Small Business

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  • Happy Thanksgiving

    Small Biz Survival
    Glenn Muske
    27 Nov 2014 | 6:48 am
    Happy Thanksgiving from Small Biz Survival!   Photo (CC) by JD Hancock, on Flickr
  • Work Simply

    Small Business Marketing Blog from Duct Tape Marketing
    John Jantsch
    26 Nov 2014 | 5:37 am
    Work Simply written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Carson Tate photo credit: garryknight via photopin cc Routine, process, to-do and task lists – that’s how we get stuff done right? Turns out the most productive individuals all have one thing in common and that’s a system. In search for that one, perfect system people use GTD, Franklin-Covey, Note pad, Evernote and a variety of hybrid tricks and tools. My guest for this week’s episode of the Duct Tape Marketing Podcast is Carson Tate, author of…
  • A three-step marketing ladder

    Seth Godin's Blog on marketing, tribes and respect
    Seth Godin
    25 Nov 2014 | 2:34 am
    Probably worth reviewing at your next marketing meeting (or every marketing meeting)... There's a three-step ladder: Awareness Education Action Awareness is when someone knows you exist. The knock-knock part of the knock-knock joke, the person who has another interest and trust to want to know more.  Awareness is sexy You don't need to be known by everyone (or even most people) merely the right ones Awareness probably isn't as much of your problem as you think it is Awareness-seeking is addictive (and easy to measure) Education is the story we tell, the transfer of information and…
  • Married to an Entrepreneur -- Lots of Shoes to Fill

    Entrepreneur: Latest Articles
    Kristy Rampton
    28 Nov 2014 | 6:00 am
    Here some tips for success in life when your spouse is the founder of a new company.
  • The Co.Design Guide To Black Friday 2014

    Fast Company
    Carey Dunne
    28 Nov 2014 | 4:00 am
    Two-sided colanders, digital notebooks, inexpensive standing desks: our favorite multifunctional goodies from 2014.Products with just one function are so passe. In 2014, phones are also cameras and bracelets are also sleep trackers. Multifunctional products can save users space and money—why have three bulky things when you could lump them into one sleek thing? What follows is a guide to ten highly original multifunctional products we came across in 2014—a bicycle saddle that doubles as a bike lock, a colander that doubles as a bowl, and more. Their transformational abilities make us feel…
 
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    Fast Company

  • The Co.Design Guide To Black Friday 2014

    Carey Dunne
    28 Nov 2014 | 4:00 am
    Two-sided colanders, digital notebooks, inexpensive standing desks: our favorite multifunctional goodies from 2014.Products with just one function are so passe. In 2014, phones are also cameras and bracelets are also sleep trackers. Multifunctional products can save users space and money—why have three bulky things when you could lump them into one sleek thing? What follows is a guide to ten highly original multifunctional products we came across in 2014—a bicycle saddle that doubles as a bike lock, a colander that doubles as a bowl, and more. Their transformational abilities make us feel…
  • Internet Dads: On Having "The Talk" In The Digital Age

    Bijan Stephen
    27 Nov 2014 | 5:00 am
    The birds and the bees and...the Internet.No one knows for sure where the phrase "the birds and the bees" came from, or when exactly it became the foremost euphemism for the sex talk. (There are theories.) Consensus, though, dates the phrase to February 21, 1825, when Samuel Taylor Coleridge composed his famous poem Work Without Hope. An excerpt: All Nature seems at work. Slugs leave their lair— The bees are stirring—birds are on the wing— And Winter slumbering in the open air, Wears on his smiling face a dream of Spring! And I the while, the sole unbusy thing, Nor honey make, nor pair,…
  • I Hated Keeping A Gratitude Journal--Here's What Worked Instead

    Allison Jones
    27 Nov 2014 | 2:57 am
    Keeping a gratitude journal is a nice idea, but it can actually backfire and make things worse. Here's what to do instead.I profoundly believe in the importance and power of gratitude.Read Full Story
  • A Huge Store With Nothing For Sale, A "Girls Only" Mall, And The Future Of Physical Retailing

    Martin Lindstrom
    27 Nov 2014 | 2:49 am
    Offline shopping is ready for its Uber moment.Imagine a mall that caters only to teenaged girls. How about a mall where every second storefront is a restaurant, bar, or café? Or imagine a mall that's just a gigantic display room, where you can't actually buy anything.Read Full Story
  • The Most Difficult Conversations You Have Ever Had At Work

    Rose Pastore
    26 Nov 2014 | 7:54 pm
    Readers share stories of weird, scary, and embarrassing office conversations.This week at Fast Company, we've been talking about challenging conversations, from "Your performance sucks" to "Hey boss, I'm pregnant." We learned the common mistakes managers make when delivering bad news, and what to do when a coworker has a meltdown in the office.Read Full Story
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    VISANOW Global Immigration

  • Green Card Renewal: What you need to know about Green Card Renewal

    Jake VanKersen
    25 Nov 2014 | 6:00 am
    There are a variety of reasons to renew/replace your Green Card. It is important to have a valid Green Card for identification purposes and for working or traveling. Reasons to renew your Green Card: – Your Green Card was lost, stolen, or destroyed. – Your name has been legally changed since the time your Green Card was issued. – You are a permanent resident whose Green Card is expired or will be expiring within 6 months. – You never received your Green Card in the mail. – Your Green Card was delivered with errors due to USCIS. – You have an older version…
  • The December 2014 Visa Bulletin Has Been Released

    Jake VanKersen
    20 Nov 2014 | 2:44 pm
      Here is the Visa Bulletin for December 2014 The U.S. Department of State organizes Green Card petitions into categories based on the sponsor’s legal status. The categories for Green Card petitions are as follows: F1: The unmarried sons and daughters of U.S. citizens. F2: The spouses and children of Legal Permanent Residents (LPRs or green card holders). F2A: Spouses and Children of LPRs. F2B: Unmarried Adult Children of LPRs. F3: Married sons and daughters of U.S. citizens. F4: Brothers and sisters of adult U.S. citizens. Last month we saw advancement in every category and this…
  • Introducing the Visa Finder Tool: Making the First Step of the Immigration Process Easier

    Jake VanKersen
    18 Nov 2014 | 1:51 pm
    We know that trying to navigate the U.S. immigration process can very complicated. Between the various visa options and specific requirements for each type, even deciding which visa is best for you can be overwhelming. We wanted to make it easier for anybody to get started with the immigration process – which is why we developed Visa Finder. Visa Finder is our latest step in bringing simplicity to the complicated U.S. immigration process.  How Does Visa Finder Work? Using Visa Finder is like an initial consultation with an immigration attorney. However, unlike an initial consultation…
  • How to get a U.S. Passport: What You Need to Know about Applying for a U.S. Passport

    VISANOW Global Immigration
    17 Nov 2014 | 9:37 am
    If you are a U.S. citizen traveling internationally for the first time, you must first apply for a U.S. passport. Here are some quick facts you should know about how to get a U.S. passport. What is a U.S. passport? A U.S. passport is an official document issued by the United States government, verifying an individual’s identity and citizenship while authorizing the individual to travel internationally. You might have to apply for your U.S. passport in person. If any of these following criteria apply to you, you must apply for your U.S. passport in person: You are applying for a U.S.
  • VISANOW and General Catalyst Announce Partnership

    Jake VanKersen
    12 Nov 2014 | 12:24 pm
    We have some extremely exciting news to share with all of you! VISANOW is proud to announce its partnership with venture capital firm General Catalyst. “We have spent the last 15 years building VISANOW into the leading provider of online immigration services. General Catalyst is an ideal partner because they share our vision and have the experience and resources to take us to the next levels,” says Bob Meltzer, VISANOW founder and CEO. Since 1998, all of us at VISANOW have had one goal in mind–to improve the legal services experience for everybody. Our new partner shares our passion…
 
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    Small Business Labs

  • Employee Misclassification, Labor Laws and the Sharing Economy

    Steve
    25 Nov 2014 | 1:00 am
    Two cleaning ladies have filed a class-action lawsuit against Handy, claiming the maid-on-demand service violated a number of labor laws. The basis of the suit against Handy is the folks filing the suit claim they should be classified as employees, while the company claims they are independent contractors. If the courts find they have been misclassified by Handy and should have been classified as employees, Handy will face substantial fines and penalties. They will also have to comply with a raft of labor laws they currently don't have to deal with. Employee misclassification - claiming a…
  • The New Minorities

    Steve
    24 Nov 2014 | 1:00 am
    Citylab's March of the Non-White Babies covers the rapidly shifting (at least by demographic standards) racial composition of America. The key message is sometime between 2040 and 2050 America will be a minority - majority nation. This means Euro caucasians (the politically correct term for white people) will comprise less than 50% of the population of the U.S. The information in the article comes from Diversity Explosion, a new book from Brookings Institute demographer William Frey.  One of the more interesting aspects of the book is on what Frey calls the "New…
  • Small Businesses Hiring More Independent Workers

    Steve
    20 Nov 2014 | 1:00 am
    New Geography's 1099 Economy on the Rise features data from Zen Payroll showing: "the ratio of independent contractors to full-time employees has meaningfully risen among small and medium-sized businesses in states and major metropolitan areas across the country." In other words, small and mid-sized businesses are using more independent workers and fewer traditional employees.   The article chart below shows this data for various cities (click on the chart to enlarge). This data comes on top of several recent studies showing large companies are increasing their use of…
  • Schedule Control and the Independent Worker

    Steve
    19 Nov 2014 | 1:00 am
    Independent workers (freelancers, self-employed, etc.) consistently tell us they like the autonomy, control and flexibility independent work provides.  The National Journal article How Airbnb and Uber are Changing the Nature of Work explores one aspect of this - schedule control.  Key quote: It's hard to overstate how much an employee's control over his schedule, even if it's a small amount of leeway, changes the work experience. Almost three-quarters of adult workers (73 percent) said flexibility is "one of the most important factors they consider"…
  • The Rise of WeWork Coworking

    Steve
    18 Nov 2014 | 1:00 am
    Inside the Phenomenal Rise of WeWork, from Forbes, covers the explosive growth of the coworking chain WeWork.  Key quote: Over the next 12 months the company expects to triple its membership from 14,000 to 46,000 and expand to 60 locations from 21 today and 9 just a year ago ... WeWork will gross an estimated $150 million this year with operating margins of 30%. Current plans will push revenue to more than $400 million next year.  Based on this performance, WeWork recently raised $150 million at an eye popping $1.5 billion valuation. Several years ago we wrote about the rise…
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    Planning, Startups, Stories

  • Q&A: When should a small business focus on growth over profits?

    Tim Berry
    24 Nov 2014 | 9:25 am
    This is my answer to an interesting question on Quora: When should a small business focus on growth over profits? As soon as you have the cash flow managed, you should focus on growth, not profits. Profits are today, and growth is tomorrow. You need today assured by cash flow, but don’t sacrifice more today than you have to when you pay for it with tomorrow. Find the right level. Cash is what’s real; money in the bank. That’s much more important than profit. Growth, meaning higher sales, more customers, is also real. Within reasonable, limits, growth is more important than…
  • Quick Quiz: What Do Investors Cite as the Common Cause of Failures?

    Tim Berry
    17 Nov 2014 | 8:22 am
    What do venture capitalists and angel investors cite as the common cause of the failures in their portfolios? That’s a great question, which somebody posed in Quora. And as I write this post, it has several really interesting answers. Jason Lemkin, who runs Storm Ventures, has my favorite answer. It’s also the overwhelming favorite of those who voted on the answer collection: We did this analysis at Storm recently, trying to go back through 14 years of venture investments, all of them very early-to-pretty-darn-early stage, and most pre-revenue. Here was the learning: the #1 correlation…
  • You Have to Do Disappointment Twice

    Tim Berry
    13 Nov 2014 | 8:17 am
    Such a beautiful quote: I ask if stories are empires, you’ll say— ‘Stories are people. I’m a story, you’re a story . . . your father is a story. Our stories go in every direction, but sometimes, if we’re lucky, our stories join into one, and for a while, we’re less alone.’ ‘But you never answered the question,” Pasquale said. “Why you come here.’ Bender pondered the wine in his hand. ‘A writer needs four things to achieve greatness, Pasquale: desire, disappointment, and the sea.’ ‘That’s only three.’ Alvis finished his wine.
  • Does an MBA Help in Running a High-Tech Business?

    Tim Berry
    11 Nov 2014 | 7:51 am
    Question (on Quora): Does an MBA help in starting up and running a technology-based business?  My Answer on MBA for High Tech I have an MBA degree and I bootstrapped a software company past $10M annual sales and was a co-founder of another software company that went public in less than four years. And the truth is neither yes or no, but somewhere in between. The value of the MBA depends on who you are, what you want, what other options you have, what you give up, and where you are in career and the more important rest of your life, like relationships, having children, etc. My MBA degree made…
  • Real Cases: Paths Female CEOs Took to the Top

    Tim Berry
    6 Nov 2014 | 11:17 am
    This is interesting: Harvard Business Review just published some research on how large-company female CEOs reached the top. The authors looked at the career paths of 24 women who head Fortune 500 companies. They do say they were testing the standard assumption that these women took “the most competitive business tracks, like investment banking and management consulting.” It turned out, however, that the standard assumption wasn’t particularly accurate. Most women running Fortune 500 companies did not immediately hop on a “competitive business track.” Only three had a job at a…
 
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    Copyblogger

  • Against Attention: The Pre-Thanksgiving Manifesto

    Demian Farnworth
    26 Nov 2014 | 6:00 am
    Attention is not a fixed resource. Thank goodness. This means the little guy and gal can rise above the crowded skyline. Just because Seth Godin has 400 million eyeballs, it doesn’t mean you can’t capture some of those eyeballs, too … Doesn’t mean you can’t attract some of that interest and loyalty. We all start at the bottom. In obscurity. In the mud. In the dark. But because of the nature of attention, you too can become a skyscraper. You too could rise out of the dark. Might not be one of the Manhattan variety. But it’s attention, no less. Be…
  • Jay Baer on “Generosity Marketing” and the Power of Business Podcasting

    Brian Clark
    25 Nov 2014 | 9:00 am
    You’d expect a guy who’s started five multi-million dollar businesses from scratch to know a thing about marketing that works. And then, of course, he’d write the book on it. In this case, the guy is Jay Baer, and the book is Youtility, a guide so useful for effective marketing it’s becoming a franchise unto itself. In his spare time, Jay is a highly sought-after keynote speaker, podcaster, angel investor, new media personality, and restless entrepreneur who can’t help but add just one more project to his portfolio. I asked Jay to be the first in a series of…
  • Why Too Much Emotional Appeal in Your Copy Can Harm Your Credibility

    Yael Grauer
    25 Nov 2014 | 6:00 am
    Let’s be clear: You need emotional appeal in your writing. Compelling stories keep readers on your website, and since you must discover their worldviews and understand their experiences so that you can serve them better, you’ll naturally learn about their emotional states. But when you communicate with your audience, you need to strike the right emotional balance. In fact, getting heavy-handed with emotional appeal in your writing can backfire and potentially harm your credibility. The dangers of overstating the problem If you really know your readers, you know their pain points.
  • The ABCs of Landing Pages That Work [Infographic]

    Steven Lowe
    24 Nov 2014 | 6:00 am
    Landing pages are bread and butter. Landing pages never stutter. Landing pages are rhyme and reason. Landing pages stay in season. See what I did there? Rhymes help make learning fun and easy. And when you want to make a living as a blogger, learning how to create landing pages that convert is a smart way to help you build your career online. So, what’s even more fun than a list of rhymes that help you learn the fundamentals of effective landing pages? An infographic that visually depicts each rhyme! Landing page rhyme time The ultra-creative Lauren Mancke designed this handy guide to…
  • How to Use Content Curation to Create a Recurring Revenue Business

    Brian Clark
    20 Nov 2014 | 6:00 am
    It’s no secret that I’m a tireless advocate for the creation of original content to fuel business growth. My next online project, however, is based on … curation. You read that right. I’m starting a new site, and the centerpiece of my content strategy will be locating and making sense of the smartest articles, audio, and video I can find in that topical market that are created by others. Sound strange? Listen in and check out the three-part process I’m following, so you can start building your own profitable content curation strategy: In this 49-minute episode…
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    crowdSPRING Blog

  • Fresh from the SPRING: cdavisdesigns

    Audree
    25 Nov 2014 | 8:24 pm
    When perusing our galleries here on crowdSPRING, we see some amazing work submitted in the projects. Today, we noticed this gem submitted in this logo project. Let us start the slow clap for cdavisdesigns. Check out more great work on cdavisdesigns’ profile page. Nicely done, cdavisdesigns, nicely done!   Related posts: Fresh from the SPRING: greenblack Fresh from the SPRING: bokomoslav Fresh from the SPRING: 
ravitejabhukya
  • Why We Love Small Business Saturday

    Mike
    24 Nov 2014 | 4:05 am
    Holidays are here. How do we know? Well I have been seeing tons of holiday-themed commercials on television, I am hearing holiday music being piped through the speakers outside my local coffee spot, I am reading about how many retailers are struggling with whether they should be open for business on Thanksgiving day (not to mention making their employees work that day), and I am already getting emails and banner ads about the upcoming cyber Monday offers. For many retailers the shopping days between Black Friday and Christmas determine whether they will have a year to celebrate or a…
  • Twitter Link Roundup #244 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

    Mike
    21 Nov 2014 | 7:10 am
    Today is Friday and I am off to pick up a new puppy! Yep, you heard me right, new addition to the family! Well enough about cute little balls of fluff – it’s time for our weekly roundup of the great links and articles we shared with you over the past week on our  crowdSPRING Twitter account (as well as my own Twitter account). We like to talk about logo design, web design, startups, entrepreneurship, small business, leadership, social media, marketing, economics and other interesting stuff! I hope you enjoy! The will to survive is an amazing and powerful thing. Speaking of…
  • Fresh from the SPRING: otnielz

    Audree
    19 Nov 2014 | 6:18 am
    When perusing our galleries here on crowdSPRING, we see some amazing work submitted in the projects. Today, we noticed this gem submitted in this special Give Back project. Let us start the slow clap for otnielz and ALL the talented Creatives who gave their time and talent for this worthy cause. We are so proud of the crowdSPRING community. Check out more great work on otnielz’s profile page. Nicely done, otnielz, nicely done! Related posts: Fresh from the SPRING: bokomoslav Fresh from the SPRING: greenblack Fresh from the SPRING: 
ravitejabhukya
  • Small Business and Startups: The 3-Page Business Plan (and a short post to match!)

    Mike
    17 Nov 2014 | 4:16 am
    Well, it’s been a while since we last explored the topic of business plans and plenty has changed. The age of the 80-page plan has passed and has been replaced with the 140-character attention span. It’s not that potential investors and employees don’t want to know how you’re going to pull off this crazy, audacious idea of yours. They do. Its that they expect you to communicate it to them quickly and succinctly. In the spirit of the short business plan, this will be a short post; here are the three pages you need to include in your plan and some ideas for the type of…
 
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    The Franchise King®

  • Quiznos: What Happened To Joe The Franchisee?

    The Franchise King®
    25 Nov 2014 | 7:59 am
    I don’t know Joe. What I do  know is this: Someone named “Joe” left a comment on a post I wrote concerning the Quiznos lawsuit and the huge settlement amount the parties agreed to. (It was a class-action lawsuit) I have no idea if Joe was a genuine  former Quiznos franchisee or not. Fact: Joe wasn’t the only person who submitted comments under that post. Several other people added their comments; some of them claimed to be Quiznos franchisees. You’re welcome to read them and decide for yourself if you think they’re real Quiznos franchisees or not.   The Comment The…
  • Here’s What This Window Genie Franchise Owner Didn’t Want

    The Franchise King®
    23 Nov 2014 | 2:04 pm
    Greg told me he “didn’t want a retail store.” So, I didn’t talk to him about franchise opportunities that required a retail storefront. Franchise Search Tip: Knowing what you don’t want can quickly open the door to what you may  want. Does that make sense?   About Greg Greg Pyles, of Fresno, California, wanted to find a suitable franchise business opportunity in which he’d be able to include his son, Jordan, in. He reached out to me earlier this year for help and advice. After a brief phone call, he hired me to help him come up with some franchise…
  • An Idea For Franchisors And Franchisees in 2015

    The Franchise King®
    18 Nov 2014 | 12:32 pm
    Here’s an idea: Make 2015 a giving  year. I’m not referring to charity work or community work, although I would encourage you to do that. Keep reading to find out how I want you to become a giver in 2015.   An Idea For Franchisors And Franchisees in 2015 I want you to become a giver to your business network. I want you to give referrals to people in your business network when they’re appropriate, but I don’t want you to stop there. Go deep. Think about a few special things you could do for valued members of your business network. Surprise a couple of people each…
  • Franchise Interviews: The UPS Store®

    The Franchise King®
    17 Nov 2014 | 6:15 am
    (Sponsored Post) It’s very beneficial for today’s potential franchise owners to get a feel of the opportunities they’re interested in from a lot of different angles. Existing franchisees are a great source of information about the opportunity. Franchise executives are, too. (Chris Adkins) That’s why we reached out to  Chris Adkins, who’s the VP of Franchise Sales for The UPS Store®. Chris was kind enough to answer a few questions about The UPS Store franchise business opportunity for you; my valued readers and blog subscribers.  You are welcome to read about…
  • How To Be The King Of Your Franchise Business

    The Franchise King®
    16 Nov 2014 | 6:32 pm
    That’s the goal, right? You purchased the franchise business you’re now the owner of , so you could be King. So, you could run the show. So you could be the boss.   What Does Being The King Mean To You? While you’re thinking about that, let me share what being King means to me. King= More Freedom And More Control. It means I have more control in my professional life…in my career. It means I have freedom too. That’s important to me. It means that I have a shot at living The American Dream. What does it mean to you? What will it  mean for you to be The King…
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    SmallBizTechnology

  • Want To Get Paid Faster? President Obama and Big Companies Have Pledged To Help

    Ramon Ray
    27 Nov 2014 | 10:00 am
    In July, the White House and the SBA joined together with the private sector to pledge that big companies would pay their small business vendors faster. I’m a small business owner and I know what it’s like to have a vendor pay you in 30, 60 or 90 days! Argh. This is a cash flow nightmare and something often talked on ABC Shark Tank. I don’t usually cover “government new” but this initiative is so intuitive that I thought to share it with you. You can read the Supplier Pay Pledge here, from the White House Here’s the original announcement, excerpted…
  • Data for Dummies: Data Made Manageable

    ChamberofCommerce
    26 Nov 2014 | 12:11 pm
    There’s a wide world of data out there, and it can be intimidating, especially if you don’t consider yourself analytical. Fortunately, if you know how to break it down to produce helpful insights, data can be your new best friend. Here’s your guide to taming the data beast. Only Pay Attention to What’s Important It’s easy to get overwhelmed with all the data you could track, but feeling inundated with data can lead you to ignore it, and then there’s no point in having data at all. Instead, pick out a few things that really matter, like: ● How many visitors come to your website,…
  • Remember: Think Before You Click. Most Hackers Still Using Email Scams To Steal Your Data

    Ramon Ray
    26 Nov 2014 | 10:00 am
    I just HAD to remind you, THINK before you CLICK. Remember, most attacks on your computer are not coming through some fancy hacker, dropping through your chimney like a Tom Cruise movie. According to Trend Micro these attacks are delivered by email, millions of emails and attackers just have a numbers game and hope that a small percentage of folks click the link they send. Read the Trend Micro report here. To protect yourself. THINK before you click on a link sent to you via email. Ensure your computer has serious anti-virus, anti-malware security software installed on your computer Your…
  • Business Credit 101: 5 Big Reasons To Analyze and Improve Your Business Credit

    Ramon Ray
    26 Nov 2014 | 7:00 am
    Crditera is a new service which helps business owners analyze, monitor and improve their business credit. We all know how important personal credit is – affect your loans and other finances. However, your business credit can affect the financing as related to your business. Creditera joins Dun and Bradstreet Credit Corporation in offering business credit services to small businesses. Creditera is from $30 – $50 a month and DBCC is $1,500 per year. Levi King, CEO of Creditera offers his insight below. Why is credit important for small businesses? Credit impacts a business’s…
  • Ramon’s Day At Microsoft Headquarters. 8 Things To Know About Microsoft and Your Business

    Ramon Ray
    25 Nov 2014 | 1:00 pm
        A few weeks ago I had the opportunity to spend a day at Microsoft headquarters. I was joined by a handful of other small business influencers (that’s what larger companies call those of us who speak, write, author, and etc – all focused on the small business market). During our day together, my respect for Microsoft and what it has done, will do and can do for YOUR small business was increased. Microsoft is still focused on servers, Microsoft Office and a range of other products and services. However, there’s clearly a new focus – an evolved focus. For…
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    Small Business Trends

  • Pilgrim Deals on the First Black Friday?

    Mark Anderson
    28 Nov 2014 | 5:00 am
    Thanksgiving is maybe my favorite holiday of all. There’s the turkey and the stuffing and the pie. There’s the sentiment and the family and the leftovers. Black Friday, however, I have mixed feelings about. Listen, I love a sale as much as the next guy. But in recent years, it’s become a weird and progressively more crazy (and occasionally dangerous) holiday unto itself. At least it’s good for making fun of. Happy shopping! The post Pilgrim Deals on the First Black Friday? appeared first on Small Business Trends.
  • Kid Inventors Come Up With Creative Environmental Solutions

    Annie Pilon
    27 Nov 2014 | 2:30 pm
    The De-Waster 5000 is a helicopter that scoops plastic out of landfills and the ocean then uses a flamethrower to melt the trash into beds for homeless people. It’s not a real product. But it is a creative prototype that was thought up by a 10-year-old as part of the Global Childrens’ Designathon. The event took place on Nov. 15 in five cities around the world, and encouraged children to spend the day designing solutions to improve food, waste, or mobility issues in their hometowns. Emer Beamer is the founder of Unexpect, a Dutch agency that teaches design concepts to kids with the goal…
  • Google Offers Chromebook Buyers 2 Years of Drive Storage Free

    Joshua Sophy
    27 Nov 2014 | 12:30 pm
    People who purchase a Chromebook before Dec. 31 could be getting free storage on Google Drive for the next two years. Google announced that customers purchasing Chromebooks from select retailers, online outlets and Google Play will be eligible for the deal. Writing on the official Google Drive Blog, Group Product Manager and Holiday Sock Collector Alex Vogenthaler explains: “Chromebooks make day-to-day computing fast, simple and secure, whether you’re searching for a great pumpkin pie recipe or sharing a family photo from Google Drive. And now, as a bonus for the holiday season, new…
  • Why Your Employees May Need Voluntary Insurance

    Tom Giddens
    27 Nov 2014 | 10:00 am
    The United States is known as the land of plenty and, indeed, we’re fortunate to live in our great nation. For many Americans, however, the word “plenty” also refers to the number of bills they receive each month. Our economy is slowly bouncing back but raises and bonuses are still hard to come by, making it hard for workers to set aside funds for inevitable rainy days. A recent Bankrate survey revealed that 76 percent of Americans live paycheck to paycheck, which means the majority would have a hard time coming up with funds to finance unexpected bills. A flat tire, a broken water…
  • Think You Can’t Afford a Butler? Alfred Could Prove You Wrong

    Annie Pilon
    27 Nov 2014 | 7:30 am
    Have you ever wished you had your own butler, like Bruce Wayne’s Alfred? Most people could use a little bit of help with their housework and chores now and again. But few have the money and resources to hire live-in help like Alfred. If you’re one of those people who could use some minor assistance, there’s a new solution that might want to consider. Startup Alfred, named for the famous butler in Batman, aims to make hiring housework help affordable. At just $99 a month, an Alfred butler will come to your home to perform various chores like cleaning, sorting mail and folding laundry.
 
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    Seth Godin's Blog on marketing, tribes and respect

  • The fear of freedom

    Seth Godin
    28 Nov 2014 | 1:49 am
    What will you do next? What can you learn tomorrow? Where will you live, who will you connect with, who will you trust? Are questions better than answers? Maybe it's easier to get a dummies book, a tweet or a checklist than it is to think hard about what's next... It's certainly easier to go shopping. And easier still to buy what everyone else is buying. We live in an extraordinary moment, with countless degrees of freedom. The instant and effortless connection to a billion people changes everything, but instead, we're paralyzed with fear, a fear so widespread that you might not even notice…
  • The problem with problems

    Seth Godin
    27 Nov 2014 | 2:44 am
    We have limits. There are challenges, limited resources, people or organizations working against you. Your knee hurts, the boss is a jerk, the systems are down. We have opportunities. There are opportunities, new sources of leverage and ideas just waiting to be embraced. You can share something, give something, make something better. There are always limits, and there are always opportunities. The ones we rehearse and focus on are the ones that shape our attitude and our actions. How many times a day do you think about or announce the limits you face, the people who cannot be trusted, the…
  • The last minute glitch

    Seth Godin
    26 Nov 2014 | 2:55 am
    I got a note from Joni Mitchell yesterday.  Well, not just me. Everyone who got her new boxed set got the note. The note takes responsibility for some of the tracks on the CD not matching the order of the liner notes. Apparently, the brilliant artist needed more time, and cared enough about her work to re-arrange it until the last minute, and was brave enough to speak up and take responsibility. So, it's not just you. The last minute looms large. The glitch is in how we define the last minute. We can't make the feeling go away, but we can be clear about when the last minute…
  • A three-step marketing ladder

    Seth Godin
    25 Nov 2014 | 2:34 am
    Probably worth reviewing at your next marketing meeting (or every marketing meeting)... There's a three-step ladder: Awareness Education Action Awareness is when someone knows you exist. The knock-knock part of the knock-knock joke, the person who has another interest and trust to want to know more.  Awareness is sexy You don't need to be known by everyone (or even most people) merely the right ones Awareness probably isn't as much of your problem as you think it is Awareness-seeking is addictive (and easy to measure) Education is the story we tell, the transfer of information and…
  • Sign your work

    Seth Godin
    24 Nov 2014 | 2:52 am
    We expect authors, painters and singers to identify themselves, to sign the work they do. And surgeons and lawyers as well. What about managers, committee members, engineers and everyone else who makes something? Who made this policy? Who designed this menu? Who approved this project? If you're not proud of it, don't ship it. If you are, sign your work and own the results. We'll know who to thank. If you work for a place where work goes unsigned (internally, in particular) it's worth asking why.        
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    Small Business Marketing Blog from Duct Tape Marketing

  • Work Simply

    John Jantsch
    26 Nov 2014 | 5:37 am
    Work Simply written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Carson Tate photo credit: garryknight via photopin cc Routine, process, to-do and task lists – that’s how we get stuff done right? Turns out the most productive individuals all have one thing in common and that’s a system. In search for that one, perfect system people use GTD, Franklin-Covey, Note pad, Evernote and a variety of hybrid tricks and tools. My guest for this week’s episode of the Duct Tape Marketing Podcast is Carson Tate, author of…
  • Weekend Favs November Twenty Two

    John Jantsch
    22 Nov 2014 | 5:44 am
    Weekend Favs November Twenty Two written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or one that I took out there on the road. Trained another great group of Duct Tape Marketing Consultants this week! Good stuff I found this week: Boomerang Calendar – Google…
  • Social Media Gives Consumers and Brands a Direct Connection

    Guest Post
    21 Nov 2014 | 4:14 am
    Social Media Gives Consumers and Brands a Direct Connection written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing It’s guest post day here at Duct Tape Marketing and today’s guest post is from Jessica Davis– Enjoy! photo credit: Matt Hamm via photopin cc Remember a time when it was not possible to share your opinions about a specific product with others because there was no outlet. Not too long ago, the consumer was considered to be at the bottom of the pyramid. There was no way to display dissatisfaction with the services received or products…
  • How and Why to Conduct a Meaningful Content Audit

    Guest Post
    20 Nov 2014 | 4:24 am
    How and Why to Conduct a Meaningful Content Audit written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing It’s guest post day here at Duct Tape Marketing and today’s guest post is from Liz O’Neil Dennison – Enjoy! You’ve probably heard that a content audit is essential for driving engagement and revenue with content. But what is it, exactly? Why do you need one? And how do you do begin to tackle such a laborious task? Read on. What Is a Content Audit? A content audit is a qualitative analysis of all the content your company has ever published…
  • Telling the Story of You

    John Jantsch
    19 Nov 2014 | 4:01 am
    Telling the Story of You written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Judy Carter photo credit: Will Tull via photopin cc Storytelling in business is a hot topic. Marketers, leaders and brand builders are all encouraged to create narratives around their business, culture and even products. Pay attention to a great deal of the television advertising you see today and you’ll find that many possess a little story about who you could become if you only bought their product. Stories possess the power to drive emotional…
 
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    Andy Sernovitz | Damn, I Wish I'd Thought of That!

  • Lewis Bertolucci on making Humana an Affordable Care Act resource in social media

    Andy Sernovitz
    25 Nov 2014 | 10:00 am
    This is a post from my company, SocialMedia.org’s blog. Check it out for more profiles and stories about the people running social at really big brands. Humana’s Head of Social Media, Lewis Bertolucci, has been a SocialMedia.org member since 2012. He sat down with us to let us behind the scenes of their social strategy during a very interesting time for the healthcare insurance industry. “Many people think of tax season and enrolling in healthcare in similar ways,” says Lewis Bertolucci, Head of Social Media at Humana, a health insurance company with over 12 million…
  • Don’t let the conversations end when the campaign’s over

    Andy Sernovitz
    21 Nov 2014 | 10:00 am
    This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. While one-off campaigns can be great for starting conversations, they can lose momentum quickly. Cards Against Humanity had such a promotion over the holidays. They told their fans they could pay whatever they wanted (even nothing) for the holiday edition of the game. That got a lot of people talking. But instead of letting the conversation stop after the holidays, Cards Against Humanity sent out a hilarious infographic that gave the details of the promotion. They…
  • Salesforce.com’s area dedicated to dog people

    Andy Sernovitz
    20 Nov 2014 | 10:00 am
    This is a post from The Pursuit of Happiness, a blog on happy workplaces and work culture at my company, GasPedal. Check it out for more posts like this every week. Some people at work are dog people. Some aren’t. So how do you keep everyone happy? At Salesforce.com, they have a “doggy daycare” of sorts — a large office space in their San Francisco office where dog-loving employees can bring their dogs to work each day. Dogs are confined to this area, which keeps the rest of the office quiet and dog free — and it still lets dog lovers bring their best friend to…
  • Newsletter #1015: The “Turn It Around” Issue

    Andy Sernovitz
    20 Nov 2014 | 8:00 am
    [Welcome back to the Damn, I Wish I’d Thought of That! newsletter. This is text of the great issue all of our email subscribers just received. Sign yourself up using the handy form on the right.] Negative word of mouth, PR flubs, cavities — you can’t avoid them all, but some smart companies know what to do to turn them around and earn loyal fans and customers. Here’s how: 1. Before something bad happens 2. After something bad happens 3. While something bad is happening 4. Check it out: If The Moon Were Only One Pixel 1. Before something bad happens Everyone jokes…
  • Sharon Crost on five ways Hitachi Data Systems uses big social data to map the customer journey

    Andy Sernovitz
    18 Nov 2014 | 10:00 am
    This is a post from my company, SocialMedia.org’s blog. Check it out for more profiles and stories about the people running social at really big brands. For this case study, we dove into a presentation by Hitachi Data Systems’ Senior Social Business Lead, Sharon Crost, at our Brands-Only Summit in Orlando. Like most BtoBs, Hitachi has a difficult time mapping out their buyer’s journey. “It’s really difficult to say what our buyers actually use to make a decision and how we attribute that to revenue,” says Sharon Crost, Senior Social Business Lead for…
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    The Get Smart Blog

  • Digital Wallets | Purchase With Power

    Bridget Ayers
    4 Nov 2014 | 10:20 am
    Is your wallet getting a little heavy these days? It’s all those business cards, credit cards, receipts, cash, family photos, drivers license, gift cards, insurance cards… it all adds up. All of it, confined in the traditional worn and torn leather square holding in all the important and unimportant things you need on a daily basis. If any of this applies to you, check out the digital wallet. You’re probably asking, what is a digital wallet? For those of you who are unfamiliar with the term digital wallet- it’s exactly what is sounds like. Take a look at these 9…
  • Atlas by Facebook Changes Advertising for Business

    Bridget Ayers
    17 Oct 2014 | 3:43 pm
    Need some tips on marketing? Did you know that Facebook has the most users of any social media platform? In fact, over 74% of online adults use it monthly. Facebook has recently improved its marketing capabilities using an application called Atlas, which is designed to improve how marketers target their audience and even measure the effectiveness of the ads they use. (Information Source) See also: Visit The Facebook Atlas Page Positive Changes for Facebook 1. No cookies? No problem. Since cookies do not work on mobile devices, it’s difficult for marketers to track the interests of…
  • Powerhouse Password Protectors

    Bridget Ayers
    9 Oct 2014 | 3:01 pm
    There’s no time like the present to protect yourself from online security breaches. Whether you need to protect personal information or business files, it is important to have a manage your passwords safely. We have found 3 password managers, Dashlane, 1Password and LastPass, that may be the best fit for you. Read on to find out. 1Password For the mobile users out there, 1Password is a great tool for you. What’s nice about 1Password is that the software allows users to synchronize data locally through Wifi, iCloud and/or Dropbox. 1Password allows you to store data on your…
  • Kickstarter + creative technology to produce clean energy for Kenya

    Bridget Ayers
    5 Aug 2014 | 12:54 pm
    We’ve heard that a good band can “light up a stage” or that music is powerful. Thanks to Sudha Kheterpal, music has become a legitimate option as a source for alternative energy with the SPARK percussion shaker. About Just by enjoying a simple jam session, SPARK produces enough clean energy to power a light or charge a mobile phone for communities without electricity. Due to a rechargeable battery inside the SPARK prototype, just 12 minutes of shaking the SPARK will provide an hour of electricity for these uses. The battery also stores power, making it unnecessary to shake for 12…
  • Free App for Productivity: IFTTT

    Bridget Ayers
    31 Jul 2014 | 3:58 pm
    Imagine your grandmother’s best recipe. What if you discovered that the mouth-watering recipe you dream about is simple to make in no time flat? It’d be pretty awesome, right? IFTTT takes the idea of easy-to-make recipes and brings it to the app world. With the IFTTT app, you can put simple “recipes” together to make actions happen without even having to think about it. Though nobody cooks quite like grandma, this app will help you put together the best IFTTT recipes to help you save time and effort. See also: 6 Great Apps to Survive Any Music Festival What is IFTTT? IFTTT (“if…
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    Signal vs. Noise

  • Basecamp Stickers

    Shaun
    25 Nov 2014 | 7:48 am
    I really dug Apple’s Stickers commercial and the other day I thought, “Heck! We have stickers and laptops and dubstep!” So, why not make one of our own? I found the song and created a short waveform animation which I used as a template for the stop motion. I took 900 separate images of the sticker positions and cut it down to the 30 seconds you see here. Check out the full 60-second video here.
  • Sharing a first draft

    Jason Fried
    24 Nov 2014 | 12:38 pm
    Been working on some copy for the Basecamp site. I don’t know where it’s going to go yet – maybe on a new page, maybe it’ll replace something else, maybe we’ll even test it as the new home page. But I wasn’t thinking of where it was going to go when I wrote it. I was just thinking about what I wanted to communicate, what I wanted to say. It’s sort of an ode to project managers. So I wrote it. It’s not done, but I thought I’d share it so far. Here it is: You’re responsible for getting a project done. You need to pull together a variety of…
  • Writing-first Design

    Jonas Downey
    21 Nov 2014 | 11:24 am
    A quick way to measure a designer’s maturity is to watch what they do at the beginning of a project. Inexperienced designers are often smitten by the allure of new tools and quick results, so they’ll jump in to Photoshop or Sketch and start messing with layouts and style explorations. Seasoned designers know this can be distracting, so they might start by doing research or drawing in a paper sketchbook instead. Sketching is great, but before I start sketching, I start writing. Writing first has lots of advantages, regardless of the project you’re working on. Here are a few examples.
  • A Glimpse of Artificial Intelligence

    Jamie
    20 Nov 2014 | 11:00 am
    At 8:15 AM I called Safelite Auto Glass for a quote to fix a chip in my car’s windshield. I wasn’t expecting to get the work done today, but the customer service rep gave me a great deal. We scheduled the appointment for 9:30 AM. Then he asked if he could send me an email confirmation. Normally I don’t give out my email address because I don’t want to get on another mailing list. However, in my past experience there’s been miscommunication between the corporate call center and the place of service. In truth, the $50 Safelite quote was way below the $140 dealer…
  • Art and Craft

    Wailin Wong
    20 Nov 2014 | 9:38 am
    Priceless cultural artifacts and works of art belong in a museum, as Indiana Jones taught us. But if the museum doesn’t have the space for that painting or Cross of Coronado, these pieces go to companies like The Icon Group. Photo by Michael Berger Founded in 1980, The Icon Group is a specialized moving and storage business that performs the vital but unsung task of boxing up fine art objects and storing them safely. There’s an incredible amount of knowledge and skill that goes into handling an oddly shaped or fragile piece, and companies like The Icon Group only gain that…
 
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    Small Biz Survival

  • Happy Thanksgiving

    Glenn Muske
    27 Nov 2014 | 6:48 am
    Happy Thanksgiving from Small Biz Survival!   Photo (CC) by JD Hancock, on Flickr
  • The boring and overlooked tool that can make your business life much easier

    Becky McCray
    24 Nov 2014 | 4:25 am
    Boring tools are boring. Old-fashioned ideas lack the excitement of shiny new tools. But if your business has a problem with following processes, I have a really boring old tool that can help. You probably don’t need to learn anything new. You probably know the processes in your business really well. You probably can list off what needs to happen and in what order. But it’s not happening, or at least not all the time. Let’s look at a few examples. At my store, we had a new person who consistently forgot to do essential things. At the end of the shift, the shelves would be…
  • Now’s the Time to Shop Small

    Glenn Muske
    20 Nov 2014 | 7:00 am
    Small Business matters on more than just one day. Since 2010, the Saturday after Thanksgiving has been designated “Small Business Saturday.” It is a day to recognize small businesses and what they bring to a local community.  You probably know the direct impact of the small businesses in your community. They provide needed goods and services. Everyone needs to be reminded of their contributions and encouraged to shop small whenever I can. You know the people. The owners take care of you because of the local connection. Yet providing goods and services is just the beginning of what small…
  • Holiday shopping campaigns besides “Shop Small”

    Becky McCray
    17 Nov 2014 | 3:18 am
    Small Business Saturday and its Shop Small slogan get a lot of attention, but they aren’t the only holiday shopping project small town businesses can join for more buzz this season. Shift Your Shopping Shift Your Shopping is a theme you can adopt for any local shopping campaign. The emphasis is on shifting more of your shopping dollars to local stores. You can download graphics and logos to use in your local campaign. You aren’t restricted to any specific days or weeks, so you can use the theme all season. Shift Your Shopping is a cooperative effort spearheaded by our friends at…
  • Couples Can be Small-businesses Owners

    Glenn Muske
    13 Nov 2014 | 10:12 am
    Riverbound Farm by Glenn Muske Co-preneurs, or couples in business together, get very little attention in the study of business ownership. This lack of attention largely comes from the myth that they are small in number and the businesses they run are small in size. The reality, though, finds that co-preneurs are a substantial part of the business community. Research has found that nearly one-third of family businesses are owned by co-preneurs. While this may still seem small, you must realize that one in 10 households operates one or more family businesses. This translates to 12.2 million…
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    Superinnovators

  • Hitting the nail on the ...

    Bill Burnett
    4 Nov 2014 | 4:57 pm
    Sometimes the example you choose gets it right... In my latest book Behave! I talk about getting people to be great problem solvers by accessing their discretionary thinking: "To continue to get employees to give you their discretionary thinking and deliver ideas that boost margin, you must empower them to implement their ideas…For a CEO this can be scary stuff. What happens if an employee gets an idea to build a perpetual motion machine! Do you let that employee pursue an obviously flawed idea? The answer to that question is the marketing answer: “It depends!” Sometimes the…
  • Michael Porter Takes Regional Economic Development to Task

    Bill Burnett
    13 Oct 2014 | 9:42 am
    Speaking at the University of Minnesota where on Sept 30th Harvard launched its new Cluster Mapping tool, Michael Porter talked about the focus of Regional Economic Development offices. He suggest these activities are typically low yield activities. He concludes, in this 4 minute snippet, that we need to focus on something else. Here is the graphic he used: Here is the video snippet that goes along with the slide: In the book "Advantage: Business Competition in the New Normal" it starts out saying, "What makes a company a competitive powerhouse is how well it solves a customer problem…Being…
  • Change the Thinking, or Change the Behavior?

    Bill Burnett
    15 Aug 2014 | 11:28 am
    Captain David Marquet needed to turn around the thinking on the nuclear submarine Santa Fe.  U.S. Navy photo by Christina ShawAnd he needed it done in about seven days. How do you turn around the thinking of a group of people? Captain Marquet realized they didn’t have time to let his thinking percolate down through the ranks. Instead, he recognized that all he really wanted was a change in behavior. It turns out, all you have to do is ask for the change in behavior. You have to be specific. But when you are, the behavior is observable and people can readily give you that behavior. It…
  • Carnegie Mellon's People Capability Maturity Model

    Bill Burnett
    10 Aug 2014 | 4:49 am
    In looking for processes to enable company leaders to transform their organizations into highly innovative enterprises, I came across the Carnegie Mellon People Capability Maturity Model.The model is predicated on the idea that you climb up the capability curve by adding management and workforce capabilities with each of five levels. "When the goals of all process areas at a maturity level and lower levels have been satisfied, the organization will have achieved the maturity level.1   It is a stair step approach of adding on to the tools implemented on a lower step.The model…
  • Business Bromides

    Bill Burnett
    19 May 2014 | 1:41 pm
    Business Bromides are trite, clichéd sayings which aren’t very helpful or specific, and managers tend to say them over and over again. The word bromide comes from the chemical compound historically used as a sedative, a medicine that dulls your senses.  When we use such expressions in business, we seduce ourselves and others to set less audacious goals and take less bold action.We know from psychology that if you say something often enough “Saddam Hussain has weapons of mass destruction!” you start to believe it’s true.  This is especially true if it’s something you’d…
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    Marketing Practice

  • Brand Update : Dear Engage, Parent in me requests - can you move on please !

    Harish B
    25 Nov 2014 | 9:08 am
    Engage, the deo from ITC has made a quick impact in the Indian market. Within a year, the brand has claimed second spot in the India deo market with a volume market share of 8.1% ( source : ET). The brand playing on the " attraction " theme has taken it to the next level.This season, the brand has come out with the new campaign for the "zero gas" cologne spray version.Watch it here : Engage DeoThe brand's ads have always forced parents like me who have little kids to scramble for the remote to change channels. The new ad takes the " attraction" to the next level. While the rise of the…
  • Libero : Love Every Moment

    Harish B
    12 Nov 2014 | 9:33 pm
    Brand : LiberoCompany ; Svenska Cellulosa Aktiebolaget ( SCA)Brand Analysis Count : # 551Johnson & Johnson (J&J) now has a competition from a global player in the Rs 4500 crore Indian baby care market. SCA which is a  $10Bn Swedish company has launched its range of baby products in the Indian market. SCA is a global hygiene and forest products company which is Europe's second largest diaper maker. SCA has launched its diaper and other baby products like soaps, baby lotion , powder etc. The brand is now running its campaign in my state Kerala for its range of products.Libero…
  • Brand Update : Colgate Slimsoft Charcoal toothbrush will make you say WhattheBlack !

    Harish B
    5 Nov 2014 | 11:02 am
    A black bristled toothbrush for your white teeth !!Colgate has done something unusual in the Indian market- a black colored toothbrush branded as Slimsoft Charcoal. The brand which is available in other parts of the world is now launched in India with much fanfare.What is unusual and interesting about the new product is the color of the toothbrush itself. Black color is something that will be in the last option when one chose a color for the toothbrush bristles. However Colgate chose to play contrarian and launched it in the market.The brand claims to have charcoal infused bristles which will…
  • Marketing Funda : Brand Refresh

    Harish B
    28 Oct 2014 | 11:18 pm
    This post is inspired by  my learned Twitter friend @vijaysankaran when he queried about my opinion about the brand refresh by Raymond. I was more familiar with Re-branding and not refresh which lead to more learning about this term. Brand refresh is a term that signifies slight modification of the brand ( or brand elements). Radical modification or change of brand elements implies re-branding. Refreshing of brand usually happens under following conditions The brand is perceived to be old.Brand is trying to appeal to a new segment , for example younger crowd.When…
  • Brand Update : Raymond formally enters into ready-to-wear segment

    Harish B
    24 Oct 2014 | 2:55 am
    Although the reports of Raymond entering into the readymade segment was there since 2007, I feel the brand has only now fully launched itself into this category. The " Complete Man" now has become readymade !The Indian men's wear market is around Rs 97000 crore and the formal menswear market is estimated to be around Rs 15000 crore ( Source TOI) . Raymond has brands like Park Avenue, Parx, Color Plus and Notting Hill in the segment.The addition of Raymond will further strengthen the company's portfolio but at the same time would cannibalize the other brands like Park Avenue. Having said that…
 
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    Mobile Marketing Watch

  • Do You Fully Understand the Art of Engagement Marketing?

    Michael Essany
    26 Nov 2014 | 7:00 am
    Marketo recently released a white paper entitled The 7 Principles of Engagement Marketing and, to that end, published a corresponding piece at VB about this new type of marketing to designed to more effectively engage with potential customers. The fact is, blogs in and of themselves are now a form of engagement marketing, completely unlike the traditional form of marketing where a single, mass message was designed to appeal to the greatest amount of potential customers as possible. The goal of marketing certainly hasn’t changed. Acquiring customers, growing their lifetime value and…
  • Adobe Marketing Cloud Could Be Rainmaker for Data-Driven Mobile Marketers

    J. Barton
    26 Nov 2014 | 6:45 am
    Adobe could help marketers everywhere get to “cloud 9.” The company just launched new data-driven marketing capabilities in its Adobe Marketing Cloud to better deliver highly targeted mobile experiences. “Intelligent Location Marketing features enable companies to engage their customers with relevant content and messages based on a user’s proximity to iBeacons,” the company announced last week. “Marketers can deliver location based “in-app” messages to drive real-time engagement and then follow up with email campaigns that leverage intelligence about a…
  • The Interactive Advertising Bureau and the FBI Join Forces to Combat Malware

    Mike Randazzo
    26 Nov 2014 | 6:30 am
    Malware is software built for one reason and one reason only—to disrupt or damage your computer systems. This is why it is important not to click on suspicious links, or to download software or any other material with which you are unfamiliar. Pretty straight-forward, universal knowledge, right? Not really. Of course, even those who are meticulously careful about the links they click on and the information they download can end up with harmful or suspicious malware on their computer. It is for this reason that the Interactive Advertising Bureau’s Anti-Malware Working Group has joined…
  • What Color is Your Ad? Green is His, Purple is Hers, and Use Blue to Straddle the Gender Divide

    J. Barton
    26 Nov 2014 | 6:15 am
    It’s not a secret that psychology is a factor in why some ads resonate and others do not. And there are gender differences in content , too — which is why (like it or not) — men don’t mind ads with screeching engine noise and women can’t resist an ad with a picture of a newborn. But color is something that often gets left to a willy-nilly, last ditch decision. Does color matter? Probably so. “One psychological factor (in advertising) is known as the “isolation effect,” which states that people have superior recall for things that stand out on…
  • Increasing Engagement With User-Generated Content

    Michael Essany
    26 Nov 2014 | 6:00 am
    The goal of all online and mobile content is to engage with your primary or secondary target audience, and create an experience that is memorable enough that you achieve an increase in brand awareness, brand loyalty, and increased conversions. In an effort to improve engagement, brands invest time and energy in determining topics of interest and of value to their target audience—and create their content marketing, videos, and advertising materials accordingly. While this method certainly works, technology firm Rivet Works, Inc. recognizes just how time consuming it is. Consequently, the…
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    Branding Strategy Insider

  • 7 key considerations for brand expansion

    Mark Di Somma
    24 Nov 2014 | 12:03 pm
    As marketing teams finalize plans for the year ahead, the logistics of making growth happen should be strongly influencing the targets you set. Most of us would agree there are four ways to strategize for growth: increase the share you hold in the markets you are strong in; develop new products for those markets; extend your reach by finding new markets for your current brands; and develop new products that cater to new markets. But while the strategies themselves are well-known, your capacity to expand is of course directly proportional to your capacities to generate demand and to fulfil.
  • Brand Example: A Higher Brand Purpose

    Chris Wren
    14 Nov 2014 | 12:10 am
    Brand purpose is the foundation for brand story. Consider this most brilliantly executed example of how higher brand purpose begets flawless story staging and storytelling, illustrating the more elaborate a scene is — props, staging, ambiance — the easier it is for customers to imagine themselves in it. Whole Foods Market is positioning itself to be the world’s healthiest grocery store in a new campaign called, unsurprisingly, “Values Matter.” The awareness campaign boldly asserts in the narration “We want to know where our food comes from, what happens to…
  • Changing The Brand Culture – To What Purpose?

    Mark Di Somma
    12 Nov 2014 | 12:10 am
    Organizations tend to speak about purpose and change as if they are separate subjects. Increasingly, we’ve been asking whether the two could and should be much more closely linked, prompting a shift in question from “Change – to what end?” to “Change – to what purpose?” If we could focus change on ideas that were more universal than corporate and that spread the perceived benefits more broadly, would that make a difference to the success rate? Because right now, the emphasis on change programs to accelerate growth is not working. John Kotter’s assertion that change, as it is…
  • Brand Success: Ideas Or Access?

    Mark Di Somma
    10 Nov 2014 | 12:10 am
    As scale focused brands continue to push their footprints further afield in the search for growth, big distributors, both online and off, offer strong and proven channels through which to reach consumers. Such channels are very attractive – they are major brands in their own right, they bring kudos and market credibility, and of course they have huge client and follower communities. But the share of the asking price that those distributors demand in exchange for that increased market penetration can put them at odds with those who create/ manufacture/ produce. At stake: who gets to decide…
  • Focus Your Brand On Cause Not Effect

    Chris Wren
    7 Nov 2014 | 12:10 am
    Communication is just one tool to convey brand message. Marketers and brand strategists are not employed by companies to create communications – they are employed to create change in consumer behavior. Instead of deluging customers with messages about the point a brand is trying to make, imagine how a brand might let customers experience the point it’s trying to make. This subtle, but powerful shift moves customers up the ladder of marketing effectiveness*. Instead of absorbing a message (theoretically), customers begin to interact with the brand (practically). Take credit cards as a…
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    IttyBiz

  • If I Were Starting Over Today

    Naomi Dunford
    25 Nov 2014 | 1:00 pm
    When I was a kid, I moved a lot. I went to 13 schools before I finally dropped out. Whenever we went to a new place and I had trouble making friends, some adult would remind me, “If you want to make friends, you have to be friendly.” And I would say, “WAAAAAHHHH! But they’re not friendly back!” And the adult would say, “Of course they’re not. That’s why you have to keep trying.” And I would say, “Until when?” And the adult would say, “Until it works.” And I would say, “What if it doesn’t work?” And…
  • Freebie Friday #6! (Hand Upsells That Can Boost Your Numbers)

    Naomi Dunford
    21 Nov 2014 | 12:52 pm
    Freebie Friday continues! If you missed the last few weeks’ editions, then check them out here: Getting Great Testimonials Training People To Be Trained By You Clear, Not Clever Titling Using Transitions To Boost Sales Page Conversion Increasing Click Through Rate On Launch Emails (We’ll wait.) This week’s release is “Hand Upsells That Can Boost Your Numbers”. For those new to Freebie Friday, we are sending out samples from our BIG LAUNCH class (opening up in late December) so you can get a feel for what’s inside. These freebies are what we call the…
  • “No Advice, Please”

    Naomi Dunford
    18 Nov 2014 | 9:36 pm
    This post by request from Laurie. “How do I show my ittybiz to the people I care about without getting advice I’m not ready for yet? I’m almost ready to go live with my business and I want to show it to some people I care about. The problem is, every time I’ve tried, they say something “helpful” which is not helpful at all!” - Laurie Back when I was dating, I used to have a little catchphrase that I would repeat back in my head whenever I went through a particularly disastrous disaster. “I try to learn something from everyone I date, even if…
  • Universal Specificity, or How To Write Blog Posts Everyone Will Like

    Naomi Dunford
    12 Nov 2014 | 6:24 pm
    Sharise asks, “I want to work with people on a variety of things. The basic goal is helping clients make progress on the goals and projects that are important to them, but this can be anything from writing a book, to finding a relationship, to starting a business. Does this mean I’m limited in what I can talk about because covering too many different areas is going to look scattered and unfocused?” This is what we call a very good question. Here is our answer. (We are writing this answer from the perspective of coaches, so if you’re not a coach, use your wonderful powers…
  • Should you jump? (Will the net appear?)

    Naomi Dunford
    10 Nov 2014 | 9:00 pm
    This repost by request from Julie. Every now and again, you’ll hear the expression, “Jump, and the net will appear.” This is meant to mean that when you are in a situation where you want to make a big change and that big change involves a lot of (real or perceived) risk – such as jumping off a cliff – you should take the risk. While you cannot see a net now – and indeed, the net is not there now – it will “appear” when you take the jump. (Causality, while unstated, is implied.) For obvious reasons, some people have trouble with this advice. I was…
 
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    All You Need Is A Good Idea!

  • Short and sweet

    Jay H. Heyman
    27 Nov 2014 | 7:17 am
    (Photo credit: Wikipedia) Since this is Thanksgiving, and you are busily overindulging, today’s post will be short. And very sweet. In fact, this link is to a candy shop in Boston that my daughter recently visited. I was delighted with the chocolate covered gummy bears she brought for me. (No, you can’t have any. And anyway, there are none left.) But what I got a particular kick out of was the little yellow and black round sticker inside the box. There was absolutely no logical reason for it to be there. It wasn’t a discount coupon, or any kind of sales pitch. But it did wonders to…
  • Half of them won’t like it anyway

    Jay H. Heyman
    24 Nov 2014 | 7:29 am
    When you click on the link to this article in the New York Times, you won’t see the sub-head that prompted this post in the first place. Their headline is: “Invoking the ‘I-Word’ upsets rights groups in Colorado.” And the article talks about how a chain of Mexican restaurants called “Illegal Pete’s” has local and national immigrant rights groups complaining that his use of the word in connection with a person’s name is derogatory and offensive. The proprietor, Pete Turner, says that the name was inspired by the name of a bar in a novel and by his late father, also named…
  • The only thing they’ve cut is the humor.

    Jay H. Heyman
    20 Nov 2014 | 8:11 am
    (Photo credit: Wikipedia) When the Dollar Shave Club first arrived in 2012, the video introducing it went viral, with over 1 million views in the first four days. It starred the company’s CEO Michael Dubin, a former digital marketing biggie at Sports Illustrated. Now they’ve introduced four new spots, each co-written by Dubin. And though I am indeed a Shave Club Member in good standing, these spots are nowhere in the same class as the introductory commercial. The situations and the humor is forced, and while Dubin says they are rooted in truth, they are just rooted in being coarse,…
  • Probably the smallest good idea possible

    Jay H. Heyman
    17 Nov 2014 | 8:10 am
    I have always maintained that a good idea is “device” independent. The size of the budget does not turn a bland idea into a good one. Nor does where you are going to use it: ads, website, blogs, boosts, thought-leadership articles, email blasts, infographics —they are merely the delivery system. A good idea is a good idea, be it used for a 20-million dollar cable push or a coupon ad in a free standing insert. Period.So when I saw the flier above (that’s how the New York Times spells it, not “flyer”), after I finished chuckling, I realized it was a perfect example of what I mean.
  • Here's a commercial you will actually enjoy

    Jay H. Heyman
    13 Nov 2014 | 6:41 am
    (Photo credit: Wikipedia) Everyone once in a while, I see a commercial that has an impact comparable  to the classic Mean Joe Green Coke spot. This one is from McDonalds; a commercial they ran in Brazil celebrating the World Cup. It is exhilarating, rather than poignant, but I bet you can’t just watch it once!
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    Bplans Blog

  • 10 Entertaining Things to Check out While You’re Waiting in Line Today

    Angelique O'Rourke
    28 Nov 2014 | 4:00 am
    Good morning and Happy Black Friday! Another year, another Thanksgiving, followed by today – Black Friday – a major holiday shopping event in the United States (and outside of it), with most retailers featuring big discounts, crazy opening hours, and special offers through out the holiday weekend. Last year, Thanksgiving weekend saw 54.7 billion in retail sales... The post 10 Entertaining Things to Check out While You’re Waiting in Line Today appeared first on Bplans Blog. [Click the title above to read more and comment]
  • Our Favorite Black Friday Deals for Your Small Business

    Noah Parsons
    26 Nov 2014 | 4:30 am
    We all know that Black Friday and Cyber Monday are great days to pick up deals and get your holiday shopping done. But, what about your small business? It needs a few holiday gifts to get it ready for the New Year. Here are 10 of our favorite deals that will help boost your business... The post Our Favorite Black Friday Deals for Your Small Business appeared first on Bplans Blog. [Click the title above to read more and comment]
  • Want to Run a Nonprofit? Start Here.

    Matt Kaufman
    25 Nov 2014 | 4:30 am
    Starting a nonprofit means you want to make a difference. You’re not starting your NPO to hawk silly mobile apps or book infomercial time, you’re trying to make the world a better place. And that’s great! But, since a nonprofit is meant to serve the public good, the government takes regulation of nonprofits a lot... The post Want to Run a Nonprofit? Start Here. appeared first on Bplans Blog. [Click the title above to read more and comment]
  • 16 PR Strategies Every Small Business Should Stop Using Right Now

    Scott Gerber
    20 Nov 2014 | 4:30 am
    PR can do wonders for your startup or small business, but not all strategies have proven to be effective. Below, 16 entrepreneurs from the Young Entrepreneur Council (YEC) share the one PR strategy they think all startups and small businesses should stop using, and why. 1. Over-the-Top Self-Promotion Press releases are a tool for getting your company’s name out... The post 16 PR Strategies Every Small Business Should Stop Using Right Now appeared first on Bplans Blog. [Click the title above to read more and comment]
  • Books to Empower Women (That Men Should Read Too)

    Candice Landau
    19 Nov 2014 | 3:51 pm
    In celebration of Women’s Entrepreneurship Day, we’re giving away 3 copies of ‘Fail Better: Design Smart Mistakes and Succeed Sooner’ by Anjali Sastry and Kara Penn. If you’d like to enter the competition, skip to the end of the post. Not too long ago I compiled a list of 10 business books that every savvy... The post Books to Empower Women (That Men Should Read Too) appeared first on Bplans Blog. [Click the title above to read more and comment]
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    SiliconBeat

  • Europe’s “right to be forgotten” may affect search engines outside Europe

    Michelle Quinn
    26 Nov 2014 | 11:03 am
    Google and other search engines may have to field requests from Europeans to de-list results from search engine outside of Europe, such as Google.com, Bloomberg reports. In May, I wrote that...
  • On topic: Tech news to know now

    Levi Sumagaysay
    26 Nov 2014 | 10:51 am
    We’ve got your Wednesday tech news links right here. That (previously mentioned) $1 billion in funding that Uber is reportedly raising?  It would value the company at $35 billion to $40...
  • So much for eBay’s same-day delivery

    Heather Somerville
    26 Nov 2014 | 10:04 am
    EBay had grand plans to become one of the fastest retail delivery services on the Internet, zipping electronics, food and toiletries to your front door in an hour or less. But sometimes best-laid...
  • HP gains after mixed earnings report

    Levi Sumagaysay
    26 Nov 2014 | 9:51 am
    Hewlett-Packard may have missed some analyst expectations when it announced its fourth-quarter earnings report Tuesday, but investors don’t seem to be fazed. Shares of the Silicon Valley tech...
  • Silicon Valley’s still a bro’s world

    Patrick May
    26 Nov 2014 | 9:37 am
    David McCandless, a London-based journalist, writer, designer and number-cruncher extraordinaire, has sunk his teeth into the gender gap that is Silicon Valley these days. In a very cool (if slightly...
 
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    Big Marketing for Small Business

  • A Year of Free Advertising and Business Advice for Military Veteran Entrepreneurs

    Rajan Sodhi
    11 Nov 2014 | 11:10 am
    Dr. Art Kaslow runs a dental practice in Santa Barbara County, California. He’s also a U.S. Army Colonel with 24 years of service. As a U.S. Army reservist, he has served two deployments and two mobilizations since 2001. While serving his country has been a commitment he has been proud to uphold, there have been times when his military service and his civilian business have been at odds. When serving in Afghanistan, he had to close his business temporarily. This disruption not only resulted in a loss of business revenue while he was away. It also caused further loss of business from…
  • How to Use a Credit Card Responsibly to Grow Your Small Business

    Miguel Salcido
    29 May 2014 | 10:14 am
    When you are a new owner of a small business, you will look for every break in financing that you can find. Getting enough money to get your startup of the ground can be challenging, to say the least. This means that you need to exhaust every option that you can find. Many small businesses made big additions to their companies by using a small business credit card. Entrepreneurs understand the value that credit like this has and use it to grow their business without creating excessive additional debt. If you want to take your small business or startup to the next level, here are a few ways…
  • 3 Tips to Creating a Killer Social Media Marketing Strategy

    Ted Levin
    21 Apr 2014 | 2:08 pm
    As one of the most popular channels to find an audience, marketing on social media sites can transform a small business from unknown to an empire overnight. Although marketing over social media might seem simple and straightforward, there are certain techniques and strategies that can optimize business success if followed. Here are three tips to get you started: 1. Who Is Your Audience? With multiple social media avenues such as Facebook, LinkedIn, Twitter, Instagram, Vine and YouTube, businesses should not look to infiltrate every social media site. Rather, businesses should pick a few to…
  • Top 10 Android Business Apps

    Ted Levin
    14 Mar 2014 | 10:55 am
    The platform for mobile apps has changed from simply entertainment to now encompass business applications that provide office efficiency and convenience. Being able to communicate with employees, organize office priorities and smoothly keep track of deadlines, specialized apps have opened a new world for businesses. Here are the top 10 business apps for Android.   1. Quickoffice Pro Although expensive in terms of typical app prices, the $14.99 offer includes the Quickoffice Pro bundle. This app supports all Microsoft Office applications including PowerPoint, so users are able to read,…
  • How to Use Data Tracking Software to Attract a Larger Audience

    Ted Levin
    23 Jan 2014 | 1:06 pm
    For marketing professionals and small business it’s becoming increasingly difficult to reach consumers. Evolving technology plays a major role in the way marketing tactics and strategies are developed and deployed. But still, business owners can’t hope to simply write content, post to their blog, send out emails and use social media to guide traffic to their sites and boost page rank. No, instead they have to understand the demographics most interested in their products and services, track the data properly and have a specific strategy initiated online to gain  consumer attention. Since…
 
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    Small Biz Daily

  • The Not-So-Unique Case of Bill Cosby

    Rieva Lesonsky
    27 Nov 2014 | 12:01 pm
    By Cliff Ennico I stood by and said nothing when the media went after Bill Clinton, one of our better recent presidents, back in the 1990s over his affair with Monica Lewinsky. I stood by and said nothing when the media went after Penn State football coach Joe Paterno, one of the greatest coaches in the history of the sport, because he allegedly knew about and turned a blind eye to sexually predatory activities by an assistant coach. But now they’ve gone too far. Our savage media have sunk their fangs into one of the great American icons of the past century, and a hero of my youth. I am…
  • 5 Ways to Make Holidays Saner This Year

    Rieva Lesonsky
    27 Nov 2014 | 3:00 am
    By Jude Bijou MA, MF Many of us are glad when the holidays are over. That’s because they trigger difficult emotions, such as loneliness, depression, and anxiety. We spend too much, we eat too much, and we fret too much. And holidays upset our routine. The goal of the holidays is to feel joy, love, and peace so you can enjoy time off with family and friends. Here are strategies to help you have a saner holiday this year. Be Choosy with Your Yeses. Every organization and group you’re involved with will throw a holiday party. So will your office, your friends, and certain family…
  • Thanks a Million

    Rieva Lesonsky
    26 Nov 2014 | 12:01 pm
    By Rieva Lesonsky We won’t be discussing trends today—the day before Thanksgiving. You’ll have enough to digest in the next few days; I don’t want to add to your burden. As I’ve written before, President John F. Kennedy once said, “We must find the time to stop and thank the people who make a difference in our lives.” For all of us that’s obviously our customers and clients. But you know that. It’s just as important to be grateful to the people who’ve helped you get where you are today. If we’re honest, that list should be long. Friends and family of course. But don’t…
  • I’m in Love with My Printer

    Rieva Lesonsky
    26 Nov 2014 | 10:00 am
    By Rieva Lesonsky Several weeks ago I first told you about how I fell a little bit in love with the Officejet Pro X HP sent me to review. To recap, the Officejet Pro X claims to be the “world’s fastest desktop printer,” and I have no reason to doubt that claim. The printer prints a page faster than I can get from my living room to home office—and it’s hardly a big house. (The official stats say it prints up to 70 pages a minute.) I have yet to have to refill the paper tray, which holds 500 sheets of paper (with an optional tray that holds 500 additional pieces). The printed pages…
  • 4 Ways to Manage and Engage Millennials

    Rieva Lesonsky
    26 Nov 2014 | 3:00 am
    By Michel Koopman Millennials bring an undeniably unique value proposition to the workforce. However, with those coveted traits are also special needs and wants that an employer must consider in order to engage, retain, and advance this group. The authors of ‘Managing the Millennials’ say “the idea that leaders and managers are going to change members of the current generation into what they want them to be is a strategy destined for failure.” That’s why it’s important to truly understand millennials (between 19 and 37-years-old), and be able to work with them to grow and…
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    Lip-Sticking

  • Stay Connected While You’re Home for the Holidays

    Yvonne
    26 Nov 2014 | 2:17 pm
    If you, like many people, will be headed over the river and through the woods to Grandma’s house — or anywhere else for that matter — you may stress out at the idea of stepping away from your business for days or weeks at a time. Thankfully, we live in an era of technology and being out of the office doesn’t have to cause a catastrophe for your business. Here’s how to reduce that holiday stress, enjoy time with family and friends, and keep your business up and running. Plan Ahead. Simply giving your customers a head’s up that you will be unavailable (or have limited access to…
  • Your Power is in Your Voice #womenofpower

    Yvonne
    4 Oct 2014 | 6:50 am
    by Yvonne DiVita "It's great reconnecting," she said. Her voice boomed through the phone with a power that penetrated my entire body. It dominated her presence. I could see her speaking to me, through the miles between us, the phone line, the very air separating us. "I agree," I said, without anywhere near as much impact, I am sure. We talked business. We talked personal lives. We laughed. We shared a few stories. We took the frayed edges of our lost connection and began to repair them. The color of our lives improved. We went from gray to red... and variations between.  I find it…
  • Conversation with A Friend #friendshipendures

    Yvonne
    3 Oct 2014 | 10:57 am
    Dr Lorie Huston and Yvonne at WIPIN by Yvonne DiVita   #friendshipendures “This is an amazing event,” she said as we met in the narrow hall of the exhibit area for BlogPaws Denver, 2010. Her blue eyes sparkled like a sunny afternoon in June. I have to admit, I was pleased with all the praise coming our way. The event was the second BlogPaws, here in Denver, back in our launch year. I remember the conversation so well because having someone of the stature of Dr. Lorie Huston compliment you is not something you forget. “Thank you,” I said. We shook hands. We talked a bit more about why…
  • Blogging is So 1999!

    Yvonne
    30 Sep 2014 | 12:43 pm
    by Yvonne DiVita It may only be October but the New Year is looming. Somehow, once we hit September, the days and weeks pass by in a blur and before you know it, Jolly Old St Nick is arriving, with the celebratory night called New Year's Eve, hard on his heels. I wonder how St. Nick celebrates - does he just crash and heave a big sigh, and wait for his wife to bring him a beer? #thingsthatmakeyougohmmmm Over the last two years, as I've worked more intimately in blogging and programs with brands, over at BlogPaws, my emerging and strong community of pet people who blog or tweet or just connect…
  • #Sunisforshining Don't Let the Sun Catch You Crying

    Yvonne
    26 Sep 2014 | 10:31 am
    by Yvonne DiVita "You're just so hard to work with!" Harsh words to hear. Especially given the fact that I'm not hard to work with. Yes, I am proud and confident and I can be domineering. But, I also listen well and 99% of the time try to see things from the other person's viewpoint. The incident causing this statement arose from an event that had happened several weeks prior. The person making the statement had worked with a competitor, a big competitor, to devise some online content that she now wanted ME to share.  I was surprised. I was confused. I was ... slowly, a bit angry. "I'm here,…
 
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    OnStartups

  • The Day I Had To Wear Pants To Ring The IPO Bell

    20 Nov 2014 | 11:05 am
    It's #TBT. It's been a busy and exciting several months. Earlier this year, HubSpot decided to publicly file our S1 document as part of the IPO process.  On October 9th 2014, after our IPO roadshow, I had the thrill of joining a few HubSpotters and ringing the bell on the NYSE.  $HUBS (NYSE:HUBS) was off to the races. Note: I'm the guy in the middle.  I'm easy to pick out because I'm the calmest one of the bunch.  That's not because I'm cool and collected, but because I'm a bit overwhelmed by it all. In the intervening time between the S1 filing and the IPO, I was in what…
  • 10 Tips For A Successful Startup Job Search

    23 Oct 2014 | 7:26 am
    This following article is a guest post by Rick Burnes.  Rick is the VP of Content Products at BookBub.  You can follow him on twitter: @rickburnes. Startup job searches are hard. There’s more risk (most startups fail!), there’s less information and the best opportunities are sometimes hidden and hard to find. So how do you navigate a startup job search successfully?   I learned about this over the last six months. Earlier this month, after six months speaking with Boston-area startups about new opportunities, I left HubSpot to begin a job at the Cambridge book…
  • You're Probably Wrong

    22 Oct 2014 | 8:49 am
    Dear Friend About that thing we were chatting about the other day.  I've been trying to find a good way to say this, but... You're probably wrong. You think you're right, but you're probably wrong.  And, it's not that I disagree with you.  In fact, quite the opposite, I agree with you.  I agree with you so strongly that I made exactly the same mistake you're about to make -- years ago.   Coincidentally, back then, I made the exact same arguments you're making now. I was less eloquent and less brilliant than you but equally stubborn -- and equally wrong. But, I realize…
  • Startup Traction Starts With The Right Goal. How To Get It Right.

    28 Aug 2014 | 8:01 am
    Without traction -- sustainable customer growth -- your startup will languish or die. As such, traction should always be top of mind. To focus your traction efforts, you need a traction goal to work towards. Example goals are 1,000 new users, 100 new customers or 10% market share. The right goal for you depends on your business. It should  be chosen carefully and align with your company's next inflection point. When you reach this goal, what will change significantly? Perhaps you’d be profitable, be able to raise money, or become the market leader. The importance of choosing the right…
  • The 7 Speakers Even This Introvert Will Go See At INBOUND 14

    31 Jul 2014 | 11:57 am
    I’m an introvert at heart. That means I don't draw energy from being around people and definitely don't crave it.  So I usually spend more time in twitter discussions and inbound.org AMAs than face-to-face conversations. As you can imagine, events tend to inspire some anxiety in me. Whether I’m at a conference as an attendee or as a speaker, thousands of humans in one place usually sends me running in the other direction. But, some events are worth standing in place for. At the Business of Software conference each year, I camp out at the venue before and after my talk to experience…
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    Content Marketing Institute

  • How to Tell a Compelling B2B Story Using Comics

    Emily King
    28 Nov 2014 | 3:00 am
    Maybe you’re wondering: Why on earth would you use comics in B2B marketing? True, it’s not a format you regularly see in the wild, but comics have two great things in their favor: They’re a visual medium and they’re heavily geared toward storytelling. In popular culture, comics are having a renaissance. Amazon noticed the popularity and acquired Comixology, a cloud-based digital comics platform, this year because people – adult people – like comics. They enjoy absorbing stories and information through visual content in comic-book format. And that makes comics an ideal vehicle for…
  • The Pivot: A Technology Tool Guy’s Journey Into Social Media

    Pamela Muldoon
    27 Nov 2014 | 9:00 am
    He has one of the most infectious laughs in content marketing. No matter where he goes, he walks away with new friends. In this week’s episode of “The Pivot,” Todd Wheatland sits down with Ireland’s own Ian Cleary, founder of RazorSocial, to discuss his journey into content marketing and why he loves collaboration and a “give-first” attitude. What may surprise you Ian is a man of many talents. From toy-making to technology, he dives head first into whatever he takes on. Here a few things about Ian that may surprise you: He started working in a toy factory after high school. His…
  • A Cornucopia of Content Marketing Inspiration

    Jodi Harris
    27 Nov 2014 | 3:00 am
    “If you were successful, somebody along the line gave you some help. There was a great teacher somewhere in your life.” –President Barack Obama, July 2012. For those who celebrate, Happy Thanksgiving! We take time on this day to reflect on all for which we have to be grateful. It’s as good a time as any to remember that no matter what we’ve achieved or what milestones we’ve reached, someone (or something) helped get us there. Whether it’s a mentor, a great piece of advice, or some other source of inspiration, our success is often supported by the expertise of others we’ve…
  • 25 Content Marketing Truths

    Joe Pulizzi
    26 Nov 2014 | 3:00 am
    As Thanksgiving in the United States is upon us once again, I’d like to take time to thank all those companies who strive to make their customers and prospects more intelligent through the use of great content. But first … a personal story. Most people don’t know this, but I grew up around a funeral home. My grandfather, Leo Groff, was an entrepreneur who ran the largest funeral home in Sandusky, Ohio (my hometown). While my friends were out playing basketball or pick-up baseball games, I was hanging around the funeral home watching my grandfather and my uncle work (this was not as bad…
  • The New, Now, and Next in Global Content Marketing

    Pamela Muldoon
    25 Nov 2014 | 9:00 am
    In this week’s episode of Content Marketing NEXT, I sit down with Pam Didner who had her own professional “new,” “now,” and “next” this year. The former global marketing manager for Intel founded her own consultancy firm this year and published Global Content Marketing: How to Create Great Content, Reach More Customers, and Build a Worldwide Marketing Strategy that Works. Pam’s new entrepreneurial venture centers on something from which all enterprises could benefit – a global perspective. What’s new, what’s now, what’s next What’s new: After 20 years at Intel, Pam…
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    Jill Konrath's Fresh Sales Strategies

  • The Hidden Power of Gratitude in Driving Sales

    25 Nov 2014 | 3:04 pm
    This is one topic I never thought I'd write about. For many years, I wasn't at all grateful. I was too busy busting my butt, trying to make my own success at the same time I was raising an active, growing family. I never gave even one little thought to the people who made it possible. Nor did I stop to appreciate the beauty of nature, the fortuitous life I was born into or how good a cup of coffee could really taste. Then, a few years back, I had a couple of terrible years. Both personally and professionally. You might say it was a disaster.
  • How to Get Your Sales Team to Consistently Overachieve

    20 Nov 2014 | 5:00 am
    Feeling slammed? Let me guess. You’re under intense pressure to meet your monthly numbers. It’s impossible to keep up with all the reports. You’ve got an open territory, your new hire is struggling and all this new technology is overwhelming. Your customers are changing too. Getting on their calendar is increasingly difficult. They sometimes disappear into black holes for months on end. They’ve upped their expectations, yet seem fixated on the bottom line.
  • How to Conduct a Premortem to Win More Sales

    13 Nov 2014 | 4:00 am
    Have you ever tried to figure out what might go wrong before a meeting? That might be one of the smartest things you could do to win more sales. Rather than waiting till the end to find out that you lost – and why – you can think about it way ahead of time when you can still make a difference. When I think about all the business I've lost over the years, 3 main themes come to mind.
  • [Webinar] Selling Productively to Buyer 2.0

    6 Nov 2014 | 7:00 am
    Posted November 6th, 2014 Start Increasing Your Sales Productivity Today Connecting in a world where the buyer is king – and doesn't even want to talk to a sales rep – is really tough. How are you ever going to make your numbers? If that's on your mind, join me for this 30-minute webinar: Selling Productively to Buyer 2.0. Fred Studer, Microsoft sales and marketing expert, and I will share strategies to help your salespeople:
  • A Simple Strategy to Increase Win Rates

    29 Oct 2014 | 6:52 am
    What would it take for you to double or even triple your win rates? According to LinkedIn research, you have a significantly better chance of closing sales when you have multiple connections within a single account. Can it really be that simple? Not exactly ... Winning isn't simply a function of having lots of LinkedIn connections. It requires a well-thought-out strategy. If you're only well connected to one or two people at a company, you're vulnerable if something happens to them. Also, since most decisions today involve 4+ people, it's essential to establish relationships with all of…
 
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    Gotham & Hudson

  • Tap&Ride MetroCard: the future for fare payment in New York?

    Stewart Mader
    18 Nov 2014 | 7:00 am
    Gotham & Hudson was contacted recently by RSG, a research firm conducting a survey on future fare payment technology for the MTA. The survey presented a hypothetical contactless fare payment system that appears to work much like London’s Oyster card, and other systems that rely on near-field communications (NFC) technology. In addition to accepting contactless cards, the survey suggested the hypothetical New York system would also accept fare payment from NFC-equipped phones: Within the next five years, MTA NYC Transit will introduce a “contactless” fare payment method.
  • A Viable Plan for Penn Station

    Stewart Mader
    5 Nov 2014 | 7:00 am
    At the 2014 Summit for New York, the Municipal Art Society and Regional Plan Association presented the latest development in their Penn 2023 campaign to remake Penn Station. The 42-page report, Madison Square Garden: Shaping the Future of West Midtown, highlights two options for the future of the station and arena, along with a feasibility study for turning the surrounding neighborhood into a cultural district. The first option, presented as the ideal scenario, would relocate Madison Square Garden one block southwest, replacing the Morgan postal facility on a site bounded by Ninth and Tenth…
  • NJ Transit to fill canal, build new tracks at Hoboken Terminal

    Stewart Mader
    28 Oct 2014 | 11:30 am
    Will Rebuild by Design be Realized? That’s the question The Architect’s Newspaper asked recently in an article reviewing the status of the winning Rebuild by Design projects announced in June. Hoboken’s Resist, Delay, Store, Discharge plan received $230M, which will be used to construct infrastructure and landscape features for coastal defense, rainwater storage, and drainage. In addition, a $146M Federal Transit Administration grant awarded in September will enable New Jersey Transit to fill in the Long Slip canal adjacent to Hoboken Terminal, the primary source of flooding…
  • Don’t Buy in Brooklyn Before Reading This

    Stewart Mader
    21 Oct 2014 | 7:00 am
    John Petro: Consider that since January of 2012, nearly 15,000 new building permits were issued in Brooklyn. But if the borough had issued the same number of permits as Hudson County, on a per capita basis, there would have been almost 37,000 permits issued in Brooklyn over that time. Despite the greater volume of building permits issued in Hudson Country, quality isn’t suffering because the redevelopment and rehabilitation processes in New Jersey give the city an active role in planning, design, infrastructure improvements, and public amenities: “In Hoboken, a lot of those projects…
  • Could NJ Transit Remove Seats to Increase Passenger Capacity on Trans-Hudson Trains?

    Stewart Mader
    16 Oct 2014 | 7:05 am
    Four years ago, when the Christie Administration cancelled ARC, the project to build two new trans-Hudson tunnels, Yonah Freemark of The Transport Politic suggested that NJ Transit could borrow an idea from Paris’ RER and increase passenger capacity on its existing trains by removing some seats: Whereas New Jersey Transit carries roughly 275,000 riders a day on its entire rail system, Paris’ RER Line A — one corridor, running through the center of the city using just two tracks — is able to handle a million users daily. It’s a squeeze, and the region is planning to build a…
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    Innovation Management

  • Overcommitting and Underutilizing Resources is Risky Business

    Maureen Carlson
    26 Nov 2014 | 1:48 am
    Bringing innovative products, methods, and ideas to market requires companies to apply resources to their most promising concepts and that can be expensive, requiring lots of talent, if they want to be fast and first to market. The problem is that most companies overcommit their limited resources by approving more ideas than they execute. They do it because they lack a clear view into their resource capacity.
  • Creating the Optimal R&D Organization

    Bjorn Axling, Gustaf Ahlenius, Daniel Roos, Rick Eagar
    25 Nov 2014 | 1:57 am
    Driven by the need to respond to global hyper-competition and the increasing clock speed of technological change, companies are relying heavily on their R&D functions to accelerate innovation while maintaining tight budgets. However, organizational structures for R&D in large international companies are often sub-optimal and act as a major barrier to performance improvement. In order to successfully optimize R&D’s contribution to business value, companies need to address the three key dimensions of structure, governance and process. From our extensive work with the R&D…
  • What Could Possibly Go Wrong With Open Innovation?

    Pedro da Cunha
    23 Nov 2014 | 9:37 pm
    Everyone understands the value and promise of open innovation in the business world – from brand awareness and customer engagement through to the search for fresh answers. But, truth be told, most programmes are failing to deliver results because their dynamics are too complex and the processes used are proving inefficient. A lack of relevance is also strongly affecting returns.
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    InnovationTools.com
    21 Nov 2014 | 1:44 am
    We work with professional training providers to provide you with the tools and strategies to generate and implement new ideas, develop sound business models, create innovative products and services, & manage a successful innovation team.
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    InnovationTools.com
    21 Nov 2014 | 1:43 am
    The premier platform for leaders in the innovation service industry to showcase best practice and demonstrate the latest cutting-edge approaches to innovation challenges.
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    The Global Small Business Blog

  • Wishing You Peace and Happiness on Thanksgiving and Always

    26 Nov 2014 | 10:03 pm
    Thank you for your readership.  It makes our world go round.  Have a blessed and Happy Thanksgiving!
  • The State of Washington: A Place of Global Importance

    26 Nov 2014 | 1:00 am
    iStock/ThinkstockIs Washington failing to realize its potential on the global stage?  That’s the premise of a report, "Improving the Washington Region's Global Competitiveness," released by George Mason University’s Center for Regional Analysis, which criticizes the region’s economic reliance on the federal government and suggests ways it can become a bigger player in the global marketplace.Interesting comment referenced in the article:“If you’re not looking globally and you’re not realizing your potential in the global marketplace, you’re not in this century,” said Bob…
  • How to Spark Global Entrepreneurship

    25 Nov 2014 | 2:40 pm
    iStock/ThinkstockThe United States has committed to a big, audacious goal to expand economic opportunity for all, especially women and youth.  The U.S. will spark $1 billion in new private investments over the next three years for entrepreneurs worldwide, including social entrepreneurs. Half of these investments will be generated by women and young entrepreneurs.What this says is that the Administration has delivered on its commitment to greatly expand and support global entrepreneurship and economic opportunity around the world. Learn  more about some of the U.S.'s signature…
  • Today in Global Small Business: Amazon Launches in China

    24 Nov 2014 | 3:19 am
    iStock/ThinkstockWhat's affecting me, my clients, my colleagues and other global small business owners:Why many SMBs have overlooked key strategies to tap into major international markets.Will Uber's international expansion plan fail?What's causing Israeli television's surprising global reach?How opening Israel to imports made it an exporting powerhouse.A mega-selling deceased pop star has a new assignment:  the first global brand of marijuana.Wake-up China:  Amazon is knocking at your ecommerce door.
  • A Mirror to the Sky: Cloud Gate

    22 Nov 2014 | 4:01 am
    ©2014 Laurel J. Delaney.  All rights reserved.©2014 Laurel J. Delaney.  All rights reserved.Cloud Gate is a public 110-ton elliptical sculpture designed by British artist Anish Kapoor, that is the centerpiece of the AT&T Plaza at Millennium Park in Chicago, Illinois.The sculpture reflects Chicago's famous skyline and the clouds above. In the case of the lower photo, if you look closely to the left, that is me - Laurel Delaney - taking a closeup of the Cloud Gate.
 
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    Entrance » Blog

  • Why can’t you just tell me how much it’s going to cost?

    Eric
    17 Nov 2014 | 3:34 pm
    If you’ve ever engaged a vendor on a software development project, the vendor probably gave you an “estimate.” You may ask, “Why can’t the vendor just give me a pricing schedule or a firm quote?” Software development is a precise way of automating an imprecise process. It is very hard to use a programming language to translate business rules to a computer, because computers only understand 100% true and 100% false. A business process that only happens “sometimes” quite literally does not compute. If you can describe the rules that govern the process of your business in…
  • 5 Key Takeaways from TIBCO NOW

    Kyle
    6 Nov 2014 | 10:40 am
    The Entrance BI Practice was well-represented at this year’s TIBCO NOW conference, which featured keynote presentations by disruptive thought leaders like VC legend Marc Andreessen, TIBCO Founder and CEO Vivek Ranadive and bestselling author Malcolm Gladwell. Five things stand out in my mind as I look back upon the week so far: 1. TIBCO Jaspersoft is bringing BI to the masses · I have to admit, my experience as a BI consultant building self-service analysis tools on the Spotfire platform left me wondering if there is any room for “pixel-perfect” reporting in the BI…
  • Entrance Experience: Day 1 at TIBCO NOW

    Nate
    5 Nov 2014 | 11:55 am
    When it comes to Data Visualization, there is no bigger or more significant gathering than the TIBCO NOW annual event. Whether you are a partner, user, or just a data scientist, this was the place to be for the latest TIBCO Spotfire product developments and usage best practices. As a new TIBCO silver partner, Entrance was extremely excited to be attending for the first time. Day one did not disappoint with an outstanding line-up of keynote speakers. The theme of the event for 2015 is Your World is Being Disrupted. They delivered against this theme with a number of great presentations with…
  • Conference Recap: PIDX Fall 2014

    Eric
    18 Sep 2014 | 1:19 pm
    Standards as Value Creators in Oil and Gas I attended the PIDX International US Fall Conference last week in Houston where the theme was “How Standards Accelerate the Realization of Value in Oil & Gas.”  A variety of speakers gave presentations around this topic by presenting real world examples, including Entrance’s President Nate Richards.  I want to highlight some of the key messages that I saw coming out of this gathering of industry experts. Be Proactive Not Reactive In a joint session, Noble Energy presented with ADP on the ways they use standards to drive global efficiency…
  • There Will Be Bugs! | Application Development Blog Series

    Eric
    26 Aug 2014 | 3:09 pm
    Best practices for minimizing the impact and mitigating costs associated with fixing software bugs  First of all, let’s clear something up: what is a bug? A bug is a flaw in software that results in the application not functioning as intended, and is something that is theoretically preventable. There will be bugs in all of the software applications that you use in your business, whether you custom develop them or buy them “off the shelf.”  Just let that sink in for a moment. Changes, enhancements, or new features will appear periodically due to changes in the needs of the…
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    Art Biz Blog

  • A Feast for the Eyes: Food in Art

    Alyson Stanfield
    27 Nov 2014 | 4:00 am
    Wishing you a very Happy Thanksgiving – surrounded by people you love and filled with yummy food. Here’s a no-calorie feast just for your eyes. ©Sylvia Tucker, Onions with Copper Bowl. Oil, 12 x 16 inches. Used with permission.   ©Sarah Atlee, Lunch at Sakagura. Acrylic and colored pencil on paper, 22 x 22 inches. Used with permission.   ©Jonathan Meter, Shishito Peppers with Lime. Photograph. Used with permission.   ©Richard Hall, Heirlooms. Oil, 36 x 34 inches. Used with permission.   ©2010 Karin Olah, Newton’s Daydream. Fabric, gouache, acrylic, and…
  • Single-Tasking Is The Answer for Improved Productivity

    Alyson Stanfield
    20 Nov 2014 | 4:00 am
    Would you like to get more done in less time? Then quit multitasking! Multitasking is working on diverse tasks simultaneously and, usually, doing them all half-heartedly: driving and talking on the phone; attending a webinar and responding to email; or writing a blog post and texting. Research shows that only about 2.5% of college students can multitask effectively. Two point five percent! ©2011 Corrina Sephora, Hull Trilogy (dtl). Mixed media. Used with permission. Studies now show that multitasking is a myth. You simply can’t give your attention to more than one thing at a time. Health…
  • Let It Go: Delegating Responsibility

    Alyson Stanfield
    13 Nov 2014 | 4:00 am
    ©Tara Pappas, The Release. Mixed media, 12 x 6 inches. Used with permission. The biggest lesson from last week’s Art Biz Makeover: Let go of control. After several discussions with my guests, it was clear that few people were willing to bring others into their art businesses. When someone asked me if I ever slept, I happily responded that I got 8 hours sleep the night before. Really. And I did it because I hired people that I trust to stuff the goodie bags, get the name badges together, staff the registration table, select the music, order the food, and put out fires. Delegate…
  • How I Screwed Up My Pitch and What You Can Learn From My Colossal Error

    Alyson Stanfield
    6 Nov 2014 | 4:00 am
    Tomorrow is the final day of this year’s Art Biz Makeover event, and I have scheduled a special session on pitching your art that includes a panel of art world folks who are pitched to by artists all of the time. ©Lisa Cirenza, Tubers. Acrylic and oil on board, 70 x 100 centimeters. Used with permission. As I was preparing for this event, I approached someone that I wanted to sit on this panel of art experts. I broke all of my rules for pitching ideas to people and couldn’t have screwed up the situation worse than I did. Here’s how it went down in an only slightly edited, simplified…
  • Schedule Something Scary and Extraordinary

    Alyson Stanfield
    30 Oct 2014 | 4:00 am
    It’s scary to step up – to think bigger about what you’re capable of – and that’s exactly what I’ll be asking of attendees at Art Biz Makeover next week. There’s very little motivation in the daily grind: update Facebook, schedule a few tweets, send a newsletter, write a blog post, work in studio. If you’re not careful, you’ll continue to go through the motions of life without doing something extraordinary for your art and for yourself. ©Joey Feldman, Vicious. Pen and ink on paper, 28 x 20 inches. Used with permission. In honor of the witching season, I ask you to…
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    Capital Solutions Bancorp » Blog

  • Survive the Recession

    Rob Oskins
    19 Nov 2014 | 6:35 am
    How to Improve Cash Flow without Drastically Changing Your Business The good news is that we’re technically out of the recession. The bad news is, money is still not falling out of the sky. Every business and every market goes through fluctuations. Whether it’s a competitor opening down the street or a country-wide shift in the marketplace, the tide can turn on your business at any time, and frequently does. But there are plenty of things you can do other than grin and bear market changes. The way you structure your cash flow can make a HUGE impact on your business’ immunity to market…
  • The killer within your business … is you

    Rob Oskins
    18 Nov 2014 | 1:49 am
    When you think of things that could bring down your business, you probably think about outside forces such as too few customers, rising materials costs, or overbearing government regulation. But did you know that internal cash management issues are the primary reason most businesses fail? Who’s in charge of internal cash management? You are. Poor cash management: The #1 threat to your business’ success In the most simplistic terms, every business runs like a math equation: money comes in, and money goes out. If more is going out than coming in, the business will eventually fail. Period.
 
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    Rise of the Innerpreneur

  • Helpful Creative Feedback

    Tara Joyce
    21 Nov 2014 | 9:38 am
    Helpful creative feedback is encouraging, sensitive, honest, and constructive. Creating is an arduous process that employs your very heart and soul. It is an act that leaves you, the creator, totally vulnerable to those who experience your creation. Helpful creative feedback comes from honouring this sacred creative space and meeting you, the creator, in it. Helpful creative feedback is sensitive to the fact that you are doing your best, that your creation is not perfect nor is intended to be, and that what you truly desire is the opportunity to grow, express, and improve. Helpful creative…
  • Practicing With Pain

    Tara Joyce
    11 Nov 2014 | 9:37 am
    If the pain is going to be there either way, why would I choose to feel it? If I feel it, I can actually heal it. If I don’t feel it, I can not know its true state, and I can not start to heal it. Whether I like it or not, feeling my pain fully is necessary for my healing, for my whole-ing. I can not reduce my pain when I don’t acknowledge it. I can not feel more whole and healed when I deny parts of my experience. When I want to hide from my pain, I remember that in facing it, I start to heal it. Stuffing it down only guarantees I will hold onto these feelings longer. My pain is…
  • Beyond Right and Wrong

    Tara Joyce
    5 Nov 2014 | 1:37 pm
    It’s right. It’s wrong. It’s neither. It’s just an option. It’s just one way of doing things. It simply one way to approach something. Take it and/or leave it. It may be what I’ve done, and it may be what I’m doing, and it may be working for me, but it is still only one way of doing things. Nothing more. Take it and/or leave it. Be interested and/or think it’s bunk. In the end, it’s simply what works for me, for now. Nothing more. The approach I am choosing is no more right or wrong than any other approach. Take it and/or leave it. Maybe…
  • The Work and Reward of Building Credit

    Tara Joyce
    27 Oct 2014 | 1:06 pm
    I like to think about money as an idea in the form of credit. To get in the money game, I need to build up my credit. To build up my credit, I need to work on my inner and outer relationship with my self and money. My Outer Credit Work: identifying & communicating the value I offer (marketing my self and my business) growing my wealth (creating opportunities for higher pay and more abundance) caring for my wealth (managing my money and my self) My Inner Credit Work: connecting with the value I offer and the abundance of wealth I possess (transforming my thoughts, feelings, beliefs,…
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    Dr Jeff Cornwall

  • Biotech Biz Bootstraps

    Jeff Cornwall
    26 Nov 2014 | 6:04 am
    The Entrepreneurial Mind : Shawn Glinter, founder of Nanoferix, talks about his newest venture, which sees him bootstrapping by utilizing a virtual team to cut down on overhead while maximizing the talent pool. TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post Biotech Biz Bootstraps appeared first on Dr Jeff Cornwall.
  • A Chat With the Founders of Talkapolis

    Jeff Cornwall
    25 Nov 2014 | 10:58 am
    The Entrepreneurial Mind : Founder of Talkapolis, John Bransford, and co-chair Kane Harrison take a break from staying behind the scenes of The Entrepreneurial Mind and come on as guests to talk about their progress. TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post A Chat With the Founders of Talkapolis appeared first on Dr Jeff Cornwall.
  • Independent Artists Need to Think Like Entrepreneurs

    Jeff Cornwall
    24 Nov 2014 | 10:58 am
    The Entrepreneurial Mind : Drummer for hire Michael McManus talks with Dr. Cornwall about his numerous experiences, and how the career of a musician is not so dissimilar from that of an entrepreneur. TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post Independent Artists Need to Think Like Entrepreneurs appeared first on Dr Jeff Cornwall.
  • PR Firm Founder Plans Her Exit

    Jeff Cornwall
    5 Nov 2014 | 6:03 am
    The Entrepreneurial Mind : Paula Lovell, founder of Lovell Communications, talks the growth of her company and her exit strategy. TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post PR Firm Founder Plans Her Exit appeared first on Dr Jeff Cornwall.
  • Bootstrapping a Gourmet Mac and Cheese Business

    Jeff Cornwall
    25 Oct 2014 | 6:20 am
    The Entrepreneurial Mind : Founder of Dan’s Gourmet Mac and Cheese, Dan Stephenson, talks about completely changing pace from corporate world to a bootstrapped food startup. TweetFacebookLinkedInTumblrStumbleDiggDeliciousThe post Bootstrapping a Gourmet Mac and Cheese Business appeared first on Dr Jeff Cornwall.
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    PaySimple Blog

  • PaySimple Named One of Top 100 Digital Employers in Colorado

    Amy Wigginton
    26 Nov 2014 | 8:00 am
    PaySimple has been named by Built In Colorado, an online community for digital entrepreneurs, as one of the Top 100 Digital Employers in Colorado. The Top 100 list recognizes the growth of technology startups in Colorado — specifically highlighting Boulder and Denver metro areas – and solidifies Colorado’s standing as a hotspot for developing tech hubs. According to a recent study completed by Built In Denver, the state launched 122 startups in 2012, raised over $502 million and saw 20 successful exits. A top reason sited for this growth is that Denver is the number one location to…
  • The Art and Science of the Small Business Thank You

    Lisa Hephner
    25 Nov 2014 | 6:00 am
    With the Thanksgiving holiday upon us, it is hard to escape all the turkey-themed calls to better your small business via holiday promotions, Thanksgivifying your website, or making the most out of downtime while your turkey cooks. However, with all the smiling turkeys and cornucopias dripping with produce and strategic product placements, it is easy to get caught up in the commercialism and forget about the “Thanks” in Thanksgiving. Don’t. Study after study has shown that simply taking the time and (often minimal) effort to sincerely thank your customers not only creates a connection…
  • Reads of the Week – Nov 21st

    Kristin Piccirillo
    21 Nov 2014 | 7:30 am
    We know you’re busy, so we pulled together the most interesting reads of the week from topics affecting small business owners. Feel free to add your own favorites that we may have missed in the comments. ____________________________ Thursday is Thanksgiving and the (very unofficial given the piles of commercials already on TV) start to the Holiday Shopping season. In that end we have a few links for you: the first about how to get involved in Small Business Saturday. Around since 2010, it’s a great opportunity to be involved in your local business community and support others in…
  • Studies Prove that Asking for Advice Makes You Seem Smarter, More Confident, More Competent, and More Likable

    Lisa Hephner
    18 Nov 2014 | 6:00 am
    Conventional wisdom holds that asking for help or advice makes people seem dumb, weak, incompetent, and ineffective leaders. This feeling often inhibits asking for assistance in situations when we really need it. (Yes guys, if you are hopelessly lost you really do need to ask for directions—GPS notwithstanding!) However, recent studies have shown just the opposite: Asking for advice actually makes people look smarter and more competent rather than less—both in the eyes of the people they ask, and in the eyes of others around them.   Don’t be Hesitant to Ask for Advice A recent…
  • Reads of the Week – Nov 14

    Kristin Piccirillo
    14 Nov 2014 | 8:26 am
    We know you’re busy, so we pulled together the most interesting reads of the week from topics affecting small business owners. Feel free to add your own favorites that we may have missed in the comments. ____________________________ Open enrollment for the Affordable Care Act begins tomorrow (11/15). As a business owner, do you continue to provide coverage? Do you send your employees to the individual exchange? Do you use the current tax credits to subsidize high-deductible plans? This New York Times article talks through some of the potential struggles for small businesses when providing…
 
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    The Shoeboxed Blog

  • How to Acheive the Perfect Work-Life Balance During the Holidays

    Shoeboxed Contributor
    26 Nov 2014 | 7:09 am
    Achieving that perfect balance of work and life is difficult any time of the year, but between the festive parties, wrapping presents, and helping out with your kid’s holiday pageant, it’s especially difficult to balance at this time of year. When the scale has a tendency to lean a little more towards the “life” side of things, how do you keep your work a priority? Put everything on the same calendar. Typically, the number one rule of keeping work life and personal life separate is to leave work at work and leave home at home. Though, during this time of year, with so many things…
  • Are you ready for Small Business Saturday?

    Emily Farrar
    25 Nov 2014 | 6:58 am
    While you hear a lot of hype over Black Friday and Cyber Monday, Small Business Saturday has been skyrocketing in popularity and dollars spent over the past few years. If you’re a small business owner, are you ready to capitalize on this holiday? Last year, consumers spent over $5.7 million dollars at small businesses on Small Business Saturday. This year, Small Business Saturday happens on November 29. Here are some ways to make sure you maximize your sales on Small Business Saturday: Make sure customers and passersby know that you’re participating in the holiday. Promote any…
  • It’s That Time Again: Shoeboxed Celebrates Movember

    Emily Farrar
    24 Nov 2014 | 7:52 am
    We’re at it again! For the third year, the Shoeboxed crew has been growing out our moustaches for Movember, the campaign committed to changing the face of men’s health. Movember aims to raise awareness and funds for prostate and testicular cancer, and we’re thrilled to support a great cause by getting a little hairy every November. We have five team members growing mo’s this month– check out a few of them below! We’d really appreciate it if you would support the cause by donating on our Movember team page! The post It’s That Time Again: Shoeboxed…
  • 4 Reasons Your Company Can’t Rely on Manual Expense Reporting Methods

    Shoeboxed Contributor
    20 Nov 2014 | 8:20 am
    Technology is changing the way everything is done, especially in the accounting world. Expense reports vary from company to company and leaves a lot up to the person reviewing the reports. In the past, expense reporting has taken up valuable time from accountants’ schedules when they could be looking for tax breaks or write-offs. Manual expense reporting is not only a thing of the past, but it is also not as reliable as the automated expense reporting alternative. Here are four reasons why manual expense reports are inferior that will leave you wondering why anyone would do a manual…
  • What’s New at Shoeboxed This Week

    Emily Farrar
    12 Nov 2014 | 7:54 am
    Our product team has been hard at work to bring you a better Shoeboxed. With a renewed focus on delivering as many wins as possible for our customers, we’re releasing new features and functionality almost every week! Here’s a quick list of updates we’ve released lately to improve your experience: The ability to mark documents as “Viewed” and “Not Viewed” and filter by this criteria for Receipts, Business Cards and Other Documents. Our new PDF expense report — read more here. The ability to send a document back through processing to correct…
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    Business Pundit

  • The Ten Best Steve Jobs Keynote Addresses

    Merrill Cook
    25 Nov 2014 | 4:37 pm
    Image Source Whether you’re a lifelong Apple aficionado, a budding entrepreneur, or just a fan of those who can really move a crowd, Steve Jobs’ keynotes have been moving audiences to believe in a useful, connected, and well-designed future for decades. From the young CEO of the then fastest growing corporation in American history, to the Steve Jobs who had been let go from his own company, to the seasoned innovator of his later years, check out our top 10 keynote addresses by Steve Jobs.
  • 10 Black Friday Sales that Will Make Those Buying Electronics Lose Their Minds

    Merrill Cook
    19 Nov 2014 | 12:06 pm
    Image Source Whether you’re one for camping out Thanksgiving eve (not I!) or sitting in and enjoying some lightning fast sales on Amazon, there’s no denying the overwhelming number of deals on Black Friday. Last year a whopping 141 million Americans shopped on the day after Thanksgiving, spending an average of $407.02 in purchases each. Including the four days after 2013’s Thanksgiving, $57.4 billion was spent on shopping. With disposable income and job prospects slightly better this year, the number is only expected to grow. But enough on the big picture. You’re…
  • Startup Backwards [Cartoon]

    Jerry King
    18 Nov 2014 | 4:54 am
    “We’re a startup. Once we start making money, THEN we’ll get an office, desks, computers, etc.”
  • 10 Awesome Office Skate Ramps

    Julian
    17 Nov 2014 | 9:35 am
    Image Source In 2014 The Huffington Post argued, “Millennials are rewriting the rules of the workplace.” As the website acknowledged, this is partly because of a YOLO – you only live once – attitude, but it’s also down to the fact that people born after the early 1980s tend to desire a lot of integration between “work” and “life.” A recent study by the Intelligence Group, for example, found that 88 percent of Generation Y workers favor a collaborative occupational environment, while almost three quarters would like to work flexibly. Arguably, companies such as Google,…
  • “Is this job worth it?” – A BusinessPundit Cartoon

    Jerry King
    13 Nov 2014 | 7:39 am
    “I keep trying to convince myself that having this job is better than being unemployed.” A Business Pundit cartoon by Jerry King.
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    Small Biz Bee

  • How to Get Your Emails Delivered

    smallbizbee
    25 Nov 2014 | 8:37 am
    Do you know if your emails are getting delivered? Did you know that Thanksgiving, Cyber Monday and Black Friday have the highest percentage of promotional emails sent throughout the year? Cyber Monday has the highest number of marketing emails sent in one day. Many of the emails received over the three days don’t get opened and instead are considered spam and never get opened. How do you avoid having your emails get lost during this busy time? How do you avoid having your emails lost on a daily basis? And more importantly, do you know how to avoid having the infamous “spam” button…
  • 4 Secrets of Low-Stress Entrepreneurs

    smallbizbee
    25 Nov 2014 | 4:32 am
    Even though the negative effects of stress are well-known, when you’re running a business by yourself or with a small team, it’s pretty much unavoidable. Despite this, psychology and other entrepreneurs’ success can teach us a few ways to loosen up and focus in on our budding businesses. 1. They get things done on-the-go Finding the elusive “work/life balance” is a goal for many business owners, but sometimes it’s hard to keep the two worlds separated. Fortunately, you can still take time to recharge if you use these simple tools to pump a little extra productivity into your…
  • What Triggers People To Buy – And How To Make Them Buy More

    smallbizbee
    30 Oct 2014 | 8:01 am
    No business can run without making sales. People in marketing spend a great many of the company’s resources trying to find out just what triggers their customers to buy. Some products are basic necessities and will be bought periodically no matter what the economic situation is. Other products are seen as luxuries and will be the first to be cut off when financial difficulties arise. However no matter what the monetary state of a customer, there are certain emotional triggers that may make a person buy products even when he has no real need for them at the time. Why does a customer buy a…
  • Small Businesses Feeling the Fear and Doing It Anyway

    smallbizbee
    22 Oct 2014 | 12:09 pm
    Small businesses are widely considered to be the lifeblood of both the UK and global economy. Whilst a great deal of multinational corporations have suffered in the wake of an international economic downturn over the past 6 or 7 years, leaving many consumers sceptical as to the sustainability of big business, the public has been going back to what it knows: keeping it local. Setting the scene A study by small business financiers CAN Capital has revealed that 58% of US-based SME owners expect growth over the course of the next 12 months. The study looked at many aspects of small business, from…
  • Decreasing Stress in the Workplace

    smallbizbee
    5 Aug 2014 | 1:43 pm
    Every company is made up of human beings.  Humans have a tendency to get stressed on occasion and stress can cause consequences that affect not just the health of the individual, but also the health of the organization.  Therefore, putting measures in place to decrease the likelihood of stress inducing situations in the workplace is a worthwhile goal for any owner or manager. Here are four key areas that you can focus on to help decrease employee stress in your workplace: Establish Well-Known Expectations Most employees will perform based upon what is expected of them.  By establishing…
 
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    Triple Pundit: People, Planet, Profit

  • Patagonia Launches Black Friday Worn Wear Swap with Yerdle

    Jan Lee
    28 Nov 2014 | 2:30 am
    Patagonia continues its Black Friday tradition of defying the consumer spirit by launching another Worn Wear event -- this time in concert with the sharing economy app Yerdle. Patagonia customers can bring in their worn gear and swap it for another Worn Wear item -- or swap it using Yerdle online.
  • A Student Challenge Suggests Millennials Could Save Us from Black Friday

    Raz Godelnik
    28 Nov 2014 | 2:30 am
    As retailers debate whether to jumpstart holiday shopping by opening on Thanksgiving, 44 of my students have a new perspective on consumption – they just completed their first “Buy Nothing New” challenge.
  • Cola-Cola Bets the Farm on “Premium Milk”

    Leon Kaye
    28 Nov 2014 | 2:00 am
    Could Coca Cola's venture into premium milk be the greatest coup for beverage companies since bottled water?
  • Winning Against the Big Box Stores

    3p Contributor
    28 Nov 2014 | 2:00 am
    Small businesses have powerful ways to differentiate themselves. Here are five suggestions I think can help you beat the big box stores, or national chains, in converting even more customers to the idea of shopping local.
  • EPA Proposes to Tighten Ozone Emissions Standard

    Andrew Burger
    27 Nov 2014 | 3:00 am
    EPA Administrator Gina McCarthy announced new, more stringent ozone emissions standards in a bid to reduce smog and improve human and environmental health. EPA is proposing to tighten the national ozone emissions standard to between 65-70 parts per billion from 75 ppb, which was set in 2008 in the wake of EPA's previous five-year review.
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    Solo Entrepreneur Blog | Resources For The Solo Entrepreneur Lifestyle

  • Use a Little Vitamin A to Quickly Grow Your Business

    Michele A Scism
    27 Nov 2014 | 7:00 am
    This week is Thanksgiving week and I want to share one of my most delicious recipes for success.  This one simple tweak is the shift that can quickly turn an expensive hobby into a profitable business.  It is that very critical first step between owning a business and leaving a legacy…  I like to call it Vitamin A… and the very best part is that it doesn’t have to cost you a dime. Vitamin A – The Key To A Thriving Business So what is the mystery miracle drug? It’s not a drug at all… just simple appreciation.  And, it is the most powerful gift you can give your business.  If…
  • Tap Into This and Watch Your Results Skyrocket

    Dana D'Orsi
    26 Nov 2014 | 7:00 am
    Do you ever feel like you have no control over when you feel motivated and when you don’t? Then, you’re gonna love this week’s success strategy. Motivation is the force that drives us to do things. But most of us are completely unaware of exactly what inspires us into action (hint: it’s different for everyone). When you can identify your own personal motivators and learn how to tap into them at a moment’s notice, you’ll have a huge advantage in business – and in life. It gives you massive leverage to take more action, faster and more consistently – and therefore, increase your…
  • Video Podcast: Is Your Business Leaking Money?

    Michele A Scism
    25 Nov 2014 | 7:00 am
    Ever wondered where in your business you could make more money? Or even better, keep more money? I am a third generation entrepreneur and this is a trick I have learned along the way. This is what I do in my business – at least once a quarter – that helps me keep more of the money I am making – I ask myself a series of questions. Want to know what the questions are? Watch the video! Related posts: How to Tame the Niffler in You Office Organization: 5 Steps to Setting Up Your Core Systems Do you have the “Big 3″? Clean Up Your Money Which Tech Tools Are Best?
  • Time Changes? Don’t Let Them Steal Your Time!

    Paula Eder
    24 Nov 2014 | 7:00 am
    There are predictable time changes that confront most of us twice a year. Depending on where you live, the dates that they occur may vary, but in most countries these changes are now a staple. And for many or most of us, these time changes are a mixed bag. Maybe you look forward to the longer days that Daylight Saving Time brings, but springing forward also means darker mornings. Likewise, in the US, falling back into Standard Time means a dark drive home from work, and slightly brighter mornings. In our recent transition to Standard time I enjoyed the delicious feeling of an extra hour’s…
  • 5 Holiday Marketing Mistakes to Avoid

    Meredith Eisenberg
    23 Nov 2014 | 7:00 am
    Ahh… Thanksgiving is this week in the U.S. Didn’t it seem like just yesterday it was Halloween? How do the holidays sneak up so quickly? Before you know it, it will be 2015. Time flies when you are working hard. In the midst of all the holiday hustle and bustle, travel and family vacations and visits, it is so tempting to put your marketing (or your entire business) on hold from now until December 26 (when you start frantically planning for next year). You KNOW this is a big mistake, right? Wouldn’t you like go into January with some momentum, rather than having to start over? The…
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  • How to keep type 2 diabetes under control

    28 Nov 2014 | 7:35 am
    How to keep type 2 diabetes under controlGettyThough eating right can be tough, a diagnosis of this scary condition makes choosing healthy foods even more important.Diet tricks sure to keep you fitMore from Everyday HealthWays to make winter skin glowA-fib doesn't get in woman's way
  • Gunman brings Austin to a halt in fatal attack

    28 Nov 2014 | 7:35 am
    Gunman brings Austin to a halt in fatal attackAPAuthorities shot and killed a man who they say opened fire on the Austin police headquarters among other buildings early Friday morning.Why fear continued after his deathMore in the newsGirl, 14, faces poisoning chargeDemocratic Party tension boils
  • Report: RGIII won't be with 'Skins in '15

    28 Nov 2014 | 7:35 am
    Report: RGIII won't be with 'Skins in '15APWashington quarterback Robert Griffin III is 'highly unlikely' to return to the team next season, according to a report.Reason for probable divorceMore gridiron newsNFC West is wide open 49ers show off 'Field of Jeans'
  • Pup devastates handler at top dog show

    28 Nov 2014 | 7:35 am
    Pup devastates handler at top dog showGetty/VineCanine lovers who settled in to watch the 2014 National Dog Show on Thursday got a big surprise from this miniature pinscher.Move that had 'mom' in tearsMore to seeDog who took the top prizeThe NBA's biggest turkeys
  • Protesters aim to shut down Black Friday

    28 Nov 2014 | 7:35 am
    Protesters aim to shut down Black Friday GettyAfter a brief period of calm, demonstrators angry over the grand jury's decision in Ferguson took aim at Black Friday sales. Stores targeted across the countryMore newsOhio State football player missingFamilies prepare for pope's visit
 
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  • How to keep type 2 diabetes under control

    28 Nov 2014 | 7:35 am
    How to keep type 2 diabetes under controlGettyThough eating right can be tough, a diagnosis of this scary condition makes choosing healthy foods even more important.Diet tricks sure to keep you fitMore from Everyday HealthWays to make winter skin glowA-fib doesn't get in woman's way
  • Gunman brings Austin to a halt in fatal attack

    28 Nov 2014 | 7:35 am
    Gunman brings Austin to a halt in fatal attackAPAuthorities shot and killed a man who they say opened fire on the Austin police headquarters among other buildings early Friday morning.Why fear continued after his deathMore in the newsGirl, 14, faces poisoning chargeDemocratic Party tension boils
  • Report: RGIII won't be with 'Skins in '15

    28 Nov 2014 | 7:35 am
    Report: RGIII won't be with 'Skins in '15APWashington quarterback Robert Griffin III is 'highly unlikely' to return to the team next season, according to a report.Reason for probable divorceMore gridiron newsNFC West is wide open 49ers show off 'Field of Jeans'
  • Pup devastates handler at top dog show

    28 Nov 2014 | 7:35 am
    Pup devastates handler at top dog showGetty/VineCanine lovers who settled in to watch the 2014 National Dog Show on Thursday got a big surprise from this miniature pinscher.Move that had 'mom' in tearsMore to seeDog who took the top prizeThe NBA's biggest turkeys
  • Protesters aim to shut down Black Friday

    28 Nov 2014 | 7:35 am
    Protesters aim to shut down Black Friday GettyAfter a brief period of calm, demonstrators angry over the grand jury's decision in Ferguson took aim at Black Friday sales. Stores targeted across the countryMore newsOhio State football player missingFamilies prepare for pope's visit
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  • How to keep type 2 diabetes under control

    28 Nov 2014 | 7:35 am
    How to keep type 2 diabetes under controlGettyThough eating right can be tough, a diagnosis of this scary condition makes choosing healthy foods even more important.Diet tricks sure to keep you fitMore from Everyday HealthWays to make winter skin glowA-fib doesn't get in woman's way
  • Gunman brings Austin to a halt in fatal attack

    28 Nov 2014 | 7:35 am
    Gunman brings Austin to a halt in fatal attackAPAuthorities shot and killed a man who they say opened fire on the Austin police headquarters among other buildings early Friday morning.Why fear continued after his deathMore in the newsGirl, 14, faces poisoning chargeDemocratic Party tension boils
  • Report: RGIII won't be with 'Skins in '15

    28 Nov 2014 | 7:35 am
    Report: RGIII won't be with 'Skins in '15APWashington quarterback Robert Griffin III is 'highly unlikely' to return to the team next season, according to a report.Reason for probable divorceMore gridiron newsNFC West is wide open 49ers show off 'Field of Jeans'
  • Pup devastates handler at top dog show

    28 Nov 2014 | 7:35 am
    Pup devastates handler at top dog showGetty/VineCanine lovers who settled in to watch the 2014 National Dog Show on Thursday got a big surprise from this miniature pinscher.Move that had 'mom' in tearsMore to seeDog who took the top prizeThe NBA's biggest turkeys
  • Protesters aim to shut down Black Friday

    28 Nov 2014 | 7:35 am
    Protesters aim to shut down Black Friday GettyAfter a brief period of calm, demonstrators angry over the grand jury's decision in Ferguson took aim at Black Friday sales. Stores targeted across the countryMore newsOhio State football player missingFamilies prepare for pope's visit
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  • How to keep type 2 diabetes under control

    28 Nov 2014 | 7:35 am
    How to keep type 2 diabetes under controlGettyThough eating right can be tough, a diagnosis of this scary condition makes choosing healthy foods even more important.Diet tricks sure to keep you fitMore from Everyday HealthWays to make winter skin glowA-fib doesn't get in woman's way
  • Gunman brings Austin to a halt in fatal attack

    28 Nov 2014 | 7:35 am
    Gunman brings Austin to a halt in fatal attackAPAuthorities shot and killed a man who they say opened fire on the Austin police headquarters among other buildings early Friday morning.Why fear continued after his deathMore in the newsGirl, 14, faces poisoning chargeDemocratic Party tension boils
  • Report: RGIII won't be with 'Skins in '15

    28 Nov 2014 | 7:35 am
    Report: RGIII won't be with 'Skins in '15APWashington quarterback Robert Griffin III is 'highly unlikely' to return to the team next season, according to a report.Reason for probable divorceMore gridiron newsNFC West is wide open 49ers show off 'Field of Jeans'
  • Pup devastates handler at top dog show

    28 Nov 2014 | 7:35 am
    Pup devastates handler at top dog showGetty/VineCanine lovers who settled in to watch the 2014 National Dog Show on Thursday got a big surprise from this miniature pinscher.Move that had 'mom' in tearsMore to seeDog who took the top prizeThe NBA's biggest turkeys
  • Protesters aim to shut down Black Friday

    28 Nov 2014 | 7:35 am
    Protesters aim to shut down Black Friday GettyAfter a brief period of calm, demonstrators angry over the grand jury's decision in Ferguson took aim at Black Friday sales. Stores targeted across the countryMore newsOhio State football player missingFamilies prepare for pope's visit
 
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  • How to keep type 2 diabetes under control

    28 Nov 2014 | 7:35 am
    How to keep type 2 diabetes under controlGettyThough eating right can be tough, a diagnosis of this scary condition makes choosing healthy foods even more important.Diet tricks sure to keep you fitMore from Everyday HealthWays to make winter skin glowA-fib doesn't get in woman's way
  • Gunman brings Austin to a halt in fatal attack

    28 Nov 2014 | 7:35 am
    Gunman brings Austin to a halt in fatal attackAPAuthorities shot and killed a man who they say opened fire on the Austin police headquarters among other buildings early Friday morning.Why fear continued after his deathMore in the newsGirl, 14, faces poisoning chargeDemocratic Party tension boils
  • Report: RGIII won't be with 'Skins in '15

    28 Nov 2014 | 7:35 am
    Report: RGIII won't be with 'Skins in '15APWashington quarterback Robert Griffin III is 'highly unlikely' to return to the team next season, according to a report.Reason for probable divorceMore gridiron newsNFC West is wide open 49ers show off 'Field of Jeans'
  • Pup devastates handler at top dog show

    28 Nov 2014 | 7:35 am
    Pup devastates handler at top dog showGetty/VineCanine lovers who settled in to watch the 2014 National Dog Show on Thursday got a big surprise from this miniature pinscher.Move that had 'mom' in tearsMore to seeDog who took the top prizeThe NBA's biggest turkeys
  • Protesters aim to shut down Black Friday

    28 Nov 2014 | 7:35 am
    Protesters aim to shut down Black Friday GettyAfter a brief period of calm, demonstrators angry over the grand jury's decision in Ferguson took aim at Black Friday sales. Stores targeted across the countryMore newsOhio State football player missingFamilies prepare for pope's visit
  • add this feed to my.Alltop

  • How to keep type 2 diabetes under control

    28 Nov 2014 | 7:35 am
    How to keep type 2 diabetes under controlGettyThough eating right can be tough, a diagnosis of this scary condition makes choosing healthy foods even more important.Diet tricks sure to keep you fitMore from Everyday HealthWays to make winter skin glowA-fib doesn't get in woman's way
  • Gunman brings Austin to a halt in fatal attack

    28 Nov 2014 | 7:35 am
    Gunman brings Austin to a halt in fatal attackAPAuthorities shot and killed a man who they say opened fire on the Austin police headquarters among other buildings early Friday morning.Why fear continued after his deathMore in the newsGirl, 14, faces poisoning chargeDemocratic Party tension boils
  • Report: RGIII won't be with 'Skins in '15

    28 Nov 2014 | 7:35 am
    Report: RGIII won't be with 'Skins in '15APWashington quarterback Robert Griffin III is 'highly unlikely' to return to the team next season, according to a report.Reason for probable divorceMore gridiron newsNFC West is wide open 49ers show off 'Field of Jeans'
  • Pup devastates handler at top dog show

    28 Nov 2014 | 7:35 am
    Pup devastates handler at top dog showGetty/VineCanine lovers who settled in to watch the 2014 National Dog Show on Thursday got a big surprise from this miniature pinscher.Move that had 'mom' in tearsMore to seeDog who took the top prizeThe NBA's biggest turkeys
  • Protesters aim to shut down Black Friday

    28 Nov 2014 | 7:35 am
    Protesters aim to shut down Black Friday GettyAfter a brief period of calm, demonstrators angry over the grand jury's decision in Ferguson took aim at Black Friday sales. Stores targeted across the countryMore newsOhio State football player missingFamilies prepare for pope's visit
  • add this feed to my.Alltop

  • How to keep type 2 diabetes under control

    28 Nov 2014 | 7:35 am
    How to keep type 2 diabetes under controlGettyThough eating right can be tough, a diagnosis of this scary condition makes choosing healthy foods even more important.Diet tricks sure to keep you fitMore from Everyday HealthWays to make winter skin glowA-fib doesn't get in woman's way
  • Gunman brings Austin to a halt in fatal attack

    28 Nov 2014 | 7:35 am
    Gunman brings Austin to a halt in fatal attackAPAuthorities shot and killed a man who they say opened fire on the Austin police headquarters among other buildings early Friday morning.Why fear continued after his deathMore in the newsGirl, 14, faces poisoning chargeDemocratic Party tension boils
  • Report: RGIII won't be with 'Skins in '15

    28 Nov 2014 | 7:35 am
    Report: RGIII won't be with 'Skins in '15APWashington quarterback Robert Griffin III is 'highly unlikely' to return to the team next season, according to a report.Reason for probable divorceMore gridiron newsNFC West is wide open 49ers show off 'Field of Jeans'
  • Pup devastates handler at top dog show

    28 Nov 2014 | 7:35 am
    Pup devastates handler at top dog showGetty/VineCanine lovers who settled in to watch the 2014 National Dog Show on Thursday got a big surprise from this miniature pinscher.Move that had 'mom' in tearsMore to seeDog who took the top prizeThe NBA's biggest turkeys
  • Protesters aim to shut down Black Friday

    28 Nov 2014 | 7:35 am
    Protesters aim to shut down Black Friday GettyAfter a brief period of calm, demonstrators angry over the grand jury's decision in Ferguson took aim at Black Friday sales. Stores targeted across the countryMore newsOhio State football player missingFamilies prepare for pope's visit
 
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  • How to keep type 2 diabetes under control

    28 Nov 2014 | 7:35 am
    How to keep type 2 diabetes under controlGettyThough eating right can be tough, a diagnosis of this scary condition makes choosing healthy foods even more important.Diet tricks sure to keep you fitMore from Everyday HealthWays to make winter skin glowA-fib doesn't get in woman's way
  • Gunman brings Austin to a halt in fatal attack

    28 Nov 2014 | 7:35 am
    Gunman brings Austin to a halt in fatal attackAPAuthorities shot and killed a man who they say opened fire on the Austin police headquarters among other buildings early Friday morning.Why fear continued after his deathMore in the newsGirl, 14, faces poisoning chargeDemocratic Party tension boils
  • Report: RGIII won't be with 'Skins in '15

    28 Nov 2014 | 7:35 am
    Report: RGIII won't be with 'Skins in '15APWashington quarterback Robert Griffin III is 'highly unlikely' to return to the team next season, according to a report.Reason for probable divorceMore gridiron newsNFC West is wide open 49ers show off 'Field of Jeans'
  • Pup devastates handler at top dog show

    28 Nov 2014 | 7:35 am
    Pup devastates handler at top dog showGetty/VineCanine lovers who settled in to watch the 2014 National Dog Show on Thursday got a big surprise from this miniature pinscher.Move that had 'mom' in tearsMore to seeDog who took the top prizeThe NBA's biggest turkeys
  • Protesters aim to shut down Black Friday

    28 Nov 2014 | 7:35 am
    Protesters aim to shut down Black Friday GettyAfter a brief period of calm, demonstrators angry over the grand jury's decision in Ferguson took aim at Black Friday sales. Stores targeted across the countryMore newsOhio State football player missingFamilies prepare for pope's visit
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    The Retail Doctor Blog

  • How Retail Employees Can Maintain Their Sanity During The Holidays

    23 Nov 2014 | 1:56 pm
      The days prior to Thanksgiving are the calm before the storm.  Your seasoned retail employees know what is in store, your newbies have no idea. While TV and movies love to show a guy like this with a beer after working in a store during Christmastime, there are many things an employee can proactively do to bolster their own sanity. Quite simply this time of the year doesn't have to suck. 15 Holiday Tips For Anyone Who Works Retail: 1. Get your own shopping done early. You won’t have the time or inclination to walk around the mall to try to buy something – you’ll just want to…
  • How To Make Sure Your Holiday Retail Sales Are Up

    16 Nov 2014 | 1:35 pm
    I purchased a turkey mask the other day. A silly gag item I discovered while browsing at Nordstrom in Las Vegas. Yes, that Nordstrom. I met a wonderful young woman in their popup department who, when I spotted the turkey mask, immediately said, “Yep, it’s a turkey mask and our last one.” During our exchange, I told her I had nephews and nieces coming for Thanksgiving, she agreed it was perfect for us. A few more laughs later and I'd purchaed a silly $30 mask for a sight gag.
  • Retailers: Remove "I’m So Busy" From Your Vocabulary

    9 Nov 2014 | 1:39 pm
     
  • 8 Questions To Be Answered When Considering Retail Sales Training

    4 Nov 2014 | 8:24 am
    Whether the retail sales training is delivered in person by a sales trainer like myself, online through a program like my SalesRX.com, or an in-house program, you want to answer these concerns prior to launch. 1. Who is going to be our point person and take overall ownership of the learning process for the stores? They must be behind the need for training 100% and believe in how it can increase sales.
  • Avoid These 4 Small Business Saturday Shop Small Retail Mistakes

    29 Oct 2014 | 12:00 pm
    American Express Small Business Saturday is November 29, 2014. While the day prior - Black Friday - is big chains’ day, Saturday is the day for independents to amp up their volume. It is your chance to gain exposure to your neighborhood shoppers.  For that reason, you want to make the day memorable for them. And that doesn’t revolve around a discount. Why? A discount does nothing to build your reputation as a retailer, and it doesn’t give your shoppers a reason to go out of their way to visit you.
 
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    Business Insider

  • BLACK FRIDAY: Here Are The Best Deals On Home Goods Today

    Insider Picks
    28 Nov 2014 | 6:36 am
    Black Friday is the best day to get all those things you need for your home. We've rounded up the best products you can find on Amazon today. Home goods, baby items, and tools — they're all here. So what are you waiting for? All these great items are super discounted today. Tools DEWALT Volt Cordless Two-Position Screwdriver Kit — 52% OFF  This comes with an adjustable two-position handle that has variable speeds and a reversing trigger switch that provides 0-500 RPM for fastening and pre-drilling. The 7.2 battery pack allows for a longer run time. Rating: 4.5…
  • The Modern Gentleman's Guide To Starting A Watch Collection

    Linette Lopez
    28 Nov 2014 | 6:30 am
    There comes a time in every gentleman's life when he starts to value time — he values it so much, in fact, that he wants to wear it as a gorgeous piece on his wrist. At this point, it is time to start a watch collection. This should be done carefully. A gentleman should conduct his research before selecting his first watch. It is a deduction that requires an understanding of not only what is out there, but also of one's own personal style.Join the conversation about this story »
  • BLACK FRIDAY: Here Are The Best Deals On Gadgets Today

    Insider Picks
    28 Nov 2014 | 6:16 am
    Black Friday is the best day to get all those tech gadgets you've been eyeing all year. We've rounded up the best products you can find on Amazon today. Headphones, smartwatches, cameras — they're all here. So what are you waiting for? All these great items are super discounted today. Headphones  Monster Diesel VEKTR Headphones — 70% OFF  Not only do they have great sound quality, but these headphones are also incredibly stylish. They come with a cleaning cloth with advanced Aegis Microbe Shield. Rating: 4 StarsPrice: $229.95 $69.99      Harman…
  • Mark Sanchez Has A Fantastic Answer When Asked To Describe The Butt Fumble

    Tony Manfred
    28 Nov 2014 | 6:08 am
    On Thanksgiving night two years ago, Mark Sanchez and the New York Jets lost to the New England Patriots 49-19. The low point came in the second quarter, when Sanchez fumbled the ball by stumbling face-first into the back of his own player. The Butt Fumble — as it's now known — came to embody the chaotic, dysfunctional final two years of Sanchez's tenure with the Jets. The play is so infamous that it has its own 2,500-word Wikipedia page. Twenty-four months later, Sanchez was on the other end of a Thanksgiving-night blowout — leading the Philadelphia Eagles to a 33-10 win over the…
  • The World's Oil Giants Are Getting Crushed (BP, USO, RDSA, XOM, CVX, COP, TOT, STO, OAS, OXY, LINE, WLL, KOG)

    Myles Udland
    28 Nov 2014 | 6:07 am
    On Thursday, oil prices crashed. And now, on Friday, shares of oil companies around the world are following suit. Here are some of the biggest losers in premarket trade Friday: BP (BP), down 5% Royal Dutch Shell (RDS.A), down 5% Total (TOT), down 7% Statoil (STO), down 11% Exxon Mobil (XOM), down 3% ConocoPhillips (COP), down 4% Marathon Oil (MRO), down 4% Occidental Petroleum (OXY), down 3.5% Anadarko Petroleum (APC), down 6% Linn Energy (LINE), down 5% Whiting Petroleum (WLL), down 8% Oasis Petroleum (OAS), down 12% Kodiak Oil & Gas (KOG), down 10% And this list goes on. All areas of…
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    Big Marketing for Small Business

  • A Year of Free Advertising and Business Advice for Military Veteran Entrepreneurs

    Rajan Sodhi
    11 Nov 2014 | 11:10 am
    Dr. Art Kaslow runs a dental practice in Santa Barbara County, California. He’s also a U.S. Army Colonel with 24 years of service. As a U.S. Army reservist, he has served two deployments and two mobilizations since 2001. While serving his country has been a commitment he has been proud to uphold, there have been times when his military service and his civilian business have been at odds. When serving in Afghanistan, he had to close his business temporarily. This disruption not only resulted in a loss of business revenue while he was away. It also caused further loss of business from…
  • How to Use a Credit Card Responsibly to Grow Your Small Business

    Miguel Salcido
    29 May 2014 | 10:14 am
    When you are a new owner of a small business, you will look for every break in financing that you can find. Getting enough money to get your startup of the ground can be challenging, to say the least. This means that you need to exhaust every option that you can find. Many small businesses made big additions to their companies by using a small business credit card. Entrepreneurs understand the value that credit like this has and use it to grow their business without creating excessive additional debt. If you want to take your small business or startup to the next level, here are a few ways…
  • 3 Tips to Creating a Killer Social Media Marketing Strategy

    Ted Levin
    21 Apr 2014 | 2:08 pm
    As one of the most popular channels to find an audience, marketing on social media sites can transform a small business from unknown to an empire overnight. Although marketing over social media might seem simple and straightforward, there are certain techniques and strategies that can optimize business success if followed. Here are three tips to get you started: 1. Who Is Your Audience? With multiple social media avenues such as Facebook, LinkedIn, Twitter, Instagram, Vine and YouTube, businesses should not look to infiltrate every social media site. Rather, businesses should pick a few to…
  • Top 10 Android Business Apps

    Ted Levin
    14 Mar 2014 | 10:55 am
    The platform for mobile apps has changed from simply entertainment to now encompass business applications that provide office efficiency and convenience. Being able to communicate with employees, organize office priorities and smoothly keep track of deadlines, specialized apps have opened a new world for businesses. Here are the top 10 business apps for Android.   1. Quickoffice Pro Although expensive in terms of typical app prices, the $14.99 offer includes the Quickoffice Pro bundle. This app supports all Microsoft Office applications including PowerPoint, so users are able to read,…
  • How to Use Data Tracking Software to Attract a Larger Audience

    Ted Levin
    23 Jan 2014 | 1:06 pm
    For marketing professionals and small business it’s becoming increasingly difficult to reach consumers. Evolving technology plays a major role in the way marketing tactics and strategies are developed and deployed. But still, business owners can’t hope to simply write content, post to their blog, send out emails and use social media to guide traffic to their sites and boost page rank. No, instead they have to understand the demographics most interested in their products and services, track the data properly and have a specific strategy initiated online to gain  consumer attention. Since…
 
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    Women Entrepreneurs GROW Global

  • Women Business Owners Are Encouraged to Happily Trade Overseas

    Laurel J. Delaney
    23 Nov 2014 | 2:02 pm
    What do a lot of women think the key to success is in exporting?  Surprisingly enough, many think face-to-face meetings are critical because you cannot get your idea across in an email.  I don’t necessarily agree with that because if you do a fantastic job marketing your products via social media platforms (like this one, for example), customers will not only find you but be excited about buying from you. One female business owner who I agree with, Suzie de Rohan Willner, chief executive for Fitflop, following a career in international sales for global fashion brand, said this about…
  • Women Entrepreneurs Light Up the Holidays

    Laurel J. Delaney
    16 Nov 2014 | 12:25 pm
    In Manila, Bacolod, Tacloban, Pampanga, Batangas and Davao, more than 400,000 women small business owners participated in Sari-Saring Happiness Day.  Coca-Cola (part of the global 5by20 Program) launched it to brighten Christmas all over the Philippines. “Christmas is the most celebrated season in the Philippines, so Coca-Cola mounted this campaign to recognize the women who light up our communities, and at the same time help drive sales to their businesses.  We have gone through a lot of challenges this year, so we want to send a reminder that even with the trials of every day, some…
  • Take Your Business to the World

    Laurel J. Delaney
    8 Nov 2014 | 3:22 pm
    If you are based in Yorkshire (Northern England), it’s your lucky week on these upcoming programs.  UK Trade & Investment (UKTI), starting on Monday, (11/10), will offer expert insight into global trading opportunities. Organized by the Forward Ladies, one of the key focuses on November 13th will be the role of women in global trading.  Aimed at female business leaders who wish to take their business to the world, the conference is designed to help both newcomers and experienced exporters who wish to take the next step in international trade. Let’s go girls — start…
  • Big Tomato Goes Big on Exporting Creamware

    Laurel J. Delaney
    2 Nov 2014 | 7:21 am
    From the Big Tomato Company Longton, Stoke-on-Trent, UK- based Big Tomato Company was founded by Gloria Daniel.  Since 2003, Big Tomato Company have manufactured award winning, modern English creamware in the heart of the Staffordshire Potteries selling to over 400 leading design and lifestyle stores worldwide. Gloria will be sharing her story at an upcoming conference to encourage more women-led enterprises to export.  Exports at the business have gone from being 7.5 per cent of turnover in 2011 to around 17.5 per cent today. Gloria says, “Before we started exporting, the biggest…
  • Are You Attending the Global Entrepreneurship Summit 2014?

    Laurel J. Delaney
    25 Oct 2014 | 4:05 pm
    The 2014 Global Entrepreneurship Summit, in its fifth year, will convene thousands of participants on November 19-21 in Marrakech, Morocco, and will highlight the impact of technology on modern entrepreneurship. The 2014 Summit takes place during Global Entrepreneurship Week, making it the largest of the thousands of entrepreneurship events taking place around the world that week. Are you attending? To learn more and to register, visit:  Global Entrepreneurship Summit 2014  (Read the news.) Photo courtesy:  GES Posted by:  Laurel DelaneyFiled under: Announcement, Conference, global women…
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    Forbes - Entrepreneurs

  • The Companies With The Biggest Jumps In Employee Happiness

    Joseph Folkman
    28 Nov 2014 | 6:23 am
  • The 9 Top Causes For Uncommitted Employees (And How To Turn Them Around)

    Joseph Folkman
    28 Nov 2014 | 6:23 am
    Recently, I viewed an infographic on the worst traits of disengaged employees. As I might have anticipated, gossiping, lack of initiative, and other typical traits topped the list of offenses. But if engagement is as big a problem in organizations as some researchers believe, it stands to reason that disengaged workers may not be as easy to spot as you think. The irresponsible, unenthusiastic complainer in the cube next to you is not the only profile of worker that is defeating your company’s growth. So who are these disengaged workers, and what has caused them to become so…
  • Oxford Launch Programme Can Help You Build A Business In One Weekend

    Edmund Ingham
    28 Nov 2014 | 6:05 am
    Ever since Sherry Coutu CBE released her ground-breaking report on 17th November, arguing that closing the “scale-up gap” is the biggest single challenge the UK government faces in its efforts to stimulate small business growth, all the talk around the “Silicon Roundabout” has focused on “scale-up” businesses, defined as enterprises “with average annualised growth in employees or turnover greater than 20 per cent per annum over a three year period, and with more than 10 employees at the beginning of the observation period.”
  • Harnessing The Psychology Of Black Friday

    Josh Linkner
    28 Nov 2014 | 6:00 am
    If you’re reading this, happy day-after-Thanksgiving: aka Black Friday. While you’re sitting on your couch consuming this article still in a food coma hangover, countless people have been at a whole host of big box stores for the past 18 hours. But why? There are a whole host of reasons as to why people camp out, leaving their families, often in frigid temperatures to score a deal.  If you can tap into even one of these psychological drivers with your business (today or any of the other 364 days a year), you’ll be in good shape.
  • CEO Expects Nimble Storage To Break Even In 2016

    Peter Cohan
    28 Nov 2014 | 5:17 am
    One of the great mysteries of the stock market is how a company that loses money can enjoy an enormous market capitalization. $85 billion (latest 12 months' revenues) Amazon lost $215 million in the latest year but enjoys a $154 billion stock market value.
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    The Rise To The Top: Helping you generate big time revenue through your own online products & programs

  • Should you offer a payment plan for your online course?

    David Siteman Garland
    14 Nov 2014 | 1:13 pm
    Great question! First of all, I’ve done it (and seen it done) EVERY way under the sun. Payment plans can be great for bringing in new customers (buyers LOVE spreading out payments) but also come with some additional work (i.e. the few bad apples that will try to screw you). Overall, having a payment plan option (including our big 12 pay option for Create Awesome Online courses over 12 months) has been a huge success for us (mixed with a headache or 5). That being said, whether YOU should do a payment plan for your course depends on a few factors. Here are a few tip-a-roos: 1. If you are…
  • 5 things to do AFTER you launch your online course or program

    David Siteman Garland
    29 Jul 2014 | 1:45 pm
    OK, so you’ve launched your online course or program…SWEET! Get down with your bad self. A lot of people procrastinate and say they will get their course done and out there *one day* but you ACTUALLY did it. Give yourself a high-five. So you might be thinking…ummmm now what do I do? Great question and here is the answer 1. Document EVERYTHING If you haven’t already (ahem…you should) make sure to document your ENTIRE launch process. Fun fact: We all forget stuff. And we forget stuff quicker than we think. Right after your launch is GREAT time to do this while it is fresh…
  • 5 key mistakes to avoid when creating (and marketing) your online course (and what to do instead!)

    David Siteman Garland
    30 Jun 2014 | 1:57 pm
    As you know I’ve taught thousands of people just like you all over the world how to create, promote & profit from their own online courses (my thang!). I’m always paying attention (and talking to my students) as to what is working, what isn’t working, where there are challenges, etc. (as well as of course running my own tests, experiments, launches, etc.). And here is the the really weird thing….the difference between people having success or  not-so-much-success is actually quite small. Meaning, it might SEEM large, but it actually isn’t. For example, I’ve had many…
  • Success Story: How Christopher Stafford launched his first online course and brought in $35,000 (and raving customers!)

    David Siteman Garland
    8 May 2014 | 10:24 am
    Back with ANOTHER success story…gotta love these (I mean do they get old? Nope). I love bragging about my CAOCers (Create Awesome Online Courses students) who are rocking so you can get some ideas and inspiration (and also give them a pat on the back…they deserve it). Chris is a long time student of mine and a fantastic action taker who totally crushed his his “Top Producer Blueprint” course. In this interview, Chris spills all the beans. Unfiltered. Uncensored. Let’s get at it: Here are the questions: Name:  Christopher Stafford Name Of Your Course: “THE TOP…
  • A fella came up to me Starbucks and asked me how he could build his email list from scratch…this is what I told him

    David Siteman Garland
    29 Apr 2014 | 4:19 pm
    Just had a super nice guy come up to me at Starbucks (who happens to be a new email subscriber of mine) and we got to chatting about what he is looking to do with an online program from scratch. In a nutshell, he is a successful real estate investor and wants to teach it. Perfect topic and one that can really help people and make a lot of money (double win!). He doesn’t have an email list yet, so here were my tips to get him started (feel free to steal ‘em): 1. Start with a sweet free piece of content: i.e. 7 things to know before you invest in real estate, 7 key mistakes to…
 
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    Online sales proposals | Mimiran

  • Learning to Say No, So You Can Say Yes

    Reuben
    20 Nov 2014 | 8:04 am
    Most people want to say “yes”, to be helpful, most of the time. In sales, there’s a lot of pressure to say “yes” to the prospect. However, sometimes saying “yes” not only kills the deal, it means you’ve actually said “no” to more important things. So, how do you know what to say? First, you have to know what’s important, what really matters. If you don’t know this, in a sales cycle, in your business, in your life, the rest of it doesn’t matter. As the cliché goes, if you don’t know where you’re going,…
  • Bad Corporate Writing, Again

    Reuben
    13 Nov 2014 | 1:06 pm
    John Gruber over at @daringfireball points out the absurdity of Twitter’s corporate strategy statement: Twitter’s New ‘Strategy Statement’ “Reach the largest daily audience in the world by connecting everyone to their world via our information sharing and distribution platform products and be one of the top revenue generating Internet companies in the world.” That’s 220 characters. If any company should be able to fit its strategy into a single tweet, it’s Twitter. [emphasis added] So clunky. Worrisome that they can’t express themselves clearly. I can just see…
  • Snippets Let You Save and Reuse Proposal Content

    Reuben
    11 Nov 2014 | 9:32 am
    Sometimes you have some content that you want to reuse. It’s smaller than a whole template– maybe a section, or even a few bullet points, or a nicely formatted image with a customer quote. Now you can, with “snippets.” Here’s how they work: Select a Snippet Zoom The first step is to create the snippet of content you want to reuse. Then select the content and right click, bringing up the context menu. Select Save as Snippet. Save Snippet Zoom Enter a name and description for the snippet. You can also see the exact HTML content of the snippet (and make adjustments,…
  • Set Up a Mimiran Lead Capture/Proposal Autoresponder in an Hour

    Reuben
    4 Nov 2014 | 12:11 pm
    Here’s a guest post from a customer on setting up a web form and a proposal auto responder in Mimiran. This is a great way to collect and convert more leads. If you have a Contact Us page, consider adding a Mimiran web form widget in addition or in place of. Compared to traditional contact forms, you get: Convert more leads. Traditional contact forms don’t convert as well as Mimiran web form widgets, which feature a button that pops up a dialog. Immediate follow up. This is hard, especially in small companies where everyone is billing or working on projects. Responding while the…
  • Sales for Nerds, Developers, and Other Engineers

    Reuben
    28 Oct 2014 | 12:04 pm
    As a software guy turned sales and support guy, I get a lot of questions from technical people about how to do sales. While I’d like to say “here are the 4 things you need to know” or whatever, it’s a bit more complicated than that. However, the idea that technical people are bad at sales because they don’t have the right personality is a myth. The same skills that are useful in engineering are also useful in sales. Here’s an excerpt of a presentation on sales secrets for technical companies that explains why: Sales for nerds, developers and other engineers…
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    Business.com B2B Online Marketing Blog

  • Content Marketing Metrics: Write, Measure, Repeat

    Shayna Marks
    18 Nov 2014 | 12:00 pm
    Content marketing is all sorts of huge, with only 12% of companies NOT focusing on it. But how do you know if your content is successful? In three words, successful content marketing has to have the following: write, measure, repeat. The new Business.com is a content-centric approach to our mission: to help people grow their businesses. Every day, we publish multiple pieces of content daily that all have that exact goal, but that’s just where it starts. In order to learn if our efforts are working, it is imperative that we dig into the analytics and to find out. Below are the content…
  • 3 Insights On How Brands Can Create Disruption for a #BrighterFuture

    Betsy Scuteri
    5 Nov 2014 | 9:00 am
    I recently attended the iMedia Brand Summit where top brands from around the country come together to share insights, trends and tips. The theme of the conference was “Marketing in an Always-On World,” and couldn’t be a more accurate statement about the landscape brands and marketers are in today.The good news? The scene is set for marketers and brands to really step up. As marketers, there are a few challenges we are currently facing: Tackling the content conundrum How to master the art of storytelling Great companies not only tell a story, but whenever they can, appeal to…
  • 9 Monstrous Copywriting Mistakes, care of Halloween’s Michael Myers

    Ashtyn Douglas
    30 Oct 2014 | 12:00 pm
    My favorite things in life are writing and watching the original masterpiece, Halloween. And today I get to combine the two! Viewing after viewing, I’m consistently impressed by the fact that Michael Myers, the fictional psychopath of the cult classic Halloween, is able to slay so many victims without saying a single word. I’m equally perplexed at how many content marketers persuade customers to buy their product by using terrible copywriting tactics. We don’t like to shame specific businesses, but if Michael Myers were a copywriter, we’d gladly point out his creepy copywriting…
  • The SMB Guide to Mobile Marketing

    Shayna Marks
    15 Oct 2014 | 12:00 pm
    To say that mobile marketing is exploding is an understatement. With consumers and businesses alike utilizing their devices for everything from playing a game to making major business purchases, marketers cannot ignore that mobile has to be a part of their plans and budget. Mobile is not only a different animal than traditional forms of marketing, but also than it’s older digital sibling. The game has changed once again, so we’ve created a guide to help you navigate the waters ahead. Overview Mobile marketing is advertising via cell phone, smartphone, tablet, or any other such…
  • Up-and-Coming Digital Agency Scenes

    Shayna Marks
    8 Oct 2014 | 2:49 pm
    When you think creative hubs, Manhattan, San Francisco, and Los Angeles are some of the long-deemed cities that come to mind, but that is changing. With established, traditional agencies losing business to smaller, more nimble digital agencies, the advertising landscape is being reshaped, as are the cities that they call home. Portland and Minneapolis are some of the hottest up-and-coming digital scenes. Below are some of the agencies that are putting them on the map, and the incredible work they’re putting out. Portland Swift Winner of the Northwest Gold for Ad Age’s Small Agency of the…
 
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    MyWifeQuitHerJob.com

  • Cheapest Way To Start An Online Business | Take Advantage Of These Killer Deals

    Steve C
    27 Nov 2014 | 9:20 pm
    While it’s always a good time to start an online business, the least expensive time to do so is on Black Friday and Cyber Monday when there are great deals to be found. Many tools and services like webhosting, niche research software, vendor tools etc… are being discounted extremely heavily to the point where it’s a no brainer to sign up. For example, you can literally start an online business for under 3 bucks which is pretty insane. So realistically speaking…Do you have 3 bucks to spare on something that could potentially change your life? There really is no excuse…
  • MWQHJ 046: How Eric Bandholz Started A 7 Figure Beard Care Business In Just 1 Year

    Steve C
    24 Nov 2014 | 9:22 pm
    I’m thrilled to have Eric Bandholz on the show today. Eric runs the successful beard care company BeardBrand.com, which has grown into a 7 figure business in just 12 months. In today’s interview, you will learn how Eric grew his business quickly by focusing on branding and exposure via word of mouth. He’s got a great backstory and knows a ton about how to establish a brand and how to run a successful skin care business. Oh and did I tell you that I tried his beard care products too? Check out what happened to me in Movember What You’ll Learn How Eric got the idea to go…
  • 10 Tips On Importing Wholesale Products From China Using Alibaba Or GlobalSources

    Steve C
    20 Nov 2014 | 7:19 am
    This post was written by Josh Nacol, a student in my Create A Profitable Online Store Course. Recently Josh started importing goods from Asia for the very first time and wanted to share his experiences with my readers. Now in my class, I have an entire module dedicated specifically towards helping students import goods from overseas. However, it’s one thing to learn and another thing to actually go out and do it. And Josh’s experiences just go to show that the best way to learn is to be aware of the guidelines, know what to expect and just take action! A quick disclaimer: Josh had…
  • MWQHJ 045: Corbett Barr On How To Create A Profitable Subscription Based Membership Site

    Steve C
    17 Nov 2014 | 9:20 pm
    I’ve known Corbett Barr for quite a while now and I’m continually impressed by the quality of content that he puts out. What’s interesting about Corbett is that he started out living the silicon valley startup scene by launching a VC funded company only to later realize that he wanted to leverage entrepreneurship to improve his lifestyle. Today he runs Fizzle.co which is an incredibly awesome online business school program that you should all check out. And the nature of his business allows him to spend half of the year relaxing and working remotely in Mexico. In this…
  • My Guide To The Canton Fair And China’s Largest Wholesale Product Sourcing Trade Show

    Steve C
    12 Nov 2014 | 9:47 pm
    It’s been a while since my wife and I attended our last Canton Fair. Ever since our second child was born and our daughter started elementary school, it hasn’t been convenient to travel anywhere far let alone a completely different country. But this year, we were determined to go so I flew out my Mom and she watched our two kids for an entire week by herself while Jen and I made the trek to China. And the best part? When we got home, I was pleasantly surprised that my Mom taught the kiddos their multiplication tables while we were gone:) There’s tiger parenting for you! My…
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    Flyte New Media

  • How to Measure Social Media ROI

    Katrina Crowell
    13 Nov 2014 | 2:13 pm
    Proving the efficiency of time or money spent on any given activity is a critical component of any marketing campaign. This is especially true of social media marketing campaigns, where the true value of time and money spent isn’t always immediately recognizable. So, how do you prove to your clients, or boss, or your own bottom line that there’s actual value for you in social media? That you aren’t just throwing your money away spaghetti on the wall and hoping something sticks? By establishing a clear way to measure and track social media ROI. And here’s how to do just that. Define…
  • Anonymous Apps: Whisper, Secret, and Yik Yak

    Rich Brooks
    8 Nov 2014 | 8:10 am
    Want to take some of the social out of social media? Want to share your deepest secrets with the world…anonymously? Then you may want to check out Whisper, Secret, and & Yik Yak, among others. It had been a little while, but I was back on 207 the other day, talking about a category of apps that allow you to hide behind a veil of anonymity.  While tools like Facebook and LinkedIn want to link profiles to real people, there is a popular movement to allow people to post and share without revealing their identity. In this session we look at three apps in this category, and talk about…
  • How to Build Loyalty for a Commodity Product

    Rich Brooks
    30 Oct 2014 | 9:13 am
    How could a commodity product like razors build a rabid and loyal following? They showed personality from beginning to end. Recently I joined the Dollar Shave Club, a service that sends razors to your house each and every month. One of the big selling points of the Dollar Shave Club is the ridiculously low prices. The entry level blade is $1 a month for five blades. Compare that to your typical Sensor blades that would run ten to fifteen bucks at your local Walgreens for the same amount of shaves. Now, it would be relatively easy for another company to compete with Dollar Shave Club on price.
  • How Do I Activate Google Webmaster Tools?

    Katrina Crowell
    17 Oct 2014 | 10:28 am
    Discover how to unlock the full power of Google Analytics by connecting Google Webmaster Tools to your account. So, you’ve successfully installed Google Analytics and you’re officially tracking your website activity. Nice work! Now, in order to take the most advantage of the metrics and tracking tools Google Analytics provides, you’ll want to make sure you’ve activated your Google Webmaster Tools. Doing this is actually not very complex and activating this tool gives you access to important Search Engine Optimization metrics such as Search Queries and In-Page…
  • Maine Children’s Growth Council Develops a New Responsive Site

    Rich Brooks
    3 Oct 2014 | 8:16 am
      The Client: Maine Children’s Growth Council is working to achieve sustainable social and financial investments in the healthy development of Maine’s young children and their families. The Objective: Explain, enhance, and promote MCGC’s policy and system change recommendations to the Governor and the Legislature; through community and state leadership; through collaboration, planning and monitoring; and through widespread efforts to educate Mainers about the importance of the first few years of life. The Tools: The site was build on WordPress. The site uses Events Manager,…
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    Blog@PixelCrayons™

  • ThanksGiving 2014: Get 15% Discount on All Markup Services by PixelCrayons

    Mark Wilston
    26 Nov 2014 | 9:00 pm
    Just type “ThanksGiving” in the Coupon Code box and avail 15% discount. Warm Regards, Team PixelCrayons About Company:- XHTML.PixelCrayons.com is a PSD to HTML/XHTML/CSS conversion service provider. They also offer implementation into skins, themes, CMS, shopping carts and more. The turnaround time promised by the company to deliver quality is 8hrs. To know more about […]
  • 10 Element to Examine for a Successful Enterprise Mobile App

    Mark Wilston
    14 Nov 2014 | 12:55 am
    Mobile technologies are significantly influencing the business world. A variety of mobile apps have been evolved in the recent years that are used to facilitate business operations. However, the mobile ERP is going to be the next big thing to be part of the modern enterprise. An enterprise application can have a variety of features, […]
  • Amazing 8 Medical Joomla Templates

    Mark Wilston
    10 Nov 2014 | 11:40 pm
    Do you have plans to build your next Joomla website for Healthcare or Medical industry? You must take a look at these amazing Joomla templates to get started with. We have selected these top-notch Joomla Templates out of 1000′s of templates which we reviewed for Health & Medical Industry. 1. Healthcare+ HealthCare+ Joomla Template Features […]
  • Android 5.0 Lollipop – An Awesome New Take on Android

    Mark Wilston
    6 Nov 2014 | 9:19 pm
    Google always aims at setting new trends in the mobile technology world with its Android OS. The new Android 5.0 Lollipop has several exciting features that are significantly going to draw the attention of the worldwide mobile users. This recently launched Android OS will offer a tough competition to other mobile operating systems such as […]
  • iOS App Development offers Strong Branding Opportunities

    Mark Wilston
    3 Nov 2014 | 12:12 am
    In many senses, iOS can be a great platform for promoting brands, with the help of a variety of trendy and interactive apps. The robust brand building features that iPhone brings in are drawing the attention of the modern enterprises. Apple iPhone is a smart device that offers incredible possibilities. The iOS platform has in […]
 
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    Business Credit

  • Do I Build Business Credit? Five Reasons Why You Should

    Marco Carbajo
    26 Nov 2014 | 10:32 am
    Do I Build Business Credit In a recent post for the Small Business Administration (SBA) I covered five key reasons to start building business credit for your startup or existing business. If you have been following my blog for some time I know we’ve talked about this at length, but there have been a few […] The post Do I Build Business Credit? Five Reasons Why You Should appeared first on Business Credit.
  • The Best Way to Build Business Credit (Part 2 of 2)

    Marco Carbajo
    11 Nov 2014 | 9:30 am
    Best Way to Build Business Credit In Part 1 of the Best Way to Building Business Credit we covered credit listings, creditworthiness, credit categories, and Tier 1. Part 2 of this series we’ll cover the remaining tiers of the structure. As a quick recap, Tier 1 should consist of 4-5 reporting trade lines made up […] The post The Best Way to Build Business Credit (Part 2 of 2) appeared first on Business Credit.
  • The Best Way to Build Business Credit (Part 1 of 2)

    Marco Carbajo
    3 Nov 2014 | 8:06 am
    Best Way to Build Business Credit Is your startup or existing business ready to build business credit? Do you know what crucial business credit building components you need before your company starts applying for credit? Well, the good news is in today’s post we’re going to take out all the guesswork and show you the […] The post The Best Way to Build Business Credit (Part 1 of 2) appeared first on Business Credit.
  • The Best Online Business Directories to Get Listed With

    Marco Carbajo
    23 Oct 2014 | 10:22 am
    Best Online Business Directories Since searching the internet is the number one tool used to locate a business today, it’s crucial to make sure your business is listed on major online business directories. While there are many popular online directories to get listed with there are several key sites that play a role in the […] The post The Best Online Business Directories to Get Listed With appeared first on Business Credit.
  • How to Get Restaurant Business Loans with Bad Credit

    Marco Carbajo
    6 Oct 2014 | 8:03 am
    Restaurant Business Loans One of the greatest challenges facing restaurant owners from getting the business loans they need is bad credit. The fact is restaurant owners took a massive hit from the economic downturn from several years back. From the significant drop in customers dining out, increased transportation costs and the rise in food costs; […] The post How to Get Restaurant Business Loans with Bad Credit appeared first on Business Credit.
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    The Work at Home Woman

  • Why Your Professional Image Is So Important

    wahanelson
    27 Nov 2014 | 10:00 pm
    By Danielle Buffardi I know, you’re already thinking — ‘Professional Image? But I run an online business and no one sees me all day.’ Regardless if you don’t physically come into contact with another human life form throughout your workday, you still need to maintain and compile an online image that consumers can easily recognize […]
  • 20 Work at Home Companies with an A+ Rating on the BBB Website

    Holly - The Work at Home Woman
    25 Nov 2014 | 10:00 pm
    By Holly Reisem Hanna When you’re searching for a work at home job you’re bombarded with information, that often it’s difficult to decipher what’s legit and what’s not. While I can offer advice on scam prevention and where to find  legitimate work at home jobs postings, there is still an element of uncertainty. To help take […]
  • Where Are All the Writing Jobs?

    wahanelson
    24 Nov 2014 | 10:00 pm
    By Angie Nelson So you’re starting out in the freelance writing business, you’re excited about the freedom it offers you, and on your first day you sit down, open up your laptop … and realize you have no idea where to find jobs. Or perhaps you’ve started writing with one or two and you have […]
  • Interview with Abbey Fatica – Working From Home as an Isagenix Independent Associate

    wahanelson
    23 Nov 2014 | 10:00 pm
    Tell us how you got involved with Isagenix.  Two years ago, I was introduced to Isagenix by my friend Staci. I was looking for a way to get rid of the baby weight that I was holding onto from my third child. I was not interested in the business at the time because I had […]
  • Tightrope Balance: Working from Home When a Family Member is Sick

    wahanelson
    19 Nov 2014 | 10:00 pm
    By Cathi Nelson I have been living the sandwich generation reality this past year. My sweet, 85-year-old Dad began a cycle of declining health that concluded with his passing away this month. All of this started a year ago when every few weeks I would get a call that my Dad was back in the hospital. […]
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    Leader Networks blog

  • Building the Business Case for Community

    Vanessa DiMauro
    17 Nov 2014 | 7:30 pm
    In every corner of an organization, the idea of having an online community is brought up. But often, the idea remains just that – an idea – because starting the journey seems daunting. How should we begin to build the business case for it? How can we translate the hard-to-explain-and-grasp benefits of community into a comprehensive and convincing plan? What lessons can be learned from others who have succeeded? How can we report the value in business terms? Your business case process is not simply a way to get approval for your community project. When well done, it is the outline for an…
  • The Social Consumer Study and What It Means To Customer Service Professionals

    Vanessa DiMauro
    30 Oct 2014 | 5:11 am
    “The pen is mightier than the sword” wrote Edward George Bulwer-Lytton in 1839. Little did he know what was to come with the advent of social media? Around the globe, customers – friend and foe alike – share their experiences using indelible digital characters all across the social channel. We are experiencing a customer-driven revolution where companies are no longer defined only by what they say about themselves. Rather, customer experiences are a major force defining the strongest brands, and the Achilles heel of firms which fail to deliver on customer expectations. In the summer…
  • Why Listening Communities Belong in Your Marketing Strategy

    Vanessa DiMauro
    20 Oct 2014 | 2:29 pm
    Your content is well-written and well-produced, engaging, even useful. But is your audience really paying attention? We all know what it’s like when someone won’t stop talking — it’s very hard to stay engaged. Have you tried listening to your audience instead? Online communities are primordial (pre-web, even) discussion, content-sharing, and collaboration applications. While many brands use online communities for bottom-line-focused activities such as lead generation, others focus on listening, which helps them uncover powerful sources of customer insights, content, and industry…
  • The Future Of Social Business [Video]

    Vanessa DiMauro
    14 Oct 2014 | 5:36 am
    At the Social Shakeup conference in Atlanta (hosted by Social Media Today) I was delighted to participate in a keynote panel with Jeff Dachis and Renee Ducre to talk about the future of social business. A video of the session was just posted online so I am sharing it here as I think we covered some interesting ground. Our panel discussed where social has been and where it’s headed. Many smart people have been saying for years that at some point in the future we would no longer distinguish “social” business from ordinary business. Now we find social expertise in many enterprise…
  • Gender vs. Generational Divide Tops Findings From The Social Consumer Study

    Vanessa DiMauro
    24 Sep 2014 | 4:10 am
    Don Bulmer and I are thrilled to share the findings of our  latest study, The Social Consumer,  and we think this is the most exciting one yet!  We researched the factors that inform, impact and shape trust, loyalty and preferences of the digitally connected consumer. We tested the belief that brands which can tap into the emotions about and awareness of their values (human/social) are most likely to inspire positive action and loyalty from consumers.  This is our third research collaboration since 2009, as part of our fellowship with The Society for New Communication Research. We were…
 
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    Small Biz Daily

  • Reading List 11.28.14

    Rieva Lesonsky
    28 Nov 2014 | 3:00 am
    By Rieva Lesonsky The life of a business owner is a busy one. If I had my way, days would be 30 hours long—and there’d be, like the Beatles sang: “8 days a week.” But there aren’t. So to help you stay on top of important small business news, information and advice essential to running your business, here’s my weekly Reading List. If you have articles you’d like to share, get them to me by end of day Wednesday every week. Best Practices Why customers buy from small businesses How to prevent customers from abandoning their shopping carts Happy Holidays! How to grab your share of…
  • The Not-So-Unique Case of Bill Cosby

    Rieva Lesonsky
    27 Nov 2014 | 12:01 pm
    By Cliff Ennico I stood by and said nothing when the media went after Bill Clinton, one of our better recent presidents, back in the 1990s over his affair with Monica Lewinsky. I stood by and said nothing when the media went after Penn State football coach Joe Paterno, one of the greatest coaches in the history of the sport, because he allegedly knew about and turned a blind eye to sexually predatory activities by an assistant coach. But now they’ve gone too far. Our savage media have sunk their fangs into one of the great American icons of the past century, and a hero of my youth. I am…
  • 5 Ways to Make Holidays Saner This Year

    Rieva Lesonsky
    27 Nov 2014 | 3:00 am
    By Jude Bijou MA, MF Many of us are glad when the holidays are over. That’s because they trigger difficult emotions, such as loneliness, depression, and anxiety. We spend too much, we eat too much, and we fret too much. And holidays upset our routine. The goal of the holidays is to feel joy, love, and peace so you can enjoy time off with family and friends. Here are strategies to help you have a saner holiday this year. Be Choosy with Your Yeses. Every organization and group you’re involved with will throw a holiday party. So will your office, your friends, and certain family…
  • Thanks a Million

    Rieva Lesonsky
    26 Nov 2014 | 12:01 pm
    By Rieva Lesonsky We won’t be discussing trends today—the day before Thanksgiving. You’ll have enough to digest in the next few days; I don’t want to add to your burden. As I’ve written before, President John F. Kennedy once said, “We must find the time to stop and thank the people who make a difference in our lives.” For all of us that’s obviously our customers and clients. But you know that. It’s just as important to be grateful to the people who’ve helped you get where you are today. If we’re honest, that list should be long. Friends and family of course. But don’t…
  • I’m in Love with My Printer

    Rieva Lesonsky
    26 Nov 2014 | 10:00 am
    By Rieva Lesonsky Several weeks ago I first told you about how I fell a little bit in love with the Officejet Pro X HP sent me to review. To recap, the Officejet Pro X claims to be the “world’s fastest desktop printer,” and I have no reason to doubt that claim. The printer prints a page faster than I can get from my living room to home office—and it’s hardly a big house. (The official stats say it prints up to 70 pages a minute.) I have yet to have to refill the paper tray, which holds 500 sheets of paper (with an optional tray that holds 500 additional pieces). The printed pages…
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    Springwise

  • Old measuring instruments get a digital makeover

    Springwise
    28 Nov 2014 | 7:15 am
    Add / Remove Complicated equipment — despite designers' best efforts — can't be replicated on a digital touchscreen without losing some of the ease of use that comes with a physical interface. In the past we've seen Tuna Knobs create physical dials that can be stuck onto the surface of a tablet and used to control music apps. Now a project called Of Instruments and Archetypes has developed a wooden caliper, measuring tape and protractor that wirelessly send measurements to a digital device. Created by Belgium's Unfold, with help from the Netherlands' Kirschner3D and…
  • In time for Thanksgiving, Gmail plugin turns emails into printed greetings cards

    Springwise
    27 Nov 2014 | 9:20 am
    Add / Remove When it comes to wishing someone a happy Thanksgiving, it’s much more thoughtful to send a physical card. Digital alternatives — e-cards, anyone? — just don’t really cut the muster, or can appear offhand. Melding the online and offline worlds, Dear Inbox is a Gmail plugin that makes the process of sending a greetings card as easy as composing an email. Available for free in the Chrome Web Store, the extension give users the option to send a physical card straight from their Gmail inbox. It places a button next to the usual compose button that brings up the…
  • Wristband corrects users’ posture while they’re walking

    Springwise
    27 Nov 2014 | 7:44 am
    Add / Remove Arki is a wearable band that tracks/analyses walking posture while giving haptic feedback to promote a better balanced body. This is part of a series of articles that looks at entrepreneurs hoping to get their ideas off the ground through crowdfunding. At the time of writing, each of these innovations is currently seeking funding. Fitness trackers have taken off in a big way, helping anyone to monitor their performance across a wide range of physical activities. We’ve even seen products such as Darma track metrics that people often don’t think about, such as…
  • Live yoga instruction streamed into the home

    Springwise
    27 Nov 2014 | 7:06 am
    Add / Remove Gym memberships are often prohibitively expensive, and those wanting some instruction can find themselves paying even more money. However, online video platforms are now making it easier — and cheaper — to connect with experts remotely. We’ve already written about Peloton, an exercise bike for the home that streams live spinning sessions. Now Finland’s Yoogaia is enabling anyone with a webcam to join in yoga classes and receive guidance from the comfort of their own living room. Yoogaia offers a number of interactive classes led by expert instructors,…
  • In Sweden, taxis offer backseat therapy sessions

    Springwise
    26 Nov 2014 | 7:55 am
    Add / Remove Regular readers of Springwise may remember cab service Taxi Stockholm, which has been featured before for its Taxi Trails app, which uses heatmaps of cab journeys to give tourists an idea of the most popular locations in the Swedish city. Now the company is back with another innovation, offering cab therapy sessions to customers suffering from winter blues. According to TheLocal.se, the company carried out a survey that found that many customers see taxi rides as a time for reflection. Taking inspiration from the fact that many people enjoy having a chat to a taxi driver while…
 
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    Jeff Korhan

  • Visual Storytelling: Business Marketing with Instagram

    Jeff Korhan
    28 Nov 2014 | 2:45 am
    Listen to the Episode Below (0:39:25) Download iTunes Stitcher SoundCloud Get Weekly Marketing Updates Discover What is New for Business Powered by Simple Podcast Press This is Episode 19 of This Old New Business weekly business podcast with Jeff Korhan. If you have been wondering why Instagram has become one of the top social media channels the last couple of years — but more important — how you can use it to market your business, then you will want to listen to this episode. Sue B. Zimmerman kicks everything off by explaining why a strategic approach to Instagram is…
  • Content Marketing Tools: How to Get Relevant Website Traffic

    Jeff Korhan
    21 Nov 2014 | 1:30 am
    Listen to the Episode Below Download iTunes Stitcher SoundCloud Get Weekly Marketing Updates Discover What is New for Business Powered by Simple Podcast Press This is Episode 18 of This Old New Business weekly business podcast with Jeff Korhan. Ian Cleary is best known as “the tools guy,” especially as it relates to content marketing and social media. You’ll find this conversational episode to be an easy listen, especially if you are fond of the Irish accent. The links to all of the tools will be listed in the show notes below, so just site back and learn as Ian reveals his go-to…
  • Inhabit One Social Media Channel

    Jeff Korhan
    20 Nov 2014 | 10:10 am
    Unless your company is a big brand, it’s unlikely your customers are scattered across multiple social media channels. Why not simplify your life and improve your marketing efforts by choosing just one? Consolidate Your Resources As social media continues to evolve, it is increasingly important to evaluate the respective channels and the allocation of your resources to them. Obviously, your commitment to a social media channel will determine your success with it. Copyblogger Media recently declared they were killing their Facebook business page, despite the fact that it had earned nearly…
  • Relationship Focused: How to Successfully Run Any Business

    Jeff Korhan
    14 Nov 2014 | 3:45 am
    Listen to the Episode Below (0:31:08) Download iTunes Stitcher SoundCloud Get Weekly Marketing Updates Discover What is New for Business Powered by Simple Podcast Press This is Episode 17 of This Old New Business weekly business podcast with Jeff Korhan. Marty Grunder is the founder and owner of Grunder Landscaping, the largest company of its kind in Southwestern, Ohio. In addition to running that multi-million dollar business, Marty is also a successful author, business speaker, and consultant. What’s his secret to successfully running two businesses AND having a happy home life? Listen…
  • Value Your Fanbase: Marketing Lessons from Taylor Swift

    Jeff Korhan
    10 Nov 2014 | 8:17 am
    Last week Taylor Swift pulled her music catalogue from streaming service Spotify. The merits of that decision are being debated in the media with regards to the future of the music industry, as well as the business brand of the artist, and of course, her fans. It turns out there are important marketing lessons to be learned from this for mainstream businesses like yours and mine. Lesson #1 – Grow Your Audience If you are not familiar with Spotify, Rdio, and other music streaming services, they deliver popular music for free or a small monthly fee. This introduces the artists’ music to…
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    SmartCEO

  • Are you eco-conscious? Think like Toshiba.

    Marina Locks
    26 Nov 2014 | 7:37 am
    Thought Leadership on Mailing by Unison Business Solutions.   There is not a CEO on the planet who can honestly say they don’t care about the environment. However, being serious about becoming an eco -conscious company is another story. Like any initiative, it takes vision, commitment and an understanding of where you can have impact. In 2007, Toshiba Group announced Environmental Vision 2050. It is aimed at achieving a world where people enjoy affluent lifestyles in harmony with the Earth in 2050. The whole report can be viewed here1. Through its three greens initiative, Toshiba…
  • Greater Washington fall 2014 Small Business Owner Report

    Marina Locks
    24 Nov 2014 | 7:47 am
    We are pleased to share the fall 2014 Bank of America Small Business Owner Report, a semi-annual study that uncovers the concerns, aspirations and perspectives of small business owners around the country. Despite continued concerns about government leaders and health care costs, we’re happy to say that the majority of small business owners we surveyed expect revenues to increase in the coming year, and their confidence in the local and national economies remains high. Check out this Greater Washington infographic.  Here’s the link to the national…
  • 7 ways to fail better (and succeed sooner)

    Marina Locks
    24 Nov 2014 | 7:23 am
    You’re going to fail sometimes, so why not fail better? In their book Fail Better: Design Smart Mistakes and Succeed Sooner, authors Anjali Sastry and Kara Penn agree. They say, “Smart leaders, entrepreneurs, and change agents design their innovation projects with a key idea in mind: ensure that every failure is maximally useful. Here are some tips from Fail Better to do just that. 1. Be helpful When you help the members of your team get through difficult situations or rough patches in their projects, you will teach them powerful habits for to learning lessons from failure.
  • Survey finds mobile devices lure us into working longer, but no one objects much

    Marina Locks
    24 Nov 2014 | 7:20 am
    For many professionals, the past few years have seen work and personal time become more intricately intertwined. Bedtime has become the final “email-check-time.” Saturday and Sunday could be renamed “week-never-ends” and the good vibrations on vacation may very likely be coming courtesy of your boss via Apple and Samsung. So it would seem that the days of being available to the boss anytime from anywhere are here to stay and according to our survey of 566 business professionals, this is not a bad thing. In fact, the overwhelming majority (80 percent) of respondents…
  • What is your executive reputation worth to your company?

    april
    3 Nov 2014 | 8:23 am
    Thought Leadership on Branding and PR presented by The Borenstein Group.  What’s your CEO reputation worth to you? What’s it worth to your clients? What’s it worth to your friends? And can you monetize it? The answer to these questions used to be, “It doesn’t matter because it’s all about who you know.” Then when business networks of relationships got built, the answer changed to, “It doesn’t matter who you know, it’s about who knows you.” And then came the Age of Digital. An age where who you know and who knows you doesn’t matter as much because your brand is out of…
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    Roundpeg | Indianapolis | Web Design | Social Media | Marketing

  • 4 Website Upgrades for Small Businesses

    Peter
    28 Nov 2014 | 4:00 am
    So excited. I’m weeks away from a phone upgrade. Right now, I’m coping with all this upgrade excitement by improving our own site here at Roundpeg. If you’re a small business with a self-hosted WordPress site, you can take advantage of the same upgrades (plural!) right now. Get thrilled. The four upgrades below are focused on making small businesses look sharper and smarter online with steps you can take today. Write Faster and Easier Remember when everyone used Microsoft Word for everything? Remember that talking paperclip asking if you needed help writing a letter? Yeah.
  • Happy Thanksgiving from Roundpeg

    Roundpeg
    27 Nov 2014 | 7:00 am
  • The S.W.O.T. Analysis – Almost a Crystal Ball

    Lorraine
    26 Nov 2014 | 4:00 am
    I have often wished for a crystal ball so I could see what was going to happen next. It would make my life so much easier if I knew if the economy was going to go up or down, if new products or technologies were going to emerge on the scene or if one of my competitors was suddenly going to close up or completely change their business model. If you are like me, you probably wish you had a crystal ball too. Unfortunately, I believe the only place to find one is on Diagon Alley, and since we don’t live inside a Harry Potter novel I am guessing we won’t be heading there any time soon.
  • 3 Valuable Search Services for Small Business

    Jarred
    25 Nov 2014 | 4:00 am
    If you are like many of the small businesses we work with you probably have a website built with WordPress. That’s awesome, because with a little training you can control a significant portion of your online marketing. But a good website is only the beginning. Today we’ll take a look at three software products which help you expand your online strategy. Google Analytics Over the past decade, Google has moved from being a search engine with a single purpose to a multi-purpose online software provider offering options for email, social media, business listing services and reviews.
  • Business Card Etiquette

    Anne
    24 Nov 2014 | 4:00 am
    I shared my tips for practicing proper social media etiquette in a previous post, but it got me thinking: What are the etiquette tips for exchanging business cards? I know you are curious too, so that’s why I wrote today’s blog post. Here are some easy to follow rules to help you practice proper business card etiquette. Acknowledge the card Think how incredibly rude it would be if you handed someone a birthday gift you had spent months putting together so it would be absolutely perfect and they just tossed it aside without even opening it. Super rude, right? Well, that’s…
 
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    The Thriving Small Business

  • Free Independent Contractor Agreement Template

    Patricia Lotich
    25 Nov 2014 | 7:36 am
    Many employers are using independent contractors to save costs and to help fill the gap in staffing. Many of these freelance workers are hired to fill a need or to complete a project or job. Because these workers are not technically employees, who receive the same benefits, there needs to be a written agreement between the two parties to ensure an understanding as to the requirements and expectations of both parties. Read the Full Article →The post Free Independent Contractor Agreement Template appeared first on The Thriving Small Business. You Might Also Like: IRS Rules Regarding…
  • 4 Employer Concerns about Moonlighting

    Patricia Lotich
    19 Nov 2014 | 6:45 am
    The recent recession has resulted in many people doing whatever it takes to make ends meet and pay off debt. This sometimes means moonlighting by working a second job. Moonlighting is defined as “to work at an additional job after one’s regular, full time employment, as at night”. The Bureau of Labor Statistics (BLS) estimates that an average of 4.9% of workers have multiple jobs. Read the Full Article →The post 4 Employer Concerns about Moonlighting appeared first on The Thriving Small Business. You Might Also Like: Laws Related to Human Resources: What Every Employer Should…
  • 6 Tips to Make Telecommuting Successful

    Patricia Lotich
    12 Nov 2014 | 6:45 am
    More and more organizations are offering employees the option to telecommute and it is predicted that a higher number of workers will be telecommuting in the next five years.  Some organizations offer the option to telecommute it in an attempt to support a healthy work-life balance, while others do so in an effort to control increasing costs. Read the Full Article →The post 6 Tips to Make Telecommuting Successful appeared first on The Thriving Small Business. You Might Also Like: What are the benefits and disadvantages of telecommuting? 8 Steps to Implementing Successful…
  • Employee Poor Time Management Skills – 6 Tips to Improve Time Management Skills

    Patricia Lotich
    4 Nov 2014 | 7:40 am
    Employee poor time management skills is something we all struggle with.  It is  easy to get distracted and pulled into things that don’t necessarily contribute to meeting corporate objectives. Employee time management skills are developed with training and practice.  But even the best time managers struggle with time thieves.  Managers should pay attention to employee productivity and assist where they can in helping employees maximize their time to achieve greater results. Read the Full Article →The post Employee Poor Time Management Skills – 6 Tips to Improve Time…
  • 5 Tips to Help Employees With Work Life Balance

    Patricia Lotich
    29 Oct 2014 | 7:55 am
    Organizations have a better understanding of, and focusing more on the importance of work-life balance. With corporate downsizing, increased competition, increased responsibilities and organizations trying to achieve more with less, the employees are feeling the crunch. Employees are the ones carrying the burden of getting it done. Feeling the pressure to keep their job and climb the corporate ladder, employees are feeling the pressure to demonstrate commitment and work to please management. Read the Full Article →The post 5 Tips to Help Employees With Work Life Balance appeared first…
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    Fizzle

  • The 1 Reason Why Corbett’s Starting A Blog (FS082)

    Chase Reeves
    28 Nov 2014 | 5:00 am
    On the show today, something completely new to us: a collection of current events that, remarkably, wove themselves around a common theme. One of the biggest regrets of those close to dying is this: that they didn’t speak their mind more throughout their lives. If you’re careful, you’ll hear that thread throughout the stories we bring to you this week. Enjoy! It’s better to listen on the go!    Subscribe on iTunes  Subscribe: (how to) iTunes, Soundcloud, Stitcher, RSS, Download These guys share some deep thoughts on personal blogging. Tweet…
  • What it Takes to Love the Work You Do as an Entrepreneur

    Barrett Brooks
    25 Nov 2014 | 5:00 am
    As Chase says so often on The Fizzle Show, even as an entrepreneur, it’s so easy for your business to become just another job. You get down in the weeds, working on the never ending to-do list and before you know it, you’re wondering why you ever started a business to begin with. Before I joined the Fizzle team, I ran a company called Living for Monday. There I immersed myself in the research behind what it takes to find incredible career opportunities and make the most of them once we have them. After a series of events, I knew I would be winding the company down just as I was…
  • How do I know if my business idea is viable (FS081)

    Chase Reeves
    21 Nov 2014 | 5:00 am
    Several listeners asked questions about choosing between multiple business ideas. What can you do to tell which ones are viable and which aren’t? We get into that, a youtube video editing hack, Barrett’s “LPC” strategy and a couple other bits on the show today. Enjoy! It’s better to listen on the go!    Subscribe on iTunes  Subscribe: (how to) iTunes, Soundcloud, Stitcher, RSS, Download (Podcast) How to tell if your business idea is viable. Tweet This   or copy + Facebook Show Notes Emma Davies’ suggestion for a fun bit on this…
  • Start a Blog with Me?

    Corbett Barr
    20 Nov 2014 | 5:45 am
    Blogging has been one of the most valuable things I’ve ever done in my life. As I said back in August (when I wrote Should I Start a Blog?), I don’t know of many other ways to spend your time that can lead to a bigger impact or payoff. I’ve been itching to get back to personal blogging for a long time. I miss the fun of writing, and of connecting with people over ideas and words. Writing here at The Sparkline is great, but I don’t get to do it as often as I’d like, and I don’t get to cover as many topics as I’d like. Blogging has changed my life in more…
  • Essential Habits and Motivation for Entrepreneurs (an Interview with Leo Babauta)

    Corbett Barr
    19 Nov 2014 | 5:45 am
    Click play on the video above. Staying motivated and changing ineffective habits are both essential skills for anyone working to become self-employed. When you don’t have a boss or team to keep you on track, being able to change your behavior yourself can literally equal the difference between success and failure. Leo Babauta of the massively popular Zen Habits blog knows a thing or two about motivation and habits, especially as they apply to entrepreneurs. Leo just finished a new book about habits and launched it via Kickstarter. He has also interviewed dozens of entrepreneurs and…
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    Small Business Blog - Montreal Financial

  • Prevent Cash Flow Crises with these Ten Tips:

    Ronika Khanna
    25 Nov 2014 | 8:03 pm
    One of the most pervasive problems that face small business owners, particularly in the initial and growth stage of their enterprise, is maintaining sufficient cash flow.  Many businesses with great potential have suffered an untimely demise due to their inability to pay their suppliers, employees and revenue agencies (always pay your government obligations otherwise Revenue Canada and Quebec will take matters into their own hands and potentially freeze your bank accounts).   Often these issues can be prevented through a greater awareness of your small business’ cash flow…
  • Guidelines For Deducting Conference and Training Expenses

    Ronika Khanna
    9 Jul 2014 | 1:36 pm
    Attending conferences and investing in ongoing training can be a great way for small business owners to keep current on industry developments and improve their skills.  It also allows for networking opportunities and occasionally includes trips to exotic locations (and Las Vegas), which can be a nice break.  The best part is that the cost of both the events and travel are deductible against your business income, subject to specific guidelines discussed below.Conferences/Conventions/Seminars:Only 2 events per year are deductible.Per IT-131R2 The conventions must be:(a) held by a…
  • 5 Income Tax Tips from the Trenches

    Ronika Khanna
    13 Apr 2014 | 6:05 pm
    It is the time of year when many accountants and tax preparers live, breathe, eat and sleep taxes (leaving very little time to write about them!).  And while much of it is routine, there are numerous issues that arise, the treatment for which is not immediately apparent and can actually be quite interesting (perhaps more so to a tax nerd), some of which are compiled below:Income from a part time or hobby businessI frequently get calls from small business owners who have not declared income from “hobby or part time businesses”.  Note that any income earned during the year…
  • What Small Business Owners need to know about Tax Filing Deadlines for 2014

    Ronika Khanna
    5 Feb 2014 | 3:30 pm
    One of the responsibilities of being a small business owner requires having to submit a variety of tax declarations by specific deadlines or face consequences that involve penalties, interest and if left long enough, aggressive letters from Revenue Canada and Revenue Quebec.  The bad news is that there is no way around it and ignoring it does not make it go away.  The good news is that if you are prepared and organized it doesn’t have to be painful and can actually be quite straightforward with the right infrastructure.  The first step is to be aware of the deadlines and…
  • 9 Year End Tax Planning Tips for Small Business Owners

    Ronika Khanna
    27 Nov 2013 | 2:56 pm
    As the end of the year draws nigh, it is time for business owners everywhere to start contemplating some end of year tax planning tips to not only ensure that they can maximize their tax deductions and reduce taxes payable, but to streamline the tax filing process in the New Year.  Even if you are incorporated and your year end date is not December 31st, it is a good time to take advantage of calendar year deadlines for personal tax planning purposes.Know your small business tax filing deadlines for 2014 Organize & File – While not necessarily a direct method for saving taxes,…
 
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    The Sales Lion by Marcus Sheridan

  • The Hubcast #18: How to Measure & Report Your Social Media Marketing ROI

    George Thomas
    26 Nov 2014 | 4:30 am
    The Hubcast Podcast Episode 018       Welcome back to The Hubcast folks! As mentioned last week, this will be a weekly podcast all about HubSpot news, tips, and tricks. Please also note the extensive show notes below including some new HubSpot video tutorials created by George Thomas. Show Notes: The TSL team is [...]
  • 10 Profound Lessons Learned from 5 Years of Blogging

    Marcus Sheridan
    24 Nov 2014 | 4:28 am
    5 years ago this month, I felt impressed to start a blog with a funny name—The Sales Lion. I didn’t know what it would become. I certainly didn’t know it would grow into the business and company it is today. And the truth is, I still don’t know what it will eventually be. But as [...]
  • A Review of the New HubSpot CRM (An Interview w Andy Pitre from HubSpot)

    George Thomas
    23 Nov 2014 | 10:00 am
      In this interview we talk to Andy Pitre from HubSpot and review the new HubSpot CRM. You might be asking the question that we get many times… What is a CRM and what makes HubSpot’s CRM different? What is the HubSpot CRM?  HubSpot puts it like this: A CRM is a way to say goodbye to manual [...]
  • The Hubcast #17: The SEO Mistakes We Make With Inbound Marketing

    George Thomas
    21 Nov 2014 | 4:30 pm
    The Hubcast Podcast Episode 017       Welcome back to The Hubcast folks! As mentioned last week, this will be a weekly podcast all about HubSpot news, tips, and tricks. Please also note the extensive show notes below including some new HubSpot video tutorials created by George Thomas. Show Notes: HubSpot Strategy Have you [...]
  • Mad Marketing #39: Why Content Marketing Absolutely Can Be a Direct Sales Tool

    Marcus Sheridan
    18 Nov 2014 | 4:25 am
    Well it’s podcast time again everyone! And in this week’s episode, I cover a wide variety of topics, from crazy travelers to cocky business owners to incredible content marketing case studies. Also, I go on a nice little rant on why I feel content marketing *is* a direct sales tool, although some in this space [...]
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    Head Startup

  • Best ways to get more income online

    admin
    18 Nov 2014 | 1:17 pm
      Nowadays, most of the people were interested to learn the language English because of its popularity. And if you are fluent in the language and able to teach it to others trough the internet then you can get more income in your free time. The only thing people have to do is Teach English overseas in their free time through the internet. The educational institutes were hiring professionals to teach their students. One can get sources of income with the help of their English language skills and talents. Any person can become as a teacher in the reputed institute and get their salaries…
  • Consider a few important things before choosing SEO service provider online

    admin
    17 Nov 2014 | 1:20 pm
      Do you have desires to use SEO services to promote your business online effectively?  You have to be careful while choosing companies that provide search engine optimization services. Many companies have started to provide these services without professional expertise and trained staff members. You have to choose the most reputable SEO Company online to get the desired support to make use of professional services at competitive prices. It is time to use the most advanced services from experts in the SEO. You have to be sure that you have a valid reason and goal to use a service from a…
  • Earthquake

    admin
    6 Nov 2014 | 7:46 pm
    Who can prevent the tragedy of Tangshan occur? Xiong Shukai yesterday afternoon, Wenchuan County in Sichuan province took place 7.8-magnitude earthquake. This is the second 32Years ago, the Tangshan earthquake and again after the worst natural disaster. Premier Wen Jiabao rushed to the scene, organizing rescue work. Despite heavy rainfall, causing landslides, traffic jams, brought great difficulties to the rescue work. But armed police officers, soldiers, medical staff and in all industries have launched an emergency plan, at full speed, most urgent sense of investment went into the rescue…
  • old man in train station

    admin
    5 Nov 2014 | 7:48 pm
    Meettheold manisaveryfortuitousthing   ItwasanextremelyhotafternoonSunEarthboilinghotsoa bitslurredAt that timeIwasajuniorstudentthreememberandgoodfriendyanKingworriedtogotoschools   Go toschoolafterahillsideunder the stairsthere is astationon the slopesincefrommyhometo ourschoolcanhavemanyroadsIrarelygotheresoforthatstation is alsoverystrange   TostationthreesweatyTrying to cross the roadwhen heheardawomancryofdisgust“Oh what are youdoingSodirtygogogoit really is…… “Babbitwasafashionableyoung womenThegirlsfaceBlushPinkdoubleeyebrowlooks30years…
  • Mimi dream

    admin
    5 Nov 2014 | 7:45 pm
    Program is divided into “I of dream”, and “insisted dream”, and “exploration dream”, and “China dream” 4 a chapter, rice of parent Yuan longping academician, and flight hero Li Zhonghua, and e-commerce application master Ma, and martial arts master Jet Li, and movie star CHAN, celebrities participation has recording, a juvenile hero stage debut, with students loved of form, guide students will personal ideal and country development close combines up. Programsalsorecruitedthrough the networkofprimary and secondary school…
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    The Shoeboxed Blog

  • How to Acheive the Perfect Work-Life Balance During the Holidays

    Shoeboxed Contributor
    26 Nov 2014 | 7:09 am
    Achieving that perfect balance of work and life is difficult any time of the year, but between the festive parties, wrapping presents, and helping out with your kid’s holiday pageant, it’s especially difficult to balance at this time of year. When the scale has a tendency to lean a little more towards the “life” side of things, how do you keep your work a priority? Put everything on the same calendar. Typically, the number one rule of keeping work life and personal life separate is to leave work at work and leave home at home. Though, during this time of year, with so many things…
  • Are you ready for Small Business Saturday?

    Emily Farrar
    25 Nov 2014 | 6:58 am
    While you hear a lot of hype over Black Friday and Cyber Monday, Small Business Saturday has been skyrocketing in popularity and dollars spent over the past few years. If you’re a small business owner, are you ready to capitalize on this holiday? Last year, consumers spent over $5.7 million dollars at small businesses on Small Business Saturday. This year, Small Business Saturday happens on November 29. Here are some ways to make sure you maximize your sales on Small Business Saturday: Make sure customers and passersby know that you’re participating in the holiday. Promote any…
  • It’s That Time Again: Shoeboxed Celebrates Movember

    Emily Farrar
    24 Nov 2014 | 7:52 am
    We’re at it again! For the third year, the Shoeboxed crew has been growing out our moustaches for Movember, the campaign committed to changing the face of men’s health. Movember aims to raise awareness and funds for prostate and testicular cancer, and we’re thrilled to support a great cause by getting a little hairy every November. We have five team members growing mo’s this month– check out a few of them below! We’d really appreciate it if you would support the cause by donating on our Movember team page! The post It’s That Time Again: Shoeboxed…
  • 4 Reasons Your Company Can’t Rely on Manual Expense Reporting Methods

    Shoeboxed Contributor
    20 Nov 2014 | 8:20 am
    Technology is changing the way everything is done, especially in the accounting world. Expense reports vary from company to company and leaves a lot up to the person reviewing the reports. In the past, expense reporting has taken up valuable time from accountants’ schedules when they could be looking for tax breaks or write-offs. Manual expense reporting is not only a thing of the past, but it is also not as reliable as the automated expense reporting alternative. Here are four reasons why manual expense reports are inferior that will leave you wondering why anyone would do a manual…
  • What’s New at Shoeboxed This Week

    Emily Farrar
    12 Nov 2014 | 7:54 am
    Our product team has been hard at work to bring you a better Shoeboxed. With a renewed focus on delivering as many wins as possible for our customers, we’re releasing new features and functionality almost every week! Here’s a quick list of updates we’ve released lately to improve your experience: The ability to mark documents as “Viewed” and “Not Viewed” and filter by this criteria for Receipts, Business Cards and Other Documents. Our new PDF expense report — read more here. The ability to send a document back through processing to correct…
 
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    ReachLocal Blog

  • Small Business Saturday: How to Prep Your Team a New Crop of Seasonal Customers

    Tiffany Monhollon
    27 Nov 2014 | 3:25 am
    Small Business Saturday is just days away, and that means one thing for many small businesses – a big influx of new customers is headed your way. Congratulations! Now, don’t panic. With the right preparation and planning, you can make sure your business is ready for any new crop of seasonal customers – whether during an event like the holiday shopping season or a normal peak in prime business time. Here are seven things to check off your list: 1) Ramp Up Staffing One of the biggest gifts you can give your business during peak times is the boost of extra staff to help you meet demands.
  • My Request to Local Businesses: Keep Complaining

    Sharon Rowlands
    25 Nov 2014 | 1:36 pm
    As CEO of a digital marketing company, I know all too well that local businesses are not happy with the online marketing industry as a whole. I’ve heard the complaints: “online marketing companies lack transparency,” “they overpromise,” “they’re expensive and don’t deliver ROI.” My response to local businesses? Keep complaining! (Please). The online marketing industry realizes it has to make changes and its members are working hard to address the criticisms from our customers in the local business community. But I want to hear more…
  • Join Us as We Wrap Up Our 2014 Events Calendar

    ReachLocal
    21 Nov 2014 | 2:45 pm
    ReachLocal is wrapping up 2014 by attending and hosting some great events and we hope you’ll join us. We’re also presenting a webinar, “How to Get the Most Out of Your ReachEdgeTM/ReachSEOTM Reports,” in early December. So take the time to network with peers in your industry and expand your online marketing knowledge. To learn more about each event and to register, visit our events page.The post Join Us as We Wrap Up Our 2014 Events Calendar appeared first on ReachLocal Blog.
  • Small Business Saturday: Get Your Local Business Mobile Ready for the Holidays

    Tiffany Monhollon
    19 Nov 2014 | 12:48 pm
    The holiday shopping season is in full swing. Black Friday and Small Business Saturday are both right around the corner. Consumers are already searching for the best deals, services, and offers for their holiday needs. Chances are, your business is already running holiday promotions and marketing campaigns. But, while you were making your holiday marketing list and checking it twice, did the word “mobile” wind up in your plans? If not, you could be losing a big chunk of consumers this holiday season. In fact, recent research illustrates just why mobile should be a cornerstone for…
  • How Car Shoppers Search for an Auto Business Online

    Tara Banda
    17 Nov 2014 | 12:54 pm
    How does your auto business reach consumers who are looking to buy a new vehicle? Do you rely on flyers put into mailboxes in your ZIP code or television commercials? For some dealerships, these are great ways to promote your business and build awareness. But if your auto business is really interested in getting new sales (and what dealership isn’t) then you need to be where consumers are searching for you — online. In this Google infographic, you can learn some of the automotive market trends showing how consumers use the web to search for and buy cars.   Why is it important for…
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    Women Unlimited Worldwide

  • Ep #23: What it takes to leave corporate life and create a successful business with Wendy Kerr

    Julie Hall
    28 Nov 2014 | 1:00 am
    In episode 23 of Micro Entrepreneur: the magic of thinking small, I had a great time talking with Wendy Kerr – Business Coach, Mentor and a Corporate Crossover herself! Wendy is the author of two fantastic books: Corporate Crossovers & My New Business: A Busy Woman’s Guide to Start up Success. She is also the founder of Corporate Crossovers and the Accelerator Academy. This week’s guest Wendy is passionate about changing the way work works. She’s on a mission to fuel 10,000 women to create a business that allows them to live the life they love! With a…
  • The Art of Selling: Why you should ‘still’ be selling after the sale (part 3)

    Carole Bozkurt
    26 Nov 2014 | 1:00 am
    Every successful entrepreneur or small business owner, knows that once the sale has been made the next step is crucial. Why? Because the majority of service and product providers believe that once the sale has been made, the selling element is finished and now it’s all about delivery. But that’s not the case Without doubt, the delivery of your service or performance of your product is extremely important, but the fact remains that the selling process is still going on. The aspect that often gets overlooked in all this, is ‘reassurance’. It’s at this stage that you need to find ways…
  • Be an opportunity maker: TED talk by Kare Anderson

    Jayne Ryan
    25 Nov 2014 | 1:02 am
    This TED talk by Kare Anderson helps us think about the way we collaborate with others both in business and in life. Collaborations can come from the most unexpected places! Sometimes it pays to think outside the box… Photo credit: TED Talk shareables
  • Listen up! The number one reason you’re not getting face-to-face sales

    Joanna Pieters
    24 Nov 2014 | 1:00 am
    No one wants what you sell. Honestly. No one truly wants a coach, an interior designer or a VA. No one wants a yoga teacher, a photographer or a lawyer. If you’ve been in business a while, you’ll have been told plenty of times that you should be selling a dream or a vision. You don’t sell an interior design, you sell a dream of a home. You don’t sell legal contracts, you sell peace of mind. But why is it so hard to do? It’s because everyones dream is different. It’s about understanding what someone’s dream is. It’s about listening. Listening…
  • Ep #22: How to get more visible in your market with Carole Bozkurt

    Julie Hall
    21 Nov 2014 | 1:55 am
    In episode 22 of Micro Entrepreneur: the magic of thinking small, I had a great time talking with Carole Bozkurt – Founder of The Blueprint Practice. Carole is a visibility strategist, who along with her team, brings a breadth of knowledge and experience of global marketing to small business owners. They offer marketing, training, mentoring and practical strategies to ensure your business is visible in your market place and attracts all the clients you could ever want. I believe every female business owner has the right to be fulfilled and financially rewarded by her business –…
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    Firefly Coaching

  • The Mistake You’re Making When You Ask For Feedback

    Stephanie Ward
    21 Nov 2014 | 12:30 am
    When you want feedback on something you’ve created, how do you ask for it? If you’re like most people you’re making a big mistake that is keeping you from getting feedback that would actually be helpful for you. Watch this short video to find out what it is and what to do about it. Click here to view the embedded video. Don’t miss any new marketing videos, simply click on the red ‘YouTube’ button below:   “What I want instead of your opinion is your analysis.” Seth Godin Click to Tweet What are your tips for asking for useful feedback? Share your…
  • Delight Your Clients and Be Memorable With One Change

    Stephanie Ward
    7 Nov 2014 | 1:21 am
        What if you went to a beautiful place to have a drink and you never had to bother trying to catch the waiter’s eye to flag him down so you can order something or to request the bill. Wouldn’t that be convenient and enjoyable? It happened to me recently in Spain. I had never seen such a device sitting on our table. With a press of a button you can call the waiter, another button requests the bill, and a third button cancels your request in case you change your mind (see photo for device by Pulsayvoy). When I figured out what it was, I asked myself that question that happens…
  • Smart Marketing Tips from David Allen of Getting Things Done

    Stephanie Ward
    17 Oct 2014 | 12:27 am
        David Allen’s internationally best-selling book, Getting Things Done: The Art of Stress-Free Productivity, is a classic that has been published in over 28 languages. David is not only a master at getting things done, he has also built an extremely successful business. So how did he do it? I sat down with David in Amsterdam (where he now resides) and asked him to share the marketing strategies he used to create a stable and flourishing company. Prepare to be inspired. Click here to view the embedded video. Don’t miss any new marketing videos, simply click on the red…
  • Virtual Marketing Mentor Hour

    Stephanie Ward
    13 Oct 2014 | 6:12 am
        You’re doing work that you find meaningful and you want your business to reach as many of your ideal clients as possible, but how? I’d love to answer your marketing questions and help you get a steady stream of cool clients. I’ve hosted Marketing Mentor Hour events in person in Amsterdam but not everybody can meet me there. And many of you said you would love to attend a Virtual event, so here it is. Let’s meet virtually online with an intimate group of passionate entrepreneurs online and I’ll answer your burning questions during the Virtual Marketing Mentor Hour.
  • A Marketing Template for Every Day, Week, Month, & Year of Your Business

    Stephanie Ward
    26 Sep 2014 | 8:32 am
    You’ve got a million things to do as a business owner. And you may wonder what you should you do for your marketing and how often. Let me start off by saying I’m a huge fan of tailoring your marketing to fit you and your business. There’s no set formula that everyone needs to follow to be successful with their marketing. But I hear from a lot of people that they struggle with knowing exactly what they should be doing every day to market and promote their businesses. So I created a general marketing template that you can tweak based on the marketing strategies you use. Adjust it so that…
 
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    Smart Simple Marketing - Practical Strategies for Creating a Highly Successful Small Business

  • 5 Ways to Monetize Your Next Webinar

    Sydni Craig-Hart
    26 Nov 2014 | 6:00 am
    It takes a lot of work to create a successful webinar. In fact, it's been said that writing, designing, promoting, and hosting a webinar presentation is similar to hosting a live corporate event! Why are so many small businesses scrambling to increase attendance to their next webinar? Because webinars, when done right, can be incredibly lucrative both short and long-term. While attendance at most webinars is free, there are many ways to make money with a webinar that do not include selling tickets to the event. Here are the top 5 most effective ways to monetize your next webinar: 1.
  • Webinar LAUNCH: Your 7-day, Step-By-Step Guide to Effectively Marketing Your Webinar

    Sydni Craig-Hart
    19 Nov 2014 | 6:00 am
    You may have noticed that it takes a LOT of effort to increase webinar attendance. That's because in business and in marketing, you get out of it what you put in, especially in terms of energy, time, and resources. The more time and energy spent on webinar marketing before the event, the greater the rewards will be in terms of increased attendance and conversions. But what, exactly, should you be doing the week before your webinar? How many emails should you send? How many times should you post on social media (or should you post on social media at all)? Our 7-day webinar marketing plan will…
  • 10 Ways That Your Small Business Can Compete With Big-Box Retailers

    Sydni Craig-Hart
    17 Nov 2014 | 6:00 am
    If you're going to compete with bigger businesses on your terms, you need to think and act quickly. Here are ten tips to guide you: Be agile when responding to your customers Like a speedboat compared to an oil-tanker, smaller businesses can move faster than larger ones when market conditions change. Keep careful track of your customers' interests and preferences and you'll be able to anticipate their requirements. You can also take advantage of these relationships to check in with customers and prospects on a periodic basis. Ask for their feedback on your product or service, shop and…
  • 19 Winning Ways to Market Your Next Webinar

    Sydni Craig-Hart
    12 Nov 2014 | 1:24 pm
    One of the most challenging aspects of webinar marketing is getting people to attend your webinar (not to mention getting people to buy once they’re there!). But there’s a reason webinars are one of the most effective content marketing strategies out there – because they work. The key to successful webinar marketing is creating, promoting, and hosting a webinar that will appeal to your target market and move them closer to the sale. Here are 19 proven webinar marketing tips that will help you create, promote, and host the most effective webinar possible: 1. Provide Valuable Content The…
  • 7 Common Webinar Mistakes (and How To Avoid Them)

    Sydni Craig-Hart
    5 Nov 2014 | 7:00 am
    A webinar is one of the most involved - and most rewarding - arrows in your marketing quiver. Because webinars include a lot of moving parts like opt-in pages, social integration, audio/visual components, and slide shows, it's no wonder that many small business owners commit these 7 common webinar mistakes when first getting started. Here's what NOT to do when creating and marketing your webinar:      1.  One-off Marketing If it was possible to send a single email blast to your list and automatically get thousands of people to sign up for your webinar, you probably wouldn't be reading…
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    Women Entrepreneurs - The Secrets of Success blog

  • Happy Thanksgiving!

    27 Nov 2014 | 4:00 am
    Thanksgiving Day is a holiday celebrated primarily in the United States and Canada. Thanksgiving is celebrated each year on the second Monday of October in Canada and on the fourth Thursday of November in the United States. Because of the longstanding traditions of the holiday, the celebration often extends to the weekend that falls closest to the day it is celebrated. Several other places
  • Book Review: The Economy of You

    24 Nov 2014 | 4:00 am
    The Economy of You: Discover Your Inner Entrepreneur and Recession-Proof Your Life by Kimberly Palmer My rating: 5 of 5 stars If you've ever been stressed out trying to make financial ends meet, or worried about losing your job, author Kimberly Palmer's new book provides a roadmap with steps for adding a "side-gig" or going into entrepreneurship full-time. Starting out by describing her own
  • Resilience: Building Your Personal Bridge

    21 Nov 2014 | 4:30 am
    by Janet Gomez As part of my studies I'm working a 9-5 job for a few months. I've managed to find a position in an organisation where the CEO is open to her staff having yoga exercise sessions, so one of my tasks is to offer daily yoga classes. My inspiration today - an article I recently read about resilience and the responses from my new colleagues/ corporate students when I asked them what
  • Tracy Benson Founder and CEO of On the Same Page on Women Entrepreneurs Radio™

    19 Nov 2014 | 4:00 am
    Tracy Benson is the founder and CEO of On the Same Page, a business consultancy that works to develop and implement customized communications strategies to support companies' business plans. Founded in 2002, On the Same Page is named for what it takes pride in - being on the same page with its clients. The company works in collaborative relationships with small firms to Fortune 500's across
  • Your Decision to Succeed Starts in Your Mind

    18 Nov 2014 | 4:00 am
    by Sydni Craig-HartDo you have a “CAN DO,” “WILL SUCCEED AT ALL COSTS” type of mindset? Is it natural for you to lead yourself towards your goals no matter what negative signals you receive from naysayers?Your response could very well be the determining factor as to how quickly and easily you accomplish your goal of becoming a successful service professional.  It's the combination of tenacity,
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    Image Design Blog

  • The mentor, the master - Harry Pearson, 1937-2014

    John Simoudis
    14 Nov 2014 | 6:41 am
    I'm sitting down to write my thoughts about HP, and this photo of him by Joseph Weiss does not do him justice. Harry, infinitely inquisitive, must have been trying to get to know more about the photographer than reveal of himself. Yet there is still that Pearson sly smile just about to appear.To think of Harry physically gone seems like a scientific impossibility. Harry inhabited the ether better than anyone I have ever known. He would appear out of nowhere and disappear just as fast.There was the 4am email with a celestial transit or a link to an article about a new artist about to appear at…
  • AlienSkin Exposure 6 - Review

    John Simoudis
    8 Jul 2014 | 9:32 am
    Alien Skin introduced Exposure, its film simulation Photoshop plugin a few years ago. It was one of the first - if not the first - plugin that allowed photographers to simulate popular film stocks in Photoshop.I am a huge fan of Polaroid films and I have used many plugins and actions over the years that tried to simulate those emulsions, some more successfully than others. When I used Exposure 3 (the first version I owned) I instantly fell in love with the way it rendered some of Type55 film emulsions.Now in its 6th version, Exposure is a very mature mature plugin that has so many tricks up…
  • Inside Tiffany's private jewelry salon.

    John Simoudis
    30 Jun 2014 | 6:06 am
    Bloomberg goes inside Tiffany for a rare look of their exclusive private jewelry salon.Visit me at: www.simoudis.com
  • Some interesting books

    John Simoudis
    23 May 2014 | 8:02 am
    Six Simple Rules: How to Manage Complexity without Getting Complicated.Francois Halard(one of the top interior photographers in the world)The First Mile: A Launch Manual for Getting Great Ideas into the MarketVisit me at: www.simoudis.com
  • How to make Instagram better.

    John Simoudis
    22 Apr 2014 | 10:17 am
    How addicted have we become to Instagram? It has become the cooler sibling to Facebook and one of the preferred hangouts of creatives who use it to share campaigns and inspirations.Instagram is also quickly becoming a platform where visually-driven brands choose to display not only behind the scenes photos but also more polished campaigns.I don't know what Facebook has in mind for Instagram and how to improve it as a social media platform. I do know though that it seems to be in need of an overhaul to continue attracting this creative audience and continue evolving.Here are some…
 
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    Small-Business

  • 10 Trust Secrets You Need To Practice In Business

    Martin Zwilling
    19 Nov 2014 | 5:30 am
    One of the first harsh realities that every entrepreneur has to learn is that most of the things that are critical to startup success are outside of their direct control. Just because you dream it and build it, doesn’t mean they will come – that encompasses not only customers, but also investors, partners, team members, and even your own family. They won’t come if they don’t trust you. In my experience, trust is the most powerful tool that an entrepreneur can wield, both inside and outside of his own realm of control. I’ve seen many examples of this in my own…
  • ‘Tis the Season to be Preparing for the Season!

    Susan Wilson Solovic
    19 Nov 2014 | 3:15 am
    “Ho, ho, ho!” That’s a direct quote from Santa. He’s sharing his Christmas cheer all the time while he’s making his deliveries on Christmas Eve and on into the early morning hours of Christmas Day. For many in business, it’s convicting to think that Old Saint Nick can maintain his infectiously great mood throughout the entire season, especially when you consider how long he and his crew have been working to make everything go smoothly on their big day. Lots of us have a somewhat more difficult time keeping our attitudes properly aligned to the spirit of…
  • 3 Last Minute Holiday Promotions (and a Bonus!)

    Diane Seltzer
    18 Nov 2014 | 3:20 pm
    Holiday marketing strategies small businesses can use to ring in last-minute sales It’s getting close to crunch time for holiday marketing! If you don’t have your direct mail campaigns scheduled already, make that priority numero uno, because if you wait any longer, you’ll probably need to pay a rush fee to get them out in time. We really hate to do that but orders are processed in the order they came in and we can’t bump someone for another’s lateness. I’m sure you understand. However, even if you’ve missed the window to establish a full holiday…
  • #300 Nir Eyal, Scott Jordan, Jennefer Witter, Glen Stansberry, Jeremy Smith

    Barry Moltz
    18 Nov 2014 | 8:04 am
    Business Insanity Talk Radio celebrates its 300th episode! Topics include how to build habit forming products, how to correctly approach public relations, and lessons learned from 3 successful entrepreneurs. Check Out Business Podcasts at Blog Talk Radio with Barry J Moltz on BlogTalkRadio   Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. He is the author of the bestselling book Hooked: How to Build Habit Forming Products. Nir shares practical steps for how businesses can master the psychology of habit to create a…
  • How to Manage Hold Times During the Customer Experience

    Susan Wilson Solovic
    18 Nov 2014 | 8:00 am
    One of the worst friction points in a customer service experience is when a customer is put on hold. This is the exact point I wanted to convey to an audience at a recent meeting at which I was asked to speak. My client asked me to include a piece on hold times and transfers. I tried an interesting experiment. I invited the vice-president of marketing to the stage in the middle of the speech to deliver a special message. He walked on stage to a nice round of applause. He took center stage and looked at the audience. Once the applause ended, he just stood there in silence, and that silence…
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    Constant Contact Blogs

  • How Cloud Accounting Software Can Make a Difference in Your Business

    Dave Anderson
    28 Nov 2014 | 6:00 am
    Operating a business without keeping close tabs on its financial health is like driving blindfolded. It’s hard to make sound decisions when you don’t understand the implications on your company’s bottom line. You probably know that keeping accurate financial records is an absolute necessity for your small business. But if you’re like a lot of small business, you may have some questions about whether or not you have the right tools available to do it effectively. This is especially true if you’re relying on a desktop accounting software to manage your financial reports. These…
  • What Constant Contact is Thankful For [2014]

    Ryan Pinkham
    27 Nov 2014 | 6:00 am
    Each year on Thanksgiving we like to take a moment to reflect on the things that we, as a company, are most thankful for. Personally, I’m thankful to be part of a team that’s committed to helping small businesses and nonprofits succeed. I’m also incredibly grateful for anyone who visits our blog and finds value in the content we create! Take a look at what other folks here at Constant Contact are thankful for this year. And be sure to share what you’re thankful for in the comments below. “I’m deeply thankful for our customers who have been our motivation from the very beginning.
  • Should Your Facebook Posts Be Geared More Toward Lifestyle Branding for Better Engagement?

    Dave Charest
    26 Nov 2014 | 6:00 am
    If I were to ask you, “How’s your business doing on Facebook?” Would your assessment be similar to the following? “My business’s Facebook posts are getting a relatively good number of likes, but people aren’t engaging with my posts as much as I’d like them to.” If this sounds familiar, you’re probably already stressing out a bit trying to figure out what you can do differently. How are you going to create Facebook posts that the people who love your business actually want to engage with? It’s likely your instincts are already telling you that posts focused on the lifestyle…
  • 5 Last-Minute Holiday Ideas from a Successful Small Business Owner

    Ryan Pinkham
    25 Nov 2014 | 7:02 am
    With Small Business Saturday just a few days away (November 29), small business owners throughout the country are putting the final touches on their holiday marketing plans. For business owners like Dawn Noble, owner of La Provence in Rockport, Massachusetts, Small Business Saturday is the perfect day to connect with local customers at the start of the shopping season. Each year, Dawn comes up with new ways to reach local shoppers and provide a memorable shopping experience that keeps customers coming back throughout the year. We recently had the chance to catch up with Dawn, to find out how…
  • 10 Smart Things to Do When Writing and Updating Your Business Plan

    Hal Shelton
    24 Nov 2014 | 12:11 pm
    This is the sixth blog post in a series by Hal Shelton, SCORE small business mentor and author of The Secrets to Writing a Successful Business Plan. You can read his previous posts for Constant Contact here.  Over the last few months, I’ve discussed a number of different ways you can set yourself up for success when writing a business plan. I’ve also looked at some of the common business plan mistakes, and how you can avoid them. In today’s post, I’d like to take a deeper look at 10 smart things you can do when writing, and rewriting, your business plan. 1. Write a clear two-page…
 
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    Cash Protection Agency Ltd

  • One in three SMEs unclear on unpaid invoices

    admin
    28 Nov 2014 | 1:00 am
    Photo Credit: The Wolf via Compfight cc More than a third of SMEs have no idea how much they are owed in unpaid invoices, according to figures from Bibby Financial Services. In a survey, the organisation found a worrying 36% of SMEs simply do not know how much they are owed at any one time. But those who do keep a track of their credit shed more light on the scale of the issue – 31% are owed over £20,000, 14% are owed over £50,000, and 6% have invoices worth more than £100,000 outstanding. And in the hospitality industry the problem is particularly rife, as two thirds of SMEs do not…
  • Distressed debt recovery boon predicted in Poland

    admin
    26 Nov 2014 | 1:00 am
    Photo Credit: michaelGro via Compfight cc Poland’s distressed debt recovery market could be about to benefit to the tune of billions as the nation’s banks look to sell off the worst performers from their home loan portfolios. A Reuters report explains that around 3% of Polish banks’ total mortgage portfolios are performing badly, roughly twice as many as in 2009. With interest rates at rock-bottom lows, the banks are looking to ensure their profitability – and offloading the worst of their debts is one way to do just that. As a result, over $3 billion of distressed…
  • Track the performance of your credit control

    admin
    24 Nov 2014 | 1:00 am
    Photo Credit: thetaxhaven via Compfight cc Back in May 2011, we published an article entitled How to Outsource Debt Collection and Manage Credit Risk, outlining how firms might find it beneficial to outsource some aspects of credit control, in order to make up for a lack of in-house admin capacity for chasing overdue accounts, and so on. We’re delighted to see this article is still helping our website visitors – and one recent visitor, Kinjal, asked for clarification on a few aspects of outsourced credit control: “One of the concerns I have regarding outsourcing is the…
  • Credit control can capitalise on UK growth

    admin
    21 Nov 2014 | 1:00 am
    Photo Credit: Philip Taylor PT via Compfight cc Effective credit control can help you to capitalise on domestic growth prospects, at a time when demand is moving from export markets back to onshore UK customers. According to the Markit/CIPS UK Manufacturing Purchasing Managers’ Index, the PMI stood at a three-month high of 53.2 at the end of October. But within this figure was a pronounced swing towards domestic demand, as a more subdued export market in Europe saw international orders drop. “The UK manufacturing sector made a bright start to the final quarter of 2014, with rates…
  • ‘Swatting’ debts, Wisconsin-style

    admin
    19 Nov 2014 | 1:00 am
    Photo Credit: Unhindered by Talent via Compfight cc When it comes to tackling outstanding debts, you might sometimes wish you had a personal army on your side – but if you were, for example, Marathon County sheriff’s department in Wisconsin, USA, you wouldn’t be far off. The rural community of around 135,000 residents hit the headlines recently after sending in a 24-strong SWAT team and an armoured vehicle called MARV to collect on a debt from a 75-year-old man. Roger Hoeppner, a local landowner, has been locked in a battle with the city for several years over his real…
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    Small Business Bliss

  • Honour your flow

    Martina Iring
    19 Nov 2014 | 8:08 am
    A lot of the advice that I’ve read for business success and productivity revolves around the idea of motivation and dedication to getting stuff done, no matter the weather. On some level, this definitely resonates with me. Sometimes, you do need to push yourself a little. If you always followed your ‘I don’t feel like working’ whims, you most likely would get a lot less done, am I right? I know that for me, I can often push through the road blocks by just getting started. Like with this blog post – I didn’t really feel like writing when I woke up this morning, but let me tell…
  • Is guest blogging a bad idea?

    Martina Iring
    13 Nov 2014 | 7:46 am
    “Guest blogging is dead!” “Guest blogging is bad for SEO!” These sorts of attention grabbing headlines have been circulating since the beginning of 2014, a year with a lot of debate regarding guest blogging. This started due to some of most recent changes with Google becoming much more strict in the parameters for guest blogging. A small business owner practicing guest blogging as a marketing strategy may have started to panic and ask the questions: Should I stop guest blogging? Is guest blogging a bad idea? Like with all attention grabbing headlines, there are…
  • Small business around the world – Slovakia & the UAE

    Martina Iring
    3 Nov 2014 | 6:51 am
    Slovakia holds a very special place in my heart. I consider it my second home. It’s where both of my parents are from. It’s where all my family (apart from my folks and sis) live. I feel such a strong connection to the people, the culture, the landscapes and the energy. So I was very excited to go on a trip “back home” with my parents… and of course excited to check out the small business scene. I loved the creativity of the little businesses I saw. The unique flair they all had. The absolute “Slovak-ness” of some of them. The trip also included a pit…
  • What you definitely don’t want on your website… broken links!

    Martina Iring
    20 Oct 2014 | 11:50 am
    There are so many pieces to a website, from the big stuff like copy and graphics, to all the little bits and bobs that bring it all together. One of the important pieces of the puzzle are, of course, links. You will no doubt have them throughout your site. Linking to other pages and important content. As calls to action asking visitors to buy or contact you. Sending people along to other online resources and profiles. So, as such, they play an important role in user experience on a site. But haven’t we all experienced countless times the annoyance of a broken link? Whether your site was…
  • Marketing quick tip – see when your Page has been tagged on Facebook

    Martina Iring
    8 Oct 2014 | 8:02 am
    You know that you can tag other pages on Facebook. It’s a strategy that I always recommend. It lets you network and build relationships, give credit where credit is due, and just generally put out the good vibes. But have you ever wondered if your own Page is being tagged by others? Unfortunately, Facebook’s notifications leave a little to be desired. There was a point earlier this year where a post that you are tagged in may have shown up on your page’s newsfeed. Not seeing this anymore. So where can you see the tagging or the mention? You won’t see it in your notifications. You…
 
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    creativecommons.org

  • 6 Great Ways to Lose Customers

    ask@michaelhartzell.com (Michael Hartzell)
    26 Nov 2014 | 4:03 pm
    You just might be making a mistake or two that’s costing you customers! Just a 5% increase in customer retention can increase profits up to 95%, so it makes sense to find your problem and implement a solution before your business takes a hit. 1. Problem: Using an outdated email list for campaigns. An outdated list may wind up costing you more than a few undelivered emails. If your domain is spam listed, every email you send could wind up in your customer’s spam folder. And if you continue emailing someone who tries to opt-out, you can be penalized or fined. A spammy reputation is hard to…
  • What is your churn policy?

    ask@michaelhartzell.com (Michael Hartzell)
    25 Nov 2014 | 9:28 am
    Do you have a churn policy? Is it "Good riddance"? Or as Mr. Wonderful on Shark Tank would say "You are dead to me"?  It is easy to give up on people who have given up on you. Not knowing what it is that caused them to reject you will not help you know where to improve. "Complaints" are the most valuable type of feedback but if the complaint is in the form of "walk away" or "unsubscribe", no amount of guessing will help you turn it around. Does it matter? You continue to add new contacts and as long as the number of new contacts is growing faster than those who are unfriending, unliking,…
  • Catching fish with strawberries and cream

    ask@michaelhartzell.com (Michael Hartzell)
    21 Nov 2014 | 11:48 am
    They look the other way, ignore your Facebook page, delete your email without reading, discount your interview and while your business is very visible, it might be also very ignored. This is hurtful and you take it personally because you took hours picking the exact photos for your website, the faucet for your AirBnB rental, the perfect font for your landing page. Perfection is ignored and it is all personal. Entrepreneurs blend personal and business, there is little separation.  This blur between personal and business warps judgment and what appears to be so important may not be so.
  • More valuable than a list is a rating with an analysis

    ask@michaelhartzell.com (Michael Hartzell)
    17 Nov 2014 | 1:28 pm
    You can offer a spreadsheet or a list and humans are certainly going to be interested as many love to hoard more information. A list of software gives people a “Choice” and does save time to research. You can find the best The Best Email Marketing Services List for Business on the Planet but the size of the list makes it unhelpful. More interesting than a list is your final decision about which are the best and why.  You can find A Great List of 13 Online Scheduling Software Programs but more importantly you will know which is my favorite and why.  One…
  • How CEOs start their business [infographic]

    ask@michaelhartzell.com (Michael Hartzell)
    14 Nov 2014 | 7:54 am
    CEOs took part in this year's annual survey of companies on the Inc. 500.  45% said their biggest pitfall in the first 12 months was having too little startup funding. 46% percent dipped into their own bank accounts to get business off the ground. 47% launched their businesses with a partner. 12% had issues with said partner. 57% called home their office because they couldn't afford a real one.  52% worked more than 80 hours a week. And here is an infographic with a more complete breakdown:
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    Surefire Social

  • How an Online Marketing Blog Can Get Your Business Leads

    Steven Eastlack
    26 Nov 2014 | 7:00 am
    In addition to educating and informing your customers, business blogs come with a host of benefits and opportunities to generate leads, which are necessary for the growth of your company. First, it’s important to keep in mind that any customer who ends up on your business website may not be sure that your business is still running. If you have an updated blog, on the other hand, they’ll know that you’re still open for business, and that your business is most likely thriving. So in this way, simply having an updated blog is the first step to welcoming new customers. Turn Your Blog into…
  • Strategies Marketing Experts Use for Responding to Negative Online Comments

    Chris Marentis
    25 Nov 2014 | 7:00 am
    For several years now, consumers have turned to the Internet to learn which companies and brands they could trust, and local marketing experts have come to find out that consumers are much more likely to trust a friend’s review than any marketing piece. In fact, online reviews can be a great way to attract new customers—as long as those reviews are positive, that is. Unfortunately, the occasional negative review is inevitable. Sometimes consumers post scathing online reviews for only slight problems, and it’s impossible to prevent them from doing so. In these cases, it’s best to…
  • The Best Online Marketing Plan Aligns Marketing & Sales Together

    Chris Marentis
    24 Nov 2014 | 7:27 am
    It’s no secret to online marketers that instead of listening to what companies have to say, consumers turn to the Internet to learn about the products and services they need. That’s why the challenge is only increasing for sales and marketing professionals. Thankfully, your team’s sales and marketing forces can work together to find new ways to reach online consumers and turn their interest into sales leads. Understand the Buying Process Before you delve into a sales and marketing strategy, it’s important to understand how the typical online consumer behaves. Without this…
  • How to Avoid Common PPC Mistakes in Your Online Marketing Strategy

    Brian Seskin
    21 Nov 2014 | 6:00 am
    Even if you have designed the perfect landing page, it’s worthless without effective pay-per-click or PPC ads. Fortunately, if you can get the landing page and PPC ads right, you’re likely to find high sales conversion rates and increased web traffic. Here are a few tips to keep your PPC ads on track: Make Sure Your Keywords Match Your Landing Pages When users click on ads that lead to landing pages that don’t quite relate to what they were expecting, they can become frustrated. That’s why it’s so important that your keywords accurately describe the content on the landing page. If…
  • Marketing Ideas That Drive Engagement & Create Loyal Customers

    Chris Marentis
    20 Nov 2014 | 6:00 am
    Research shows us that engaged customers aren’t just loyal to your company—they’re also more profitable. And as more and more consumers are relying on online reviews to make their spending decisions, it’s more important to build a loyal customer base. These loyal customers will not only turn to your brand for their products and services, but they will also encourage their friends to do the same. The old way of thinking was to push information and promotions to our customers and hope they get the message. Now it’s all about creating a personal relationship with them. Although it may…
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    The Entrepreneurs Club of America

  • Failure is Good!

    Kasey Marlow
    26 Nov 2014 | 9:02 am
    “I’ve failed so many times I stopped counting. Failing doesn’t define you. If you define yourself by a Starbuckssnapshot in time, you are shortchanging yourself.” So says Howard Schultz, now Chairman of the board of Starbucks Coffee.
  • Entrepreneurs Club Radio – Monday, December 1, 2014 our guest is Karen Bowersox, founder of Downs Designs

    Kasey Marlow
    25 Nov 2014 | 8:42 am
    Discover her secret to success and her passion for her products. Remember, PASSION in entrepreneurship is EVERYTHING!
  • Inspirational Quotes for the Entrepreneur

    Kasey Marlow
    23 Nov 2014 | 9:12 am
    Inspiring Entrepreneurs (Quotes) Provided by Sir Charles Koelling  • “The highest reward for a man’s toil is not what he gets for it, but what he becomes by it”.  John Ruskin • “Opportunities are like sunrises. If you wait too long, you miss them.” William Arthur Ward • “Always make a total effort, even when the odds
  • Study Your Failures Written by Marvin Montgomery

    Kasey Marlow
    21 Nov 2014 | 9:12 am
    There’s a lot to be learned from mistakes made in life — or in the case of selling, in lost Girl shaking handopportunities.
  • Oprah’s “Door that Opened Wide”

    Kasey Marlow
    19 Nov 2014 | 3:34 am
    Oprah Winfrey was designated the richest African American of the 20th century. But she sure didn’t oprahstart out that way.
 
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     Vistage Executive Street Blog

  • Happy Thanksgiving

    Leon Shapiro
    26 Nov 2014 | 7:34 pm
    Thanksgiving is the most remarkable of U.S. holidays, a tradition that my family and I thoroughly enjoy each and every year.  It’s a holiday like Read MoreThe post Happy Thanksgiving appeared first on  Vistage Executive Street Blog.
  • How To Know If You Have the Right Leaders?

    Chas Klivans
    25 Nov 2014 | 4:35 pm
    Ebola Showed One Company a $7 Solution I was in the airport at Newark, about to take an airplane to California. A traveler next to Read MoreThe post How To Know If You Have the Right Leaders? appeared first on  Vistage Executive Street Blog.
  • Why Should You Care About Project Accounting?

    Curt Finch
    25 Nov 2014 | 2:28 pm
    According to McKinsey & Company, large IT projects run an average of 45 percent over budget and as much as 7 percent over time. Read MoreThe post Why Should You Care About Project Accounting? appeared first on  Vistage Executive Street Blog.
  • Getting Results Using the Four Disciplines of Execution from Franklin Covey

    Rebecca McCarthy
    24 Nov 2014 | 7:56 am
    Getting employees and teams to do the right things at the right times—the wildly important projects, tasks and initiatives that ultimately matter most to your Read MoreThe post Getting Results Using the Four Disciplines of Execution from Franklin Covey appeared first on  Vistage Executive Street Blog.
  • Scarcity or Abundance – What’s Your Perspective?

    Jerry Cahn
    21 Nov 2014 | 2:55 pm
    You’ve probably heard this classic story already. Two shoe salesmen were sent to Africa to see if there was a market for their product. The Read MoreThe post Scarcity or Abundance – What’s Your Perspective? appeared first on  Vistage Executive Street Blog.
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    Bleau

  • Push Monkey – Trimite Notificari Pe Desktop Cititorilor Tai

    bleau
    19 Nov 2014 | 11:05 pm
    Anul trecut pe 22 octombrie Apple lansa OSX Mavericks, un nou sistem de operare. Unul din beneficiile noi pe care le aducea Mavericks era posibilitatea unui utilizator de a primi notificari tip push pe desktop nu doar de la aplicatiile instalate, ci si de la site-uri web care implementau aceasta tehnologie.  Ni s-a parut o idee foarte buna si o alternativa eleganta la RSS, cel putin pentru utilizatorii Mac. Astazi, moWOW a lansat Push Monkey, un nou plugin si serviciu pentru site-urile ce folosesc WordPress care permite trimiterea acestor notificari cititorilor care se…
  • Mica publicitate In Era Internetului

    bleau
    28 Oct 2014 | 1:55 pm
    Situatie reala in familia noastra. Nu conteaza cine anume.  Anuntul: Caut contact pentru adaugare pe google chat. Numele trebuie sa inceapa cu o litera cuprinsa intre “M” si “U” deoarece am nevoie de “separator” in lista pentru a nu contacta pe domnul U din greseala. Va rog contactati la blabla@gmail.com. Rog seriozitate.  Sunt sigur ca pe cat este de amuzant, nu este un caz izolat. Voi ce anunturi de genul ati fost nevoiti sa dati? Te-ar putea interesa si:[Facebook] Fanii ar putea in curand sa trimita mesaje catre…Cum invat eu limba germanaCu ce…
  • Ce mai punem noi in cafea

    bleau
    20 Oct 2014 | 8:31 pm
    In august am achizitionat Gaggi(c)a, un espressor “entry level” pentru dorinta noastra de a bea si a face o cafea mai buna. Inca mai exersam si mai perfectionam procesul. Nu iasa tot timpul exact asa cum dorim dar cafeaua e oricum muuuuuult mai buna decat ce puteam bea inainte pe aici prin zona. In timp ce exersam, mai variem si experimentam cu diverse ingrediente.  Iata ce mai punem noi in cafea: Inghetata de vanilie - Am gustat in Italia Affogato cafe.  O combinatie foarte buna intre rece si cald, inghetata dulce cu un shot de espresso. Incearca si variatii ale inghetatei de…
  • Festivalul la care nimeni nu ar manca

    bleau
    17 Oct 2014 | 10:40 am
    Sunt anumiti oameni care se plicisesc de modul in care isi fac treaba. Sa faca treaba bine nu e suficient. Trebuie sa mai fie ceva. Aveti cateva exemple mai jos. Singura problema e ca daca ar exista un festival cu acesti oameni, nimeni nu ar manca. Toti vizitatorii ar fi prea atenti la spectacol. Si probabil dupa chinul lor, toti acesti mini maestri ar ramane cu sechele. Ii si aud: “Nu… nimeni… cum e posibil… nu au mancat nimiiiiiiic!” Si acum, cei plictisiti: Ii place cand se invarte: Vata lor e mai cool decat a noastra: Cu oameni ca astia iti trece pofta de…
  • Se cauta administrator de oras… pe 8 ani

    bleau
    15 Oct 2014 | 6:44 am
    In martie 2015 se termina mandatul actualului primar al orasului Koblenz (orasul unde/langa care locuim noi acum).  Despre acest lucru am citit intr-un anunt de job prin care se cauta urmatorul. Se cer: experienta relevanta in domeniul administratiei publice, recomandari, testimoniale, CV-ul scris de mana si ce partide politice sau grupari de votanti reprezinta.  Perioada e de 8 ani.  Barba imensa sau mustata impunatoare nu sunt obligatorii. Salariul se calculeaza conform cu sumele stabilite prin lege la nivelul landului din care orasul face parte. Imi dau seama, pentru politicienii…
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    The Deluxe Blog

  • SEO 101: What Online Marketing Can Do For Your Business

    Kelli Schutrop<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2014/01/Kelli-Schutrop-Blogger-Profile.jpg" alt="Kelli Schutrop" class="avatar" width='50' height='50'/>
    26 Nov 2014 | 8:50 am
    SEO is one of those terms that you’ve likely run across, but may not know much about. It stands for Search Engine Optimization. At risk of you knowing this already, it ultimately refers to your website’s ability to rank on search engines such as Google, Bing, Yahoo, and more. For the sake of simplicity, I’ll reference Google rather than other search engines throughout this post. How does Google make sure people find what they need? We’ve all used Google for something (or for everything). Let’s use an example to illustrate the importance of getting your business’s website to…
  • Small Business Owners Share Holiday Joy with Deluxe Corp. Shoppers [VIDEO]

    Cameron Potts<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2014/11/Cam-Potts-150x150.jpg" alt="Cameron Potts" class="avatar" width='50' height='50'/>
    25 Nov 2014 | 8:11 am
    Despite unseasonably cold November temperatures, nearly 100 employees from Deluxe Corporation took part in the company’s second annual Shop Local event in White Bear Lake on Thursday night, Nov. 20. Shop Local is an idea that had its genesis in 2013, when members of Deluxe’s small business marketing team decided to help celebrate the businesses we work with every day. “Shop Local” was born when roughly 50 members of our team traveled to scenic Stillwater, Minnesota, for a walking tour of its downtown shops. Fast-forward one year as two school buses filled with shoppers arrived on…
  • Recognizing Fraud Against Small Business, and the Steps to Prevent It

    Deluxe Blogmaster<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2014/01/Deluxe-Thumbnail.jpg" alt="Deluxe Blogmaster" class="avatar" width='50' height='50'/>
    21 Nov 2014 | 12:04 pm
    Fraud affects nearly a third of all small businesses, according to the Association of Certified Fraud Examiners (ACFE). If it happened to yours, would you know how to detect it? Or remedy the effects? Signs of fraud are not always as obvious as a suddenly empty bank account, and cleaning up afterward is never as easy as taking steps to prevent fraud from occurring in the first place. In its 2014 report, the ACFE says 28.8 percent of small businesses with fewer than 100 employees experience fraud, and the average financial loss is $154,000 – a sum that can be devastating for a small…
  • [Free Guide] How to Get Started with Email Marketing

    Julie Gordon<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2014/01/Julie-Gordon-FB.jpg" alt="Julie Gordon" class="avatar" width='50' height='50'/>
    17 Nov 2014 | 8:41 am
    Have you heard how easy and affordable email marketing can be? How quickly you can create and send newsletters, special offers or invitations to your customers? How about the fact that for every dollar you spend, you can expect a $40 return on your investment? It’s all true! See for yourself by downloading our free guide, How to Get Started with Email Marketing. Sending emails is an easy, fast, and affordable way to share monthly newsletters, special offers and invitations that keep customers coming back while setting your business apart from the competition. In this guide, you’ll…
  • 10 Free Services for Entrepreneurs to Take Marketing Shortcuts

    Brian Morris<br><img src="https://ww.deluxe.com/blog/wp-content/uploads/2014/01/brianmorris1-150x150.jpg" alt="Brian Morris" class="avatar" width='50' height='50'/>
    14 Nov 2014 | 12:57 pm
    The fastest path to a destination is a straight line, so why is it so many say there’s no shortcut to success? Successful entrepreneurs are adept at identifying shortcuts that help them achieve their goals faster. There’s a difference between taking shortcuts and cutting corners; shortcuts allow you to get more done with less (less time, less investment, less waste) without jeopardizing quality or efficacy. The following ten free services for marketing shortcuts prove that there are, in fact, plenty of shortcuts to success. 1.  Hubspot Marketing Grader This free tool analyzes…
 
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    QuickBooks

  • How the House from “A Christmas Story” Spawned a Small Business

    Neil Cotiaux
    10 Nov 2014 | 5:41 am
    Sometimes, the quirkiest things can spark a novel business idea. Like a lamp shaped like a woman’s leg in a now-classic holiday film. That lamp, along with an ill-fated turkey and other rib-tickling reminders of A Christmas Story, beckons tens of thousands of visitors a year to A Christmas Story House, tucked away on a side street in Cleveland, Ohio. Spun from radio monologist Jean Shepherd’s memories of his Indiana boyhood, the 1983 movie in which the kitschy lamp appeared has become must-see TV each year for tens of millions of viewers who delight in the hijinks of Ralphie, The Old…
  • Expert Advice on Separating Personal and Business Banking

    Carla Turchetti
    10 Nov 2014 | 1:08 am
    If you wield the pen that writes the checks out of your personal bank account as well as your business bank account, you might be tempted to merge it all into one place. While it might seem easier to manage only one account, it can lead to an accounting mess. Jean Evans, financial operations consultant with All Systems Grow, a consulting firm that specializes in assisting entrepreneurs, says there are three key reasons why personal and business accounts should remain separate: Tracking profitability Accurate reporting at tax time Monitoring cash flow “When it comes to tracking your…
  • Tips for Organic Business Growth

    April Maguire
    7 Nov 2014 | 2:31 pm
    It’s no secret that startups have a prodigious failure rate. In fact, according to a recent Entrepreneur.com study, the four-year survival rate for a startup is just 49%. With demoralizing stats like this in mind, entrepreneurs may be tempted to grow their profits through any means necessary, including inorganic strategies like acquisitions or mergers. However, the truth is that business owners can achieve impressive growth through organic strategies as well, allowing them to retain control of the companies they built from the ground up. Organic Versus Inorganic Business Growth Also known…
  • 5 Apps that Streamline Small Business Communications

    Michael Ansaldo
    7 Nov 2014 | 11:41 am
    The technologies that connect us with our colleagues and clients often seem more determined to cripple communication than promote it. Managing these tools and the fire hose of information they bring into our work lives swallows time better spent on more important parts of our business. Here are five apps that will help streamline your communication channels so you can stay connected with less effort. 1. Pushover Your device’s notification system is an undisciplined pest that bombards you with information at inopportune times. Do you really need to know someone “liked” your recipe on…
  • What to Do if You Can’t Make Payroll

    Suzanne Kearns
    7 Nov 2014 | 1:15 am
    It’s a business owner’s worst nightmare: You can’t pay the employees who count on you to meet their own financial obligations. Often this is a sign of a business in trouble, but sometimes it’s due to a lot of overdue accounts receivables, a large inventory purchase, or a seasonal decline in business. But whatever the cause, it’s necessary to take immediate action if you find yourself in this position. Possible Legal Issues In addition to disgruntled employees, not making payroll may expose you to some legal risks. Here are some of the issues to be aware of: An unpaid employee can…
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    ChrisReimer.com

  • They Didn’t Quit, Even When Their Jobs Were Gone

    Chris Reimer
    21 Nov 2014 | 8:00 am
    I love this StoryCorps piece. An assisted living facility abruptly shuts down, and two employees remain behind to take care of 16 residents who would have never survived without round-the-clock care. Just incredible. It speaks to me about courage – stepping up when no one else will. If there’s litter on the street in front […] The post They Didn’t Quit, Even When Their Jobs Were Gone appeared first on ChrisReimer.com.
  • Happywork TV Episode 16: Show Up To Your Damn Job On Time

    Chris Reimer
    20 Nov 2014 | 12:07 pm
    In Episode 16 of Happywork TV, I present the next commitment in my work code of conduct called “The Happywork Agreement.” This one is made by employees to their employers. It goes like this: “I will show up to work on time, or will communicate when I can’t.” That’s it! Freakin’ show up to work […] The post Happywork TV Episode 16: Show Up To Your Damn Job On Time appeared first on ChrisReimer.com.
  • Happywork TV Episode 15: Your Job is Not a Right, So Stop Acting Like It Is

    Chris Reimer
    20 Nov 2014 | 3:36 am
    In Episode 15 of Happywork TV, I present the next commitment in my work code of conduct called “The Happywork Agreement.” This one is made by employees to their employers. It goes like this: “I understand my job is not a right, nor a privilege.” For me, this is a matter of employee attitude. If […] The post Happywork TV Episode 15: Your Job is Not a Right, So Stop Acting Like It Is appeared first on ChrisReimer.com.
  • Happywork TV Episode 14: Owners May Be More Enthusiastic About The Business Than Employees

    Chris Reimer
    16 Nov 2014 | 4:27 am
    LOL HIT “PLAY” ON MY FOREHEAD! In Episode 14 of Happywork TV, I introduce the next commitment contained in the work code of conduct I’ve created called “The Happywork Agreement.” (which is in the book! The Agreement itself was where the whole idea for this book started) Here it is: “I will keep in mind […] The post Happywork TV Episode 14: Owners May Be More Enthusiastic About The Business Than Employees appeared first on ChrisReimer.com.
  • I Heart Kenny Wallace!

    Chris Reimer
    14 Nov 2014 | 5:21 am
    I started reading and could not put it down Kris ……. “@KrisJohnson_NI: @ChrisReimer will check it out pic.twitter.com/ZfThyQ6DkK — Kenny Wallace (@Kenny_Wallace) November 14, 2014 The post I Heart Kenny Wallace! appeared first on ChrisReimer.com.
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    Blue Kite Marketing blog

  • The Importance of Gratitude

    Laura Click
    25 Nov 2014 | 4:00 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • How to Go from Good Writer to Better Writer

    Jan Morrison
    20 Nov 2014 | 6:11 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • How to Get Your Content Noticed {Podcast}

    Laura Click
    19 Nov 2014 | 5:38 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • 4 Creative Ways to Get on a Reporter’s Radar

    Jan Morrison
    13 Nov 2014 | 4:00 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
  • How to Leverage Customer Reviews to Win More Business

    Laura Click
    12 Nov 2014 | 5:49 am
    We've Moved! Update Your Reader Subscription Don't miss another blog post! Click here to update your readerhttp://feeds.feedblitz.com/bluekitemarketingblog Update your reader now with this changed subscription address to get your latest updates from us.
 
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    Barry Moltz

  • #301 John Hope Bryant, Tom Caporaso, Joe Pergola, Taffy Williams

    Courtney Deruy
    25 Nov 2014 | 6:34 am
    Topics include: how to reenergize the American economy, how small businesses can compete with big retailers during the holidays, point of sale solutions for small businesses, and the importance of remaining flexible as a small business owner. Check Out Business Podcasts at Blog Talk Radio with Barry J Moltz on BlogTalkRadio John Hope Bryant is founder, chairman, and CEO of Operation HOPE, a nonprofit organization that provides financial literacy for youth and financial capability for communities. He is the author of the bestselling book, How the Poor Can Save Capitalism. John discusses how…
  • What I am Thankful For

    Barry Moltz
    23 Nov 2014 | 10:29 am
    American Thanksgiving is the time of year to pause in  business and life to ponder what I am thankful for: 1. My family. I am thankful that both my sons are finding their passion at college. I am proud of the people that they are becoming. I am thankful to keep building my life with my wife of 23 years, Sara. 2. My career. I am thankful that I am able to support my family at something I love doing. 3. My community. I am thankful for the support of all of you every day. Remember, we do nothing alone. What are you thank you for?
  • How to Reduce Small Business Stress during the Holidays

    Barry Moltz
    20 Nov 2014 | 6:32 pm
    This post is sponsored by Staples. They are a great tech destination and have exclusive products for small business owners to give as gifts. Their goal is to make the holiday less stressful and provide more savings. This is a very stressful time of year for small business owners. It is not the typical “how to hit the sales target this month” pressure or the “how to meet payroll this week” nightmare”. It’s actually about what type of gift to give customers that will reflect the company’s brand. The best ones are anything that they would never buy for themselves. To reduce the…
  • How to Develop Engaging Online Content

    Courtney Deruy
    20 Nov 2014 | 7:45 am
    Are you struggling to get Facebook shares, likes, and Twitter retweets for the content you post online? Maybe the content isn’t cool enough. That’s one factor that could be holding people back from sharing says Emerson Spartz who studies how posts go viral on the internet. He has developed a theory on internet virality and in the Chicago Tribune article “Sharing online: It has to look cool”, he outlines the key points of his theory. What makes people share online? The four main principles are as follows: 1. Incentives – The more you reward people for sharing, the more they will…
  • #300 Nir Eyal, Scott Jordan, Jennefer Witter, Glen Stansberry, Jeremy Smith

    Courtney Deruy
    18 Nov 2014 | 8:04 am
    Business Insanity Talk Radio celebrates its 300th episode! Topics include how to build habit forming products, how to correctly approach public relations, and lessons learned from 3 successful entrepreneurs. Check Out Business Podcasts at Blog Talk Radio with Barry J Moltz on BlogTalkRadio   Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. He is the author of the bestselling book Hooked: How to Build Habit Forming Products. Nir shares practical steps for how businesses can master the psychology of habit to create a successful…
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    俺得修学旅行~男は女装した俺だけ!! 美形ギャルとの絡みが楽しい漫画

  • Aカップ微乳の美少女 尾形保奈美(3話~5話)

    gekiore
    17 Nov 2014 | 9:25 pm
    俺得修学旅行~男は女装した俺だけ!!の3話から5話にかけて登場する理系女子 尾形保奈美。   尾形保奈美は、待望のAカップ微乳の美少女です。   Aカップ微乳の魅力   Fカップだ!Gカップだと騒いでいるでいても、所詮不細工なデブが多いのは事実。   Aカップ微乳には、美少女・美女率が異様に高いのをご存知ですか?        …
  • 【無料ダウンロードできる】は、嘘です!

    gekiore
    17 Nov 2014 | 1:22 am
    俺得修学旅行の新しい情報を探しに、俺得修学旅行を検索するとというサイトがよく目につきます。   はっきり言って、その手のサイトはです。             コミなびは、俺得修学旅行が現在人気NO.1。(2014/11/調べ)   ほとんどの方が、コミなびで俺得修学旅行を読んでいると思われます。またFC2のアダルト動画サイトでも俺得修学旅行の広告が配信されているのを目にしますね。      …
  • 貧乳 尾形保奈美と姉の親友に3Pしちゃう鬼畜な弟

    gekiore
    14 Nov 2014 | 1:43 pm
    やっと俺得修学旅行の3~5話が配信開始になりました。今度のキーワードは、夜這いと3Pです。               でも2VS4で、ちょっと数的に不利だと思った瞬間。味方が登場。   睡眠薬弾を投げ入れ、その場の窮地をすくったのは、超天才児 。通称     さっき投げ入れたのは、護身用神経ガスZV2らしです・・(汗)                    …
  • 女装子になり女の集団に潜入した漫画

    gekiore
    10 Nov 2014 | 1:03 am
            他俺得修学旅行が読めるコミなびでは、が読めるので、気になったら試し読みしてみるのもおもしろいと思います。俺得修学旅行と同じ女性上位で、女の言われるがままにされる漫画のようです。     俺得修学旅行の漫画に満足したら、の女装美少年シリーズがおすすめです。    …
  • おっぱいの形良し。アソコの形良し。締りも当然イイ!

    gekiore
    31 Oct 2014 | 9:40 pm
                           
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    Free Enterprise

  • 1 in 3 Americans Shop Online at Work: FindLaw.com Survey

    Brett Snider, Esq.
    26 Nov 2014 | 9:04 am
    Employers may need to account for some extra online activity this holiday season: employees' furtive online shopping at work. A new FindLaw.com survey has found that approximately one in three Americans admit to shopping online while on the clock -- and not just during the holidays. Many of those surveyed explained they simply didn't have time outside of work to do their shopping. How can employers craft company policy to account for this online shopping trend? Employee Internet Use According to FindLaw.com's newest survey, 35 percent of Americans admit to doing their online shopping while…
  • Should Franchises Purchase Business Insurance?

    Daniel Taylor, Esq.
    25 Nov 2014 | 12:00 pm
    Turning a successful business into a franchise is a great way to turn a good idea into a great company. But that success may also create the need for additional business insurance. With the rise in lawsuits targeting chain businesses, insurers are now offering new types of business insurance for franchisers covering a variety of legal actions, reports Businessweek. This type of policy may cover everything from customer disputes with individual franchisees that turn into lawsuits against the owner of the franchise to employment disputes. And this is just the latest of many options for business…
  • Can You Ask Potential Hires About Medical History?

    Brett Snider, Esq.
    24 Nov 2014 | 9:07 am
    Your business may wish to hire employees who are well suited to a physically demanding task. This may make you wonder if your applicants are healthy enough to perform these tasks -- so much so you would like to ask about their medical history. Amsted Rail Co., Inc. and Amsted Industries, Inc. had similar concerns about its applicants having carpal tunnel syndrome, so it performed tests and asked about potential hires' history with carpal tunnel. Now the Equal Employment Opportunity Commission (EEOC) is suing Amsted for violating the ADA with its hiring practices. Can employers ask potential…
  • 3 Lessons for SMBs From Black Friday Lawsuits

    Daniel Taylor, Esq.
    21 Nov 2014 | 3:05 pm
    The specter of a Black Friday lawsuit can certainly cast a pall over what should be one of the biggest days of the year for many SMB retailers. Fortunately retailers can certainly take precautions to keep shoppers safe and prevent the injuries or other incidents that have led to past Black Friday lawsuits What can business owners learn from these previous Black Friday lawsuits? Here are three lessons: Door-buster sales can lead to injury lawsuits. Encouraging shoppers to rush into the store to grab a door-buster discount can lead to a personal injury lawsuit by a trampled customer or even a…
  • Top 5 Legal Tips for Small Businesses on Instagram

    Daniel Taylor, Esq.
    20 Nov 2014 | 10:00 am
    By now, your business likely has some form of social media presence, whether on Facebook, Twitter, Pinterest, or possibly all of the above. But what about Instagram? This mobile photo- and video-sharing network is becoming an increasingly powerful way for businesses to market their products and services, reports The Associated Press. What should business owners considering or already using Instagram to market their businesses be aware of? Here are five legal tips for small business owners on Instagram: Ger permission to post pictures of people. To avoid the potential for a legal dispute, be…
 
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    Noobpreneur.com

  • Tips for Your First Digital Video Conference

    Ivan Widjaya
    28 Nov 2014 | 5:00 am
    There are thousands of ways to take advantage of the freedom offered by virtual meetings and video conferencing. While primarily utilized by businesses to cut down on travel expenses and more, Uloop reports that schools have gotten in on the technological upgrade with new video conference based distance learning programs all over the world.… Continue reading » The post Tips for Your First Digital Video Conference appeared first on Noobpreneur.com.
  • 5 Tips for Making Your Resume Stand Out

    Ivan Widjaya
    27 Nov 2014 | 8:03 pm
    Your resume forms part of the first impression that potential employers get of you. It also helps to set you apart from the other candidates. With some advertised roles attracting hundreds of applicants, it has never been more important to know how to make sure your resume is being noticed for the right reasons.… Continue reading » The post 5 Tips for Making Your Resume Stand Out appeared first on Noobpreneur.com.
  • 5 Common SEO Mistakes That Really Shouldn’t Be Happening Anymore

    Ivan Widjaya
    27 Nov 2014 | 5:00 am
    The fluid yet fragile nature of Search Engine Optimisation can lead to entire campaigns built upon outdated concepts which could cause more damage than benefits. As Goggle and other search engines continue to update their search algorithms, old SEO techniques and tricks can become detrimental to a campaign and can land a website in hot water.… Continue reading » The post 5 Common SEO Mistakes That Really Shouldn’t Be Happening Anymore appeared first on Noobpreneur.com.
  • Battle of the Brands

    Ivan Widjaya
    27 Nov 2014 | 12:00 am
    How do you create a global brand worth millions (or even billions!)? It’s a question everyone working in business at any level has pondered at least once. Entrepreneurs often look for a magic formula or that one million dollar idea. This is all well and good, but maybe it’s a lot easier just to offer a simple service and do it very (very) well.… Continue reading » The post Battle of the Brands appeared first on Noobpreneur.com.
  • Tips on Finding the Right Domain for Your Start-up

    Ivan Widjaya
    26 Nov 2014 | 7:48 pm
    While there are many ways to spot a great start-up business, one key indicator of success is shown by the careful selection of a domain name with great monetization potential. The trick to the trade often encompasses some common characteristics. A great domain name has to be not only meaningful, but also short enough to be memorable.… Continue reading » The post Tips on Finding the Right Domain for Your Start-up appeared first on Noobpreneur.com.
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    Big Brand System

  • The 5 Essential Keys to a Tantalizing ‘About’ Page

    Henneke
    19 Nov 2014 | 3:00 am
      It’s an easy mistake. Once you know it, you’ll see it happening on most websites. Let me ask you: What’s the purpose of your about page? That’s obvious, isn’t it? It’s about your company. Your history. Your products. Maybe some stuff about you personally. That’s it. Right? Not quite. That shouldn’t be the main focus. The about page on your website is a “sales” page, encouraging readers to get in touch or join your newsletter. And like every sales page, your about page should focus on your readers, engaging and inspiring them.
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    Auto Repair Marketing Company | 23 Kazoos

  • Best SEO Services

    Wendy Kenney
    23 Nov 2014 | 6:23 pm
    Best SEO Services Are you looking for the Best SEO Services for your small business website? 23 Kazoos is is one of the Best SEO Services online. We provide search engine optimization seo services to small businesses in the United States. We specialize in search engine optimization seo services for small businesses such as automotive businesses, dental offices, […] Local SEO Services Alaska Boise SEO Local SEO Services Boise Idaho Auto Repair Marketing Company | 23 Kazoos - Building Buzz for Business
  • One Irresistible Offer Your Customers Can’t Refuse!

    Wendy Kenney
    15 Oct 2014 | 6:38 pm
    One Irresistible Offer Your Customers Can’t Refuse! Congratulations! You have just downloaded one of the most successful auto repair shop marketing campaigns that have ever been done! When used correctly, it can generate 5 figures or more in new sales for your shop! Your download includes three fill-in-the-blank templates. (Click link to download). Fill in the blank letter template with attached check […] 6 Easy Ways to Market Your Business with Social Media Creative Marketing and PR Ideas for July Auto Repair Marketing Company | 23 Kazoos - Building Buzz for Business
  • Top 10 Reasons You Need a New Auto Repair Website:

    Wendy Kenney
    19 Sep 2014 | 12:13 pm
    Top 10 Reasons You Need a New Auto Repair Website: Top 10 Reasons You Need a New Auto Repair Website: 10.  If you made your website yourself in 1992 using any do it yourself web technology, you need a new website. 9.    If your website was created using Microsoft Front Page, you need a new website. 8.    If your website can only be […] Automotive Repair Website Design Auto Repair Shop Website Design Website Designs Auto Repair Marketing Company | 23 Kazoos - Building Buzz for Business
  • 10 Joan Rivers’ Quotes That Will Make You Chuckle

    Wendy Kenney
    4 Sep 2014 | 1:01 pm
    10 Joan Rivers’ Quotes That Will Make You Chuckle Rivers learned early on that in order to succeed as an entertainer she had to differentiate herself from everyone one else in the industry. S The Goal 9 Ways to Make Your Business Stand Out From a Crowd Top 10 April Fool’s Day Office Pranks Auto Repair Marketing Company | 23 Kazoos - Building Buzz for Business
  • 17 Essential Elements of a Successful Direct Mail Marketing Campaign

    Wendy Kenney
    29 Jul 2014 | 6:13 pm
    17 Essential Elements of a Successful Direct Mail Marketing Campaign Direct mail marketing can be an excellent way to get new customers. This article explains what you must include in your campaign to ensure its success. MUST DO MARKETING ACTIVITIES FOR YOUR AUTO REPAIR SHOP The ONE Marketing Tool That Will Get New Customers In The Door, Guaranteed! Book Auto Repair Marketing Company | 23 Kazoos - Building Buzz for Business
 
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    Bulldog Drummond - Uncommon Sense

  • Thanks Awfully and Appreciate Greatly

    Bulldog Drummond
    27 Nov 2014 | 6:36 am
  • Lego CEO Says Innovation Helps Boost Brand Dominance

    Bulldog Drummond
    24 Nov 2014 | 8:52 am
  • Diners Can Go Halfsies to Solve Issues of Obesity, Food Waste and Hunger

    Bulldog Drummond
    21 Nov 2014 | 8:51 am
    Marvel idea: Restaurants sign up for Halfsies offering people the option to pay full price for a meal but receive half of the portion size instead. Why would you want to do that? Not only to save your waistline but to help others in need. Half the meal stays with you half goes off to people in the city who do not have enough money to buy their own food.  
  • Driving Innovation: A Project For The People

    Bulldog Drummond
    20 Nov 2014 | 8:15 am
  • Imagine If Companies Were Ruled By Explorers

    Bulldog Drummond
    20 Nov 2014 | 7:54 am
    Written by Jean-François Marti The act of innovation might be considered the world’s oldest profession. Consider a profession that holds this title and it’s likely an inventor imagined and designed the job before it could be practiced. A company’s lifetime is shorter than your career Today the acceleration of disruptive innovation cycles, and the repercussions for organizations that don’t keep up, is a major driver for innovational exploration. Consider the average life expectancy for an S&P 500 company in 1935—it was 90 years—but today it’s a mere 18 years. Companies…
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    EpicLaunch

  • Top Tips for a Memorable After-Dinner Speech 

    EpicLaunch
    24 Nov 2014 | 11:55 pm
    So you have been invited to deliver an after-dinner speech, be it for a corporate dinner, a product launch, an academic event, or other similar gatherings. You know very well that what you say at an after-dinner speech can – and most often will – be held against you, and this is a definite cause for concern. But, fortunately, there are ways to make your after-dinner speech memorable and entertaining at the same time without having to go through a nervous breakdown. You simply have to keep some tips in mind to arrest your audience and leave them with something that makes an impact. The…
  • Entrepreneurial Spirit: Could you make money from a festival?

    EpicLaunch
    24 Nov 2014 | 11:54 pm
    You have grown tired of your nine-to-five routine and want to get out off the office. You dream of being self-employed and would like to establish your own festival but are not sure where to start, or exactly what it entails. Read on for advice and industry essentials. Find Your Niche in the Market What is the aim and focus of your festival? Music? Literature? Film? Sports? Perhaps it will be a charitable, non-profit event aimed at raising awareness. Or to celebrate a genre of the arts. Research existing festivals and ensure that your venture will fill a gap in the market. Location, Location,…
  • The Best Features You Wish Your Office Had

    EpicLaunch
    22 Nov 2014 | 11:31 am
    Whether you are a manager or an employee working in an office, it can pretty much be considered your second home. You spend a significant proportion of your time there and as any office worker will tell you having something interesting or a little different in your workspace can make a huge difference to morale. On the most part this may just be a simple touch like motivational slogans or artwork dotted about the wall space, or even something as basic as a vending machine in the corner; there are however certain offices around the world that have invested in making their workspace both unique…
  • Promotion and Expansion

    EpicLaunch
    20 Nov 2014 | 10:10 am
    The commercial environment has been difficult. Worldwide recession meant there were few places that a business could go to search for new markets to expand turnover. At times the failure of competition meant that there were people looking for new suppliers but often the important thing was simply to hold on to existing clients and market share. It was not much fun for the sales personnel either, especially if a good proportion of its remuneration was commission based on performance. While few CEOs had much room for manoeuvre when finance was tight there was still a case for thinking about how…
  • How the Right Partnerships can drive your Business Venture Forward

    EpicLaunch
    18 Nov 2014 | 1:41 am
    Partnerships, dependant on you and your businesses circumstances, can either be mutually beneficial or singularly detrimental. In order to avoid partnerships that could prove to be detrimental and to forge beneficial unions you should not enter into them lightly and, when you do, you should take care to nurture them carefully. The difficulty is in distinguishing between the two, as partnerships can take many forms whether you consider their legal connotations or the way in which individual parties serve one another. How to Evaluate a Prospective Partnership The first thing to consider is…
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    Web Marketing Therapy Blog

  • Happy, Healthy Thanksgiving!

    Web Marketing Therapy
    25 Nov 2014 | 11:43 am
    As our team winds down to spend time with our loved ones for the Thanksgiving break, we wanted to wish you a wonderful, stress-free Thanksgiving. Embrace the holiday, be present, be grateful, unplug and recharge.
  • Let’s Get Visual: Ideas for Your Social Media

    Katherine L. Garcia
    25 Nov 2014 | 6:53 am
    I handle social media for companies on a daily basis and I see something consistent every time: More visibility on social media means more engagement, connections and more social media love! In the name of holiday giving, I decided to share some healthy ways you can increase your visual efforts on social media. Let’s get visual. 1. Install Facebook Open Graph If you have WordPress, install a Facebook Open Graph plugin. Its like magic. It turns your Facebook posts from this: (drum roll please…) to this: The difference is huge! The Facebook post went from eh to sexy. This free…
  • How to be heard among web and social media noise

    Lorrie Thomas
    17 Nov 2014 | 7:33 pm
    An article in Experience Life magazine about noise shared data from Mathias Basner, MD, PhD, assistant professor at the University of Pennsylvania School of Medicine and president of the International Commission on the Biological Effects of Noise: “Social noise has tripled since the 1980’s.  Everyone has a smartphone and earphones.  There’s neighborhood noise.  Traffic has increased.  Noise is everywhere.” The increase of noise online – web, social media and mobile is no different. It’s everywhere and it’s a growing part of our lives.
  • Social Media Acceptances Do Not Equal Permission to Solicit

    Web Marketing Therapy
    10 Nov 2014 | 11:52 am
    One of my favorite business allies is communication expert Dr. Bill Lampton. He shared a funny story about a person requesting to connect via LinkedIn. He accepted her request, then IMMEDIATELY received a sales pitch message.  His response to her was perfect.  It was worth the healthy reminder that social media is about building relationships (not shoving your services at others)! Hello– Since 1997 I have taught sales groups across the U.S. My entire career, after teaching communication at the university level, has depended on my sales knowledge and ability. So I am going to give…
  • The Power of Your Profile Picture

    virtualwordspecialist
    15 Oct 2014 | 9:44 pm
    Professional Image by Toki Lee Photography I am not exaggerating when I say hiring a professional to take my photo for profile pictures and my online brand was one of the best investments I ever made. It also was a lot of fun too! I chose a photographer whose portfolio and experience with business professionals matched the look I wanted. In advance of the photo session, the photographer provided me with guidelines, tips and ideas to make the whole process successful and very enjoyable. (I love it when professionals lead!) Whether you are an entrepreneur or work for a company, your profile…
 
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    The Rise To The Top: Helping you generate big time revenue through your own online products & programs

  • Should you offer a payment plan for your online course?

    David Siteman Garland
    14 Nov 2014 | 1:13 pm
    Great question! First of all, I’ve done it (and seen it done) EVERY way under the sun. Payment plans can be great for bringing in new customers (buyers LOVE spreading out payments) but also come with some additional work (i.e. the few bad apples that will try to screw you). Overall, having a payment plan option (including our big 12 pay option for Create Awesome Online courses over 12 months) has been a huge success for us (mixed with a headache or 5). That being said, whether YOU should do a payment plan for your course depends on a few factors. Here are a few tip-a-roos: 1. If you are…
  • 5 things to do AFTER you launch your online course or program

    David Siteman Garland
    29 Jul 2014 | 1:45 pm
    OK, so you’ve launched your online course or program…SWEET! Get down with your bad self. A lot of people procrastinate and say they will get their course done and out there *one day* but you ACTUALLY did it. Give yourself a high-five. So you might be thinking…ummmm now what do I do? Great question and here is the answer 1. Document EVERYTHING If you haven’t already (ahem…you should) make sure to document your ENTIRE launch process. Fun fact: We all forget stuff. And we forget stuff quicker than we think. Right after your launch is GREAT time to do this while it is fresh…
  • 5 key mistakes to avoid when creating (and marketing) your online course (and what to do instead!)

    David Siteman Garland
    30 Jun 2014 | 1:57 pm
    As you know I’ve taught thousands of people just like you all over the world how to create, promote & profit from their own online courses (my thang!). I’m always paying attention (and talking to my students) as to what is working, what isn’t working, where there are challenges, etc. (as well as of course running my own tests, experiments, launches, etc.). And here is the the really weird thing….the difference between people having success or  not-so-much-success is actually quite small. Meaning, it might SEEM large, but it actually isn’t. For example, I’ve had many…
  • Success Story: How Christopher Stafford launched his first online course and brought in $35,000 (and raving customers!)

    David Siteman Garland
    8 May 2014 | 10:24 am
    Back with ANOTHER success story…gotta love these (I mean do they get old? Nope). I love bragging about my CAOCers (Create Awesome Online Courses students) who are rocking so you can get some ideas and inspiration (and also give them a pat on the back…they deserve it). Chris is a long time student of mine and a fantastic action taker who totally crushed his his “Top Producer Blueprint” course. In this interview, Chris spills all the beans. Unfiltered. Uncensored. Let’s get at it: Here are the questions: Name:  Christopher Stafford Name Of Your Course: “THE TOP…
  • A fella came up to me Starbucks and asked me how he could build his email list from scratch…this is what I told him

    David Siteman Garland
    29 Apr 2014 | 4:19 pm
    Just had a super nice guy come up to me at Starbucks (who happens to be a new email subscriber of mine) and we got to chatting about what he is looking to do with an online program from scratch. In a nutshell, he is a successful real estate investor and wants to teach it. Perfect topic and one that can really help people and make a lot of money (double win!). He doesn’t have an email list yet, so here were my tips to get him started (feel free to steal ‘em): 1. Start with a sweet free piece of content: i.e. 7 things to know before you invest in real estate, 7 key mistakes to…
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    Entrepreneurs Unpluggd

  • Spotlight on Brad Flora: Founder of Perfect Audience

    Christine Mortensen
    3 Nov 2014 | 8:36 am
    Brad Flora founded Perfect Audience in 2012 to create the easiest way for marketers to retarget lost visitors and get more sales. After parting ways with his co-founder and several attempts of finding a new developer he packed up and headed to Silicon Valley. “I tried to build the company 100% in Chicago and failed,” Flora said in an email. “I just couldn’t convince any developers in Chicago to join. And a software company without developers isn’t much of a software company.” He raised seed funding from YCombinator, SVAngel, and top angel investors in San Francisco,…
  • Spotlight on Jimmy Odom: Founder and CEO of WeDeliver

    Christine Mortensen
    29 Oct 2014 | 7:59 am
    Jimmy Odom has been described as energetic, passionate, dynamic, optimistic, inspiring and driven by vision and purpose. After nearly 5 years in leadership roles with Apple Retail, combined with years of logistics management and several National Start-up Awards, Jimmy has once again transformed the entrepreneurs experience and expectations. As Founder and CEO of WeDeliver, Jimmy has continued to win local Chicago start-up awards along with continually growing a start-up business since 2012, and connecting to other entrepreneurs in the Chicago area. His mission is to build a brand whose…
  • Lessons We Can Learn From Inspiring Entrepreneurs

    Guest Author
    21 Oct 2014 | 12:19 pm
    When attempting to find the market sweet spot for your startup, entrepreneurs often walk the line of embracing history, and forging their own path. As the late Steve Jobs so eloquently stated, “Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition.” Obviously, there is no denying the success that Steve Jobs enjoyed, and the history…
  • If you could ask them anything what would it be?

    Christine Mortensen
    21 Oct 2014 | 9:37 am
    No matter how you look at it—this crop of entrepreneurs has seen success! If you had the chance to ask them anything about how they achieved that success what would you want to know? Send us your questions and we’ll get the answers for you from our Elevate Chicago speakers. You can submit your questions via a: comment on this post tweet to @EntUnpluggd email to christine@entrepreneursunpluggd.com You do, by the way, have a chance to ask your questions to our speakers listed below in person.  You can join us for a full day of actionable insight and the raw storytelling…
  • Elevate Ticket Raffle: Week 3

    Christine Mortensen
    20 Oct 2014 | 8:58 am
    It’s the third week in our ticket giveaway! Will you be the lucky one this week? Win a free ticket to the Elevate conference we’re hosting November 14th just for sharing the news. Each week we’re give away one ticket and announcing the winner via email—so share the event and make sure you sign up for our emails to see if you’ve won! Every time you share the event you get another entry. Did you get a friend to share? That’s another entry! Don’t want to risk missing out? Get early bird tickets now before the price increases on Tuesday October 21st. a Rafflecopter giveaway  Get…
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    Launch Grow Joy

  • Ten inspiring gifts for creative entrepreneurs

    launchgrowjoy
    26 Nov 2014 | 12:35 pm
    As an entrepreneur, what do you really want as a gift for the holidays? I personally LOVE gifts that inspire me and make me think outside the box, which is why I’ve decided to put together Launch Grow Joy’s first... The post Ten inspiring gifts for creative entrepreneurs appeared first on Launch Grow Joy.
  • More Etsy marketing tips

    launchgrowjoy
    20 Nov 2014 | 10:07 am
    Etsy is the perfect place to sell just about any handmade, vintage, one-of-a-kind goods and more, but it’s also one of the most popular online market places online. So, how can entrepreneurs that are just starting out make their product... The post More Etsy marketing tips appeared first on Launch Grow Joy.
  • The ultimate guide to running a holiday sale

    launchgrowjoy
    17 Nov 2014 | 9:51 am
    This is a guest post from MadeFreshly.com As much as pumpkin spice lattes and Christmas carols bring the warm and fuzzy, let’s be real. The holidays bring a lot of stress. Especially for an online seller, the holidays mean the... The post The ultimate guide to running a holiday sale appeared first on Launch Grow Joy.
  • 33 PR Tips for Entrepreneurs

    launchgrowjoy
    14 Nov 2014 | 7:25 am
    As an entrepreneur, you are often your business’ only publicist. But doing your own publicity can sometimes seem overwhelming or even intimidating. So we decided to reach out to some entrepreneurs who have had success with doing their own PR... The post 33 PR Tips for Entrepreneurs appeared first on Launch Grow Joy.
  • How to leverage your press mentions into sales

    launchgrowjoy
    12 Nov 2014 | 1:07 pm
    Seeing your products featured on the pages of a top magazine can be exhilarating! But, along with that exhilaration can come a bit of worry – what if you don’t have enough product in stock to meet the demand in... The post How to leverage your press mentions into sales appeared first on Launch Grow Joy.
 
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    The Metropreneur Columbus

  • Small Business Saturday – Shop Small, Dine Small

    Susan Post
    28 Nov 2014 | 5:00 am
    The holiday shopping season has begun. While Black Friday used to be the main event, days like Small Business Saturday and Cyber Monday are targeting those after a non wait-in-line-at-4:00 a.m. shopping experience. Tomorrow marks the fourth annual Small Business Saturday. While Black Friday conjures images of deep discounts at big-box retailers, SBS reminds shoppers […]
  • How Does Columbus Rank? CEOs for Cities Releases Benchmarking Study

    Susan Post
    27 Nov 2014 | 5:00 am
    How does Columbus stack up against the rest? CEOs for Cities recently released City Vitals 3.0, a benchmarking study that compares the 130 largest metropolitan areas in the U.S. in a number of factors. These statistical measures help a city understand their performance in four key areas – talent, innovation, connections and distinctiveness. CEOs for […]
  • Spoolee Talks Collaboration and Kickstarter Success

    Susan Post
    26 Nov 2014 | 5:00 am
    What makes a Kickstarter or crowdfunding campaign successful? There’s no magic formula and sometimes even the simplest of campaigns can earn thousands and thousands of dollars (potato salad, anyone?). But, Columbus has seen its share of startups with successful campaigns. A recent addition to the list is earbud detangling solution, Spoolee. A squishy neoprene spool […]
  • Sage Sustainable Electronics Giving Gadgets New Life

    Susan Post
    25 Nov 2014 | 5:00 am
    Chances are you have an old laptop or early generation iPhone stored in a desk drawer somewhere. Whether it’s there just in case or because you’re not sure what else to do with it, a new Columbus-based company is giving everyone from individuals to large corporations an outlet to recycle their old electronics. Sage Sustainable […]
  • Small Business Saturday Is Coming – Is Your Business Ready?

    Susan Post
    24 Nov 2014 | 5:00 am
    Small Business Saturday is less than a week away. With only a few days to spare, is your business ready? And are you targeting the right customers? Columbus-based AudienceSCAN recently performed a survey over 14,000 people nationwide to gain insights into their Small Business Saturday shopping habits. Holiday shopping used to culminate with Black Friday […]
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    Blogtrepreneur - For Busy Entrepreneurs

  • Get Your Customers to Fund Your Business – NakedWines Did It!

    Matthew Toren
    21 Nov 2014 | 7:00 am
    Many companies, particularly tech startups, get funding from venture capital groups or angel investors – individuals who fund a startup in exchange for a stake in the business or return on the investment. Crowdfunding is a less traveled road, but NakedWines.com, a company founded by Rowan Gormley, is blazing its own path in an industry known for its traditions. NakedWines.com has brought more than 200,000 wine drinkers worldwide together to invest more than $5 million a month in indie winemakers, giving winemakers a chance to follow their dream of producing their own wines while providing…
  • How a Drop-Out Became an Entrepreneur – 3 Lessons Randy Wyner Learned Along the Way

    Blogtrepreneur
    14 Nov 2014 | 7:00 am
    I founded Chronic Tacos with my friend Dan when I was 26 and I never spent a day in college. Anyone can do it, right? It sounds easy enough to skip the college degree in favor of pursuing your dreams. And with entrepreneurs out there, like Bill Gates and Richard Branson, acting as the perfect example of finding success as a dropout, the argument seems pretty strong against getting a degree. And while I share with those two the fact that we don’t have a degree, every entrepreneur has to find their own path and use those lessons they learn along the way to their advantage. I believe that all…
  • 24/7 Entrepreneur Education Takes U of Utah to Next Level

    Adam Toren
    13 Nov 2014 | 7:00 am
    New $45 million facility will allow students to live, build prototypes and launch companies in the same place Entrepreneurship is not something that can be fully understood in a classroom. It’s something that must be experienced. It’s more of a mindset than anything, a confidence you can overcome what comes next. Universities everywhere are grappling with this problem as they adjust their curricula to keep pace with innovation and respond to how society glamorizes people, like Mark Zuckerberg and Steve Jobs, who have found success by dropping out of college to start a business. The…
  • Here’s the Perfect Starting Point for New Online Businesses

    Matthew Toren
    9 Nov 2014 | 11:01 am
    People start new businesses online every day, so it can’t be that hard right? No, it’s not. In fact, it’s maybe too easy to start a business online. To start a business that does well and lasts for more than six months to a year, however, that’s going to require a bit more work. You will have to put a few essential things in place to create a brand and business model, aggressively promote and prepare for the unseen to make sure it has structure and built for continuity. Here are some of the first steps you need to take once you’ve decided to start a business online. Creating…
  • Two Skateboarding Dads Invent Award-Winning Kids Products Now in Major Retail Stores

    Matthew Toren
    31 Oct 2014 | 7:00 am
    Two California brother in-laws, Jason Arriola and Will Regan, teamed up to start a business and now these two Skateboarding dads are living the dream of entrepreneurism. So how did they do it? Tired of always seeing his twin boys' heads bobbing around when they fell asleep in the back seat of the car, Jason Arriola looked for a solution and when he could not find one, decided to create a solution of his own. Their unique one-of-a kind product prevents the unfortunate head bobbing that occurs while sleeping in the car due to "noodle neck" as they call it (strange and uncomfortable positions:…
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    That Bookkeeper

  • Fighting the winter blues

    Eric Matthews
    27 Nov 2014 | 4:00 am
    The days are getting shorter. Although we were blessed with an unusually warm Halloween this year, November was quick to throw snow on the ground and it hasn't looked back since. When you combine that with the clock going back an hour, we're now in that part of the year where it's dark when the kids leave for school, and it's dark again when the clock strikes supper. I thought I'd take a minute to talk about SAD (seasonal affective disorder). Why? Well, I'm guessing a lot of my readers work in offices (probably a lot of home offices too), and spend a lot of time in front of a computer. When…
  • Just Get Started

    Eric Matthews
    25 Nov 2014 | 4:30 am
    Have no fear of perfection - you'll never reach it. -Salvador Dali Being a perfectionist can be dangerous. You're never going to achieve it. Some people do end up achieving greatness along the way to perfection, but more often than not people just don't bother getting started because they know that they'll never do it "perfectly". This is very true about running a small business. Heck, just getting started in the first place is where most would-be entrepreneurs fall down. How many people tell you about their great idea for a business? How many of them actually do it? Just get started... I…
  • Plan ahead for a stress-free holiday season

    Eric Matthews
    21 Nov 2014 | 4:18 am
    I can’t believe it’s almost December. In just over a month retail businesses will be completely swamped...and my business will be a ghost town. If you are in the world of retail, where everyone pays you before they leave the store...you can safely skip this post. This information is for those of us who provide services and who spend time chasing down payments throughout the year. This is a very tricky time of year. The holidays usually demand a large monetary sacrifice, so we want to bring in as much money as possible. We also roll into December completely exhausted, and want nothing more…
  • Let Xero Supercharge your bank reconciliation

    Eric Matthews
    18 Nov 2014 | 4:51 am
    The trouble with trying to pick a "favourite" cloud-based bookkeeping service is that they all have unique things that make them stand out. In Xero, at least for me, their standout feature is bank rules. Most services will automatically pull down bank transactions. Some of them will even "learn" how to categorize some of your transactions over time. Xero's implementation is my favourite. Xero lets you create rules. These rules let you auto-categorize transactions as they come in based on several criteria. Instead of trying to explain it all by text, let me show you. Here's a transaction that…
  • Should bookkeepers be certified?

    Eric Matthews
    13 Nov 2014 | 4:00 am
    I know I have mentioned this at least 153 times…but I’m Canadian. And, as a Canadian, we bookkeepers don’t require any type of official certification in order to start working. Sadly, you probably don’t even need to know how to spell bookkeeper before you start charging people to do their books. Let’s not forget the fact that I was hired as a bookkeeping clerk before I was old enough to drive. I suppose that’s true in a lot of professions. I don’t think most people ask for a list of academic achievements from their plumber while the broken pipe continues to fill their basement…
 
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    Barbara’s Blog

  • Being Grateful: A Business Perspective

    Barbara Weltman
    27 Nov 2014 | 1:00 am
    On this Thanksgiving Day, there are many things to be grateful for. Family, friends, good health, and freedom top my list. Thinking about my business brings several other things to mind that I’m grateful for. 1.    Business associates I’ve been at this for a long time, and I’m pleased to say that I continue to work with a number of the same folks for many, many years (e.g., almost 38 years with one person; over 30 years with another). It’s a blessing to have these long associations, and to be able to count on these people. 2.    Stimulating subject matter I’ve repeated it…
  • Net Neutrality: For It or Agin’ It?

    Barbara Weltman
    20 Nov 2014 | 1:00 am
    Follow @BarbaraWeltman There’s been a lot of media attention lately to the issue of net neutrality. Essentially, net neutrality means that Internet service providers of broadband would be regulated like a public utility. It would be up to the government to dictate what actions these providers could and could not take with respect to certain customers or content providers. Toward this end, the FCC is working on regulations to reflect net neutrality. One idea put forward recently by FCC Chairman Tom Wheeler would be to impose strict guidelines for certain businesses (e.g., content providers)…
  • 5 Financial and Tax Planning Things to Do Right Now

    Barbara Weltman
    13 Nov 2014 | 1:00 am
    Follow @BarbaraWeltman The clock is ticking and the year is winding down. Don’t let December 31 take you by surprise. Act now to solidify your position for the year. 1.    Meet with your CPA Work your tax advisor to map out some year-end tax planning strategies so you’ll minimize your tax bill for 2014. This may require you to spend more money to reap tax savings, so make sure you have the cash flow to support the strategies. The sooner you schedule an appointment, the more time you’ll have to take action. 2.    Review your balance sheet If you may need commercial financing next…
  • Let’s Talk Federal Regulations

    Barbara Weltman
    6 Nov 2014 | 1:30 am
    Follow @BarbaraWeltman Red tape can be a nightmare, right? But it may be scarier to see how regulations are made. That’s my view after taking part in the SBE Council’s first Regulatory Accountability Day and visiting federal regulators and their staff. The group was led by Karen Kerrigan, President and CEO of the SBE Council, and included Brian Moran, Victoria Braden, Todd Flemming, and me. For two days, we visited the Securities and Exchange Commission (SEC), Health and Human Services (HHS), the Federal Communications Commission (FCC), among others. Here is what I learned: There are a…
  • Preparing Your Workplace for Flu Season

    Barbara Weltman
    30 Oct 2014 | 1:00 am
    Follow @BarbaraWeltman October is the start of the flu season, which generally runs through March. Steps you take now can go a long way in creating a healthy workplace and keeping your company fully-staffed. Encourage a healthy workplace Staying healthy is the first line of defense against the flu. Sanitize work surfaces. These include telephones, keyboards, and doors of refrigerators and microwaves. Provide sanitizing wipes for this purpose. Provide information on the flu to staff (e.g., importance of getting flu shots, which may be covered by your company’s medical plan). Discourage…
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    Small Business Marketing Blog

  • 3 design tips for your next trade show booth display

    brafton
    25 Nov 2014 | 5:29 am
    You might think that digital advertising and a social media presence are the marketing waves of the future, and while every small business should focus on its digital outreach efforts, you still need to establish your brand within the industry in a tangible way. That's where trade shows come in. These might seem counterintuitive when you're trying to attract more customers, but becoming a trusted name among your peers will only serve to heighten your reputation with consumers. According to the Trade Show News Network, 81 percent of show attendees have buying authority over…
  • Promote health and wellness on World AIDS Awareness Day

    brafton
    24 Nov 2014 | 3:09 am
    As a small business, you know how important it is to establish your brand as compassionate and caring. Operating your company as a contributing member of the community is a great way to show your customers that you're not just in it to make a quick buck. Many businesses make donations to local charities and provide sponsorships for youth sports teams in town, so why not try something different to show customers you care? Dec.1 marks World AIDS Awareness Day, and promoting health and wellness around this debilitating condition can establish your brand. AIDS can be a sensitive subject…
  • How to throw the perfect end-of-the-year holiday party

    brafton
    21 Nov 2014 | 12:56 am
    Your employees work as hard as they can for you all year long, so when the end of the year rolls around, it's important that you show them you appreciate their efforts. This is why many companies throw end-of-the-year parties to give their employees a chance to blow off some steam and bond with each other like no other time in the office. However it can be easy to make a mistake and throw a party that feels token and without real appreciation. Make sure you not only choose the right venue for your soiree, but plan to give your employees gifts that make them feel like their work has…
  • Snow on the way? Try these unique promotional marketing products

    brafton
    18 Nov 2014 | 1:20 am
    Snow can be a blessing and a curse for your business. A dusting of light, airy flakes can turn your storefront into a picturesque winter scene that draws customer in, but too much can send them scrambling back to their houses until spring. Effective marketing means taking advantage of whatever tools are available to your business, and even a snowstorm presents its own special ways to get a leg up on the competition with some unique promotional marketing products. Stay functional When your customers are getting ready in the morning and see that they need to go out in the snow to…
  • Stay on track next year: Why promotional calendars make great gifts

    brafton
    17 Nov 2014 | 12:23 am
    Whether you're trying to find gifts for your employees around the holidays or your business needs a boost through a promotional giveaway, it can be tough to settle on that one item that will please everybody. As a marketer, you want to make your brand as visible as possible, but you don't want to throw your name on a useless piece of junk that consumers are likely to ditch in the next trash can they see.  Though smartphones and tablets have grown more popular in the personal organization field in recent years, there might be no better gift for employees or customers…
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    Firmology

  • 7 Habits of Highly Effective Ecommerce Site Owners

    Jeremy Gin
    12 Nov 2014 | 4:00 am
    Habits are important–they define your work ethic, your efficacy, and, most importantly, your routines. Nailing down healthy and effective habits to help you manage your business is crucial in the ecommerce world, especially since ecommerce can be anything but habitual from the outside looking in. Here are 7 habits you should keep in your routine to help you run a more effective ecommerce site: 1. Use Transparency as a Weapon Well-reviewed ecommerce business owners tend not to be afraid of their weaknesses. Instead of hiding weaknesses (as is done by many poorly reviewed businesses),…
  • Using Google+ To Increase Sales in Your Small Business

    Mark Cerminaro
    10 Nov 2014 | 4:00 am
    With more users than Twitter, and over 540 million in total, Google Plus has emerged as a social media juggernaut. Its linkage to other Google features and uniquely customizable functions, such as video hangouts and contact segmentation (circles), have attracted users from a wide array of social groups and commercial sectors. Small businesses have been particularly instrumental in Google Plus’s rise. Their owners have, in droves, discovered the network’s immense value in creating engaged brand communities and improving sales. Google Plus offers small business owners an intuitive,…
  • Meet & Greet: Tanya Prive of Onevest, Startup Investment Platform

    Tanya Prive
    30 Oct 2014 | 4:00 am
    Firmology’s Meet & Greet series takes an inside look at the technology available to small business owners and entrepreneurs, straight from the founders who built them. Name: Tanya Prive Title: Co-Founder and COO Company Name: Onevest Company One Liner: Startup investing platform (equity crowdfunding) Location: New York, San Francisco, and Maryland Best Way(s) to Contact Me: Twitter @TanyaPrive1 Tell us a little bit about yourself and your background. I started my career in the financial media space at Forbes and FOX News where I played various roles over the course of four and a half…
  • Meet & Greet: David Haber of Bond Street, a Small Business Lending Marketplace

    David Haber
    23 Oct 2014 | 4:00 am
    Firmology’s Meet & Greet series takes an inside look at the technology and resources available to small business owners and entrepreneurs, straight from the founders who built them. Name: David Haber Title: CEO Company Name: Bond Street Company One Liner: Small business lending marketplace Location: New York, NY Website Address: www.onbondstreet.com Best Way(s) to Contact Me: David@onbondstreet.com Tell us a little bit about yourself and your background. I grew up in San Diego with a pretty modest upbringing. I first got into starting businesses when I realized that working for $7/hr.
  • How To Implement and Manage a BYOD Policy (and Keep IT Happy)

    Dean Wiech
    22 Oct 2014 | 4:00 am
    Implementing a “bring your own device” (BYOD) policy for your organization can be extremely beneficial, but if not done correctly can also cause several problems. One of the main reasons that companies implement BYOD is to lower their costs associated with purchasing a large number of computers or tablets. Many security issues can arise, as well as an increase in time spent by the IT department on setting up and monitoring all of the employee’s devices. Though BYOD may lower costs of technology, if not implemented correctly it can actually result in higher costs in areas such as the…
 
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    codelessinteractive.com

  • 5 Simple Customer Research Tools to Improve Your Website

    Brad Smith
    23 Nov 2014 | 7:00 pm
    If you don’t know everything about your customers (like their roles, their characteristics, and their personalities), then your business will struggle, and there’s no amount of promotional marketing or advertising tricks that will save you. We recently discussed why customer research matters for marketing. And then we uncovered the ways in which psychology is (and always has been) impacting the sales cycle. In the words of 1950’s researcher Martineau, “In an intelligent, normal person, virtually everything is motivated by subtle reference to the person’s self-ideal—the kind of…
  • How to Quickly & Easily Develop a Content Creation Strategy

    Bethany McDaniel
    18 Nov 2014 | 7:00 pm
    Content is the cornerstone of online inbound marketing. It helps you get people’s attention, stand out from the competition, and earn the trust of your target audience. And it ties in to every phase of your inbound marketing strategy. With content, we can attract visitors to our site through our blogs, create keywords that are optimized around our blog posts & website content, and carry out successful, content-driven social media campaigns. Once people are on our site, we can convert those visitors into leads with the content we write for our forms, calls to action, and landing pages.
  • 5 Steps to Create a Buyer Persona for Your Business

    Bethany McDaniel
    4 Nov 2014 | 7:00 pm
    Buyer personas are arguably the most important part of an inbound marketing campaign because they’re who you should be targeting all of your efforts towards. Personas will help you identify the wants and desires of your target audience so that you can create products/services that will help them achieve their goals and overcome any possible roadblocks. Without personas, there isn’t a clear direction for any of the steps listed above. And no matter what kind of business/organization you’re in, you will benefit from creating (and using) buyer personas. But before we delve into how to…
  • The Pain-Free Way to Create an Inbound Marketing Strategy

    Bethany McDaniel
    14 Oct 2014 | 11:00 pm
    Inbound marketing is a variety of activities that brings interested prospects IN to your organization. It earns the attention of potential customers by producing relevant content, developing interesting and compelling landing pages, etc. Inbound marketing naturally draws the attention of the right people (or at least it’s supposed to). And nowadays, the majority of that happens online. There’s a lot that goes into inbound marketing (blog posts, guest posts, landing pages, keyword strategies, email marketing, website forms, and MUCH more). All of these components are part of a cycle, which…
  • 13 Social Media Research Tips that Tell You “What”, “When”, and “Why”

    Brad Smith
    7 Oct 2014 | 11:00 pm
    Getting people to answer surveys is a nightmare. But fortunately for us, survey answers are not the best solution to customer research. If actions speak louder than words, then ANALYTICS always trump SURVEYS. [Click here to tweet this quote] For example, if we’re trying to figure out “what” to tweet, “when” to tweet it, and “why” to tweet at all, then you have to look at real, live user behavior to glean insights. Luckily, there are a variety of tools and social media research tips to quickly answer these questions if you’re not afraid to…
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    Adrian Swinscoe

  • The longest lasting emotions in customer experience

    adrianswinscoe
    24 Nov 2014 | 9:33 am
    I’m really interested in the emotional and psychological side of customer service and customer experience. As a result, I’m always on the look out for new and interesting research findings that can inform and provide insight into customer experience strategy decisions. One piece of research that I recently came across, via PsyBlog, was published in […]
  • Nearly 60% of customers will go elsewhere following a bad delivery experience – Interview with Angela O’Connell of MetaPack

    adrianswinscoe
    21 Nov 2014 | 12:18 am
    Today’s interview is with Angela O’Connell, the Strategy & Marketing Director for MetaPack. Founded in 1999, MetaPack provides a SaaS delivery management system to retailers, third-party logistics companies and carriers enabling better choice and more freedom in delivery options to all consumers, both in B2B and B2C markets. Angela joins me today to talk about […]
  • Sponsored Video: Leaders who didn’t wait for permission

    adrianswinscoe
    17 Nov 2014 | 1:00 am
      Of all the themes that I explore on this blog, leadership is the one theme that stands at the centre of everything. Without it nothing would happen and nothing would get accomplished. However, one of the many challenges that we face is that we, as people, often wait for a status of ‘leadership’ to […]
  • Proactive customer service drives customer loyalty – Interview with Stew Bloom of Aspect

    adrianswinscoe
    14 Nov 2014 | 12:13 am
    #185319589 / gettyimages.com Today’s interview is with Stew Bloom, CEO of Aspect, who help enterprise contact centres deliver their customer experiences across every channel through their software platform. Stew joins me today to talk about proactive customer service and why proactive customer service drives customer loyalty. This interview follows on from my recent interview: Social […]
  • Brands can drive growth and retention by addressing silent complaints

    adrianswinscoe
    12 Nov 2014 | 6:42 am
    We all know that customers talk about businesses and brands, both to recommend them and to complain about them. Now, whilst businesses would like be aware of all of the ‘talk’ about them, the reality is that much of the ‘talk’ that goes on cannot be heard, responded to, tracked or measured for insight. Recent […]
 
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    EnMast

  • How to boost your confidence when you feel out of your league

    Brad Farris
    25 Nov 2014 | 9:31 am
    You started this business because you knew a thing or two. Maybe you worked in a similar business for someone else, or it was something you did “on the side” and you finally decided to make it a “real thing”; but somehow you became good enough at it that people wanted to pay you for it. So you took the leap. But now you find yourself in a different category. Now you have found all these other folks who do something like what you do; and they are good at it. Here your clients are working with you, but you aren’t as good as that woman who is so famous on the…
  • What to do when your business is getting you down

    Guest Blogger
    24 Nov 2014 | 9:29 am
    Running a company is an intense business, with more twists and turns than a roller coaster ride. When profits are up and sales are high, being a CEO is a thrilling and exhilarating experience. However, in times of trouble, owning a business can start to feel like a heavy burden. Once malaise sets in, summoning the time and energy needed to turn the company around can seem like an impossible task and you can quickly run into burnout. If your business is getting you down, it’s important to seek help. Burying your head in the sand will only make the problem worse. It could even prove dangerous…
  • The one thing every business owner needs to do each day

    Brad Farris
    21 Nov 2014 | 9:08 am
    This article originally appeared on Anchor Advisors. It only takes a minute each morning. Before I open my email, before I get started with my work, I stop and write down three (or more) things I’m thankful for. It’s a simple thing. Just a brief pause in an other wise hectic day, but there’s some kind of magic in practicing gratitude. As business owners we have a lot on our shoulders. For many of us it’s not just our business, but we also have a lot of responsibilities at home; we are active in the community; we try to have a life… It can get overwhelming. When I…
  • 5 ways successful people act differently, and the trait that makes it possible

    Brad Farris
    19 Nov 2014 | 9:26 am
    There’s a common myths in the world of entrepreneurship that successful people were just “in the right place at the right time.” That they were somehow luckier than others who were working hard on the same problems. As I think of the really successful entrepreneurs I’ve gotten to know over the years, I have almost never found that to be the case. Instead, I find people who were working really hard on a particular problem for a good long time. And then success “happened” to them. Most of the “overnight successes” I’ve met actually had 5…
  • How to boost employee morale when sales are down

    Deborah Sweeney
    17 Nov 2014 | 8:37 am
    When I first purchased MyCorporation from its previous owner, I realized I had some serious work to do to boost employee morale. No one seemed particularly cheery, and lacked work ethic. Thankfully, buying the company brought a great opportunity for change. Luckily I had been working as a MyCorp employee prior to making the move to buy. I knew my employees personally, and so I knew what needed to happen to improve. With this in mind, I began to completely change how things were run to try and amp up employee morale and keep everyone positive. Through this I quickly discovered that it’s a…
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    Deimar - Business Tips and Strategies for Entrepreneurs

  • 5 Expenses Your Startup Can't Afford to Overlook

    Deimar Gutierrez
    24 Nov 2014 | 3:30 am
    During the planing stage, often startups ignore some costs that are necessary to keep their business a float. These unexpected expenses can be decisive in stability and future of the organization. Learn about them. Getting a startup off the ground today can be very challenging, especially where expenses and budgets are concerned. In a market where 8 out of every 10 businesses fail within the first two years of launching, looking seriously at all necessary expenses before opening the doors is a must in order to secure your business’s financial future.
  • Discovering the Work Habits of the Millennials (Infographic)

    Deimar Gutierrez
    5 Nov 2014 | 4:00 am
    Learn about the work habits of millennials, and how they are shaping how people will work in the future.With more new millennials entering the workforce today, we may actually be seeing less of them in the future. This contradiction is occurring since a growing number of employees will be working off site or telecommuting. Forrester Research forecasts that the 34 million Americans that currently work from home will almost double to a staggering 63 million, or 43% of the US workforce by 2016. Think about that, in just a couple years, almost half of all Americans will be working from their…
  • Tips to Tackle the Difficulties of Scaling your Business

    Deimar Gutierrez
    4 Nov 2014 | 3:00 am
    Learn how to grow your business, the challenges that you can find, and how to face them. Own a new business? Congratulations! It’s probably a good bet that you and many of the entrepreneurs reading this article can look back on the previous week and recall at least one episode where they were bored, excited, scared and frustrated about something. Such is the range of emotions when one plans a business too. There are numbers to crunch, opportunities to exploit, costs to overcome, and compromises to make. Before any other considerations are made, the scalability of a small business…
  • Tips to Implement Environmental Standards in Your Business

    Deimar Gutierrez
    21 Oct 2014 | 4:00 am
    Implement eco-friendly standards not only shows interest in the environment, but also the company's ability to optimize the use of their resources.Sustainable and eco-friendly production practices remain a high priority for us, especially working within the print industry – which can be harmful to the environment is not managed well. So how can you help your business to be as green as possible whilst continuing to print attractive, high-quality resources and materials? At Elanders Print, we work incredibly hard to ensure that our materials, processes and business standards are as…
  • Securing the Financial Future of Your Business

    Deimar Gutierrez
    15 Oct 2014 | 4:30 am
    How do you make your business financially secure? The world of business and enterprise has always been a cutthroat industry, but the exponential rise of digital technology has made it even more so, with new competition seemingly springing up on every corner. This has forced even the biggest brands and largest corporations to sit up, take stock and fiercely guard their prime position. However, with every competition there are winner and losers, and the 21st century has seen market leaders fall by the wayside because of an unwillingness to change and adapt, as well as poor financial…
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    Small Business Bonfire

  • Top Breaches in Office Security and How to Prevent Them

    Wes Wernette
    26 Nov 2014 | 1:04 am
    By Wes Wernette Nobody has to tell you that keeping your business and assets safe is important — yet, if you’re like most companies, you also know there are key security issues easy to overlook. What can you do to protect your business processes? Is there a way to stay on top of potential threats and keep your company safe? To help answer those questions, consider the following list of common office security breaches, along with strategies for preventing them from occurring. 1. Theft or Loss Whether it’s cash in an office drawer or personal data on an unsecured laptop, when valuables…
  • 6 Tips for Choosing Better Stock Photography

    Emily Suess
    24 Nov 2014 | 1:47 am
    By Emily Suess Choosing great stock photography for your small business brochures, website, and blog is about so much more than simply choosing the cheapest option out there. When selected carefully, stock photos help you capture and keep the attention of your readers. Keep these tips in mind when choosing the photos that represent your business. 1. Affordable might be better than free. If you can find free images that are captivating and work for your site, go for it! However, many times free photos are uploaded by amateur photographers. They may be poorly cropped, blurry, or dimly lit. If…
  • 5 Things To Do While Waiting for Your Thanksgiving Bird to Cook

    Alyssa Gregory
    21 Nov 2014 | 5:08 am
    By Alyssa Gregory Ahhh, Thanksgiving. One of my favorite holidays. Thanksgiving is a great day to regroup, recharge and, of course, give thanks. Turkey takes a long time to cook, so while you’re waiting for the oven to ding, you may find you have some extra time on your hands. And there are a number of things you can do for your small business in between spending time with family and friends. Here are a few that require just a little time, and can be started and stopped as you have time during the day. Get Caught Up on Social Media Take a few minutes and finally get caught up on…
  • 6 Tips for Selecting More Secure Passwords

    Emily Suess
    19 Nov 2014 | 1:48 am
    By Emily Suess Keeping your small business secure is important, and strong passwords can protect your intellectual property, your financial data, your customers’ sensitive information, and more. To make sure you’re creating a strong password, keep the following tips in mind. 1. Use a separate password for each of your accounts. It’s a lot easier to remember one password and use that for your desktop, your laptop, your social media accounts, your banking account, and every other password-protected account you have out there. Unfortunately, every time you re-use a password, you are more…
  • What Is Your Business Worth? [Infographic]

    Natalie Green
    17 Nov 2014 | 3:07 am
    By Natalie Green Recently, Valuator and DigitalExits used the sales of over 7000 businesses to come up with a useful infographic that will help us get an estimate on how much our businesses are worth. At first, most people think figuring out the value of their business is a painful and long process, but really, getting an approximate number isn’t as hard as you would think. By going over this infographic, you will be able to check out certain business types and what the average multiple they were sold for. For example, out of all of the business sales from last year, 54% were retail.
 
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    Small Business Tips and Resources-The Small Business Playbook

  • The Secret Formula for Crafting Click Worthy Email Subject Lines

    Gary Shouldis
    8 Nov 2014 | 9:44 am
    If you’re struggling with email subject lines – and who isn’t – here are a few tips to create ones that will entice recipients to open your email, read it and most importantly, act on it. The secret formula for subject lines has three ingredients: Define a clear, simple objective for your email Align subject line, email content and landing page Split test subject lines (This formula is no secret, in the sense that it consists of best practices. On the other hand, it is a secret in the sense that few small businesses use it.) Let’s talk generally about these three points and then get…
  • Small Business Toolbox: November Eigth

    Gary Shouldis
    8 Nov 2014 | 9:43 am
    Each week I like to post useful tools and resources that you may be able to use for your business.  The resources I post here are either free or available at a low cost.I don’t go into much detail here, so feel free to check them out yourself and let me know what you think.  If you know of any great tools and services that will help small business owners, please share them in the comments below. Uber Suggest – A free keyword suggestion tool that lets you enter a keyword and get dozens of suggested related keywords. Synup – Online tool that lets local businesses keep track of…
  • Microsoft Cancels Free Custom Domain Email Accounts on Outlook.com

    Gary Shouldis
    10 Sep 2014 | 10:04 am
    Talk about a bait and switch. I’m primarily a Google Apps user, but since Google did away with the free version of Google Apps for Business, I’ve been taking advantage of Microsoft’s free version of custom domain hosted email on Outlook.com.  They actually had a pretty good deal, you could have up to 50 free email addresses using your own domain. If you remember back in the day, that’s what Google Apps used to offer when they first launched. I tried logging into my account this morning to add an email address and got this message. Yes, they have cancelled the program…
  • How Do I Get Traffic To My Website?

    Gary Shouldis
    29 Jul 2014 | 8:21 am
    Good Question.  If you’re a new business or one that’s just starting to focus on online marketing, this is a good question to get you started in the brainstorming process so you can decide which marketing channels will work best for you. You probably shouldn’t try to do everything, but focus your efforts on just a few and expand as you have success with each channel.  It also depends on how much time and money you have to spend.  Some channels depend more on time, like social media, while others require money, like Pay Per Click (PPC) advertising. We’re going to…
  • Small Business Toolbox – July Twenty

    Gary Shouldis
    20 Jul 2014 | 3:09 pm
    Each week I like to post useful tools and resources that you may be able to use for your business.  The resources I post here are either free or available at a low cost.I don’t go into much detail here, so feel free to check them out yourself and let me know what you think.  If you know of any great tools and services that will help small business owners, please share them in the comments below. Pamela – Desktop download that lets you automatically record your Skype calls.  Great for teaching and conducting interviews via Skype.  They offer a free trial of the full version and a…
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    CorporationCentre.ca Small Business Blog

  • The Large and Small of the Canadian Video Game Industry

    CorporationCentre.ca
    27 Nov 2014 | 8:39 am
    Matthew Jackson has been working in video games ever since he graduated from Montreal’s National Animation and Design Centre (Centre NAD), but he admits that it’s his passion for video games that has made him successful in the business – a quality he believes is an absolute requirement for anybody working in a collaborative and creative environment like video games.Like a lot of people working in the video game industry, Matthew got his start working on various projects for some of the larger video game producers with offices in Quebec such as EA and Behaviour Interactive – companies…
  • The Benefits of Giving Back

    CorporationCentre.ca
    19 Nov 2014 | 11:34 am
    There are few satisfactions in life that can match the feeling of helping to make the world a better place. And while there are many ways to accomplish this, ranging from modest to ambitious, supporting a cause you believe in can bring a tremendous sense of fulfillment, in addition to improving the lives of others. But that’s not all—involvement with charitable work can be a boon for your business too.Read on to find out why.1.  Goodwill. Which business would you rather patronize and support: one that participates in community-building projects, sponsors events and fundraisers, and…
  • Handling Conflict in The Workplace

    CorporationCentre.ca
    13 Nov 2014 | 8:27 am
    In all long-term relationships, including professional ones, interpersonal friction is bound to arise. For many people, the natural (and comfortable) response to confrontation is to avoid it entirely, but this is not always the most sensible option. If you believe that a dispute may have an adverse impact on your workplace, it is generally wiser to intervene early and decisively, before the issue has time to fester.That said, conflict is not necessarily a bad thing. The same qualities that contribute to individual professional success—like drive, ambition, creativity, and…
  • Dealing With Disruptive Innovation

    CorporationCentre.ca
    5 Nov 2014 | 7:30 am
     Harvard business professor Clayton Christensen is renowned for formulating the theory of disruptive innovation—which describes novel products or services with the potential to revolutionize an industry, and displace incumbents from their market position. In his 1996 book The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail, Christensen reflects on corporate decisions that, though ostensibly rational, failed to anticipate and profitably respond to make-or-break technological advances. He draws a distinction between sustaining innovations, which enhance the quality…
  • Celebrating Small Business in Canada

    CorporationCentre.ca
    21 Oct 2014 | 7:50 am
    This week we celebrate small businesses in Canada during Small Business Week!To show our appreciation for entrepreneurship, we’re offering dollar business incorporations on October 22nd and 23rd. Incorporate for only one dollar to save your business time and money by letting us do the paperwork for you!Small businesses create thousands of jobs every year and employ over 7 million people nationwide, making them essential to a strong economy. Incorporating your small business gives you the peace of mind of limited liability and perpetual existence, and the credibility that comes with the…
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    SBA 504 Loan Blog

  • Construction 101: New Construction vs. Renovations

    Trey
    26 Nov 2014 | 9:52 am
    For some businesses, simply purchasing a commercial building and just moving in works alright. Others, however, may have specific requirements for the spaces they occupy. Maybe there’s custom equipment, or a certain layout that gives a competitive advantage. When business owners want to customize their commercial facilities, there are two basic options: building something new (ground-up construction) or renovate an existing property. There are pros and cons to both, and we’re good at both because every SBA 504 project we work on is different. Here’s Shannon to explain a bit:…
  • Commercial Finance Update – November 2014

    Trey
    14 Nov 2014 | 11:33 am
    Giving Thanks (and eating a bunch of food) Thank You. We say it all the time, and we mean it. We can’t do what we do without the help and good work of others. When real estate brokers, mortgage brokers, other lenders, and past clients refer new clients to us, we’re thankful. When a small business owner chooses us to finance one of the biggest purchases he or she will ever make, we’re thankful. When the other parties involved in our projects work hard to meet deadlines and track down documents and keep the ball rolling, we’re thankful. We get to work with some amazing…
  • We do a lot of construction loans…

    Trey
    31 Oct 2014 | 8:02 am
    We’ve seen something of a small business construction boom in terms of our loan production in the last few years. Because we have so many construction projects under our collective belt, we think maybe we can say that we’re small business construction loan experts. It’s a very subjective judgement on our part, but we would never say something like that without having some evidence to back it up. Shannon Marks, our President and COO, has graciously answered a few questions about Mercantile’s collective experience in construction financing. Take a look… Mercantile…
  • Commercial Finance Update: October 2014

    Trey
    10 Oct 2014 | 11:13 am
    Happy New Year! (In October?) The SBA’s fiscal year began on October 1st, so SBA lenders nationwide are working on their resolutions. Probably lots of the usual stuff: eat better, quit smoking, join a gym, do more loans, etc. We’re not big on new year’s resolutions, so we’ll just keep helping small business owners. Business as usual. We’ll probably take a break to do some Halloweening later this month, but that won’t deter us from providing the best commercial real estate financing experience for small business owners nationwide. Featured Project: Safe…
  • Apple Ruined Our Smartphone App *UPDATED*

    Trey
    26 Sep 2014 | 2:10 pm
    Every time Apple releases an iOS update, we have to scramble to fix whatever problems it causes with our iPhone app. Sometimes the problems are minimal, but sometimes the app is rendered unusable. The process is compounded because we didn’t develop the app in-house and we don’t have any mobile developer types on staff who can troubleshoot and fix even minor issues. In case you hadn’t heard, Apple’s recent release of iOS 8 has gone poorly so far. The initial rollout was a little buggy, so Apple released an update (8.0.1) on Wednesday. Users immediately complained that…
 
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    Business Pipeline

  • Selecting Friendly Small Business Bank

    Jacqueline Edwards
    17 Nov 2014 | 6:13 am
    Selecting friendly small business bank is now just a si […] The post Selecting Friendly Small Business Bank appeared first on Business Pipeline. This is some of the content posted on BusinessPipeline.com visit our site for more content. Thank you for visiting.
  • Essential Tools to Have When Starting a Business

    Jacqueline Edwards
    7 Nov 2014 | 10:21 am
    Essential tools to have when starting a business are &# […] The post Essential Tools to Have When Starting a Business appeared first on Business Pipeline. This is some of the content posted on BusinessPipeline.com visit our site for more content. Thank you for visiting.
  • How to Use Different Types of Blog Post

    Jacqueline Edwards
    25 Sep 2014 | 9:33 am
    Learning how to use different types of blog post can so […] The post How to Use Different Types of Blog Post appeared first on Business Pipeline. This is some of the content posted on BusinessPipeline.com visit our site for more content. Thank you for visiting.
  • Website Templates verse Custom Design

    Jacqueline Edwards
    15 Aug 2014 | 6:26 am
    We meet entrepreneurs and small business owners everyda […] The post Website Templates verse Custom Design appeared first on Business Pipeline. This is some of the content posted on BusinessPipeline.com visit our site for more content. Thank you for visiting.
  • Guide to Successful Creative Relationships

    Jacqueline Edwards
    1 Aug 2014 | 6:22 am
    The guide to successful creative relationships you shou […] The post Guide to Successful Creative Relationships appeared first on Business Pipeline. This is some of the content posted on BusinessPipeline.com visit our site for more content. Thank you for visiting.
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    RunApptivo

  • Advantages of partnering with other businesses today

    Maya Pillai
    13 Nov 2014 | 5:30 am
    Today the business environment is very competitive. Organizations need considerable financial strength and constant innovation to both survive and thrive. It may be a wise move for firms to partner with other businesses to stay competitive and boost business prospects. We look at the benefits of doing the same. Increased strength and credibility – When companies partner with other successful businesses, their strength in different domains improve. There are increased financial and human resources available. Stronger marketing campaigns and better infrastructure can be realized.
  • Tips on Business Etiquette

    Maya Pillai
    11 Nov 2014 | 6:24 am
    Today, business is more than just generating more revenue and profits.  It is also about establishing and nurturing goodwill and relationships. We look at what business etiquette to follow in the workplace. Get up on your feet – Don’t follow the laidback attitude by remaining seated when being introduced to somebody new. You need to show at least the basic respect and courtesy by standing up while greeting others. Try to genuinely respect and show interest in the other person. Some people may take offence if others don’t stand up to greet or acknowledge them. To be regarded as…
  • How to choose the right employees for your business

    Maya Pillai
    3 Nov 2014 | 3:08 am
    Hiring employees is both a science and an art. Having the right employees is crucial to the success of your business. The wrong choice of employees can adversely affect the morale and financial prospects of any business. We look at ways to select candidates who fit the needs of businesses currently as well as in the future. Make a list of qualities you are looking for in a candidate – List down all the mandatory and desired qualities of the candidate. This could include education, relevant work experience, work skills and personality attributes. This will help you eliminate candidates…
  • Factors to consider before turning your hobby into a business in the coming year

    Maya Pillai
    30 Oct 2014 | 10:12 am
    Hobbies are a great way to unwind and relax. People derive a lot of satisfaction and enjoyment by indulging in their hobbies. It is a good idea to make your hobby into your business. This way you will be doing something you enjoy and are passionate about while also making money and fulfill your business goals. However, running a business is quite different than just having a hobby. We look at factors to consider before turning your hobby into a business: Will the hobby help you reach your business goals – The first step is to identify what you really want for yourself and your business.
  • How to motivate your employees in the contemporary business scenario

    Maya Pillai
    24 Oct 2014 | 8:16 am
    Employees are the engines that drive various businesses. They are also the public face of companies. Their levels of individual happiness and work productivity have a direct and significant impact on business image, revenues and profits. We look at ways to keep your employees motivated as well as in good spirits. Be up-to-date -The modern business environment is constantly changing and evolving. Remember what motivated your employees in the past may not work today. Employees are looking beyond financial remuneration and good leadership. Listen first and listen well with empathy – Engage…
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    Best Small Biz Help

  • How To Protect Gross Margin With A Service Business

    Dawn Fotopulos
    26 Nov 2014 | 6:50 pm
    These great questions were asked by Clyde Gooden of Geeks or US who is trying to figure out how profitable a client is. How do I account for opportunity costs? More specially, how do I account for travel time when I drive to a client location? COGS? What dollar value do I assign to this? […]
  • How A Hair Salon Can Get More Customers

    Dawn Fotopulos
    25 Nov 2014 | 5:51 pm
    Joanne of the Quickbooks Self Employed community, is a hair dresser. She wants to grow her customer base. Here’s what I said to her: Joanne, you know, the best place to find gold is where it’s already been found! The key to building a loyal customer base is building on the customers who already know […]
  • Three Small Business Tips for A Start Up

    Dawn Fotopulos
    23 Nov 2014 | 5:15 pm
    Cathy from Quickbooks Self-employed has an amazing business helping others thrive after cancer therapy through art. Her website is here: www.yourinnerart.com. She asked how she should focus her business which involves selling journals and coaching. Here’s what I wrote to her: “Hi Cathy, What a personal story you have. I was zooming through comments and stopped […]
  • Small Business Advice and Tips on Pricing

    Dawn Fotopulos
    11 Nov 2014 | 11:29 am
    Jenni from the Quick Books Self Employed Community says the following: “I always feel like my prices are too high, yet when I see my competition, their prices are almost double mine. I know my product is at least the same quality if not better, but I have have yet to sell anything.Not sure if […]
  • Accounting for the Numberphobic; Book Rally!

    Dawn Fotopulos
    7 Oct 2014 | 10:40 am
    We’re celebrating! Come join us live from The King’s College in New York City at 7 PM Eastern Standard Time tonight. Sign on here: Numberphobic Book Rally with Dawn Fotopulos. #knowyournumbers! Change the future of small business!    
 
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    Solopreneur Solutions

  • Today I am Thankful For?

    Donna Amos
    21 Nov 2014 | 11:43 am
    Please share your thoughts over this next week and I will develop an infographic of all of them.
  • Storify: Profitably Launching Your Business

    Donna Amos
    16 Nov 2014 | 7:42 am
    [View the story "Profitably Launching Your Business" on Storify]
  • Selecting a Business Structure as a “Solopreneur”

    Donna Amos
    5 Nov 2014 | 4:41 am
    As a solopreneur, especially a first-timer, you may feel overwhelmed by legal vocabulary, tax structures, and licensing. It’s easy to get bogged down in the details, and what’s worse, there’s tons of misinformation out there. In your research, you will have encountered several business structures, which all sound strangely alike. The good news is the choice is simpler than you think! When you’re first starting out as a solopreneur, there are really only two options: a sole proprietorship or a limited liability company (LLC). For this article, we’ll consider Mary Johnson, an…
  • Matching Keyword Relevance with Domain Name – The Google Way

    Donna Amos
    18 Oct 2014 | 10:54 am
    Obviously most of the effort if not every effort we extend is aimed at propelling our businesses at the top of Google’s SERPs. Not that we do not have other search engines, there are hundreds of other search engines out there. But then only Google matters! Once you get at the top of Google, chances are that you will also rank very well in all other search engines. It is not automatic, but what the heck! This week we are going to take a nose dive into the world of Google, we will look at how Google connects your keywords with the domain name and if this actually goes beyond the domain name.
  • 5 Reasons Your Business Needs a Mobile Website

    Donna Amos
    3 Sep 2014 | 9:56 am
    If you are responsible for marketing your business, then there’s no doubt you are aware of just how important it is that you have a strong presence online. There are many ways of developing this presence, from social media sites to blogs, and you should be taking advantage of all of them. One of the latest, most effective ways of taking full advantage of the online marketing potential is by using a mobile website. A mobile website is just what it sounds like – a website specifically designed to be viewed on mobile devices. So, why does your business need a mobile website if its…
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    Funding Gates Community

  • Are You Getting Enough Feedback From Your Employees?

    JuvodHR
    25 Nov 2014 | 10:19 am
    By Pam Waits, Ph.D., JuvodHR   Employee feedback is a win-win for all involved. You learn more about what’s really going on around the office and out in the field, and your employees feel valued and a part of the company. Small business owners should be warned, the majority of managers think they give enough feedback, but research shows that employees tend to disagree. When employees are ignored, or are asked for employee feedback infrequently, they feel like they don’t matter. They want to be recognized, to add value – to be part of something greater than themselves.
  • The 3 Things All Business Owners Should Know About Pricing

    Funding Gates Blog
    24 Nov 2014 | 4:15 pm
    Freelancers, entrepreneurs, and business owners have all faced the question at some point: “How much should I charge?” There are two schools of thought about pricing out your work, but both of them agree that you should not be choosing your rate out of thin air. Read more about each of the ways to calculate how much you should be charging, and share in the comments how you determine what to charge!   1. Calculate Salary Based on Need The first school of thought says you should choose your hourly rate based on your needs. First, choose your time period (probably either a month or a…
  • Top 10 Tips to Write an “About Us” Page that Works!

    Funding Gates Blog
    21 Nov 2014 | 7:42 am
    Your About Us page is often the first place visitors to your website go to find answers: Who are you? What do you do? Most importantly, what can you do for them? These ten tips with corresponding examples will help you make sure your About Us page is working for you… and for your visitors.   1. Reaffirm your visitor is in the right place. The first thing your About Us page should do is confirm for the visitor that they have come to the right place. Derek Halpern of Social Triggers starts off his About page with a set of questions you may have asked yourself (e.g. “How can I get…
  • 9 Creative Ways to Lure People to Your Small Business Website

    Diana Mackie
    20 Nov 2014 | 11:00 am
    You’ve spent a lot of time and care making sure your website is the best representation of your company. You have asked friends and family to look it over; you’ve carefully curated alt-tags on your photos and SEO’d each page. Aside from waiting for the organic traffic to roll in, what else can you do to increase your website traffic? Here are some out-of-the-box ideas to increase traffic to your site. Put away your SEO and social media marketing for now—it’s time to get creative!   1. Put your brand and URL out there More website visits is about getting in front of more people.
  • Top 8 Website Updates to Make Before the Holidays

    Funding Gates Blog
    18 Nov 2014 | 11:33 am
    The holiday season is quickly approaching, and with it comes the shopping season. If you have e-commerce on your business’ page, here are the necessary website updates you need to make before that holiday rush hits. And if you don’t sell anything on your site, skip to steps 5–8, and take this as a good opportunity to freshen up! 1.Do a Checkout Checkup When was the last time you took a good look at the checkout process a customer has to go through on your site? Abandoned shopping carts are the last thing you want from your customers this holiday season! For ecom business, the check…
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    On Our Bikes

  • Small business and swimming out of your depth

    Jon Stow
    27 Nov 2014 | 3:59 am
      The Beatles wave to fans after arriving at Kennedy Airport. (Photo credit: Wikipedia) A week or so back I was watching an antiques and collectible show on the TV. It was one of those where people bring along some item in the hope that one of the dealers on the show will buy it for cash. These programmes are quite interesting and one can learn a lot about antiques sitting in one’s armchair. On this particular episode a woman brought in what purported to be all four of the Beatles’ signatures. These were on a torn-out diary page which had a couple of entries for November…
  • The value resold

    Jon Stow
    24 Nov 2014 | 3:27 am
    A few months ago I advised a client on some potential tax issues he was concerned about. It took a while to research; well mainly to check as I had good knowledge of the issues. It is always important to check one’s memory against the latest legislation and case law as things can change. What my client was looking for was not a tax scheme – I don’t do those – but the answers to a series of questions. It was a “what if?” sort of project. When I was asked to quote in the first place, as always I thought about the value to the client. How valuable could it be to him in terms…
  • Ignoring the signs

    Jon Stow
    13 Nov 2014 | 3:47 am
    Some signs people ignore It is great when our businesses are running smoothly. It is easy to take our eye off the ball, and not think about the future. It might be that there is plenty of income coming in, but are we relying too much on too few customers? We do not know how fickle those customers might be, no matter how hard we work on their accounts. Are our suppliers creeping their prices up faster than they deserve, and can we sustain those higher costs? Should we be shopping around? Is our admin work becoming too much of a burden? Should we get assistance before it gets in the way of our…
  • Seth Godin and the Time Machine

    Jon Stow
    10 Nov 2014 | 3:57 am
    British author H. G. Wells’ 1895 novel The Time Machine is an early example of time travel in modern fiction. (Photo credit: Wikipedia) Seth Godin said recently that we need the drive to want more and to be better. Our businesses and indeed our lives would be no fun if we knew we had achieved all we could, and that there was nothing more. The will to win, the excitement of the game, and the reward of getting things done are what give me satisfaction, and I guess you feel the same. What if we thought that we had achieved all we could? It would be so depressing having to have to sit on…
  • Networking with old friends

    Jon Stow
    6 Nov 2014 | 3:44 am
    I have been in business on my own account for a dozen years, now. In that time, I have met many people, both in formal organised networking and just in bumping into people in the course of business. I enjoy networking, and have a long track record of meeting new people. Isn’t it great? Now, people come and go from our attention as we move on and expand our informal networks, and maybe we over-stretch ourselves. I think that in my case, although I must have met thousands of people, Dunbar’s Number is relevant. I can only relate to around 150 business friends. Some come into the…
 
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    Youngwebbuilder

  • 10 Reasons why SEO costs way more than Google Adwords anyday!

    Stephen
    20 Nov 2014 | 11:58 am
      Since the Easter Holidays I’ve read article upon article on Linkedin, all with fascinating titles like “How to get from Zero to Massive Traffic for free using SEO”, or “10 ways to apply SEO to get huge traffic to your website – free!”So, knowing that SEO is never free, I set about writing this post to counter the position that SEO is a free way of advertising.Here are the 10 reasons why SEO costs more than PPC anyday.1. If either you or your SEO contractor employ less than scrupulous SEO tactics, you could be penalized by Google and that…
  • Choosing the right topics to blog about

    OIiver
    18 Jul 2014 | 8:21 am
    If you know anything about SEO, you will have most likely heard the immortal words: “Content is always king!” Google absolutely loves content above anything else.  Although just any old content won’t quite cut it, Google likes high quality and relevant content that more importantly gives value to your readers.The best way to achieve this is through making use of a blog alongside your website, or perhaps creating a dedicated blog.   Blogs can seem time consuming and an unnecessary time expense, especially when what you really want to be focussing on is getting those sales. Good…
  • Seven Characteristics of a Successful Business

    Josh
    12 Jul 2014 | 8:45 am
    A fellow cannot expect to create and sustain a successful business by merely clicking his fingers. Here are seven characteristics that every successful businesses (whether a large company or a single project run by an individual) should have. The first five deal with the staffing team (and their approach, organisation, mindset, etc.) and the last two with the product and business environment. 1 – DevotionA successful business needs a devoted team of people (or individual) who are buzzing with ideas and full of enthusiasm for the enterprise. They cannot expect to be successful by…
  • From Facebook Page to Queen of Coupons – Emma Mumford

    OIiver
    8 Jul 2014 | 3:06 am
    I recently caught up with Emma Mumford self confessed coupon queen, and quite rightly too.. Having saved an overwhelming £540, on her Christmas shop just last year.Emma has achieved a lot in in the past 12 months, so I was keen to talk to her and find a little more about what she does and how she got to where she is now.At just 20 years of age Emma Mumford is owner to her own business.  Earning herself a living, doing what she really enjoys, promoting money saving offers to her 46,000 Facebook fans and website visitors.  In her own words.. She couldn’t be happier.. Though just…
  • 10 Tips to earning more from paid surveys

    OIiver
    14 Jun 2014 | 6:00 am
    There are plenty of people earning regular extra cash from paid surveys online, some more than others, paid surveys will never make you a full time or part time living, but they can help you make a little extra money in your spare time.The advantage to many is that they are easy to get started with, don’t cost any upfront money and give a lot of flexibility, most surveys taking 10-20 minutes to complete and most users being sent a couple a month or week, that being said depending on how much you want to put in you can make as much as £10 per month or £50 per month.Survey sites are all…
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    Youngwebbuilder

  • 10 Reasons why SEO costs way more than Google Adwords anyday!

    Stephen
    20 Nov 2014 | 11:58 am
      Since the Easter Holidays I’ve read article upon article on Linkedin, all with fascinating titles like “How to get from Zero to Massive Traffic for free using SEO”, or “10 ways to apply SEO to get huge traffic to your website – free!”So, knowing that SEO is never free, I set about writing this post to counter the position that SEO is a free way of advertising.Here are the 10 reasons why SEO costs more than PPC anyday.1. If either you or your SEO contractor employ less than scrupulous SEO tactics, you could be penalized by Google and that…
  • Choosing the right topics to blog about

    OIiver
    18 Jul 2014 | 8:21 am
    If you know anything about SEO, you will have most likely heard the immortal words: “Content is always king!” Google absolutely loves content above anything else.  Although just any old content won’t quite cut it, Google likes high quality and relevant content that more importantly gives value to your readers.The best way to achieve this is through making use of a blog alongside your website, or perhaps creating a dedicated blog.   Blogs can seem time consuming and an unnecessary time expense, especially when what you really want to be focussing on is getting those sales. Good…
  • Seven Characteristics of a Successful Business

    Josh
    12 Jul 2014 | 8:45 am
    A fellow cannot expect to create and sustain a successful business by merely clicking his fingers. Here are seven characteristics that every successful businesses (whether a large company or a single project run by an individual) should have. The first five deal with the staffing team (and their approach, organisation, mindset, etc.) and the last two with the product and business environment. 1 – DevotionA successful business needs a devoted team of people (or individual) who are buzzing with ideas and full of enthusiasm for the enterprise. They cannot expect to be successful by…
  • From Facebook Page to Queen of Coupons – Emma Mumford

    OIiver
    8 Jul 2014 | 3:06 am
    I recently caught up with Emma Mumford self confessed coupon queen, and quite rightly too.. Having saved an overwhelming £540, on her Christmas shop just last year.Emma has achieved a lot in in the past 12 months, so I was keen to talk to her and find a little more about what she does and how she got to where she is now.At just 20 years of age Emma Mumford is owner to her own business.  Earning herself a living, doing what she really enjoys, promoting money saving offers to her 46,000 Facebook fans and website visitors.  In her own words.. She couldn’t be happier.. Though just…
  • 10 Tips to earning more from paid surveys

    OIiver
    14 Jun 2014 | 6:00 am
    There are plenty of people earning regular extra cash from paid surveys online, some more than others, paid surveys will never make you a full time or part time living, but they can help you make a little extra money in your spare time.The advantage to many is that they are easy to get started with, don’t cost any upfront money and give a lot of flexibility, most surveys taking 10-20 minutes to complete and most users being sent a couple a month or week, that being said depending on how much you want to put in you can make as much as £10 per month or £50 per month.Survey sites are all…
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    Planning, Startups, Stories

  • Q&A: When should a small business focus on growth over profits?

    Tim Berry
    24 Nov 2014 | 9:25 am
    This is my answer to an interesting question on Quora: When should a small business focus on growth over profits? As soon as you have the cash flow managed, you should focus on growth, not profits. Profits are today, and growth is tomorrow. You need today assured by cash flow, but don’t sacrifice more today than you have to when you pay for it with tomorrow. Find the right level. Cash is what’s real; money in the bank. That’s much more important than profit. Growth, meaning higher sales, more customers, is also real. Within reasonable, limits, growth is more important than…
  • Quick Quiz: What Do Investors Cite as the Common Cause of Failures?

    Tim Berry
    17 Nov 2014 | 8:22 am
    What do venture capitalists and angel investors cite as the common cause of the failures in their portfolios? That’s a great question, which somebody posed in Quora. And as I write this post, it has several really interesting answers. Jason Lemkin, who runs Storm Ventures, has my favorite answer. It’s also the overwhelming favorite of those who voted on the answer collection: We did this analysis at Storm recently, trying to go back through 14 years of venture investments, all of them very early-to-pretty-darn-early stage, and most pre-revenue. Here was the learning: the #1 correlation…
  • You Have to Do Disappointment Twice

    Tim Berry
    13 Nov 2014 | 8:17 am
    Such a beautiful quote: I ask if stories are empires, you’ll say— ‘Stories are people. I’m a story, you’re a story . . . your father is a story. Our stories go in every direction, but sometimes, if we’re lucky, our stories join into one, and for a while, we’re less alone.’ ‘But you never answered the question,” Pasquale said. “Why you come here.’ Bender pondered the wine in his hand. ‘A writer needs four things to achieve greatness, Pasquale: desire, disappointment, and the sea.’ ‘That’s only three.’ Alvis finished his wine.
  • Does an MBA Help in Running a High-Tech Business?

    Tim Berry
    11 Nov 2014 | 7:51 am
    Question (on Quora): Does an MBA help in starting up and running a technology-based business?  My Answer on MBA for High Tech I have an MBA degree and I bootstrapped a software company past $10M annual sales and was a co-founder of another software company that went public in less than four years. And the truth is neither yes or no, but somewhere in between. The value of the MBA depends on who you are, what you want, what other options you have, what you give up, and where you are in career and the more important rest of your life, like relationships, having children, etc. My MBA degree made…
  • Real Cases: Paths Female CEOs Took to the Top

    Tim Berry
    6 Nov 2014 | 11:17 am
    This is interesting: Harvard Business Review just published some research on how large-company female CEOs reached the top. The authors looked at the career paths of 24 women who head Fortune 500 companies. They do say they were testing the standard assumption that these women took “the most competitive business tracks, like investment banking and management consulting.” It turned out, however, that the standard assumption wasn’t particularly accurate. Most women running Fortune 500 companies did not immediately hop on a “competitive business track.” Only three had a job at a…
 
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    Scentsy Blog

  • Great Ormond Street Scentsy Buddy Appeal

    Christine
    21 Nov 2014 | 2:45 am
      I've done this since 2011, collected Scentsy Buddies for Great Ormond Street Childrens Hospital and their Christmas Toy Appeal.  Last Year I was able to give quite a few but this year I've started later so worried about being able to donate as many.  When you shop online with me you'll see a little link....Shop as Normal when you click on the link and 25% of the proceeds from these orders will go to get Buddies. You can also send me Buddies---direct.  You can order some and have them delivered to:   Christine Jolley16 Colgate HouseArmoury RoadLondon, SE8 4LG  …
  • Scentsy Christmas Shipping Dates 2014

    Christine
    20 Nov 2014 | 12:33 pm
    Behind on your Christmas shopping? Want to know last date for ordering Scentsy to ensure delivery to put under the tree for Santa?   14 December for the UK/Europe   Other Scentsy Regions: -11 December Canada -18 December USA -11 December 2014 (in Australia) for orders shipped to the following postal codes: Queensland 4600 to 4999, Western Australia 6200 to 6999, and Northern Territory 0800 to 0899 -14 December 2014 (in Australia) for orders shipped to the rest of Australia   Outside of Europe/UK you cant order from me, but you can join my global Team as a consultant.  If…
  • Scentsy Christmas Collection 2014

    Christine
    19 Nov 2014 | 11:15 am
    To me part of the Christmas Season is the gorgeous smells and what better way to have a house smelling like the holidays than with Scentsy.  I'm going to be writing my Xmas gift guides in the next few days but here's our specific holiday warmers.  We've already had Merry and Bright sell out within just a few weeks which looked like the cutest little Christmas Bauble ever.   I personally own the Snowman, The Starburst Snowflake Wrap and hoping to get the cardinal this year.  I'd love to hear what your favourites are in the comments below.   Joy to The WorldScentsy…
  • Australia Scentsy Incentive Trip 2015: Bali

    Christine
    19 Nov 2014 | 10:41 am
    I have to admit I'm a little jealous that Australia Scentsy Consultants are going to freaking BALI for their Incentive Trip in 2015.  I mean COME ON...seriously can this get any more dreamy????  A FREE vacation to BALI???  Wasnt part of Eat, Pray Love in Bali????  Yep that one!!! So guys its not too late to join and earn this incentive.  Scentsy actually gives you catch up points when you joinI've posted some details about it below.  Why would you want to get sponsored by someone in the UK when you're in Australia???  I'm experienced for one and already have…
  • Cobbled Leather Scentsy Warmer

    Christine
    18 Nov 2014 | 2:48 pm
    Cobbled Leather Scentsy Warmer:  A swirling mosaic of burnished red ochre enhances this simple warmer with the look of cobbled leather.  Will add a look of sophistication to any home.       £33/€40 (Prices may vary for Mainland Europe)  
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    Cool Touch Blog

  • The Smart Way to Replacing Your Old Heating System

    siteadmin
    10 Nov 2014 | 9:54 am
    If your heating system is less than 15 years old, it should still have some life left in it. You can expect as many as 15 to 20 years of service from properly installed and maintained heating equipment. To help make this long service life a reality, it is a good idea to have your heating system inspected and adjusted on an annual basis. If your system is over 10 years old, then you should definitely place it on an annual maintenance program. Good preventive maintenance will ensure that your system runs safely and efficiently for a long time. Eventually, an older system may need to be…
  • Does Your A/C Unit Need a New Motor?

    siteadmin
    3 Oct 2014 | 4:33 pm
    Your air conditioner is a complicated piece of equipment, but it is also one of the most important pieces of equipment in your home. When you live in places like Glendale and Phoenix where the temperatures routinely reach the triple digits in the summer, any disruption in service could create not just an extremely comfortable situation, but also one that is hazardous to your health. One of the most common parts to need repair or replacement is the motor. While you don’t want to rebuild the motor or repair it yourself, you should be aware of the signs that there could be a problem so you…
  • The Benefits of a Properly Insulated Home

    siteadmin
    22 Sep 2014 | 8:53 am
    In Phoenix our summer heat can be extremely brutal, no question about that. Your air conditioning is often running full-blast all day long and home owners start to wonder about that extra expense, which is one of the necessary evils of living in the desert. Your air conditioning expense doesn’t have to be as big as what you’re currently paying to keep your home cool. Properly insulating your home can cut the costs of air conditioning in the summer months and, additionally, it can also help lower your heating bill in the winter. Good insulation keeps the cold air (or heat) circulating…
  • Cool Touch Offers Air & Heating Services for Goodyear AZ

    siteadmin
    12 Sep 2014 | 9:44 am
    Goodyear is a suburban community in the southwest portion of metropolitan Phoenix Arizona featuring more than 188 square miles of plains, rivers and the beautiful Estrella Mountains. With a rich, rewarding quality of life and tremendous community spirit, Goodyear was the recipient of two prestigious national awards in 2008: the All-America City and City Livability awards. Today, Goodyear is a city of relaxed sophistication, where you will feel at home right away. Goodyear AZ Forbes recently named Phoenix one of the country’s next big boomtowns. As one of the fastest-growing regions in the…
  • How an Air Conditioner Actually Works

    siteadmin
    26 Aug 2014 | 2:02 pm
    The first modern air conditioning system was developed in 1902 by a young electrical engineer named Willis Haviland Carrier. It was designed to solve a humidity problem at the Sackett-Wilhelms Lithographing and Publishing Company in Brooklyn, N.Y. Paper stock at the plant would sometimes absorb moisture from the humid summer air, making it difficult to apply the layered inking techniques of the time. Mr. Carrier treated the air inside the building by blowing it across chilled pipes. The air cooled as it passed across the cold pipes, and since cool air can’t carry as much moisture as…
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    TheSuccess4Life

  • 14 Blogging Mistakes Аnd Ноw То Avoid Them

    Christian Trejo
    19 Nov 2014 | 4:59 pm
    TheSuccess4Life TheSuccess4Life In thіs time аnd age thе easiest wау tо connect аnd engage furthеr wіth уоur customers іs bу blogging. Аnd fоr
  • 8 Easy-To-Follow Habits Of A Great Blogger

    Christian Trejo
    18 Nov 2014 | 1:09 pm
    TheSuccess4Life TheSuccess4Life I hаvе bееn casing vаrіоus blogs fоr sоmе time nоw, аnd durіng thаt time, І hаvе соmе tо bеlіеvе thаt whаt
  • Blogger vs WordPress: Which One Is Better?

    Christian Trejo
    18 Nov 2014 | 11:20 am
    TheSuccess4Life TheSuccess4Life Bloggers: Ѕhоuld Yоu Usе Blogger.com оr WordPress? Blogger.com (аlsо knоwn аs Blogspot) аnd WordPress аrе thе twо mоst commonly usеd blogging
  • Top 10 Traffic Strategies For New Bloggers

    Christian Trejo
    17 Nov 2014 | 7:38 pm
    TheSuccess4Life TheSuccess4Life Nowadays competition іs stiff іn аlmоst аnу niche! Іf you’re а nеw blogger уоu rеаllу саn’t expect tо bесоmе wоrld famous
  • Ready To Own Your E-Commerce Business?

    Christian Trejo
    14 Nov 2014 | 6:07 pm
    TheSuccess4Life TheSuccess4Life Ѕtаrtіng а busіnеss іs ехсіtіng аnd nеrvе-wrасkіng. Іt wіll bе оnе оf thе bіggеst іnvеstmеnts уоu’ll mаkе durіng уоur lіfеtіmе. Νоt
 
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    PowerHomeBiz.com

  • Why Your Online Business Needs to be Mobile Ready

    Nach Maravilla
    28 Nov 2014 | 7:34 am
    Article from PowerHomeBiz.com To succeed in business today, your business needs to be easily accessible on mobile devices. If your business is mobile, you allow your business to be accessible at all times from virtually anywhere. This article was written by Nach Maravilla for PowerHomeBiz.com - PowerHomeBiz.com Related posts: Top 5 Reasons Why You Need a Website Redesign How to Get Your Website Ready for Launch 10 Ways to Grow Your Online Business
  • S Corporation Taxes for Employees and Shareholders

    Isabel Isidro
    26 Nov 2014 | 9:33 am
    Article from PowerHomeBiz.com QUESTION on S Corporation Taxes for Employees and Shareholders There are three of us that would like to start a concrete masonry business. We are looking at an S Corporation, thinking this set up may fit our needs. We want to make sure that all three have equal ownership and profits. However, two members will […] This article was written by Isabel Isidro for PowerHomeBiz.com - PowerHomeBiz.com Related posts: How to Set Salary of Partners in S Corporation S Corporation Reasonable Compensation Tips Setting Up a Limited Liability Company and S Corporation in…
  • How to Earn Money on the Web

    Nach Maravilla
    25 Nov 2014 | 8:46 am
    Article from PowerHomeBiz.com How do we make money on the Internet? Here are some ways home business entrepreneurs can earn money online. This article was written by Nach Maravilla for PowerHomeBiz.com - PowerHomeBiz.com Related posts: How to Earn Money on the Web 8 Ways to Earn Money from Online Videos 5 “Easy” Ways to Earn Money Online for Extra Cash
  • Starting a Christmas Decoration Business

    Jenny Fulbright
    22 Nov 2014 | 9:46 am
    Article from PowerHomeBiz.com Christmas is the season of warmth, joy and good cheer. It is also big business and a highly anticipated season for retailers. Learn how to start a Christmas decoration business. This article was written by Jenny Fulbright for PowerHomeBiz.com - PowerHomeBiz.com Related posts: How to Start a Christmas Lighting Installation Business Christmas Lighting: A Growing Niche for the Landscape and Lawn Care Business Business Ideas to Make Money during Christmas and the Holidays
  • Start a Business Before Retirement

    Isabel Isidro
    19 Nov 2014 | 9:50 am
    Article from PowerHomeBiz.com I will be retiring from my actual work in seven or eight years. I would like to begin my business now, maybe I could go on my own. How do I start my business before retirement? This article was written by Isabel Isidro for PowerHomeBiz.com - PowerHomeBiz.com Related posts: Planning to Start a Business After Retirement Starting a Business in Retirement Retirement Plans as a Source of Business Capital
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    Small Businesses Do It Better

  • 12 Lessons from Small Business Rule Breakers

    Carissa Dunphy
    17 Nov 2014 | 11:09 am
    Over the past 2 years, I’ve interviewed almost 200 women about how they manage running their businesses, their families, their health and their sanity. Each woman I’ve come across has taught me so much about doing things THEIR way, regardless of how things are “supposed” to be done. I’m consistently surprised at how sometimes, what’s good for everyone else ends up to be the opposite of successful for one individual. But what it comes down to is this: running your business, YOUR way, is really the only way that is the right way. Lesson 1: Being Yourself, At All Costs So many small…
  • Using an Employee Friendly Focus to Improve Your Office Environment

    Carissa Dunphy
    1 Nov 2014 | 5:31 pm
    You can improve your office environment by focusing on changes that will directly benefit your employees. By keeping the needs of your employees in mind, the changes you set in motion will help to improve employee productivity and office morale. Two key areas of focus should be physical improvements and social improvements. Here are a few examples in each category: Physical Improvements Improve Ease of Access Do your employees have all of the tools and supplies they need to do their jobs well? If the answer is no, or you are unsure, make this a top priority. Next, take a look at the layout of…
  • 5 Ways to Test Your Small Business Idea

    Carissa Dunphy
    30 Oct 2014 | 6:08 pm
    Starting a new small business is a big deal. You need to put together your business plan and figure out how to fund your project. However testing your business is one of the most important steps you’ll take before starting your small business. There are several questions you need to ask yourself before you decide your business idea is a great one. What Makes You Better than the Competition? Let’s be honest – there is competition out there for nearly any product or service you can provide. However, this shouldn’t be something that discourages you. Instead, this should help…
  • 5 Reasons Not To Take VC Money

    Carissa Dunphy
    25 Oct 2014 | 5:51 pm
    I had an interesting conversation with a brilliant, hugely entrepreneurial guy who owns a technology company that is so hot right now that, with absolutely zero PR or fundraising activity, he is getting pursued by Venture Capitalists who want to invest. Major VC firms are calling him; clamoring to invest in and/or acquire his business. They are desperate to get a piece of what he’s building. But he’s not interested. He wants to build something big – huge. And he wants to own all of it. Here is what I learned about his strategy: You should only take on investment if your…
  • 6 Secrets to Work Better with Contractors

    Carissa Dunphy
    15 Oct 2014 | 5:37 pm
    The majority of small businesses rely on contractors to keep their businesses moving forward. But working with a new name or a new face can be difficult, especially when you don’t get precious chat-around-the-watercooler time in the office. Some employers don’t think about ways to facilitate this relationship — that’s a mistake. Working with contractors doesn’t have to be difficult. You only need to learn these six secrets to make sure your next contractor project sails smoothly. 1. Set up a short intro meeting Don’t skip this step! An in-person meeting is…
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    Sweet Dreamz Design » Blog

  • Optimizing Your Website, Part 2: A Simple Tip to Retain More Site Visitors

    Barbara Austin
    24 Nov 2014 | 3:37 pm
    When it comes to technology, slow is definitely NOT good. There’s nothing like a sluggish computer, slow internet, or a smartphone that freezes up on you, to get on your nerves—right? Think about your website visitors…you can imagine how frustrating it might be for them to sit and wait for your web pages to load! […]
  • Optimizing Your Website, Part 1: Where do your visitors spend the most time?

    Barbara Austin
    10 Nov 2014 | 2:28 pm
    Yesterday, I was spending time with friends in their adorable (shared) rental house/cottage. Inevitably, we started talking about their décor, and how cute they’ve made the inside of the house look… But they lamented that the exterior color scheme of the house leaves much to be desired (and being only tenants, they have little say […]
  • Sweet Brand! What Makes Nikki Elledge Brown SHINE (You can do it too…)

    Barbara Austin
    3 Nov 2014 | 3:08 pm
    {The Sweet Brand! series appears on the 1st Monday of each month, and features awesome niche brands, small companies, solo businesswomen, and even celebrity brand personalities. The purpose of this series is to introduce you to businesses that are kickin’ it in their brand, and to point out what they’re doing right—principles that you can […]
  • Cobwebs Are NOT Attractive

    Barbara Austin
    28 Oct 2014 | 3:04 pm
    FACT: Your website is a complex animal. (It kinda has to be, with everything you’re asking of it, right? Lead gen, conversion tool, marketing hub, sales maker/transaction processor…) ALSO FACT: When you update or change anything in your business, there are bound to be lots of places on your website that must be changed in […]
  • The Secret to a Totally *Sweet* Brand

    Barbara Austin
    21 Oct 2014 | 1:56 pm
    Be yourself already! No, seriously…that’s IT. And it seems so easy…so simple…so OBVIOUS. But it’s not. It’s actually kind of hard, especially if you get caught up in the whirlwind of trying to appear overly professional…or trying to put up a front… And then there’s the fear of vulnerability, and putting oneself out there in […]
 
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    WebStartToday Blog

  • Its Black Friday Week at Web Start Today!

    wst-web-access
    26 Nov 2014 | 1:53 am
    Unlike the age old, chaotic one day sale, Web Start Today brings to you a week-long super saving Black Friday Week sale of 80% discount on all the premium accounts starting November 24, 2014. Searching for a catch? Well the catch is, that there is no catch. All you need to do is register yourself and select your favorite design from the range of stunning website designs. And yes, all our website designs are on sale, including the mobile-friendly, responsive range and online stores. So, when you are done with the selection, take your time, customize it according to your business and publish.
  • DIY Tips for Better SEO

    wst-web-access
    11 Nov 2014 | 5:35 am
    SEO has become as significant as having a site these days. As it makes no sense to have a website which doesn’t rank on search engines. And yes, there are various SEO tips which you could apply on your own, without seeking an expert and spending dollars and boost your website’s search engine credibility. So without wasting much of your time, here’s a list from Web Start Today’s SEO experts for you to explore and exploit to fullest: Keyword friendly site Optimize your website with the converting, relevant, as well as long-tail industry keywords that matter to your business. It…
  • Is it the time to move to Mobile Web Design?

    wst-web-access
    7 Nov 2014 | 4:58 am
    A lot is being said and talked about moving to responsive, mobile web designs. But is it really the time? Lets see what facts have to say about it. The post Is it the time to move to Mobile Web Design? appeared first on WebStartToday Blog.
  • Choosing the Right Domain Name

    wst-web-access
    4 Nov 2014 | 5:10 am
    Formerly, computers used IP addresses, a series of numbers to recognize each other, but that was quite challenging with the growing internet popularity and population. It was difficult to remember anything by their unique IP address, and hence Domain Names, your virtual address. And today with approx. 3 billion internet users all over the world, getting a right domain name is as significant as creating a perfect website. So what does this right domain name mean, let’s see here: Keyword is the Key Try and think of top 5 keywords that describe the core of your business. Something that you…
  • Driving Web Traffic to your Website for FREE

    wst-web-access
    28 Oct 2014 | 6:37 am
    Websites have become one of the most significant organization’ asset to market and even make a sell to the global audience, online. Website ones built, costs almost nothing to advertise, market and even act as your 24/7 online brand ambassador. Its benefits are well known, but what makes it so productive, getting right web traffic is through right activities. So what are those right activities, and how can we increase web traffic without adding much to the pocket? Let’s see here: Cohesive, Modern yet Simple Site The most important one, make sure an eye-pleasing, easy to navigate, and…
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    SucceedAsYourOwnBoss.com

  • Who’s on #SmallBizChat December 2014

    Melinda Emerson
    28 Nov 2014 | 1:30 am
    #SmallBizChat is a weekly conversation where small business owners can get answers to their questions. The focus of #SmallBizChat is to end small business failure by helping participants succeed as your own boss.  Join me live every Wednesday, 8PM EST for #SmallBizChat on Twitter.  Here’s how: follow @SmallBizChat on Twitter and click here for directions on how to join the conversation.  Here is a list of who is on #SmallBizChat in December: December 3, 2014:  How to succeed during the holiday season and bring in MORE profit, MORE customers and celebrate your employees with Marcus…
  • 10 Things You Should Be Thankful For as a Small Business Owner

    Melinda Emerson
    27 Nov 2014 | 1:30 am
    Sure, being a small business owner has its challenges, but since you’ve taken the plunge into running your own business, it’s time to savor the advantages of being the captain of your own ship. There is a reason you sought this role in the first place, so let’s get back to basics and remember the aspects that encouraged you to start your own business in the first place.  Here are the 10 Things You Should Be Thankful For as a Small Business Owner. 1.  You’re responsible for your success. You now are the motivating force behind your endeavor and you get the recognition for steering…
  • Lessons From the Frontlines with Brian Smith, UGG Australia Founder

    Melinda Emerson
    25 Nov 2014 | 1:30 am
    Guest Article I recently had the opportunity to pick the brain of a business legend Brian Smith, the founder and creator of UGG Australia, which is a billion dollar brand here in the US. I asked him to share what they don’t teach you in business school about running a small business. Here’s what Brian shared: You entrepreneurs who are starting a business begin your venture optimistically, but the passage of time allows disappointments, uncertainties, difficulties and apparent defeat creep into your lives. On the darkest nights, your mind replays a feeling of dread that makes you want…
  • How to Shorten the Sales Cycle in Your Small Business

    Melinda Emerson
    24 Nov 2014 | 1:30 am
    In business, sales never come as fast as you want or need them to. You must learn how to weed out unqualified leads, have confidence and remove your fear of selling for good.  But, to do this you must have a sales process. The key lesson I learned is the gap between getting a prospect and turning that prospect into a customer can become shorter and shorter with only a few steps. There are ways you can shorten the sales cycle in your small business. Here are ways you can shorten the gap: Step 1: Know who your target audience is with 100% certainty. Nothing else in removing the gap between…
  • How to Stand Out on Small Business Saturday

    Melinda Emerson
    20 Nov 2014 | 1:30 am
    Every week as SmallBizLady, I conduct interviews with experts on my Twitter talk show #SmallBizChat. The show takes place every Wednesday on Twitter from 8-9pm ET. This week’s guest is Gene Marks @Genemarks. Gene is a nationally recognized management columnist and speaker specializing in small and medium sized businesses. He writes regularly for the NY Times, Forbes and Huffington Post. This chat was sponsored by Can Capital. CAN Capital has helped more than 55,000 small businesses access over $4 Billion in working capital since 1998. For more details www.cancapital.com SmallBizLady: What…
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    Write Money Incorporated

  • How to eat healthy meals without spending a lot of money

    admin
    22 Nov 2014 | 7:32 pm
    By Rhonda Campbell Food is one of the earth’s greatest resources. Without it, the human body wouldn’t have the fuel or the energy to do anything. Yet, eating any type of food is not enough. In fact, eat the wrong foods and you could develop illnesses and diseases like high blood pressure, heart disease and diabetes. You could also start packing on unwanted pounds; no time may be easier to do this than the holiday season. Food habits worth forming To get into the habit of eating healthy food, set certain times of the day when you’ll eat. Stick to these times as closely as…
  • More than 12 places to get exposure for your business

    admin
    2 Nov 2014 | 1:07 pm
    By Rhonda Campbell picture of business website URL It’s not surprising that social media outlets (i.e. Facebook, Twitter, Pinterest) are top of mind when business owners and marketing managers think about steps that they will take to introduce their products or services to new customers. Even during the recession, online retail saw a sales increase of 11%, according to Buzzle. Tap into growing online business sales Future expectations for online businesses are good. Consider this. Online sales in the United States alone were at $225.5 billion in 2012. By 2017, those sales numbers are…
  • More than 10 practical steps to help you land your next job

    admin
    25 Oct 2014 | 1:02 pm
    By Ericka Simpson Unemployment in the United States was at 5.9 percent as of September 2014. Hiring has increased, so too have salaries. National job salary index averages have also increased, exceeding $44,000. Organizations like the Society for Human Resource Management (SHRM) share that salaries are expected to increase by approximately 3 percent during the 2014 annual salary increase cycle. Go and get the jobs you really love It would appear that getting hired into a better job would be relatively easy. It would appear. . . However, anyone who has been searching for a better job for…
  • Great food to eat during winter

    admin
    19 Oct 2014 | 1:51 pm
    By Rhonda Campbell Winter is a great time to stay indoors spending quality time with family and friends. You can cook your favorite dishes, perhaps even barbecuing on an indoor grill, and watching an exciting football game on television while your friends “bad mouth” your favorite team, laughing and kidding you. Some of your best memories may be created then. Dishes you’ll love dining on during winter Whether you realize it or not, food is a major part of many of you most memorable events. Eat the right foods and you will not only delight your taste buds, you could also keep…
  • Traditional job or freelance job – which is best for you?

    admin
    10 Oct 2014 | 1:14 pm
    By Rhonda Campbell Technology is giving people more work options, namely whether to work full-time for an employer or freelance. Gone are the days when workers have no choice except to commute to a job and log seven or more hours a day, often performing work that they hate. More work options are also creating situations that never amounts to more than an illusion of independence for many people. If you’re not careful, you could regret the next decision you make — quitting your employer-funded gig before you’re ready. Freelance and you get to take control of your work…
 
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    Attention Getting Marketing

  • Should Your Small Business Create an Annual Event, Just for the Publicity?

    Gail Oliver, Marketing Consultant – Hire Me to Advise Your Small Business
    28 Nov 2014 | 5:13 am
    by Gail Oliver, Marketing Consultant Every year Victoria’s Secret, the lingerie store, creates a “Fantasy Bra”. This is a bra that they unveil at the end of their annual fashion show, and it is typically jewel encrusted and worth millions of dollars. The bra isn’t for sale, merely a publicity opportunity that they started in 2001 …. and it does get lots of press from television, print and online media. #VSFantasyBra even started trending on social media simply when they announced which model would be wearing the bra. That is how popular it has become. Next week Pantone will…
  • Creative Signage Ideas to Draw Attention to Your Small Business

    Gail Oliver, Marketing Consultant – Hire Me to Advise Your Small Business
    19 Nov 2014 | 11:38 am
    by Gail Oliver, Marketing Consultant I was watching an old Shark Tank episode last night, and it featured a pitch by a company that sells sign waving machines. So instead of hiring people to stand at the side of the road waving a sign for your business (if you are having a sale or special event), this is actually an automated spinning sign that does just that. Four of the sharks were quickly out, but shark Lori Greiner made an offer because she felt the moving signs would be great for lagging retail stores. Then the four other sharks changed their mind, suddenly seeing its potential…
  • Don’t Make This Common Marketing Mistake

    Gail Oliver, Marketing Consultant – Hire Me to Advise Your Small Business
    16 Nov 2014 | 5:49 am
    by Gail Oliver, Marketing Consultant When I was working for a software company, way back when, we hired a new CEO. The new CEO decided he wanted to make his mark on the company so he came to me, the Marketing Director, and said his first order of business was that he wanted to change the company logo. The company had a zillion other problems, but somehow he felt that changing the logo would make a huge difference. I convinced him it wouldn’t, because it was just change for the sake of change. Change Only What is Not Working This is how you know the difference between a true marketing…
  • Tips for Success When You’re a Newbie in a Crowded Market

    Gail Oliver, Marketing Consultant – Hire Me to Advise Your Small Business
    11 Nov 2014 | 6:07 am
    by Gail Oliver, Marketing Consultant Are you just about to dive into a market that many others are already in, and doing it well? Are you offering a service that so many other, more experienced people with huge client bases are also offering? So what to do when you are newbie or late entrant into your market? Give up? No. There is always room for new players, if you do one or both of these things: Improve upon the weaknesses of your competitors Find a niche no one else is targeting Improve Upon Competitors’ Weaknesses No company is perfect. Even successful companies like Apple have…
  • Creative Blog Ideas If You Offer Professional Services

    Gail Oliver, Marketing Consultant – Hire Me to Advise Your Small Business
    30 Oct 2014 | 10:56 am
    by Gail Oliver, Marketing Consultant Does my business need a blog? I get asked this a lot by my clients, particularly my professional services clients such as lawyers, financial advisors and realtors. If you are your brand (which, when you offer services is typically the case) then yes, you would benefit from a blog. My blog is case in point. I doubt many people would hire me off the Internet if I didn’t back up my experience and reputation with blog posts that show my knowledge. It can be a powerful marketing tool for your business. That is why I do not accept guest posts, because I want…
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    Paychex BuildMyBiz

  • Tips for starting a business after 40

    24 Nov 2014 | 11:30 am
    Despite the stereotype that success only comes when you’re young, many people became successful after the age of 40. Business Insider highlighted individuals such as designer Vera Wang, who was 40 when she entered the fashion industry; Henry Ford at 45 with his Model T, and Gary Heavin, who opened the first Curves fitness center when he was 40. What kind of business Jeff Williams, founder of Bizstarter, told Forbes that most recently people over 40 have been starting Web-based businesses, as well as companies in service and consulting/coaching. “We’re living at a time…
  • Business leaders: You’ve got to give to get

    21 Nov 2014 | 5:22 am
    If company leaders want their employees to give their jobs everything they have, owners also have to show personnel that they are willing to commit and  go above and beyond. When leaders treat their staff as nothing more than employees who are there to listen and follow orders, supervisors won’t inspire much confidence and motivation for workers to excel. It’s key for small businesses to have an involved workforce composed of people who are ready to give their full effort to accomplish their employers’ goals. One of the best way owners can do this is by creating an…
  • 5 tips for productive new hire training

    19 Nov 2014 | 1:16 pm
    Small businesses are always doing research on ways to survive and thrive, asking questions like “What are some effective approaches to small business marketing or small business accounting?” A content and motivated workforce is essential to growing a business. It is crucial to have employees who can be trusted to handle company finances or represent the organization to the larger public, but it isn’t as simple as hiring the most qualified individuals. A recently released study by the Association for Talent Development revealed that organizations across several industries…
  • Obtain the Necessary Business Licenses

    19 Nov 2014 | 12:07 pm
    Once you have a registered agent and an EIN, you’ll actually be able to file the paperwork to establish your business. But before you can open your doors, you’ll need to obtain the correct business licenses. First of all, what exactly is a business license? A business license is any government issued permit or registration that a business owner is required to obtain at the federal, state, or local government level. A business needs these licenses to officially, and legally, do business. Licenses are useful for a couple of reasons: they identify a business and make sure it’s accountable…
  • Make Sure Your Business Has a Registered Agent and an Employee Identification Number

    19 Nov 2014 | 12:04 pm
    Your registration paperwork likely asked you to designate a registered agent and your Employee Identification Number. If you don’t have either of these, it’s vital that you apply for them before anything can be processed. First of all, what is a registered agent and what do they do? Well, once a business is formed on the state level, most jurisdictions require corporations or LLCs to designate a registered agent (or an RA) to receive documentation on behalf of the company. Basically, an RA is an individual or an entity that receives, or is served, documents relating to your business. The…
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    Small Biz Viewpoints

  • How to Best Use Coupons to Save Money When Shopping Online

    SmallBizViewpoints
    27 Nov 2014 | 8:10 am
    Whether you are running online of brick-and-mortar business promotion via coupon is a must for any small business. Here is an example of the effective use of coupon. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • Starting a Business in College? Here is What You Need to Know

    SmallBizViewpoints
    26 Nov 2014 | 4:16 pm
    Some of the Fortune 500 companies had their start in the college dorm. Here is what you need to know if you are thinking of starting a business in the college. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • Phalcon – High-Performance PHP Framework

    SmallBizViewpoints
    25 Nov 2014 | 7:57 am
    Overview of Phalcon - High performance PHP framework for web programming. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • How to Keep Your Small Business Out of Legal Hot Water

    SmallBizViewpoints
    23 Nov 2014 | 7:34 am
    Small businesses can get into hot water due to legal trouble in number of ways. Follow these tips to stay away from lawsuits. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
  • The Use of Time Clocks to Get Employee Paychecks Right

    SmallBizViewpoints
    22 Nov 2014 | 6:11 am
    Few things have remained constant as time clock. How do small businesses use time clock to track employee time and make paychecks. [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
 
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    Point Blank | Direct Capital

  • Why Trade Shows are Important for Your Small Business

    Alex Myers
    26 Nov 2014 | 7:00 am
    Trade Shows Help Expand Your Brand and Close New Business Direct Capital has recently provided tips on how to survive – and get the most out of – trade shows. But besides learning how to leverage trade shows in the best way possible, it is also very important to understand why these events can be valuable to your business. What is it about trade shows that make them worth your while? The numbers are telling. Statistics show that 99% of marketers said they got unique value from trade shows that they didn’t get from other marketing mediums. CEIR: The Changing Environment of Exhibitions…
  • 4 Reasons to Put Your Phone Down This Thanksgiving

    Alex Myers
    25 Nov 2014 | 10:00 am
    Pledging to Put Your Phone Away? Join Us on Twitter A 2014 Pew Research study concludes that 58% of American adults have a smartphone, around 34% of all users are mobile only and 60% of users will use their smartphone to access the internet. Cell phones are the norm in today’s society, as their uses are almost endless – from texting, to games, to social media, to photography. A Salesforce survey of 470 people found that on average, respondents reported spending 3.3 hours a day on their smartphones. At Direct Capital, we pride ourselves on our innovations in technology so we are…
  • How To: Select the Best Financing Lender

    Alex Myers
    25 Nov 2014 | 7:00 am
    Four Elements that Make Up a Good Financial Lender If you read Direct Capital‘s post on What to Consider Before Financing, you are ready to take the next step on your journey. But, if you are just getting on board your financing journey here, there a few things you want to know before choosing the right lender. What do you need financing for? How will that financing benefit your business? How do your finances look? Are there any red flags? How soon do you need the funds? With the answers to those questions in mind, it’s time to find a lender. It’s important that while you are on…
  • How Your Small Business Can Profit From Cyber Monday

    Alex Myers
    24 Nov 2014 | 7:00 am
    Online Sales Steadily Growing: Don’t Miss Out Cyber Monday is one of those “holidays” that’s always been around (Well, for as long as there’s been the technology to go “cyber”). Those with computers, and a knack for online shopping, have been utilizing the simplicity of buying online ever since retailers took to the internet to sell and market their products. Cyber Monday, now the well-known online shopping day after Thanksgiving, officially originated in 2005 when Shop.org released a press release titled, “Cyber Monday Quickly Becoming One of the Biggest Online Shopping…
  • What is Small Business Saturday?

    Alex Myers
    22 Nov 2014 | 10:00 am
    A Day that Shines a Light on You and Your Business You’ve heard of Black Friday. You know about Cyber Monday. But what exactly is “Small Business Saturday”? The term “Black Friday” dates back to 1961 when it was first used in conjunction with the shopping day after Thanksgiving in a Philadelphia newsletter. Small Business Saturday, however, only originated back in 2010 after an American Express advertising campaign invited holiday shoppers to support small local businesses. Then, in 2011, Small Business Saturday became an official day after governors, mayors, senators, and even the…
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    WP Curve

  • Lessons learned reviewing 300 websites in 2 weeks (how to build a decent website)

    Dan Norris
    19 Nov 2014 | 3:27 pm
    I’ve been on a bit of a website review binge for the last 2 weeks. It started on the Smart Passive Income podcast where I volunteered to do a quick review for the people in Pat Flynn’s audience. Turns out, quite a few people were keen! We are up over 600 comments and I’m well behind in the reviews. I also caught up with Chris Ducker and offered to do an in depth 8 page website review for people who signed up via his page. Again I had many more people than we expected, so I’ve spent a good chunk of the last few weeks reviewing websites. “In the last 2 weeks I’ve…
  • October 2014 WP Curve monthly report 46% web traffic and 13% revenue growth

    Kyle Gray
    16 Nov 2014 | 9:47 pm
    Hi guys, Dan here. Our new Content Marketing Manager Kyle Gray will be writing the monthly reports from now on. Here is the first one, I hope you like it.  We do these reports to help other entrepreneurs get real information about running a startup. I did the 1st report in 2012 when I was earning $0. Here is the full archive. Here is a post I wrote recently on some monthly income reports from other startups. If you like the reports I’d love you to share it. 13% revenue growth and record breaking 46% traffic growth. WP Curve September monthly report Click to tweet 13% growth to…
  • The web entrepreneur’s guide to creating and using landing pages

    Ross Beard
    3 Nov 2014 | 1:04 am
    Kyle’s Note: A well designed landing page mixed with relevant traffic can send your conversion rate through the roof. This guest post by Ross gives a very detailed analysis of the critical elements of a landing page. Now over to Ross   I use landing pages with everything I do as a web entrepreneur via @wpcurve – CLICK TO TWEET Landing pages are an important component of any web entrepreneur’s marketing tool kit. Over the last decade we’ve seen landing pages go from being virtually unused to a mainstream essential in today’s marketing world. A landing page in its…
  • What is your website worth and how to sell it for maximum value

    Jock Purtle
    30 Oct 2014 | 6:08 pm
    Note from Dan: This is a detailed guest post from website valuation expert, Jock Purtle. I’ve had lots of chats with Jock around the question of what is my website worth. In this post we wanted to delve right into the detail of how to value a site and how to sell it for as much as possible. I hope you like it. Over to Jock. Each year we produce a valuation report on all the public Internet business sales that looks at what businesses sold for in the last 12 months. Dan happened to mention it in a forum thread a while ago. He had this question: I proceeded to then ask him the reasoning…
  • September WP Curve monthly report 11% growth, best selling book and more

    Dan Norris
    15 Oct 2014 | 10:12 pm
    Hey all I’ve had a few people ask me where the September monthly report is at which is cool. I’ve had a busy month travelling so it’s taken me a while but here it is. We do these reports to help other entrepreneurs get real information about running a startup. I did the 1st report in 2012 when I was earning $0. Here is the full archive. Here is a post I wrote recently on some monthly income reports from other startups. If you like the reports I’d love you to share it. 11% revenue growth and a best selling book. WP Curve September monthly report #startups…
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    Tanya Smith Online » Tanya Smith Online - Helping Service Providers Share and Stand Out

  • How to Eliminate Marketing ADD

    Tanya Smith
    9 Nov 2014 | 5:46 am
    As much as I talk about content calendars and staying organized, I have in the past and I still do suffer from Marketing Attention Deficit Disorder (ADD) from time to time. You probably have experienced this too if you are a creative type.  You want to rush your beautiful content out to the world so […]
  • Why Canva Is So Hot For Social Media Branding

    Tanya Smith
    21 Oct 2014 | 6:35 am
    You will find Canva on just about any page you visit online these days – , random blogs, and more.  That’s because this simple online tool can make non-artists into graphic pros in minutes. Okay, maybe that’s a bit too far…graphic designers are still the pros. But in a pinch, if you need images that look […]
  • Planning Your Content the First 30 Minutes of the Day

    Tanya Smith
    19 Sep 2014 | 5:00 am
      The morning planning session is one of the few time management techniques that just about every self-development speaker and every business coach teaches. From Anthony Robbins to Brian Tracy to David Allen – they all teach one form or another of this technique. Using this time to plan out your content can make a […]
  • 10 Easy To Use Visual Content Creation Tools

    Tanya Smith
    5 Sep 2014 | 9:11 am
    Visual content marketing is becoming increasingly popular and it is essential for branding and social media sharing. The growth of social networking platforms like Pinterest, Instagram, , Timeline feature of is evidence that people want to see what they are buying. And marketers are attracted to using visual content because images increase buying behavior and communicate more immediately than text.  They help you […]
  • Create Great Content Tip – Write From an Interview

    Tanya Smith
    29 Aug 2014 | 11:02 am
    This weeks’ content tip: Get on social and tell people you need an interview about a subject you are passionate about.  Don’t take silence as an answer.  Find a person and interview them.  Transcribe it and add your personal notes. “People discuss my art and pretend to understand as if it were necessary to understand, […]
 
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    grodland: brainstorms that mean business™

  • Your Job is like a Game of Chess: Tips for Surviving Layoffs

    grodland
    1 Nov 2014 | 8:13 am
    More companies are going through layoffs before the end of the year—though they are still doing so quietly and methodically, so much so that most people don’t even notice. One day you go looking for a coworker and they are no longer there. They’ve been gone for weeks. Months. And you didn’t even notice. So how do you survive layoffs? And save your job… Surviving layoffs starts long before a company even considers them, and they are not just motivated by economic reasons. Layoffs are now about making companies even more efficient even in good times. One way to do that is to trim the…
  • Top Ten Things You Need To Know To Make More Money

    grodland
    7 Sep 2014 | 8:35 pm
    1. Show Drive and Ambition: Take on work others don’t want to do. Employers will value you–and reward you for it too. 2. Always do your Best: Even if your job sucks and you hate it 3. Don’t Burn Bridges: Always leave your job on good terms, even if they fail you. You want them to say positive things about you. 4. Never Speak Negatively About Previous Employers: Take your grandma’s advice. If you don’t have anything positive to say, don’t say anything. 5. Don’t Post Your Life Drama on Facebook: It scares off employers. They have enough drama in the…
  • Passion or Money: Gleaming the Career Cube

    grodland
    5 Jul 2014 | 7:23 am
    Recently someone I’ve been casually advising on career development asked me, “Should I go for the passion or choose more money?”  The age-old question we’re all faced with at some point—and one that can come at any point in our careers. When we’re young, it’s easy to just ‘go for the money.’ “Show me the money!” as it were, is what was foremost on my mind when I finally graduated college. I figured if I had the money, the rest will fall into place. Of course that desire was driven by the fact that I’d driven a really crappy car for several years, that broke down…
  • How to Start Your Six-Figure Journey!

    grodland
    9 May 2014 | 9:29 am
    The journey of a thousand miles begins with a single step. –Lao Tzu, Chinese Philospher So it seems everyone would like to make a six-figure salary. My previous blog post on my six-figure journey got the most views ever, which made me think a lot more about this, sometimes mythical seeming, achievement. First of all, it’s not mythical. It is possible–and more importantly, it is possible for a lot more people than you would imagine. Including you! That said, I will spend the next few months talking about this journey and giving you tips and ideas for how to do it based on what…
  • Six Figures in Seven Years: From Slacker to Guru

    grodland
    6 Apr 2014 | 8:12 am
    Every job you have, no matter how crappy, can teach you something, about business, leadership, or about yourself. If you let it. Create your own career path! We all have a career dream. Or had one at some time. Though that dream, if not forgotten or discarded, rarely comes to fruition in the way we envision. Sometimes it doesn’t come to life at all–because life happens, and we often let it derail us. In the words of Scott M. Peck, from his book The Road Less Traveled, “Life is difficult.” It’s true. It is. Sometimes it downright sucks. One of my college psychology professors…
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    Small Business Blog | Hiscox

  • How to raise startup funding for small businesses

    Hiscox Blog
    26 Nov 2014 | 3:00 am
    Starting your own small business can require a lot of time and money from a new business owner. Here are some tips on securing funding. Securing startup business funding is a often necessary first step in order to buy equipment or hire for your small business. While it may seem daunting to raise startup capital, especially all at once, here are some ways you can get funding for your small business. Take out a loan. The traditional way to get money for your small business is to take out a loan from a bank or a lender with a reasonable repayment plan. In order to make sure that banks will…
  • Not another fruitcake! Creative holiday gifts your small business can be proud of

    Hiscox Blog
    24 Nov 2014 | 3:00 am
    How will you recognize your clients this holiday season? We’ve put together a list of ideas to kick off your brainstorming process. This holiday season we’re helping you celebrate with a bevy of useful ideas. We’ve shared ideas for showing staff some holiday-time appreciation gifts and marketing your small business already. Now we turn our attention to your customers – the lifeblood of all successful entrepreneurial ventures. You can use these niceties to make sure that clients know you understand their importance and show just how much you value them – not one motivational poster…
  • Small business ideas for veterans

    Hiscox Blog
    19 Nov 2014 | 3:00 am
    With Veterans Day being observed last week, we’re providing veterans with ways to explore different career options once they get settled back at home. Starting a small business can be a great way for veterans to exercise the skills they learned during their time in service. But, it can be difficult to come up with small business ideas that are both fulfilling and successful. Here are a few ideas for veterans looking to start their own small businesses. Survival Training. What better way to put your survival skills to use than to teach classes on how to rough it in the wild? Classes can be…
  • Top 3 ways to prepare for Small Business Saturday

    Hiscox Blog
    17 Nov 2014 | 3:00 am
    The holiday season is prime selling time for any business, and small businesses can maximize their efforts with seasonal holiday shoppers on Small Business Saturday. Though it started only a few years ago, American Express Small Business Saturday, has quickly become an annual tradition celebrating independent retailers. Buying from local shops on the Saturday following Thanksgiving has become a great way for small businesses to compete with larger companies during the holiday season. In 2014, Small Business Saturday falls on November 29th. You can make sure your business is prepared by…
  • Social media for business 101

    Hiscox Blog
    14 Nov 2014 | 3:00 am
    Using social media for business has become a mainstay in the digital marketing world, so be sure that your small business doesn’t get left in the dust. The number of social media users has continued to grow in the last several years, and businesses have noticed. Whether you choose Facebook, Twitter, Tumblr, or another network, here are some tips on using social media for business. Create a voice for your brand. – Doing research on your target audience can be a big help when figuring out the types of topics you should be talking about in your social media posts. Always strive to be…
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    Rabid Office Monkey for Business

  • What can Michael Scott teach us about Office Safety?

    From Around the Web
    28 Nov 2014 | 7:00 am
    The latest from Rabid Office Monkey: Michael Scott was the self-proclaimed “World’s Best Boss” from the hit NBC TV Show “The Office” (2005 – 2013). If you haven’t seen the show, go check it out, as anyone working in an office will find plenty to relate to. Just stick to the first 5 seasons, as it tends to get a little too ridiculous after that. At its best, the show takes a hilarious look at the seemingly boring lives of every day office workers who are led by their over-confident boss, Michael. He is cringe-worthy with his lack of social skills, desperately wants to be loved,…
  • The Perfectly Optimized Page

    Stacy Jackson
    27 Nov 2014 | 7:00 am
    The latest from Rabid Office Monkey: Still struggling with on-page SEO? Check out this cool infographic from Quick Sprout to learn how to get the most out of every page! Courtesy of: Quick Sprout The post The Perfectly Optimized Page appeared first on Rabid Office Monkey for Business.
  • Saying So Long: Pros and Cons of Moving for Your Job

    Brooke Chaplan
    26 Nov 2014 | 5:30 am
    The latest from Rabid Office Monkey: Whether your job has moved, or you are in a place where you have the opportunity to pursue a new job, you may be in an agony of indecision. A move is a big deal, and when a job is at the bottom of it, you may quickly realize that there are a lot of feelings to sort out. For example, you may find yourself wondering if this is the right choice for you, and whether it is one that will make you happier than you are now. A new job in a new place can provide you with an amazing opportunity, but it can also be a little scary! Get to know the pros and cons of…
  • Career and Pregnancy: How to Stay Productive at Work When You’re Expecting

    Contributor
    25 Nov 2014 | 10:30 am
    The latest from Rabid Office Monkey: Between a growing belly, a growing need to use the restroom, and growing exhaustion, working while far along in your pregnancy can be taxing. However, there are many ways to stay productive and efficient at work, despite the challenges pregnancy can bring. Stay Well-Rested Between waking up repeatedly in the night to use the restroom, having troubles getting comfortable enough to fall asleep and always feeling extra tired, it can be difficult to feel well-rested for work. Try going to bed earlier and using more pillows to stay comfortable. This, along with…
  • 5 Best Tablets On The Market

    Contributor
    25 Nov 2014 | 8:30 am
    The latest from Rabid Office Monkey: By Daniel Ors Looking to purchase a tablet? Here are Fueled’s top 5: Work - Microsoft Surface Pro 3 As tablet-processing power has increased so has tablet utility in work settings. Professionals have incorporated tablets into their work toolkits and tablets like the Microsoft Surface Pro 3 have delivered utility for professionals who need to keep their work close by at all times. Microsoft Surface Pro 3’s Intel Core i5 4300U processor affords instant response to Bluetooth keyboard and mouse connections as well as instantaneous app switching capability.
 
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    JDR Group's 'Digital Prosperity' Blog

  • Will the Development of Smartwatches Change the Way we Search Locally?

    27 Nov 2014 | 8:30 am
    Do you own a Smartwatch? Are you looking at buying one? Are you familiar with wearable technology? The use of Smartwatches and wearable technology is increasing and you are seeing more and more people using and wearing them. They are now being used for more than just checking the time, taking pictures and having the novelty of one. More online searches are now being completed on Smartwatches and it is expected that this will continue to be the trend.
  • Which Internet Browser Is The Best For My Business?

    27 Nov 2014 | 2:30 am
    Considering that the Internet is such an important part of our lives in business and at home, using the right internet browser is one of the most important components when using the Internet. There are a wide variety of different browsers to choose from including Google Chrome, Mozilla Firefox and Windows Internet Explorer to name just three. At JDR we speak to clients regularly that ask us which internet browser we use and which we recommend.
  • How Tumblr’s New Video Feature will help your Business get Noticed?

    26 Nov 2014 | 6:30 am
    Even if you are not currently using social media, you are likely to know several people who already are. Social media has the power to attract people’s attention fast, allow you to share news and form an opinion quickly. Social media encourages you to actively engage with news, videos and images and share this with everyone you know. This I think is effective from a business point of view as it helps you to build up connections and relationships with new and existing customers. New social media updates and channels are being launched very quickly, but which social media sites should…
  • How to Set up Your Emails in Microsoft Outlook 2003

    26 Nov 2014 | 12:30 am
    Setting up new emails in your mail client can be extremely difficult if you don’t know how, as anything is. It is also one of the most common questions we get asked over the phone here at JDR. In this article I am going to guide you through step by step on how to set up your emails in a popular mail client, Microsoft Outlook 2003. Please note that setting up emails in newer versions of Outlook as well as other mail clients like Mozilla Thunderbird will be very similar to the instructions below.
  • The Power of the Hashtag and How Important it Has Become

    25 Nov 2014 | 12:45 pm
    Social media is playing a crucial role in modern day business. The hashtag, made famous by Twitter, is proving to be one of the most vital tools a marketer and business can use to increase its online profile. They are being seen almost everywhere online, and now becoming part of offline marketing in leaflets, brochures and posters. Hashtags are included in a word or phrase, then usually found at the end of a Twitter update, Google+, Facebook or Pinterest post.
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    Blog | Harbor Compliance

  • Ready, Set, Hire! An Overview of Legal Issues in the Hiring Process for Businesses (Part 3 of 6)

    James
    24 Nov 2014 | 6:57 am
    Last week, we tackled the issues of mandatory insurance for employers and compliance posters in the workplace. This week, we will navigate the complicated and often shark-infested legal waters of post offer, pre-employment physical examinations. Where the Problem Arises The … Read more >> The post Ready, Set, Hire! An Overview of Legal Issues in the Hiring Process for Businesses (Part 3 of 6) appeared first on Blog | Harbor Compliance.
  • End of the Year Compliance for Nonprofits

    James
    19 Nov 2014 | 8:15 am
    End of the year compliance for nonprofits is complex. Do a thorough year-end review. In my previous post, I discussed end of the year compliance activities for small businesses. Running a nonprofit is a different animal altogether. Typically, nonprofit … Read more >> The post End of the Year Compliance for Nonprofits appeared first on Blog | Harbor Compliance.
  • Ready, Set, Hire: An Overview of Legal Issues in the Hiring Process for Businesses (Part 2 of 6)

    Eric Stark
    14 Nov 2014 | 6:02 am
    During the last blog entry, I discussed the first two issues that employers are likely to face in the hiring process: job postings and interviews. This week, continuing with the theme chronologically, we will tackle issues involving insurance and … Read more >> The post Ready, Set, Hire: An Overview of Legal Issues in the Hiring Process for Businesses (Part 2 of 6) appeared first on Blog | Harbor Compliance.
  • End of the Year Compliance for Small Businesses

    James
    10 Nov 2014 | 1:26 pm
      The end of the year is the ideal time to review compliance for your business. For many businesses, this is a time to “catch up” on compliance activities for the year and prepare for next year. Filings also may … Read more >> The post End of the Year Compliance for Small Businesses appeared first on Blog | Harbor Compliance.
  • Ready, Set, Hire: An Overview of Legal Issues in the Hiring Process for Businesses (Part 1 of 6)

    Eric Stark
    4 Nov 2014 | 1:13 pm
    So, you are ready to hire a new employee to supplement your growing business. This is certainly an exciting time for you and your business. However, as you may already be aware, hiring an employee presents a variety of potential … Read more >> The post Ready, Set, Hire: An Overview of Legal Issues in the Hiring Process for Businesses (Part 1 of 6) appeared first on Blog | Harbor Compliance.
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    THE RESOURCEFUL CEO™

  • Happy Thanksgiving to All!

    Tiffany C. Wright
    27 Nov 2014 | 10:36 am
    Happy Thanksgiving to you, your family, your friends, your employees, your customers, and your vendors/ suppliers!! Be Thankful Remember to be thankful for what you have today. Whether your business is booming or you are having serious financial issues, you ALWAYS have something to be thankful for. Focusing on what you are grateful for can […]
  • Inspiration and Issues as an Entrepreneur

    Tiffany C. Wright
    15 Nov 2014 | 8:00 am
    My name is Tiffany C. Wright and I am the author of “The Funding Is Out There! Access the Cash You Need to Impact Your Business” (Morgan James Publishing, October 2014). I am a serial entrepreneur, former business advisor, and a former CFO and COO. My firm, The Resourceful CEOTM, provides products, tools and training […]
  • Tips on How to Go Viral

    Tiffany C. Wright
    11 Nov 2014 | 8:00 am
      To effectively run a business, business owners must understand all aspects of their business. This does not mean you must know how to do everything, but it does mean you must be aware of new developments and innovations in all functional areas of the business. This is a guest post on marketing, in general, […]
  • Get Your Employees to Love Your Business as You Do

    Tiffany C. Wright
    1 Nov 2014 | 8:00 am
    Business owners periodically ask me how do you get your employees to love your business as you do.  Knowing the numbers that apply to them, the impact they have on those numbers and the business overall, feeling like they make a difference somehow (i.e., we really help our customers do XYZ, in other words, solve […]
  • Is IT a business function or a strategic asset?

    Tiffany C. Wright
    30 Oct 2014 | 8:00 am
    r query, is IT a business function or a strategic asset?   My response it, it depends. If you operate a low tech business and utilize the basics, such as a website, Microsoft Office, QuickBooks, desktops, laptops, and a small server, then IT is a business function. If you use CRM software to track all […]
 
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    Small Business Heroes

  • Bristol and Bath: the best tech hub you possibly haven’t heard of… until now!

    The Small Business Heroes Team
    28 Nov 2014 | 2:38 am
    The fact that the Bristol and Bath region is an incredibly successful global tech hub is one of the best kept secrets in the UK. While other areas talk the talk, Bristol and Bath’s dynamic pool of vibrant technology talent has just been quietly getting on with breaking new ground in innovative areas such as high performance computing, aerospace, television broadcasting and embedded software creation for the past 30 years. This in turn has attracted other tech disciplines so that nowadays you can find cutting-edge innovators in the fields of robotics, gaming, digital media, animation,…
  • Why start-ups should invest in secure web hosting

    The Small Business Heroes Team
    26 Nov 2014 | 2:12 am
    There’s a lot of choice when it comes to choosing a web hosting package, certainly when deciding which package has the best security. It can be a real nightmare, especially if you’re not sure of the level of security you need. The constant threat of hackers trying to find a way into your server or intercepting personal and sensitive data is real, so it’s important to gain some knowledge of web hosting and security to protect your business from everyday threats. Reputable web hosting companies should and do offer security measures as part of their hosting packages which can help to…
  • Are you one of Britain’s GREATest Businesses?

    The Small Business Heroes Team
    24 Nov 2014 | 4:09 am
    The Business is GREAT Britain campaign has teamed up with BT Business to launch a new competition to find and showcase the country’s greatest small and medium sized businesses. The Business is GREAT Britain campaign is a government initiative that aims to build confidence amongst small businesses by showcasing inspirational examples of similar sized businesses. It encourages businesses to plan, hire and export as drivers to future business success. If you think you are one of the GREAT Faces of British Business, visit http://www.greatbusiness.gov.uk/competition for more information. The…
  • Don’t let the banks stop your business’s growth

    The Small Business Heroes Team
    19 Nov 2014 | 1:57 am
    For small firms looking to the future with business ambitions, the current economic climate presents a maze of both opportunities and obstacles. Academy Leasing Managing Director, Mike Nolan, considers the options available for securing growth finance.   Confidence continues to return to the UK economy but net bank lending to SMEs is still falling according to recent Bank of England reports. If banks happen to say “no” to you however, all is not lost – alternative funding avenues are available to help you realise your business’s growth potential. Lease finance: the solution to…
  • 5 things B2B marketers overlook in their Google+ strategy

    The Small Business Heroes Team
    17 Nov 2014 | 4:46 am
    There are literally hundreds of social networking sites online today, everything from About.me to Zoopa.com, but the relative newcomer on the scene, Google+ has much to offer B2B marketers. Early critics claimed that Google+ would never gain the overwhelming popularity of Facebook, LinkedIn and Twitter, but according to some newer statistics, Google+ users actually surpassed both linkers and tweeters in June 2014, claiming the number three spot worldwide. Launched in 2011, Google+ designed their new social site to go beyond the norm, removing some of the restrictions facing their competitors.
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    OPEN Forum

  • Is Identity Loyalty the Key to Marketing Nirvana?

    Angela Stringfellow
    28 Nov 2014 | 6:30 am
    Small businesses reaping the benefits of consistent customer acquisition and continued growth typically have one thing in common: They’ve established brand loyalty. But to do this, a business first needs an “identity loyalty framework,” a concept developed by Samuel Botts and Americus Reed II, Ph.D., co-founders of Persona Partners, an identity loyalty branding firm in Philadelphia that helps companies develop powerful brand identities. In an article published earlier this year on Think With Google, Botts and Reed outlined the framework for building identity loyalty into your…
  • Let Them Go! Shed the Business Fears Holding You Back

    John Rampton
    27 Nov 2014 | 8:00 am
    Owning your own business and being your own boss might be part of the American dream for many people, but making that dream come true is no easy task. It’s natural to have fears, anxiety and doubts when going off into the wild unknown of entrepreneurship. But taking smart risks is the foundation of every entrepreneurial success story. This means you’ll need to let go of the handicaps and worries that are holding you back. While this is easier said than done, breaking free of these fears can help bolster your success. What are some of the common crutches entrepreneurs rely on but should…
  • The Tech Tools That Help You Personalize Customer Interactions

    Barry Moltz
    27 Nov 2014 | 6:30 am
    When Henry Ford launched the Model T in 1908, he told customers they could have the car in any color … as long as it was black. Fast forward 100-plus years, and consumers have come to expect that whatever they want will be tailor-made for them. That’s because companies are bending over backwards to give customers exactly what they want. Keurig’s coffee maker, for instance, allows every person in the house to have the exact flavor of coffee they want. And at movie theaters and restaurants nationwide, Coca-Cola’s Freestyle machines offer more than 125 different products…
  • Calabasas Saddlery: Galloping Toward Small Business Saturday Success

    Kelly Spors
    26 Nov 2014 | 12:30 pm
    Just 30 miles northwest of downtown Los Angeles along California’s famed Highway 101, Calabasas Saddlery is a 46-year-old store that sells all things equestrian—from horse-riding gear and apparel to grooming supplies and horse-themed artwork. Based in a large old house later converted into a post office, the second-generation family-owned business counts many Hollywood celebrities and their kids among its clientele. But in recent years, competition from online equestrian retailers and larger brick-and-mortar stores has heated up, spurring Calabasas Saddlery to do more to engage its…
  • Retailers Put Final Touches on Small Business Saturday Plans

    Kelly Spors
    26 Nov 2014 | 11:00 am
    Small Business Saturday is just around the corner on November 29, prompting many small merchants to make last-minute preparations for the big day. The Cheeky Puppy, a recently opened pet store in Washington D.C.’s Dupont Circle, is bringing in one of its suppliers—TandECollarShop, a custom collar and leash maker from Virginia Beach, Virginia—to host a trunk show on Small Business Saturday. The trunk show is part of a new initiative between American Express and online marketplace Etsy to have small retailers team up with Etsy craft makers and offer customers a more diverse product mix…
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    Great Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories

  • Ryan Blair – How A Gangster Became A Millionaire

    Entrepreneur Writer
    20 Nov 2014 | 12:36 am
    This is just another story about how you can get anything you desire if you are fully dedicated to it. This is the story of a bad kid, who becomes a multimillionaire, founding his own company. This is a story about a guy who hasn’t even finished high school, and in the same time he writes a book that reaches a top place on...You can also check these cool posts:  A Story Of A 7 Years Old Entrepreneur -  The Engaging Story Of People Helping People and Patrick… -Great Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
  • The Engaging Story Of People Helping People and Patrick Bet-David

    Entrepreneur Writer
    18 Nov 2014 | 11:56 pm
    Patrick Bet-David didn’t have an easy childhood. He was born in Iran in 1970, during the Iranian revolution. He suffered from war and all bad consequences it caused. When he was 10 years old, he and his mother escaped from hell, they left Iran and wen to Germany where they spent 2 years living in a refugee camp there. When he was 12, they...You can also check these cool posts:  From Living On Food Stamps To A Billionaire -  Ryan Blair – How A Gangster Became A Millionaire -Great Business Ideas, Entrepreneurs, Start Ups & Inspirational Success…
  • 10 Young Entrepreneurs Who Became Millionaires By Starting A Site

    Entrepreneur Writer
    17 Nov 2014 | 12:20 am
    Pete Cashmore mashable.com Pete Cashmore was born in Banchory, a small town in Scotland, on 18th of September 1985. When he was in high school he experienced some health issues, because of which he finished high school two years late. He couldn’t go out with friends and he had a lot of time all by himself. He was a teenager experiencing a big need...You can also check these cool posts:  Ning – An Innovative Social Networking Business Idea -  A Short History of Mark Zuckerberg -Great Business Ideas, Entrepreneurs, Start Ups & Inspirational…
  • How Mark Zuckerberg Actually Made It

    Entrepreneur Writer
    13 Nov 2014 | 12:16 am
    Mark Zuckerberg is actually one of the richest and most successful people in the world. And he managed to achieve this at really early age. When he was just 23, he was a billionaire already. But how did he do this? How did he make billions just a few years after he finished high school? Well, things started a little bit earlier, when he...You can also check these cool posts:  Mark Zuckerberg’s Story – Video -  10 Popular Quotes of Mark Zuckerburg -Great Business Ideas, Entrepreneurs, Start Ups & Inspirational Success Stories
  • GasBuddy Helps You Find Cheap Gas Stations Near You

    Entrepreneur Writer
    7 Nov 2014 | 8:01 am
    Have you heard about GasBuddy? This great business idea was incorporated back in 2000, by two guys named Dustin Coupal and Jason Toews. Before launching the company, Dustin was an eye doctor and Jason worked as a computer programmer. Around year 2000, gas prices started to rise. This is how the two entrepreneurs came to the idea of helping people save some money regarding...You can also check these cool posts:  Money For Nothing – The I Am Rich Mobile App -  Doctor On Demand On Your Mobile Phone -Great Business Ideas, Entrepreneurs, Start Ups &…
 
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    Strategy Lab Marketing

  • The Seven Most Important Words a Leader Can Say

    Jeph
    25 Nov 2014 | 8:42 am
    I’m not sure, what do you think? From Richard Branson’s The Virgin Way he talks about the 7 most important words for leaders to use. “I’m not sure, what do you think?” puts your staff at ease, makes everyone around you feel like you aren’t a know-it-all and willing to implement other people’s ideas. When you ask others for their ideas you get more options to choose from. You incentivize people coming to you with innovative solutions to organizational problems. Today’s best businesses empower their people to share ideas up the chain of command.
  • How Do You Build a Visionary University?

    Jeph
    11 Nov 2014 | 9:48 pm
    You pick what you want to be known for. Do you think the University of Florida cares about their academic performance? No, they don’t because they don’t need to. Their sports following for Basketball and Football is incredible and enough to give students a great reason to go there.   Do you want to go to the University of Pennsylvania (Wharton School of Business)? Do you want to play on their Basketball team? They haven’t won their division since 1979 and have never won the NCAA tournament. But that doesn’t matter, the only reason you’re going to Wharton is…
  • The Phrase You Hate To Hear But Have to Say Yes To

    Jeph
    3 Nov 2014 | 10:08 am
    Can I give you some feedback? If you’re like me this is one of the worst phrases to hear in the English language. What they’re actually saying is “would you like me to tell you how I actually feel about you? And oh yeah, if it was good we would have already told you so it’s almost guaranteed to be negative.” Without feedback we never learn, we never get better, and we never progress. The extent of your management career will largely be based on the amount of feedback you’re willing to take. I’ve said to Brandon many times that we will get as far as…
  • Not All Websites Are Created Equal: A beginners guide to website strategy

    Jeph
    24 Oct 2014 | 12:15 am
    In the real world if your store has a better location, if you can get in front of more people, if everyone can recognize your store from a mile away, you have a distinct advantage.   The Internet doesn’t work that way.   If you rent space in the West Edmonton mall beside a popular retailer you’re sure to increase your foot traffic. The catch is, retail space beside Holts, the Disney or Apple store will come at a premium. When you build a website it’s like you put your store in a farmers field somewhere near Grenfell, SK. As your site acquires more links, is updated…
  • “Something Ventured” the Story of Venture Capital

    Jeph
    13 Oct 2014 | 8:40 pm
    Ever since I was a little kid I was fascinated with Venture Capitalists. Maybe little kid is a stretch, but in University we heard about these folks who lived in the big cites in the U.S. were pitched all sorts of business ideas and they got to pick their favourites and most of those businesses made them tons of money. Money they used to fund more and more businesses and the cycle went on.   I may have got their success rate a little wrong but all in all VC’s were the heros of business school. They were the smartest, they lived a lavish life, and they made thousands of dollars a…
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    Fit Small Business

  • How To Send An Invoice In Freshbooks

    Jason Rueger
    27 Nov 2014 | 4:21 pm
    If you are a small business owner who wants to learn how to send an invoice using Freshbooks online, then this article is for you. We will walk you through each step of the process, providing visual examples to make sure there is not any confusion. After reading, you will be sending invoices and receiving […] The post How To Send An Invoice In Freshbooks appeared first on Fit Small Business.
  • Press Release Services – Who’s The Best?

    Marc Prosser
    25 Nov 2014 | 4:45 pm
    In this article we compare the top press release services and give you our pick for the best press release distribution service for small businesses. Evaluating press release services can be very complicated, as they all make very similar claims. All the press release distribution services, except the free ones, will get your release into […] The post Press Release Services – Who’s The Best? appeared first on Fit Small Business.
  • Small Business VOIP Service: Who Is The Best?

    Marc Prosser
    24 Nov 2014 | 4:38 pm
    Several small business VOIP providers offer phone systems with amazing features and functionality at low prices. (VOIP is a phone system that uses an internet connection to carry calls, with no special hardware needed to be installed at your office. )  Your business will be able to provide employees with their own direct dial phone number, […] The post Small Business VOIP Service: Who Is The Best? appeared first on Fit Small Business.
  • Order Fulfillment Services: Who’s The Best?

    Jeremy Marsan
    24 Nov 2014 | 9:57 am
    This article is for small business owners who are looking to outsource their shipping to a 3pl fulfillment service. We compare 3 of the top order fulfillment services  (Fulfillment by Amazon, Fulfillment.com, and Shipwire) and give you our choice for the best order fulfillment service for small business. Best Order Fulfillment Service For Small Businesses: […] The post Order Fulfillment Services: Who’s The Best? appeared first on Fit Small Business.
  • 7 Non Traditional Ways To Finance Your Business

    Marc Prosser
    23 Nov 2014 | 5:05 pm
    The percentage of total bank business loans that go to small businesses has steadily declined, from over 50% in 1995 to under 30% currently. As banks loan less to small businesses, others are filling the gap.  Here’s 7 non traditional ways to borrow money fast. #1 P2P Loans For Business Purposes Peer To Peer  (P2P) […] The post 7 Non Traditional Ways To Finance Your Business appeared first on Fit Small Business.
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    The Shoeboxed Blog

  • How to Acheive the Perfect Work-Life Balance During the Holidays

    Shoeboxed Contributor
    26 Nov 2014 | 7:09 am
    Achieving that perfect balance of work and life is difficult any time of the year, but between the festive parties, wrapping presents, and helping out with your kid’s holiday pageant, it’s especially difficult to balance at this time of year. When the scale has a tendency to lean a little more towards the “life” side of things, how do you keep your work a priority? Put everything on the same calendar. Typically, the number one rule of keeping work life and personal life separate is to leave work at work and leave home at home. Though, during this time of year, with so many things…
  • Are you ready for Small Business Saturday?

    Emily Farrar
    25 Nov 2014 | 6:58 am
    While you hear a lot of hype over Black Friday and Cyber Monday, Small Business Saturday has been skyrocketing in popularity and dollars spent over the past few years. If you’re a small business owner, are you ready to capitalize on this holiday? Last year, consumers spent over $5.7 million dollars at small businesses on Small Business Saturday. This year, Small Business Saturday happens on November 29. Here are some ways to make sure you maximize your sales on Small Business Saturday: Make sure customers and passersby know that you’re participating in the holiday. Promote any…
  • It’s That Time Again: Shoeboxed Celebrates Movember

    Emily Farrar
    24 Nov 2014 | 7:52 am
    We’re at it again! For the third year, the Shoeboxed crew has been growing out our moustaches for Movember, the campaign committed to changing the face of men’s health. Movember aims to raise awareness and funds for prostate and testicular cancer, and we’re thrilled to support a great cause by getting a little hairy every November. We have five team members growing mo’s this month– check out a few of them below! We’d really appreciate it if you would support the cause by donating on our Movember team page! The post It’s That Time Again: Shoeboxed…
  • 4 Reasons Your Company Can’t Rely on Manual Expense Reporting Methods

    Shoeboxed Contributor
    20 Nov 2014 | 8:20 am
    Technology is changing the way everything is done, especially in the accounting world. Expense reports vary from company to company and leaves a lot up to the person reviewing the reports. In the past, expense reporting has taken up valuable time from accountants’ schedules when they could be looking for tax breaks or write-offs. Manual expense reporting is not only a thing of the past, but it is also not as reliable as the automated expense reporting alternative. Here are four reasons why manual expense reports are inferior that will leave you wondering why anyone would do a manual…
  • What’s New at Shoeboxed This Week

    Emily Farrar
    12 Nov 2014 | 7:54 am
    Our product team has been hard at work to bring you a better Shoeboxed. With a renewed focus on delivering as many wins as possible for our customers, we’re releasing new features and functionality almost every week! Here’s a quick list of updates we’ve released lately to improve your experience: The ability to mark documents as “Viewed” and “Not Viewed” and filter by this criteria for Receipts, Business Cards and Other Documents. Our new PDF expense report — read more here. The ability to send a document back through processing to correct…
 
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    BoostSuite

  • The Best Way to Build Your Online Audience

    Aaron Houghton
    25 Nov 2014 | 8:51 am
    Last week we announced the Article Exchange in BoostSuite. The Article Exchange allows you to trade blog posts with your marketing partners in BoostSuite. The Article Exchange was used by thousands of businesses in the first week, and many users shared their excitement and feedback with our team. One of the most common questions we received is “why would I want to publish content from another business on my blog?” It’s a great question and requires a little background. Back in November of 2013 we launched the first content sharing feature in BoostSuite. It’s the…
  • General Tips for Understanding Your Website Traffic Data

    Aaron Houghton
    20 Nov 2014 | 7:26 pm
    Today’s post was written by Mahbub Khan of getpaidbd.com. Analyzing your web traffic statistics can be an invaluable tool for a number of different reasons. But before you can make full use of this tool, you need to understand how to interpret the data. Most web hosting companies will provide you with basic web traffic information that you then have to interpret and make pertinent use of. However, the data you receive from your host company can be overwhelming if you don’t understand how to apply it to your particular business and website. Let’s start by examining the most…
  • 5 Video Marketing Tips to Get You Noticed

    Aaron Houghton
    17 Nov 2014 | 8:49 am
    Written by Chanelle Yarber of www.brightgirlmedia.com. Chanelle Yarber is Managing Consultant for BrightGirl Media, a social media marketing and video production company for small businesses. Chanelle is passionate about women and minority entrepreneurship, youth empowerment, media, roller skating, and reading. Did you know that video marketing is one of the fastest growing mediums for businesses? $3 billion was spent on video advertising in 2010! YouTube is the second largest search engine next to Google. Businesses who post video marketing content regularly have a 56% increase in the…
  • We’ve Improved Co-Marketing in BoostSuite

    Daniel Smith
    17 Nov 2014 | 6:38 am
    Announcing the BoostSuite Article Exchange Based on your feedback, we just launched a completely new co-marketing process in BoostSuite called the Article Exchange. Instead of sharing articles, now you’ll trade articles with partners in BoostSuite.   With the Article Exchange you can easily: Review potential marketing partners Ask for partnerships with the best businesses Accept or decline partnership requests Participate in article trades with your co-marketing partners.     Co-marketing in BoostSuite is now faster and smarter. Re-use your best articles with unlimited…
  • Do I Need a Sitemap for My New Website?

    Aaron Houghton
    16 Nov 2014 | 7:45 pm
    Today’s post comes to us from Wayne Collier of www.fljean.com. Clothing Retailer since 2006. When building a new website for your business, expect to be faced with hundreds of challenging terms to understand. The term sitemap is a popular one, and worth learning about. You might ask, what is a sitemap? Do I need one for my website? Think of a sitemap as a technical menu for your website. It allows the search engines to quickly see whats on your menu. Look at it this way: Every person searching the internet is hungry for a specific item. The search engines are the concierge trying…
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    The Best Direct Sales Companies

  • The Paparazzi Accessories Business Opportunity

    Angie
    17 Nov 2014 | 10:28 pm
    Paparazzi Accessories is a relatively new company that offers jewelry and hair accessories. This is a unique opportunity in comparison to most home party plan businesses. This one was made for the trunk show fanatic. There are no catalogs. Inventory is purchased upfront and resold face-to-face and through online sales. Paparazzi products are extremely affordable – everything is $5! Compensation:  Consultants can purchase accessories at whole (45% discount). When these items are resold at their suggested retail price, the Consultant earns 45%. An additional rebate is available on large…
  • Unique Direct Sales Opportunity With All’asta

    Angie
    17 Nov 2014 | 4:22 am
    What a Unique opportunity All’asta provides to consultants, hosts and party guests. All’asta is the Italian word for “auction.” Surprisingly, this is exactly what your home parties will entail. The host and guests bring one to three barely used items they would like to put up for auction. As a Consultant you will work with the party-goers to determine a starting bid for their items, then attendees will have the opportunity to silent bid on items of interest. At the close of the auction, the Consultant announces the winner. The winner gets to take home the auction item, the seller…
  • Become an Ava Gray Direct Stylist

    Angie
    10 Nov 2014 | 3:50 pm
    Ava Gray Direct is a New York based social selling company that creates flexible entrepreneurial opportunities for women. The boutique brand success throughout the U.S for years, has created this exceptional opportunity now for women all over the country and Canada to have their own pop-up boutique business! The designer brand is available through our Fashion Stylists at in-home fashion parties, personal styling appointments and online.  Stylists can pop-up their boutique anywhere! Lynn and her daughter, Brittany, proudly design and manufacture here in the USA. Ava Gray Direct has had…
  • Make a Living Selling KOKOON Women’s Clothing

    Angie
    29 Oct 2014 | 12:34 pm
    The following message has been sponsored by KOKOON. Visit the site to learn more about becoming a Stylist today. KOKOON boutique without borders is the American made women’s direct sale clothing line. We pride ourselves on creating unique and feminine limited edition fashion with a true focus in fitting women’s bodies. Full of cozy knits and stunning prints, KOKOON is the go-to option in your closet. KOKOON was founded over 25 years ago and provides dynamic careers for social, savvy, and stylish women looking to create their independent fashion business. Compensation Plan: KOKOON…
  • Lattice & Ivy: Make Money Selling Personalized Gifts

    Angie
    28 Oct 2014 | 5:53 am
    Lattice & Ivy is a direct sales company offering personalized gifts. Customers can customize their favorite items with colors, monograms and more. Lattice & Ivy’s product line includes everything from smartphone cases to elegant stationary. The company’s business opportunity allows consultants to earn an income through virtual parties, social selling and traditional home shows. You won’t need to wait for monthly settlements here. Lattice & Ivy pays consultants weekly by check or direct deposit. Compensation:  Earn 25% to 40% on personal sales. Recruit new consultants for…
 
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    Part Time CFO Services: Fuse Financial Partners

  • Infographic: How Better Accounting can Help You Qualify for a Surety Bond or Contractor Bond

    David Worrell
    5 Nov 2014 | 2:20 pm
    General contractors have long been required to purchase construction bonds to qualify for federal public works projects. These days, the practice is spreading to private projects too.  Now its more important than ever to qualify for a surety bond (or general contractor bond) no matter who your clients are. How can a GC qualify for a (larger) surety bond? By keeping a strong financial position — and the documents to prove it! — will give you the best chance at a favorable general contractor bond. Surety companies are now taking a good, hard look at financial statements and…
  • 5 Terms You Need to Know Before Selling Stock to Angels… or Sharks

    David Worrell
    24 Sep 2014 | 7:14 am
    If you’re hoping to sell stock to Angel Investors (or Sharks!), be sure you know the law.  The JOBS Act has shifted the landscape a bit, but there are basics that still apply.  Here’s a quick primer on the 5 key concepts you should know before moving forward with any equity investor or stock sale.  Follow the links in each definition to get more detail, or call your CFO for more. 1 Exemptions Small businesses who need to raise funds may qualify for exemptions which allow them offer securities via private sales to small groups of accredited investors, intrastate sales, and…
  • Ready for Apple Pay? Mobile Payments will Finally Reach Small Business

    David Worrell
    10 Sep 2014 | 6:26 am
    In the seemingly endless parade of new features announced by Apple yesterday was one that should make you sit up and take note. Apple Pay – a new way for iPhone users to pay you for goods and services without a credit card. Apple Pay will be part of the new iPhone 6, the new Apple Watch, and other devices too as Apple rolls out iOS 8 to its existing base of users.  The iPhone 5 family of devices will support Apple Pay for online and in-app transactions, but the physical retail use will only work if you also buy the new Apple Watch. Until today, mobile payments has been a fragmented…
  • Top 5 Pet Peeves of Venture Capitalists

    David Worrell
    8 Sep 2014 | 4:00 am
    Venture Capitalists can be a tough group to please. Because they hear hundreds of pitches every year, VC learn to sort the best from the B.S. I had a chance to discuss this topic with Mr. Ed Goodman, General Partner and Co-Founder of Milestone Venture Partners in New York City.  During his VC career, Ed has invested in over 100 companies including Apple Computer and Staples office supply stores.  He shared with me the five worst rookie mistakes that entrepreneurs make when pitching to venture capital funds.  See if you recognize yourself in any of these: Poor Communication. Getting VCs…
  • Flash Reports! Great Management Decisions Should be Based on Data

    Matt
    31 Jul 2014 | 12:18 pm
    There are so many moving parts to worry about when managing your business. And to make a hard job even harder, accounting systems never seem to have a single report that draws all your most important data together in one place. Key Ingredients Instead of relying on 12 different financial reports, build one good Flash Report.  This will be the one report you need to keep your “finger on the pulse” of your business. What should you put on it? For most small businesses, the best management decisions will come from clear and up-to-date information about just 4 key metrics: Current Cash…
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    waypointsg.com

  • See How to Calculate the Cost of Your “Free” Giveaway Content

    kutenda support
    27 Nov 2014 | 5:12 pm
    Didn’t your daddy tell you that nothing in life is ever really free? That’s never more true than when it comes to marketing. There’s always; I say again always, a cost to be paid, whether it is cash or your valuable time. So when you are tempted to offer something for free, make sure to count the cost in each and every way you need to, so that you can make sure your free content, bonus gift or other promotional label you chose to give is affordable. It’s time to take a hard look at the costs you’ll incur along the road to a freebie. What varieties of “free” are we…
  • How to Avoid Making These 7 LinkedIn Mistakes

    kutenda support
    25 Nov 2014 | 5:11 pm
    LinkedIn is a wonderful source of leads and professional contacts, if it is used properly. Considering that LinkedIn sends four times as many leads directly to your homepage than both Facebook and Twitter combined, it’s time to take this platform seriously. But all of that makes no difference if you’re making any of these 7 mistakes. Take a peek and see where you can make some improvements and have LinkedIn begin working well for you and your business. 7 Mistakes to avoid making with LinkedIn A lousy picture - You get one chance at this. Make your photo on LinkedIn one that speaks to your…
  • 7 Tips for Better Headline Writing

    kutenda support
    20 Nov 2014 | 9:25 pm
    It has more than likely come to your attention that headlines really matter. We rely on them in most phases of our business these days, whether they are in the form of an ad, a blog post, a video, even an infographic. Your headline could well be the most crucial part of your content, as it very often determines whether anyone goes any further. This is certainly true when it comes to email, and advertising. Understanding how to craft a winning headline is a task that you simply must excel at for your business. 7 tips you can use to write better headlines Use numbers and lists - People love…
  • Looking at What You Should and Shouldn’t Do When Using Facebook for Business

    kutenda support
    18 Nov 2014 | 5:07 pm
    We all know that Facebook has a tremendous reach, and that it has enormous potential for your business. What you may not know is how you can effectively use Facebook in your business. There are however, some ways to be smart about it. We’ve found a few do’s and don’ts you want to keep front of mind when marketing on Facebook, lest you end up running afoul of the largest social media giant on the planet. Take a look at what to do and what not to when marketing your business on Facebook! Be sure to… Be quick to respond - If you leave people waiting for days or weeks before getting back…
  • See How You Can Use Google Hangouts in Your Small Business

    kutenda support
    13 Nov 2014 | 5:05 pm
    Google Hangouts were created to take advantage of the best of both video and social media, by creating a platform where you and your audience can interact and educate. Unlike most traditional webinar platforms it offers the advantage of being near immediate, very interactive, widely accessible and even better free. Hangouts are super easy to conduct, and once done they are promptly loaded to your YouTube Channel, allowing a seamless transition for you to market with it. If you haven’t yet thought about using Google Hangouts for your business, here’s 3 reasons why you should. 3 Great…
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    Orlando Realty Consultants

  • Orlando Short Sale Client Testimonial VIDEO

    John Conde
    21 Nov 2014 | 11:08 am
    Orlando Short Sale Client Testimonial VIDEO   “Jenny Zamora worked very hard to get our Orlando property sold through a short sale. She is obviously an expert in the process and is familiar with the requirements and regulations that need to be followed.   Unlike other realtors I have used in the past, Jenny responded immediately every time I had a question or wanted an update. I never had to wait for an answer.   Jenny and her team got my short sale done and I was able to move to another house immediately.   Jenny and her team come with my highest recommendation. You…
  • Will They Extend the Mortgage Forgiveness Debt Relief Act?

    John Conde
    17 Nov 2014 | 11:52 am
      There are tens of thousands of distressed homeowners wondering the same things right now. Will congress continue to help out consumers who are behind on their mortgages by extending the Mortgage Forgiveness Debt Relief Act of 2007 for one more year?         The act was put in place in order to help homeowners with under water mortgages by forgiving the taxes owed on the the difference of the short sale payoff and the full amount of the loan. Under the current federal tax law, the amount forgiven by the lender gets reported as ordinary income for the homeowner.
  • Do You Need An Attorney To Short Sale?

    John Conde
    14 Nov 2014 | 11:30 am
    Do You Need An Attorney To Short Sale? 407-902-7750 Video There’s a common misconception among distressed homeowners that you need to hire an attorney in order to complete a short sale on your home. The truth is that you don’t need to hire an attorney in order to complete a short sale.  The lender does however require that a licensed real estate agent represent the seller in order for a short sale to be approved. There are some cases where you would want to consult with an attorney such as;  if there’s title issues, the property’s in probate or if there’s a…
  • Alternatives To Foreclosure Exposed!

    Jenny Zamora
    10 Nov 2014 | 11:19 am
        Foreclosure can be a devastating situation for homeowners as well as the surrounding neighborhood. Despite an improving economy in the Orlando, Florida area, it is important that distressed homeowners are fully aware of all the alternatives to foreclosure that are available to them. As a certified distressed property expert [CDPE], I try to ensure that homeowners in foreclosure have the latest most up-to-date information available so that they can make the most informed decision possible based on their situation. Although lenders have the ability to start foreclosure proceedings…
  • Jenny Zamora Real Estate Broker

    Jenny Zamora
    7 Nov 2014 | 11:48 am
      Jenny Zamora Real Estate Broker 407-902-7750    Hi, I’m Jenny Zamora, your licensed Orlando real estate broker. I’ll provide you with a free property analysis of what your Orlando home is worth in today’s market.   I can also give you access to all the homes listed for sale on the MLS so that you can find Florida homes that are for sale just like a pro all from the comfort of your own home.     You can contact me at 407-902-7750 or you can reach me through my company website at http://orlandorealtyconsultants.com/        …
 
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    The Pulse Australia

  • Episode 10: New online client portal drives collaboration and connectivity

    Alistair Nestor
    26 Nov 2014 | 5:24 pm
    Host Jim Stewart (left) with MYOB Platform Strategy Manager Rob Cameron When ‘The Savvy Accountant’ host Jim Stewart asks where the push came from to develop an online client portal for MYOB practice software, Rob Cameron doesn’t hesitate: “The changes that are going on in society and business at a broader level are incredible at the moment,” Rob says, “From Silicon Valley all across the world. “But also it’s coming from clients,” he continues. “Clients are coming to us saying, “Listen, this is what we want”. It’s basically a…
  • Staying in touch with the ATO (it’s good for business!)

    Andrew McIntosh
    26 Nov 2014 | 4:01 pm
    Just the other day, I was thinking about the best ways to communicate with a large bureaucracy such as the Australian Tax Office (ATO) when my phone started vibrating. I reached into my pocket and was surprised to see it was the ATO texting. This year, my relationship with the ATO went deeper. The text arrived conveniently during my lunch hour. It was a nice, helpful text message telling me that new pre-fill information was available for my e-tax. To end our texting relationship, I simply needed to reply STOP. To report SMS scams I should contact 13 28 61. Since I’m an accountant, I do…
  • Remote working made these 3 companies successful

    Nina Sochon
    25 Nov 2014 | 7:51 pm
    In the days gone by, employers saw flexible working arrangement as a cost to the business.But today, clever businesses are reinventing the way they work by adopting teleworking, or working remotely. This, in turn, increases staff commitment and productivity and delivers fantastic business outcomes. I am fortunate to have worked alongside some of Australia’s most successful flexible working companies. Throughout, I’ve noticed that many small businesses are also successfully using technologies to build a happier team. Are you curious about how remote work could contribute to achieving a…
  • How to make a 1-person gig appear like a big business

    Alex Kidman
    23 Nov 2014 | 7:01 pm
    The great thing about the Internet is that it allows your microbusiness to compete with any other enterprise, irrespective of scale. You can benefit greatly from being significantly more nimble than a larger business when you’ve only got your own backside to kick in order to get a project started. While that small scale can be a business benefit, there can be drawbacks when it comes to presenting yourself as a credible business if you’re a one-person operation. That’s where technology can blur the lines, giving you the capabilities or appearance of a big business without all…
  • 6 things you won’t see running a hospitality business

    Jan Barned
    19 Nov 2014 | 6:52 pm
    There are lots of words that could describe running a hospitality business: fun, exciting and profitable come to mind. But, like cooking a meal, the success starts with the preparation and finishes with the service. What happens in between can often come as a surprise. Here we look at six things that will never happen when you run a hospitality business. 1. You can open and close your café/bar/restaurant easily and be home early Running your café or restaurant will mean that you need to open in line with customer demand, and most customers want this service outside of their own working…
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    Industry Edge

  • Cat Dancer Remains a Top Cat Toy After 30 Years

    Julia Haskins
    28 Nov 2014 | 4:00 am
    The simple, inexpensive toy is still a favorite choice for cats and their owners. It may not have the technological bells and whistles of today’s recent launches, but more than 30 years of feline approval have cemented the Cat Dancer as a reigning pet toy. Since 1983, Cat Dancer has been a staple for cat owners seeking easy entertainment for their pets. And as it reaches this 30-year milestone, the Cat Dancer continues to be hailed for its simplicity, safety and low cost. The toy’s success is in its no-frills design, comprising a 3-foot length of jiggly wire, with twisted strips of…
  • Industrial Suppliers: Here’s What Your Customers Expect

    UPS
    27 Nov 2014 | 12:00 pm
    Survey reveals opportunities for growth through e-commerce. This story first appeared at UPS Compass and is reprinted with permission. A new purchasing study recently found a growth opportunity that industrial suppliers can pursue: buyers are using the web to expand their supplier bases. A new purchasing study recently found a growth opportunity that industrial suppliers can pursue. The UPS B2B Purchasing Insights Study, conducted by TNS, a global market research firm, surveyed 1,500 industrial supplies purchasers in the United States to learn more about their preferences in five key areas of…
  • Primary Appliances for Thanksgiving Events

    Whitney Richardson
    27 Nov 2014 | 4:00 am
    Find out which devices — whether for cooking, storing or entertaining — are likely to be doing the heavy lifting this Thanksgiving. Thanksgiving can take its toll on a number of home systems, especially in the kitchen and bathroom. The following appliances, however, are likely to get the most use on turkey day. (And Black Friday may be a great day to shop for replacements or upgrades.) Thanksgiving can take its toll on a number of home systems.
  • Hands-On Fun With Kids’ Holiday Workshops

    Whitney Richardson
    26 Nov 2014 | 12:04 pm
    Help kids get into the holiday spirit — and learn valuable tool lessons — with holiday workshops. There’s something to be said for a handmade present. The time, thought and effort put into creating it make the recipient feel appreciated. And when the giver is a child, it has the added benefit of potentially teaching them a new skill. Hosting a kids’ workshop is a great way to introduce children to basic construction skills. Hosting a kids’ workshop is a great way to introduce children to basic construction skills while also allowing them to exercise their creativity and…
  • Hot Home Trends for 2015

    Melissa Willets
    26 Nov 2014 | 4:00 am
    See what home trends are on the horizon for next year so you can map your inventory better. As homeowners continue to prefer home improvement over resale in the housing market, hardware retailers can expect customers to seek the products they need to turn their current homes into their dream homes. Consulting a variety of forecasts of home trends for 2015 reveals three common themes: Homes are getting smaller, smarter and greener. Consulting a variety of forecasts of home trends for 2015 reveals three common themes: Homes are getting smaller, smarter and greener. Size Matters According to…
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    Small Business Sense

  • Monthly Small Business Roundup (November 2014)

    Kim George
    26 Nov 2014 | 7:07 am
    Hey peeps!  Here are some of the latest and greatest in small business and entrepreneurship from around the web. Enjoy! Entrepreneurship Here are 4 tips for crafting a mission statement worth remembering List of 3 tips for managing a fast-growing company Here is a look at 7 ways to maximize your productivity during your daily commute Marketing and Sales Five tips for writing emails that people want to respond to Check out these 9 ways to sharpen your online consumer research Here are 3 ways to turn email subscribers into social fans   Social Media A list of 26 tips to strengthen your…
  • 5 of the Best Network Attached Storage Devices for Small Business (2014 Edition)

    Kim George
    19 Nov 2014 | 7:07 am
    If you have more than one pc running on your computer network and don’t have a backup or file storage server in place, you might be a good candidate for a Network Attached Storage device.  Using a NAS storage system in your business will give you the peace of mind knowing that your data and files are stored in a separate location –in the event of a disaster.  Why Purchase a Network Attached Storage Device? Here are 4 main reasons that you should use a Network Attached Storage device to backup your business data: You can backup ALL of the computers connected to your small business or…
  • 9 Email Subject Lines that Command Attention

    Kim George
    11 Nov 2014 | 7:05 am
    On average, there are more than 144.8 billion emails sent every day.  Wowza!  It’s no secret email remains one of the preferred methods of communication – especially for business owners. Yet, of the 144.8 billion emails sent per day, sadly an estimated 69% of email recipients report email as Spam based solely on the subject line. With email being one of the most widely used communication channels and least expensive marketing channels available, it’s important to focus on creating magnetic and attention grabbing email subject lines to make sure that your email messages won’t go…
  • 5 Ways to Rock at Marketing Your Business with Twitter (2014)

    Kim George
    6 Nov 2014 | 7:07 am
    Are you looking for ways to successfully market your business with Twitter?  Do you want to learn some of the marketing strategies that are currently being used? Great! But, before I get into the post, here are a few things that you should know: Twitter (when used correctly) can be a powerful platform that you can use for marketing and lead generation The rules of engagement for using Twitter has changed tremendously In reality, there is no set way to market your business using social media. However, one thing is important in the small business arena… and (any other industry for that…
  • 44 of the Best Productivity Apps of 2014

    Kim George
    4 Nov 2014 | 6:28 am
    Are you looking for ways to become more productive and efficient in your business? If you are, look no further. This infographic, courtesy of DailyInfographics.com features an awesome list of  44 productivity apps that you can use in your business. Key Productivity Apps Mentioned Some of the key productivity apps mentioned in this infographic include: Wunderlist Hootsuite Dropbox Any.do Now on to the infographic:  
 
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    blog.hotspotshield.com

  • Pro-Democracy Protests in Hong Kong: How This Affects Internet Freedom

    Peter Nguyen
    25 Nov 2014 | 12:08 am
    Hong Kong, a special territory of Communist China, is in turmoil now as 2017 elections approach and pro-democratic citizens use the Internet to make their political opinions known. Pro-democratic Hong Kong citizens have spread their ideals through social media, but at a price — their government is watching them very closely. China insists that its people have “full Internet freedom,” but is this really the case? China’s claims are not true according to the BBC, however. Recently, China blocked its citizens’ access to the English-language version of the BBC’s…
  • How to Shop Online Safely on Cyber Monday

    Peter Nguyen
    21 Nov 2014 | 9:20 am
    Last year, shoppers spent record amounts of money on Cyber Monday. A majority of shoppers did their shopping on mobile and tablet devices. The proliferation of mobile and tablet devices should lead to another record Cyber Monday shopping. Adobe predicts that Cyber Monday online spending is expected to break $2.60 billion in 2014. For those of you who don’t want to get trampled on while fighting to get your hand on those last remaining iPAD devices or whatever that you promise to get for your kids, you can shop online in the comfort of your home during Cyber Monday. I’m sure you can find…
  • How the Koler Android Ransomware Can Spread Through Text Messages

    Peter Nguyen
    18 Nov 2014 | 11:30 pm
    Since October 2014, security firms have tracked and attempted to combat a new, insidious computer virus that has spread at frightening speed, especially in the United States. Known as the Koler virus, the ransomware Trojan worm has been a dubious foe for security firms to contain. Due to its screen-locking ability and its ability to access an individual’s Android mobile device information, the Koler virus is a frustrating and highly infectious variant of malware. However, education and setting up prudent security measures on an Android device can combat this new form of malware. What Is…
  • Big Data & Algorithms: How They’re Changing the Way We Live

    Peter Nguyen
    14 Nov 2014 | 12:46 pm
    If you think that big data doesn’t play a role in your life, think again. Say that your little one seems under the weather. You Google his symptoms and search for the best cough medicine for kids. Meanwhile, Google aggregates and analyzes search queries, such as “my kid is sick,” in your location to estimate flu activity in the area in real time. These data points then allow Johns Hopkins researchers analyzing Google searches to predict flu outbreaks more quickly than the Centers for Disease Control (CDC). Or perhaps you just bought a new refrigerator, a GE smart appliance.
  • 6 Tips to keep your Online Photos secure

    Robert Siciliano
    10 Nov 2014 | 10:50 pm
    Do you want all your embarrassing and compromising photos being shared all over the Web? I got a en email from a Facebook “friend” who I don’t really know who stated “Robert, I lost my phone at a concert last night and someone posted all my naked pictures to Facebook”. There’s just so many things wrong in that one sentence… I can’t even. Whatever private photos you possess, there are ways to keep them secure. Don’t post your photos online anywhere. Avoid the cloud. Photos that are stored in a cloud service CAN get out especially if you don’t understand how your cloud might…
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    The Blog from Instore

  • What Restaurant Diners Should Know About Tipping

    Matt Niehaus
    25 Nov 2014 | 4:00 pm
    While a few restaurants in North America have experimented with eliminating tips, gratuity is still an important part of most restaurant employees' income. Emily Post suggests tipping 15 to 20 percent of your pre-tax bill for a sit-down restaurant and 10 percent of your pre-tax bill at a buffet. But do Americans actually follow these guidelines? That's another story. Late last year, Harris Poll on behalf of Michelin surveyed over two thousand American adults about their behaviors around tipping. The results show a huge variance in tipping amounts based on demographic. Here are a few key…
  • How to Reduce Turnover in Restaurant Employees

    Matt Niehaus
    23 Nov 2014 | 4:00 pm
    High turnover costs restaurant owners big bucks, and no restaurateur wants to stress about training and replacing employees during the busy holiday season. The Nation's Restaurant News published an article earlier this year showing that employee turnover and vacancies are an ongoing problem for restaurants across the country. FoodServiceWarehouse.com points to a variety of reasons for high turnover in restaurant employees, including lack of recognition and benefits, conflict with staff and too few opportunities for advancement. Here's a look at strategies that can help you retain your best…
  • How to Promote Gift Cards This Holiday Season

    Matt Niehaus
    17 Nov 2014 | 4:00 pm
    Gift cards can be a great revenue generator for restaurants because consumers love to give and get gift cards, but often the gifts are never actually redeemed. In fact, advisory company CEB TowerGroup reports that of the $110 billion spent on gift cards in 2012, $1.7 billion will go unused. That's essentially free money for the business issuing the gift card. Here's a look at strategies for promoting gift cards this holiday season. Position gift cards as a hassle-free gift. Gift cards make a ton of sense for last-minute gift-givers or those who don't know the recipient very well (for…
  • Choosing a New Location for Your Restaurant

    Matt Niehaus
    27 Oct 2014 | 5:00 pm
    So your lease is getting close to running out, and your landlord’s raised the rent again or is planning to sell the building. You’ve already built up a customer base in your current location — what should you do? If you need to (or just want to) move your restaurant to a new site, there are a number of considerations when choosing the right spot. Here’s how to get it right. Focus on where your current customer base is. If you’ve built a base of regulars in a certain city, they might be willing to follow you if your new location is just a five minute walk away — but if…
  • 5 Tips for Building an Eco-Friendly Restaurant Business

    Matt Niehaus
    21 Oct 2014 | 5:00 pm
    "Going green" has become a popular catch phrase in recent years, referring to everything from restaurants to clothing to transportation. We all want to be more environmentally friendly, but creating a rooftop garden or getting certified as an organic restaurant isn't realistic for every business. Fortunately, there are smaller, simpler steps you can take to reduce your impact on the planet. These are not only good for the environment, but they could also help boost your bottom line and win over eco-conscious customers. Here's a look at five ideas to get you started. Use digital receipts Many…
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    SOHO Tech Training

  • Organize Your Small Business: Apps That Help Build Client Relationships (CRMs)

    Deb Lee
    26 Nov 2014 | 3:37 pm
    Did you know that January is officially known as Get Organized Month? With just a few short weeks left in 2014, professional organizers, productivity specialists, and small business coaches (like me!) are gearing up across the world to share ways that you can organize your life and business in 2015. If you don’t believe me, have a look […] The post Organize Your Small Business: Apps That Help Build Client Relationships (CRMs) appeared first on SOHO Tech Training.
  • The Future of Business Networking and How Tech Can Help

    Deb Lee
    19 Nov 2014 | 4:00 am
    Today’s post was contributed by Stephen Collins. There was a time when growing your customer base (or finding people who could help you do so) was a labor-intensive and time-consuming process. Hours and hours each week and month had to be dedicated to planning, finding, and attending a limited number of networking events — all […] The post The Future of Business Networking and How Tech Can Help appeared first on SOHO Tech Training.
  • Tech Tools You Need to Rock Your Next Webinar

    Deb Lee
    10 Nov 2014 | 1:52 pm
    Hosting a webinar is a great way to share your expertise on a particular topic and to give attendees a sneak peek at some of your premium programming. Of course, it helps if you’re comfortable with the content you’ll be sharing so that you can deliver a high quality presentation. And, to help you rock your next […] The post Tech Tools You Need to Rock Your Next Webinar appeared first on SOHO Tech Training.
  • 3 Reasons to Dress Up When You Work from Home

    Deb Lee
    23 Oct 2014 | 3:18 pm
    Today’s post was written by Keri Lunt Stevens. To all you freelancers out there in your pajamas: I feel you. While other professionals run around in suits and silk blouses from 8 to 5, we rock a sunup to sundown workday clad in sweats and an oversized T-shirt. Though dressing up to work from home […] The post 3 Reasons to Dress Up When You Work from Home appeared first on SOHO Tech Training.
  • How to Communicate & Collaborate With Your Virtual Assistant

    Deb Lee
    13 Oct 2014 | 4:43 pm
    Today’s post was written by Janet Barclay. So, you’ve decided to hire a virtual assistant (VA)! Good for you. You’re going to love having the time and energy to focus on your business goals instead of stressing out over day-to-day work. But where do you start? Tasks to Delegate to Your VA With so many tasks […] The post How to Communicate & Collaborate With Your Virtual Assistant appeared first on SOHO Tech Training.
 
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    DP Marketing Services

  • Selling is Selling. Marketing is Marketing. Right?

    Richard Dannenberg
    23 Nov 2014 | 9:06 am
    I talked with a businessman a couple of weeks ago who was riding a unicycle. The business owner didn’t understand the need for marketing. “We have a sales force. We don’t need to market,” was the particular statement that is still ringing in my ears. He runs a locally-focused printing operation that is struggling to come up with new customers. Like many in the printing industry, he’s seen volumes decrease in the past few years as products that were once mainstays have vanished and content has gone online. His average revenue per customer has declined, so the…
  • The Commodity Trap

    Richard Dannenberg
    13 Nov 2014 | 9:23 am
    Copiers Are Commodities When I walked into the front door of my old customers’ business, he was happy to see me. We caught up for a bit. His business had recovered from the recession and was expanding again. He has always been an optimist and was excited about the potential to grow again. After a few minutes conversation, we changed gears. “So what have you been doing since the printing business sold?” he asked. I explained that I had freelanced for a bit with a small marketing company, but that I had recently taken a new job as sales manager for a local copier distributor. I presented…
  • The Perils of Branding

    Richard Dannenberg
    10 Nov 2014 | 2:38 pm
    A few weeks ago, our local healthcare institution, the Medical Center of Central Georgia, made a big announcement. Preceded by an ordinate amount of excitement-generating publicity, the predictable event was the unveiling of a new brand for the organization. Henceforth, the Medical Center will be identified by a new moniker, Navicent Health. According to an article in The Macon Telegraph, the new name is intended to emphasize the patient at the center of the organization’s focus, and to indicate the goal of helping patients navigate the healthcare system – an admirable, if improbable,…
  • Enough Already

    Richard Dannenberg
    6 Jun 2014 | 11:58 am
      Curious I got curious. I was reading through the LinkedIn Groups and came across the obligatory weekly “Print Is Not Dead” post. I wondered how many of these articles had actually been written, so I Googled it.  Here’s what I found out: Print is Not Dead – About 216,000,000 entries (in .42 seconds, wow!) Print is Still Relevant – About 140,000,000 results (0.29 seconds) The Value of Print – About 1,020,000,000 results (0.43 seconds) Enough, Please. The Point Is Made. This may be the shortest blog post I’ve ever written. Two points: There’s no real…
  • Tape Measures and Marketing Measures (Part II)

    Richard Dannenberg
    8 May 2014 | 5:37 am
    When my oldest daughter was in the second grade, Beautiful Wife and I were puzzled at the papers she brought home each day. We saw lists of spelling words, yet misspellings of the same words on her papers were never noted or corrected. We scheduled a conference, and met with her young teacher, fresh out of an education program at a local university. She did most of the talking and every second word was an acronym or a term colloquial only to those in the education realm. After letting her ramble for a few paragraphs, Beautiful Wife stopped the conversation and asked for a translation into…
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    VerticalResponse Blog

  • How a Small Business Owner Turns Instagram Followers into Customers

    Lisa Furgison
    26 Nov 2014 | 6:00 am
    Small businesses are flocking to Instagram to create an album of marketing eye candy. While this visual channel is a great engagement tool, can your social audience actually become paying customers? Yes. Kate Marie Grinold Sigfusson, the owner of luxury baby brand Babies4Babies, says her small business gets more customer conversions through Instagram than any other channel, social media or otherwise. “We actually don’t call our Instagram followers ‘followers’ because they are so much more than that. They are our community,” Sigfusson says. So how did this relatively…
  • 5 Ways to Maximize Google Webmaster Tools for Better SEO

    Chipper Nicodemus
    25 Nov 2014 | 6:00 am
    Google Webmaster Tools is a powerful resource for website owners, webmasters and SEOs alike. Once you’ve set up Google Webmaster Tools, you might be wondering what to do next. If you need basic tips, check out our Beginner’s Guide to Google Webmaster Tools. If you’ve dug around Google Webmaster Tools and are longing for more in-depth tips and advice, you’ve come to the right place! Let’s dive into five of the advanced Google Webmaster Tools features you should be using to improve your site’s SEO: 1. Adjust Your Sitelinks When someone does a specific and…
  • 4 Emails Your Service-Based Business Should Send

    Contributing Author
    24 Nov 2014 | 6:00 am
    Whether you’re a fitness coach, a dentist, run a plumbing company or a computer repair business, as a service-based business, your email marketing needs and desired outcomes may not exactly fit that of a retailer. We’re here to help our service-based clients with a little email inspiration. To get your creative juices flowing, include these four emails in your marketing efforts. Contests Send an email that promotes a social media contest. Contests offer low-cost opportunities to attract customers to your business, increase “likes” on Facebook and help you solicit testimonials.
  • 8 Holiday Fundraising Tips for Non-Profits

    Lisa Furgison
    21 Nov 2014 | 7:01 am
    While retailers are gearing up for their busy season, so are non-profits. A survey from Charity Navigator shows that charities raise 41% of their annual contributions in the last six weeks of the year. Dan Quirk, marketing specialist for DonorPro Nonprofit Fundraising Solutions, a company that specializes non-profit management software, says every organization is preparing for a donation blitz. “A big part of nurturing relationships with prospects, donors, volunteers and supporters is through digital communication,” he says. To help your organization make the most of this time, we…
  • How to Gain More Subscribers on YouTube

    Derek Overbey
    21 Nov 2014 | 6:00 am
    Have you created and posted videos on YouTube only to realize they’re not garnering the engagement you’d hoped for? To be successful on YouTube, you need to build an engaged subscriber base. In this short video, we show you how to use your existing YouTube videos to gain more qualified subscribers. Get more helpful marketing tips and advice in the weekly VR Buzz © 2014, VerticalResponse Blog. All rights reserved. Unauthorized use and/or duplication of this material without express and written permission from this blog’s author and/or owner is strictly prohibited. The post…
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    Matt's Chat

  • The Best Advice I Ever Got on Standing Out from the Crowd

    26 Nov 2014 | 1:03 am
    In business, there will always be competition when it comes to getting noticed and gaining customers. And in no industry is this more the case than in technology, where ever-changing and improving systems and programs mean that there is always going to be a number of companies trying to meet these needs. So for any IT business owner or executive, the question is "How do we stand out from the pack?".
  • The First 6 Things to do About Your Business's Digital Presence

    24 Nov 2014 | 4:21 am
    Standing out from the digital crowd requires a certain finesse; an eloquence in presentation, an elegance of voice, a digital dexterity - that same finesse with which you built your business and plied your wares to the right people, in the right way, at the right time. Digital presence involves more than a static website. Think angle, think approach and remember that managing and maintaining a digital presence is underpinned by a simple, timeless tenet of business success: provide something of value.
  • 3 Simple Ways to Differentiate Yourself from the Competition

    6 Oct 2014 | 8:18 am
    Across industries, the up-turn in Entrepreneurship has seen increased competition in recent times.  Whilst great to see such "green shoots" emerging in the economic sense, many business owners are starting to feel increased pressure to perform in a crowded marketplace.  So how can we ensure that our prospects beat a happy path to our door, rather than our competitors?  If you've ever answered the question "What's your USP" with the response "Great customer service", it's time to get real.  Here are 3 ways you can differentiate in a more sustainable and game-changing way...
  • 10 Tips for Increasing Brand Awareness with Social Media Marketing

    1 Oct 2014 | 2:03 am
    It seems a bit "retro" to be talking about brand awareness through social media, but many businesses - especially service oriented - still struggle to make their content stick.  Content only does it's job when the right people see the right posts and shares, and many marketers still struggle with this more than the content creation itself.
  • The Best 8 Things About Content Marketing for IT Firms

    29 Sep 2014 | 3:12 am
    This month we're focusing on how IT firms in particular can benefit from great content marketing.  Today, we're dealing with the justification aspect.  Need to get buy-in from the powers-that-be?  Hovering on the verges of starting your own online campaigns?  Here's 8 great reasons to take the leap...
 
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    Kim Yuhl

  • Digging Out from Under 6 Feet of Emotion

    Kim
    21 Nov 2014 | 8:46 am
    “Guilty.” We have been waiting for 18 months to hear those words and they finally came yesterday in a surprise, last-minute plea deal. Seeking justice in the name of my brother has taken an emotional toll that is impossible to describe. I just wrote a chapter for my book on feelings and emotions which would make […]
  • 4 Words Holding You Back and One Will Surprise You

    Kim
    14 Nov 2014 | 8:46 am
    There are all sorts of words that when spoken can hold you back. Words like can’t, impossible and won’t are perfect examples. When I started thinking about words that might be holding me back, I really took note of what I was saying and hearing in various conversations with family, friends, clients and acquaintances. I […]
  • Nothing Makes People Laugh More Than Real Life

    Kim
    11 Nov 2014 | 8:31 am
    It’s true! The funniest stories we tell usually involve the mistakes we make – at least that is very true for me. Telling stories helps to put things in perspective and frees us from the burden of mistakes. It can often be through our storytelling that we find the lesson or additional lessons. Finding the laughter in […]
  • Foundation Habit: Believe in Something

    Kim
    6 Nov 2014 | 7:30 pm
    I have a question for you: What do you know to be true? Discussion topics generated by this question will span the gamut: political, religious, moral, pop culture, self-image – you name it. Everyone will answer this differently and interpret it based on what is happening in their own life. Beliefs create a mental representation […]
  • Gratitude Through Failure

    Kim
    4 Nov 2014 | 2:07 pm
    Are you a straight A kind of student or do you occasionally dip a bit lower? It’s easy to be full of gratitude when everything goes according to plan but what about when life isn’t so perfect? I am a proponent of remembering and embracing the bad, the failures and a less than stellar report card […]
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    pbsfranklin.com

  • Spreadsheets, Receipts, Taxes, Oh My!

    25 Nov 2014 | 6:28 am
        There’s a whole lot to understanding accounting. Unless you went to school to become a CPA, you probably don’t get all of it. But that doesn’t mean you can’t have a solid grasp on the field so that you can manage your own business—or make sure you don’t get shorted on your taxes. We’re not going to undertake to explain all the elements of accounting in one blog post. But we can get started by talking about the two types of accounting methods businesses use: accrual and cash-based. Those may sound intimidating at first, but once we break them down, you’ll know…
  • How to Start a Business with Just $2

    14 Nov 2014 | 6:24 am
        You might have heard of this strategy before, but humor us. It’s worth considering how to multiply your dollars if for nothing else than as a refresher for financial investment tips. Did you start your business with a similar limit to cash flow—or are you strapped for cash right now? Not to worry. It is possible to start a business with only $2—really! Let’s take a look.   The Plan Say an investor hands you $2 and tells you to go for your dream. You put up $8 of your own money, and now you have $10 to work with. One business model is to use the $10 to buy brownie…
  • Why Your Accountant Should Write Your Business Plan

    24 Oct 2014 | 2:18 pm
        Have you written a business plan for your small business? Or are you planning to sit down and write it up soon? In either case, you have found—or will encounter soon—the financial dilemma. It’s a dilemma, of course, only to the non-accountants of the world. Sure a business plan has a lot of sections, not all of them pertaining to money. But if you think about it, who is the business plan for, ultimately? Yes it’s so you can prove to naysayers that you have a viable, money-making venture. Yes it’s to keep you on track over the years. But mostly, the business plan exists…
  • Who Says Family and Business Don’t Mix?

    4 Oct 2014 | 1:15 pm
        Are you a small business owner with a family to support? It’s not always easy to start a business and still have time to invest in your spouse and children, but that doesn’t mean it’s impossible. In fact, learning how to balance the different parts of your life that don’t mix well is a hallmark of a well-rounded person. If you’re having a hard time reconciling the two worlds of family and business, it’s time you did something about it.   Priorities and Planning Be purposeful about your life. Carpe diem, as it were. Do you spend a lot of time logging hours at…
  • Secrets to Keep Customers Coming Back

    26 Sep 2014 | 5:52 pm
        Sure, you went through business school. You learned how to keep books, use cutting edge software, even do market research to get the most clients for your new business. But did you learn good people skills? These days, that’s often what separates competing businesses from each other and what keeps people coming back. Do you want to retain customers? Then you and your staff should master these important business skills—which are people skills too.   Do you listen well? If you ask your staff if they believe they’re good listeners, chances are they’ll nod in the…
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    Godot Media

  • How to Use B2B Content Marketing to Increase Conversions

    Godot
    20 Nov 2014 | 3:57 am
    While content plays a significant role in B2B content marketing, its benefits can only be reaped if it is applied the right way. Content can be used for product or service promotion, lead generation, and making a connection with prospective and existing customers. However, marketers often tend to overlook the potential that content can bring into B2B marketing. Content must be used in a smart way. Instead of taking the sell, sell and sell approach, marketers can use good content to provide vital information about the product or service to the customer. Although a large percentage of B2B…
  • Survey Shows More B2B Marketers Are Turning To Content Marketing

    Godot Media
    14 Oct 2014 | 9:26 pm
    Do you have a content marketing strategy? If yes, is it a documented one? According to a survey conducted by the Content Marketing Institute and MarketingProfs, more and more B2B marketers and organizations are turning to content marketing and making it their primary marketing tool. However, the survey also suggests that while it is quite helpful to have a content marketing strategy in place, it is more beneficial to have a strategy that is documented. Simply put, those who write down their strategy, produce more effective content, and are more successful in their businesses. In the survey,…
  • Is Audio The New Kid On The Block?

    Godot Media
    25 Sep 2014 | 9:18 pm
    As content marketing strategies pick up speed, new content marketing tools like podcasts are being discovered as ways of getting the point across in marketing campaigns. Marketers are starting to realize that there is a lot more that can be done to promote brands other than using written content. During the Golden Age of Radio, people sat glued to the radio and listened to news bulletins, commercials, drama and more with a lot of interest. We are seeing the same trend with the increase in the number of people who regularly tune in to listen to podcasts. Now that a lot of marketing campaigns…
  • The Top 15 Mistakes to Avoid In Content Marketing Strategy

    Godot Media
    19 Sep 2014 | 2:19 am
    Content is king – and if you still haven’t boarded this train, you are missing out on a lot of profitable opportunities. However, to get the most out of your content marketing strategy, you must plan and be consistent in your content. Here are the top 15 common mistakes that you can avoid making when planning your content marketing strategy. 1. DON’T do it for the sake of doing it. Content marketing strategy is serious business and if used the right way, they can help your business reach new heights. Have a plan before moving forward with your content, and discuss potential…
  • Using Content for Client Acquisition

    Godot Media
    27 Aug 2014 | 5:54 am
    Experts agree that the key to effective content marketing lies in the creation of useful content. Content marketing is an on-going process that involves identifying dynamic platforms, which allow you to communicate with the target audience, without necessarily selling to them. It is an opportunity for a brand or a company to share valuable information that is likely to influence buying decisions. Content marketing is a great tool in not only spreading brand awareness, but can also be used as a powerful strategy in client acquisition. Thanks to the widespread use of the internet buyers are now…
 
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    CIPHR

  • Understanding The Bradford Factor Score

    Barry
    27 Nov 2014 | 1:30 am
    Understanding the Bradford Factor Score as a tool to monitor absence can help an HR department to identify potential issues within their employee base. The Bradford Factor score is a means by which Human Resources can monitor absence rates and set triggers for actions, such as discussions with employees concerned or communication to the employee’s manager. In theory, a high number of shorter periods of absence is more disruptive to a business than fewer, longer periods of absence. Frequent short term absence is likely to start to arouse suspicion as to its authenticity. It’s…
  • What If Your Manager Was An Algorithm?

    Barry
    25 Nov 2014 | 1:30 am
    Could you report to an artificial entity, coded by someone you’ve never met? What if your manager was an algorithm? It could happen in the not too distant future. There’s been a lot of press about the use of big data to make business decisions over the past couple of years, allowing business to make more calculated decisions based on zetabytes of data, displayed in meaningful and simplified ways. Couple BD with the emergence of predictive analytics, which enables analysts to interrogate vast amounts of data from endless sources, to accurately spot future patterns and…
  • Are Your Employees Cut Out To Work Remotely?

    Barry
    20 Nov 2014 | 1:30 am
    In an age where there’s an app for everything and telecommuting should be easy, why do workers still not feel it’s beneficial? It begs the question “are your employees cut out to work remotely?”. In a survey of business owners by Virgin Media Business, it was predicted that 60% of office-based employees will regularly work from home by 2022. A separate survey by Office Angels found a third of employees think commuting will be unheard of by 2036. By comparison, large companies such as Yahoo are bucking this predicted trend by announcing all of its staff are required to…
  • Cakes (and Cookies) Under Scrutiny For Children In Need

    Barry
    18 Nov 2014 | 1:30 am
    On Friday we held a bakeoff at the CIPHR offices for Children In Need. There were many cakes (and cookies) under scrutiny and the judging (and tasting) were taken VERY seriously. Although there were many exceptional entries from all areas of the business there had to be a winner. Scroll through the gallery below to find out which entry won!   AND THE OVERALL WINNER!   The post Cakes (and Cookies) Under Scrutiny For Children In Need appeared first on CIPHR.
  • A+E air views on CIPHR SaaS

    admin
    17 Nov 2014 | 6:01 am
    A+E Networks UK is a television broadcast company with four channel brands that launched in 1995 as a joint venture company between BSkyB and A+E Networks in the US. Following meetings and a system demonstration, CIPHR was chosen because it delivered all of the functionality required at the time and provided the breadth and depth of features required to grow the system over time. The post A+E air views on CIPHR SaaS appeared first on CIPHR.
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    Deimar - Business Tips and Strategies for Entrepreneurs

  • 5 Expenses Your Startup Can't Afford to Overlook

    24 Nov 2014 | 3:30 am
    During the planing stage, often startups ignore some costs that are necessary to keep their business a float. These unexpected expenses can be decisive in stability and future of the organization. Learn about them. Getting a startup off the ground today can be very challenging, especially where expenses and budgets are concerned. In a market where 8 out of every 10 businesses fail within the first two years of launching, looking seriously at all necessary expenses before opening the doors is a must in order to secure your business’s financial future.
  • Discovering the Work Habits of the Millennials (Infographic)

    5 Nov 2014 | 4:00 am
    Learn about the work habits of millennials, and how they are shaping how people will work in the future.With more new millennials entering the workforce today, we may actually be seeing less of them in the future. This contradiction is occurring since a growing number of employees will be working off site or telecommuting. Forrester Research forecasts that the 34 million Americans that currently work from home will almost double to a staggering 63 million, or 43% of the US workforce by 2016. Think about that, in just a couple years, almost half of all Americans will be working from their…
  • Tips to Tackle the Difficulties of Scaling your Business

    4 Nov 2014 | 3:00 am
    Learn how to grow your business, the challenges that you can find, and how to face them. Own a new business? Congratulations! It’s probably a good bet that you and many of the entrepreneurs reading this article can look back on the previous week and recall at least one episode where they were bored, excited, scared and frustrated about something. Such is the range of emotions when one plans a business too. There are numbers to crunch, opportunities to exploit, costs to overcome, and compromises to make. Before any other considerations are made, the scalability of a small business…
  • Tips to Implement Environmental Standards in Your Business

    21 Oct 2014 | 4:00 am
    Implement eco-friendly standards not only shows interest in the environment, but also the company's ability to optimize the use of their resources.Sustainable and eco-friendly production practices remain a high priority for us, especially working within the print industry – which can be harmful to the environment is not managed well. So how can you help your business to be as green as possible whilst continuing to print attractive, high-quality resources and materials? At Elanders Print, we work incredibly hard to ensure that our materials, processes and business standards are as…
  • Securing the Financial Future of Your Business

    15 Oct 2014 | 4:30 am
    How do you make your business financially secure? The world of business and enterprise has always been a cutthroat industry, but the exponential rise of digital technology has made it even more so, with new competition seemingly springing up on every corner. This has forced even the biggest brands and largest corporations to sit up, take stock and fiercely guard their prime position. However, with every competition there are winner and losers, and the 21st century has seen market leaders fall by the wayside because of an unwillingness to change and adapt, as well as poor financial…
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    Wasp Buzz

  • What is Small Business Saturday?

    Jason Sentell
    25 Nov 2014 | 6:29 am
    Small Business Saturday is a community event celebrating the retail businesses and services that support your community. It’s most popular date is the Saturday just after Thanksgiving. Think of it as supporting your community’s business owners who provide jobs, as well as their customers, who love to buy locally. You can support your community’s economy [...]
  • Spreadsheet Accounting: Fixed Asset Management

    Brian Sutter
    20 Nov 2014 | 6:57 am
    When you first imagined starting your small business, you probably envisioned all the benefits of ownership: freedom to make decisions, being your own boss, and, of course, future profits. In fact, financial success is more than likely the driving force behind your persistence. However, financial success isn’t just about the profits rolling in but includes [...]
  • Black Friday: Preparing and Maintaining Inventory for the Rush

    Jason Sentell
    18 Nov 2014 | 7:59 am
    For many retailers, Black Friday is a hectic mess of organizing, planning, and logistics. Whether a store’s Black Friday sales are successful is highly dependent on preparing prior to the rush — and each year there is more to accomplish before doors open.  In 2012, Black Friday shopping hit a record high with nearly $60 billion [...]
  • Push vs. Pull Inventory Management Strategies

    Brian Sutter
    13 Nov 2014 | 6:58 am
    Most companies have a better chance to profit and satisfy customers when inventory managers develop an effective and efficient inventory management strategy. The right strategy ensures access to the right products, and it also helps control costs associated with buying and storing goods. Understanding the difference between push and pull inventory management models can help you develop the right system for [...]
  • Supply Chain Management Degree: Selecting the Right School

    Jason Sentell
    11 Nov 2014 | 6:44 am
    Considering going back to school? According to Bloomberg Businessweek, supply-chain management is one of the hottest tickets in B-school. The importance of a properly managed supply chain shouldn’t come as a shock. After all, ensuring goods are ready and available for customer demand can’t happen without this kind of leadership.  What may come as a [...]
 
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    online marketing - Google News

  • 7 Ways You Should Use Social Media in Your Online Marketing Toolkit - iMedia Connection (blog)

    28 Nov 2014 | 5:15 am
    7 Ways You Should Use Social Media in Your Online Marketing ToolkitiMedia Connection (blog)Online marketing has come a long way since the inception of the Internet. Through the introductions of Facebook, Twitter, YouTube, and Instagram, plenty of opportunities have presented themselves for startups to increase visibility and land conversions.
  • Syrian hackers from pro-Assad group target LA-based online marketing firm who ... - Daily Mail

    28 Nov 2014 | 1:42 am
    Syrian hackers from pro-Assad group target LA-based online marketing firm who Daily MailThe press: Please don't pretend #ISIS are civilians. #SEA'. A previous attack in June saw the Sun and Sunday Times fall victim to the online group. For around 20 minutes, the Sun's website was replaced with a message that said: 'Stop publishing fake
  • Use Reddit to boost your online marketing - Online Social Media

    27 Nov 2014 | 2:30 pm
    Online Social MediaUse Reddit to boost your online marketingOnline Social MediaDespite being significantly smaller than Facebook or Twitter, Reddit is still one of the most popular and important social platforms on the web, with 56 billion page views a year. However, the value Reddit has doesn't lie with the size of its user base
  • Online Marketing Manager Finland (m/f) - ArcticStartup

    27 Nov 2014 | 3:19 am
    Online Marketing Manager Finland (m/f)ArcticStartupNow we are looking for a motivated “Online Marketing Manager (m/f)” with the focus on SEA and Facebook Ad Marketing to promote the expansion of our Finnish shopping portal www.shopalike.fi and to become part of our further success, starting as soon as ...and more »
  • Online Marketing Manager Sweden (m/f) - ArcticStartup

    27 Nov 2014 | 3:19 am
    Online Marketing Manager Sweden (m/f)ArcticStartupVisual Meta GmbH is an innovative e-commerce company in the heart of Berlin. The company has grown rapidly since it was founded in 2009. In 2011 Visual Meta was acquired by the Axel Springer Group, Germany's leading publishing house. Visual Meta ...
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    Business marketing - Google News

  • Ipsos appoints Deepak Singh as marketing business head - Indiantelevision.com

    27 Nov 2014 | 2:18 am
    Indiantelevision.comIpsos appoints Deepak Singh as marketing business headIndiantelevision.comSingh will be responsible for P&L of Ipsos Marketing business in India except Ipsos Healthcare. Ipsos InnoQuest head and executive director Vidya Sen, Ipsos MarketQuest head and executive director Shubhranshu Das and Ipsos UU head and executive ...Singh Returns to Head Ipsos Marketing in IndiaDaily Research News OnlineDeepak Singh to head marketing at Ipsos IndiaBest Media InfoNew head for Ipsos Marketing in IndiaResearch Magazineexchange4media.comall 6 news articles »
  • Creative Marketing: How Can You Promote Your Small Business Without Heavy ... - Business 2 Community

    26 Nov 2014 | 8:28 pm
    Creative Marketing: How Can You Promote Your Small Business Without Heavy Business 2 CommunitySlow growth in the labor market is considered to be the primary factor behind this, and the results of this report may trigger a negative reaction among business-owners when it comes to expanding their venture or recruiting additional employees.
  • Cupertino High students teach marketing, business principles to fifth-graders - San Jose Mercury News

    26 Nov 2014 | 6:06 pm
    San Jose Mercury NewsCupertino High students teach marketing, business principles to fifth-gradersSan Jose Mercury News"This is really good for them because they can get a head start in business," said Jasmine Li, a 14-year-old freshman. "I didn't know anything about business when I was in the fifth grade, so if they get something like this in fifth grade, it might
  • Digital Marketing Is A Great Equalizer For Startups - Forbes

    25 Nov 2014 | 3:53 pm
    Digital Marketing Is A Great Equalizer For StartupsForbesThe first step is to create the perfect online marketing message. This message is defined as the knowledge or information that will be retained by customers after they are exposed to your company. The authors reiterate what I often say to business to
  • Credit card market faces inquiry into aggressive marketing - The Guardian

    25 Nov 2014 | 5:25 am
    The GuardianCredit card market faces inquiry into aggressive marketingThe GuardianThe City regulator is to investigate whether credit cards are being marketed too aggressively, amid concerns that plastic payment is allowing consumers to run up debts they cannot afford. At £150bn a year, the UK credit card market is the largest in and more »
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    eShield VPN Blog

  • The Importance of Metadata in WhatsApp

    Khushbu Goyal
    27 Nov 2014 | 2:54 am
    The phone messaging application; WhatsApp has started to encrypt all the conversations end-to-end. Would you really think that the most popular social networking site, Facebook allow the WhatsApp to flip away the business value after its acquisition in a 19 … Continue reading →
  • How to Shop Safely on Cyber Monday?

    Khushbu Goyal
    24 Nov 2014 | 2:41 am
    Another holiday season is upon our heads; get ready to search for gifts, bargains and awesome deals! Those people who don’t want to walk over on the things; they really want to get in their hands or the promises, they … Continue reading →
  • How the Koler Virus grows through Text Messages?

    Khushbu Goyal
    21 Nov 2014 | 3:19 am
    Since October 2014, Security associations have been attempting to fight with a new and dangerous computer virus that has been growing at a very fast speed, especially in the US. Recognized by the name of Koler virus, the Ransomware is … Continue reading →
  • How to keep your Online Photos secured?

    Khushbu Goyal
    20 Nov 2014 | 2:05 am
    To be on social networking sites, is considered as a status symbol in our daily lives. If you have not made your existence over the Internet, people feel like you are nothing! Somehow, you have managed to create your existence … Continue reading →
  • How To Anonymously Access Blocked Websites

    Upasana Dass
    24 Apr 2014 | 2:54 am
    You would probably smother yourself at work if you are not allowed to access some of your favorite websites – well hello, they’re known as “Restricted Websites At Office”. It isn’t a term, but just a bunch of too-good-to-be-ignored websites … Continue reading →
 
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    GetHow

  • How to Ride the Rising Wave of Mobile Traffic

    Atul Kumar Pandey
    12 Nov 2014 | 4:32 am
    Researchers estimate that about 60% of today’s internet traffic comes from mobile devices. Seeing how the popularity of mobile internet devices has exploded in the past five years, there’s not question as to how this statistic came about. Top organizations now focus significant resources on attracting mobile traffic to their...
  • Ultimate Home Entertainment: How to Set Up Your Computer on a Current Television

    Atul Kumar Pandey
    8 Nov 2014 | 5:33 am
    Computer systems don’t need to rely on desks and traditional monitors. Thanks to the smart TVs and flat screen units that are properly equipped, you can add virtually any computer to the home entertainment center. This allows you to do everything you can on the computer system with the benefit...
  • 3 Tips to Maximize SEO Success

    Atul Kumar Pandey
    5 Nov 2014 | 7:51 am
    Search engine optimization (SEO) is essential to generate respectable online traffic, which leads to user interest and future revenue. Not all SEO attempts are equal. There are the black hat tactics that get quick visibility and then get penalized by search engines. There are unintentionally clumsy SEO attempts that still...
  • The Most Dangerous Jobs

    Atul Kumar Pandey
    29 Oct 2014 | 7:27 am
    There are some occupations that can not only ruin your health, but take away your life… What professionals work at the risk of their health? In some cases the work can not only provide a sense of moral satisfaction and financial independence, but can also subject the human health and...
  • Total Recall and How to Avoid It

    Atul Kumar Pandey
    23 Oct 2014 | 12:06 pm
    The 1990s film “Total Recall” was billed as one of the most expensive productions of its time. When it comes to product recalls any business that is faced with one may find the same. Product recall can be expensive, logistically challenging and in terms of the company image, potentially fatal....
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    Blogroll

  • Protecting Your Cashflow

    25 Nov 2014 | 10:44 pm
    Cashflow, or lack of, is the most common concern highlighted by 78% of new business coaching clients. Simply defined, cash flow is the comparison of the money coming into your business versus the funds going out. Incoming payments, being items such as revenue from cash sales, payments from customers, sales of assets and income from investments.  Outgoing meaning taxes, wages, expenses, payments to suppliers, loan payments and so on. As a small business owner the goal is to keep the incoming higher than the outgoing or at least to keep them in balance with one another. Knowing there will…
  • Six Sales Tips to Boost Your Confidence

    18 Nov 2014 | 5:00 am
    Sales are an eclectic mix of winning and losing. Knowing that shows how important it is to keep your confidence up at all times but particularly when rejection is outweighing victory. I have included a lot of sales related business coaching tips in the past and here are some more to boost your confidence every day. Believe in what you sell. This is key – if you don’t believe your product or service is going to truly benefit your customer then they won’t believe it either. Right alongside this is the belief in your price – your product or service has value –…
  • Taking Control Of Your Supply Chain

    11 Nov 2014 | 5:00 am
    Controlling your supply chain and raising its level of efficiency requires strategy and, as a business coach, I have seen even the smallest of clients make some quite extraordinary gains. The management of your supply chain – no matter how large or how small – can help you set your business above your competitors (or below them) in the market. Supply chain management affects sales, profits and position. As a small business, you have to view your supply chain as a whole, not just the individual processes in order to compete in the marketplace. When you begin to look at the parts…
  • How to Build Your Personal Brand

    4 Nov 2014 | 5:00 am
    Today creating your own unique personal brand is just as important (and maybe more) as building your business brand. Your personal brand is a work in progress, ongoing, and intended to give your career the promotion needed to achieve your dreams. Creating and building a personal brand can also be a great benefit to your company brand. Building your personal brand begins with the definition of you and your distinctive abilities. Determine what you have to offer that no one else has – think of yourself as your product – it could be a special ability, talent, resource or service.
  • Three Ways to Improve Your Work-Life Balance

    27 Oct 2014 | 6:00 am
    Many people are facing the challenge of balancing the insatiable demands of their business with the rest of their life. New competitors, discounting and increased costs find lots of business people working extra hours and constantly on call hoping to avoid losing that next opportunity. The problem is all of life suffers when work and life can’t seem to find the balance needed to successfully navigate through life! As a business coach I see it all the time so thought I’d write about three simple ways to improve your work-life balance today. 1.   Set Boundaries - …
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    Business Tip Guru

  • Why holiday ecards make sense for your business

    chrisrowson
    14 Nov 2014 | 3:57 am
    Many businesses give a collective once Christmas starts knocking on the door. This has nothing to do with the frantic run up to the festive season and all the stress that involves. This is all about having to organise corporate gifts, looking for cards that are a bit out of the ordinary and trying to find the perfect balance between sending greetings that sound sincere as well as getting your companies name into the mix without making it seem like a blatant sales push. Why Are Christmas Ecards Such A Good Idea? Holiday ecards for business strike that aforementioned balance between sending…
  • Make an impact with Corporate Ecards

    chrisrowson
    18 Sep 2014 | 11:18 pm
    The final post in this Christmas series looking at the advantages of sending seasonal greetings to all your customers via corporate ecards, as opposed to tradition paper cards, examines at their relative impact, memorability and ability to engage. No 4. Impact and memorability In researching this subject I came across plenty of people for whom the idea of sending an e card instead of a hand written paper card that could be propped up on a desk of filing cabinet was a non-starter. For a few, very important customers perhaps I’d agree (though for very important customers I don’t think a…
  • Be Eco Friendly with Christmas ecards for business

    chrisrowson
    17 Sep 2014 | 11:13 pm
    With Christmas just round the corner, this week at business Tip Guru we are looking at the benefits of Christmas ecards for business as a means of sending out season’s greetings, over traditional paper cards. Benefit No 3. Eco responsibility. Undoubtedly one of the key benefits of e cards is that they are very eco-friendly compared to paper cards. Most businesses today are concerned with their environmental reputation. The carbon footprint of every activity is under the spotlight, from legislation to supplier vetting to overall brand reputation.  Whilst corporate paper Christmas cards are…
  • How Holiday Ecards for Business can deliver

    chrisrowson
    16 Sep 2014 | 11:04 pm
    All this week Business Tip Guru is thinking about the Christmas holiday season and how business e cards are a smart way to send holiday greetings to your entire customer base. Yesterday we looked at the key benefit of cost. Today we highlight another benefit: Benefit No 2. Time and hassle factor. For anyone who has had the responsibility for leading and managing their company’s holiday card project, they’ll know what a long, complex and frustrating task it can be. You have to organise a design that every senior executive seems interested in contributing their views to. You need to find…
  • The benefits of e Christmas cards for business

    chrisrowson
    16 Sep 2014 | 12:03 pm
    All this week Business Tip Guru will be thinking about Christmas! Specifically, about e Christmas cards for business as a great alternative to traditional paper cards. Nearly all businesses send some sort of message to their entire customer base at Christmas and for the next 4 days we will look at the key benefits e cards offer over paper cards. Benefit No 1. Cost When you consider all the elements of sending out paper Christmas cards to hundreds of customers, it all adds up to a unit cost which is unlikely to be much less than £1/$1.60. This is because you have to commission a bespoke…
 
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    THE Small Business Expert

  • People Can and Do Judge a Book By Its Cover!

    Susan Solovic
    28 Nov 2014 | 3:54 am
    http://www.susansolovic.com/2014/11/people-can-and-do-judge-a-book-by-its-cover/Call me old fashioned, but I rarely leave home without making sure I look nice.  Yes, there are those days when I’m not all gussied up, but I never leave home dressed in such a way I’d feel uncomfortable if I ran into customers or clients. People make fun of me sometimes because of my focus on appearance.  A lot of friends and business associates say, “It doesn’t matter.  No one cares.”  But people make assumptions about you and your abilities based on your appearance. Since the1990’s there’s…
  • Small Business Owners Have Much To Be Thankful For

    Raymond Manley
    27 Nov 2014 | 3:57 am
    http://www.susansolovic.com/2014/11/small-business-owners-have-much-to-be-thankful-for/Has the “turkey shortage” rumor crossed your path? Supposedly prices are going to jump just in time for Thanksgiving. Hogwash! (Unfortunately, “turkeywash” just doesn’t sound right.) You’re still going to be able to get great deals on turkeys at your local supermarket. However, the “yes there is a shortage and no there’s not a shortage” news stories remind me of what the media has been saying about the small business climate for months now. Economists and statisticians just can’t decide…
  • Using Personality Traits to Motivate Your Sales Team

    Raymond Manley
    26 Nov 2014 | 8:00 am
    http://www.susansolovic.com/2014/11/using-personality-traits-to-motivate-your-sales-team/Psychologists generally agree that there are five dimensions of personality traits that are universal across cultures. These personality traits, euphemistically called The Big Five, play a role in almost everything that you do. Though each of the qualities are a spectrum and everyone has something from each category, there are some personality traits that stand out more than others. Researchers Costa and McCrae have found that The Big Five has a direct relationship to sales dynamics and employee…
  • Ho-Ho-HO — Could QVC be the Right Gift for Your Small Business?

    Susan Solovic
    26 Nov 2014 | 3:03 am
    http://www.susansolovic.com/2014/11/ho-ho-ho-could-qvc-be-the-right-gift-for-your-small-business/It’s the holidays and many people this week are hitting the stores or shopping on line.  But then there are those who do their shopping while propped up in their recliner — channel changer in hand. You might be wondering what it would be like to see thousands of items via QVC or HSN.  What a boom that would be for your business.  Legions of these network’s loyal shoppers can turn a little-known retail item into a viral shopping phenomenon. That’s both good and bad news…
  • One of the Secrets to Amazing Customer Service: Attitude

    Raymond Manley
    25 Nov 2014 | 8:53 am
    http://www.susansolovic.com/2014/11/one-of-the-secrets-to-amazing-customer-service-attitude/Just recently I was asked to come into a small executive meeting with just twelve people to talk about customer service. With this intimate group, I wanted to be a little more interactive; a dialogue with the audience, versus a monologue or speech. At one point I had the executives split into two groups of six. One group was asked to discuss the best customer service experiences they had ever received. Theother group would discuss the worst experiences. After 10 minutes, each group would share one…
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    Customer Service Guru » Articles

  • Top 5 Worst (Or Best) Christmas Jumpers 2014

    Kathryn Kearns
    27 Nov 2014 | 8:43 am
    Many people have embraced the new Christmas jumper trend that has emerged over the past few years. Workplaces, groups of friends and families are even setting aside special days and events at which they can show off their favourite Christmas jumpers. However, there’s a fine line between a good Christmas jumper and a bad one. In fact, what were previously known as “ugly” and “garish” Christmas jumpers, are all the rage right now. In some cases, the uglier the better. It’s the jumpers that don’t try hard enough or those that go too far that are the…
  • Why Your Vodafone Bill Is So High (And What You Can Do About It)

    Adele Halsall
    27 Nov 2014 | 2:47 am
    Mobile network operator Vodafone has been in the mire lately, amassing a level of customer complaints that would be difficult to beat by any other provider. Besides its shortcomings with regards to signal and problem solving, the company announced unexpected price hikes in May 2014 and is now suffering the consequences. Vodafone was voted the worst mobile network provider of all in the 2013 Which? survey, which highlighted Pay Monthly contract customers as the least happy. This was mostly due to Vodafone’s pretty lousy value for money…not helped by its contract clause that…
  • These Self Defence Tips Will Ensure You Survive Black Friday Unscathed

    Adele Halsall
    25 Nov 2014 | 8:49 am
    Black Friday was initially a big thing in the US, but now even UK retailers are finding ways to cash in on this end-of-November spectacle. Regarded as the official start of the peak Christmas shopping period, brands such as Amazon, Asda and John Lewis are now gearing to release a new wave of tempting deals. In fact, Black Friday 2014, scheduled to take place Friday November 28, has been predicted to be the biggest online shopping day ever in the UK. But with so much fun and frivolity going on, its important to protect oneself against the dangers that inevitably lie out there. We all know that…
  • The Best And Worst Customer Service Of 2014

    Kathryn Kearns
    21 Nov 2014 | 5:32 am
    Customer service is important to any business or organisation. For many, it’s the only contact customers get with a company. When we receive outstanding customer service, it leaves us feeling positive and more likely to want to repeat the experience. Bad Customer Service can leave us stressed and angry and never wanting to experience it again, and with customers being the most important part of any successful organisation, businesses should be aiming to give customers the best service they can. If companies have good Customer Service, they  gain the ever-important trust and loyalty of…
  • The Best Christmas Deals You’ll See This Year

    Kathryn Kearns
    19 Nov 2014 | 7:34 am
    Everybody likes to save money at Christmas, and with most retailers dangling their carrots – 10% off that or free delivery on all of this – it can get a little overwhelming. So, here’s a round-up of some of the best deals and promotions from now until Christmas. Which offers will you take advantage of? Half Price or Up to 50% Off It’s surprising just how many stores are doing this at the moment, maybe to get rid of their autumn and summer stock, but nevertheless you could find some hidden gems in between the roughage. Debenhams have up to half price off women’s,…
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    Yola

  • 5-minute website fixes: Add multiple aliases to Yola Mail

    Yola
    26 Nov 2014 | 3:34 pm
    So, you’ve buckled down and got yourself a custom domain and an email address to match. Perfect! You’re one step closer to a great website. Now, let’s take Yola Mail to the next level and make it work in your favor. Before we go any further, stop the presses. Did you know that Yola Mail allows you to have unlimited email aliases to match your custom domain? Yes, we said it – unlimited aliases! What this means is you’re not limited to one custom email address. But in addition, yourname@yourdomain.com, info@yourdomain.com and support@yourdomain.com are all yours. Heck, you could even…
  • 5 ways to win the battle for the inbox

    Yola
    24 Nov 2014 | 9:17 am
    Guest article written by Edmund Tee, VP of Communications & Customer Success at MightyCall. If you are a small business owner, you may have heard at some point that email marketing is dead. It isn’t. Email marketing is very much alive, and the most important thing for small business owners to know is it allows you to build a community that is yours, and yours alone. The trick is making sure that the messages you send get read and acted upon by as many people as possible. Welcome to the battle for the inbox. Here’s one way to win it: Create a series of highly useful tips, lessons or…
  • Is your email address stopping visitors from buying?

    Yola
    21 Nov 2014 | 4:20 pm
    Building a business is hard work. Sometimes, you’ve got to cut some corners in order to stay ahead in the race. However, your email address and domain name are not areas to cut. Your business brand is incredibly important, especially online where you want to uphold a certain level of professionalism. After all, people make snap decisions online and will have a positive or negative opinion in 10 seconds or less – especially about your email address. If you want to be professional whether you are looking for a job or running your own business, your email address reflects you as an…
  • 3 ways a custom domain will impact your business website

    Yola
    20 Nov 2014 | 4:01 pm
    A domain name is the web address your customers type into a web browsers to view your website online. Throughout this post, we’ll explain  why a custom domain is important. But first, let’s go over what a custom domain is: Custom domain  - A custom domain is its own entity and looks like this: yourbusiness.com. Think of big brand websites. Amazon.com, Facebook.com, Twitter.com – they all have a custom domains. Having a custom domain will positively impact your website in the following three ways: Branding If your business name is Yummy Cupcakes your web address could be…
  • Featured Website: Going vintage with Corrinne Williams

    Yola
    18 Nov 2014 | 3:46 pm
    Corrinne Williams is a vintage gem in a modern day world. She sings tunes from the 20’s, 30’s, 40’s and 50’s, but she’s keenly aware that she needs more than posters and word of mouth to help secure bookings for shows and events. Her challenge was to make a music website that makes her discoverable and accessible to booking agents while instantly conveying her classic sound and appeal. Using Super Flat, one of our most customizable website templates, Corrinne selected a full bleed, black and white image of her singing in a glamorous stage setting, which sets the tone for the rest…
 
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    Business Unleashed | Real life business skills for Consultants, Creatives and Coaches.

  • EP023 – The 7 Figure Sales Plan

    Chris Green
    8 Nov 2014 | 3:18 am
    There’s two big milestones in the life of an independent business owner is the $10,000 a month mark and then the jump to the $100,000 a month level. In this episode of Business Unleashed, we show you how simple it is to map out and implement a strategy to get to 7 figures a year. Here’s the numbers we go through in this episode, so you can work out your own: 7 figure sales plan: Target 1,000,000 Average Sale $30,000 Number of Sales to hit the target 33 Assuming a conversion rate of 30% Number of proposal required – 110 Assuming %50 conversion from presentation to proposal…
  • Anything is Possible and Achievable!

    Chris Green
    20 Oct 2014 | 6:53 am
    I have a younger brother. He’s bigger than me. He’s not really into business, he’s more of a musician and showman. Oh and he runs and runs and runs. This morning he taught me a massive lesson that we can all take to heart. It’s summarised like this: Anything is Possible and Achievable! And it looked like this on a Facebook post: The context of this is that this time last year Jon was heavier than he wanted to be, felt sluggish, his diet wasn’t great and he wasn’t doing any exercise. At all. Jon Just Does it So one day. When he got really fed up, he took it…
  • EP022 Fast Track Your Cash Flow

    Chris Green
    25 Aug 2014 | 2:22 pm
    We’ve all been there at some point. Waiting for clients to pay. Waiting for projects to start. Checking that bank balance to see if it’s increasing at all. They key is to do something about it as quick as possible. Cash flow is critical to any business and will probably be the number one thing that kills of small businesses this year. This episode is for you if you’re wanting to get your cash flowing quicker and clients paying faster. In this episode we cover how to: Find the low hanging fruit right now. Get paid up front. Get paid for all the work you do. Sell existing…
  • EP021 – Why You Should Charge More (Right Now)

    Chris Green
    8 Aug 2014 | 4:22 am
    In this episode we get straight to the point. In order to succeed in business as a consultant, coach or creative, you have to charge more. We’ve heard all the excuses. “Yeah, but people won’t pay more”, “I just charge by the hour” … etc etc. If that’s your mindset then unfortunately you’ll be finding yourself working far too hard, for far too little money. Most of us have been there. In this episode we interview Jason Kanigan and get him to reveal his thoughts and strategies on charging more. You’ll learn about: Finding clients with…
  • EP020 – Three Things 6 Figure Consultants do Differently

    Chris Green
    29 Jul 2014 | 11:08 pm
    From working and speaking with many consultants, creatives and coaches, we’ve found there’s a whole lot of challenges people have on a weekly basis. There’s also very clear strategies that really successfully people use on a regular basis to get their businesses well past the six figure level. In this episode you’ll learn: The seven most common stumbling blocks How you can conquer the hurdles. The three things that 6 figure consultants, coaches and creatives do differently. We always endeavor to have action points at the end of each of our episodes. If you’ve put…
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    The Maverick CEO

  • 5 Mind Blowing Stats About Referrals, and 1 Action To Boost Your Business Now

    Christian Brodin
    23 Nov 2014 | 9:43 pm
    While some business spend millions, or even billions of dollars on marketing (i.e. Coke, McDonalds, Pepsi, etc.) some companies hardly spend a dime? Just consider the following, in 2006 (latest year on record) Coke spent a whopping $2.6 billion dollars on advertising. Compare that to American retailer Costco, which spends almost 0 (zero) dollars on [...] The post 5 Mind Blowing Stats About Referrals, and 1 Action To Boost Your Business Now appeared first on The Maverick CEO.
  • 4 Ways To Handle Your Key Employee Leaving

    Christian Brodin
    13 Nov 2014 | 4:34 am
    What happens when your best employee leave?   How do you deal with the aftermath?   Do you beg them to stay, or thank them for leaving?     To be honest I really hate reading emails first thing in the morning. You never know what has happened over night, and you might be in for [...] The post 4 Ways To Handle Your Key Employee Leaving appeared first on The Maverick CEO.
  • The Secret Of Mental Toughness – 4 Lessons I Learned From Running A Marathon

    Christian Brodin
    30 Oct 2014 | 11:01 am
    What does it take to finish a Marathon? Are the people who run a 26 Mile race insane? Or do they just have super human powers? Is there something that we can learn from the mental toughness that these people have, and that we can apply to our own lives, privately or professionally?     [...] The post The Secret Of Mental Toughness – 4 Lessons I Learned From Running A Marathon appeared first on The Maverick CEO.
  • How To Grow And Manage Your Twitter Followers For Free. 3 Power Tools You Can’t Miss

    Christian Brodin
    23 Oct 2014 | 9:29 am
    Let’s face it, making it as a blogger or building a social media business, is probably one of the most difficult tasks that you have undertaken (ever?). That is unless you’re Lady Gaga and can get millions and millions of followers without losing a beat (no pun intended). But with the right tools and as little as [...] The post How To Grow And Manage Your Twitter Followers For Free. 3 Power Tools You Can’t Miss appeared first on The Maverick CEO.
  • The Greatest Gift Of Leadership….

    Christian Brodin
    16 Oct 2014 | 7:37 am
    A leader’s job is not to do the work for others, it’s to help others figure out how to do it themselves, to get things done, and to succeed beyond what they thought possible. – Simon Sinek   Training Wheels Ever since seeing one of his friends riding a bike without training wheels my son [...] The post The Greatest Gift Of Leadership…. appeared first on The Maverick CEO.
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    Dex Media

  • The Hidden Social Media Metrics You Should Pay Attention To

    Christine Landry
    26 Nov 2014 | 6:30 am
    In social media, there are the numbers that matter, and there are the numbers we tout. In fact, the numbers are touted for us because they’re visible for all to see. Take, for example, this selfie Ellen Degeneres took at the Oscars. We know it was the most popular tweet of all time because we...continue reading … The post The Hidden Social Media Metrics You Should Pay Attention To appeared first on Dex Media.
  • Survey: Search, Pay-Per-Click Top Small, Medium Business Advertising Priorities

    Cynthia Diaz Shephard
    25 Nov 2014 | 9:33 am
    A recent survey conducted by BIA/Kelsey looked at small- and medium-sized businesses (SMBs) to better understand priorities for the next year. The survey involved those SMBs known for investing more on advertising and marketing than typical SMBs, according to SearchEngineWatch. The survey involved so-called “SMB Plus Spenders,” which invest about $25,000 – $79,000 each year...continue reading … The post Survey: Search, Pay-Per-Click Top Small, Medium Business Advertising Priorities appeared first on Dex Media.
  • Expert Predictions for Social Media Marketing in 2015

    Danielle Celmer
    25 Nov 2014 | 9:30 am
    With the new year fast approaching and marketing always changing, it’s hard to tell where Social media will be in 2015. However our friends at Momentology put together this list of social media marketing trend predictions for 2015 from 19 of the top social media experts, here are some stand out predictions: Jason Burby, President,...continue reading … The post Expert Predictions for Social Media Marketing in 2015 appeared first on Dex Media.
  • New Survey Reveals Growing Importance of Small Data for Small Businesses [Infographic]

    Laura Monroe
    24 Nov 2014 | 8:00 am
    According to an October 2014 Constant Contact survey of 1,200 small business participants, 79 percent of small businesses are using small data reporting and analytics to inform their business decisions. It’s important to note that the trend is toward using small data versus big data in order to give small businesses a competitive advantage in...continue reading … The post New Survey Reveals Growing Importance of Small Data for Small Businesses [Infographic] appeared first on Dex Media.
  • Is Your Ad Good Enough for Google?

    Jeff B. Copeland
    21 Nov 2014 | 7:00 am
    When you buy pay-per-click advertising on Google through its AdWords program, you really buy the opportunity to get your little text ad on a Google page. Next, you have to meet Google’s standards for “ads quality” to have a prayer of getting a position high up on a page, or even placed at all. Google...continue reading … The post Is Your Ad Good Enough for Google? appeared first on Dex Media.
 
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    rippleoutmarketing.com

  • What is Inbound Marketing?

    Rippleout Admin
    27 Nov 2014 | 11:22 am
    Inbound marketing is an approach to marketing and lead generation which involves creating channels which bring the visitor to the business or organisation, rather than the organisation having to actively seek new customers. What is Inbound Marketing? A simple comparison would be between blogging (creating content which draws potential leads to the business) and tele-marketing (where individuals actively call out of the business to speak to prospects). The Basics – What is Inbound Marketing? There are a few basic elements to inbound marketing, but here at Rippleout we feel that most of…
  • Christmas Marketing for Small Business

    Rippleout Admin
    11 Nov 2014 | 12:45 am
    It’s November, which predictably means two things. First, I’m being forced to sit through episodes of the X Factor whenever I’m at home, which inevitably means I spend more time in the office, and second: the Christmas email newsletters have begun. {Tweet} If you’re reading this in the US then it may be the case that marketing teams Stateside have still got a couple more big retail days to go – for instance Black Friday (so named, apparently, because it’s the day when stores go from having a year ‘in the red’ to a year ‘in the black’) which follows Thanksgiving, and…
  • Social Proof in Marketing

    Rippleout Admin
    25 Oct 2014 | 1:25 am
    In a world where we are increasingly social and inter-connected, the concept of social proof in marketing has been talked about more and more. As a concept, social proof is one we all probably recognise. In short, it’s the phenomenon centered around the fact that individuals often do the things they see other individuals doing. Social Proof in Marketing Why does social proof marketing work? To some extent because we want to fit in (i.e. peer pressure), but in addition to this – particularly where purchasing decisions come in to play – we often believe that others are better informed…
  • Internal Linking In Websites

    Rippleout Admin
    19 Oct 2014 | 11:44 am
    We’ve been talking a lot of the Rippleout Blog recently about consumer psychology, and how important other people, and trying to understand them, is to a small business. However, whilst this is always really interesting, it’s also somewhat blue sky. So, for this week, we’re going to bring it a little bit closer to home and discuss internal linking within websites. Internal Linking In Websites – Don’t Make Your Visitors Search For The Information They Want Internal linking is one part of SEO over which you as a business owner (or just a website owner more generally) have…
  • The Psychology of Free Samples

    Rippleout Admin
    10 Oct 2014 | 9:05 am
    A couple of weeks ago in this blog we covered a concept called reciprocity – essentially, a common mental trait among humans which means we are prone to reciprocate gifts given to us, whether we expected to receive them or not. Normally, we’d leave this topic for a while, but it has recently been covered in detail in some of the more mainstream press, particularly in America, and so we’re going to dive a little deeper in to the psychology of free samples. {Tweet} The Psychology of Free Samples Some Benefits of Free Samples Whilst this article focuses largely on food, the general ideas…
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    Small Business Pool

  • Divide your market

    Small Business Pool
    23 Nov 2014 | 4:17 am
    Managing a profitable business is all about understanding your customer’s behaviors and needs and providing services or products that rightly fulfil those needs. As an entrepreneur it is important to notice the essence of valued customers and their different types. Having a holistic view of the business objective is important, but knowing your customers and how they form a buyer’s market is also important. Market segmentation helps us define this customer base in a market scenario. It refers to the division of a set of consumers into people with similar needs and wants. Market…
  • Mind your language

    Small Business Pool
    31 Oct 2014 | 11:07 pm
    In the advertising