known familiarly as “startups”—are notorious for stumbling through the setup process, and that includes what to do about payroll. If you’re new to the Franklin, TN business game, you may not realize that there are tons of resources for outsourcing payroll (by reliable companies) available to you, both online and right here in Franklin, TN. Let’s take a look at your options.   The Outsourcing Dilemma Not everyone outsources. But that doesn’t mean it’s not a great idea. For…
  • Payroll Tips: Why You Should Outsource Payroll

    2 Jun 2015 | 2:46 pm
        As a Franklin, TN CPA practice, we know how much work goes into payroll—not just the record keeping but the quarterly taxes and a myriad of other duties. Financial burnout can occur from payroll duties alone, so keep reading to see why we recommend outsourcing payroll for your Franklin, TN small business at your next opportunity.   Payroll Duties There’s a lot that goes into payroll—and it’s not just an annual duty. Self-employed business owners in Franklin, TN and beyond must turn in quarterly taxes to the IRS each year. But it’s about more than taxes. The…
  • Do You Have a Fraud Prevention Plan?

    26 May 2015 | 2:41 pm
        Every Franklin, TN small business needs one. Even if you’re solely a family-owned business, fraud can happen. If you don’t want to lose money this year, keep reading. According to the website Entrepreneur, there are four types of fraud you as a small business owner in Franklin, TN need to be aware of. They include: payroll fraud, “double check” fraud, over-ordering fraud, and friendship fraud. Do you have a fraud prevention plan so that none of these money mishaps happens at your expense?   6 Ways to Prevent Fraud Combining the following 6 strategies is sure to keep…
  • 4 Things You Thought Were True About Accounting

    29 Apr 2015 | 5:14 pm
        Let’s face it—every occupation has its stereotype, and accounting usually isn’t considered one of the more glamorous jobs to have. And you probably don’t think about your Franklin, TN CPA in any context except how useful they are on April 15. But we’d like to show you some common misconceptions that Franklin, TN readers like you have about accounting. And then we want to show you how valuable accounting is. We think you’ll be surprised.   1. Accountants are boring Really, they’re not. They’re just people who went to college and have honed a skill, just like…
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    MAQTOOB

  • The 37 Best Websites To Learn Something New

    Kristyna Zapletalova
    26 Jun 2015 | 2:33 pm
      Forget overpriced schools, long days in a crowded classroom, and pitifully poor results. These websites and apps cover myriads of science, art, and technology topics. They will teach you practically anything, from making hummus to building apps in node.js, most of them for free. There is absolutely no excuse for you not to master a new skill, expand your knowledge, or eventually boost your career. You can learn interactively at your own pace and in the comfort of your own home. It’s hard to imagine how much easier it can possibly be. Honestly, what are you waiting for?  …
  • Morocco: On Startups, Ambitions, and Treacherous Google

    Kristyna Zapletalova
    22 Jun 2015 | 3:29 pm
      I still vividly remember July 28th, 2014. It was a dusty summer afternoon in Marrakech. My co-founder and I were hiding from the scolding heat and resting on a traditional Moroccan sofa, and I tentatively clicked on Mailchimp's "send now" button to officially launch MAQTOOB via a newsletter to our beta testers. We deliberately moved to Morocco for a couple of months to bootstrap our way to successful inauguration of a new app discovery platform. And we were neither the first nor the last startup to use this breathtaking country as a comfortable and cheap base to build our product.
  • What makes you an entrepreneur?

    Kristyna Zapletalova
    15 Jun 2015 | 11:08 am
        When desperate nights tend to lose to hopeful mornings.   When the lesson of losing money is an investment, not a failure.   When trading 11 months of drudgery for 1 month of fun is not an option.   When stability is the shackles of progress.   When facing stereotype means facing slow death.   When rejection is the temporary toll and freedom is the sweet trophy.   When a message from a happy customer means the world.   When mockery triggers a boost of energy to push harder.   When loneliness takes on brand new faces.   When…
  • Social Media for Dummies: 5-Step Checklist

    Kristyna Zapletalova
    2 Jun 2015 | 9:46 am
    Step 1 Know your audience   Don't expect people to follow you without offering them something valuable first. It's vital to learn about the interests of your potential customers and identify the content they are looking for.         Are they young professionals who follow the latest trends in business on Twitter? Are they teenagers who share images via Snapchat? Are they creative freelancers who look for inspiration on Pinterest?   Try to go as deep as possible and make both a comprehensive list of topics you can cover, and a list of social networks you…
  • Ultimate Digital Nomad Guide to Lebanon

    Adil Gherib
    27 May 2015 | 8:28 am
      There was a time when nomads didn't belong to any country – they would be crossing borders, seeking pasture for livestock, or making a living on the go.   Nowadays, there are still some nomads here and there – the ones that consumer society hasn’t reached yet, despite the "missions" that are sent out regularly, offering free education, medical care and support of various NGOs to help them "get better" and ultimately push them into settling.    Meanwhile, some of us retain that streak of moving from place to place, meeting, mingling, and learning about…
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    Godot Media

  • Tips on Using Video Marketing as Part of your Content Marketing Strategy

    Godot
    11 Jun 2015 | 12:16 am
    Marketing strategies are ever-changing and this is especially true for the dynamic world of social media, where trends change faster than the blink of an eye. Okay, maybe not that fast, but you get the drift. To keep up with changing trends, businesses have to rework their marketing strategies and identify ways to better engage their customers. One useful technique in this regard is using video as part of your content marketing strategy. You can use videos to generate leads, strengthen your brand image and engage with your customers. Here are some simple tips on using video marketing as part…
  • Talkwalker vs. Crimson Hexagon: A Comparative Review

    Godot
    14 May 2015 | 11:11 am
    Social media has amplified the information explosion originally caused by the worldwide web. It is expected that in the year 2020, more than 40 zettabytes of digital information will be produced globally – that’s 5200GB of data for each person on the planet. And unsurprisingly, a large chunk of the data will relate to content shared through social media. For businesses, the situation poses both an opportunity and a challenge. While all the information can be used to better understand and address your target audience, the challenge lies in turning the data into insights. Social media…
  • Gated Content: An Unresolved Debate

    Godot
    28 Apr 2015 | 3:25 am
    To gate or not to gate? This has been a much debated marketing question, subject to oscillating public and professional opinions over the last decade. Most businesses might have already given in to the practice of putting high-value content behind opt-in forms that require users to provide some information about themselves. Still, there is no denying the fact that making your content freely accessible to the users results in a greater number of downloads and better brand recognition. One of the main reasons why the debate on gated content remains unresolved is because it’s tough to…
  • 5 Mistakes to Avoid in Keyword Research

    Godot
    2 Apr 2015 | 4:15 am
    Keywords are an important aspect of your SEO campaign. The problem, however, is that you are spoiled for choices. So, it is not inconceivable that you can make mistakes while choosing keywords. What’s worse is that you may not even be aware that you are erring. Below are five common mistakes that should be avoided while choosing keywords: Not understanding how people search: While you may know what your customers need, your customers may only have a very vague idea. Using head terms (keywords that are only one or two words long) made up of industry jargon will not give you the best…
  • Brand Journalism: An Emerging Trend

    Godot
    20 Mar 2015 | 3:30 am
    In the year 2004, McDonald’s employed a new marketing strategy that Larry Light, its chief marketing officer, called “brand journalism”. But, what is brand journalism and its relation to marketing?According to Light, it was not possible for brands to communicate what they represented to their customers through means of just a single ad. It was also not possible to approach marketing with a one size fits all strategy. What was needed was the segmentation of their customer base to appeal to each group separately. In other words, provide each potential customer with what they want,…
 
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    CIPHR

  • Why You Should Be Empowering Your Employees As Brand Ambassadors

    Barry
    7 Jul 2015 | 1:30 am
    Many companies are sitting on a marketing and promotional goldmine and might not even know it – your everyday employees. Workplace branding has quickly become a popular strategy to engage and empower your people to become effective brand representatives and loyal employee advocates. After all, who knows your company, products, services, and values better than the people who work for you? Branding your business Branding your business is an important part of communicating what your company is all about. It is the heart of your promise to your customers. An effective brand strategy can…
  • HR & Payroll at The Cambridge

    admin
    6 Jul 2015 | 3:22 am
    The Cambridge is an independent, mutual society which has been serving the community since 1850. In 2014 it was named “Employer of the Year” at the Cambridge News Business Excellence Awards, as well as “Winner of the Regional Lending Provider of the Year” by Moneyfacts. The post HR & Payroll at The Cambridge appeared first on CIPHR.
  • Stay Healthy To Stay Productive

    Barry
    2 Jul 2015 | 1:30 am
    Times are changing and it’s a fact that many of us spend most of our day in our office or workplace. It’s very easy to have unhealthy habits when we seemingly don’t have enough time to prepare food, exercise properly or take breaks. Specifically, eating high-fat food, drinking too much coffee to keep us awake, or simply not drinking enough water are some of these bad habits. But there are some tips you can follow to create a healthier environment in your office and stay productive.. Big companies, such as Google for example, promote active living and healthy choices among employees.
  • How To Be Your Own Manager When You Work From Home

    Barry
    30 Jun 2015 | 1:30 am
    The ability to work from home means that we can better balance busy working lives with personal responsibilities and commitments. It’s very nice to be able to wake up, not have to commute to the office and complete your working day from the comfort of your own home, but we need to make sure we’re doing it right and making the most of the working day. The set up Most of us feel more comfortable working from home but that comfort shouldn’t be the predominant factor when designing/arranging a work-space . If you want to be productive when telecommuting then you’ll need to be disciplined…
  • 6 Reasons Why You Can’t Afford Not To Trust Your Employees

    Barry
    25 Jun 2015 | 1:30 am
    Every business should be able to trust its employees. Not doing so can mean you miss out on many benefits, below are some of the reasons why trust leads to success for both your workforce and your brand. 1) You’ll have more time to be proactive If you place trust in your employees you’ll allow them to get on with their work without you feeling like you have to check up on them. This will allow you extra time to be getting on with proactive activities. When employees are trusted to work independently towards a common goal it means that you can work alongside them, as opposed to…
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    Wasp Buzz

  • Secrets to Customer Reviews Helping SEO & Driving Growth

    Brian Sutter
    7 Jul 2015 | 5:29 am
    Nobody needs to tell you how important customer reviews are. If you have a local business, the odds are high you’re keenly aware of their influence. While one bad review can’t necessarily kill a business, it can definitely hurt it. A series of bad reviews can contribute to a business failure. On the plus side, a […]
  • From the Experts: Secrets for Cash Flow Success

    Brian Sutter
    30 Jun 2015 | 6:32 am
    It’s what determines a company’s strong or weak image, the financial position your company is in and it even determines business failure and success. This influential force is cash flow. What exactly is cash flow? To put it simply, it’s the total amount of money being transferred into and out of a business, especially as […]
  • Choosing Inventory Tracking Software

    Jason Sentell
    25 Jun 2015 | 7:26 am
    Think about this.  A customer calls in to make an order from your company. But your customer service rep fumbles around due to old, outdated software that’s slow and not meant for a growing business.  They confirm the order would be ready and shipped by a certain date, only to later find out that an […]
  • 8 Benefits of Tracking Time and Attendance

    Jason Sentell
    23 Jun 2015 | 6:53 am
    In the search for increased revenue, and thus, viability, businesses often look outward, rather than inward. According to a small business survey, a mere 20% of small businesses will invest in tools to improve employee productivity this year; support for this strategy lags behind others such as expanding into new markets and launching new customer acquisition […]
  • WatchGuard Video Implements Barcode Label Printers

    Jason Sentell
    18 Jun 2015 | 7:00 am
    Barcode label printing on any scale is easier than ever, thanks to cost-effective and easy-to-use tools of the trade. Thanks to recent advances in technology, more businesses have started creating, printing and utilizing barcode labels for themselves. While some business owners may be content to outsource barcode creation to a third-party, those who use their […]
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    online marketing - Google News

  • European Head of Digital Marketing - Econsultancy (blog)

    7 Jul 2015 | 3:00 am
    European Head of Digital MarketingEconsultancy (blog)A world-class consumer business, with a stable of global superstar brands, is looking for a brand new hire in their Digital division. Focused on the retail business, the European Head of Digital will lead all online marketing activity. As European Head
  • 6 Internet Marketing Ideas For Your Local Small Business - Business 2 Community

    6 Jul 2015 | 9:39 am
    Business 2 Community6 Internet Marketing Ideas For Your Local Small BusinessBusiness 2 CommunityDo you own a local small business, such as a retail store, hotel, or restaurant? Would you like internet marketing tips that are tailored specifically to local businesses? In this article, we cover six internet marketing ideas to get new customers and
  • The 5 Biggest Digital Marketing Mistakes Entrepreneurs Make - Search Engine Journal

    6 Jul 2015 | 5:39 am
    Search Engine JournalThe 5 Biggest Digital Marketing Mistakes Entrepreneurs MakeSearch Engine JournalA recent survey by Profoundry, reported that only 8% of startups outsource their marketing to a consultant or an agency and 65% of startups have never received nor considered any formal digital marketing training. With the added pressure of being
  • Online marketing facility launched - The Hindu

    3 Jul 2015 | 5:18 pm
    Online marketing facility launchedThe HinduIndustries Minister P.K. Kunhalikutty launched the online marketing facility of Kerala Soaps here on Friday. The products of the company can be purchased at concessional rates through www.keralasoaps.net. The company which had been remaining closed ...
  • 6 Fundamentals for Succeeding at Online Marketing - Entrepreneur

    2 Jul 2015 | 11:36 am
    Entrepreneur6 Fundamentals for Succeeding at Online MarketingEntrepreneurToday, it's easier than ever to start your own business. Anyone with a URL, a good product and a PayPal account can make a go of it. But if it's easy for anybody, this also means it's easy for everybody. The world of ecommerce is teeming with competition.4 Basic Steps To Succeed In Online MarketingSiliconindia.comall 3 news articles »
 
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    Business marketing - Google News

  • Five (free) content marketing strategies to grow your business if you have no ... - High50

    6 Jul 2015 | 4:10 pm
    High50Five (free) content marketing strategies to grow your business if you have no High50Among the many different tasks on your plate when you launch your start-up will be the need to market your business to prospective customers. One of the best ways of doing this is with a sound content marketing strategy. It's easy to be a little Save Time With Your Personal Branding: A GuideBusiness 2 CommunitySocial Media Marketing Tactics You're IgnoringSocial Barrel (blog)all 18 news articles »
  • B2B Email Marketing Tips: Email Messaging that Works! - Business 2 Community

    6 Jul 2015 | 1:33 pm
    Business 2 CommunityB2B Email Marketing Tips: Email Messaging that Works!Business 2 CommunityEmail marketing can be a great way to bring in new leads, but to make it work for you, your company must go beyond simply sending out generic emails and hoping for the best. The fact remains that in B2B marketing, you must target your leads based on
  • How to Determine a Law Firm Marketing Budget - Huffington Post

    6 Jul 2015 | 11:16 am
    How to Determine a Law Firm Marketing BudgetHuffington PostMany businesses do not understand the need to spend money on marketing. The marketing budget is often viewed as a part of the overall budget that can be raided when other urgent expenses arise, instead of as a business investment. Factor in Time As ...
  • 6 Internet Marketing Ideas For Your Local Small Business - Business 2 Community

    6 Jul 2015 | 9:39 am
    Business 2 Community6 Internet Marketing Ideas For Your Local Small BusinessBusiness 2 CommunityDo you own a local small business, such as a retail store, hotel, or restaurant? Would you like internet marketing tips that are tailored specifically to local businesses? In this article, we cover six internet marketing ideas to get new customers and
  • Henley Business School's music marketing event postponed - getreading

    5 Jul 2015 | 12:30 am
    getreadingHenley Business School's music marketing event postponedgetreadingStudents and lecturers from the business school's MBA for the Music and Creative industries will host the event, at which guest speakers and visitors will come together at Greenlands Campus in Henley, to explore how the growth and mobilization of brand ...
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    GetHow

  • How to Shield your System from Online Threats

    Atul Kumar Pandey
    30 Jun 2015 | 11:21 pm
    Your PC is one of the places where you store a lot of important or personal data. Even if you do not store a lot of stuff on your hard drive, simple activities such as banking and shopping online can still offer precious information to potential hackers. A virus or...
  • The Best and the Worst Ways to Explain the Reason of Leaving Last Job

    Atul Kumar Pandey
    23 Jun 2015 | 6:32 am
    Nowadays, a frequent shift between private sector and government sector employees can be noticed very commonly. There is always a ‘why’ enquiring for every change or transposition in a job. Everyone would seek after the reasons for leaving the latter post and rationales behind chasing a new one. Leaving a...
  • Handling Tech Blunders While Vacationing Abroad

    Atul Kumar Pandey
    22 Jun 2015 | 3:13 am
    Traveling from country to country is somewhat a dream for most of us, but there are several different things you should probably consider depending on where you have decided to travel.  Bathroom facilities are different.  Electrical sockets are different.  Custom and cuisine varies from place to place, and sometimes the...
  • Education Abroad: Three Things You Need to Consider

    Atul Kumar Pandey
    22 Jun 2015 | 3:09 am
    Oxford: It’s the opportunity of a lifetime. There are a number of prestigious schools around the world that are the dream destinations of many an aspiring academic. Getting the acceptance letter, however, is only one of many steps to come. Now that you have done what it takes to be...
  • Selling Smartphones, iPad or iPod – Tips To Make The Most Of Your Device

    Atul Kumar Pandey
    11 Jun 2015 | 8:17 am
    You might have your own reason of selling your smartphone – you might need a new one, you no longer like it or something else has just caught your fancy and you are looking forward to have it as soon as possible. We love to change our old smartphones, tablets...
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    Blogroll

  • 5 Ways To Make Your Small Business Look BIG

    1 Jul 2015 | 7:00 am
    Growth is not always a preferred option but the goal is to always appear as if you are steadily increasing business, even in the slowest periods. Creating the illusion of being bigger than you are can be a smart advantage to small businesses - when done right. Limited resources are often a major issue for small business management, pushing owners to select one project at a time, resulting in profits at a snail’s pace. So how can you overcome this obstacle? Start with your brand. Even the smallest business can afford to consistently present an identifiable brand. Presenting a united…
  • Social Media’s Effect On Success

    24 Jun 2015 | 7:00 am
    In small business marketing we harp a lot on individuality, standing out from the pack, finding your niche, being unique. While this philosophy holds true, it is equally important to take a look at other success stories and to learn from them. Modeling your business after one that has had success is always recommended, especially when it comes to navigating social media madness. Whatever your feelings on social media - one thing is undeniable. It has changed the way we connect with and engage with customers. Like it or not, it is a most valuable tool when it comes to niche marketing and…
  • What To Do With Late Paying Customers

    17 Jun 2015 | 7:00 am
    The scenario is typical: product has been delivered, invoices sent, reminder notifications pushed out, and still no word from the customer.  Ladies and gentlemen, you have a late payer! Chances are this business might also be trying to stay afloat and has their own system of paying bills in the nick of time before collections are involved.  You can always start by tracking down an actual person to find out what the hold up is. But good luck with that…. No really, your process should always start with invoices and follow ups, lots of follow ups. Followed by a phone call. Once…
  • How To Use Criticism Successfully

    10 Jun 2015 | 7:00 am
    When building a business, you don’t have the option of shying away from criticism. It is inherent - there will be times when it feels like its coming from all sides as you make decision after decision, simply trying to keep the motors running. Accept the criticisms. Underneath what seems unhelpful, unwarranted and possibly plain cruel lies some element of truth and therefore some element open to improvement. How can you dig through the criticism to find the hidden meaning? First off - resist the urge to be reactionary. Yes, the insult may be close to home, as business owners internalise…
  • Are You a Micromanager?

    3 Jun 2015 | 7:00 am
    As an entrepreneur, you were probably micromanaged at some point in your career and finally made the decision to be your own boss to escape the micromanager. The question then arises, as an entrepreneur have you become a micromanager (possibly worse than the one you escaped)? In my business coaching engagements I often notice most small business entrepreneurs don’t even realise it has happened to them. Here are my business coach’s top signs that you have become a micromanager: You assign task only to take them back. You assign only the most boring or most simple tasks to your…
 
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    Active Business

  • 7 data security best practices

    clientsfirst
    7 Jul 2015 | 2:25 am
    Following best practice in a fast-moving area such as data security can be difficult. With constantly evolving threats, your firm will need to be up-to-date and responsive to the latest changes and recommendations. To help you to get started, our tech team look at the seven areas of best practice every business should make sure they are following from the very start.Have a formal policy in placeAn IT policy, or a specific data security policy, is the minimum starting point in terms of best practice. Your policy should detail what users can and cannot do and what your IT department (if you…
  • Data security and the cyberwar

    clientsfirst
    12 Jun 2015 | 7:51 am
    Cyber attacks are making frequent headlines and hiring the right experts to ensure your IT systems, website and more importantly your data are secure is a must in today’s modern business world. Whether it’s protection from phishing scams, DDoS attacks, SQL injection, ransomware, healthcare hacks, avoiding social media scams or even state-sponsored cyberwar, all business owners need to take precautions to protect their business critical data.The following infographic highlights some of the frighteningly big numbers from the Cyberwar right now. The post Data security and the cyberwar…
  • How to protect your data

    Active_Business
    5 Jun 2015 | 3:00 am
    The questions for businesses around how they protect their data are becoming more complicated by the day. Not only are there concerns around the mobility of data and its security once it is ‘out in the wild’, but new threats from organised criminal hackers are multiplying by the day. A business’ data is, of course, its livelihood. Your accounts, CRM and business intelligence data all form part of your unique IP and enable you to serve your clients. Protecting this, the lifeblood of the business, is more important, and more problematic, than ever.So, in a modern world with new threats…
  • Active IT team return from gruelling London to Berlin charity bike ride

    Active_Business
    3 Jun 2015 | 2:21 am
    Earlier this year we told you about two members of the Active IT team, Simon Tilsley and Shaun Park, together with their friend Adam Wood, who were planning to undertake an epic and gruelling bike ride from London to Berlin. The aim of their trip was to raise as much money as they could for their chosen charities, Cancer Research UK and Dementia UK.The three lads set off from their Wirral homes at the beginning of May and started their challenge in the centre of London on Saturday 2nd. “We all trained hard for the ride and I’m glad that we did; it was much tougher than I’d expected,…
  • Get to know… Laura

    Active_Business
    16 May 2015 | 3:59 am
    ​ ​Laura CraynerAccount Development Manager​Hi Laura let’s start with work; what does a ‘normal’ day constitute for you? I get to the office about half an hour before I am due to start so I can check my emails and have my breakfast. My breakfast normally consists of something protein and veg based instead of your average coco pops – I get a lot of flak in the office for this! I am field based so when I am not in the office I am out and about visiting customers which is what I love most about this role. I manage around seventy accounts so I am responsible for ensuring these…
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    Used Car Dealer HQ

  • 66 Lincoln Coupe Restoration Process so Far

    Steven Cohen
    28 Jun 2015 | 10:11 am
    It has now been about a year since I bought this 66 Lincoln Coupe from its original owner. Well actually it was the original owners husband since the car was given to her for her graduation. She had passed away and he kept the car as long as he could.While I have sold thousands of Porsche cars over the years and know just about everything about 911 Carrera cars, C2’s, C4’s from the 90’s and 928s throughout there conception till the very end, up until Porsche cars got ruined in 1999 and typically became just another massed produced good looking ride. Classic cars are not my…
  • Porsche Carrera Bursts into Flames Upon Starting

    Steven Cohen
    2 May 2015 | 8:41 am
    It wasn’t that long ago when I had a personal 1995 Porsche 911 Carrera Cabriolet as a driver. I’m a huge fan of the 993 cars, in fact in my opinion they were the best years that Porsche ever had, especially in comparison to the crap they put out today in mass. If you own or owned a 993 you will know that very little went wrong with those cars, you could drive them hard daily, you can drive them over rough roads, you can fly through the gears and they always respond the same if not similar.If they break or something goes wrong it’s usually something small like a relay or a…
  • Porsche 928 Cars in Today’s Market

    Steven Cohen
    1 May 2015 | 4:42 pm
    2 of my 928’s in the early stages of the Porsche business.The 928 car is what made me the highest volume Porsche dealer in the nation in my earlier days of business. How things have greatly changed, but I sure do miss that very first 1982 928 that I purchased from Oceanside, NY. I remember taking that thing on the first drive I ever took in a Porsche and I even remember the song that was playing on the radio at the time I took it out. That first 928 (after 2 years of amazing driving) turned into me selling 4 928’s a month, which turned into a massive Porsche business in 2 short…
  • Buying High Dollar Cars or Sticking with the Lower Priced Cars For Resale

    Steven Cohen
    8 May 2014 | 5:49 pm
    For the twenty something years I have been in the car dealer business as you could imagine I have sold everything. As most of you know my primary business starting out was Porsche and we only sold Porsche for the first 6 years or so, selling millions of dollars in Porsche cars each year. However no matter whether you sell Bentley, Range Rover, or any other high end luxury cars, you will get trade ins, you will play every now and then with a car you are not familiar with or you will simply buy a car for your sister or neighbor outside your niche. I can remember having an extra 200 or 300k in…
  • Instavin Helps Save you Money and More

    Steven Cohen
    8 May 2014 | 5:09 pm
    By now, you’ve probably heard about how risky it can be when it comes to purchasing a used car. The most common reasons why people chose to purchase a used car is often because it is the cheaper option and/or it is their first car. Of course, there are many other reasons to purchase used cars as well. Some people like to take classic cars and refurbish them and some people want to build race cars out of 90s’ vehicles. Whatever the reason is to purchase a used car, you need to be sure to take extra precautions to prevent any unwanted situations. What are these unwanted situations?A…
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    Hamptons DJ

  • FRANCOIS MALLIER 45th #BIRTHDAY PARTY BRIDGEHAMPTON

    Paul
    22 Jun 2015 | 3:22 pm
    It’s not often that I make house calls to visit with clients however i made the exception and i’m really glad I did.  They were very friendly and French and I could tell immediately that this was going to be a fun party to do and i was spot on.  Start time got pushed back […] The post FRANCOIS MALLIER 45th #BIRTHDAY PARTY BRIDGEHAMPTON appeared first on Hamptons DJ.
  • #Relay4Life South Fork #2015 Southampton High School 5/15/15

    Paul
    17 May 2015 | 7:44 am
    This was my first #Relay4Life where i was providing the music by myself.  I’m always full of energy when i get there and exhausted when I go home.  The night began with opening ceremonies at 6pm.   The luminary ceremonies were held at 9pm.  Dance Hampton performed after that and .   Miles sung What […] The post #Relay4Life South Fork #2015 Southampton High School 5/15/15 appeared first on Hamptons DJ.
  • Communion Party 5/2/15 Center Moriches

    Paul
    4 May 2015 | 7:15 pm
    This one came via a website call Gig Masters.   Had plenty of time to prepare for this communion party and the man upstairs put together a beautiful day.  I arrived in Center Moriches and saw a big tent in the backyard with plenty of seating.  I spoke to the bartender who gave me some […] The post Communion Party 5/2/15 Center Moriches appeared first on Hamptons DJ.
  • Private Party Engel Rose Hill Estate Watermill 12/6/14

    Paul
    9 Dec 2014 | 6:13 am
    i had such a great time playing for Mr Engel at a private party and friends last year and the feeling was mutual as I was invited back this year.  I stuck to my plan last year that seemed to work for this crowd.  I took a few more chances than i normally do and […] The post Private Party Engel Rose Hill Estate Watermill 12/6/14 appeared first on Hamptons DJ.
  • Gray Suprise Wedding Southampton 8/23/14

    Paul
    26 Aug 2014 | 4:04 pm
    This wedding was a great idea.   When Jen approached me with the concept I was excited to be apart of it.  They invited about 50 of their closest friends to what they thought was an engagement party.  Little did they know a priest would be arriving 45 minutes in and they were getting married. […] The post Gray Suprise Wedding Southampton 8/23/14 appeared first on Hamptons DJ.
 
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    THE Small Business Expert

  • Small Business Apps Set to Double; Is a DIY App in Your Future?

    Raymond Manley
    7 Jul 2015 | 4:50 am
    http://www.susansolovic.com/2015/07/small-business-apps-set-to-double-is-a-diy-app-in-your-future/ The Starbucks mobile app is one of the biggest success stories in the app world. It has been a huge hit with the Frappuccino® crowd because it improves the customer experience two ways: It simplifies payment, and It rewards loyal customers. Enhancing customer service is the primary reason small businesses are planning to launch their own apps, and we should be seeing a lot of this in the coming months and years. A survey taken earlier this year by the software and professional services site…
  • Report from the 2015 eBay Radio Party and Conference

    Raymond Manley
    6 Jul 2015 | 8:11 am
    http://www.susansolovic.com/2015/07/report-from-the-2015-ebay-radio-party-and-conference/ By Cliff Ennico Last week over 200 top-level eBay sellers attended the 12th annual eBay Radio Party and Conference in Las Vegas. This event, sponsored by the eBay Radio podcast (www.voicemarketingradio.com), has become the must-attend national “meetup” for people who sell on eBay. I always look forward to this event each year (my talk this year was on “Social Media Marketing and the Law”), as I get to catch up with the latest developments and resources for eBay sellers. The big item of…
  • Learn From How the Top Brands Use Social Media

    Raymond Manley
    6 Jul 2015 | 6:45 am
    http://www.susansolovic.com/2015/07/learn-from-how-the-top-brands-use-social-media/For the last eight years Tenet Partners has published its list of the “Top 100 Most Powerful Brands.” The variety of brands on this list is always remarkable and there are certainly a wide range of industries represented. For example, within the top 10 you have a soft drink maker (Coca-Cola at number one), a couple of tech firms (Apple at number five and Microsoft at number seven), a financial services company (American Express at number nine), a healthcare company (Johnson & Johnson at number six) and…
  • One Business Owner Shares Lessons Learned From the Great Recession

    Susan Solovic
    5 Jul 2015 | 12:20 pm
    http://www.susansolovic.com/2015/07/one-business-owner-shares-lessons-learned-from-the-great-recession/A prolific marathon runner, Kevin O’Grady has run over 100,000 miles in his lifetime.  So it comes as no surprise that he is the founder of FrontRunner, a retailer of running and walking shoes located in Columbus, Ohio.  With two locations and a team of 30 employees, FrontRunner strives to provide excellence in the shoe fitting experience. “When I train new hires I spend a couple of days with them.  First, I tell them we are a stand-alone building, a destination.  It’s important to…
  • This Week in Small Business: Text and Email Marketing Showdown, Why You Need a Vacation, and more

    Raymond Manley
    5 Jul 2015 | 7:48 am
    http://www.susansolovic.com/2015/07/this-week-in-small-business-text-and-email-marketing-showdown-why-you-need-a-vacation-and-more/ Among this week’s curated articles, it’s great to see someone size up email and text marketing and see which one would emerge the victor in a cage fight. But maybe my favorite article of the week is the one that tells me exactly why I need to go on a vacation this summer. That’s advice I’m sure to take. You should too! Marketing and sales In this corner we have the reigning champion: Email Marketing, and in this corner we have the feisty…
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    Customer Service Guru » Articles

  • The Safest Way To Spend Money Abroad Without Additional Charges

    Dan Sarath
    6 Jul 2015 | 8:34 am
    As tangible money increasingly becomes a thing of the past and is replaced by debit cards, online banking and digital currency, managing your finances abroad is becoming more and more difficult.You only really have two options when it comes to spending on your holiday: limit yourself to the cash you get from your account before you leave, or use your card and incur the fees. Neither are particularly ideal. The first means that, most of the time, you have too little and have to dip into your bank account or too much and have to exchange it when you return – not to mention it’s…
  • Changes in Consumer rights Could Mean Ticket Re-sellers Are Breaking The Law

    Kathryn Kearns
    3 Jul 2015 | 1:32 am
    People sell on their concert or match tickets for a variety of reasons – illness, a diary clash, or even just because they no longer want to go. Rather than deny somebody else the opportunity of attending, fans will normally give their tickets away to friends or family or sell them on through websites like StubHub and Viagogo.Last month, however, the law regarding selling tickets on the secondary market was subtly changed following the introduction of the Consumer Rights Act. The amendments in the Act mean that anybody selling a ticket on an online platform now has to provide far more…
  • Automated Call Answering Cuts Costs But Also Cuts Customers

    Dan Sarath
    29 Jun 2015 | 6:41 am
    The size of a customer service department is, of course, directly related to the size of the business it is serving. A small company with only a limited number of customers will not have the same demands as a large one serving millions of people.For the latter, it can become a costly operation to build and manage a customer service team to deal with thousands of customer calls every single day. Many, in fact, choose to cut corners by installing things like automated call answering instead. This is when customers will initially speak to a robot who encourages you to press numbers to determine…
  • How Customer Service Has Evolved Since The 1970s- Infographic

    Kathryn Kearns
    24 Jun 2015 | 5:18 am
    Evolution is just natural progression. However, for those who work in Customer Service, evolution has made their jobs much tougher. For many, the working day has changed significantly, in more ways than one, and not necessarily for the better.Working 9-5…who does that anymore?Working hours in the Customer Service industry are now typically 8 -to- 8 rather than 9-to-5. Reuben Singh, chief executive officer at alldayPA, said: “Customer expectations are changing radically. 8-to-8 opening hours are seen as the norm rather than the exception these days and businesses advertising…
  • Turning ‘Ranters’ Into ‘Ravers’ – Interview With Rant & Rave’s Dennis Fois

    Kathryn Kearns
    22 Jun 2015 | 2:09 am
    Sometimes brands and businesses need a little extra help to gain or re-gain the trust of customers, and this is where companies like Rant & Rave come in. They help brands take real-time, inspired action to reduce customer effort and deliver a great experience overall. But Rant & Rave seem a little different to your average customer engagement specialists…Rant & Raves claims to turn ‘Ranters’ into ‘Ravers’ by first focusing on what the customers want rather than the brand, and only work with companies who are ‘willing to think outside of the…
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    Delta Business Services » Delta Business Services

  • Radio Show Guest Ryan Fowler: Why EVERY American Needs To Know About Asset Protection

    webadmin
    6 Jul 2015 | 11:40 am
    Show Overview: Host Heath Frantzen welcomes Ryan Fowler Threats to Americans’ life savings abound: from ever-increasing taxes and inflation, to onerous legislation, to lawsuits, to medical emergencies. Never before have we had so many different dangers threatening to wipe out everything for which we have worked. The potential for financial devastation for ALL Americans is real. Fortunately, there are legal and ethical solutions to help neutralize these threats. But you MUST understand how they work and how best to implement those solutions. Ryan Fowler says the time is now for…
  • Radio Show Guest Mike Gillette: Why Business Owners Must Become Mentally Tough… And How To Do It

    webadmin
    5 Jul 2015 | 2:50 pm
    Show Overview: Host Heath Frantzen welcomes Mike Gillette to explore the secret sauce of success: mental toughness. Developing A “Tough” Mindset Is Key To Surviving The New Economy From pro athletes to Fortune 500 executives, every professional understands how critical mental toughness is to achieving success in your field. Ever wondered how the most successful business leaders got to where they are today, regardless of their background or how smart they are? If you’ve ever wondered exactly what the “right stuff” is that allows world class entrepreneurs,…
  • Radio Show Guest Carl Maerz: Referrals Made Easy and Automatic

    webadmin
    27 Mar 2015 | 10:00 pm
    Show Overview: Host Heath Frantzen welcomes Carl Maerz, COO of the innovative referral automation company Rocket Referrals. What is the #1 Complaint of Business Customers?… Feeling as if businesses don’t really care about them… Carl will talk about why database marketing is so critical to achieve success in your business, and how you can automate the process without losing your humanity. Letting your clients know how different you are by showing your genuine concern is the first step in creating a referral process that really works. Listen To Show…
  • Radio Show Guest Charles Hugh Smith: The Next 20 Years In America

    webadmin
    27 Mar 2015 | 9:41 pm
    Show Overview: Host Heath Frantzen picks the brain of a creative, eclectic genius, popular author and economic blogger, Charles Hugh Smith. Listen in and learn why the next 20 years in America will look nothing like what we have today as the world enters an extended era of disruption caused by the intersection of 4 mutually reinforcing cycles. These cycles will change business in America forever. Charles explains the sorts of enterprises that will prosper the most as we endure this economic upheaval. Listen To Show http://deltabusinessservices.com/uploads/radio/delta-charles-hugh-smith.mp3…
  • Radio Show Guests Mickie Kennedy: The Power of the Press Release

    webadmin
    27 Mar 2015 | 7:50 pm
    Show Overview: Join host Heath Frantzen as he interviews Mickie Kennedy, CEO of eReleases. You’ll learn why the majority of press releases don’t work, and how you can use PR to have your business break through and stand out in this age of digital overload. Hear what works and how to avoid the common mistakes most people make. Listen To Show http://deltabusinessservices.com/uploads/radio/delta-mickie-kennedy.mp3 About Mickie Kennedy Mickie Kennedy began e-Releases over 14 years ago after working in a PR environment that was not meeting the needs of small- and medium-sized…
 
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    Yola

  • 5 small business wins to jump-start your summer

    Yola
    24 Jun 2015 | 5:29 pm
    Whether it’s a sandwich shop in a college town or a kayak rental in a travel hot-spot, when it comes to a physical storefront, the summer season has the opportunity to dramatically affect businesses both positively and negatively. But, as the owner of a business website, you have the opportunity to determine the destiny of your own business. Make this summer a fruitful one – we have five ways to get you started. Get mobile-ready While Mobilegeddon was a hot topic back in April, if you’ve yet to make your website mobile-friendly, let the summer season convince you to take the…
  • Featured Website: Delectable designs with Connecticut Cookie Company

    Yola
    22 Jun 2015 | 2:50 pm
    Connecticut Cookie Company bakes up delicious treats made with the best ingredients that look so decadent, they practically sell themselves! Site owner Andrea Greene reached out to us for design feedback because her business was featured on “Good Morning Connecticut.” Due to the media attention it was crucial for her products to be showcased beautifully. She needed to ensure that the traffic her television appearances were driving to her website could be converted into direct sales. Our design team wrote a comprehensive review of her website with suggestions to improve her…
  • Search engine 101: Demystifying the first page of Google

    Yola
    19 Jun 2015 | 11:17 am
    Upon publishing a website, small businesses have one thing in mind. Traffic. And how do they plan on seeking web traffic? Organically through Google (though SEM campaigns are an even easier option). In fact, the most common question our SEO specialists receive is, “How do I get my website on the first page of Google?” And while giving the answer may be simple, it can very difficult to understand and accomplish. There are three things we know to be true about that coveted first page: There is only one first page. Every website wants to be there – all 3 billion of them. It takes…
  • National Small Business Week: 3 Yola users to boost your inspiration

    Yola
    7 May 2015 | 12:09 pm
    The entire Yola family is proud to support small businesses, giving them the opportunity to build an online presence on a budget and code-free. In keeping with tradition, we would like to take this opportunity in honor of National Small Business Week to showcase a few small businesses that have built great websites using Yola. Felt Me Up Designs Melanie Ann Green graduated in 2001 with a degree in Multi Media textile design and started selling her work online in 2007. These handmade items are adorable and perfect for home and office decor. Be sure to keep feltmeupdesigns.com in mind when…
  • Responsive Templates make for beautiful mobile browsing and added SEO value

    Yola
    15 Apr 2015 | 2:04 pm
    It’s no secret that the mobile market is ever expanding. And with the much-anticipated Mobilegeddon, web browsing from any device will be easier than ever. What’s Mobilegeddon you ask? On April 21st, Google will release their latest algorithm, prioritizing responsive websites ahead of those that aren’t. Bearing this in mind, the Yola team would like to ensure you that each of our Templates featured in the Template Gallery incorporate responsive design. But these responsive enhancements go beyond adding additional SEO value. They make for easy intuitive browsing on any device. These…
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    ServiceMaster of St. Paul and Maple Grove

  • How to Remove Mold and Grout from Your Bathroom Tiles and Keep It From Coming Back

    SuperUser Account
    30 Jun 2015 | 7:32 pm
    The point of taking a shower or bath is obviously to get yourself clean. But if your shower or bathroom tiles are covered in grout and mold, it can make it difficult to feel very clean given the environment around you. If the time has to eradicate the grout and mold that has built up in your bathroom over the last few months, follow along with these cleaning tips. Borax Borax is a natural cleaning substance that is quite cheap but extremely good at its job. It is especially effective at killing mold and it doesn't create dangerous fumes like ammonia or other possible cleaning…
  • Easy Home Remedies for Carpet Cleaning

    SuperUser Account
    25 Jun 2015 | 7:22 pm
    Watching your drink or plate of food descend towards your carpet can give you quite the sinking feeling. If you find yourself in this situation, you will of course want to move as fast as possible to limit the damage to your carpet or rug. Thankfully, there are several household items you likely already have on hand that may be able to help you take care of the situation quickly. Here are three household remedies you could consider for cleaning up a spill on your carpet. Detergent The same detergent you use to clean food off your dishes can also be effective at removing a food (or other)…
  • What to Do in the Aftermath of a Flooded Basement

    SuperUser Account
    22 Jun 2015 | 7:16 pm
    Walking down into your basement and seeing that a leak has sprung is one of the worst feelings you can have as a homeowner. You will no doubt want to take action quickly to get control of the situation. It might be a good idea to call a professional right away, but if there are still some things you can do on your own to try and reduce the damage to your home. After the water itself has been removed, here are the first things you need to do in the aftermath of a flooded basement. Remove as Much Moisture as You Can Just because most of the water is gone does not mean that you don't have a wet…
  • The Care And Feeding Of Leather Furniture

    Uriah Suarez
    27 May 2015 | 7:58 pm
    Elegant leather furniture is a beautiful addition to any home but requires regular, specialized maintenance to ensure it lasts a lifetime. It is possible to do the necessary furniture cleaning and conditioning at home, but the trained professionals at ServiceMaster Restoration by Hedden of Maple Grove, MN know precisely what equipment and materials are required to protect and preserve these high-end pieces.  Different Leathers Require Different Treatments Some of the more common types of leather may be safely cleaned by a diligent homeowner, but others require professional treatment to…
  • Why Pet Owners Should Hire a Cleaning Pro

    Uriah Suarez
    11 May 2015 | 5:33 pm
    Those of us with beloved pets understand that messes are a part of life. Even well-trained animals occasionally have accidents, and older or younger critters can leave frequent stains behind. It is important to clean animal urine quickly, both to ensure the space is sanitary and to prevent pets from learning to view that space as an effective bathroom.  DIY Attempts Urine stains are not always easily visible and even what can be seen is usually only the tip of the proverbial iceberg. Quite often, our pets make messes when we aren't around to catch them in the act. If your nose isn't…
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    Dex Media

  • 8 Need-to-Know Tips from our Small Business Marketing Event

    Christine Landry
    6 Jul 2015 | 1:04 pm
    We’re criss-crossing the nation holding free Marketing Success Seminars for small business owners! Our latest event was held in Baltimore and included our always dynamic moderator Barry Moltz (pictured here with participants) and this fine panel: Joe Nathan, Senior Partner Manager, Channel Management & Reseller Network at Yahoo Deborah Gallant, Founder of Bold Business Works Matt...continue reading … The post 8 Need-to-Know Tips from our Small Business Marketing Event appeared first on Dex Media.
  • Are Your Emails Moving Forward?

    Jim Shannon
    6 Jul 2015 | 12:27 pm
    The rate at which a company’s emails are forwarded is a good indicator of the effectiveness of an email program and has a direct impact on marketing reach and conversions. In a recent report Litmus, the Email Testing and Email Marketing Analysis firm, found that the percentage of forwarded emails was related to the marketing...continue reading … The post Are Your Emails Moving Forward? appeared first on Dex Media.
  • SBA Advocates for Fair Practices as Communications Industry Continues to Evolve

    Laura Monroe
    6 Jul 2015 | 8:00 am
    The Small Business Association’s Office of Advocacy recently filed a letter with the FCC (Federal Communications Commission) urging the preservation of small business choice and affordability when it comes to communications services. The FCC is currently charged with overseeing the practices of both ILECs (incumbent local exchange carriers) and CLECs (competitive local exchange carriers), both...continue reading … The post SBA Advocates for Fair Practices as Communications Industry Continues to Evolve appeared first on Dex Media.
  • What is the Most Common Street Name for Businesses in the U.S.?

    Chris Morgan
    2 Jul 2015 | 6:30 am
    One night I was watching television, and I saw Sheldon from The Big Bang Theory ask Penny if she knew what the most common street name in America was.  His answer was 2nd Street, and he stated that most cities had numerical streets and 1st Street was usually renamed something else.  This got me wondering,...continue reading … The post What is the Most Common Street Name for Businesses in the U.S.? appeared first on Dex Media.
  • Native Apps, Web Apps, and Mobile Websites… Oh My!

    Travis Christman
    30 Jun 2015 | 2:35 pm
    Are you confused about the differences between native apps, web apps, and mobile websites? There seems to be a great deal of confusion among folks when it comes to  native apps vs. web apps vs. mobile websites. This blog post is here to help you to learn the differences between the three, so you can show your...continue reading … The post Native Apps, Web Apps, and Mobile Websites… Oh My! appeared first on Dex Media.
 
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    rippleoutmarketing.com

  • The MRS Advanced Certificate in Market and Social Research

    Rippleout Admin
    28 Jun 2015 | 9:31 am
    The MRS Advanced Certificate in Market and Social Research: I’ve recently taken the exam and completed the coursework for the Advanced Certificate in Market and Social Research methods which is administered by the Market Research Society (MRS). I’m a big believer in utilising insight in the marketing process – including thinking about your target market, key messages, how marketing can be segmented and better targeted, and a range of other elements which are all influenced by research and insight. The MRS Advanced Certificate in Market and Social Research is administered by the Market…
  • Marketing and the Familiarity Principle

    Rippleout Admin
    13 May 2015 | 9:46 am
    Marketing and the Familiarity Principle: Another month, another blog post on consumer psychology and how understanding your customers at a subconscious level can help boost your marketing effectiveness. This month, we explore the familiarity principle – also sometimes known as the Mere Exposure Effect. {Tweet this} Marketing and the Familiarity Principle – My Dog in the Snow (see below!) What is the Familiarity Principle? In short, the familiarity principle is the tendency among human beings to develop a preference for things (be they people, products, ideas etc.) which they see more…
  • Mobile Friendly Websites and SEO

    Rippleout Admin
    29 Mar 2015 | 1:48 pm
    Mobile Friendly Websites and SEO: Small businesses are often encouraged to have an online presence, and we strongly agree with that here at Rippleout! However, having a website is no good if you don’t maintain it, or keep up to date with changes in the online marketing landscape. One such change in the search marketing landscape has recently been announced by Google – and it’s one small business need to be aware of. Mobile Friendly Websites and SEO: The Rippleout Marketing Site Google’s Mobile Friendly Algorithm Change For those of you who don’t know, on April 21st 2015…
  • Terry Pratchett

    Rippleout Admin
    12 Mar 2015 | 12:26 pm
    Terry Pratchett: If you’re looking for a marketing post this isn’t it. The vast majority of Rippleout posts are related in some way to marketing, but in this case not. No hard feelings if you choose to leave – but check back soon. This is a thank you, a celebration and a recognition of a man who was both incredibly talented and phenomenally brave. I have to say that hearing the news that Sir Terry Pratchett had died was one of the saddest things I’ve heard in recent memory. I never met the man, yet feel that he was such a huge part of my life in terms of influence, humour, and general…
  • Net Promoter Score – Small Business

    Rippleout Admin
    9 Mar 2015 | 2:41 am
    Net Promoter Score – Small Business: I work a lot in the market research and insight industry; a lot of Rippleout thinking is inspired by insight, and how research can lead to more effective marketing in terms of return on investment. One of the key trends, especially within big business, over the last few years has been to measure something called Net Promoter Score, or NPS. Net Promoter Score Can Be A Useful Tool For Measuring Customer Sentiment At A Macro Level Whilst there are several excellent papers out there about NPS which will discuss in detail the pros and cons, the…
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    Zoomp Creative

  • Email Marketing is Not Dead! 5 Ways to Improve Your Email Marketing Campaign

    Felipe Rinaldi
    18 Jun 2015 | 4:53 pm
    Contrary to what many marketers will tell you, email marketing is not dead. In fact, it can be a highly effective marketing tool – when used correctly, that is. Email marketing campaigns are flexible, adaptive and can turn leads into paying customers. Having said that, your campaigns aren’t going to turn those leads into customers overnight. Sadly, many marketers give up on email campaigns when they don’t get that instant gratification. And those are the people claiming that email marketing doesn’t work. Focus on Getting the Click Email marketing should be used as a vehicle to get…
  • 7 Simple Steps to Content Marketing Success

    Felipe Rinaldi
    11 Jun 2015 | 9:29 am
    If you’re new to the digital marketing world, you’ve probably heard a bunch of terms that all kind of sound the same. Things like content strategy, content marketing, SEO copywriting, web writing, social media marketing, and so many more. It can seem a little confusing at first, if not completely overwhelming. What exactly is content marketing? Let’s laser in on the true definition of “Content Marketing.” This is how Copyblogger.com, a major player in this space, describes content marketing: “Content Marketing means creating and sharing valuable free content to attract and…
  • 17 Reasons You Should Be Blogging

    Felipe Rinaldi
    5 Jun 2015 | 12:44 pm
    Blogging has been around for years. Many years. But it wasn’t until the late 90s that that the official term “blog” was coined. That’s when businesses of all sizes took notice and began to adopt this marketing method. Since then, blogging has been growing and evolving at a very rapid pace. B2B and B2C blogging is equally—if not more—important in today’s online landscape. In fact, Google just officially confirmed the release of its “Quality [content] Update.” So, if you’re not blogging yet, here are 17 reason you should start … now! More Traffic 1. 80% of daily blog…
  • Introducing Managed Websites: Ongoing support services for your website

    Felipe Rinaldi
    12 Apr 2015 | 8:02 am
    What is Managed Websites? Managed Websites was created by Zoomp Creative and it is a monthly website support and maintenance program. We’ve been noticing an increase in requests for changes and updates by many of our clients lately. Their looking to create new landing pages, increase conversion, change up the structure of their website and the list goes on. But we also know that our clients are always trying to save money and cut costs whenever they can. It got us thinking and we decided to create a simple and balanced support plan for just that: changes and updates. But we love our…
  • Quote of the day: Everything you want is just outside your comfort zone

    Felipe Rinaldi
    22 Feb 2015 | 4:47 pm
        The post Quote of the day: Everything you want is just outside your comfort zone appeared first on Zoomp Creative.
 
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    Spaceotechnologies

  • Enterprise Mobility Apps – Transforming the Way Industries Operate

    Rakesh Patel
    4 Jul 2015 | 5:16 am
    Mobile and mobile apps are now sweeping the market all over the world. It is not necessary that you have to be a part of an E-Commerce business or be a company that wants to develop an app. Here is what Telerik’s survey says, “CIOs have consistently ranked “mobile technologies” as one of their top 3 priorities for the past three years. This is likely fueled by employees demanding mobile access to desktop applications, and customers expecting optimized mobile device access to a wealth of services.” Reasons Why We Think Enterprise Mobility Is Skyrocketing Availability and…
  • Big Data Fueling Mobile Apps

    Rakesh Patel
    3 Jul 2015 | 5:34 am
    Big Data has enveloped itself around a big cloud of mystery and hope. While many have tried to explain what Big Data is all about, there is still a massive gap as to how is it connected with mobiles and mobile apps. To make sure this gap is filled, we are going to present to you a few pointers on what mobile apps or mobile services have to do with the concept of Big Data. Some Statistical Data According to Mobile Data Traffic Forecast by device – A research by CISCO, smartphones are becoming the most used way of generating traffic. This traffic can be increased through Apps or mobile…
  • Fun Facts On Where People Use Their Mobile Phones Will Make You ROFL

    Rakesh Patel
    29 Jun 2015 | 8:02 am
    Mobiles aren’t different devices any more. They are an extended part of one’s hands. Losing your smartphone or your mobile getting stolen can make you feel as if a part of you has gone away from you and even if a duplicate piece can be managed; it is still not yours. With Such emotions getting attached to one’s smartphone, it obviously is used anywhere and everywhere. But when people actually started looking into the matter they found some crazy places and situations that people use their mobiles in. Have some LOL moments with these fun facts. LOLZZ The movie-bored mobile-interested…
  • App Related Solutions FAQ, Now At Your Doorstep, Your FAQs Our Answers

    Rakesh Patel
    26 Jun 2015 | 7:42 am
    “I am an Entrepreneur from New York City and I have a huge handicraft business that spans over 10 countries… I need to make an app but with my busy schedule I have no time to be creative. Can you give me some ideas as to how should I design my app or what kind of features should I add to make my app interesting?” “I am a the co-founder of a startup firm. I want to make an app to give a boost to my toddler business. I have an idea that I guess will work perfectly well with my business strategy. But I cannot afford a lavish app. Can you make me an awesome app, in my budget?” Oh…
  • How Mobile Apps For Business Is Becoming A Necessity?

    Rakesh Patel
    25 Jun 2015 | 5:56 am
    Smartphones! They are becoming a craze for those who know how to utilize its full potential. Businesses, established or new, banks, news channels & newspapers and many more are all thriving on the basis of the apps they develop. Mobile apps for business is becoming as important as the website. Still not getting the point? Here’s a sample… Think about yourself. You may be an entrepreneur, a head chef, a housewife or a corporate woman. Your day is about to start; one more morning of tedious work and you get a message, on whatsapp, that the office just got called off for the day due to…
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    Clear Sky SEO

  • Make the Sale with Effective Calls-To-Action

    Lola Colums
    1 Jul 2015 | 8:05 am
    One of the most important aspects of operating an effective commercial website is the call-to-action. In the way that search engine optimization (SEO) strategies are essential to directing traffic to your site, and useful content is needed to keep people on your site, effective calls-to-action can help your business increase its overall sales. If you integrate calls-to-action with the rest of the content displayed throughout your website, you will provide viewers with additional motivation to take the actions you want them to take. Recognizing a Call-to-Action A call-to-action is a…
  • Social Media Marketing: Building Your Brand a Community

    Lola Colums
    29 Jun 2015 | 8:03 am
    Social media sites have continually served as a great overall marketing vehicle for businesses. Through such sites, companies of all sizes have found new ways to reach their intended markets – and social media marketing, in general, continues to transform the ways that people do business. The marketing strategies of today are infinitely different from the kinds that were utilized decades ago. Companies are able to connect with consumers on a more personal level than ever before, and this type of connection can be both meaningful and profitable. In order to build your brand a community with…
  • Guide to SEO Keyword Research – Infographic

    Lola Colums
    26 Jun 2015 | 8:16 am
    If you want your business to be successful in the online market, employing the right SEO techniques and strategies is essential to direct new customers to your brand. While the world of SEO and Google Search Engine Algorithms seem to be ever changing, the one element that has remained a valuable tool for businesses of all shapes and sizes is keyword research. For years now, marketers have used keyword research to help their business stand out and get noticed in Google search engine results, making it one of the most important and valuable digital marketing tools out there. By researching your…
  • 4 Quick Fixes that Can Improve Your Website

    Lola Colums
    24 Jun 2015 | 8:02 am
    The first thing one notices when opening up a website, is its layout and design. You don’t need to be an expert to determine whether a website is well designed or not. In fact, most of your site’s visitors will decide to leave or continue browsing your website within a matter of seconds. Consequently, your website’s design needs to be able to capture your audience’s attention immediately. Don’t leave your website’s design up to chance and make these four quick fixes to help improve your brand’s image. Quantity and Quality The quantity of content available on your…
  • The SEO Copywriter’s Guide to More Compelling Content

    Lola Colums
    3 Jun 2015 | 10:53 am
    While the world of SEO seems to constantly be changing and shifting, the one remaining constant has been the importance of providing visitors with quality, compelling content. No matter what industry your company falls in, nothing remains more valuable to your website than your site’s content. Content on your website can and should be used in a variety of ways to provide value to your customers. Whether you’re describing your latest product or service or keeping your customer’s informed on the latest trends of the industry, creating compelling content for your brand may just be the…
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    Full Suite » Blog

  • How To Register Your Company with SEC [Infographic]

    Danella
    2 Jul 2015 | 8:05 pm
    If you’re planning to put up a business, one of the most important steps you have to take is to register it with the Philippines Securities and Exchange Commission (SEC). By registering your business with the government-established body, you legitimize your business. Your company will be able to conduct business legally, issue receipts, and be protected by the country’s business laws. Here we’ll simplify the process for you in an easy-to-follow infographic, so you can move forward with your entrepreneurial goals:     Click on the image to expand   Registering your business…
  • Know Your Taxes – July 2015

    Full Suite
    30 Jun 2015 | 9:06 pm
    Know the schedule of submission, filing, and payment of taxes for the whole month of July 2015. In the meantime the Bureau of Internal Revenue (BIR) now requires the use of their eBIRForms, for more information about the BIR’s new memorandum read our article: eBIRForms — Everything You Need to Know     This information is gathered from the Bureau of Internal Revenue website and from the Know Your Taxes website.     1 Wednesday SUBMISSION Consolidated Return of All Transactions based on the Reconciled Data of Stockbrokers Engagement Letters and Renewals or…
  • 7 Most Common Accounting Mistakes of Businesses in the Philippines

    Danella
    9 Jun 2015 | 9:34 pm
    As finances flow through a business’ operation, it has become indispensable for an organization to handle their books accurately, as accounting-related missteps and inaccuracies could cost a pretty penny and negatively affect the company’s bottom line in the long haul.     While this is especially true during tax season, such instances can be prevented. Outlined in this piece are the usual financial mistakes various businesses are guilty of, which other ventures in the Philippine commerce should take notice. 1) Inaccurate data entry With the amount of data managed by the…
  • Know Your Taxes – June 2015

    Full Suite
    31 May 2015 | 7:41 pm
    Know the schedule of submission, filing, and payment of taxes for the whole month of June 2015. In the meantime the Bureau of Internal Revenue (BIR) now requires the use of their eBIRForms, for more information about the BIR’s new memorandum read our article: eBIRForms — Everything You Need to Know This information is gathered from the Bureau of Internal Revenue website and from the Know Your Taxes website.     1 Monday SUBMISSION Consolidated Return of All Transactions based on the Reconciled Data of Stockbrokers Engagement Letters and Renewals or Subsequent Agreements for…
  • Why the Philippines is an overlooked market full of business opportunities [Reblog]

    Full Suite
    13 May 2015 | 3:05 am
    When thinking about the Asian market, what country comes to mind first? I guarantee the answer is China, and mainly it’s because of its size. However, attention is due for other countries in Southeast Asia as well, but they are often overlooked; one of those countries being the Philippines. In today’s episode, I want to focus our attention specifically on the Philippines. The Philippines is not only the third largest English-speaking nation, but it’s also a shopping paradise in Southeast Asia, being composed of a highly skilled workforce.     For today’s Global Influencer…
 
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    Great Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories

  • Ask Yourself These 18 Questions Before You Quit Your Job To Start A Business

    Entrepreneur Writer
    21 Jun 2015 | 12:18 am
    One of the riskiest and most consequential decisions that people have to make in life has to do with quitting a regular job and venturing out on their own. The risk is crystal clear. You are walking away from the security of a regular income job to a future of uncertainty and hopeful wishing for the best. Is there a perfect time to quit?...You can also check these cool business articles:Top 13 Qualities Of Successful EntrepreneursStarting a Cleaning BusinessGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
  • Jayson Gaignard – From Totally Broke To Getting Back On Track

    Entrepreneur Writer
    29 May 2015 | 12:18 am
    Jayson Gaignard was working as a mechanic, when one day he realized that people don’t live forever. That same day he quit his job to start chasing his dreams. He started a company and in a while, he was making millions in sales. Then, because of a bad business partner, things crashed and he got broke. He was totally devastated, but he managed to...You can also check these cool business articles:Starting a Payment Processing Business at 16www.bebo.com – BEBO’s HistoryGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
  • How Volkswagen, General Motors and Toyota Began Their Businesses

    Entrepreneur Writer
    27 May 2015 | 11:47 pm
    Volkswagen Volkswagen was created in 1937 and was originally run by the German Labor Front. Prototypes for the KdF-Wagen appeared from 1936, and the vehicle had the trademark Volkswagen round shape and rear-mounted engine. By the time World War II had started in 1939, the company had constructed a new factory in modern-day Wolfsburg, which was specifically built for factory staff who would be...You can also check these cool business articles:A History of Ford Motor CompanyHow BMW Was StartedGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
  • How BMW Was Started

    Entrepreneur Writer
    27 May 2015 | 8:03 am
    Today, BMW is one of the ten biggest car brands in the world, but did you know that BMW started off manufacturing aircraft engines? BMW was first established in 1916, and after a restructuring of the Rapp Motorenwerke aircraft firm in 1917, the company became a business entity. The first engine created by the company was the BMW IIIa – an inline-six engine that...You can also check these cool business articles:How Volkswagen, General Motors and Toyota Began Their BusinessesA History of Ford Motor CompanyGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational…
  • 5 Crazy Business Ideas That Were Turned Into Super Successful Businesses

    Entrepreneur Writer
    15 May 2015 | 12:06 am
      Read these 5 start-up stories and you will be amazed about how 5 really simple ideas were turned into multi-million dollar businesses. 1. The Slinky ($250 million worth) Everyone should be familiar with the slinky toy and how it can keep even grown-ups entertained for hours. Till this day nobody can explain the magic of shoving a spring’s weight from one side to the...You can also check these cool business articles:How to Make a Million Dollars Fast with a WebsiteNing – An Innovative Social Networking Business IdeaGreat Business Ideas, Entrepreneurs, Start Ups…
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    ERP

  • Better Business Modeling for Workflow with Bigger Business Data

    6 Jul 2015 | 5:47 am
    Understanding the flow of business processes is difficult. Operational processes take on a life of their own; different departments and people are part of the process. Most employees resist thorough documentation of their job roles—better to have a little mystery to preserve perceived necessit...
  • In the Air with ERP

    6 Jul 2015 | 5:44 am
    MRO and ERP Solutions that Can Double Airline Profits For most companies, maintenance, repair and operations (MRO) are often low on the list of corporate priorities. In the airline business, however, the service and safety of the aircraft we fly in is paramount. It is that concern for safety that i...
  • Five Reasons ERP Implementations Lead to Change Resistance

    2 Jul 2015 | 4:26 am
    No matter the size, age, scope or complexity of your business, ERP implementations are difficult. Even with many executives claiming their organization’s employees are “ready for change,” enterprise system deployments always create change resistance organization-wide.
  • Customer Privacy and the Internet of Things

    30 Jun 2015 | 3:03 pm
    The day is coming when we can potentially know an incredible amount about an individual: when they turn lights on and off, when there is a vibration in their home, what temperature they sleep at, what times the refrigerator door opens, when various doors open, close, lock and unlock and incredibly much, much more. How would we feel if that information got into the hands of prosecutors, paparazzi, competitors or divorce lawyers?
  • JD Edwards, Monetization and the Internet of Things

    30 Jun 2015 | 2:03 pm
    As the leading ERP system from Oracle, JD Edwards is likely to be one of the leading platforms receiving monetization data from Intenrent of Things implementations. But how will the IoT and JD Edwards interface? Temperature sensors know nothing about F0101 or BSFNs or Z-files. What is a JD Edwards administrator to do on that day when they walk into a meeting and they suddenly hear the CEO or the CTO or the CIO say: “We’re going to make millions from IoT. It’s perfect for our business.”
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    Creative Online Marketing

  • 3 LinkedIn Profile Tweaks To Make Your Profile Stand Out

    Diane
    2 Jul 2015 | 7:34 am
    Note from Diane: LinkedIn is one of the fastest growing social media sites right now with over 200 million+ members it has fast become the tool of choice for a vast majority of employers and individuals seeking new workers and business opportunities. Any social media platform that is gaining momentum is worth exploring as you […] The post 3 LinkedIn Profile Tweaks To Make Your Profile Stand Out appeared first on Creative Online Marketing .
  • Midweek Motivation Keep Calm And Drink A Cup Of Ambition

    Diane
    1 Jul 2015 | 3:17 am
    Note from Diane: To some people ambition is a dirty word. It conjures up a sense of being a go-getter that will crush everyone in their path to reach the top. It doesn’t have to be that way.  By helping other people get what they want you will automatically align yourself to receive more of what YOU […] The post Midweek Motivation Keep Calm And Drink A Cup Of Ambition appeared first on Creative Online Marketing .
  • What’s In Store Next Month (July 2015) Inside The Project Lifestyle Club

    Diane
    26 Jun 2015 | 9:29 am
    Note from Diane: On June 30th 2015 we will have reached the half-way point in 2015 and all those goals you set for yourself back in January should be not only under-way but half-way towards completion. If you set a goal to save an extra £10,000 this year – by June 30th you should have £5000 in […] The post What’s In Store Next Month (July 2015) Inside The Project Lifestyle Club appeared first on Creative Online Marketing .
 
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    Abtek

  • Get Your EMV Questions Answered at Our Upcoming Seminar!

    Abtek
    26 Jun 2015 | 1:27 pm
    Please join us Tuesday, June 30, 2015 at Milford Presbyterian Church to learn how the October 1st EMV compliance deadline will affect businesses and consumers. Hosted in partnership with the Huron Valley State Bank, the seminar will cover: What is required of business owners to meet the compliance deadline How the changes in EMV technology will affect consumers The benefits of the new system Tami Cohorst, VP of Abtek and known leader in the credit card processing world will lead the discussion. Tami’s in-depth EMV knowledge enables her to help merchants grow their businesses through…
  • Mobile Tech: The Future of Loyalty Marketing Programs

    Abtek
    19 Jun 2015 | 6:31 am
    Mobile wallets are steadily inching their way into the mainstream. With the technology now readily available (and affordable) and the security stigma fading, consumers are finally jumping on board. In the last year, approximately 28 percent of smartphone users made a mobile payment, and that number is only expected to grow. But what many merchants don’t realize is that mobile wallets can be used as strategic marketing tools to help increase their bottom lines. The solution is in mobile loyalty programs. Customers love loyalty programs—but they don’t love carrying around a wad of plastic…
  • The People Want Plastic

    Abtek
    5 Jun 2015 | 5:43 am
    Gone are the days when “cash-only” was a good business plan. In this day and age, plastic is the payment option of choice. And where there’s plastic, there’s a need for a payment processing system. Today’s business market is so diverse. Just take a look around; there are quirky startups popping up left and right, ecommerce stores opening their digital doors, and long-standing brick-and-mortar businesses keeping up with the times. With such diversity, how do you know which payment processing solution is right for your business? Unique Solutions for Unique Businesses It’s important…
  • Merchants are at Risk, Too! Here’s How to Keep your Data Safe Online

    Abtek
    28 May 2015 | 1:21 pm
    We always stress the importance of having secure payment processing solutions so that you can ensure a positive shopping experience for your customers. But don’t forget: You and your business are consumers, too! It’s important for you to be aware that other businesses’ online platforms might not be as secure as yours. When your data is put into the wrong hands, you could be in for a lot of trouble (i.e. identity theft, stolen credit card information, computer hacks, etc.) The solution? Good habits help merchants safeguard their sensitive business data online. Below, we’ve put together…
  • Cheat Sheet: A Quick Reference Guide to Payment Processing Buzzwords

    Abtek
    22 May 2015 | 12:27 pm
    Payment security is at an all time low and as a result, the payment industry is in process of getting a much-needed overhaul. With this rapid implementation of new rules, processes and technology, there are a lot of payment processing buzzwords that have recently entered into the industry vernacular. As a business owner, you’re busy with your day-to-day operations, so keeping up on the latest payment processing news and trends is probably not at the top of your priority list. However, as these changes could eventually impact your business, it’s never been more important for you to be in…
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    Become a Better Blogger in 21 Days

  • Never Give Up!

    James J Shaw
    25 Jun 2015 | 5:04 pm
    Share this post and help spread the love! You have heard of the saying “Life is a Bitch” but that doesn’t mean you have to take all the beating laying down. You may have lost the hour but you haven’t lost the day. Every time you will get beaten, because you will, you need to get up and try again until you don’t lose anymore. Winners are not quitters and those that try and try again are showered with gifts that will rain on the beyond their wildest imagination. You are only a loser if you give up the fight or don’t even bother to try at all. Jamie Shaw…
  • OVERCOMING ANY OBSTACLE – I CAN, I WILL, I MUST

    James J Shaw
    24 Jun 2015 | 5:55 pm
    Share this post and help spread the love! This awe inspiring clip is centered around the daily struggle and how to get through the day without thinking about how overwhelming the overall challenge is. The mantra “I CAN, I MUST, I WILL” is a clever short motivational phrase that can help keep you strong throughout your most darkest hours. There is no true glory without struggle, there is no true gain without effort. Keep yourself going for today and tomorrow will surely take care of itself. The secret is not to overwhelm yourself with worry about tomorrow’s challenges. Just focus on…
  • Born Again

    James J Shaw
    23 Jun 2015 | 1:50 pm
    Share this post and help spread the love! You were born to be a winner and you must constantly remind yourself of this fact every waking moment. This will propel you to the level of self belief and motivation nothing else will. Don’t look around for praise or acknowledgement but instead look deep within yourself to find all the answers pertaining to your most unique reality and talents. Who can know you any better than you yourself? Unlock your inner wisdom, unleash your innate talents and reach for the skies. Get rid of all the negative in your life and live the way you want to live. The…
  • Why You Should Blog

    James J Shaw
    3 Jun 2015 | 7:22 pm
    Share this post and help spread the love! Many people are getting into blogging for several reasons. You might have heard it somewhere recently but it actually started more than a decade ago fromits mother, the online diary. Back then, these kinds of diaries are used by people to record and share accounts of their personal lives. Although blogging still uses that same concept, it has now evolved into several categories and usage. Nowadays, blogging is synonymous to online marketing. Bloggers not only publish contents reflecting their moods for the day or sharing what they have done for the…
  • What is the Meaning of Blogging?

    James J Shaw
    2 Jun 2015 | 6:34 pm
    Share this post and help spread the love! There is no exact definition of blogging. It can mean differently from one individual to another. However, if you want to become a blogger, you have to know ask yourself this question – what is the meaning of blogging? If you simply start out your dream of becoming a blogger without defining it first, you will not succeed and not only that, you will not be able to meet all your objectives and you might not target the appropriate market. In order to understand the meaning of blogging, you have to know the common reasons why many people are into…
 
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    blog.gotomeeting.co.uk

  • Are your employee performance reviews constructive or destructive?

    Gemma Falconer
    6 Jul 2015 | 4:02 am
    Ah, the annual performance review. Whether you’re responsible for writing them or receiving them (or even both), it seems that not everyone is a fan of the process. According to a poll ran by San Francisco-based consultancy firm Achievers, 98% of US employees believe that annual performance reviews are actually unnecessary. Why is this? According to psychologists, us humans don’t respond …
  • 25 simple management mistakes you might not realise you’re making

    Chad Halvorson
    2 Jul 2015 | 5:19 am
    Did you know that 65% of employees would take a new boss over a pay raise? Or that three out of four people count their bosses as the worst and most stressful part of their jobs? These alarming statistics offer some serious room for improvement. But there’s good news, too. The most common management mistakes are not as complicated as they …
  • Don’t panic! How to quickly create a convincing presentation

    Simon Morton
    1 Jul 2015 | 2:34 am
    There are few people who relish the opportunity to step out on stage and present, whether that’s in a room packed full of industry experts or an online meeting with senior management. And there are even fewer people who are happy to do this at a moment’s notice. But we’ve all been there… The catalyst might have been a seemingly …
  • The essential week-by-week webinar checklist

    Gemma Falconer
    29 Jun 2015 | 7:36 am
    There are quite a few steps to go through in the lead-up to a virtual event (in fact, over 40). And before you go live, you’ll want to make sure that you’ve thought of literally everything. Planning ahead will not only give you that warm fuzzy feeling from knowing that you’re an awesome event organizer, but you’re much more likely …
  • 13 personality types you’ll find in most offices

    Gemma Falconer
    25 Jun 2015 | 7:01 am
    Offices around the world are made up of various types of people. You’ll generally find a chatterbox, gossiper, noise-maker and workaholic not to mention those that love to call a meeting for literally everything and anything (and don’t get me wrong, we love meetings, but pointless meetings should be avoided at all costs!). This infographic displays 13 personality types you’ll generally find …
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    Innovative Advisory Group

  • Inflation Monitor – June 2015

    Kirk Chisholm
    26 Jun 2015 | 8:15 am
    Inflation Monitor – June 2015 Inflation Monitor Summary - Composite Ranking   * The Inflation Equilibrium is a quick summary for the whole data series of the inflation monitor. If you don't like statistics, this is the chart for you.   Inflation Monitor - June 2015 - Introduction It is officially summer and most markets are becoming more quiet. This is of course excluding the ongoing crisis in Greece. They must love the attention because they have been dragging out this "crisis" since 2011. Everyone involved in this mess (on both sides) has a reason to kick the can down…
  • What You Don’t Know About Renting vs Buying a Home Can Cost You Money

    Kirk Chisholm
    22 Jun 2015 | 7:29 am
    What You Don’t Know About Renting vs Buying a Home Can Cost You Money   "If you rent a home, it is an expense. When you buy a home, it is an expense. If you buy a home and rent it out to a third party, it becomes an investment. A better way to put it is that when you are renting, you rent from a landlord. When you buy a home to live in, you are renting from yourself." This is the third and last post of this series. The first post, Should You Rent or Buy a Home?, examined what factors you should consider when renting vs buying a home. The second post, What is the True Cost of…
  • What is the True Cost of Owning a Home?

    Kirk Chisholm
    10 Jun 2015 | 7:04 am
    What is the True Cost of Owning a Home?     In the prior post of this series, Should You Rent or Buy a Home?, I wrote about the pros and cons of home ownership vs renting. It is important to start here when you are considering whether to rent or buy a home. The decision of where to live should not be solely made on emotional attachment or financial considerations. It should be made up of both if you are planning on living in a home for many years. You want to love where you live. This week’s post will be focused more on the financial considerations of renting vs buying a home.
  • Inflation Monitor – May 2015

    Kirk Chisholm
    1 Jun 2015 | 7:30 am
    Inflation Monitor – May 2015 Inflation Monitor Summary - Composite Ranking * The Inflation Equilibrium is a quick summary for the whole data series of the inflation monitor. If you don't like statistics, this is the chart for you.   Inflation Monitor - May 2015 - Introduction   This month we were a bit slow getting this out due to some website upgrades. We expect that this June version of the Inflation Monitor will be out in 2 weeks so you will get a double dose of information. May was a month of mixed results. Some data is showing some signs of life with inflation, but…
  • Should You Rent or Buy a Home?

    Kirk Chisholm
    27 May 2015 | 7:30 am
    Should You Rent or Buy a Home? "But there has been also the American dream, that dream of a land in which life should be better and richer and fuller for every man, with opportunity for each according to ability or achievement. It is a difficult dream for the European upper classes to interpret adequately, and too many of us ourselves have grown weary and mistrustful of it. It is not a dream of motor cars and high wages merely, but a dream of social order in which each man and each woman shall be able to attain to the fullest stature of which they are innately capable, and be recognized by…
 
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    People & Productivity Business Blog

  • 5 Tips for Hiring the Best Employee

    Aaron Evans
    21 Jun 2015 | 7:49 am
    Every company wants to attract the best people for their organization. But top talent has never had more ways to be found, increasing competition between employers looking to fill a role. With job boards, LinkedIn, meetups, recruiters, and a rise in personal branding, sought after talent have a constant buzz of interest. If employers want the best candidates, it is imperative to keep the iron hot, get in front of candidates early, and be open throughout the entire recruitment process. These easily implementable tips can help ensure your company gets the best candidate for any role. Frequent…
  • Build and Manage a Two Sided Network

    Elliott Gruzin
    17 Jun 2015 | 7:23 am
    Two sided networks are the washing machines of the business world. Not often noticed, and under appreciated over time, they take away much of the unnecessary and time consuming elements of transactions. Two sided networks are essential networks which cater towards two very different groups which feed off each other to form a mutualistic relationship. Video game consoles are a fairly easy-to-understand example. Video game consoles allow video game developers to provide their product more efficiently to gamers. The more gamers on a given platform, the more developers will flock to provide games…
  • Digital Disruption in HR: Time for Big Change (and Bigger Benefits)

    Ben Hutt
    15 Jun 2015 | 9:55 pm
    Digital technologies are having a profound impact on the global economy. You don’t need to look further than organisations such as Uber and Airbnb to see how truly transformative technology has been to a wide range of industries. Yet, there’s one industry that hasn’t seen much impact from technology, that is on the cusp of something great—recruitment. When it comes to recruitment, a lot of the practices in place a decade ago are still in play today.  That would be fine if recruitment was an effective, cost-efficient, accurate and quick process, but unfortunately it is not. According…
  • Getting to the Truth in Interviews

    Aaron Evans
    7 Jun 2015 | 1:01 pm
    An interview serves several purposes such as screening for cultural fit, gathering information, and gauging interest. The primary reason, however, is to verify if a candidate’s resume matches up against their actual experience. You typically have one or two chances to check and see if the candidate matches their credentials. If you get this wrong, you often see warning signs within a short time of the candidate taking the role that you missed something. These can manifest in many ways such as, not being able to perform a skill they claimed to have, a dip in attitude compared to a supposedly…
  • Building a successful team

    Ben Hutt
    4 Jun 2015 | 10:28 pm
    Since January we’ve added some key people to our team, fleshing out key areas of the business on which we are dependent to scale effectively. As someone who has built teams before, I knew this would bring three challenges: Tension and conflict as a result of adding senior people and formalising responsibilities across the management team; Transition risk and delay caused by delegation of authority and activity from managers; Communication struggles from trying to ensure people are all working towards the same goal, essential to maintaining and increasing productivity (and harmony). By…
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    2dropshipping.com

  • Fulfillment By Amazon (FBA) – Have You Ever Heard Of It?

    Amin
    6 Jul 2015 | 11:37 am
    Have you ever heard of the Fulfillment by Amazon (FBA)? In simple words, Fulfillment by Amazon (FBA) is a way for sellers like you to store their items in any of the amazon warehouses. amaozn takes care of storing, picking, packing, shipping and providing customer service for these items. The best part is amazon FBA can help you scale […] The post Fulfillment By Amazon (FBA) – Have You Ever Heard Of It? appeared first on 2dropshipping.com.
  • 7 Ways to Increase Average Order Value

    Amin
    4 Jul 2015 | 10:42 am
    Every eCommerce retailer is always looking for new ways to boost up profit. One important way to boost up