Small Business

  • Most Topular Stories

  • Traditional Search is Dying as Sales Organizations Make Way for 'Context'

    Entrepreneur: Latest Articles
    Doug Winter
    27 Mar 2015 | 3:30 am
    Now's the time your organization should adopt the contextual-search trend already big in the consumer market.
  • 3 Secrets to Big Small Business Growth

    SmallBizTechnology
    ChamberofCommerce
    19 Mar 2015 | 2:12 pm
    Growing a small business consumes a lot of your time. Since there are only 24 hours in a day, and at least some of them have to be devoted to sleep and personal hygiene, the best you can do is make the most of your time with helpful tools. Here are three that will help you find  big small business growth. #1. Use a Great Customer Relationship Management (CRM) Solution CRM is a vital part of business success, regardless of industry. It’s never too early to implement CRM software into your business systems. Using CRM helps you discover who your customers are and how to market to them. With…
  • 11 Reasons to Considering Bringing on SEO Expertise

    SmallBizTechnology
    Young Entrepreneur Council
    16 Mar 2015 | 7:00 am
    Should my growing company hire an SEO Expert? Why or why not? The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. 1. Maybe: Consider the Long-Term Investment in Your Marketing Budget SEO is a vital long-term strategy. Plan for about nine to 18 months before you start seeing returns. If your growing company is taking off like a rocket and has…
  • What If You Tried Really Hard?

    IttyBiz
    Naomi Dunford
    24 Mar 2015 | 8:45 pm
    When I was in the process of quitting smoking, I was having a discussion with somebody and heard myself say this: “God, I’m just trying SO HARD, you know?” After making this (in hindsight quite self-pitying) statement, I had a thought. “Am I trying hard?” Like, I’m certainly thinking about it a lot. I’m guilting myself a considerable portion of the day. I’m embroiling myself in the drama a lot. Sure, I’m putting a significant amount of effort into talking about how difficult it is, self-flagellation, whining, reading endless articles on…
  • Inbound Marketing: How a B2B company used a content marketing strategy to improve customer experience

    B2B Lead Blog
    info@meclabs.com
    23 Mar 2015 | 12:01 am
    TweetInbound marketing is typically a term reserved for B2C companies striving to draw customers in with flashy social media campaigns, witty tweets and beautiful infographics. B2B companies have the very unique challenge of asserting themselves and becoming a voice of authority in their respective industries, and inbound marketing can be a powerful way to do that — the nuances of which are not just reserved for those speaking directly to consumers. Starting off, attracting the right people and the speaking to the right audience is essential in a B2B inbound marketing campaign. Using three…
 
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    Fast Company

  • Why You Should Encourage Naysayers Of Your Best Ideas

    Art Markman
    27 Mar 2015 | 2:54 am
    When everyone agrees with each other, can creative ideas ever happen?I like to collect examples of products that failed.Read Full Story
  • Northwestern Mutual Buys Finance Startup LearnVest For $250 Million

    John Paul Titlow
    26 Mar 2015 | 3:01 pm
    The site launched to help women manage their money. Now it's part of a financial giant.Alexa von Tobel, whose startup LearnVest was featured on our list of the world's Most Innovative Companies, has sold her company to Northwestern Mutual for $250 million, according to Fortune. Not bad for a personal-finance startup.Read Full Story
  • Salesforce CEO Boycotts Indiana's Anti-Gay Law, Urges Others To Follow Suit

    John Paul Titlow
    26 Mar 2015 | 1:26 pm
    The new "religious freedom" law would open up Salesforce employees and customers to discrimination, says CEO Marc Benioff.Marc Benioff is pissed. It didn't take long after the passage of Indiana's new "religious freedom" law for the Salesforce CEO and founder to take a stand. "We are canceling all programs that require our customers/employees to travel to Indiana to face discrimination," he wrote today.Read Full Story
  • Red Eyes Crying In The Rain: Here Are The 5 Strains Of Pot We Hope Willie Nelson Will Sell

    KC Ifeanyi
    26 Mar 2015 | 12:28 pm
    The legendary singer and cannabis champion has announced plans to launch his own line of weed, and we have a few suggestions.Willie Nelson once said, "I think people need to be educated to the fact that marijuana is not a drug. Marijuana is an herb and a flower. God put it here[…]"Read Full Story
  • The Big Way Apple's Upcoming Streaming Music Service Will Differ From Spotify

    David Lumb
    26 Mar 2015 | 11:55 am
    There will be no free version of Apple's streaming service, which should make it more appealing to artists.After long speculation about how Apple will swing back to the front of the music game after ceding territory to streaming music upstarts, today we learned firmer details about the tech company's own forthcoming streaming service, thanks to sources speaking to The New York Times. Unlike the popular streaming music service Spotify, Apple's product will not include a free tier.Read Full Story
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    Small Business Labs

  • A Honey of an Indiegogo Campaign

    Steve
    26 Mar 2015 | 1:00 am
    Beekeeping has been around for thousands of years. And the process of collecting the honey has always been difficult (just ask Winnie the Pooh).   It's also hard on the bees, which often believe their hive is being invaded and attack the beekeeper. But a father-and-son team from Australia have developed an innovative beekeeping system - Honey on Tap -  that simplifies the process and makes it easier for both the keeper and the bees. Their Indiegogo campaign has created quite a buzz (their words, not mine), and they've raised a record setting $6.3 million in advanced sales…
  • The Decline of Employee Training & The Rise of Side Gigs

    Steve
    24 Mar 2015 | 1:00 am
    The chart below, which shows a decline in employer-provided and on-the-job training in recent decades, has been making the rounds in the economic blogs. It comes from the 2015 Economic Report of the President (page 147), which is prepared annually by the President's Council of Economic Advisers for Congress.      This data is collected only occasionally by the U.S. Census, which explains why the latest data is from 2008. But given the Great Recession, it seems pretty unlikely that employer-provided and on-the-job training have done anything but decline…
  • Goldman Sachs on Millennials

    Steve
    23 Mar 2015 | 1:00 am
    Goldman Sachs has an excellent infographic/report on millennials (born 1980 to 2000).   They describe Millennials as: Millennials have come of age during a time of technological change, globalization and economic disruption. That’s given them a different set of behaviors and experiences than their parents. They have been slower to marry and move out on their own, and have shown different attitudes to ownership that have helped spawn what’s being called a “sharing economy.” They’re also the first generation of digital natives, and their affinity for technology helps shape…
  • Small Business Owners Don't Like Taxes

    Steve
    19 Mar 2015 | 1:00 am
    I've never met a small business owner who liked taxes. No surprise there. Also, if you talk to small business owners for any length of time, most will eventually complain about taxes. The recently released Wasp Barcode Small Business Accounting Report supports this.  As the report chart below shows and Wasp highlights in their blog post on the report, 52% of respondents report that they pay too much on taxes are they are not sure. But I actually interpret the results a bit differently. I find it really interesting that 49% say they aren't paying too much. Add in a chunk of…
  • Wasp Barcode's Excellent Small Business Accounting Report

    Steve
    17 Mar 2015 | 1:00 am
    Kudos to Wasp Barcode Technologies for their excellent Small Business Accounting report. It contains survey results from companies with 11-100 employees on issues related to their accounting and finance functions. According to their blog post on the report, the key findings include: 52% of respondents report that they pay too much on taxes are they are not sure 70% of small businesses outsource tax preparation, and 30% outsource tax planning 88% say they are either very satisfied or somewhat satisfied with their accounting services 42% of SMB’s have a CFO or Controller at their company I…
 
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    Guy Kawasaki

  • GuyStockphotos from #SMMW15

    Guy Kawasaki
    26 Mar 2015 | 6:01 pm
    More “stock photos.” This time from the Social Media MarketingWorld conference in San Diego, California. The post GuyStockphotos from #SMMW15 appeared first on Guy Kawasaki.
  • Best Hotel for SXSW

    Guy Kawasaki
    26 Mar 2015 | 4:01 pm
    Although this may bite me in the butt someday if it’s booked solid, I’d like to tell you about the Hyatt Place in Austin, Texas. I will at this hotel every time that I go to SXSW. The hotel is one block from the Austin Convention Center. There is a breakfast buffet with no waiting. There are restaurants within one hundred yards that fulfill my four main food groups: steak, Thai, sushi, and fried chicken. If these don’t take care of you, there’s a boutique market across the street for snacks. The hotel bar also sells food 24-hours per day. The Wifi is fast—maybe…
  • Guy Kawasaki appointed to the Board of Trustees of the Wikimedia Foundation

    Guy Kawasaki
    24 Mar 2015 | 9:27 am
    I’ve joined the board of trustees of the Wikimedia Foundation. This entity is the parent organization of all the “Wiki” projects such as Wikipedia and other free-knowledge projects. The activities of the Wikimedia Foundation represent one of the most important projects in the history of civilization. Having helped democratize computing with Apple and currently helping to democratize design with Canva, how could I resist the opportunity to democratize knowledge with Wikimedia? The Wikimedia Board of trustees has ten members. Can it get much cooler than helping Wikimedia…
  • The Art of Leading

    Guy Kawasaki
    23 Mar 2015 | 6:00 am
    Some aspiring entrepreneurs are already working for a big company. Like external entrepreneurs, they dream of creating innovative products. They, too, must prototype, position, pitch, bootstrap, recruit, fund, partner, sell, and support. The purpose of this minichapter is to explain how to do all this when you’re employed by a large business. Ironically, many entrepreneurs envy the employees of major companies—they think that these lucky souls have humongous financial resources, large sales forces, fully equipped labs, scalable factories, and established brands, plus medical and dental…
  • The Art of Keeping Things Simple

    Guy Kawasaki
    18 Mar 2015 | 6:46 am
    Entrepreneurs face hundreds of decisions when they start a company, and there’s often a temptation to optimize each one of them—sometimes by breaking new ground. However, it’s best to focus one’s energy and attention on milestone issues. My experience and expertise is with US companies, but these are generally accepted startup practices: Corporate structure. Every country has different commercial entities, such as corporations, partnerships, limited-liability corporations, and cooperatives. You want a corporate structure with three characteristics: one that is familiar, if not…
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    Planning, Startups, Stories

  • Learn Anything in 20 Hours

    Tim Berry
    25 Mar 2015 | 12:07 pm
    TED talk by Josh Kaufman, author of The First 20 Hours: Mastering the Toughest Part of Learning Anything. This seems like a great way to start a new year. He notes the 10,000-hours idea made popular by Malcolm Gladwell in his book Outliers (it takes 10,000 hours to be an expert); but point out that it has been misused and misunderstood. According to Josh, the 10,000 hours is about true world-class expertise. It takes about 20 hours to get good enough to do something well enough to get through the “frustration barrier.”  He uses playing the Ukulele as an example. You can use this link to…
  • Business Strategy Is Useless Without Execution

    Tim Berry
    4 Mar 2015 | 7:31 am
    In the last two weeks I’ve posted a three-part series on I’ve posted a series on setting and executing business strategy on the Amex OPEN forum in the last two weeks. I’m happy to see the first of these showing up on top of the trending list there. Here’s a summary: Start with Strategy The post is How a Simple Story can Improve Your Business. Here’s the main idea: It’s simple. Just imagine the story of somebody who has a problem or wants something, finds your business and buys from you. Pretend for a moment that you’re writing a story or talking to a friend about your…
  • A Case Study on Startup Equity

    Tim Berry
    2 Mar 2015 | 7:42 am
    I had an interesting exchange over the weekend. Shane Diffily tweeted: @Timberry HI Tim. So what was your answer to How Not to Divide Ownership? It’s v.similar to a situation I am in & I’d love to see your ideas. Tx! — Web Governance (@diffily) February 26, 2015 Setting the Scene Shane was referring there to a post on startup equity I did a while back, highlighting the problems that happen all too often as founders fail to define their own functions and ownership, in writing, in time. The situation I described was a hypothetical. Here’s a quick summary of that post for…
  • Where Startups Get Their Money

    Tim Berry
    23 Feb 2015 | 7:28 am
    Where do young companies get money? I ran into this three-minute video over the weekend. It’s a great summary. If you’re not already up to speed on the range of startup options from personal savings to venture capital, just watch this: (Note: Here is the link to the original on YouTube: https://www.youtube.com/watch?v=U470xXKfDyE) My thanks to the Kauffman Foundation for providing this, and kudos to narrator Paul Kedrosky, a well-known expert on venture capital.  It does, however, skip over the influence of angel investment, which stands somewhere between friends and family and…
  • Don’t Be Fooled By Mismanaged Data

    Tim Berry
    14 Jan 2015 | 9:01 am
    Here’s another great example of why you don’t blindly trust research. This illustration comes from this Gizmodo post. Post author Jesus Diaz is not saying this means what it seems to say (see his conclusion below). But here you are with another example of how easy it is to get the wrong conclusions, especially when the research is summarized to easy conclusions. Gizmodo author Jesus Diaz doesn’t say where this data comes from, nor does he define the terms, which is fine with me because the data makes the point. And I like the way he concludes: p.s. If you take this seriously,…
 
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    Copyblogger

  • The Single Word that Can Cripple Any Online Entrepreneur

    Rainmaker.FM
    26 Mar 2015 | 12:00 pm
    Fear is one of the dirtiest words in the English language — and something that every one of us faces. No Sidebar host Brian Gardner has been an online entrepreneur for eight years now, and he has said “I am afraid” an infinite number of times. You’d think that working on the Internet, where it’s easy to hide and take shots without really being known, would lessen the pain. In 2007, Brian faced his greatest leap of faith when he left a cushy job as a project manager for an architectural firm to become a freelance web designer. At the time, he didn’t know…
  • The Critical Importance of the Pre-Sell

    Rainmaker.FM
    26 Mar 2015 | 11:00 am
    What stops people from buying from you? Why do some launches fall flat? In this episode of The Mainframe, join hosts Chris Garrett and Tony Clark as they reveal the key strategy that will allow you to not only sell more of your products and services to more people, but will also reduce refunds and improve your audience’s relationship with you. In this episode of The Mainframe, hosts Chris Garrett and Tony Clark discuss: The key reason that launches fail How people really buy The best way to communicate your launch narrative What marketers can learn from Star Wars Why you need a waiting…
  • How to Write Headlines that Get Results

    Rainmaker.FM
    26 Mar 2015 | 10:00 am
    Headline writing is probably the first and most important skill you need to learn as a web writer. John Caples called it the most important part of an advertisement. That’s why he dedicates four out of 18 chapters to headline writing in his book Tested Advertising Methods. And you can sum up those four chapters in one hyphenated word. In this 11-minute episode of Rough Draft with Demian Farnworth, you’ll discover: What that hyphenated word is A simple process for writing headlines that get results The most successful headline ever written for college men A sleazy tactic (you…
  • How to Structure and Sell Your Natural Expertise

    Pamela Wilson
    26 Mar 2015 | 6:00 am
    Way back in late 2009, I was getting antsy, on both a personal and a professional level. I had run my own design studio for almost 20 years. And I’d created just about anything a designer could create, from business cards to billboards — even a glossy, full-color national magazine. But despite my success, I started to feel like there was “more” that I wanted to do with my career. And one day, in a quiet moment, I heard a question: Where will you grow from here? I needed to answer that question. But how? Around that time, I found someone who promised to help me build an…
  • Is ‘Choose Yourself’ Good Advice … or New-Age Phooey?

    Rainmaker.FM
    25 Mar 2015 | 1:00 pm
    Seth Godin says “pick yourself.” Choose yourself. Select yourself. It’s a refrain we hear across the web. But what does it really mean? On the latest episode of The Lede, the second in the “Hero versus Villain” series, Jerod Morris and Demian Farnworth debate this question. Before you listen, see if you can guess which side of the debate each of them is on. And, as Jerod and Demian did in the last episode, they bring in one of their Copyblogger colleagues to help settle the debate. Click Here to Listen to The Lede on iTunes Click Here to Listen on Rainmaker.FM…
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    crowdSPRING Blog

  • Fresh from the SPRING: ReesQ

    Audree
    25 Mar 2015 | 6:13 am
    When perusing our galleries here on crowdSPRING, we see some amazing work submitted in the projects. Today, we noticed this gem submitted in this logo project. Let us start the slow clap for ReesQ. Check out more great work on ReesQ’s profile page. Nicely done, ReesQ, nicely done!   Related posts: Fresh from the SPRING: SUJITHFAB Fresh from the SPRING: Feniks Fresh from the SPRING: uniquemind
  • Small Business and Startups: Mind the Gap

    Mike
    23 Mar 2015 | 5:05 am
    Marketing analysis comes in a variety of flavors, but perhaps the one most important and elemental analysis you can perform for your business or startup is the Gap Analysis. Gap Analysis can mean different things in different contexts, but here we are talking about marketing channels. By understanding your customers needs, and analyzing your competition’s approach to filling those needs, a gap analysis can identify opportunity, help you to define marketing goals, and provide insight for your own strategic decision-making. The first and most important step is to understand what your…
  • Twitter Link Roundup #261 – Jaw-Dropping Resources for Small Business, Startups, and Design!

    Mike
    20 Mar 2015 | 7:20 am
    Bored? Bored on a plane? Well 2.3 million people must be, because this video has been viewed that many times already! All you need is a ticket for the flight, a recording device, and some readily available sound-editing software. Oh, and some talent would be helpful, too. Like this producer has, in abundance! Time now to prepare for landing. Please power down your electronic devices (except for the one you’re using to read this, of course) because it’s time for our weekly Roundup! Here are a slew of great links and articles we shared with you over the past week on our…
  • Fresh from the SPRING: GoldBug

    Audree
    18 Mar 2015 | 6:55 am
    When perusing our galleries here on crowdSPRING, we see some amazing work submitted in the projects. Today, we noticed this gem submitted in this logo project. Let us start the slow clap for GoldBug. Check out more great work on GoldBug’s profile page. Nicely done, GoldBug, nicely done!     Related posts: Fresh from the SPRING: SUJITHFAB Fresh from the SPRING: Feniks Fresh from the SPRING: uniquemind
  • Small Business and Startups: Why Transparency Matters

    Mike
    16 Mar 2015 | 5:05 am
    What we got here, is a failure. To communicate. Profound words from a film, that in retrospect, feels a bit dated and quaint. In the Paul Newman classic, “Coolhand Luke,” the antagonist uses those words to control the prisoners who are his charges, and those words usually communicate the punishment that is to follow. In business, failure to communicate comes with its own form of punishment: poor performance, confusion, degraded teamwork, and reduced productivity. Strong communication, driven by transparency, can help to improve all of the above Transparent. The word is variously…
 
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    The Franchise King®

  • Why Should Quiznos Franchisees Trust The New CEO?

    The Franchise King®
    26 Mar 2015 | 12:47 pm
    Why? Why the heck should Quiznos franchisees trust the new CEO…or anyone at Quiznos corporate office? Can you come up with a reason? Oh. You haven’t been following the Quiznos saga? For starters, there used to be (in 2007) 5,000+ Quiznos stores. Now, there may be 1,000.   The Quiznos Franchise Saga Warning: What you’re about to read will make you feel like you just got punched in the head. “I was a guy with a net worth in 2006 of over $500k, perfect credit, a good job in the medical field, a good passive income from some rental property. I lived on my 80+ acres farm…
  • Exposed! Why This Franchisee Went Out Of Business

    The Franchise King®
    22 Mar 2015 | 7:43 pm
    It wasn’t his fault. He thought he was doing the right thing. He thought the franchise he chose was the right fit. He believed in franchising as a business model. He was 100% comfortable (using) systems. So, what happened? Why did this franchisee go out of business? Why did he have to close his doors? Keep reading.   This Franchisee This franchisee is now a friend of mine, although we don’t see each other in-person an awful lot. I’m not comfortable using his name-for two reasons: 1. He doesn’t know (yet) about this franchise blog post 2. He didn’t give me…
  • Finding The Support You Need To Become a Successful Business Owner

    The Franchise King®
    18 Mar 2015 | 5:15 am
    (Sponsored post) Many Americans dream of discovering newfound personal and financial independence by opening their own business, however a lack of experience and an uncertain economic environment can make it difficult for many of these aspiring entrepreneurs to successfully achieve this. In an effort to maintain long-term success over the course of a new career as an entrepreneur, many have chosen the affordable and accessible entrepreneurial alternative – franchise ownership. The franchise system is a unique segment of the business world that offers first-time owners a trusted brand name…
  • 5 Stupid Reasons For NOT Using A Franchise Lawyer When Buying A Franchise

    The Franchise King®
    15 Mar 2015 | 8:26 pm
    When you’re buying a franchise, you can either: A. Use the best resources available to help you lower your risk B. Try figuring it all out on your own There is no “C.”       Franchise Resources There are all sorts of resources available for today’s prospective franchise owners. It’s stupid not to use them. Some of them are free…some are not. Some are great. Some are average at best…even weak. With all the choices out there today-because of the internet, you do have to be careful. Don’t choose just any resource. Tip: Before…
  • Reloaded: My Top Franchise Research Articles And Tips

    The Franchise King®
    12 Mar 2015 | 6:45 am
    There’s so much darn noise out there. There are so many choices these days. Too many, if you ask me. (Did you ask me?) I’m referring to the internet of course-specifically the millions upon millions of search engine results that appear after we type in a description of what we’re looking for. Take “franchise research” for example.   As you can see in the screenshot above, (taken on March 11th, 2015) the search term, “franchise research” has 4,130,000 results showing on Bing.      That’s insane. Where would you begin? I…
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    SmallBizTechnology

  • 3 Secrets to Big Small Business Growth

    ChamberofCommerce
    19 Mar 2015 | 2:12 pm
    Growing a small business consumes a lot of your time. Since there are only 24 hours in a day, and at least some of them have to be devoted to sleep and personal hygiene, the best you can do is make the most of your time with helpful tools. Here are three that will help you find  big small business growth. #1. Use a Great Customer Relationship Management (CRM) Solution CRM is a vital part of business success, regardless of industry. It’s never too early to implement CRM software into your business systems. Using CRM helps you discover who your customers are and how to market to them. With…
  • 11 Reasons to Considering Bringing on SEO Expertise

    Young Entrepreneur Council
    16 Mar 2015 | 7:00 am
    Should my growing company hire an SEO Expert? Why or why not? The Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most promising young entrepreneurs. In partnership with Citi, YEC recently launched StartupCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses. 1. Maybe: Consider the Long-Term Investment in Your Marketing Budget SEO is a vital long-term strategy. Plan for about nine to 18 months before you start seeing returns. If your growing company is taking off like a rocket and has…
  • Social Media Is The Ultimate Tool for Small Businesses Says @GuyKawasaki #sxswi

    Ramon Ray
    14 Mar 2015 | 8:00 am
    Guy Kawasaki and Peg Fitzpatrick gave an excellent presentation with 10 practical ways to do better with social content marketing. During the Q&A I asked Guy, what does he say to the many small business owners who feel social media is not giving them the return they want? What does he say to those who complain that they are not making a sale? Watch this short video for his answer. Spoiler alert: He says that in summary – it’s too expensive for most small businesses to do traditional advertising so social media is all we have. He shares the story of a taco truck being able to…
  • 10 Tips From @GuyKawasaki – The Art of Social Media – 3 Page Downloadable PDF

    Ramon Ray
    13 Mar 2015 | 11:35 pm
    At SXSW 2015 Guy Kawasaki and Peg Fitzpatrick dispensed simple and awesome insight in how everyone can get the most from social content marketing. I took notes and put them in this handy PDF.   The post 10 Tips From @GuyKawasaki – The Art of Social Media – 3 Page Downloadable PDF appeared first on SmallBizTechnology.
  • Canva – An Imaging Tool Built For Social Engagement

    Ramon Ray
    13 Mar 2015 | 9:24 pm
    The best social media is all about how well you can engage your audience. One of the best ways to engage your audience is with good imagery. Just posting a photo is easy to do. However, for some of us, adding text and/or ensuring that image is formatted properly for a particular social network is challenging. I’d hear of Canva a service backed by Guy Kawasaki, before, but never used it. Today, hearing him speak about it during SXSW, I tried it out. It’s simple and awesome to use. Canva lets u take an image, format it for a particular social network and add text to it. Check it…
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    Small Business Trends

  • Top 7 Mistakes With Mobile Friendly Web Design

    HigherVisibility
    27 Mar 2015 | 2:30 am
    Unless you’ve been staying away from the Internet these last few weeks, you know that on April 21 Google is going to be rolling out a mobile optimization algorithm (and if you need more information, we’ve covered the announcement here). According to Google’s Zineb Ait Bahajji from the Webmaster Trends team, this is going to be one of the biggest updates we’ve seen from Google to date in terms of how many people will be affected — bigger than Panda and Penguin — although no specific number was given. While April 21 is the day that’s since been labeled the…
  • Seriously — You Can Now Eat 3D Printed Pancakes

    Annie Pilon
    26 Mar 2015 | 6:30 pm
    3D printing has improved so many different products and industries. It has led to medical breakthroughs. It has simplified the process of architectural and city planning. And it has even made it simpler for entrepreneurs in a variety of industries to build and test prototypes. And now, 3D printing is making an impact on a new type of product — 3D printed pancakes. The PancakeBot is a 3D printer that can draw pancakes in any shape you can draw. It uses tracing software that works on both Windows and Mac computers. Once you’ve traced your design on the software, you simply save it to a…
  • Square $Cashtags are Hashtags with Money

    Joshua Sophy
    26 Mar 2015 | 4:30 pm
    Hashtags revolutionized Web searches, especially on social media. Square is hoping its new Cashtags do the same for mobile payments. The mobile payments processor and eCommerce solution just introduced Square Cashtags, or more precisely, $Cashtags. The program is really an expansion of the already-popular Square Cash app. Square launched that in 2013 and it allowed any individual to exchange cash and check payments with their friends and other Square Cash users. Money goes from one person’s bank account into another. Until just recently, though, this service was only available to…
  • How to Choose the Best Time Tracking Software

    Christophe Primault
    26 Mar 2015 | 2:30 pm
    Employee time measurement has come a long way since the days when staff would manually stamp time cards and hand them in. Through the wonders of cloud technology, it’s now possible to track your employees’ activity, log information about time invested on certain projects, and produce meaningful reports to give you a clear picture of what’s going on in your small business. Time-tracking software is useful for all types of businesses, from small startups to large enterprises. These applications are a great investment for many types of businesses, whether you’re in accounting and…
  • Boston Non-Profit Proposes Dorms for Adults

    Annie Pilon
    26 Mar 2015 | 12:30 pm
    Those who lived in dorms during college likely aren’t itching to go back to that lifestyle. But if you really think about it, dorm life offers some benefits that might translate well into adult life. For instance, shared living space can lower rent costs. And fitting more people into a smaller space can offer more opportunity for people to live in desirable city neighborhoods. That’s why a new report from the Boston Foundation, a philanthropic organization that funds local non-profits, suggests creating dorms for adults. The report calls the proposed new form of housing “millennial…
 
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    Seth Godin's Blog on marketing, tribes and respect

  • Hypergrowth

    Seth Godin
    27 Mar 2015 | 2:53 am
    Fast growth comes from overwhelming the smallest possible audience with a product or service that so delights that they insist that their friends and colleagues use it. And hypergrowth is a version of the same thing, except those friends and colleagues quickly become even bigger fans, and tell even more people. Often, we get sidetracked when we forget about "smallest possible." If you make the audience you're initially serving too big, you will dilute the very thing you set out to make, avoid critical mass, and compromise the magic of what you're building. You'll make average stuff for…
  • Active listening

    Seth Godin
    26 Mar 2015 | 2:00 am
    The kind of listening we're trained to do in school and at work is passive listening. Sit still. Get through it. Figure out what's going to be on the test and ignore the rest. Your eyes can glaze over, but don't let it show. Try not to nod off. People are talking, and they'd like the illusion of listening to accompany that. Don't interrupt.  Passive listening is letting the other person talk. Active listening, on the other hand, requires that you interrupt when you need a clarification, and it requires that you ask a truly difficult question when the speaker is finished. If it's worth…
  • What is customer service for?

    Seth Godin
    25 Mar 2015 | 2:04 am
    Customer service is difficult, expensive and unpredictable. But it's a mistake to assume that any particular example is automatically either good or bad. A company might spend almost nothing on customer service but still succeed in reaching its goals. Customer service succeeds when it accomplishes what the organization sets out to accomplish. Google doesn't have a phone number, doesn't want to engage with most users. McDonald's doesn't give you a linen napkin. Fedex used to answer the phone on one ring, now it takes 81 seconds for them to answer a call. None of these things are necessarily…
  • Of course it's difficult...

    Seth Godin
    24 Mar 2015 | 2:09 am
    Students choose to attend expensive colleges but don't major in engineering because the courses are killer. Doing more than the customary amount of customer service is expensive, time-consuming and hard to sustain. Raising money for short-term urgent projects is easier than finding support for the long, difficult work of changing the culture and the infrastructure. Finding a new path up the mountain is far more difficult than hiring a sherpa and following the tried and true path. Of course it is. That's precisely why it's scarce and valuable.  The word economy comes from the Greek…
  • Things we don't see that much any more

    Seth Godin
    23 Mar 2015 | 2:52 am
    Wine coolers, Julia Roberts movies, fondue, Geocities pages, baby on board signs, a line at the Krispy Kreme... Ubiquitous doesn't mean forever, and popular isn't permanent. Someone is going to fade, and someone is going to be next to take their place.        
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    HBR Blog Network - Harvard Business Review » Scott Anthony

  • How Singapore Became an Entrepreneurial Hub

    Scott Anthony
    27 Feb 2015 | 12:36 pm
    Things are heating up in the former “Singa-bore.”
  • The Chief Innovation Officer’s 100-Day Plan

    Scott Anthony
    17 Sep 2014 | 10:00 am
    Congratulations! Your energy and track record of successfully launching high-impact initiatives scored you a plum role heading up innovation. Expectations are high, but some skeptics in the organization feel that innovation is an overhyped buzzword that doesn’t justify being a separate function. So, what can you do in your first 100 days to set things off on the right track? Over the past decade we’ve helped dozens of leaders through their first 100 days. Based on our experience, augmented by in-depth interviews with a few of the most seasoned practitioners with which we have worked, we…
  • How to Market Test a New Idea

    Scott Anthony
    3 Sep 2014 | 5:00 am
    “So,” the executive sponsor of the new growth effort said. “What do we do now?” It was the end of a meeting reviewing progress on a promising initiative to bring a new health service to apartment dwellers in crowded, emerging-market cities. A significant portion of customers who had been shown a brochure describing the service had expressed interest in it. But would they actually buy it?  To find out, the company decided to test market the service in three roughly comparable apartment complexes over a 90-day period. Before the test began, team members working on the idea had built a…
  • Why Would Amazon Want to Sell a Mobile Phone?

    Scott Anthony
    16 Jun 2014 | 12:06 pm
    If you believe the rumors, Amazon.com is going to enter the mobile phone business this week, with most pundits guessing that a mysterious video suggest that it will release a phone with novel 3-D viewing capabilities. There are obvious reasons for Amazon to be eying the category. The mobile phone industry is massive, with close to 2 billion devices shipped annually and total spending on wireless-related services of more than $1.6 trillion across the world. As mobile devices increasingly serve as the center of the consumer’s world, their importance to a range of companies is increasing. What…
  • No Innovation Is Immediately Profitable

    Scott Anthony
    13 Jun 2014 | 8:00 am
    The meeting was going swimmingly.  The team had spent the past two months formulating what it thought was a high-potential disruptive idea. Now it was asking the business unit’s top brass to invest a relatively modest sum to begin to commercialize the concept. Team members had researched the market thoroughly. They had made a compelling case:  The idea addressed an important need that customers cared about. It used a unique asset that gave the company a leg up over competitors. It employed a business model that would make it very difficult for the current market leader to respond. The…
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    Small Business Marketing Blog from Duct Tape Marketing

  • How Working Collectively Can Create a Better Customer Experience

    Guest Post
    26 Mar 2015 | 8:04 am
    How Working Collectively Can Create a Better Customer Experience written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Today’s Guest Post is by Duct Tape Marketing Consultant, Jamie Patterson-Kaulmann – Enjoy!  via PhotoPin The concept of the Marketing Hourglass is ubiquitous in the marketing world. An improvement on the traditional marketing funnel, it expands the traditional funnel by adding a back half to the equation and putting the focus of marketing on the total customer experience. In the same way that John has introduced the Marketing…
  • The Science of Capturing People’s Attention

    John Jantsch
    25 Mar 2015 | 4:18 am
    The Science of Capturing People’s Attention written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Ben Parr Capturing attention in an information overloaded, always on world is tough and getting tougher. But, getting noticed is absolutely the first step to getting tried and ultimately getting referred. Some people might take this as a call to creating that great viral cat video, but more than anything it’s a call to do something that’s intentionally attention worthy. This isn’t about your 15 minutes of fame,…
  • YouTube Adds More Interaction to Videos With Cards

    John Jantsch
    24 Mar 2015 | 4:54 am
    YouTube Adds More Interaction to Videos With Cards written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Cards are all the rage in digital circles it seems, so YouTube has jumped on the bandwagon adding a cards feature as a way of creating greater interaction. Think of cards as ways to add information to another piece of information. For example, Twitter Cards allow you to add a video to a tweet and WordPress supports plugins that allow you to add cards to widgets and sidebars so that information supporting other information comes to life. With…
  • Earning Referrals Takes More Than Luck

    Alex Boyer
    23 Mar 2015 | 4:15 am
    Earning Referrals Takes More Than Luck written by Alex Boyer read more at Small Business Marketing Blog from Duct Tape Marketing photo credit: Four leaf clover via photopin (license) With the madness of the annual NCAA tournament upon us and St. Patrick’s Day behind us, there’s a lot of talk about luck. The luck of the Irish or that team was lucky to pull off the upset. Some of you may be thinking you could use some of that luck in your business for turning your current customer base into a steady stream of referrals. The bad news is that whether or not you believe in it, luck it is…
  • Weekend Favs March Twenty One

    John Jantsch
    21 Mar 2015 | 6:10 am
    Weekend Favs March Twenty One written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or one that I took out there on the road. Morning run down my street Good stuff I found this week: My Creative Shop – Online brochure and flyer maker CastScoop – Free guide to…
 
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    Andy Sernovitz | Damn, I Wish I'd Thought of That!

  • Newsletter #1030: The “Lessons from Blue Bottle Coffee” Issue

    Andy Sernovitz
    26 Mar 2015 | 8:00 am
    [Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Blue Bottle Coffee isn’t your average coffee shop. They take pride in being coffee snobs who take extreme measures to make the perfect brew. And it paid off for them last year when they raised over $25 million in VC investment. Here are three lessons from how Blue Bottle earns loyal customers and fans: 1. Teach people something 2. Create a unique experience 3. Invite people into your…
  • Newsletter #1029: The “More than Just a Restaurant” Issue

    Andy Sernovitz
    19 Mar 2015 | 8:00 am
    [Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Restaurants have a lot of the same stuff you might have, like a strategic location, operating expenses, inventory, and busy and slow times. They’re also in a tough industry where you have to get creative to compete. Here’s how three different restaurants are making the most of what they’ve got to bring more customers in: 1. A drop-off spot 2. A sidewalk sale 3. A place to…
  • Newsletter #1028: The “Lessons from Employers” Issue

    Andy Sernovitz
    12 Mar 2015 | 8:00 am
    [Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Like marketers, employers have to get creative to stand out from the competition, offer something worth talking about, and share the human side of their company. Here’s how employers from Sears, Amazon, and Intel are doing it: 1. Be nice to your competition’s upset customers 2. Make a big statement 3. Tell a great story 4. Check it out: Common Mythconceptions 1. Be nice to your…
  • Newsletter #1027: The “Lessons from Empty Buildings” Issue

    Andy Sernovitz
    5 Mar 2015 | 8:00 am
    [Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Every town has empty or abandoned buildings. Most of the time, they’re symbols of something that didn’t work — that a business had to pick up and move on somewhere else or that a company failed. But for a lot of places, empty buildings represent an opportunity. In fact, my company, GasPedal, just bought an empty produce packaging warehouse on 44 acres of land to turn it into…
  • Newsletter #1026: The “Lessons from Virgin Hotels” Issue

    Andy Sernovitz
    26 Feb 2015 | 8:00 am
    [Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] From a record label to an airline, credit cards, phone services, and even healthcare, Virgin’s famous for their wide range of brand extensions. Yet somehow, their stuff stays true to the same irreverent, playful flavor that makes the brand remarkable. Their new hotels are no different. Here are some clever marketing lessons we can learn from Virgin’s newest venture: 1. Earn…
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    The Get Smart Blog

  • Is Virtual Reality Becoming Reality?

    Get Smart Web Crew
    20 Mar 2015 | 3:46 pm
    Virtual reality has always been looming in our future, but what if I told you that it was closer than you think? The term “virtual reality” has been popping up more and more in recent days, and for good reason.   Virtual Reality Virtual reality is no longer just a distant dream. Attendees of Mobile World Congress, Google I/O and the Game Developer Conference were all witness to this. These attendees were able to get some of the first glimpses of virtual reality for the mass market.     See also: Digital Wallet | Purchase with Power Throughout this year’s…
  • What is PicStats?

    Get Smart Web Crew
    12 Feb 2015 | 1:53 pm
    PicStats is a free tool that gives you the power to analyze any Instagram account. This includes yours, your friends, and even your competitor’s account, giving you the edge when it comes to do business on Instagram marketing. Although PicStats is currently just available for Android users, for those who have access to it, it can be a very valuable marketing tool.   How do you use PicStats? Visit the PicStats website Log into your Instagram account Take a look at your report If you’d like, you can then enter the username for another account See their report See…
  • Social Media Management: Monitoring, Organizing, & Scheduling

    Get Smart Web Crew
    28 Jan 2015 | 11:51 am
    Social media platforms have increased greatly in popularity and only continue to do so at rapid speed. One of the most popular social media platforms is Twitter. There are over 232 million active users on Twitter worldwide. With so many followers, it can be hard to get your brand and business out there. If you are having trouble finding the right tools to help you manage your Twitter, keep reading because this is for you. We have found the best Twitter tools for all your social media management needs.   To Help Find Followers: wefollow - Looking for new users to follow in businesses…
  • Social Media Management: Monitoring Management

    Get Smart Web Crew
    22 Jan 2015 | 1:50 pm
    6 Great Tools For Managing Your Social Media Accounts Social media is great for businesses because it allows for better customer service and drives brand building. Social media helps businesses manage their reputations and helps increase trust amongst their customers, clients, and target audiences. When using social media for your business, you can promote your content while engaging with your customers. Today, to be a successful business it is almost always necessary to be on social media platforms, but with so many social networks to sift through, it can be tough to manage them all in an…
  • Digital Wallets | Purchase With Power

    Bridget Ayers
    4 Nov 2014 | 10:20 am
    Is your wallet getting a little heavy these days? It’s all those business cards, credit cards, receipts, cash, family photos, drivers license, gift cards, insurance cards… it all adds up. All of it, confined in the traditional worn and torn leather square holding in all the important and unimportant things you need on a daily basis. If any of this applies to you, check out the digital wallet. You’re probably asking, what is a digital wallet? For those of you who are unfamiliar with the term digital wallet- it’s exactly what is sounds like. Take a look at these 9…
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    Signal vs. Noise

  • Our favorite stuff

    Emily Triplett Lentz
    25 Mar 2015 | 9:40 am
    A few weeks ago, via Know Your Company , we asked folks at Basecamp what brand-name items they couldn’t live without. (We have strong feelings about yogurt, and Chicagoans are extremely serious about their skin care regimens.) Here’s what everyone said: Emily Triplett Lentz, Support: Ha! I’m sure I could live without my favorite stuff. But I’m glad I don’t have to. Hearos earplugs. I’m a light sleeper, so I’ve tried lots of different kinds. These expand fully and block a lot of noise. I probably get at least an hour or two more of sleep with them in.
  • The Coffee Test

    Shaun
    23 Mar 2015 | 12:17 pm
    Some of the folks at our Chicago office drink a lot of coffee and have been known to have strong opinions on the quality. So I decided to see if they actually preferred the taste of really good coffee over a cup of something a bit more generic.
  • Taking off the developer goggles

    Jason Z.
    18 Mar 2015 | 11:00 pm
    One of the very best things about working at Basecamp is “Everyone on support (EOS)”. That’s our policy where everyone on the team—no matter what their normal job is—spends one day per month as a customer support agent. Each time my turn comes around I marvel at the truly excellent service our team provides every single day in what is a very tough job. Our team’s ratings and response time are insanely good even with dead weight like me pulling down their averages one day a month. I have no idea how they all remain so positive in a role where it feels like all day you’re saying…
  • Reproducible research isn't just for academia

    Noah
    6 Mar 2015 | 7:13 am
    My wonderful coworkers here at Basecamp have discovered a surefire way to make my head explode. All you have to do is post a link in Campfire to a piece of flimsily sourced “data journalism” that’s hard to believe (like the notion that the top decile of American drinkers consume a mean of 10 drinks per day, every single day of the year). Bonus points are earned for things that have ridiculous infographics and/or provide absolutely no source or methodology. Since I started my career by analyzing Census data, things about demographics are extra special catnip. This is a fun…
  • Welcome Jay Ohms, programmer

    Jason Z.
    2 Mar 2015 | 8:54 am
    Today we’re excited to announce the latest addition to the Basecamp team: Jay Ohms joins us as our lucky 13th programmer. He’ll be working with our mobile team on Basecamp for Android. Android enthusiasts will know Jay as the one part of the duo behind Press, the popular Android RSS reader. Press arrived at a time when great design was hard to find on the platform. Jay’s focus on quality and eye for detail made Press a favorite and caught our attention, too. After spending a week working with our Chicago-based Android team on a trial project we knew Jay, who also happens to live in…
 
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    Small Biz Survival

  • Load up on good news in the Brag Basket

    Small Biz Survival
    27 Mar 2015 | 2:47 am
    Basket of bagels. Photo by Vox Efx on Flickr. The Brag Basket is open! This one is for March 27-29, 2015. Bring your good news to share with everyone. What can you do in the Brag Basket? introduce yourself share some great news from this week congratulate a friend applaud for each other confess your undying love for rural places How do you join in? Below this post is the comment section. Add your good news there. Reading this in your email? Hit reply. Don’t like to brag? Just share some good news for yourself or a friend. Just don’t make it an ad. I delete the ads that people stick in…
  • Think Process, Not Product, When Doing Small-business Planning

    Glenn Muske
    26 Mar 2015 | 8:38 am
    Photo (CC) by Robert Scoble, on Flickr Is 2015 the year you want to start your small business? If so, have you sat down to develop your business plan yet? Check out most how-to business guides and you will find a section on writing a business plan. Yet ask business owners and you often hear that they did a plan only because it was recommended by books and consultants or they wrote it to get money. Thus, the business plan has gotten to be something that is beginning to seem less and less valuable in the popular press and academic writings. Business plans are seen more and more as something…
  • 10 Ways to use an iPad or Android tablet in retail

    Becky McCray
    23 Mar 2015 | 4:19 am
    iPads and Android tablets make great retail tools. And in a small town, high-tech touches can make a big impression on customers. Photo by Becky McCray.   I run a retail store in a small town, and I love technology. That’s why I came up with these ten ways you can put an Android tablet or iPad to work in your rural retail business. 1. Take payments at the Point of Sale Throw away your old cash register. A tablet makes a smart Point of Sale system, in place of your old register. Depending on the app and system you choose, you can track sales, take payments, weigh products, print…
  • Put any good news you find in the Brag Basket

    Small Biz Survival
    20 Mar 2015 | 3:53 am
    What are your finds this week? Share your good news in the Brag Basket. Detail of a photo by Trevor King on Flickr.   The Brag Basket is open! This one is for March 20-22, 2015. Bring your good news to share with everyone. What can you do in the Brag Basket? introduce yourself share some great news from this week congratulate a friend applaud for each other confess your undying love for rural places How do you join in? Below this post is the comment section. Add your good news there. Reading this in your email? Hit reply. Don’t like to brag? Just share some good news for yourself or a…
  • Make Public Relations Part of Your Small-business Marketing

    Glenn Muske
    19 Mar 2015 | 8:31 am
    Photo (CC) by Nluton may, on Flickr When marketing your small business, you need to include all possible options in your tool kit. One such option is called public relations. Many business owners think of it as free advertising. This is a myth because it isn’t free and it isn’t advertising. Parts of public relations, or PR, such as announcements of new hires, training for staff, or an expansion or relocation of your business, can get you into the media. Yet those items represent only a small part of what public relations means. Most owners want more. They want everything they do to be…
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    Superinnovators

  • Why Export? Six great reasons, the last two are surprising…here is the fifth of the six and the first surprise!

    Bill Burnett
    19 Mar 2015 | 9:48 am
    EXPORTING SPURS INNOVATIONMany companies become more competitive after they begin exporting.  Within two years of exporting, companies file seven times the number of patents and deliver four times the number of new products as compared to peers who do not export. As employees travel, they are exposed to more new knowledge, which the employees then turn into new ideas and productsSource: Salomon, R. M. and Shaver, J. M. (2005), Learning by Exporting: New Insights from Examining Firm Innovation. Journal of Economics & Management Strategy, 14: 431–460. 
  • Why Export? Six great reasons, the last two are surprising…here is the fourth of the six.

    Bill Burnett
    12 Mar 2015 | 8:43 pm
    STRONGER LABOR POOLIn addition to higher revenues per employee, exporters also tend to enjoy higher margins on exported goods. This  allows exporters to pay their workers better than non-exporters, which, in turn, enables them to hire from a stronger labor pool.
  • Why Export? Six great reasons, the last two are surprising…here is the third of the six.

    Bill Burnett
    27 Feb 2015 | 1:15 pm
    Exporters are better able to leverage their production than non-exporters.  In the Milwaukee 7 region this is influence by manufacturing dominating our exports.  Nationally, over the past several decades, manufacturing has been growing, while manufacturing productivity has been growing even faster.  That's meant fewer jobs in manufacturing.  Exports tend to compound this productivity.  Thus, for M7 the export strategy is not a direct jobs strategy.4 Small and Medium-Sized Enterprises: Characteristics and Performance,  United States International Trade Commission,…
  • Exporting over the OCEAN BLUE

    Bill Burnett
    22 Feb 2015 | 2:43 pm
    In the March 2015 Harvard Business Review, the authors of The Blue Ocean Strategy, W. Chan Kim and Renée Mauborgne suggest that competitiveness and market expansion are the keys to long term success.  In the Milwaukee 7 Global Cities Export Initiative, overcoming a shortfall in competitiveness is identified as key to economic success. The Blue Ocean authors say, “But long-term success will not be achieved through competitiveness alone.  Increasingly, it will depend on the ability to generate new demand and create and capture new markets1Exporting is the capturing of new markets…
  • Why Export? Six great reasons, the last two are surprising…here is the second of the six.

    Bill Burnett
    19 Feb 2015 | 1:15 pm
    Exporters are better able to weather shifts in the economy and during the recent deep recession they were able to continue to grow while non-exporters who survived, shrank.2  Small and Medium-Sized Enterprises: Characteristics and Performance,  United States International Trade Commission, Publication 4189, November 2010, Washington, DC,xii
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    Marketing Practice

  • Brand Update : Sunfeast Brand Architecture

    Harish B
    11 Mar 2015 | 1:58 am
    Launched in 2003, Sunfeast has come a long way. The brand has become an umbrella brand endorsing a wide range of biscuit and other products from the ITC stable. It is interesting to see the brand architecture of Sunfeast.Brand Architecture refers to the strategy in which the company decides on how to use the brand elements and how these elements are shared across products. So Sunfeast's brand architecture refers to the strategy on the usage of Sunfeast brand elements across various products.ITC has used Sunfeast as an Umbrella ( Family ) brand name for biscuit and snack products from its…
  • Milso : The ( Goat) Milk Soap

    Harish B
    4 Mar 2015 | 1:46 am
    Brand : MilsoCompany : Good Buy Soaps and CosmeticsBrand analysis count : # 556This post is about a soap brand from my state of Kerala. It feels good when some one from a predominantly consumer state like Kerala dives into the world of marketing with a brand. Milso is a " Made in India" brand of soap from a little known firm - Good Buy Soaps and Cosmetics. According to reports, the company which began operations in 2007 has been marketing soaps in the rural markets. This is the first foray into the branded urban consumer space.Milso soap's USP is that it is made from goat's milk. According to…
  • Oris : The Better Switch

    Harish B
    20 Feb 2015 | 1:57 am
    Brand : OrisCompany : L&TBrand Analysis Count : # 555L&T which is one of the largest player in the construction and infrastructure industry  launched their brand Oris on the consumer electrical space in 2013.  It was recently that the brand has started making noise in the media.Indian switches and distribution boards market in India is worth around Rs 2400 crore . The home segment itself is around Rs 1400 crore. The market is dominated by Anchor Electricals but now the market is flooded with national and international brands.Switches has now moved from functional to…
  • Brand Update : Alpenliebe creates new category with Juzt Jelly

    Harish B
    6 Feb 2015 | 9:49 pm
    Perfetti, who is the market leader in candy category of the Indian confectionery market ,successfully created a new category of jelly confectionery through the brand Juzt Jelly. Launched in 2012, Juzt Jelly was able to catch the attention of the Indian consumers. The success of Juzt Jelly also prompted ITC to launch the challenging brand Candyman Jellicious.Juzt Jelly is launched as a sub-brand of Alpenliebe. Alpenliebe launched in 1995 has moved from a sugar candy brand to an umbrella brand endorsing wide range of confectionery products ranging from lollipops,eclairs and jelly .Juzt Jelly…
  • Jolly Rancher : Banking on Fruits

    Harish B
    30 Jan 2015 | 10:33 am
    Brand : Jolly RancherCompany : HersheysBrand Analysis Count : 554Hershey has launched its iconic confectionery brand Jolly Rancher in India recently. This interesting because in the 65 year history of the brand, India is the first market outside North America where Jolly Rancher is launched.Jolly Rancher has an iconic status in the North American market and is famous for the bold fruity flavors. In India, the brand has launched its lollipop products. The Jolly Rancher lollipops are available in three flavors - Mango, Green Apple and Water Melon.Globally , Jolly Rancher is famous for its…
 
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    Mobile Marketing Watch

  • Smartphones Now Three-Quarters of the Mobile Market

    Michael Essany
    26 Mar 2015 | 7:00 am
    It’s the most impressive smartphone stat you’re going to read today. According to the latest data from comScore, smartphones now make up a whopping 75% of the mobile market. That’s up from 65% just one year ago. As of this writing, three-quarters of Americans over the age of 13 now have smartphones. Andrew Lipsman, VP of marketing and insights at comScore, says the number of Americans who don’t yet own a mobile device is so miniscule that it hardly registers on comScore’s radar. “If you take a look at the big picture, it’s how mobile has taken over and become…
  • Did Facebook Dazzle of Disappoint the Mobile World in F8 Opening?

    Emma Martin
    26 Mar 2015 | 6:45 am
    On Wednesday, Facebook kicked off its F8 Developer Conference in San Francisco and, by most accounts, impressed those in attendance and watching online with an expansive array of new offerings for developers, advertisers, and businesses. All together, the social networking behemoth touted more than two dozen new “products and tools,” the clear standouts of which include: Messenger Platform: Facebook calls it a “new way for apps to integrate with Messenger so people can better express themselves with GIFs, photos, videos, audio clips and more.” Businesses on Messenger:…
  • 2015: The Year of mCrime

    Michael Essany
    26 Mar 2015 | 6:30 am
    The following is a guest contributed post from Mark Laich, VP of Security Solutions, SnoopWall, Inc. Millions of consumers no longer visit a bank to deposit checks or conduct financial transactions. Instead they rely on the convenience of using their mobile devices to send money, view account balances and bank online. The same is true for how they spend their money – the shift from brick and mortar to e-commerce to m-commerce is already well underway.  Think about it – how many times do you use your smartphone to research a product or purchase one? Maybe you’re going out to dinner…
  • Apple Devoting More Retail Attention to Apple Watch’s Biggest Potential Spenders

    Mike Randazzo
    26 Mar 2015 | 6:15 am
    If you’re going to spend upwards of $10,000 on a smartwatch, the least you would expect from the retailer selling the product is ample time to experiment with the technology hands-on, right? Apparently, Apple feels the same way. According to The International Business Times, Apple Watch Gold Edition shoppers will be able to obtain appointments that are twice as long as those granted to shoppers looking for entry-level models. “The standard appointment will be 15 minutes, but the company will offer an additional 15 minutes of try-on time to shoppers who express interest in the most…
  • Mobile, Wireless Technologies at the Core of New Podcast Series

    Christa Howard
    26 Mar 2015 | 6:00 am
    The Mobile Technology Association of Michigan (MTAM) has just launched a new weekly podcast that is getting some serious attention in Michigan and, in fact, across the U.S. The podcast series in question is designed to “explore all things mobile/wireless-related taking place in Michigan and to promote them internationally.” Michigan Mobile Musings is hosted on BlogTalkRadio (BTR). As the state’s trade association representing mobile/wireless technologies, those who provide them, and those who use them, MTAM regularly seeks new ways to promote the efforts of its members, as well…
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    Branding Strategy Insider

  • The Future Of Brand Competitiveness

    Mark Di Somma
    26 Mar 2015 | 12:10 am
    Three seemingly unrelated articles got me thinking today about the future of brand competitiveness in a world where the competitors are increasingly globally scaled. Conventional knowledge suggests that brands square off in the arena of public awareness. Each party assembles its awareness and loyalty generators and then launches a charm offensive to consumers offering them multiple reasons and multiple channels to choose them over others. In the fight between big and big, that’s a relatively straightforward competition. But how do you take on the biggest brands in the world if you are a…
  • Luxury Brand Strategy

    Mark Ritson
    25 Mar 2015 | 12:10 am
    Considering a luxury brand strategy? Begin with the fundamentals. Luxury brands don’t start with prestige and premium – they begin with a founder who inevitably comes from the middle of society rather than the top. Madam Chanel was an orphan, Guccio Gucci a merchant’s son from Florence – founders are artisans not aristocrats. Next you have to examine the categories where they launched their businesses. To our eyes today, a category like champagne is an ancient and established one. But back when a young monk named Pierre Perignon was experimenting with the fermentation of grapes, the…
  • 4 Ways Brands Should Support Sales Teams

    Mark Di Somma
    24 Mar 2015 | 12:10 am
    While there has been plenty of discussion around how marketing and sales teams should play well together, the onus on brand owners to proactively support people in the field seems to have attracted less attention. Customers, of course, make no distinctions between which parts of the organization they are dealing with at any one time. In that sense, brand is sales: a brand is only as good as its ability to attract, convert and retain fickle buyers. So, could brand managers be doing more to help sales and frontline teams? Here are four ways that these historically distinct teams can get more…
  • Brands And The Evolution Of Surprise

    Chris Wren
    23 Mar 2015 | 12:10 am
    Capturing surprises likely started with the invention of the camera and it seems we will never tire seeing how ordinary people react in extraordinary situations. The popularity of sites like Upworthy has helped call attention to the kind of surprises that give people hope — the single mother of three who works as a maid is asked to clean a house not knowing that it is about to be given to her; the science fair winner whose family went bankrupt is awarded a full scholarship to a major university. While media coverage reports on an unending series of potential disasters deemed newsworthy,…
  • 5 Metrics For Measuring Brand Potential

    Mark Di Somma
    20 Mar 2015 | 12:10 am
    While the measures for evaluating what a brand is worth are well established, those for quantifying a brand’s potential seem less so. In general, brands are valued on their residual equity (what they are associated with and the depth and competitiveness of that association), their competitive performance and how much they are assessed to be worth. Those metrics provide a snapshot of what the brand is worth now – and, with tracking, it is possible to spot trends over time – but they do not necessarily work to quantify the potential for a brand looking ahead. These are the measures I use…
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    Men with Pens

  • Why You Need to Choose Between Success and Popularity

    James Chartrand
    3 Mar 2015 | 6:32 am
    Click here to read the full article →Another rocking post from Men With Pens! Why You Need to Choose Between Success and Popularity first appeared on Men With Pens Copyright 2006 — 2015, All Rights Reserved.
  • The Book Launch Strategy that Creates a Win

    James Chartrand
    4 Feb 2015 | 7:06 am
    Click here to read the full article →Another rocking post from Men With Pens! The Book Launch Strategy that Creates a Win first appeared on Men With Pens Copyright 2006 — 2015, All Rights Reserved.
  • How to Turn a Prospect into a Paying Customer

    James Chartrand
    26 Jan 2015 | 8:11 am
    Click here to read the full article →Another rocking post from Men With Pens! How to Turn a Prospect into a Paying Customer first appeared on Men With Pens Copyright 2006 — 2015, All Rights Reserved.
  • Enter to Win Your Spot in the Damn Fine Words Writing Course

    James Chartrand
    16 Jan 2015 | 6:00 am
    It's that time of year again: The Damn Fine Words writing course opens to new students on February 2, 2015. This writing course is changing the game for business owners around the world, because it teaches effective content-creation techniques that help cut down your writing time, make it twice as productive, boost your confidence, and target the right readers, with the right message. This writing course works. It’ll change your writing, your business – maybe even your life. As always, each time I prepare for a new session of Damn Fine Words, I also open up a writing contest that anyone…
  • 3 Success-Killer Mistakes to Avoid this Year

    James Chartrand
    12 Jan 2015 | 10:06 am
    Click here to read the full article →Another rocking post from Men With Pens! 3 Success-Killer Mistakes to Avoid this Year first appeared on Men With Pens Copyright 2006 — 2015, All Rights Reserved.
 
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    IttyBiz

  • What If You Tried Really Hard?

    Naomi Dunford
    24 Mar 2015 | 8:45 pm
    When I was in the process of quitting smoking, I was having a discussion with somebody and heard myself say this: “God, I’m just trying SO HARD, you know?” After making this (in hindsight quite self-pitying) statement, I had a thought. “Am I trying hard?” Like, I’m certainly thinking about it a lot. I’m guilting myself a considerable portion of the day. I’m embroiling myself in the drama a lot. Sure, I’m putting a significant amount of effort into talking about how difficult it is, self-flagellation, whining, reading endless articles on…
  • Last Day! Class starts today, registration closes tonight!

    Naomi Dunford
    23 Mar 2015 | 10:00 pm
    Today is the very last day to register for our 3-pack of classes that teach you how to get more people buying from you in 2015. http://ittybiz.com/lastchance This class is self-paced with live support (and email support), so when you register today you’ll be able to download your first class pack this evening and get rolling. For those new to the list, check out the link above to see what we’re going to teach you about: How to get more people buying from your content How to get more people buying from your website How to get more people buying from your list I’m sure…
  • One day left to register for class! (plus a Q&A that you should read)

    Naomi Dunford
    23 Mar 2015 | 1:00 am
    Today we’re sending you one last example of the kinds of answers we give students in our classes so you can get a sense of what to expect if you’re jumping in with us for The Failproof Bundle. For those new to IttyBiz, these three classes teach you how to get more people buying from you by fixing simple but important things about your content, your website and your list. All the class details are here: Click here to see what’s in the class lineup! Over 2,000 people have this class already, and many alumni from previous sessions have joined in for another round because of…
  • The answer to about 43 questions that came in this weekend

    Naomi Dunford
    22 Mar 2015 | 7:03 am
    My mother always says if one person asks a question, 10,000 people wanted to know but didn’t ask. Since Friday, no less than 43 people asked some version of the two questions below. At some point even I have to do the math and say “I should probably send these answers to everyone.” So if my mother is right – and God help me for saying this, because she’s on this list – about 430,000 people want the answers to these questions. (The joke’s on you, Mom! I don’t even have 430,000 people on my list. So there.) Anyway! I’m sure that if…
  • The answer to “I’m confused! How should I price my products?”

    Naomi Dunford
    21 Mar 2015 | 1:00 am
    Today we’re sending you another example of the kinds of answers we give people in our live classes to help you see what kinds of answers we can give to *your* unique and potentially complicated questions. (Basically, we know that if a stock answer was good enough for your question, you’d already be set. But you’re not set. We can help.) For those new to IttyBiz, this is all part of our re-launch of the three classes in The Failproof Bundle that teach you how to get more people buying already through simple changes to your content, website and list. The class details are…
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    All You Need Is A Good Idea!

  • Enough with “It is what it is.”

    Jay H. Heyman
    26 Mar 2015 | 7:03 am
    It’s not that I dislike the phrase “It is what it is,” simply because it is a cliché. I dislike it because of what it conveys; tolerance and acceptance of whatever life has decided to dole out to you. It implies that you have no choice, no motivation to fight the good fight, no reason to “Rage, rage against the dying of the light.” Sure, there are times when it is, unfortunately, a proper response, a helpful talisman when recognizing that fate and chance play a huge part in our lives. But to use the phrase because you didn’t get noodles with your hot and sour soup, or you missed…
  • Dirty little hands

    Jay H. Heyman
    23 Mar 2015 | 6:27 am
    Hands (Photo credit: Wikipedia) This past February, David Carr, who was a writer for The New York Times, passed away. As it said in an article in that paper, he was a venerated cultural reporter and wrote the Carpetbagger blog. He also was on the faculty at Boston University’s communications school, where he taught a class called Voice Lessons. Which is where he made this point: “Quit sounding like everyone else and begin sounding like yourself.”Now, this advice is not unknown to each of us. But the more times you hear it, from the widest range of authorities, the more likely it is to…
  • The S.L.O.T.H. app is here!

    Jay H. Heyman
    16 Mar 2015 | 7:12 am
    The pedometer app that encourages you to slow down I really like good ideas. Especially when it is one of mine. And I really believe—and really hope—that my brand new app is a good, fun, idea. S.L.O.T.H.  (Systematic Loafing Offers True Happiness) is the pedometer app that encourages you to slow down. It is the app for the millions who are tired of the reminders to increase their daily footsteps, the pleas to get off the bus one stop before their exit, and to use the stairs instead of the elevator. Aren’t we all tired of the countless reminders that berate you for not reaching their…
  • Cows, chickens and taters

    Jay H. Heyman
    12 Mar 2015 | 8:14 am
    Chicken (Photo credit: Wikipedia) One of the points I make in my book is that before you make your marketing sound clever, you should first make certain the message is clear. Pontificating, multisyllabic words, esoteric allusions, obscure jargon…these are all guaranteed to keep your readership low and your message unheeded. When your readers have to work too hard to grasp your witty play on words in the headline, they will never get to the marvelous pun you put into paragraph three. I found someone making the same point in The New York Times, in an interview with Susan Salka. She talks…
  • We have a winner

    Jay H. Heyman
    9 Mar 2015 | 7:41 am
    Photo credit: Wikipedia) Every year it becomes more difficult to select the winner of my “Write a headline. Win my book” contest. I really appreciate the solid creative thinking that obviously went into so many of the submissions. To refresh your memory, here’s the brief: You own a coffee company, Howard. It’s the good, old-fashioned ground coffee in a can product. However, those new-fangled K-cup machines are starting to hurt your business. But you believe that coffee truly tastes richer and is more enjoyable when brewed in a coffee maker, rather than spewed from a small plastic cup.
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    Bplans Blog

  • New Study Reveals Business Owners Investing in Technology in 2015

    Candice Landau
    26 Mar 2015 | 9:00 am
    “Where Main Street Meets Technology” – a study In January 2015, Palo Alto Software surveyed approximately 500 small business owners and entrepreneurs from across 18 different industries. The “Where Main Street Meets Technology” study found that 81% of small businesses plan to invest in technology this year and that 48% of those surveyed said that... The post New Study Reveals Business Owners Investing in Technology in 2015 appeared first on Bplans Blog. [Click the title above to read more and comment]
  • What Type of Business Plan Do I Need?

    Tim Berry
    26 Mar 2015 | 5:00 am
    We get this question a lot, mainly because there are so many different things labelled as business plans: strategic plans, annual plans, operational plans, feasibility plans, and, of course, what most people think of, business plans for startups seeking investment. And also, what real business owners want—lean business plans for better management. In this article,... The post What Type of Business Plan Do I Need? appeared first on Bplans Blog. [Click the title above to read more and comment]
  • A Beginner’s Guide to Google AdWords for Small Business

    Lisa Furgison
    25 Mar 2015 | 4:30 am
    Entrepreneurs are constantly looking for advertising options that provide a good return on investment. Given the dependency on technology, it’s not surprising that online options have become a popular option. One of those options is Google AdWords. Google AdWords is Google’s online adverting platform. You know the ads that show up on the top and... The post A Beginner’s Guide to Google AdWords for Small Business appeared first on Bplans Blog. [Click the title above to read more and comment]
  • Starting a Web Business with Less than Your Monthly Rent (The $ by $ Guide)

    Roger Wu
    24 Mar 2015 | 5:00 am
    Please Note: all figures mentioned were accurate at the time of writing.  Every entrepreneur has heard of the Lean Startup methodology; it’s a great way to prove demand with less time and money and to prevent building a product that no one will want. In practice though, the Lean Startup methodology is hard to figure out.... The post Starting a Web Business with Less than Your Monthly Rent (The $ by $ Guide) appeared first on Bplans Blog. [Click the title above to read more and comment]
  • How to Choose the Best CRM for Your Business

    Marc Prosser
    23 Mar 2015 | 4:30 am
    Customer Relationship Management (CRM) software is a must for every B2B business and most consumer businesses. CRM software enables a business to record contact information, track interactions, and plan follow-up tasks with clients. Businesses that don’t have CRM software do the same task much less efficiently, through a combination of email inboxes, spreadsheets, and calendars.... The post How to Choose the Best CRM for Your Business appeared first on Bplans Blog. [Click the title above to read more and comment]
 
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    SiliconBeat

  • Google awards $5 million signing bonus, $65 million in stock, to new CFO Ruth Porat

    Matt O'Brien
    26 Mar 2015 | 1:58 pm
    Google is awarding a $5 million signing bonus to its newly hired chief financial officer, Ruth Porat, a longtime Morgan Stanley executive who is leaving Wall Street for Silicon Valley in May, according to a filing with the Securities and Exchange Commission. Says a letter to Porat from Laszlo Bock, Google’s head of people operations (what other companies call HR): Google will pay you a one-time Sign-On Bonus of Five Million Dollars ($5,000,000), less applicable deductions and tax withholding, within thirty (30) days following your start date at Google. Should your employment with Google…
  • Yahoo rejected only five percent of government data requests in United States

    Matt O'Brien
    26 Mar 2015 | 11:30 am
    Yahoo released a transparency report Thursday that reveals how frequently the Sunnyvale company responded to thousands of requests from governments around the world for Yahoo users’ emails, instant messages, Flickr photos, calendar entries, thoughts recorded on Yahoo Notepad and other data. Such reports — this is Yahoo’s fourth biannual report since 2013 — have become a common way for tech firms to show that they’re keeping user privacy in mind amid revelations that government bodies such as the U.S. National Security Agency are increasingly seeking Internet data…
  • FTC: We didn’t let Google get away with anything

    Levi Sumagaysay
    26 Mar 2015 | 11:00 am
    The Federal Trade Commission is defending its decision not to bring antitrust charges against Google in 2013 after a couple of recent reports brought fresh questions. The Wall Street Journal last week published an article based on inadvertently released documents that showed some FTC staffers had recommended bringing a lawsuit against Google. And a Wall Street Journal article this week implied that Google’s close ties with the White House and Washington may have influenced the FTC decision. In a statement released Wednesday, the commission said it “conducted an exhaustive…
  • Twitter-owned video app Periscope launches

    Queenie Wong
    26 Mar 2015 | 9:48 am
    Periscope, a video-streaming app that Twitter purchased in January, went live today. The app is currently only available on iOS and allows people to broadcast live video, interact on the video with messages and hearts, replay the videos and follow users. “A picture may be worth a thousand words, but live video can take you someplace and show you around,” Periscope wrote in a blog post. The product’s launch comes the same day that its rival Meerkat announced more funding. Twitter confirmed earlier this month that it purchased Periscope for an undisclosed amount.  Several…
  • On topic: Tech news to know now

    Levi Sumagaysay
    26 Mar 2015 | 9:47 am
    Here’s what’s on the Thursday menu. Apple-Beats streaming music service reportedly will be priced the same ($10 a month) as other services after Apple fails to negotiate lower prices. Twitter is set to take Yahoo’s place as the third-largest seller of online display advertising in the U.S. this year, behind Facebook and Google, according to eMarketer. European Commission attorney tells Europeans to dump Facebook if they don’t want to be spied on, because Europe’s Safe Harbor law can’t guarantee their data won’t be sent to the U.S. Live…
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    BizSugar / Published News

  • Is Your Advisor a Critic Posing as a Mentor?

    martinzwilling
    27 Mar 2015 | 2:09 am
    Every startup needs a couple of advisors with deep experience and connections in your business domain or financial skills to complement your technical focus. Advisors need to be mentors, looking ahead and directing you on key actions to take or avoid. Unfortunately, many prefer the role of critic, 16 Vote(s)
  • Brand Name Legal Questions to Ask Before Picking One

    lyceum
    27 Mar 2015 | 2:08 am
    If you're starting a small business or developing a new product, you need to give it a name. That name will become your brand name and it has the potential to become very valuable. You need to make sure you pick something amazing. However, picking an amazing brand name isn't enough to position yo16 Vote(s)
  • 3 Ways to Separate Yourself From Those Who Sell the Same Thing You Do

    unveiltheweb
    27 Mar 2015 | 2:08 am
    Is there anything really unique or different anymore? Maybe there is, but it's probably very rare and there is probably someone out there who is selling something that though different achieves the same result that you do but in a different way. Even if you are unique or different you 16 Vote(s)
  • 21 Questions to Ask When Creating Buyer Personas

    SalesBlogcast
    26 Mar 2015 | 11:41 pm
    Too many businesses dive head first into inbound marketing without doing all of their homework. Content marketing requires much more than hiring an intern to write and publish your blog posts. You've got to have a plan, and it begins with a laser focus on the basics of inbound marketing strategy.17 Vote(s)
  • Managing the Holiday Supply Chain: Easter

    inventoryninja
    26 Mar 2015 | 9:44 am
    Americans buy over 120 million pounds of Easter Candy each year. How that product reaches customers is a sophisticated supply chain dilemma. 26 Vote(s)
 
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    Jacoline Loewen

  • For those with $2M to Invest

    19 Mar 2015 | 3:32 pm
    For those who are wondering why you need a Swiss bank to manage your wealth - here is an useful excerpt from Financial Review:UBS manages more than $1.6 trillion of private client money globally. Advisers at the private bank also give strategic financial advice on structuring investments, philanthropy and establishing family trusts and self-managed superannuation funds.STRATEGIC THINKINGEach month, a global team of more than 900 analysts, asset managers and investment bankers, led by UBS global chief investment officer Alex Friedman, work together to review the world environment, assess the…
  • Managing the expectations of clients of wealth managers

    30 Dec 2014 | 3:54 pm
    Clients know it all, and want instant satisfaction. With the Web putting information at everyone’s fingertips in an instant, advisers face a lot of know-it-all clients. Many clients feel their Internet research makes them more knowledgeable than the advisors are.Many clients also want instant gratification. Jacoline Loewen says, “We need to recognize this phenomenon and try to set realistic expectations for our clients…regarding the process, timing, potential complications, fees and likely results.”Jacoline LoewenLinkedIn profile for Jacoline…
  • The sale of a business brings wealth and other unspoken isues

    30 Dec 2014 | 3:50 pm
    A business sale creates wealth, and unease. When a business owner cashes in and sells an enterprise, it often brings some confusion–even unhappiness–along with new wealth. This may seem to be similar to that internet meme - First World Problems. Think about it. People hear you are suddenly wealthy and that you should invest in your neice's startup.To be of help in that situation, advisers may need to step outside their own comfort zone and discuss non-financial issues with clients. Advisors can help their client to focus on a new set of goals.Jacoline Loewen is a Director with…
  • The benefits of tax-loss and investing

    30 Dec 2014 | 3:42 pm
    Benefits of tax-loss harvesting are inflated. Some so-called robo-advisers may be overstating the benefits of tax-loss harvesting. Some of the claims we’ve seen are unrealistic given our more than a decade of experience managing tax loss harvesting portfolios and results we’ve seen from competitors we respect. The claims made by online advisors arguably represent the triumph of favorably simulated back-tested results over actual experience.http://www.moneymagnetbook.ca
  • Wealthy families and their trusts

    30 Dec 2014 | 3:39 pm
    Trusts that use multiple advisers. Traditionally, the directed trust model called for electing a trustee and an investment adviser. Now, the wealthiest families are slicing and dicing trustee duties into many different functions. Directed trusts are showing up with as many as eight different roles, including a “special assets advisor,” a “distribution advisor” and a “trust protector.”http://www.moneymagnetbook.ca
 
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    Small Biz Daily

  • The Four Reasons to Do Anything

    Rieva Lesonsky
    26 Mar 2015 | 12:01 pm
    By Cliff Ennico “I left corporate America a few years ago. While I wouldn’t go back in a million years, I have to confess that I’m struggling right now. In addition to running my own Internet business out of the house, I’m on the boards of three local nonprofit organizations, and I’ve been teaching classes as an ‘adjunct professor’ at two local colleges. I also ran (unsuccessfully) for a local public office last fall. I have two kids in high school and an elderly Mom who lives with me. I think I’m pretty good at multitasking, but I’m running myself into the ground and am…
  • The Importance of Making Online Transactions Personal

    Rieva Lesonsky
    26 Mar 2015 | 6:30 am
    By Shawn Hunt The internet has made it possible for businesses to reach out to more people than ever before – but at a price. Business is no longer conducted face to face or even over the phone, but behind a screen, making things impersonal. At the same time, customers have never had a greater choice of purchasing options. So how can businesses stand out? The best way to rise head and shoulders above the competition is to create a personal connection with your customers that compels them to do business with you over and over again. These are some of the ways you can do that. Develop a…
  • Planning and Prioritizing – The Keys to Small Business Success

    Rieva Lesonsky
    25 Mar 2015 | 12:01 pm
    By Patrick Thean, CEO of Rhythm Systems As a small business owner, you might not always have the time to sit down and hash out a plan of attack – but it’s important that you do. By getting in the right frame of mind and nailing down not only what you hope to accomplish, but also exactly how you plan to accomplish it, business goals are much easier to attain. While large companies and corporations are used to the rigmarole of annual and quarterly planning, these sessions are not exclusive to the big players. Proper planning can help small businesses set a course for success, while…
  • It’s All About That (Customer) Base

    Rieva Lesonsky
    25 Mar 2015 | 6:30 am
    By Megan Totka Megan Trainor’s hit song, “All About That Bass” can teach us all a little something about business. While her song is about teaching women to love their bodies, with lyrics, “It’s all about that bass, ‘bout that bass, no treble,” changing the lyrics to, “It’s all about that base, about that base, no trouble,” gives us a nice reminder about how important it is to keep your customers happy. It’s not an easy undertaking, but a necessary one. With 51 percent of U.S. consumers changing service providers because they were unhappy with their customer service…
  • 5 Things to Keep in Mind When Branding Your Small Business

    Rieva Lesonsky
    24 Mar 2015 | 12:01 pm
    By Jim Crimmins Small business owners hear a lot about the importance of “branding.” So what in the world is branding? In essence, your brand is your public promise to prospective customers. When communicating that promise, you are branding your small business. Though often neglected by small business owners, branding, done right, can elevate your offering in a crowded market. To give yourself a competitive edge, keep these five things in mind: 1.      Mental Pop Mental pop is the ease with which your brand springs to mind when prospective customers need what you offer. Of course if…
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    OnStartups

  • An Insider's Look At HubSpot Sidekick's Growth Approach

    18 Mar 2015 | 1:27 pm
    The Sidekickgrowth team is a small, data driven and aggressive group within HubSpot that works on new, emerging products with massive audiences and a freemium business model (similar to Dropbox and Evernote).  We are constantly pushing ourselves to learn new growth strategies, tactics, and techniques. I have personally become more data driven and model driven after joining the team, and wanted to walk through an example of one decision that became much easier with the use of our generic problem solving framework. I am a big believer in the idea that complicated problems look simple when…
  • 5 Mistakes Founders Make When Hiring Their First Salesperson

    24 Feb 2015 | 9:30 pm
    Your MVP is complete. Some seed funding is in the bank, or maybe even a Series A. You’re anxious to see if your product flies off the shelf. It’s time to make that first sales hire. This is a big step. The right call can establish the rocket-ship revenue chart every founder dreams of. The wrong call can be bring down the company. At HubSpot, I hired over 200 salespeople. I made a lot of mistakes. I figured a few things out. Over the years, I have leveraged this experience to help dozens of startups with this critical first sales hire decision. Here are five mistakes I see many founders…
  • Overcoming The Odds: 10 Tips For Getting Into A Top Accelerator

    5 Jan 2015 | 9:06 am
    Just as the CEO is the investor’s interface to a business, the application process and form is your interface into top accelerators like Techstars and Y Combinator. The best programs are super-selective--less than 1% of applicants get in, making them pickier than Harvard, Stanford and MIT. So as our New Year’s present to you, here is the scoop on how to improve your odds of getting in. We can’t speak directly for any programs other than TechStars Boston, which the two of us have known and been involved in for years, but these hints should improve your chances significantly just about…
  • 8 Unconventional Lessons From Quitting My Job At HubSpot

    29 Dec 2014 | 10:31 am
    The following article is a guest post by Ellie Mirman.  Ellie is the VP Marketing at Toast.  Check out her blog or follow her on twitter: @ellieeille. Three months ago, I told my manager I was going to look for a new job. My parents thought I was crazy. But I knew I was lucky to be in a unique scenario. I had been at HubSpot for seven years and had built an amazing network -- one that I knew I would lean on, both internally and externally, as part of my search. There are all sorts of risks in telling your boss you’re ready to go — getting kicked out on…
  • A Few Funny Characters You'll Find In Silicon Valley

    15 Dec 2014 | 12:17 pm
    The following is a guest post by Nathan Beckord.  Nathan is co-founder and CEO of Foundersuite, a San Francisco-based company developing the ultimate collection of software tools and templates for entrepreneurs.   I’ve worked in Silicon Valley for quite awhile now, and a lot has changed—SaaS and social have supplanted silicon as the medium of choice for starting new companies; San Francisco has usurped Palo Alto as the center of the startup universe; and the 280, long a delightful drive to Sand Hill Road, is now almost as traffic clogged as the 101. But one thing that has…
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    Content Marketing Institute

  • 9 Free Analytic Tools to Measure Your Content Effectiveness

    Julia McCoy
    27 Mar 2015 | 3:00 am
    Analyzing the impact of your content doesn’t need to be a costly endeavor. These nine analytic tools are free (or almost free). Identifying which ones help inform your content marketing goals, using them regularly, and adjusting your content so your results are aligned even better with your objectives will boost the effectiveness of your content marketing efforts. 1. Google Analytics The first, most important, and the ultimate tool that every website manager and marketing expert needs is Google Analytics. It’s among the best ways to get vital information about the performance of your…
  • Jesse Desjardins Tells How His SlideShare Posts Got Him Fired and Hired

    Pamela Muldoon
    26 Mar 2015 | 9:00 am
    Jesse Desjardins is a go-getter. Throughout his career, he has gone after what he wanted to do – even if the first answer was no or a deadline had passed. Finding success in that approach to life, Jesse wonders why more people don’t just take a chance and strive to do what they’re passionate about. In this episode of The Pivot, Todd Wheatland sits down with Jesse to find out how a Canadian became the Head of Social Media for Tourism Australia and to discuss all the difference SlideShare has made in Jesse’s life. Listen to Todd’s full interview with Jesse Desjardins here: Download…
  • Don’t Sound Like Everyone Else: 12 Essential Elements to Create a Consistent Brand Voice

    Dr. Andrew Bredenkamp
    26 Mar 2015 | 3:00 am
    Want to know what big, disparate companies like Microsoft, LinkedIn, MarketingProfs, Unilever, Yamaha, Cisco, and Google all have in common? They recently began paying more attention to their corporate tone of voice. Any guesses why? It’s because they understand what an important role their tone of voice plays in how their customers perceive them. Plus, they recognize that crafting their content with its own distinct and recognizable voice helps differentiate their brands from their competitors. Of course, finding the right tone for your company is no small task. There are lots of factors…
  • Research: Technology Marketers Align Around Lead Gen

    Joe Pulizzi
    25 Mar 2015 | 3:00 am
    Of all the segments of content marketers we’ve studied over the last year, technology marketers are the most focused on lead generation as a goal for content marketing. While tech marketers were the group most focused on lead generation last year as well, the percentage has increased from 86% in 2014 to 91% this year. It’s also notable that the tech marketers are shifting away a bit from brand awareness (which does not generate leads) as a primary goal, and more toward getting measurable results (using leads as one measure). Those are some of the key insights from our new report, B2B…
  • From Heavy Metal to LinkedIn: Jason Miller Slays B2B Marketing

    Pamela Muldoon
    24 Mar 2015 | 9:00 am
    Jason Miller puts his personal brand on all he does. LinkedIn’s Senior Content Marketing Manager lives a life of content and rock and roll. He recently combined the two in his book, Welcome to the Funnel: Proven Tactics to Turn Your Social and Content Marketing Up to 11. In this episode of Content Marketing NEXT, I talk with the former heavy-metal musician who left the imploding music business in favor of B2B marketing. Listen to Pamela’s full interview with Jason Miller here: Download this week’sContent Marketing NEXT podcast If you enjoy the Content Marketing NEXT podcasts, we would…
 
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    Jill Konrath's Fresh Sales Strategies

  • What's Obvious to Me that Most Sellers are Totally Blind To

    25 Mar 2015 | 4:30 am
    The other day, I was doing a podcast interview with Mukesh Gupta from India. He floored me with his closing question:  "What's one thing that's obvious to me, but most people are totally blind to?" No one's ever asked me that before. But I immediately knew the answer. It's a problem that's pervasive in virtually every sales organization I work with. No one ever thinks or talks about it – yet if salespeople had this information, it could change everything.
  • How to Be a Rapid Learner When You're Time Starved

    12 Mar 2015 | 5:54 am
    Rapid Learning Mini-Course Video #7 Yay! You made it to the last video in this Crash Course. If you’re like most people, you’re a bit overwhelmed. Learning agility – and specifically it’s subset, rapid learning – is a totally new concept to you. And, it seems like a ton of work. You have to do a 30,000-foot scan, ensuring you’re dumping things out of your brain as you go. Then you have to Chunk, Sequence and Practice – all before you’re ready for prime time. How in the world can you do all this when you’re already working so darn hard – and such long hours?
  • Practice Your LinkedIn Profile Before Going Live

    10 Mar 2015 | 9:02 am
    Rapid Learning Mini-Course Video #6 Welcome back to the sixth video in this mini-course on rapid learning. The whole goal of this program is to help you become a rapid learner – so you can quickly master new information or pick up new skills. So far, we’ve focused on Dumping, Chunking and Sequencing. You’ve learned about how to take the “Deep Dive” on that one specific area you’re going to tackle first. In short, you’ve acquired the knowledge you need. But knowledge is worthless if it’s stuck in your head. You have to immediately put it to use, or it will quickly evaporate…
  • Research the #1 Facet of LinkedIn: Headline and Summary

    5 Mar 2015 | 5:00 am
    Rapid Learning Mini-Course Video #5 Welcome back. I’m glad to see you’re focused on becoming a rapid learner. It truly is a skill you can use throughout your career. And another thing, employers are looking for rapid learners. After taking a high-level scan – the 30,000-foot view – of what we want to learn about LinkedIn, we’ve finally decided that creating a strong profile is the best place to start. Now, we take a deep dive into this area, scoping all the sub-chunks of the overall profile chunk.
  • Sequence Your LinkedIn Learning Plan

    3 Mar 2015 | 6:00 am
    Rapid Learning Mini-Course Video #4 Hey! You’re already getting smarter. By now, you’ve discovered rapid learning requires you to do things a whole lot differently from your normal ways. Shoot, your old high school teachers would really be impressed at how organized you are now. Now that you’ve completed your Chunking exercise, it’s time to move to a crucial next step – Sequencing.
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    Bill Caskey

  • The One Thing That Will Change Your Sales World

    Travis
    25 Mar 2015 | 8:47 am
    Apologies to the person who created the “flower and the bee” concept but I think that epitomizes perfectly the problem with most sales processes today. And do we ever have a problem. The ‘flower and the bee’ phenomena goes like this: in nature the flower must pollinate itself. It sits there waiting for the bee (one of the many ways pollination happens) to pollinate it. The flower does not labor, nor does it stress about bees showing up. Bees, on the other hand, are scurrying about trying to find food, and pollinating the flower. In business, sales people are typically the bees and the…
  • Want to Make More Money? Bring More Value!

    Travis
    20 Mar 2015 | 8:39 am
    Jim Rohn said it decades ago but it still rings true, if you want more money, bring more value! In this audio clip, Bill lays out a way for you to make more money by becoming move valuable to those who pay you. Your income is a by-product of that, but unless you get your arms wrapped tightly around that concept, you and I might be fighting a losing battle. At your next sales meeting, play this clip and spend 20 minutes discussing it. The post Want to Make More Money? Bring More Value! appeared first on Bill Caskey.
  • My Ultra-Weird Goal That Needs To Be Made Public

    Bill Caskey
    18 Mar 2015 | 7:48 am
    Last month, I turned 59 years old. As I was shooting in the gym that day, I saw a few teens at the other end of the court (basketball) trying to dunk. They were close but not quite there. It reminded me when I was that age, where I couldn’t quite get my hands high enough on the rim to dunk. Eventually, I nailed it. But haven’t thrown one down in over 30 years. It got me thinking about my current vertical leap. A quick test – an abysmal 12.  (You know where I’m going with this don’t you?) I wondered what it would take for a 60-year old to dunk. So I set the goal,…
  • When Presenting, You’ll Crush It With These Three I’s

    Travis
    13 Mar 2015 | 7:37 am
    Whether you’re running a sales meeting, a prospecting meeting, or just presenting to a group, Bill gives you some very simple but powerful advice to keep you on track. He calls it “The Three I’s.” The post When Presenting, You’ll Crush It With These Three I’s appeared first on Bill Caskey.
  • How To Make A Sound, Effective and Compelling Argument

    Bill Caskey
    11 Mar 2015 | 12:04 pm
    Well, the election cycle has begun. And with it, comes my constant frustration (you might recall my blogs from 2 years ago) at how our politicians make their arguments, or, more accurately, how they DON’T make their arguments. But since I’m staying away from politics in this blog, I’m left with a thought on how any of us make an argument for something we believe in. As sales people, company leaders, and business executives, we must constantly be in argument-making mode. Not “argument” in the sense of aggressiveness, caustic language or a verbal battle. But…
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    B2B Lead Blog

  • Inbound Marketing: How a B2B company used a content marketing strategy to improve customer experience

    info@meclabs.com
    23 Mar 2015 | 12:01 am
    TweetInbound marketing is typically a term reserved for B2C companies striving to draw customers in with flashy social media campaigns, witty tweets and beautiful infographics. B2B companies have the very unique challenge of asserting themselves and becoming a voice of authority in their respective industries, and inbound marketing can be a powerful way to do that — the nuances of which are not just reserved for those speaking directly to consumers. Starting off, attracting the right people and the speaking to the right audience is essential in a B2B inbound marketing campaign. Using three…
  • How to Use LinkedIn to Generate Leads

    info@meclabs.com
    16 Mar 2015 | 12:39 am
    TweetYou need to rethink the way you use LinkedIn. Without some of us even noticing, LinkedIn developed into a useful publishing platform and lead generation tool for marketers and sales people looking to build relationships with prospects. But if you’re looking for an easy lead source, you won’t find it here. After using LinkedIn to build my own discussion groups, I’ve discovered that using LinkedIn as a lead generator can be a pretty simple process  — if you’re willing to invest a little time sharing your expertise and thought leadership. Here are some ways to make the most of…
  • Lead Nurturing: Unique tracks and impactful tests

    info@meclabs.com
    2 Mar 2015 | 12:01 am
    TweetI was recently interviewed by Marketo for their Definitive Guide to Lead Nurturing eBook, and I wanted to share some ideas that didn’t find their way into the guide as well as some additional thoughts on lead nurturing with you. Here are a couple of questions they asked me that ended up on the editing room floor that I want to include here in the B2B Lead Roundtable Blog: What is one of the most unique lead nurturing tracks you have heard of someone creating? Paradoxically, the most “unique” nurturing tracks are the most basic and have been executed long before the concept of lead…
  • A/B Testing: How adding a second CTA increased clickthrough 291%

    info@meclabs.com
    23 Feb 2015 | 12:01 pm
    TweetHow do you serve “ready to buy” customers and “just looking” prospects on the same page? You don’t want to alienate one group while speaking to the other. However, you still need to offer both sets of customers the next step they need no matter their level of interest. To answer that question and more for one B2B SaaS nonprofit, Jon Powell, Senior Executive Research and Development Manager, MECLABS Institute, worked with Shari Tishman, Director of Engagement, and Lauren Wagner, Senior Manager of Engagement, both of VolunteerMatch. VolunteerMatch was selected as the “client”…
  • Lead Generation: How an insurance company reduced acquisition costs in purchased leads

    info@meclabs.com
    16 Feb 2015 | 12:01 am
    TweetGenerating leads organically can ease the qualifying process, throwing “bad” leads out that are simply not worth pursuing. Growing a list organically also allows marketers to know more about a prospect right from the get-go, passing more qualified leads on to Sales. However, when you start supplementing organic leads with purchased leads from a third party, how can you be sure you are getting the most bang for your buck? According to the Salesforce 2015 State of Marketing report, lead quality is the No. 2 most pressing business challenge for marketers today. Plymouth Rock,…
 
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    Innovation Management

  • 7 Ways For You To Be the Best Leader In Your Entrepreneurship

    Sameer Bhatia
    24 Mar 2015 | 9:30 pm
    Founders of new companies have a lot on their plate. With efforts and energies spread in so many different directions, it can be easy to lose sight of a very important role – being a good leader for your team. In this article, entrepreneur Sameer Bhatia lists a few ways you can set a good example and set your company up for success.
  • Forward Focus Podcast with Lars Percy Andersson

    InnovationManagement
    23 Mar 2015 | 11:29 pm
    Senior Editor and Special Communication Projects Lead at IIR USA, Marc Dresner interviewed Lars Percy Andersson, Founder and CEO at InnovationManagement.se in order to discuss how companies approach the process of managing innovation. In this brief podcast they discuss strategies such as corporate acquisition and how to approach culture change in order to benefit innovation.
  • Mind Mapping for Business… Are you Serious?

    Jamie MacDonald
    22 Mar 2015 | 9:45 pm
    Time and time again I get asked and challenged on an age-old issue of whether or not mind mapping is, at worst, just another fad, a ”nice to have” or, at best, a real value-adding benefit that has a serious place within a business or organisation.
  • Hyperselect – Identifying Top Ideas and Projects with Higher Precision

    Dr. Reinhard Fricke
    18 Mar 2015 | 9:32 pm
    Clear separation of top ideas from mediocre and weak ideas is essential, before financial and other resources are allocated. The Hyperselect method provides a new, sound and improved way to fulfill this task. Moreover it reveals, that hyperbolas might be “the better matrix” in quite a lot of methods for prioritization and beyond.
  • 4 Ways To Encourage Innovation In Your Startup Business

    Jennifer Birch
    17 Mar 2015 | 9:27 pm
    As the market becomes saturated, it becomes difficult for many businesses, especially startup enterprises, to stay on top of their competitions. Technology has paved a way for firms to revolutionize their marketing and management strategies. Another tried and tested way to infiltrate their specific markets successfully is to inspire innovation within their offices, from employees to their brand. 
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    The Global Small Business Blog

  • Diving Into Cross-Border Trade With SBA and PayPal

    26 Mar 2015 | 6:06 am
    SBA and PayPal present a webinar on how to export online.
  • Taking the Hassles Out of Going Global

    25 Mar 2015 | 3:21 am
    ©iStock/F9photosGoing global is not a walk in the park and it requires thoughtful planning well in advance. What follows are 12 tips that have worked for my business and my clients’ over the years. I hope these insights will help you progress on the global front with zero headaches.Read:  Going Global Headache-Free
  • Go East With Exports Small Businesses!

    24 Mar 2015 | 5:04 am
    ©iStock/PoparticAccording to cu-authors Maria Contreras-Sweet, Karen G. Mills, Steve Preston, Hector Barreto, and Aida Alvarez, in 15 years, the Asian market is projected to be six times larger than the U.S. market. By 2030, for example, more than 2 billion Asian consumers are expected to join the global middle class.  All the more reason why:Congressional approval of Trade Promotion Authority (TPA) and completing the Trans Pacific Partnership (TPP) sought by President Obama would constitute a significant victory for America's small businesses.Read more:  Small Businesses Must…
  • Today in Global Small Business: Is It True That Few Companies Actually Succeed At Going Global?

    23 Mar 2015 | 6:05 am
    ©iStock/Tns2710What's affecting me, my clients, my colleagues and other global small business owners:What are ways to prevent surprises in global e-commerce?Is it true that few companies actually succeed at going global?Maybe some day you will be a part of the Billion Dollar Startup Club, e.g., lessor known companies from around the globe.Have you looked at the global smart watch market size, share, and trend to see how you can play in the space?Will Über be a threat to delivery companies?  FedEx CEO says no.A new app aims to help small businesses run more efficiently (and profitably)…
  • Dreaming of Spring

    21 Mar 2015 | 3:25 am
    "If we had no winter, the spring would not be so pleasant:  if we did not sometimes taste of adversity, prosperity would not be so welcome." -- Ann BradstreetPhotos courtesy:  ©2015 Laurel J. Delaney.  All rights reserved.
 
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    Art Biz Blog

  • How to Have a Productive Day

    Alyson Stanfield
    26 Mar 2015 | 4:00 am
    I am not immune to unproductive days, and I’ve had more than my fair share of them recently. In order to get back on track, I’ve regrouped and, with the help of a coach, reminded myself of these principles. They really work – when you do them. Start The Day With 3 Intentional Steps I swear by the importance of these first three steps. When I don’t do them, I am significantly more overwhelmed and stressed out. Doing them brings peace of mind and helps me start my day on my terms rather than diving in and responding to everything being pushed at me. 1. Decide that you’re going to have…
  • Rx for Sloppy Newsletter Syndrome

    Alyson Stanfield
    19 Mar 2015 | 4:00 am
    There’s an epidemic going around. Don’t panic. If it strikes, you won’t need to rush to the ER or be quarantined. But you will need to take immediate action. Your physical health isn’t in peril, but the health of your art business is at stake. The epidemic is SENS – Sloppy Email and Newsletter Syndrome. Let me explain the symptoms so you can self-diagnose. Symptom 1: Missing Name This is the most destructive of all the SENS symptoms. I’ve lost count of how many artist newsletters I receive without the artist’s full name in them. Sure, your first name might be there. Or your last…
  • 11 Artist Videos to Whet Your Appetite Plus 1 Bonus

    Alyson Stanfield
    12 Mar 2015 | 4:00 am
    Your photos aren’t reaching as far as they used to on Facebook. A number of marketing experts have recently pointed out that photos are the least likely to reach their audience on Facebook. Even links and plain status updates (sans links/photos) get more organic reach than photos. What is working? Video! On average, videos are seen by 135% more people than photos. And it’s not just on Facebook. Engaging videos can be a boon for your marketing regardless of where you post them. So let’s look at some artists who have done a pretty good job with their videos. Some of these are…
  • A Creative Idea for Unloading Earlier Art

    Alyson Stanfield
    5 Mar 2015 | 4:00 am
    There’s too much art hiding in studios, basements, and garages. If you have a problem with overflowing inventory, especially a lot of earlier art that you aren’t excited about showing, how about finding new homes for that work? At the same time, you’ll create room for new art, support a good cause, and earn income. Organize a Fundraiser Yep, I’m talking about a fundraiser. Now before you cut me off because you think I’m going to tell you to donate your art, hang tight. Just the opposite is true because you’re going to make money on this fundraiser. There must be a cause that is…
  • Revitalize Old Content On Your Blog

    Alyson Stanfield
    26 Feb 2015 | 4:00 am
    This blog is more than ten years old. Blogs were different in 2004 before social media took off. In the early years, I posted a lot of little snippets before Facebook and Twitter were the place for these. That means there’s a lot of crap on my blog. (I won’t link to it here because it’s going away, as you’ll see.) If you’ve had a blog for a while, you might be faced with the same dilemma: What to do about old posts that have outlived their usefulness? I started looking for posts that would either 1) embarrass me if someone landed on them or 2) lead readers astray with…
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    Capital Solutions Bancorp » Blog

  • How You Can Improve Cash Flow with Flexible Financing

    Meryl Evans
    13 Mar 2015 | 9:11 am
    Are you or your employees growing frustrated with the administrative part of your jobs in chasing down late payments from customers? How much more working capital would your business get if it stopped spending so much time tracking down customers to pay for services rendered or products delivered? What would you do with the cash if you have it sooner? Get the needed working capital with flexible financing With flexible financing, you don’t borrow any money or get a line of credit. Instead, you finance what you’ve already earned. This process gets you the money faster and allows you to…
  • 7 Ways to Increase Cash Flow Without New Clients

    Meryl Evans
    11 Mar 2015 | 8:27 am
    A company’s executives came across excessive cell phone bills, so they asked their manager to review the bills. Naturally, the first thing most people thought was that some employees may be abusing their cell phones to make personal calls. That wasn’t the case. After doing a little detective work, the manager figured out that the high phone bills resulted from employees having different usage needs and working in different locations. One employee, a frequent traveler, racked up roaming charges whenever he traveled to another country. The company found a better plan to fit the employee’s…
  • Better to Fail in Your Small Business Than Make the Safe Play

    Meryl Evans
    5 Mar 2015 | 1:05 pm
    This post’s title sounds like a quote from one of those inspiring posters with a stunning photo and an inspirational quote. It’s true that it’s better to flop than to avoid something or play it safe in fear of failure. Do this, and it’ll be tough to grow your business. “I can accept failure, everyone fails at something. But I can’t accept not trying.” – Michael Jordan It’d be tough for you to find someone who doesn’t speak highly of Michael Jordan’s basketball career. Yet, he missed more than 9,000 shots, lost almost 300 games and failed to take the game winning shot…
  • Here’s an Easy and Cheap Way to Grow Your Business

    Meryl Evans
    3 Mar 2015 | 5:57 am
    I bought a product at a store that I visit about once a year. The store is pricey, but has unique products that I can’t find anywhere else. It’s not far, but it’s not as close as its competitors. While there, I always pick up pop snacks. They’re tasty and you get a big bang for the munch in a single pop. On this visit, I brought home a few flavors. All of them were their tasty, crunchy selves except one. Every bite lacked crunch as if it was past its sell-by date. (It wasn’t.) And both bags of the same flavor had the problem. Considering all the other flavors were good and it was…
  • 7 Tips to Stop Late Payments from Clients

    Meryl Evans
    26 Feb 2015 | 10:01 am
    Some clients pay within days of submitting an invoice. Others pay near the end of the 30 days. Both types have been in business for years and continue going strong. Still, those who put off payment until right before the standard 30-day deadline have a slight edge. They keep the money longer. Occasionally, a client or two would pay late. Fortunately, some businesses have enough cushion that they aren’t affected but not everyone is in the same boat. It hurts the business when they get paid late. And late payments are one of the biggest causes of B2B small business owners’ headaches.
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    Business of Software USA

  • Lightning Talks 2015 | BoS Europe Applications Open

    Joe Glover
    26 Mar 2015 | 10:12 am
    15 Slides. 30 seconds each. Your Subject. Our Stage. Haven’t worried you yet? Great! Lightning Talks are always one of the highlights of BoS and this year will be no different. We are pleased to say the BoS Lightning Talks are open for public application now. If you want an opportunity to talk at BoS about a topic that interests you, send us an application. Lightning Talks follow a simple format – every speaker gets 15 slides and 30 seconds per slide to talk about a subject of their choice. The slides advance automatically. Warning, they are a challenge! But one worth taking:…
  • Five Lessons on Customer Service from Derek Sivers | BoS Hangout Recap

    Joe Glover
    23 Mar 2015 | 8:22 am
    “The Important thing is to lose every battle” Last week, Derek Sivers joined us for a Google Hangout after his ripper of a BoS talk: ‘Philosophies of Customer Service’. Derek was on great form, discussing everything from his experiences as an entrepreneur with CD Baby, to his choice of headphones. To make it easier to digest, here are five lessons from the hangout (although many, many more can be found in the full video below). 1. Lose every battle. This was the number one thing to come out of the hangout. With customer service, Derek suggested the customer is always right approach…
  • A Bumper Week of Google Hangouts | Derek Sivers and Jeff Szczepanski

    Joe Glover
    24 Feb 2015 | 10:11 am
    Following on from the successful Rand Fishkin Google Hangout, we have TWO Hangouts during the week commencing the 2nd March. The First Hangout will be on 3rd March 9AM GMT we host Derek Sivers – programmer, writer, entrepreneur, and student — though not in that order. He delivered a talk for the ages on ‘Philosophy of Customer Service’ which can be viewed below. It will be a fantastic opportunity to ask Derek anything related to giving a great customer experience. Join us here. The Second Hangout will be on 5th March, 3PM GMT. Jeff Szczepanski, COO at Stack Exchange,…
  • Jeff Szczepanski- The Developer’s Guide To Running Sales Teams

    Tanya Bobeckyj
    24 Feb 2015 | 7:48 am
    The second of two video releases in a day! Jeff ‘Tall Jeff’ Szczepanski from Stack Exchange delivers a talk on his experiences of what happens when you think about and manage sales like you would manage a great development team. We’re hosting Jeff and Paul Kenny for a Google Hangout on 5th March 2015 at 3PM GMT. Join us then for an opportunity to ask him anything as part of a live audience. Transcript below and slide deck here if you are short of time. ?   BoS in your inbox. Business of Software is unique. It is a conference where business leaders and entrepreneurs meet…
  • Derek Sivers – Philosophy of Customer Service

    Tanya Bobeckyj
    24 Feb 2015 | 7:01 am
    Derek Sivers delivers. Rhyming out of the way, Founder of CD Baby, Derek delivers a unique talk for BoS on the Philosophy six great mindsets for customer service, and how it can reap dividends, as it did for him at his own company. Derek will be having a Google Hangout with us on the 3rd March at 9 AM GMT. Don’t miss out! Transcript below BoS in your inbox. Business of Software is unique. It is a conference where business leaders and entrepreneurs meet to learn and improve through listening to our world class speakers, but also eachother. Get the latest updates direct to your inbox,…
 
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    Rise of the Innerpreneur

  • You’re Going to Make the Difference

    Tara Joyce
    19 Mar 2015 | 12:33 pm
    You’re not going to make the difference for me: I am. I’m not going to make the difference for you: you are. You and I, can not and do not need to save anyone from anything. However ardently you believe that I would be happier and more satisfied following your lead, you must resist the temptation to try to change me. You can not heal me. Only I can. There is a reason for where I am right now, and how you feel I “should” be or “could” be is not really relevant, helpful nor right. No matter the richness of the life you’ve built, you are still not…
  • The Value of Lightness

    Tara Joyce
    11 Mar 2015 | 11:44 am
    Are there things in your life that feel heavy and “work”-like? For me, dinner has long felt like a task that really weighed me down. I didn’t like how it needed to be planned, I didn’t like how long it took to make, I didn’t like how short it took to eat, and I didn’t like how I didn’t appreciate how it tasted once I’d cooked it. The action was wholly undesirable to me. Yet I had to eat — and so did my family. What was I to do? I needed to find a way to enjoy the process of the action — the beginning, middle, and end — not just getting to…
  • What Are You Asking For?

    Tara Joyce
    5 Mar 2015 | 8:40 am
    I’m so intrigued by what I’m witnessing. With time, I’m learning of more and more business experimenting with not setting prices. Their individual approaches to doing so are wholly unique, with nuances tailored to meet their specific business needs. What is shared by each however, is their need to identify and communicate what exactly they are asking for their customer to do, if their customer is not paying a set price. How exactly does the exchange work? What are my needs as the seller and what role does the customer play in meeting them? What does the buyer need and what…
  • Competing for a Better Me

    Tara Joyce
    26 Feb 2015 | 3:35 pm
    Can competing not help to better me, without needing to create conflict in my inner self and my outer world? It’s not competition itself that creates conflict in my inner being, but rather the intention behind that competition. Competing because I desire victory, and being a winner at the hands of another being a loser, undoubtedly creates conflict. For I have unconsciously decided that I am not enough, and that I’ll be more if someone else is less. Competition, in this intention, is an act of being better than others, and reducing myself. It’s an ego concept that invariably creates…
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    Dr Jeff Cornwall

  • Architect as Entrepreneur

    Jeff Cornwall
    3 Mar 2015 | 6:44 am
    The Entrepreneurial Mind : Jamie Pfeffer- Pfeffer Torode Architecture TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post Architect as Entrepreneur appeared first on Dr Jeff Cornwall.
  • From Wall Street to Social Entrepreneur

    Jeff Cornwall
    20 Feb 2015 | 7:09 am
    The Entrepreneurial Mind : Mia Howard- Intrepid College Prep TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post From Wall Street to Social Entrepreneur appeared first on Dr Jeff Cornwall.
  • Finding a Niche in a Mature Industry

    Jeff Cornwall
    19 Feb 2015 | 7:06 am
    The Entrepreneurial Mind : Matt Tant- Relode TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post Finding a Niche in a Mature Industry appeared first on Dr Jeff Cornwall.
  • Bootstrapping Entrepreneur in the Music Industry

    Jeff Cornwall
    18 Feb 2015 | 7:05 am
    The Entrepreneurial Mind : Ben Cooper, Ben Cooper Productions, bootstraps his way through the music industry TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post Bootstrapping Entrepreneur in the Music Industry appeared first on Dr Jeff Cornwall.
  • Virtual Company

    Jeff Cornwall
    17 Feb 2015 | 6:34 am
    The Entrepreneurial Mind : Luke Stokes, co-founder of FoxyCart, talks about building a virtual company with a global reach. TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post Virtual Company appeared first on Dr Jeff Cornwall.
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    PaySimple Blog

  • PaySimple Awarded Best in Small Business Innovation and Service Awards

    Amy Wigginton
    26 Mar 2015 | 8:18 am
    For the 5th year in a row, our Customer Experience team won a Stevie Award. The team was honored with the Bronze award during the 9th Annual People’s Choice Stevie Awards for Sales & Customer Service. In addition, at the 2015 PYMNTS Innovation Awards, we also received a Bronze for Best Small Business Innovation. Way to go Pay Simple team! The Stevie Awards are an international competition recognizing excellence in disciplines that are vital to business success. Nearly 2,000 entries were submitted worldwide from hundreds of companies in sales and service categories. “The Stevie…
  • A Word on Words

    Lisa Hephner
    24 Mar 2015 | 6:00 am
    Whether as Shakespeare’s Juliet posits, “that which we call a rose by any other name would smell as sweet,” or whether as the Chinese proverb states, “the beginning of wisdom is to call things by their right names,” it is undeniable that the right word choice is important to effective communication. This is particularly true when it comes to running a successful small business—be it conversations with your team, sales presentations, pitches to potential investors, or written materials such as marketing letters, advertisements, and even every-day emails. Choosing the right words…
  • Creating Your Own Reality  

    Eric Remer
    23 Mar 2015 | 7:30 am
    I recently heard from a friend of mine asking if I wanted to join his pity party. He listed everything happening in his world at that moment: my daughter puked, my son has a rash all over his body, my kids have a snow day but I have to get to work, my wife is MIA, my parents—who are driving me insane—are stuck in town for another day, and I need to get the hell out of town. After laughing out loud, I began to think about how life is all about perspective.  We are all the creators of our own reality. How we decide to interpret a given experience will not only determine how we feel about…
  • Reads of the Week – March 20th

    Amy Wigginton
    20 Mar 2015 | 8:00 am
    We know you’re busy, so we pulled together the most interesting reads of the week for topics affecting small business owners. Feel free to add your own favorites that we may have missed in the comments. As an owner and a manager of your business, you wear many hats. You’re in charge of finding new business, marketing your company, and managing the daily operations. It’s a heavy workload, so when it comes time to transition your role from owner to manager, making the switch can be challenging. Check out these tips to help you maximize efficiency in both roles. Some “friendly…
  • Balanced Payments shuts down, offers Stripe alternative

    Sarah Jordan
    19 Mar 2015 | 10:53 am
    Late last week, Balanced Payments announced it would be shutting its doors and ceasing processing of all credit card, debit card, and ACH payments for its API integrated customers in about 90 days. The company has arranged a relationship with its rival, Stripe, who will honor all existing pricing contracts. This arrangement is intended to assist the businesses now scrambling to move their integrations in the 3-month timeframe. But is Stripe, the hyped Valley startup, the only and best alternative option for these companies? Maybe. Alternatively, it might be a good opportunity to review your…
 
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    The Shoeboxed Blog

  • Our Android App Just Got an Update!

    Emily Farrar
    23 Mar 2015 | 8:52 am
    A new version of the Shoeboxed Receipt & Mileage Tracker for Android is now available in the Google Play Store.  Go get it! The new app pulls in all receipts from your Shoeboxed account so you can easily search for receipts from any source – app, Magic Envelope or email – on the go from anywhere. Please note that once you download the new version, you’ll need to log in again. We apologize for any inconvenience, and we hope that you enjoy the upgraded Shoeboxed experience on Android! As always, feel free to let us know if you have any questions about the new Android…
  • New Filters Show Already Exported Receipts

    Emily Farrar
    18 Mar 2015 | 9:16 am
    You asked, we built it! We recently added new filters to our receipt tables so you can see which receipts have (and have not) been exported to different programs and report formats. If you use any of our awesome integrations like QuickBooks or Xero, you can quickly use the new filters to show (or exclude) receipts that have already been exported to those programs. The filters also work for our PDF and CSV exports so your expense reports are sure to include every reimbursable receipt! If you have any feedback on the new filters, reach us 24/7 at help@team.shoeboxed.com or @ShoeboxedHelp.
  • Our New QuickBooks Online Integration is Here

    Emily Farrar
    17 Feb 2015 | 6:45 am
    Do you use QuickBooks Online with Shoeboxed? Well, we’ve got some great news for you! We’re thrilled to announce that our brand new integration with QuickBooks Online is live and available for use in your online account. The updated integration features a brand new app that connects Shoeboxed with QuickBooks Online using our new API, which is awesome because: You don’t need to wait for the export to complete! We’ll email you when it’s done (or if there were any errors) so you can get back to your to-do list in the meantime. We now keep track of which receipts…
  • We’re Moving!

    Emily Farrar
    16 Feb 2015 | 10:39 am
    Today, we’re thrilled to share some exciting news: We’re moving from our current location to an awesome new office that will allow us to to continue to grow! American Underground @ Main. Our office is still under construction, but stay tuned for photos once we’ve moved in! Our sales, marketing, product, customer support and executive teams will be moving to the American Underground at Main Street as the anchor tenant of their largest hub in downtown Durham. We can’t wait to join the awesome community of entrepreneurs and startups and thrive on the energy that American…
  • Announcing Our New CSV Export

    Emily Farrar
    12 Feb 2015 | 11:40 am
    We just released a brand new CSV export that we think you’re going to love! This new export works the same way as our updated PDF export. Here’s how to do it: From your receipt table, select the receipts you want to include in the report. Click Export Selected then choose CSV. Enter your email address (or the email address of whoever you want to send the report to) and click Export to CSV. And that’s it! The report will be sent to the email address(es) you entered – and we’ll even remember who you sent it to for next time. Once you’ve received the…
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    Business Pundit

  • 10 Spectacular Private Jets Owned by Billionaire Businessmen

    Julian
    26 Mar 2015 | 11:05 pm
    Image Source Owning a private jet is among the ultimate displays of wealth and success. A seat in business class just doesn’t afford the same luxury; nor does it offer the high-flying appeal of taking to the skies in a custom-fitted, personalized aircraft. Indeed, for super-wealthy businesspeople who’ve reached the top of their respective ladders, a private plane is surely the only way to travel distances in supreme style and comfort. The following ten billionaires may have kept the no-doubt-lavish interiors of their planes under wraps, but the impressive specifications of their aircraft…
  • Panic Attack [Cartoon]

    Jerry King
    24 Mar 2015 | 7:07 pm
    “No, he’s not having a heart attack. It’s a panic attack. He always has one after our corporate profit and loss meeting.”
  • Saving Money on Overhead [Cartoon]

    Jerry King
    20 Mar 2015 | 1:58 pm
    “We save a lot of money on overhead and taxes by having our office out here in this boat. If anyone needs to throw up, do it now.”
  • 10 Most Idyllic Islands Owned By Billionaire Entrepreneurs

    Julian
    19 Mar 2015 | 6:51 pm
    Image Source The possibility of one day being rich enough to afford a privately owned island paradise is the definitive property dream for many budding entrepreneurs. The appeal of such a getaway is undeniable: a Robinson Crusoe-like fantasy of absolute privacy coupled with the surrounding natural beauty of a world far from the pressures of normal life. For some, of course, it will remain an unrealized aspiration, yet for others it has become an enviable reality. Indeed, whether viewing the acquisition as a possible money-spinning venture or simply with a mind to a future secluded escape, the…
  • Office Running Track Improv [Cartoon]

    Jerry King
    18 Mar 2015 | 9:08 pm
    “The staff wanted an indoor running track. But due to space limitations, I had to improvise.”
 
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    Solo Entrepreneur marketing and business growth resources

  • New To Networking and Speaking? Start Locally | Fabienne Fredrickson | @Fabienne

    Fabienne Fredrickson
    27 Mar 2015 | 4:00 am
    If you are just getting started and are looking for networking opportunities and speaking gigs, I have one very big piece of advice: start locally. Here’s why this is so important when you are ramping up. When you network locally, it’s easier to attend groups or events more frequently.This will help you get to know people better. You can fully penetrate a particular area and get “well-known” in the community. Staying local means your network will build on itself as you meet more people who know the same people you do. When you go outside your area at the beginning, you risk spreading…
  • Are You Building a List or a Community? | Michele Pariza Wacek (Michele PW) | @michelepw

    Michele Pariza Wacek (Michele PW)
    26 Mar 2015 | 8:42 am
    If you’ve been knocking around this crazy Internet world for any length of time, you’ve probably run into this whole notion of “list building.” The money is in your list. Your biz success is in your list. How big is your list? What are you doing to build your list? And so on. Now there’s no question there’s some truth in that. Having a list of people who have provided you with their contact info (typically an email address) and have give you permission to reach out to them on a regular basis, is not only very powerful but also essential to having a profitable, sustainable…
  • Healthy Lifestyle, Healthy Business | Meredith Eisenberg | @meredithe

    Meredith Eisenberg
    25 Mar 2015 | 4:00 am
    Nancy is a Functional Medicine Metabolic Specialist, Certified Nutritionist, GFCF Diet Counselor, Bio-Medical Detective, Healthy Lifestyle Coach, Defeat Autism Now Practitioner, and Corporate Wellness Motivational Speaker. Nancy’s passionate journey on how she got involved in Functional Medicine and Biomedical Interventions started when her youngest son developed food allergies, liver issues and was not reaching his childhood milestones. Every day was a struggle. Fast forward, nothing short of a miracle, she applies her research and knowledge along with the functional medicine lab work to…
  • Looking for Speaking Opportunities? Have Them Delivered to Your Inbox! | Karen Cappello | @karencappello

    Karen Cappello
    24 Mar 2015 | 4:00 am
    SpeakerMatch has made the task of people finding expert motivational speakers and other speaking talent so easy and so fast. Their free online system helps you easily manage all the responses you get. Here’s just a a few amazing benefits of Speaker Match: Create and Promote a Professional Brand – Highlight your programs, audios, videos, and more! We give you tools that make it simple to create a professional looking profile. It’s like having your own website with the added bonus of built-in traffic. Receive, Submit, Track, Follow-Up – They offer a complete online job…
  • Video Podcast: How To Hire A Coach | Michele A Scism | @ResultsLady

    Michele A Scism
    23 Mar 2015 | 8:06 am
    Today I talk about how to hire a coach – whether that is a business coach, if you need help with your business, or a life coach to help you know what path to follow, or even a relationship coach if you are wanting to improve your marriage. But choosing the right coach is the key to getting the results you need, so here I discuss how to get the right coach for you. There are four main things to take into consideration when choosing a coach – you need to look at their skill set, whether or not they are recommended by others, especially their clients, are they relevant to the problem you…
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  • Issue that is causing 6 in 10 teen car wrecks

    27 Mar 2015 | 4:33 am
    Issue that is causing 6 in 10 teen car wrecksGettyIn a newly released study, AAA revealed that the majority of accidents amongst teens are caused by the same factor.Hint: Texting isn't the only problemMore from AutoblogBest-selling luxury SUVsDriver's licenses about to change
  • Workers found problem just before NYC fire

    27 Mar 2015 | 4:33 am
    Workers found problem just before NYC fire GettyAn hour before an apparent gas explosion sent a building into flames Thursday, inspectors made what will be perhaps a telling find.Reason work failed inspectionMore in the news American with Ebola improvingTrooper shot on first day solo
  • Students extinguish fire using ... sound

    27 Mar 2015 | 4:33 am
    Students extinguish fire using ... soundYouTubeTwo engineering students figured out a potentially revolutionizing way to put out a fire instantly.Have to see it to believe itTake a lookNo. 1 fastest growing US city is ...Stuffed bunny gets a grand tour
  • Crisis in Yemen likely to impact our gas prices?

    27 Mar 2015 | 4:33 am
    Crisis in Yemen likely to impact our gas prices?APSaudi Arabia pummeled the country with airstrikes Thursday raising concerns about whether there would be any impact on oil prices.Experts suggest an even bigger riskMore on YemenSaudi airstrikes target rebelsWhat you need to know
  • Haunting truth about co-pilot as impact neared

    27 Mar 2015 | 4:33 am
    Haunting truth about co-pilot as impact neared GettyAs officials search for answers, one revelation regarding Lubitz's behavior as the plane descended has experts particularly unsettled.Breathing detail under microscopeRelated storiesLubitz described as 'happy'Background on co-pilot's training
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  • Issue that is causing 6 in 10 teen car wrecks

    27 Mar 2015 | 4:33 am
    Issue that is causing 6 in 10 teen car wrecksGettyIn a newly released study, AAA revealed that the majority of accidents amongst teens are caused by the same factor.Hint: Texting isn't the only problemMore from AutoblogBest-selling luxury SUVsDriver's licenses about to change
  • Workers found problem just before NYC fire

    27 Mar 2015 | 4:33 am
    Workers found problem just before NYC fire GettyAn hour before an apparent gas explosion sent a building into flames Thursday, inspectors made what will be perhaps a telling find.Reason work failed inspectionMore in the news American with Ebola improvingTrooper shot on first day solo
  • Students extinguish fire using ... sound

    27 Mar 2015 | 4:33 am
    Students extinguish fire using ... soundYouTubeTwo engineering students figured out a potentially revolutionizing way to put out a fire instantly.Have to see it to believe itTake a lookNo. 1 fastest growing US city is ...Stuffed bunny gets a grand tour
  • Crisis in Yemen likely to impact our gas prices?

    27 Mar 2015 | 4:33 am
    Crisis in Yemen likely to impact our gas prices?APSaudi Arabia pummeled the country with airstrikes Thursday raising concerns about whether there would be any impact on oil prices.Experts suggest an even bigger riskMore on YemenSaudi airstrikes target rebelsWhat you need to know
  • Haunting truth about co-pilot as impact neared

    27 Mar 2015 | 4:33 am
    Haunting truth about co-pilot as impact neared GettyAs officials search for answers, one revelation regarding Lubitz's behavior as the plane descended has experts particularly unsettled.Breathing detail under microscopeRelated storiesLubitz described as 'happy'Background on co-pilot's training
 
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  • Issue that is causing 6 in 10 teen car wrecks

    27 Mar 2015 | 4:33 am
    Issue that is causing 6 in 10 teen car wrecksGettyIn a newly released study, AAA revealed that the majority of accidents amongst teens are caused by the same factor.Hint: Texting isn't the only problemMore from AutoblogBest-selling luxury SUVsDriver's licenses about to change
  • Workers found problem just before NYC fire

    27 Mar 2015 | 4:33 am
    Workers found problem just before NYC fire GettyAn hour before an apparent gas explosion sent a building into flames Thursday, inspectors made what will be perhaps a telling find.Reason work failed inspectionMore in the news American with Ebola improvingTrooper shot on first day solo
  • Students extinguish fire using ... sound

    27 Mar 2015 | 4:33 am
    Students extinguish fire using ... soundYouTubeTwo engineering students figured out a potentially revolutionizing way to put out a fire instantly.Have to see it to believe itTake a lookNo. 1 fastest growing US city is ...Stuffed bunny gets a grand tour
  • Crisis in Yemen likely to impact our gas prices?

    27 Mar 2015 | 4:33 am
    Crisis in Yemen likely to impact our gas prices?APSaudi Arabia pummeled the country with airstrikes Thursday raising concerns about whether there would be any impact on oil prices.Experts suggest an even bigger riskMore on YemenSaudi airstrikes target rebelsWhat you need to know
  • Haunting truth about co-pilot as impact neared

    27 Mar 2015 | 4:33 am
    Haunting truth about co-pilot as impact neared GettyAs officials search for answers, one revelation regarding Lubitz's behavior as the plane descended has experts particularly unsettled.Breathing detail under microscopeRelated storiesLubitz described as 'happy'Background on co-pilot's training
  • add this feed to my.Alltop

  • Issue that is causing 6 in 10 teen car wrecks

    27 Mar 2015 | 4:33 am
    Issue that is causing 6 in 10 teen car wrecksGettyIn a newly released study, AAA revealed that the majority of accidents amongst teens are caused by the same factor.Hint: Texting isn't the only problemMore from AutoblogBest-selling luxury SUVsDriver's licenses about to change
  • Workers found problem just before NYC fire

    27 Mar 2015 | 4:33 am
    Workers found problem just before NYC fire GettyAn hour before an apparent gas explosion sent a building into flames Thursday, inspectors made what will be perhaps a telling find.Reason work failed inspectionMore in the news American with Ebola improvingTrooper shot on first day solo
  • Students extinguish fire using ... sound

    27 Mar 2015 | 4:33 am
    Students extinguish fire using ... soundYouTubeTwo engineering students figured out a potentially revolutionizing way to put out a fire instantly.Have to see it to believe itTake a lookNo. 1 fastest growing US city is ...Stuffed bunny gets a grand tour
  • Crisis in Yemen likely to impact our gas prices?

    27 Mar 2015 | 4:33 am
    Crisis in Yemen likely to impact our gas prices?APSaudi Arabia pummeled the country with airstrikes Thursday raising concerns about whether there would be any impact on oil prices.Experts suggest an even bigger riskMore on YemenSaudi airstrikes target rebelsWhat you need to know
  • Haunting truth about co-pilot as impact neared

    27 Mar 2015 | 4:33 am
    Haunting truth about co-pilot as impact neared GettyAs officials search for answers, one revelation regarding Lubitz's behavior as the plane descended has experts particularly unsettled.Breathing detail under microscopeRelated storiesLubitz described as 'happy'Background on co-pilot's training
  • add this feed to my.Alltop

  • Issue that is causing 6 in 10 teen car wrecks

    27 Mar 2015 | 4:33 am
    Issue that is causing 6 in 10 teen car wrecksGettyIn a newly released study, AAA revealed that the majority of accidents amongst teens are caused by the same factor.Hint: Texting isn't the only problemMore from AutoblogBest-selling luxury SUVsDriver's licenses about to change
  • Workers found problem just before NYC fire

    27 Mar 2015 | 4:33 am
    Workers found problem just before NYC fire GettyAn hour before an apparent gas explosion sent a building into flames Thursday, inspectors made what will be perhaps a telling find.Reason work failed inspectionMore in the news American with Ebola improvingTrooper shot on first day solo
  • Students extinguish fire using ... sound

    27 Mar 2015 | 4:33 am
    Students extinguish fire using ... soundYouTubeTwo engineering students figured out a potentially revolutionizing way to put out a fire instantly.Have to see it to believe itTake a lookNo. 1 fastest growing US city is ...Stuffed bunny gets a grand tour
  • Crisis in Yemen likely to impact our gas prices?

    27 Mar 2015 | 4:33 am
    Crisis in Yemen likely to impact our gas prices?APSaudi Arabia pummeled the country with airstrikes Thursday raising concerns about whether there would be any impact on oil prices.Experts suggest an even bigger riskMore on YemenSaudi airstrikes target rebelsWhat you need to know
  • Haunting truth about co-pilot as impact neared

    27 Mar 2015 | 4:33 am
    Haunting truth about co-pilot as impact neared GettyAs officials search for answers, one revelation regarding Lubitz's behavior as the plane descended has experts particularly unsettled.Breathing detail under microscopeRelated storiesLubitz described as 'happy'Background on co-pilot's training
 
  • add this feed to my.Alltop

  • Issue that is causing 6 in 10 teen car wrecks

    27 Mar 2015 | 4:33 am
    Issue that is causing 6 in 10 teen car wrecksGettyIn a newly released study, AAA revealed that the majority of accidents amongst teens are caused by the same factor.Hint: Texting isn't the only problemMore from AutoblogBest-selling luxury SUVsDriver's licenses about to change
  • Workers found problem just before NYC fire

    27 Mar 2015 | 4:33 am
    Workers found problem just before NYC fire GettyAn hour before an apparent gas explosion sent a building into flames Thursday, inspectors made what will be perhaps a telling find.Reason work failed inspectionMore in the news American with Ebola improvingTrooper shot on first day solo
  • Students extinguish fire using ... sound

    27 Mar 2015 | 4:33 am
    Students extinguish fire using ... soundYouTubeTwo engineering students figured out a potentially revolutionizing way to put out a fire instantly.Have to see it to believe itTake a lookNo. 1 fastest growing US city is ...Stuffed bunny gets a grand tour
  • Crisis in Yemen likely to impact our gas prices?

    27 Mar 2015 | 4:33 am
    Crisis in Yemen likely to impact our gas prices?APSaudi Arabia pummeled the country with airstrikes Thursday raising concerns about whether there would be any impact on oil prices.Experts suggest an even bigger riskMore on YemenSaudi airstrikes target rebelsWhat you need to know
  • Haunting truth about co-pilot as impact neared

    27 Mar 2015 | 4:33 am
    Haunting truth about co-pilot as impact neared GettyAs officials search for answers, one revelation regarding Lubitz's behavior as the plane descended has experts particularly unsettled.Breathing detail under microscopeRelated storiesLubitz described as 'happy'Background on co-pilot's training
  • add this feed to my.Alltop

  • Issue that is causing 6 in 10 teen car wrecks

    27 Mar 2015 | 4:33 am
    Issue that is causing 6 in 10 teen car wrecksGettyIn a newly released study, AAA revealed that the majority of accidents amongst teens are caused by the same factor.Hint: Texting isn't the only problemMore from AutoblogBest-selling luxury SUVsDriver's licenses about to change
  • Workers found problem just before NYC fire

    27 Mar 2015 | 4:33 am
    Workers found problem just before NYC fire GettyAn hour before an apparent gas explosion sent a building into flames Thursday, inspectors made what will be perhaps a telling find.Reason work failed inspectionMore in the news American with Ebola improvingTrooper shot on first day solo
  • Students extinguish fire using ... sound

    27 Mar 2015 | 4:33 am
    Students extinguish fire using ... soundYouTubeTwo engineering students figured out a potentially revolutionizing way to put out a fire instantly.Have to see it to believe itTake a lookNo. 1 fastest growing US city is ...Stuffed bunny gets a grand tour
  • Crisis in Yemen likely to impact our gas prices?

    27 Mar 2015 | 4:33 am
    Crisis in Yemen likely to impact our gas prices?APSaudi Arabia pummeled the country with airstrikes Thursday raising concerns about whether there would be any impact on oil prices.Experts suggest an even bigger riskMore on YemenSaudi airstrikes target rebelsWhat you need to know
  • Haunting truth about co-pilot as impact neared

    27 Mar 2015 | 4:33 am
    Haunting truth about co-pilot as impact neared GettyAs officials search for answers, one revelation regarding Lubitz's behavior as the plane descended has experts particularly unsettled.Breathing detail under microscopeRelated storiesLubitz described as 'happy'Background on co-pilot's training
  • add this feed to my.Alltop

  • Issue that is causing 6 in 10 teen car wrecks

    27 Mar 2015 | 4:33 am
    Issue that is causing 6 in 10 teen car wrecksGettyIn a newly released study, AAA revealed that the majority of accidents amongst teens are caused by the same factor.Hint: Texting isn't the only problemMore from AutoblogBest-selling luxury SUVsDriver's licenses about to change
  • Workers found problem just before NYC fire

    27 Mar 2015 | 4:33 am
    Workers found problem just before NYC fire GettyAn hour before an apparent gas explosion sent a building into flames Thursday, inspectors made what will be perhaps a telling find.Reason work failed inspectionMore in the news American with Ebola improvingTrooper shot on first day solo
  • Students extinguish fire using ... sound

    27 Mar 2015 | 4:33 am
    Students extinguish fire using ... soundYouTubeTwo engineering students figured out a potentially revolutionizing way to put out a fire instantly.Have to see it to believe itTake a lookNo. 1 fastest growing US city is ...Stuffed bunny gets a grand tour
  • Crisis in Yemen likely to impact our gas prices?

    27 Mar 2015 | 4:33 am
    Crisis in Yemen likely to impact our gas prices?APSaudi Arabia pummeled the country with airstrikes Thursday raising concerns about whether there would be any impact on oil prices.Experts suggest an even bigger riskMore on YemenSaudi airstrikes target rebelsWhat you need to know
  • Haunting truth about co-pilot as impact neared

    27 Mar 2015 | 4:33 am
    Haunting truth about co-pilot as impact neared GettyAs officials search for answers, one revelation regarding Lubitz's behavior as the plane descended has experts particularly unsettled.Breathing detail under microscopeRelated storiesLubitz described as 'happy'Background on co-pilot's training
 
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    Business News Headlines - Yahoo! News

  • Marks & Spencer expected to show improving trend for non-food sales

    27 Mar 2015 | 5:27 am
    By James Davey LONDON (Reuters) - British retailer Marks & Spencer is expected to report an improving trend for its non-food business as it starts to put its online distribution problems behind it, despite a drop in sales for the 15th quarter in a row. Marc Bolland, CEO since 2010, has spent billions of pounds addressing decades of under-investment at M&S, overseeing the redesign of products, stores, logistics and its website. The 131-year-old firm, Britain's largest clothing retailer by sales, publishes fourth-quarter trading figures on Thursday, when it is expected to report a…
  • UK report concludes Huawei's no threat to national security

    27 Mar 2015 | 5:16 am
  • BlackBerry shows signs of life; posts a surprise Q4 profit

    27 Mar 2015 | 5:08 am
    Don't count the struggling smartphone maker out yet. BlackBerry CEO John Chen's housecleaning is starting to yield benefits.
  • UK gov't launches hackathon for next-gen cybersecurity specialists

    27 Mar 2015 | 4:59 am
    The UK government is bringing together 50 university students to tackle cybersecurity issues.
  • Mercedes to launch a pickup truck outside the United States

    27 Mar 2015 | 4:57 am
    German carmaker Mercedes-Benz plans to launch a mid-sized pickup truck, expanding its premium brand into a lower-priced bracket in a bid to narrow the sales gap with arch rival BMW . Pickup trucks have gained popularity in recent months as gasoline prices eased, with sales of such models accounting for 90 percent of global pretax margins at General Motors and Ford , according to analysts. Mercedes, owned by Daimler , said on Friday it would launch a mid-sized pickup truck in the next five years, adding customers were increasingly demanding trucks that have features traditionally found in…
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    The Retail Doctor Blog

  • Retailers, Use These 39 Spring Cleaning Tips For Your Business

    22 Mar 2015 | 6:43 am
    One of my favorite stories as a kid was the Sorcerer’s Apprentice.  Whether you saw it in Disney’s Fantasia or read the old German poem, the plot is the same.
  • Considering Retail Sales Training Courses? Here Are The Essentials

    17 Mar 2015 | 6:07 am
    I had a shocking call with the North American CEO of a luxury brand a few weeks ago.  They had a bad fourth quarter and were having a manager meeting. I was shocked because I learned they didn’t have any sales training in their culture. The CEO wanted me to correct that in 90 minutes. That’s the trouble with many CEOs who do not have a sales background, they feel it doesn’t warrant anything special and can be easily solved. Brick and mortar retailers often point to online shopping as the reason for their sluggish sales.
  • Are Your Employees Confused About The Role They Play In Your Retail Store?

    15 Mar 2015 | 10:00 am
    I recently purchased a new sport coat from Nordstrom in Chicago.   It was like a scene in a movie… I told Wade, the salesman, that I had had to buy a sport coat in Indianapolis a few weeks ago because I had forgotten my best one at home.   I told the salesperson at that store that the jacket needed to travel well. I was assured it would. But on my next speaking trip, I discovered that jacket was a wrinkle-prone jacket...one I will never wear again - unless I’m in a play...and need to look disheveled.
  • How Engaging Is Your Store's Customer Experience? Take This Quiz

    12 Mar 2015 | 5:24 am
    A lot is being written about customer engagement in retail. How retailers are trying to engage shoppers to their bricks and mortar locations by making the store more like an online experience. And the more information IT departments can gather using Big Data and feed it through an algorithm, the more personal they can make a customer’s shopping experience. I have news for them…and therefore for you... An algorithm is not personal. An algorithm is what causes those ads that stalk you after you’ve visited a online retailer.  It’s what shows up next to your Facebook feed, pops up…
  • How Selling With Storytelling Will Increase Your Retail Sales

    8 Mar 2015 | 11:08 am
    Stories help us quickly become engaged.   In retail sales, that is especially important because people are loyal to people, not products. The purpose of storytelling is to engage emotion and bring it to bear on a decision. Stories help people connect with success, fame, prestige, a revelation - you name it. Everything but logic. You know how you feel when you hear those words, “Once upon a time…”? You are open to possibilities… To magic… To wonder.
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    Business Insider

  • How your country's minimum wage stacks up against countries around the world

    Mike Bird
    27 Mar 2015 | 4:33 am
    In the US, a lot of states are hiking the minimum wage above the federal level at the moment ($7.25).  In the UK, the government is naming and shaming companies that don't pay the minimum wage. And in Germany, they just got their first one ever.  But how do they stack up against each other, and against other countries around the world? The research team at Goldman Sachs just published a map showing how it breaks down. They've listed the amounts in US dollars, and adjusted for purchasing power parity (PPP) — so if your minimum wage looks low in dollar terms, but you can…
  • 10 things you need to know before the opening bell (DIA, SPY, SPX, QQQ, CVX, YHOO, GME, BBRY)

    Jonathan Garber
    27 Mar 2015 | 4:20 am
    Here is what you need to know. Japanese prices are stagnant. Japan's consumer price index jumped 2.2% year-over-year; however, that number was zero after accounting for the April 2014 tax hike. The flat reading is the latest headache for the Bank of Japan, who has vowed to to achieve an inflation target of 2%. Japan's yen is down 0.1% at 119.35 per dollar.  Bank of England Governor Mark Carney reiterated the central bank's next rate move is higher. The comments came as Carney took part in a conference hosted by Germany's Bundesbank on "Debt and Financial Stability -…
  • Anonymous app Secret denies it's closing down

    Rob Price
    27 Mar 2015 | 4:19 am
    Struggling anonymous messaging app Secret is not closing down its key app and "pivoting," the company's CEO has told TechCrunch. Secret saw a flurry of attention in 2014 during a media craze for anonymous apps, but since then it has plummeted down the App Store rankings.  We'd previously heard from sources that the company was thinking hard about its future, and was considering pivoting to become a startup incubator to work out a new direction. CEO David Byttow now says that they "do not have plans to shut down Secret, the app, or pivot Secret the company into an incubator." It is,…
  • These two charts show how the world's banking system exploded in size before the 2008 crash

    Mike Bird
    27 Mar 2015 | 3:50 am
    The Bank of England's chief economist, Andy Haldane, just gave a speech about how complicated the world's financial systems are. That included some great charts on how the world's banking sector boomed from 1990 to 2007. Here, in 1990, it's clear to see how much bigger the United Kingdom is than the United States (and pretty much everywhere else) — France, Germany, Italy, Switzerland, the Netherlands and Belgium make up a big chunk of the map. Those grey lines signify the connections between the centres. The only really noticeable Asian presence is Japan: Fast-forward to 2007, not even two…
  • Why Angela Ahrendts joined Apple (AAPL)

    James Cook
    27 Mar 2015 | 3:43 am
    Apple's retail chief Angela Ahrendts has explained in a new interview why she left her role as CEO of fashion brand Burberry and joined Apple in 2014. Ahrendts was interviewed by Fortune as part of a story about Tim Cook's leadership skills. She praised Cook as the main reason she chose to join Apple. “The first time I sat down with him, I walked away thinking wow, that’s a man of peace,” Ahrendts said to Fortune. “I just absolutely loved his integrity, his values. Nothing anybody can write, say, or do is going to take him off of always doing the right thing. Not just for…
 
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    HBR.org

  • Relearning the Art of Asking Questions

    Tom Pohlmann
    27 Mar 2015 | 5:05 am
    Proper questioning has become a lost art. The curious four-year-old asks a lot of questions — incessant streams of “Why?” and “Why not?” might sound familiar — but as we grow older, our questioning decreases. In a recent poll of more than 200 of our clients, we found that those with children estimated that 70-80% of their kids’ dialogues with others were comprised of questions. But those same clients said that only 15-25% of their own interactions consisted of questions. Why the drop off? Think back to your time growing up and in school. Chances are…
  • What Young vs. UPS Means for Pregnant Workers and Their Bosses

    Liz Morris
    26 Mar 2015 | 1:11 pm
    The U.S. Supreme Court case decided this week makes it significantly more likely that pregnant women denied workplace accommodations will succeed in their legal claims against the employers who denied them. The Court’s decision in Young v. UPS holds that there may be some situations in which employers can accommodate some groups of employees, without also accommodating pregnant employees, but then creates a test so strict that it in effect eliminates employers’ ability to do just that. Peggy Young, the plaintiff in the case, worked for UPS as a pickup and delivery driver. When she…
  • How CMOs and CROs Can Be Allies

    Benjamin Ellis
    26 Mar 2015 | 10:00 am
    Chief Marketing Officers (CMOs) and Chief Risk Officers (CROs) may seem to have little in common. The CMO has historically focused on driving growth and brand engagement; the CRO has typically focused on safeguarding the bottom line and minimizing unwanted exposure. But the advent of Big Data, sophisticated modeling techniques, and robust algorithms are opening a door to cooperation and opportunities that have never been possible before. Both practices have long developed insights into their customers based on data and analytics. But in the aftermath of the financial crisis, risk managers…
  • Price-Sensitive Customers Will Tolerate Uncertainty

    Rafi Mohammed
    26 Mar 2015 | 9:00 am
    When I help a company with their pricing strategy, the typical first day of an engagement entails the client company’s vice president saying with a grin: “So, how are you going to help us raise prices?” While price-raising opportunities generally do exist, this is a provincial view of the upside of revamping a company’s pricing strategy. The real creativity—and often, the bigger opportunity—involves growing a business by activating dormant customers. Contrary to popular thinking, this often requires offering selective discounts—in other…
  • Technology Alone Won’t Solve Our Collaboration Problems

    Mark Mortensen
    26 Mar 2015 | 8:00 am
    Every week a vendor introduces a new gadget, system, or service that promises to make us communicate and collaborate better, faster. Just look at the comments below any article about virtual teams. They almost always include someone either evangelizing or peddling a particular piece of hard- or software that will make it easier to work with people in different time zones. Sure, these technological improvements help in many ways. As a case in point, I just found out the precise location of a package in transit from China to France, all while on a train going through the forest. Our fast…
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    Women Entrepreneurs GROW Global

  • Women’s Participation in Exporting

    Laurel J. Delaney
    22 Mar 2015 | 7:43 am
    We are excited to learn that the National Women’s Business Council (NWBC) is working on an extensive study, “Women’s Participation in Exporting,” which will: Initiate the creation of a dataset similar to the data analyzed by Barbara Orser in her 2011 paper in the 2015 fiscal year. The SBA Office of Advocacy has expressed interest as well; together, the NWBC and the Office of Advocacy have opened discussions with Census about “contracting” this research to their office. A report analyzing the data would potentially commence in FY2016. Together with NWBC, we know…
  • Helping Move the Needle for Women Entrepreneurs Worldwide

    Laurel J. Delaney
    15 Mar 2015 | 11:02 am
    Alicia Robb (pictured), senior fellow, Ewing Marion Kauffman Foundation, attended her first ever Startup Weekend Women’s Edition in South America.  Startup Weekend is a program of Up Global that starts on a Friday night with roughly 100 people in a room, about half of whom pitch a business idea over the course of a 54-hour weekend event in cities all over the world.  What the experience taught Alicia is that gender-specific entrepreneurship support is a global need.  (Note:  That’s what WEGG is about.) When the program began, the first pitch was made by a man. By pitch…
  • Meet Our New Board of Directors for Women Entrepreneurs Grow Global (WEGG)

    Laurel J. Delaney
    8 Mar 2015 | 8:41 am
    In order to meet the needs of fast-growing women-led/owned business owners and entrepreneurs like yourself, we are changing the formal structure of WEGG and will announce more about it soon.  It takes a village to accomplish great things in our world so I’d like to take a moment to introduce you to our new Board.  With International Women’s Day today, this is great time to feel proud to be a woman and for WEGG to make this announcement.  After all, the women of the world make it happen not just today, but everyday. The following individuals have committed to building…
  • Women Who Export Earn More, Employ More and Are More Productive

    Laurel J. Delaney
    28 Feb 2015 | 8:31 am
    Our mission with Women Entrepreneurs GROW Global (WEGG) is to educate women business owners and entrepreneurs worldwide on how to go global so they can run healthier businesses and create a new future for themselves, their families and their community.  We are thrilled that The White House is also working to enable women business owners to export their products: It is important for women-owned businesses and firms to be able to export their products. Why? Studies have found that women-owned firms that export not only earn more, but also employ more people and are, on average, more…
  • Women Are in Power in the Chinese Year of the Sheep

    Laurel J. Delaney
    22 Feb 2015 | 3:30 pm
    Out with the Year of the Galloping Horse (that’s my year by the way), and in with the Year of the Sheep, timid, with new hopes, new dreams and new aspirations.  What does the Year of the Sheep have in store for women?  According to The Philippine Star: • This is the year of womanpower, what with the southwest direction (signifying women) being lucky. The gentle loving hands that rock the cradle will surely rule the world. Female energy is at its peak, which may point to a woman ruling the presidential race in 2016 in a possible scenario of last-minute changes. What else does the…
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    Forbes - Entrepreneurs

  • Save Yourself Time With A Time Audit

    Frances Booth
    27 Mar 2015 | 3:02 am
    Do you need more time? For most people, the answer is a resounding yes. Yet many of us waste time every day, or spend it on things that don’t make us satisfied. Time is a precious resource, so it is worth checking up our spending now and again. By doing a time audit we can boost our productivity. Do you know exactly where your time goes?
  • Internet Plus: Can Mobile Commerce Fuel China's Economy?

    Jeongwen Chiang
    27 Mar 2015 | 2:59 am
    China’s online retail sales grew 49.7% to RMB 2.79 trillion last year, prompting Ma Jiantang, head of the National Bureau of Statistics, to comment: “This is where our hope lies.” It was by far the most high-profile signal that China’s leaders, perhaps helped along by the successful IPO of Alibaba and many other Internet companies, recognize the potential of China’s 780 million online users. It is a sign that they embrace the benefits of the Internet which is expected to create 46 million new jobs in China by 2025.
  • Why "This Time It's Different "

    Jacob Morgan
    27 Mar 2015 | 1:02 am
    Change isn't anew phenomenon, in fact the only thing we can be certain of in this world is that change is going to happen all the time. So then why are the discussions around the future of work taking center stage at so many organizations, conferences, media publications, etc around the world? Aren't we just going through another cycle of the same old? Absolutely not. It's true that change is a constant we should all be used to but the type of changes we are seeing in the world are unlike anything we have experienced in the past for three reasons: 1) the world is now connected 2) the pace of…
  • NCAA Should Be Giving Indiana The Business Over "Religious Freedom" Law

    Lee Igel
    26 Mar 2015 | 8:13 pm
    by Arthur L. Caplan & Lee H. Igel NYU Sports & Society Program
  • What Is Value? The Costco Value Proposition

    Ken Krogue
    26 Mar 2015 | 7:51 pm
    One of the greatest truths in business came from Red Skelton, a comedian whose wisdom rings true even today. He shared a triangle with the words price, quality, and speed and said pick any two. Price and quality are obvious, but in the age of mobile and the Internet, speed of
 
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    The Rise To The Top: Helping you generate big time revenue through your own online products & programs

  • The $130,208 Case Study: How Nick Stephenson Created & Launched His First Online Course

    David Siteman Garland
    14 Mar 2015 | 1:56 pm
    Enjoy the uncensored interview with Nick below and also some bonus questions and answers   Name: Nick Stephenson Name Of Your Course: Your First 10,000 Readers http://yourfirst10kreaders.com 1. What is your total revenue generated so far and how much is your course? $130,208 in the first week – priced at $597 2. What was your list size when you launched your course? around 3,500 3. Who is your course for? Authors who want to improve their marketing efforts and build their platform 4. How did you come up with the idea for your course? As an author myself, I know exactly how hard it…
  • CASE STUDY: How David Newman went from 1-on-1 client work to creating a freedom-based business by launching a successful online course

    David Siteman Garland
    8 Mar 2015 | 11:28 am
    Name: David Newman Name of your course : The Speaker Marketing Workshop  http://www.SpeakerMarketingWorkshop.com 1. What is your total revenue generated so far and how much is your course?  $26,418 – 34 enrolled at $777 2. What was your list size when you launched your course?  10,500 overall list size – segmented list of about 800 interested in speaking 3. Who is your course for?  Speakers, authors, consultants, coaches 4. How did you come up with the idea for your course? I had been teaching the live-led version of the course since 2008. Normally got 8-10 people per class.
  • Congrats to David Newman on his online course launch!

    David Siteman Garland
    26 Feb 2015 | 8:51 am
    I LOVEEEEEEE hearing success stories from my Create Awesome Online Courses Students! This morning I heard from David Newman (one of the nicest guys out there BTW…pictured left) who just    launched his new course: The Speaker Marketing Workshop. All about how to maximize your reach and revenue as an expert who speaks professionally. Anyhow…the results speak for themselves in this photo. Over 20k in sales…and an iPhone blowing up with alerts (money coming in …the type of alert you want). The big takeaway: All this awesome is happening for him because he puts in the…
  • A fella came up to me Starbucks and asked me how he could build his email list from scratch…this is what I told him

    David Siteman Garland
    23 Jan 2015 | 2:23 pm
    Just had a super nice guy come up to me at Starbucks (who happens to be a new email subscriber of mine) and we got to chatting about what he is looking to do with an online program from scratch. In a nutshell, he is a successful real estate investor and wants to teach it. Perfect topic and one that can really help people and make a lot of money (double win!). He doesn’t have an email list yet, so here were my tips to get him started (feel free to steal ‘em): 1. Start with a sweet free piece of content: i.e. 7 things to know before you invest in real estate, 7 key mistakes to…
  • Should you offer a payment plan for your online course?

    David Siteman Garland
    14 Nov 2014 | 1:13 pm
    Great question! First of all, I’ve done it (and seen it done) EVERY way under the sun. Payment plans can be great for bringing in new customers (buyers LOVE spreading out payments) but also come with some additional work (i.e. the few bad apples that will try to screw you). Overall, having a payment plan option (including our big 12 pay option for Create Awesome Online courses over 12 months) has been a huge success for us (mixed with a headache or 5). That being said, whether YOU should do a payment plan for your course depends on a few factors. Here are a few tip-a-roos: 1. If you are…
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    Mimiran

  • Austin Meetup March 26: Create Winning Proposals

    Reuben Swartz
    24 Mar 2015 | 12:03 pm
    I’ll be doing a short talk on Thursday, March 26 at Sherlock’s at 183 and Burnet. Networking from 11:30-12, then a talk, with Q&A from 12-1. The meetup is free, but lunch is on your own. The talk will cover … Read More
  • Workshop– Beyond the Number: Sales, Positioning, Pricing

    Reuben Swartz
    15 Mar 2015 | 11:24 am
    I’ll be doing a one day workshop for the Professional Pricing Society at their Spring Conference in Dallas on May 6. This workshop is about how you can’t just focus on the number in your pricing sheet, proposal, or negotiation. … Read More
  • The Biggest Announcement from This Week’s Apple Event

    Reuben Swartz
    14 Mar 2015 | 3:22 pm
    Every nerd knows that Apple launched a watch (I’ll have another post about the pricing of this thing) and some really cool laptops this past week. However, the announcement that will have the biggest impact flew under the radar. I’m … Read More
  • 3 Tips for Never Discounting Again

    Reuben Swartz
    3 Mar 2015 | 6:19 am
    Sales guru Marc Wayshak has some great tips on avoiding discounting. Check out the whole post, but #3 is a highlight: “#3. When you cut price, cut out deliverables.”
  • The Biggest Mistake Small Businesses Make Selling to Large Businesses

    Reuben Swartz
    27 Feb 2015 | 9:14 am
    You’ve landed the big meeting with the huge prospect that can catapult your small business to the next level. Your presentation goes well and they ask for a proposal. Don’t make the common, painful, sometimes fatal mistake that many small … Read More
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    Business.com B2B Online Marketing Blog

  • The Key to Opening Content’s Lock? Content Distribution

    Betsy Scuteri
    12 Mar 2015 | 4:11 pm
    As editor in chief at Business.com, paid distribution of our content is equally as important as the production of content. With Facebook’s constant algorithm changes, and Google promoting their own content over others, content distribution requires an aspect of paid promotion in order to reach earned media. As a rule, we don’t pay to distribute all content—our approach is to only promote stories that have proven successful organically first. It’s very similar to the approach that brands like Kraft take when using Pinterest as a sounding board for choosing the most popular images…
  • Native Advertising: What Is It Exactly?

    Shayna Marks
    6 Mar 2015 | 10:58 am
    Native advertising this, programmatic that. The buzzwords fly freely, but does anyone ever take a moment to really explain what the heck is going on in plain English? The reality is that new “trends” are really old ones, re-packaged or spun a bit, and that is definitely the case with native advertising. So what is it, how does it work, and how can you get in on the action? Keep reading. What Is It? Simply put, native advertising is a form of sponsored content. Wherever it is, be it Twitter, Facebook or your website, it looks like it’s supposed to be there. It is the definition of…
  • Small Business Finds The Internet… It Only Took Two Decades [Survey]

    Shayna Marks
    27 Jan 2015 | 10:53 am
    Where would we be without the Internet? We’d still be using paper maps, calling restaurants to make reservations, listening to CDs and reading newspapers. And Business.com, like millions of other companies, wouldn’t be around. Clearly, the Internet isn’t going anywhere, but it’s taken quite some time for the mom and pop shops of America to really get their heads (and wallets) around marketing on this juggernaut. Year over year, small business Internet marketing spend increases, and according to the SMB Internet Marketing Survey by BrightLocal and Chamberofcommerce.com, 37% of these…
  • An Intro to Paid Search by Business.com’s SEM Analyst

    Thomas Li
    10 Dec 2014 | 12:12 pm
    Search engine marketing is an important focus for us at Business.com. In an effort to make sure everyone in the company understands what it really is, I presented an overview of paid search during one of our lunchtime learning sessions. So I figured, why not share it with all of you as well? This presentation was designed for people who have heard about SEM but do not have direct knowledge about it. We explored the very basics of how search engine marketing works, and all the basic tenants of paid search. Here’s the rundown. What is paid search? Paid search, or search engine marketing, is…
  • Future Selling: The Role of Ad Tech and Programmatic in B2B Media

    Tony Uphoff
    3 Dec 2014 | 2:00 pm
    Two weeks ago, I spoke at the Business Information & Media Summit on the impact of ad technology and programmatic buying on B2B media. The title of my talk: “Future Selling in B2B Media: Yes, there is a future.” To give you a sense of perspective, #BIMS14 brought together 400 senior executives from business media, information, data and software companies ranging from some of the largest in the world, to start ups. Related Article: B2B Marketing in 2014: The Trends, Successes and More It was an audience of smart, experienced professionals, many of whom are still struggling with the…
 
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    MyWifeQuitHerJob.com

  • MWQHJ 060: Brad DeGraw On How To Maximize Your Sales On Amazon

    Steve C
    25 Mar 2015 | 8:34 pm
    Brad DeGraw is my go to guy when it comes to selling on Amazon. Not only does he run many of his own businesses using FBA, but he also helps small to mid size companies establish their online presence as well. In this episode, Brad gives us an inside scoop on all of the tips and tricks he uses to maximize his sales on Amazon. Do not miss this episode and be sure to check out Brad’s site at AZDoneForYou.com. Quick Note: At the time of the recording Brad thought that his new website AmazonSherpa.com would be complete but unfortunately there were some delays. Please visit AZDoneForYou.com…
  • How To Start A Business When You’re Clueless With No Money. Here’s What I’d Do…

    Steve C
    23 Mar 2015 | 9:03 pm
    Whenever I have a conversation about entrepreneurship, I often find that most people have a strong desire to start a business at some point in their life. But here’s the thing. While the desire is there, it’s often the lack of confidence and the uncertainty of the outcome that prevents most people from taking serious action. In fact, I would go as far as to say that most people are not willing to take any risk at all unless they are confident that they will succeed. I was the exact same way. To be honest, selling handkerchiefs online still sounds completely ludicrous to me. And if…
  • MWQHJ 059: How Will Mitchell Makes 6 Figures Selling Online And Teaching Others How To Import From China

    Steve C
    18 Mar 2015 | 9:29 pm
    I became a huge fan of Will Mitchell when I accidentally stumbled on his blog, StartupBros.com. Not only is Will an excellent writer but he always writes from experience which is quite rare when it comes to the Internet. In this episode, Will teaches us how to find products to sell online and how he has created an incredible business importing goods from Asia and teaching others how to do the same. Enjoy the podcast! What You’ll Learn How Will got started in ecommerce What Will sells in his ecommerce store Will’s techniques for finding the right product to sell What margins Will…
  • My Thoughts On Jealousy, Inadequacy And Finding Work Life Balance

    Steve C
    16 Mar 2015 | 9:17 pm
    I have a love hate relationship with Facebook. On one hand, Facebook allows me to keep in touch with and keep track of what my friends are up to. But on the other hand, I’ve had many a Facebook session where I’ve left with a healthy dose of jealousy and feelings of inadequacy. Oh look! the company that my classmate at Stanford started just reached 100 million in sales! Wow! My friend R is really living it up by travelling the world! Geez! I’m the worst parent ever. Look at all the cool stuff my buddy J is doing with his children while I’m working on my businesses! As a…
  • MWQHJ 058: How Steven Essa Makes 6 Figures Giving Killer Online Webinars

    Steve C
    11 Mar 2015 | 10:04 pm
    This podcast episode with Steven Essa was one of my favorites because I learned so much about the art of giving effective online webinars. Seriously, this episode was so jam packed with actionable tips that I found myself furiously taking notes during the interview. In fact, Steven was so engaging that I barely spoke at all and he did most of the talking. He’s got tremendous energy and I know that you’ll get as much out of it as I did. Enjoy! BTW, you can check out Steven’s websites at StevenEssa.com and X10Effect.com What You’ll Learn How Steven stumbled upon giving…
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    Blog@PixelCrayons™

  • Advantages of an Enterprise App Store that You Can Never Ignore

    Mark Wilston
    26 Mar 2015 | 3:29 am
    The enterprise app store is emerging greatly and the businesses of the modern era should prepare themselves to take advantage of this new phenomenon. With view of the increasing number of mobile apps available on different app stores, enterprises need to focus more on several important aspects, like data security, choice of the platform, compatibility […]
  • Holi Celebration @PixelCrayons

    Mark Wilston
    9 Mar 2015 | 3:50 am
       
  • Top reasons to design your ecommerce site on Drupal

    Mark Wilston
    9 Mar 2015 | 2:36 am
    The world we live in is changing at a rapid rate. Internet has shrunk the world and made it more connected. Today, more and more businesses are leaning towards the online space and reaping its benefits. Hence it has become imperative and crucial to have the best and most advanced websites for your business. Webmasters […]
  • Common Mobile App development mistakes to avoid

    Mark Wilston
    4 Mar 2015 | 11:28 pm
    With the ever advancing technology, the difference between tablets, smartphones & laptops keep shrinking. Taking the clue, businesses which were earlier present on the wed are expanding their territory and entering the mobile space too. Today, more and more businesses are creating mobile apps to supplement their business since these apps are the critical elements […]
  • What Can You Do to Make Your App More Marketable

    Mark Wilston
    2 Mar 2015 | 4:25 am
    With the growing mobile phone user base, the app developers are invading the marketplace with new and exciting mobile applications on a daily basis. However, the battle to lure users is becoming more and fiercer, and developers need to focus on the ways of getting more users to popularize their apps. Here are a few […]
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    BizCentral USA » Blog

  • Small Business Plan Essentials

    BizCentral
    16 Mar 2015 | 10:18 am
    Small Business Plan Essentials If you’re thinking about starting a small business you may be wondering if creating a business plan is necessary. While creating a small business plan is not a must, many business owners agree that their business plan was the guide that led their small business to success. A small business plan is a dynamic document that outlines your business’ performance for the following 3-5 years and explains how your company will grow and increase revenue with time. It will help you determine the viability of your business idea and create expectations of what needs to…
  • 5 Top Small Business Bookkeeping Mistakes

    BizCentral
    10 Mar 2015 | 6:58 am
    5 Top Small Business Bookkeeping Mistakes Keeping up with your small business bookkeeping and accounting can seem like you are entering a foreign country without knowing the language or having a guide. Many people find this arena intimidating or do not have the time or skills needed to do it properly. Ignoring this aspect of your business can create havoc and ultimately lead to business failure. Accounting and bookkeeping is not something you do just once a year for tax purposes, it is an ongoing process throughout the year. Bookkeeping tends to be clerical in nature and time consuming,…
  • Are You Leaving Money on The Table? Small Business Certifications Made Easy!

    BizCentral
    24 Feb 2015 | 1:05 pm
    If you’re a small disadvantaged business you could be missing out on a lesser-known revenue stream – “set-aside” contracts. Government agencies, along with corporations who do business with the government, are mandated by law or corporate policies to spend approximately 20% of their budget with small disadvantaged companies. Many federal, state, and city, contracts for certified small businesses that go unclaimed because businesses do not know how to be recognized as a certified business. Certification is a review process designed by certifying agencies to ensure that a small business…
  • 7 Essential Features Every Small Business Website Must Have

    BizCentral
    17 Feb 2015 | 8:03 am
      We all know it’s crucial to have a website for your small business, and it’s an undeniable element for your company to thrive in this competitive market. According to Forrester Consulting; 7 out of 10 consumers look online first for information on a local business, therefore your website is one of the strongest small business marketing tools available for you.  Must Haves There are certain elements that can enhance a website and promote a better user experience. Search Engine Optimization Basic Search Engine Optimization (SEO) is fundamental for any small business website.
  • Small Business Bookkeeping Basics

    BizCentral
    10 Feb 2015 | 8:56 am
    Bookkeeping serves two main purposes, to allow the IRS to evaluate your business’ operations and to help you manage and understand your business. Whether you keep your books on paper, software or hire a professional, as a business owner you must understand the importance of proper bookkeeping for the survival and success of your business. Here are some basic accounts that every small business should keep in their books: Petty Cash, Bank Accounts, and Investments It is vital for a company to keep track of funds going in and out of its petty cash, bank accounts, and investment accounts. By…
 
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    Business Credit

  • Credit Reporting Overhaul Approved By The Big Three

    Marco Carbajo
    10 Mar 2015 | 8:13 pm
    Credit Reporting Overhaul For the longest time the big three have been criticized for how they handle disputes from consumers. As you know the credit reporting agencies keep records on more that 200 million individuals and handle billions of pieces of data each year. Even though we are entitled to dispute any information we believe […] The post Credit Reporting Overhaul Approved By The Big Three appeared first on Business Credit.
  • Business Credit Building Made Easy: Free Blueprint for SMBs

    Marco Carbajo
    26 Feb 2015 | 9:01 am
    Business Credit Building Building a creditworthy business is essential for small business owners today. As you know the strength of your FICO® score impacts your ability to acquire personal credit. But did you know the FICO® SBSS Score, Paydex® Score, Experian Business Credit Score℠ and Equifax Business Credit Risk Score℠ impacts your ability to obtain […] The post Business Credit Building Made Easy: Free Blueprint for SMBs appeared first on Business Credit.
  • How to Get Business Credit Cards Without Personal Guarantees

    Marco Carbajo
    19 Feb 2015 | 8:52 am
    Business Credit Cards Without Personal Guarantees Are you surprised that in your search for business credit cards, everywhere you look a personal guarantee is required? Why is it that the majority of lenders, banks and credit card issuers require a personal guarantor? Bottom line it’s all about minimizing risk. Let’s look at it from a […] The post How to Get Business Credit Cards Without Personal Guarantees appeared first on Business Credit.
  • Make a Simple Profit and Loss Statement: Knowing Numbers

    Marco Carbajo
    11 Feb 2015 | 11:52 am
    Simple Profit and Loss Statement Do the majority of small businesses fail because of lack of capital? According to Bloomberg, 8 out of 10 entrepreneurs who start businesses fail within the first 18 months. That’s a whopping 80%! But why? What can you learn from all of those failing companies that you can apply to […] The post Make a Simple Profit and Loss Statement: Knowing Numbers appeared first on Business Credit.
  • Net 30 Business Credit Accounts Are Online Everywhere, Choose Wisely

    Marco Carbajo
    3 Feb 2015 | 7:59 am
    Net 30 Business Credit Accounts Don’t apply for net 30 accounts for your business until you read this post. Now I know you can easily search on Google to find business credit accounts online; in particular net 30 accounts, but the reality is not all the results you see will truly help build up your […] The post Net 30 Business Credit Accounts Are Online Everywhere, Choose Wisely appeared first on Business Credit.
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    The Work at Home Woman

  • An Inside Look at Photo Book Design for Profit

    wahanelson
    25 Mar 2015 | 10:00 pm
    By Cathi Nelson Is the photo album destined to become another relic from the past? The answer is no. But just like many traditions it is evolving and that means there is an opportunity to create a business to meet the needs of families who cherish their photos, but don’t have the time or skill to […]
  • Practical Spring-Cleaning Tips for Your Business

    Holly - The Work at Home Woman
    23 Mar 2015 | 10:00 pm
    By Dawn Berryman Spring is officially here, at least on the calendar anyway. Are you ready? Have you been in a rut; have you thought about how you can project yourself and your business life forward this spring season? It’s easy to succumb to the winter blues and find yourself less motivated during the more […]
  • The Path to Becoming a Ghostwriter, Interview with CaroleAnne Hardy

    wahanelson
    22 Mar 2015 | 10:00 pm
    Tell us a little bit about your ghostwriting journey. My path to becoming a ghostwriter was anything but typical. In college, I trained as an actress, learning how to interpret and become a character, and as a writer, learning how to tell a character’s story in a way that induces empathy and understanding. After two […]
  • When One Door Closes Another One Opens — But the Hallway Sure Sucks!

    wahanelson
    18 Mar 2015 | 10:00 pm
    By Kelly Robbins Whenever you step into a new phase of life; from having a baby to working from home rather than in a corporate job, there is a transition period. The transition is that period between leaving your J-O-B and actually supporting yourself in your new business. The initial bliss of having a new baby […]
  • Tips for Maximizing Your Tax Deductions

    wahanelson
    17 Mar 2015 | 10:00 pm
    By Deborah Sweeney The deadline for filing your returns is a little under a month away. And, with around 20-25% of all returns filed within two-three weeks of that April 15th deadline, it’s probably safe to assume that a few of you are still working on those returns. A lot of small business owners depend […]
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    Small Biz Daily

  • The Four Reasons to Do Anything

    Rieva Lesonsky
    26 Mar 2015 | 12:01 pm
    By Cliff Ennico “I left corporate America a few years ago. While I wouldn’t go back in a million years, I have to confess that I’m struggling right now. In addition to running my own Internet business out of the house, I’m on the boards of three local nonprofit organizations, and I’ve been teaching classes as an ‘adjunct professor’ at two local colleges. I also ran (unsuccessfully) for a local public office last fall. I have two kids in high school and an elderly Mom who lives with me. I think I’m pretty good at multitasking, but I’m running myself into the ground and am…
  • The Importance of Making Online Transactions Personal

    Rieva Lesonsky
    26 Mar 2015 | 6:30 am
    By Shawn Hunt The internet has made it possible for businesses to reach out to more people than ever before – but at a price. Business is no longer conducted face to face or even over the phone, but behind a screen, making things impersonal. At the same time, customers have never had a greater choice of purchasing options. So how can businesses stand out? The best way to rise head and shoulders above the competition is to create a personal connection with your customers that compels them to do business with you over and over again. These are some of the ways you can do that. Develop a…
  • Planning and Prioritizing – The Keys to Small Business Success

    Rieva Lesonsky
    25 Mar 2015 | 12:01 pm
    By Patrick Thean, CEO of Rhythm Systems As a small business owner, you might not always have the time to sit down and hash out a plan of attack – but it’s important that you do. By getting in the right frame of mind and nailing down not only what you hope to accomplish, but also exactly how you plan to accomplish it, business goals are much easier to attain. While large companies and corporations are used to the rigmarole of annual and quarterly planning, these sessions are not exclusive to the big players. Proper planning can help small businesses set a course for success, while…
  • It’s All About That (Customer) Base

    Rieva Lesonsky
    25 Mar 2015 | 6:30 am
    By Megan Totka Megan Trainor’s hit song, “All About That Bass” can teach us all a little something about business. While her song is about teaching women to love their bodies, with lyrics, “It’s all about that bass, ‘bout that bass, no treble,” changing the lyrics to, “It’s all about that base, about that base, no trouble,” gives us a nice reminder about how important it is to keep your customers happy. It’s not an easy undertaking, but a necessary one. With 51 percent of U.S. consumers changing service providers because they were unhappy with their customer service…
  • 5 Things to Keep in Mind When Branding Your Small Business

    Rieva Lesonsky
    24 Mar 2015 | 12:01 pm
    By Jim Crimmins Small business owners hear a lot about the importance of “branding.” So what in the world is branding? In essence, your brand is your public promise to prospective customers. When communicating that promise, you are branding your small business. Though often neglected by small business owners, branding, done right, can elevate your offering in a crowded market. To give yourself a competitive edge, keep these five things in mind: 1.      Mental Pop Mental pop is the ease with which your brand springs to mind when prospective customers need what you offer. Of course if…
 
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    MLM Blog - Network Marketing Blog

  • Mark Yarnell (1950 – 2015)

    ty@tribble.org (Ty Tribble)
    4 Mar 2015 | 5:23 pm
    In memory of one of the great legends of Network Marketing, Mark Yarnell.                         “There is a seed of greatness in everyone…” – Mark Yarnell (1950-2015)
  • My WordPress Internet Marketing Blog Theme Reviewed

    ty@tribble.org (Ty Tribble)
    4 Mar 2015 | 9:00 am
    I just saw a sweet review for my new WordPress Internet Marketing Theme… Check it: For years I have used the free WordPress themes available on my dashboard. It seemed good enough…at least until Ty shattered my little delusional bubble. When he demonstrated the benefits and features of his Internet Marketing Blog theme, I was hooked. And by the way, I am not affiliated with the theme designers in anyway…nor do I get paid to tell you about it. When I thought about it, I realized my biggest fear in buying a premium WordPress theme ($37 one time fee) was not about the money, but about…
  • List Building With A Blog

    ty@tribble.org (Ty Tribble)
    3 Mar 2015 | 11:53 am
    Over the last 5 years, I have critiqued roughly one blog per month for my video column at What’s Working Now and in that time the biggest glaring mistake bloggers make is the lack of list building. No matter how many experts and gurus suggest that email marketing is dead, the money is still in your list. In fact, for every dollar spent on email marketing, $41 is generated on average, driving over $600 Billion in estimated sales last year alone. If you haven’t heard it said before… If you are wondering where your leads are…they are actually right there on your blog,…
  • MLM Blog Show # 2: Learn Facebook Recruiting With Darren Little

    ty@tribble.org (Ty Tribble)
    20 Feb 2015 | 9:26 am
    Today on the MLMBlog Show, I interview the one and only MLM Super Hero, Darren Little. Here’s what you will learn: How Darren Uses Science To Get Himself Ready To Conquer The Day Creating Your Own TV Station On Social Media Rejection Free Facebook Recruiting How To Get A New Person Started & How To Bring Up Leaders On Your Team Using Facebook Groups For Team Building How To Never Talk About Your Company & Still Pull Down Over $7,000 In A Single Day Check out this weeks podcast here: Show Links: Darren Little’s New Blog: MindMastery.tv Speed Recruiting with Darren Little…
  • How To Drive Traffic To Your Blog Using Social Media

    ty@tribble.org (Ty Tribble)
    16 Feb 2015 | 2:47 pm
    In today’s video I talk about how to drive traffic to your blog by using Social Media. Learn about the free tool you can use to create cool graphics and images. How to “sell” your content with benefits The 70/30 Rule of Blogging 8 Places To Promote Your Blog The Secret of Compounding Traffic I also mention the new Internet Marketing Blog Theme, the WordPress theme specifically designed for Internet Marketers, Small Business and Online Marketers. This video is part of a new line up here at MLM Blog. Monday: Video Blog Wednesday: In Depth Blog Post Friday: MLM Blog Show…
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    Springwise

  • Crowdfunding sites enable fans to reward athletes who graduate

    Springwise
    27 Mar 2015 | 2:00 am
    Add / Remove It’s not uncommon for promising athletes to receive scholarships and bursaries to help them stay in school and develop their skills in semi-pro college teams — but balancing athletics with schoolwork is never easy, and often their academic work is neglected. Now, a crowdfunding site called FanPay is enabling sports fans to help out too — by offering monetary pledges to incentivize performance in the classroom. For those who are unimpressed by the low graduation rates of college athletes, FanPay is a simple platform which enables fans to pledge monetary gifts to players,…
  • Fitness devices can recognize and track multiple exercises

    Springwise
    26 Mar 2015 | 9:14 am
    Add / Remove There are already countless devices which aim to enhance people’s fitness routines. Systems such as Gymtrack and Fitstar are just two such examples to have recently graced our pages. Now, two new products — the Atlas Wristband and the SmartSpot smart mirror — take it to the next level by recognizing multiple different exercises, offering tracking and feedback accordingly. The Atlas Wristband is a fitness tracker which uses aircraft grade sensors to differentiate between over a dozen different exercises such as bicep curls, pulls ups and jumping jacks. The user wears the…
  • Start-up offers unlimited small graphic design tasks for other start-ups

    Springwise
    26 Mar 2015 | 5:45 am
    Add / Remove Most start-ups adopt a DIY approach out of necessity: founders will often try their hand at design tasks rather than outsourcing them to professionals in a bid to save time and money. But what would take a pro minutes can end up taking beginners hours and hours of their precious time. Offering a solution, Undullify is a casual graphic design service for small businesses who need small design tasks completed regularly, but not often enough to warrant employing a full-time designer or hiring an expensive design agency. Customers can either hire Undullify for a one-off emergency…
  • Affordable add-on lets any video camera broadcast live streams

    Springwise
    26 Mar 2015 | 2:00 am
    Add / Remove Just yesterday we wrote about Meerkat, the live-streaming app which enables users to create and broadcast live video footage to Twitter. While Meerkat takes its inspiration from Snapchat, with its temporary, light-hearted nature, at the other end of the live-streaming spectrum is the Broadcaster Mini from Livestream — an affordable device which connects to any prosumer camera, enabling users to broadcast HD footage in the moment. To begin, users connect the Broadcast Mini — or the more upscale Broadcast Pro — to their camera using an HDMI cable. They then download the free…
  • Autonomous robot is an EV charging device for entire carpark

    Springwise
    25 Mar 2015 | 7:37 am
    Add / Remove As the fleet of electric cars worldwide continues to grow, we have seen a wealth of initiatives attempting to improve the infrastructure around them — looking to make it easier and cheaper for businesses and landlords to offer charging facilities. In San Fransisco, for example, Powertree Services rent roof space and parking spaces, enabling apartment buildings to offer EV charging to residents at no extra cost to the owners. Now, FreeWire has developed the Mobi charger — a mobile, autonomous, EV charging station — which can help employers meet the demands of workplace EV…
 
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    Jeff Korhan

  • Social Selling Tips: Converting Trust into Profits

    speaker
    27 Mar 2015 | 1:30 am
    Listen to the Episode Below (0:21:35) Download iTunes Stitcher SoundCloud Get Weekly Marketing Updates Discover What is New for Business Powered by the Simple Podcast Press Player This is Episode 34 of This Old New Business weekly business podcast with Jeff Korhan. Today I’d like to share my top 5 proven social selling tips, which happen to be deceptively simple, and that is why they work so well. From time to time I will refer back to the foundation of social selling discussed in Episode 33. You may wish to give it a listen if you have not already, but you will still be able to follow…
  • Social Selling: Getting Buyers to Know, Like and Trust Your Business

    Jeff Korhan
    23 Mar 2015 | 1:00 am
    Listen to the Episode Below (0:28:42) Download iTunes Stitcher SoundCloud Get Weekly Marketing Updates Discover What is New for Business Powered by the Simple Podcast Press Player This is Episode 33 of This Old New Business weekly business podcast with Jeff Korhan. Today we are going to talk about social selling, more specifically, using social media to sell. Some people will tell you that you cannot use social media to sell. In my opinion that is because they do not understand successful selling is not about sales transactions, but relationships with buyers. My sales career goes back to…
  • Human Content Curation: How It Builds Your Business Brand

    Jeff Korhan
    4 Dec 0001 | 4:00 pm
    In addition to redesigning your original content to meet the varied needs of your audience, you should strongly consider curating content from other sources that are also recognized authorities in your space. We’ve all learned to ignore automated “set it and forget it” methods of content curation. However, a trend you should be aware of is using human curation to give your audience more of what it has come to expect from your business. Every business has its limits. Therefore, even major media outlets are practicing this. For example, USA Today online tends to report the mainstream…
  • How to Go The Distance with Your Content Marketing

    Jeff Korhan
    4 Dec 0001 | 4:00 pm
    Artists know you have to persevere to create your best art. It’s much more than a great idea; you also have to do the work. The same holds true in athletics. You may be gifted with talent and train hard, but it always comes down to your performance in a competitive event. Artists and athletes go the distance because stopping just a little short is enough to compromise the result – winning versus losing. In the world of marketing, the winners are the ones that not only create outstanding content, but then find new outlets for going the distance with it. Take Your Content Up, Down and…
  • Business Blogging: How to Build Trust and Gain Customers

    Jeff Korhan
    4 Dec 0001 | 4:00 pm
    Listen to the Episode Below (0:42:02) Download iTunes Stitcher SoundCloud Get Weekly Marketing Updates Discover What is New for Business Powered by the Simple Podcast Press Player This is Episode 32 of This Old New Business weekly business podcast with Jeff Korhan. Whether you yourself are business blogging or you oversee the blogging of others, you will enjoy this show. In addition to personally managing her own blog for more than a decade, Linda Dessau is also a guest blogger and a ghostblogger, meaning she blogs for other businesses and organizations, both as an guest expert and a…
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    SmartCEO

  • How symbols, rituals and magic are shaping your company’s brand

    Tina Irgang
    28 Feb 2015 | 9:01 pm
    By Don Schmincke and Eric Miller The desire to group with other humans is embedded in our genetic programming. Millions of years ago, “lone heroes” tended to become food products, so nature has selected grouping behavior instincts as part of our DNA. In corporations as in tribes, these instincts emerge in three different forms: symbols, rituals and magic, all part of creating your distinct brand. Symbols are essentially objects of meaning. In crafting your tribal environment, you want to make sure your tribe’s symbols support your saga — your compelling story. Think of items that…
  • Book Review: Dirty Little Secrets of Family Business

    Tina Irgang
    28 Feb 2015 | 9:01 pm
    Dirty Little Secrets of Family Business: How to Successfully Navigate Family Business Conflict and Transition By Henry Hutcheson 196 pages The big idea: Family businesses are often called the backbone of the American economy, but it’s also notoriously difficult to keep them alive. Transitions from one generation to the next have ruined many Thanksgiving dinners and sunk countless promising entrepreneurial ventures. Henry Hutcheson, who grew up in a family business himself, has authored a comprehensive guide to navigating the delicate balance between getting along with your family and…
  • How asset-based lending can help your business

    Vincent Dajani
    25 Feb 2015 | 12:11 pm
    Thought Leadership on Business Insights presented by Sterling National Bank. Small businesses are constantly in need of financial resources to help manage their cash flow. But despite the improvement in the economy, many businesses are still finding it difficult to get the financing they need. This is a trend that’s happening across all industries, as many businesses are being forced to choose between either paying a high interest rate on a bank loan or receiving an insufficient line of credit. What many don’t realize, however, is that there is another option—asset-based lending.
  • 7 workspace characteristics that impact productivity

    Vincent Dajani
    25 Feb 2015 | 11:42 am
     Thought Leadership on Workspace Solutions presented by Benhar Office Interiors. It happens in every kind of work setting: We leave a meeting and think, “Now I can get some real work done.” And yet the interaction we have with others, whether spontaneous or planned, is, in fact real work. Our work interactions and productivity are impacted directly by our workspace. Productivity is good for business, and a space that is poorly planned can actually be very detrimental to business. A well planned workspace that inspires productivity and interaction has a number of benefits, including (but…
  • The unexpected rewards of building a brand

    Vincent Dajani
    25 Feb 2015 | 11:04 am
    Thought Leadership on Lending presented by Gibraltar Business Capital. What we learned about our company and the value of branding — even in finance. Branding is a term that is tossed around frequently in today’s corporate world, a word often associated with leading consumer companies such as Coca-Cola, General Motors, and Apple. These firms can point to a dimensional product and place a dollar value on their brands, necessitating that they take the practice very seriously. For smaller financial firms, however, branding may still be viewed as a nascent practice, something that will…
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    Roundpeg | Indianapolis | Web Design | Social Media | Marketing

  • Don’t Send that Email

    Lorraine
    27 Mar 2015 | 4:00 am
    Does the title seem a little strange coming from a company which actively promotes email marketing? What it should say is this: Don’t send that email, until you read this. These days almost every business is sending some type of email marketing. Unfortunately, most of them are doing it wrong. Are you? Here’s a quick list of simple questions prospective readers are asking. If you can answer them correctly you will increase the chances your email will get opened, read and maybe even shared. Who is it from? Do the people you are sending the campaign to know you? If the answer is no,…
  • The Post-Vacation Plan

    Natalia Welch
    26 Mar 2015 | 4:00 am
    You’re looking out the window of seat 15A on the flight back home. The ocean is getting further away as your week of R&R has come to a close. It’s time to switch the margaritas back to water, since work starts at 8 a.m. sharp. As you look ahead to what is waiting for you back at the office- a flood of emails, new project updates and a week worth of catch-up, you swear the airplane just got smaller. Instead of letting the dread of what lies ahead keep you awake all night, take control of your impending return to work with a post-vacation strategy. Keep Your Morning Routine When you…
  • What is Visually Strong Web Design?

    Peter
    25 Mar 2015 | 4:00 am
    You’ve met these websites before. They’re bold and clear-sighted. Or maybe they’re quiet, but solidly anchored. Maybe both. Either way, they’re attractive and effective at persuading you to take action. You might describe them as visually strong. Maybe you’ve seen articles with titles like “25 Visually Strong Web Designs for Inspiration”. What does that even mean? Acknowledging art and design terms are highly subjective, let’s explore this phrase and identify ways to build strength into your next web design. The Two Second Test Customers choose…
  • Truman

    Lorraine
    24 Mar 2015 | 10:00 am
    Having office pets provides hours of laughter and joy. But when it is time to say goodbye, there are lots of tears too. This week we said good bye to Truman, the lovable, somewhat smelly gentleman who charmed his way into our hearts.   From the moment he walked into our little white house, Truman knew he was home. There wasn’t any of the temporary shyness you might expect. This former trailer park resident was immediately comfortable and set about introducing himself to everyone in the house. That became his daily routine.  Every morning he would wander from desk to desk, stopping to…
  • Why it’s Important to be a Winner

    Anne
    24 Mar 2015 | 4:00 am
    Everyone wants to be a winner. Besides boosting your ego, winning awards gives your company quite a bit of clout. So why haven’t you applied for that award? I know the forms can be lengthy and tedious and sometimes you don’t have all the information you need on hand. Well, I’m here to tell you that’s no longer a good enough excuse. Here are just a few reasons to apply for awards and tips to make the process less stressful. Why Apply? For the Exposure -When you are nominated or apply for a business award you receive recognition from peers in your industry. These awards…
 
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    The Thriving Small Business

  • 3 Ways To Increase Traffic to Your Business Website

    Patricia Lotich
    24 Mar 2015 | 9:50 am
    If you are like most small businesses, you have come to realize the importance of the internet and ranking in the search engines.  Like it or not, Google is the largest search engine and carries the biggest stick when it come to search traffic (at least for now). Because of this, its important to understand what Google is trying to accomplish so your business can line up with their criteria for ranking well. Read the Full Article →The post 3 Ways To Increase Traffic to Your Business Website appeared first on The Thriving Small Business. You Might Also Like: 9 Ways to Improve Small…
  • 6 Things to Include in an Employee Termination Checklist

    Patricia Lotich
    17 Mar 2015 | 7:10 am
    When employees leave an organization, there are things that need to be wrapped up, materials collected, forms signed and internet access disconnected on the terminating employee. An effective way for a Human Resources management system to ensure all termination issues are addressed and followed-up on is to create a termination checklist. Read the Full Article →The post 6 Things to Include in an Employee Termination Checklist appeared first on The Thriving Small Business. You Might Also Like: Sample New Employee Orientation Checklist Employee Turnover – Why You Should Calculate…
  • 10 Sample Exit Interview Questions

    Patricia Lotich
    10 Mar 2015 | 9:35 am
    One of the most important aspects of managing any business is having a good understanding of customer expectations.   Business customers are defined into two categories – internal and external. External customers are those who purchase products or services while internal customers are employees of the organization. Some consider employees to be the most important customer of the organization because they ARE the organization since they are the ones who take care of the customers. Read the Full Article →The post 10 Sample Exit Interview Questions appeared first on The Thriving…
  • Protecting Your Organization in the Event of a Disaster

    Patricia Lotich
    4 Mar 2015 | 7:29 am
    I was awoken last week at 3:30 am by a minor earthquake that occurred several hundred miles from my home. When I woke up, the house was shaking and I momentarily feared that what I was feeling was an earthquake.  The morning news confirmed my fear and I was suddenly reminded of the importance of having a disaster plan. Read the Full Article →The post Protecting Your Organization in the Event of a Disaster appeared first on The Thriving Small Business. You Might Also Like: Is Your Organization at Risk of a Quality Disaster? Disaster Recovery Plan – 3 Phases of Emergency Management…
  • 6 Tips For Safeguarding Electronic Data When Employees Leave

    Patricia Lotich
    25 Feb 2015 | 8:46 am
    With the advent of the internet, laptops and trends toward work life balance, employees are more often working from home or at an offsite location. This new method of work creates unique problems for organizations trying to maintain control of their confidential company data. New technologies make it quick and easy to transfer or copy data electronically. Read the Full Article →The post 6 Tips For Safeguarding Electronic Data When Employees Leave appeared first on The Thriving Small Business. You Might Also Like: 5 Tips to Help Employees With Work Life Balance Are Employment Headhunters…
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    Fizzle

  • How Not To Launch A Product: 10 Things I Wish I Had Done Differently

    Adam Clark
    24 Mar 2015 | 5:00 am
    It’s 6 a.m. on launch day and, after staying up all night, I’m still working furiously to finish my online course so I don’t disappoint the 132 people who pre-purchased. “Why do I keep doing this?,” I thought. I would like to think I’ve matured in 15 years, but I’ve been repeating the same all-nighter-before-a-deadline pattern since college. This is different. It’s not a college exam, it’s my first product. And, just like the exams, I vastly underestimated how much time it would take to make this product. I hate all nighters. They wreak…
  • The Exact Moment I Chose a Better Niche (097)

    Chase Reeves
    20 Mar 2015 | 5:00 am
    Bonnie asks a question in this show that took us where I didn’t expect we’d go. As Corbett, Barrett and I started responding to her question (which is as funny as it is important) we travelled into a conversation about choosing a better niche. Niche advice grows like trees in the internet business world. Here at Fizzle we talk about the “niche please” mindset often. And not always in a dubious way. The target market guide that’s helped so many people is simply another method for choosing your niche… a people first method. Bonnie’s question in this…
  • Fizzle is Hiring! Join us as a Member Success Specialist

    Corbett Barr
    16 Mar 2015 | 5:45 am
    The FizzleCo team is once again growing! We’re entering into an exciting stage of growth at Fizzle, and this is a great opportunity for the right person to join a very special little company. Note: this position starts as a half-time role and may expand from there. Please read on for the full details. Your responsibility on the team will be member success and satisfaction. This is an intensely customer-focused role. You’ll be interacting with Fizzle members every day to provide the support they need to get the most benefit possible from Fizzle. You may recall that we posted a…
  • 23 Tips to Uncover What to do With Your Life (When You Have no Clue, FS096)

    Chase Reeves
    13 Mar 2015 | 5:00 am
    If you’ve ever wondered “what am I good at?” or “what should I focus on in my life?” then we’ve got a killer conversation for you. We received a great email from listener Tim Aton (text included below) and we spend the whole hour of this episode sharing 23 tips to uncover the best options for your life… even if you currently have no clue. I list out a bunch of the ideas below, but be sure to listen to the conversation (and subscribe for follow up episodes) because there’s a lot more context for each one of these. If you’re worried and…
  • Something Worth Reading

    Corbett Barr
    10 Mar 2015 | 5:45 am
    Four years ago I wrote a post called Write Epic Shit. I stand behind the sentiment today. Nothing will help you build an audience faster than publishing truly epic content. Epic content is the kind of blog post, (or podcast, video, book, etc.) that makes people think. You have to inspire people. Change lives. Create value. Blow people away with the incredible usefulness of your content. One or two pieces of epic content can launch a career or a business. But the epic content mindset can also be a trap. No one is able to produce epic content every single time. A few seasoned veterans come…
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    The Sales Lion by Marcus Sheridan

  • Hubcast 35: Sales Funnel Video Strategy for B2B & B2C Companies

    George Thomas
    25 Mar 2015 | 10:30 am
    The Hubcast Podcast Episode 035       Welcome back to The Hubcast folks, a weekly podcast all about HubSpot news, tips, and tricks. Please also note the extensive show notes below including some new HubSpot video tutorials created by George Thomas. Show Notes: Inbound 2015 Great email from one of the Hubcast listeners. Marcus and [...]
  • Is Your Business Truly Prepared for the Future? Going Beyond “Content Marketing”

    Marcus Sheridan
    23 Mar 2015 | 4:34 am
    As many of you know, one of my major passions in life is the pursuit of world-class communication—whether it be for myself or others. And to say this passion runs very, very deep would be an understatement. When I was a teenager, I had a tremendous fear of public speaking. Luckily for me though, as [...]
  • Hubcast 34: Tracking Phone Calls as Inbound Marketing Leads

    George Thomas
    20 Mar 2015 | 7:30 am
    The Hubcast Podcast Episode 034       Welcome back to The Hubcast folks, a weekly podcast all about HubSpot news, tips, and tricks. Please also note the extensive show notes below including some new HubSpot video tutorials created by George Thomas. Show Notes: !! Important NEWS !! Mobile warning in HubSpot about how Google will [...]
  • 11 Company Paradigms that Totally Screw Up Content Marketing Success

    Marcus Sheridan
    18 Mar 2015 | 5:00 am
    We live in interesting times. The way people are buying is changing. They are more informed than ever. They vet companies more than any other time in the history of the world. And the consumer is now completely in charge of the buying process. This is really the essence of why content marketing is so [...]
  • Mad Marketing 47: Selfie Sticks, SEO Tips, and Getting Sued for Content Marketing

    Marcus Sheridan
    16 Mar 2015 | 4:05 am
    Well it’s that time again my friends! And in this episode of the Mad Marketing Podcast, I riff on a load of questions that came in from listeners over the past couple of weeks. Specifically, we’ll be addressing: - How Selfie-Sticks have taken over the world - Keynote Speaking tips for big audiences - How [...]
 
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    Head Startup

  • Experts to do reliable roof repair services

    admin
    16 Mar 2015 | 7:09 pm
      People always have confusion in selecting their house roofs since that decides the beauty of house. Mostly they search for durable material roofs to offer minimum maintenance work to house owners for several years. Metal roofs have good range of features to offer range benefits and also reduce cost of future repair services. The roof material used must be durable and fit enough to withstand in all weather conditions. The main and initial procedure in building construction is roof selection. The installation process of roofs differs according to building structures. This installation…
  • VIRTUAL ASSISTANT- A BLOOMING CARRIER

    admin
    15 Feb 2015 | 2:52 pm
      Toady educational field is growing very fast all the new inventions and current technologies which are used are introduced in the curriculum and they also introduced many new subjects in the syllabus which are very interesting and useful for our carrier. Today’s students have an option to choose their carrier grow in that field and their parents are also supportive for their decision. In man’s life he follow a particular life cycle that is born study work and die but the thing is what we are going to study, what kind of field I am going to choose and how to mould my carrier. These…
  • The honest reviews about real estate companies support residents

    admin
    24 Jan 2015 | 2:42 pm
      Today, many house owners are willing to sell their property because many reasons like immediate finance needs. It is very helpful to approach real estate companies as soon as the house owners have decided to sell their home. Residents in Auckland can sell house fast with the help of real estate Auckland companies. Some homeowners think that marketing is very important for the house sale. It is a fact, but marketing is not necessary when the homeowners are hiring the best buying companies. The experts in these buying companies will help house owners to get the best deals on their house…
  • Public trusts to serve poor people

    admin
    1 Dec 2014 | 1:30 am
      Nowadays, there are a number of hospitals and other service based organizations available in Ngati Paoa. Most of these organizations were profit based and private sectors that is only motivated to get more profits. But the Ngati Paoa Trust (Public trust) is the service based organization that is not motivated to get profits. The only mission of these kinds of trusts is to serve the poor people with what they needs. The charitable trusts and hospitals were useful for the poor people to get extensive care without any issues. The trusts were helpful for the poor people to get…
  • Best ways to get more income online

    admin
    18 Nov 2014 | 1:17 pm
      Nowadays, most of the people were interested to learn the language English because of its popularity. And if you are fluent in the language and able to teach it to others trough the internet then you can get more income in your free time. The only thing people have to do is Teach English overseas in their free time through the internet. The educational institutes were hiring professionals to teach their students. One can get sources of income with the help of their English language skills and talents. Any person can become as a teacher in the reputed institute and get their salaries…
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    The Shoeboxed Blog

  • Our Android App Just Got an Update!

    Emily Farrar
    23 Mar 2015 | 8:52 am
    A new version of the Shoeboxed Receipt & Mileage Tracker for Android is now available in the Google Play Store.  Go get it! The new app pulls in all receipts from your Shoeboxed account so you can easily search for receipts from any source – app, Magic Envelope or email – on the go from anywhere. Please note that once you download the new version, you’ll need to log in again. We apologize for any inconvenience, and we hope that you enjoy the upgraded Shoeboxed experience on Android! As always, feel free to let us know if you have any questions about the new Android…
  • New Filters Show Already Exported Receipts

    Emily Farrar
    18 Mar 2015 | 9:16 am
    You asked, we built it! We recently added new filters to our receipt tables so you can see which receipts have (and have not) been exported to different programs and report formats. If you use any of our awesome integrations like QuickBooks or Xero, you can quickly use the new filters to show (or exclude) receipts that have already been exported to those programs. The filters also work for our PDF and CSV exports so your expense reports are sure to include every reimbursable receipt! If you have any feedback on the new filters, reach us 24/7 at help@team.shoeboxed.com or @ShoeboxedHelp.
  • Our New QuickBooks Online Integration is Here

    Emily Farrar
    17 Feb 2015 | 6:45 am
    Do you use QuickBooks Online with Shoeboxed? Well, we’ve got some great news for you! We’re thrilled to announce that our brand new integration with QuickBooks Online is live and available for use in your online account. The updated integration features a brand new app that connects Shoeboxed with QuickBooks Online using our new API, which is awesome because: You don’t need to wait for the export to complete! We’ll email you when it’s done (or if there were any errors) so you can get back to your to-do list in the meantime. We now keep track of which receipts…
  • We’re Moving!

    Emily Farrar
    16 Feb 2015 | 10:39 am
    Today, we’re thrilled to share some exciting news: We’re moving from our current location to an awesome new office that will allow us to to continue to grow! American Underground @ Main. Our office is still under construction, but stay tuned for photos once we’ve moved in! Our sales, marketing, product, customer support and executive teams will be moving to the American Underground at Main Street as the anchor tenant of their largest hub in downtown Durham. We can’t wait to join the awesome community of entrepreneurs and startups and thrive on the energy that American…
  • Announcing Our New CSV Export

    Emily Farrar
    12 Feb 2015 | 11:40 am
    We just released a brand new CSV export that we think you’re going to love! This new export works the same way as our updated PDF export. Here’s how to do it: From your receipt table, select the receipts you want to include in the report. Click Export Selected then choose CSV. Enter your email address (or the email address of whoever you want to send the report to) and click Export to CSV. And that’s it! The report will be sent to the email address(es) you entered – and we’ll even remember who you sent it to for next time. Once you’ve received the…
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    ReachLocal Blog

  • Free Webinar: The Real Reasons Leads Aren’t Buying From You

    Tara Banda
    25 Mar 2015 | 8:11 am
    You’re covering your bases when it comes to the best practices of marketing your business: PPC, SEO, social media, display adverting, and maybe even ads in the local newspaper. You’re even getting a reasonable amount of calls and emails. So why aren’t you getting more customers? Join us for a free webinar on March 31 where we’ll discuss some of the real reasons that leads aren’t buying from you. In this webinar, Jenni Williams, ReachLocal Sr. Solutions Marketing Manager, will walk you through some of the most common types of leads and why you may be losing them. Plus, you’ll get…
  • Free Guide: Manage Your Contacts and Leads with Mobile App

    Amy Neeley
    23 Mar 2015 | 3:25 pm
    When a consumer contacts your business from your website or offline advertising, wouldn’t it be great if you knew right away, even when you’re not in the office? Get our free guide on how the powerful mobile app built into ReachEdgeTM lead conversion software alerts you the moment someone contacts your business so you can follow up with them immediately. Plus, see how the app puts ReachEdge’s great features at your fingertips, like listening to your call recordings, seeing your prioritized list of contacts and leads, and getting in-app insights into your top marketing sources and…
  • The Hidden Reasons People Aren’t Buying From You

    Tamara Weintraub
    19 Mar 2015 | 2:27 pm
    You know you’re driving a ton of traffic to your website through marketing and advertising, so why aren’t you getting customers? You may not think these five things have much to do with your marketing success, but they could be the exact reasons more people aren’t buying from you. 1. Your Contact Info is Buried on Your Website Being easy to contact is a top customer service expectation, so why are businesses making it so hard for prospects to contact them – even when those prospects are ready to buy? Take a look at your website. If it takes you more than five seconds to locate your…
  • Quality Score: Does Your Search Advertising Make the Grade?

    Whitney Antwine
    18 Mar 2015 | 12:00 pm
    When I talk to my clients – all local business owners – about search advertising, I feel like I can hear Aladdin’s “A Whole New World” playing in the distance. Digging into Google’s metrics is sure to be the cause of many headaches, but understanding not just how your ads are performing, but why, is critical to getting more from your search advertising budget. And one of the most important metrics impacting your search advertising is something Google calls Quality Score, which can positively affect the performance of your search advertising campaign if every piece of your campaign…
  • Get The Guide: Know What Marketing Gets You More Leads & Customers

    Amy Neeley
    16 Mar 2015 | 12:39 pm
    Do you know which of your marketing sources, like paid search, SEO, social media, and even offline sources, are the most effective at driving leads to your business? With ReachEdgeTM lead conversion software, you can finally know what’s working. Get our free ReachEdge feature guide to discover how the lead and call tracking technology built into our software works to show you which marketing is most effective. Plus, you’ll learn how ReachEdge helps you close more sales by automatically capturing contact information, recording all your calls, and helping you see which leads actually turn…
 
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    Women Unlimited Worldwide

  • Does the success of your business depend on you?

    Philomena Hayward
    27 Mar 2015 | 2:00 am
    For many of us, we are our business – whether we call ourselves the business owner, director or solopreneur, we are the person that makes the difference. So how could you impact your business success if you recognized and developed your leadership potential? Your reluctance to increase your prices, the client who expects you to be available 24/7, the team member who is demotivated; these are all leadership issues. Effective leadership is key to the success of any enterprise and if you’re not leading your business then who is? None of us operate in a vacuum and our success depends on…
  • Struggling to fit everything in? Use your diary and the 3B’s!

    Alison Bradford
    25 Mar 2015 | 2:00 am
    I work a lot with business owners to help them become more productive in their business, and a question I’m often asked is, ‘What techniques can you recommend to help me manage my time better?’ People are often surprised at my answer. It’s not Pomodoro or GTD or any of the latest apps and trends. In fact, I’ve seen lots of people using so-called ‘time management techniques’ as a form of procrastination, and spending more time ‘managing’ their time, than actually getting anything done! My favourite way of managing time more effectively is actually right under your nose,…
  • How to succeed in tech – top tips from 6 female founders

    Janet Newenham
    24 Mar 2015 | 2:00 am
    To celebrate International Women’s Day, we spoke to some of the women taking the UK tech scene by storm. These women are heading up some of the biggest technology companies in London, running extremely successful websites that help female entrepreneurs to network, and are founding some of the most successful up and coming start-ups in the UK. We got in touch to find out what their secret to success is and discovered they all have one thing in common; these women will never put a limit on what they believe they can achieve in life and they are all absolutely fearless! Be fearless! “I am…
  • Lead magnets – What are they and why every small business should have one

    Cassie Hicks Kerr
    20 Mar 2015 | 2:00 am
    If you’re building your mailing list you need an incentive to encourage people to join your list. That incentive is called a Lead Magnet (because it attracts leads!). Other names are “opt-in incentive”, “freebie” or opt-in giveaway”. It’s something of value that you offer in exchange for a prospects’ email address. The days of sticking a “Sign up for my newsletter” form on your home page and expecting people to sign up are long gone. The bar has been raised much higher and, as you know with the increasing volume of email we all receive every day, people are much more…
  • Brand story: ‘Once upon a time…’

    Karen Hardie
    19 Mar 2015 | 2:00 am
    Every brand has a story. A tale of how it came to be, the person behind the logo, its history, how it grew, its ups and downs, etc. A story can be compelling, interesting, some have even had TV series or films made out of them (I’m thinking Mr Selfridge or the story behind Apple). Many have used their story to great effect, so much so, that it’s become intertwined with the brand itself. But a brand story is more than just the company history. It’s a narrative, yes, but it tells the story of the heart and soul of the brand, its aim is to create an emotional connection with its…
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    Firefly Coaching

  • Maybe It’s Time to Stop Networking

    Stephanie Ward
    27 Mar 2015 | 2:49 am
    Annemarie Cross interviewed me on her award winning podcast The Ambitious Entrepreneur about the keys to effective networking. She got in touch with me after reading my blog post, Why You Should Never Attend Another Networking Event. Click on the white triangle below to listen now. http://www.fireflycoaching.com/wp-content/uploads/2015/03/TAE144_Stephanie_Ward.mp3   What’s your biggest takeaway about networking? Share your thoughts in the comments section below (I respond to every single comment). Maybe It’s Time to Stop Networking is a post from: Firefly Coaching
  • Are You a Reluctant Networker? 5 Tips to Make it Easier

    Stephanie Ward
    20 Mar 2015 | 1:40 am
    You don’t love networking but you do it because you know it will help you grow your business. Let me show you how you can make it much less painful and who knows, possibly even fun. Click here to view the embedded video. Don’t miss any new marketing videos, simply click on the red ‘YouTube’ button below:   “The currency of real networking is not greed but generosity.” Keith Ferrazzi Click to Tweet How do you make the most of your networking experiences? Share your thoughts and questions in the comments section below. I respond to all comments. Are You a Reluctant…
  • You Could Fail, 3 Reasons to Do it Anyway

    Stephanie Ward
    6 Mar 2015 | 12:54 am
        You started your own business so you’ve already taken a big leap into the unknown. You show up every day committed to making things happen. But what have you risked lately? Do you continue to evolve and stretch yourself in new ways and in new directions? Are you really putting yourself out there? “You’ve been given a turn. Will you take it?” Seth Godin Yup, it’s all up to you. All you have to do is say yes. My hunch is that there is something you want to do in your business, something you’ve been thinking about for quite some time. Why not make the absolute most of…
  • Keith Keller Interviews Marketing Coach Stephanie Ward for The Global Spotlight

    Stephanie Ward
    23 Feb 2015 | 8:48 am
    Keith Keller an Australian and owner of Global Social Media Coaching interviewed me for his podcast, The Global Spotlight recently. We discussed how I got started with my business, advice I have for other coaches, currents treands and many other interesting tidbits. And what’s really fun is how we met. I saw a Tweet from Nicholla Henderson that mentioned my friend Andrea Martins, and I was curious. So I looked Nicholla up and loved what she was doing and got in touch. Nicholla is orginally English and is based in Abu Dhabi. She interviewed me about how to create your Marketing Message…
  • 3 Ways You Can Use Webinars to Grow Your Business

    Stephanie Ward
    20 Feb 2015 | 1:03 am
    You know webinars are an amazing way to reach a lot more people. But are you stuck about how to get started and what on earth to do on a webinar? Watch this short video to get the skinny on how you can use webinars to grow your business. Click here to view the embedded video. Don’t miss any new marketing videos, simply click on the red ‘YouTube’ button below:   The webinar service I mentioned in the video is BigMarker. For more options, download your free copy of: How to Create and Promote Winning Webinars. And for even more information about how you can use webinars…
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    Smart Simple Marketing - Practical Strategies for Creating a Highly Successful Small Business

  • Quality vs. Quantity: Which Relationship Marketing Style is Best for Your Company?

    Sydni Craig-Hart
    12 Mar 2015 | 6:00 am
    How you communicate with and engage your customers is the most important aspect of your business and your brand. After all, it is in building long-lasting connections that you build long-lasting businesses. Just like your overall marketing strategy, your relationship marketing style does not come in a one-size-fits-all package. Relationship marketing focuses on customer retention and the quality of engagement of the customer with your brand. Following is an overview of the two main relationship marketing styles. Which one is right for your business? Relationship Marketing: A focus on quality…
  • 5 Ways to Stay Organized and Be More Productive With Your Marketing

    Sydni Craig-Hart
    5 Mar 2015 | 6:00 am
    It’s not easy to stay organized and be productive when you’re running a small business. Chances are you spend most of your day wearing different hats, taking meetings and calls, dealing with clients and customers, putting out fires – you know, running your business. No wonder marketing so often ends up an afterthought – the thing you do when you miraculously find a bit of extra time, or when a slump in sales necessitates swift action. But what if you could not only get organized, but actually stay organized long enough to reap the benefits of increased productivity? What if you could…
  • 7 Ways to Build Profitable Relationships with Your Email List

    Sydni Craig-Hart
    26 Feb 2015 | 6:00 am
    Social media is no longer the exception when it comes to small business marketing – it’s the rule. So why are so many marketing experts turning up their noses at Facebook and Twitter, and instead focusing on email marketing? The answer is simple: email marketing is the #1 way to build profitable relationships with your customers. By making email marketing your top marketing priority, you’ll be able to cash in on relationships that are infinitely more intimate than those cultivated on social media. After all, receiving a personal email in your inbox is a lot more meaningful than glancing…
  • 7 Easy Ways To Get Customers To Buy Again

    Sydni Craig-Hart
    16 Feb 2015 | 4:00 am
    It is 5-10x cheaper to engage a past client than it is a new one. On average existing clients spend 67% more than a new one! Here's how to stay in touch authentically with your clients and build repeat business. Our FREE toolkit will help you with the details: http://smartsimplemarketing.com/baybiz The post 7 Easy Ways To Get Customers To Buy Again appeared first on Smart Simple Marketing - Practical Strategies for Creating a Highly Successful Small Business.
  • Why Planning Is The Most Important Step In Your Website Design Journey

    Sydni Craig-Hart
    20 Jan 2015 | 6:00 am
    You would think that getting a website that works would be as easy as finding a designer you like, telling them what you want and badabing badaboom you have a client magnet! Unfortunately that’s not the case. The problem is that most small business owners take a “looks” approach when they start their website design. They pick the colors, they have a vision for ideas that they want to convey with imagery, and they have some ideas for sweet doohickies that will make it all cutting edge… and that’s it. What they’re missing is the functionality and strategy that needs to go into…
 
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    Perfect Balance Marketing

  • How to use Pinterest to market your wedding business

    Lucy Thornton
    23 Mar 2015 | 2:29 pm
    How to use pinterest to grow your wedding business 2015 from thorntonlucy
  • My top 5 digital marketing tools for small businesses (hint: they’re all free)

    Lucy Thornton
    1 Mar 2015 | 1:43 pm
    Business rates, wages, supplies, rent, stock – the list of outgoings for a small business can be extensive, making cash flow an issue when making marketing decisions. But there are some incredibly powerful marketing tools out there to ensure your marketing is platinum standard, even if your budget isn’t. 1. Mailchimp Email marketing is one […]
  • Ocean Blue apartments – digital marketing campaign

    Lucy Thornton
    1 Mar 2015 | 9:02 am
    Ocean Blue luxury Apartments near Padstow, Cornwall, offer five star accommodation on the beautiful white sands of Treyarnon Bay. Lucy worked with the team at Ocean Blue to develop and implement a digital marketing strategy which incorporated social media and e-marketing to drive bookings.  The results were impressive with a significant growth in online audience, […]
  • Cornwall Apprenticeships Campaign

    Lucy Thornton
    1 Mar 2015 | 8:55 am
    Cornwall Apprenticeships Campaign is a county-wide initiative to improve awareness of Apprenticeships amongst key target groups of young people, parents, teachers and employers. Lucy worked with the project co-ordinator to implement regular e-marketing, social media and content marketing that generated a 2x increase in email subscribers, the launch of a successful weekly Twitter chat and social […]
  • Indulgence Yacht Charter – website & social media campaign

    Lucy Thornton
    1 Mar 2015 | 8:48 am
    Indulgence Yacht Charters offers a luxury 35m yacht for hire in the Western Mediterranean. As part of a wider marketing strategy to raise awareness of the yacht’s service amongst key decision-makers in the conference and events industry, Lucy developed a new website and social media strategy for the company which has already brought bookings for […]
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    Women Entrepreneurs - The Secrets of Success blog

  • 5 Ways to Use Your Website to Get Clients and Increase Your Income

    24 Mar 2015 | 4:00 am
    by Sydni Craig-HartYour business website can't be successful without a plan. Before you launch, you need to have a clear and focused vision of what you want visitors to do. This way, you can create a plan for you and any service providers you hire to follow. How do you develop a plan? You start with setting goals.Business website goals are statements about what you want visitors to do, the
  • 7 Steps to Stellar Service

    20 Mar 2015 | 4:00 am
    by Chris AtleyI pride myself on having great service for my clients and prospects. Anyone who works on my team knows this is of utmost importance to me. I didn’t realize that not everyone runs their business this way until a team member told me she wasn’t used to taking this approach – and she has worked with A LOT of coaches.I have definitely been on the receiving end of poor service though.
  • Money & Marketing Mentor Monique Caradine on Women Entrepreneurs Radio™

    18 Mar 2015 | 4:00 am
    Topic: 4 Types of People who Create Money Easily Money & Marketing Mentor Monique Caradine returns to Women Entrepreneurs Radio! Monique Caradine is an award-winning TV & Radio personality, Speaker and a Money & Marketing mentor for women entrepreneurs. She uses her nearly two decades as a producer and on-air personality and 10 years as an entrepreneur, to help women in business be seen,
  • Trusting the Process

    13 Mar 2015 | 11:40 am
    by Christine KloserA few e-zines ago, I wrote an article about trusting in yourself; about how we all have self-doubts. And, part of this human experience is to work through our doubts and fears… and trust in who we are and that our life’s journey is exactly right for us.But, what about the “outside forces” that seem to be conspiring against us. Sure, we may feel like we have it “together,”
  • The 5 Skills Every Visionary Woman Needs To Run Her Life and Business On Her Terms with Alexis Logan on Women Entrepreneurs Radio™

    11 Mar 2015 | 4:00 am
    Topic: The 5 Skills Every Visionary Woman Needs To Run Her Life and Business On Her Terms -The 3 biggest mistakes that successful women make that create drama and -dissatisfaction in their businesses and personal lives. -The steps to building a strong inner foundation for yourself so that you have the energy to create your business and personal life the way you want it. -How to build your
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    Small-Business

  • If you are not an entrepreneur already, now’s the time to think about becoming one!

    atebusiness
    24 Mar 2015 | 11:50 am
        Why now’s the time to become an entrepreneur and why now is the time to make it happen.. If you have a desire to have your life become more independent and successful have you ever considered growing up to become an entrepreneur? Consider this: entrepreneurship is one profession that you can determine your destiny in your life and your business. It is a profession that has the capacity to change you and the world around you. Think you have what it takes in order to become one? Take a look at why now’s the time to take your dreams and desires to the next level!
  • #318 Lessons in Leadership, Small Biz Resources, Retirement, Solving Problems

    Barry Moltz
    24 Mar 2015 | 10:24 am
    March 24, 2015 | By Courtney Deruy On today’s show, we first discuss how to be a courageous leader in the midst of uncertainty. Next, we dive into small business resources – what they are and where to look. Do you have enough saved for a retirement that can last 20 years? Most of us don’t. We’ll talk about what you can do to change that. Finally, we give you practical lessons and steps you can take that will empower you to solve your own problems and the problems in your community. Listen and enjoy: Check Out Business Podcasts at Blog Talk Radio with Barry J Moltz on…
  • The $1,000,000 drop of solder (what are your big wins?)

    Greg Miliates
    23 Mar 2015 | 8:45 am
    Tweet Tweet John D. Rockefeller created the Standard Oil Company in 1870, eventually building it into the largest oil refiner in the world, and becoming America’s first billionaire. His worth was estimated to be $336 billion in today’s dollars, making him the richest person in history. Clearly, he knew how to create big wins. And you can do exactly the same–even if you’re barely starting out. While at the helm of Standard Oil, Rockefeller was known for his attention to detail and relentless pursuit of efficiency. Even in later years when Standard Oil was a mammoth…
  • How to Get the Business Mentor You Need

    Barry Moltz
    18 Mar 2015 | 3:23 pm
    March 18, 2015 | By Barry Moltz This post is sponsored by The UPS Store “It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that just ain’t so.”- Mark Twain What is the number one factor that differentiates successful small business owners from those that fail? Having a mentor. A recent UPS Store survey found that the majority of small business owners did not have a mentor when they started. When they did get one, 82 percent found this mentor very influential in helping them in their company. This factor contributes so…
  • #317 Advice from Daymond John, Tom Hopkins, Peter Bregman, Denise Bosler, Jason Sanchez

    Barry Moltz
    17 Mar 2015 | 7:01 am
    March 17, 2015 | By Courtney Deruy #317 is a special show – Shark Tank star, Daymond John is joined by the founders of Bellhops to discuss the Miller Lite Tap the Future contest and give advice to entrepreneurs. I also feature a guest that says that you can become more productive by changing your habits in just 4 seconds. Plus, if you are a small retail store owner, how do you compete with the big box stores? I am going to introduce you to a small biz that has done just that…and won! Most small business owners hate to sell, but selling your product or service is a key…
 
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    Constant Contact Blogs

  • [Q&A] How Will Google’s Latest Mobile Search Update Impact Your Website Traffic?

    Ryan Pinkham
    26 Mar 2015 | 10:00 am
    Google recently announced that it will be expanding “mobile friendliness” as a ranking factor for searches conducted on mobile. As Google explains, the change — which goes into effect on April 21 — will have a significant impact on mobile search results: “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their…
  • How to Build a Winning Small Business Team

    Dave Anderson
    25 Mar 2015 | 6:53 am
    Building a successful small business is hard to do on your own. If you have big aspirations, you’ll likely need to employ a team of specialized individuals to help achieve your goals. As the owner of the business, you’re responsible for building and managing the team. You’re tasked with not only hiring employees with the necessary skills, but also making sure they mesh with your current employees. A bad hire can throw off the entire team dynamic. But the right person can come in and help your business reach new heights. Here are a few tips that can help you build a winning small…
  • 12 Frequently Asked Visual Marketing Questions (And the Resources You Need to Answer Them)

    Miranda Paquet
    24 Mar 2015 | 11:18 am
    You know visual content is an important part of social media marketing. But do you understand exactly how images can drive business results? Have you nailed down how channels like Instagram or Pinterest can work for your business? These are some of the questions we tackled in our latest webinar, “The Power of Images,” presented by our own social media experts Azure Collier and Kristen Curtiss. During the webinar, we also hosted a live Q and A to help business owners get answers to their specific challenges. Here’s a wrap-up of the visual content questions business owners asked us last…
  • There’s Money, and Valuable Lessons, in Turning Your Hobby into a Business

    Susan Solovic
    24 Mar 2015 | 6:09 am
    One of the best things the Internet has done is lower the barrier to entry for starting a business. And when it comes to starting businesses, one of the paths most often walked is turning hobbies or crafting talents into commercial enterprises. Some of the stories are wildly successful. North Carolinian Brandi Temple turned her passion for sewing cute children’s dresses with a Southern twang into a multi-million dollar business, Lolly Wolly Doodle, by selling through Facebook. On the other side of the pond, West Yorkshire woman Kate Broughton was able to quit her day job in a bookstore and…
  • 5 Types of Emails to Show Your Customers How Much They Matter to Your Business

    Miranda Paquet
    23 Mar 2015 | 12:03 pm
    Whether you’re onstage performing for a full house or at your desk about to send out your latest email newsletter, you want to make sure your audience is engaged. This is a challenge the Dominelli School of Music tackles every single day. Based in Edmonton, Alberta, the school offers a variety of private and group lessons, as well as a fine arts preschool and band program. “We see ourselves as more than a music studio,” says community manager, Cynthia Lee. “We like to see ourselves as a community.” For the Dominelli School of Music, email marketing ensures that their audience is…
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    UBC - a place of mind

  • National Business Book Award unveils shortlist of 3 finalists

    26 Mar 2015 | 3:24 pm
    News 1130 Wed Mar 25 2015 By: Canadian Press Link to full text UBC journalism professor Alfred Hermida is on the shortlist for the National Business Book Award for Tell Everyone: Why We Share and Why it Matters. The $20,000 prize will be awarded on April 16.
  • ‘Competition is healthy’ when it comes to Easter egg hunts

    26 Mar 2015 | 3:21 pm
    CTVNews.ca Thu Mar 26 2015 By: Nick Wells Link to full text With Easter egg hunts on the horizon, UBC psychologist Amori Mikami is reminding parents that some competition can be beneficial. “It’s part of human nature and it’s part of society,” she said. “Parents shouldn’t try to shelter their kids from it entirely. Kids […]
  • Anti-ISIS mission in Syria built on shaky legal ground

    26 Mar 2015 | 3:16 pm
    CBC.ca Thu Mar 26 2015 By: Lucas Powers Link to full text Canada “will not seek the express consent of the Syrian government” to launch strikes against ISIS targets in northeastern Syria, Prime Minister Stephen Harper said last week. Michael Byers, a UBC expert on international law, says this could add to the perception that […]
  • Ottawa’s delay on Asian bank shows divided approach to China

    26 Mar 2015 | 3:11 pm
    The Globe and Mail Thu Mar 26 2015 By: Kim Mackrael Link to full text Canada is among the few industrialised countries that have not yet signed on the proposed Asian Infrastructure Investment Bank, sparking concerns that its strategy toward China remains unfocused. “I think that in the last three years in particular, Canada has […]
  • Cocktail named after Nitobe Memorial Garden

    26 Mar 2015 | 2:26 pm
    Meet the NITOBE cocktailWe are absolutely tipsy that a new cocktail has been named after our Nitobe Memorial Garden. We raise a glass to this new honour!This cocktail was developed by mixologist Justin Taylor of Boulevard Kitchen & Oyster Bar and features TEALEAVES cherry blossom green tea.   Mixologist Justin Taylor and a photo of the new Nitobe Cocktail Ingredients0.25 oz Giffard litchi li1 oz Granville Island Sake0.5 oz Absolut Craft Herbaceous Lemon0.5 oz cherry blossom green tea syrup0.25 oz lemon juice0.25 oz matcha paste Combine all ingredients in a cocktail shaker and shake for…
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    makemoneyhomebusinesscenter.com

  • Fraud, Slavery, and Online Dating: The Tragic Case of Dr. Chang

    admin
    4 Mar 2015 | 2:38 am
    My fraud presentation for Auditing. Doing it big since 2010. The logistics management system is developed based on SuperMap Cloud Services. The logistics management system consists of the delivery region management module, delivery region auditing module, delivery region correction module, and order distribution module. Video Rating: 0 / 5
  • Complete Mlm System SOLAVEI (Prepaid Phone)

    admin
    9 Feb 2015 | 4:04 pm
    Phone plans comparison home based business opportunities for women learn how to make money online work at home for expecting moms best new job best home. 1-800-676-9942 JOIN SOLAVEI UNLIMITED 4G Mobile Phone Service UNLIMITED CALLS UNLIMITED SMS / TXT UNLIMITED DATA UNLIMITED 4G cutyourmobilephonebill.com http Free phones without plans money making home based business cheap phones start make money from home online entrepreneurs make extra money free phones no. Marketing home based business income protection generate quality homes business leads make money at home fast businesses for women at…
  • Feed the Beast Sever IP Plugins soon

    admin
    31 Jan 2015 | 7:12 am
    This is my feed The Beast server. *PM to get whitelisted i will have this feature until i install plugins* IP: 25.169.22.206 Rules: No greifing no trolling no all caps rage no spam no advertising other servers etc. build away from spawn *failure to follow these rules means Banned for 1 week second offense banned forever* Video Rating: 5 / 5
  • Visalus Products and Business Opportunities LOCALLY in Tampa! The Body by Vi 90 Day Challenge!

    admin
    28 Jan 2015 | 2:23 am
    If you are looking for a local representative for Visalus products in Tampa, you can go to ProductsByVi.com Also, the business itself is one of the fastest growing in North America, and YOU have the capabilities of getting involved! Go to http for more info! If you are looking for a local representative for Visalus products in Clearwater, you can go to ProductsByVi.com Also, the business itself is one of the fastest growing in North America, and YOU have the capabilities of getting involved! Go to http for more info! Video Rating: 0 / 5
  • Work From Home – $200 to $6000 In 1 Week

    admin
    15 Jan 2015 | 6:50 am
    Work From Home, CLICK HERE: is.gd Work From Home – 0 to 00 In 1 Week There are many ways to stay at home and still make money. In fact the Internet has made this a real possibility for many people. If you haven’t ever taken the opportunity to search for stay at home employment opportunities online, you probably should. You will discover hundreds of pages offering advice on how to stay home and earn money. If you are stick and tired of going to work day after day and are ready to start working on your own, consider taking advantage of the unique situation available. Plus, with the…
 
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    Cash Protection Agency Ltd

  • SME House Builders Lose Out in Recession

    admin
    27 Mar 2015 | 2:00 am
    Photo Credit: ByJoeWessels via Compfight cc The UK’s smaller building firms appear to have been disproportionately harmed by the recent recession and economic turbulence, according to NHBC figures cited by industry publication Building. In the statistics, shown exclusively to the publication, the number of small house builders, with fewer than 30 new homes completed in 2014, stood at 2,244 – down from 5,156 in 2007 before the recession took hold. By way of comparison, the number of firms with more than 500 completed homes fell from 37 to 36 in the same period. Clearly, even as a…
  • Spring Clean Bad Debts before 5th April 2015 to Avoid Paying Tax!

    admin
    26 Mar 2015 | 2:32 am
    Photo Credit: colemama via Compfight cc If you are a sole trader now is the time for a Spring Clean of all bad debts. If bad debts have been left unresolved after the 5th April 2015, you will end up paying tax on money that has not been paid. Before 5th April 2015 you should have done the following: Used any Capital Allowances or Annual Tax Allowances that you are eligible for (don’t forget that children have ISA allowances too). If you are an employer, make sure that you have claimed the £2000 employer allowance. Ensure your payroll is up to date (with RTI you are best sorting this out…
  • CPA can Help Tradesmen use their Time Wisely

    admin
    25 Mar 2015 | 2:00 am
    Photo Credit: frankieleon via Compfight cc Tradesmen work hard – we know that, because we work with plenty of them ourselves – but if you are spending all your time at work only to find your invoices go unpaid, CPA can help. According to a recent Plumbfix survey, the average tradesman works between 41 and 50 hours each week, more than bankers, doctors and judges. One in five work more than 50 hours a week, and that doesn’t even include the 47% who spend their ‘leisure’ time catching up on business admin. A business admin task nobody wants to have to face is…
  • Tory Councillor Stands For Election On a Platform Of Late Payment

    admin
    23 Mar 2015 | 2:00 am
    manoftaste.devia Compfight cc A Tory councillor is standing for election in Bolton, despite having been investigated last year for late payment of council tax. Bradshaw councillor Mudasir Dean is hoping to oust the incumbent Labour MP Yasmin Qureshi in Bolton South East, when the polls close in the general election on May 7th. However, just last year, he was questioned by police after admitting to late payment of council tax, although he was never charged with any suspected offence linking the late payment to his voting record. Now he tells the Bolton News that he thinks his poor payment…
  • One In Nine Want Late Payment Penalties In Budget 2015

    admin
    20 Mar 2015 | 2:00 am
    Photo Credit: KJGarbutt via Compfight cc   The upcoming 2015 Budget speech on March 18th is an opportunity for final fiscal measures to be put in place before the election, and late payment is still on the agenda. Despite the current government’s ongoing efforts to combat late payment, 11% of small businesses still want to see this month’s Budget used to enforce stronger penalties for non-payment and late payment. There may be little surprise at the fact that these penalties are particularly wanted where large firms fail to pay on time, and the north-west is the region with…
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    Small Business Bliss

  • Free internet marketing tool – Google Webmaster

    Martina Iring
    26 Mar 2015 | 11:59 am
    There are 2 basic free tools that I always recommend small business owners to have set up. The first is Google Analytics for monitoring your website’s activity and metrics. (Not familiar with Google Analytics? Head on over to my post about setting up Google Analytics.) The next is Google Webmaster Tools. It offers up all kinds of valuable information about your site, as well as letting you know if Google has found any errors and if there are any actions you need to take to make your site more search and visitor friendly. Once you have it linked up to your website, you can click through the…
  • Ditch those content errors once and for all

    Martina Iring
    16 Mar 2015 | 8:56 am
    As a copywriter, I do a lot of content work. One thing that I have found in my experience is just how easy it is for typos to find their way into content. It never ceases to amaze how little errors can sneak their way in and sometimes go unnoticed. Your brain can do some interesting things when working with words. It can memorize content, especially when you’ve been working with it for a while, and it may only see what should be there, not what actually is. To mitigate this effect, I’ve come up with some strategies to ensure that content is correct. My top tips for ensuring correct copy…
  • SEO on your radar? Make content your best friend

    Martina Iring
    13 Feb 2015 | 11:03 am
    Looks like 2015 is going to be a year of SEO. I’ve had so many projects and queries around keyword research and site optimization! Since it seems that SEO is on the marketing radar for many a small business this year, I thought it was a good time to talk about search in a blog post. First and foremost, let’s address what SEO is exactly. It’s an acronym that many small business owners will see, but may not know exactly what this is. SEO stands for Search Engine Optimization. Basically, this means making whatever you have online the best it can be for search engine results…
  • Get in touch with your inner Spielberg & start making your own online videos

    Martina Iring
    22 Jan 2015 | 9:50 am
    This is a guest post from Colette Nichol of Story Envelope Media. The magic tool If you knew for a certainty that there was a tool that had the incontrovertible power to help you connect on a deeper level with your customers and make you stand out in their memory, would you use it? What if that same tool would, over time, result in more sales and more of exactly the type of customers you want? Then would you use it? Maybe you would. Or then again, maybe you wouldn’t. As creatures of habit, we humans can often find ourselves suffering under the weight of a deep-seated aversion to change. So…
  • Intention setting and up-shifting into the New Year

    Martina Iring
    11 Jan 2015 | 1:14 pm
    “You are the master of your life – you are the master of your mind – you have the power to change the way you think and feel. You have the power in you to achieve your goals, to become the person you want to be, and to live the life of your dreams.”   ~ Zlatoslava Petrak, 
Author Last year, I decided that instead of setting New Year’s resolutions in the typical way, I would choose intentions that would guide my actions and act as the grounding force for all that I was looking to accomplish. (You can see the post about that here). By doing this, I found that I…
 
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    creativecommons.org

  • More cookies

    ask@michaelhartzell.com (Michael Hartzell)
    23 Mar 2015 | 11:42 am
    Here is a math riddle. I love math!John has 10 cookies.He counts them carefully.He is a cookie counting expert.John has after all… counted 100 cookies 100 times. He sees Jim who says “I like cookies”.John offers Jim the 10 cookies.Jim thinks a moment about taking that very important next step: Take the cookies. Eat them, sell them, have a cookie party, freeze them, reverse engineer them to create his own. Reject the cookies.   Ask John if he is sure, if he has checked his pockets, be sure he has enough dough and remind the man about the people behind him. Here is the question to…
  • Linkedin is getting smarter and offering photo sharing, are you?

    ask@michaelhartzell.com (Michael Hartzell)
    15 Mar 2015 | 11:22 am
    Linkedin is playing catch up but now photo sharing in status updates is an option.  It is important for someone to grab the torch and lead others to benefit from Linkedin so they can have more light shine on their awesomeness. Will it be you?  At some point, the status feeds in Linkedin will become cluttered with marginal images, which will make everyone have one more thing to block from their consciousness.  More crayons: Putting more crayons in a kids hand does not improve their artistry, it actually creates chaos and crazy.  Think forward: Think forward now, before it…
  • They think they know you

    ask@michaelhartzell.com (Michael Hartzell)
    12 Mar 2015 | 9:58 am
    They think they know you but in reality they don't know you at all. If you are a linchpin, entrepreneur, intrapreneur who understands the five essentials to business success, you are focused on: "Good enough today is not good enough tomorrow". You have an accelerated learning curve with ever changing beliefs, habits, and skills. As a result, the products, services and interests you had a year ago are in reality... to put it mildly, LAME.  (Even in your opinion) Along the way, those who you were hoping to impress a year ago were not so impressed. They recognized your LAMENESS…
  • Free software Grammarly.com eliminates most writing mistakes automatically

    ask@michaelhartzell.com (Michael Hartzell)
    9 Mar 2015 | 9:59 pm
    Since the virtual world has become a megaphone for anyone with an opinion to push their content, it has become apparent we all could use a little more high school English.  Anyone wanting to add inbound marketing strategies will be required to provide something more than kool-aid content which is something more than grammar dribble. Once you decide it is time to raise the bar with the hope of impressing those who are in a different league... you will learn new skills, hire a new team or possibly turn to software for a solution. While it is true your word processor has a few tools, it is…
  • How to Buy Renewable Energy Certificates and Get Credit for Going Green

    ask@michaelhartzell.com (Michael Hartzell)
    18 Feb 2015 | 7:58 pm
    Do you think having more of our electricity come from green renewable sources is important? Did you know there is an easy and cost-effective way to help ensure that happens? People may quibble over some of the details, but most everyone agrees that renewable is a superior concept. The corollary is that most of us have no idea what to do to help that concept become reality. And even if we personally feel it is important to support the growth of renewable energy, as business owners and entrepreneurs we may not know what the business case is for utilizing green power. What is Renewable Energy…
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    Surefire Social

  • The Case for Why Commercial Roofers Need a Website

    Chris Marentis
    24 Mar 2015 | 6:56 am
    Because commercial roofers often rely heavily on word-of-mouth marketing to attract new clients, it can be tempting to operate without a website. However, there are a number of powerful reasons why building a website for your business will be nothing but a positive. Build Credibility First, it’s impossible to ignore the ubiquity of the Internet. For many business owners, it’s the first place they turn when they’re looking for products and services in their area. They expect any credible business to have a professional, up-to-date website. If you’re a business without a website, you…
  • Franchises Devote Nearly Half of Marketing Budgets to Digital

    Chris Marentis
    20 Mar 2015 | 4:43 am
    When it comes to digital marketing, franchises have several unique advantages. Because they have the support of their brand as well as the flexibility of a small local business, they have become leaders in online marketing. In fact, franchises devote nearly half of their marketing budgets to digital, and it’s possible that they’ll increase their focus on online marketing. Just a year ago, franchises spent 10 percent less on digital marketing than they do now, so it’s easy for marketers to see where the trend is headed. The trend also benefits the consumer, who will have an easier time…
  • How Marketing Automation Can Help Your Remodeling Business Be Everywhere

    Chris Marentis
    17 Mar 2015 | 3:30 am
    When it comes to local internet marketing, time is one of your most valuable commodities. You’re expected to be everywhere at all times. Without marketing automation tools, however, being everywhere is impossible, and many marketers find themselves stretched too thin. That’s where marketing automation saves the day—and your marketing plan. Not only does marketing automation free up time and resources, it also enables you to pinpoint leads more effectively than any member of your marketing team. In fact, companies that use marketing automation software have a 107 percent higher lead…
  • The 3-Rules of Time Management for Contractors

    Mark Richardson
    13 Mar 2015 | 3:30 am
    Time is the one thing that nobody seems to have enough of yet everyone wants more of. This resonates with me as I talk to people of all walks of life, professions, ages and so forth. For home renovation professionals, it is no different. While you cannot literally create more time, you can use the time that you have more efficiently so that you essentially feel as though you have more time. Good time management skills directly correlate to your business—and I would even say personal—success. Use the following three time management tips to help you get control of your time—and your…
  • Location-Based Tools That Can Help With Lead Generation

    Chris Marentis
    12 Mar 2015 | 3:30 am
    As marketers continue to invest in lead generation, one area remains a consistent problem: local social media marketing. Although social media delivers a significant number of potential leads to businesses, it’s sometimes difficult for marketers to target consumers in a particular geographic area. Businesses that fail to capitalize on the lead generation capabilities are missing out. Social media enables businesses to introduce new products and services, build brand awareness, and answer questions from customers. Unfortunately, some marketers could be wasting time and resources by…
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    The Entrepreneurs Club of America

  • A College Dropout’s Epiphany

    Kasey Marlow
    25 Mar 2015 | 9:12 am
    He was a World War ll pilot flying Hellcat fighters off the aircraft carrier, The USS Enterprise. While in the service of his country he won two Distinguished Flying Crosses, the Air Metal, and a Presidential Citation.
  • Entrepreneurs Club Radio – Our Guest is Hart Main, founder of Man Cans

    Kasey Marlow
    25 Mar 2015 | 4:04 am
    Entrepreneurs Club Radio - Our Guest is Hart Main, founder of Man Cans
  • Inspirational Quotes for Entrepreneurs

    Kasey Marlow
    22 Mar 2015 | 9:11 am
    “Eagles don’t flock.”   –Ross Perot  “Success seems to be connected with action.  Successful people keep moving.  They make mistakes, but they don’t quit.”—Conrad Hilton “There comes a moment when you have to stop revving up the car and shove it into gear.”—David Mahoney “If you don’t make dust, you eat dust.”  –Jack A. MacAllister •
  • Entrepreneurship and Community Service

    Kasey Marlow
    20 Mar 2015 | 9:08 am
    Roger Sustar bought a tiny manufacturing company for only $4,000. On borrowed money. Now with great leadership, Fredon Corporation is a multi-million dollar organization manufacturing parts for thousands of companies across America.
  • Entrepreneurs Club Radio – E-City Entrepreneurship program at Painesville Harvey High School

    Kasey Marlow
    18 Mar 2015 | 2:07 pm
    On Tuesday, March 24 at 8:30am we’ll discuss the E-City Entrepreneurship program at Painesville Harvey High School. Scott Sofer, CEO of Bickford Flavors, Tim Kehres, Executive Director of Lake County’s Big Brothers and Big Sisters, and Pat Minich of Accurate Tax and Bookkeeping will be our special guests.
 
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    Blog

  • Is Search Engine Optimization (SEO) Worth The Money?

    10 Mar 2015 | 4:58 am
    Is Search Engine Optimization (SEO) Worth The Money? In this podcast we discuss if search engine optimization is worth the money or not. In the podacst we also look at how to properly calcuate the ROI return on investment for SEO or maketing methods of any kind. This podcast was inspired by an article on SEW titled "Is SEO Worth It In 2015?" In his podcast you won't find fancy words or things you don't understand. We break down everything into simple to understand business terms. If after listening to the podcast and reading this article you determine that your business needs…
  • What Is Search Engine Optimization (also referred to as SEO)

    26 Jan 2015 | 5:58 am
    What Is Search Engine Optimization (also referred to as SEO) In this podcast we explain in simple terms what search engine optimization is, how it is done, our philosophy towards SEO, and what kind of return on investment you can expect from search engine optimization. If after listening to the podcast and reading this article you determine that your business might be able to benefit from our SEO services feel free to send us and email to discuss further if our services would be a good fit for your business or not.  
  • SEO vs PPC - Why SEO gets the better ROI than Google Adwords or Bing Ads

    10 Oct 2014 | 5:58 am
    SEO vs PPC - Why SEO gets the better ROI than Google Adwords or Bing Ads In this podcast I discuss which of SEO vs PPC gets the better ROI. If after you listen to this information you have further questions or require additional information, just send us an email or give us a call. From this podcast I think you will get valuable information that will help you determine how to best allocate your marketing budget.    
  • Web Marketing Agency Myths

    26 Aug 2014 | 7:58 am
    Web Marketing Agency Myths In this podcast I discuss the most common web marketing myths we come across that people believe that are just wrong. If after you listen to this information you have further questions or require additional information, just send us an email or give us a call. After listening to this I think you will be surprised and also see how you could be easily deceived by these myths. 
  • Marketing ROI by Marketing Method & Cost Per Impression

    1 Aug 2014 | 3:58 am
    Marketing ROI by Marketing Method & Cost Per Impression In this podcast I discuss the ROI we have seen over the past four years by marketing method for our own business and our clients. If after you listen to this information you want to have a discussion, we would be happy to talk, just send us an email or give us a call. In this podcast I review and explain the results, I list the 5 best marketing methods for ROI and also highlight the worst 5 marketing methods that you will want to avoid.
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     Vistage Executive Street Blog

  • The Importance of Company Reputation in the Battle for Talent

    Dana Borowka
    25 Mar 2015 | 11:14 am
    What people think of your company as a place to work matters a lot to your bottom line. Smart CEOs know this instinctively if not Read More The post The Importance of Company Reputation in the Battle for Talent appeared first on  Vistage Executive Street Blog.
  • What Napoleon Can Teach C-Level Executives About Innovation and Crowdsourcing

    Glenn Kopelson
    24 Mar 2015 | 9:00 am
    At the turn of the 19th century, Napoleon Bonaparte was busy conquering parts of Europe. Facing the enemy was a big challenge, but he had Read More The post What Napoleon Can Teach C-Level Executives About Innovation and Crowdsourcing appeared first on  Vistage Executive Street Blog.
  • The Future of Business: A Customer Experience Imperative

    Jackie Robles
    23 Mar 2015 | 9:00 am
    Fridays with Vistage is a webinar series on relevant, timely and actionable business topics to help you generate results in your business. The summary below Read More The post The Future of Business: A Customer Experience Imperative appeared first on  Vistage Executive Street Blog.
  • How Multitasking Is Literally Lowering Your IQ

    Curt Finch
    20 Mar 2015 | 10:25 am
    When it comes to computers and electronic devices, effective multitasking is a must. The more memory a device has the better it can multitask and Read More The post How Multitasking Is Literally Lowering Your IQ appeared first on  Vistage Executive Street Blog.
  • The Secrets to Grit and Resilience

    Leon Shapiro
    19 Mar 2015 | 10:41 am
    Last month, I was struck by a piece written by Eric Barker titled: A Navy Seal Explains 8 Secrets to Grit and Resilience.  Read More The post The Secrets to Grit and Resilience appeared first on  Vistage Executive Street Blog.
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    The Deluxe Blog

  • The World’s Most Expensive Logo Designs: Behind the Scenes

    Deluxe Blogmaster<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2015/02/Deluxe_enterprise_logo_cropped-150x28.png" alt="Deluxe Blogmaster" class="avatar" width='50' height='50'/>
    26 Mar 2015 | 5:30 am
    What’s in a logo? It’s a simple question without a simple answer. The success of a logo varies wildly, as does the price companies pay for its creation. Some well-known logos were created for meager amounts such as the Nike Swoosh, created for a mere $35 in 1971. Other companies however have spent far more to create their logos. Consider the following: British Petroleum (BP) spent $4.6 million to create the stylized sunflower logo that adorns each of its stations today. In 2012 the London Olympic committee spent $400,000 for a year of work to create a new logo for that year’s games. The…
  • The Power of Community

    Cameron Potts<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2015/02/Cameron_Potts_Profile.jpg" alt="Cameron Potts" class="avatar" width='50' height='50'/>
    24 Mar 2015 | 5:30 am
    The term “community activist” has taken on negative connotations thanks to the last few election cycles. It has been derided as a fake job and something to land on if you can’t describe what someone does for a living. Yet for many small business owners, being a community activist is an unwritten part of the job description.   Two such examples are Lynne McDaniel of An Orange Moon in Chicago and Kim Bartmann of Bryant Lake Bowl and Tiny Diner in Minneapolis. While neither likely set out to champion the revitalization of their communities, both have found a passion in not only embracing…
  • 5 Ways to Get Online When Your Website’s Under Construction

    Julie Gordon<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2015/02/Julie_Gordon_Profile.jpg" alt="Julie Gordon" class="avatar" width='50' height='50'/>
    23 Mar 2015 | 5:30 am
    A few weeks ago, a Thai restaurant recently opened in my neighborhood. Word-of-mouth and positive buzz were spreading around town, as several friends were sharing how great the food was. While I knew the exact location of the restaurant, I wanted to check out their hours and menu online before jumping in the car. That’s the moment the buzz stopped. After running a mobile search for the exact name of the restaurant, the only results returning in Google were a few news articles about its pending opening and a Yelp listing without a menu. No website. No Facebook. No search engine listings. It…
  • Don’t Worry About Your Customers; A Paradigm Shift

    Mark McCarthy<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2014/03/Mark-McCarthy-150x150.jpg" alt="Mark McCarthy" class="avatar" width='50' height='50'/>
    20 Mar 2015 | 5:30 am
    Are your customers small or large businesses? If so, just forget about them.  Don’t waste your time focusing on them. Quit obsessing and trying to impress, help, sell, service or support them. It is a colossal waste of time. Yet it’s what we’ve all been trying to do for so long, we can’t think of any other way to think. We love our customers. We study them, observe them, learn about their industry, study their social behavior and websites. We basically stalk them, hoping to learn what makes them tick and hence, how to talk, market and generally influence them to love and buy from us.
  • Wedding Planner Takes Leap and Starts Her Own Business

    Julie Gordon<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2015/02/Julie_Gordon_Profile.jpg" alt="Julie Gordon" class="avatar" width='50' height='50'/>
    18 Mar 2015 | 11:39 am
    Last fall, Brittany Maestas took the plunge into entrepreneurship after years of working in the event planning business. Like many new startups, her interest and passion were strong enough to finally lead to a business plan, where she would actually get paid for the work she was doing. We caught up with her recently to talk about Denver’s newest event planning company, BK Event Design. What led you to start your business? I had been doing weddings and events for the hotel world for 13 years, which led to quite a few of my friends and clients looking to me to be their wedding planner. I…
 
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    Loftis Consulting Business Blog

  • From the Open Forum Blog: 3 Simple Calculations for Revealing Business Health

    Loftis Consulting
    16 Mar 2015 | 7:00 am
    I thought this article had some good highlights of some financial metrics that would be good to know for any business.  
  • Is VC Funding Right For Your Business by Cole Sadkin LLC

    Loftis Consulting
    9 Mar 2015 | 7:00 am
    Cole Sadkin LLC makes some great points to consider when deciding if venture capital funding is right for you and your business.  Check it out “Is Venture Capital Funding Right for You?“
  • When Can I Start Paying Myself?

    Loftis Consulting
    16 Feb 2015 | 6:00 am
    Entrepreneur.com has a great article on “When Should You Start Paying Yourself?”  The article highlights the key reasons why as a business owner you should pay themselves at market rate; however, it does not focus on the key indicators of when you should start paying yourself despite its title.  To get a deeper understanding of the when and not the why of paying yourself check out my blog post “Why Can’t I Pay Myself This Month?“
  • How to Start a Business with Customer Cash

    Loftis Consulting
    9 Feb 2015 | 6:00 am
    The Wall Street Journal had a great article on “How to Start a Business With Very Little Money”.  The article highlights ways a start-up can garner cash flow by getting customers to pay upfront as one recommendation instead of depending on loans or investments from others.  In reality, many great businesses were started with a little money from the business founders.  The types of businesses that can be bootstrapped tend to not be capital intensive.  Some examples of customer upfront models not mentioned in the article are: Gift certificates if your business is consumer…
  • Review of 2014 IPOs

    Loftis Consulting
    2 Feb 2015 | 6:00 am
    The New York Times and Deal Book have an excellent article, “Investors Bought Into Nearly $250 Billion in Global I.P.O.s in 2014“,  that highlights the major initial public offerings in 2014.  It is also names some companies that are expected to go public in 2015.
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    ChrisReimer.com

  • Chris Reimer is Available For Hire

    Chris Reimer
    4 Mar 2015 | 10:05 am
    I don’t mean to darken your day, but I have some important news to share. Starting very soon, I’ll no longer be employed by Kaldi’s Coffee. Sad face emoji. I had been hired to be Marketing Director of both Kaldi’s Coffee and a sister company, Honolulu Coffee (they have common ownership). Since my hire, needs […] The post Chris Reimer is Available For Hire appeared first on ChrisReimer.com.
  • Happywork TV Episode 38: Don’t Haze or Hate on Departing Employees

    Chris Reimer
    25 Feb 2015 | 3:43 am
      In Episode 38 of Happywork TV, we talk about the next commitment in the work code of conduct I’ve created called “The Happywork Agreement.” This is a commitment that employers are going to make to their employees. Here it is: “If an employee resigns, I will not make it hard on them. There’s no […] The post Happywork TV Episode 38: Don’t Haze or Hate on Departing Employees appeared first on ChrisReimer.com.
  • Happywork TV Episode 37: Happywork Has Launched!

    Chris Reimer
    17 Feb 2015 | 12:09 pm
      Thanks to all who have played a role in bringing my art to the marketplace. Today, February 17, 2015, Happywork hits the streets, and I’m thrilled and honored. The post Happywork TV Episode 37: Happywork Has Launched! appeared first on ChrisReimer.com.
  • Happywork is On The Shelves At Barnes & Noble

    Chris Reimer
    16 Feb 2015 | 11:39 am
    My book is now on the shelves at select Barnes & Noble stores nationwide. I stopped by the one near my house (170 & Ladue in St. Louis). They now have two autographed copies! Use BN.com to check in-store stock in your area (use the zip code field on the right side of the screen). The post Happywork is On The Shelves At Barnes & Noble appeared first on ChrisReimer.com.
  • The #Happywork Hashtag is Looking Good!

    Chris Reimer
    13 Feb 2015 | 10:22 am
    The post The #Happywork Hashtag is Looking Good! appeared first on ChrisReimer.com.
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    Blue Kite Marketing blog

  • Introducing the Marketing Huddle: a Show Geared to Up Your Marketing Game

    Laura Click
    25 Mar 2015 | 5:00 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • How to Tie Marketing Measurement to Business Goals

    Laura Click
    23 Mar 2015 | 5:54 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • Measuring Your Marketing: Which Numbers Matter Most?

    Laura Click
    16 Mar 2015 | 5:00 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • 3 Ways Content Marketing Can Be Your Most Powerful Sales Tool

    Laura Click
    4 Mar 2015 | 4:00 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • 4 Key Components of a Solid Brand Foundation

    Laura Click
    25 Feb 2015 | 7:04 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
 
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    Barry Moltz

  • #318 Lessons in Leadership, Small Biz Resources, Retirement, Solving Problems

    Courtney Deruy
    24 Mar 2015 | 10:24 am
    On today’s show, we first discuss how to be a courageous leader in the midst of uncertainty. Next, we dive into small business resources – what they are and where to look. Do you have enough saved for a retirement that can last 20 years? Most of us don’t. We’ll talk about what you can do to change that. Finally, we give you practical lessons and steps you can take that will empower you to solve your own problems and the problems in your community. Listen and enjoy: Check Out Business Podcasts at Blog Talk Radio with Barry J Moltz on BlogTalkRadio 1:24 – Segment 1: Robin…
  • How to Get the Business Mentor You Need

    Barry Moltz
    18 Mar 2015 | 3:23 pm
    This post is sponsored by The UPS Store   “It ain’t what you don’t know that gets you into trouble. It’s what you know for sure that just ain’t so.”- Mark Twain What is the number one factor that differentiates successful small business owners from those that fail? Having a mentor. A recent UPS Store survey found that the majority of small business owners did not have a mentor when they started. When they did get one, 82 percent found this mentor very influential in helping them in their company. This factor contributes so heavily to success because it is…
  • #317 Advice from Daymond John, Tom Hopkins, Peter Bregman, Denise Bosler, Jason Sanchez

    Courtney Deruy
    17 Mar 2015 | 7:01 am
    #317 is a special show – Shark Tank star, Daymond John is joined by the founders of Bellhops to discuss the Miller Lite Tap the Future contest and give advice to entrepreneurs. I also feature a guest that says that you can become more productive by changing your habits in just 4 seconds. Plus, if you are a small retail store owner, how do you compete with the big box stores? I am going to introduce you to a small biz that has done just that…and won! Most small business owners hate to sell, but selling your product or service is a key part of growing any company. My first guest…
  • #316 Subscription Model, Productivity, Affordable Care Act, Sales & Marketing

    Courtney Deruy
    10 Mar 2015 | 7:01 am
    Welcome to show #316. In today’s program, we discuss how you can bring a subscription-based model, where every month customers automatically renew or reorder, into your business. Next, we are going to show you 5 things you can do to stop being busy and start being productive. Also, with Obamacare becoming a reality, we are going to talk about what your small business needs to know. Finally, learn the biggest lie small business owners tell themselves about sales and marketing and what to do about it. Listen and enjoy: Check Out Business Podcasts at Blog Talk Radio with Barry J Moltz on…
  • #315 Sales, Cybersecurity, Hap Klopp, Happiness

    Courtney Deruy
    3 Mar 2015 | 7:01 am
    In this episode, we welcome back after 6 years, the founder of North Face Hap Klopp who will show us that success in business is really a series of linked recoveries. We are also going to talk about one of the biggest threats to your small business that you aren’t doing much about: cyber security! We’ll also discuss the myths of sales and discuss the role of the modern day sales person. Finally, we will talk about shiny object syndrome and reveal how to pursue true happiness as a small business owner. Listen and Enjoy:  1:10 Segment 1: Martin Limbeck is an international sales…
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    俺得修学旅行~男は女装した俺だけ!! 美形ギャルとの絡みが楽しい漫画

  • トロトロ花びら 3話押入れの中で、JK二人と代わる代わる挿入!!ネタバレ感あり

    gekiore
    4 Mar 2015 | 4:27 pm
    トロトロ花びら~修学旅行の夜、押し入れで…~の3話を読んでみました。旅は道ズレ(後編その1)               尾田のアソコを見ると当然になってました~♪   美保が躊躇していると麻衣子が「」といいつつ背後から尾田のアソコをさわさわ♪     なんとDカップ級の美乳   尾田の上にまたがってなんとに!         「」というともう我慢できなくて、どぷり中出し。なかなかエロいです。…
  • トロトロ花びら 2話 彼女のカラダをみんなで使いまわして・・・

    gekiore
    3 Mar 2015 | 9:01 pm
              「うわぁ~ひいている!!」   「もも丸見え!!」       それじゃ挿れるよといい、背後から「」   「も見たいんだけど・・」と同室の男子から要望があり・・「ぽろり。」       お仕置きだからな!            
  • 6話|初めての絶頂

    gekiore
    12 Feb 2015 | 4:13 pm
                  「」     「もしかして??」     「」       「」       しっかりお布団には、が点点と・・・。            
  • 尾形保奈美 始めての絶頂

    gekiore
    8 Jan 2015 | 2:03 pm
                 
  • トロトロ花びら1話のあらすじ

    gekiore
    3 Jan 2015 | 7:48 pm
                            大樹と加奈子は同じ布団に隠れるも、大樹は加奈子にを要求。しゃぶりつく加奈子だったが、先生が行ったあともしゃぶしゃぶ。   みんなが布団を剥ぐと、奉仕中の加奈子がいて赤面。みんなは遠慮して部屋をでていこうとすると大樹が?などと言い出す。   加奈子はえ・・・というのだが大樹に逆らえずみんなの前で。          …
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    Free Enterprise

  • Does Your Business Need Flood Insurance?

    Le Trinh, Esq.
    26 Mar 2015 | 10:45 am
    According to the National Oceanic and Atmospheric Administration, the lower Missouri River basin, the Ohio River basin, and parts of western New York and eastern New England may face floods this spring. The National Flood Insurance Program warns that just a few inches of flood water can cause thousands of dollars in damage. Is your business protected in case of a flood? If a flood damages not only your building but also your supplies and products, do you have the money to cover the costs? With one in four businesses shutting down permanently after a natural disaster, do you need flood…
  • No-Tips For Your Workers? How to Make it Work Legally

    Le Trinh, Esq.
    25 Mar 2015 | 2:45 pm
    What is the tip policy in your restaurant? Do your servers share tips with the busboys? Do you charge a set amount for parties of eight or more? Do you want to get rid of the headache of tips? A growing number of restaurants are doing away with the concept of tipping completely. Bar Marco, an upscale Pittsburg restaurant, abolished their tip program opting to pay employees a base salary with health care benefits and stock shares instead. Brand 158, in California, adopted a no-tipping policy to discourage competition among employees. Servers at New York's Sushi Yasuda even run after customers…
  • How (and When) to Create a Severance Package

    Christopher Coble, Esq.
    25 Mar 2015 | 1:09 pm
    Severance packages are becoming more and more popular these days, and are no longer just golden parachutes for exiting executives. In fact, some states require severance pay in certain circumstances. So how do you know when to offer soon-to-be-former employees severance packages, and what does a severance package need to include? Here are a few tips to help: Know the Code As noted above, there are some situations where severance pay is statutorily required. Generally these are limited to states that require employers to offer severance to employees terminated during mass layoffs or because a…
  • How to Write a Valid Non-Compete Agreement

    Christopher Coble, Esq.
    24 Mar 2015 | 2:47 pm
    Whether you're an established business that doesn't want its proprietary information used by a competitor, or an upstart that doesn't want its secrets getting out, you may be looking at a non-compete agreement as a way to protect your trade secrets and maintain your customer base. And the key to creating an enforceable non-compete agreement is all in the craft. So, here are a few considerations to keep in mind when crafting your non-compete clause or contract: Be Considerate A binding contract must have consideration, meaning each party gets something. So your employee must get something in…
  • Is Your Accountant Liable if You're Audited?

    Le Trinh, Esq.
    24 Mar 2015 | 11:54 am
    You hate filing taxes. It's okay. Most people hate filing taxes. This is why we hire accountants to do our taxes for us. They're the experts. They have the training. We trust them to do a good job. But, what happens when you get audited and assessed a penalty by the IRS? Can you sue your accountant? Your Tax Return, Your Responsibility The IRS doesn't care if your accountant made a mistake. It's your tax return, so it's your responsibility. Even though you hired an accountant, you are liable to the IRS for any mistake. So, if the IRS adjusts your tax liability and say you owe more money,…
 
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    Noobpreneur.com

  • Safety Management Tips for Fleet Owners in Texas

    Ivan Widjaya
    27 Mar 2015 | 4:00 am
    Everything is bigger in Texas, especially the highway and interstate system. As a result, fleet owners in the state are taking extra precaution when it comes to managing their fleets. With open road wellbeing in mind, here are just a few ways fleet owners are playing it safe in Texas.… Continue reading » The post Safety Management Tips for Fleet Owners in Texas appeared first on Noobpreneur.com.
  • The 5 Steps to Repairing Your Bad Credit Rating

    Ivan Widjaya
    26 Mar 2015 | 10:07 pm
    If you know (or discover) that a default is recorded on your credit file, you may be quite eager to repair your credit rating. Unsurprisingly, bankruptcy, a debt or some other payment default that is noted on your credit file is likely to negatively affect the likelihood of you being approved for a loan.… Continue reading » The post The 5 Steps to Repairing Your Bad Credit Rating appeared first on Noobpreneur.com.
  • Are Millennials Really That Bad for the Modern Workforce?

    Ivan Widjaya
    26 Mar 2015 | 10:32 am
    Depending on what sources you choose to listen to, Millennials are considered to be the group of people born starting in 1982 up to the early 2000’s. Pew Research further narrows the field to those born between 1981 – 1998 (source).… Continue reading » The post Are Millennials Really That Bad for the Modern Workforce? appeared first on Noobpreneur.com.
  • How Your Small Business Can Benefit From Hiring a Transcription Service

    Ivan Widjaya
    25 Mar 2015 | 11:00 pm
    Many people dream of starting a small business. It is not uncommon for small businesses to struggle and a lot of the reasons for this have to do with being understaffed or not being able to get everything done. There are times when a transcription service might be a great way to boost your business and take care of some of your needs without having to hire additional staff.… Continue reading » The post How Your Small Business Can Benefit From Hiring a Transcription Service appeared first on Noobpreneur.com.
  • 12 Signs You Shouldn’t Work With a Customer

    The Young Entrepreneur Council
    25 Mar 2015 | 6:00 am
    What is one surefire sign a customer/client is a bad fit for you? photo credit: Dan Foy / Flickr The following answers are provided by members of Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs.… Continue reading » The post 12 Signs You Shouldn’t Work With a Customer appeared first on Noobpreneur.com.
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    Big Brand System

  • The Unglamorous Secret of Success

    Pamela Wilson
    25 Mar 2015 | 3:00 am
    This past year has been an interesting one for my career. Let’s back up a little … Actually, I never really thought I had a career. What I had was a business. I still have a business. Over the years, I measured my success by whether my profits went up or down; whether I was getting regular referrals; and — in recent years — whether my audience was growing. And all of the above have grown steadily over the years, I’m happy to say. More recently, I’ve realized that I have a career, too. I’m now working for Copyblogger Media. A few weeks ago, I was given the…
  • High-end Fonts for Free: How to Go Upscale with Your Typography

    Pamela Wilson
    11 Mar 2015 | 3:00 am
    Why would you want to spend time looking for the perfect font? Your fonts add meaning to your words. Look at the examples below. This font isn’t terrible, but it doesn’t inspire the kind of confidence you need to hand your money over to a stranger to invest it for you. This font looks upscale, straightforward, and traditional. Just the qualities we’d like to see in our financial adviser. The font here works great. It looks happy approachable, and friendly. There’s a disconnect here between the business name and the font. It looks too formal and uptight to be a place where kids will go…
  • What “Authentic” Audience Building Means [Audio]

    Pamela Wilson
    25 Feb 2015 | 3:00 am
    You’ve heard it many times: the best way to market your business is to “develop an authentic relationship with your prospects and customers.” But what does authentic marketing look like now? And what’s the difference between doing this for a brick-and-mortar business vs. an online business? These are the questions my new Nashville friend Nancy VanReece and I pondered a few weeks ago with Clark Buckner of TechnologyAdvice. We met at Chago’s Cantina in Nashville, and over the sounds of a busy Mexican restaurant, we hashed out how to build an authentic relationship…
  • Free Stock Photos: My Favorite Resources Today

    Pamela Wilson
    11 Feb 2015 | 3:00 am
    On a world wide web full of words, images cut through the noise and get to the point. A well-chosen image will enhance what your words say, and add meaning to your communication. The good news is that finding great stock photos — even free stock photos — is easier than ever. There are dozens of websites that offer free stock images. Their business models vary: Some are supported by advertising Some are supported by user donations Some serve as portfolios for a photographer’s work The free stock photo image resources here — as of this writing — allow you to use their images for…
  • Demystifying the Art of Action Planning

    Karyn Greenstreet
    28 Jan 2015 | 3:00 am
    Do you have an area in your business where you want to grow, change, be more successful? Sometimes it feels like you can’t get there fast enough. Setting goals can seem intimidating until you realize goals are simply stated outcomes: be more profitable, finish a big project, launch a new service, or help more clients. It’s more than a mere wish list; it’s stating what you want from life. The trick is to get from goal setting to goal attainment. That’s where we hit potholes and brick walls. Being a planner rather than a jumper will get you results quicker. Start with Big Picture Goals…
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    Bulldog Drummond - Uncommon Sense

  • Get Your Hands Working On Happiness

    Bulldog Drummond
    25 Mar 2015 | 11:30 am
    Working with your hands just might be the key to happiness. Creating brings us into a world of honesty and humility, pride and passion, with undeniable reality that demands individual attention and requires us to step outside our self-absorbed selves. Creation instills a sense of self, giving us a realization of what can and cannot be controlled. It’s very empowering. Hobby Club is pioneering the idea of using your hands to create something beautiful. Their yearlong adventure brings twelve new hobbies into people’s lives, one month at a time. It’s like hobby roulette; each one is a…
  • Sitting On Your Bottom To Improve The Bottom Line

    Bulldog Drummond
    19 Mar 2015 | 8:59 am
    Written by Martin Orton  Most of the world’s greatest success stories come about when someone notices that things aren’t great and have the cojones to try something completely different. Let’s take your business for example. Whatever you do, and wherever you work, chances are you and your employees are under stress, at times unfocused, and challenged in some form or another—though hopefully feeling better than this parrot. Your business is only as strong as your employees                                     The World Health Organization estimates that…
  • Orchestrating Your Business Strategy

    Bulldog Drummond
    16 Mar 2015 | 9:04 am
    Written by Russell Ruggiero It seems that we are constantly being bombarded by industry expert prognostications regarding the latest innovations like mobile applications, wearable tech, and data storage. Billions of dollars, time, and R&D are being invested into the IT ecosystem and positive bottom line results are the rule and not the exception. An effective strategy should not only leverage widely accepted methodologies, but might also consider new ideas and concepts to achieve the greatest impact. Regarding the latter, ideas and concepts may be taken from areas not normally associated…
  • WHY WE’RE WEARING BLUE THIS ST. PATRICK’S DAY

    Bulldog Drummond
    16 Mar 2015 | 8:01 am
    Saint Patrick’s Day is commonly associated with Irish myths and fantasies of magical leprechauns, libations in copious volume, corned beef and cabbage, and the common pinch associated with not recognizing the holiday by wearing green that day. And though these are great ways to recognize the day, this year we’re going to celebrate the uncommon found on Saint Patrick’s Day. Saint Patrick’s Day, or the Feast of Saint Patrick (Irish: Lá Fhéile Pádraig, The Day of the Festival of Patrick), is a cultural and Christian religious celebration occurring annually on March 17th—the…
  • Hospitality Brand Encourages Its Community To Perform Random Acts Of Kindness

    Bulldog Drummond
    13 Mar 2015 | 8:53 am
 
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    EpicLaunch

  • No Fail Fixes: 4 Out of the Box Tips for Boosting Business

    EpicLaunch
    16 Mar 2015 | 1:13 am
    You’re in a slump, and you need to get out fast. Here are 4 off the wall ideas that will jumpstart your company and make it easier to exit when the time comes. Getting A Short-Term Loan A short-term loan can provide you with the financing you need for operating expenses, R&D, or pretty much anything else. These bad credit business loans aren’t that difficult to qualify for, either. As long as you’re still making some money, you can probably qualify for a small loan to get you going. Move Your Company’s Money Into Insurance If you’re worried about an exit strategy for your…
  • Things to Consider Before Taking Out a Loan

    EpicLaunch
    8 Mar 2015 | 4:17 am
    If you’re thinking about taking out a loan, there are a few things you should consider to make sure you get the right type of loan for you and to make sure you can afford the repayments. Taking out a loan requires grave consideration before you commit. What Type of Loan? It is important that before you proceed to find the right loan for you, you understand the differences between the diverse loans available, such as secured and unsecured. A secured loan lender will require a form of security before your application is accepted, typically this is your home. If you can’t make repayments,…
  • The Science Behind Making Lists

    EpicLaunch
    8 Mar 2015 | 4:17 am
    Lists have been a linchpin of the business world for generations now. Since proper organization and infrastructure are keys to efficiency, the art of the list is crucial to the success of any company. Here are five reasons why making lists are an important part of any sound business. Lists Create Order In collating a list of items, a company automatically narrows focus from a vast number of potential tasks to a specific set of goals. In the process, a disorganized, virtually infinite set of options are reduced to a finite number of tasks. Presuming these goals are achievable, the business has…
  • Know Your Rights as a Commercial Tenant

    EpicLaunch
    3 Mar 2015 | 9:25 am
    Real estate experts Homelet recently reported how the UK government is revamping its laws regarding tenancies in response to a recent swathe of so-called “revenge evictions.” Given how common it is for companies to rent office space, it’s crucial that you, as the tenant, are aware of both your rights and the rights of your landlord. Signing the Lease When you sign the lease to your office, or other business premises, you are generally committing to a fixed period of years. This lease term can only be ended early if you had an agreement with your landlord to do this. If this isn’t the…
  • How to Turn Your Carpentry Business into a Success

    EpicLaunch
    3 Mar 2015 | 9:25 am
    If woodworking is a hobby that you want to turn into a fulltime business, then there are lots of things that you need to consider before going full steam ahead. The Pros and Cons of Running a Woodworking Business The main pro of running a woodworking business is that you’ll get to do something that you love and people will appreciate it – and pay for it. You can schedule your own hours, work in your own home (if you have the space) and generally enjoy the flexibility of being your own boss. If you’ve already been using the equipment that you need to do the work, then setting up a…
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    Web Marketing Therapy Blog

  • Build Your Brand and Start a Movement – Free Summit Access

    Web Marketing Therapy
    26 Mar 2015 | 8:16 am
    I am SO excited to be included as one of Movement Marketing Summit‘s “50 Elite Game-Changing Elite Entrepreneurs” for their summit that goes live April 7th! I am even more excited to give you access so you can watch the entire thing (50 entrepreneurs who share their success secrets) for FREE, you just have to opt-in before April 5! My interview topic was the 5 Success Steps for Blogging. Business and Marketing gurus AJ Amyx and Andy Zitzmann of GAMETIME Coaching created the Movement Marketing Summit to tackle the subjects of building a brand and starting a movement.
  • Healthy Eating Tips to Improve Your Bottom Line

    virtualwordspecialist
    25 Mar 2015 | 12:00 pm
    We all know that exercise and eating right are important for optimal health. To celebrate the end of National Nutrition Month, we wanted to highlight data and helpful strategies for healthy living. Check out this previous post for great nuggets of information. Many people get stuck not knowing “how” to fit exercise and healthy eating into their day so they do nothing and miss out on the benefits. Health is Wealth, so we will be writing more to help with healthy living to support healthy marketing! The Web Marketing Therapy team faces the same challenge that our clients do of balancing…
  • Having Access to Your Marketing Records

    Lorrie Thomas
    23 Mar 2015 | 9:49 am
    A common issue my team and I see when partnering with new organizations is that organizations do not have access to their marketing records. Just like you want access to your medical records, you also need access to your marketing and web records for the health of your business! Being dependent on other vendors (like website companies and social media managers) to have your records is not healthy. What if one of your vendors were to go on vacation or has a medical emergency, and you didn’t have access to your marketing records to have help with something simple like making a…
  • You don’t get lucky with web marketing

    Lorrie Thomas
    17 Mar 2015 | 7:40 am
    Happy St. Patrick’s Day!  While we are all about luck, it is important to remember that you don’t get lucky with web marketing. Focus, passion and effort gets you the green. Want marketing success?  Read How to Achieve Marketing Success.
  • Stop Business Stress and Anxiety – Start with Exercise

    virtualwordspecialist
    13 Mar 2015 | 1:09 am
    Running a business has great rewards; it can also be very stressful! If you are stressed, chances are so is some aspect of your business. March is National Nutrition Month, a perfect time to remind business owners that controlling their stress with good nutrition and exercise can help ease business stress! The effects of stress on a person’s life are quite harmful – personally and professionally. Statistics from the Anxiety and Depression Association of America (ADAA) show nearly 40 million adults are affected by stress and anxiety. Studies taken around the world show solid evidence…
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    The Rise To The Top: Helping you generate big time revenue through your own online products & programs

  • The $130,208 Case Study: How Nick Stephenson Created & Launched His First Online Course

    David Siteman Garland
    14 Mar 2015 | 1:56 pm
    Enjoy the uncensored interview with Nick below and also some bonus questions and answers   Name: Nick Stephenson Name Of Your Course: Your First 10,000 Readers http://yourfirst10kreaders.com 1. What is your total revenue generated so far and how much is your course? $130,208 in the first week – priced at $597 2. What was your list size when you launched your course? around 3,500 3. Who is your course for? Authors who want to improve their marketing efforts and build their platform 4. How did you come up with the idea for your course? As an author myself, I know exactly how hard it…
  • CASE STUDY: How David Newman went from 1-on-1 client work to creating a freedom-based business by launching a successful online course

    David Siteman Garland
    8 Mar 2015 | 11:28 am
    Name: David Newman Name of your course : The Speaker Marketing Workshop  http://www.SpeakerMarketingWorkshop.com 1. What is your total revenue generated so far and how much is your course?  $26,418 – 34 enrolled at $777 2. What was your list size when you launched your course?  10,500 overall list size – segmented list of about 800 interested in speaking 3. Who is your course for?  Speakers, authors, consultants, coaches 4. How did you come up with the idea for your course? I had been teaching the live-led version of the course since 2008. Normally got 8-10 people per class.
  • Congrats to David Newman on his online course launch!

    David Siteman Garland
    26 Feb 2015 | 8:51 am
    I LOVEEEEEEE hearing success stories from my Create Awesome Online Courses Students! This morning I heard from David Newman (one of the nicest guys out there BTW…pictured left) who just    launched his new course: The Speaker Marketing Workshop. All about how to maximize your reach and revenue as an expert who speaks professionally. Anyhow…the results speak for themselves in this photo. Over 20k in sales…and an iPhone blowing up with alerts (money coming in …the type of alert you want). The big takeaway: All this awesome is happening for him because he puts in the…
  • A fella came up to me Starbucks and asked me how he could build his email list from scratch…this is what I told him

    David Siteman Garland
    23 Jan 2015 | 2:23 pm
    Just had a super nice guy come up to me at Starbucks (who happens to be a new email subscriber of mine) and we got to chatting about what he is looking to do with an online program from scratch. In a nutshell, he is a successful real estate investor and wants to teach it. Perfect topic and one that can really help people and make a lot of money (double win!). He doesn’t have an email list yet, so here were my tips to get him started (feel free to steal ‘em): 1. Start with a sweet free piece of content: i.e. 7 things to know before you invest in real estate, 7 key mistakes to…
  • Should you offer a payment plan for your online course?

    David Siteman Garland
    14 Nov 2014 | 1:13 pm
    Great question! First of all, I’ve done it (and seen it done) EVERY way under the sun. Payment plans can be great for bringing in new customers (buyers LOVE spreading out payments) but also come with some additional work (i.e. the few bad apples that will try to screw you). Overall, having a payment plan option (including our big 12 pay option for Create Awesome Online courses over 12 months) has been a huge success for us (mixed with a headache or 5). That being said, whether YOU should do a payment plan for your course depends on a few factors. Here are a few tip-a-roos: 1. If you are…
 
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    Launch Grow Joy

  • Five reasons why your ecommerce business needs a blog [PODCAST]

    launchgrowjoy
    25 Mar 2015 | 1:57 pm
    Do you have an ecommerce business and you want more traffic to your site? Do you want to create a more engaged community of fans and customers that will rave about your products? Do you want to get more sales... The post Five reasons why your ecommerce business needs a blog [PODCAST] appeared first on Launch Grow Joy.
  • Five easy steps to getting your brand featured on influential podcasts [PODCAST]

    launchgrowjoy
    18 Mar 2015 | 11:53 pm
    If you want to get more publicity for your brand and products, it’s time to think outside traditional media and consider being a guest on some popular podcasts! Over the last year I’ve had the pleasure of being featured on... The post Five easy steps to getting your brand featured on influential podcasts [PODCAST] appeared first on Launch Grow Joy.
  • What magazine editors are working on RIGHT NOW & how you can get your products featured [PODCAST]

    launchgrowjoy
    13 Mar 2015 | 2:56 pm
    When it comes to publicity, TIMING is everything. Magazine editors work far in advance of the issue publication date (this is also known as “lead time”) with extremely tight deadlines. The trick to getting publicity is not only knowing WHO... The post What magazine editors are working on RIGHT NOW & how you can get your products featured [PODCAST] appeared first on Launch Grow Joy.
  • Five creative ways to get rid of extra inventory [PODCAST]

    launchgrowjoy
    5 Mar 2015 | 9:42 am
    Did you invest in more inventory than you were able to sell? If so, you’re going to love today’s episode where you’ll discover five creative ways to get rid of extra inventory. When I first launched my t-shirt line I... The post Five creative ways to get rid of extra inventory [PODCAST] appeared first on Launch Grow Joy.
  • How to choose between 25 popular ecommerce platforms for your online store

    launchgrowjoy
    25 Feb 2015 | 12:55 pm
    There are lots of ways to sell your products online. You can use Craigslist, Etsy, Ebay, Amazon, SmugMug, and similar ecommerce platforms. Or, you can create your own online store, which we recommend. In this guide, we will show you... The post How to choose between 25 popular ecommerce platforms for your online store appeared first on Launch Grow Joy.
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    The Metropreneur Columbus

  • Caddy’s Delight Bringing Virtual Golf to Grandview

    Susan Post
    26 Mar 2015 | 6:21 am
    Family-friendly fun is at the heart of a new Grandview-area business. Located at 1158B W. Third Ave., Caddy’s Delight offers virtual golf and blacklight putt-putt for golfers of all ages at nearly all hours of the day. The facility fills two niches for the area. First, it address the lack of family activities in a […]
  • SBA Announces 2015 Small Business Award Winners

    Susan Post
    25 Mar 2015 | 9:51 am
    The U.S. Small Business Administration’s Columbus district office has announced the recipients of their 2015 Small Business Awards. Business owners in a variety of categories will be recognized at a formal awards ceremony on Tuesday, May 5, 2015. Scheduled during National Small Business Week (May 4 – May 8), the SBA Awards highlight the impact made […]
  • CollegeEase Aiming to Change the Way Students Approach Getting into College

    Susan Post
    24 Mar 2015 | 5:00 am
    Picking a college is probably the single biggest decisions that any teenager faces. And, there’s a lot of assumptions and stereotypes that come with it. You have to be a stellar athlete, have amazing test scores or a 4.0 GPA. Even if you’ve got the grades, not every kid grows up knowing they want to […]
  • Dublin Entrepreneurial Center Celebrating 6 Years & Expansion with Open House

    Susan Post
    23 Mar 2015 | 5:15 am
    The Dublin Entrepreneurial Center will host an open house on Wednesday, March 25 from 5:30 to 7:30 p.m. to celebrate six successful years and unveil 5,400 square feet of additional space. Currently occupying the third floor of 565 Metro Place South in Dublin, the DEC will add its additional offices on the first floor. “We’ve […]
  • 3 Central Ohio Business Owners Vying for Spot in National SBA Competition

    Susan Post
    23 Mar 2015 | 5:00 am
    Five business owners, three of which are Columbus-based enterprises, will pitch to a panel of judges this evening for a chance to become a semi-finalist in the SBA’s InnovateHER business challenge. The InnovateHER program provides an opportunity for entrepreneurs to showcase products or services that have a measurable impact on the lives of women and […]
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    Blogtrepreneur - For Busy Entrepreneurs

  • Startups: Funding & Business Loans for Women Entrepeneurs

    Blogtrepreneur
    27 Mar 2015 | 2:47 am
    According to the State of Women-Owned Businesses Report there are more than 9.1 million female-owned businesses in the United States. Receiving grants and assistance or getting business loans for women entrepreneurs can be tough, but we hope we may have some solutions for you. Table of Contents 1. Introduction 2. Business Loans for Women 3. Business Grants for Women 4. Government Grants for Women 5. Minority Business Grants & Startup Grants Introduction Before we dig a little deeper into the type of funding that will suit you and your business you need to first find out what financing…
  • Video Meeting Systems: Saving Money for Your Business

    Greg Nunan
    25 Mar 2015 | 4:53 pm
    Imagine never having to gas up your car on the way to work, never doing a round in the office on the way out to make sure all the lights were off, never printing off twice as many presentation packets as you need for a meeting and eating the cost. Avoiding these normal, albeit frustrating and tedious tasks could save you dozens of hours and maybe even thousands of dollars every year; believe it or not, it’s possible. It may not be possible to completely abandon the office, but with the right video conference platform you and your colleagues can make important presentations and host meetings…
  • 4 Reasons to Invest in Online Properties

    Greg Nunan
    24 Mar 2015 | 8:11 pm
    Investment in shares and property is entrenched in society as accepted and well-known forms of investment. Can you make money from those forms of investments? Of course you can. There’s nothing wrong with investing in conventional and established options, but investing in online properties, as opposed to offline is a huge opportunity that is definitely worth consideration as part of an overall wealth strategy. The Online Investment Opportunity Given that the World Wide Web is still so very young, at just over two decades old, investing in online web properties has not become…
  • Early Retirement Planning – How to Make it Happen

    Donny Gamble
    24 Mar 2015 | 4:30 pm
    When you say early retirement, most people think of retiring by age 50 or 55. Some who are more aggressive may even think about doing it by age 45. But what we’re talking about here is very early retirement. That means retiring by age 35, or 30 – or even sooner. People actually do this kind of thing all the time, but admittedly it’s not common – and it‘s not easy. Let’s face it, if you try to retire early using conventional methods, you’ll never make it. 10 or 15 years isn’t nearly enough time to accumulate a company pension, or even to build up a large retirement…
  • Slander: Free Speech or Illegal Outburst?

    Blogtrepreneur
    23 Mar 2015 | 6:12 am
    Article and infographic contributed by Kelly / Warner Law. Source:: David Castillo Dominici, FreeDigitalPhotos.net   Slander: Free Speech or Illegal Outburst? In the mood for a little linguistic trivia? Good, so are we. This post may not change your life, but it does doll out a bit of “crypt knowledge” that could a) add a little legal-knowledge zest into a future blog post, or b) aid in the maintenance of your status as Jeopardy Couch Champion — for the 10th year reigning, multiple claimants, be damned! Language transforms. Words die and new ones spring into existence. In some…
 
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    That Bookkeeper

  • My 5 Favourite iOS Productivity Apps

    Eric Matthews
    24 Mar 2015 | 4:05 am
    For better or worse I can run my business from almost anywhere. Ideally I’m doing this from my desk with a proper keyboard and a 27" screen, but that’s not how real life plays out. A lot of times, I need to get work done while I’m out running errands or waiting in a doctor’s office. In those cases, I have to make the most of what’s available to me. I’m very guilty of trying out the latest and greatest apps. My home screen is constantly changing as I try to find the “perfect” setup. Despite all the chaos, there are a few that really stand…
  • One on One: Wave

    Eric Matthews
    17 Mar 2015 | 4:00 am
    I’ve written several posts over the years that somewhat resembled a review. For the most part they have remained in drafts, and for very good reasons. Simply put, they were awful. Without constraints I tend to ramble on until I’m debating the pros and cons of the font used in the terms of service. With that in mind, and to try to provide something quick and simple for you, I have created a new take on reviews I’m calling One on One. Each of these posts will cover one product and will highlight one positive and one negative about each product. We’re going to start today…
  • Family Tax Cut

    Eric Matthews
    10 Mar 2015 | 4:34 am
    For people who follow tax updates this is old news, but I wanted to share something important for the 99% of you who are going to be scrambling to file your taxes in the weeks to follow. Families with one wage earner have been clamouring for income splitting for years now, and the Canadian government has (kinda) listened. Starting with the 2014 tax returns, we can now take advantage of the “Family Tax Cut”. Here’s the link to the CRA’s page about the new tax break. Family Tax Cut - CRA I’ve done a couple returns so far that have taken advantage of this tax…
  • A Preview of What's to Come

    Eric Matthews
    5 Jan 2015 | 4:00 am
    I want to start by welcoming everyone to 2015. No matter how good or how bad 2014 was, my wish is that we can make this year even better. One thing I believe is important in business is to regularly improve your skills. This year, I'd like to make this site a great resource for anyone wanting to get better at their company's bookkeeping. Much of the information I have provided here has been big picture topics, but I'm going to be spending more time working on practical lessons on bookkeeping, bookkeeping software, and the other essential tools you use everyday to run your small business. One…
  • Thanks for another great year!

    Eric Matthews
    22 Dec 2014 | 4:00 am
    Almost 5 years ago I decided to buy thatbookkeeper.com and figure out how I could move some of my business online. I’m sure the mistakes made far exceeds the lessons learned but it’s been a great experience. I really want to thank all of you. It’s so great getting to interact with all of you throughout the year. Your emails and comments are always insightful. I have a few ideas for 2015 that I’m really excited about. I want to create more instructional material next year, and expand beyond text-based content. That’s not to say I won’t also publish regular blog posts as…
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    Barbara’s Blog

  • How to Figure Your Estimated Taxes

    Barbara Weltman
    26 Mar 2015 | 1:00 am
    Follow @BarbaraWeltman If you’re self-employed, there’s no tax withholding from your business earnings you can use to meet your tax obligation. Instead, you pay estimated taxes in four installments. There are two main challenges with respect to estimated taxes: Figuring out how much to pay (so you don’t overpay and have to wait for a refund or underpay which can result in penalties); and Having enough cash available to make your installments. Here are some strategies to help you address these challenges. Rely on what you paid last year Past is prologue for estimated taxes because…
  • Partnerships and LLCs: A Tax Perspective

    Barbara Weltman
    19 Mar 2015 | 1:00 am
    Follow @BarbaraWeltman As in the case of sole proprietorships, the tax statistics on partnerships (including limited liability companies that file tax returns as partnerships) reflect an improving economy. For 2012 (the most recent year for statistics), there were 3,388,561 million partnerships (3.1% more than in 2011), representing more than 25.3 million partners (up from 23.3 the year before). Here is some more interesting tax-related information about these filers: Limited liability companies (LLCs) in the U.S. accounted for the majority (65.3%) of all partnership returns. This is the 11th…
  • Sole Proprietorships: A Tax Perspective

    Barbara Weltman
    12 Mar 2015 | 1:00 am
    Follow @BarbaraWeltman IRS statistics help to paint a picture of sole proprietorships in the U.S. and makes for interesting reading. Following a review of these statistics, my take is that the state of sole proprietorship from a tax perspective reflects an improving economy. Here are some key numbers (for the 2012 tax year) (yes, it takes the IRS quite a while to compile data): There were about 23.6 million sole proprietors (exclusive of farmers), up 0.5% over 2011. Profits were $304.9 billion, up 7.9% over 2011. Profits as a percentage of business receipts were 23.4%, the highest level in 25…
  • Should Small Business Saturday Be a Tax Holiday?

    Barbara Weltman
    5 Mar 2015 | 1:00 am
    Follow @BarbaraWeltman Small Business Saturday® (SBS), which is the first Saturday after Thanksgiving, was established by American Express OPEN in 2010 as a way to help small businesses get customers, which stimulates sales on Main Street. The NFIB has included in its legislative agenda for 2015 the goal of making Small Business Saturday a sales tax holiday (here’s the agenda for my state of Florida). About sales tax holidays A sales tax holiday is a temporary suspension of the requirement to charge sales taxes that would otherwise be due on specific goods and services. The idea of a sales…
  • Legal Protections for Independent Contractors?

    Barbara Weltman
    26 Feb 2015 | 1:00 am
    Follow @BarbaraWeltman Employees enjoy various legal and financial protections: minimum wage and overtime rules, employee benefits (health coverage; retirement savings), unemployment insurance and workers’ compensation, and various anti-discrimination laws. Independent contractors have virtually no legal or financial protections (in some states they can opt in for workers’ compensation). Should there be legal and financial protections for independent contractors, given a prediction that within the next five years or so about half of the entire workforce will be independent contractors?
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    Small Business Marketing Blog

  • Focus on reducing stress, injuries during National Nurses Week

    brafton
    25 Mar 2015 | 5:04 am
    Health care reform can be a bit of a buzzphrase with so many political underpinnings surrounding the term, but when you get down to the nitty-gritty of it and meet the doctors and nurses who make it all happen, you might be surprised at what you find out. While legislators debate over multi-billion-dollar funding fixes, it's the frontline clinicians who are making the difference every single day. That's why it's so important for any organization that employs nursing professionals to show their appreciation for these workers during National Nurses Week. From May 6 to 12, the…
  • Help customers avoid stress on tax day

    brafton
    19 Mar 2015 | 6:33 am
    As a small-business owner, you should be finished or at least close to done with your taxes for the year. If you've been keeping accurate records, this can be as simple as plugging in a few numbers and letting a piece of software or an accounting team handle the rest.  However, your customers and employees might not be as financially savvy as you, and while they probably see tax day as a nuisance at best and a nightmare at worst, small businesses focused on financial planning, investing and wealth accumulation should take tax day as an opportunity to help their customers make…
  • Clever promotional product use is critical during National Arthritis Awareness Month

    brafton
    16 Mar 2015 | 5:13 am
    Whether young or old, the modern consumer expects a meaningful relationship with his or her favorite brands. This goes well beyond simply selling to customers – fostering lifelong relationships on both the small-business and client sides requires getting to know and then engaging with your clients on a personal level. Doctor's offices, health and wellness centers and even pharmaceutical companies can demonstrate their commitment to the personal well-being of their clients during National Arthritis Awareness Month this May. While your clients might expect you to provide…
  • 4 new social media apps for small-business marketing

    brafton
    11 Mar 2015 | 4:43 am
    If small businesses want to achieve marketing success with fewer resources than big-box stores, they have to take certain leaps of faith. Rather than business decisions that put your financial stability at risk, you can take the unbeaten path in social media marketing to gain the upper hand on your competition. However, this doesn't mean crafting pithy Facebook posts or making sure you tweet at the same time every day. Social media is a vast as it is varied, which is why you need to pick the right site and platform that caters to your business goals. If you've been looking for a…
  • 3 ways small businesses can boost word-of-mouth marketing

    brafton
    6 Mar 2015 | 7:28 am
    In small-business marketing, the name of the game is to do more with less. Without the financial cushion of large retail chains, you have to be on point for everything from payroll to how you're going to pay rent for the office space. With so much else to worry about, it's natural that marketing gets the short end of the budgeting stick. However, you don't have to throw money at advertising campaigns for them to succeed. In fact, leveraging your own customers through word-of-mouth marketing is a low-cost, high-reward method that frugal small-business owners have been…
 
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    Firmology

  • What To Do With Your Piles of Money

    Layton Cox
    18 Mar 2015 | 6:00 am
    Ever since the early Mesopotamian civilization, someone has asked someone else what to do with their money. Do they buy a new cow or do they buy a bigger hut? Search any Q&A style website and you will find that one of the most viewed questions is a variation of the age-old “I’m 23 and I have $5,000. What should I do with my money?” question. I would like to present a solution for everyone, from ages 1 to 99, with any amount of money. The following steps aren’t just for recent inheritance recipients or lottery winners, these are the steps anyone needs to take in…
  • What Sets Great Company Culture Apart

    Miles Alters
    16 Mar 2015 | 6:00 am
    After the birth of our daughter, my wife and I moved from Grand Rapids, MI, to Metro Detroit. I was working with Manpower; I loved my job there and I hoped they had an open position I could transfer to in Detroit. Unfortunately, there weren’t any opportunities that fit my career progression. Fortunately for me, however, I found an absolutely GREAT company. What made this particular company stand out from the rest? There’s always a “WOW” factor that differentiates a great company culture from the millions of others. Most “WOW” culture factors…
  • The Right Time to Fire an Employee

    Miles Alters
    25 Feb 2015 | 6:00 am
    If you asked company owners “What are the keys to your success?” you’re going to hear quite a few of the same answers: their company’s vision, their well-developed and executed plans, their consistency, their perseverance, etc. What’s odd, though, is how infrequently you’ll hear the phrase “our employees.” I haven’t encountered many businesses that gross a million dollars with only the founder as the workforce. Entrepreneurs starting out quickly realize the importance of at least one key player to have in his or her backcourt. No matter the industry, businesses do…
  • Meet & Greet: Sameer Maggon of Measured Search

    Sameer Maggon
    24 Feb 2015 | 9:00 am
    Firmology’s Meet & Greet series takes an inside look at the technology and resources available to startup entrepreneurs and small business owners, straight from the founders who built them. Name: Sameer Maggon Title: Founder Company: Measured Search Company One Liner: Better Search Service for your eCommerce Store Location: Los Angeles, CA Tell us about yourself and your background. I am an engineer by design and love to build high tech products & solutions that solve a real world need. I grew up in India and started tinkering with computers when I was 10 years old and went to…
  • How to Start a Business Without Wrecking Your Personal Finances and Retirement Plan

    Layton Cox
    19 Feb 2015 | 6:00 am
    Two pillars of American life have been changing in the background of our day to day lives. Much like weight loss (or weight gain), it’s happened a tiny bit at a time, and no one has noticed. The path to prosperity and retirement have completely changed in the last few decades. The Old Path to Prosperity and Retirement: Pensions A few generations ago, the path to prosperity was pretty simple: Get an education Get a job Work for 40 years Retire and accept pension Income taxes were low, the stock market was high, life was easy. You could become wealthy working for a name brand corporation.
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    Codeless Interactive

  • The Fast, Pain-Free Way to Set Marketing Goals [Video]

    Brad Smith
    26 Mar 2015 | 3:00 am
    Most marketing goals are well intentioned, but severely misguided. Here’s how you can set marketing goals that are realistic, and actionable to guide your tactics and deliver the results you’re looking for. Goal Setting Audio – MP4 Here’s a still image of the whiteboard for reference: Video Transcription How do you decide what daily, weekly, monthly marketing activities and campaigns you’re going to be doing? You should be getting that information from your strategic plans, and any goals and objectives you set throughout the year. But unfortunately, a lot of…
  • Why TV’s “Survivor” is like a Lead Generation Strategy

    Kelly Dodge
    24 Mar 2015 | 3:00 am
    Only 1 and 10 marketers feel their lead generation campaigns are effective. Why so low? Lead generation campaigns can be complex, and it’s difficult to know where you might be going wrong. However understanding why people bounce from your website, and then taking action to improve these issues is the first step to increasing conversions and revenue for next month, next quarter and next year. Here’s what separates the rookies from the pros. How to Outwit, Outplay and Outlast One of my favorite T.V. shows is Survivor on CBS. Most people are familiar with the reality game show where…
  • How Do You Measure Marketing Performance? [Video]

    Brad Smith
    19 Mar 2015 | 3:00 am
    There’s a right way, and a wrong way to objectively analyze your marketing efforts. Here’s a simple framework developed by Moz.com that can help you get on the right track. Analytics Framework – MP4 Analytics Framework – MP4 Here’s a still image of the whiteboard for reference: Video Transcription for “Measure Marketing Performance” How’s your marketing doing? It should be a pretty simple, straightforward question, right? The problem is that the answer is usually pretty difficult to come up with. So today, I’m going to walk through a…
  • 5 Little Known AdWords Tips That Can Make or Break You

    Kelly Dodge
    17 Mar 2015 | 3:00 am
    Most businesses fail to grow because they lack a simple, repeatable way to get new people through the door. Online, AdWords is one of the best ways to combat this. The Google Display Network reaches an amazing 80% of U.S. internet users. However it can be very expensive (and extremely confusing if you don’t spend all day on it). So reaching the right customers and increasing your ROI requires a unique strategy. Don’t fret! With these five simple AdWords tips, you can get started on your way to increasing results while keeping costs in check. Tip #1. Know Your Buyer Personas…
  • 3 Little Known SEO Tips for 2015 [Video]

    Brad Smith
    12 Mar 2015 | 3:00 am
    The design and layout of Search Engine Result Pages (SERPs) are constantly evolving. And these new changes, which no one talks about, have a HUGE bearing on your results and SEO strategy. So here are 3 critical SEO tips for 2015 that you need to align your business with. Here’s a still image of the whiteboard for reference: Video Transcription for “What is a Marketing Strategy” Search engines and SEO is one of the best ways to get new customers into your site because it’s based on intent. So people are typing in exactly what they’re looking for. The problem,…
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    Time To Startup!

  • 2015 S Corp Election Due March 16

    Juan Gonzalez
    9 Mar 2015 | 10:50 am
    March 16, 2015 is the deadline to make an S corporation election that takes effect in 2015 for companies with a calendar tax year. There is a very short period of time to make an election that is effective in the year that you make it. (You have all year to make an election that [...] The post 2015 S Corp Election Due March 16 appeared first on Time To Startup!.
  • Beware of “Annual Records” Scams!

    Juan Gonzalez
    26 Feb 2015 | 10:09 am
    By Marcia Richards Suelzer, M.A., J.D. It is unfortunate, but there is always someone ready to use trickery or deception to make a fast buck off of virtually every aspect of daily life. You’ll see fake charities pop up after every disaster, and most of us have received at least one email asking for us [...] The post Beware of “Annual Records” Scams! appeared first on Time To Startup!.
  • Four Facts You Must Know About Annual Reports

    Juan Gonzalez
    23 Feb 2015 | 9:42 am
    By Marcia Richards Suelzer, M.A., J.D. When you formed your LLC or incorporated your company, your business became an official entity in the eyes of the state. This status as a separate entity is what protects your personal assets from business creditors and liability. But, this separate existence also creates ongoing compliance responsibilities in the [...] The post Four Facts You Must Know About Annual Reports appeared first on Time To Startup!.
  • After Anthem and Turbo Tax: Four Tips to Avoid Identity Theft During Tax Season

    BizFilings Team
    13 Feb 2015 | 8:18 am
    By Marcia Richards Suelzer, M.A., J.D. As the world grows evermore interconnected and dependent on technology, the risks of identity theft and diversion of personal (and company) assets increases as well. And, it seems that there is always an uptake in these nefarious activities around the holiday season and around tax time. That’s right: tax [...] The post After Anthem and Turbo Tax: Four Tips to Avoid Identity Theft During Tax Season appeared first on Time To Startup!.
  • Sales Tax Takes a Holiday

    Marcia Suelzer
    1 Aug 2014 | 9:27 am
    Where has the summer gone? It’s already “back to school” time with many school districts set to reconvene classes in only a few weeks. In many states, “back to school” means “sales tax holiday” which provide a (very) short-term exemption from sales tax on many school-related items.  If you are in one of the states [...] The post Sales Tax Takes a Holiday appeared first on Time To Startup!.
 
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    Adrian Swinscoe

  • Is customer service going to get worse before it gets better?

    adrianswinscoe
    26 Mar 2015 | 2:43 am
    View image | gettyimages.com A company’s ability to deliver excellent customer service is increasingly becoming a source of competitive advantage. However, two recently released UK studies offer different perspectives and challenges on how companies are performing and what their customers think. The Customers Perspective In February, The Telegraph published an article on a report by […]
  • Social listening could replace traditional voice of the customer methods – Interview with Dana Miller of Crimson Hexagon

    adrianswinscoe
    20 Mar 2015 | 10:21 am
    Today’s interview is with Dana Miller, the SVP of Client Services at Crimson Hexagon, a social media data analytics firm that enables users to listen to and understand the opinions expressed on social media. Dana joins me today to talk about “voice of the customer” (VoC) programmes and how listening in social media can help. […]
  • Customer engagement and advocacy is undermined by a deficit of care

    adrianswinscoe
    13 Mar 2015 | 5:46 am
    I was catching up with an old friend the other day and we were talking about the company he works for and the journey they are going through with regards to how they position and differentiate themselves in their market. The company, in question, builds houses for a particular type of customer and geographic market. […]
  • Turning your customers into a horde of zombie loyalists – Interview with Peter Shankman

    adrianswinscoe
    10 Mar 2015 | 4:38 am
    Today’s interview is with Peter Shankman, an author, entrepreneur, speaker, and worldwide connector. Peter joins me today to talk about his new book: Zombie Loyalists: Using Great Service to Create Rabid Fans, a book about how to create fans that not only keep returning to do business with you but also help you massively grow […]
  • Are You Doing These 5 Things Your Customers Hate?

    adrianswinscoe
    6 Mar 2015 | 1:38 am
    When we reach a level of consistency in our sales or conversions, we tend to think we’ve got our customers all figured out. But what if we’re still not getting the whole picture? It takes time to get to know customers well, and if our audience is constantly evolving, there’s always something new to learn. […]
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    EnMast

  • How to warm up cold leads (without being a pest)

    Kaleigh Moore
    26 Mar 2015 | 9:35 am
    Cold is not usually a positive association. Cold coffee. Cold weather. Cold attitudes. Not a lot of people will jump up and down with excitement when you’re describing something cold…unless it’s ice cream. The same goes for cold leads. They’re not the easiest to work with–and you need to find a way to warm them up while prospecting without being a pest. If you don’t do anything, your relationship is likely going nowhere — what was once a potential sale, is now lost. So how do you avoid that? Here are a few tips for making your cold leads a little bit…
  • How to increase sales (and make more money)

    Brad Farris
    24 Mar 2015 | 11:44 am
    What creates sales for your company? What is one thing can you do today that will increase sales in the future? What can you do that will move the needle on your top line? It’s surprising how few of my clients have ever sat down and thought about the answers to these questions. If you need more sales what do you do? I’m not talking about what 50 things could you do that might cause sales. I’m talking about what are the 2 – 4 steps you can take that will clearly open conversations with new prospects. Because, no matter what business you are in, more conversations with…
  • 5 Sales Prospecting Tools Every Entrepreneur Needs

    Dave Delaney
    18 Mar 2015 | 9:30 am
    When you’re working hard to build new relationships and network for your business, you’re ultimately working to increase your sales pipeline. You’re connecting with new people and getting your brand in front of new faces. Part of this happens in the form of in-person meetings, but other times, we use platforms like LinkedIn to do this online. The trouble with this continuously expanding network of connections, however, is that now you’ve got to keep them all straight. Today, we’re discussing 5 sales prospecting tools that will help you do just that. Refresh When…
  • What is a sales pipeline? Here’s everything you need to know

    Brad Farris
    13 Mar 2015 | 6:08 am
    Getting a customer, for most of us, isn’t a one step process. It’s different for all types of businesses. So then, what is a sales pipeline? If you were to draw a map of the stages that your prospects go through — from the time they first hear about your company through consideration, talking to a sales person, reviewing a proposal, negotiation or contract review, and finally (some of them) buy — that process is what a sales pipeline is for you. A sales pipeline is all the people currently, and actively, considering buying your product or using your services. In…
  • Sending Price Increase Notices: 4 Best Practices

    Kaleigh Moore
    9 Mar 2015 | 6:00 am
    When you finally decide it’s time to send your clients a price increase notice, there are a few best practices to follow to help ensure you and your customers are on the same page about what’s happening. The last thing you want to transpire when you’re making a request is to put them on the spot, surprise them, or make them angry. That’s why today, we wanted to outline a few best practices to help you send a price increase notice that gets your clients on board (instead of running for the hills.) 1. Give some warning Surprises + Business = Bad. Nobody likes seeing a price increase on…
 
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    Deimar - Business Tips and Strategies for Entrepreneurs

  • What You Need to Know About Internet Defamation (Infographic)

    Deimar Gutierrez
    25 Mar 2015 | 4:00 am
    All you need to know about internet defamation. Here’s a true statement: harsh criticisms of a product or service can have a strong – and negative -- impact on a company. And here’s the follow-up question: what are your options if a disparaging comment about your business lands on the doorstep? One option is filing a trade libel or business defamation lawsuit against your adversary.A Quick Defamation Definition Defamation is the communication of a false statement of fact, which harms the reputation of a corporation, organization, individual, product, group, government or…
  • How-to Optimize Your Recruitment Process

    Deimar Gutierrez
    3 Mar 2015 | 3:32 am
    Companies spend more time and money on recruiting an employee than on training him. According to Josh Bersin, president and chief executive officer, Bersin & Associates. "US companies are spending an average of $ 3.500 for every new hire brought` into the organization - about three times the amount spent on training per employee." Despite using professional and social networks to lower these costs, there is a clear imbalance in the talent market. Even with the current unemployment rates, companies struggle to find the profiles they need. Given the financial cost of recruitment,…
  • Easing Your Company into the Next Stages of Growth

    Deimar Gutierrez
    22 Dec 2014 | 3:30 am
    During the growth stage, leaders can lose control of their businesses, especially if they have never established the technological, human and financial resources needed to grow properly. You’ve managed a successful start­up and launch of your brand new business. This is something you’ve dreamed of accomplishing for many years, and you’ve made it happen. You did it. However, now you’d like a smooth transition into the growth phase for the business that you've worked so hard to create. It is completely smooth sailing possible considering that most new businesses face a…
  • How Corporate Volunteering Boost Workplace Productivity

    Deimar Gutierrez
    15 Dec 2014 | 3:30 am
    Workplace volunteerism allows a company to increase both their social impact and employee engagement.If giving means doing the “right thing," then doing the right thing has some very practical rewards. Being a “giver” removes you from mediocrity. And that’s not just a flowery virtue shared among amateur philosophers at the coffee shop. It’s a statistically proven fact that givers will appear as both the best and worst performing employees. Yes. I also said “worst." Where you end-up has a lot to do with how and when you give. All things considered, it’s better to be a…
  • 5 Expenses Your Startup Can't Afford to Overlook

    Deimar Gutierrez
    24 Nov 2014 | 3:30 am
    During the planing stage, often startups ignore some costs that are necessary to keep their business a float. These unexpected expenses can be decisive in stability and future of the organization. Learn about them. Getting a startup off the ground today can be very challenging, especially where expenses and budgets are concerned. In a market where 8 out of every 10 businesses fail within the first two years of launching, looking seriously at all necessary expenses before opening the doors is a must in order to secure your business’s financial future.
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    Small Business Bonfire

  • Why We Fail to Launch

    Bryan Orr
    27 Mar 2015 | 2:03 am
    By Bryan Orr Launching our ideas can be scary. All the “What If’s” and “How To’s” start playing loudly in our heads. Maybe you look around at successful people and assume that they’ve always been awesome, extra special, and somehow did everything just right to get where they are. In reality, a majority of them will tell of a path peppered with difficulty and imperfections. Below are some of the most common mistakes we can make in failing to launch. We think that someone else can do a better job. While that may be true, it shouldn’t be…
  • 6 Things You Need to Know Before Choosing a Graphic Designer

    Kyle Courtright
    26 Mar 2015 | 6:16 am
    By Kyle Courtright No matter what phase your small business is in, chances are you will find yourself needing a graphic designer. Not only can a graphic designer create a logo for you, but they can create marketing materials, signs, banners, business cards, letterhead, websites, etc. We know that these are important aspects of your business but how do you find someone that can deliver the results that you are looking for? Well, you’re in luck! Here’s a list of 6 things to look for when choosing a graphic designer. 1. Fit Fit is everything. Find someone that understands your vision…
  • 7 Growth Metrics Every Small Business Must Track

    Sreeram Sreenivasan
    25 Mar 2015 | 2:53 am
    By Sreeram Sreenivasan Business owners are generally so busy dealing with tasks, problems and decisions that it’s easy to lose track of the numbers that matter for your business. As a result, it becomes difficult to know what is working well and what needs to be fixed, how to grow your business. Growth metrics are the key numbers and trends that tell you whether your business is growing as fast as you’d like and in the right direction. It is important to monitor them regularly so that your team can track progress, spot and address problems before it becomes too late. Here are 7…
  • 5 Downsizing Tips for Keeping Your Small Business Small

    Emily Suess
    24 Mar 2015 | 2:38 am
    By Emily Suess It’s a little ironic that small business owners spend so much time focusing on how to grow, isn’t it? The truth is that there are several benefits to keeping a business from growing too quickly. It gives you the opportunity to consolidate positions and save money on wages, minimize the amount of money you spend on overhead, and manage the business on your own terms. With those benefits in mind, there are several ways you can manage the growth of your company and keep your small business small. 1. Offer Fewer Products and Services One way to scale back is to limit…
  • The Future of HR Technology

    Jeffrey Fermin
    23 Mar 2015 | 4:04 am
    By Jeffrey Fermin The future of human resources looks very promising. Companies are slowly starting to understand the importance of employee engagement, and having a good company culture. This is an excellent opportunity for software vendors to capitalize on this growing trend. There is already a lot of great HR software out there, but I think we will see a big increase in certain areas like we’ve seen with software in other industries. Marketing and sales software have gone from being very clunky, corporate, and requiring lengthy setup processes to being more lightweight. I think we…
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    B2B CFO® Metro NY/NJ

  • Bored Boards Are Bad For Business

    Stu Lipkin
    26 Mar 2015 | 2:11 am
    Many small and mid sized business owners believe the strategic growth of their business relies on the advice of their Board (of Directors or Advisors).  While a strong Board with business expertise and enthusiasm is a strong asset for the organization, the opposite can be devastating for the company.… Read more >The post Bored Boards Are Bad For Business appeared first on B2B CFO® Metro NY/NJ.
  • Selling or Buying a Business…Don’t Get Emotional!

    Rick Canonaco
    23 Mar 2015 | 3:56 pm
    Jim Blasingame, an expert on small business and entrepreneurship posted an article on the topic of buying and selling a small business on his website, smallbusinessadvocate.com more than 10 years ago. The Laws of the Business of Buying and Selling, while “old” by many standards, covers topics that still resonate today.… Read more >The post Selling or Buying a Business…Don’t Get Emotional! appeared first on B2B CFO® Metro NY/NJ.
  • Is Your Workspace Too Expensive?

    Joe Worth
    20 Mar 2015 | 9:58 am
    In a recent New York Times Business blog, titled “Are you paying too much for space”. The editors gave some good advice to answer this question. Read on below to figure out how to answer this question for yourself.… Read more >The post Is Your Workspace Too Expensive? appeared first on B2B CFO® Metro NY/NJ.
  • 10 Productivity Secrets Entrepreneurs Say Really Work

    Jeffrey Appleman
    20 Mar 2015 | 4:15 am
    Here is a list of things to do every day to keep your productivity high and keep your business growing.  Please let me know which ones you use in your business life.… Read more >The post 10 Productivity Secrets Entrepreneurs Say Really Work appeared first on B2B CFO® Metro NY/NJ.
  • Affordable Retirement Plans for Small-Business

    Peter Piech
    20 Mar 2015 | 3:05 am
    Many small-business owners have cash flow problems that curtail extending benefits to workers, such as retirement plans. In addition, the cost of most retirement plans are simply not affordable to the majority of small-business entities. A relatively new financial start-up named Honest Dollar is convinced that they have come up with a solution to this problem.… Read more >The post Affordable Retirement Plans for Small-Business appeared first on B2B CFO® Metro NY/NJ.
 
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    CorporationCentre.ca Small Business Blog

  • The Keys to Effective Internal Communication

    CorporationCentre.ca
    26 Mar 2015 | 7:02 am
    Take a moment to browse online job postings, and you will see the same item listed recurrently under “Qualifications”: namely, effective communication skills. As important as this capacity is for prospective employees, it is even more vital for businesses of every size. This obtains both for interactions with external stakeholders, and within an organization. No team, regardless of the talent and expertise of its personnel, can expect to achieve its potential unless information transfers seamlessly and comprehensibly among its members.Although many of the requirements of functional…
  • Simple Cyber-security Practices

    CorporationCentre.ca
    19 Mar 2015 | 7:41 am
    Cyber-security has been a topical issue of late in the wake of headline-grabbing incidents, like the Sony hack, the theft of compromising photos of celebrities from an online cloud (“celebgate”), and the revelation of a security vulnerability dubbed “heartbleed”. Unfortunately, as technology becomes increasingly sophisticated, so do the techniques used by tech-savvy miscreants to infiltrate computer systems. Further, in this era of Big Data, the amount of sensitive information potentially vulnerable to criminal activity is vaster than ever before.Few (if any) computer systems can…
  • The Virtue of Resiliency

    CorporationCentre.ca
    11 Mar 2015 | 7:29 am
    There is a scene in the film Batman Begins (Christopher Nolan, 2005) in which the protagonist, Bruce Wayne, tumbles into a derelict well while attempting to hide from his best friend, Rachel. As he quickly discovers, the well connects to a vast network of caliginous caverns—and the subterranean realm happens to abound with the creatures Bruce fears most. Within seconds, a torrent of bats surrounds him, and the dread of the circumstances causes him to momentarily lose consciousness.Fortunately, Bruce’s ordeal is short-lived; after Rachel alerts Bruce’s father to his son’s misadventure,…
  • How to Become a Morning Person

    CorporationCentre.ca
    5 Mar 2015 | 7:43 am
    We’ve all met people who seem consistently chipper early in the morning, and experience no observable loss of vigour or enthusiasm during the day.For some, this comes quite naturally. Many habitual early-risers have the built-in ability to get up early and still maintain an adequate energy level without resorting to copious infusions of caffeine. If this description sounds like you, then you’re probably a morning person. Good for you!Others are less fortunate. If you find you need to drag yourself out of bed in the morning, and feel an urge to whack away at the snooze-bar on your alarm…
  • Perfecting Your Three-second Statement

    CorporationCentre.ca
    26 Feb 2015 | 11:49 am
    In their 2009 book Brand You: Turn Your Unique Talents into a Winning Formula.*, social scientists John Purkiss and David Royston-Lee discuss the concept of the three-second statement: a brief (usually one- or two-sentence) response to the question “What do you do?”Often, people who pose this query expect to hear about your career and professional aspirations. But a three-second statement can communicate more than just what you do for a living—including aspects of your personality, and passions of yours that are unrelated to your vocation.Why is it important?Like an elevator pitch, the…
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    RunApptivo

  • How to make small businesses stand out from the competition

    Maya Pillai
    11 Mar 2015 | 7:25 am
    There are a huge number of small businesses across the globe. Small businesses consistently face the challenge of how to be different from the existing competition. If small businesses are doing the same as others, why would customers prefer it over the rest? In short, small businesses need to be both better and different from other small businesses. We look at ways to make small businesses stand out from the rest. Hire people whose skill sets are unique What a small business is able to do depends on the skills of its employees. Having employees who know different technologies, languages,…
  • Effective social media marketing strategies for small businesses

    Maya Pillai
    27 Feb 2015 | 3:18 am
    Social media is a widely used marketing tool currently and small businesses are no exception. Today, millions of people and potential customers are using social media on a daily basis. Facebook has become a verb pretty much the same way Google became a verb earlier. Spending a few hours on social media has become the norm and not the exception. There is no getting away from the social media phenomenon. We look at how small businesses can harness the power of social media to achieve desired results. Customer is king Unlike conventional thinking, social media is largely about your target…
  • Effective email marketing strategies for small businesses

    Maya Pillai
    17 Feb 2015 | 4:03 am
    Email marketing existed even before social media came of age. This is one of the most cost effective channels of communication that the small business owners used earlier and which is still in vogue to keep in touch with their potential market and current customers. Therefore, small business owners should consider including email strategy into their marketing plans and reach out to those who have shared their contact details with them. This in turn will help small businesses analyze the preferences and tastes of the people of a demographic unit.  The businesses can use this communication to…
  • How to retain your best employees

    Maya Pillai
    3 Feb 2015 | 3:50 am
    Your employees are both the face and engine of your business. Retaining good employees is critical to any organization’s success. We look at ways to retain the best employees. Recognize and appreciate accomplishments – Take the necessary time and effort to recognize and appreciate good work. It doesn’t cost much and raises the morale of the employees. Employees tend to stay longer in firms where they feel useful and valuable. Don’t waste time in rewarding achievements – As soon as any employee performs well, give him the appropriate monetary reward and/or salary raise.As a result…
  • Advantages of going paperless for small businesses

    Maya Pillai
    19 Jan 2015 | 3:35 am
    Generally small businesses have to struggle harder for financial success and growth as compared to the larger players. Going paperless is an effective and useful strategy to help small businesses compete in the marketplace today. We look at some of the advantages of going paperless. Saving Space Real estate is costly today especially in large cities. Substituting electronic documentation for the existing physical documentation ensures that a substantial amount of office space is saved. The result is   that more money is available to invest in core business areas. Environment friendly Many…
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    Solopreneur Solutions, LLC

  • Inspiration to Achieve your Dreams

    Donna Amos
    26 Mar 2015 | 1:47 pm
    Everyone needs to be inspired to continue to push forward on their dreams and goals. Inspiration to achieve your dreams. If you want inspiration to begin your day and achieve your dreams you will want to subscribe to our Mon-Fri daily emails that will inspire you to continue to stretch and reach your goals. www.solopreneursllc.com/inspiration […]
  • Funding for Small Business

    Donna Amos
    22 Mar 2015 | 6:55 am
    As any small business owner will tell you, it is particularly difficult to get funding to start or grow your own business. This is particularly true with solo entrepreneurs, as they do not have partners to invest money when they are starting their business. Solopreneurs’ business capital generally consists of whatever you can scrape together. […]
  • Solopreneurs Can Improve Their Cash Flow

    Donna Amos
    6 Mar 2015 | 1:04 pm
    Solopreneurs certainly have their plates full, especially in the early days of business. When working with new business owners, I commonly notice 2 things they could manage better: finances and processes. The most important issue to any small business solopreneur is cash flow. The SBA says 52 percent of all small businesses are home based. […]
  • 3 Reasons You Need a Custom WordPress Website Design

    Donna Amos
    28 Feb 2015 | 8:55 am
    The web has evolved from the days of Microsoft Front Page, animated or textured backgrounds, and multi-colored text. If your website looks like something out of the 90s, it might be time for an upgrade. You don’t have to be a master coder or a talented web designer to build a site. If you are […]
  • How to Promote Your Business on Instagram

    Donna Amos
    19 Feb 2015 | 8:25 am
    More and more business owners are finding that Instagram is a great tool to gain customers and promote your business. Using Instagram for business can be a bit different than utilizing other social networking sites because it’s strictly photo based. However, it can be particularly effective because users engage with the site 15 times more […]
 
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    Head Exposed

  • Ways to Fight Corruption in Government Procurement

    Nelson Nigel
    15 Mar 2015 | 1:00 am
    US government procurement is the method in which the federal government obtains services, goods and interests in real property. Not all people know the meaning of the word ‘procurement’, but in basic terms, it is the purchasing of products or services at the best value in the […]
  • Government Lingo: An Insider Jargon

    Nelson Nigel
    15 Feb 2015 | 12:00 am
    In a recent study in Washington, DC, nearly 75% of people look at government terminologies as an “insider jargon” at best and “mumbo jumbo” at worst. In one of the few researches of public perceptions regarding the comprehensive vocabulary of the government including codes, abbreviations, acronyms and […]
  • Wrestling the Business Inventory

    Nelson Nigel
    1 Sep 2014 | 4:49 am
    Business inventory is the lifeblood of a business. Without it, a business cannot exist to deliver its product or service. It is the product or service that engages the customer to make an exchange or a transaction with the business. Inventory is a big part of maintaining […]
  • Standards in Supplier Diversity Program: Reflections from a survey

    Nelson Nigel
    19 Jun 2014 | 6:06 am
    Supplier diversity is starting to be a positive and major trend for many businesses. The concept in itself is very attractive for both small businesses and the larger companies who wish to partner with them. However, in every strategy, supplier diversity has to face standards, regulations and […]
  • Success Stories: Tales of Small Businesses as Diversity Suppliers

    Nelson Nigel
    16 Jun 2014 | 10:16 pm
    The world of business is full of success stories. We have heard a lot of small start-up companies that reach milestones in their history, the tales of many business and industry leaders, companies that survive severe economic and financial crises (both internally and externally) and others who […]
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    Funding Gates Blog

  • How to Take Great Photos of Your Business and Goods

    Diana Mackie
    25 Mar 2015 | 12:31 pm
    You’ve heard time and time again that a picture is worth a thousand words. These days, we certainly live in a photo-centric world. Whether on your company’s website, on Facebook, Twitter, Instagram, Google +, Yelp, or any other digital platform—images are the cornerstone of the content you share with your prospective customers online. They also dramatically increase conversions! Without them, all the words in the world won’t be able to effectively sell your business. Get ready for a crash course in visual marketing- how to take great photos!   Invest in a Professional Yes, this…
  • How the Construction Industry Avoids The Risk of Non-Payment

    Zlien
    23 Mar 2015 | 11:19 am
    Getting paid can be hard for any business, but getting paid in the construction industry is especially difficult. Construction industry businesses do an excellent job of prioritizing AR management- they’ve learned that a strong receivables management program is crucial to getting paid, and getting paid on time. All kinds of businesses can learn from the best practices of the construction industry to tackle non-payment and AR management by risk-shifting mechanisms in contracts, and knowing the ins and outs of the security rights that are available.   I. The Foundation of…
  • Should Small Businesses Pay for Referrals?

    Funding Gates Blog
    20 Mar 2015 | 8:30 am
    Do your customers constantly tell you how much they love your product or service, yet are you struggling to get the word out to a new customer base? If so, you may consider a paid or indirect compensation customer referral program to encourage your current clients to refer friends and family. Now an important question to ask it, “Is paying for referrals a good idea for MY business? “. Well, that depends on what line of business you’re in, and your relationship with your clients. But whether or not you decide to pay for referrals, there are plenty of great ways you can encourage…
  • Consider This: Crowdfund Your Business Improvement

    Funding Gates Blog
    18 Mar 2015 | 11:39 am
    Are your restaurant’s most loyal customers goading you to finally fix the heater? Are your coffee shop’s patrons loving your java but begging for free WiFi? Or maybe your spa’s biggest fans are crying out for you to add a new product or service to your offering, but you just don’t have the cash to get it going? It may be time to consider crowdfunding for small business. If you need capital to make improvements to your business, but haven’t qualified for a loan, the most likely investors may be the Average Joes who walk through your door each and every day. After all, if people are…
  • 5 Ridiculous Invoice Design Fails – DO NOT attempt

    Funding Gates Blog
    16 Mar 2015 | 12:53 pm
    [From the Editor] Pssst!! We recently broke down all our Invoice Design advice into an easy to read eBook: Invoice Hacks to Encourage On Time Payment Get a copy now!     Invoices are a standard part of doing business, yet these still deserve some attention. A bad invoice will only add to your DSO problems. Don’t worry, we’ve got all the secrets to great invoice design right here.  When in doubt, just don’t attempt these horrible, annoying, and just weird invoice designs:   1. The Ole Switch and Confuse Invoice Design Wait, what’s the party? Wait, is…
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    On Our Bikes

  • Learning by doing

    Jon Stow
    23 Mar 2015 | 4:47 am
    Amateur radio station of DJ4PI (Photo credit: Wikipedia) – not my station! How did you begin to learn to do what you do for a living? I started in my first job by being given a pile of basic routine work to do. When I had done it, I was shown how to apply it to produce the finished product, which in my case was a service provided to a customer. I could not have learned by watching someone else just sitting at a desk. We all need to have hands-on experience to learn and become interested in a subject in the first place. It is the same with anything we do which can inspire us. As some of…
  • Having a sense of direction

    Jon Stow
    16 Mar 2015 | 4:46 am
    It is no good starting in business if you don’t have a plan and ambition, or you are doing so for the wrong reasons. It is no good going for a job working for someone else if you don’t really know what you want to do. I well remember, when I first started my business, meeting someone who had started his to undermine and destroy the guy whom he thought had destroyed his father’s business. Having left his father’s rival in the smoking ruins of his business he had no further purpose for continuing. That is no way to go about business or life. A young person I know wants to leave home and…
  • “Dutch auction” clients

    Jon Stow
    10 Mar 2015 | 6:57 am
    English: Julius Henry “Groucho” Marx, cropped from group photo (Photo credit: Wikipedia) Recently a prospect to whom I had quoted a fee in an email replied to that email after four months. She asked if I was still prepared to act for her. Naturally I said yes, and assumed she had accepted my quote. I sent her the usual “terms and conditions” email. In reply she said that although I had the knowledge and expertise she required, actually she had obtained some other quotes. She effectively asked me to cut my fee in half. Clearly she did not value me despite her comment and did…
  • Minding your Ps and Qs

    Jon Stow
    5 Mar 2015 | 3:52 am
    English: Compositors working in the case department of Svenska Dagbladet in 1904. Svenska: Arbetare på Svenska Dagbladets sätteri 1904. (Photo credit: Wikipedia) There are various theories as to the origin of the expression but old-fashioned print compositors claim it for their own. A lower-case p the wrong way round is a q. Print compositors had to pay attention to detail, and so do we in running our small businesses. I was looking at my routine expenses the other day while doing my quarterly VAT (sales tax) return. I noticed that there were a few small monthly charges for services I never…
  • Mutual trust between client and provider

    Jon Stow
    26 Feb 2015 | 7:24 am
    amateur radio transceiver Collins KWM-2A (Photo credit: Wikipedia) As a young chap I got my amateur (ham) radio license. I passed the exam and took and passed my Morse test at the Post Office Headquarters in London. I was very active while I was still living with my parents and had few responsibilities. When those responsibilities kicked in and I was busy working in Town I did not have time for my hobby, so I stored away all my gear. Recently, I though I would make a come-back in radio. Of course the technology has moved on and I will embrace it. However, there is a particular old radio…
 
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    Planning, Startups, Stories

  • Learn Anything in 20 Hours

    Tim Berry
    25 Mar 2015 | 12:07 pm
    TED talk by Josh Kaufman, author of The First 20 Hours: Mastering the Toughest Part of Learning Anything. This seems like a great way to start a new year. He notes the 10,000-hours idea made popular by Malcolm Gladwell in his book Outliers (it takes 10,000 hours to be an expert); but point out that it has been misused and misunderstood. According to Josh, the 10,000 hours is about true world-class expertise. It takes about 20 hours to get good enough to do something well enough to get through the “frustration barrier.”  He uses playing the Ukulele as an example. You can use this link to…
  • Business Strategy Is Useless Without Execution

    Tim Berry
    4 Mar 2015 | 7:31 am
    In the last two weeks I’ve posted a three-part series on I’ve posted a series on setting and executing business strategy on the Amex OPEN forum in the last two weeks. I’m happy to see the first of these showing up on top of the trending list there. Here’s a summary: Start with Strategy The post is How a Simple Story can Improve Your Business. Here’s the main idea: It’s simple. Just imagine the story of somebody who has a problem or wants something, finds your business and buys from you. Pretend for a moment that you’re writing a story or talking to a friend about your…
  • A Case Study on Startup Equity

    Tim Berry
    2 Mar 2015 | 7:42 am
    I had an interesting exchange over the weekend. Shane Diffily tweeted: @Timberry HI Tim. So what was your answer to How Not to Divide Ownership? It’s v.similar to a situation I am in & I’d love to see your ideas. Tx! — Web Governance (@diffily) February 26, 2015 Setting the Scene Shane was referring there to a post on startup equity I did a while back, highlighting the problems that happen all too often as founders fail to define their own functions and ownership, in writing, in time. The situation I described was a hypothetical. Here’s a quick summary of that post for…
  • Where Startups Get Their Money

    Tim Berry
    23 Feb 2015 | 7:28 am
    Where do young companies get money? I ran into this three-minute video over the weekend. It’s a great summary. If you’re not already up to speed on the range of startup options from personal savings to venture capital, just watch this: (Note: Here is the link to the original on YouTube: https://www.youtube.com/watch?v=U470xXKfDyE) My thanks to the Kauffman Foundation for providing this, and kudos to narrator Paul Kedrosky, a well-known expert on venture capital.  It does, however, skip over the influence of angel investment, which stands somewhere between friends and family and…
  • Don’t Be Fooled By Mismanaged Data

    Tim Berry
    14 Jan 2015 | 9:01 am
    Here’s another great example of why you don’t blindly trust research. This illustration comes from this Gizmodo post. Post author Jesus Diaz is not saying this means what it seems to say (see his conclusion below). But here you are with another example of how easy it is to get the wrong conclusions, especially when the research is summarized to easy conclusions. Gizmodo author Jesus Diaz doesn’t say where this data comes from, nor does he define the terms, which is fine with me because the data makes the point. And I like the way he concludes: p.s. If you take this seriously,…
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    Scentsy Blog

  • Afternoon Walk through Ravensbourne Park

    Christine
    24 Mar 2015 | 12:07 pm
    We live nearby a teeny little park here in London called Ravensbourne Park.  Its kind of halfway between Deptford, Greenwich, Lewisham and Blackheath on the border.  We've gone there just to get some fresh air before or to go for a quick run as its about a mile and a half  from our house, round the park and then back again.  Its not the biggest of parks but the blossoms in the spring here are great and you can see some pretty amazing birds.  We've seen coutts, Herons, lots of ducks and even swan.  Its a great way to clear the head or have some meditation time.
  • Recent Weekends

    Christine
    23 Mar 2015 | 7:35 am
    The weather is getting better here in London, so we've been heading out more and more and trying to explore new and different things.  We've lived here for 14 yrs in London and have realised that there's a lot we havent done. We booked up a visit to the Sky Garden in Central London.  We went and had afternoon tea up on the 35th floor of the walkie talkie building.  There's a gorgeous little garden there and restaurants and 360 views over the city.  James had never had a chance to see views like this in London, so he really enjoyed it.  This last weekend just passed…
  • Brushstrokes Scentsy Warmer

    Christine
    16 Mar 2015 | 12:05 pm
    Brushstrokes Deluxe Scentsy Warmer A multidimensional work of art, with alternating stripes of rusty red, taupe, and dark green highlighted by metallic brushstrokes.     Part of the Spring Summer Scentsy Europe Catalogue 2015  
  • Green Marble Scentsy Warmer

    Christine
    16 Mar 2015 | 11:52 am
    Green Marble Scentsy Warmer Smooth, Cool Marble Tones gleam in a patina of bronze and green.  Distinctive metal glaze creates a highly reflective finish that varies with its surroundings.  A beautiful warmer, perfect for college students.  No visible lights although LED lightbulbs gently heat the wax.   Part of the Spring Summer Scentsy Europe Catalogue 2014
  • Whirls Scentsy Warmer

    Christine
    16 Mar 2015 | 11:41 am
    Whirls Premium Scentsy Warmer   Swirling Coils play across a midnight background.  The Coils arent neon but glow in the dark. Part of the Spring Summer Scentsy Catalogue 2015    
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    Ryan Derousseau

  • I Almost Died A Year Ago Today. What Should I Do About It?

    Ryan Derousseau
    5 Mar 2015 | 2:51 pm
    A year ago today, I nearly died. I don’t mean I had one of those near-death experiences where a truck almost hit me or a falling piano almost crushed my unsuspecting self as I walked below. No. I mean my body gave out. It twisted in a way that without modern medicine, I would not have survived. Even with modern medicine, the urgency to fix my ailment meant a tricky and potentially dangerous procedure. And it all happened within seven hours. A blur that sent me to the hospital balled up in pain, pleading for medication, praying that this wasn’t the end, encouraged that it was…
  • “You Should Be Doing the Becoming, Not Your Damn Fool Computer”

    Ryan Derousseau
    23 Jul 2013 | 7:11 am
    Here’s a think piece from Kurt Vonnegut’s A Man Without a Country. This was his last published book while he was alive (there was one published posthumously). It’s a collection of essays, where Vonnegut discusses politics, life, death and society. I came across one line, that might help you think about how you view and interact with the technology in your household, whether it’s a smartphone, laptop or tablet. He created this in 2004, but it still resounds today. A Man Without a Country by Kurt Vonnegut (page 56) “Today we have contraptions like nuclear…
  • Running Through Death Valley

    Ryan Derousseau
    19 Jul 2013 | 9:19 am
    I’m not sure whether this post will make you laugh, think or cry, but it’s certainly inspirational. This week, the annual Badwater Ultramarathon took place. What’s the Badwater Ultramarathon? A 135-mile race across Death Valley! It took the winner over 24 hours to finish. But other competitors, were running for nearly two days. Here’s a photo from the events Instagram feed. Feel free to click the link if you were so inspired, that you want to sign up next year!
  • Talking to A Stranger From Walt Whitman

    Ryan Derousseau
    16 Jul 2013 | 10:15 am
    Many of us fear the idea of talking to complete strangers. But what do we fear? And why do we fear it. Today, take a look at this poem from Walt Whitman. Is talking to someone new really that scary? Maybe it shouldn’t be, especially when put in perspective. Hopefully, this helps you think about changing your views or tactics moving forward. Or maybe it helps you think about thinking about changing your tactics. Whichever. Enjoy. To You by Walt Whitman Stranger, if you passing meet me and desire to speak to me,                   why should you not speak to me? And why should I…
  • Over-Hyping Leadership – It’s Not As Important As We Think

    Ryan Derousseau
    15 Jul 2013 | 11:50 am
    We’re not taught that it’s a good idea to follow. Often our whole goal in a career is to climb higher and higher as fast as possible. There are obvious benefits to such a track, as we get paid more the higher we rise. But the other benefit to such a climb is that you become more of a leader. And that’s how you get more respect, more money, more responsibility and on and on. And the idea of strong leaders or the importance of leaders has grown in our society, as we look to the tops of organizations to symbolize what the company or agency stands for. CEOs are showered with…
 
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    The Reveal, by ExcellentPresence.com

  • 2 Types of “Fake” Twitter Followers Never to Delete

    H. T. Major
    17 Mar 2015 | 1:04 pm
    Often, companies are advised to remove the percentage of Twitter followers that are determined to be fake. The logic is to boost the “value” of the company’s social media following, in order to increase the return on time and/or budget they invest in Twitter social media marketing. However, as with any complex, automated, algorithmic process, it’s dangerous to trust in it completely. Removing fake followers that a tool has identified could do more harm than good. What’s the Harm in Having a Few Fake Twitter Followers? To be perfectly frank, there isn’t any. You’d be doing…
  • The Best Web Design Company in Raleigh for Diverse Firms

    H. T. Major
    5 Mar 2015 | 3:42 am
    Finding the best Web design company in Raleigh, NC—or any locale—can be arduous, as what constitutes what’s “best” is dependent on your organization’s unique needs. When your diverse organization seeks another diverse firm to give your business to, the task becomes more challenging still. Luckily, there are a few ways to tell whether the company you’re considering is also committed to workplace diversity and/or is owned by a member of the diverse population—even if they don’t outwardly state it. Consider the following four questions when…
  • 4 Features Every Local Business Website Design Needs

    H. T. Major
    3 Mar 2015 | 3:31 am
    No business can afford to waste money on tools that don’t work. Local businesses must be particularly discerning when deciding where to distribute the yearly budget. A useful litmus test for local business website design is whether the website will pay for itself over time. Good design is not decoration. Your company website should look great and make a winning first impression for your business… but looking “great” can’t be the only goal. A cost-efficient local business website serves rather like an “employee” for your company, that helps:…
  • The #1 Reason Most Digital Marketing Campaigns Fail: Pt. 1

    H. T. Major
    26 Feb 2015 | 3:37 am
    All of the most successful digital marketing campaigns have one thing in common: The entire campaign, from initial advertisement to final website landing page, is fully cohesive. Because its components are linked together in a relevant, obvious way, your prospects know what to expect and are therefore satisfied when later stages of the campaign deliver on their expectations. Of course, this increases your credibility and their trust in your organization. Conversely, when even one aspect of your digital marketing campaign is out of whack, the website visitors your organization worked so…
  • How YOUR Company Website May Be Losing You Clients (Hint: Is it “Too Cute”?)

    H. T. Major
    17 Feb 2015 | 3:42 am
    Is YOUR company website so “cute” that it’s … clueless? There’s a saying that women of color share amongst themselves when another woman is acting “too cute” to do anything useful. When you’re “too cute,” you’re so stuck on appearances that nothing else is as important. Can you see how this might relate to business website design? Picture a woman walking down the aisle in a grocery store, shopping for salad dressing, or paper towels, or top round, or Rolaids, but this chick is really working it. I mean full-on, Tyra…
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    PowerHomeBiz.com

  • Promotional Products in Your Marketing Plan

    Terri Cook
    19 Mar 2015 | 9:44 am
    Article from PowerHomeBiz.com With all the competition out there, wouldn't it be great to have an advantage over your competitors? Promotional products can be an easy, affordable and profitable addition to your marketing plan. This article was written by Terri Cook for PowerHomeBiz.com - PowerHomeBiz.com Related posts: How to Use Promotional Products to Market Your Business How to Start Retailing, Marketing and Promoting Homemade Products How to Create a Marketing Plan
  • Life Changes and Its Effect on Your Taxes

    Contributor
    14 Mar 2015 | 8:19 am
    Article from PowerHomeBiz.com There are a number of life changes that could significantly impact your taxes. These life events can either help you get a really big refund or increase the amount of taxes you pay. This article was written by Contributor for PowerHomeBiz.com - PowerHomeBiz.com Related posts: 4 Ways to Reduce Your Small Business Taxes Small Business Owner and Unpaid Taxes Deadlines For Issuing and Filing 1099s are Approaching
  • Customizing your Home Office: Windows with Built-in Blinds

    Ronique Gibson
    11 Mar 2015 | 6:11 am
    Article from PowerHomeBiz.com Your home office is command central when it comes to productivity for your business. Learn how windows with built-in blinds can control light, temperature, and outside noise. This article was written by Ronique Gibson for PowerHomeBiz.com - PowerHomeBiz.com Related posts: 7 Rules in Setting Up Your Home Office 5 Common Home Office Mistakes and How to Fix Them How to Make Your Home Office as Safe as Possible
  • Empower Yourself Today!

    Contributor
    9 Mar 2015 | 1:00 pm
    Article from PowerHomeBiz.com If you aren't happy with some aspects of your life then on some level you have chosen the results you have! Learn how to empower yourself today. This article was written by Contributor for PowerHomeBiz.com - PowerHomeBiz.com Related posts: Intelligent Optimism: The Power of Optimistic Thinking
  • Synchronizing Your Brand Image With Your Customers’ Buying Habits

    Contributor
    7 Mar 2015 | 5:21 pm
    Article from PowerHomeBiz.com What do customers see when they interact with your brand? Learn why you should synchronize your brand image with your customers' buying habits. This article was written by Contributor for PowerHomeBiz.com - PowerHomeBiz.com Related posts: The Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience Your Brand Is Everything Brand Building Strategies for Small Businesses
 
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    Small Businesses Do It Better

  • 5 Easy Ways to Create Web Content

    Carissa Dunphy
    15 Mar 2015 | 9:05 pm
    Every website owner wants more traffic, and content creation helps you achieve just that. By providing your prospective customers with useful information, you not only give them a reason to frequent your website, but you also build loyalty and trust for your company. If you’re not blessed with a talent for literary composition, lack the time or are struggling to find new angles and topics for your subject matter, consider one or all of these options for opening the pearly gates to content heaven. Outsourcing Outsourcing is a terrific option, especially for those who have more money than…
  • What’s Behind a Successful Manager

    Carissa Dunphy
    2 Mar 2015 | 10:46 am
    Interests and talent, trust and reputation, diplomacy and guidance – see inside the mind of a successful manager. Infographic courtesy Pepperdine University The post What’s Behind a Successful Manager appeared first on Small Businesses Do It Better.
  • Handling Trespassers on Business Premises

    Carissa Dunphy
    2 Feb 2015 | 10:47 am
    Dealing with trespassers at your place of work can be a tricky business. Contrary to popular belief, the fact that someone has entered your property without permission does not grant you free reign to deal with them as you see fit. There are many different reasons that a person or group of people may trespass on your business premises, from petty vandals and ex-employees to travelers and protesters, and different cases must be handled in different ways. Below, we will highlight some of the things commercial property owners should be aware of when dealing with situations involving trespass.
  • Top 10 Small Business Articles of 2014

    Carissa Dunphy
    29 Dec 2014 | 6:52 pm
    10) 2014 Small Business Marketing Trends Each year small business marketing trends change; some fade away while others take off and create viral content. These are 2014 marketing predictions. 9) 5 Ways to Quit Wasting Time as a Business Owner If you’re like most business owners, there’s never enough time in the day to get what you need to do done. 8) Top 10 List of Business Movies for Entrepreneurs Some of these movies have business lessons while others portray good business ethics and some are just plain inspirational. 7) How Small Businesses can Utilize Celebrity Endorsements Here';s…
  • Improving Your Internet Marketing Skills for 2015

    Carissa Dunphy
    17 Dec 2014 | 7:27 am
    There are plenty of skills that are almost universally recognized for their importance when it comes to internet marketing, and there are some other skills that tend to fly under the radar. One of the skills that tends to fly under the radar is having the ability to negotiate, which is very important when it comes to internet marketing and just about every other area of life, too, in one way or another. Along with negotiation skills, we’ll take a look at some other abilities that are worth focusing on if you’re looking to improve your internet marketing skills – whether…
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    Sweet Dreamz Design » Blog

  • Sweet Brand! Falling hard for Shoes of Prey…

    Barbara Austin
    10 Mar 2015 | 2:46 pm
    {The Sweet Brand! series features awesome niche brands, small companies, solo businesswomen, and even celebrity brand personalities. The purpose of this series is to introduce you to businesses that are kickin’ it in their brand, and to point out what they’re doing right—principles that you can apply to your own brand.} What would you give, […]
  • 3 Essentials to Building a Great Website for Your Biz!

    Barbara Austin
    23 Feb 2015 | 2:40 pm
    So, you’ve decided to take the plunge and put up your first business website (or upgrade your existing one)… …and that’s a really BIG deal! Right? I mean, that website is going to be the hub for all your online marketing, your client leads, your product sales, and so on and so forth. It’s not […]
  • What’s your brand style? 3 questions to help you discover it…

    Barbara Austin
    9 Feb 2015 | 2:15 pm
    Sometimes, it’s easy just to pick a color or a design element we like, and run with it… …say, “I love lime green, and art deco is awesome, let’s do that” (okay, maybe that’s an extreme example, but still—it happens!) Hard as it might be, it’s in your best interest to put a bit more […]
  • Sweet Brand: The REAL Way to Be Irresistible

    Barbara Austin
    2 Feb 2015 | 2:45 pm
    In the past few months, I’ve featured some fantastic brands + the things that make them sweet, like creating products that celebrate the values its’ customers hold dear, and exuding confidence. But, what REALLY makes a sweet brand so compelling to its audience? Often, it’s the things that we ALL want as customers. (You know, […]
  • Creative inspiration can come from anywhere…

    Barbara Austin
    26 Jan 2015 | 3:49 pm
    So, usually I ramble on and on about biz/tech stuff (you know: getting started with WordPress, honing your brand identity, etc.) But this week, there’ll be none of that. Today, I’m simply sharing some things—sources of visual inspiration—that I’ve been looking at lately. You might not think about it, but the work I do doesn’t […]
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    SucceedAsYourOwnBoss.com

  • How to Prepare Your Credit to Start Your Business

    Melinda Emerson
    26 Mar 2015 | 2:30 am
    Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @kinglevi, Levi King, CEO of tonight’s sponsor Creditera @creditera. Levi is the founder and CEO of Creditera, the first company allowing business owners to access their personal and business credit reports, scores, and alerts through a single account. With nearly 20 years of entrepreneurial and financial technology experience, Levi has started successful businesses in the…
  • 8 Marketing Tips for Small Businesses

    Melinda Emerson
    24 Mar 2015 | 2:30 am
    Guest Article As a small business owner, you have the advantage to be nimble with your marketing. You can get creative investing in guerilla marketing activities or learn from big company victories – and big company mistakes. While you might not have the budget that larger companies have, you can still produce effective marketing. Here are a few simple tips to help grow your small business: Leverage Free Tools & Agency Services By now, you should be familiar with the advantages of creating a social media presence. It is a free way to connect with existing and potential customers and…
  • 5 Tips to Renting Office or Retail Space

    Melinda Emerson
    23 Mar 2015 | 2:30 am
    If you’re in the early planning of starting your first business, do you know where you’ll set up your company? You may be using a home office or kitchen table for your company activities now, but if you plan to expand, hire staff, or meet with clients, at some point you’ll want to consider renting office space or establishing a storefront. If you’re getting close to the point of needing to secure space, here are five tips to consider before you sign the lease. Look for inexpensive space. When you’re starting a business, you should always strive to keep costs as low as possible.
  • How to Have a Relationship When Your Partner does NOT Support Your Business

    Melinda Emerson
    19 Mar 2015 | 2:30 am
    Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9 pm ET. This is excerpted from my recent interview with @meika_mashack. Meika Mashack, MSW, BCaBA, Relationship Specialist & Life Coach is a highly regarded, well sought after skilled clinician due to her unique combination of intuitive interpersonal skills, relationship building insight, and experience in business and athletics. Although Meika encompasses an impressive professional and academic background, her honest/direct…
  • Plan Your Ideal Life, Not Your Ideal Business

    Melinda Emerson
    17 Mar 2015 | 2:30 am
    Guest Article The best advice I got when I was starting my own business was “plan for the life you want, not the job you want.” I found myself facing the very problem many women entrepreneurs struggle with–we allow ourselves to be defined by our employment, and forget that the life we pursue is so much more than trudging down a career path. Owning my own business was only one piece of the puzzle that I wanted to stitch together to create my reality–things like travel, health, having time for my loved ones, having a fulfilling and satisfying role in my career, were much more…
 
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    Write Money Incorporated

  • Email marketing is not dead

    admin
    21 Mar 2015 | 4:37 pm
    Help for small business owners at Write Money Incorporated - Marketing writing advice and tips By Ericka Simpson Email marketing is a must if you want to deepen customer relationships. Source Digit says that globally more than 182 billion emails were sent every day in 2014. Texting and social media aside, people still place a lot of value in email. You could rely on social media to connect with prospects and current customers. But, think about this. Who owns your social media followers’ and friends’ contact information? Social media can’t replace email marketing Facebook,…
  • Easy ways to lose stubborn pounds

    admin
    19 Mar 2015 | 3:37 pm
    Help for small business owners at Write Money Incorporated - Marketing writing advice and tips By Eric Bradford You can lose stubborn pounds. Remember how easy it was to lose the first 10 to 15 pounds? An old photo, glance from a relative or friend you hadn’t seen in awhile or a joke made at your expense by your child (little angel) or grandchild sparked your urge to drop weight. Right away, you hit the gym, jogging on the treadmill for 30 minutes at a time. Fast weight loss Within days, you added stair stepping, cycling and weight lifting to your regimen. Four weeks later, you’d…
  • Quickly lower your overhead costs

    admin
    14 Mar 2015 | 12:36 pm
    Help for small business owners at Write Money Incorporated - Marketing writing advice and tips By Ericka Simpson Start a restaurant and you could shell out $400K to $500K or more on space leasing, construction, appliances, furniture and advertising. That’s for a small restaurant, the type of eatery that operates more like a fast food or carryout than a family sit down restaurant. Manufacturing businesses aren’t much less expensive to get off the ground. Reducing the costs of business Even if you start an at-home business, you’re going to incur costs. A crafts shop owner…
  • Two smart ways to get more online traffic

    admin
    8 Mar 2015 | 6:00 am
    Help for small business owners at Write Money Incorporated - Marketing writing advice and tips By Rhonda Campbell                                     Like most businesses, operating an online enterprise is, in large part, a numbers or traffic game. Sale high end products or services, and you’d be doing well to have a visitor-traffic-to-sale conversion rate of two to three percent. For less pricey items, a conversion rate of three to four percent is considered to be average. But, that doesn’t…
  • How to Succeed as a Self-Published Author

    admin
    28 Feb 2015 | 5:59 pm
    Help for small business owners at Write Money Incorporated - Marketing writing advice and tips                   MEET Valerie J. Lewis Coleman:  Valerie J. Lewis Coleman (PenOfTheWriter.net and QueenVPublishing.com) has helped thousands of women across the world find relational fulfillment. With over twenty years of experience in family and relationships, this expert has given advice on various issues including identifying the four types of male hunters, avoiding seventy percent of men who only want the goody box and winning the heart of Mr.
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    Attention Getting Marketing

  • My Small Business Marketing Ideas for April

    BOOK A CONSULT!
    25 Mar 2015 | 5:07 am
    by Gail Oliver, Small Business Marketing Consultant If you are on social media a lot, especially sites like Twitter, you have definitely seen trending hash tags such as #NationalPuppyDay (that was Monday) or #NationalCheeseSteakDay (that was yesterday). Now these “national’ days and observances may seem silly but they actually have a lot of marketing potential. I first wrote about them in my blog post, Is There a National Day of Observance Right for Your Business? A lot of these national days also make up part of my monthly marketing calendar, because they are an opportunity for…
  • Monday’s Home Office Inspiration

    BOOK A CONSULT!
    23 Mar 2015 | 9:39 am
    by Gail Oliver, Marketing Consultant I love today’s home office inspiration, from Vtwonen, because it is so light and feels like Spring. Everything is white with just the odds hits of black or color from the florals. And what about that vintage phone?! “Til tomorrow… Gail  My April Marketing Calendar for Online Shops is now available, here. Filed under: Home Office Inspiration Tagged: home office ideas, home office ideas and inspiration, home office ideas photos, home office inspiration, ideas for a home office
  • Weekend Reading List #FridayReads

    BOOK A CONSULT!
    20 Mar 2015 | 8:09 am
    by Gail Oliver, Marketing Consultant With March break keeping me busy this week, I have been away from the blog, but here are some great articles for small business from this past week.   The 9 Biggest Accessories Trends from the Fall 2015 Collections (Fashionista) Glamour Magazine Eyes E-Commerce (Women’s Wear Daily) How the Over 50 Market is Spending Billions Online on Beauty Products (Huffington Post) Facebook Acquires Shopping Site, The Find (PC World) Google Analytics Tips for Small Business (Business2Community) I’ll be back next week with more helpful marketing…
  • Monday’s Home Office Inspiration

    BOOK A CONSULT!
    16 Mar 2015 | 9:47 am
    by Gail Oliver, Marketing Consultant For today’s home office inspiration, from Home-Designing.com, I decided to choose something a little more industrial. I love the cement walls against the wood desk and floors and the floating stainless steel shelves. Definitely masculine! The overhead lighting is cool, but I think I would need some sort of artwork in this space. “Til tomorrow… Gail  Need marketing advice for your small business? Be sure to check out my Marketing Services page for affordable options or email me at attentiongetting@gmail.com to discuss. Filed under: Home…
  • Weekend Reading List #FridayReads

    BOOK A CONSULT!
    13 Mar 2015 | 12:03 pm
    by Gail Oliver, Marketing Consultant I have been really swamped this week with consultations so I have hadn’t much time to read myself, but here are some great articles for small business from this past week.   The Death of Google+ is Inevitable (Small Business Trends) 11 Business Cards That Are Cool No Matter What Your Profession (Bustle) The Best Way to Spend the First 10 Minutes of Your Workday (Inc) 7 Steps to Finally Meeting Your Goals (Fast Company) 5 Unexpected Benefits of Using Instagram for Business (Business2Community)     I’ve been successful helping…
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    Paychex BuildMyBiz

  • 5 inexpensive small business marketing resources

    23 Mar 2015 | 5:34 am
    When a small business has just been established, marketing has to be inexpensive. Budgets are tight for entrepreneurs. However, there are many ways they can market their companies without having much money on hand. Here are five small business marketing tips for those looking to advertise on a budget: 1. Use YouTube Small Business Computing recommended using YouTube to market a small organization. It has a high amount of outreach, and video is an eye​-catching way to advertise. Videos should be posted on the company’s website and social media channels, which are the first…
  • The basics of hiring new employees for small businesses

    20 Mar 2015 | 4:52 am
    It’s not necessary to hire employees for a small company, but it makes things much easier for business owners looking to develop their organizations. Even hiring just one individual to take care of administrative tasks gives entrepreneurs more time to think of creative strategies and advance the vision they have for their enterprises. However, finding the right workers can be an arduous process. Advertising, interviewing, and training are all necessary to find the perfect candidate. Business owners need to put in extra effort when it comes to these practices so they can build an…
  • Taking the leap: The first steps of starting a small business

    17 Mar 2015 | 4:54 am
    It’s never been a better time to start a small business in the United States. The National Federation of Independent Business Small Business Optimism Index found optimism for small companies jumped in December to its highest point since 2007. Furthermore, the source reported job openings were at a 14-year high last November. “It doesn’t get any better than this for the economy. This is another sign that the labor market is tightening up and we are already starting to see more help wanted signs out there in store windows,” Chris Rupkey, chief financial economist at…
  • 4 booming industries for aspiring business owners

    10 Mar 2015 | 7:06 am
    Are you looking for a professional change, but not sure where to start? Consider the entrepreneurial path. There are many booming industries that entrepreneurs can choose from to begin a successful new career. We’ve compiled a list from several sources of the best industries in which to invest: 1. The beverage industry Energy drinks have been extremely popular for some time, but now relaxation drinks are up-and-coming. Forbes highlighted how Americans have recently started looking for beverages that will help relax them instead of keeping them awake. There are a variety of unique…
  • Ways to overcome gender bias in the corporate world

    6 Mar 2015 | 6:44 am
    Entrepreneurs have many obstacles to overcome. However, for women business owners, those challenges may be exacerbated by gender bias and sexism. Despite the increase in women’s involvement in the workplace over the past few decades, female employees may still face discrimination. Gender biases and why they still exist Patricia Nakache, a female entrepreneur and partner of Trinity Ventures in Silicon Valley, spoke at length with Fast Company about gender bias. She said both men and women face biases in business, including age and background discrimination. These stereotypes are…
 
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    Small Biz Viewpoints

  • 4 Tips to Create a Memorable Trade Show Experience

    SmallBizViewpoints
    26 Mar 2015 | 7:15 pm
    Trade shows provide great opportunity to small businesses. These tips will help you make memorable impressions to customers and get the most out of it. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • Business Solutions that Provide Strategic Advantage to Small Business

    SmallBizViewpoints
    25 Mar 2015 | 2:44 pm
    Solutions that make your life easier for small business owners by offloading some of the tasks and letting you focus on strategic aspects of the business [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • 7 Essential Teamwork Strategies for Small Business Success

    SmallBizViewpoints
    22 Mar 2015 | 7:55 pm
    Having a great team working together is essential for any organization, and even more so for small businesses. 7 strategies you can employ for business success. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • Want to Sell More Online? Have Quality Product Descriptions

    SmallBizViewpoints
    22 Mar 2015 | 7:21 am
    Providing in-depth and excellent product description can help improve online sales for small merchants. Here are tips on how to improve product descriptions. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • The Fruitful Benefits of Healthy Eating at Workplace

    SmallBizViewpoints
    21 Mar 2015 | 7:40 am
    Businesses that promote healthy habits in their employees can benefit in terms of productivity and reduced healthcare costs. Here are tips for healthy eating. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
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    Point Blank | Direct Capital

  • How To: Crush the Competition

    Alex Myers
    25 Mar 2015 | 7:30 am
    5 Things You Have That Your Competitors Don’t As a small business owner in a small town (or even a big town), you probably know a lot of people, including your competitors. Despite the personal rapport you may have with them, you ultimately want to be the one that comes out on top; the business that customers flock to. But, with all of that competition in the market, how do you stand out? How do you make your ideas unique and your products extraordinary? We have some ideas for you. Direct Capital understands what it’s like to have competition. The finance industry is large and we work…
  • Email Marketing: 5 Myths Debunked

    Alex Myers
    23 Mar 2015 | 7:00 am
    73% of Marketers Say Email Marketing is Crucial to Their Business Contrary to what you may have heard, email marketing is not dead. It’s actually very much alive. But in order for it to be effective, you have to know the best ways to use it. Salesforce Marketing Cloud’s 2015 State of Marketing Report found that despite rumors email will one day fall to its end because of social media, it is still effective and continues to impact ROI for businesses that use it regularly. In that report, 74% of marketers said they believe email produces or will produce ROI in the future and 73% agree that…
  • Finance Fridays: Fair Market Value Equipment Financing

    Alex Myers
    20 Mar 2015 | 7:00 am
    Why an FMV Lease Could be Your Best Option Thanks for coming back for our third installment of our Finance Fridays series! Today, discover our fair market value leasing option and how it can benefit your business. Last week, we showed a high-level overview of our equipment financing program. In that post, we explained our rates and terms, our repayment options, and why you should lease your equipment. We don’t want to repeat ourselves – so check out that post to learn more about equipment financing. We’re just going to jump right in to FMV leases! Benefits of a Fair Market Value (FMV)…
  • The 50 Best Point of Sale Software Tools and Apps for Small Businesses

    Scott Lynch
    19 Mar 2015 | 7:37 am
    The world of point of sale (POS) systems has come a long way since the days of big, clunky computers at the checkout. It used to be an expensive and serious undertaking for a business to acquire this sort of system, but now, thanks to advances in technology, nearly anyone can set up their own POS system quickly and easily. Small businesses no longer have to rely on stand alone terminals in order to handle POS transactions; there are several softwares and apps out there that can turn your computer, tablet or mobile device into a POS terminal. In fact, mobile software and apps are rapidly…
  • Top 50 Technology Tools and Software Platforms for Auto Mechanics

    Scott Lynch
    18 Mar 2015 | 6:13 am
    Auto mechanics have a lot of information to keep track of, including customer records, emergency and recurring inspection appointments, inventory, billing, quotes and estimates, and more. Paper-and-pencil record keeping and multiple Excel spreadsheets are not efficient methods for running a repair shop these days, especially for auto mechanics who want to streamline their shop management systems and become more profitable. There are multiple technology tools and software systems available to address all of the auto mechanics’ repair shop management needs and challenges. Some of the…
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    WP Curve

  • 7 deadly content marketing challenges you will face in 2015

    Ross Beard
    25 Mar 2015 | 8:38 pm
    Kyle’s note: Many marketers are starting to feel the pressure of increased competition in content marketing. Ross has put together an incredible detailed list of the challenges that will come with that increased competition. Over to Ross. “7 deadly #contentmarketing challenges you will face in 2015” goo.gl/8a9UIt @WPCurve – CLICK TO TWEET Let’s all just stop and take a breath of fresh air. As marketers, we love jumping on bandwagons and last year, boy did we jump on the content-marketing wagon. To help explain just how big of a bandwagon we’re all in, let’s take a look…
  • How to optimize images for WordPress speed

    Kyle Gray
    24 Mar 2015 | 7:48 am
    Slow loading sites are one of the most common problems we solve. Site speed is something we consider in every element of our blog. One of the most effective ways to improve your site speed is to optimize your images. Many sites are not doing this and it is hurting their conversions and their search rankings. One of the most effective ways to improve your site speed is to optimize your images. Here’s how: goo.gl/4mnLfS @WPCurve – CLICK TO TWEET How to know if your images are slowing your site down An easy way to see if images are slowing your site down is by using the Pingdom…
  • The WP Curve content strategy, and how to build your own.

    Kyle Gray
    23 Mar 2015 | 6:58 am
    Content marketing is a long-term marketing play. It takes a while to see results. The impact of each piece of content is subtle. Your content builds up over time and each piece adds to the cumulative effect. “The secrets of a great #contentmarketing strategy with @wpcurve” goo.gl/MTmDc2 – CLICK TO TWEET If your content focuses on a certain audience and goal, each piece will contribute to achieve those goals. Like a team of rowers in sync. Unfocused content without defined goals is more like a tug of war game, a lot of effort but little movement. A documented content marketing…
  • Content marketing trends of 2015

    Kyle Gray
    17 Mar 2015 | 7:32 am
    The Content Marketing Institute sends out a survey each year to North American businesses. They recently released a report on the Content marketing trends of 2015. This year they found some interesting patterns with businesses that have a documented content strategy. In this post we’ll take a look at some of the highlights of this report and share our thoughts. “@Wpcurve weighs in on the content marketing trends for 2015” goo.gl/26M3pX – CLICK TO TWEET Why have a strategy? The report shows businesses that have a documented strategy are more successful with their marketing…
  • Bootstrap product launch strategies with built in growth

    Ritika Puri
    12 Mar 2015 | 7:30 am
    Kyle’s note: Ritika gathered from great insights from the 2014 Lean Startup Conference. I asked her to share some of what she learned and what a “minimum viable product” looks like in practice. In this article she shares stories from three very different product launches and the strategies they used to succeed. When you’re starting a business, there’s nothing more intimidating than the ‘dead zero’ moment that comes with launching your new product or service to the world. While big companies have the luxury of established customer bases and traffic acquisition…
 
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    Tanya Smith Online » Tanya Smith Online - Social Content Marketing and Content Strategy for Service Providers

  • 5 Types of Snack Sized Content for Marketing On Social Media [Infographic]

    Tanya Smith
    7 Mar 2015 | 12:30 pm
    Lately, I’ve really been getting my image geek on with a few classes I have taken.  My favorite right now is Traffic Driving Image by Socially Sorted via @DonnaMoritz (rockstar image marketing queen). Since I’ve been sharing some snack sized social media tips lately on Instagram, they’re getting quite a bit of traction in a […]
  • Social Media Gets So Much Easier When You Know Your Target Market

    Tanya Smith
    5 Mar 2015 | 9:30 am
    If you’ve been operating your website and business for a while, you probably have a good idea of who your target market is. The Entrepreneur.com encyclopedia defines this: Definition of Target Market: A specific group of consumers at which a company aims its products and services But your social media audience could be considerably different. […]
  • Growing Your Highly Targeted Social Media Following

    Tanya Smith
    19 Feb 2015 | 7:17 am
    We’ve all seen profiles on Facebook and Twitter with thousands, and even millions of followers. We’ve seen the same on other social networks. If you’re starting with a small following it may seem a little overwhelming and it probably feels like you’ve got to somehow catch up. But the truth is, numbers don’t always mean a lot when […]
  • Managing Your Social Networking Time Effectively

    Tanya Smith
    5 Feb 2015 | 7:25 am
    Social media by far is one of the most important business communication developments in a long time, but it is arguably also one of the biggest distractions. Social networking often turns into a huge time suck for otherwise productive business owners. That’s why learning to manage your own social networking time will help you leverage all […]
  • A Closer Look at the Big 5 Social Networks

    Tanya Smith
    27 Jan 2015 | 4:30 am
    This is the 3rd of 5 articles in my Snack Sized Social Media Content Strategy series. Let’s answer the questions… Where Should You Post Your Social Content? What is Right for Your Business?  You might find that some of those networks fit perfectly in with what you’re doing, but if you’re really trying to think […]
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    Small Business Blog | Hiscox

  • 3 Tips to Help Small Business Owners Calculate Payroll Taxes

    Guest Blogger
    25 Mar 2015 | 3:00 am
    Its time to bring out that tax calculator. It may not be fun, but calculating taxes and withholding for employees is a critical task for all small business owners. Both withholdings and taxes are dependent upon several factors  including (but not limited to) marital status, and allowances. For employers, underpaid tax liabilities can equate to fines, late payment penalties and accompanying interest. And for employees, a hefty bill could surface at tax time when they’re not prepared to cover it. If you are looking for help, payroll software providers like SurePayroll offer several tax…
  • 4 Ways to Prep Your Small Business for Spring Success

    Hiscox Blog
    23 Mar 2015 | 3:00 am
    Not all small businesses suffer from seasonal sales slumps, but many do during the winter as the weather hampers both clients and employees. As a season of new beginnings, spring is the perfect time to think about some ways to reinvigorate your business. We’ve prepared a list of four ideas for picking up spring’s sales as winter fades and the high season of summer approaches. Think about this list as a bit of spring cleaning for your business, but also bear in mind that you can use it year round. Check in with past clients Winter can be slow for any type of business,  so as spring…
  • 4 Business Lessons You Can Learn from March Madness

    Hiscox Blog
    19 Mar 2015 | 3:00 am
    March Madness and running a small business may seem like they have nothing in common. How can a 23-day college basketball tournament help you manage your business? The NCAA Men’s College Basketball Tournament is a lot of fun, but it’s also big business and there are some principles you can apply to your work. Here are four take-aways from the spectacle that is March Madness that you can use to improve your business. 1) Leveraging new technology is always a good idea Technology never stops moving, which makes some entrepreneurs stop following the changes and just stick with the…
  • How KTech grew from an idea in to a business

    Hiscox Blog
    17 Mar 2015 | 3:00 am
    Bobby Kneisel was working as a systems administrator for a large corporation when he noticed that a lot of the people he knew who owned or worked for small businesses were lacking the IT help they needed. After lending a hand to a few small businesses who needed help, he realized this was something he could build a business around. KTech launched in 2011 while Bobby was still working a full time job, working nights and weekends as he proved the concept with his first few clients.  By 2013, KTech was big enough for him to leave his job and concentrate on the business full time. KTech was…
  • 5 Types of Toxic Employees

    Hiscox Blog
    13 Mar 2015 | 3:00 am
    It doesn’t matter how big or small your business is, toxic employees can ruin any environment.  Toxic employees can cause good ideas can get sidelined, enthusiastic employees to become discouraged and kill overall morale.  GetVOIP put together a great infographic on the different categories of toxic employees and how you can reduce their, negative, impact on your organization. 5 Types of Toxic Employees
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    Rabid Office Monkey for Business

  • Tips for Job Seekers and Hiring Managers

    Stacy Jackson
    26 Mar 2015 | 6:25 am
    The latest from Rabid Office Monkey: Looking for a job? Looking for a great candidate for an open position at your business? The folks at Netsource have put together this handy infographic to help job seekers prepare for a successful job search. It can also serve as a checklist for all you hiring managers and small business owners in vetting your next candidate. FYI for my fellow Americans who may be reading this . . . . Netsource is located in the UK, so there may be a couple of terms you are not be familiar with on the infographic. A CV is a resume. A4 paper is the standard size paper…
  • From Student to Entrepreneur

    From Around the Web
    25 Mar 2015 | 7:00 am
    The latest from Rabid Office Monkey: “If opportunity doesn’t knock, build a door” -Milton Berle One of the most overlooked aspects of entrepreneurship is the struggle aspiring students who are to be entrepreneurs’ face in generating good ideas for new businesses. Too many aspiring entrepreneurs fail to generate ideas that spark excitement, hold promise, and drive action. When aspiring entrepreneurs drown in a sea of empty ideas one of two things usually happens. The lack of compelling ideas can become such an incredible source of frustration that it dissuades aspiring entrepreneurs…
  • 5 Uses Your Home Business Has for Social Media

    Contributor
    24 Mar 2015 | 5:30 am
    The latest from Rabid Office Monkey: View image | gettyimages.com In today’s business climate, one thing that is almost required is a social media presence. This is also the case for home businesses. Setting up social media accounts is very easy. However, many small business owners may not know the best way to utilize them. To help, below are five uses your home business has for social media. It Builds Your Brand One of the keys to gaining success for every business is building a strong brand. Branding can allow you to gain and keep a foothold. For example, due to Coca Cola’s rock solid…
  • Six Ways You Can Speed Up Your Business And Keep Up With Competition

    Contributor
    23 Mar 2015 | 5:30 am
    The latest from Rabid Office Monkey: View image | gettyimages.com Today’s business age is driven by technology. Most consumers prefer to take advantage of the latest and greatest technology offerings, and because of this, it is important that businesses adapt and keep up with current technology trends in order to keep up with the competition. Here are six ways to speed up your business to keep up with the competition. CRM Software Your customers are the number one asset to your business, and you should keep track of each and every customer interaction in order to know when follow-ups…
  • Email is Middle Age!

    From Around the Web
    21 Mar 2015 | 7:00 am
    The latest from Rabid Office Monkey: Back in 1971, computer engineer Ray Tomlinson sent the first electronic mail message. To celebrate, let’s take a look back at just how far email has come in the past 44 years. Infographic compliments of ReachMail. Related articles Four email problems that even titans of tech haven’t resolved How Creative Collaboration Has Evolved [Infographic] A Look at the History of Email The post Email is Middle Age! appeared first on Rabid Office Monkey for Business.
 
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    JDR Group's 'Digital Prosperity' Blog

  • JDR Group Goes Pink To Support Breast Cancer Campaign

    Yasirah Fatimah
    25 Mar 2015 | 4:30 am
    On Friday 24th October, the UK turned pink with hundreds of thousands of people brought together by their passion for pink and one united goal – to beat breast cancer. Taking on a fundraising challenge is an amazing feeling and after successfully supporting Cancer Research UK for many years, in the form of the Race For Live Events; courtesy of the Director at the JDR Group, Leanne Mordue – we decided that we wanted to do more.
  • How to Use YouTube for B2B Marketing

    24 Mar 2015 | 2:01 am
      More and more B2B marketers are finding success with content marketing by utilising YouTube. In fact, a recent study shows that 76% of B2B marketers include video in their strategies, and 72% use YouTube. Additionally, YouTube is now the second-largest search engine, behind Google. Videos on YouTube can also improve search rankings. Yes, YouTube is a viable and effective site that provides a wealth of opportunities for B2B exposure and interaction. The trick, of course, is to do it right. Here are six dos and don’ts of using YouTube in your B2B marketing strategy.
  • Should I Design My Own Website?

    21 Mar 2015 | 2:30 am
    I meet new business people and look at their websites nearly every day. I see business owners who have spent £50,000 on their site, I meet business owners who have paid a small local web designer £500 to design a site, and I meet business people who have got a mate to do it or had a bash at it themselves for next to nothing. If you are thinking of designing your own site, perhaps this article can help you clarify your thoughts and make the right decision for your business.
  • How to Reduce Website Load Speed - Five Tips to Speed Up Your Site

    18 Mar 2015 | 1:33 am
    Website load time is critical to keeping potential customers on your site. At least one well known study shows that a webpage has about 3 seconds to load before consumers become impatient and begin to abandon the site. Yes, 3 seconds. If webpage load time is that important to your potential customers, doesn’t it make sense that you would be asking “How do I speed up my website?” Here are five tips you can utilise that will help you do just that.
  • Landing Page A/B Split Testing - What to Test and How to Do It

    17 Mar 2015 | 12:54 am
    A/B split testing is inarguably the best way to determine the most effective layout, content, and features of your landing pages. Thorough and regular testing will make a significant impact on the success of your pages because the results will show very clearly which efforts are working and which are not. Effective A/B split testing will lead to the increase in conversion rates that is, of course, the goal of every business. Before you can begin testing, though, you must first identify what areas of the landing page you want to test.
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    Blog | Harbor Compliance

  • How to Stay in Good Standing

    James
    13 Mar 2015 | 1:48 pm
    Business compliance is a lot like Zen Buddhism. It takes a certain amount of mental effort to become compliant with state requirements, and it takes an equal amount of focus to learn how to stay in good standing, especially as … Read more >> The post How to Stay in Good Standing appeared first on Blog | Harbor Compliance.
  • Free Registered Agent and Other Shenanigans

    James
    3 Mar 2015 | 9:29 am
    You’ve heard the saying, “Nothing in life is free,” haven’t you? Many registered agent companies offer “free registered agent service” as part of their marketing strategies, or worse, entice you to sign up for cheap service, and really sock you … Read more >> The post Free Registered Agent and Other Shenanigans appeared first on Blog | Harbor Compliance.
  • Delaware Franchise Tax Due March 1

    James
    11 Feb 2015 | 1:44 pm
    Attention Delaware business owners and corporate counsel: Delaware annual reports and franchise taxes for 2014 are due on March 1, 2015. The information you provide, and the tax you owe is dependent on the type of entity you run. LLCs, … Read more >> The post Delaware Franchise Tax Due March 1 appeared first on Blog | Harbor Compliance.
  • PA Nonprofit Property Tax Exemption

    James
    2 Feb 2015 | 8:19 am
    This week, Pennsylvania legislators are voting on an initiative that would change Pennsylvania’s state constitution. And, it has to do with nonprofit property tax exemption – how exciting! The piece of legislation, called Senate Bill 4, was introduced by local … Read more >> The post PA Nonprofit Property Tax Exemption appeared first on Blog | Harbor Compliance.
  • Arizona Benefit Corporation & Entity Restructuring Act

    James
    20 Jan 2015 | 8:08 am
    On January 1st, 2015, the Arizona state legislature made three big announcements affecting corporate entities. This post will cover: the brand new Arizona benefit corporation, the Arizona Entity Restructuring Act, and new Arizona state forms for corporate filings. Arizona Benefit … Read more >> The post Arizona Benefit Corporation & Entity Restructuring Act appeared first on Blog | Harbor Compliance.
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    THE RESOURCEFUL CEO™

  • Reasons for Continuing Education

    Tiffany C. Wright
    26 Mar 2015 | 8:00 am
    In a previous blog post, I discuss the need to build your firm into a viable, sustainable business that has significant value. I stressed that your continuing education as a business owner is critical to building such a business. I also think it is important to share anecdotal information regarding why I believe continuing education […]
  • Teleseminar: Are You a Rhinoceros or a Cow?

    Tiffany C. Wright
    24 Mar 2015 | 11:20 am
    Subject: Are you a Rhinoceros or a Cow? Find out tonight (Tuesday) or Thursday. Message: With April almost here, join LaShanya Aikerson of the Aikerson Consulting Group in taking a look at the goals you set for yourself at the start of the year. Are you on track? Ahead of schedule? Behind? Do you even […]
  • The Adverse Impact of Absenteeism on Your Business

    Tiffany C. Wright
    19 Mar 2015 | 8:37 am
    Absenteeism has a significant adverse impact on your business. According to the Oxford Dictionary, absenteeism is defined as “the practice of regularly staying away from work or school without good reason.” The “without good reason” says it all! Employee Morale High absenteeism adversely impacts employee morale. Other employees begin to feel as if they are […]
  • Infographic: Big Data & Retailers

    Tiffany C. Wright
    17 Mar 2015 | 8:00 am
    ‘Big Data’ is a fascinating subject. To show just how fascinating and to provide information on the topic, I obtained this info-graphic on big data and the retail industry. A 2012 Gartner report predicted that data would grow 800 percent over the ensuing five years; in addition, 80 percent of the data will be unstructured. […]
  • Embrace Tech and Boost Productivity

    Tiffany C. Wright
    13 Mar 2015 | 8:00 am
    Embrace Tech and Boost Productivity Technology is becoming an ever more important part of running a successful business and it is integrated into many aspects of a business to make a company run more efficiently. One of the many benefits of using technology in your organisation is that it can help to improve productivity. Let’s […]
 
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    Small Business Heroes

  • Effective invoice management will empower SMEs to regain control

    The Small Business Heroes Team
    26 Mar 2015 | 2:58 am
    The UK’s entrepreneurial spirit is a characteristic that is often praised. From innovative tech start-ups to inspired individuals offering new services, small and medium enterprises (SMEs) have become a significant contributor to the British economy. In 2014, SMEs employed 15.2 million people in the UK and had a combined turnover of £1.6 trillion. However, whilst confidence is growing, there is still a big issue holding even the most innovative business back – late payments. Smaller companies are increasingly waiting more than 60 days for invoices to be paid; double the amount of…
  • Your Forgotten Marketing Tool

    The Small Business Heroes Team
    23 Mar 2015 | 11:30 am
    As a business your marketing efforts can often be spent fulfilling areas that can cause a huge expenditure within your budget. Using traditional advertising routes and combining them with more modern digital methods to cover all the bases, is something that is done by most companies. Rather than concentrating efforts onto the most relevant area, it’s easy to spread yourself thin across a multiple of channels in the hope to gain brand awareness and sales at the end of it. But is there an ingredient that you’re looking over in your recipe for success? Whilst you can keep spilling your money…
  • Is social media screening job candidates right?

    The Small Business Heroes Team
    19 Mar 2015 | 5:12 am
    Social media screening may be commonplace in the recruitment world, but that doesn’t necessarily make it right. In this article we’ll be taking a look at some of the benefits and flaws of this controversial subject, and where employers should draw the line when it comes to digging up dirt on potential employees. The benefits of social media screening A lot can be learned about someone from their public Facebook or Twitter profile; from the hobbies they enjoy, to the people they socialise with at weekends. For recruiters and employers, having free reign on such information presents an…
  • Appointedd’s Top Five Tips for running a successful service business

    The Small Business Heroes Team
    17 Mar 2015 | 3:20 am
    We’re passionate about service businesses so we put our heads together to share our top five tips for running a successful small service business. In short it’s all about striking the perfect balance between delivering great service to your clients and being a savvy business owner. Great work skills + Great business skills = Superpowered Service Business So how do you strike that balance? 1. Design to delight… As a small business owner, being able to access great design is a great way to level the playing field against more established competition. Good design engages customers,…
  • Jennifer Janson, MD of Six Degrees – leading women in PR

    The Small Business Heroes Team
    16 Mar 2015 | 4:24 am
    Jennifer Janson, Managing Director, Six Degrees, founder of My Business Book Cub and author of The Reputation Playbook, shares her views on women in PR. Patricia Arquette recently used her Oscar’s acceptance speech to put women’s issues (equal rights and equal pay) on the agenda before a global audience. What can the PR industry do to ensure that women in the profession are treated equally? If you look at the broader career landscape, I think PR is pretty well represented when it comes to women. In Finland, for example, close to 90% of operators in the industry are women. In the US…
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    OPEN Forum

  • New Google Service Helps Businesses With Local Search

    Kelly Spors
    26 Mar 2015 | 11:30 am
    Google introduced a new program on Wednesday to help small businesses better engage their customers via—surprise, surprise—Google.  The search giant created pages for 30,000 American cities in a new initiative called “Let’s Put Our Cities on the Map.” Businesses can go to their city’s page and use various tools to help them improve their visibility on Google Maps and in local search-engine results. For example, a business can type in its name to find out whether it has a Google business listing and, if so, get advice for how to improve that listing. The tool recommends steps such…
  • Will Your Business Really Fail Without You?

    Clate Mask
    26 Mar 2015 | 11:00 am
    When you first started your business, you were likely the glue that held everything together. When something broke, you fixed it. For the first few months or years, you were the center of operations and if you failed, your business would fail, too. Instead of enjoying the freedom and flexibility of being your own boss, you’ve shackled yourself to your desk working nights and weekends to keep your business operational because you believe your business will fail without you. As the CEO of Infusionsoft—which offers sales and marketing software for small businesses—I struggle with…
  • Cheat Sheet: Keeping Your Customers in Love With Your Business

    Mariah Chase
    26 Mar 2015 | 10:00 am
    In 2011, The Limited launched the Eloquii brand to serve plus-size women wearing sizes 14 to 24. In less than two years, the brand shuttered, and its loyal customers took to social media and the web to air their frustration at the loss. That’s what brought us back. In February 2014, using private investor capital, I worked with three of the brand’s founding members—all of whom left The Limited for this venture—to launch ELOQUII as an online fashion start-up, in response to its customers’ demands. Today, a little more than a year later, our growth is strong and our latest…
  • 7 Ways to Wean Your Customers off Promotional Pricing

    Julie Bawden Davis
    25 Mar 2015 | 7:01 pm
    As the economy continues to improve and headlines report an improved job market and expected continued economic recovery, big name online and brick-and-mortar retailers seem to be focusing on making heftier profits by cutting back on the discounts common during the down economy. You may realize after looking at your bottom line that triage time seems to be over and it’s time to shift from survival to profitable pricing for your small business. But how do you go about weaning customers off the promotional pricing they’ve become accustomed to? Try the following seven tactics for…
  • 3 Ways You Can Master the Art of Pivoting

    Brian Moran
    25 Mar 2015 | 12:00 pm
    Most small-business owners realize that success is hardly ever a straight line. A company rarely goes from point A to point B to achieve its dreams and goals. Typically, there can be many more letters involved before arriving at a destination that probably wasn’t even on the radar screen during the planning stages. Successful businesses learn when and how to pivot. When I think of pivoting in business, it reminds me of certain expressions. “Don’t throw good money after bad,” and “When business changes on a dime, it’s rarely for the better” are two examples of quotes from…
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    Great Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories

  • How Ellon Musk Started In Business

    Entrepreneur Writer
    7 Mar 2015 | 11:18 am
    Ellon Musk is one of the greatest entrepreneurs of our time, that’s for sure. His story is a great one, too. And here are some good news… You can watch it here. There is a popular saying “Sky is the limit”… On the following video you will see how this super successful entrepreneur reached not only the sky, but also the space (literally). The...You can also check these cool business articles:Ellon Musk’s Story Is Simply AmazingThe Amazing Stories Of Several Young And Successful Entrepreneurs…Great Business Ideas, Entrepreneurs, Start Ups…
  • These Kids Started A Courier Service Business – The Speedy Sanshez

    Entrepreneur Writer
    25 Feb 2015 | 7:13 am
    Have you heard about the Speedy Sanchez and the story of the Sanchez family? If not, I think this will be an interesting reading for you.  This is a ‘no way out’ story, that actually led to founding a company by a bunch of kids trying to make the ends meet. The family lived in San Diego, USA. Instead of thinking about games and...You can also check these cool business articles:Moziah Bridges Is Just 12 And He Already Has A $150k BusinessRyan Blair – How A Gangster Became A MillionaireGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational Success…
  • 4 Amazing Start Up Stories

    Entrepreneur Writer
    23 Feb 2015 | 8:54 am
    You might be amazed, but many big and successful companies were started almost accidently. Their birth was just a fluke and their founders hadn’t even imagined what they were creating. Sometime business ideas worth billions of dollars just come out of simple things in life an these entrepreneurs not only caught them, but also put them in action and founded some of the greatest...You can also check these cool business articles:Larry Page, Sergey Brin and Google – HistoryWhat Was the First Job and Career of Some Billionaires?Great Business Ideas, Entrepreneurs, Start Ups…
  • Your Complete Guide To Online Marketing

    Entrepreneur Writer
    17 Feb 2015 | 6:33 am
    Online marketing has become the difference between success and failure in business. Any company must have an online presence, not only IT stores, everyone. And do you know why? The answer is simply simple! Internet is a huge sales channel, I mean really huge. If you have a high quality product or service, your potential customer is the WORLD. This means around 3 billion...You can also check these cool business articles:30 Online Marketing Facts You May Not Know7 Tips On Increasing Your Online SalesGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
  • The ‘Aha Moments’ Of Some Famous Entrepreneurs

    Entrepreneur Writer
    6 Feb 2015 | 8:20 am
    How some of the brightest business ideas were born? How some entrepreneurs invented things that have changed our lives forever? Well, actually the answers of these questions is quite simple. You will be even amazed about how simple they are… It’s actually one simple thing all successful entrepreneurs did well to get to where they are. Have you already guessed what it is? It’s...You can also check these cool business articles:The Power Of Taking ActionHow To become An Entrepreneur – The Very First StepsGreat Business Ideas, Entrepreneurs, Start Ups &…
 
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    Strategy Lab Marketing

  • Episode 6 of #InTheLab – What’s the Future of Marketing?

    Jeph
    16 Mar 2015 | 11:42 pm
    What is the future of marketing? The answers simple, social objects.  What does that mean for your company or organization? You need something, something tangible, something people can use/wear to show their support to your company or cause. Think about it, what we wear and support is a reflection of what we care about. More and more as a society we’re looking for meaning, a deeper feeling from what we’re doing and where we are spending our money. Consumers aren’t dummies, you can’t fool people, you can’t be gimmicky, and you can’t waste people’s…
  • Everything in Life Can Be Better – Episode 5 – #InTheLab

    Jeph
    10 Mar 2015 | 8:32 am
    If you don’t think so you’ve already given up. When I made chocolate chip cookies for the first time and took them out of the oven I noticed something peculiar. The cookie to chocolate chip ratio was way off. What had I done?!? Note to self, never believe how much chocolate chips a recipe calls for. It’s always more if you want to make delicious cookies. But why would the folks at Company’s Coming lie to me?  Doesn’t everyone want to make delicious cookies?  Not being able to change every cook book on the planet due to logistics I had to resolve to a different…
  • Caring as a Business Strategy – #InTheLab Episode #4

    Jeph
    5 Mar 2015 | 8:13 am
    As I step up onto my soap box, disgusted with the way some folks are running their business, I look to the future of our world where we support the companies who are growing our community and we avoid like the plague businesses just out to make money.   1. You can’t just make money anymore A competitor is starting a business identical to yours. They offer great service, a comparable product and they’re HALF the cost, what do you do? Start assuming Amazon is going to be selling what you are, why would your customers keep paying a premium for your product? No experience…
  • Website Strategy: Be findable. Be trustable. Be remarkable. Episode #3 #InTheLab

    Jeph
    25 Feb 2015 | 11:18 am
    Be Findable Building a website that no one can find and that no ones shares is like putting up a billboard in a wheat field near Davidson. It’s a waste of time and money. Why did you make a website in the first place? Why do you feel you need to be on the world wide web? If you can get your goal down to a simple, measurable, achievable outcome, you can now start working towards that goal. No one really needs a website. They need a place where potential customers can find an address, phone number, specials, menu, hours of operation, who’s working Saturday, community involvement,…
  • Why Your Business Needs To Be More Like A Mexican Restaurant – Episode #2 of #InTheLab

    Jeph
    20 Feb 2015 | 8:06 am
    I’ve never been to Mexico until two weeks ago. I noticed something peculiar about the restaurants we ate at. They always gave you something to start with. Be it bread, oil, and vinegar, or nachos and salsa or chips and guacamole. We rarely ate a meal where we we’re “given” something to start with. I’m a foody, a fatty at heart, I LOVE that stuff! Making people happy through food, I love it. Even breakfast at our hotel they would give you toast to start. It was like every place knew how to treat people and they new how to make your experience just a little bit…
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    Fit Small Business

  • 63 Local Marketing Ideas & Resources From The Pros

    Jaqueline Thomas
    26 Mar 2015 | 12:41 pm
    We’ve reached out to some of the best and brightest businesses who cater to local audiences for their top local marketing ideas. Be sure to bookmark this page, because you’ll definitely be referring back. A big thank you to everyone who contributed! 1) Carly Fauth, Head of Marketing, Money Crashers Business Relationship Building Skills Reach out […] The post 63 Local Marketing Ideas & Resources From The Pros appeared first on Fit Small Business.
  • Fundbox Reviews: Turn Future Invoices into Current Funds

    Priyanka Prakash
    24 Mar 2015 | 8:58 pm
      What are They? A short-term lender that advances money based on your outstanding invoices. How popular is it? Tens of thousands of businesses (most with fewer than 10 employees) have borrowed capital from Fundbox. Similar Companies? Behalf. Who will qualify for a loan? Businesses that invoice customers and have been in business for at least […] The post Fundbox Reviews: Turn Future Invoices into Current Funds appeared first on Fit Small Business.
  • SmartBiz Reviews

    Priyanka Prakash
    24 Mar 2015 | 9:28 am
      What are They? Provider of 10 year SBA loans. How popular is it? They have processed over 10,000 applications and over $500 million in applications. SmartBiz would not disclose how much capital they have actually lent. Who will qualify for a loan? Must be in business for at least 2 years, must be cash […] The post SmartBiz Reviews appeared first on Fit Small Business.
  • PayPal Working Capital Reviews: Loans for PayPal Sellers

    Priyanka Prakash
    24 Mar 2015 | 8:09 am
      What are They? Provider of short-term loans to businesses that process payments on PayPal. How popular is it? As of February 2015, more than $300 million in loans to over 20,000 U.S. small businesses. Similar companies: Kabbage Who will qualify for a loan? Businesses with at least 3 months history as a PayPal merchant […] The post PayPal Working Capital Reviews: Loans for PayPal Sellers appeared first on Fit Small Business.
  • Funding Circle Review: Borrow Up to 500K

    Priyanka Prakash
    23 Mar 2015 | 12:38 pm
      What are They? Provider of small business loans of 1 year to 5 years. How popular is it? More than $800 Million (of this, $70 million to US businesses) in loans to over 7,000 small businesses since 2010. Similar companies: Lending Club Who will qualify for a loan? Must be in business for at […] The post Funding Circle Review: Borrow Up to 500K appeared first on Fit Small Business.
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    The Shoeboxed Blog

  • Our Android App Just Got an Update!

    Emily Farrar
    23 Mar 2015 | 8:52 am
    A new version of the Shoeboxed Receipt & Mileage Tracker for Android is now available in the Google Play Store.  Go get it! The new app pulls in all receipts from your Shoeboxed account so you can easily search for receipts from any source – app, Magic Envelope or email – on the go from anywhere. Please note that once you download the new version, you’ll need to log in again. We apologize for any inconvenience, and we hope that you enjoy the upgraded Shoeboxed experience on Android! As always, feel free to let us know if you have any questions about the new Android…
  • New Filters Show Already Exported Receipts

    Emily Farrar
    18 Mar 2015 | 9:16 am
    You asked, we built it! We recently added new filters to our receipt tables so you can see which receipts have (and have not) been exported to different programs and report formats. If you use any of our awesome integrations like QuickBooks or Xero, you can quickly use the new filters to show (or exclude) receipts that have already been exported to those programs. The filters also work for our PDF and CSV exports so your expense reports are sure to include every reimbursable receipt! If you have any feedback on the new filters, reach us 24/7 at help@team.shoeboxed.com or @ShoeboxedHelp.
  • Our New QuickBooks Online Integration is Here

    Emily Farrar
    17 Feb 2015 | 6:45 am
    Do you use QuickBooks Online with Shoeboxed? Well, we’ve got some great news for you! We’re thrilled to announce that our brand new integration with QuickBooks Online is live and available for use in your online account. The updated integration features a brand new app that connects Shoeboxed with QuickBooks Online using our new API, which is awesome because: You don’t need to wait for the export to complete! We’ll email you when it’s done (or if there were any errors) so you can get back to your to-do list in the meantime. We now keep track of which receipts…
  • We’re Moving!

    Emily Farrar
    16 Feb 2015 | 10:39 am
    Today, we’re thrilled to share some exciting news: We’re moving from our current location to an awesome new office that will allow us to to continue to grow! American Underground @ Main. Our office is still under construction, but stay tuned for photos once we’ve moved in! Our sales, marketing, product, customer support and executive teams will be moving to the American Underground at Main Street as the anchor tenant of their largest hub in downtown Durham. We can’t wait to join the awesome community of entrepreneurs and startups and thrive on the energy that American…
  • Announcing Our New CSV Export

    Emily Farrar
    12 Feb 2015 | 11:40 am
    We just released a brand new CSV export that we think you’re going to love! This new export works the same way as our updated PDF export. Here’s how to do it: From your receipt table, select the receipts you want to include in the report. Click Export Selected then choose CSV. Enter your email address (or the email address of whoever you want to send the report to) and click Export to CSV. And that’s it! The report will be sent to the email address(es) you entered – and we’ll even remember who you sent it to for next time. Once you’ve received the…
 
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    BoostSuite

  • It’s Not What You Know But Whom You Know: Co-Marketing & The Future Of Content

    Daniel Smith
    19 Mar 2015 | 12:18 pm
    When you’re competing for an audience who already has their attention spanned maxed out, how do you compete? In steps the Co-Marketing revolution. Traditional marketing has been evolving for a long time. The world of vendors has learned to evolve past magazine ads and billboards. So where does Co-Marketing fit in this revolution? The answer: Everywhere. Co-Marketing is a partnership between two or more companies where all of the companies market each other’s products as an addition or complement to their own. The beauty of Co-Marketing is it can exist anywhere and everywhere. For…
  • When Your Content Isn’t Relevant To Your Customer, Neither Are You

    Daniel Smith
    10 Mar 2015 | 1:00 am
    At any given point in the day, people are checking their email, social media accounts, and text messages for something important to read. There are a lot of different ways to make your content relevant to an audience, but how do you reach those readers efficiently? By serving your readers relevant content on a personal and customer-centric level, you can grab their attention quickly. First, identify your audience, where they live, and what they want to hear. The rest is about following the steps and implementing the right strategy. Stop Trying To Define Success By Diversity Every type of…
  • Sharing Content in the Article Exchange Just Got Easier

    Daniel Smith
    9 Mar 2015 | 7:00 am
    BoostSuite helps you grow your online audience with co-marketing. Before you can trade blog content with partners in BoostSuite, you have to have some content to share. Now, if you have a blog, the sharing process is even easier. The next time you log in to BoostSuite you’ll see a selection of importable content from your blog. Select a piece of content for import and you’re ready to begin making trades. If you don’t have a blog already, that’s fine too. Just use the Write Article tab to create a short informational article about something your customers find interesting. Remember,…
  • Any Time, Day Or Night: What Is The Right Time To Release Your Blog

    Daniel Smith
    9 Mar 2015 | 1:00 am
    How do you know the peak time to release your company’s new blog article? That all depends on who you are and what your target audience is. One of the most easily accessible tools at your disposal to answer this question is your company’s social network presence.  It’s interesting to see that although the different social media sites themselves are similar, they each have specific and vastly different peak user hours. According to research reports from TrackMaven including a Twitter report, Instagram report and Facebook report and case studies of LinkedIn and Pinterest…
  • Visibility Starts With Your Gravatar

    Daniel Smith
    8 Mar 2015 | 9:57 am
    When the face of your company is ready to be singularly recognized as a leading provider, it’s time for a Gravatar. A Gravatar is a “globally recognized avatar” that is stored by Gravatar.com. A Gravatar allows you to be recognized automatically by email addresses, blogs, and various web forums that possess the special software to do so. So why is a Gravatar something you should be thinking about doing for yourself? Creating a Gravatar to represent your social presence is the literal embodiment of putting a face to a name. As you or your company gain a following, even if they sometimes…
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    Changescape Web

  • Small Business Tools for Social Media, sCRM, and Email

    ken tucker
    13 Mar 2015 | 7:30 am
    We’ve done the work finding tools that work for small businesses! Small businesses need tools that fit their business requirements and their budgets.  As a small business, Changescape Web knows the challenges many small businesses face when it comes to finding tools that help you run your and grow your business.  This is a post that will be a continuing series on Small Business Tools and Solutions.   Heyo – An easy way to create mobile and social campaigns that will drive traffic, leads, and sales. Tons of templates and a drag and drop editor makes creating Facebook apps,…
  • Marketing as a System

    ken tucker
    9 Mar 2015 | 3:33 pm
    Most businesses have systems for their most important business processes.  Yet many businesses do not have a marketing system in place, even though it may arguably be the most important thing to achieve business growth. So it is important for businesses to view marketing as a system. The Duct Tape Marketing System is an easy to understand and implement marketing system. It focuses on Strategy before Tactics, developing your Marketing Hourglass, Publishing Educational Content, creating a Total Online Presence, what to use for Lead Generation and Lead Nurturing, and creating a Marketing…
  • 2 New Reasons to Use Twitter for Business

    ken tucker
    9 Mar 2015 | 8:53 am
    Two big announcements regarding Twitter have hit the news lately, and they have big implications for using Twitter for business. Twitter Google Partnership means a Return to the Real Time Search Twitter and Google announced a partnership that is very important for both Twitter and Google.  Twitter has long been a source for the real time web, meaning that public tweets are immediately visible online once they have been posted.  Most tweets are public, the exception being those that are Direct Messages. As a result, Twitter has become a great source for breaking news and for following…
  • Small Business Tools for Accounting, Social Media, and Landing Pages

    ken tucker
    9 Jan 2015 | 5:38 am
    We’ve done the work finding tools that work for small businesses! Small businesses need tools that fit their business requirements and their budgets.  As a small business, Changescape Web knows the challenges many small businesses face when it comes to finding tools that help you run your and grow your business.  This is the first post that will be a continuing series on Small Business Tools and Solutions. Accounting FreshBooks – Accounting made for the non-accountant! Simplify your business accounting using the cloud. Create estimates and invoices, track time and expenses, get paid…
  • Grow Your Business with Google

    ken tucker
    8 Jan 2015 | 2:21 pm
    March 25 Topic: Video advertising As a Google Partner, Changescape Web hosts Google Partner events throughout the year.  We do these live in the St. Charles MO area, either at our office or at chamber offices, such as the Greater St. Charles County Chamber or the O’Fallon Chamber. Google provides so many tools for businesses.  The Google Partner events highlight tools such as Google My Business, Google AdWords, Google Apps (Google for Work), and YouTube video ads. The March 25th event is a great opportunity to learn about how to grow your business with video ads from YouTube experts.
 
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    The Best Direct Sales Companies

  • Direct Sales Recruiting Tips: Get LinkedIn

    Angie
    22 Mar 2015 | 10:00 pm
    I recently had the opportunity to interview Diane Prince, Founder of Winnie & Kat. During our conversation Diane shares that if consultants are interested in direct sales recruiting, they need to be focusing on LinkedIn, not Facebook and Twitter. Tell us a little about yourself and your motivation to start a direct sales opportunity. I am a woman who, after going through a difficult time in my life, created a business that empowers other women to reach for their dreams. I started the company in my Malibu garage while raising three daughters. I took the best of the kind of Los Angeles…
  • Direct Sales Success Stories: Tammy Rohde, KOKOON Sales Rep

    Angie
    21 Mar 2015 | 10:59 pm
    Tammy Rohde is stopping by this week to share her direct sales success story… Tell us a little about yourself and your motivation to enroll in a direct sales opportunity. I am 45 years old, a mom of 3, and live in sunny Scottsdale, AZ. I have been a KOKOON sales representative for 7 years. I wasn’t searching for a direct sales opportunity, but rather feel in love with the KOKOON line and thought my friends and family would love it too. I decided to give it a try, and it has been an amazing experience and career choice for me. Once enrolled, what was your first step in getting your…
  • Become a Founding Stylist at Henkaa

    Angie
    19 Mar 2015 | 11:23 am
    I am excited to partner with Henkaa for this sponsored opportunity. Opinions are my own. Henkaa is a new direct sales company on the block with a really unique product. The company’s signature product is convertible dresses. These stylish apparel items can be worn up to 21 different ways making them an affordable investment for shoppers. Henkaa is currently recruiting Founding Stylists in the United States. Consultants joining before August 2015 will have access to additional income and bonus opportunities. Compensation: Receive a 25% retail commission on orders placed through your…
  • Direct Sales Success Stories: Trisha Deming, pawTree petPro

    Angie
    14 Mar 2015 | 10:39 pm
    Today’s Direct Sales Success Story comes from Trisha Deming, petPro with pawTree. Tell us a little about yourself and your motivation to enroll in a direct sales opportunity. I have been self-employed since I graduated from college.  The idea of Corporate America and “working for the man” literally gives me nightmares.  I LOVE being able to set my own schedule, and work for myself.  I couldn’t do it any other way.  The business I owned before pawTree is contract work.  Some months are exceptional, others not so much!  The months of December & January are always…
  • Handmade Direct Sales Opportunities: Bloomfield Bath

    Angie
    14 Mar 2015 | 5:56 am
    All-natural body care is big business these days. Customers are looking to break away from the harsh and harmful chemicals in many personal and home care products. Bloomfield Bath is a newcomer in this direct sales category offering handmade soaps, lotions and more. Compensation: Consultants earn a base commission of 20% on personal sales. Earn up to 30% with bonuses and incentives. Team building opportunities are also available. Start-Up Costs: The Body Bash Business Bag is $99 and includes everything needed to conduct your first in-home Body Bashes. Inventory Requirements: None Personal…
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    FUSE - CFO Services and Financial Consulting

  • Raising Venture Capital: Big Headlines Hide the Ugly Truth

    David Worrell
    24 Mar 2015 | 2:01 pm
    Dataminr, Inc. is celebrating. The company just announced a feat that a lot of small business owners would love to claim: a new $130 million investment from leading angels and VC… on top of $50 million raised since opening their doors in 2009. The latest investment values the company north of $700 million. Dazzled? Jealous? Stories like this make you think that raising venture capital is the easiest, fastest – and sexiest – option for funding your small business. Think again. Behind the headlines are 4 tough truths about raising venture capital and private equity. Raising Venture…
  • Hire an Accounting Wizard Without Trying (Part 2)

    David Worrell
    1 Mar 2015 | 9:05 am
    Last week when I finally decided to hire an accountant, I was up to my ankles in alligators.  The last thing I wanted was the administrative nightmare of responding to resumes, scheduling interviews and sorting skillful accountants from the merely competent. If you read last week’s post, then you already know how to attract the best accountants to apply for a job at your company.  Now you need to pick the best one and hire them as quickly and efficiently as possible. Here’s 2 tricks — and 1 fail — I found that made the process smooth, short and amazingly…
  • Small Business Fraud: 5 Things You Must Do to Protect Your Business Now

    David Worrell
    23 Feb 2015 | 9:31 am
    Every year, two out of three small businesses fall victim to some level of fraud. Not all of them know it. Some never will.  The damage may be small and contained … or it may still be growing. We’ve written a lot about embezzlement and fraud by employees inside the company, but 80% of attempted small business fraud comes from outside of the organization.  That means that your company’s financial data is most at risk after it leaves your office. How big of a problem is this?  The average small business fraud victim lost $23,100 in 2013. (According to the 2014 Association…
  • How to Hire an Accounting Wizard (Part 1)

    David Worrell
    19 Feb 2015 | 7:11 am
    I recently set out to hire an accountant to join our staff at Fuse Financial Partners. It’s a task that I had been dreading for months — imagining that a flood of resumes would drown me in endless choices, and that communicating with candidates would be an administrative nightmare. According to employment specialists at ERE.net, every job posting will receive between 200 and 250 applications.  So, if I were to spend just 3 minutes giving each resume a fair review, sorting it into a “call back” pile, and comparing it to the others… well, that’s more…
  • 7 Ways HR Software Will Change the Way You Work

    David Worrell
    2 Feb 2015 | 11:40 am
    We’ve written a lot about automating accounting and other core areas of business. That’s great for a financial analysis.  But the best way to understand and appreciate the operational side of your business is to manage staff with HR software too. Since HR influences every department and employee, the data it generates can be used to optimize every aspect of your operations. Rolling out HR software presents at least 7 great ways to streamline and optimize operations, improve decision making, and drive efficiency and productivity across your organization: 1. Administrative…
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    waypointsg.com

  • Why BYOD Has a Bright Future

    kutenda support
    24 Mar 2015 | 11:28 pm
    BYOD – Bring Your Own Device – was an incipient trend in 2014, but it’s expected to fully breach the mainstream in the year ahead as enterprises learn how to make the most of it. BYOD Teething Troubles BYOD faced some troubles starting out. The trend comes with some privacy concerns, since workers naturally tend to take their own devices home with them and connect them to non-work-approved networks. There was even a major lawsuit in California that, by ruling that company workers for the ri use of their own devices, seemed to presage the end of the BYOD trend. What really…
  • Peak App: Do We Really Need More?

    kutenda support
    19 Mar 2015 | 10:44 pm
    The phrase ‘there’s an app for that’ has achieved the ultimate in internet acceptance – it’s a hashtag and a meme. It’s also increasingly true – apps have proliferated at a massive rate. But does that mean there are now too many, and should you think of building one? Apps are the lifeblood of mobile internet, and they’re among the fastest growing sectors anywhere in the economy, so it’s hardly surprising that a lot of people want to get in on the action. But it’s not always a good idea to become an app creator. Apps are an explosively growing sector. Between…
  • 5 Creakily Ancient, But Still Really Useful Office Tips

    kutenda support
    17 Mar 2015 | 11:39 pm
    So Microsoft Office isn’t exactly a hot new app. In fact, you probably have it open in the background right now, right? And no doubt, you feel like over the past million years you’ve been using it, you’ve figured out how to use it pretty well. But there are shortcuts and tips that can save you hours of time – and they’re not always obvious, even to experienced users. Microsoft Office is kind of like what John Lennon said about life: it’s the application you use while you’re busy making other plans. That means it isn’t very glamorous. But most people who sit…
  • The secrets of YouTube

    kutenda support
    13 Mar 2015 | 9:19 am
    YouTube has come a long way from its origins as a place to look at kittens and home videos of people’s dogs. There’s a multimillion dollar industry based around it, a new generation of media stars who got their start on the channel and its connection with Google and its ubiquity, to say nothing of how easy it is to embed, mean it gets a lot of use for business purposes too. With that in mind, you’re probably not getting the very best out of your Youtube experience. Here are a few ways to get the normal stuff done faster – and a couple of tricks you probably didn’t even know were…
  • The worst passwords of 2014 – and what we can learn from them

    kutenda support
    11 Mar 2015 | 2:46 am
    2014 was the year of the leaky, hacked, unsecure internet – the year we all came face to face with the fact that our details aren’t safe. And that harsh lesson really didn’t sink in. Most hacking is done through old-fashioned channels like email fraud, but when passwords are leaked, it often turns out there was no need, to judge by some of these. Password management firm SplashData released its list of last year’s worst passwords,and they’re exactly as bad as you can imagine. The company got its data by analysing the 3 million or so passwords that were leaked last year, and…
 
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    Orlando Realty Consultants

  • Buying An Orlando Home? Top 6 Things To Watch Out For!

    Jenny Zamora
    26 Mar 2015 | 11:50 am
     Statistically speaking, over forty percent of pre-owned homes on the Orlando real estate market today have had at least one serious issue or defect at one time or another.With the exception of brand new homes, just about any home you walk through will need some kind of repair no matter how minor it may be, you can always find something that needs attention. These kind  of minor repairs and maintenance up keep is completely normal and should be expected. However when buying a home, especially one that you’re planning to live in, you want to make absolutely sure that you…
  • Orlando Real Estate, 7 Things Buyers Should Know To Get The Best Deal

    John Conde
    23 Mar 2015 | 11:02 am
    The Orlando Real Estate market appears to be shifting slightly once again and now potential home buyers find themselves in an advantageous position. The days of multiple offers above listing price being thrown at sellers as soon as it hits the MLS are pretty much gone.    The competition among Orlando real estate investors is dwindling in many parts of Orlando and throughout Central Florida. Buyers looking for a home to live in are in a better position to find what they’re looking for at the price that they need it to be.  No one knows for sure what’s going to…
  • A Happy Home And A Good Investment

    John Conde
    19 Mar 2015 | 12:16 pm
    Living in a home that is both a good investment and the home you’ve always dreamed of is the ultimate goal for just about every homeowner. If your home is an older home then you probably have to work a bit harder to keep it maintained as opposed to a newer home. If you’re the kind of person that likes to constantly make improvements on your home to maintain or even increase its value. The good news is that the process of increasing the property value on any home isn’t all that difficult.       Happy Home = Happy LifePeople can sense when other…
  • TOR 007 : Easy Exit Listing Agreement

    John Conde
    17 Mar 2015 | 12:46 pm
    Orlando Realty Consultants “Easy Exit Listing Agreement”  On This Episode: Today on the show we have Orlando Listing Specialist Jenny Zamora with us and she’s here to tell us about her easy exit listing agreement that her company uses when listing a home.When homeowners hire a realtor to sell their home, they will always have that fear that the agent won’t be able to sell the house and it ends up sitting on the market losing valuable time. The longer a house sits on the market, the harder it is to sell. Then the homeowner gets stuck with an agent that’s not…
  • New Short Sale Listing In Orlando!

    John Conde
    16 Mar 2015 | 12:03 pm
    Short Sale In Orlando | Orlando Investment Property | 407-902-7750 4625 Waterside Point. Orlando, FL 32829. This is a 3 Bedroom 2 Bathroom home located in the Waterside Subdivision.Move-in ready, this beautiful home is perfect for active lifestyles.It has a beautiful pond view with a boat dock for lake access. Kids can play freely on the playground or use the basketball court.Priced to sell fast, this property won’t last.Call 407-902-7750 to make your appointment today The post New Short Sale Listing In Orlando! appeared first on Orlando Realty Consultants.
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    The Pulse Australia

  • Are you at risk of falling for an IP scam?

    Blake Knowles
    25 Mar 2015 | 6:48 pm
    Intellectual property assets are often not well understood by many Australian business owners, and this fact is taken advantage of by some overseas companies. Unsolicited IP services have a long history and provide a lucrative income for their proponents, with little outlay. Once your money has been handed over, there is little chance of ever getting it back. Some unsolicited service offerings are unsophisticated and can basically be characterised as scams. Others are more sophisticated, being arguably ‘legitimate’ but in reality do not provide any service of real value. The following are…
  • MYOB Live2Air Roadshow Special – your questions answered (part 1)

    Alistair Nestor
    23 Mar 2015 | 8:04 pm
    One of the fun parts of our recent MYOB Live2Air Roadshow Special was the extended Q&A session. Sadly, we only got through a handful of questions before the broadcast’s scheduled finish. We’re not letting that get in the way of answering all the questions, though. So today, in as orderly fashion as I can muster, are the answers to many of those questions. Shortly I’ll publish the questions about practice solutions. I’ve split them into the broad categories of: AccountRight / Essentials Accounting, Smart Bills, and Pay Super / SuperStream. AccountRight/ Essentials…
  • Financing your small business

    Jan Barned
    23 Mar 2015 | 6:04 pm
    Having access to finance when you need it in your business is a great strategy, but where do you go looking for it? Banks and other traditional options Banks remain the most favoured option for small business funding. Bank finance can be tricky if you don’t know what to look for, so let’s look at the common types of funding banks offer to small businesses. If you are seeking temporary finance, then both a revolving line of credit (often referred to as an overdraft) and credit cards are the most frequently utilised. But beware of the catches! The revolving line of credit usually requires…
  • Getting ready for SuperStream – Counting down to June 30

    Sally Higgs
    22 Mar 2015 | 9:04 pm
    Will SuperStream be impacting your business? If you have 20 or more employees, you have 100 days until (at publish date)  you need to comply with the ATO’s SuperStream obligations. SuperStream is a program to simplify reporting on and paying superannuation. What it means for you is that by 30 June you need to make super payments electronically (no more sending cheques) and also electronically provide contribution data (including your employees’ details and information about the payment). The ATO has stated that failing to comply with SuperStream requirements can result in…
  • 10 ways your accountant can help you increase your profit

    Matthew Snelleksz
    15 Mar 2015 | 7:33 pm
    If your business is not generating the amount of profit that you would like and deserve, then the first person you need to contact is your accountant. Let’s face it, accountants are the last trusted advisor and the cornerstone of the financial world. Your accountant should be the first person you call to help you grow all aspects of your business, especially your profit. Often your accountant can see ways to improve your bottom line that you might miss because you are in the trenches every day fighting for profit and growth. From past experience, I have helped many business owners improve…
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    Industry Edge

  • Canary Home Security System Hits Store Shelves

    Miranda Metheny
    27 Mar 2015 | 4:00 am
    The affordable, crowdfunded smart security system is finally taking off. When the Canary home security system launched its crowdfunding campaign on Indiegogo, the company hoped to raise $100,000 to get their plan off the ground. It raised four times that in 48 hours. By the end of the campaign, the amount reached almost $2 million! We’re excited to see the Canary home security system coming to consumers now. A year and a half after the company’s strong beginning, the first preorders have shipped to backers, and the first retail-ready Canary devices have just appeared on store shelves.
  • 70 National Hardware Show Exhibitors to Follow on Twitter

    Miranda Metheny
    26 Mar 2015 | 12:00 pm
    These National Hardware Show exhibitors are thriving in the digital realm, with hot Twitter handles retailers should follow today. In honor of the National Hardware Show®’s 70th anniversary, here are our picks for the top 70 exhibitor Twitter handles to follow ahead of this year’s show: These NHS exhibitors are thriving in the digital realm, with hot Twitter handles retailers should follow today. 3M Consumer Business Group @3M (Storage & Organization) 5S Supply @5Ssupply (Storage & Organization) Ace Hardware Corp @AceHardware (Hardware & Tools) AmeriGas Propane…
  • Simple Nature’s Care Ad Campaign for Good Dirt

    Miranda Metheny
    26 Mar 2015 | 4:00 am
    Nature’s Care plants plainspoken but quirky ads in hopes of growing sales of organic soil. Two good ol’ boys and a big pile of dirt — that basically sums up the new ad campaign for Nature’s Care Organic Soil. Each clip ends with a fittingly simple tagline: “That’s some good dirt.” In each of two 15-second and two 30-second commercials, two men stare at the dirt in awe, then discuss it with no shortage of vapidness. Gabriel Beltrone of Adweek calls their conversations “a mix of charmingly folksy, surprisingly deep and totally lobotomized.” Their voices stand out clearly…
  • Q&A: 4 Shark Tank Made-in-America Companies

    Melissa Willets
    25 Mar 2015 | 12:00 pm
    These four companies all braved Shark Tank to bring their made-in-America products to the masses. We asked about the products and what “made in America” means to these companies. “When you buy American, you’re supporting your neighbors and keeping money in the community. You also generally get a superior product. It’s a win/win!” 1. What’s so great about your product? Grease Monkey Wipes: These heavy-duty, multipurpose wipes use a natural citrus formula to clean up grease, oil, ink and more. Grease Monkey Wipes are ideal for sticking in a tool belt, toolbox, glove compartment,…
  • How Lowe’s Harnesses the Power of Sci-Fi

    Miranda Metheny
    25 Mar 2015 | 4:00 am
    Experiments with science fiction give Lowe’s a new and optimistic perspective on the possibilities of the future and even lead to new products in the present. The human imagination runs several years ahead of technology. Many of the products and services we take for granted today were all but unimaginable even a few decades ago — except, perhaps, in the fantastic world of sci-fi. Lowe’s is looking to sci-fi comic books in planning for the future. That’s why Lowe’s is looking to science fiction and comic books in planning for the future. Lowe’s Innovation Labs works with…
 
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    Small Business Sense

  • Monthly Small Business Roundup (March 2015)

    Kim George
    26 Mar 2015 | 6:07 am
    Hey peeps!  Here are some of the latest and greatest in small business news and entrepreneurship from around the web. Enjoy! Entrepreneurship  Here is a look at How To Start a Subscription Business Great read on 7 Tips for Staying Balanced in Business and Life Here are 5 Weekend Habits of Successful Entrepreneurs   Marketing and Sales Here is a great list of 10 Simple Web Copywriting Tips for Increasing Conversions Struggling with marketing?  Here are 5 Signs That It’s Time to Outsource Your Marketing A great list of 25 Simple Ways to Grow Your Email List Social Media Here are…
  • 7 Common Obstacles that Entrepreneurs Struggle with in their Businesses

    Kim George
    19 Mar 2015 | 10:18 am
    Over the last few weeks, I have been running a survey to get a better understanding of what entrepreneurs are struggling with these days.  The results – which came in thanks to responses from fellow entrepreneurs and small business owners via Google Plus, Twitter and my current subscribers were different– yet one common issue seemed to crop up the most: Administrative tasks and duties.  Here are the results from the survey:   Challenges Entrepreneurs Struggle With in Business Administrative Duties Email Management of Staff Answering calls and checking voicemail Invoicing and…
  • Your Public Awaits: 4 Ways to Create a Compelling Personal Brand

    Kim George
    17 Mar 2015 | 6:07 am
    To keep the ball rolling with the “Branding”theme from last week, I bring you a post from the great folks at Ontraport- the creators of an all-in-one small business management platform that integrates all the software tools an entrepreneur needs to start, systematize and scale his or her business. Here’s a shocker: people would rather do business with you than with your company. No matter how well your small business is run, you can get a lot of mileage out of bringing your personal story front and center. Prospects and customers want to feel connected to your brand and…
  • 7 Simple and Effective Ways to Brand Your Business Online

    Kim George
    10 Mar 2015 | 6:07 am
    “Your brand is what people say about you when you’re not in the room” – Jeff Bezos, Founder of Amazon As small business owners and entrepreneurs with limited budgets, we do not have the luxury of spending millions of advertising dollars to brand our businesses.     Fortunately and thanks to a fundamental shift in the way that business is being conducted these days, there are a few things that you can do to successfully brand your business without breaking the bank.  I figured for today’s blog post I would round up a list of 7 inexpensive and simple ways that you can brand your…
  • Entrepreneurial Insights: Interview with Nellie Akalp

    Kim George
    3 Mar 2015 | 6:07 am
    This year Small Business Sense is pleased to bring you a new series of interviews entitled “Entrepreneurial Insights”.  In this series, I will be sharing stories of inspiration and success in entrepreneurship and small business. Today, I am excited to bring you the first interview in this series from Nellie Akalp. Nellie is the CEO of Corpnet.com – a company that helps entrepreneurs start their businesses, file legal documentation and form LLC’s.   In 2005, Nellie and her husband managed to start and grow a company that was later acquired by Intuit.  Yes…you read that…
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    blog.hotspotshield.com

  • Top Netflix Movies to Watch Based on Your Mood Before They Are Gone in April

    Levent Sapci
    24 Mar 2015 | 1:05 pm
    It could happen to anyone. Every time you access your Netflix account, you see an interesting movie but don’t feel like watching right away. It’ll still be there another day. When you finally decide to watch it, however, it is gone. It has left Netflix US and slipped into cyberspace oblivion. Your entertainment options don’t have to stay at the mercy of Netflix’s whims. Learn ahead of time when certain movies and shows will expire from the streaming service, and watch them before they’re gone. Here a few titles that will say goodbye to Netflix in April, so throw…
  • How to Watch the Live Streaming Of 2015 Formula 1 Races from any country

    Peter Nguyen
    23 Mar 2015 | 3:30 pm
    I first saw a Formula 1 race when it was held in downtown San Jose in 2007. The sight of the roaring Formula 1 cars zipping down the street sent a rush of excitement through every nerve on my body. After that experience, I was hooked! The 2015 Formula 1 season just started and I am super excited. Twenty drivers from ten teams will compete for the World Drivers’ and Word Constructors’ Championships, starting in Australia on March 15th and ending in Abu Dhabi on November 29th. Of course, most of us would rather watch the races live. Since it’s not possible, the next best option is to…
  • AnchorFree CEO David Gorodyansky Supporting Online Privacy at SXSW 2015

    Levent Sapci
    22 Mar 2015 | 9:15 am
    This March, our very own David Gorodyansky presented a panel discussion at the 2015 SXSW Interactive Festival in Austin, Texas. Gorodyansky co-founded AnchorFree at the age of 23 with a single mission in mind: to make Internet freedom and privacy a reality for every computer user on the planet. As CEO, Gorodyansky nurtured AnchorFree from its seedling stage to the thriving business it is today. Hotspot Shield products protect over 300 million customers daily. Every month, six million new customers join the Hotspot Shield family. At SXSW, Gorodyansky addressed core issues that affect all…
  • Watch these Netflix US movies before they’re removed in April

    Jeanette
    20 Mar 2015 | 2:38 pm
    Unfortunately with Netflix, there is no forever. Here is a list of few of the movies we’ll miss when Netflix removes them in April. If you still want to watch these movies and you’re outside of the US, make sure you sign up for Hotspot Shield Elite to access Netflix in your country now before it’s too late! Learn how to unblock US Netflix TV shows/movies from any country: here! Annie Clue Friday the 13th Get Shorty Guess Who Hot Fuzz Jane Eyre Les Miserables Murder by Numbers Mystic River National Treasure Noah Reindeer Games Sense and Sensibility The Amityville Horror The Whole Nine…
  • How to Watch UEFA Champions League Games Live Online From Any Country

    Levent Sapci
    16 Mar 2015 | 5:21 pm
    American football may be the go-to sport for fans in the good old United States, but soccer is the worldwide champion in terms of popularity. Whether it’s the fast-paced action, the jaw-dropping athleticism, or the determined spirit of the players, there is never a lack of reasons to love the world’s football. You can feed your soccer obsession by keeping up with the UEFA Champions League. But maybe your cable provider doesn’t show the games. How can you still get in on the action? About the UEFA Champions League The Union of European Football Associations (UEFA) organizes…
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    The Blog from Instore

  • How to Be Profitable Without a Liquor License

    Matt Niehaus
    22 Mar 2015 | 5:00 pm
    As most restaurant owners will tell you, obtaining a liquor license is a huge investment that, over time, allows for a big payoff. However, not all dining establishments are able to afford a liquor license right away, or in some regions, they may not be able to get one at all. That doesn’t mean that the profits can’t come pouring in, however. You just might have to shake up a concoction of creativity to lure in diners. If a liquor license isn’t in the cards for you, take a page from some of the restaurants below to stir up your profits. BYOB Appeal For many BYOB (bring your own bottle)…
  • Using Big Data to Improve Restaurant Business Processes

    Matt Niehaus
    18 Mar 2015 | 5:00 pm
    “Big data” is a buzzword so techy you might wonder what effect it could possibly have on smaller restaurants. The answer: a big one. Big data refers to aggregating all the analytics and information swirling around to identify patterns and connect the dots that will help you fine-tune your processes — and boost your bottom line. Restaurants of all sizes are figuring out how they can harness data on customers’ experiences and preferences to use them for determining menu and pricing decisions, site selection, marketing outreach, employee scheduling and more. And although the big guys…
  • Your Guests’ Health is In Your Hands – 7 Tips to Improving Your Food Safety Standards

    Matt Niehaus
    10 Mar 2015 | 5:00 pm
    No one wants to be known as a dirty diner. Whether you’re called out by the TV news, the health department, or a customer on Yelp, the repercussions for your restaurant can be insurmountable. The Centers for Disease Control and Prevention (CDC) estimates that each year roughly 1 in 6 Americans (or 48 million people) get sick from foodborne diseases. Restaurants and delis are on the hook for a huge proportion of these cases: of more than 700 outbreaks attributed to a single source, 48 percent were traced to food eaten in a restaurant or deli. The key to safe food handling is making sure that…
  • Valentine Restaurant Promotions to Make Them Fall in Love

    Matt Niehaus
    22 Feb 2015 | 4:00 pm
    Valentine’s Day fell on a Saturday this year, so one of the biggest dining days of the week collided with one of the biggest dining days of the year. A 2013 Open Table survey found that 51 percent of respondents intended to dine out on Valentine’s Day; and 42 percent of respondents to a survey by the National Restaurant Association said they would choose their or their companion’s favorite restaurant over a “romantic destination.” That’s great news for local cafes that have a loyal clientele. If you didn’t get the Valentine’s Day rush that you were hoping for this year,…
  • Can Anything Save Loyalty?

    Matt Niehaus
    16 Feb 2015 | 4:00 pm
    Smartphones and apps are a retailer’s best friend today. And so is the data that can help brands large and small make decisions about how to engage their customers and... help brands decide how and when and what and with whom, they should hitch their loyalty aspirations and the ROI that goes along with it. PYMNTS
 
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    SOHO Tech Training

  • Lessons Learned: Corporate System Security Breaches

    Deb Lee
    3 Mar 2015 | 5:02 pm
    Many thanks to Daniel Packer for sharing today’s post. It seems that every other day there is news of another large company whose data systems have been breached, and there are many more small business security breaches that we never even hear about. Considering the level of security that these companies employ, this can be […] The post Lessons Learned: Corporate System Security Breaches appeared first on SOHO Tech Training.
  • Organize Your Small Business: Apps to Manage Your Schedule

    Deb Lee
    28 Dec 2014 | 6:47 am
    Over the last few weeks, I’ve been sharing apps that can help you manage several aspects of your small business, including: Client relationships Important documents Schedule and meetings (today’s post!) Resources and content  Today post is the third installment in the 4-part series, and we’ll be investigating apps that help you make scheduling meetings a whole […] The post Organize Your Small Business: Apps to Manage Your Schedule appeared first on SOHO Tech Training.
  • 4 Business Tech Tools to Increase Your Profits

    Deb Lee
    15 Dec 2014 | 10:39 am
    Many thanks to Allison Martin for today’s post. For the past year or so, you’ve spent countless hours building the perfect website for your business. You figure this will be great for bringing in your fist customers, but to your surprise, operations get off to a rather slow start and your profits are taking a […] The post 4 Business Tech Tools to Increase Your Profits appeared first on SOHO Tech Training.
  • Organize Your Small Business: Apps To Manage Business Documents

    Deb Lee
    5 Dec 2014 | 10:48 am
    As I mentioned last week, January is Get Organized month. The start of a new year is a great time to get your business in shape and to make positive changes so you can hone in on a successful 2015. So, over the next few weeks, I will be sharing apps that will help you to organize […] The post Organize Your Small Business: Apps To Manage Business Documents appeared first on SOHO Tech Training.
  • Organize Your Small Business: Apps That Help Build Client Relationships (CRMs)

    Deb Lee
    26 Nov 2014 | 3:37 pm
    Did you know that January is officially known as Get Organized Month? With just a few short weeks left in 2014, professional organizers, productivity specialists, and small business coaches (like me!) are gearing up across the world to share ways that you can organize your life and business in 2015. If you don’t believe me, have a look […] The post Organize Your Small Business: Apps That Help Build Client Relationships (CRMs) appeared first on SOHO Tech Training.
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    DP Marketing Services

  • Inbound Marketing: Where Do the Ideas Come From? (Part IV)

    Richard Dannenberg
    18 Mar 2015 | 3:56 am
    What Fuels the Engine? The train is leaving the station and it’s time to stoke up the boiler and build a head of steam. This is number 4 in a series of articles about Inbound Marketing for small business. In the first article we discussed why content marketing makes sense for small businesses. Next came a couple of posts about nuts and bolts: How Inbound Marketing Works and Inbound Marketing Strategy. Today, we’re starting the journey, but we need fuel for the engine. In the heyday of the railroads, fast steam engines were powered by coal. Later these were replaced with streamlined diesel…
  • Inbound Marketing: What’s Your Strategy? (Part III)

    Richard Dannenberg
    5 Mar 2015 | 6:33 am
    How Powerful is the Engine? The town of Macon, GA, where I grew up was once a booming rail center. The old Terminal Station remains at the end of Cherry Street and Southern Railroad still operates a large switching yard behind the old station. The roundhouse is gone, but there are still a few relics remaining from the days of steam engines. Building trains was (and is) a complicated endeavor, and it’s wonderful to wander around the area and imagine what it might have looked like in the days when rail transportation ruled. Old Central of GA RR water and coal hopper. Courtesy Jim Kissel.
  • Inbound Marketing: How Does It Work? (Part II)

    Richard Dannenberg
    18 Feb 2015 | 8:35 am
    What Makes the Inbound Marketing Train Run? Most of us born in the space age (or later) have no recollection of running steam engines. They are a fascinating bit of history that we now see only in museums. In their time, though, steam driven trains were sophisticated technology with lots of moving parts. In the last days of the steam era, fast passenger trains could move at 100 miles per hour. Don’t worry. I won’t be going on too much about trains today, as fascinating as they may be. This week we’re continuing our series on inbound marketing, which can appear to be at least as…
  • Why Should You Consider Inbound Marketing?

    Richard Dannenberg
    8 Feb 2015 | 5:14 am
    Attribution: Pixabay.com For many small business owners and marketers, inbound marketing looks like a fast moving train. Lot’s of companies are already on board, and the locomotive is building some real momentum. You’re not sure that you can run fast enough to grab a handle and swing on board. Here’s the good news. It’s not like that. There is a train waiting at the station just for you. It won’t move until you’re ready. Today’s post is the first in an inbound marketing basics series that will  help you decide whether you want to climb aboard. Here’s what we’re going to…
  • Process Thinking and Sales (Part II)

    Richard Dannenberg
    27 Jan 2015 | 8:32 am
    Just over a week ago, we started a conversation about a slight shift in perspective that can produce positive benefits for your printing business. It’s a not so profound change in mindset that moves from project thinking to process thinking. In Part One of this short series, Process Thinking and Marketing, we talked about how the shift from a checklist approach to an understanding of marketing as a continual process can improve the effectiveness of your efforts. Today, the focus shifts from marketing to sales, and we’ll see how a similar perceptual shift can let you apply lessons learned…
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    VerticalResponse Blog

  • 5 Cheap and Cheerful Ways to Promote Your Retail Business

    Kim Stiglitz
    26 Mar 2015 | 6:00 am
    You’ve got a retail business, but do potential customers know it exists? Television spots, billboards, radio and magazine ads can add up quickly and are out of reach for most small businesses. How can you get the word out without breaking the bank? Here are 5 effective ways to promote your retail business on a budget. 1) List Building List building means developing an internal list of your customers’ contact information so you reach out to them with the information they’ve asked to receive from you. Whether you send an email newsletter, offers, promotions, event invitations…
  • 5 Unconventional Ways to Create Videos That Engage Facebook Fans

    Lisa Furgison
    24 Mar 2015 | 6:00 am
    Your Facebook audience has a craving. They’re craving video. According to recent statistics, the number of videos showing up in Facebook News Feeds has shot up by 360% this year compared to last. The king of social media sites is also allowing most page administrators to make videos more prominent by selecting a featured video. This featured video sits on the left side of your main page and appears like this on your video page: Plus, Facebook now allows administrators to organize videos in a more presentable way. You can organize videos into playlists, which gives your video page more…
  • 12 Time-Saving Tools for Administrative Tasks

    Contributing Author
    23 Mar 2015 | 6:00 am
    When you own or work for a small business, you know what it’s like to work hard. It’s not uncommon for you to wear many hats throughout the day. Of the many tasks on your to-do list, administrative tasks can take up a lot of time. Fortunately, there are several time-saving tools and apps available that can speed up tedious administrative tasks. From making a schedule to paying your employees, you can use these tools to help your business run smoother.  Time Management RescueTime In today’s busy world, keeping yourself on schedule can be tough. Track your time with…
  • Why a Sign up Form Is a No-Brainer for Email List Growth

    Kim Stiglitz
    20 Mar 2015 | 6:00 am
    A list of contacts is essential for any business that wants to stay in touch with prospects and customers. That list also shouldn’t be static. It should be ever-changing and consistently evolving due to attrition through unsubscribes, (some reports say you will lose as much as 30% of your list each year), email address abandonment and adding new subscribers. In order to fuel continued and sustained list growth it’s a no-brainer to have an email sign up form on your website, blog and your other digital properties like social media sites. By providing visitors a quick, easy and…
  • 4 Ways to Retain Customers and Keep Them Coming Back

    Kathy McGovern
    19 Mar 2015 | 6:00 am
    It’s a common fact that it costs more to acquire a new customer than retain an existing one. In fact, it costs a company 6-7 times more according to Bain & Company. That’s why treating your customers right after they buy is just as important as it is before they buy. One of the easiest ways to grow your business is to keep your existing customers coming back. Let’s take a look at the customer retention math: Company A has 1,000 customers and retains 90% of them year over year. Company B also has 1,000 customers, but retains only 80%. Both companies are adding new…
 
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    Kim Yuhl

  • What is Embracing Happy?

    Kim
    10 Mar 2015 | 6:00 pm
    I have been using the hashtag #embracinghappy for awhile now. And I am often asked what embracing happy means. Embracing happy is the name of my new book (available next week), my new online course and my philosophy on life. Embracing Happy is really about embracing yourself. It’s about embracing your dreams, your wants and […]
  • 5 Things Preventing You From Being Happier

    Kim
    3 Mar 2015 | 10:36 am
    When you want to be happier, there a few things that really need to happen to make it so. You can try all sorts of happiness actions, but it you don’t take the time to slow down and recognize the good in your life, happiness will always be just out of reach. I hope you […]
  • Why Choosing Happiness isn’t Enough and What to Do About it

    Kim
    24 Feb 2015 | 7:01 pm
    Who doesn’t want to be happier, right? And there is a ton of information on how to get there. The most common piece of advice is “just choose it.” Sounds easy enough. Well, you and I both know there is a lot more to it than that. While being happier does take some work, it […]
  • 4 Words Holding You Back and One Is Surprising

    Kim
    17 Feb 2015 | 3:46 am
    There are all sorts of words that when spoken can hold you back. Words like can’t, impossible, and won’t are perfect examples. When I started thinking about words that might be holding me back, I really took note of what I was saying and hearing in various conversations with family, friends, clients and acquaintances. I […]
  • Be The Present By Staying In The Present

    Kim
    12 Feb 2015 | 1:41 pm
    One of my biggest struggles is keeping my mind focused on what I am doing right now. Do you know what I mean? My mind wanders, and it wanders all over the place. Mostly it is thinking about what to do next, my next big idea or looking back on what I could have done […]
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    pbsfranklin.com

  • Do You Follow a Yearly Budget?

    6 Mar 2015 | 3:03 pm
        If not, you’re in for an awakening in this article. And if you’re located in Franklin, TN then you know that your Franklin, TN CPA is going to give you a sound lecture on the value of a yearly budget. If you’re a sole proprietor small business owner, you know that sticking to your budget is key for avoiding debt. But you might only have a per-month budget. or maybe you do have a yearly budget, but you deviate from it so often that it’s not useful to you. Sound familiar?   More Accurate One reason taking time each year to plan out your 12-month budget is that it’s…
  • 4 Easy Tips for Small Business Tax Prep

    20 Feb 2015 | 3:03 pm
        There are lots of articles out there offering tips for small business tax preparation. Which ones are the most effective? That’s what we’re here to tell you. If you have an accountant in Franklin, TN then you know how valuable tax tips can be. They can keep the IRS from red flagging your return, potentially prevent an audit, and they can keep you from getting overwhelmed during tax season. It’s wise not to leave everything up to the accountant—the more prepared you are, the less it will cost you to have your taxes prepared.    1.    Keep Personal and Business…
  • Software That Will Boost Business

    3 Feb 2015 | 5:32 pm
        What small business owner doesn’t want that? Here in the Franklin, Tennessee, area (there’s really a lot of folks living here), we know that having an edge on the competition through good management software is a must. In the spirit of encouraging you to stick to your New Year’s resolutions, we’ve come up with some of the best small business management software programs. If your resolution in 2015 is to run a better business, then we’ve got you covered—for Franklin businesses and US businesses alike.   Free Tools One of the best perks about internet software…
  • Easy Budgeting Tips for the New Year

    28 Jan 2015 | 5:28 pm
        Everyone likes easy tips—especially at the New Year, when we’re all scrambling to return (and hold on!) to healthy habits. So you want to stay out of debt this year? So do we. That’s why we wrote this post. If you live in Franklin, Tennessee, like we do, you know the value of keeping up with your dollars. It can get expensive in Franklin, so you’ve got to get savvy with your income to stay ahead of the game.   Find Your Savings Style Do you ferret away cash in your sock drawer with every paycheck from your job in Franklin? Do you do an electronic transfer to your…
  • 5 Ways to Keep Your Business From Going Under in 2015

    27 Dec 2014 | 1:34 pm
        Ok, so we don’t know if these 5 tricks will definitely keep your business from failing—no one can truly guarantee that. But what they can do is make your finances stay pristine so that the money is easier to manage. Who doesn’t want to find a formula that keeps the dimes and dollars from getting out of control, especially in the upcoming tax season? Keep reading—and then start doing.   The 5 Keys to Financial Organization We found these simple tips from a helpful Forbes.com article written by Kirk Simpson, the co-founder and CEO of Wave Accounting, but we’ll list…
 
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    MAQTOOB

  • The Complete Beginner’s Guide: Developing A Solid Marketing Strategy in Less Than 24 Hours [infographic]

    Kristyna Zapletalova
    24 Mar 2015 | 7:46 am
      You have identified a specific need – a gap in the market, an unresolved issue, a sorely missed solution to a problem – and you can provide something that will satisfy that need, ideally much better than anybody else. Good. You’ve managed arguably the most difficult part of running a successful business.   Now, there’s still a long way to go as a) many of your potential customers have so far been quite happy with what your competition has to offer, b) most people have as of yet no idea that they would eventually prefer using your product or service, c) most…
  • Startup On The Move: Leaving The Garage

    Kristyna Zapletalova
    11 Mar 2015 | 10:49 am
      They say remarkable startups tend to be born in a garage. Most often in sunny California, the proverbial cradle of new technologies.   As I write these words, I do sit on a tiny IKEA couch in a small garage. Except, I don't work here. It's where me and one of my co-founders live. And it's not in Silicon Valley, but under the cloud-laden London skies.   The average rent for a standard apartment was beyond our means so we found a refurbished room that, in better times, used to serve as a car park. We moved here to participate in a 3-month startup accelerator, which, more than…
  • 5 Videos To Make You Feel Good Before Your Next Presentation

    Kristyna Zapletalova
    4 Mar 2015 | 5:16 am
      Once in a while, we all need to give a presentation, deliver a public speech, or pitch our business idea. And when we are asked to do that, our feelings usually fall into one of these categories:   FEAR   PANIC   ANGER   RESIGNATION   But fear not and watch these videos. They will alleviate any stress you migh have from failing in front of a large group of people.   1.Who says presentations need to be boring?     2. If she made it through, you can too     3. You can hardly make a mistake worse than this     4.
  • Top 5 Business Apps of Bear Douglas

    Kristyna Zapletalova
    25 Feb 2015 | 7:45 am
      Get inspired by those who dared. In our new series, we ask successful entrepreneurs to share their top 5 apps that help them grow their businesses. This time with:   Bear Douglas Senior Manager, Developer Advocacy at Twitter     1. HipChat – Bring your team to life   "It helps me keep in touch with my team 1:1 and in group chat rooms while on the move. Works on mobile better than many other enterprise-focused chat clients."       2. 1Password – Simple, convenient security   "It keeps…
  • 33 Little Known But Incredibly Useful Websites For Your Online Business

    Kristyna Zapletalova
    21 Feb 2015 | 4:35 pm
      1. Panabee – Search for domain names, app names, and company names.   2. Dock Name – Crowdsource a domain name.   3. Free Beginner's Guide to SEO – Amazing tutorial on how search engines work.   4. UX Crash Course  – Learn the fundamentals of UX in 31 daily lessons.   5. Google Snippet Optimizer – Check how your site will look in Google's search results.   6. Best About Pages – Get inspired by the best about page examples.    7. Really…
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    Godot Media

  • Brand Journalism: An Emerging Trend

    Godot
    20 Mar 2015 | 3:30 am
    In the year 2004, McDonald’s employed a new marketing strategy that Larry Light, its chief marketing officer, called “brand journalism”. But, what is brand journalism and its relation to marketing?According to Light, it was not possible for brands to communicate what they represented to their customers through means of just a single ad. It was also not possible to approach marketing with a one size fits all strategy. What was needed was the segmentation of their customer base to appeal to each group separately. In other words, provide each potential customer with what they want,…
  • Key Trends in Search Marketing for 2015

    Godot Media
    17 Feb 2015 | 4:05 am
    Here are a few key emerging trends for search marketing in 2015 along with some handy with tips for brands and businesses: Marketers will go mobile: Mobile search is getting bigger by the day and it is quite visible in customer acquisition numbers for brands and businesses. Businesses in 2015 will be spending a lot more on mobile search marketing than they did last year, as the consumption of mobile media increases at a burning pace. Optimization of mobile search campaigns would be key as the consumption behavior on mobile is different than web, and not accounting for this distinction can…
  • Facebook 101: Native Scheduling vs 3rd Party Apps

    Godot Media
    3 Feb 2015 | 8:40 pm
    Facebook lets you schedule posts up to six months in advance (this is called Native scheduling), so why all the fuss around third-party scheduling apps (like Swayy and DrumUp)? That’s because third-party apps come with several added features that you’ll find extremely useful as a social media marketer. What you can do on Facebook, and what you can’t If you’re scheduling posts natively on Facebook all you can do is set the date and time when you want your post to go public. You’ll still have to spend a considerable amount of time creating or curating the content…
  • 5 Characteristics of Content that Goes Viral

    Godot Media
    28 Jan 2015 | 11:16 pm
    Everybody wants viral content. The idea that something you created can be shared and seen around the world is flattering. It’s also great for your message or your brand. But, viral content isn’t just a lucky coincidence. There are common characteristics of viral content that you can use to make yours go further. Headlines That Pull In Eyeballs In traditional news, the headlines are very informative, giving readers the gist of the story. But there’s a reason that traditional news stories don’t go viral very much anymore. If a reader thinks they know everything there is to know about…
  • Why You Should Focus on Brand Attachment

    Godot
    8 Jan 2015 | 2:15 am
    Can you think of a time when you made a purchase simply because you liked what you saw? Of course you can; we all can. Emotional appeal plays a significant role in influencing consumer behavior. The first step to creating a strong sense of brand attachment is to establish an emotional connect with your buyer. Ads with an emotional appeal work better An analysis of 1400 case studies submitted to the Institute of Practitioners in Advertising (IPA) found that ads with an emotional appeal were more effective than those with a rational appeal, as well as those that took a combined approach. To…
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    CIPHR

  • The Little Things That Can Influence Your Success

    Barry
    24 Mar 2015 | 2:30 am
    There are many little behavioural traits that, if we can control or even just be aware of, can be the keys to success. Often subconscious, they include our movements, expressions or ways in which we react in certain situations that can affect how well we do in our careers and professional relationships. Your decision-making skills In the study ‘Thought Calibration: How Thinking Just the Right Amount Increases One’s Influence and Appeal’ it was found that the way in which someone make decisions affects those observing them and their willingness to be influenced by…
  • 10 Grown Up Uses For Lego In The Office

    Barry
    19 Mar 2015 | 2:30 am
    Now one of the most valuable and well-known brands in the world, and for good reason, Lego’s not just for kids anymore. With a little ingenuity it can be used to make our lives easier and more fun at work too! Lego vase for your office plant(s) Lego USB stick Lego device charger stand Lego ideas board Lego phone holder Lego wall calendar Lego cable tidy Lego PC tower Lego desk tidy Lego productivity tool Sources: collegehumor.com viralnova.com californiahomedesign.com sugru.com lifehacker.com hongkiat.com design-milk.com instructables.com techeblog.com The post 10 Grown Up Uses For Lego…
  • 10 Great Minimal Design CV Designs

    Barry
    17 Mar 2015 | 2:30 am
    A clear, concise, yet aesthetically pleasing cv design is essential for your job hunting efforts. Most recruiters will afford your CV a minimal amount of time when reviewing for a position as you’re one of many applicants they have to sift through. Creating a CV is no longer a simple case of opening Word and typing in your job history and relevant details, it’s all about selling yourself as the top talent you are. Luckily there are some very functional yet eye-catching CV templates available for download if you’re prepared to part with a small amount of cash. Resume &…
  • If You Sit At A Desk You Need These Exercises

    Barry
    12 Mar 2015 | 2:30 am
    Sitting all day is bad for us in a number of ways, we should all know that by now. But how many of us proactively exercise at our desks? Below are a number of infographics detailing how you can stretch and get your body moving during those long periods of low physical activity in the office. Excessive sitting impacts our body’s metabolic system: “Today, our bodies are breaking down from obesity, high blood pressure, diabetes, cancer, depression and the cascade of health ills and everyday malaise that come from what scientists have named sitting disease.” ~ James Levine, MD, PhD Further…
  • Answer These Questions To Improve Your Office Environment

    Barry
    10 Mar 2015 | 2:30 am
    Is everyone in your office happy and productive? A good office environment’s a difficult and time-consuming thing to get right, but is one of the most sought after requirements where talent’s concerned. Asking yourself some straightforward and often obvious questions can help you to understand and improve your office environment for both you and your employees. Is there an atmosphere (of any kind) in your office? Is the office environment one of dead silence where you’d hear a pin drop? Bustling offices are more productive, more inspiring, more collaborative and, more often…
 
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    Deimar - Business Tips and Strategies for Entrepreneurs

  • What You Need to Know About Internet Defamation (Infographic)

    25 Mar 2015 | 4:00 am
    All you need to know about internet defamation. Here’s a true statement: harsh criticisms of a product or service can have a strong – and negative -- impact on a company. And here’s the follow-up question: what are your options if a disparaging comment about your business lands on the doorstep? One option is filing a trade libel or business defamation lawsuit against your adversary.A Quick Defamation Definition Defamation is the communication of a false statement of fact, which harms the reputation of a corporation, organization, individual, product, group, government or…
  • How-to Optimize Your Recruitment Process

    3 Mar 2015 | 3:32 am
    Companies spend more time and money on recruiting an employee than on training him. According to Josh Bersin, president and chief executive officer, Bersin & Associates. "US companies are spending an average of $ 3.500 for every new hire brought` into the organization - about three times the amount spent on training per employee." Despite using professional and social networks to lower these costs, there is a clear imbalance in the talent market. Even with the current unemployment rates, companies struggle to find the profiles they need. Given the financial cost of recruitment,…
  • Easing Your Company into the Next Stages of Growth

    22 Dec 2014 | 3:30 am
    During the growth stage, leaders can lose control of their businesses, especially if they have never established the technological, human and financial resources needed to grow properly. You’ve managed a successful start­up and launch of your brand new business. This is something you’ve dreamed of accomplishing for many years, and you’ve made it happen. You did it. However, now you’d like a smooth transition into the growth phase for the business that you've worked so hard to create. It is completely smooth sailing possible considering that most new businesses face a…
  • How Corporate Volunteering Boost Workplace Productivity

    15 Dec 2014 | 3:30 am
    Workplace volunteerism allows a company to increase both their social impact and employee engagement.If giving means doing the “right thing," then doing the right thing has some very practical rewards. Being a “giver” removes you from mediocrity. And that’s not just a flowery virtue shared among amateur philosophers at the coffee shop. It’s a statistically proven fact that givers will appear as both the best and worst performing employees. Yes. I also said “worst." Where you end-up has a lot to do with how and when you give. All things considered, it’s better to be a…
  • 5 Expenses Your Startup Can't Afford to Overlook

    24 Nov 2014 | 3:30 am
    During the planing stage, often startups ignore some costs that are necessary to keep their business a float. These unexpected expenses can be decisive in stability and future of the organization. Learn about them. Getting a startup off the ground today can be very challenging, especially where expenses and budgets are concerned. In a market where 8 out of every 10 businesses fail within the first two years of launching, looking seriously at all necessary expenses before opening the doors is a must in order to secure your business’s financial future.
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    Wasp Buzz

  • Managing the Holiday Supply Chain: Easter

    Jason Sentell
    26 Mar 2015 | 7:00 am
    Innovative supply chain through customization Americans buy over 120 million pounds of Easter Candy each year. How that product reaches customers is a sophisticated supply chain dilemma. Peeps Marshmallows, made by Just Born, are one of the most popular candy treats. Annual consumption is so vast that if a single year’s production of Peeps would circle [...]
  • INFOGRAPHIC – Small Business Report, What SMB’s Need to Know About Taxes

    Brian Sutter
    23 Mar 2015 | 2:04 pm
    When it comes to taxes one of the biggest challenges for a small business is navigating the complex landscape of what taxes are owed where. One of the top complaints that small business owners had against their accountants in the 2015 Small Business Accounting Report, was a lack of guidance. With 70% of small businesses [...]
  • 2015 Small Business Report – Accounting

    Brian Sutter
    10 Mar 2015 | 2:29 pm
    Every new year can be challenging for all small businesses as plans are made for the future, especially plans that center around finances.  At Wasp Barcode, we continue to hear from our small business partners that industry-wide metrics, specific to small and medium sized business, are difficult to find.  As a result, we’ve surveyed over [...]
  • How to Turn your iPhone or Android into a Barcode Scanner

    Jason Sentell
    9 Mar 2015 | 7:05 am
    QR codes have become an effective tool for advertisers and companies because of the smartphone.  Customers are able to connect directly with a company’s message or be taken directly to a website by simply scanning the code.   Additionally, the simple barcode can be scanned into a variety of smartphone apps to access and populate product [...]
  • Interview with an Expert: Advice to Grow Your Business Part 2

    Brian Sutter
    4 Mar 2015 | 2:55 am
    In the second installment of Wasp’s interview with Gene Marks, best-selling author and columnist for the New York Times, we continue with the last two trends small businesses should consider as they work to grow in 2015.   Small business leaders’ expectations are high for the new year, and, although challenges continue to face SMBs, current [...]
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    online marketing - Google News

  • 7 Offline Marketing Strategies that Support Your Online Brand - Business 2 Community

    25 Mar 2015 | 11:05 am
    Business 2 Community7 Offline Marketing Strategies that Support Your Online BrandBusiness 2 CommunityWhen done together as part of a complete marketing strategy, offline and online marketing techniques can even support and amplify the other's efforts. So, let's take a look at seven of the most effective offline marketing strategies and how to
  • A Survival Guide For The Overwhelmed Online Marketer - Search Engine Journal

    25 Mar 2015 | 5:34 am
    Search Engine JournalA Survival Guide For The Overwhelmed Online MarketerSearch Engine JournalLet's face it, you will never have time to do all the things you want or think you should in web marketing. Even as you work your way through the seemingly endless list of to-dos, more are added every time Google changes its algorithm or a new best Ready To Go Multilingual Or Multinational With Your Online Business? Ask Search Engine Landall 8 news articles »
  • Grant Shapps did not publish own name on marketing website, analysis finds - The Guardian

    25 Mar 2015 | 5:26 am
    The GuardianGrant Shapps did not publish own name on marketing website, analysis findsThe GuardianGrant Shapps, the Tory party chair, did not “permanently publish” his full name alongside the alias he used when he operated as an “online marketing millionaire” despite claiming that he did so, according to an analysis of hundreds of pages of his website.and more »
  • Infant health leads to concerns over online marketing of human breast milk - Science Codex

    24 Mar 2015 | 4:56 pm
    Infant health leads to concerns over online marketing of human breast milkScience CodexHealthcare workers should be offered training on the online market so they can provide good advice and offer safe alternatives to new mothers, especially those who experience problems or are unable to breastfeed, argue the researchers. Advice on best ...and more »
  • How to Use Online Marketing to Drive Local Sales - Business 2 Community

    24 Mar 2015 | 5:57 am
    Business 2 CommunityHow to Use Online Marketing to Drive Local SalesBusiness 2 CommunityBut often when I read marketing tips and how-to's, I think of those businesses that plenty of online marketing advice just doesn't apply to – those that operate only within a local community, only in brick-and-mortar spaces, and primarily offline. But
 
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    Business marketing - Google News

  • Video marketing agency Hurricane launch rebrand - Talk Business Magazine

    27 Mar 2015 | 4:01 am
    Talk Business MagazineVideo marketing agency Hurricane launch rebrandTalk Business MagazineEstablished in the same year as YouTube, Hurricane has rebranded to reflect the evolution of the company and the changes to video marketing itself. The rebrand is being rolled out with a new website and online presence which accurately represent the ...
  • Talbot & Muir calls time on non-advised business - Money Marketing

    27 Mar 2015 | 3:39 am
    Money MarketingTalbot & Muir calls time on non-advised businessMoney Marketing“From the 6 April 2015 and in line with our strong support for the adviser community, we will only take business where advice has been given by FCA regulated financial advisers. This includes all transfers and in-specie contributions, we will however and more »
  • Job: Business Development & Marketing - Business Cornwall Magazine

    26 Mar 2015 | 5:32 am
    Job: Business Development & MarketingBusiness Cornwall MagazineJob purpose: Responsible for 20/20 entering new markets and for generating opportunities to grow the company in 2015 and beyond. To increase our web and networking presence, and to achieve excellent quality sales leads for the business, increasing ...
  • Business / Marketing Internship - London - Pocket Gamer.Biz

    26 Mar 2015 | 3:12 am
    Business / Marketing Internship - LondonPocket Gamer.BizHello! Our mobile tech start-up, BlueStacks is growing lightning-fast and we're looking for an intern to join us for 6-8 weeks this summer. We are 70+ people in total based all-over the world, with our HQ in Silicon Valley and offices in London, Tokyo
  • Facebook steps up catering to businesses, marketers, advertisers at F8 2015 - ZDNet

    25 Mar 2015 | 11:31 am
    ZDNetFacebook steps up catering to businesses, marketers, advertisers at F8 2015ZDNetSAN FRANCISCO---Gone are the days when Facebook was just a simple online social space where one could find photos and the latest updates from friends. Now the Menlo Park, Calif.-based company is positioning itself as the ultimate online destination for ...Facebook Announces Messenger For Business, App Analytics, New Comment Marketing Landf8: Facebook Takes Aim at GoogleMobileMarketing Magazineall 1,163 news articles »
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    GetHow Newsletter

  • A Few Words On Movavi Screen Capture

    Atul Kumar Pandey
    26 Mar 2015 | 7:37 am
    The virtual sector comes up with live streaming videos every now and then. There are how-to tutorials, educational or business webinars, entertainment videos and so on. But the problem is that the...
  • Get Inspired and Grow Your Business with the Right IT Consultants

    Atul Kumar Pandey
    25 Mar 2015 | 8:01 am
    Little ideas can turn into big money, especially with the way that new technology is available to promote these ideas effectively and quickly. One specific category of interest to those out there who...
  • Daily Inspiration: It’s the Little Things

    Atul Kumar Pandey
    25 Mar 2015 | 7:59 am
    There are always big things to focus on. There are careers, vacations, weddings, retirement, children, work promotions – the list goes on and on forever. These are the points of serious business....
  • Tata Bolt vs Maruti Celerio : Battle Between the Novices

    Atul Kumar Pandey
    25 Mar 2015 | 7:54 am
    The hatchback segment is seeing a number of new launches recently. When the country’s favourite automaker Maruti brought out the new Celerio hatchback, the domestic automaker Tata Motors has answered...
  • Understanding the Importance and Process of Partition Recovery

    Atul Kumar Pandey
    23 Mar 2015 | 8:49 am
    Data loss is unavoidable even when you try to avoid it. Accidental deletion, formatting, system crash, virus attacks and more can often cause data loss. It’s a small cake for you if you have a...
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    Blogroll

  • Marketing To Your Perfect Customer – Using Your Customer Profile

    25 Mar 2015 | 11:12 pm
    Let’s do a quick review of your customer profile and then move on to how to take that data and market to your perfect customer. You’ve gathered information and built your customer profiles based on the defining characteristics of your customers. You’ve included geographics (regions, cities), demographics (gender, language, age, income), psychographics (personality, lifestyle) and behaviours (actions, attitudes, the where, why, and how they buy). Now you are ready to take this information and market your perfect customer. Every effort you make to reach your customer from…
  • The Numbers Every Business Owner Needs To Know

    18 Mar 2015 | 6:00 am
    Let’s be honest - a crystal ball would really help when starting a new business venture. The ability to predict the outcome would remove a significant amount of stress that burdens small business owners. But, even without psychic powers, it can still be possible to get a good look into the future if you simply look at the numbers. Most experts would argue that there are 7 significant numbers that should be on your radar: Working Capital/Cash Flow. This is the lifeblood of the business and should never go unnoticed. Want to stay out of the red? Manage your cash flow.  Money in…
  • How to Deliver Bad News

    11 Mar 2015 | 6:00 am
    Delivering bad news is never easy, but there are some things you can do to soften the blow and give the message tactfully and empathetically. Ideally your bad news will be delivered with skill so that the recipient ultimately continues in a positive relationship and supports the decision. Bad news should never be a surprise, nor should it be on a delay. If the bad news is related to poor performance, an employee should be apprised and offered the opportunity to improve. If they haven’t been told, the situation will likely escalate from bad to worse. Problems with clients or lack of…
  • Five Tips to Become a Better Negotiator

    4 Mar 2015 | 5:00 am
    Negotiation is a skill that every business professional needs to learn and practice in order to achieve success. Here are five tips to help you become a better negotiator. Tip 1: Know what you want! It is important that you know what you hope to gain from the negotiation. Understand your position, how far you are willing to go and when you plan to walk away. If you are negotiating price, salary, etc. it’s important that you know the current comps in the category. Tip 2: Be Prepared. Understand the strengths and weaknesses of the other party. If price is in the mix, know the prevailing…
  • Finding Your Perfect Customer - Creating a Customer Profile

    25 Feb 2015 | 5:00 am
    What if you could know EXACTLY what to say in your marketing message or your blog to reach a wide customer base? What if you could identify EXACTLY the brand you need to portray to attract a vast number of new customers? If you knew what it was you would do it wouldn’t you? Creating a customer profile can give you the information you need to do just that. You may find yourself wondering, what exactly is a customer profile? A customer profile is simply an accurate description of your customers. The profile includes defining characteristics like demographics as well as consumer lifestyle…
 
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    Active Business

  • Bring Your Own Device – COLD or COPE…..What’s it all about?

    clientsfirst
    25 Mar 2015 | 5:00 am
    Our last article looking at Bring Your Own Device (BYOD) generated a lot of interest and feedback from readers. We’ve had lots of questions about issues including liability for accidental damage and wear and tear, payment and tax implications, restrictions on personal use and data security. In short, all of the issues that make this a hot topic in the IT community.Before we start to address these issues, we’ll look at some of the alternatives to BYOD to enable you to understand how thinking around this issue is developing. What are my options outside of BYOD?A number of organisations…
  • Four Stories for Businesses from the Mobile World Congress

    Active_Business
    9 Mar 2015 | 8:01 am
    The headlines from the Mobile World Congress (MWC), currently being held in Barcelona, typically focus on consumer product launches, such as Samsung’s new Galaxy S6 and Galaxy S6 Edge mobile phones. With these announcements taking the headlines, is there anything at the event that will really impact businesses this year? Is there new technology coming that will change how we communicate with clients, or alter how we use mobile technology in the workplace? We look behind the attractive technology to find the three business announcements from MWC that could impact you in 2015 and beyond.New…
  • Bring Your Own Device…..Who’s coming to the party?

    Active_Business
    10 Feb 2015 | 6:23 am
    Many of our readers and service users have been asking about the pros and cons of allowing, or even supporting the practice of Bring Your Own Device (BYOD) in the workplace. For the uninitiated, this means allowing employees to use their own personal equipment such as smartphones, tablets and laptops, while at work. The debate around this issue is confusing, to say the very least, and I’d just like to lay out a few of the key points for consideration.BYOD has until recently been the tool of the director, the senior manager, the consultant or the “road warrior” sales accountant. The main…
  • Active settle in to new Bromborough offices

    Active_Business
    6 Feb 2015 | 6:24 am
    Active’s IT division have completed the move into our new Bromborough offices. The move started at the end of the summer months and as the team has now settled at their new base, we thought we would share some photos of the improved office setup.The move has ensured that our expanding IT team, who had outgrown their previous offices, have all the space they need; as well as taking advantage of the state of the art facilities we were able to secure for them.The new offices boast improved IT connectivity for ourselves and clients, as well as vastly increased meeting space. The meeting space…
  • Active Santa Dash in aid of Zac still accepting sponsorship

    Active_Business
    29 Jan 2015 | 4:19 am
    The time for dressing up as Santa may seem long since passed, but at Active we are still more than happily receiving sponsorship for our Santa Dash, completed on Sunday 7th December. If you have already pledged sponsorship or feel able to contribute to our worthy cause then please get in touch.Throughout the year, Active is delighted to get involved with a variety of charity causes, including our ongoing partnership with Francis House Children’s Hospice. Francis House provides care for children and young adults with life threatening conditions and you can find out more about their work and…
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    THE Small Business Expert

  • 6 Tips For a Pain-Free Tax Season

    Raymond Manley
    27 Mar 2015 | 5:07 am
    http://www.susansolovic.com/2015/03/6-tips-for-a-pain-free-tax-season/With the exception of CPAs who make a huge chunk of their income during tax season, most of us wish this time of year would never come around. Yet, it does, so we can reduce our pain and frustration by going into our tax preparation and filing with our eyes wide open and as prepared as possible. These six tips will help a lot. Expect the best but prepare for the worst. The worst outcome is that later in the year you find yourself in the middle of an audit. Use this healthy fear to motivate you as you organize your…
  • The Wisdom of Hiring Part-Timers

    Raymond Manley
    26 Mar 2015 | 9:24 am
    http://www.susansolovic.com/2015/03/the-wisdom-of-hiring-part-timers-2/You run your own business, and you know that costs can mount up quickly. Even if you’re operating out of your own home, the increase in utilities, supply costs, and phone and internet services all eat away at whatever profits you hope to generate. One of the smartest things to do is identify part-time workers who can handle a variety of tasks – for less than you might expect. Instead of paying gargantuan amounts for full-time workers of limited capabilities, what if you could bring in sharp, inquisitive, energetic…
  • Want Loyal Customers? Be Sure You See the Big Picture

    Raymond Manley
    26 Mar 2015 | 4:40 am
    http://www.susansolovic.com/2015/03/want-loyal-customers-be-sure-you-see-the-big-picture/Here are three terms that get kicked around a lot today: Customer service. Customer engagement. Customer experience. From your perspective, are they all the same, are they distinctive from one another, or are they terms that aren’t exactly the same but do tend to overlap? Let me suggest that while they relate to one another, you need to appreciate how they differ to make each one “actionable” as you manage your business. For some businesses, customer service is merely – and wrongly – defined as…
  • Predictive Consumption Transforms Excellent Customer Service into Effortless Customer Service

    Raymond Manley
    25 Mar 2015 | 11:25 am
    http://www.susansolovic.com/2015/03/predictive-consumption-transforms-excellent-customer-service-into-effortless-customer-service-2/Here is a fascinating new and hot concept in customer service: Predictive Consumption. I was working with my friends at SAP on an upcoming article and webinar, and we were discussing the concept of moving away from excellent customer service to effortless customer service. What are customers looking for in the world of customer service? They want an easy, hassle-free, pleasant experience. For example, if a customer has a problem or question, a good service…
  • How to Say Yes to the (Viral) Dress in Your Business

    Raymond Manley
    25 Mar 2015 | 4:02 am
    http://www.susansolovic.com/2015/03/how-to-say-yes-to-the-viral-dress-in-your-business/A friend of mine was at an NHL game the other day when a woman in the group behind him took out her smart phone and started to discuss the day’s major online controversy: Was the dress blue and black, or was it white and gold? Although the teams on the ice were battling each other like it was the final game in the Stanley Cup series, there was more intensity among this group of spectators who found themselves sharply divided between blue-black adherents and white-gold partisans. It was the first my friend…
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    Customer Service Guru » Articles

  • Tesco Mobile Launch A New Easy To Use Smartphone For seniors

    Kathryn Kearns
    26 Mar 2015 | 3:00 am
    Everyone has a Mum or a Nan who struggles with technology. Sometimes they need a little push to keep with current trends. But good ol’ Tesco mobile could really help them out as they launch a new smartphone that’ll make sure they don’t get left behind. People often forget that the older generation didn’t grow up with modern technology and find it hard figuring out how to use modern-day smartphones. Also, due to old age, it can be hard for them to see the small text on such small screens. But that doesn’t mean they should be forgotten about. Most mobile phone…
  • The Cadbury Products We Wish We Could Buy Again

    Adele Halsall
    25 Mar 2015 | 2:30 am
    It was announced earlier this month that Cadbury, along with other iconic brands Heinz and M&S, have been falling out of favour with British consumers. In research from the Centre For Brands Analysis, none of the previously score-smashing brands made it to 2015’s top ten, and Cadbury itself didn’t even feature. Instead, the age-old favourites have been replaced with new crowd-pleasers John Lewis (inserting itself at place no. 6), luxury watchmaker Rolex and British Airways, which was rated the UK’s best consumer brand out of 1500 familiar companies. The Beginning of the…
  • 7 Things You Need To Know About Just Eat

    Adele Halsall
    24 Mar 2015 | 2:00 am
    Just-Eat has been the nation’s favourite way to order takeout food ever since it started out in Denmark and expanded to countries overseas. With its extensive range of local takeout places and eateries, fast food lovers have made it their first go-to stop when craving some easy feel-good food. The company has seen massive growth in the last couple of years, with revenues rising 62% in 2014 and boasting 8.1 million active users. But what else can we learn about the esteemed takeaway aggregator? Here are seven things you might be thankful for when you’re placing your next Just Eat…
  • One Man’s Trash, Another Man’s Treasure: A Guide to Second Hand Shopping

    Adele Halsall
    20 Mar 2015 | 9:58 am
    Contrary to traditional consumer belief, the joys of shopping second-hand cannot be underestimated, and getting your hands on that much-needed item for less is very often only the tip of the iceberg. Hitting thrift stores, charity shops and flea markets can open your eyes to some wonderfully unique gems and in some cases, items that are even rare or valuable. Why spend your time saving up to buy mass-produced goods from the high street when you can stumble upon some truly authentic and special hidden beauties for next to nothing? Whether you’re looking for a killer shabby-chic…
  • Over Half of Customers Who Cancel Sky Say Service Is Too Expensive

    Adele Halsall
    18 Mar 2015 | 3:00 am
    Why do so many Sky customers end up wanting to cancel Sky? If our research is anything to go by, the main reason people cancel is that the service is just too expensive. At the end of 2014, we asked our readers the main reason they ended up cancelling Sky. 334 people entered the poll, and the result was distinctive. For 58% of customers, paying for Sky on a monthly basis proved just too expensive, which proves that Sky is by no means the most cost-effective way to enjoy your favourite TV shows and movies. With 194 of you voting ‘Too expensive’ as your prime reason for cancelling…
 
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    Delta Business Services » Delta Business Services

  • Radio Show Guest Rick Liuag: What You MUST Know About ObamaCare

    webadmin
    26 Mar 2015 | 11:54 am
    “You’re Gonna Need A Bigger Boat!” What You MUST Know About Obamacare. In this show, Rick Liuag will give you a “no politics” “no baloney” view of the ACA and the effects of its’ full implementation in 2015. Business owners DO have options when it comes to Obamacare, and Rick will tell them what they need to do to ensure that the ACA has as little impact as possible on their bottom lines. Rick is one of the few people around who has actually studied and read every page of the ACA, so he knows what things individuals, families, seniors and…
  • Exit Coach Radio Interview

    webadmin
    16 Jul 2014 | 4:32 pm
    Heath Frantzen is interviewed on Exit Coach Radio by Bill Black. In the interview, Heath explains “The Perfect Business Exit Strategy” and tells business owners the top 3 things they should do to prepare their business for sale.
  • Why 2014 May Be The Perfect Year To Sell Your Business

    webadmin
    14 Apr 2014 | 5:41 pm
    In the entrepreneurial ecosystem, business owners looking for an exit strategy are likely to find 2014 an optimal year for selling. Peter Lehrman, Entrepreneur Magazine Timing any market is always a tricky proposition, especially in this era of diminishing returns and lowered expectations. The market for selling a small to mid-sized business is no exception. Anyone considering selling a business, especially boomer business owners thinking about retirement, should have a list of compelling reasons why they want to sell and a plan to help them do so. For most business owners, the timing will…
  • How To Sell Your Business For More Money, With Less Stress, And Create Income

    webadmin
    29 Mar 2014 | 10:57 pm
  • 5 More Reasons To Avoid Business Brokers To Sell Your Business

    webadmin
    22 Mar 2014 | 10:52 pm
    Delta Business Services is not a business brokerage, but rather a group of skilled, experienced business owners. Delta is committed to educating prospective sellers on the do’s and don’ts of planning their exits.
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    Yola

  • Yola partners with Parallels to offer white-labeled web presence services

    Yola
    18 Mar 2015 | 3:11 pm
    The Yola team is excited to announce that we’ve partnered with Parallels to offer a white-labeled web presence service – Web Business Builder powered by Yola. This integration gives Parallels channel partners the opportunity to offer an award winning drag-and-drop site builder fully branded as their own. Web Business Builder comes fully equipped with built-in features for SMBs to build a professional online presence, featuring end-to-end eCommerce powered by Ecwid, as well as premium SEM analytics through SiteWit. “This exciting partnership enables us to further leverage the investment…
  • Crystal clear: Three essential messages for your small business website

    Yola
    17 Mar 2015 | 11:30 am
    Guest article written by Megan Totka, Chief Editor for ChamberofCommerce.com. Small business owners wear a lot of hats, especially in a day and age where the lines between business roles quickly become blurred. The modern entrepreneur is expected to be smart and savvy when it comes to both running and marketing a business. Yet when roles come to mind for today’s busy business owners, a “messenger” probably isn’t high up on our lists. Think about it, though. SMBs are constantly sending and receiving messages. Whether through emails, handshakes or our latest tweet,…
  • Video: Add a database to your business website, code-free

    Yola
    3 Mar 2015 | 10:44 am
    One challenge many businesses may face is the ability to add database-driven functionality to their website. And the challenge comes two-fold; web applications such as searchable databases not only need a user-friendly interface for the front-end, but more importantly, they also require a database to be connected to the back-end for easy data capturing, storage, and updates. Traditionally, accomplishing the latter would only be possible through server-side programming such as PHP, ASPX, or ASP, with the help from a web developer. Designed with tech-savvy business users in mind, Caspio…
  • News or Spam? Content Promotion in the Age of Panda

    Yola
    20 Feb 2015 | 2:24 pm
    Guest article written by Mickie Kennedy The times they are a-changin’. No longer can you write a blog post, press release, or other online content jam-packed with keywords and links, and expect it to rise to the top of the Google search pile. Google’s latest algorithm update, Panda 4.1, implemented on September 23rd, 2014, rules the world of online search. Panda’s primary job is to determine whether web content is intended for human readers (like it’s supposed to be), or if it’s there to trick the bots and spiders into putting your page up higher in the search ranks. And Panda is…
  • Branding 101: Why customers always judge a book by its cover

    Yola
    9 Feb 2015 | 11:08 am
    Article written by Darren Hughes, founder of Withoomph.com We all know the saying, and we all know that we shouldn’t judge people, or books for that matter, on first impressions. But when it comes to brands, like it or not first impressions make all of the difference in the world. Ultimately, a brand only exists because consumers choose to acknowledge its existence. People choose to begin a conversation with your brand, and therefore choose to begin a relationship with your business. If your brand creates a poor first impression (or worse, no impression at all), you’ve got a lot…
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    ServiceMaster of St. Paul and Maple Grove

  • Cleaning Your Soft Upholstered Furniture

    SuperUser Account
    26 Mar 2015 | 8:06 pm
    Life is rough on your upholstered furniture. After a few years, your once beautiful sofa ends up as a collection of spills and spots which even your dog does not want to sit on anymore. Don’t waste money replacing your stained furniture, add years to its life with professional upholstery cleaning by ServiceMaster of Maple Grove. ServiceMaster of Maple Grove has been cleaning up messes in Minnesota for over 30 years. It is a multi-generational, family-owned business which is dedicated to exceeding customer expectations. The truth is, most people don’t spend a lot of time thinking…
  • Let Us Handle Your Spring Cleaning!

    SuperUser Account
    19 Mar 2015 | 8:01 pm
    The spring thaw is coming. As temperatures rise, many homeowners are beginning to think about getting their homes back in shape for the new year. If you are considering a deep Spring cleaning, but don’t have the time to do it yourself, let the home cleaning experts at ServiceMaster do it for you. ServiceMaster of Maple Grove has been serving happy customers for over 30 years. The company is dedicated to offering a range of environmentally safe cleaning services to make any home look great. Tile and grout line cleaning service: The build up of dirt on tiles and grout lines not only looks…
  • Spring Clean Your Rugs- With Professional Carpet Cleaning

    SuperUser Account
    16 Mar 2015 | 4:11 am
    Winter weather causes certain types of cleaning and maintenance challenges for the carpets inside your home or business. The best way to address these challenges is by adjusting your carpet cleaning schedule during and after the winter months to compensate for the added seasonal risks. The following guide will help you plan ahead to prevent unnecessary damage to your rugs. Salt & Ice Melt Damage The use of salt and chemical ice melts on the ground during the winter months can wreak havoc with your carpets. When these products are tracked indoors, they create carpeting problems such as:…
  • Professional Leather Cleaning - St. Paul, MN

    SuperUser Account
    2 Mar 2015 | 12:43 am
    Keeping your leather furniture looking new is difficult. Leather furniture can become stained, torn and cracked turning into an eyesore you just want to throw away. Maintaining your high-end chairs and sofas now can help prevent you from having to replace them later. What are the best ways to maintain your leather furniture? Preventing your expensive leather furniture from being damaged is the best way of protecting your investment. Homeowners should never place their leather furnishings in direct sunlight. This can lead fading and cracking. Harsh or abrasive cleaners should be avoided.
  • Leave The Cleaning To Us

    SuperUser Account
    25 Feb 2015 | 12:02 am
    These days everyone is busy. Sometimes, in the rush to complete everything you need to do, certain unpleasant tasks, like cleaning, are pushed to the bottom of your list of your priorities. This is understandable, but making sure your home is clean is more than just keeping your home from looking untidy. An unclean home makes you and your family ill. Bacteria and germs thrive in dirt and grime, but how can you find time to clean when your schedule is full? The good news is you don't have to clean alone. Have your home cleaned by qualified professionals. The best solution for getting your…
 
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    Dex Media

  • How Plumbers Are Rocking Social Media

    Christine Landry
    26 Mar 2015 | 6:30 am
    Social media may not seem as natural a fit for plumbers as say bakers — or at least, it’s not as visual. But as it turns out, plumbers are a creative bunch. So here we’re spotlighting how plumbers use Twitter, Facebook and Instagram, but really, these are tips that apply to any profession. 1. Establish yourself...continue reading … The post How Plumbers Are Rocking Social Media appeared first on Dex Media.
  • The Top 5 Activities on Twitter, Google+ and Facebook [Infographic]

    Danielle Celmer
    25 Mar 2015 | 11:02 am
    As a business that markets on social media, it’s important to understand how your audience is using social media.  A recent study by GlobalWebIndex reveals data detailing the top 5 activities on Twitter, Google+ and Facebook. Here are some standout stats: 42% of active Twitter users used Twitter to read news stories last month. 30% of...continue reading … The post The Top 5 Activities on Twitter, Google+ and Facebook [Infographic] appeared first on Dex Media.
  • For Driving Ad Conversion Rates, Red may be the Color of Money

    Jim Shannon
    25 Mar 2015 | 10:57 am
    Creating ads that convert to sales is not as difficult as once believed, at least according the research conducted by the big data experts at Rocket Fuel. After studying data generated through an exhaustive survey of over 23 billion (yes, with a “b”) impressions from approximately 40,000 banner ads created by more than 1,000 advertisers...continue reading … The post For Driving Ad Conversion Rates, Red may be the Color of Money appeared first on Dex Media.
  • PPC Language Explained [Infographic]

    Cat De Rohan
    24 Mar 2015 | 3:06 pm
    Ever hear a conversation about PPC (pay per click) or SEM (search engine marketing) and think people are talking code? All these acronyms and sayings can confuse even people in the digital marketing world. Seems that digital marketing can have its own lingo and in just PPC itself, there’s a whole glossary of terms.  ...continue reading … The post PPC Language Explained [Infographic] appeared first on Dex Media.
  • Email, Not Social Media—Millennials Choice for Talking to Retailers

    Cynthia Diaz Shephard
    24 Mar 2015 | 11:59 am
    A new survey suggests that retailers use caution when pushing their customer base too deep into social media. It seems that even younger shoppers—that powerful purchasing group known as millennials—prefer traditional communication, including digital modes, such as email, according to emarketer.com. Email is a “tried and true” method with which to communicate and, because of...continue reading … The post Email, Not Social Media—Millennials Choice for Talking to Retailers appeared first on Dex Media.
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    rippleoutmarketing.com

  • Terry Pratchett

    Rippleout Admin
    12 Mar 2015 | 12:26 pm
    Terry Pratchett: If you’re looking for a marketing post this isn’t it. The vast majority of Rippleout posts are related in some way to marketing, but in this case not. No hard feelings if you choose to leave – but check back soon. This is a thank you, a celebration and a recognition of a man who was both incredibly talented and phenomenally brave. I have to say that hearing the news that Sir Terry Pratchett had died was one of the saddest things I’ve heard in recent memory. I never met the man, yet feel that he was such a huge part of my life in terms of influence, humour, and general…
  • Net Promoter Score – Small Business

    Rippleout Admin
    9 Mar 2015 | 2:41 am
    Net Promoter Score – Small Business: I work a lot in the market research and insight industry; a lot of Rippleout thinking is inspired by insight, and how research can lead to more effective marketing in terms of return on investment. One of the key trends, especially within big business, over the last few years has been to measure something called Net Promoter Score, or NPS. Net Promoter Score Can Be A Useful Tool For Measuring Customer Sentiment At A Macro Level Whilst there are several excellent papers out there about NPS which will discuss in detail the pros and cons, the…
  • What Mondegreens Can Tell You About Marketing

    Rippleout Admin
    11 Feb 2015 | 10:06 am
    What Mondegreens Can Tell You About Marketing: I myself have a fantastic talent for mishearing song lyrics – a very specific (but common) example of a mondegreen; the term for when individuals hear words differently to how they have been said. A couple of classics from my own experience include, “I sometimes wish I’d never been boiled in oil” (Queen, Bohemian Rhapsody) and “No Dukes of Hazzard, in the classroom” (Pink Floyd, Another Brick in the Wall). Mondegreens Can Lead To Real Misunderstanding, Not Least In Marketing Still, I don’t think anything will top my friend Danny at…
  • Picking a Domain Name

    Rippleout Admin
    19 Dec 2014 | 5:11 am
    A week or so ago we spent a morning with a client discussing a new website they wanted to purchase and build, with a view to expanding their range whilst targeting a different audience. The key issue, however, was that they weren’t sure of the right domain name – their brand name already being owned by them. Picking a domain name can be a difficult decision As such, we spent a good few hours going through a number of potential options; weighing the pros and cons, looking at competition, and thinking about some of the issues outlined below. Now, there is no hard and fast rule on…
  • What is Inbound Marketing?

    Rippleout Admin
    27 Nov 2014 | 11:22 am
    Inbound marketing is an approach to marketing and lead generation which involves creating channels which bring the visitor to the business or organisation, rather than the organisation having to actively seek new customers. What is Inbound Marketing? A simple comparison would be between blogging (creating content which draws potential leads to the business) and tele-marketing (where individuals actively call out of the business to speak to prospects). The Basics – What is Inbound Marketing? There are a few basic elements to inbound marketing, but here at Rippleout we feel that most of…
 
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    Space-O Technologies

  • Spread Your Wings and Enter into the World of Mobstar

    Rakesh Patel
    17 Mar 2015 | 5:33 am
    Everyone is talented in one way or the other, but knocking the right opportunity and climbing the ladder is something which everyone waits for. An opportunity that gives right platform to showcase one’s talent and get recognized in front of millions of people just by scrolling down. Do you think it is possible in the age of Smartphone? YES! With Mobstar, the new app for talent discovery getting recognized and being in the hearts of the people is just a matter of scrolling down your smartphone. A free download on Android and iOS that gives people all over the world the opportunity to…
  • Apple Watch Event Recap – An Opportunity for Apple Watch App Development

    Rakesh Patel
    11 Mar 2015 | 5:58 am
    The much anticipated “killer app‘ from the Apple, raised their curtain on March 9th with their Wearable Apple WatchKit app, that provides a complete toolkit, along with thinnest MacBook, that has long lasting battery life. The wearable computing technology, that is creating a large and disruptive impact on the technology market, is the fastest growing segment in the global computing markets, the next big thing that will rock the technology industry and will significantly influence the Internet of Things (IOT) and an easy user interaction with the world. With Apple, releasing their new…
  • Turn Your e-Commerce Store into M-commerce App

    Rakesh Patel
    4 Mar 2015 | 5:48 am
    Just a few years back, nobody would have imagined that E-Commerce would become a major part in our life. Rightly said technology is a short version that keeps changing with a new technology and the recent one making the rounds is the M-Commerce, popularly known as Mobile Commerce. Thanks to the mobile phones, where at the age of living in a fast-paced lifestyle is becoming a survival kit more than just a path to communication accessory, where we may tend to forget our wallet but never our cell phones, clearly defines that mobile world is quickly taking the new heart of business. With busy…
  • Meet Space-O Astronauts of Quarter-4 – Rewards & Recognition, 2014

    Rakesh Patel
    17 Feb 2015 | 6:43 am
    “Excellent work, well done.” It sounds great right? When your leader pats your shoulder in front of the entire workforce and appreciates your hard work. And Space-O, yet again has demonstrated it true winning leadership management quality totally in a new style by recognizing and rewarding some of the outstanding and talented team members with hidden talents amongst the best of the best lot. From leaders of the company to developers, quarter after quarter team members gets an opportunity to anchor the events like R&R or Sports day etc. Vishal and Nirali, the host of the event, took…
  • A Complete Mobile App Solution to Manage Cab Services, Taxi and Drivers

    Rakesh Patel
    12 Feb 2015 | 3:39 am
    Every day there is a news about the taxi services and the recent one, Ridesharing marketplace Tripada has raised $11 million series A funding by Rocket Internet and other investors. Want to make millions by starting your own taxi booking services like Uber? Congratulations!! You are on the right path, you have already crossed a small feat of your business. Now, all you need to do is get the entire cab app solutions all under one roof. How will you manage challenges like Uber like app creation? No worries!! With mobile app solutions, we at Space-O, makes everyone grow in their respective…
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    Clear Sky SEO

  • Recovering from a Google Penalty in 2015

    Lola Colums
    9 Mar 2015 | 8:31 am
    One of the most frustrating experiences that any small-to-medium sized business can experience in their marketing efforts is the infamous Google penalty – known in some circles as the Google “slap.” The scene is the same; one night you shut down the computer after a long day’s work, only to fire everything up the next day to notice that your rankings have taken a nosedive for specific keywords. What’s happened is that Google has released an update to its Search algorithm; this update has targeted one or more of the methods you use for promotion. The Google Penguin and Google Panda…
  • 5 Reasons to Mobilize Your Website

    Lola Colums
    5 Mar 2015 | 7:30 am
    More so than ever before, people are visiting websites via small digital devices. From smartphones like the Samsung Galaxy and iPhone to tablet computers like the iPad, mobile consumer electronics now comprises a robust industry, to the tune of over 5 billion customers or subscribers. Thus owning a desktop or laptop computer is no longer the only way to visit a website. As a small business owner, gaining and retaining a sizeable online clientele is especially crucial. Here are five great reasons to mobilize your website: Mobile Websites Are Faster The ideal small business web development team…
  • Maximizing Your Reach with Local SEO

    Lola Colums
    2 Mar 2015 | 7:29 am
    If you are a small business owner who is looking for a low-budget SEO solution, it may be time to rethink your approach to local SEO. Some methods of local optimization are entirely free, some require an upfront cost, and some require ongoing fees. This allows business owners a multitude of options to easily work budget SEO services into their marketing plan. SEO in Content Consider refreshing your current website content and blog posts, and adding the cities you serve to the content –particularly the headlines. For example, something along the lines of “Proudly Serving Portland Oregon”…
  • Infographic | New Year, New SEO

    Lola Colums
    23 Feb 2015 | 8:09 am
    As we take the time to glance over the past year’s successes and failures of our business, and look for new opportunities to improve our businesses, SEO must not be ignored. The new year is the perfect time to adopt a new SEO strategy to help you get ahead and achieve your business goals. So how do you go about creating a new SEO strategy for your brand? The world of SEO is constantly changing, and Google makes up to 500 changes to their algorithms each year. Making sure you’re on top of all the latest trends and fads in SEO is crucial if you want to be successful in the online market. If…
  • Slideshow | Expert Tips for Small Business Content Marketing

    Lola Colums
    17 Feb 2015 | 1:55 pm
    If you own or manage a small business, you likely have your hands full and your desk cluttered with the daily on goings and responsibilities of your business.  No matter how busy you find yourself, it is essential that you make the time to keep up with your brand’s online presence. However, many business owners struggle with keeping up with the latest SEO trends and strategies. Creating a comprehensive SEO campaign that includes content marketing strategy is the best way to help your business stand out and get ahead of the competition. If you are looking for a way to get your business…
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    Full Suite » Blog

  • Business Partnership: Everything You Need to Know about Incorporation and Assigning Shares

    Danella
    22 Mar 2015 | 9:26 pm
    When starting a business in the Philippines, whether for single proprietorship or business partnerships like corporations, there is work that needs to be done. Setting up the business with the required government agencies is on top of the list. In this post, we’ll give you the basics of incorporating a stock organization and assigning shares. The Basics of Incorporation   A stock corporation is an entity that is created for profit. The ownership is based on stocks and owners of stocks are called shareholders or stockholders. Proof of ownership comes in the form of stocks certificates.
  • BIR Form 2307: Everything You Need to Know 2015

    Danella
    17 Mar 2015 | 9:03 pm
    One of the most important forms that employees doing freelance jobs on the side, employers who accept project-based or freelance employees and freelancers must know about is the BIR Form 2307. It is something you must file together with your Quarterly/Annual Income Tax Return – BIR Forms 1701Q / 1701 for individuals, or BIR Form 1702Q/ 1702 for non-individuals – for income tax liability. Read on to learn more about it.   Want to learn more about other BIR forms? Check out our Ultimate Guide to BIR Forms post.   What is BIR Form 2307? The BIR Form 2037 is also called the…
  • How to Avoid a BIR Tax Audit: Hire an Auditor

    Danella
    15 Mar 2015 | 4:45 pm
    During tax season, everybody’s concern revolves around preparing to file their taxes in order to beat the April 15 deadline. However, beating the deadline should not be their only concern. More importantly, people and businesses must take extra care about the documents they use when filing.   If during filing the BIR finds discrepancies in your documents, this can result to you being selected for audit. When this happens, a Revenue Officer will be assigned to scrutinize your books of accounts and other accounting documents in order to determine your correct tax liabilities. The BIR tax…
  • How to Set Up the Right Deduction Scheme

    Danella
    10 Mar 2015 | 8:23 pm
    For freelancers, professionals or entrepreneurs (either a single person proprietorship or entity – partnership, corporation) that get to file their own taxes, you can use business expenses to lower your net income, hence, your income tax as well. These are called deductions. The Tax Deduction Scheme is based on the sales and expenses you expect to happen in the year. The deadline for choosing this is April of each year (quarterly filing).   Here’s a brief overview on how you can save with the Tax Deduction Scheme: 100% Declared (Gross) Income – XX% taxable100% Gross Income –…
  • BIR Form 2316: Everything You Need to Know 2015

    Danella
    8 Mar 2015 | 8:29 pm
    One of the most important forms all employees must know about is the BIR Form 2316. It is something you must receive every year as proof that taxes have been deducted from your income. Read on to learn more about it.  Want to learn more about other BIR forms? Check out our Ultimate Guide to BIR Forms post.   What is BIR Form 2316?   The BIR Form 2316 is also called the Certificate of Compensation Payment or Income Tax Withheld.  The BIR defines compensation as either salaries, wages or other forms of remuneration given by an employer to an employee.  This is what the BIR Form…
 
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    Great Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories

  • How Ellon Musk Started In Business

    Entrepreneur Writer
    7 Mar 2015 | 11:18 am
    Ellon Musk is one of the greatest entrepreneurs of our time, that’s for sure. His story is a great one, too. And here are some good news… You can watch it here. There is a popular saying “Sky is the limit”… On the following video you will see how this super successful entrepreneur reached not only the sky, but also the space (literally). The...You can also check these cool business articles:Ellon Musk’s Story Is Simply AmazingThe Amazing Stories Of Several Young And Successful Entrepreneurs…Great Business Ideas, Entrepreneurs, Start Ups…
  • These Kids Started A Courier Service Business – The Speedy Sanshez

    Entrepreneur Writer
    25 Feb 2015 | 7:13 am
    Have you heard about the Speedy Sanchez and the story of the Sanchez family? If not, I think this will be an interesting reading for you.  This is a ‘no way out’ story, that actually led to founding a company by a bunch of kids trying to make the ends meet. The family lived in San Diego, USA. Instead of thinking about games and...You can also check these cool business articles:Moziah Bridges Is Just 12 And He Already Has A $150k BusinessRyan Blair – How A Gangster Became A MillionaireGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational Success…
  • 4 Amazing Start Up Stories

    Entrepreneur Writer
    23 Feb 2015 | 8:54 am
    You might be amazed, but many big and successful companies were started almost accidently. Their birth was just a fluke and their founders hadn’t even imagined what they were creating. Sometime business ideas worth billions of dollars just come out of simple things in life an these entrepreneurs not only caught them, but also put them in action and founded some of the greatest...You can also check these cool business articles:Larry Page, Sergey Brin and Google – HistoryWhat Was the First Job and Career of Some Billionaires?Great Business Ideas, Entrepreneurs, Start Ups…
  • Your Complete Guide To Online Marketing

    Entrepreneur Writer
    17 Feb 2015 | 6:33 am
    Online marketing has become the difference between success and failure in business. Any company must have an online presence, not only IT stores, everyone. And do you know why? The answer is simply simple! Internet is a huge sales channel, I mean really huge. If you have a high quality product or service, your potential customer is the WORLD. This means around 3 billion...You can also check these cool business articles:30 Online Marketing Facts You May Not Know7 Tips On Increasing Your Online SalesGreat Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
  • The ‘Aha Moments’ Of Some Famous Entrepreneurs

    Entrepreneur Writer
    6 Feb 2015 | 8:20 am
    How some of the brightest business ideas were born? How some entrepreneurs invented things that have changed our lives forever? Well, actually the answers of these questions is quite simple. You will be even amazed about how simple they are… It’s actually one simple thing all successful entrepreneurs did well to get to where they are. Have you already guessed what it is? It’s...You can also check these cool business articles:The Power Of Taking ActionHow To become An Entrepreneur – The Very First StepsGreat Business Ideas, Entrepreneurs, Start Ups &…